Fresh Produce Middle East & Africa- Issue 1

NO.1 PUBLICATION FOR FRESH PRODUCE INDUSTRY IN MIDDLE EAST & AFRICA

Fresh Produce MIDDLE EAST & AFRICA

ADVANCES IN PROCESSING Optimizing quality with modern sorting technologies

ADVANCES IN PACKAGING The art of packaging oranges MARKET TRENDS Agtech trends to watch in 2024 ADVANCES IN FOOD SAFETY Sweet harvests, safe tables CROP FOCUS Blueberries COUNTRY FOCUS Tanzania

BIOFARMS LIMITED

SCAN ME WWW.FRESHPRODUCEMEA.COM

BioFarms Limited CEO & MD Daniel Nzyuko on pioneering organic and conventional fresh fruit farming in Kenya YEAR 1 | ISSUE NO. 1 JAN/MARCH 2024

AFRICA

Co-located with:

BUSINESS

SUMMIT The Africa CEO & Leadership Forum OCTOBER 2-4, 2024 | Nairobi, Kenya

The Africa CEO Leadership & Sustainability Forum Africa Business Summit is * The the ground-breaking executive

level conference and expo on the future of strategic leadership, entrepreneurship, sustainability & african transformation

Sustainable Business & ESG Digitalisation & Tech Innovation

program at the 3-day Summit * The comprises of a number of premium sessions such as Leadership Dialogues, CEO Roundtables, Plenary and Panel Discussions and a B2B Deal Connect Service as well as presentations by influential people and change makers who are making waves – and inspiring the next generation of leaders in Africa

SCAN ME

Human Capital Development

Strategic Leadership

KEY AGENDA

Pan-African & Global Trade

Financing, Investing & Financial Inclusion

Supply Chain & Logistics Transformation

Industrialisation & Infrastructure Development

WWW.AFRICABIZSUMMIT.COM

Contents

22

YEAR 1 | ISSUE NO. 1 JAN-MAR 2024

BIOFARMS LIMITED Pioneering Organic and Conventional Fresh Fruit Farming in Kenya

ON THE COVER: Daniel Nzyuko - Managing Director, BioFarms Limited FRESHPRODUCEMEA.COM

48

COUNTRY FOCUS : Tanzania Tanzania's thriving fresh produce industry: A Beacon of Potential

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

1

Contents

YEAR 1 | ISSUE NO. 1 JAN-MAR 2024

REGULARS

4. Editorial 6. News Updates 20. Appointments Updates 43. Supplier News & Innovations

36

46 2

32

Advances in packaging

42

CROP FOCUS : Blueberries

The Art of Packaging Oranges

Advances in food safety Sweet harvests, safe tables

Market Trends Agtech trends to watch in 2024

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

28

Africa’s emerging ‘Blue Gold’

Advances in processing Optimizing Quality with Modern Sorting Technologies FRESHPRODUCEMEA.COM

EVENTS CALENDER 2024

QUOTES

AFRICA FRESH PRODUCE EXPO

“Access to quality cooling is fundamental for clients to reduce post-harvest losses, and sell more, at better prices, with lower costs, bringing both economic and climate benefits,” Julian Mitchell, CEO of InspiraFarms after receiving USD 1.1M investment from CEI Africa Foundation.

June 12-14, 2024 Sarit Expo Centre, Nairobi, Kenya www.africafreshproduceexpo.com

FRUIT LOGISTICA 2024 February 7-9, 2024 Messe, Berlin www.fruitlogistica.com

7TH AFRICA AGRI EXPO February 19-20, 2024 Sarit Expo Centre, Nairobi, Kenya www.africa-agriexpo.com

THE FLORAL CONFERENCE February27, 2024 Anaheim,California, US www.freshproduce.com/events

CPMA CONVENTION + TRADE SHOW April 23-25, 2024 Vancouver Convention Centre, Canada www.convention.cpma.ca

MACFRUT 2024 May 8-10, 2024 Rimini - Expo Centre, Italy

“The worldwide labor shortage has made technology experts difficult for food processors to hire and retain. With fewer skilled employees at our customers’ facilities, we’ve identified ways we can help fill the gaps,” states Jack Lee, Duravant Group President – Food Sorting and Handling Solutions during the unveiling of RemoteMD 2.0 for optical sorters.

“If the supply chains break down again, the importance of wholesale markets will become clear again,” says Roland Tolls, Managing Director of Berger & Tolls & Co. on imminent closure of Düsseldorf’s Wholesale Market.

“I am committed to promoting the importance of this event and encouraging widespread participation. Together, we can make the World Potato Congress 2024 a resounding success,” Robbie Davis on her appointment as Ambassador for the World Potato Congress 2024.

“This exhibition is a direct response to the evolving consumer preferences for healthier food options,” Dr. Alessandro Bertuzzi, Professor at the University of Bologna on ‘Innovation Hub for Healthy Food’ organized

by MACFRUT.

www.macfrut.com

AFMASS FOOD EXPO - EASTERN AFRICA June 12-14, 2024 Sarit Expo Centre, Nairobi, Kenya

“The situation is scary and terrible, and the entire trade will be affected badly,” stated Nitin Agrawal, Managing Director of Euro Fruits expressing concern over the effects of the Red Sea Crisis on Indian grape exports.

www.afmass.com/east

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

3

NEWS UPDATES

Fresh Produce Join us as we chart a new path for the fresh produce sector in Middle East & Africa

Year1 | Issue No.1 | Jan-Mar 2024 FOUNDER & PUBLISHER Francis Juma EDITOR Alphonse Okoth EDITOR Fridah Chepkoech | Catherine Odhiambo | Wangari Kamau BUSINESS DEVELOPMENT DIRECTOR Virginia Nyoro BUSINESS DEVELOPMENT ASSOCIATE Hellen Mucheru | Vivian Kebabe HEAD OF DESIGN Clare Ngode DESIGN Yvonne Njambi CINEMATOGRAPHER Newton Lemein ACCOUNTS Jonah Sambai

PUBLISHED BY: FW Africa P.O. Box 1874-00621, Nairobi Kenya Tel: +254 20 8155022, +254725 343932 Email: info@fwafrica.net Company Website: www.fwafrica.net

OUR PUBLICATIONS

HealthCare Africa (ISSN 2307-3535) is published 6 times a year by FW Africa. Reproduction of the whole or any part of the contents without written permission from the editor is prohibited. All information is published in good faith. While care is taken to prevent inaccuracies, the publishers accept no liability for any errors or omissions or for the consequences of any action taken on the basis of information published.

4

We are pleased to welcome you our valued reader to the inaugural edition of Fresh Produce Middle East & Africa The fresh produce sector in the Middle East & Africa region is projected to grow to a massive US$278 billion by 2030, according to Data Bridge Market Research – a significant milestone, considering the importance of the sector in boosting local economies and the vast nutritional advantages connected with consuming fruits and vegetables.

As we celebrate the 10-year anniversary since we launched our trade magazine Food Business Africa, we are honoured to finally launch a publication focused on the rapidly changing and fast growing fresh produce sector in the region, after many years of consideration.

Fresh Produce Middle East & Africa becomes the first regular publication that is focused purely on the investment opportunities, market trends and emerging technologies in the fruits and vegetables value chain in Africa and the Middle East.

The magazine and its associated website www.FreshProduceMEA. com , which we launched in late 2023, are primarily targeted at the key stakeholders in the fresh produce value chain in Africa, the Middle East and globally, including farmers, traders, suppliers of new technologies, academicians and researchers, development partners, government and NGO officials and many more We do hope that we can, through the

HealthCare MIDDLE EAST & AFRICA

www.healthcaremea.com

We wish you a good read Francis Juma Founder & CEO, FW Africa

MILLING

Food Business Africa www.foodbusinessafrica.com

magazine and the website, contribute to a more valuable and sustainable fresh produce value chain in the region.

Fresh Produce Middle East & Africa magazine and website join our growing list of trade magazines focused on the food, agriculture, healthcare and leadership and sustainability sectors of the economy in Africa and the region.

With 8 magazine titles, we are clearly one of the biggest publishers of trade magazines in Africa.

We look forward to engaging with you, our readers, and to new opportunities to engage with you to further the progress in the fresh produce sector in Africa and the Middle East

MIDDLE EAST & AFRICA

www.foodsafetyafrica.net

www.millingmea.com

www.dairybusinessafrica.com

www.ceobusinessafrica.com

www.freshproducemea.com

SUSTAINABLE

Packag ng AFRICA

www.sustainablepackagingafrica.com

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

WWW.FWAFRICA.NET

MIDDLE EAST & AFRICA

FRESHPRODUCEMEA.COM

AFRICA

JUNE 12-14, 2024

EXPO

Sarit Expo Centre, Nairobi, Kenya www.africafreshproduceexpo.com

Fresh Produce

AFRICA’S NO.1 FRESH PRODUCE INDUSTRY TRADE SHOW Fresh Produce Market

Logistics & Mobility

WHAT’S ON SHOW AT THE EXPO The Africa Fresh Produce Expo will consist of the following Sections:

Machinery & Technology

Agro-Inputs & Chemicals

Services & More

FRESHPRODUCEMEA.COM

Events JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

5

NEWS UPDATES

DP World to invest USD 250M to modernize Dar es Salaam port TANZANIA – DP World has signed a 30-year concession agreement to operate and modernize the Dar es Salaam port in Tanzania, as it seeks to expand its footprint in Africa and boost supply chain.

Signed with the country’s ports authority, the deal aims to further improve operations at the multi-purpose facility and elevate transportation and logistics services in the African country.

This agreement will also facilitate the connection of Tanzania and the surrounding region to global markets.

Through the first phase of a multistage plan, DP World will initially invest more than USD 250 million to revamp the port. The investment volume may rise to USD 1 billion later during the concession period.

In return, this funding is expected to have a positive impact on Tanzania’s socio-economic development, including job creation and improved access to products and services, among other benefits.

DP World Group Chairman and CEO, Sultan Ahmed bin Sulayem, said, “We are honored to partner with the Government of Tanzania to revitalize the port of Dar es Salaam.

“This development will drive economic growth, job creation, enhance access to products and services, and create value for all our stakeholders.”

The renovation of the port is good news for the fresh produce sector, which is seeking new markets for its continuously expanding production.

6

Kenya-EU sign Economic Partnership Agreement set to boost Fresh Produce sector amidst strengthening trade ties

KENYA – Kenya and the European Union (EU) have inked a significant Economic Partnership Agreement (EPA), signaling a monumental leap toward enhancing bilateral trade, amplifying investment inflows, and fostering mutual sustainable economic growth.

The formal signing ceremony, graced

by European Commission President Ursula von der Leyen and Kenyan President Dr. William Samoei Ruto in Nairobi, underscores the collaborative endeavor aimed at promoting job creation and fostering Kenya’s economic advancement.

The trade deal opens up duty free access to the EU market for Kenyan products, inc;uding for horticultural and fresh produce. Horticultural produce is one of the leading export earners for Kenya and generated Ksh 152.3 billion in earnings in 2022.

“This trade deal stands as the most ambitious pact signed by the EU with a developing country, embedding robust sustainability measures encompassing climate and environmental protection, labor rights, and gender equality,” emphasized the European Commission.

With the EU being Kenya’s primary export destination and second-largest trade partner, recording a substantial EUR 3.3 billion (USD 3.61 billion) in bilateral trade in 2022, a 27% surge from 2018, the EPA is poised to fortify

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

trade prospects by granting full access to the EU market for Kenyan products upon enforcement.

Ursula von der Leyen, President of the European Commission, lauded Kenya as a vital partner, expressing confidence that the new Economic Partnership Agreement will elevate bilateral trade and foster robust partnerships.

“This signals Kenya’s commitment to exporting premium products to Europe, further fortifying the relationship between Kenya and the EU,” emphasized Okisegere Ojepat, CEO of the Fresh Produce Consortium of Kenya (FPC Kenya).

Built upon Kenya’s steadfast commitment to sustainability, the EUKenya EPA stands as the first agreement with a developing nation, reflecting the EU’s novel approach to trade and sustainable development.

Incorporating provisions for Kenya’s gradual market opening and safeguarding sectors like agriculture, food security, and infant industries, the agreement amplifies economic and developmental cooperation, elevating Kenya’s competitive edge.

Following its transmission to the European Parliament for consent, the EPA is poised to enter into force, ushering in a new era of elevated trade relations and augmented growth prospects for Kenya’s vibrant fresh produce sector.

FRESHPRODUCEMEA.COM

Dombe Grande tomato processing plant set to commence operations by March 2024 ANGOLA – The Dombe Grande tomato concentrate factory, in Benguela, is finally set to begin operations in March 2024, nine years after the completion of the construction work.

The unit has a processing capacity of 150 tons of tomatoes per day to produce canned tomato puree.

According to information relayed by the Angolan Press Agency (Angop), the management of the agro-industrial complex, which has long remained under the supervision of the Ministry of Agriculture and Forestry, will now come under the control of the private group Adérito Areias.

While tomato production in the region is considered insufficient to continuously supply the Dombe Grande plant, the Adérito Areias group plans to source other fruit crops to diversify into jam-making.

Meanwhile, in 2022, Angolan company DNMJ started the construction of a USD 1.4 million worth of tomato processing factory in Lumueno, Angola.

According to reports by Jornalde Angola, the investor has obtained the financing from the Caixa Geral

Angola bank and is set to complete the establishment of the facility within one and a half years.

Occupying a total area of ​​ 20 hectares, the processing plant is set to have a monthly processing capacity of 300 tons of tomatoes into concentrates.

Tanzania anticipates inaugural avocado shipments to China in 2024 as compliance audits commence

TANZANIA - Tanzania’s avocado export plans to China is taking shape with the importer sampling the region’s avocado farms and packhouses for compliance auditing.

This move symbolizes a breakthrough towards Beijing’s commitment to allow local grown butter fruits to access its 150-million-US-dollar lucrative market.

The Ministry of Agriculture's notification to TAHA, the horticultural industry advocate, revealed the selection FRESHPRODUCEMEA.COM

of three key farms - Usa Limited in Arusha, Rutuba, and Africado in Iringa and Kilimanjaro - for video inspections by the General Administration of Chinese Customs (GACC).

This inspection encompasses the entire process, from farm harvest to packaging for shipping, ensuring alignment with China's stringent requirements.

The horticulture sector in Tanzania anticipates its inaugural avocado shipments to China this year, underscoring China's growing demand for the fruit and Africa's increasing significance as a supplier.

This potential breakthrough aligns with Tanzania's strategic diversification of its avocado export outlets.

In 2022, China imported over USD 112 million worth of fruit, and Tanzania, ranking fourth in African avocado exports after Kenya, South Africa, and Morocco, seeks entry into this market.

Exports, according to the country’s

Ministry of Agriculture report, skyrocketed from 17,711.49 tons valued at USD 51 million in 2020/21 to 26,826.3 tons worth USD 77.3 million in 2023.

THIS INSPECTION ENCOMPASSES THE ENTIRE PROCESS, FROM FARM HARVEST TO PACKAGING FOR SHIPPING, ENSURING ALIGNMENT WITH CHINA'S STRINGENT REQUIREMENTS.

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

7

NEWS UPDATES

Sainsbury’s switches to cardboard punnets for mushroom packaging UK – British supermarket chain Sainsbury’s has unveiled its intentions to shift its in-house mushroom punnet packaging from plastic to a more sustainable cardboard alternative.

This shift is anticipated to avert the production of over 775 tons of plastic annually, accounting for more than 52 million individual plastic pieces each year.

This transition will encompass all 13 varieties of Sainsbury’s own-brand mushrooms, encompassing closed cup, whole baby button, organic, and chestnut, slated for completion by month’s end.

Alongside the cardboard punnets, the accompanying film packaging will also be made recyclable at Sainsbury’s flexible plastics recycling points, accessible in all of the chain’s supermarkets.

This initiative aligns with

the supermarket giant’s broader commitment to champion sustainability throughout its operations.

Sainsbury’s proudly asserts its status as the inaugural UK supermarket implementing this widespread change across all stores.

