What does it mean to be alive online? The brief
Target Audience
Make BBC come alive across all platforms and turn otherwise static websites into updated, dynamic and relevant pages.
Tech, web and mobile savvy individuals 18 - 35 age range Newspaper buyers BBC loyalty Aware of current affairs
Background The BBC is a world wide leading public service broadcaster. Its mission is to enrich people’s lives with programmes that inform, educate and entertain. The BBC delivers content across ten products and four screens ranging from BBC news to Cbeebies and desktop to mobile. The effect of digital technology on live output.
Mandatory Requirements Relevant concept Achievable concept Research and analysis of web and UI design Tone of voice Discovery Engaging Informative
Considerations Good design Interactive webpages Design value Relevan and uncomplicated concepts Build up loyality Constantly engaging
Studio Deadline 20th March
Deliverables Design boards / proposal Film / animation
Eve Warren & Abbas Mushtaq | Collaboration | Responsive