NOVEMBER 2023
The Not-So-Secret Secret Weapon for Retailers PLMA Chicago Power Up Premium Private Brands
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GLOBAL RETAIL BRANDS / NOVEMBER 2023
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VIEWPOINT
Great News for the Next Generation of Private Label A recent study conducted for PLMA, by Surveylab, a global leader in customized online research, paints a rosy picture for the next generation of private label retailers and suppliers. According to the survey (more details available on page 22, with the results to be realeased at PLMA Chicago) “Nearly half of Gen Z grocery shoppers “always/frequently” choose a place to shop due to its store brands”. Gen Z, a demographic that is both attractive and challenging to marketers, is eighty million strong, they are the next great consumer bulge, destined to be as intensely studied as their generational predecessors, the Millennials. In the survey, 67% of Gen Z said they are ‘extremely/very’ aware of store brands; 63% said they buy store brands ‘always/frequently;’ 55% are ‘extremely likely/likely’ to experiment with store brands to find ‘best value;’ and perhaps most important of all, 49% said they ‘always/frequently’ choose a place to shop due to its store brands. Now, more than ever, innovation, quality and value will drive purchases for discerning consumers.
Speaking of PLMA Chicago Where better to learn, network and source for the next generation of private label consumers than PLMA Chicago? It’s a rhetorical question of course. Thousands of exhibit spaces from suppliers and service providers worldwide are within your grasp. Ask yourself what a Gen Z consumer would want as you walk the aisle. If your suppliers are not as transparent, ethical, innovative and value-driven as you would like, now might be a good time to find those who are.
Have a Great Show We’d be delighted if you stopped by to say hello, we’re in Booth #F-1907, across from the Italian Pavilion coordinated by ITA Chicago. I can assure you the food samples and coffee are Best in Show in this neighborhood. Stay well and kind regards, Phillip Russo Founder / Editor phillip@globalretailmag.com
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GLOBAL RETAIL BRANDS / NOVEMBER 2023
VISIT US AT
MORE GROWERS. MORE POSSIBILITIES.
PLMA CHICAGO Booth F-1905
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W W W.C H E R RYC E N T R A L .C O M
CONTENTS G LO BA L RE TAIL BRAND S I
N OV EMBER 2023 I VO LU M E 11 I NU M B E R 4
41 22
68
DEPARTMENTS
NOTABLE HIGHLIGHTS
COLUMNS
TRADE FAIRS
4 Viewpoint
18 P LMA’s Chicago Trade Show
74 Marca Bologna
12 Contributors
22 G EN Z Loves Store Brands
65 E xploring The Retailer/ Supplier Relationship Edward Salzano 66 I t’s Beginning to Look a Lot Like… Perry Seelert
80 ISM
14 Events Calendar FEATURES 41 ITA Chicago, The Not-So-Secret, Secret Weapon 60 The Italian Exhibitors at PLMA Chicago
68 MBD Wins Big at 2023 Vertex Awards… Maria Dubuc 70 How to Power Up Premium Private Brands Rebecca Hamilton 73 N ew Eco Label for Food in Development Hans Kraak
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GLOBAL RETAIL BRANDS / NOVEMBER 2023
76 Cosmoprof Asia 78 B iofach
SERVICES 82 A dvertiser’s Index Next Issue Highlights
When planning your 2024 calendar, make sure to leave time for PLMA’s “World of Private Label” International Trade Show in Amsterdam. More than 2.700 private label manufacturers from 75 countries will show their best products to retailers, wholesalers and other private label buyers. In total, nearly 30.000 trade professionals from 120 countries will get together in Amsterdam to start or strengthen partnerships, identify innovation and plan for growth in the years ahead. The show is a not-to-be-missed event for anyone involved in private label.
Go to www.plma.nl for more information
28-29 MAY 2024 RAI AMSTERDAM CONVENTION CENTRE Presented by the Private Label Manufacturers Association International Council
WHERE RETAILERS AND SUPPLIERS MEET
NOVEMBER 2023 I VOLUME 11 I NUMBER 4 OF 4
Phillip Russo
EDITOR / PUBLISHER phillip@globalretailmag.com
Jacco van Laar
BRAND AMBASSADOR jacco@globalretailmag.com
Melissa Subatch
CREATIVE DIRECTOR info@melissasubatchdesign.com
Andrew Quinn
DIGITAL DIRECTOR andrew.quinniii@gmail.com
Luisa Colombo
Italian Business Development luisa@globalretailmag.com SPECIAL ISSUE OCTOBER 2023
MAY 2023
EVERY THING YOU NEED TO KNOW ABOUT EVOO
PLMA’S WORLD OF PRIVATE LABEL
Sabine Geissler
GREENTASTE.IT Italian Business Development s.geissler@greentaste.it CONTRIBUTORS
Future Forces Impacting Private Label
Perry Seelert
Action - Small Prices… Big Smiles
Emerge perry@emergefromthepack.com
Consumers Utilizing Retailer Mobile Apps
Christopher Durham
Velocity Institure cdurham@retailbrandsinstitute.org
It’s About the Future Purchasing Tips for Professional Buyers A Complete B2B Marketing Strategy Guide Packaging Extra Virgin Olive Oil
www.globalretailmag.com
www.globalretailmag.com
Maria Dubuc
Marketing By Design mdubuc@mbdesign.com
Hans Kraak
www.vertexawards.org
OCTOBER 2023
Kraak Media kraakmedia@gmail.com
Elena Sullivan
sullivan.elena@gmail.com
NOVEMBER 2022
TENTH ANNUAL
VERTEX AWARD WINNERS
DRIVING RETAIL PROFITS WITH ITALIAN PRODUCTS
Anuga, Cologne PLMA Chicago Preview Beyond The Numbers
PLMA tprendergast@plma.com
Rebecca Hamilton
The Fish Agency Rebecca@therealfish.agency
Innovation Is Not A Birthright 5 Keys For Organizational Change PLMA Chicago Issue
BEST OF SHOW
PLUS CHOCOLATE GOED VERHAAL PLUS Retail B.V. The Netherlands
www.globalretailmag.com
Published, Trademarked and all rights reserved by:
Kent Media
Phillip Russo, Principal 45 Upper Kent Hollow Road Kent, CT 06757 Tel. +1 917 743 6711
www.vertexawards.org
P L M A B O O T H H-1506 www.globalretailmag.com
Tom Prendergast
www.vertexawards.org
VISIT US AT PLMA F-1907
All rights reserved under the Library of Congress. No part of this publication may be r eproduced or transmitted in any form or by any means, electronic or mechanical, including photocopying and recording, or by any information storage or retrieval system, except as may be expressly permitted in writing by the copyright owner. Opinions expressed by contributors are theirs alone and do not necessarily reflect those of the publisher.
Global Retail Brands is published 4 times a year. Editorial Submissions phillip@globalretailmag.com Advertising Inquiries – EUROPE luisa@globalretailmag.com
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What Is So Great About Steam Peeled Canned Tomatoes?
CONTRIBUTORS IN THIS ISSUE
MARIA DUBUC A creative and workflow expert in the retail landscape, Maria’s 30-year career translates branding experiences into eye-catching design that is unique and distinct for each client. he has created new private brands and redesigned/repositioned existing brands with leading retailers, while also implementing workflow management systems specifically tailored to the clients’ needs. Current clients include The Home Depot, Smart & Final, PetSmart, 7-Eleven, PriceSmart, BJ’s Wholesale Club, Sprouts Farmers Market, WinCo Foods, Natural Grocers and more. With SKU counts from 1,000 to more than 10,000 annually.reinvention and innovative execution.
CHRISTOPHER DURHAM President of the Velocity Institute. Prior to this he founded the groundbreaking site My Private Brand. He is the co-founder of The Vertex Awards. He began his retail career building brands at Food Lion and Lowe’s Home Improvement. Durham has worked with retailers around the world, including Albertsons, Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro Canada. Durham has published seven definitive books on private brands, including Fifty2: The My Private Brand Project and Vanguard: Vintage Originals.
MARK FIELD Mark Field has extensive technical and commercial experience in the international food manufacturing and retail industries, having worked at a senior level across the European red meat and poultry industry for some of the world’s most reputable companies. Mark has formed strategic relationships with iconic brands McDonalds and KFC, and leading UK retailers including: Tesco, Marks & Spencer, Sainsbury’s and Walmart.
REBECCA HAMILTON Rebecca is the CEO of award-winning Fish Agency and sister agency Whitespace Brands Inc. With over 30 years of experience, she has established herself as one of North America’s leaders in the fields of strategic branding, retail design, and communications for clients in the retail sector. Under Rebecca’s oversight, the Fish Agency brings brands to life at retail and has consistently delivered high ROIgenerating retail experiences for its clients. She mentors and leads highly experienced and integrated teams that provide store design, package design for CPG and private brands, digital/social initiatives, “phygital” experiences, and advertising services.
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GLOBAL RETAIL BRANDS / NOVEMBER 2023
HANS KRAAK Hans Kraak is educated in biology and journalism and wrote three books about nutrition and health. He worked for the Dutch ministry of Agriculture, Nature and Food quality and the Netherlands Nutrition Centre. As editor in chief he publishes in the Dutch Magazine for Nutrition and Dietetics, as a food and wine writer he published in Meininger’s Wine Business International and reports for PLMA Live EU and PLMA USA.
KATIE LOCKE If you’ve ever met Katie, you’ve seen or heard her excitement for building or rebuilding brands. Her passions also include just about every facet of food and eating experiences. For the past 9 years, Katie has worked in Sales & Marketing for Marketing by Design (MBD), a branding and packaging design agency specializing in high volume retailer programs. At MBD, Katie gets to blend her passions by talking to thousands of National and Private brand leaders, mostly in the food industry, about expanding & enhancing their presence in market and on shelf. EDWARD SALZANO Edward Salzano is an accomplished COO and Senior P&L Executive with an extensive background in leadership and an outstanding entrepreneurial and corporate record. He was the Co-creator of Francesco Rinaldi pasta sauce. In 2013, Mr. Salzano founded EDNJ Associates, Inc., a marketing and consulting firm. He currently consults with corporate leadership in numerous industries, including: security, logistics, technology, vitamin, staffing, food, beverage, pharmaceutical, health and fitness. He is recognized as one of the leading authorities in the Private Brand Industry.epsalzano197@gmail.com
PERRY SEELERT A retail branding and marketing expert, with a passion for challenging conventional strategy and truths. Perry is the Strategic Partner and Co-founder of Emerge, a strategic marketing consultancy dedicated to helping Retailers, Manufacturers and Services grow exponentially and differentiate with purpose.
MA 2023 PL
VISIT US oth 66
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at
bo
5
upstairs
BOSTON | PHOENIX | SAN DIEGO | CHINA | UK
INDUSTRY EVENTS
NOVEMBER
JANUARY
PLMA US TRADE SHOW Chicago, IL 12 – 14 NOVEMBER
ISM COLOGNE Cologne, Germany 28 – 31 JANUARY
www.plma.com
COSMOPROF ASIA Hong Kong, China 14 – 17 NOVEMBER www.cosmoprof-asia.com
www.ism-cologne.com
FEBRUARY BIOFACH Nuremberg, Germany 13 – 16 FEBRUARY www.biofach.de/en
DECEMBER COSMOPROF INDIA Mumbai, India 7 – 9 DECEMBER www.cosmoprofindia.com
MARCH FOODEX Tokyo, Japan 5 – 8 MARCH
www.jma.or.jp/foodex/en/
JANUARY MARCA BOLOGNA Bologna, Italy 16 – 17 JANUARY
www.marca.bolognafiere.it/en
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GLOBAL RETAIL BRANDS / NOVEMBER 2023
COSMOPROF WORLDWIDE Bologna, Italy 21 – 24 MARCH www.cosmoprof.com/en/
grazie.it
For the planet’s needs.
