Food & Hospitality October 2024

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REVIEW

COPPERLEAF

Where Goa’s Flavours Meet Fine Dining

FEATURE BACK TO BUSINESS

Things to be Mindful About During the Peak Season

TRAVELLING VISA-FREE What Does It Actually Mean?

WARM ROASTED VEGETABLE SALAD

A Hearty and Nutritious Dish

RECIPE CREAMY PUMPKIN SOUP

A Comforting Bowl of Warmth

COVER STORY

RAJEEV KUMAR

Scaling New Heights in Goa's Hospitality Industry

COPPERLEAF Where Goa's Flavours Meet Fine Dining

IS CAULIFLOWER HEALTHY? Unveiling the Benefits of This Nutrient-Packed Vegetable

WHEAT VS MULTIGRAIN Which Roti Wins the Health Battle?

SUSTAINABILITY

SUSTAINABLE EVENT CATERING PRACTICES Methods for Event Planners and Caterers to Reduce Waste

TRAVELTALES

EXPLORING NORTH INDIA Chapter 1: Amritsar – Beyond the Golden Facade

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CHEERS TO THE SEASON

Hey there, lovely readers!

It’s that time of year again—festivities are in full swing, and the hustle and bustle of Goa has just begun! With months of celebrations ahead, the energy is infectious, and there’s no better way to ride this festive wave than by exploring some exciting trends, especially in the world of Indian alcobev. This season, we’re raising our glasses to Indian alcohol brands that are making waves both at home and on the global stage. Our homegrown labels are stepping up, offering world-class spirits with local flair—whether you’re a whisky lover or a fan of artisanal gin, there’s so much to celebrate!

With all this festivity comes the need for comfort, and we’ve got you covered on that front too. Our recipe line-up this month features cozy dishes like roasted veggie salads and creamy soups—perfect for those slightly cooler evenings as the season kicks in. And, of course, we had to tackle the ageold debate: wheat roti or multigrain? We’ve broken it down for you, so you know exactly which one to pick for your next meal.

Now, I’m super excited to share that I’m launching a new travel series where we explore the off-beaten paths of India, one city at a time. We’ll start with Amritsar, but not the usual sights. Instead, we’ll dive into the lesser-known spots—heritage walks, hidden culinary gems, and those quiet corners of the city that reveal so much more. It’s a journey we’ll take together, discovering the real heartbeat of India beyond the guidebooks.

And as always, you’ll find our regular features ready to inspire your palate and fuel your curiosity.

So, as the festive season unfolds, let’s keep the celebrations alive with delicious food, local drinks, and a spirit of adventure. Cheers to the months ahead!

THE TEAM

Editor in Chief & Publisher

Rajesh Ghadge

rajesh@rajeshghadge.com

Managing Editor

Aditi Malhotra

aditi@foodandhospitality.org

Contributors

Sunil Malhotra

Armaan Malhotra

Aakash Ghadge

Gauri Ghadge

Seeja Prabhu

Design & Layouts

GPDM - A Media Company info@goaprism.com

Photography

Tanmayee Masurkar

Gauri Ghadge

Aakash Ghadge

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Cheers Group has set an unprecedented milestone in the world of single-malt whiskies, receiving national accolades for all five of its flagship brands at the India Star Awards 2024, a prestigious initiative by the Government of India. This historic achievement is unmatched globally, marking the first time a single-malt whisky company has won such wide recognition for multiple brands in a single year.

Founded by visionary Dr. Mohan Krishna and led by CEO Ashwin Balivada, Cheers Group has established itself as a hallmark of luxury in the alcobev industry. The company's portfolio boasts over 200 national and international awards,

solidifying its position as a key player with a market value of INR 650 crores. With global equity funds eyeing the brand, Cheers Group is primed for significant expansion, driven by a dedication to crafting ultra-premium spirits that blend tradition with innovation.

In a market increasingly dominated by highstrength, heavily-aged whiskies, Cheers Group's single malts stand out for their exceptionally smooth, balanced flavors. Their maturation process, which utilizes both European oak and American bourbon casks, yields a whisky that appeals to seasoned connoisseurs and casual drinkers alike.

The company ' s flagship brand, Kadamba, showcases this approach, offering a complex profile with gentle peating and sophisticated smokiness Dr Krishna notes, “Kadamba is a testament to our commitment to quality, with layers of depth that set it apart.”

CEO Ashwin Balivada adds, “The distinct peat and coastal air in our whiskies contribute to their smooth, peaty finish, which has become a defining trait of our single malts.” This unique character is further enhanced by the use of Indian six-row barley, which differs from the two-row varieties commonly used in Europe and America. The Indian barley lends a richer, more viscous texture, adding to the full-bodied, smooth character of Cheers Group's whiskies.

C h e e r s G r o u p ' s a w a r d - w i n n i n g s i n g l e malts Secret Island, Kadamba, Balivada, Three Monkeys, and John Rider—are now making waves internationally, with growing availability outside of India. Once primarily a duty-free staple for travelers, these luxury whiskies are increasingly accessible, offering consumers worldwide a taste of premium Indian single malt.

The rise of Cheers Group's single malts has significantly bolstered India's reputation in the global whisky market. By blending traditional methods with innovative craftsmanship, Cheers Group has positioned Indian single malts as a respected, premium choice, gaining admiration from traditional whisky-producing nations and connoisseurs alike. This remarkable success story not only celebrates Indian whisky's ascent but promises a lasting legacy for India in the global landscape of premium spirits.

OKTOBERFEST

At JW Marriott Goa

Step into the heart of Bavaria this October as JW Marriott Goa invites you to celebrate Oktoberfest with an exclusive culinary journey at the stunning Água Pool Bar & Café. From 1st October 2024 to 10th October 2024, this vibrant celebration of German heritage promises a fusion of authentic flavours and an exceptional range of craft brews, set amidst the captivating backdrop of the infinity pool and Chapora Fort.

The Água Pool Bar & Café transforms into a Bavarian haven, adorned with festive decor that captures the essence of Oktoberfest. The highlight of the celebration is an impressive lineup of draught beers, innovative craft brews, and one-of-a-kind

beer cocktails, all curated to enhance your Oktoberfest experience. Along with these refreshing libations, guests can indulge in a carefully crafted menu that pays homage to traditional German cuisine while incorporating the creative touch of JW Marriott Goa’s culinary experts.

Begin your culinary adventure with the airy Knödel, delicate potato dumplings served in a tangy, spiced tomato sauce For a decadent twist, the Spinatknödel spinach dumplings infused with breadcrumbs and oozing cheese is a perfect choice. For those seeking something heartier, the Frikadellen, juicy water buffalo meatballs served in a rich roast gravy alongside creamy mashed potatoes, delivers a truly comforting main course. The artisanal Flammkuchen offers both vegetarian and non-vegetarian options: the vegetarian version features caramelized onions, mushrooms, and arugula on a creamy base, while the nonvegetarian option is topped with smoky bacon and succulent sausage. Also on the menu is the tender Chicken Schnitzel, served with a light jus natural and German mustard, and the crisp Kartoffelpuffer, traditional potato pancakes accompanied by applesauce or sour cream. Conclude your meal with a classic Blackforest dessert a delicate Genoese sponge layered with Chantilly cream, sour cherries, and finished with chocolate shavings.

All dishes have been meticulously crafted by JW Marriott Goa’s chefs, each bringing a unique interpretation to the beloved classics of German cuisine. As you relax in the al-fresco setting, soak in the lively atmosphere enhanced by vibrant décor and live entertainment. The carefully curated beer selections promise to elevate this culinary celebration, ensuring a truly immersive and unforgettable Oktoberfest experience.

Event Details:

- Dates: 1st October 2024 – 10th October 2024

- Time: 4:00 PM – 10:00 PM

- Prices: Starting at INR 1,500 + taxes

- Venue: Água Pool Bar & Café, JW Marriott Goa

- For Reservations: +91 8956299271 / +91 8956299273

Celebrate the true spirit of Oktoberfest with JW Marriott Goa, where world-class hospitality and the vibrant flavours of Germany come together for a memorable culinary festival.

S H R A M D A A N FOR SWACHHATA

IHCL Goa Donates Garbage Truck to Candolim Panchayat

Marking 50 years of delivering exceptional hospitality and supporting local communities, Indian Hotels Company (IHCL), Goa, celebrated a significant milestone at Taj Holiday Village Resort & Spa, Goa. To commemorate this occasion, IHCL donated a fully equipped garbage collection truck along with 15 large-capacity bins (240 liters each) to the Candolim Village Panchayat. This initiative reflects IHCL's commitment to environmental stewardship and echoes Prime Minister Narendra Modi's “Shramdaan for Swachhata” campaign, which advocates for a cleaner, healthier India through collaborative efforts. The donation was officially handed over to Mr.

Blaise Fernandes, Sarpanch of the Candolim Village Panchayat, who expressed gratitude for IHCL's impactful contribution. “On behalf of the Candolim community, I extend my heartfelt appreciation to IHCL Goa for this meaningful partnership,” said Mr. Fernandes. “This initiative demonstrates the remarkable impact that can be achieved when businesses actively engage in local community efforts We look forward to more collaborations that promote responsible tourism and contribute to a cleaner, greener Goa.”

IHCL's Senior Vice President of Operations in Goa, Ranjit Phillipose, reiterated the company ' s commitment to environmental responsibility. “We at IHCL Goa are incredibly proud to partner with the Candolim Village Panchayat in our shared commitment to a cleaner and more beautiful Goa,” he remarked “Supporting Candolim's waste management efforts not only underscores our commitment to environmental sustainability but also aligns perfectly with Prime Minister Modi's vision for a cleaner India. Together, we can ensure that Goa continues to thrive as a world-class destination for both locals and visitors alike.”

IHCL's contribution to Candolim's waste management infrastructure comes as a proactive step toward sustainable tourism, a critical focus in the region as it continues to draw international travelers. The company's donation of the truck and bins is intended to facilitate efficient waste collection and disposal, promoting a cleaner environment and reducing waste pollution in the popular tourist area.

As a leader in hospitality, IHCL has long been recognized for its contributions to social and environmental causes. This initiative strengthens its legacy as a responsible corporate citizen in Goa, committed to creating lasting positive impacts within the community. By collaborating with the Candolim Village Panchayat, IHCL aims to set an example for other businesses to invest in the wellbeing of their surrounding areas and to engage in practices that benefit both the environment and the people.

Through this meaningful contribution, IHCL not only commemorates five decades of excellence in Goa but also reaffirms its dedication to preserving the natural beauty and cultural heritage that make the region a cherished destination.