Notably, its ‘bySainsbury’s’ and ‘SO Organic’ mushrooms are already available in the sustainable cardboard packaging format.

Shoppers can currently purchase bySainsbury’s and SO Organic mushrooms in cardboard punnets in all stores and online, and the change will affect Taste the Difference lines by the end of January.

The film packaging can still be recycled at one of Sainsbury’s front-ofstore flexible plastics recycling points, the supermarket added.

This strategic move is estimated to conserve approximately 485 tons of

plastic per annum, as reported by the company.

THIS SHIFT IS ANTICIPATED TO AVERT THE PRODUCTION OF OVER 775 TONS OF PLASTIC ANNUALLY, ACCOUNTING FOR MORE THAN 52 MILLION INDIVIDUAL PLASTIC PIECES EACH YEAR.

Defra invests USD 15.9M on VR robotics project to transform UK viticulture

UK – The Department for Environment, Food & Rural Affairs (Defra) has invested GBP 12.5 million (USD 15.9 million) in 19 innovative projects including a cutting-edge virtual reality (VR) robotics technology that will boost productivity in UK’s viticulture sector.

The funding comes through the Farming Futures Automation and 8

Robotics competition, which is part of Defra’s GBP 270 million (USD 343.3 million) Farming Innovation Programme (FIP) and is delivered by Innovate UK. This DEFRA funded project explores new ways to modernize different agricultural practices in the Farming Innovation Programme by developing automation and robotic technologies to

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

boost productivity, food security, and sustainable farming practices.

The project will be delivered

by Extend Robotics, a tech startup combining consumer VR technology, robotics, and artificial intelligence (AI) to make it easier for people and machines to work together.

It is also crucial to note that the project, which is titled ‘Integrated Human-Augmented Robotics and Intelligent Sensing Platform for Precision Viticulture’ is a collaboration between Extend Robotics, Queen Mary University of London and Saffron Grange, an established leading producer of Premium Sparkling Wine in East Anglia.

Their combined expertise aims to develop AI-based solutions to enable the robotic automation of tasks such as pruning and harvesting.

FRESHPRODUCEMEA.COM

Afmass

info@fwafrica.net +254 725 343932

FOOD EXPO

www.afmass.com

Transforming Africa’s Food Systems

SCAN ME

Afmass

NIGERIA

FOOD EXPO SEPTEMBER 17-19, 2024

Afmass

UGANDA NIGERIA

Africa’s Largest Food Manufacturing, Retail & HORECA Industry Trade Shows SIX PAVILLIONS THAT COVER THE FOOD INDUSTRY FROM A-Z FRESHPRODUCEMEA.COM

FOOD EXPO SEPTEMBER 3-5, 2024

UGANDA KENYA

Afmass FOOD EXPO Eastern Africa

JUNE 12-14, 2024

AFRICA

TEA, COFFEE & C COA EXPO

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

9

NEWS UPDATES

South African nectarine exports set to rise despite general decline in stone fruit crop shipment

SOUTH AFRICA – The shipment of South African nectarines is running ahead of expectations whereas other stonefruit categories in the country are down and will most likely decline in volume this year.

This trend is likely to continue for the rest of the season, with plums expected to end 4 per cent below last season’s crop.

Some exporters have said they have packed and shipped up to 60 per cent more nectarines in the early season – however logistical problems in the port of Cape Town have hampered exports.

Hortgro predicted that exports of nectarines would increase by 20 per cent this year – from 7.7m cartons last year to 9.2m this year.

“The increase is due to young orchards coming into production as well as new cultivars with higher yields,” Hortgro noted. ” The early season volumes are up by 23 per cent, and mid and late season volumes are estimated to respectively increase by 22 per cent and 23 per cent compared to 2022/2023.”

The high increase in the early season is due to it being seven to ten days earlier this year.

10

AfriFruta lands two-year partnership deal with MSP to increase productive mango varieties availability MOZAMBIQUE - AfriFruta, a dried mangoes and coconut export company, has become the first partner of the Feed the Future Market Systems and Partnerships (MSP) Activity, a USAID -funded market mechanism, under their partnership facility with the USAID Southern Africa Regional Mission.

The goal of the two-year partnership is to expand the availability of other, more productive mango varieties in the province of Inhambane.

Through the partnership, AfriFruta aims to export over 200 MT of mangoes by 2026 with projected tree crop sales of USD 248,000 by 2026, with the aim of expanding the population of productive mango trees and solidifying diverse income generation streams of participating communities for years to

come.

AfriFruta has attained multiple benefits in its previous work with MSP including the introduction of diverse mango varieties—Brooks, Tommy Atkins, Kent, and Keitt—extending the harvest window beyond that of the commonly available Reiner variety hence benefitting both farmers' and processors’ ability to maximize trade opportunities.

Moreover, the company has since distributed new varieties of mango seedlings to over 2,573 smallholder farmers, primarily women and established a 10-hectare nucleus gene orchard near its facility, outlines a LinkedIn post by MSP.

Unifrutti acquires Chile-based fruit supplier Verfrut UAE – Unifrutti Group in Abu Dhabi has completed the acquisition of Sociedad Exportadora Verfrut, a prominent fruit supplier and exporter based in Chile.

Verfrut is recognized as a major player in fresh produce, operating across Chile and Peru with over 7,500 hectares of fully integrated farming and processing facilities, according to a statement from Unifrutti.

Established in 1996, the company specializes in the production of grapes, cherries, apples, and blueberries.

The company boasts an extensive distribution network spanning South America, the US, and China.

Mohamed Elsarky, who assumed the role of CEO at Unifrutti last year, hailed the acquisition of Verfrut as a strategic milestone, propelling Unifrutti’s growth and reinforcing its commitment to excellence and innovation.

This acquisition positions Unifrutti in a lucrative fresh fruit market, with Chile

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

and Peru emerging as powerhouses in the Latin America fruit and vegetable sector.

Both countries have witnessed substantial growth in exports to various international markets, with Chile's exports increasing from USD 1.3 billion to over USD 5.5 billion annually since the mid-1990s, and Peru's exports growing from under USD 200 million to over USD 2.4 billion annually during the same period.

FRESHPRODUCEMEA.COM

CMA CGM unveils first LNG-powered vessel in Ghana

GHANA – The CMA CGM Group, a global player in sea, land, air, and logistics solutions, has announced the arrival of its first Liquefied Natural Gas (LNG) – powered container vessel the CMA CGM SCANDOLA at the Tema Port in Ghana.

This shift towards sustainable shipping marks a significant milestone in

the industry’s commitment to reducing carbon emissions and supporting West Africa’s evolving supply chains.

The vessel, boasting a capacity of 15,000 Twenty-Foot Equivalent Units (TEUs), is a testament to CMA CGM’s dedication to enhancing West Africa’s maritime infrastructure.

With a strategic investment of close

to USD 15 billion in the decarbonization initiative, the CMA CGM SCANDOLA is poised to serve not only in Ghana but also at key locations, including Lekki’s new Deep-Sea Port in Nigeria, Abidjan, and Côte d’Ivoire.

Operating on LNG, the CMA CGM SCANDOLA offers versatility by being capable of using BioLNG and e-methane as carbon-neutral fuel sources. This innovative approach aligns with the global push towards cleaner energy alternatives in the maritime sector.

The vessel is set to play a pivotal role in the West Africa Express (WAX) service, connecting Tema, Lekki, Abidjan, and Pointe-Noire directly to major trade destinations such as China, Southeast Asia, and India.

This strategic positioning reflects CMA CGM’s commitment to bolstering trade links and facilitating efficient logistics in the region.

Togo secures USD100M from World Bank for agri-transforming project TOGO – Togo and the World Bank have joined forces in a groundbreaking collaboration to revolutionize and modernize the nation’s agricultural sector.

Filly Sissoko, the Bank’s resident representative, unveiled this transformative endeavor on November 13 in the Avé prefecture, situated around 50 km northwest of Lomé, the capital.

Highlighting the initiative’s scope, Sissoko emphasized its mid-to-longterm trajectory, spanning five to ten years and backed by substantial funding.

“The World Bank intends to allocate USD 100 million for the project, earmarked for the period between 2024 and 2030,” Sissoko revealed.

At its core, this ambitious venture aims to overhaul agriculture in Togo, focusing on critical facets such as FRESHPRODUCEMEA.COM

water management, mechanization of farming practices, adoption of proven technologies, access to quality inputs, and the refinement of agricultural product processing.

During their visit to the Planned Agricultural Development Zone of Agnron (ZAAP) in the Avé prefecture, Sissoko and Marie-Chantal Uwanyiligira, World Bank Operations Director for Togo, affirmed their commitment to the government-backed project.

Expressing the institution’s objectives, Uwanyiligira outlined the World Bank’s aspiration to scale up the project significantly, envisioning a future where agriculture becomes a pivotal, productive sector within Togo.

The ZAAP in Agnron, spanning several hectares and engaging 80 farmers—comprising 60 women and

20 men—has already demonstrated promising results.

AT ITS CORE, THIS AMBITIOUS VENTURE AIMS TO OVERHAUL AGRICULTURE IN TOGO, FOCUSING ON CRITICAL FACETS SUCH AS WATER MANAGEMENT AND OTHERS

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

11

NEWS UPDATES

COP28: AfDB sets aside USD 1B insurance cover for African small holder farmers

AFRICA – The African Development Bank Group (AfDB) has unveiled its envisioned USD 1 billion initiative to offer insurance protection to over 40 million farmers across the continent, shielding them from the severe repercussions of climate change.

This substantial facility garnered widespread praise from the World Food Programme (WFP), development

agencies, insurance entities, and the private sector during the ongoing Conference of Parties (COP28) in Dubai.

Dr. Akinwumi Adesina, the bank’s President, highlighted that the Africa Climate Risk Insurance Facility for Adaptation (ACRIFA) aims to mobilize USD 1 billion in concessional finance, high-risk capital, and grants.

The objective is to fortify the African insurance industry and safeguard farmers and nations from catastrophic weather events, thereby encouraging private-sector investments in agriculture by mitigating risks.

Adesina noted that more than 97% of African farmers lack agricultural insurance, stressing the necessity to support them amidst escalating extreme weather incidents like droughts, floods, and pest invasions. He emphasized the need for comprehensive insurance coverage across the agricultural value

chain.

He underscored the prevailing reliance of African farmers on prayers instead of insurance, stating that their sole recourse is to pray for favorable weather conditions during planting, harvesting, and marketing seasons.

THE OBJECTIVE IS TO FORTIFY THE AFRICAN INSURANCE INDUSTRY AND SAFEGUARD FARMERS AND NATIONS FROM CATASTROPHIC WEATHER EVENTS.

Global shipping giants rally for regulatory action at COP28 to propel maritime decarbonization UAE – CEOs from leading global shipping lines, convening at COP28 in Dubai, have issued a collective call demanding a series of regulatory actions to expedite decarbonization.

This unified vision at the conference underscores the crucial regulatory measures required to foster investment conditions for accelerating the industry's green transition.

They emphasize their clear responsibility in meeting the International Maritime Organization's 2030, 2040, and net-zero 2050 greenhouse gas (GHG) targets.

Vincent Clerc, CEO of A.P. Moller – Maersk, articulated their ambition, stating, "A.P. Moller – Maersk is committed to propelling the green transition in shipping and logistics."

They emphasize that the industry, accountable for 2-3% of global GHG emissions, must swiftly shift from fossil 12

to green fuels on a large scale.

The CEOs affirmed their commitment to IMO GHG reduction objectives and stressed the need for collaboration with IMO regulators to craft effective policies, enabling necessary investments for decarbonization in maritime shipping and related industries.

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

Their joint declaration presents four regulatory 'cornerstones' aimed at steering the industry towards sustainability, including a fossil fuel phase-out for vessels, an effective GHG pricing mechanism, vessel pooling for GHG compliance, and a comprehensive GHG regulatory basis.

FRESHPRODUCEMEA.COM

AFRICA

Food Safety

www.africafoodsafetysummit.com

info@fwafrica.net

SUMMIT

+254 725 343932

SCAN ME

AFRICA

Food Safety SUMMIT

Western Africa Edition | Lagos, Nigeria

SEPTEMBER 17-19, 2024 NIGERIA

Africa's No.1 food safety and quality conferences and trade shows FRESHPRODUCEMEA.COM

AFRICA

Food Safety SUMMIT

Eastern Africa Edition | Kampala, Uganda

SEPTEMBER 3-5, 2024

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

13

NEWS UPDATES

MAFI seals USD 300M land deal to build largest agrifood complex in Egypt EGYPT – MAFI for Agricultural Produce Industries has finalized a land allocation deal worth USD 300 million with Elsewedy Industrial Development to construct a monumental agri-food industrial complex in Sadat City, Egypt.

Branded as the Middle East’s largest, this hub aims to revolutionize the production of orange and tomato concentrates, diverse fruit products, and citrus oils.

The complex is slated to generate over 7,000 direct and indirect employment opportunities in its initial phase, fostering economic growth and aiming to bridge import-export gaps in the Egyptian economy.

As per the Egypt State Information Service (SIS), the initial phase targets an annual production of over 100,000 tons of high-quality agricultural food products, estimated to generate a turnover of USD 200 million.

“This endeavor aligns with the Egyptian government’s strategy to fortify industrial capabilities, boost exports, and reduce import dependency,” asserts SIS. The construction of this complex not only signifies a leap forward for the country’s agricultural industry but also underlines the region’s burgeoning stride toward innovative, export-driven food production.

14

Getir expands operations in USA with acquisition of Ahold Delhaize’s FreshDirect US – Getir, an ultrafast grocery delivery company operating in five countries, has announced the acquisition of Ahold Delhaize’s FreshDirect business.

The acquisition will lead to significant synergies with FreshDirect and will emphasize its strategic ambitions to grow in the United States, says Getir in a statement.

Currently, the company operates in several countries, including Germany, Netherlands, Turkey, United Kingdom, and United States and is valued at nearly USD12 billion as of March 2022.

This acquisition will enable them to further increase the quality and breadth of its product range, particularly regarding fresh products.

Getir offers on-demand delivery services for grocery items and a courier service for restaurant food deliveries, accessed via a mobile app.

FreshDirect will, thus, leverage their technology and operational footprint to offer faster services to its customer

base, and will also benefit from easy access to Getir’s quick convenience service.

FreshDirect is an online grocery company that delivers fresh produce, prepared food, and other grocery essentials to customers in the United States.

Following this acquisition their customers will continue to be served by their local delivery teams and no changes will be made to DeliveryPass subscriptions or other services, Ahold Delhaize confirmed.

TradeMark Africa signs deal with Kenya to boost fresh produce export market KENYA – In a bid to fortify Kenya’s fresh produce exports and promote sustainable practices, TradeMark Africa (TMA) sealed a pivotal agreement with the National Horticulture Taskforce (NHT) to strengthen and sustain investments in Kenya’s fresh produce exports.

The collaboration aims to bolster investments in the country’s mango, avocado, and vegetable value chains, leveraging technical and financial support to enhance the export market.

Under the auspices of the EUfunded Business Environment and Export Enhancing Program (BEEEP), the agreement marks a strategic step towards transitioning 50% of Kenya’s fresh produce exports from air to seafreight by 2030.

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

The signing ceremony, held in Nairobi, convened stakeholders from the logistics sector to evaluate Kenya’s agrologistics landscape.

The event focused on crafting Kenya’s Masterplan to shift fresh produce exports from air to sea freight, setting the stage for substantial industry transformation.

Ahmed Farah, Kenya Country Director at TMA, emphasized the significance of sustainable agricultural practices and environmental impact mitigation strategies.

Clement Tulezi, Chairperson of the National Horticulture Taskforce, expressed gratitude for the support received from the European Union through TradeMark Africa.

FRESHPRODUCEMEA.COM

Rwanda explores sea freight with maiden sea shipment of avocado exports to Dubai RWANDA – Rwanda has achieved a noteworthy milestone with the launch of a refrigerated container carrying 22.5 tons of Fuerte and Hass avocado varieties by sea to Dubai, diverging from the conventional air freight method.

