FJORDE MAGAZINE ISSUE 22 by FJORDE MEDIA

IT’S A MAN’S WORLD ISSUE XXII

COLETTE WERDEN / LOVE & OBJECTS / SHERYL THAI / FIONA MCMONAGLE / KINA GRANNIS

one thousand cranes

exposing local fashion

one thousand cranes (melbourne central) level 1 lonsdale bridge, 300 lonsdale street, melbourne vic 3000 www.onethousandcranes.com.au

EXCLUSIVE FASHION DEALS www.cityblis.com

FJ O R D E

CONTENTS

36 LOVE & OBJECTS

CATCH HER IF YOU CAN

Constance Cummings grew up surrounded by unique jewelry, fashion and objects of art

Confidence. Magnetism. Presence. Colette exudes an aura of all three qualities

40 CUPCAKE ENTREPRENEUR

Sheryl realised her dream after a tumultuous period known to many as the GFC

48 BUBBLES AWAY

FEMME FATALE

PARTNER UP

A look at the curious world of online deals and Looks can be deceiving, and artist Fiona the woman making her own way through it all Mcmonagle is proof of that

Cheeky, maverick, authentic, energetic and dynamic

68 IT’S A MAN’S WORLD

SWEAT IT OUT

A wolf in men’s clothing...

Working up a sweat never looked so good

110 KINA GRANNIS

Get to know Kina Grannis the sweetest, downto-earth performer in the game

EDITOR’S DESK

HOW TO: REDEFINE STYLE

HEALTH & WELLBEING

COVER

FJORDE STYLE: A MAN’S STYLE

BEAUTY: A WOMAN’S WORTH

CREATE YOUR OWN SUCCESS

Photography Jon Lee Stylist Ben Anderson Hairstylist Sylvia Stojic Make Up Artist Jon Lee Models Felicity [Brazen] & Jamie Louise

ALLURE SAUVAGE

STOCKISTS

116

W W W. FJ O R D E M A G A Z I N E . C O M

Models are wearing Left: Ted Baker Suit Silent Assembly Right: Ted Backer Suit

FJ O R D E

CO N T R I B U TO R S

EDITORS

CREATIVE DIRECTOR

Patrick Price

Ben Anderson

CONTRIBUTORS

PHOTOGRAPHY

MAKE-UP & HAIR

Anna Gilfillan Claire Story Goerge Seraphim Lauren Raffa Lauren Roberts Lucy Pilz Natash Pitra Reuben Cheok

Andrea Cencini Clint Peloso John Lee

Campbell Richie Jon Lee Sylvia Stojic Valentina Sbb

STYLING YDNA CREATIVE Anna West Ben Anderson Francesca Zaganelli

ART YDNA CREATIVE

EDITOR-IN-CHIEF Patrick Price pa.price@fjordemagazine.com

CREATIVE DIRECTOR Ben Anderson enquiries@fjordemagazine.com

GENERAL ENQUIRIES enquiries@fjordemagazine.com

ADVERTISING

MARKETING

Lachlan Taylor ltaylor@fjordemagazine.com

SUBMISSIONS FJORDE accepts submissions from freelance artists, photographers, designers and journalists, however, we cannot reply to every submission. Please see www.fjordemagazine.com for submission guidelines.

FJORDE Magazine will assume no responsibility for consequences that may result in the use of, or reliance on, the published information. No responsibility is taken for the content, images or advertisements. No part of FJORDE magazine may be reproduced without the written permission of the publisher. Copies of this publication may not be sold. The opinions expressed herein are not necessarily those of the publishing staff. Reproduction in whole or part is prohibited without the permission of the publishers. Articles received with no name, address and phone number(s) will not be published. Articles received will only be published by approval of the editorial team. FJORDE Magazine reserves the right to shorten and or edit received articles and letters. FJORDE Magazine does not accept responsibility on articles written by various columnists and writers.

W W W. FJ O R D E M A G A Z I N E . C O M

WICK STUDIOS RECORD IN AUSTRALIA’S LARGEST SINGLE SPACE RECORDING STUDIO SINGLE | EP | LP

25 Leslie Street, Brunswick, Victoria 3056. Australia Tel: 03 9387 7044 | Email: info@thewick.com.au

WWW.THEWICK.COM.AU

FJ O R D E

E D I TO R ’ S D E S K

THEY RUN THE WORLD In a world dominated by men, women can sometimes be overshadowed in business and in life. Here we pay tribute to those women who have pushed through to make their own way to create a successful career and life for themselfves. With so many inspirational women out there we sadly can’t fit them all in. So we’ve brought together a selection of women who are carving out their own path from business, life, food, music and all those inbetween.

W W W. FJ O R D E M A G A Z I N E . C O M

And while we can go on and on about what they’ve done but we rather they tell you themselve. We hope you enjoy the latest issue of FJORDE as we take our hats off to these great women!

Patrick

WINTER 2014

IT’S A MAN’S WORLD W W W. FJ O R D E M A G A Z I N E . C O M

BRIDE BRIDE NOW

W W W. FJ O R D E B R I D E . C O M

Welcome FJORDE’s newest venture FJORDE Bride by staying up to date with the latest bridal news and fashions. Simply subscribe for free here: www.fjordebride.com

FJORDE Bride brings you wedding fashion, accessories, advice on the greatest areas in Australia to take those memorable snaps, tips and tricks, and of course the greatest bridal dress designers Australia has to offer! All encased in the FJORDE style you’ve become familiar with – class, elegance and sophistication.

FJ O R D E

H OW TO : R E D E F I N E YO U R S T Y L E

HOW TO:

REDEFINE YOUR STYLE BY: LAUREN ROBERTS

SIMPLE AND EASY STEPS TO REDEFINE YOUR STYLE ACCORDING TO THE OXFORD DICTIONARY, STYLE IS THE PARTICULAR PROCEDURE BY WHICH SOMETHING IS DONE. IT IS LOGICAL TO SAY THAT WHEN IT COMES TO FASHION, STYLE IS THE WAY WE “DO” CLOTHING. THIS SEEMS TOO SIMPLE A DEFINITION; STYLE IS NOT JUST THE GARMENTS THAT A PERSON WEARS. STYLE IS PERSONALITY.

If feeling cluttered or grey, redefining your style can feel just as rewarding as a soulsearching trip to Nepal. Rediscovery is, after all, about finding your inner voice.

Start by figuring out what you like. Make an old-fashioned scrapbook and cut out pictures from magazines. Take the afternoon off and people watch in a suburb you love; sipping on a chai latte as you admire the stylish folk passing by. Hit up google and start a folder in your phone full of your favourite looks. Start a Pintrest. Collect images of what you like in your own way.

2 Treat yourself to a new hairstyle. Our hair is something that we see virtually all day – in reflected surfaces, tagged Facebook photos and flopping in our peripheral vision. Do something new and a little bit different – but always ask your hairdresser for advice. Bring in three different looks to the salon, and explain what you like about them. Remember that if the person with the scissors is insisting a bowl cut won’t suit you – they might have a point.

W W W. FJ O R D E M A G A Z I N E . C O M

3 Freshen up your make-up skills. If you’ve never really been able to master eyeliner or apply blush evenly; consider taking a formal make-up class. If you buy make-up on a quiet day, most high-end retail stores will have the time to run through some tips and tricks with you. Alternatively, get the girls together and watch a YouTube tutorial on the big screen with a few glasses of bubbly. This is an affordable and fun way to learn some new skills to help re-define your personal style. If you’re a dark-eyed girl, lighten up the tones and buy some bright lipstick. Or vice-versa.

4 Get a new scent. We are more confident when we smell good. Spend an obscenely long time in the perfume isle and pick something a little bit different. The funky new scent will remind you of the new style you’re channelling as you strut the streets.

WINTER 2014

Consider seeing a colourist. Colourists are expensive, but helpful. These fashion-savvy dressers look at your hair and skin tones as well as your eye colour. They will often equip you with a personalised colour wheel that will remind you of all the shades you should be wearing. Pulling these tones out in stores will help steer you in the right direction.

Get to know your body shape. If you’re selfconscious about your thighs - silky, boldly pattered tights won’t make you feel happy and confident; even if you love them on the rack. Learn what cuts will draw attention to all the things you love about yourself, and what clothes will disguise the areas you don’t have much affection for.

Set yourself a day to go out without buying anything – try a lot on, take a lot of photos, and show all your friends. Ask what they like and what they don’t. Just because you love overalls today, doesn’t mean you will wear them in a month’s time. Buy anything that everyone agrees on, or that you are still dreaming about in a fortnight.