TECHNICAL SCIENTIFIC COMMITTEE
SHOW YOUR BUSINESS POTENTIAL 16-17 January 2024 20 th EDITION www.marca.bolognafiere.it
N O TA B L E
IGA’s John Ross to Deliver Keynote on Global Retailing at PLMA’s Sold-Out U.S. Private Label Trade Show Ross is responsible for domestic and global operations for IGA, the world’s largest independent supermarket network. He will speak at the Nov. 13 keynote breakfast entitled, “Economics, Global Retailing and the Opportunity for Private Label Growth.” He will reveal changes in consumer behavior based on global data from over 6,500 IGA stores worldwide. He will discuss how new shopping behavior IGA Inc. President and CEO John will plot the course for the industry in Ross leads the list of distinguished the short run, and guide investment speakers who will present at PLMA’s strategies over the long haul. Ross sold-out 2023 U.S. Private Label is one of many industry experts who Trade Show, Nov. 12-14 in Chicago. will lead thought-provoking seminar presentations and breakfast sessions With 1,650 exhibitors, a record addressing key industry topics. number for the event, PLMA’s U.S. 2023 “THE STORE BRANDS “PLMA is proud to unveil an impressive PHENOMENON” Private Label lineup of notable speakers who will Trade Show is the largest gathering share ideas and inspiration to drive for store brands in North America. the industry forward,” said PLMA About 5,000 visitors are expected. President Peggy Davies.
Sunday, November 12: Retail Compression: Private Label’s Big Opportunity Marshal Cohen Chief Industry Advisor Retail Circana
Taste of Tomorrow: Forecasting the Future Forces Reshaping Private Label Food Kevin Ryan Founder/CEO Malachite Strategy & Research
PLMA’s New Gen Z Shopper Survey Key Findings Sara Williamson Ph.D., Assist. Professor, Marketing SUNY Old Westbury
What’s Next in Beauty: Top Trends for Innovation. Laureen Schroeder Owner/Founder Bespoke Beauty Partners
Monday, November 13 Keynote Breakfast: John Ross President & CEO IGA, Inc. John Ross will use global data, from over 6,500 IGA stores worldwide to discuss changes in consumer behavior that will plot the course for our industry in the short run, and guide our investment strategies as retailers and suppliers over the long haul.
Tuesday, November 14 Retail Trends Breakfast:
Ken Harris Managing Partner Cadent Consulting Group will identify many of the topics highlighted in the press today to provide a real-world view of what is truly happening with his clients.
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GLOBAL RETAIL BRANDS / NOVEMBER 2023
The event has a strong global presence: 45% of the exhibit floor will be filled with companies from outside the U.S.
Retail executives who will attend the show told PLMA they are looking forward to learning, networking and engaging with members of the store brand industry. "We always find new suppliers hungry for business and wellestablished ones that give good insights into trends and headwinds,” one retail executive told PLMA. As they prepare to walk the show floor, buyers said they are eager to find new products that meet the changing needs of shoppers.
PLMA has also announced that exhibitor space at the show has sold out. Ranked a Gold 100 Show and the largest of its kind, the show will feature 1,650 exhibiting companies and 2,760 booths. Exhibitor demand is so strong that an additional show hall will be used to accommodate a 20% increase in booth space from last year. Non-food exhibitors alone have increased by more than 40%. PLMA’s 2023 U.S. "THE STORE BRANDS PHENOMENON” Private Label Trade Show will feature dozens of product categories, including wine and spirits; baby care essentials; shelf-stable groceries; plant-based foods, beverages; fresh, frozen and refrigerated products; organics;
foodservice products; beauty and cosmetics; pet care; personal and self-care; household and laundry; OTC pharmaceuticals; vitamins and supplements; paper and plastics; kitchenware and general merchandise. The event has a strong global presence: 45% of the exhibit floor will be filled with companies from outside the U.S.
“Understanding what’s resonating with shoppers - what claims, flavor profiles they’re gravitating towards - is very important, as is what’s impacting costs for retailers,” another retail executive said. Since buyers have limited time and are searching for solutions in multiple categories, exhibitors that “make a quick impact with a strong and concise message” will get their attention, another retailer said. continued on next page >
About 760 specialty food and nonfood exhibitors from nearly 60 countries in Europe, South America and Asia will be featured in over 40 national pavilions and elsewhere on the show floor.
www.globalretailmag.com
19
N O TA B L E continued from page 19
GRB asked Anthony Aloia of PLMA to talk about the evolution of the 2023 Show and the US store brands industry. I’ve never been more excited about our Show. Let's start with the numbers. We’re looking at a record 1,650 exhibitors representing nearly 60 individual countries. More than 45% (760 exhibitors) of the show floor consists of suppliers from outside the US. Non-food exhibitors alone increased by over 40%. There are more than 550 new exhibitors. Due to the 20% gain over last year, we’ve expanded to accommodate an additional 450 booths, to about 2,760. In all, we're expecting more than 5,000 visitors over the three days.
Among the many special on-site exhibits at the show: PLMA’s Idea Supermarket®, which features the latest product and packaging trends, the New Product Expo; plus PLMA’s Salute to Excellence Award winners for store brand innovation. PLMA offers many pre-show services, including ßß, a comprehensive resource for the show where all registrants will find the following details: • Exhibitors • Product Announcements • PLMA’s Idea Supermarket® • Trade Show Facts • Show Floor Plan •S unday Afternoon Seminars and Monday and Tuesday Breakfast sessions PLMA has announced the earliest release ever of the Show Navigator tool to all current registrants -- including retailers, exhibitors, and visitors. PLMA’s Show Navigator is usually made available a month before the annual event. But registrants this year can access it even earlier, beginning Oct. 5. The action is unprecedented for the association. At the Show, Navigator is a mobile-friendly tool accessible to all attendees.
For more information, contact PLMA +1 212 972-3131, email: info@plma.com or visit plma.com
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GLOBAL RETAIL BRANDS / NOVEMBER 2023
One driver of this growth is that the global marketplace is constantly changing and that’s reflected in the types of products and suppliers featured in Chicago. In Europe, the diversity of cultures and tastes has generated greater product innovation and offerings, and those trends are quickly arriving in the US. As well, the American store brand industry has evolved and become a star player for retailing. It's seen as the quintessential brand when it comes to influence, innovation, quality, share and sales. Store brands work hard for chains. They are a powerful tool that creates points of differentiation, increases competitive advantage and builds shopper loyalty, at the same time providing customers with the best in quality, performance, dependability and value. Private label programs run the gamut in size. For example, the US's largest selling CPG is a single store brand, while many operators successfully deploy numerous variations of their name or mark. Store brands' secret sauce is a keen eye on product quality and tracking shopper demands. The desired outcome is a win-win for both customers and retailers in terms of greater savings and sales. Our industry now occupies a special place, but one from which much is expected. There's no time for resting on oars, it's essential now to identify and engage with the challenges and opportunities that come with this new and deeper responsibility. I'm confident we will. The past few years have proven the industry is resilient in turning significant operational and economic obstacles into progress. This year’s theme -- “THE STORE BRANDS PHENOMENON” -- speaks to that strength and capacity. I look forward to seeing you on the Show floor.
We’ve Got Your Number! Frozen & Refrigerated Foods
346
Cereal, Muesli, Oatmeal
41
RTD Beverages
129
Condiments & Toppings
119
Baby Care
87
Bath, Body & Skincare
122
Household Products
156
Kitchenware & Housewares
103
Above are the number of suppliers in a few of the hundreds of food and non-food categories represented by 1,650 exhibitors at PLMA’s 2023 Private Label Trade Show, Nov. 12-14, Chicago. To find out how many exhibitors supply your category and your products, go to https://m.plma.net.
During the Show, use your smartphone or tablet to quickly search for products and exhibitors as well as detailed show information. Here is all you need to do: 1. Enable Wi-Fi connection on your smartphone or tablet 2. Select ‘DESCC’ network 3. Enter the password ‘plma2023’ 4. Open your web browser 5. Start finding exhibitors and products You can also connect to PLMA’s Show Navigator using 4G instead of Wi-FI. Scan the QR code or go to https://m.plma.net
N O TA B L E PLMA Consumer Research Report
GEN Z LOVES STORE BRANDS:
America’s Youngest Consumers Speak Out on Grocery Shopping, Stores and Brands
Gen Z Loves Store Brands:
Nearly half of Gen Z grocery shoppers “always/frequently” choose a place to shop due to its store brands, according to new PLMA survey to be released at its 2023 U.S. Private Label Trade Show, Nov. 12-14 in Chicago.
America’s youngest consumers speak out on grocery shopping, stores & brands Prepared exclusively for American retailers by the Private Label Manufacturers Association
“In short, we found that Gen Z loves store brands,” says Peggy Davies, PLMA President, in announcing the results of the report “In the survey, 67% of Gen Z said they are ‘extremely/ very’ aware of store brands; 63% said they buy store brands ‘always/ frequently;’ 55% are ‘extremely likely/ likely’ to experiment with store brands to find ‘best value;’ and perhaps most important of all, 49% said they ‘always/ frequently’ choose a place to shop due to its store brands.” Gen Z, a demographic that is both attractive and challenging to marketers, is PLMA’s latest research target. Eighty million strong, they are the next great consumer bulge, destined to be as intensely studied as their generational predecessors, the Millennials. Questions homed in on Gen Zers’ attitudes towards store brands, such as their awareness of the products, how often they buy them and how they compare them to national brands. Respondents were also asked to choose the best words to describe store brands and how the products reflect their own personal values and beliefs.
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GLOBAL RETAIL BRANDS / NOVEMBER 2023
A detailed analysis of the survey's findings will be presented at the PLMA Show by Dr. Sara Williamson, PhD, a well-known consumer researcher; Assistant Professor, Marketing, SUNY Old Westbury, and long-time faculty member of PLMA’s Executive Education Program. She will speak on Sunday afternoon, November 12, at the Hyatt Regency O'Hare, in Rosemont.
"Combine this with the fact that Gen Z store brand purchase frequency is most strongly driven by a perception that store brands are 'reliable,’” she said. “Reliability perception is a stronger store brand purchase predictor than any other measure, including household income and monthly grocery spending." The impact of store brand reliability is a solid indicator In an exclusive preview for Global that the manufacturer-retailer Retail Brands, Dr. Williamson relationship is more important provided some early results that than ever, she said. “To succeed focus on the importance to Gen Z with Gen Z, retailers must shoppers of store brand product establish a foundation of store "reliability." brand suppliers who meet their "Nearly half of those in the survey customers' quality expectations," said they are purchasing store brands she added. frequently or always during regular "This survey is a good result for all shopping. When asked to indicate the players in the U.S. store brands the primary reason they choose a industry," said Dr. Williamson, " store brand over a national brand, as Gen Z represents retailers' core aside from price, the most common customers over the next several answers were quality expectations decades." and previous brand experience," she said.
Awareness and Purchase of Store Brands by Gen Z Consumers
67%
are "extremely/very" aware of store brands
63%
buy store brands "always/frequently"
55%
are "extremely likely/likely" to experiment with store brands to find "best value"
Gen Z Describes Key Qualities of Store Brands "precisely/very much" Valuable
52%
Reliable
52% 50%
Variety
48%
Trustworthy
45%
Quality
42%
Credible
49%
34%
Authentic Innovative
always/frequently" choose a place to shop due to its store brands
27%
Fun
26%
41%
Gen Z is Positive About Future and Shopping
bought more store brands" over the past year to cope with inflation
28%
choose store brands over national brands, other than for "price," due to "previous experience with the store brand" and 25% for "expected store brand quality"
44%
of Gen Z are "very optimistic/ optimistic" about their future.