The shipment, which commenced its journey on January 12th, is the result of a collaborative effort involving USAID Rwanda, the National Agricultural Export Development Board (NAEB), and horticulture exporters, particularly Almond Green Farm.

In this third avocado consignment, which is distinctive for featuring both Hass and Fuerte varieties contributing equally to the tonnage, Rwanda aims to assess the feasibility of sea freight for avocados.

The shipment is bound for Dubai

and follows two previous ones, the first to Dubai in November 2022 and the second to Rotterdam in The Netherlands in November 2023, both comprising only Hass variety.

Traditionally reliant on airfreight due to being landlocked, Rwanda seeks to explore sea transport, which, while slower, is cost-effective and has a lower carbon footprint.

Jean-Marie Vianney Munyaneza, Export Services Division Manager at NAEB, expressed optimism, stating, “Today, we need to prove whether they are right or wrong,” highlighting the potential improvement in export service and logistics.

Evan Meyer, Deputy Director at the Office of Economic Growth-USAID Rwanda, underscored the impact on

farmers and exporters, stating, “We are helping both farmers and exporters put more money in their pockets. With increased volumes and markets, they will increase the products.”

RWANDA SEEKS TO EXPLORE SEA TRANSPORT, WHICH, WHILE SLOWER, IS COST-EFFECTIVE AND HAS A LOWER CARBON FOOTPRINT.

Westfalia Fruit confirms its first commercial shipment of Australian avocados into India

INDIA – Westfalia Fruit India has marked a significant milestone with the initiation of commercial avocado imports from Australia to India, a breakthrough following successful trial shipments.

Westfalia Fruit is working closely with Delroy Orchards, one of the largest growers of avocados in Western Australia to bring Australian avocados into India.

FRESHPRODUCEMEA.COM

Western Australia fits well into the Indian avocado imports calendar with fruit availability between November to March, complementing African import programs from April to November.

Westfalia Fruit commenced commercial imports and distribution of avocados through the Indian subsidiary in 2022 and has since seen its first commercial harvest of Indian-grown

Hass avocados.

The company also works closely with major national retail chains and e-commerce companies to develop awareness for avocados in India.

These marketing efforts include an avocado ripening center which allows the company to tackle ripeness challenges by supplying avocados that are ready to eat.

With Hass avocados available all through the year, the demand for avocados will continue to grow and this also enables the hotels and restaurants to now confidently add avocados onto menus.

Over the last few months, Indian chefs, restaurants, caterers and street food stalls have started giving avocado twist to their best-selling Indian dishes introducing avocado dishes to a wide audience.

With the proximity of Western Australia allowing sea shipments into India, Australian avocados will soon be a key part of the Indian diets.

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

15

NEWS UPDATES

Transnet seals deal to enhance port equipment availability in South Africa SOUTH AFRICA – Transnet Port Terminals (TPT) has recently sealed a pivotal seven-year deal with four Original Equipment Manufacturers (OEMs) to tackle the issue of equipment availability across its terminals, particularly emphasizing the Durban Container Terminal (DCT) Pier 2.

This comprehensive agreement, months in the making, is anticipated to significantly bolster straddle carrier availability by approximately 30% at DCT Pier 2 within the next fortnight.

Earle Peters, the Managing Executive of TPT at the Durban Terminals, affirmed the critical impact of this relief on expediting container offloading from

vessels.

Amidst a recovery strategy gaining traction, DCT Pier 2 has pivoted towards amplifying handled volumes per 24hour cycle.

The team has adeptly factored in variables like inclement weather, ongoing dredging by the Transnet National Ports Authority (TNPA), and the influx of new vessel arrivals into their operational plans.

Peters highlighted the collaborative efforts with shipping lines to prioritize vessels with urgent cargo, ensuring an expedited queue process.

“I would like to acknowledge the workforce’s significant contribution to

the current momentum,” he stressed.

“The recently signed confinement agreements with OEMs are pivotal to curtailing waiting times for critical handling equipment spares.”

OEMs—Kalmar, Liebherr, Kone Cranes, and ZPMC—have already initiated the supply of spares, focusing on a three-month demand list in the Container sector to ensure an uninterrupted bulk supply.

Peters disclosed that TPT required approximately 8,000 distinct material items from each OEM across its seacargo and inland terminals, spanning containers, bulk, break bulk, and automotive sectors.

RedSea leads sustainable agriculture revolution in ASAL regions

SAUDI ARABIA – RedSea, a pioneering Agri-climate tech firm in the Middle East, stands at the forefront of transforming harsh desert landscapes into sustainable food production hubs, drastically slashing carbon and water footprints by up to 90%.

Ryan Lefers, Co-founder and CEO of RedSea, highlighted the company's unwavering commitment to revolutionizing agriculture during a recent interview.

16

"Nearly 2 billion people inhabit hot and arid regions globally. Offering solutions to improve cultivation sustainability in these areas is crucial to sustainably nourishing a projected global population of 10 billion by 2050," stated Lefers.

He elaborated on their technologies, spanning from greenhouse roofing to root-level crop care, effectively curbing energy and water usage.

Their proprietary solutions

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

encompass innovative heat-repelling materials like iyris SecondSky, alongside intelligent systems such as Kairos, integrating Coretex monitors and specialized cooling modules for saline water.

The Coretex intelligent systems furnish real-time data, optimizing resource management and decisionmaking processes.

RedSea's Volcano Genetics tomato rootstocks augment crop stress tolerance, diminishing resource requirements and averting crop failure risks in challenging conditions.

Lefers emphasized that collectively, these solutions empower efficient, sustainable, and resilient agricultural practices.

In terms of environmental impact, RedSea's technologies significantly mitigate agricultural carbon footprints.

They empower farmers to monitor and adjust resource usage, curbing waste and emissions linked to overuse.

Moreover, RedSea's innovations focus on crafting rootstock varieties tailored to hot and saline environments, facilitating cost-effective tomato production while conserving water, energy, and fertilizers.

FRESHPRODUCEMEA.COM

AFRICA

JUNE 12-14, 2024

Sarit Expo Centre, Nairobi, Kenya

MEAT & P ULTRY

EXPO

EASTERN AFRICA’S BIGGEST MEAT, POULTRY, FISH & SEAFOOD INDUSTRY TRADE SHOW Discover innovative products and the latest technologies and market trends in the meat, poultry, fish and seafood industry in Eastern Africa and globally.

www.africameatpoultryexpo.com FRESHPRODUCEMEA.COM

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

17

NEWS UPDATES

Rwanda nears 2024 USD 1B agric export target with an 84% rise in horticulture revenue

RWANDA – Rwanda has earned more than USD 857 million (RWF 1 trillion) in annual agriculture export revenue for the fiscal year 2022-2023 nearing its USD1 billion (RWF 1.2 trillion) target agricultural exports in the 2023/2024 MY. According to the National Agricultural Export Development Board (NAEB) this revenue represents an increase of 33.74 per cent from USD 640.9 million in 2021-2022 with the horticulture commodity sector revenues increasing by 84.4%.

In the report, 2022-2023 vegetable exports from Rwanda amounted to more than 51,689 tons, fetching over USD 34.5 million.

“This revenue was 61 per cent higher than the $21.3 million the country got from over 25,221 tonnes of vegetables that were exported in the previous year, as per the report,” highlights the report.

The 2022-2023 export of fruits, on the other hand, totaled 21,953 tons and raked in USD 19 million, representing a 30 per cent increase compared to 14.6 million brought in by the sale of 16,207 tons in 2021/2022.

The report further outlines that Rwanda’s agricultural export growth is on pace growing rapidly in the past years, doubling from USD 225 million in 2013-2014 to USD 516 million in 20172018.

18

Twiga Foods founder Peter Njonjo exits Board after quitting his decade long CEO role KENYA - Twiga Foods' founder and longstanding CEO, Peter Njonjo, has resigned from the firm’s board, marking a significant departure following his recent exit as Chief Executive Officer after a decade at the helm of Kenya’s agritech giant.

Njonjo's departure has shifted full control of the company, which has evolved into a prominent household items wholesaler and a significant food distributor for Nairobi and its environs, to foreign shareholders.

Initially reported as a six-month sabbatical, Njonjo's recent resignation shocked the board. In his terse letter to Twiga Holdings board chairman Hein Pretorius, Njonjo cited limited value he could contribute during the ongoing transition, raising potential concerns

within the company.

When asked about his decision, Njonjo emphasized his transition from CEO to a supportive shareholder role, expressing confidence in the board and management team.

“At the request of the board after my resignation, I agreed to stay on the Twiga Board and work through a sixmonth transition that allowed for the recruitment of a new CEO,” Mr. Njonjo said in the resignation letter dated January 4, 2024.

Amidst these changes, Twiga Foods confirmed the appointment of Laurent Gouault and Zuber Momoniat to lead operational and commercial, and finance and legal functions, respectively, after Njonjo's resignation as CEO.

DALRRD lifts export ban on South African avocadoes to Japan

SOUTH AFRICA – The Department of Agriculture Land Reform and Rural Development (DALRRD) has announced that the ban on the export of Hass avocados from South Africa to Japan has been lifted.

The ban was lifted at the end of November last year, with both nations agreeing on a work plan to ensure the correct implementation of export protocols.

The DALRRD will oversee the approval and registration of all production sites and packing houses, in

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

line with the agreed work plan.

Henceforth, registered growers are required to adhere to good agricultural practices, including orchard sanitation and an effective integrated pest management system.

The ban was imposed in response to the detection of false codling moth in a consignment of South African avocados in Japan in 2022.

False codling moth is a pest that can cause significant damage to crop, and its presence in a consignment of avocados could have led to the spread of the pest in Japan.

According to Reggie Ngcobo, spokesperson for the Department of Agriculture Land Reform and Rural Development (DALRRD), South Africa is a leading global producer and exporter of avocados.

Most exports are by sea in refrigerated containers and the sector, during peak periods, employs approximately 23 000 casual laborers.

FRESHPRODUCEMEA.COM

International Potato Centre to set up permanent office in Madagascar for long-term engagement MADAGASCAR – The International Potato Center (CIP) plans to establish a permanent representative office in Madagascar following its new partnership agreement with the country’s Ministry of Foreign Affairs.

The announcement was made in a statement published on the website of the Ministry of Foreign Affairs of Madagascar.

“This agreement will facilitate the implementation of CIP activities in Madagascar,” the statement reads.

“From now on, the Center can operate in serenity in the accomplishment of its activities.”

The partnership is also in line with the ambitions of the “Emergence of the Great South” plan initiated by the executive to improve the resilience of the population of this area in the face of the drought that has persisted for more than 4 years and to fight against malnutrition.

CIP has been working for several years on the promotion of more nutritious and drought-resistant potato varieties in the 3 regions that make up the Great South, namely AtsimoAndrefana, Anôsy and Androy.

This project builds on their project with root and tuber crops in Asia since 2011, conducted in partnership with the United Nation’s International Fund for Agricultural Development (IFAD) through the ‘Food security through Asian roots and tubers’ (FoodSTART) program.

According to CIP the project implementation in Africa will follow a similar approach, based on building collaboration among research and development stakeholders to test and scale out suitable interventions that support productivity, develop value chains and encourage business development.

The overall goal of the project is

to enhance food security, nutrition and incomes among poor farming households in Eswatini (formerly Swaziland), Madagascar and Mozambique.

THE OVERALL GOAL OF THE PROJECT IS TO ENHANCE FOOD SECURITY, NUTRITION AND INCOMES AMONG POOR FARMING HOUSEHOLDS IN ESWATINI

Maersk and Hapag-Lloyd forge ‘Gemini Cooperation’ to reshape shipping alliances DENMARK – Danish shipping behemoth A.P. Moeller-Maersk and Germany’s Hapag-Lloyd have announced a groundbreaking vesselsharing agreement named Gemini Cooperation.

The Gemini Cooperation aims to enhance operational efficiencies and expedite the companies’ decarbonization initiatives by establishing a flexible and interconnected ocean network.

The collaboration will involve a fleet pool of approximately 290 vessels, boasting a combined capacity of 3.4 million containers. Maersk will contribute 60% of the ships, while Hapag-Lloyd will deploy the remaining 40%.

Vincent Clerc, CEO of Maersk, emphasized the customer-centric approach, stating, “By entering this cooperation, we will be offering our FRESHPRODUCEMEA.COM

customers a flexible ocean network that will be raising the bar for reliability in the industry. This will strengthen our integrated logistics offering and meet our customers’ needs.”

This collaborative effort comes as the shipping industry grapples with the aftermath of the pandemic-induced cargo boom, which led to a surplus of vessels and a sharp decline in freight

rates.

The recent escalation of tensions in the Middle East, particularly in the Red Sea, has added a layer of complexity to shipping routes.

Shippers have been compelled to divert vessels over thousands of miles to steer clear of the Red Sea, where attacks on merchant vessels by Houthi forces in Yemen persist.

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

19

APPOINTMENTS UPDATES

The Greenery appoints David Markowski as new CEO

Unifrutti Group appoints Mohamed Elsarky as new CEO UAE – Unifrutti Group, a global fruit and vegetable company, has appointed experienced food industry executive Mohamed Elsarky as chief executive of the Abu Dhabi-headquartered business.

Elsarky has previously held roles including CEO of Kellogg’s Australia and New Zealand business, president of Pladis Biscuits in North America and CEO of Godiva Chocolatier.

Unifrutti – which is majority-owned

by ADQ, an Abu Dhabi governmentbacked investment fund – will retain the previous interim CEO Simon Bevan as a member of the board of directors.

“I am thrilled to join Unifrutti at a time when the global fresh fruit market is expected to witness further expansion,” Elsarky said.

“Unifrutti’s globally integrated business model and long-standing commitment to fruit quality, sustainability and customer service make it truly unique and I look forward to contributing to its continued success in the years to come.”

Gil Adotevi, CEO of food and agriculture at ADQ and chairman of the board of directors of Unifrutti, said: “I am delighted to welcome a leader of Mohamed’s caliber and track record to the helm of Unifrutti.”

20

NETHERLANDS – Dutch fresh produce marketer, The Greenery, has appointed David Markowski as its new Chief Executive Officer.

Markowski, who has been with the group in various executive roles since November 2019, succeeds Steven Martina, who left for Zespri in August.

In his most recent position as group strategy director, he is widely regarded as one of the driving forces behind Focus 2025, a project to strengthen Greenery’s competitive position and to boost returns to its partner growers.

“I am very much looking forward to ensuring the successful rollout of Focus 2025 in this role, with the aim of establishing a stronger competitive position and maximum value creation for our growers,” said Markowski, who was also previously the group’s director of growers.

Markowski previously held several management positions before joining The Greenery, including various European roles at telecom provider Liberty Global, within ABN Amro’s M&A team, and as COO at digital media agency 9024 Media.

According to The Greenery, during that time he led several transformations and supervised business takeover processes.

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

Kapi Kapi Growers names Sofia Acon as president COSTA RICA - Kapi Kapi Growers eleveted Sofia Acon, who has served as director since 2020, to the position of presidency.

Acon was instrumental in bringing Kapi Kapi Growers to the U.S. market four years ago, co-founding the company, shaping its vision and strategic plan, leading the development of the brand, and building an extraordinary team.

Before focusing her energy on Kapi Kapi, she was building her business acumen by working her way through an MBA program at Babson College and gaining experience in branding and advertising with Gensler.

Acon is no stranger to the produce industry. For over 30 years, her father and uncle have been producing and exporting premium Costa Rican pineapples and bananas for global brands.

She grew up in the business, learning alongside her father and mother from a very young age and eventually participated in a formal program that taught her every aspect of the Kapi banana and pineapple growing operation as well as the administrative and financial side of the business.

FRESHPRODUCEMEA.COM

Westfalia Fruit appoints Khotso Mokhele as new Chairman of the Board

CGA names Albert Coetzee as new Industry Affairs Manager SOUTH AFRICA – The Citrus Growers’ Association (CGA) has appointed Albert Coetzee as the new Industry Affairs Manager (IAM) to steer sustainable operations within his scope of duty.