Style is very personal. Redefining it can feel as enlightening as changing jobs. Don’t be afraid to make bold choices – hair grows back and any clothes that you don’t love might be embraced by the wardrobe of a friend. One thing to bear in mind is not to dress for the life you have, but to style yourself for the life you want. Want to be a hot-shot advertising executive? Dress like you are. Want to the manager of a rock band? Dress like you are. The image that you chose to project will be the one others see.

Treat yourself to something amazing; even if it is more than you would normally spend. The Tiffany necklace you’ve been dreaming of, that Zara coat you’ve got saved as a screensaver or the pair of Doc Martin shoes you gaze at through store windows; something amazing. One feature item that you can build your style around will be worth the investment.

W W W. FJ O R D E M A G A Z I N E . C O M

FJ O R D E

R E L A X I N G AT T H E E N D O F T H E D AY

RELAXING AT THE END OF THE DAY BY: GEORGE SERAPHIM

DAYS COME AND GO FOR SURE. THIS IS A FACT, A CONTRACT WE ARE BOUND TO. TIME AND SPACE AND HOW WE USE IT WEAVES OUR LIVES, WE ARE THE FABRIC OF OR OWN CREATION. BALANCE IS KEY, IT REALLY IS, BETWEEN WORK AND PLEASURE.

Striking a balance in our lives isn’t that hard, we have to set time aside to recuperate, to allow ourselves to chill, however that may look, whether it be by ourselves or with family or friends. In today’s world, our current age signifies automatically that our aim is to work and work hard to gain the necessary provisions to survive, to establish ourselves as a somebody within this elaborate game and to thrive for dreams and pursuits. It has become the nomenclature of this age, most people live aboard this ship sailing along this ocean. Never mind the body, never mind the soul, never mind sometimes our loved ones or our relationships, keep on moving as fast as you can, to get somewhere, but, where is there? Where is it? and how do we know we when we see it? when we have finally come across what we are all striving for. Contemplate for now that there is no point of arrival at all. Question what it is that you are really striving for and is this actually going to make you happy once you get there?? There is one point to consider here, amongst all this, that basing your happiness on a possible future outcome is futile, because happiness does not have to be postponed,

W W W. FJ O R D E M A G A Z I N E . C O M

happiness is in the moment, it is about collapsing the past and the future in your mind and living in gratitude for everything you have in the moment. Finding this balance is most important in ones life, we all work, we all have to pay our bills, and in this continuance of things, we have to find time to just be still, to just relax, to redraw energy and recuperate. Allowing yourself this time every day by either going to the gym and exercising or going for a walk, possibly enrolling in a meditation or yoga class, any of these extra curricular activities to aid in our positive life balance will play a huge part in the long run to stabilise our minds and allow us the space to feel some sort of peace in this world. Try to create this time each and every day for yourself, time to unwind and just chill, and during this space contemplate the notion of balance, how to attain it in the body – mind connection, you can then experience a space of stillness in everyday life and become a space for others to attain it as well. Balance is key.

WINTER 2014

W W W. FJ O R D E M A G A Z I N E . C O M

FJ O R D E

FJ O R D E S T Y L E

IT’S A MAN’S STYLE REUBEN CHEOK [WWW.REUBENCHEOK.COM]

THIS ISSUE IS BASED ON INDEPENDENT AND STRONG WOMEN FROM ALL ASPECTS OF LIFE. WHETHER IT IS BUSINESS, FASHION, LIFE COACHING, THESE WOMEN ARE MAKING THEIR OWN WAY!

Nothing speaks independent style than these two fashion style icons - the diminutive street style queen, MIROSLAVA DUMA and popsinger-cum-mother-cum-fashion-designer, VICTORIA BECKHAM. Follow my insight to how each woman dresses and what you can gleam from them! MIROSLAVA DUMA, the larger than life former Harper’s Bazaar Russia editor and a freelance writer manages to juggle motherhood, her Buro 24/7 style website whilst staying fashionably stylish at every fashion week. How does this sophisticated woman become such an international style icon? Compared repeatedly to a Russian doll due to her five-foot stature, she is often seen dressed head-to-toe in very exclusive (and expensive) designer wear; with her favourite being Chanel, Hermès, Marni and Valentino. Before fashion bloggers of today stole the spotlight by “peacocking” for the street style photographers, there was Duma, whose stylish demeanor stood out for it’s simplicity that looked effortlessly thrown together. Though her outfits out-prices everyone’s ensembles at fashion week, we know that money alone cannot buy you style. So how

W W W. FJ O R D E M A G A Z I N E . C O M

does Duma outshine everyone despite having to alter nearly every garment? It is how she team garments together, with careful attention to detail. Take for example what Duma wore during New York Fashion Week; an oversized Céline Mondrian-coloured blocked coat, a Ralph Lauren dress and jacket combo with a Stella McCartney shirt, and a Burberry striped trench coat with an oh-so-subtle Eugenia Kim military inspired cap. All different ensembles, but styled impeccably with statement accessories - such as jewelled headdresses, Hermès scarves wrapped and tied babushka style to white fur pom-pom corsages to tie it all in. Her holds-no-barred approach to highend fashion with bold, attention-seeking accessories has made her a constant fixture in everyone’s “best-dressed” list. “Quirky. Eclectic. Experimental” are the three words Duma uses to define her style. Her advice for any burgeoning fashionista is knowing “what works for my shape,” she says. It “is a constant puzzle that I am trying to figure out. But I never had a complex to be taller.”

Knowing your body’s shape and what works for it is crucial. And no matter what your size, colour or statute, we all have the ability to make fashion work for us. And because Duma understands that though Russia still has hints of its patriarchal past, as a young female entrepreneur who has used fashion to present herself as economically independent and highly visible, doesn’t have to play by those rules. So what are her must-haves for this season? “Sweaters again, prints, necklaces and little black bags by Ferragamo that look like Faberge eggs - they are fantastic!” So heed to the fashion musings by the queen of streetstyle and layer it up for this season and never be afraid of colour, prints or accessories! Pop-star. Fashion designer. Style icon. It is hard to find one woman who embodies all three. Yet, VICTORIA BECKHAM effortlessly juggles each part well, presiding over her growing fashion empire and a brood of four. When people think of Beckham, they think of impeccably chic, slender woman with half her face covered by enormous sunglasses, strutting in a tight pencil skirt with skyscraper heels. This has become her signature style.

WINTER 2014

Seemingly transitioning overnight from novelty to bonafide, respected fashion designer, it has not come all because of her celebrity. With her recent guest editorship with French VOGUE and her participation in panel discussions with the dean of Parsons Design School in New York, it is noted that sales of her clothing line were based on the appeal of the designs themselves, and not just being “Victoria Beckham”. Her public transformation from Spice Girl to the epitome of understated chic has been the tabloids, and later, fashion mags scrutiny and fascination. With her love of minimalist tailoring, it has been exciting to see her own personal style, taste and aesthetic evolving. The reason why Beckham continues to look incredibly styled is that she knows what suits her. If Beckham can passionately name drop designer names, fabric specifications and garment construction techniques in infinite detail, it is because she has put in the hard yards to learn and hone her knowledge about branding, fashion business and garment making. “For a long time there, I was a bit of a laughingstock,” she reminisces. “And while

everybody was busy laughing, what was I doing? I was laying the foundation to what I have in place now.” Beckham has emerged as the forefront of ‘new minimalism’ - eschewing the coldness that invariably creeps up within this style, but retaining the sharp silhouettes and clean lines. Her biggest marketing tool has been her own self. She often say that she designs clothes that she see herself fantasizing about wearing – reflecting her own personal evolving tastes. Beckham’s simple style tips? Nothing busy, limit prints, use colour sparingly and collect items in a neutral palette like cream, grey, navy and black. Her svelte form is typically cinched by one of her own designs - her signature pencilskirted, figure-hugging sheath dress, the same silhouette that Beckham debuted in her first collection that evoked the work of Roland Mouret. “I wanted clothes that were flattering, timeless, good quality,” she expounds. “Everything that I design I would wear myself. I get a lot of inspiration from the ’40s and ‘50s, so corsetry plays a huge role in the collection.