41%
of Gen Z say grocery shopping is "very enjoyable/enjoyable continued to next page
www.globalretailmag.com
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N O TA B L E
continued from previous page
Gen Z's Awareness and Purchase of Store Brands
67%
are "extremely/very" aware of store brands
63%
buy store brands "always/frequently
55%
are "extremely likely/likely" to try store brands to find "best value
How Gen Z Learns About Grocery Products In-store shopping . . . . . . . . . . . . . . . . . . 61% Social media . . . . . . . . . . . . . . . . . . . . . . 43% Word-of-mouth . . . . . . . . . . . . . . . . . . . 32% Advertising via TV, print, online . . . . . 29%
49%
41%
Retail websites or apps . . . . . . . . . . . . . . 22%
always/frequently" choose a place to shop due to its store brands
Smart phone apps . . . . . . . . . . . . . . . . . . 19% Digital coupons . . . . . . . . . . . . . . . . . . . . 19% Print coupons or sales papers . . . . . . . . 16%
bought more store brands" last year to cope with inflation
Email . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9% Blog or information websites . . . . . . . . . . 7% Text announcements . . . . . . . . . . . . . . . . . 2%
More Key Findings:
46%
of Gen Z "completely/very much" agree that when their preferred brand increases in price, they look for alternative brands
41%
of Gen Z say when buying a store brand, "brand image and reputation" is "extremely/very important"
38%
of Gen Z say choosing a store brand makes them feel "very positive/positive" about themselves
Source: PLMA CONSUMER RESEARCH REPORT: Gen Z Loves Store Brands/November 2023
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GLOBAL RETAIL BRANDS / NOVEMBER 2023
Everything we do is a root in the rich soil that takes strong relationships, knowledge, and timing to do it right. And it all starts with a single seed. Seneca’s high quality produce is sourced from over 1,400 American farms—family farmers we have done business with for many years, and in some cases generations. Our motto of Farm Fresh Goodness Made Great echoes throughout our fundamental beliefs, which have been key to our success since 1949. Next year, Seneca Foods will be celebrating 75 years in business. We have spent these years working hard to become one of the most highly integrated fruit and vegetable processing companies in the US. We manage many—and in some cases all—aspects of production, to provide families with a wide range of nutritious fruit and vegetable products that are safe, satisfying and sustainable. We do it together, the same way we have for over seven decades. Because our roots run deep.
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eneca, we're still doing things the way we always have - the right w Think globally, grow locally. 99% of our produce is grown by AMERICAN FARMERS
Please visit www.SenecaFoods.com to learn more about our company, people and products.
Please visit www.SenecaFoods.com to learn more about our company, people and products.
N O TA B L E PLMA’s Education Program Will Be Held Online in 2024 PLMA International Council announces that its 2024 professional Executive Education Program will be held online in February making it easily accessible to all executives working in private label. For those who have always wanted to attend, but never had the chance, now is the moment to actively attend the online lectures and interactive sessions. Designed for both manufacturers
PLMA EXECUTIVE EDUCATION and retailers, the program covers what executives need to know about private label: private label strategy, manufacturer-retailer relations, new product development, consumer trends, logistics, marketing and e-commerce. “This is a unique and one-time opportunity to elevate your knowledge in private label through high-level lectures without
travelling,” said Melanie Paymans, PLMA’s Director International Council – Programs In 2025, the program will go back to in-person classes with small groups of a maximum of 30 students.
www.plmainternational.com
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Art of Pasta
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N O TA B L E
Private Label Distributors Are Stiff Competition For Manufacturer Operators' Perceptions of Brands Distributor vs. Manufacturer Brands According to new national study from Affinity Group Sales & Marketing, Increased awareness of distributor brands and continued confidence in distributor and manufacturer branded products are contributing factors in foodservice operators’ purchasing decisions. The study was conducted in May 2023 among 841 operator decision makers nationwide, including commercial foodservice (70%), non-commercial foodservice (13%), K-12 foodservice (11%) and college and university foodservice (6%).
Nearly All Operators are Familiar with Distributor Brands While operators may have been less knowledgeable of distributor brands in the past, the study’s results make it clear that today’s operator is well aware of this alternative to manufacturer brands. In fact, 93% of all operators are familiar with the term private label and 98% are familiar with the term distributor brand. “Consumers may be less knowledgeable about distributor brands, but we found that the concept is well understood among operators,” said Megan Teates, Executive Vice President at Affinity Group Sales & Marketing. “Operators comprehend the concept – they can identify which is which and they have a good idea why distributors offer them.”
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GLOBAL RETAIL BRANDS / NOVEMBER 2023
Vary, Especially by Type of Product
Operators are savvy about distributor brands' competitive positioning. Operators view distributor brands as lower priced alternatives to manufacturer brands and sometimes of similar - but never better - quality. Distributor brands score poorly for "premiumness" and quality, but very well for value. Though the study shows operators are open to purchasing distributor products, manufacturer brands are still seen as having higher quality and brand equity. Although, the study indicates there is less differentiation between manufacturer and distributor brands than manufacturers may like. Manufacturer brands win on best quality and "premiumness." But for many other attributes, operators say manufacturer brands and distributor brands are equal.
When asked which attributes best describe manufacturer brands, distributor brands or both:
71% 64% 56% 48%
o f operators say "availability" best describes both types of products of operators say "dependability" best describes both types of products of operators say "consistency" best describes both types of products of operators say "authenticity" best describes both types of products
When it comes to areas where distributor brands succeed most, operators say they are more comfortable buying non-food items or commodity ingredients like oil.
Product Availability is the #1 Entry Point to Distributor Brands The study shows a variety of reasons operators have and/or will switch to distributor brands. The number one stated reason for purchasing distributor brands instead of manufacturer brands is "sometimes it's the only one in stock" followed by "costs less; quality is just as good." In fact, 75% of operators have received unplanned distributor brand product swaps with 84% saying they received the swap because the national brand was out of stock. In many cases, once operators try the distributor brand, they won't return to the manufacturer brand. Ensuring product supply is even more important than strong brand awareness to maintain a manufacturer brand's position. Operators are more informed and accepting of distributor private brands than ever before due to the inconsistencies they've encountered through recent years, especially as it relates to availability and cost. The study further reiterates the need for more impactful actions by both manufacturer brands and distributor brands as operators continue to pivot and adjust to the ever-changing needs of their customers. SOURCE Affinity Group Sales & Marketing
N O TA B L E
Automated Replenishment Program: The Climate-Smart Solution for Importing from Europe Food waste is a global crisis, and its repercussions on environment and economies are undeniable. When products are not efficiently managed, they often end up as waste, leading to unnecessary carbon emissions, land and water usage, and significant financial losses. According to a study conducted by UNEP, FAO and WWF, about 15% of produced food is lost during the stages of production, storage and distribution, even before it reaches the consumers. In the dynamic world of international trade where sustainability is no longer a choice but a necessity, Agritalia emerges as a pioneer, shaping the way of thinking about importing goods into the United States. While the journey of the company is marked by several milestones, the Automated Replenishment Program (ARP) stands out as a remarkable innovation. Not only did ARP earn Agritalia the coveted title of “Supplier of the Year” from Whole Foods Market for three years including two in a row (2011, 2019 and 2020), it also revolutionized the import-export process, while taking a massive leap
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"No false starts: ARP is the logistics solution that jumps all the obstacles in the supply chain and points right to excellence!"
towards avoiding food waste. In fact, ARP tackles this issue head-on by eliminating waste at its roots – the ordering and distribution phase. Plus, the program was able to hold an average fill rate of 95% during the Covid-19 emergency in 2020. The brain behind ARP is the proprietary software of Agritalia: the Cloud Sourcing Intelligence (CSI). CSI has completely transformed the way the company operates and, most notably, how it approaches food
waste. The software constantly analyzes sales data and historical consumption patterns, a data-driven formula that enables Agritalia to forecast the exact quantities of products required by each customer. No more overstocking or understocking, which are often the breeding grounds for food losses. This advanced planning ensures that customers get what they need when they need it and reduces the likelihood of perishable goods going to waste.
N O TA B L E
The benefits of ARP don’t stop with preventing food waste at the customer end. It resonates throughout the entire production, shipment, and distribution processes, offering a host of economic and environmental advantages. Agritalia can fine-tune production schedules with suppliers, limiting the excess of production that could potentially end up as waste. By knowing exactly what is required, the company can optimize its freights, reducing fuel consumption and transportation costs. The entire trade, from production to delivery, sees a significant decrease in greenhouse gas emissions and promotes a climate-smart method.
Eco-sustainable implications are currently being considered by the ProCEedS (H2020-MSCARISE-2018) project in partnership with, among others, the Sheffield University (UK), Parthenope University (Italy) and University of Łódź (Poland). With precise orders and streamlined allocation, the need for extensive third-party warehousing is minimized: less storage means fewer resources consumed, which is a winwin for both the economics of trade and the environment. Moreover, by preventing overstock, customers avoid financial losses due to food waste.
In the pursuit of an ecological and more efficient food supply system, ARP and CSI prove that, with innovation and dedication, it is possible to create a world where food delicacies, especially those from Italy and Europe, reach the consumers while preserving the planet for future generations. For more information: www.agritalia.com www.agrilogistica.com www.agrusainc.com
PLMA CHICAGO Food Pavilion Booth F-1709
Europe’s Largest Food Retailer Aims for 40% of Food Revenues from Private Label Carrefour, Europe’s largest food retailer, on 25 October reported weaker third-quarter sales growth than expected as food price inflation declined and consumers kept cutting back on spending. Chief Executive Alexandre Bompard had warned in August that French consumers were massively cutting their spending on essential goods, and blamed consumer goods firms for not bringing prices down fast enough. Carrefour, which has stores in Spain, Italy, Belgium, Poland, Romania, and Argentina as well as France and
Brazil, said its own-brand products accounted for more than 35% of food sales over the quarter, an increase of three percentage points over the same quarter last year. The retailer aims for private label to account for 40% of food revenues in 2026. Third-quarter sales came in at 23.63 billion euros ($25 billion), marking like-for-like growth of 9%, a slowdown from 10.3% growth in the second quarter, but Carrefour stuck to its 2023 targets.
www.globalretailmag.com
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N O TA B L E
Brazil Increases Participation of Private Label Food Companies at the Industry’s Flagship Main Trade Show: PLMA Chicago 2023 Fourteen member companies of ABIMAPI International will be at the event on November 12-14 and are expected to exceed $15 million in deals The ABIMAPI INTERNATIONAL sectoral project, created by ABIMAPI in partnership with ApexBrasil, will be promoting the participation of 14 companies at PLMA Chicago. The industries Alca Foods, Alimentos Wilson, Britvic, Camil, Dauper, M. Dias Branco, Marilan, Petruz, Predilecta, Rocha Alimentos, Só Básico, Soul Brasil, Timbaúba and Xingu intend to exceed $2 million in business in the three days of the event and is expected to add more than $15 million in the subsequent 12 months, surpassing the numbers of the 2022 edition.
PLMA CHICAGO
3222 – Marilan www.marilan.com 3223 – Britvic (EBBA – Empresa Brasileira de Bebidas e Alimentos) www.lojabritvic.com.br 3224 – Só Básico http://sobasico.net 3225 – Petruz (Bela Iaça) https://petruz.com 3322 – Xingu Fruit https://xingufruit.com.br 3323 – Alimentos Wilson www.alimentoswilson.com.br 3324 – Alca Foods www.alcafoods.com 3325 – Predilecta www.predilecta.com.br 3327 – Soul Brasil www.soulbrasilcuisine.com 3422 – M Dias Branco https://mdiasbranco.com.br 3423 – Rocha Alimentos https://rochaalimentos.com.br 3424 – ABIMAPI International https://international.abimapi.com.br 3425 – Dauper www.dauper.com.br 3427 – Timbaúba https://timbaubasa.com.br
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N O TA B L E
An International Success Built On Quality And Innovation Bocon is a family-run company founded in 1987, internationally recognized as a manufacturer of premium quality ready meals.Located near Venice in Pieve di Soligo (Treviso-Italy), is increasingly becoming a go-to partner for the production of high quality frozen ready meals. Our philosophy is based on uncompromising quality and constant innovation to take the authentic Italian cuisine to tables all over the world.
Gnocchi Have Never Been So Yummy
The company is already renowned for its wide selection of gnocchi,
made exclusively with fresh potatoes that we peel and cook in our facility, fresh eggs and flour. That’s the secret behind their natural and rich color and their homemade-like flavor.
Preparation? Easier done than said! Just heat them in a non-stick pan for 8 minutes and they’re ready! Enjoy! For more information: www.bocon.it
Pesto stuffed gnocchi: little bites of heaven!
Filippo Gaudenzi: filippogaudenzi@bocon.it
These gnocchi are filled with one of the most popular sauces in the world, prepared using only select ingredients that respect the authentic flavor of the traditional Pesto Genovese recipe. The creamy and flavorful basil filling is the perfect match for the earthy sweetness of potatoes.
PLMA CHICAGO
Italian Pavilion Booth F-1811
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Charting the Future of Plant-Based Foods
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Packaging Extra Virgin Olive Oil
N O TA B L E
Sourcing Certified Origins is a cooperative-owned leader in high-quality private-label olive oil programs, recently, we expanded our portfolio with high-quality food products, made with healthy, sustainable, and genuine ingredients. To add value to our premium Italian Organic Evoos range, we developed a line of authentic Made in Italy pasta sauces, combining these exceptional and healthy oils with fresh vegetables, organic tomatoes, herbs and spices. Crafted together in tailored recipes for the North American and Asian markets.