Albert steps into the vacant role created when Paul Hardman moved into the recently created COO position at CGA. Albert comes with fruit industry experience having worked in an integrated citrus and grape export business and at a fruit industry data (e.g. benchmarking) service provider.

He will be working mostly out of the Western Cape. His initial focus will be on sustainability matters and project work within Vision 260.

In addition, Albert will be working closely with Paula Bester focusing more on keeping up with the Food Safety requirements.

The nature of the IAM will require Albert to stand by to tackle industry issues as and when they arise.

“We wish Albert all the very best and look forward to his contribution to the citrus industry,” commented Justin Chadwick, CEO of CGA in the announcement post.

FRESHPRODUCEMEA.COM

SOUTH AFRICA – Westfalia Fruit, a South Africa-based multinational supplier of fresh fruit and related processed products has appointed Dr. Khotso Mokhele as the new Chair of the Board of both the subsidiary and its parent company, HMH group.

Mokhele joined the HMH board as a non-executive director in 2013 and is the founder of the Academy of Science of South Africa and the National Research Foundation.

“I would like to thank the boards of the HMH Group and Westfalia Fruit

International for their confidence in appointing me as the new chair of both boards,” Mokhele said.

His appointment comes at a time when a sustainable fruit industry must be ideally focused on three pillars that include environmental, social and governance.

According to the company, these pillars enhance the ability to create a long-term value chain, creating jobs and ensuring the future of the industry.

Mokhele noted that sustainability remains a core focus for Westfalia, in line with its heritage as well as the United Nations’ 17 sustainable development goals and various long-term projects are underway to pioneer the way forward in the agricultural sector.

Peter Poortinga appointed CEO of Solynta ahead of exciting new growth prospects NETHERLANDS – Solynta has officially appointed Peter Poortinga as its Chief Executive Officer, succeeding Hein Kruyt, the company’s co-founder, who will transition to the role of CFO. During the handover, Hein Kruyt emphasized, “I have had the pleasure of working closely with Peter in his role as Chair of our Supervisory Board over the last year and a half, and I am certain that Peter’s experience will enhance Solynta’s scaling capabilities and help us achieve our vision for a more sustainable future.”

Highlighting Poortinga’s significant track record as an entrepreneur in the agriculture and food industry, Kruyt praised his accomplishments as the former CEO of Plukon Food Group, steering the company into a thriving USD32.04 billion multinational enterprise and establishing it as an industry leader.

Poortinga's expertise in agronomy, with a focus on potato science from Wageningen University, further bolsters his qualifications for the role.

“I am looking forward to working with Hein and the team and contributing to Solynta’s future as the leading potato seed innovation company,” Poortinga affirmed.

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

21

BioFarms Limited Pioneering Organic and Conventional Fresh Fruit Farming in Kenya

BY ALPHONSE OKOTH

22

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

FRESHPRODUCEMEA.COM

FRESHPRODUCEMEA.COM

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

23

COMPANY FEATURE: Bio Farms Limited

DANIEL NZYUKO - MANAGING DIRECTOR & CHIEF EXECUTIVE OFFICER, BIOFARMS.

24

O

riginally an exporter of vegetables, such as French beans, BioFarms Limited has expanded significantly, surpassing its initial focus to include fruits, particularly avocados, mangoes, pineapples, and coconuts. "In 2017, we saw an opportunity in the realm of fruits, and by 2019, we deliberately shifted our strategic direction to specialize in this domain," Daniel Nzyuko, Managing Director & Chief Executive Officer at BioFarms tells Fresh Produce Middle East and Africa Magazine.

With a background in environmental management and prior involvement in the development sector, aiding communities and establishing livelihood programs, Daniel has fostered a deep-seated enthusiasm for agribusiness and organic farming. This fervor culminated in the inception of BioFarms.

Situated in Thika, BioFarms engages in the production, processing, packaging, and provision of premium-quality fruits for the international export market, operating at a substantial scale while maintaining a notable level of service.

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

Nzyuko emphasizes the company's collaborative efforts with farmers, offering them technical assistance, extension services, and avenues to access markets.

BUSINESS MODEL At the core of BioFarms' operations lie pillars of quality, reliability, and professionalism. The company has invested in infrastructure and certifications to ensure compliance with market standards. Their partnership with farmers and commitment to traceability and food safety set them apart from other companies in the sector.

They are also proactive in identifying market trends and exploring new revenue streams, such as avocado oil and dried fruit. BioFarms' approach to organic farming and their dedication to meeting customer needs make them a unique player in the industry.

Currently, the company employs about 40 permanent staff and sometimes employ seasonal staff mainly during peak season (March to September). In terms of farmers, the company is working with 4000 to 5000 farmers across the FRESHPRODUCEMEA.COM

country with an aim to increase this number to 8,000 to 10,000 in the next 2-3 years.

In terms of fruit volume, Daniel says that about 85% of the whole volume of what the company handles is avocados, focusing on two varieties; Hass and Fuerte. Of the total volume of avocados, around 70% is Hass that goes to Europe. On the other hand, Fuerte, which is commonly referred to as green skin in the market, goes to Middle East, Eastern Europe, Turkey, and Russia.

Working in partnership with farmers, BioFarms strives to compensate farmers for everything that has been collected. This means the company does not return small size of avocados to farmer, instead Nzyuko says that they look for other alternative like using the small size for avocado oil. “Whatever gets out of their farm is taken and the next thing they can wait for is money. No stories and no excuses,” asserts Daniel.

INVESTMENTS AND PARTNERSHIPS BioFarms has made several investments in recent years to improve their operations. One of the key

FRESHPRODUCEMEA.COM

investments they made was in their packing facility or packhouse. Daniel says that initially, the company faced challenges in finding a good packing facility, but in 2020, they were able to acquire their own facility. This new facility has a large cold room that can accommodate up to seven 40-foot food containers at a time, significantly increasing their capacity.

In addition to the packing facility, BioFarms also invested in four-lane calibration machinery.

This machinery has a capacity of processing 3.5 tonnes of produce per hour, which translates to around three containers in a day. “During the peak season, we have 2 or 3 shifts, meaning we can do 4-6 feet containers, translating to around 120 MT in a day” says Nzyuko. This investment has helped them improve their processing efficiency and meet the demand for their products.

Furthermore, BioFarms has also invested in refrigerated trucks to ensure the proper transportation of their produce. This investment is crucial in maintaining the quality and freshness of the fruits during transportation.

According to Nzyuko, BioFarms is planning

IN NUMBERS

85% VOLUME OF AVOCADO IN ENTIRE FRUIT HANDLED

AVOCADO SORTING PROCESS AT BIOFARM

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

25

COMPANY FEATURE: Bio Farms Limited

to add new revenue streams through value-added products.

They are in the process of setting up an avocado oil facility, which will complement their existing operations. The new line is complimentary to what we are doing,” he adds. The company has also revealed plans to venture into dried fruit production, focusing on mangoes and pineapples. These investments in infrastructure and value-added products demonstrate BioFarms's commitment to improving their operations and meeting the evolving needs of their customers.

In terms of partnerships, BioFarms has partnered with various organizations and institutions. These partnerships play a significant role in supporting BioFarms's business and ensuring its success. “Partnership primarily premised on our partnership with farmers,” elaborates Daniel. Some of the partners include the European Union, the USDA, and the Africa Society of Kenya. The rationale of choosing partners as Daniel explains is, “to have partners that want transparency and authentic engagement with farmers.”

The partnerships with these organizations provide support in different areas. For example, the European Union and the USDA may provide financial assistance or investment to help BioFarms with market compliance and certification. These partnerships help BioFarms in expanding its market reach and accessing new markets.

Additionally, the partnerships with these organizations can contribute to the development of sustainable and ethical

26

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

farming practices. For instance, being a member of standards like SEDEX and having certifications like Rainforest Alliance demonstrate BioFarms' commitment to ethical trading practices and environmental sustainability.

These partnerships are crucial for BioFarms' growth and success. They provide financial support, market access, and help in maintaining high-quality standards. By collaborating with these organizations, BioFarms can continue to meet consumer needs, expand its operations, and contribute to the organic farming sector.

CHALLENGES Nzyuko tells us that initially BioFarms faced challenges in finding a suitable packing facility for their produce. They had to rely on a vendor for packing services, which had limited capacity. “We had produce processed, but no space for cold room,” explains Daniel. However, in 2020, they were able to establish their own facility with a larger capacity. “We are very intentionally to have a big facility,” adds Daniel.

Another challenge is obtaining operational capital.

BioFarms requires a significant amount of operational capital to cover the time gap between paying farmers upfront and receiving payment from the market. “Traditional financial institutions often focus on financing capital investments rather than operational expenditures, making it challenging for us to secure the necessary funds,” says Daniel. However,

FRESHPRODUCEMEA.COM

they have been able to overcome this challenge through other means.

In addition, building trust with farmers also poses a challenge to the company. “Farmers in the past have been victims of abuse by brokers and exporters, which made it difficult for us to gain the trust of farmers,” explains Daniel. However, over time, BioFarms has been able to build a strong partnership with farmers, where they are seen as co-investors and partners rather than exploiters.

CERTIFICATION “At BioFarms, we are very intentional about compliance and quality, for that reason we have invested in market compliance,” stresses Daniel.

The company has obtained various certifications such as GlobalG.A.P and Risk Assessment on Social Practice (GRASP) that offer a costefficient way for farm operators to assess risks and demonstrate responsible social practices.

In addition, Daniel says that BioFram has other social and environmental certifications such as SMETA. “This certification is based on ethical trading practices,” explains Daniel. The company also has Rainforest Alliance, which is based on good practices on both social and environmental as well as sustainability practices.

Furthermore, Nzyuko tells us that BioFarms’ facility has a BRCGS Grade A certification for food safety and handling facility.

BioFarms also prioritizes traceability, segregation, and post-harvesting practices to ensure the safety and quality of their produce.

“We keep records of orchard management practices,” says Daniel. The company also ensures that the staff handling and processing fruits are qualified and have medical compliance certificates.

FUTURE PROSPECTS BioFarms is planning to add new revenue streams through value-added products such as avocado oil and dried fruit. They are investing in an avocado oil facility and have set up a large cold chain to handle more produce. These investments are aimed at taking advantage of future opportunities in the sector.

In terms of what sets BioFarms apart from other companies in the sector, they emphasize their commitment to authentic business practices and professionalism. They have a clear focus on organic farming and strive to deliver quality products to their customers. “Our focus is on organic farming. Last year, we were recognized as the best Agribusiness based on Organic FRESHPRODUCEMEA.COM

farming, having come second in 2021,” explains Daniel. The award is organized by Avocado Society of Kenya. They also prioritize building strong partnerships with farmers, treating them as co-investors and ensuring a transparent and authentic engagement.

BioFarms' future plans include expanding their production of mangoes and pineapples, in

BIOFARM REQUIRES A SIGNIFICANT AMOUNT OF OPERATIONAL CAPITAL TO COVER TIME GAP BETWEEN PAYING FARMERS UPFRONT AND RECEIVING PAYMENT FROM THE MARKET addition to avocados. These initiatives are aimed at meeting the growing market demand and diversifying their product offerings. “We have not been able to supply enough of what the market is asking of us, but our approach and strategy is to satisfy farmers with quality,” Daniel tells Fresh Produce Middle East & Africa Magazine.

In terms of market trends, the avocado market is expected to continue growing, with new markets emerging in countries like China and India. However, there is also increasing production of avocados globally, which may eventually reach an equilibrium with market demand. Climate change is also a factor that may impact avocado production, but the given material suggests that the overall impact of avocado farming on climate change is insignificant compared to other processes.

In conclusion, BioFarms sets itself apart from other companies through its authentic and transparent engagement with farmers, its focus on organic farming, and its commitment to quality and professionalism. They aim to establish true partnerships with farmers and customers, ensuring that they deliver on their promises and provide a positive experience for all stakeholders.

FPMEA

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

27

Optimizing Quality with Modern Sorting Technologies

BY MARY WANGARI

I

n the dynamic realm of agriculture and food processing, the meticulous sorting of fruits is pivotal, ensuring the delivery of safe, top-tier produce ready for market consumption. This task holds exceptional significance in an era of globalized production and trade, where fruits are sourced and shipped worldwide.

Traditionally, fruit sorting has been a labor-intensive process. However, advancements in technology have transformed it into a sophisticated and efficient operation.

From cutting-edge optical sorting systems that scrutinize color, size, and shape, to the depth of X-ray and MRI technologies that reveal unseen internal complexities, the spectrum of sorting technologies has significantly widened.

In this article, we delve into the diverse methodologies utilized in the fruit sorting industry, exploring their principles, applications, and merits. From the swift precision of robotic arms to the non-destructive capabilities of infrared and ultrasonic sorting, coupled with the integration of artificial intelligence, these innovations collectively redefine the standards of fruit sorting. They tackle challenges and optimize outcomes in an industry where quality and efficiency are of utmost importance.

Optical Sorting Optical sorting embodies a revolutionary technology that transforms the efficiency and accuracy of fruit sorting.

This method harnesses advanced cameras and sensors to meticulously analyze visual characteristics such as color,

28

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

FRESHPRODUCEMEA.COM

ADVANCES IN PROCESSING

size, shape, and defects along a conveyor belt. The precision of optical sorting enables swift identification and separation of fruits based on predetermined criteria, thereby enhancing overall quality control.

An essential application of optical sorting is in the removal of discolored or unripe fruits. By discerning subtle color variations, this technology ensures that only ripe fruits proceed for further processing, guaranteeing consistently high-quality produce. Additionally, sorting based on size facilitates market standardization and improves downstream processes such as packaging and distribution.

Optical sorting's non-destructive nature is a significant advantage, minimizing the risk of fruit damage compared to traditional methods. Moreover, its high-speed capabilities make it ideal for large-scale production, significantly enhancing throughput and overall processing line efficiency.

Compac's Spectrim, for instance, has the capability to capture up to 500 high-definition images of a single piece of fruit as it moves through the machine at a speed of 12 pieces of fruit per second. It can detect even the most difficult-to-find external blemishes on fruit, providing unparalleled grading accuracy and consistency.

As technology advances, optical sorting systems are becoming increasingly sophisticated. They now integrate machine learning algorithms to adapt and learn from variations in fruit characteristics. This self-learning capability enhances the accuracy of sorting over time, making optical sorting a versatile and indispensable tool in the fruit industry's quest for precision, quality, and efficiency.

FRESHPRODUCEMEA.COM

Weight Sorting Weight sorting categorizes fruits based on their weight characteristics, employing scales or load cells as the fruits move through the sorting system. Renowned for its simplicity and versatility, weight sorting ensures standardized packaging by grouping fruits of similar sizes. This method is crucial, particularly for fruits such as apples or citrus, where ripeness has a significant impact on quality.

The simple principle of weight sorting is well-suited for various fruit varieties and irregular shapes. Its rapid operational pace ensures a seamless workflow in processing lines and helps meet evolving market demands and quality standards.

In a world where automation is becoming more prevalent, weight sorting systems can be customized to meet specific weight requirements. This allows producers to easily adjust to evolving market demands or quality standards. As part of an integrated sorting strategy, weight sorting technologies are crucial for optimizing the sorting process, minimizing waste, and improving the overall quality control of fruits in the supply chain.

X-ray Sorting The principle behind X-ray sorting involves the use of highenergy radiation to penetrate the fruit and create detailed images of its internal structure. This process enables the detection of hidden defects, such as pits, bruises, or irregularities, that may not be visible externally. In dense fruits, where surface inspection might be insufficient, X-ray sorting is an invaluable

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

29

ADVANCES IN PROCESSING

tool for quality control.

One of the primary applications of X-ray sorting is its ability to assess internal quality non-destructively.

This is particularly crucial for fruits with thicker skins or those prone to developing internal issues during growth and transportation. By identifying and segregating fruits with internal defects, this technology significantly reduces the risk of inferior produce reaching consumers. As a result, it enhances brand reputation and ensures customer satisfaction.

X-ray sorting systems are highly adaptable and can handle various sizes and types of fruits. The technology's versatility extends to detecting foreign materials or contaminants, which adds an additional layer of safety and quality assurance. While X-ray sorting is a significant investment in advanced technology, its capability to offer comprehensive insights into the internal composition of fruits makes it an essential tool for producers committed to delivering consistently high-quality produce to the market.