It can help give an illusion of shape by using a bigger shoulder pad, and having a corset gives the illusion of having a tiny waist. But there are dresses [in the collection] that will cater to a lot of different shapes and sizes.” But she has quietly acquired a new sense of boldness, with her latest fall collection featured long hemlines, skirts and trousers that flow by the body than envelop it, and masculine coats. “At first, I wanted clothes that people would associate with me,” she states. “I was probably a little bit more self-conscious then. I was afraid to wear things that weren’t super-supertight. In those days, I wore a lot of corsetry. That was a sign of my own insecurities...[Then] I started challenging myself. Now that I feel more confident, creatively I feel more satisfied. It doesn’t have to be tight. I love working with volume and draping away from the body.” Creating a diffused line, entitled simply as “Victoria”, it allows Beckham to further experimentation calling it “easier, a little more relaxed. It’s the other half of my wardrobe!” So select clothing that define you, rather than redefine you. Pick classic shapes in a neutral palette, but don’t be afraid to experiment with different styles! W W W. FJ O R D E M A G A Z I N E . C O M

FJ O R D E

FJ O R D E B E A U T Y : A W O M A N ’ S W O R T H

A WOMEN’S WORTH BY LUCY PILZ [WWW.SKEETERANDSCOUT.COM]

STRONG INDEPENDENT WOMEN ARE EVERYWHERE Strong independent women are everywhere. They are everyday individuals tackling their respective industry and making a name for themselves. Their beauty cupboard is simple, but effective, and reliant on unpretentious but quality products that garner only the best results. Time isn’t wasted on false hopes – they are after quick, statement pieces that work their magic whilst they work their butts off!

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2014

BRIGHT CRYSTAL ABSOLU BY VERSACE $80/30ML www.versace.com

Kelly Clarkson once said: “Miss Independent. Miss selfsufficient. Miss, keep your distance”! In theory, she is correct. Except about the keeping the distance part. When you spray Bright Crytal Absolu by Versace, you are spritzing absolute nasal nirvana: you will literally have people coming up to and sniffing the fine, vibrant specimen that is the scent. It is orgasmic, juicy and fresh so I hope you aren’t too needy in your space. Every independent woman needs her soul-scent. It is like her catchphrase. Her warcry. Her everyday perfume that encapsulates her spirit, class and drive. Bright Crystal Absolu by Versace, my dear friends, is this. And so much more! It is enriched with inviting and velvety accents of Raspberry, accented by the elegance of Peony along with refined notes of Magnolia and Lotus Flowers. Then a trail evokes an intense and voluptuous sensuality with precious vegetal Amber, deep Acajou wood, bright and vibrant Musk. A must spray for any woman who wants a delectable, but no fuss scent. LA MAV VIT-C ADVANCED NIGHTLY REPAIR NECTAR $49.95 www.lamav.com

Harken all ye people, the La Mav Vit-C Advanced Nightly Repair Nectar “oooh-shiney-but-ohh-the-natural-ingredients” is literally worth the ‘eyes squished shut’ plunge. Sure, it is steep in all those natural goodies (and none of the nasties), but for the results, you will be head over-heels in love with your new, brightened, hydrated and even-toned skin (and will never look back). This youth-inducing, sun-damage-busting serum combines the power of Vitamin C to leave you with visibly transformed, lightened and glowing skin. It plumps, boosts hydration, reduces pigmentation, increases luminosity and gives you a healthy glow within a few weeks and is a true multi-tasking genius: one you won’t want to stop using. Not to mention, is chock full of organic goodness and bio-actives.

W W W. FJ O R D E M A G A Z I N E . C O M

FJ O R D E

FJ O R D E B E A U T Y : A W O M A N ’ S W O R T H

PALMOLIVE HAND SANITISER $3.69/48ML www.palmolive.com.au

They say diamonds are a girl’s best friend but for us independent women, we don’t make friends or find justification in the superficial things (ok, sometimes we do!). Do you know what we need? Stability, a trusty sidekick and reassurance that we are going to be healthy. This is why Palmolive Hand Sanitiser’s are the perfect, handbag-friendly solution for any woman on the go, or who values her health. Killing 99.9% of germs (sans water or soap) and smelling like heaven, these pint-sized, non-sticky beauty necessities are any Lass’s Knight In shining armour when it comes saving your (germ-filled) day.

L’ORÉAL PARIS NUDE MAGIQUE EAU DE TEINT $24.95 www.lorealparis.com.au

Sure, there are regular foundations. Then there is the L’Oreal Paris Nude Magique foundation, which blitzes everything else out of the water. Just when you thought you had seen it all, this lightweight, velvetyfinish formula: formulated with an airy-texture and enriched with oils to leave you feeling like you are wearing ‘zero make-up’: comes in a blows all other foundations out of the waters. It transforms your complexion within seconds, showing a finer texture with no greasiness, and is perfect for the girl who is after a no bull-shit coverage, minus the caked-on look. Everyday coverage, and luminosity will be hit for a six with L’oreal’s Magique range of foundation, BB powder, CC creams and so much more. Check them out, and thank me later.

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2014

NUTRA-LIFE UBIQUINOL Skincare is great for the surface of your skin. But sometimes, skin health needs to start from the inside to show on the outside. Healthy eating is a great way to do this, as too is water, but sometimes we don’t get all the nutrients we need. This is where a supplement can come in. And one, that I would recommend to help mop up destructive free radicals and support cellular energy (and health) is Coenzyme Q10 (CoQ10 or Ubiquinol) for its potent antioxidants, and skin support. In a significant breakthrough, Japanese scientists have developed Ubiquinol in a patented natural form, which mimics that found naturally in the body, helping to promote and enhance cellular energy. Ubiquinol Benefits Include: • More easily absorbed into the body compared to standard CoQ10 • Powers Your Cells - helps your body’s cells convert energy • Strong antioxidant - helps soak up oxidative stress and free radicals • Support the heart - helps maintain a healthy heart and vascular system • Cholesterol Support - helps maintain healthy LDL cholesterol levels in healthy people

W W W. FJ O R D E M A G A Z I N E . C O M

FJ O R D E

C AT C H H E R I F Y O U C A N

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2014

CATCH HER IF YOU CAN BY LAUREN RAFFA

W W W. FJ O R D E M A G A Z I N E . C O M

FJ O R D E

C AT C H H E R I F Y O U C A N

COLETTE’S BIG GREEN EYES START TO GLISTEN AND WELL, AS A THOUSAND OF TINY GOOSEBUMPS PUCKER ALONG HER ARMS. HER BODY ROCKS AS IF SHE’S BEEN RACKED BY A WINTERY-CHILL, BUT I CAN SEE IT’S JUST RAW EMOTION AFFECTING HER AFTER SHARING THE EMOTIONAL JOURNEY OF ONE OF HER CLIENTS. IN THAT MOMENT, I REALISE THAT HER JOB WILL ALWAYS BE SO MUCH MORE TO HER THAN A CAREER.

W W W. FJ O R D E M A G A Z I N E . C O M

more than that. After what Colette describes as “stumbling” and a “beautiful cycle of self-sabotage” throughout her twenties, she recalls a dream one night where she was dressing a woman. She remembers writing it down the next morning, and thinking “okay, I really love presenting, and I really love Confidence. Magnetism. Presence. Colette empowering women”. Here, she realised exudes an aura of all three qualities, combined the niche she wanted to specialise in. She to form a fierce woman of lethal passion becomes extremely animated and passionate and determination. It is no wonder then, that as she describes her adoration for females and these three words are integral to Colette’s femininity. She sites French women as one of business. “When you develop such a strong her biggest inspirations. She paints a picture personal brand, you become magnetic to of herself sitting at a Parisian café armed with opportunities”, she assents. “Colette Werden” a coffee and a croissant with the Eiffel tower is an image development hub for driven in the sight, simply people watching: “Oh the female entrepreneurs and businesswomen. women over there, the clothing is their second Armed with a team of talented professionals, skin. And their femininity is beautiful”. She Colette is a style and image specialist working jokes, “One day I actually asked myself, am with clients that are eager to soar in their own I really a lesbian? (laughs), but I just love industries. confident women”. Her dream kicked off into a reality. Using her talents and passion, Initially, Colette developed an interest in TV Colette’s business began to grow rapidly presenting, educating herself and landing through word-of-mouth. a few gigs on television, but she was soon to discover she wanted something so much Colette Werden pulls up in a black, sexy Alfa Romeo. Out the ambassador steps, a flurry of colour with a pretty face framed with severe bangs and bright red lips. Her megawatt smile ignites the dim cafe, and I find myself drawn to her already.

WINTER 2014

W W W. FJ O R D E M A G A Z I N E . C O M

FJ O R D E

C AT C H H E R I F Y O U C A N

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2014

W W W. FJ O R D E M A G A Z I N E . C O M

FJ O R D E

C AT C H H E R I F Y O U C A N

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2014

It is this passion for appreciating women that is core to Colette’s business, where her true heart lies. Colette believes that selfacceptance can be beautifully achieved through image and style. This self-acceptance, or lack thereof, is usually present within all of her clients before working with Colette, and this mental ‘trap’ is the very thing that’s keeping them from going further in their career. “Every time I start working with a woman, there’s always parts of her life, or parts of her body or identity that she’s not accepting. It’s almost this denial. So the very first step to helping her achieve confidence is helping her learn to accept what is. Every session it happens. I make sure it does”. Colette divulges an intense emotional connection she had with one of her clients. Colette explained that despite having a “the career, the family, the car”, she was still “deeply unhappy”. The wardrobe session revealed the woman was holding on to “clothes 20 years old and sizes too big for her”. Colette says that throughout the fivehour session, it became clear that the client was holding onto the grief of not being able to say goodbye to her ex-husband that committed suicide. Colette describes the exact moment, when the client wearing a beautiful new outfit, with a pile of her old clothes behind her. Suddenly, the woman became overwhelmed and said through tears, “fuck, I just feel free”. Colette’s own eyes water at the memory.

