ELLIE LYON F2F:

Ellie was well informed of her questions and had answers prepared which suggested my JPG layout worked proficiently!

The first interview I successfully pocketed was with former student Ellie Lyon. Ellie works for Liverpudlian luxury reselling retailer, Luxe Collective, as a buyer. Luxe Collective have an incredible following on TikTok and are highly knowledgeable with a Gen Z audience, which is a perfect attribute for marketing our course too! Inviting Ellie for an interview seemed appropriately fitting as it detailed the potential of how far our students can go and how they can venture into roles further than marketing. Since Luxe Collective authenticate their products, we were fortunate enough to receive spare garments and footwear which didn’t pass their tests. I decided to utilise these within the background of Ellie’s interview, whilst ensuring we had a one colour backdrop which can further be digitally manipulated in editing to feature alternative backgrounds.

As Ellie was slightly apprehensive for the interview, we thought it was most feasible to have Milly alongside her and to publish it as an interactive version on TikTok and YouTube. This procedure demonstrated to me the importance of making on the spot decisions to cater around the comfort and happiness of participants involved. It shown how well we communicated as a team to resolve the issue in a professional conduct.