Infrared Sorting Infrared sorting utilizes infrared sensors 30

to analyze the emitted radiation from fruits, providing insights into internal quality factors that are not visible through traditional inspection methods.

Notably, it determines the sugar content, which is crucial for taste and ripeness, ensuring that consumers receive fruits that align with their preferences. This accuracy in internal quality assessment significantly contributes to the consistency of the product.

Infrared sorting systems are nondestructive, allowing for thorough inspection without compromising the integrity of the fruits. This feature is particularly advantageous for delicate or sensitive fruits, as it minimizes the amount of handling and potential damage. The technology's versatility extends to various types and sizes of fruit, making it adaptable to the diverse needs of the fruit industry.

Ultrasonic Sorting Similarly, ultrasonic sorting utilizes ultrasonic waves to non-destructively evaluate internal fruit characteristics.

It accurately measures internal density, helping to identify irregularities or defects that affect fruit quality. This technology excels in sorting soft fruits

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

and contributes to reducing waste by handling delicate fruits carefully.

The underlying principle of ultrasonic sorting involves transmitting ultrasonic waves through the fruit, while sensors measure the time it takes for the waves to travel through different internal layers. This data is then analyzed to determine the density variations within the fruit, which helps identify any irregularities or defects that may affect its overall quality. Ultrasonic sorting is particularly advantageous for fruits with varying levels of internal density, as it provides valuable insights that may be challenging to obtain through visual inspection alone.

One critical application is sorting soft fruits, where traditional sorting methods may be insufficient. By accurately measuring internal density, the technology enables the separation of fruits based on their level of ripeness.

Ultrasonic sorting systems are also recognized for their non-destructive nature, which minimizes the risk of damaging delicate fruits during the sorting process.

The adaptability of ultrasonic technology to different types and sizes of fruit adds to its versatility, making it suitable for a wide range of fruits encountered in commercial production.

Additionally, the speed at which ultrasonic sorting can be conducted contributes to the efficiency of fruit processing lines, allowing for high throughput without compromising accuracy.

MRI Sorting Magnetic Resonance Imaging (MRI) is a pioneering frontier in fruit sorting, offering detailed, non-invasive insights into the internal composition of fruits.

At its core, MRI sorting relies on the principles of nuclear magnetic resonance to create detailed cross-sectional images of the internal anatomy of the fruit. This technology identifies internal defects, irregularities, and variations in density, providing a comprehensive view that extends beyond what is visible on the surface. This includes detecting bruises, pits, and other abnormalities that affect FRESHPRODUCEMEA.COM

the marketability of the fruit.

MRI sorting is particularly valuable for fruits with intricate internal structures or those susceptible to developing hidden defects during growth and transportation. This makes it a powerful tool for quality control. The detailed insights provided by this technology contribute to a more accurate and reliable sorting process, aligning with the industry's ongoing commitment to precision, waste reduction, and delivering high-quality fruits to consumers.

3. Waste Mitigation In the realm of sustainable agriculture, waste reduction is a crucial goal, and automated sorting plays a key role in achieving this objective. By swiftly identifying and eliminating defective or damaged produce during the sorting process, suppliers prevent these items from entering the market, effectively curbing food waste. Furthermore, precise sorting minimizes overstocking, enabling suppliers to optimize inventory and prevent unnecessary spoilage.

Robotics Sorting Robotic sorting, equipped with advanced sensors and cameras, revolutionizes fruit handling. These robots are designed to adapt to various shapes and sizes of fruits, thereby enhancing efficiency and minimizing waste. Integrating AI and machine learning, robots continually refine sorting criteria and handle fruits delicately, ensuring optimal conditions for consumers.

Another noteworthy aspect of robotic sorting is its efficiency in handling fruits delicately. The robotic arms can be programmed to pick and sort fruits with precision, minimizing the risk of damage. This is particularly crucial for delicate fruits that are susceptible to bruising or other forms of damage during traditional sorting processes. The gentle handling provided by robotic sorting reduces overall waste and ensures that consumers receive fruits in optimal condition.

Furthermore, the speed and automation capabilities of robotic sorting systems significantly contribute to the overall efficiency of fruit processing lines. Robots can operate continuously without fatigue, maintaining a consistent pace and throughput that may be challenging for human labor. This efficiency is particularly beneficial in large-scale production environments where high-speed sorting is essential to meet market demands.

4. Augmented Productivity The continuous operation of automated sorting systems, free from breaks or fatigue, unlike human labor, significantly amplifies productivity. This increased output ultimately enhances profitability for suppliers. By automating laborintensive sorting tasks, agricultural enterprises can reallocate their workforce to value-added activities, thereby significantly

THE BENEFITS OF AUTOMATED SORTING IN FRUITS AND VEGETABLES 1. Swift and Efficient Processing Automated sorting systems excel in delivering heightened speed and efficiency, surpassing manual methods. With state-of-the-art optical sensors and high-speed cameras, these machines efficiently inspect and sort large quantities of produce, greatly reducing processing times. This rapidity allows suppliers to meet strict timelines, ensuring the freshness and high quality of goods that reach the market.

2. Enhanced Precision Sophisticated algorithms and machine learning empower automated sorting systems to meticulously categorize fruits and vegetables based on various attributes such as size, color, shape, and ripeness. This precision substantially reduces human error, ensuring consistent sorting results. The increased accuracy enables suppliers to meet specific customer demands, such as providing uniformly sized packaging or selecting produce at optimal ripeness levels.

OPTICAL SORTING METHOD HARNESSES ADVANCED CAMERAS AND SENSORS TO METICULOUSLY ANALYZE VISUAL CHARACTERISTICS SUCH AS COLOR, SIZE, SHAPE, AND DEFECTS ALONG A CONVEYOR BELT.

improving overall productivity and efficiency.

In conclusion, the advent of automated fruit and vegetable sorting has fundamentally transformed the agricultural industry. The array of benefits offered by this technology increased speed and efficiency, improved accuracy, waste reduction, and enhanced productivity - has revolutionized the sorting and distribution of produce.

Embracing automation enables farmers and suppliers to maintain competitiveness, meet consumer expectations, and actively contribute to creating a more sustainable and efficient supply chain. As technology progresses, we anticipate continuous enhancements in automated sorting systems, propelling us towards a future where precision and efficiency set the benchmark for the industry. FPMEA

The Art of Packaging Oranges: Preserving Freshness and Enhancing Appeal

BY ALPHONSE OKOTH

32

O

ranges, vibrant globes of citrus sunshine, have long been a symbol of freshness, health, and invigorating flavor. As these succulent fruits make their way from orchards to consumers, the journey is not just about preserving their natural goodness but also presenting them in a visually appealing and protective manner.

In this article, we will explore the various aspects of packaging oranges, from the materials used to the design considerations, and how they contribute to delivering a delightful and enticing product to consumers.

oranges during transportation and storage.

Oranges are delicate fruits that can easily bruise or get damaged if not handled properly. Packaging materials such as corrugated cardboard boxes or mesh bags provide a protective barrier, preventing physical damage and reducing the risk of spoilage.

Additionally, packaging can also help maintain the fruit's moisture levels, extending its shelf life and ensuring that consumers receive fresh and flavorful oranges. It is crucial to select packaging materials that are sturdy enough to withstand the rigors of transportation while maintaining the fruit's integrity.

PROTECTION AND PRESERVATION Packaging plays a crucial role in protecting

THE ROLE OF PACKAGING MATERIALS Packaging materials play a vital role in the journey

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

FRESHPRODUCEMEA.COM

ADVANCES IN PACKAGING

of oranges from the orchard to the consumer's hands. They serve as a protective shield, preserving the fruit's freshness, preventing damage, and ensuring a visually appealing presentation.

Oranges are delicate fruits that can easily bruise or get damaged during transportation and handling. Packaging materials act as a protective barrier, shielding the fruit from external forces.

Sturdy materials like corrugated cardboard boxes or rigid plastic crates provide structural integrity, preventing crushing or impact-related damage. By safeguarding the oranges, packaging materials ensure that consumers receive fruits in optimal condition, free from blemishes or deformities.

Maintaining the right temperature and moisture levels is crucial for preserving the freshness and flavor of oranges. Packaging materials with insulating properties, such as foam or thermal liners, help regulate temperature during transportation, protecting the fruit from extreme heat or cold. Additionally, moistureresistant materials like wax-coated boxes or moisture-absorbing pads prevent excess moisture buildup, reducing the risk of mold or decay.

Oranges need ventilation as they continue to respire even after being harvested. Packaging materials should allow for proper airflow and ventilation to prevent the accumulation of moisture and the development of anaerobic conditions. Perforated plastic bags or mesh packaging options facilitate air circulation, ensuring that the oranges can "breathe" and maintain their quality throughout the supply chain.

Additionally, oranges produce ethylene gas, a natural ripening hormone that can accelerate the ripening process and lead to premature decay.

Packaging materials with ethylene-absorbing properties, such as ethylene-absorbing films or sachets, can help mitigate the effects of ethylene gas and extend the shelf life of oranges. These materials absorb and neutralize the gas, slowing down the ripening process and preserving the fruit's freshness.

BRANDING AND CONSUMER APPEAL: Packaging is a powerful tool for branding and conveying essential information to consumers.

Logos, brand colors, and taglines create brand recognition and loyalty. Additionally, labels provide crucial details such as nutritional information, origin, and handling instructions, FRESHPRODUCEMEA.COM

empowering consumers to make informed choices.

Beyond protection, orange packaging serves as the first point of contact between the consumer and the fruit. The visual appeal of the packaging is as important as its functional aspects. Bright, eye-catching designs evoke a sense of freshness and quality, enticing consumers to choose one product over another.

PACKAGING INNOVATIONS Modified Atmosphere Packaging (MAP): Modified Atmosphere Packaging involves altering the composition of gases within the packaging to slow down the ripening process and extend the shelf life of oranges. By reducing oxygen levels and increasing carbon dioxide levels, MAP inhibits the growth of spoilage-causing microorganisms and delays enzymatic reactions. This technique helps maintain the fruit's firmness, color, and flavor, ensuring that consumers receive oranges with extended freshness.

Vacuum Packaging: Vacuum packaging is another innovative technique used to preserve the quality of oranges. By removing oxygen from the packaging, vacuum-sealed bags create an oxygen-free environment that inhibits the growth of aerobic bacteria and fungi. This method significantly reduces the risk of spoilage, extends shelf life, and maintains the fruit's natural color and texture. Vacuum packaging also

PACKAGING CAN ALSO HELP MAINTAIN THE FRUIT'S MOISTURE LEVELS, EXTENDING ITS SHELF LIFE AND ENSURING THAT CONSUMERS RECEIVE FRESH AND FLAVORFUL ORANGES.

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

33

ADVANCES IN PACKAGING

helps prevent dehydration, ensuring that oranges retain their juiciness.

Active Packaging: Active packaging involves incorporating active substances or components into the packaging material to enhance the preservation of oranges. For example, antimicrobial films or sachets containing natural antimicrobial agents can be used to inhibit the growth of bacteria and fungi, reducing the risk of spoilage. Oxygen scavengers can also be included to absorb excess oxygen, further extending the shelf life of oranges. These active packaging solutions provide an additional layer of protection, ensuring the fruit's freshness and quality.

Smart Packaging: Advancements in technology have led to the development of smart packaging solutions for oranges. Smart packaging incorporates sensors, indicators, or RFID (Radio Frequency Identification) tags to monitor and provide real-time information about the fruit's condition. For instance, temperature sensors can track temperature fluctuations during storage and transportation, ensuring optimal conditions.

Time-temperature indicators can indicate if the fruit has been exposed to unfavorable conditions, helping to maintain quality control. These smart packaging solutions enable producers to make informed decisions and take prompt action to preserve the freshness of oranges.

Sustainable Packaging: In response to growing environmental concerns, sustainable packaging

SMART PACKAGING, INCORPORATING QR CODES FOR TRACEABILITY AND INTERACTIVE FEATURES FOR CONSUMERS, COULD BECOME MORE PREVALENT.

solutions have gained significant traction in the industry. Producers are increasingly adopting eco-friendly materials, such as biodegradable or compostable packaging, to reduce waste and minimize environmental impact. Additionally, innovative packaging materials derived from renewable resources, such as plant-based plastics, are being explored as alternatives to traditional petroleum-based plastics. These sustainable packaging options align with consumer preferences for environmentally friendly choices and contribute to a more sustainable future.

Interactive Packaging: Interactive packaging aims to enhance consumer engagement and provide additional value beyond product preservation. For example, packaging designs that incorporate QR codes or augmented reality features can offer consumers access to information about the oranges' origin, nutritional content, or recipe ideas. This interactive element not only adds convenience but also creates a unique and memorable experience for consumers.

THE FUTURE OF ORANGE PACKAGING Advancements in packaging technology have led to innovative solutions for preserving the freshness and quality of oranges. Modified

34

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

FRESHPRODUCEMEA.COM

Atmosphere Packaging (MAP) involves altering the composition of gases within the packaging to slow down the ripening process and extend shelf life. Vacuum packaging removes oxygen from the packaging, reducing the risk of spoilage.

These innovative techniques offer enhanced preservation capabilities and can be tailored to specific market requirements.

As we move forward, the orange packaging landscape is likely to witness further transformations. Smart packaging, incorporating QR codes for traceability and interactive features for consumers, could become more prevalent.

Sustainable practices will continue to gain traction, with biodegradable and compostable materials becoming the norm rather than the exception.

In conclusion, orange packaging is a dynamic field that seamlessly blends functionality with aesthetics. Beyond its role in preserving freshness, packaging acts as a visual ambassador for the fruit, influencing consumer choices.

With a growing emphasis on sustainability and technological advancements, the future of orange packaging holds the promise of a more efficient, eco-friendly, and visually appealing journey for these beloved citrus wonders. FPMEA

FRESHPRODUCEMEA.COM

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

35

SWEET HARVESTS, SAFE TABLES Addressing challenges in mango quality across Middle East and Africa

BY CATHERINE ODHIAMBO

36

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

M

angoes, often hailed as the "king of fruits," play a pivotal role in the agricultural landscape of the Middle East and Africa, weaving a tapestry of vibrant flavors and economic prosperity. Across these regions, the cultivation and export of mangoes contribute significantly to both the cultural richness of local cuisine and the economic vitality of numerous communities.

Beyond the allure of their sweet and juicy flesh, mangoes are faced with various food safety and quality challenges. In this article, we dive into some of these challenges, possible interventions, and emerging technologies making waves in the sector.

POPULAR MANGO VARIETIES IN AFRICA AND THE MIDDLE EAST The Middle East and Africa boast a diverse range of mango varieties, each with its distinct flavor profile, appearance, and FRESHPRODUCEMEA.COM

ADVANCES IN FOOD SAFETY

cultural significance. The choice of mango variety significantly influences both the safety and quality aspects of the fruit. Factors such as sugar content, acidity, and susceptibility to diseases can vary among different varieties, affecting overall consumer satisfaction and market demand.

These varieties not only cater to local preferences but also contribute to the region's prominence in the global mango market.

1. Alphonso (Hapus) Known as the "King of Mangoes," Alphonso is celebrated for its unparalleled sweetness, rich aroma, and creamy texture. The variety is prominent in India but has also found a home in Middle Eastern and African orchards, delighting connoisseurs with its exquisite taste.

2. Keitt Originating from Florida, Keitt mangoes have adapted well to the Middle East's hot and arid climates. Recognizable by their large size, green

FRESHPRODUCEMEA.COM

skin, and minimal fiber content, Keitt mangoes are popular for their refreshing taste and long shelf life.

3. Kent A versatile variety cultivated in various regions, Kent mangoes are favored for their sweetness, minimal fiber, and vibrant aroma. Their medium to large size and attractive appearance make them a preferred choice for both local consumption and export.

4. Tommy Atkins Widely grown in Africa, Tommy Atkins mangoes are known for their robustness, vibrant color, and sweet taste. While they are somewhat fibrous, their resilience during transportation makes them a popular choice for export markets.