G A T E W A Y PRAYAGRAJ

IHCL's Tribute to Tradition and Luxury

Indian Hotels Company (IHCL) is set to elevate Prayagraj's hospitality landscape with the signing of a new resort under its renowned Gateway brand, bringing an exquisite blend of modern luxury and local heritage to this culturally significant city in Uttar Pradesh. Announced in collaboration with Ecavo Hospitality Limited, the 150-key Gateway Prayagraj will be a greenfield project that showcases IHCL's commitment to expanding into emerging markets within tier-two and tier-three cities.

Suma Venkatesh, Executive Vice President of Real Estate & Development at IHCL, shared her enthusiasm for the project: “Prayagraj, with its deep-rooted cultural and religious heritage, has long been a prime destination for both pilgrims and leisure travelers. Our partnership with Ecavo Hospitality to bring the Gateway brand to Prayagraj aligns perfectly with IHCL's strategy to strengthen its presence in up-and-coming markets. We are excited to deliver a world-class experience that pays homage to the city's legacy.”

The Gateway Prayagraj will embody the brand's ethos of creating experiences that are both authentic and sophisticated. Designed to blend seamlessly with the city's architectural character, the resort will offer a selection of elegant accommodations, with spaces that reflect a fusion of contemporary aesthetics and traditional elements.

Guests will enjoy diverse dining options that include

an all-day diner, a chic bar, a speciality restaurant, and a relaxing lounge. The resort also provides a 5,000-square-foot banqueting venue, making it ideal for social and corporate gatherings. Additionally, facilities such as a state-of-the-art gym, swimming pool, and spa ensure that guests experience the finest in wellness and recreation. Abhishek Gupta, Managing Director of ECAVO Hospitality Private Limited, expressed his excitement for the venture. “Partnering with IHCL to introduce the Gateway brand to Prayagraj is a landmark moment for us. This resort is poised to become a premier destination for both domestic and international travelers, offering an experience that celebrates the city's vibrancy and charm.”

Prayagraj, historically known as Allahabad, holds immense cultural and religious significance, drawing millions of pilgrims to events like the Kumbh Mela, one of the world's largest gatherings. Its evolving role as a corporate hub, supported by institutions like the Allahabad High Court and prominent educational facilities, also makes the city an attractive destination for business travelers. With this project, IHCL brings its legacy of excellence to Prayagraj, creating an exceptional experience that highlights the city's spirit and caters to the diverse needs of its visitors. The Gateway Prayagraj promises to be a new landmark in luxury, embodying IHCL's dedication to thoughtful expansion across India's vibrant landscapes.

DIWALI CELEBRATIONS

Nothing complements a festive celebration like a fine bottle of whisky. This Diwali, enhance your gifting game with premium single-malt whiskies that add sophistication to the season's festivities. Indian single malts have earned their place on the global whisky stage, challenging traditional norms and earning acclaim for their artisanal craftsmanship and limited-edition releases. In an outstanding achievement, Cheers Group has set a new standard by winning national accolades for all five of its flagship single-malt brands at the prestigious India Star Awards 2024, an initiative by the Government of India. This remarkable success marks a proud moment for Indian single malts, as

Cheers Group becomes the first whisky company worldwide to achieve such recognition for multiple brands in a single year.

The secret behind these award-winning whiskies lies in their unique maturation process. Each whisky is aged in European oak and American bourbon casks, enhancing smoothness and adding layers of flavor that have propelled Indian single malts to global acclaim. Often surpassing their Scottish counterparts in blind tastings, these single malts reflect a mastery of blending innovation with tradition.

Dr. Mohan Krishna, founder of Cheers Group and the world's first alco-bev marketing doctorate, notes, “We are honored to receive these prestigious awards. Our flagship brand, Kadamba, truly exemplifies our commitment to quality, with its gentle peating and complex smokiness adding sophistication and depth to each sip.”

A defining factor in Cheers Group's success is the use of Indian six-row barley, which imparts a rich, viscous texture to the whiskies, contributing to their smooth, full-bodied character This unique ingredient, distinct from the European two-row barley, adds complexity to each bottle, creating an experience that whisky enthusiasts and casual drinkers alike can appreciate. “The distinctive peat and coastal air lend a unique character to our whiskies Our single malts are consistently celebrated for their smooth, peaty finish, making them standouts in the global market,” adds CEO Ashwin Balivada, a Cambridge Business Management graduate.

Under the visionary leadership of Dr. Krishna and Balivada, Cheers Group has emerged as a luxury symbol in the beverage industry, accumulating over 200 awards for its diverse portfolio. The group, valued at INR 650 crores, is poised for global expansion, with international equity funds showing interest.

The five award-winning single malts—Secret Island, Kadamba, Balivada, Three Monkeys, and John Rider—are readily available and perfect for Diwali gifting, bringing the ultimate in Indian whisky elegance right to your doorstep. This season, elevate your celebrations and gift a touch of luxury that will be cherished long after the festivities end.

NEUREO

A Festival Staple in the Coastal Land

Neureo, also known as Nevri, is a beloved traditional sweet from Goa, a coastal state in India known for its rich cultural tapestry and vibrant culinary heritage. The origins of Neureo are steeped in the history of the region, reflecting a blend of cultural influences from its diverse communities. The name "Neureo" is believed to derive from the Konkani word " neure, " which means "to wrap. " This description aptly encapsulates the method of preparing this delightful pastry, where a sweet coconut-based filling is encased within a dough, resulting in a crescent-shaped treat.

Historically, Neureos can be traced back to the prePortuguese era, when they were made during significant agricultural festivals. The practice of preparing sweets during harvest time signified gratitude and celebration, and Neureos quickly became a staple for various religious festivities. With the arrival of the Portuguese in the 16th century, Goa saw a fusion of culinary traditions. This crosscultural exchange led to the incorporation of new ingredients and techniques, further enriching the Goan cuisine landscape.

Neureos are particularly notable for their crescent shape, which symbolizes the moon and represents abundance and prosperity. They are traditionally prepared during key festivals such as Ganesh Chaturthi, Diwali, and Christmas, serving as both offerings and festive delights. Over the years, Neureos have maintained their cultural significance, becoming an integral part of community gatherings and celebrations in Goa.

Significance in Festivals

The significance of Neureo in festivals cannot be overstated. The preparation of Neureos during this festival is a family affair, where generations come together in the kitchen, sharing recipes and stories, thereby reinforcing family bonds. It is believed that Lord Ganesha is known to have a particular fondness for sweets, making Neureos an ideal offering during this auspicious time. During the festival of Diwali as well, Neureos generally take center stage in sweet preparation in multiple Goan households.

In the Christian community of Goa, Neureos find a prominent place on the festive table during Christmas. Here, they symbolize joy, celebration, and the spirit of sharing. Families prepare Neureos not only for their own enjoyment but also to share

with friends and neighbors, embodying the essence of community and goodwill during the holiday season. The act of making and sharing Neureos reinforces social ties and traditions, highlighting their role in fostering community spirit.

In contemporary times, the significance of Neureos has expanded beyond religious celebrations. They are now enjoyed during weddings, family gatherings, and various festivities throughout the year. The versatility of this sweet allows it to appeal to a wide range of palates, making it a cherished treat among both locals and visitors. Many Goans living abroad continue to prepare Neureos during festive occasions to maintain their cultural heritage and pass down the tradition to younger generations.

Moreover, the culinary landscape in Goa has seen a revival of interest in traditional recipes, with food bloggers or influencers and chefs showcasing Neureos at food festivals and culinary events. This renewed focus on traditional Goan cuisine emphasizes the importance of preserving cultural heritage through food. Neureos have thus become not only a symbol of tradition but also a culinary icon representing the rich flavors and history of Goa. Short Recipe for Goan Neureo

To make Goan Neureos, gather the following ingredients: 2 cups of all-purpose flour, 2 tablespoons of ghee (clarified butter), a pinch of salt, and water for the dough. For the filling, you will need 1 cup of grated fresh coconut, 3/4 cup of jaggery (grated or chopped), 1/2 teaspoon of cardamom powder, and a handful of chopped nuts (cashews or almonds).

Begin by preparing the dough. In a mixing bowl, combine the all-purpose flour and salt, then add the ghee Mix until the mixture resembles coarse crumbs. Gradually add water, kneading the mixture until a soft, pliable dough forms. Cover the dough with a damp cloth and let it rest for about 30 minutes.

Next, prepare the filling. In a pan over low heat, combine the grated coconut and jaggery. Cook while stirring until the jaggery melts and the mixture thickens, which should take about 5-7 minutes. Once thickened, add cardamom powder and chopped nuts for flavor and texture. Remove the mixture from heat and let it cool.

Once both the dough and filling are ready, proceed

FOODIE’S DELIGHT

to assemble the Neureos. Divide the rested dough into small balls, roughly the size of a golf ball. Roll each ball into a small circle, approximately 4-5 inches in diameter, on a lightly floured surface. Place a spoonful of the coconut filling in the center of each circle. Fold the dough over to create a halfmoon shape and seal the edges by pressing them together. You can crimp the edges for a decorative touch, or even press it down with a fork to form an attractive design. Finally, heat ghee or oil in a deep frying pan over medium heat. Carefully add the filled Neureos to the hot oil, frying in batches to avoid overcrowding. Fry until they turn golden brown on both sides, which should take about 3-4 minutes. Use a slotted spoon to remove the Neureos and drain them on paper towels to absorb excess oil. Allow the Neureos to cool slightly before serving. They can be enjoyed warm or at room temperature, making them a

delightful addition to any festive table.

Conclusion

In conclusion, Goan Neureo/Nevri is much more than just a sweet treat; it is a rich symbol of community, culture, and tradition. Rooted in history and steeped in cultural significance, Neureos bring families together during festivals, reinforcing bonds and preserving culinary legacies. Whether enjoyed during Diwali, Ganesh Chaturthi, Christmas, or any gathering, these delightful pastries are a testament to Goa's vibrant culinary heritage. Their ability to adapt and thrive in modern contexts ensures that Neureos will continue to be celebrated and cherished for generations to come, making them a timeless representation of the flavors and spirit of Goa. Through every bite, one can experience the joy of tradition and the warmth of community that Neureos embody, making them an enduring favorite in Goan homes.

SPICE CHRONICLES Traditional Goan Spices to Savour

Goa, the sun-kissed coastal state of India, is renowned for its stunning beaches, vibrant culture, and unique aromatic spices that define its rich culinary heritage. Goan cuisine is a tantalizing blend of flavors and textures, heavily influenced by its history of trade, colonialism, and cultural exchange. This spice chronicle delves into some of the unique spices that enhance the flavors of Goan dishes, showcasing their significance and uses.