The media was abuzz with excitement for the launch of colettewerden.com, which went live Wednesday the 23rd of July. As well as an online TV show, the website will boast “any advice where it comes to makeup…to media training, dressing for success… it’s all in one place” says Colette. As far as Colette’s concerned, she’s merely just scratching the surface of her dream. Unwaveringly determined, she ticks off her plans on her perfectly manicured fingers. TV makeover show, clothing line, lipstick line… the opportunities are endless, yet all too achievable for the fabulous Colette Werden. You just try and stop her.

W W W. FJ O R D E M A G A Z I N E . C O M

FJ O R D E

LOVE & OBJECTS

LOVE & OBJECTS BY CLAIRE STORY

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2014

CONSTANCE CUMMINGS GREW UP SURROUNDED BY UNIQUE JEWELRY, FASHION AND OBJECTS OF ART, AND DEVELOPED A DEEP LOVE FOR OBJECTS THAT ARE BOTH BEAUTIFUL AND INDIVIDUAL. TODAY, WITH MANY MASS-PRODUCED ITEMS INVADING THE FASHION LANDSCAPE, CONSTANCE SAW A GROWING NEED FOR AUTHENTICITY, RARITY AND QUALITY – AND THUS LOVE & OBJECT WAS BORN.

Offering beautifully crafted and eternally stylish antique pieces, Love & Object provides jewelry lovers with highly covetable and collectible jewelry and accessories, infused with a timeless and seductive allure. With a life-long expertise and love for antiques, Constance trawls the globe to find timeless creations that outlive throwaway fashion, remain highly desirable and continue to inspire admiration and be loved for years to come. WHAT IS YOUR BRAND ETHOS? ‘Unique, beautifully crafted products with provenance, that captivate the wearer and those around her. We pride ourselves on being the premium online destination for the most luxurious and fashion forward vintage jewelry.’ YOUR LOVE OF VINTAGE JEWELLERY STEMS FROM YOUR CHILDHOOD, DURING WHICH YOU FREQUENTLY VISITED AUCTION HOUSES AND SOUGHT UNIQUE PIECES WITH YOUR FATHER. CAN YOU DESCRIBE WHAT THAT WAS LIKE AND HOW IT HAS INFLUENCED YOUR CREATIVITY AND YOUR CAREER? ‘Having grown up attending auctions from a very young age, I honestly thought everyone received dozens of auction catalogues in their mail every month. There are many facets that have inspired Love and Object; art, design, film and fashion icons. ‘My upbringing and exposure to the jewelry industry means that we can provide the most exclusive and beautiful pieces to our customers. After spending years looking at catalogues and seeing what jewels and designers have remained covetable, you quickly learn how to sort the very best from the best that is on offer.’

WHAT ARE SOME OF YOUR FAVOURITE AUCTION HOUSES IN NEW ZEALAND AND AROUND THE WORLD? CAN YOU RECOMMEND ANY GREAT AUCTION HOUSES OR ANTIQUE SHOPS IN MELBOURNE? ‘I have a few favorites that I regularly browse through their catalogues for pieces to decorate our apartment. However I very rarely source our collection this way. I source from contacts that have been established over the years prior to Love and Object.’ WHAT’S THE OLDEST, MOST UNIQUE OR MOST RARE PIECE OF JEWELLERY YOU’VE FOUND? ‘Our Lacroix Inimitable Necklace’ THROUGH LOVE & OBJECT YOU ARE ABLE TO SHARE YOUR PASSION AND CURATE SEASONAL COLLECTIONS OF BEAUTIFUL OBJECTS. HOW DO YOU GO ABOUT CURATING A COLLECTION AND WHERE DO YOU GET YOUR INSPIRATION? ‘Certain jewels remain timeless and it is important for us to be able to envisage these pieces worn in a fresh context. So I start with a mood for the season then work from there, sourcing pieces that are unique looking and very contemporary in feeling and design.’ YOU SOURCE OBJECTS FROM AROUND THE WORLD TO CREATE YOUR COLLECTIONS - WHERE HAVE YOU TRAVELLED TO RECENTLY AND WHAT INSPIRED YOUR LATEST COLLECTION? ‘My last extended trip was around Europe. It is always inspiring to see women in the various fashion capitals wearing key pieces of jewelry in their own unique way. Parisians wear one simple statement piece and pair it back with t-shirts and jeans, whilst the Milanese are not afraid of piling everything on at once. Both look fabulous.’

W W W. FJ O R D E M A G A Z I N E . C O M

FJ O R D E

LOVE & OBJECTS

EVERY PIECE IN YOUR COLLECTION HAS A UNIQUE STORY BEHIND IT, AND YOU ENJOY SHARING THESE STORIES WITH YOUR CUSTOMERS. WHAT PIECE IN YOUR CURRENT COLLECTION HAS THE MOST INTERESTING STORY BEHIND IT? ‘There are so many, it would be hard to choose. We have a Lanvin pendant that hails from a former Vogue Editors private collection, and every Couture piece has a fabulous history.’ LOOKING FORWARD TO SPRING AND SUMMER, WHAT TRENDS DO YOU THINK WILL BE POPULAR FOR THE WARMER MONTHS? ‘Gold jewelry will continue to reign, and silver pieces are moving away from being dainty to substantial in size. More people are becoming comfortable with Choker style necklaces coming back into the forefront of fashion, thanks to the likes of Balmain, Givenchy and Dior. We will also have some very organic and whimsical pieces reminiscent of what was seen on the Valentino S/S 14 runway.’ LOVE & OBJECT WAS BORN OUT OF YOUR APPRECIATION FOR VINTAGE JEWELLERY, BUT IT’S ALSO A RESPONSE TO MASSPRODUCED JEWELLERY AND ‘THROW-AWAY FASHION.’ WHAT DO YOU THINK ABOUT MASSPRODUCED FASHION AND THE ETHICAL ISSUES INVOLVED EG. THE RECENT REPORTS OF CHILD LABOR AT A SAMSUNG FACTORY IN CHINA? ‘There is obviously a place for mass-produced items but they aren’t appealing for everybody. I think it is becoming increasingly popular to take a “quality over quantity” approach to fashion.

W W W. FJ O R D E M A G A Z I N E . C O M

‘Choosing to purchase a beautifully made product that has provenance is not only commendable morally and ethically, but you can also be proud and comfortable in what you are wearing. Perhaps the days of throwaway fashion are finally waning because people are finding it harder to turn a blind eye to the stories of factories conditions for mass produced items.’ HOW WILL YOU CONTINUE TO CREATE SUSTAINABLE FASHION IN THE FUTURE? ‘We will continue to offer the best vintage fashion jewelry for our Love and Object customers. If we choose to produce anything in the future they will be limited in number and made by expert craftsman from beautiful materials. ‘We pride ourselves on offering product that isn’t widely available, giving our customers a unique and “this can only be mine” shopping experience.’ WHAT DO YOU HAVE PLANNED FOR THE REST OF 2014 AND BEYOND – DO YOU HAVE ANY TRIPS, EXCITING NEW COLLECTIONS OR COLLABORATIONS PLANNED? ‘We have a wonderful new campaign in the development and I am currently beginning to source the new season collection and have a buying excursion planned later in the year for our gifting season. This time of year is very exciting for us.’ Find your unique piece at the Love & Object online boutique www.loveandobject.com

WINTER 2014

W W W. FJ O R D E M A G A Z I N E . C O M

FJ O R D E

THE CUPCAKE ENTREPRENEUR

THE CUPCAKE ENTREPRENEUR BY KRISTINA BOND

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2014

W W W. FJ O R D E M A G A Z I N E . C O M

FJ O R D E

THE CUPCAKE ENTREPRENEUR

THE WORLD AROUND US IS CHANGING EVERYDAY – EVERYTHING FROM THE WAY WE TRADE, COMMUNICATE AND DO BUSINESS. MARKETING TRENDS HAVE BEEN FLIPPED UPSIDE DOWN WITH THE OVERWHELMING POWER OF SOCIAL MEDIA. HOWEVER, ONE OF THE MOST SIGNIFICANT CHANGES IS THE SHIFT TOWARDS FEMALE ENTREPRENEURS AND THEIR INVOLVEMENT IN TODAY’S BUSINESS WORLD.