5. Osteen: Well-suited to the subtropical climates of the Middle East, Osteen mangoes are characterized

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

37

ADVANCES IN FOOD SAFETY

by their mild sweetness and low fiber content.

Their attractive red blush and medium size contribute to their appeal in local markets.

FACTORS AFFECTING MANGO QUALITY AND SAFETY Besides the variety, mango quality and safety is influenced by a multitude of factors that span the entire journey from orchard to consumer. The golden fruit's journey is intricate, and each stage is pivotal in determining its overall quality and safety. Here are key factors influencing mango quality and safety: 1. Soil and Growing Conditions The quality of the soil and growing conditions in the orchard influence the flavor, aroma, and nutritional content of mangoes. Well-drained soil, appropriate nutrients, and suitable climate conditions contribute to the development of highquality fruit.

38

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

Mangoes are tropical fruits, thriving in warm climates. Optimal temperatures during the growing season contribute to the development of sugars, essential oils, and aroma compounds, enhancing overall fruit quality. Extremely high temperatures, however, can lead to sunburn and dehydration of mangoes, affecting both appearance and taste.

Mangoes generally thrive in slightly acidic to neutral soils. Extreme pH levels can affect nutrient uptake, influencing the taste and appearance of the fruit. The trees prefer welldrained soils to prevent waterlogged conditions, which can lead to root diseases and negatively impact fruit quality.

2. Pests and Diseases Diseases and pests provide significant challenges as well. Fruit flies (Bactrocera invadens) and the mango seed weevil (Sternochetus mangiferae) are two of the most prevalent pests that attack FRESHPRODUCEMEA.COM

fruits, lowering yields and producing inferior produce. Diseases like anthracnose and powdery mildew are common in almost all mango-growing areas Oftentimes, farmers lack the skills and resources necessary to properly manage these pests, which causes substantial crop losses.

Pesticides play a pivotal role in protecting mango crops from the threats of pests and diseases.

From insecticides to fungicides, these chemical warriors safeguard the orchards, ensuring a fruitful harvest. However, as these protective measures are implemented, the residue left on the fruit becomes a concern, raising questions about the potential impact on both consumer health and the environment.

Following recommended pre-harvest intervals (PHI) before harvesting mangoes after pesticide application is critical. PHI allows sufficient time for pesticide residues to degrade, reducing the risk of residues exceeding established limits.

Implementing Integrated Pest Management practices is a sustainable approach that seeks to minimize the use of synthetic pesticides. By combining biological controls, cultural practices, and judicious pesticide use, IPM aims to strike a balance between effective pest control and environmental responsibility.

Breeding programs are also yielding a new generation of mango varieties armed with inherent resistance to common diseases. By incorporating genetic traits that withstand pathogens, scientists are creating orchards resilient to the challenges that once plagued mango cultivation.

3. Harvesting Techniques Hand harvesting remains the hallmark of mango cultivation in the region. The human touch, gentle yet purposeful, ensures that each mango is cradled in the hands that know its essence. Hand harvesting minimizes bruising and damage, preserving the fruit's integrity from orchard to market.

4. Maturity and Ripeness at Harvest When it comes to harvesting mangoes, timing is everything. Experienced hands gauge the subtle shifts in color, scent, and firmness, ensuring that each mango is plucked at the pinnacle of maturity and ripeness. While mature mangoes may not be fully ripe at harvest, they should have the potential to ripen properly off the tree.

Picking them too early can lead to underdeveloped flavor and texture, while FRESHPRODUCEMEA.COM

harvesting them too late may result in overripeness, affecting both quality and safety.

It's a delicate dance between nature's cues and the farmer's intuition. Changes in color, with many mango varieties shifting from green to yellow or red as they ripen, are often reliable indicators. The fruit should also yield slightly to gentle pressure without being overly soft.

The aroma emitted by a mango is a reliable indicator of ripeness. A sweet and fragrant smell near the stem end of the fruit suggests that it is ready to be harvested. The aroma intensifies as the mango approaches its optimal ripeness.

COMBINING BIOLOGICAL CONTROLS, CULTURAL PRACTICES, AND JUDICIOUS PESTICIDE USE, IPM AIMS TO STRIKE A BALANCE BETWEEN EFFECTIVE PEST CONTROL AND ENVIRONMENTAL RESPONSIBILITY.

5. Post-Harvest Handling The period between harvest and consumption is crucial. Proper post-harvest handling, including careful transportation, storage, and packaging, is essential to prevent bruising, damage, or the development of mold and decay. Cushioned crates and careful stacking protect each mango, preserving its form and flavor as it embarks on the journey from orchard to consumer.

Ventilated cartons or crates play a pivotal role in preventing condensation and averting the risk of mold and decay. Cushioning materials, such as foam or padding, provide a protective layer, JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

39

ADVANCES IN FOOD SAFETY

safeguarding mangoes from physical damage and minimizing the likelihood of bruising.

Palletization ensures efficient handling, reducing the risk of crushing and bruising during loading and unloading.

6. Storage Conditions Mangoes are sensitive to temperature fluctuations.

The storage environment significantly impacts mango quality. Controlled atmosphere storage, refrigeration, or modified atmosphere packaging (MAP) can extend the shelf life and maintain freshness. Improper storage conditions may lead to premature ripening or spoilage.

In essence, the quality and safety of mangoes result from a combination of pre-harvest, harvest, and post-harvest factors, as well as the entire

THE CONVERGENCE OF EMERGING TECHNOLOGIES AND SUSTAINABLE PRACTICES HOLDS THE KEY TO THE FUTURE OF MANGO PRODUCTION.

supply chain's commitment to best practices and compliance with standards. A holistic approach that considers each stage in the mango's journey is key to delivering a safe, high-quality product to consumers.

INTERNATIONAL AND REGIONAL QUALITY STANDARDS FOR MANGOES As a globally traded commodity, Mangoes adhere to stringent quality standards to ensure consumer safety and satisfaction. These standards 40

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

encompass various aspects of production, handling, and distribution, contributing to the establishment of a reliable and consistent supply chain. Both international organizations and regional bodies play crucial roles in setting and monitoring these standards.

The Codex Alimentarius Commission, a joint initiative by the Food and Agriculture Organization (FAO) and the World Health Organization (WHO), sets international food standards, including those for mangoes. Standards cover aspects such as classification, ripeness, sizing, packaging, and maximum residue levels for pesticides.

The European Union sets specific standards for imported mangoes, covering criteria such as size, quality, and pesticide residues. Compliance with these standards is essential for mangoes to enter the EU market.

Organizations like the African Organization for Standardization (ARSO) contribute to the development of regional standards for mangoes.

These standards may focus on factors such as maturity, size, and packaging to meet the requirements of local markets.

The Gulf Cooperation Council (GCC) countries, in the Middle East, collaborate through GSO to establish standards for agricultural products, including mangoes. Standards cover issues like quality, safety, and packaging to ensure consistency in the region.

There are also voluntary certification programs like the GLOBALG.A.P. Integrated Farm Assurance (IFA) standard for fruit and vegetables. The IFA standard for fruit and vegetables is a global standard for responsible farming practices at the primary production level, covering preharvest activities such as soil management and plant protection product application, to basic postharvest handling.

Exporters and importers need to be aware of the specific regulations applicable to their situation. They should communicate with authorities in both the exporting and importing countries for the most up-to-date information.

Compliance not only opens doors to global markets but also contributes to the reputation of the Middle East and Africa as reliable sources of high-quality mangoes.

INNOVATIVE SOLUTIONS AND TECHNOLOGIES Now let’s delve into the frontier of innovation, where science and sustainability converge to address challenges, enhance traceability, and revolutionize the quality and safety of the "king FRESHPRODUCEMEA.COM

of fruits." From blockchain's transparency to the precision of smart agriculture, these advancements herald a promising era for mango orchards, promising not only enhanced productivity but also a more resilient and environmentally conscious future.

Blockchain and Traceability Blockchain technology is gaining prominence for enhancing traceability in the mango supply chain. By providing an immutable and transparent ledger, blockchain ensures that each step, from cultivation to retail, is recorded. This not only boosts transparency but also facilitates rapid response to safety concerns.

Precision Agriculture Precision agriculture technologies, including drones, sensors, and IoT devices, are revolutionizing mango cultivation. These tools offer real-time data on crop health, allowing farmers to optimize resource use, monitor pest prevalence, and make informed decisions to ensure fruit safety and quality.

Nanotechnology for Disease Resistance Nanoparticles are being explored for their potential to enhance disease resistance in mangoes. Coating mangoes with

FRESHPRODUCEMEA.COM

nanoparticle formulations can provide an additional layer of protection against fungal diseases, contributing to improved safety and shelf life.

Genomic Technologies Advancements in genomic technologies offer the potential to develop mango varieties with enhanced resistance to pests and diseases. Genetic markers can be identified to breed varieties that are not only resilient but also meet consumer preferences for taste and quality.

Smart Packaging Solutions Smart packaging solutions with embedded sensors and indicators are emerging to monitor the condition of mangoes during transportation and storage. These technologies provide real-time information on temperature, humidity, and freshness, ensuring optimal quality upon arrival.

The convergence of emerging technologies and sustainable practices holds the key to the future of mango production.

By harnessing innovation and prioritizing sustainability, the mango industry can not only ensure the safety and quality of its produce but also contribute to a resilient and environmentally conscious agricultural future. FPMEA

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

41

Crop Focus: Blueberries Africa’s emerging ‘Blue Gold’

BY FRIDAH CHEPKOECH

H

ailing from the verdant landscapes of the United States and Canada, blueberries have long reigned as a dietary treasure, enriching generations and delighting palates.

This flavorful superfood has traversed borders in recent years, gaining significant traction in African markets, especially in regions witnessing a growing middle-class and a surge in interest for healthier food alternatives.

Blueberries thrive in cool climates with welldraining soil hence various African regions like South Africa, Zimbabwe, Morocco, and Kenya offer ideal conditions for its cultivation. But this expansion is not just geographical; it's a tale of

agricultural innovation and economic potential.

According to the International Blueberry Organization (IBO), the global blueberry planted area reached 248,548 hectares in 2022, yielding a total production of 1.86 million tons. This article delves into the transformative growth trajectory and economic promise of this soft-skinned, 'super fruit' within Africa's leading producing and exporting nations.

HEALTH AND NUTRITIONAL VALUE The nutritional value of blueberries has been a driving force behind their increasing demand in Africa. Laden with antioxidants and polyphenols, these berries are hailed as superfoods with numerous health benefits. As consumer awareness of health and wellness continues to rise, the popularity of blueberries has surged, creating a substantial market within the continent.

THE RISE OF BLUEBERRIES IN AFRICA In recent years, blueberries have transcended their geographical confines and ventured into African territories. Nations like South Africa, Zimbabwe, Morocco, and Kenya have embraced the cultivation of these berries, tapping into their potential economic value and health benefits.

Their adaptation to diverse climates across the continent, from the temperate regions of South Africa to the highlands of Kenya, showcases their versatility and resilience.

African countries have strategically ventured into blueberry cultivation, leveraging suitable climates and soil conditions. These regions provide an optimal environment for blueberry growth, facilitating a surge in production and export potential. From acidic soils in South Africa to open-field cultivation in Zimbabwe and Morocco, diverse approaches have surfaced, signaling innovation and adaptability in farming techniques.

SOUTH AFRICA The South African blueberry industry traces its roots back to the 1970s, where its cultivation

42

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

FRESHPRODUCEMEA.COM

CROP FOCUS: Blueberries

began in the Lydenburg district of Mpumalanga.

By 1987, blueberry farming had expanded to the Western Cape, marking a geographical shift in cultivation areas.

Since its inception, the industry has witnessed remarkable growth, positioning itself as one of South Africa's fastest-growing horticultural sectors, as outlined by BerriesZA. Today, blueberry production stands as a dominant force, occupying around 74% of the total area planted under berries within the country. Health benefits associated with blueberries, and their incorporation into processed food products, juices, desserts, and baking industries, have propelled both local and international consumption.

While the number of acres under blueberry production has remained relatively stable, significant changes within the industry, such as the introduction of new varieties and improved production methodologies, have led to increased yield and improved product quality according to a report by FreshfruitPortal.

Since 2020, the area dedicated to blueberry production in South Africa has fluctuated around 3,000 hectares. However, production has steadily increased, with approximately 20,000 tons produced in 2020 and an expected production of over 30,000 tons in 2023.

ZIMBABWE Zimbabwe’s blueberry export growth has rapidly outpaced South Africa’s in recent times.

According to IBO, Zimbabwe's blueberry export growth surged in 2022, reaching 4,700MT—a level South Africa achieved in 2017. FAO further reports that on average over the past five years, Zimbabwe has increased blueberry exports by 63% each year or by 1,200 tones.

In 2022, exports grew by 85% or 2.3 thousand tons and exceeded 5 thousand tons, which allowed the country to enter the top 15 countries in blueberry exports and overtake Serbia in volume. Moreover, EastFruit experts expect that in 2023, blueberry exports from Zimbabwe could grow by another 30-40% and reach 6.5-7.0 thousand tons.

Most plantings are near Harare, mostly open-field, contrasting South Africa's potbased substrate production. With few projects older than four years, Zimbabwe's young fields promise significant volume growth. Traditionally, the season begins in May, peaking in August and ending mid-October—much earlier than South Africa's October-November peak. Zimbabwean growers embrace next-gen blueberry varieties, FRESHPRODUCEMEA.COM

THE ESCALATING GLOBAL DEMAND FOR BLUEBERRIES, RECOGNIZED AS A SUPERFOOD, OFFERS AN EXPANSIVE MARKET FOR PRODUCERS.

affiliating with Australian and U.S. genetic companies.

Local stakeholders manage most Zimbabwean projects, benefitting from the country's conducive climate and horticultural expertise. A noteworthy challenge facing the industry is a hindrance from funding access due to high interest rates and investor hesitation from past economic turbulence. Port strikes in South Africa in 2022 affected Zimbabwe's blueberry shipments to Europe, compelling a shift to airfreight for Far Eastern and Middle Eastern markets.

Zimbabwe's industry association is currently weighing options, considering airfreight to Europe for timing advantages despite higher costs. Negotiations for blueberry exports to China and avocados are underway, following a successful citrus export protocol agreement.

A significant part of blueberries from Zimbabwe are exported to South Africa, apparently for further re-exports. The country also directly exports fresh blueberries to the UK, EU, and Middle East countries, as well as to Russia.

IN NUMBERS

1.86M TONNES OF BLUEBERRIES PRODUCED IN 2022

MOROCCO Morocco has emerged as another notable producer of blueberries in Africa. The country benefits from suitable climate conditions in certain regions, allowing for successful cultivation. In the MY 2022/23, Morocco exported 480 tons of

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

43

CROP FOCUS: Blueberries

fresh blueberries to Saudi Arabia, compared to less than 200 tons a year earlier. EastFruit highlights this record export as a sharp increase since Morocco has doubled its blueberry exports to the Saudi Arabian market and has become the leading supplier there.

Before this remarkable success, Morocco outperformed the US to become the 4th largest blueberry exporter worldwide.

According to the data, Morocco exported 53,000 tons of blueberries in 2022. Peru was the largest exporter of fresh blueberries last year, with 277,000 tons, followed by Chile (105,000 tons) and Spain (87,000).

Moreover, Morocco has announced plans to exceed 100,000 Tons in Blueberry Exports by 2030. The data was shared during the XXVII International Blueberry Seminar, which was marked by the participation of international speakers from different countries. According to data shared during the seminar, Morocco’s blueberry acreage increased by 800 hectares during the 2021/22 season. This has allowed the country's industry to reach 4,800 hectares. The country aims to reach 6,000 cultivated hectares by 2030 to attain this production target.

KENYA Kenya has also ventured into blueberry production. While it might not have the extensive production levels of countries like South Africa, it has been exploring blueberry farming, especially in certain favorable regions. According to a recent report, the demand for these berries has been higher than the supply and it keeps growing as more people become aware of 44

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

it.

The blueberry consumers in Kenya have previously been buying imported blueberries from America and Europe.

