C APTURING CONTENT AND PROMOTION

As the industry encompasses a turn towards the digital world, I felt my interviews should too! Many of our industry and alumni connections don’t live in the surrounding areas which halted our numbers for face-to-face interviews significantly. However, I didn’t want this to hold us back from performing greatly so I offered all participants the opportunity to connect with us via Teams to complete their interview. Personally, I believe this allowed me to achieve the numbers I did. For those who couldn’t make it to Chester, I brought Studio 204 to them, and for the ones who felt a little less confident, they could do it in the comfort of their own offices or homes! As the new course surrounds the digital realm, it is important to show how we successfully utilise such platforms to converse with amazing mentors and alumni relations.

Millie Wright Leanne Piper

My first two online interviews involved former students, Millie Wright, and Leanne Piper, both of whom have secured fantastic positions post-graduation. At Studio 204 we have a massive community of successful alumni and I wanted to ensure different people had the spotlight to showcase their success.

Conducting interviews allowed me to expand on my listening skills as I occasionally supplemented questions related to their responses. My intentions were to make the interviews conversational flowing as opposed to structured, so all participants felt at ease. For one of these interviews, the participant asked me to adapt her questions last minute. I feel I approached this in a quick and professional manner so she felt comfortable with her part of the interview.