Kokum

Kokum, scientifically known as Garcinia indica, is a dark purple fruit native to the Western Ghats and a staple in Goan cooking. The dried rinds of the kokum fruit are used to impart a distinct sour flavor to

kokum is celebrated for its health benefits, including its ability to combat acidity and promote heart health. Its vibrant color and flavor make it an indispensable spice in Goan kitchens, embodying the essence of the region’s culinary identity.

Cubeb

Cubeb, also known as Java pepper or tailed pepper, is another unique spice that finds its place in Goan cuisine. It is derived from the dried berries of the plant Piper cubeba, which is native to Indonesia but cultivated in various parts of India, including Goa. Cubeb has a distinct aroma, reminiscent of allspice, and a flavor that combines notes of pepper, cloves, and nutmeg.

various dishes, making it an essential ingredient in many traditional recipes. Kokum is often used as a substitute for tamarind, offering a milder tartness and a unique sweetness.

One of the most popular uses of kokum is in the famous Goan dish solkadhi, a refreshing drink made from kokum, coconut milk, and spices. This drink is not only delicious but also aids digestion and is known for its cooling properties, making it ideal for the tropical climate of Goa. Kokum is also used in seafood curries and vegetable dishes, complementing their flavor profiles and adding depth.

Rich in antioxidants and beneficial compounds,

In Goan cooking, cubeb is often used in meat and fish dishes, where its complex flavor elevates the overall taste. It is particularly noted for its role in the preparation of traditional Goan vindaloo, a spicy and tangy curry that has gained international fame. The addition of cubeb lends a unique warmth and depth to the dish, elevating it beyond mere heat. Cubeb is also utilized in spice blends, including garam masala, adding a fragrant note that complements the warmth of other spices Traditionally, it has been valued for its medicinal properties, believed to aid digestion, and serve as a natural remedy for respiratory issues. The versatile cubeb not only enriches the flavors of Goan dishes

FOODIE’S DELIGHT

but also contributes to the state’s vibrant spice narrative.

Specific Chillies

Goan cuisine is known for its bold and vibrant flavors, largely attributed to the use of various types of chilies. Among them, the ‘Kashmiri chili’ stands out due to its bright red color and mild heat. It is often used to create rich, red gravies, adding a beautiful hue without overwhelming the dish with spiciness. This chili is commonly found in dishes such as vindaloo and xacuti, where it upgrades the overall flavor while maintaining a balance of heat.

Another important chili variety used in Goan cooking is the ‘byadgi chili,’ which is popular for its deep color and moderate heat. It is frequently used in curries and spice blends, contributing to the distinct flavor profile of Goan dishes. The byadgi chili is particularly favored in the preparation of ‘fish curry, ’ where it lends a subtle heat that complements the freshness of the seafood. Goan cuisine also incorporates ‘ green chilies,’ which are used in various chutneys and marinades. These chilies provide a fresh, sharp heat that enhances the flavors of the dishes without overpowering them. The careful balance of different types of chilies is a hallmark of Goan cooking, showcasing the region's mastery of flavor layering.

Triphala

T r i p h a l a , a b l e n d o f t h r e e d r i e d fruits Haritaki(Terminalia chebula), Bibhitaki (Terminalia bellirica), and Amalaki (Emblica officinalis)—is a unique spice that holds a prominent place in Goan and Ayurvedic cooking. Known for its medicinal properties, Triphala is not only revered for its health benefits but also used as a flavor supplementing element in various dishes. In Goan cuisine, Triphala is often used in vegetarian dishes, particularly in lentil and vegetable curries. The combination of its sweet, sour, and astringent flavors adds complexity to the dishes, making them more palatable. It is believed to aid digestion and detoxify the body, making it a popular choice among health-conscious cooks. Triphala is also used in pickles and chutneys, where its tangy notes complement the other spices and ingredients. The versatility of Triphala makes it a valuable addition to the spice cabinet, reflecting the holistic approach of Goan cooking that

emphasizes health and flavor.

Star Anise

Star anise, with its distinctive star-shaped pods, is another exotic spice that contributes to the complexity of Goan cuisine. Known for its sweet and aromatic flavor, star anise is often used in rice dishes, curries, and marinades. Its warm, licoricelike taste adds a unique dimension to many preparations, making it a cherished ingredient in Goan kitchens.

In Goan cooking, star anise is frequently found in the preparation of biryani and pulao, where it enhances the aroma and flavor of the rice. It is also used in spice blends like garam masala, where its distinct taste complements other spices. Star anise is prized not only for its culinary applications but also for its potential health benefits, including aiding digestion and possessing anti-inflammatory properties. The striking appearance and aromatic qualities of star anise make it a favorite among chefs and home cooks alike. Its inclusion in Goan cuisine showcases the state’s affinity for bold and aromatic flavors, contributing to its culinary richness.

Conclusion

Goa's culinary landscape is a vibrant tapestry woven from the threads of history, culture, and diverse flavors. The unique spices of Goa mentioned above, including kokum, cubeb, specific chilies, Triphala, and star anise, are only a few essentials that not only define its cuisine but also reflect the region's rich heritage. Each spice brings its own story and character to the dishes, augmenting flavors and creating a sensory experience that is truly unique to Goa.

As globalization brings cuisines from around the world closer together, the traditional spices of Goa continue to hold their ground, cherished by both locals and culinary enthusiasts. Exploring the spice chronicles of Goa is a journey through history and flavor, where every ingredient tells a story and every dish is a celebration of the region's culinary identity. Whether enjoyed in a vibrant curry or a refreshing drink, the spices of Goa invite everyone to savor the essence of this coastal paradise. The intricate balance of these spices reflects the ingenuity and creativity of Goan cooks, ensuring that the rich flavors of Goa remain a treasured part of its cultural legacy.

RAJEEV KUMAR

Scaling New Heights in Goa's Hospitality Industry

In the vibrant world of Goa’s hospitality industry, where sunlit beaches meet luxurious resorts, Rajeev Kumar stands as a testament to dedication, passion, and unyielding ambition. Hailing from Jamshedpur—the city famously dubbed the birthplace of India’s industrial revolution—Rajeev's journey is one of transformation, from the land of iron and steel to the sun-drenched shores of Goa. Since landing in Goa in 2000, he has risen steadily to take on roles of significant responsibility, steering the operations of multiple luxury resorts across Goa. His story is one of resilience, purpose, and innovation.

COVER STORY

Rajeev’s journey began in 2000 when he graduated with a BBA in Hotel Management from Rourkela, Orissa. Eager to make his mark in the hospitality industry, he followed his father's suggestion to pursue hotel management. Soon, Rajeev realized this was more than a job—it was his calling. “My father advised me to join a hotel management course, and looking back, I feel grateful for that. The

hospitality industry has given me a career that I deeply cherish. There’s nothing else that would have made me happier,” he shares.

After his studies, he dove into the industry, beginning as a trainee supervisor at Majorda Beach Resort, South Goa. This was just the beginning of an expansive career path, which took him across India and even abroad. Rajeev continued to grow in his

expertise, exploring new properties to expand his knowledge and experience. He would ultimately take on roles with escalating responsibilities, leading him to his current prestigious position with Fern Hotels and Resorts. Today, Rajeev serves as the Area General Manager, overseeing multiple properties across Goa.

Climbing the Ladder: Rajeev’s Career

Milestones

Rajeev’s role at Fern Hotels began eight years ago, and for the past five years, he has served as the General Manager at Fern Kadamba Hotel & Spa. With a total of six properties and 380 rooms in the Goa region under his management, he leads a team of 400 employees and is responsible for a projected annual turnover of approximately 65 crore. His responsibility isn’t only operational; Rajeev has been instrumental in the pre-opening and marketing of these properties across India, ensuring that every aspect meets the highest standards.

Being the Area General Manager for Goa’s Fern Hotels & Resorts entails regular travel between properties to oversee audits, standard operating procedures, and productivity strategies, and to guarantee the consistent quality that guests expect from Fern’s luxurious, eco-sensitive offerings. "I’ve been involved in each property from its inception,” Rajeev explains. “My goal is to ensure that our guests have the best experience, and that’s only possible through strict quality control and the highest operational standard preocedure.”

Challenges in the Goa Hospitality Landscape

The hospitality industry in Goa has faced challenges in recent years, especially following the decline of the “ revenge tourism” trend that had boosted occupancy post-pandemic. The economic shifts have introduced a 10-15% drop in occupancy this financial year. However, Rajeev and his team have implemented dynamic pricing strategies and strengthened their relationships with corporate clients and travel agencies, allowing them to weather this downturn with minimal impact. “Despite the financial setbacks, we have managed well, thanks to our proactive strategies and the relationships we've built with partners across India,” he remarks.

Another challenge that Rajeev highlights is the increasing competition, with new properties rapidly entering Goa’s hotel market. As demand fragments among multiple establishments, maintaining a competitive edge becomes crucial. However, Rajeev remains optimistic. “This season has started on a positive note, and we’re hopeful for a strong turnout in the coming months,” he says. For him, Goa’s evolving landscape presents opportunities for innovation and growth.

The Role of Government and Tourism Initiatives

Rajeev appreciates the government’s role in enhancing tourism prospects in Goa. “The Goa government has been very proactive, especially with infrastructure developments and timely formalization of beach shack licenses,” he notes. Recent announcements of thrilling new activities and adventure options in Goa reflect the administration’s commitment to attracting more tourists. Rajeev believes that these measures will bolster tourism, creating an exciting environment for both locals and visitors. The Future of Hospitality: Technology and Innovation

A forward-thinker, Rajeev sees technology as pivotal to the future of hospitality. He believes that automation and digitalization will streamline processes and simplify operational management. “Technology will ease repetitive tasks, allowing staff to focus on what truly matters: enhancing guest experiences,” he observes. In line with this vision, Fern Hotels & Resorts is already collaborating with top technology providers, an initiative Rajeev advocates.

Real-time insights into market trends, guest preferences, and operational efficiency are

essential in today’s hospitality landscape Fern Hotels’ adoption of cutting-edge technology enables its staff to remain ahead of the curve, offering seamless and memorable experiences to every guest. “By using technology effectively, we’re able to adapt quickly to shifts in the industry, providing our guests with an exceptional standard of service,” Rajeev explains. With these advances, Fern is set to remain a leading player in the hospitality industry.