However, thanks to Kakuzi, the first blueberry grower in Kenya, farmers have now discovered that this valuable fruit can grow very well in Kenya and are venturing into it.

In Kenya, the highlands of the Central and Western regions, such as the Aberdare Ranges and Mount Kenya, provide the ideal conditions for blueberry cultivation in open fields.

The market for blueberries in Kenya is rapidly growing, with increasing demand from both local and international buyers. These fruits are currently available only in select supermarkets. The price of blueberries in Kenya is currently between USD 10.32 - 12.89 (KES 1600 – 2000) per kilogram, depending on the quality of the fruit.

The market for blueberries in Kenya is rapidly growing, with increasing demand from both local and international buyers. These fruits are currently available only in select supermarkets. The price of blueberries in Kenya is currently between KES 1600 - 2000 per kilogram, depending on the quality of the fruit.

Kenya in August 2022 announced plans to export blueberries into the international market, following a partnership between Kakuzi and Driscoll’s. The listed Kenyan business signed a deal with Driscoll’s, a global market leader in fresh strawberries, blueberries, raspberries, and blackberries, to grow the local and export volumes of blueberries.

Other African countries, such as Egypt, Zambia, and Ethiopia, have shown interest and potential for blueberry FRESHPRODUCEMEA.COM

cultivation. Most countries in Africa are exploring blueberry cultivation due to the fruit's increasing global demand, its potential as an export commodity, and the suitable climatic conditions found in certain parts of their territories.

CHALLENGES AND OPPORTUNITIES Blueberry production in Africa is marked by a blend of challenges and promising opportunities.

The cultivation of these berries faces hurdles such as their sensitivity to climate, with weather fluctuations impacting yields. Labor-intensive harvests add to the complexity, as finding and retaining skilled workers can be demanding.

Notably, in South Africa, the industry faced setbacks in 2022 due to a nationwide labor strike that disrupted export activities, underscoring the fragility of the supply chain.

Pests and diseases also pose threats, requiring vigilant management to safeguard crops. Moreover, market volatility, influenced by global supply and consumer preferences, creates uncertainty for growers.

However, within these challenges lie avenues for growth. The escalating global demand for blueberries, recognized as a superfood, offers an expansive market for producers. Technological advancements in farming, encompassing precision techniques and genetic enhancements, present opportunities to boost productivity and

FRESHPRODUCEMEA.COM

efficiency.

Diversification through new varieties, valueadded products, and innovative cultivation methods cater to changing consumer tastes.

Additionally, countries with favorable climates have the potential to become significant exporters, tapping into the lucrative global market.

As health and wellness trends continue to soar, the nutritional benefits of blueberries align perfectly with consumer priorities. Yet, navigating these challenges while capitalizing on opportunities demands strategic planning, research investment, efficient supply chain management, and collaborative efforts among stakeholders. These steps are crucial to sustain and propel the African blueberry production industry toward a prosperous future.

CONCLUSION The evolution of blueberries in Africa symbolizes more than just agricultural diversification; it represents economic opportunity, nutritional advancement, and sustainable growth. The burgeoning success of blueberry cultivation in various African nations underscores the region's ability to embrace innovation and capitalize on global market trends. As this journey continues, blueberries hold the promise of contributing significantly to Africa's agricultural prosperity and global trade landscape. FPMEA

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

45

AgTech Trends to Watch in 2024

BY RON BARUCHI - CEO, AGMATIX

46

I

n 2023 the agricultural industry faced challenges from extreme weather to supply chain issues. To address these issues and meet the goal of feeding a growing population, researchers and engineering teams developed smart AgTech tools, improving efficiency and yields.

Ron Baruchi, CEO of Agmatix, outlines the key trends anticipated in the agricultural industry over the coming year.

1. Generative Artificial Intelligence in AgTech Of all the 2024 trends in digital agriculture, the role played by Gen AI, or generative AI, is likely to be one of the most significant. The potential of Gen AI on the global economy is already being calculated in trillions of dollars. There is a historic opportunity to optimize processes, cut costs, and importantly, fuel innovations through improved modelling to fuel decisionmaking.

Companies are already using Gen AI through Digital Crop Advisors, allowing agronomists to distill agronomic data into actionable recommendations for farmers. These tools enhance crop management by analyzing big agronomic data, providing AI-supported insights to optimize production practices. This helps farmers understand patterns affecting the

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

FRESHPRODUCEMEA.COM

MARKET TRENDS

performance of crop varieties and production on their specific farms, and tracks climate trends to help farmers become more resilient to the changing climate.

2. Using Digital Twins to Optimize Field Trials An interesting 2024 trend is increased integration of digital twins into field tests and field test planning. A digital twin is a digital model or a virtual representation of an actual physical product, system, or process. These allow researchers and designers to experiment as though they were handling their physical counterpart, reducing the need for expensive and time-consuming field trials.

Generating real-world data is a costly and time-consuming process, averaging more than 150 studies and over 11 years to register a new active ingredient. From 2010-14, developing a new crop protection product cost around USD 286 million, of which, USD 47 million (approximately 16%) was budgeted for field trials.

Synthetic data can enhance the performance of digital twins. Based on real-world data, synthetic data can supplement data gaps, significantly reducing the time, cost, and effort in bringing new agricultural products to market. These tools provide a competitive edge for agricultural input suppliers seeking regulatory approval, or seed companies that rely heavily on experimentation to improve their seed genetics.

3: Technical Innovation in Regenerative Agriculture Greater technical innovation and research into regenerative agriculture will continue over the coming year. Essentially mimicking natural process and biodiversity on agricultural land, the ultimate aim of regenerative agriculture is to improve soil health in order to boost yield.

To address the challenges of climate change and feed a global population of over 8 billion, regenerative agriculture is vital. Digital tools use accurate, up-to-date data to create tailored regenerative agriculture solutions. These consider soil conditions, weather conditions, microclimates, and current crop growth or land use, as well as individual budgets and local regulations.

Platforms offering site specific data will likely reign supreme in 2024. A view of sustainability that extends beyond simple carbon metrics and one-size-fits-all solutions is necessary and will enable the establishment of realistic, actionable objectives for growers, promoting sustainability and formulating strategies tailored to local environments.

4: Managing Data with Advanced Cloud Solutions Innovation in agriculture is often data-dependent and the cloud gives researchers the ability to collate, manage, and extrapolate information from data in a way that was previously unimaginable. Anticipated exponential growth in farm data emphasizes the transformative impact - IDC has estimated that by 2036 the amount of data collected on the farm will increase by more than 800%. Cloud tools enabling real-time access to FRESHPRODUCEMEA.COM

field trial data reduces trial duration and cost, and the volume and scope of trials can be increased.

Cloud applications span every aspect of agriculture, optimizing crop management, soil insights, multi-season crop monitoring and analysis, and leveraging local knowledge for decision-making. Cloud-based solutions foster collaboration between researchers, agronomists, and farmers, providing R&D companies with an efficient, cost-effective and scalable solution.

5: Innovation Across the Agricultural Spectrum Agriculture’s innovative history is turning towards sustainability and environmental protection, marking a transformative era. The new year will see progress in climateresilient crop development.

At the farm level, digital technologies empower farmers to process and use the data they collect. AgTech solutions can help farmers and agronomists measure and demonstrate the return on investment of agricultural technologies. Amidst global challenges, stakeholders using AI and machine learning will drive unprecedented innovation in food production.

A PIVOTAL YEAR FOR AGTECH In 2024, the rise of Gen AI, impact of digital twins on field trials, and the evolution of cloud-based technologies will revolutionize the AgTech landscape. Various entities, including my own company, are using these cutting-edge technologies, crafting advanced software solutions to reshape the field of agronomy. FPMEA

BASED ON REALWORLD DATA, SYNTHETIC DATA CAN SUPPLEMENT DATA GAPS, SIGNIFICANTLY REDUCING THE TIME, COST, AND EFFORT IN BRINGING NEW AGRICULTURAL PRODUCTS TO MARKET. JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

47

Country Focus

T

Tanzania: Thriving fresh produce industry a beacon of potential

BY FRIDAH CHEPKOECH

anzania's agricultural landscape boasts a vibrant tapestry of fertile lands and diverse ecosystems, laying the foundation for a burgeoning fresh produce sector. The country's rich soils, coupled with favorable climatic conditions and a robust agricultural heritage, have positioned Tanzania as a key player in the realm of fresh produce.

According to MordorIntelligence, Tanzania's Fruits and Vegetables Market size is expected to grow from USD 2.04 billion in 2023 to USD 2.80 billion by 2028, at a CAGR of 6.50% during the

48

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

forecast period. FAOSTAT further outlines that vegetable production was 2.77 million metric tons in 2020, though the area harvest showed a slight drop in recent years.

Fruit production in the country increased by almost 19% from 2017 and reached 5.6 million metric tons in 2020. The area harvested also showed an increase of nearly 3% and reached 795,477 hectares in 2020. The domestic demand for fruit has also seen an increasing trend.

Currently, the sector employs 4.5 million farmers comprised of both large-scale and small-scale of which the majority are women and youth.

FRESHPRODUCEMEA.COM

COUNTRY FOCUS: Tanzania

The growing demand for derived products, such as fruit juices and jams, and consumer awareness of healthier alternatives, such as fruits and vegetables, are some factors driving the market growth. This article explores the key factors driving the growth of Tanzania's fresh produce sector and highlights the potential it holds for further development.

VARIETY AND ABUNDANCE Tanzania's geographical diversity lends itself to the cultivation of an extensive range of fresh produce. From the lush banana plantations of Kagera and Kilimanjaro to the sun-kissed fields of tomatoes in Arusha and the vibrant markets brimming with pineapples in Tanga, the country's produce landscape is as diverse as it is bountiful.

Mangoes, avocados, passion fruits, and papayas flourish in different parts of the country, while staple vegetables like potatoes, onions, and carrots form the backbone of Tanzania's agricultural output. The sector's dynamism extends beyond staple crops, embracing the cultivation of niche products such as chilies, green beans, and herbs, adding depth and variety to the market.

BOTTLENECKS HINDERING THE GROWTH OF HORTICULTURE IN TANZANIA The growth of Tanzania's horticulture sector, despite its recognition as a priority within agriculture, faces substantial challenges

hindering its transformative potential for farmers. These bottlenecks encompass various critical issues: Firstly, inadequate and inefficient transport networks connecting farm gates to export points like airports and ports present a major hurdle.

Many horticultural regions suffer from poorly maintained feeder and main roads, leading to extensive transit times for perishable products.

This not only diminishes product quality but also incurs significant losses before reaching markets, undermining the country's competitiveness in horticultural trade.

For example, products from areas like Arusha often take routes through Kenya due to lower bureaucracy and cost-effectiveness. Delays at checkpoints, slow customs clearance, and lack of specialized cargo freighters for perishable goods like horticulture items contribute to deteriorating product quality, further challenging competitiveness.

Second, limited access to finance and essential inputs such as fertilizers, and improved seeds significantly hampers the productivity of horticulture farmers. The lack of strong ties with financial institutions deprives them of crucial credit facilities, directly impacting production capacity and yield.

Third, post-harvest losses loom as a persistent problem, impeding the consistent supply of horticultural products. Poor handling, inadequate packaging and storage facilities, alongside

IN NUMBERS

US$2.8B PROJECTED FRUIT AND VEG MARKET SIZE BY 2028.

Production of horticultural produce (Tons per year) Crop

2014/2015

2015/2016

2016/2017

2017/2018

2018/2019

2019/2020

Fruits

4,574,240

4,711,000

5,243,343

3,703,124

4,576,948

5,882,117

Vegetables 1,041,375

1,189,000

1,298,388

1,595,489

1,926,927

1,852,676

Flowers

11,140

11,500

11,615

12,622

13,240

1,709

Spices

8,609

20,400

22,062

22,062

80,748

12,508

Total

5,635,364 5,931,900

6,563,793 5,333,297 6,597,863 7,560,010

SOURCE : Ministry of Agriculture, 2020 FRESHPRODUCEMEA.COM

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

49

COUNTRY FOCUS: Tanzania

limited marketing and processing infrastructure, contribute to significant wastage. Fruits and vegetables are highly perishable, and without adequate preservation methods, a substantial portion of the produce spoils before reaching consumers.

Fourth, the horticulture sub-sector suffers from a deficiency in marketing strategies and information dissemination. This lack hinders productivity and trade, as branding potential products in global markets, identifying market sources, and understanding international standards for horticultural products remain inadequate. While organizations like TAHA link farmers to various markets, the broader agricultural community lacks crucial market knowledge and techniques essential for sustaining production and trade competitiveness within the horticulture sector.

Finaly, meeting international quality standards for exports can be challenging for smallholder farmers due to limited knowledge, resources, and infrastructure. Adhering to quality requirements becomes a barrier to entering lucrative export 50

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

markets.

Addressing these challenges requires collaborative efforts from the government, private sector, and development partners. Initiatives focusing on improving infrastructure, providing technical support and training to farmers, promoting market linkages, and implementing supportive policies are crucial for the sustainable growth of Tanzania's fresh produce sector.

INVESTMENTS AND GOVERNMENT INTERVENTIONS Acknowledging the pivotal role horticulture plays in Tanzanian society and economy, several initiatives—such as the Feed the Future Tanzania Kilimo Tija project, the European Union-funded AGRI-CONNECT program, the African Development Bank's grant, and strategic partnerships with local and international entities—are reshaping the horticultural industry.

Highlighting the impact of these initiatives on economic opportunities, employment generation, and sustainable growth underscores the collaborative efforts of public and private sectors, FRESHPRODUCEMEA.COM

NGOs, and international bodies.

The Feed the Future Tanzania Kilimo Tija Project, supported by USAID and in collaboration with the Ministry of Agriculture Training Institute (MATI) - Ilonga, is making remarkable strides in the horticultural sector. The establishment of a horticulture training center (PTC) and training for government extension staff, students, and youth participants are pivotal components. This project aims to invest USD 20 million to support 2,500 Tanzanian micro, small, and medium enterprises (MSMEs), creating 7,400 new jobs and targeting a 15 percent annual revenue growth.

The Tanzania Horticultural Association (TAHA) stands as a local success story, demonstrating the impact of bolstering local organizations. With a USD 4 million grant from USAID, TAHA expanded its membership base, providing technical support, market analysis, and advocacy services to businesses in the horticulture sector. The organization's growth serves as a testament to the potential of local talent in transforming the agriculture sector.

The European Union's AGRI-CONNECT Program, with an investment of EUR 103.5 million, concentrates on horticulture, coffee, and tea value chains. This program focuses on driving economic growth, private sector development, employment opportunities, and food security, operating at both national and local levels, particularly targeting the Southern Highlands and Zanzibar regions.

The African Development Bank's USD 2.5 million grant aims to bolster 10,000 small horticultural businesses in Tanzania, aiming to mitigate the effects of the Covid-19 pandemic.

The program focuses on promoting sustainable and climate-smart agricultural techniques, augmenting production, and improving postharvest management.

The US Government and Zanzibar's "Feed the Future" Initiative, part of the Kilimo Tija project, allocated USD 1 million to bolster the horticulture industry, emphasizing economic growth and sustainable development. This initiative seeks to empower young people, enhance the horticultural market system, and collaborate with stakeholders for economic opportunities.

The Tanzania-Netherlands Partnership for E-Certification aims to enhance electronic certification (E-cert) for sanitary and phytosanitary procedures in the horticulture industry. This collaboration focuses on increasing market acceptance, boosting trade efficiency, and generating jobs and foreign revenues.

FRESHPRODUCEMEA.COM

These collective efforts and investments underscore a commitment to transforming Tanzania's horticultural sector. They not only contribute to economic growth and employment but also emphasize sustainability, market competitiveness, and the empowerment of local communities. As these projects progress, their profound impact on Tanzania's horticultural landscape is anticipated, setting the stage for a resilient and vibrant agricultural future.