Research and Traceability
We only source our tomatoes from selected organic Italian farms and work closely with retailers to promote Italian regional flavors and quality on a global scale. By combining our global expertise with solid partnerships with trusted Italian producers, retailers and our well-established global distribution network, we want to make quality extra virgin olive oils, as well as healthy and genuine ingredients, accessible to as many people as possible.
Distribution and Warehousing Our international distribution and warehousing network and services mean we can deliver anywhere in the globe within 4-8 weeks, and in as short as 2 days in the USA and Canada.
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Since 2019, we have invested over $1 Million in Research & Development in transparency & traceability. Every product in Certified Origins’ portfolio carries a guarantee of traceability, and quality control procedures across its entire supply chain, from the field to the jar.
Certifications
We strongly support Geographical Indications food products by using P.D.O. and P.G.I. certified ingredientsin our sauces, helping preserve the rights and livelihoods of smallergrowers and farmers in Europe andother parts of the world from imitations and fraudulent practices.
www.certifiedorigins.com
PLMA CHICAGO F-2813
N O TA B L E
Vegan Finger Food That Rivals Seafood, Really?! The popularity of veganism continues to surge. It has long evolved into a recognized dietary choice, with an increasing number of individuals opting to exclude animal products from their meals. Hence, Frostkrone Food Group has been offering an extensive range of vegan and vegetarian finger foods and snacks for quite some time. Last year, the company introduced its plant-based range “Really?!” which has now been expanded to include three delectable vegan options. Enthusiasts of fish and seafood are in for a treat. The vegan calamari are scarcely distinguishable from the original in taste and texture. Enveloped in a crispy coating, they prove to be an excellent choice both as finger food and as a side dish. Taking a bite into the vegan shrimps often sparks amazement. They come impressively close to the original in scent, taste, and texture. Encased in a crunchy coating, they offer an exquisite finger food experience. These beloved seafood options can now be relished in a wholly
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plant-based manner. They serve as a genuine gourmet delight, perfect for those who appreciate something special without the hassle of elaborate preparation. Simply pop them in the oven, deep fryer, or hot air fryer for a few minutes, and then enjoy in complete relaxation. They’re just as fitting as a small appetizer or alongside salad or pasta. The visual and gustatory appeal of the vegan fish goujons is outstanding. Wrapped in a crispy coating made from rice flakes, they fit perfectly between two fingers and make for a fantastic snack on laid-back evenings with friends. Not only vegans will happily reach for them.
"Really?!" – Where Vegan Meets Exceptional "Really?!" isn't just a name: it's a promise. Frostkrone's plant-based range "Really?!" offers a diverse and varied selection of vegan products that make no compromises when it comes to taste and choice. The assortment currently includes a wide range of cheese, fish, beef, and chicken substitutes. In doing so, Frostkrone Food Group caters to the lifestyle of a generation that increasingly shies away from traditional meat products, yet is unwilling to compromise on taste and variety. https://frostkrone-foodgroup.com
t i p e Ke
! e l p Shrim Vegan Prawns
New, hy, c n u r c
! n a Veg
Vegan s Squidring www.frostkrone.com
N O TA B L E
The Leading European Producer Of Canned Legumes, Peeled And Pulped Tomatoes La Doria S.p.A. is an Italian company based in Angri, Salerno that specializes in producing vegetable food preserves, including tomato derivatives, ready-made sauces, canned legumes, juices, and fruit drinks. In 2022, they reported consolidated revenues of 1.018 billion euros with a workforce of 898 employees.
In addition to private labels, the Group also produces under the La Doria brand, which has been on the market for about 60 years, Vivi G / Vi G bio (for fruit juices), La Romanella (for the Discount channel), Althea, Bella Parma (for ready-made sauces) and other major Italian and international brands (copacking).
Today, La Doria is the leading European producer of canned legumes, peeled and pulped tomatoes in the retail segment and among the leading Italian producers of fruit juices and beverages. The Company is also Europe’s leading producer of private label pasta sauces.
High-quality products at competitive prices, high service level and volumes, breadth and depth of the product range as well as segmentation of the offer are all key factors on which La Doria leverages. Also increasingly important are credentials in terms of sustainability and in particular our pivot to the environment and responsible supply chain management.
The Company can claim leadership positions in particularly competitive foreign markets such as the United Kingdom, Australia, and Japan. It ranks first in the UK market for the production of private label tomato derivatives and baked beans.
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GLOBAL RETAIL BRANDS / NOVEMBER 2023
The majority of La Doria’s revenue, over 80%, comes from foreign markets. The company operates with considerable shares in England,
Germany, rest of Europe, Australia and Japan, and aims to strengthen its presence in high-potential markets such as the U.S., Asia and the Far East with specific products related to local taste and consumption habits. In the UK, La Doria, is the first company to export tomato derivatives and preserved legumes (baked beans) under private label, while in Australia and Japan it is the first company to export tomato derivatives. About 97 % of sales are generated by private labels, industrial brands and co-packing have been growing strongly in recent years. commerciale.estero@gruppoladoria.it commerciale.italia@gruppoladoria.it
MARCA
PLMA CHICAGO Food Hall Booth F-7805
Hall 22 Stand B52-C53
N O TA B L E Innovation and Sustainability From Lucart Group Lucart, a major European manufacturer of thin MG paper for flexible packaging, is a key player in the consumer goods and away-from-home markets as a producer and transformer of tissue and airlaid paper. Its attention to people, sustainable processes, and approach to innovation means they offer cutting-edge products that meet market challenges and customers’ needs. Fiberpack® is their flagship project in this field: it combines advanced technology and environmentally friendly processes, demonstrating that circular economy principles are fully applicable to the tissue sector. Lucart created this project starting from the idea of using all the elements of beverage cartons according to circular economy principles. The production process relies on an innovative technology that separates the cellulose fibers found in beverage cartons from polyethylene and aluminum by physical-mechanical action. With this technology, they avoid substances that may be harmful to people or the environment. They produce tissue products with the fibers obtained through
this process and recover the aluminum and polyethylene, converting them into a homogeneous material called Al.Pe.®, which other industries use to produce various items. The tons of Fiberpack® paper Lucart has produced from 2013 to 2021 have contributed to the recovery of more than 7.6 billion beverage cartons, saving more than 3.3 million trees and preventing more than 195,000 t of CO2e from being emitted into the atmosphere. Lucart’s continuous research and development work has led to many projects aiming to improve the quality and performance of its products. One such project has led to the innovative QMilk® process, which makes it possible to extract and transform the basic proteins in milk into a soft and precious fiber without using chemical agents. The process preserves the amino acids, and all the moisturizing and nourishing properties of milk in the resulting fiber. It guarantees a 100% natural formula that is dermatologically tested, ultrasoft, and highly resistant.
Lucart is also the only brand in its target market to offer Airlaid products with exceptional absorbency and strength performance. The Airlaid technology uses long, highly resistant cellulose fibers that never come into contact with water during the production process (dry paper) to remain super absorbent. Fibers treated with this process naturally form a “dam” structure, offering outstanding results: can absorb up to 7 times its weight and, thanks to its exceptional resistance, can be reused up to 20 times, compared to 1 or 2 for competitive products. Lucart is a company made up of people who choose to use innovative and sustainable processes in development, transformation, and manufacturing of paper products, collaborating responsibly for the future of their business and the planet. Lucart has always been at the forefront of the study of innovative packaging able to reduce the environmental impact of its products. After launching the world’s first line of toilet paper with materbi corn starch packaging in 1997, the company created a series of products with entirely plastic-free packaging in 2019. www.lucartgroup.com
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N O TA B L E
CULTURE. EXCELLENCE. INNOVATION. The Valsa Group is a top producer of frozen, chilled, and ambient pizzas and snacks. Their main objective is to spread the authentic Italian food culture worldwide. Their head office is situated in Valsamoggia, at the heart of Italy. “Although our history started here, our roots expand from the North to the South through our 10 factories, following a purely Italian business journey.” Their daily commitment could be easily summed up: CULTURE. EXCELLENCE. INNOVATION. The Valsa Group has introduced a new line of pizzas called “Pizza al Metro”. This concept is designed to showcase the traditional Italian method of ordering pizzas in large slabs that can stretch up to one meter in length. Many pizzerias offer these pizzas in quarter, half, one meter, or even meter multiples, making it easier for customers to order according to their desired length. A real Italian product with a unique aromatic profile made from selected grains, natural long leavening, and traditional hand stretching. Perfect for retailers looking to transport their customers to Italy with just one bite.
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The group’s strategic strength is the combination between traditional manufacturing process and a greater focus on convenience for the consumer, keeping the highest quality standards: in contemporary market, convenience supported by premium quality, is essential to create value into supply chain. The Valsa Group is a reputable and established business partner in 50 countries across the globe. Their success is attributed to their sustainable practices, efficient production capacity, seamless organizational integration, and innovative convenience solutions. They are
particularly dedicated to promoting process transparency, reducing waste, and utilizing green energy. Through the brands Valpizza, La Pizza+1, Forno Ludovico, Megic Pizza, Ghiottelli, Il Borgo and Tuscanya Bakery, Valsa Group is the unique large-scale and highly qualified partner able to supply a wide range of items in each category, from frozen to deli.
info@valsagroup.it
N O TA B L E
Freedom Of Choice Is A Right;
Clearly Communicating The Characteristics Of A Product Is A Duty Over the past few years, there has been a growing trend of critical consumers who carefully consider the characteristics of the products they purchase. Instead of being swayed by attractive packaging, these consumers prefer to read and comprehend the contents. They prioritize ethical, environmental, and health criteria when deciding what to buy, rather than relying on the convenience or self-promotion of the producer. Supermarkets are stocking more and more products labeled as vegan. However, it’s important to question if all of these products are truly vegan. Nowadays, with the rise of vegan and plant-based products, consumers are faced with a plethora of brands, symbols, and slogans claiming to offer these characteristics. If consumers are entitled to make informed decisions about their purchases, then it is essential that information regarding the advertised product is accurately reported. This is what the V-Label brand does: it helps manufacturers report the vegan characteristic of their product so consumers can make informed purchasing decisions. The V-Label brand predates the vegan or plant-based trends currently dominating marketplaces: it was established in 1976 and has from that time always been a trusted guide for consumers. Easy to recognize, it is
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currently the leading brand in the vegetarian, vegan and raw vegan product certification, and identification industry. The brand is recognized globally and has consistent standards for awarding brand certification, ensuring consumers and producers receive the same level of quality control regardless of where items are produced or sold. The V-Label brand has never permitted self-declaration as a method of verification: every ingredient, accessory, and production method is verified by means of document checks and frequent inspection visits in order to safeguard consumers’ freedom of choice. Clear and unambiguous, it is a valuable ally for companies wishing to
enter the vegan and plant-based market with transparency. In fact, by employing scrupulous controls, V-Label is able to declare products suitable on the basis of the criteria established by the major European Vegetarian and Vegan Associations. Protecting consumers’ ability to make informed purchases and helping companies to properly address the ever-growing vegan demand is our duty, just as the freedom of choice of those purchasing and producing is a right that must be safeguarded.
www.vlabel.org
N O TA B L E
Sustainable Cleaning Products From Nature and Science Shanghai Hutchison Whitecat Co. Ltd. (abbreviated as “Hutchison Whitecat”) is a foreign joint venture established by a wholly-owned subsidiary of CK Hutchison, a Global Fortune 500 company, with an annual revenue of US$ 52B. Our motto is “If you can think it, we can make it!”
With the recent addition of Thermo Fisher gas chromatography/mass spectrometry (GC/MS), Fourier infrared spectrometer, Waters liquid chromatography-mass spectrometry (LC/MS) and other advanced analysis and testing instruments from abroad, Hutchison Whitecat continuous to lead the industry in enhanced analysis, testing methods, and research and development capabilities.
For more than 75 years, Hutchison Whitecat led the development of China’s washing and daily chemical industry. During that time, we set many domestic firsts in mainland China: • 1st package of synthetic detergent powder • 1st powder spraying bottle • 1st laundry powder packaging machine • 1st batch of concentrated laundry powder Whitecat has over 270,000 Ton/year production capability, 23+ factories across China’s mainland, Whitecat own brand product and private label service throughout China, Japan, Korea, the Middle East, Southeast Asia, Americas and European countries.