Expanding Fern’s Brand Presence

A key contributor to Fern Hotels’ nationwide success, Rajeev Kumar has leveraged digital marketing and public relations to expand the brand’s presence. The chain, which boasts 110 properties across India, has connected with top PR and marketing agencies to ensure effective promotion and greater visibility. “Digitalization has allowed us to reach a wider audience and build a strong brand image across India. With Goa’s tourist influx, it’s essential to stay ahead in visibility and guest engagement,” Rajeev says. The strategy has paid off, as Fern Hotels have become a trusted name in both luxury and ecofriendly travel. Their properties provide guests with a blend of comfort, sustainability, and unforgettable experiences.

Sustainability and Giving Back: The Fern Hotels Ecotel Model

Fern Hotels & Resorts stands apart in its commitment to the environment, operating as India’s first “Ecotel” chain. Inspired by the vision of Chairman Param Kannampilly, who pioneered this concept, Fern remains dedicated to environmental conservation through energy-efficient operations and sustainable practices. Rajeev takes pride in this eco-conscious ethos: “We are committed to reducing our ecological footprint, conserving energy, and engaging in green initiatives that extend to our guests and the community.”

Fern Kadamba Hotel & Spa, for instance, has been awarded the prestigious ECOTEL Certification, a hallmark of environmental responsibility. Through energy-efficient appliances and stringent waste reduction policies, Rajeev ensures that Fern’s properties conserve up to 50% more energy than industry norms. Guests are encouraged to participate in sustainability measures, fostering awareness of environmental responsibility.

For Rajeev, sustainability goes beyond operational metrics. It’s about giving back to society, whether through environmental initiatives or community outreach programs. “The hospitality industry has a duty to contribute positively to society, and we take that responsibility seriously at Fern,” he asserts.

An Industry Leader with a People-First Approach

Rajeev’s dedication to his role is evident not only in his professional accomplishments but in his genuine love for the industry. After 24 years in hospitality, he says, “I feel as passionate today as I did when I started.” His ability to balance business growth with employee well-being and guest satisfaction is a hallmark of his leadership style. “Fern Hotels & Resorts takes care of its employees, and that creates a positive environment for everyone. I’m excited about the future and the opportunities that lie ahead.”

This people-centric approach has garnered loyalty from both employees and guests. With an impressive 70% repeat guest ratio, Fern Hotels ranks among the highest in customer loyalty. “If you keep your guests happy, they’ll keep the business thriving,” Rajeev says with conviction.

A Proven Track Record of Excellence

Rajeev has overseen major events at Fern Kadamba Hotel & Spa, including the landmark 37th GST Council Meeting. Chaired by Finance Minister Nirmala Sitharaman and attended by key government officials, the event marked a significant achievement for Rajeev and Fern Hotels. During this council meeting, a monumental decision was made to reduce the GST on hotel tariffs, a ruling that has since benefited the entire industry.

Additionally, the former Minister of Tourism, Shri G. Kishan Reddy, has repeatedly chosen Fern Kadamba for his Goa visits, holding crucial meetings with state officials at the hotel. This partnership underscores the reputation and reliability Fern Hotels has built under Rajeev’s leadership. The hotel's uniqueness is elevated by its frequent visits from Bollywood celebrities.

Tapping into Goa’s Dynamic Market

Fern Hotels & Resorts taps into diverse market segments, catering not only to leisure tourists but also to corporate clients, film production houses, and sports organizations. Goa’s allure as a film and sports destination has made it a prime location for

shoots and events. By aligning with entities like BCCI and web series production houses, Rajeev has successfully expanded the hotel’s market reach, creating a dynamic business ecosystem that benefits from Goa’s multifaceted appeal.

A Vision for Growth and Excellence

As Rajeev Kumar looks to the future, he’s driven by a vision of continuous growth and innovation. His focus remains on delivering excellence while adapting to the changing hospitality landscape.

With Fern Hotels’ ambitious expansion plans and Rajeev’s steadfast leadership, the brand is poised to reach even greater heights in the coming years.

In Rajeev’s words, “We’re here to create lasting memories for our guests, to build trust, and to make a difference.” His journey, from Jamshedpur to Goa, from industrial roots to a world of luxury and elegance, captures the spirit of hospitality an industry that transforms spaces, experiences, and lives.

INCREDIBLE KITCHEN

WARM ROASTED VEGETABLE SALAD

This warm roasted vegetable salad combines the earthiness of root vegetables with a tangy balsamic dressing. It’s a perfect option for a healthy yet comforting meal or as a flavorful side dish.

INGREDIENTS

1 sweet potato, peeled and cubed

1 red bell pepper, chopped

1 zucchini, sliced

1 red onion, sliced

1 cup cherry tomatoes

2 tbsp olive oil

1 tsp dried thyme or rosemary

Salt and pepper to taste

2 tbsp balsamic vinegar

1 tsp Dijon mustard

1/2 cup feta cheese (optional)

Fresh spinach or arugula for serving

Toasted nuts (like almonds or walnuts) for garnish

Method

Roast the Vegetables:

Preheat the oven to 200°C (400°F). Toss sweet potato, bell pepper, zucchini, onion, and cherry tomatoes with olive oil, thyme, salt, and pepper. Spread evenly on a baking sheet and roast for 20-25 minutes, until tender and slightly caramelized.

Prepare the Dressing:

In a small bowl, whisk together balsamic vinegar, Dijon mustard, and a little olive oil. Adjust seasoning if needed.

Assemble the Salad:

In a large serving bowl, toss the roasted vegetables with fresh spinach or arugula. Drizzle with the balsamic dressing.

Garnish:

Top with crumbled feta cheese (optional) and toasted nuts for added texture and flavor.

Serve:

Serve this warm salad immediately for a healthy, delicious, and satisfying meal!

INCREDIBLE KITCHEN

CREAMY PUMPKIN SOUP

Rich and velvety, this pumpkin soup is the perfect balance of sweet and savory. With just the right blend of spices and a touch of creaminess, it’s a delightful dish for cozy evenings or a light yet satisfying starter.

INGREDIENTS

500g pumpkin, peeled and cubed

1 onion, chopped

2 garlic cloves, minced

2 cups vegetable broth

1/2 cup coconut milk (or cream)

1 tbsp olive oil

1/2 tsp ground cinnamon

1/4 tsp nutmeg

Salt and pepper to taste

Fresh parsley or pumpkin seeds for garnish

Method

Sauté the Onion and Garlic:

Heat olive oil in a large pot over medium heat. Add chopped onion and garlic, sauté until softened and fragrant, about 3-4 minutes.

Cook the Pumpkin:

Add cubed pumpkin, cinnamon, and nutmeg. Stir and cook for 2 minutes, then pour in the vegetable broth. Bring to a boil, reduce heat, and let simmer for 15-20 minutes, or until the pumpkin is soft.

Blend the Soup:

Use a hand blender (or transfer to a blender in batches) to blend the soup until smooth and creamy.

Add Coconut Milk:

Stir in the coconut milk or cream, and simmer for another 2-3 minutes. Season with salt and pepper to taste.

Serve:

Ladle into bowls and garnish with fresh parsley or toasted pumpkin seeds for added crunch.

Enjoy the comforting flavors of this creamy pumpkin soup!

B A C K T O BUSINESS

Things to be Mindful About During the Peak Season

As one of India's most beloved tourist destinations, Goa experiences a surge in visitors during the peak season, typically from November to February. This period attracts not only domestic tourists but also international travelers seeking the sun, sea, and vibrant culture. While tourism is crucial for Goa’s economy, it brings both opportunities and challenges. To navigate this energetic period successfully, it’s crucial to implement strategies that enhance the guest experience, manage resources efficiently, and uphold the brand reputation. Here are six essential steps to consider during this bustling time, ensuring a responsible and enjoyable experience for everyone involved.

1. Optimize Staffing and Training

Importance of Adequate Staffing:

With increased visitor numbers, having the right staffing levels is critical. Understaffing can lead to long wait times and decreased customer satisfaction while overstaffing can inflate costs. Find the correct balance to avoid both such scenarios, and ensure that the staff is appointed in a courteous, to manage unforeseen circumstances cleverly.

How to Implement

- Analyze Historical Data: Review past peak seasons to forecast staffing needs accurately. Consider factors like booking trends, local events, and expected occupancy rates.

- Implement Cross-Training: Train staff to perform multiple roles. This flexibility helps in managing fluctuations in guest demand and ensures smooth operations.

How Does it Help?

Effective staffing enhances guest experiences, leading to positive reviews and repeat business. Well-trained staff can handle diverse situations, improving overall efficiency.

2. Enhance Guest Experience

Creating Memorable Stays: During peak season, guest expectations are high, making it crucial to deliver exceptional service. A diverse range of customers additionally leads to a variety of preferences and needs, make sure that each guest is served based on their inclinations.

How to Implement

- Personalize Services: Use guest data to tailor experiences. Consider welcome gifts, personalized recommendations, and special amenities for

repeat guests.

- Focus on Cleanliness and Safety: Ensure rigorous cleaning protocols are in place, particularly in shared spaces. Communicate these measures to guests to build trust.

How Does it Help?

Delivering memorable experiences leads to positive word-of-mouth marketing and enhances brand loyalty. Satisfied guests are more likely to leave glowing reviews, attracting new customers.

3. Implement Dynamic Pricing Strategies

Adapting to Demand Fluctuations: Dynamic pricing allows businesses to adjust rates based on demand, optimizing revenue during peak seasons.

How to Implement

- Monitor Competitor Pricing: Keep an eye on competitors’ rates and adjust yours accordingly to remain competitive while maximizing revenue.

- Utilize Revenue Management Software: Implement software that analyzes booking patterns, allowing for real-time pricing adjustments based on occupancy and demand.

How Does it Help?

Dynamic pricing maximizes profitability by capitalizing on high-demand periods while maintaining occupancy during slower times. This approach ensures a balanced revenue stream throughout the season.

4. Leverage Digital Marketing and Online Presence

Importance of Visibility: An effective online presence is essential during peak season to attract potential guests who are researching options. In the growing world of social media, ensure that your business is using the correct platforms and advertising strategy to reach the target audience. Posting on one social media outlet might work for certain well-recognized brands, although those brands that are up-and-coming shall require much more engagement and visibility through various social platforms.

How to Implement

- Optimize Your Website: Ensure your website is user-friendly, mobile-optimized, and contains updated information about rates, availability, and services.

- Engage on Social Media: Utilize platforms like Instagram and Facebook to showcase your offerings, promote special packages, and engage

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with potential guests through interactive content. Make sure that the comments and messages on social media are being responded to as well.