Think of the ladies who have built their names into brands, for example Lorna Jane and Lola Berry are local girls, think Olsen Twins on an international scale. Another such lady changing the world one cupcake at a time is Sheryl Thai of Cupcake Central. Here’s her story and advice on how to kick butt in the business world. Sheryl realised her dream after a tumultuous period known to many as the GFC. Her IT career had come to an abrupt end when the American company she was working for filed for bankruptcy in 2009. After a few days of wiping up her tears, Sheryl picked herself up and started baking in her own kitchen. It was something she loved to do and it had been a dream of hers to open her own cupcake business since the age of 21. Fortunately, the age old saying “when one door closes, another one opens” happened to be quiet accurate for Sheryl. The business started online and through word of mouth Cupcake Central began to blossom in to the mini empire it is today. The transition from employee to business owner may sound like a dream to some but the adjustment can take some time, Sheryl explains ‘The realisation sets in that you no longer have anyone to report to, to hold you accountable to your decisions and actions. Whilst it may seem like a dream come true, you have to learn how to be self-disciplined, organised and constantly moving. It can be quite lonely and isolating when you’re starting a business on your own because your friends, family and old colleagues won’t understand what you’re going through and

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2014

W W W. FJ O R D E M A G A Z I N E . C O M

FJ O R D E

THE CUPCAKE ENTREPRENEUR

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2014

most days you spend it on your own. You also start to understand that you have a lot more responsibility and that you have to wear multiple different hats on a daily basis – some of which you may not have experienced before. So it can be quite stressful as well. At the end of the day, I’ve learnt that there is a solution to every problem, no matter how bad the situation may seem, the sun will rise tomorrow and you will have the opportunity to grow from it”. When starting a business it may seem like a daunting task, however the most important thing is to start somewhere. Breaking the gigantic process into a number of small achievable steps will make the task seem less menacing and procrastinating should be banned. Sheryl’s advice to other young entrepreneurs is just to start small “I always believe that you should start small and start now. If you really want to be an author, open up your cafe, create jewellery – you can start it right now. Get a book, go to a nice cafe on your own and scribble down anything and everything that inspires you about your dream business. No matter how crazy it may seem, do it. Then start taking small little steps towards it until you’re ready to make that leap. We can all make excuses why we can’t start our business now but if you want to change your life and enjoy what you do every day, your actions will reap results”. A quote by Tony Robbins sums up Sheryl’s motto, “If you talk about it, it’s a dream, if you envision it, it’s possible, but if you schedule it, it’s real”. Sheryl also believes that being part of a community and having a strong support network is extremely important, so much so that she co-founded the League of Extraordinary Women along with three other super business-savvy ladies. “I believe that female entrepreneurs need to support each other more by sharing their experiences” says Sheryl, “We have launched the League in over 8 cities across Australia which goes to show female entrepreneurs are on the

rise”. Fortunately, these days being a female entrepreneur is accepted and encouraged and gone are the days of male dominance in the business world, Sheryl agrees, “I think it’s a great time to be a female entrepreneur. You can get a lot more traction and attention with your business because there is a lot more support out there for females. Yes there may be times when you encounter difficult or awkward conversations with leasing agents or suppliers but that isn’t necessarily because you’re female but simply that you’re inexperienced.” Sheryl is also a strong believer in the power of social media, especially for small businesses with limited marketing budgets, “When I started Cupcake Central from home, I had zero dollars to spend on marketing which meant I had to be creative to get my name out there. I used Facebook and Twitter as my primary marketing tools and later on, Instagram has been so effective. I always think people are crazy not to use social media, regardless of their industry. You need to be able to connect with your consumer and stand out from the rest”. So what’s in store for this cupcake queen? Let’s just say she sees things on the big scale: “We really want to build a brand where we have a following of cupcake groupies. We are more than just a cupcake store and it’s all about the whole experience. We want people to believe in what we do and really enjoy our products. We don’t want to open up 100 stores but perhaps about 10 really well run stores that provide a special experience to each and every person that visits us. Hopefully we’ll be opening in Sydney in 2015 and I desperately want to have a cupcake truck. Perhaps a TV show would be nice”. So as our awesome lady-leader Beyoncé once asked “who runs the world?” Sheryl and her band of business-chicks would definitely agree its “GIRLS”!

W W W. FJ O R D E M A G A Z I N E . C O M

FJ O R D E

B U B B L E S AWAY

BUBBLES AWAY BY ANNA GILFILLAN

AFTER BEING DISMAYED BY THE LAME, IRRELEVANT DEALS FILLING HER INBOX EACH MORNING, KATRINA MCCARTER DECIDED TO TAKE ACTION. HOW MANY IPL’S AND PHOTO BOOKS COULD A WOMAN WANT? WHERE WERE THE DEALS FOR FAMILIES?

Motivated by the large efforts of her local primary school parent committee and lack of financial gain Katrina set up ‘Bubbler Deals’, an online group buying site dedicated to supporting families and their local communities. With every voucher purchased on the site, 5% is donated back to a playgroup, kindergarten or school of choice. Bubbler was launched in Perth back in January 2012. In two and a half years it has grown to a community of 100,000. I caught up with Katrina to learn more about Bubbler and what tips she has for starting an online business. CAN YOU TELL ME A BIT ABOUT HOW THE WEBSITE WORKS? Bubbler Deals seeks out the best discount shopping offers for families and delivers special deals to our member’s inbox each week. Our members can expect to save between 40-80% RRP prices when they purchase a voucher from our site. They then redeem that voucher direct with the merchant. Many of our merchants run regular campaigns with us as they see it a great way to connect with a community of mums, eager to shop. All shopping discounts are for limited periods and with limited quantities available so mums check in regularly. We also provide them with a deal alert newsletter but we only send out one email per deal - we respect our member’s inbox!

W W W. FJ O R D E M A G A Z I N E . C O M

IN THIS DAY AND AGE, DO YOU THINK PAVING YOUR OWN WAY, IS AN ESSENTIAL PART OF BEING SUCCESSFUL? Without question! I’ve completed a MBA during my corporate days however I am learning more each day running a business than I have in any other time in my career. I’ve always had a strong interest in business but it wasn’t until I spent some time in New York in my early twenties that I truly understood that you need to do what you love and you can achieve anything you want if your will is strong enough. The only person limiting me IS ME. I have an uncle living in New York who has taught me that you can have many different careers in a lifetime. He’s in his eighties now but he has achieved success as an actor, an activist, a property developer, a doctor, jazz musician and film maker! He has always challenged me on every New York visit about what I’m doing, what I want to be doing and what’s stopping me from doing it.

WINTER 2014

W W W. FJ O R D E M A G A Z I N E . C O M

FJ O R D E

B U B B L E S AWAY

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2014

DO YOU THINK ONLINE BUSINESSES ARE PROVIDING NEW OPPORTUNITIES FOR NEW MOTHERS AND WOMEN WORKING FROM HOME?

WHAT ADVICE WOULD YOU GIVE SOMEONE WHO WANTED TO START UP A BUSINESS ONLINE?

There’s a bank report out which shows women are launching new businesses almost twice as more than man are. Women are actively looking to strike a balance between the demands of raising a family and work commitments. Starting an online business can allow you a greater degree of flexibility to achieve more time with your kids. In my own instance, I go to the office after I’ve dropped the kids off each morning. I work until 3pm and do the school pick up, do the after school activities and playdates and then resume work after they have gone to bed. As I’m dealing with so many small business owners this can be the best time to reach them. In many instances they are doing the operational aspects of their business by day and they look at their marketing activities after hours, so it has worked well.

Supportive partner - you need someone wonderful supporting you financially and emotionally for the ups and downs along the way.

Here are the FOUR essentials:

Good support system - if you’ve got kids you need a group of people you can call on to assist you to manage kids, meals, extra curricular activities

Be creative - and use it to minimise your spend in the first year or so. Your problem solving skills will be called upon on a daily basis during start up phase. You need to think creatively to reach workable solutions which don’t cost big.

Reach out - I’ve met some of my closest business allies by jumping on the phone and asking them how they did it. You can find the latest deals from Bubbler at www.bubbler.com.au or follow them on Facebook and Twitter.