Continuing in our tradition of innovation, at PLMA, we are very excited to launch our sustainable, nature inspired, line of products for our private label customers in United States! Come find us at PLMA and let us broaden your options for nature-based, sustainable Home Care and Personal Care products that your customer will simply Love! • L actic acid-based cleaning products • S oda-based cleaning products • C oncentrated cleaning pods
Our technology center is one of the leading companies in the industry that integrates nationalOur research and development level enterprise technology centers, department oversees more than 100 nationally recognized laboratories, products in 6 categories: “tableware and high-tech enterprises. Nearly cleaning”, “washing and fabric care”, “household cleaning care”, “disinfection one hundred high-quality talents and hygiene”, “mosquito repellent” and form a scientific and technological development team. “baby cleaning and care products”.
Hutchison White cat is a wellknown enterprise with leading technology, advanced equipment, good assortment, excellent quality and renowned market credibility in mainland China. Choice for millions of households in mainland China. We are committed to social charity/ responsibility, making its own contributions in disaster relief donations, sustainability in Home Care and Personal Care, innovation nature-derived cleaning ingredients and more.
http://en.whitecat.com
PLMA CHICAGO Booth H-3011
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GLOBAL RETAIL BRANDS / NOVEMBER 2023
VISIT US AT PLMA CHICAGO Booth H-3011
SHANGHAI HUTCHISON WHITECAT CO. LTD. http://en.whitecat.com
N O TA B L E
Le Bontà Adds Another Iconic Brand to Their Portfolio A Century of Flavor, Tradition, and Elegance Chiaverini Jams join the family of products from brands Nuova Terra: a broad selection of natural and organic cereals, seeds and soups; I Toscanacci: a line of high-quality sauces without preservatives; Bonvé: a line of vegan and organic sauces and Accademia Toscana: a range of sophisticated and very high-quality sauces for the Italian and foreign markets.
A Legacy of Dedication: Since 1928, Chiaverini Jams have defined Florentine culture. Originating from the passion of the Chiaverini Brothers, their commitment to quality echoes in every jar, making Chiaverini the staple in Florentine homes.
Simple Ingredients, Timeless Process: Chiaverini’s secret lies in simplicity: just fruit, sugar, and passion. This minimalism, paired with age-old techniques, creates jams that are more than preserves—they’re a blend of tradition and taste. Each jar is a testament to the art of slow cooking, melding flavors into perfection.
Iconic Flavors: Chiaverini’s Blackberry jam, with its ripe berry sweetness, is a timeless favorite. Oranges with zest capture sunny groves’ essence, offering a zesty, refreshing kick. Figs and Almonds jam marries fig sweetness with almond crunch, creating a symphony of textures. These flavors evoke cherished memories and grace Florentine breakfast tables.
The Unmistakable Symbol: The Chiaverini “Pail” packaging isn’t just a container; it’s an icon evolving from rustic wood to sleek aluminum. The new line, with distinct colors for each flavor, appeals to collectors while preserving the brand’s essence and tradition.
Preserving Tradition, Embracing Change: While tradition remains, Chiaverini adapts. The new packaging reflects this balance, merging history with modernity. Preserving jams isn't just about taste; it's about preserving a legacy—one jar at a time.
More Than Jams:
Chiaverini's jams are history, Florence's essence in every jar. Each represents dedication, heritage, and resilience. Chiaverini isn't just a taste of Florence; it's a taste of history—a flavor transcending time.
Chiaverini Jams:
Where Tradition Meets Taste, and History Resides in Every Jar. For more information: www.lebonta.it
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N O TA B L E PLMA’S 2023 PRIVATE LABEL TRADE SHOW NOV 12-14 CHICAGO
VISIT THESE COMPANIES AT PLMA CHICAGO
VISIT US AT
MORE GROWERS. MORE POSSIBILITIES.
PLMA CHICAGO Booth F-1905
Celebrating 50 Years of Loving What We Grow Cherry Central is a global fruit and juice supplier, owned and operated by a family farm cooperative with the most geographically diverse grower base in North America.. Cherry Central offers a dynamic mix of fruit and format variety, supported by the most resilient supply and solutions-oriented service, so you can meet your customer needs and exciting market opportunities better, faster, and more reliably.
Pacific Coast Producers
Let’s make what we love to grow into what your customers love to buy.
Cherry Central BOOTH F-1905
BOOTH F-2300
W W W.C H E R RYC E N T R A L .C O M
www.pacificcoastproducers.com
www.cherrycentral.com
Global Tissue Group
Seneca Foods
BOOTH H-1506 www.globaltissuegroup.com
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BOOTH F-200 www.senecafoods.com
THE NOT TO BE MISSED EVENT FOR THE ENTIRE BEAUTY BUSINESS COMMUNITY IN INDIA COSMOPROFINDIA.COM MUMBAI JIO WORLD CONVENTION CENTRE 7 – 9 DECEMBER 2023
SALES OFFICE ASIA, OCEANIA Informa Markets India Pvt. Ltd Mumbai, India P +91 98 3389 8098 F +91 22 6172 7273 cosmoprof-india@informa.com
SALES OFFICE EUROPE, AFRICA, THE AMERICAS, ISRAEL, LEBANON, TURKEY BolognaFiere Cosmoprof S.p.a. Milan, Italy P +39 02 796 420 F +39 02 795 036 international@cosmoprof.it
MARKETING AND PROMOTION BolognaFiere Cosmoprof S.p.a. Milan, Italy P +39 02 796 420 F +39 02 795 036 info@cosmoprof.it
ORGANISED BY
A NEW WORLD FOR BEAUTY BOLOGNA, HONG KONG, LAS VEGAS, MUMBAI, BANGKOK, MIAMI
VISIT US AT PLMA CHICAGO Booth F-1943
VISIT US AT PLMA CHICAGO Booth F-2043
MADE
ITALYIN
NOVEMBER 12 • 14, 2023
Preview our 1 exhibitors
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GLOBAL RETAIL BRANDS / NOVEMBER 2023
ITA
The Not-So-Secret, Secret Weapon
W
Whether it is promoting the importance of authenticity, guiding Italian producers through the intricacies of export retail markets, teaching U.S. retailers about the value and profits Italian specialty products deliver or organizing trade missions to the heart of the Italian food bounty, the Italian Trade Agency’s Chicago office does all this and so much more. This November at the PLMA Show in Chicago, retailers can discover Italy simply by visiting the more than 70 companies the ITA has assembled. Not enough? Join a retail trade mission and discover hundreds, perhaps thousands more. And if you need more than that, ITA will create a bespoke offering that is 100% focused on the needs of your retail strategy and your customers. Simply put, if you source Italian, ITA is your not-so-secret, secret weapon. Let’s take a closer look at: s
What the ITA’s mission
s
Participation at Private Label Events
s
Trade Missions and Delegations
s
The Importance of Authenticity
s
Retailer Collaborations
s
Retail Partnerships
s
PLMA Chicago Exhibitor Profiles
www.globalretailmag.com
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Our mission remains clear and simple. Optimize opportunities
What is the ITA?
The ITA works with Italian and foreign companies along with the local authorities and businesses via its worldwide network of 79 offices in 65 countries, linked to Italian embassies and consulates. The ITA operates 5 offices in the U.S. (Chicago, New York, Los Angeles, Miami and Houston), each office is responsible for pre-established industry sectors of responsibility, please see the offices’ pages on www.ice.it/en/for a complete list.
According to Marco Verna, Trade Commissioner of the Chicago Office, “We have made great strides with our retail partners, trade associations and others in moving towards a more sustained and lasting presence of Authentic Italian products on shelves of major retailers.
The ITA Chicago office concentrates their marketing and promotional efforts in engaging major U.S. Supermarket Chains in the planning and organization of Authentic Italian themed promotions (both in-store and on-line). ITA Chicago is also responsible for the promotion of the private label products and organizes the official Italian pavilions (food and non food) at the yearly PLMA trade exhibition in Chicago.
Trends supporting Authentic Italian products continue strongly. Both private label and premium specialty items are growing even more dramatically. Consumer interest in “touring the world through food” has not diminished and Italian cuisine remains the preferred destination. The Italian Trade Agency has invested significantly in leveraging this opportunity through trade missions to Italy’s
GLOBAL RETAIL BRANDS / NOVEMBER 2023
importing Italian products.
The Italian Trade Agency (ITA) is the Italian Government Agency promoting the internationalization of Italian companies abroad and the attraction of foreign investment in Italy in line with the strategies of the Italian Ministry for Foreign Affairs and International Cooperation. The ITA provides information, assistance, consulting, promotion and training to Italian small and medium-sized businesses. Using the most modern multi-channel promotion and communication tools, it acts to assert the excellence of Made in Italy around the world.
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for retailers
most important food related trade exhibitions, ongoing retailer partnerships and expanded trade show activities in the U.S. Retailer private brands have witnessed a major expansion of premium and better-for-you offerings, accelerating growth and opportunity for Italian manufacturers. Many retailers have introduced new niche and department-specific brands and most have elevated better-for-you brands to primary brand status. Our mission remains clear and simple. Optimize opportunities for retailers importing Italian products. We look forward to working with you.”
ITA’s Trade Show Participation / Trade Missions MARCA BOLOGNA, TRADE DELEGATION Marca by BolognaFiere, the International Private Label Trade Exhibition is scheduled in Bologna on January 16th and 17th, 2024. The 20th edition of Marca is a unique opportunity to get a first-hand overview of new and innovative private label products hitting the international market, and to meet buyers and category managers from major international chains looking to do business with both top-end food and non-food producers and retailers looking to fill their shelves with own-brand products.
PLMA CHICAGO Reading this feature article will no doubt convince you of the value ITA places on their participation at PLMA Chicago, the largest private label trade show for the North American Market. For many of the Italian companies exhibiting here (see pages 60-63 for a complete list) entering the US market is crucial to their growth. US retailers rely on Italian imports for the private label program and PLMA Chicago delivers the significant numbers of retail buyers.
CIBUS/TUTTO FOOD Cibus+Tuttofood: the Italian agrifood trade exhibition giant is born. There was big news concerning Tutto Food and Cibus this year. According to a press release from the organizers in announcing the agreement, “ The project to merge Italy’s two largest food exhibitions – Cibus (brand of Federalimentare and Fiere di Parma) and Tuttofood (the exhibition launched by Fiera Milano) – has become reality. The parties have created a new exhibition platform consisting of Cibus in Parma, an iconic event for Made in Italy food and beverage system, and ‘Tuttofood powered by Cibus’ in Milan, where it will be able to accommodate an international exhibition audience and thus become a global food & beverage hub. Cibus will consolidate and develop the role of “flagship of made in Italy food” with a focus on excellence, territories and PDO and PGI products that have been driving Italian food exports for 10 years. Tuttofood, for its part, will be projected into a global competitive scenario similar to the events of the great European capitals.
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Italy on Top of the World of Authenticity Italy’s holds the world record in the number of PDO and PGI Food & Wine products with 818 protected Geographical Indications registered in Europe. PDO and PGI products represent the excellence of European agricultural food production, and are both the result of a unique combination of human and environmental factors that are characteristic of a specific territory. The European Union dictates precise regulations for their protection, creating specific quality standard regimes that protect the good faith of the consumers and with the purpose of giving producers concrete instruments for identifying and promoting products with specific characteristics in a better way, as well as protecting them from unfair practices.
Geographical indications comprise: • P DO – protected designation of origin (food and wine) • P GI – protected geographical indication (food and wine) • G I – geographical indication (spirit drinks). The differences between PDO and PGI are linked primarily to how much of the product’s raw materials must come from the area, or how much of the production process has to take place within the specific region. GI is specific for spirit drinks.
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GLOBAL RETAIL BRANDS / NOVEMBER 2023
Protected Designation Of Origin (PDO) Product names registered as PDO are those that have the strongest links to the place in which they are made. • P roducts: food, agricultural products and wines. • S pecifications: Every part of the production, processing and preparation process must take place in the specific region. For wines, this means that the grapes have to come exclusively from the geographical area where the wine is made.
