Media Kit 2013
ABOUT US
The journal Kurortny Olymp (Resort Olympus) was established in 2011 to bolster the image of the Krasnodar Region’s holiday resorts. Published in Russian and English by the Konti-Press publishing house in Krasnodar with the support of the Krasnodar Region’s Ministry of Resorts and Tourism, the magazine is aimed at a successful, demanding
and educated audience. Since it was founded, the magazine has become a competent source of information and a professional guide. Nowadays, everyone who visits the Kuban area receives an update four times a year on where to stay, what places of interest to visit, how not to miss the key events of the season and why the hospitable Krasnodar
Region is worth a repeat visit. The cover picture shows not a person but a place of accommodation or rest worthy of the reader’s attention. Kurortny Olymp is an information partner of international events in the Krasnodar Region and its showcase publication at specialised exhibitions, conferences, presentations and forums.
Тема номера:
ЛЕТО 2013
Открытие курортного сезона
14
14
ГОСТЕПРИИМНЫХ УГОЛКОВ КРАСНОДАРСКОГО КРАЯ
ГОСТЕПРИИМНЫХ УГОЛКОВ КРАСНОДАРСКОГО КРАЯ
9
9
МОДНЫХ АЗИАТСКИХ МЕСТ
МОДНЫХ АЗИАТСКИХ МЕСТ
6
6
ФИЛИАЛОВ РАЯ НА ЗЕМЛЕ
ФИЛИАЛОВ РАЯ НА ЗЕМЛЕ
2
2
ГЛАВНЫХ СОБЫТИЯ ЭТОГО ЛЕТА: A-ZOV FEST И KUBANA
ГЛАВНЫХ СОБЫТИЯ ЭТОГО ЛЕТА: A-ZOV FEST И KUBANA
реклама
1
18+
1
ПУТЕШЕСТВИЕ В АБХАЗИЮ
FORMAT: А4
ПУТЕШЕСТВИЕ В АБХАЗИЮ
|
CIRCULATION: 15 000
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PERIODICITY: quarterly |
LANGUAGES: Russian, English
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PAPER: gloss, varnish
Konti Press Open Joint Stock Company: 30, Office 602, Sovetskaya St., Krasnodar, 350063, tel.: +7 (861) 262-09-13, 268-03-31, 268-10-74, e-mail: info@kontipress.ru, www.kontipress.ru
ОСЕНЬ-2012
реклама
лето 2013
зима '12-'13
ЛЕТО-2012
реклама
18+
Konti Press Open Joint Stock Company: 30, Office 602, Sovetskaya St., Krasnodar, 350063, tel.: +7 (861) 262-09-13, 268-03-31, 268-10-74, e-mail: info@kontipress.ru, www.kontipress.ru
MISSION
The Kurortny Olimp (Resort Olympus) magazine gives its readers new reasons for becoming frequent and welcome visitors to the Krasnodar Region. It offers people in various
parts of the country up-to-date information on places and ways to spend their holidays in the Region. Every issue describes the Region’s unique natural attractions, sprawling
vineyards, diverse sporting activities, modern therapies, the high quality of services at local hotels and the rich national flavour.
GENTLE SEA
PICTURESQUE MOUNTAINS
EUROPEAN-STANDARD SERVICE
ACTIVITY TOURISM
YEAR-ROUND HOLIDAYS
ETHNIC UNIQUENESS
Konti Press Open Joint Stock Company: 30, Office 602, Sovetskaya St., Krasnodar, 350063, tel.: +7 (861) 262-09-13, 268-03-31, 268-10-74, e-mail: info@kontipress.ru, www.kontipress.ru
SECTIONS
. Territory .
. Lifestyle .
. Taste .
. Places .
. Health .
The first part of Kurortny Olymp is devoted to countries, regions and cities: where to holiday in Russia, what foreign destinations have been popular in the last few months, unusual ways to spend your time during your trip and why the Krasnodar Region should be your holiday resort of choice. The “Territory” rubric invites you to take part in events here and now, whether you head for Yeisk or buy a ticket to Moscow. What matters is that the holiday is interesting and memorable.
This is a collection of diverse information on current fads, tips concerning style and non-trivial ways to spend your time. “Lifestyle” speaks about the modern life of a successful person and about doing business, carries interesting conversations with heroes of Krasnodar and influential people in our country, as well as discussing mobile gadgets to make your life easier. The rubric also keeps you in the know about the best exhibitions, concerts, books and films.