W W W. FJ O R D E M A G A Z I N E . C O M

FJ O R D E

F E M M E F ATA L E

FEMME FATALE THE AMBITIOUS ARTIST WHO REALLY PACKS A PUNCH BY CLAIRE STORY

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2014

W W W. FJ O R D E M A G A Z I N E . C O M

FJ O R D E

F E M M E F ATA L E

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2014

LOOKS CAN BE DECEIVING, AND ARTIST FIONA MCMONAGLE IS PROOF OF THAT. WITH HER DEMURE DEMEANOUR AND FINE FEATURES, YOU’D BE FORGIVEN FOR THINKING SHE WOULDN’T HURT A FLY. BUT UNDERNEATH HER FEMININE FACADE IS A FEARLESS FIGHTER WHO PUSHES HERSELF TO THE LIMITS.

Fiona is not only an accomplished artist, who has held many solo and group exhibitions and is represented by Tim Olsen Gallery, but she is also a brazen boxer who loves getting her gloves on and sparring with fellow female boxers. This duality drove Fiona to combine her two passions, of boxing and art, in a series of evocative watercolour works for the Basil Sellers Art Prize exhibition - currently showing at the Ian Potter Museum of Art, at The University of Melbourne. With a grand prize of $100,000 it is one of the richest and most renowned art prizes in Australia, and it is unique in its concept and goals. The prize, which was established by art lover and sports enthusiast Basil Sellers, encourages artists to tackle the theme of sport and sporting culture, and examine the dichotomy of art and sport. From fandom to fanaticism, motivation to morality, and rules to racism, the BSAP 2014 artists explore the many facets of sport in Australia, and examine the parallels between the awe of art and the spectacle of sport.

Fiona’s work, with its gritty-yet-graceful subject matter is no exception - tackling the topic of sexism in sport head on. The Sport of female boxing has a long and tumultuous past, which stems back to bare-knuckle fights in London in the early 18th century. This hard-core history created a public perception that female boxing was too violent, whilst others simply saw it as a novelty act. As a result, boxing was banned in most countries – until recently, when the sport was officiated through its inclusion in the 2012 London Olympic Games. ‘This was monumental decision for the many women involved in the history of this competitive sport,’ Fiona comments, and it was a decision that was particularly meaningful to Fiona, as she is a boxer herself. Fiona took up boxercise classes over ten years ago, and she found she had a natural ability to spar and strike, which led her to start training in professional gyms, alongside professional female boxers.

W W W. FJ O R D E M A G A Z I N E . C O M

FJ O R D E

F E M M E F ATA L E

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2014

It was in the boxing arena that Fiona began to draw unexpected parallels between sport and art. ‘I thought it would be an interesting subject – a lot of people don’t understand why a woman would want to get in the ring and box. I haven’t really gotten in the ring yet – it’s been more about the training – so when I see women who are brave enough, it’s inspiring.’ Fiona’s latest work, which she entered into the BSAP 2014, shines a spotlight on this low-profile but increasingly popular sport - touching on issues of gender politics, and raising the issue of inequality of women in sport. But it’s also a celebration of the sport and a tribute to the women involved, as Fiona explains, ‘although there are many layers to this work, at the core it’s about women who love to box.’

practice became a structured routine similar to endurance training – which echoed her training as a boxer. Fiona explains, ‘I think that with my practice – with any practice – you need discipline. It’s like working on any skill – you have to keep working at it. The same goes with boxing: you’ve got to get in there and train every day to keep up your skills, to keep improving. Training has helped with my practice because it’s given me that discipline and routine.’ Fiona’s stoicism is evident in sentiments like, ‘sometimes it hurts, but you have to keep going,’ and this is a strength which she boldly embodies in both her art and her boxing practices. Ian Potter Curator Vincent Alessi sums up Fiona’s focus, saying, ‘[The fact] that McMonagle has the desire as well as the capacity to undertake such an ambitious yet repetitive work regime reveals a mental toughness and single-minded will to succeed—qualities shared by sportspeople and professional artists alike.’

The work consists of three life-sized watercolour and ink portraits and a stunning six-minute animation titled The Ring, which Fiona describes as a ‘moving watercolour’ that brings her courageous characters to life. To complete the ambitious task, Fiona painstakingly painted hundreds of watercolour Fiona is an amazing artist and an admirable stills required to make the six-minute athlete, bridging the gap between art and animation. sport, blurring the lines between gender roles, and shaking things up for a new generation of To achieve this, Fiona’s artistic regime independent, indestructible, and inspirational become akin to her boxing regime, forcing Fiona to adopt a rigorous production schedule. young women. She set herself hourly, daily and weekly targets, typically working in two-hour blocks before taking a break. As a result, her

W W W. FJ O R D E M A G A Z I N E . C O M

FJ O R D E

PA R T N E R U P

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2014

PARTNER UP BY NATASA PITRA

TODAY WE PAY HOMAGE TO WOMEN IN POWER, PAVING THEIR WAY THROUGH A SUCCESSFUL CAREER. THE STRONG, MOTIVATED AND DETERMINED WOMEN WHO NEVER GAVE UP, TO INSPIRE US, TO PUSH US, THESE WOMEN DESERVE A STANDING OVATION! I HAD THE AMAZING OPPORTUNITY TO TALK TO SIMONE NOVELLO FROM PARTNER UP. AN AMAZING WOMAN WITH AN INCREDIBLE BACKGROUND AND A GREAT HISTORY IN BUSINESS….

FIVE WORDS TO DESCRIBE YOU AND YOUR BUSINESS?

WHAT IS YOUR FAVOURITE PART OF THE DAY?

Separately? Cheeky, maverick, authentic, energetic, dynamic. They probably apply to us both.

Early morning. I usually watch the sunrise and journal getting focussed on gratitude for what I have, what I want to manifest and then prioritising what action I need to take for the day to make it happen - all over a nice cup of hot organic orange pekoe tea.

IF YOU COULD BREAK DOWN WHAT YOU DO IN STEPS FOR YOUR CLIENTS? After 18 years of forming partnerships at all levels and on all sides of the relationship I decoded the process into 6 proprietary steps. I now predominately work with business owners to empower them to form their own lucrative alliances and partnerships as a core part of their growth strategy. I have fun drawing a lot of comparisons between business and personal relationships - it works for both! - here are my 6 steps to successful strategic alliances:

1. Get partner ready 2.

Identify and amplify assets

Partner prospecting

Your offering

Seal the deal

Manage and leverage (or happily ever after!).

HOW DO YOU KEEP YOURSELF MOTIVATED? Crossfit is great to keep my head and body strong. People often wonder why Crossfit is such an important part of my week. It reminds me that I can always do more than I think I can and that when you are on the verge of giving up the right people will emerge to help push you over the line. That you’re really only competing with yourself and while you may not always do as much as you hoped you’re proud that you gave it your best shot and you’ll try again next time to be even better. Also journaling to get focussed and grateful and hiking in the beautiful Blue Mountains (and plunging my hands in the garden) where I live as it keeps me grounded. Spending time with the right people who energise me and who are great mentors and confidants.

W W W. FJ O R D E M A G A Z I N E . C O M

FJ O R D E

PA R T N E R U P

ANY GREAT CHALLENGES THAT MARKED YOUR SUCCESS STORY? Gosh a lot of them. Divorce, raising my first son as a solo parent, illness, a surprise pregnancy, business ventures that didn’t quite get there - losing a lot of money, raising my second son as a solo parent, and breaking my leg on the flying fox in our backyard. Each one of these gave me freedom, strength, resilience, compassion, humbled me, challenged me, forced me to grow, shifted my values, gave me more depth, made me grateful. In the early days of my career I didn’t have the maturity or wisdom to handle success and money in a productive way and to bring me deep joy. I feel much closer to that now. Success isn’t just how much money you make, it’s how fulfilled you are. Were it not for all these challenges I may have been more financially successful at this stage of my life but I would not have been as fulfilled. WHAT IS YOUR SAY ON THE EMPOWERMENT OF WOMEN? DO YOU BELIEVE WE HAVE IT LIKE EVERYONE ELSE? OR IS IT HARDER IN THE BUSINESS WORLD? I definitely think women face unique challenges these days. Many men I know agree. I know so many solo mothers who receive little or no support from their children’s fathers, and yet they raise beautiful, accomplished, healthy children, run businesses to support their family, are there

W W W. FJ O R D E M A G A Z I N E . C O M

for others, and still try to find time to look after themselves (and that’s not just the solo mums). But the constant pressure is enormous and it’s easy to wind up feeling unsupported. This can make it harder in the business world as there are so many demands placed on our time and it can be frustrating trying to fulfil your ambitions and deliver to the standard you know you’re capable of. I know I don’t have as much fun as I should - but I make a point of doing it as much as I can and I’m finally making room in my life for the right partner. It’s not been a huge priority for me since having my second child.

both run out quickly and you’ll put yourself under unnecessary stress. That means getting referrals from credible sources, google them and listen to your gut. There is no magic pill. Have realistic expectations. You can aim high but cut yourself some slack. Someone once said to me ‘people are very good at appearing more successful than they are’. So chances are you’re doing much better than you think you are ;-)

I can also say that it’s why I love doing what I do. I’m often asked how I manage to have the life I do and honestly I couldn’t do it without all the wonderful people in my life professionally and personally. It’s critical you put the right supports around you and those partners, those people in our tribe, when they’re the right ones you’ll enrich their lives as much as they’ll enrich yours. Women in particular need to stop believing we need to do it all on our own.