Geographical Indication of Spirit Drinks (GI) The GI protects the name of a spirit drink originating in a country, region or locality where the product’s particular quality, reputation or other characteristic is essentially attributable to its geographical origin. • Products: spirit drinks. • S pecifications: For most products, at least one of the stages of distillation or preparation takes place in the region. However, raw products do not need to come from the region.
Protected Geographical Indication (PGI) PGI emphasises the relationship between the specific geographic region and the name of the product, where a particular quality, reputation or other characteristic is essentially attributable to its geographical origin. • P roducts: food, agricultural products and wines. • S pecifications: For most products, at least one of the stages of production, processing or preparation takes place in the region. In the case of wine, this means that at least 85% of the grapes used have to come exclusively from the geographical area where the wine is actually made.
Traditional speciality guaranteed TSG highlights the traditional aspects, such as the way the product is made or its composition, without being linked to a specific geographical area. The name of a product being registered as a TSG protects it against falsification and misuse. •P roducts: food and agricultural products. • Label: mandatory for all products.
Retail Engagement: In Store and Digital ITA Chicago has recently collaborated with the following U.S. Supermarket retailers: HEB, Kroger, Hy-Vee, Rouses and World Market in organizing Authentic Italian themed promotions (“in-store” or “on line”). Here’s a deeper look at the e-commerce campaign with HEB. It began with: A Summer Celebration in May, followed by my least favorite time of year, Back to School in August, in October the theme was World of Flavors, right now during PLMA, HEB is promoting A Week of Italian Cuisine and will continue in November with Holiday Entertaining. December will conclude 2023 with Christmas. HEB has a wide selection of Authentic Italian products and has created a specific Made in Italy attributes to filter their products on the HEB.com website. You can find it on the left under the section “Ways to Shop.”
ITA Chicago Office partnered with Kroger 84.51 in a 12 month Digital Partnership promoting Kroger’s selection of over 900 Authentic Italian SKU’s from 150 Italian producers of the following 11 Kroger banners: Kroger, Baker’s, Dillons, Food4Less, Fred Meyer, Fry’s, Gerbes, King Soopers, QFC, Ralphs, and Smith’s. Kroger Italian Digital Promotions engaged the top Kroger shoppers across 2,800+ stores reaching over 4 million of Kroger’s households. Over 30% of Kroger households that purchased as a result of the Italian Digital Promotions were completely NEW as these households had not purchased authentic Italian categories in the past; ITA’s Digital Promotions at Kroger increased the average number of purchased Authentic Italian products per household and also increased the number of trips that Kroger shoppers made to the store to purchase Authentic Italian products.
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FOOD & BEVERAGE PAVILION
FOOD & BEVERAGE PAVILION
ACETIFICIO MARCELLO DE NIGRIS Vinegars | Condiments www.denigris1889.us
BOOTH F1836
ACETUM
AGOSTONI - ICAM
AGRITALIA
AGROLEGUMI
Balsamic Vinegar of Modena | Vinegars www.acetum.it
Chocolate Bars and Pralines www.agostonichocolatepl.com www.icamcioccolato.com
Pasta | EVOO | Balsamic Vinegar of Modena | Sauces | Ready Meals www.agritalia.com
Canned Legumes and Beans www.agrolegumi.it
BOOTH F1718
BOOTH F1709
BOOTH F1801
BOOTH F1706
ALIMENTA PRODUZIONI
ANDRIANI
ANTICO PASTIFICIO MORELLI 1860
AQUALY - LY COMPANY ITALIA
Pizza Crusts | Backed Goods www.alimentaproduzioni.it
Gluten Free Pasta www.andrianispa.com
Artisanal Dried Pasta www.pastamorelli.it
Water | Tea www.acquainbrick.it
BOOTH F1736
BOOTH F1800
BOOTH F1738
BOOTH F1735
ARTE BIANCA
BERTOZZI - CASEIFICI GRANTERRE
No-crust sliced bread, Frozen/ambient www.panpiuma.it
BOOTH F1818
Italian PDO Cheeses www.granterre.it
BOOTH F1825
60 & BEVERAGE GLOBAL PAVILION RETAIL BRANDS / NOVEMBER 2023 FOOD
BIA COUS COUS
BISCOTTIFICIO BELLI
Organic, Gluten Free Cous Cous www.biacouscous.it
Traditional Italian Cookies www.biscottificiobelli.com
BOOTH F1823
BOOTH F1740
FOOD & BEVERAGE PAVILION
CASEARIA MONTI TRENTINI
BOCON
BONOLIO
CAMPO D’ORO
Frozen Ready Meals | Vegetable-based and Gluten-Free Gnocchi www.bocon.it
EVOO www.bonolio.it
Sauces | Antipasti | Sweet Creams www.campodoro.com
Italian PDO Cheeses www.montitrentini.com
BOOTH F1727
BOOTH F1707
BOOTH F1708
BOOTH F1811
CERRETO ORGANIC - TERRAVECCHIA Grains | Legumes | Nuts | Ready Meals www.cerretobio.com
BOOTH F1730
CLAS
COVALM SOC COOP AGRICOLA
DE ANGELIS FOOD
Sauces | Bruschettas | Chutneys www.claspesto.com
Frozen Broccoli | Soya Beans | Puntarelle www.covalm.it
Pasta | Gluten Free Pasta www.deangelisfood.com
BOOTH F1827
BOOTH F1828
BOOTH F1808
DE MATTEIS AGROALIMENTARE
DOLCERIA ALBA
F.I.R.M.A. ITALIA
FARMO
Durum Wheat Pasta www.dematteisfood.it
Frozen Desserts www.dolceriaalba.it
Dehydrated Ready Meals www.firmaitalia.it
Gluten Free and Organic Food www.farmo.com
BOOTH F1710
BOOTH F1711
BOOTH F1702
BOOTH F1726
FATTORIE GIACOBAZZI
FAVA BIBITE
FREDIANI & DEL GRECO
FRUTTAGEL
Balsamic Vinegar of Modena | Vinegars Condiments and Dressings www.fattoriegiacobazzi.it
Beverages | Mixers | Organic Sodas Mineral Waters www.favabibite.it
EVOO | Oils Condiments Aromatized with EVOO www.freoli.it
Deep Frozen Vegetables Tomato Products | Plant-based Drinks www.fruttagel.it
BOOTH F1830
BOOTH F1714
BOOTH F1833
BOOTH F1807
FUDEX GROUP
GERMINAL GROUP - IL MANGIAR SANO
Gluten Free Snacks Gluten Free Organic Baby Food www.fudex.com
BOOTH F1814
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Organic and Gluten Free Baked Goods Baby Food | Organic Pasta www.germinalgroup.it
GIAS
GRUPPO MILO - GRAMM
Ready Meals www.gias-srl.com
Dry Pasta | Snacks www.casamilo.it
BOOTH F1805
BOOTH F1703
BOOTH F1839
GLOBAL RETAIL BRANDS / NOVEMBER 2023
FOOD & BEVERAGE PAVILION
FOOD & BEVERAGE PAVILION
LA RUSTICHELLA TRUFFLES
MACORITTO VALENTINO
Truffle Products www.larustichellatruffles.com
Short Breadsticks www.imacoritti.it
BOOTH F1838
BOOTH F1810
INDUSTRIA ALIMENTARE FERRARO
LA CESENATE CONSERVE ALIMENTARI
Dry Egg Pasta | Stuffed pasta Frozen Ready Meals www.industriaferraro.com
Tomato Products | Sauces Soups | Legumes | Baby Food www.lacesenate.it
BOOTH F1733
BOOTH F1824
MARGHERITA
MONTALBANO AGRICOLA ALIMENTARE TOSCANA
MONTALBANO INDUSTRIA AGROALIMENTARE
EVOO www.oliomontalbano.it
Vegetable Appetizers | Pesto | Pasta Sauces | Tapenades | Sundried Tomatoes Olives | Antipastos | Grilled Vegetables www.montalbanofood.com
Frozen Pizza | Frozen Pizza Snacks www.margheritarepomodoro.it
BOOTH F1831
BOOTH F1731
NATURELLO Chilled Sauces | Chilled Pesto Chilled Soups www.naturello.eu
BOOTH F1840
BOOTH F1803
NOVE ALPI
OLEIFICIO ZUCCHI
Gluten Free Backed Goods Sweet Snacks www.agluten.it
Olive and Seeds Oils www.oleificiozucchi.com
BOOTH F1700
BOOTH F1719
OLIVE LUCARELLI - LUCARELLI ALFERINO
OP COTRAPA 2000 SOCIETÀ AGRICOLA COOPERATIVA
Olives | Lupin Beans Vegetables Preserved in Oil | EVOO www.olivelucarelli.it
Frozen Cooked Vegetables https://gias-srl.com
BOOTH F1725
BOOTH F1705
ORTOVERDE SCAPA
PASTIFICIO FABIANELLI
PEDON
POLLI
Frozen Spiral Zucchini with Sauces Green Beans | Broccoli | Cauliflowers www.ortoverde.eu
Conventional, Organic and Whole Wheat Dry Pasta www.fabianelli.com
Antipasti in Oil | Sauces | Oilves www.polli.it
BOOTH F1728
BOOTH F1723
Specialty Pasta | Ready Meals Legume, Cereal and Seed-based Product Solutions www.pedon.it
RAFF
RISO ELLEBI
Cartamusica Backed Goods www.cuscinetticroccanti.com
Rice | Risotto | Legumes www.risoellebi.com
BOOTH F1835
BOOTH F1841
BOOTH F1813
S.I.A. SOCIETÀ ITALIANA ALIMENTI Frozen Skillet Meals | Frozen Pancakes Frozen Breaded Seafood www.societaitalianaalimenti.it
BOOTH F1732 FOOD 62 & BEVERAGE GLOBAL PAVILION RETAIL BRANDS / NOVEMBER 2023
BOOTH F1701
SACCHI TARTUFI INTERNATIONAL Fresch Truffles | Sauces of Truffle www.sacchitartufi.com
BOOTH F1741
FOOD & BEVERAGE PAVILION
SACLÀ
SALUMIFICI GRANTERRE
SALVIANI
SURMONT
Sauces | Vegetables in Oil www.sacla.us
La stampa colori allegata è il riferimento cromatico finale da ottenere. Il file che alleghiamo è da rilavorare in termini di calibrazione colore, sovrastampa e abbondanza. RA consiglia sempre di poter visionare una prova stampa prima della produzione definitiva in modo da poter ovviare ad eventuali problemi che potrebbero verificarsi in fase di stampa. Per la corretta visualizzazione e stampa dei font che compongono i testi riprodotti in esecutivo, è necessario disporre del software relativo. Tali font, infatti, non sono cedibili e la tipografia commerciale o qualsiasi altro service di stampa che li vorranno riprodurre dovranno poter dimostrare di essere in possesso di una licenza d’uso del software. Per ottenere la licenza d’uso dei software dei font, si raccomanda di rivolgersi a un rivenditore autorizzato. Please note that this colour print-out should be considered as a colour benchmark. This file has to be reworked and checked as far as colour calibration, over print and bleeds are concerned. RA highly recomands to always share a colour proof/digital cromaline before final production in order to support in solving possible issue in repro phase. For the right visualization and printing of the font (s) of this file, it is necessary to own the relative software. These fonts are not transferable at the suppliers that will want to reproduce them.The suppliers must be able to demonstrate to own the license to use the software. To obtain the license to use the font software, it is recommended to contact an authorized dealer.