How Does It Help?

A strong digital marketing strategy increases visibility and attracts more bookings, by showcasing the popularity of your business. Engaging content can also enhance brand perception and loyalty among past guests.

5. Focus on Local Partnerships

Collaborating for Mutual Benefits:

Building partnerships with local businesses can enhance the guest experience and boost revenue for hospitality businesses. This also ensures that local businesses are being benefited through the peak season and avoids the domination of one business over another.

How to Implement

- Create Package Deals: Collaborate with local attractions, restaurants, and tour operators to offer bundled packages that provide guests with unique experiences.

- Promote Local Events: Highlight local festivals, markets, and activities on your website and social media channels. Providing information about local events enhances the guest experience and encourages longer stays.

How Does it Help?

Collaborating with local businesses fosters community relationships and enhances the overall guest experience. It can lead to cross-promotional opportunities, benefiting all parties involved.

6. Gather Feedback and Adapt

Continuous Improvement:

Listening to guest feedback during peak season is crucial for ongoing improvement and adaptation. This also forms a positive image among customers who believe that your brand can be trusted.

How to Implement

- Start by Implementing Feedback Mechanisms: Encourage guests to provide feedback through surveys, review platforms, or direct communication. Offer incentives for completing surveys to increase participation.

- Act on Feedback: Analyze the feedback to identify trends and areas for improvement Implement necessary changes promptly to enhance guest satisfaction.

How Does it Help?

Regularly gathering and acting on feedback helps identify strengths and weaknesses in service delivery. This proactive approach can significantly enhance guest satisfaction and loyalty, ensuring positive reviews and repeat business.

Conclusion

Navigating the peak tourism season in the hospitality industry requires a strategic approach that prioritizes guest experience, efficiency in operations, and community engagement By optimizing staffing, enhancing guest experiences, implementing dynamic pricing, leveraging digital marketing, forming local partnerships, and gathering feedback, hospitality businesses can thrive during this busy period.

These strategies not only maximize revenue but also build a loyal customer base that values quality service and memorable experiences. As the peak season unfolds, businesses that remain agile and attentive to their guests’ needs will stand out in a competitive landscape, ensuring long-term success. By being mindful of these essential points, the hospitality industry can not only survive but flourish during peak tourism seasons, contributing to the overall vibrancy and attractiveness of destinations like Goa.

TRAVELLING VISA-FREE What Does It Actually Mean?

When planning an international trip, one of the most crucial aspects to consider is visa requirements. A visa is an official document or stamp in your passport that grants permission to enter, stay in, or leave a particular country for a specified time. However, some countries offer the privilege of visafree travel for certain nationalities, allowing visitors to enter their borders without the need for a visa. But what does travelling visa-free actually mean, and what are the implications?

Let’s break it down

What is Visa-Free Travel?

Visa-free travel means that you do not need to obtain a visa before entering a specific country. Travelers are allowed to enter the country simply by presenting their passport at immigration control. This simplifies the travel process, saving both time and money, as it eliminates the need for applying

for a visa and undergoing lengthy approval procedures.

When traveling visa-free, you can typically stay in the country for a designated period, which varies depending on the country. For example, some nations allow visa-free entry for 30, 60, or even 90 days.

Key Points of Visa-Free Travel No Pre-Approval Required:

Visa-free travel means you can visit a country without applying for a visa in advance. All you need is a valid passport. Upon arrival, you may still need to go through standard immigration checks, but no formal visa application or interview is necessary.

Limited Duration of Stay:

Visa-free entry does not mean you can stay indefinitely. Each country sets its own rules for how long travelers can remain within its borders. For

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example, visa-free travel might allow you to stay up to 90 days in the Schengen Area of Europe, while countries like the Maldives permit stays of up to 30 days without a visa.

Purpose of Travel

Visa-free entry typically covers short-term tourism, business trips, or family visits. However, it’s important to note that visa-free travel usually does not allow you to work, study, or engage in long-term stays in that country. For those purposes, you would need to apply for the relevant visa.

Requirements for Entry:

While you don’t need a visa, you still need to fulfill certain entry requirements when traveling visa-free.

Immigration authorities might ask for:

A return or onward flight ticket

Proof of sufficient funds to cover your stay

Travel insurance

Accommodation details or proof of where you’ll be staying

Passport Validity

For visa-free travel, your passport must be valid for a specific period beyond your intended stay—usually six months. Some countries have strict rules about passport validity, so it's essential to check before departure.

Benefits of Visa-Free Travel:

Convenience: One of the biggest advantages of visa-free travel is convenience. There is no need to deal with lengthy visa applications, appointments at embassies, or waiting for approval.

Cost Savings:

Visa applications often come with fees that can add up, especially for families. Visa-free travel eliminates these costs.

Spontaneity:

Visa-free travel makes last-minute trips much easier. If a destination allows visa-free entry, you can book your trip without waiting for visa approvals or worrying about deadlines.

Restrictions and Limitations:

Though visa-free travel offers significant advantages, it does come with certain restrictions: Limited Stay Duration: As mentioned earlier, the duration of stay is usually capped. Overstaying beyond the allowed visa-free period can lead to fines, deportation, or being banned from reentering the country.

No Right to Work or Study:

Visa-free travel is generally for tourism or business purposes. If you plan to work, study, or live in the country for an extended period, you will need to apply for the appropriate visa.

Entry Denial:

While visa-free travel grants easier access, immigration authorities still have the right to deny entry if they suspect you don’t meet their criteria, such as if you’re unable to provide proof of funds or return tickets.

Visa-Free vs. Visa on Arrival vs E-Visa

It’s important to note the difference between visafree travel, visa on arrival, and e-visa options:

Visa-Free: No visa is needed at all to enter the country. You only need your passport to enter and stay for the permitted period.

Visa on Arrival:

You don’t need to apply for a visa in advance, but you will need to obtain a visa upon landing at the airport or border entry point. This process is generally quick but may involve filling out forms and paying a visa fee.

E-Visa:

You apply for a visa online before traveling. Though you don’t need to visit an embassy, you still need to complete an application and wait for approval before departure.

Visa-free travel simplifies the travel experience and makes exploring new destinations much easier. However, it’s important to remember that visa-free does not mean rule-free. Always check the specific requirements of the country you plan to visit, including the length of stay and entry conditions. By understanding what visa-free travel entails, you can enjoy stress-free adventures around the world!

COCKTAILS AND CUISINE WITH ADITI

HOW INDIAN ALCOHOL BRANDS ARE IN THE MAKING A MARK GLOBAL ALCOBEV INDUSTRY

COCKTAILS AND CUISINE WITH ADITI

Over the past few years, the Indian alcohol industry has experienced a significant transformation, with homegrown brands rising to the occasion and making their presence felt not just in India but also on the global stage. The Indian alcobev (alcoholic beverages) market, once dominated by international names, is now witnessing a surge of local players innovating, crafting premium products, and gaining recognition worldwide. This success story is driven by multiple factors, including changing consumer preferences, creative product innovations, and a growing focus on quality and craft.

Here’s a closer look at how Indian alcohol brands are making a mark in the alcobev industry globally:

1.

Focus on Craft and Quality

One of the key factors behind the success of Indian alcohol brands in the global market is their emphasis on quality and craftsmanship Traditionally, the perception of Indian alcohol products was that of mass-produced, low-cost spirits and beers. However, the narrative is changing as Indian companies shift their focus toward crafting high-quality products that can compete with international offerings. These brands are paying close attention to sourcing premium ingredients, using traditional and artisanal methods, and adhering to global quality standards. Be it whisky, gin, or rum, Indian brands are creating small-batch, craft beverages that cater to an increasingly sophisticated audience, both locally and globally.

2. Leveraging Indigenous Ingredients and Flavors

I n d i a n a l c o h o l b r a n d s h a v e a u n i q u e advantage—they can tap into the rich heritage of Indian spices, botanicals, and flavors Drawing inspiration from India’s diverse agricultural bounty, many of these brands are infusing their products with local ingredients such as cardamom, cinnamon, turmeric, and various herbs to create distinct flavor profiles. This creative use of indigenous ingredients not only gives their products a unique identity but also appeals to international consumers who are seeking authentic and exotic flavors. Whether it’s in spirits like gin, which uses a variety of Indian botanicals, or rum, made from locally sourced sugarcane, the incorporation of traditional Indian elements is helping these brands carve out a niche

for themselves.

3. Innovation in Production Techniques

Indian alcohol brands are not just relying on traditional methods they are also embracing innovation in production techniques. From experimenting with different types of barrels for aging spirits to adopting sustainable practices in brewing and distillation, Indian manufacturers are staying ahead of the curve.

The use of modern techniques, such as barrel aging in diverse Indian climates, allows producers to create unique expressions that are unlike any other spirits globally. In whisky, for example, aging in India’s tropical climate results in faster maturation, imparting richer and more robust flavors in a shorter period than in colder climates. This accelerated aging process offers an exciting and distinct product that appeals to a global audience looking for something new and different.

4. Riding the Premiumization Wave

The premiumization trend is sweeping across the global alcohol industry, and Indian brands are taking full advantage of this shift. Premiumization refers to the growing consumer demand for higherquality, more refined products that offer a superior drinking experience. Indian alcohol brands are now launching premium lines of spirits, beers, and wines that cater to this demand.

By positioning themselves as premium or luxury brands, these companies are targeting a discerning consumer base that values craftsmanship, authenticity, and quality over quantity. This focus on premium products allows Indian brands to compete in higher-end segments of the market, both in India and abroad, elevating their status and appeal.

5. Strategic Collaborations and Global Partnerships

To gain a foothold in international markets, many Indian alcohol brands are forming strategic collaborations and partnerships with global distributors, hospitality chains, and retailers. These partnerships allow Indian brands to expand their distribution networks, reach new consumers, and establish their presence in key global markets like Europe, the US, and Southeast Asia.

Collaborations with international mixologists and bartenders have also helped Indian brands showcase their products in creative ways, highlighting the versatility and unique qualities of Indian-made spirits. This not only builds brand

COCKTAILS AND CUISINE WITH ADITI

awareness but also opens doors for further growth and expansion in the competitive global market.

6. A Growing Presence in Global Competitions

Indian alcohol brands have increasingly gained recognition at prestigious international competitions, such as the International Wine and Spirits Competition (IWSC) and the San Francisco World Spirits Competition. Winning accolades and awards at these events has played a critical role in enhancing the global reputation of Indian alcohol brands.