I was always naturally drawn down the partnerships road - personally and professionally. I was always a natural matchmaker (I’ve been responsible for marriages!), I’ve specialised in professional partnerships for around 18 years, and I’ve had plenty of my own! Even though I’m divorced and currently single (which may seem ironic) all my relationships have enriched my life and I have great relationships with most of my exes! It doesn’t have to last forever to be successful.

ANY ADVISE FOR EMERGING ENTREPRENEURS OR PEOPLE WANTING TO START THEIR OWN BUSINESS? Get the right support early on. Be a part of the right communities and do your due diligence before you decide where to commit your time and resources because if you don’t they’ll

WAS THIS SOMETHING YOU ALWAYS WANTED TO DO? OR DID IT COME TO YOU LATER?

I believe we are powerful whole individuals who thrive when we align with the right people, causes and communities. That we have and always will do better together.

WINTER 2014

W W W. FJ O R D E M A G A Z I N E . C O M

FJ O R D E

C R E AT E Y O U R O W N S U C C E S S

CREATE YOUR OWN SUCCESS BY LAUREN ROBERTS

AHHH, SUCCESS. THE BEAUTIFUL ALLURE OF SUCCESS IS SOMETHING THAT WE ALL ASPIRE TO ACHIEVE. HOWEVER, JUST AS NO TWO PEOPLE ARE THE SAME; NO TWO PEOPLE DEFINE SUCCESS IN THE SAME WAY. TO SOME, SUCCESS MIGHT BE INCREASING PHYSICAL FITNESS; TO OTHERS IT MIGHT BE RAISING A BEAUTIFUL FAMILY; OTHERS ASPIRE TO REACH ACADEMIC MILESTONES AND SUCCESS TO SOME IS MEASURED BY CLIMBING THE CORPORATE LADDER...

No matter one’s own personal goals for success – follow a few simple steps to prosper and get what it is you need.

1. Define what you want. Do you want to

get a better position at work? Publish your first novel? Play a live jazz-rock gig? Open your own restaurant? Build your first house? Move to New York? Dream big and write it all down. What would you need to achieve in the next year to be a success? Five years? 10?

Set yourself some time each week to work towards what you want. If you want to make the career change from taxi-driver to fire-fighter, figure out what you need to do to get there. Set aside seven hours a week to get into physical shape and commit to a half-day tutoring session to prepare for your entrance tests.

Ask for what you want and tell people what you want to achieve. The more people you tell the higher the chance that whispers will reach the right people. Someone might be able rent you out the park you need to host your world-record bubble-blowing competition. Ask for the raise you deserve.

W W W. FJ O R D E M A G A Z I N E . C O M

Talk about your editing aspirations – someone might be able to get to you terrible job fetching coffee for the right people. The more people you tell, the bigger the chance that your adorable friends will help keep you on track.

Become your own biggest fan. Celebrate every little achievement – you’ve reach 1000 blog followers? Buy yourself some flowers. If you did well at something at work – tell your boss about it. Brag about running 10km in 45 minutes. Boast about your wonderful boyfriend moving in. Gloat about losing 20kgs. Anything that makes you feel successful deserves to be celebrated. It will encourage you to tell going, and inspire others to start.

Don’t punish yourself when you make setbacks. As heartbreaking as it can be, try to understand why you didn’t get what you want. Why didn’t you get the promotion? Why wasn’t your home loan approved? Ask exactly why, improve, and get it next time.

WINTER 2014

W W W. FJ O R D E M A G A Z I N E . C O M

FJ O R D E

C R E AT E Y O U R O W N S U C C E S S

Put up a motivational sign somewhere you look at every day. Stick it to your mirror, affix it to your fridge or prop it next to your bed. Remind yourself of what you want every single day. This way, you never have a chance to forget.

7. Take time off if you need it. If you

have just finished half your book and have writers block or ran a marathon and require a weekend on the couch – take a break. Let your mind and body recover and don’t over-work yourself. Successful people understand that time to relax helps you focus.

8. Keep the passion alive. If your dream

is to perform on Broadway, take yourself to see a new show every month; get caught up in the beauty and the magic and remember why you want to succeed. Passion is an excellent motivator.

W W W. FJ O R D E M A G A Z I N E . C O M

Don’t neglect your family, and never forget your friends. Sometimes, when we are driven to succeed in one area of our lives, the needs of the people who we love can be cast aside. Remember to involve people in your quest for success or you will be celebrating alone.

10. Don’t be afraid to re-define success. If what you wanted two years ago, three months ago, yesterday or 17 minutes ago is no longer what you want; change your goals. If your ambition is evolving for the right reasons, and not because you are scared, then don’t fear changing with it. The road to success is not a smooth one but following these steps might help make the path less bumpy. Success can never be measured against the goals of anyone but yourself so make yourself proud, first and foremost.

WINTER 2014

W W W. FJ O R D E M A G A Z I N E . C O M

Y A

image by filip konikowski FK Photography

IT’S A MAN’S WORLD PHOTOGRAPHER JON LEE STYLIST BEN ANDERSON

Ted Baker Shirt Huit Melisande Acid Green Half Cup Bra Ted Baker Button Up Cardigan Ted Baker Pants

FJ O R D E

IT’S A MAN’S WORLD

Silent Assembly Xia Contour Plunge Bra Black Ted Baker Pants

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2014

Ted Ted Ted Ted

Baker Baker Baker Baker

Shirt Tie Waist Coat Pants

W W W. FJ O R D E M A G A Z I N E . C O M

FJ O R D E

IT’S A MAN’S WORLD

Ted Baker Shirt Ted Baker Tie Ted Baker 3 Piece Suit

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2014

Ted Baker Theaa Jacket Ted Baker Top Ted Baker Pants Shoes Modelâ&#x20AC;&#x2122;s Own

W W W. FJ O R D E M A G A Z I N E . C O M

FJ O R D E

IT’S A MAN’S WORLD

Ted Baker Shirt Huit 8 Bra Ted Baker Oaktro Pants

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2014

Ted Baker Shirt Huit 8 Bra Ted Baker Oaktro Suit

W W W. FJ O R D E M A G A Z I N E . C O M

FJ O R D E

IT’S A MAN’S WORLD

Huit 8 Body Suit Ted Baker Suit Shoes Model’s Own

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2014

Silent Assembly Xia Contour Plunge Bra Elfin Yellow Ted Baker Suit Shoes Modelâ&#x20AC;&#x2122;s Own

W W W. FJ O R D E M A G A Z I N E . C O M

FJ O R D E

IT’S A MAN’S WORLD

Ted Baker Dress Shoes Model’s Own

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2014

W W W. FJ O R D E M A G A Z I N E . C O M

FJ O R D E

IT’S A MAN’S WORLD

Silent Assembly Xia Contour Plunge Bra Elfin Yellow Ted Baker Jacket Ted Baker Skirt Shoes Model’s Own

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2014

W W W. FJ O R D E M A G A Z I N E . C O M

FJ O R D E

IT’S A MAN’S WORLD

Huit 8 Backstage Set Ted Baker Jacket

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2014

Photographer Jon Lee / Stylist Ben Anderson / Hairstylist Sylvia Stojic / Makeup Artist Jon Lee / Model Felicity [Brazen] & Jaime Louise

W W W. FJ O R D E M A G A Z I N E . C O M

SWEAT IT OUT PHOTOGRAPHY CLINT PELOSO STYLIST ANNA WEST

Arrow Halter Top by Elliott Label

FJ O R D E

S W E AT I T O U T

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2014

First Base Cropped Knit by Maurie and Eve Funny Bunny Shorts by Isla by Talulah Leather Cap by Elliot Label Jessie Crew Sock by Sportsgirl Clean Mika Boot by Sportsgirl

W W W. FJ O R D E M A G A Z I N E . C O M

FJ O R D E

S W E AT I T O U T

Sequin Vest by Zara Right Action Pant by Cameo the Label Assorted Rings by Sportsgirl

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2014

Akin by Ginger and Smart Laser Cut Set

W W W. FJ O R D E M A G A Z I N E . C O M

FJ O R D E

S W E AT I T O U T

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2014

Platinum Crop Top by Bec and Bridge Neoprene Cut Bather Bottoms By Shakuhachi Embellished Bomber Jacket by Zara Assorted Rings by Sportsgirl Brooklyn Hat by LIDS New York W W W. FJ O R D E M A G A Z I N E . C O M