Charcuteries www.granterre.it
Olives | Organic Line www.salvianisrl.it
IQF Frozen Ready Meals www.surmont.it
BOOTH F1713
BOOTH F1826
BOOTH F1739
BOOTH F1819
THE PERLA COMPANY - G.M. PICCOLI
TARTUFI JIMMY - LE VIE DEL TARTUFO Truffle Preserves www.jimmytartufi.it
BOOTH F1724
UGO ANNONI - MARMO ROSSO Heavy Pork Legs | Culatello Fiocchetto | Italian Hams margheritarepomodoro.it
BOOTH F1832
CMYK
GRAN TERRE
LOGO
LOGO GranTerre CMYK
francesca.ferralasco@robilant.it
000000
02 12 2022
TEDESCO
TERRE DI PUGLIA
Sweet and Savoury Backed Goods www.orelieteperugia.it
Taralli | Breadsticks | Bruschette www.terredipuglia.it
BOOTH F1834
BOOTH F1734
ULTRAMAR CAFFÈ
VERGANI SECONDO
Coffee Beans | Ground Coffee Nespresso Caps | Dolce Gusto Caps www.ultramarcaffe.com
Chocolate Pralines Nougat Candies and Bars www.vergani.it
BOOTH F1802
BOOTH F1809
HOME & HEALTH PAVILION
Frozen Puff-pastry | Ready-to-bake www.italianpastryexcellence.com
BOOTH F1806
CHEMICAL FLACER Dishwasher & Laundry Detergents Special Products in Tabs www.flacer.com
BOOTH H1613
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DOMO
GIFLOR CLOSURE TECHNOLOGIES
LABORATOIRES PHYTO TECHNIQUE
PROFIMED
Customized Non-stick Aluminium Cookware www.domospa.it
Injection-molded Flip Top Plastic Caps Plastic Taps for Bag-in-boxes www.giflor.com
Skincare | Make-up | Toiletries www.labophyto.it/en/
Dental Floss | Surgical Masks Oral Care Products www.profimed.it
BOOTH H1511
BOOTH H1513
GLOBAL RETAIL BRANDS / NOVEMBER 2023
BOOTH H1612
BOOTH H1611 HOME & HEALTH PAVILION
The Italian Trade Agency at PLMA 2023 The Italian Trade Agency (ITA) is the Italian Government Agency promoting the internationalization of Italian companies abroad and the attraction of foreign investment in Italy. ITA provides information, assistance, consulting, promotion and training to Italian small and medium-sized businesses. Using the most modern multi-channel promotion and communication tools, it acts to assert the excellence of Made in Italy around the world. The Italian Trade Agency works with Italian and foreign companies along with the local authorities and businesses via its worldwide network of 79 offices in 65 countries, linked to Italian embassies and consulates. ITA offices are the ideal gateway for enterprises willing to establish business relationships with Italian partners, from sourcing Italian products, to investment opportunities in Italy.
ROME
NEW YORK
CHICAGO
Via Liszt, 21 00144 Rome, Italy T. +39 06 59921 F. +39 06 89280353 urp@ice.it
33 East 67th Street New York, NY 10065 T. +1 212 980 1500 F. +1 212 758 1050 newyork@ice.it
401 N. Michigan Avenue Suite 1720 Chicago, IL 60611 T. +1 312 670 4360 F. +1 312 670 5147 chicago@ice.it
HOUSTON
LOS ANGELES
MIAMI
777 Post Oak Blvd Suite 320 Houston, TX 77056 T. +1 281 888 4288 F. +1 281 974 3100 houston@ice.it
12424 Wilshire Blvd Suite 1400 Los Angeles, CA 90025 T. +1 323 879 0950 F. +1 310 203 8335 losangeles@ice.it
1 SE 3rd Avenue Suite 1000 Miami, FL 33131 T. +1 305 461 3896 F. +1 786 497 8900 miami@ice.it
www.ice.it
Preview our exhibitors
EDWARD SALZANO PRESIDENT EDNJ ASSOCIATES, INC.
COLUMN
EXPLORING THE RETAILER/SUPPLIER RELATIONSHIP
At the time, the Private Label Industry was in its infancy and Brian Sharoff, a visionary and the leader of the Trade Association captured my attention. Shortly after joining the association, I saw what other companies were doing and convinced Castiano’s management that this was a good business model for us to explore. This is when my education started. By definition, Retailers sold products – Manufactures made products. Neither one really understood the others’ business. I asked myself the question: How can I make this a collaborative partnership? Before I go any further, let’s state an obvious fact. For most Retailers, the largest and most profitable Brand in their store is their Own Brand. Yet the relationship between the Retailer and their Supplier Partner is not consistent across all channels. This relationship, in my opinion should also be “Top-to-Top”. An open dialogue where the relationship shares very important and sensitive information. The goal in the partnership is everyone is profitable.
The Supplier needs to have a team of professionals calling on the Retailer at their headquarters. That way they learn the culture and experience their approach to product review and selection. Walk their store with them to see firsthand how consumers view their Brand.
“
If you want your company to win you have to have a culture that reflects that.
This all sounds easy, but the culture of today’s employee work ethic is fragile. When I started in the business the job and its demands kind if set the tone for building your future in your company. Today too many employees look to spend the least amount of time at work and are not looking to build business and professional relationships with their trading partners. If you want your company to win you have to have a culture that reflects that. Do you know how to build that culture?
“
It all started bout 40 years ago. I began to explore making products for retailers under their own label. Being new to the industry and the company I was working for, Cantisano Foods, I wanted to help grow the company’s volume and capture a competitive niche.
The Retailer should also have their team go to the Suppliers facilities. They need to understand how their products are made. They must engage with the Suppliers’ production team to learn if there are ways, they can help their supplier produce the products more efficiently and profitably. Collaborating with their Supplier, the Retailer will understand to power and profitability of good forecasting. Their Supplier will appreciate this, and it will result in less out-of-stock and more profitable turns.
To be continued…….
Edward Salzano Edward Salzano is an accomplished COO and Senior P&L Executive with an extensive background in leadership and an outstanding entrepreneurial and corporate record. He was the Co-creator of Francesco Rinaldi pasta sauce. In 2013, Mr. Salzano founded EDNJ Associates, Inc., a marketing and consulting firm. He currently consults with corporate leadership in numerous industries, including: security, logistics, technology, vitamin, staffing, food, beverage, pharmaceutical, health and fitness. He is recognized as one of the leading authorities in the Private Brand Industry.epsalzano197@gmail.com
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COLUMN
IT’S BEGINNING TO LOOK A LOT LIKE... Retailers merchandise Christmas earlier than ever, but the biggest news is how they are integrating To some people’s dismay, Christmas starts in summer, at least it does in the retail world. Yes, Costco begins selling holiday items on-line in July, and by October, retailers like Walmart and Amazon are all merchandising the season frenetically.
Chocolate, Biscuits and Cookies Costco is one of the biggest retailers of chocolate in the world and sells more during the Christmas season than anyone. Most of the chocolate they sell is their own Kirkland Signature, and the “luxury Belgian chocolates” is one of their leading products at less than $20 box. In a $100+ Billion global category, where Americans spend more than $17 B per year, it is own brand that wants to make its mark.
But if you are one who thinks that the early Christmas merchandising crashes prematurely on the other fall holidays, you are in the minority, as 70% of all consumers say they “are in the Christmas buying mood in September”. Break out the egg nog and rum because by the time you are reading this, retailers have been in the holiday mood for five solid months.
The first retailer to really take advantage of this seasonal trend, with its own brand, was Loblaw over 30 years ago with their President’s Choice Luxury Biscuit Assortment (sourced from Belgium). Many retailers have copied this product, including Costco, but it is still iconic throughout Canada and heavily merchandised during the Christmas season.
Own brands are increasingly part of retailers’ Christmas merchandising strategies, and many are even creating unique products and limited edition foods that act as differentiators during this important (and long) holiday season.
Stew Leonard’s And Their Miracle Tree Water Stew Leonards sells more Christmas trees per store than any chain retailer in the world (about 12,000 per location), and they dedicate about a quarter of their massive parking lot to this merchandising for 6 weeks. Their margin on a tree is tighter than any other retailer, which is one contributing reason for their high volume sales, and while not a “loss leader”, it has the effect of drawing consumers into the wider swathe of the store.
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GLOBAL RETAIL BRANDS / NOVEMBER 2023
Their brilliance is in one own brand item that accompanies virtually every purchase of a tree, and that is Stew’s Miracle Tree Water, an additive that is supposed to support the health of your tree. Selling at “2 for $5” with somewhere near an 80% margin, it is a stellar example of an own brand item that is incredibly unique (no other retailer has such a product, and there are very few brands, Miracle Gro being one of them).
PERRY SEELERT Strategic Partner and Co-Founder EMERGE
In a more mainstream and less premium route, even Kroger has gotten into the game of unique Christmas offerings with their “Holiday Edition” sugar and butter cookies. This idea of having an in-and-out, seasonally planned product line is well within the DNA of retailers like Aldi and Trader Joe’s, but now this has extended out to other retailers who see their own brands as the leading weapons for executing limited-time executions.
“Limited Edition” Ice Cream And Coffee Also pursuing “Limited Edition” own brand strategies in the past have been Wegmans and Ahold. You can see two different flavors in the ice cream category with both Peppermint and Egg Nog versions, and the Coffee category also lends itself to this type of approach, with Wegmans offering a “Winter Blend” with Caramel, Vanilla and Coconut as the unique tasting notes in this product.
It is not a surprise that two of the largest coffee companies in Starbuck’s and Dunkin’ also sell “holiday blends” starting in November, once they have fully saturated the market with as much of Pumpkin-everything as consumers can handle.
Let’s Not Forget General Merchandise What would Christmas be without a tree or without any gifts to wrap? Own brands again take the lead at many retailers, and one who has an incredibly diversified portfolio of products from trees to wrapping paper to lawn ornaments to wreaths is BJ’s Wholesale Club in the Eastern U.S., with over 250 clubs in 17 states. It is also impressive how they market it directly under their Berkley Jensen brand, which is their main brand throughout their non-food categories year-round, and choose not to “hide” it under a seasonal name like Walmart does under their “Holiday Time” product line. BJ’s also markets their own brand Christmas line deftly through their social media, and it is prominently merchandised in the club itself.
More Creativity In The Future In 2022 the average American spent over $800 on Christmas gifts, foods and decorations, and it is important that own brand get its fair share of these expenditures. Creative experimentation and thoughtful innovation are the keys, but I think each retailer should strive minimally to capture $200 own brands/ consumer during the season. Retailers like Costco and BJ’s are already achieving this metric, but for many retailers, I think own brand actually gets overshadowed by major CPG brands. Let’s work together, to think about how we can create signature own brand products that fit uniquely into your store’s Christmas plans. Perry Seelert Perry Seelert is a retail branding and marketing expert, with a passion for challenging conventional strategy and truths. He is the Strategic Partner and Co-founder of Emerge, a strategic marketing consultancy dedicated to helping Retailers, Manufacturers and Services grow exponentially and differentiate with purpose. Please contact Perry at perry@ emergefromthepack.com
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COLUMN BEFORE AFTER
Wins Big at 2023 Vertex Awards
GOLD RETAILER OF THE YEAR Sprouts Brand Redesign
A brand that delivers uncompromising quality with a wide variety of products reaching across most categories throughout the store. This redesign focuses on increased awareness and perception of the brand by using the refreshed logo and modernizing the current packaging through various categories across the store. MBD created a look that elevates customers’ expectations and generates excitement around new products and new flavors. We used a billboard effect to broaden appeal beyond its existing customer base with bold coloring, storytelling through illustrations and ownable photography, unexpected typefaces, and design elements that are more category specific.
If you know private brands, then you know The Vertex Awards are the only global competition devoted exclusively to the art of Private Brand package design.
GOLD Sprouts Everyday Crackers
And if you know MBD, then you know we set ourselves apart by being brand ambassadors for our clients. By being retail obsessed with a passion for innovation & storytelling, and for our commitment to operational excellence. With these attributes, MBD Creates award winning design with a positive experience for our customers. We are proud to announce that MBD won TEN Vertex Awards this year at the 2023 Velocity Conference + Expo! And a big congratulations to our client Sprouts who won Retailer of the Year, winning the most awards out of any retailer in the competition. This year there were over 600 entries from 79 retailers across 53 countries. We are excited to share with you MBD’s winning designs here:
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GLOBAL RETAIL BRANDS / NOVEMBER 2023
The cracker category is saturated with many brands using bright, primary colors to stand out on shelf. MBD pulled back the design and utilized pastel colors to create an onbrand and on-trend package that stands out in a crowded category shelf set. We used simple, elegant watercolor-style illustrations combined with photography to elevate these everyday crackers.
SILVER Sprouts Soy Chorizo A new product to Sprouts, soy chorizo was kicked off to compete with the other plant-based alternatives in this section of Sprouts. MBD's design disrupts the on-trend plant based product category with a quirky approach to a farmers market feel. The fun pattern work brings a youthful energy to the design.