These recognitions are a testament to the quality and craftsmanship of Indian products, helping them gain credibility and attention from both consumers and industry experts worldwide. As Indian brands continue to perform well in these competitions, they are gradually being seen as serious contenders in the global market.

7. Tapping into the Millennial and Gen Z Consumer Base

The modern Indian consumer, particularly millennials and Gen Z, is open to experimentation and seeks unique experiences This shift in consumer preferences has paved the way for Indian alcohol brands to develop innovative products that cater to younger demographics. Whether it’s craft gin, artisanal rum, or flavored beers, Indian brands are introducing a variety of products that resonate with the younger audience, who are keen to explore new flavors and premium offerings. Additionally, these younger consumers are more attuned to the stories behind the brands they support. Indian alcohol brands are leveraging storytelling to connect with this demographic, highlighting their use of local ingredients, sustainable practices, and the rich cultural heritage that informs their products.

8. Sustainability and Ethical Practices

With growing awareness around sustainability and environmental impact, Indian alcohol brands are increasingly adopting eco-friendly and ethical practices in their production processes From reducing water usage in brewing to using recycled materials for packaging, these initiatives resonate with environmentally conscious consumers, both in India and abroad.

Sustainability is becoming a key selling point for many brands, helping them differentiate themselves in a crowded marketplace. By focusing

on eco-friendly production and responsible sourcing of ingredients, Indian brands are not only aligning with global sustainability trends but also appealing to a new generation of conscious consumers.

A Bright Future for Indian Alcohol Brands

Indian alcohol brands are no longer just local players; they are making waves on the global stage by embracing quality, innovation, and creativity. Through a combination of leveraging indigenous ingredients, adopting modern production techniques, and focusing on premiumization, Indian brands are creating unique products that appeal to both domestic and international markets. With strategic collaborations, international recognition, and a commitment to sustainability, the future looks bright for Indian alcohol brands as they continue to establish themselves as key players in the global alcobev industry. The journey has just begun, and as these brands continue to innovate and expand, the world is taking notice.

COPPERLEAF Where Goa’s Flavours Meet Fine Dining

In the vibrant tapestry of Goa’s dining scene, Copperleaf stands as a testament to refined taste and impeccable service. With two iconic outlets in Panaji and Porvorim, Copperleaf has earned the title of Goa’s Favourite Restaurant, captivating over 1.3 million food lovers since its inception. Known for its multi-cuisine offerings, fine dining elegance, and serene ambiance, Copperleaf provides a memorable culinary experience for those who walk through its doors. Recently, our team visited both locations to uncover the magic that Copperleaf holds in the world of Goan dining.

Copperleaf Panaji: Grandeur and Gastronomy Intertwined

Located on the St. Inez-Taleigao Road, Copperleaf Panaji, opened in 2021, is a marvel in design and service. Spanning over 10,000 square feet with an impressive seating capacity of 300, this outlet is structured thoughtfully to accommodate different

dining moods. From the Cilantro and Citrus dining spaces on the ground floor to the first floor's Infinity area, Bellini bar, and signature Solitaire Private Dining Room, Copperleaf Panaji is an ideal venue for celebrations of all sizes.

The ambiance here strikes a perfect balance between sophistication and comfort, making it suitable for corporate events, family gatherings, and intimate dinners alike. And for those who value accessibility, the 5-star amenities are notable –from wheelchair-friendly entrances and washrooms to dedicated baby-changing stations.

As our team settled into the elegant Infinity dining area, we embarked on a delightful culinary journey with some of Copperleaf Panaji’s finest dishes.

Must-Try Dishes at Copperleaf Panaji

1. Pomfret Tandoori – Copperleaf's signature Pomfret Tandoori is an artful blend of fresh, perfectly charred pomfret marinated in aromatic

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spices, bursting with flavor in every bite. The tender fish, cooked to p e r f e c t i o n , p a i r e d b e a u t i f u l l y w i t h i t s smokey tandoori essence, making it a standout recommendation.

2. Paneer Peshawari Banjara Kabab – This kabab was a delightful surprise for the palate, with a unique Peshawari twist to the classic paneer. Soft, smoky, and rich in spices, this dish was a perfect appetizer to set the mood for the main course.

3. Butter Chicken – No meal is complete without a taste of Copperleaf’s Butter Chicken The succulent, tender chicken p i e c e s s o a k e d i n a creamy tomato gravy were a crowd-pleaser, e s p e c i a l l y w h e n accompanied by fresh naan. Its velvety texture and balanced flavors make it a true classic here.

4. Chicken Xacuti –Copperleaf’s rendition of Chicken Xacuti, a Goan s p e c i a l t y , w a s a delightful burst of local flavors. Served with freshly baked Goan pao, the xacuti’s rich coconut and spice base created a comforting yet exciting experience of traditional Goan cuisine.

refined touch. And for a refreshing contrast to the meal’s richness, drinks like the Mojito,Pink Panther, and Blue Lagoon brought a lively burst of color and zest.

5. Chicken Fried Rice – A well-executed dish that served as a perfect side, this fried rice carried subtle flavors and was filled with juicy chicken morsels, harmonizing well with the other dishes. To end on a sweet note, we indulged in classics like Brownie with Ice cream and the beloved Gajar ka Halwa– both amazing desserts with Copperleaf’s

Copperleaf Porvorim: A Familiar Favorite with an Award-Winning Legacy

Copperleaf Porvorim, the original outlet launched in 2016, boasts an impressive record of over 1.5 million satisfied customers and a well-deserved collection of 19 state and national awards. Nestled on Chogm Road, this outlet’s thoughtfully designed seating

arrangements—from the ground floor’s Pavilion to the first floor’s Solaris—make it a cherished spot for locals and tourists alike.

Our team was welcomed warmly and guided to the Pavilion area, where we had the opportunity to explore some of Copperleaf Porvorim’s specialty dishes.

Must-Try Dishes at Copperleaf Porvorim

1. Squid Batter Fry – This delicacy was a crispy delight, with the squid’s soft texture balanced perfectly by a light, flavorful batter. Each bite

offered a gentle crunch, e n h a n c e d b y Copperleaf’s expert seasoning.

2. Dragon Chicken – This appetizer provided a spicy kick, with tender chicken in a fiery sauce that pleased the palate without overpowering it. It’s a perfect choice for those who enjoy a hint of heat.

3 . C h i c k e n T i k k a Masala – A crowdfavorite, the Chicken Tikka Masala featured juicy pieces of tandoorgrilled chicken in a rich, tangy sauce. Paired with naan, this dish lived up to Copperleaf’s reputation for excellence in multicuisine offerings.

4. Veg Diwani Handi –For a vegetarian delight, the Diwani Handi was a vibrant mix of vegetables in a luscious, mildly spiced gravy It was hearty, flavorful, and satisfying.

5 . M u r g B a n a r a s i Kabab – This dish was a m e

marinated chicken grilled

. T h e Banarasi spices brought a delicate yet robust flavor that stayed with us long after the meal.

We can't forget the aesthetic drinks like the Goan Sunset, Cran Apple Fizz and of course their fresh juices that accompanied the meals beautifully. Our experience was completed with desserts like the Gadbad ice cream and Caramel pudding a comforting, delicious treat with just the right amount of sweetness.

Copperleaf: Setting a Benchmark in Goan Hospitality

Both Copperleaf outlets consistently offer highquality cuisine and an elevated dining experience. Whether you’re at the grand Panaji location or the familiar Porvorim outlet, Copperleaf’s meticulous attention to service, quality, and ambiance ensures a meal that’s more than just food it’s an experience. Their adaptability to Goa’s cosmopolitan yet traditional palate has earned

them a loyal following, and their extensive menu keeps diners coming back to explore more.

For those who seek a fine-dining experience with authentic flavors and an inviting atmosphere, Copperleaf stands as a top choice. It's no wonder that Copperleaf has become synonymous with culinary excellence in Goa.

IS CAULIFLOWER

H E A L T H Y ?

Unveiling the Benefits of This Nutrient-Packed Vegetable

Cauliflower, often regarded as a versatile and lowcarb substitute for grains and legumes, has grown in popularity due to its mild flavor and impressive health benefits. Whether roasted, steamed, or even riced, cauliflower has earned a well-deserved reputation as a nutritious vegetable that can be incorporated into a wide variety of dishes. But just how healthy is cauliflower? Let’s explore its nutritional profile and the key health benefits it offers.

Nutritional Profile of Cauliflower

Cauliflower is a powerhouse of nutrients despite its low-calorie content. Here's what you can expect from one cup (about 100 grams) of raw cauliflower: Calories: 25

Carbohydrates: 5 grams

Dietary Fiber: 3 grams

Protein: 2 grams

Vitamin C: 77% of the Daily Value (DV)

Vitamin K: 20% of the DV

Folate: 14% of the DV

Vitamin B6: 11% of the DV

Potassium: 9% of the DV

Magnesium, Phosphorus, and Calcium: Small amounts

Cauliflower is especially rich in vitamins C and K, making it an excellent choice for boosting immune function and supporting bone health. It’s also a good source of fiber, promoting digestive health, and contains phytonutrients and antioxidants that help protect the body against disease.

Key Health Benefits of Cauliflower

FOOD & HEALTH

1. Rich in Antioxidants

Cauliflower contains powerful antioxidants that help protect your cells from oxidative stress and reduce inflammation. Its high levels of vitamin C act as an antioxidant to neutralize harmful free radicals in the body, potentially lowering the risk of chronic diseases like heart disease and cancer. In addition to vitamin C, cauliflower is rich in glucosinolates and isothiocyanates, compounds that have been shown to inhibit the growth of cancer cells, particularly in breast, colon, and prostate cancers.

2. Supports Digestive Health

Cauliflower is an excellent source of dietary fiber, which is essential for maintaining a healthy digestive system. Fiber adds bulk to stool, helping

carbohydrates without sacrificing flavor or texture. Cauliflower rice, mashed cauliflower, and cauliflower crust pizza are just a few examples of how this vegetable can replace higher-carb foods while keeping meals nutritious and satisfying.

4. Promotes Weight Loss

Cauliflower is low in calories and high in fiber, making it an ideal choice for those looking to manage or lose weight. The fiber in cauliflower helps increase feelings of fullness, reducing overall calorie intake throughout the day. Moreover, its high water content (about 92%) means that cauliflower provides volume and satiety without adding too many calories to your meals.

Because it’s low in fat and carbs, cauliflower can be incorporated into a variety of weight-loss meal

prevent constipation, promoting regular bowel movements, and supporting overall gut health. The fiber in cauliflower also helps feed the good bacteria in the gut, which plays a vital role in digestion and nutrient absorption. Additionally, cauliflower contains compounds like glucosinolates, which promote the production of beneficial enzymes in the gut that aid in detoxification and digestion.