Cuisine from various countries, advice from professionals in the catering industry and opinions of true gourmets. The French call it art de vivre. The rubric features interviews with cult restaurateurs, critics, owners of eating places, reviews of events and stories about the best gastronomical projects where local people and visitors to Krasnodar can savour exotic dishes, enjoy quality and “understandable” food, spend a romantic evening, hold an official reception, a corporate party or celebrate an event.
The “Places” rubric describes the most interesting hotels, restaurants, boutiques, museums, architectural landmarks and entire cities. In short, the cozy nooks we retain in our memories, visit regularly and share only with our closest friends. This section also has a lot of useful information about how to make your home, office or a café comfortable and stylish for yourself and your guests. The magazine offers a wide range of B2B services. It also reviews popular types of holiday.
The Health section tells you about various ways to achieve health and wellness. Being up on the latest trends, Kurortny Olymp gives space to modern achievements in the beauty industry, trends in cosmetics, perfumes and a healthy lifestyle. We write about simple and accessible things to make readers feel good at all times and look their best. The faces in this column are doctors with many years’ experience, trail-blazers in the beauty and image-making industry, “self-made” people who are ready to share their invaluable experience.
Konti Press Open Joint Stock Company: 30, Office 602, Sovetskaya St., Krasnodar, 350063, tel.: +7 (861) 262-09-13, 268-03-31, 268-10-74, e-mail: info@kontipress.ru, www.kontipress.ru
HEROES
T he guest s of Kuror t ny Olymp are high achievers w ho are ahead of t heir times . T hey are t he people you want to k now more about , get to k now
how t hey do business and w hat makes t hem tick . Each of t hem is a t r ue hero t hat changes t he surrounding world for t he bet ter, is active in t he life
of t he Region and provides an inspiring example to t he readers .
Alexandra Komarova, Public Relations Director of Ogorodmarket Eco-Project
Yevgeny Kudelya, Minister of Resorts and Tourism of the Krasnodar Region
Sergei Shipulin, Marketing Director of Mobile TeleSystems in the South of Russia
Boris Akimov, Co-Owner of LavkaLavka Farmer Cooperative
Lusine Djanyan, artist
Ekaterina Tyryshkina, fashion model
Elena Bolshakova, wedding photographer
Takhir Kholikberdiev, restaurateur
Konti Press Open Joint Stock Company: 30, Office 602, Sovetskaya St., Krasnodar, 350063, tel.: +7 (861) 262-09-13, 268-03-31, 268-10-74, e-mail: info@kontipress.ru, www.kontipress.ru
AUDIENCE
B2B
Foreigners
Businessmen
Hoteliers
Travel agencies
Families
Konti Press Open Joint Stock Company: 30, Office 602, Sovetskaya St., Krasnodar, 350063, tel.: +7 (861) 262-09-13, 268-03-31, 268-10-74, e-mail: info@kontipress.ru, www.kontipress.ru
DISTRIBUTION
KRASNODAR REGION Mailing list Municipal entities in the Krasnodar Region Hotels, sanatoria and holiday hotels in the Krasnodar Region and the North Caucasus Federal District Advertising agencies in the Krasnodar Region
Company stands Krasnodar Region Ministry of Resorts and Tourism Krasnodar Region Chamber of Commerce and Industry Administration of Sochi Administration of the holiday resort of Gelendzhik Administration of the city of Novorossiysk Administration of the city of Goryachiy Klyuch Krasnodar Airport, VIP lounge, officials and delegations lounge, 1st and business class cabins Sochi Airport, business class (federal) Filling stations of "LUKOIL-Yugnefteprodukt" Ltd.