POLICIES AND REGULATIONS DRIVING TANZANIA’S FRESH PRODUCE SECTOR The Tanzanian government has recognized the significance of the fresh produce sector and has implemented various policies to support its growth. Investments in infrastructure, such as transportation and storage facilities, aim to reduce post-harvest losses. Moreover, the government actively promotes initiatives that

PTC AIMS TO INVEST USD 20 MILLION TO SUPPORT 2,500 TANZANIAN MICRO, SMALL, AND MEDIUM ENTERPRISES (MSMES), CREATING 7,400 NEW JOBS AND TARGETING A 15 PERCENT ANNUAL REVENUE GROWTH.

educate farmers on modern farming practices, further boosting the sector's overall productivity.

Streamlined Logistics: Efficient transportation from producers to exit points like airports and ports is pivotal. The government's focus on smoother transportation, reduction of roadblocks, customs procedures, and the provision of cold JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

51

COUNTRY FOCUS: Tanzania

storage facilities is evident. Collaborations with entities like DP World and initiatives like the WFP and TRC partnership along the central railway line aim to slash post-harvest losses and enhance agricultural market efficiency.

Production Incentives: Incentivizing farmers through subsidies, tax reliefs, and improved access to inputs such as seeds and fertilizers is crucial. Encouraging better-quality production via collaboration with stakeholders ensures access to essentials and facilitates increased

EPZS HAVE FACILITATED THE ESTABLISHMENT OF PROCESSING FACILITIES FOR FRESH PRODUCE, ENABLING VALUE ADDITION AND INCREASING EXPORT OPPORTUNITIES.

engagement along the agricultural chain.

Capacity Building: Empowering value chain actors with updated farming practices, storage methods, and packaging in alignment with global standards is imperative. The JICA-led 'Grow to Sell' initiative in collaboration with governmental bodies and local offices aims to revolutionize farming approaches, promoting market-oriented agriculture in specific regions, fostering a shift from traditional methods to market-oriented practices.

Research and Development: Investing in research and development plays a pivotal role in enhancing competitiveness. Tanzania's plans 52

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

to allocate funds for avocado processing plants and the AfDB's approval of a substantial grant for small-scale produce businesses highlight a commitment to bolstering research, development, and increasing export earnings. Moreover, the collaboration between World Vegetable Centre and Tanzania Agriculture Research Institute (TARI) to increase mungbean productivity finally become fruitful in 2022 with the launch a new mungbean verity. TARI also intends to produce 20 million improved avocado seedlings to be sold at a subsidized price.

Digital Transformation: While existing Management Information Systems provide critical data, further digitalization through userfriendly applications is recommended. Bridging the information gap by providing comprehensive advisory services via digital platforms will empower producers with essential market insights, input opportunities, and advanced agricultural techniques, thus advancing the horticulture value chain.

Export Processing Zones (EPZs): The Tanzanian government has established EPZs to attract investment and promote exports, including fresh produce. These zones provide various incentives such as tax breaks, streamlined regulations, and infrastructure support to encourage agro-processing and export-oriented activities. By creating a favorable business environment, the EPZs have facilitated the establishment of processing facilities for fresh produce, enabling value addition and increasing export opportunities.

These strategic endeavors, from infrastructural enhancements to digital advancements and innovative funding approaches, signify Tanzania's proactive steps in fortifying its horticulture sector, projecting a promising trajectory of growth and competitiveness on both regional and international fronts.

CONCLUSION Tanzania's agricultural sector is at a critical juncture, poised for substantial growth and development. The convergence of healthconscious consumer trends, strategic policy implementations, and international collaborations indicates a promising future. As the nation progresses towards sustainable and value-added agricultural practices, the next decade holds immense potential for economic prosperity and improved livelihoods. FPMEA FRESHPRODUCEMEA.COM

SUPPLIER & INNOVATION NEWS

Mester Grønn opts for Stora Enso’s plastic-free tray for its products

NORWAY – Mester Grønn, a wholly owned flower chain has partnered with Stora Enso to develop a new plastic-free transportation tray for its plants.

The new PureFiber™ Horti tray is made from formed fiber and reduces CO2 emissions compared to the plastic

alternatives.

Stora developed the plastic-free tray based on three main criteria provided by Mester, which currently has more than 143 flower shops across Norway.

The first criteria required Stora to ensure that the tray is capable of

retaining its rigidity in both dry and humid conditions.

Mester’s second criterion was to meet current industry standards in order to effectively integrate into the existing logistical chain.

The last requirement was to ensure that the new tray could withstand exposure to water.

To meet these requirements, Stora recommended the use of its PureFiber solution, which is a moulded fiber material used for manufacturing different shapes.

The work is in line with Mester’s ambition to replace single-use plastic throughout the flower industry’s supply chain, for instance, in the trays used for transporting plants from growers to flower shops.

Mester Marketing team member Mari Bøhm Telle added: “We are very happy about the results. It could make a difference for the whole flower industry in Europe, that’s what we are hoping for!”

Key Technology unveils new enhancements for fresh produce grading and sizing systems US – Key Technology has introduced an upgraded suite of Rotary Sizing and Grading Systems, comprising the Sliver Sizer Remover (SSR), Precision Size Grader (PSG), and Rotary Size Grader (RSG), aimed at refining grading and sizing processes.

These newly enhanced systems, as highlighted by the company, elevate sanitation standards and streamline maintenance while significantly enhancing product quality.

The upgrades result in improved water and product containment, achieved through an elevated infeed frame plate featuring an additional deflection flange, facilitating efficient water shedding.

Additionally, sloped deflectors on FRESHPRODUCEMEA.COM

both sides and a deflector flange on the discharge shear further contribute to containment enhancement.

Key Technology emphasizes that PSGs equipped with the newly designed grooved rollers maintain the same precision as traditional PSGs but with heightened efficiency in product separation.

These grooved rollers, designed for wet potato strips and other cuts with expanding applications, are available as an option for new SSRs and can be retrofitted onto installed SSRs and PSGs. Introducing four innovative flanges reduces fasteners and laminations, minimizing potential microbe growth areas, while strategically relocating drip points within the equipment's confines.

THESE NEWLY ENHANCED SYSTEMS ELEVATE SANITATION STANDARDS AND STREAMLINE MAINTENANCE WHILE SIGNIFICANTLY ENHANCING PRODUCT QUALITY.

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

53

SUPPLIER & INNOVATION NEWS

Tomra Food unveils AI-powered fruit sorting and grading solutions at IFPA show USA – Tomra Food is set to launch two sorting and grading solutions at the International Fresh Produce Association’s Global Produce & Floral Show.

The two sorters are, the Tomra Neon pre-grader for machine-harvested fresh blueberries and the new-generation Spectrim X series, which leverages Deep Learning for more precise sorting and grading.

Although automated blueberry harvesting is faster and less costly than manual harvesting, it brings unwanted debris and fruit clusters to the processing and packing lines for the fresh blueberry market, explains the company.

To tackle these challenges, Tomra Neon pre-grades machine-harvested

blueberries before transferring the fruit directly onto Tomra’s KATO260 optical sorter and grader.

“Tomra Neon optimizes optical grader efficiency by removing more than 95% of clusters and more than 90% of green and red berries,” the company said in the release.

Tomra Neon utilizes artificial intelligence to identify, differentiate, and eliminate undesirable clusters, undersized fruit, and unripe fruit, as stated in the release.

On the other hand, the newgeneration Spectrim X series leverages deep learning for unparalleled sorting and grading precision.

Tomra says it continues to develop its LUCAi Deep Learning AI platform, first introduced in 2017, to expand its

applications across solutions; the first of these is Spectrim X series.

TOMRA NEON OPTIMIZES OPTICAL GRADER EFFICIENCY BY REMOVING MORE THAN 95% OF CLUSTERS AND MORE THAN 90% OF GREEN AND RED BERRIES

Fruitbox launches cutting edge cold storage facility in Nairobi

KENYA – Kenyan importing and distribution company, Fruitbox Ltd., has inaugurated a state-of-the-art cold storage facility worth USD 1.5 million in Nairobi in a groundbreaking move to revolutionize fruit security across Eastern Africa.

The facility, designed to house 800 pallets of fruit and equipped with seven loading docks, signifies a leap forward 54

in the region’s quality control and fruit handling standards, drawing from an integrated European approach to cold storage.

Nico de Lange, the chairman of Fruitbox Ltd., highlights the evolution of their infrastructure: “We transitioned from leasing cold storage to crafting purpose-built facilities, a crucial step in advancing our business.”

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

Nico underscores the company’s unique market leadership, emphasizing their meticulous fruit classification upon arrival and storage based on quality and shelf-life standards, a practice exceptional within Africa.

The facility’s innovative design, strategically located within the Tilisi development near Nairobi’s CBD and major highways, streamlines Fruitbox Ltd.’s fruit reception from sea or air freight, allowing seamless distribution from a single location.

Roelf Pienaar, Tru-Cape Fruit Marketing’s managing director, stresses how this storage capacity amplifies their reach across East Africa, emphasizing Kenya’s pivotal role as a trade gateway to neighboring countries like Uganda, Rwanda, and South Sudan.

The significance of Kenya as a trade hub resonates strongly in Fruitbox Ltd.’s operations, with a substantial portion of their imported produce destined for cross-border trade and a smaller fraction allocated to the local retail market.

FRESHPRODUCEMEA.COM

InspiraFarms secures US$ 5M investment, expands operations in Africa

AFRICA - InspiraFarms, a global precooling and cold chain technology company, has received a €5 million ($5.39 million) investment from InfraCo Africa, in a groundbreaking alliance with Enterprise Project Ventures (EPV).

This investment by the pivotal arm of the Private Infrastructure Development Group (PIDG) is set to revolutionize the landscape of cold storage solutions in key African countries transforming the post-harvest scenario and tackle food loss challenges.

Omar Jabri, InfraCo Africa’s Head of Business Development, lauded the investment as a pioneering foray into 'first-mile' cold storage, aiming to establish pre-cooling and storage facilities closer to farming hubs.

This concerted effort addresses post-harvest losses, fosters rural employment, and elevates produce marketability, especially for global exports.

Julian Mitchell, CEO of InspiraFarms Cooling, voiced alignment between the investment and their mission, envisioning a future bridging quality gap and setting higher standards for African producers.

“I am so pleased to welcome InfraCo Africa’s investment into InspiraFarms Cooling, as there is a complete alignment FRESHPRODUCEMEA.COM

of mission,” said Mitchell.

In a subsequent move affirming its commitment to African expansion, InspiraFarms Cooling unveiled plans to acquire Celtic Cooling’s African operations.

The acquisition targets Celtic's presence in Ethiopia, Ghana, and Kenya, known for their adeptness in the cold storage industry.

Julian Mitchell highlighted the synergy between the acquisition and InspiraFarms' existing infrastructure, emphasizing the augmentation of skills, technical proficiency, and experience accumulated over 25 years.

The integration seeks to fortify InspiraFarms Cooling's foothold in Africa, envisioning enhanced energyefficient cooling and remote monitoring capabilities for customers.

The full acquisition process is slated for completion by the end of November 2023, signifying a strategic stride toward reinforcing InspiraFarms' position in Africa's evolving cold storage market.

These consecutive announcements underpin InspiraFarms’ steadfast commitment to fortify African agriculture, revolutionize cold storage solutions, and elevate the continent’s presence in global markets.

Cold Solutions unveils storage facility in Kenya KENYA – Logistics firm, Cold Solutions, has launched its flagship cold storage facility in Tatu City setting in motion its USD 70 million (Sh10.5 billion) investment plan of three years ago.

The 15,000 square meters grade ‘A’ cold storage complex on six acres at Tatu City becomes one of the largest in the country and will cater for multiple products such as fresh fruit and vegetables, pharmaceuticals and vaccines, meat, poultry, and frozen foods.

The warehouse is classified as a grade ‘A’ facility because of its high quality, size, hook height and dock levelers, large lay-down area around the warehouses and its specialty as a cold storage.

According to the Cold Solutions Kenya chief executive Grant Ochieng’, the cold storage facility will help cut post-harvest losses in agriculture, fortify supply chains in the hospitality, retail, and pharmaceutical sectors.

“We believe this facility will not only meet but exceed your expectations, providing you with a competitive edge in your industry,” said Mr. Ochieng.

Cold Solutions Kenya is a portfolio company of ARCH Cold Chain Solutions East Africa Fund, a private equity fund advised by ARCH Emerging Markets Partners Limited.

The firm hopes to set up another storage facility in Mombasa, in line with the plans it gave out in June 2020, when announcing the USD 70 million investment plan.

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

55

SUPPLIER & INNOVATION NEWS

Tong Engineering acquires Terry Johnson, fortifying growth in veg-handling UK – Tong Engineering, a vegetable handling, grading, and sorting company has announced the completion of its takeover of Terry Johnson Ltd, situated in Holbeach, Lincolnshire.

This acquisition, rooted in long-term synergies and a mutually respectful working rapport, stands as a strategic step for both companies, perfectly aligned with Tong Engineering's growth aspirations.

Terry Johnson, the founding figure of the company, initially introduced the Todd sugar beet cleaner loader and the Bettison line of wheel equipment upon establishing Terry Johnson Ltd in 1986.

Edward Tong, currently the director of finance at Tong Engineering, will assume the role of managing director for both entities.

Richard Knighton, the sales manager at Tong Engineering, will leverage his extensive industry expertise to oversee the newly acquired company as the general manager, in charge of its

product and commercial divisions.

Tong’s specialized aftersales department, TongAssist, will enhance the aftersales support for the Swift Lift line.

Edward Tong, the managing director at Tong Engineering, expressed, “Tong Engineering and Terry Johnson Ltd share a rich history of collaboration.

“We have consistently upheld

similar business values, and we extend our gratitude to the Johnson family for entrusting us with the honor of perpetuating their company's legacy and products.

“We eagerly welcome the Terry Johnson Ltd team into the Tong family and anticipate building upon existing relationships with customers and subcontract clients.”

MSC and Ellerman ink pivotal agreement for Trans-Atlantic shipping

GLOBAL – MSC and Ellerman City Liners signed an accord allowing Ellerman to utilize a blend of MSC capacity and their own vessels between ports in ScanBaltic, Northern Europe, and the Atlantic Coast of the United States.

56

The maiden voyage is slated from Klaipeda, Lithuania, on January 1.

Ellerman's usage spans Scandinavia, the Baltic, Northern Europe, and the US East Coast, employing both MSC capacity and their vessels. The pact permits a fixed weekly volume for dry cargo and

JAN/MAR 2024 | FRESH PRODUCE MIDDLE EAST & AFRICA

reefers, expandable as needed.

Both MSC and Ellerman cite heightened efficiencies from the agreement, particularly in environmental aspects.

Pasquale Formisano, MSC's Senior Vice President, stressed the deal's efficiency, highlighting its role in maximizing cargo capacity to curtail environmental impact.

Peter Andrews, Ellerman's Commercial Director, echoed this, lauding the collaboration's operational enhancements and expanded reach.

The agreement covers ports in Sweden, Poland, Lithuania, Germany, UK, Belgium, and France, linking them to the US Atlantic Coast. It hints at global service extensions, marking a pivotal shift in maritime routes worldwide.

FRESHPRODUCEMEA.COM

Sign up for Fresh Produce Middle East & Africa Newsletters!!

FRESH PRODUCE MIDDLE EAST & AFRICA email newsletters provide busy executives with the latest updates on new technologies, market trends, sustainability, funding, investments and deals in Africa and global fresh produce industry. Sign up today to receive yours directly into your email!!

Visit the website for more information

www.freshproducemea.com

AFRICA FUTURE FOOD SUMMIT JUNE 10-11, 2024 Nairobi, Kenya www.africafuturefoodsummit.com

WELCOME TO

THE CEO SUMMIT ON THE FUTURE OF SUSTAINABLE FOOD SYSTEMS IN AFRICA FOOD NUTRITION, SUSTAINABILITY & SECURITY

REGENERATIVE AGRICULTURE

INVESTING IN & FUNDING FOOD ENTERPRISES

FOOD INNOVATION

KEY AGENDA ISSUES

FOOD MARKETS, TRADE & LOGISTICS

FOOD TECHNOLOGY

Events info@fwafrica.net +254 725 343 932