FJ O R D E

S W E AT I T O U T

Midnight Swim Set by Zulu & Zephyr Pants by Topshop

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2014

Sequin strip top by Zara Karlie High Waisted Undies by Kiss Kill Lingerie

W W W. FJ O R D E M A G A Z I N E . C O M

FJ O R D E

S W E AT I T O U T

Miley Skivvy by Mink Pink Arrow Long Sleeve Slouch Top by Elliott Label Neoprene Cut Bather Bottoms By Shakuhachi Assorted Rings by Sportsgirl

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2014

Photography Clint Peloso / Stylist Anna West / Hairstylist & Makeup Artist Campbell Richie / Photography Assistants Chris Bagot / Model Brooke [Chadwicks]

W W W. FJ O R D E M A G A Z I N E . C O M

gusto élan

Gusto - [guhs noun - a keen zest, spirit

Élan [ey-lahn noun – comb elegance and

Now Open - 18

synonymous with style

Ange Lang CoCo Riche Eva Q Kathryn Beker Milisa Accessories Mina & Katusha Miss Ruby Legwear Archie Clemente & Talarico ....and many more exciting and fresh Australian labels

visit

guhs-toh] keen appreciation, individual taste, it

-lahn, ālän;] ombination of distinctive, stylish and vigor

facebook.com/gustoandelan twitter.com/gustoandelan

- 181 Brunswick St Fitzroy VIC www.gustoandelan.com

visit the Gusto & Élan boutique and mention Fjorde Magazine to receive a free gift!

FJ O R D E

A L L U R E S A U VA G E

ALLURE SAUVAGE PHOTOGRAPHER ANDREA CENCINI STYLIST FRANCESCA ZAGANELLI

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2014

W W W. FJ O R D E M A G A Z I N E . C O M

FJ O R D E

A L L U R E S A U VA G E

Intimissimi Body LaPerla Nightdress

100

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2014

Hand Made Zaghi Skirt

W W W. FJ O R D E M A G A Z I N E . C O M

101

FJ O R D E

102

A L L U R E S A U VA G E

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2014

LaPerla Dress

W W W. FJ O R D E M A G A Z I N E . C O M

103

FJ O R D E

A L L U R E S A U VA G E

Hand Made Zaghi Skirt

104

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2014

W W W. FJ O R D E M A G A Z I N E . C O M

105

FJ O R D E

106

A L L U R E S A U VA G E

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2014

LaPerla Dress H&M Gloves

W W W. FJ O R D E M A G A Z I N E . C O M

107

FJ O R D E

A L L U R E S A U VA G E

LaPerla Body

108

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2014

W W W. FJ O R D E M A G A Z I N E . C O M

109

FJ O R D E

110

KINA GRANNIS: IN HER ELEMENT

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2014

KINA GRANNIS IN HER ELEMENT BY LAUREN RAFFA

W W W. FJ O R D E M A G A Z I N E . C O M

111

FJ O R D E

KINA GRANNIS: IN HER ELEMENT

AS IF HER ANGELIC VOCALS WEREN’T ENOUGH TO MAKE THE WORLD FALL IN LOVE WITH KINA GRANNIS, SHE MAY JUST BE THE SWEETEST, DOWN-TOEARTH PERFORMER IN THE GAME. ENDEARINGLY SO, SHE STILL SEEMS BEWILDERED AT HER OWN SUCCESS. ECHOING THE SAME ADORATION FOR HER FANS AS THEY FEEL FOR HER, KINA’S DEVOUT FOLLOWERS CONTINUE TO SUPPORT HER AS HER CAREER GOES FROM STRENGTH TO STRENGTH. THE STARLET IS CURRENTLY IN AUSTRALIA FOR THE HUGELY POPULAR ELEMENTS TOUR.

‘Kina’ is such a beautiful and unique name, so I have to ask if there’s a story behind it. “It was kind of made up from combining my grandmother’s name and my mother’s name… in Japanese it means noble honesty”. Later, I can’t help but think her name offers an intimate glimpse of her true personality after hearing her story. The beautiful half Japanese, half EuropeanAmerican acoustic pop singer-songwriter that hails from California, tells me that music has always been an integral part of her development. “I think it stemmed from my parents. My parents definitely loved music… we had a tonne of instruments around the house. It was kind of a built-in part of my life, and ever since I was little I was always drawn to music”. Kina soared to fame after winning the Doritos Crash the Superbowl Competition in 2008. This resulted in her video Message from Your Heart being broadcasted during the commercials, watched by 97 million viewers. “It’d never occurred to me what it would mean if I actually won”, said Kina. “All of a sudden I found myself on television. Someone walked up to me with a computer and I was on the front page of iTunes and I was just crying, and thinking, ‘I don’t know what this means but I think my life is going to be around music from now on!’”. As well as securing global publicity, Kina was presented with a record deal at heavyweight label, Interscope records.

I could… getting every coffee shop gig and every open-mic night and busting out on the streets. It can only take you so far. Now, because of the internet…this kind of direct line from us to our fans has kind of cut out a need for a label. Before, you could only have success if someone said, “You’re good, I’ll support you” like a big major label. Now, the people can do that. Someone can be like, “I like this artist, I want to support them, I don’t care if they’re on the radio”. That unwavering and affirming support enabled Kina to walk away from her place at Interscope records. “I was kind of ignored for months and then when we finally started meeting, their plan for me was basically: ‘We’ll make you this. And you’ll co-write a whole new album with song writers that we choose and that’s what you can do,” she remembers. “For me, the whole love of music is doing what’s real to me and what’s genuine. I write by myself in the middle of the night, and I wasn’t really interested in writing to make someone else happy, or to write what they thought was going to be a hit. It didn’t feel like the right move at that point. So it actually felt like a pretty easy decision for me when I decided to walk away from it”.

That fierce passion, teamed with dedication and honesty to feelings paid off. Today, Kina is in the middle touring, promoting her sophomore album Elements. Compared to her previous album, Stairwells, she can mark an By this point, she already had a band of emotional and musical progression. “For me, loyal followers as a result of showcasing her it was just really digging deep on this one and talents on YouTube. Today, she’s closing in trying to get really personal and trying to talk on 1 million subscribers, with hundreds of about the things that I wold have shied away thousands of video views. Speaking of her fans, she proclaims “they’ve been everything”. from in the past”. Kina’s future is undeniably bright, but for now she just seems content to Kina explains that her road to fame wasn’t always easy, but wouldn’t have been possible enjoy the ride. “I just kind of hope to keep going and sharing my music with as many without the support of her audience. “There people as possible, and finding ways to feel were definitely years and years I stumbled, fulfilled”. before the internet. I was doing everything

112

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2014

W W W. FJ O R D E M A G A Z I N E . C O M

113

LONDON ED W W W. FJ O R D E M

DITION 2014

E M AG A Z I N E .C O M

FJ O R D E

STO C K I ST

CITYBLIS www.cityblis.com BEC & BRIDGE www.becandbridge.com.au CAMEO THE LABEL www.cameothelabel.com ELLIOT LABEL www.elliotlabel.com GINGER & SMART www.gingerandsmart.com.au GUSTO & ELAN www.gustoandelan.com.au HUIT 8 www.huit.com INTIMISSIMI www.world.intimissimi.com ISLA BY TALULAH www.talulah.com.au KISS KILL www.kisskill.com.au LAPERLA www.laperla.com LEVI www.levis.com.au LIDS NEW YORK www.lids.com LOVE & OBJECTS www.loveandobjects.com MAURIE & EVE www.maurieandeve.com MINK PINK www.minkpink.com SHAKUHACI www.shakuhaci.net SILENT ASSEMBLY www.silentassembly.com SPORTSGIRL www.sportsgirl.com.au ZARA www.zara.com.au ZULU & ZEPHYR www.zuluandzephyr.com

116

W W W. FJ O R D E M A G A Z I N E . C O M

WINTER 2013

? T U R G IN L Y T S A STUCK IN

FKILO L L O W E IN L ROUT NEW

h s E R F E R E N’dRsyhcONINdITIO NE R IN sTaN T Y O U soft & refreshed hair E N I h s s s e l t Weigh

NEW

h G U O R RdUaBBLEBdREy Rpa sTE MOL P A S S I O N

sTRONG hOLd & separation subtle MaTT EFFEc T

Visit www.schwarzkopf-professional.com or call 1800 624 000 for more information. TERMS & CONDITIONS APPLY TO ALL COMPETITIONS LIKE US | SCHWARZKOPF PROFESSIONAL AUSTRALIA W W W. FJ O R D E M A G A Z I N E . C O M

117