3.

A Low-Carb, Keto-Friendly Option

Cauliflower has become a favorite among those following low-carb, keto, or paleo diets due to its versatility and low carbohydrate content. With only 5 grams of carbs per cup, it’s an excellent substitute for grains like rice and pasta, making it a go-to ingredient for those looking to cut down on

plans, offering versatility without compromising nutrition.

5. Supports Heart Health

The fiber, antioxidants, and anti-inflammatory compounds in cauliflower contribute to improved heart health. Fiber helps reduce cholesterol levels, while the antioxidants found in cauliflower, such as sulforaphane, protect blood vessels from oxidative damage, potentially lowering the risk of heart disease.

Sulforaphane is also known to help reduce blood pressure and improve kidney function, adding another layer of cardiovascular protection.

6. May Reduce Cancer Risk

Cruciferous vegetables like cauliflower contain several compounds that have been shown to lower

the risk of certain types of cancer. Sulforaphane, a compound found in cauliflower, has been extensively studied for its anticancer properties. Research suggests that sulforaphane may inhibit the growth of cancer cells and promote the destruction of cancerous cells, particularly in breast, colon, and prostate cancers.

Cauliflower is also rich in indoles and isothiocyanates, compounds that have been linked to reducing cancer risk by helping to deactivate carcinogens and prevent tumor growth.

7. Supports Bone Health

Cauliflower’s high vitamin K content plays an essential role in bone health. Vitamin K is crucial for proper calcium absorption and the formation of bone proteins, which help maintain bone strength

rice.

Cauliflower Mash:

Steam or boil cauliflower until soft, then mash it with garlic, butter, and cream for a healthier take on mashed potatoes.

Cauliflower Pizza Crust:

Combine riced cauliflower with cheese, eggs, and herbs to create a low-carb pizza crust.

Cauliflower Soup:

Blend cooked cauliflower with vegetable broth, garlic, and herbs for a creamy, healthy soup.

Grilled Cauliflower Steaks:

Slice a whole cauliflower into thick steaks, season with olive oil and spices, and grill for a plant-based main dish.

Is Cauliflower Healthy? Absolutely!

and density. Adequate intake of vitamin K has been linked to a lower risk of osteoporosis and fractures, especially in older adults.

How to Incorporate Cauliflower into Your Diet

Cauliflower’s mild flavor and adaptable texture make it an easy ingredient to incorporate into a wide variety of meals. Here are some creative ways to enjoy cauliflower.

Roasted Cauliflower:

Toss cauliflower florets with olive oil, garlic, and spices, and roast them in the oven for a crispy, flavorful side dish.

Cauliflower Rice:

Pulse raw cauliflower in a food processor until it resembles rice grains. Sauté with vegetables and seasoning for a low-carb alternative to traditional

Cauliflower is not only a versatile and delicious vegetable, but it’s also packed with essential nutrients that support overall health. From its high antioxidant content to its digestive and heart health benefits, cauliflower deserves a spot in any balanced diet. Whether you’re looking to manage your weight, boost your intake of vitamins, or incorporate more plant-based options into your meals, cauliflower is a nutritional powerhouse that delivers on all fronts.

So, the next time you’re looking for a nutritious, lowcalorie vegetable to add to your meal, reach for cauliflower it’s a healthy choice that doesn’t disappoint!

WHEAT VS MULTIGRAIN Which Roti Wins the Health Battle?

Roti, a staple in most Indian households, comes in many variations—two of the most common being the classic wheat roti and the more modern multigrain roti. As the health-conscious trend continues to grow, many are swapping out their traditional wheat roti for multigrain versions, believing them to be healthier. But does multigrain truly outperform wheat when it comes to nutritional value, or is it just another food fad? Let’s delve deeper into the debate and find out which one wins the battle.

Nutritional Comparison

Wheat Roti: The Traditional Choice

Wheat roti, made primarily from whole wheat flour (also known as atta), has long been a source of energy and nutrition. Whole wheat flour retains the bran and germ of the grain, making it rich in fiber, vitamins, and minerals. Here’s why wheat roti is

considered healthy:

Rich in Fiber: Whole wheat roti is packed with dietary fiber, which aids in digestion, helps regulate blood sugar levels, and promotes heart health by reducing cholesterol.

Good Source of Carbohydrates: Wheat roti provides complex carbohydrates, which offer a steady source of energy without causing sharp blood sugar spikes.

Vitamins and Minerals: Whole wheat is rich in essential nutrients like B vitamins (especially B6), magnesium, and iron, all of which are vital for energy metabolism, brain function, and maintaining healthy blood cells.

Cons:

For people with gluten sensitivities or celiac disease, wheat roti may not be suitable due to its gluten content. Additionally, for those who

consume a diet high in wheat, there’s a risk of developing a “wheat belly,” where excessive carbohydrate consumption can contribute to weight gain.

Multigrain Roti: The Modern Contender

Multigrain roti is typically made from a combination of different grains, such as wheat, barley, oats, millet, and sometimes legumes like soy or chickpeas. The idea behind this variety is to offer a wider range of nutrients by incorporating grains that provide more than just carbohydrates and fiber.

Higher Nutrient Density: Multigrain roti combines the benefits of several grains, which can provide a richer variety of nutrients. For example, barley is rich

vegetarians.

Low Glycemic Index: Some grains in multigrain roti, such as bajra or jowar, have a lower glycemic index than wheat. This means they cause a slower, more controlled rise in blood sugar levels, which is beneficial for diabetics and those looking to manage their energy levels.

Cons:

Not all multigrain flours are created equal. Many store-bought multigrain flours might contain a higher proportion of refined grains, which can diminish their nutritional value. It's important to check the ingredient list to ensure you’re getting the true benefits of multiple whole grains.

Health Benefits: Which Roti Wins?

in beta-glucan, which helps regulate blood sugar, while oats contain antioxidants known as avenanthramides that support heart health.

More Fiber: With the inclusion of grains like oats, bajra (pearl millet), and jowar (sorghum), multigrain roti typically contains more fiber than wheat roti. Higher fiber content not only supports digestion but also helps you feel fuller for longer, making it an ideal option for those looking to manage their weight.

Packed with Protein: Certain grains and legumes used in multigrain flour, such as chickpea flour or soy, increase the protein content of the roti. This makes multigrain roti a great option for those looking to boost their protein intake, particularly

For Weight Loss:

If your goal is weight management, multigrain roti generally has an edge. The higher fiber content and the combination of slow-digesting grains can help control hunger and keep you full longer. Fiber also aids in digestion and helps prevent overeating. Multigrain rotis made with millets like bajra or jowar also have a lower glycemic index, making them a better option for controlling blood sugar and preventing insulin spikes.

For Digestive Health:

Both wheat and multigrain rotis offer digestive benefits due to their fiber content. However, multigrain roti, particularly one with a good proportion of grains like oats or barley, might

provide a broader spectrum of digestive health support. It can help regulate bowel movements more effectively and prevent constipation due to the variety of soluble and insoluble fiber.

For Heart Health:

Multigrain roti, with its mix of different grains, especially oats and barley, is the clear winner for heart health. Oats contain a type of fiber called beta-glucan, known for reducing cholesterol levels, while other grains like flaxseeds (if included) provide heart-healthy omega-3 fatty acids. Wheat roti, while good for heart health due to its fiber content, lacks the additional cardiovascular benefits offered by a combination of grains.

For Diabetics:

For individuals managing diabetes, multigrain roti

multigrain roti depends on your specific health goals and dietary preferences.

Go for Wheat Roti if you’re seeking a simple, fiberrich carbohydrate option to pair with your meals. Wheat roti is a reliable source of energy, aids digestion, and provides essential nutrients without being overly complex. It’s ideal for those who prefer fewer ingredients and like sticking to a traditional staple.

Choose Multigrain Roti if you're looking for a more nutrient-dense, high-fiber, and protein-rich option. It’s particularly beneficial for those aiming to manage weight, improve heart health, or control blood sugar. Just be sure to opt for whole-grain varieties that include a meaningful proportion of nutritious grains and legumes.

has a lower glycemic index than wheat roti, making it the better choice. The inclusion of grains like bajra, jowar, and ragi in multigrain rotis ensures that blood sugar levels remain stable after a meal, which is crucial for people with diabetes.

For Protein Intake:

If you're looking to increase your protein intake, especially if you're vegetarian or vegan, multigrain roti is a better choice. The combination of grains and legumes in multigrain flour provides a higher amount of plant-based protein, making it more suitable for those looking to maintain or build muscle.

Which Should You Choose?

Ultimately, the choice between wheat and

The Balanced Approach

The good news is, you don’t have to choose one over the other entirely. A balanced approach can involve incorporating both wheat and multigrain rotis into your diet. This allows you to enjoy the benefits of traditional whole wheat while also reaping the advantages of a variety of grains in multigrain roti. Rotating between the two can help you diversify your nutrient intake and add variety to your meals. So, in the battle of wheat vs. multigrain, there’s no clear-cut winner—it all comes down to what works best for your body and health goals. Both have their unique benefits, and ultimately, the healthiest choice is the one that fits into your balanced diet.

SUSTAI NABLE EVENT CATERING P R A C T I C E S

Methods for Event Planners and Caterers to Reduce Waste

With the onset of the peak tourism season in Goa, along with the wedding season, the coastal state will be flooded with overbooked venues and parties every week. Most resorts and accommodations will introduce seasonal buffet options to cater to the wide variety of guests they receive during this time. However, these extravagant buffets often result in significant food wastage, with many items discarded rather than considered for donation, leading to unsustainable food practices. In today's world, sustainability must be embraced in all forms, and sustainable event catering is a crucial aspect that minimizes environmental impact while enhancing the overall experience of organizing and catering events. By adopting eco-friendly initiatives, planners and caterers can create a positive impact in the market, making them a more desirable choice for individuals planning upcoming events.