Restaurants Blach, City Centre mall, 2, Industrialnaya St., Krasnodar Montrachet, 64, Bldg. 2, Krasnoarmeiskaya St., Krasnodar Barvikha, 182, Krasnaya St., Krasnodar London Bar, 6, Neserbskaya St., Sochi
Spa Seasons, 185, Levanevskogo St., Krasnodar Yekaterininskaya Clinic, 48, Odessskaya St. and 89, Garazhnaya St., Krasnodar
Business centres
Indoor Skating Centre, Imereti Lowland (Sochi Olympic Park), Adler District, Sochi Wildlife Park DODO, 103, Kurgannaya St., Natukhayevskaya Village, Novorossiysk Rossiya Cultural and Tourism Complex, 16A, Korolenko St., Abrau Durso Village, Novorossiysk
International Trade Centre, 30, Sovetskaya St., Krasnodar Askona Business Centre, 62, Kubanskaya Naberezhnaya St., Krasnodar Karasunsky Business Centre, 60, Karasunskaya St., Krasnodar
Travel agencies Mobile Expo, 30, Sovetskaya St., Krasnodar Tez Tour (Aurora Travel), 206, Krasnaya St., Krasnodar La-Tour, 144, Rashpilevskaya St., Krasnodar Kuban Territorial Air Communications Agency offices in the Krasnodar Region
Hotels and holiday guest houses Hilton Garden Inn Krasnodar 4*, 25/2, Krasnaya St., Krasnodar
REGIONS OF RUSSIA Novosibirsk Tolmachevo Airport, holding area (federal), baggage claim area (federal), arrival area (federal), Duty Free area Krasnoyarsk Airport, common departure/arrival area (international) common departure/arrival area, 2nd floor (federal), holding areas (federal) Surgut City Airport, 1st and business class cabins (federal), VIP lounge Volgograd City Airport, business lounge, VIP lounge (federal), VIP lounge (international) Kassir.ru booking offices in Sochi Sanatoria, hotels, holiday resorts in the Stavropol Territory
Radisson Blu Resort & Congress Centre, Sochi 5*, 1A, Golubaya St., Adler District Aquamarine 4*, sanatorium, SPA hotel, 42/1, Gorkogo St./ Chardonnet Boulevard, Vityazevo Village, Anapa Anapa Park Hotel, 8, Naberezhnaya St., Anapa Znaniye, SKK Sochi, 139, Prosveshcheniya St., A-364
Health and Beauty Chalet Sante, 238, Krasnykh Partizan St., Krasnodar Expert, 4, Arkhitektora Ishunina St., Krasnodar
Parks, complexes Basket Hall sports complex, 24, Prigorodnaya St., Krasnodar
Konti Press Open Joint Stock Company: 30, Office 602, Sovetskaya St., Krasnodar, 350063, tel.: +7 (861) 262-09-13, 268-03-31, 268-10-74, e-mail: info@kontipress.ru, www.kontipress.ru
GEORGRAPHIC DISTRIBUTION
MOSCOW
SURGUT KRASNODAR VOLGOGRAD NOVOSIBIRSK
KRASNOYARSK
STAVROPOL
Konti Press Open Joint Stock Company: 30, Office 602, Sovetskaya St., Krasnodar, 350063, tel.: +7 (861) 262-09-13, 268-03-31, 268-10-74, e-mail: info@kontipress.ru, www.kontipress.ru
ADVERTISING RATES
1 inside page............................................................................................................................................................................................................................25000 RUB
DUMMY MODEL SIZES
2 inside pages (1 spread)..................................................................................................................................................................................................50000 RUB ½ page (advertising block).................................................................................................................................................................................................15000 RUB Feature rubric (1 page).......................................................................................................................................................................................................20000 RUB Model advertising form (1 page)....................................................................................................................................................................................22000 RUB
1 page - 220х280 mm
Front cover...............................................................................................................................................................................................................................150000 RUB 2nd cover....................................................................................................................................................................................................................................50000 RUB 3rd cover.....................................................................................................................................................................................................................................50000 RUB 4th cover...................................................................................................................................................................................................................................100000 RUB
2 pages (spread) - 440х280 mm
Plate (two-sided)..................................................................................................................................................................................................................100000 RUB Gatefold (4 pages)...............................................................................................................................................................................................................150000 RUB
We are pleased to propose a flexible and extensible bonus system to your company in the case of long-term cooperation.
½ page (horizontal) - 220х140 mm
½ page (vertical) - 110х280 mm Konti Press Open Joint Stock Company: 30, Office 602, Sovetskaya St., Krasnodar, 350063, tel.: +7 (861) 262-09-13, 268-03-31, 268-10-74, e-mail: info@kontipress.ru, www.kontipress.ru
CONTACTS
Founder and publisher: Konti Press Open Joint Stock Company Editorial office address: 30, Office 602, Sovetskaya St., Krasnodar, 350063, Tel.: +7 (861) 262-09-13, 268-03-31, 268-10-74, e-mail: info@kontipress.ru, www.kontipress.ru