Here are a few effective methods that any catering agency, hotel, resort, or even individuals who shall be preparing for a large gathering at home can

implement to reduce waste: Create a Sustainable Event Team

Developing a dedicated team to ensure that sustainability guidelines are followed within the organization is essential. Merely claiming to adopt certain steps toward sustainability may not be sufficient when real planning begins. A team that oversees and implements a conscious decisionmaking strategy can significantly reduce the environmental impact of any social gathering. This team should comprise experts from various fields such as catering, waste management, logistics, and other related areas. The primary focus of this team will be to ensure that sustainability is prioritized from the planning stage through to the conclusion of the event. Setting sustainability goals from the initial phases of an event’s development is crucial for establishing an eco-friendly celebration. The planning process can incorporate various strategies to follow the sustainability path and below are a few effective methods to consider. Priorities Sustainability in Ingredients Sourcing

In sustainable event catering, prioritizing sustainability in ingredient sourcing is essential for reducing waste and minimizing environmental impact. Event planners, caterers, and hotels should focus on sourcing locally produced, seasonal ingredients to decrease carbon footprints and support local economies. Implementing a farm-totable approach not only enhances the freshness and quality of the food but also fosters community relationships.

Additionally, using organic and ethically sourced products ensures that catering practices are environmentally friendly and socially responsible. It's crucial to minimize single-use plastics by opting for compostable or reusable serving materials. Educating staff and guests about sustainable practices further amplifies the impact, encouraging mindful consumption By integrating these principles, event professionals can create memorable experiences while promoting sustainability and waste reduction.

Conduct a Waste Audit

Conducting a waste audit in sustainable event catering involves systematically analyzing waste generated during events. Event planners and caterers should start by collecting data on waste types and volumes, focusing on food scraps, packaging, and disposables. Assessing disposal methods reveals opportunities for recycling and composting.

Engaging staff in tracking waste helps identify patterns and areas for improvement. By reviewing the audit results, planners can adjust menus, optimize portion sizes, and choose sustainable materials. This proactive approach not only reduces waste but also enhances overall sustainability, allowing hotels and caterers to implement more

eco-friendly practices effectively.

Utilize Composting and Recycling

Effective utilization of composting and recycling methods in sustainable event catering is essential for reducing waste and promoting environmental

stewardship. Event planners and caterers should implement a clear waste management plan that includes designated bins for compost, recyclables, and landfill waste at events.

Composting organic waste, such as food scraps and biodegradable serving materials, transforms waste into valuable compost for local gardens and farms, reducing landfill impact. Educating staff and guests about proper waste separation is crucial for ensuring compliance and maximizing recycling rates.

Choosing recyclable packaging and utensils further minimizes waste. Additionally, collaborating with local composting facilities can streamline the process, ensuring that organic waste is properly processed.

Regularly reviewing waste disposal practices and adjusting as needed will enhance sustainability efforts. By prioritizing composting and recycling, hotels and caterers can significantly reduce their environmental footprint while promoting ecofriendly practices to attendees.

Reduce Single-Use Items

Reducing single-use items in sustainable event catering is crucial for minimizing waste Event planners and caterers should prioritize reusable options, such as cloth napkins, glassware, and metal cutlery, instead of disposable products. When

disposables are necessary, opting for compostable or biodegradable alternatives can mitigate environmental impact.

Additionally, encouraging guests to bring their own containers for leftovers can significantly cut down on waste. Offering a menu designed for minimal waste, with fewer single-portion items, can also help By adopting these practices, hotels and caterers not only demonstrate commitment to sustainability but also inspire guests to engage in eco-friendly behaviors, making events more responsible and impactful.

Encourage Guests by Communicating Sustainability Efforts

Effectively communicating sustainable efforts is vital for encouraging guests to engage in ecofriendly practices during events. Event planners and caterers should highlight their sustainability initiatives, such as sourcing local ingredients, minimizing waste, and using biodegradable materials, through signage, programs, and social media.

Interactive elements, like showcasing composting stations or offering eco-friendly options, can further engage attendees. Providing information on the environmental impact of their choices fosters a sense of responsibility. Additionally, sharing success stories from previous events can inspire guests to

EXPLORING NORTH INDIA

Chapter 1: Amritsar – Beyond the Golden Facade

TRAVEL TALES

When you think of Amritsar, the first images that spring to mind are likely the grandeur of the Golden Temple, the solemnity of Jallianwala Bagh, or the high-energy Wagah Border ceremony. But this vibrant city has much more to offer, especially for those willing to step off the well-trodden tourist path and explore its hidden corners. While the spiritual and historical landmarks are undeniably central to Amritsar's identity, the city reveals its true essence in its quieter, lesser-known spaces. Let’s explore the more offbeat side of Amritsar—a city that’s as much about discovery as it is about devotion.

Exploring Amritsar's Narrow Alleys: Heritage

trade hub on the Silk Route. Among the lanes, you'll find age-old temples and gurudwaras tucked between bustling markets—places like Gurudwara Saragarhi, a lesser-known gem with a heroic history linked to the Battle of Saragarhi.

And don’t miss Qila Ahluwalia, a crumbling fort that once served as a stronghold for Sikh generals. Though it’s largely forgotten now, its remains offer a haunting reminder of Amritsar’s turbulent past, making it a fascinating spot for history buffs.

The Culinary Secrets of Amritsar’s Backstreets

While everyone flocks to the famous dhabas and the bustling food streets for Amritsari kulchas and tandoori chicken, the real culinary adventure lies in

Walks and Hidden Gems

Amritsar’s bustling old city is a labyrinth of narrow lanes that hold centuries of history and culture, waiting to be uncovered. A Heritage Walk through the old quarter offers a glimpse into the city’s architectural past, but it’s also a sensory overload of sights, smells, and sounds that most tourists overlook.

Wander through the lanes of Katra Ahluwalia, where the past is still alive in the intricate wooden facades of old havelis. These grand old homes, some abandoned and others quietly inhabited, tell stories of a bygone era when Amritsar was a flourishing

the city’s quieter, more traditional food corners. Head to Chowk Passian, an unassuming spot where a few hole-in-the-wall eateries serve up the most authentic Paya—a slow-cooked trotters' stew that’s rich, flavorful, and perfect for a winter morning. Here, the food is unpretentious but packed with bold flavors passed down through generations. And don’t leave without trying Hareesa, a Kashmiriinspired delicacy rarely found in typical Punjabi menus but a winter staple in the backstreets of Amritsar. Made with wheat, spices, and mutton, Hareesa is a labor of love that’s best enjoyed at dawn, when locals gather for a hearty start to the

day.

If you’re looking for something sweet, skip the famous outlets and find yourself a cozy spot at Bansal Sweets, located off the usual tourist track. Known only to locals, this family-run shop has been crafting the silkiest Pinni and Besan Laddoosfor decades.

The Rural Charm: Amritsar's Villages and Farmstays

While the city is where the action happens, the outskirts of Amritsar offer a much-needed respite from the hustle and bustle. Explore the serene countryside, where Punjabi farm life unfolds in all its glory. One of the most rewarding offbeat

and Chheharta, also offer cooking classes where you can learn to prepare Sarson da Saag from scratch, using freshly plucked mustard leaves and traditional ingredients. It’s a deeply immersive experience that lets you not just eat like a local, but also cook like one.

Mata Lal Devi Temple: Amritsar’s Hidden Spiritual Marvel

While most visitors head to the Golden Temple, few know about the unique Mata Lal Devi Temple—often referred to as the "mini Vaishno Devi" of Amritsar. This hidden gem, located in the quieter part of the city, offers a completely different spiritual experience. The temple is a colorful maze of

experiences is staying at a Punjabi farmstay, where you can witness the rhythms of rural life and connect with the land.

Just a short drive from Amritsar, these family-run farmstays offer a close-up look at Punjabi agriculture, where lush fields of mustard, wheat, and sugarcane stretch as far as the eye can see. Participate in the daily activities of the farm, from tending to livestock to learning the art of makki di roti made on an earthen stove. It’s a grounding experience that shows a side of Punjab rarely highlighted in glossy travel brochures. Some of these farmstays, like those in Ramnagar

winding pathways, narrow stairways, and sacred grottos, with interiors adorned in bright reds, greens, and golds. What makes it truly intriguing is its maze-like structure, where you’ll find shrines tucked in every corner, and even a water tunnel to wade through—reminiscent of the original Vaishno Devi pilgrimage in Jammu.

This quirky, lesser-known temple is a stark contrast to the grandiosity of the Golden Temple, but it’s equally mesmerizing in its own way. It’s an exploration of devotion through a more mystical, almost whimsical lens, making it a hidden favorite for both locals and travelers seeking something off

the beaten path.

The Hall Bazaar’s Forgotten Craftsmen

While most people rush to Amritsar’s Hall Bazaar for its bustling markets and lively atmosphere, few take the time to appreciate the hidden artistry of the local craftsmen. In small, often overlooked shops, you’ll find Phulkari artisanspainstakingly working on vibrant, hand-embroidered shawls and dupattas. Phulkari, a traditional Punjabi craft, is known for its intricate threadwork, and these artisans—many of whom have inherited the craft through generations—create pieces that are truly works of art.

For a more hands-on experience, some workshops even offer brief Phulkari demonstrations, where visitors can learn about the history of this ancient craft and even try their hand at the embroidery. It’s a beautiful way to connect with the region’s cultural heritage while supporting local artisans.

Beyond textiles, Punjabi jutti makers also thrive in the quieter alleys of Hall Bazaar. These handcrafted leather shoes, known for their vibrant designs and intricate detailing, are more than just footwear—they’re a piece of Punjabi tradition that carries the spirit of the region with every stitch. Take a moment to stop by the small, family-owned jutti stores, where the craftsmanship remains unchanged over decades, keeping a dying art alive. A Sunset at Pul Kanjari: The Forgotten Heritage Site For a truly offbeat historical experience, visit Pul

Kanjari, a lesser-known heritage site about 35 kilometers from Amritsar. This ancient village, built during Maharaja Ranjit Singh’s reign, holds immense historical significance but is often overshadowed by the more famous attractions. Pul Kanjari served as a trade and cultural hub during the Maharaja’s time and is home to several architectural marvels, including an old baoli (stepwell) and a historic temple, mosque, and gurudwara—all within the same complex.

Watching the sunset from Pul Kanjari is an evocative experience—its old walls bathed in the golden light, echoing with the forgotten stories of the past. It’s a quiet yet deeply powerful place, away from the crowds, where history feels almost tangible.

Discover Amritsar's Hidden Treasures

Amritsar is so much more than its famous landmarks. It’s a city with layers upon layers of history, culture, and culinary treasures waiting to be discovered by those willing to venture beyond the usual tourist routes. Whether it's exploring forgotten forts, indulging in hidden food gems, or immersing yourself in the quiet spirituality of lesser-known temples, Amritsar offers a journey of surprises. So, the next time you find yourself in this sacred city, take the road less traveled. It’s here, in the alleys and outskirts, in the local stories and quiet moments, that you’ll uncover the true essence of Amritsar—a city with a soul as golden as its most famous temple.

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