MARIA DUBUC President MBD
BRONZE Sprouts Olive Oil
MBD's beautiful Olive Oil design uses colorful, bold patterns and quirky typeface to stand out in a crowded category. The unique approach to a farmers market style feels lively and unexpected.
BRONZE
BRONZE Sprouts Beans
Canned beans are a popular commodity item that find themselves in a wide range of recipes. MBD wanted to make sure these cans stood out on shelf and also clearly communicated the product, without creating too much noise on the PDP. The photography within the set is what made the concept come alive and create a lot of fun and movement on the packaging. Organic and conventional canned beans were designed in a family look to connect the SKUs while keeping them easily shoppable.
BRONZE 7-Eleven Peppermints
MBD designed these peppermints to follow brand initiatives and match the look of the 7-Select line of candy. We created an everyday look for something that is often seen as seasonal. The final design uses creative storytelling for these sweet, fun, on-the-go treats. The carnival tent stripes magnify the iconic pattern of these classic candies, and the peppermints are playfully added into the scene on a rollercoaster.
Sprouts Almond Milk
Very early on in the redesign, MBD's team was tasked with revamping the existing almond milk line at Sprouts. This design took on a real farmer's market feel and was the first product where MBD introduced a "character" with some cartoon charm. We designed the almond milk mascot to differentiate product variation without breaking cohesion of the brand and product line. The earth tones, simple line work and punchy ingredient shot with a large almond brought this item to life.
BRONZE
BJ’s Wholesale Club Baby Wipes
The mix of diverse and happy babies with bright colors and fun patterns bring package to life. Callouts highlight competitive features equivalent to national brands carried in-club at BJ's.
BRONZE PriceSmart Pet Food
BRONZE First Street Ice Cream The structure of the ice cream is modernized to a "Scround" (square/round) carton that differentiates it from a traditional round package. Rich color palette, subtle pattern, and over 20 flavors make a strong visual impact onshelf. Completely ownable photography makes the ice cream the hero but pairs the product with interesting and indulgent ingredient inclusions. The design also allows the smaller side panel to act as an alternate PDP, allowing for more flexible merchandising in smaller format stores.
MBD partnered with PriceSmart to design this friendly, fresh, inviting line of pet food products. The product benefits are highlighted in a distinguishable way without being too serious. The imagery of high quality ingredients and happy pets are front and center to draw attention to the product. MBD congratulates all Vertex Award winners as well as all who participated in the competition! We look forward to next year! Marketing By Design Maria Dubuc mdubuc@mbdesign.com Katie Locke klocke@mbdesign.com
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HOW TO POWER UP PREMIUM PRIVATE BRANDS Right now, premium private brands are solving a problem. When there’s inflation-fueled pressure on every consumer’s variable costs, private brands answer the call: How do I control my weekly grocery and household bills and still have the quality I want? According to PLMA, in 2023 private brands now have almost a 20% share of basket and sales are growing two times faster than national brands. Over 80% of consumers say they trust private brands, and compared to national brands, believe that they are better value. It’s time to power up premium private brands – by expanding product lines in depth, breadth, and distinction. Retailers are launching new lines that serve as stand-alone products, distinctive variations, or unique categories instead of simply being just “copycat” alternatives to category leaders.
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There are several ways to get attention for premium brands. Here are 5 strong approaches to grow a portfolio.
Challenge the Loss Leader Private brands can provide a high margin punch in a category. But there are some categories where national brands still have enormous loyalty. This can be due to the evolving R&D requirements inherent in the category, such as cleaning supplies or diapers, or the tremendously powerful brands in snacks and soft drinks that spend huge media dollars for attention. But premium private brand products can do some heaving lifting to improve margins
in categories that have dominating national brands. Consumers look for very high quality in these categories and need strong convincing to switch from a national brand to a private brand. Some premium brands are up to the task: Member’s Mark produces laundry detergent, garbage bags and disinfectant wipes and Sam’s Club is taking on the categories of frozen pizza and cola.
REBECCA HAMILTON CEO FISH TANK HOLDINGS
Lead Sustainability Credentials
A retailer that wants to make a statement about its sustainability goals will be well served by a premium private brand. Such goals can be both ambitious and diverse; from promoting fair trade goods and sustainable ingredients to enforcing policies on vendor packaging. Sam’s Club created a brand that helped give visibility to their “mission in action” in Member’s Mark, communicated as “Made with Members and Planets in Mind”. Member’s Mark products, from food to textiles and hard goods, are aligned to the company’s stated sustainability goals. By putting their investment in their own research and development, the Sam’s Club team is not waiting for other vendors to catch up.
Simplify the Shop A premium private brand with a distinct offer can really simplify a shop. Save-On-Foods’ Only Goodness or Kroger’s Simple Truth both communicate that they are ‘free from’ specific ingredients, potentially saving shoppers several minutes of label-reading products on the shelf. Kroger’s Simply Truth helps shoppers navigate with icons: free trade, free from, natural and organic. Save-On-Foods’ Only Goodness products have easy-toread labels and are free from 150 ingredients: QR codes reveal what is not in the formulation. Safeway’s Open Nature and Target’s Good and Gather brands also offer ranges with better-for-you formulations.
beyond what we require of other brands”. Natural Grocer is a western retailer selling organic food and health products, with a manifesto entitled “What We Won’t Sell and Why”: the list includes artificial colors, flavors, preservatives, and irradiated food and more. The Natural Grocer premium brand makes good on their promise and offers multiple products in key pillar categories: grocery, paper, household, bulk, and supplements.
This is a strategy also employed by better-for-you organic grocers such as Natural Grocers, Sprouts and Whole Foods. Under their 365 brand, Whole Foods offers more than 3,500 products that, in their own words, “not only meet our already strict standards, but also in many cases go above and
continued on next page>
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FAN
Announcing the Schnucks
Fan Favorite
THE
PERFECT WINGMAN AWARD
Flex your expertise with powerful niche category brands. Consider Canadian Tire – a Canadian national retailer with a blended offer of hardware, outdoor goods, and automotive supplies. Canadian Tire describes their portfolio of private brands as being designed to create a “distinct, home-grown competitive advantage.” For example, under the premium brand MotoMaster there are 600 products designed to maintain cars travelling Canadian roads in all weathers. Their Woods and Outbound brands offer products to celebrate the great outdoors, from tents to boots and trampolines, and Yardworks has everything for fourseason outdoor maintenance.
DONUT WORRY BE HAPPY
FAN FAVORITE
TM
OUR CUSTOMERS VOTED. WE LISTENED.
FAN
Be the Best Expert
THE
FAVORITE
Product Awards!
AWARD
TM
FAVORITE TM THE PERFECT COMPANION TO ANY MEAL!
FRESHLY BAKED IN STORE!
CHECK OUT THE FULL LIST OF WINNERS
CHECK OUT THE FULL LIST OF WINNERS
CHECK OUT THE FULL LIST OF WINNERS © 2022 Schnucks
© 2022 Schnucks
FA
11682
PROCESS + SPOT INKS CMYK
PROCESS TARGET MATCH
file name: 11682_Schnucks_FanFav_Ironman Signage_22x28_Store date:
August 03, 2022
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PROCESS + SPOT INKS CMYK
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©2022 Schnucks
file name: 11682_Schnucks_FanFav_Blade Signage_8x30_Chicken Dipping Sauce date:
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proj mgr:
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CAREFULLY CHECK ALL COPY AND DIELINES. THIS ARTWORK IS PROCEEDING TO PRESS. ONCE APPROVED, IT IS THE CLIENT’S RESPONSIBILITY FOR ANY ERRORS IN THESE MATERIALS OR THOSE RESULTING FROM THEIR USE. SET ELEMENTS TO OVERPRINT OR KNOCKOUT AS NECESSARY. APPLY APPROPRIATE TRAPPING. DO NOT MATCH COLOURS FROM THIS PROOF. DO NOT OPEN IN ANY OTHER SOFTWARE VERSION OTHER THAN SPECIFIED.
CAREFULLY CHECK ALL COPY AND DIELINES. THIS ARTWORK IS PROCEEDING TO PRESS. ONCE APPROVED, IT IS THE CLIENT’S RESPONSIBILITY FOR ANY ERRORS IN THESE MATERIALS OR THOSE RESULTING FROM THEIR USE. SET ELEMENTS TO OVERPRINT OR KNOCKOUT AS NECESSARY. APPLY APPROPRIATE TRAPPING. DO NOT MATCH COLOURS FROM THIS PROOF. DO NOT OPEN IN ANY OTHER SOFTWARE VERSION OTHER THAN SPECIFIED.
Building and Celebrating Community Member’s Mark premium brand is also an example of how a brand can build community. The promise of the name is paid off by tapping into the engagement potential of their registered members and getting their help to design products. Supported by a 40,000 strong community, the Member’s Mark Brand leaders have an engaged consumer base to provide insight and input to optimize research and development. A good example is Schnucks’ “Fan Favorite Awards”, a celebratory and tongue-in-cheek marketing campaign designed to recognize the best among Schnucks’ premium brand products. Designed to illuminate award winners, the campaign puts a spotlight on premium brand products such the “Howling Good” Award for Schnucks Coyote Track Ice Cream or the “Perfect Wingman” Award for Schnucks Dipping Sauce.
Premium private FA brands even helped 11682 celebrate a nation’s birthday. The Sobeys chain celebrated their 110th anniversary the same year that Canada celebrated its 150th birthday. To contribute to the festivities, the Sobeys private brand team created unique maple leaf shaped products: maple flavoured cream cookies and hamburger patties. When the party was over, Sobeys was recognized by Leger Research as the most relevant grocer during Canada’s 150th event celebrations. PROCESS + SPOT INKS CMYK
PROCESS TARGET MATCH
file name: 11682_Shnucks_FanFav_2Up Signage_11x7_Long John Donuts
date:
August 03, 2022
upc:
trim:
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app:
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proj mgr:
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designer:
JP
production:
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CAREFULLY CHECK ALL COPY AND DIELINES. THIS ARTWORK IS PROCEEDING TO PRESS. ONCE APPROVED, IT IS THE CLIENT’S RESPONSIBILITY FOR ANY ERRORS IN THESE MATERIALS OR THOSE RESULTING FROM THEIR USE. SET ELEMENTS TO OVERPRINT OR KNOCKOUT AS NECESSARY. APPLY APPROPRIATE TRAPPING. DO NOT MATCH COLOURS FROM THIS PROOF. DO NOT OPEN IN ANY OTHER SOFTWARE VERSION OTHER THAN SPECIFIED.
Premium brands can also lead distinctive marketing campaigns and promotions for their banners.
We can help your your premium brand can get a power boost! Let’s chat. Contact the Fish Agency. Rebecca Hamilton
Rebecca Hamilton is the CEO of Fish Tank Holdings Inc., including the Fish Agency and sister agency Whitespace Brands. With over 30 years CONTACT US of experience, Rebecca has established herself as one of North America’s leaders in the fields of strategic branding, design and communications for Clients in the retail sector.
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NEW ECO RATING LABEL FOR FOOD IN DEVELOPMENT Choosing a responsible food option can be a daunting task. The numerous labels on packaging can make it more complicated. Some labels emphasize CO2 emissions, while others prioritize animal welfare or climate impact. However, the reliability of these labels is questionable due to a lack of transparency. A group of scientists at Wageningen University in the Netherlands are developing a new European ecorating label, at the behest of the Dutch Ministry of Agriculture. This label aims to make sustainable options more accessible for consumers. Currently, there are over 140 quality labels and logos on packaging in the Netherlands, including both private and public eco-labels. The new eco-rating label will be similar to Nutri-Score, which focuses on the health aspects of food products and is valid within European markets. This new label will also be internationally valid and emphasize transparency for consumers regarding the sustainability of food products in stores. The new labeling system assigns a score to all food products based on their impact on the environment. This allows for easy comparison between products within the same category. For instance, it is now possible to differentiate between a cheap steak produced without regard for the environment and a responsibly produced piece of meat. However, it is important to note that meat products will never receive a perfect score for sustainability. Coen Boone, the Project Leader for Sustainable Value Chains at Wageningen University & Research, believes that eco-labels are beneficial
for both consumers and manufacturers. They provide consumers with a simple way to assess a product’s impact on the environment and encourage manufacturers to make their products more sustainable. By promoting sustainability in the marketplace, competition can shift away from being solely based on food prices and towards a more environmentally conscious approach.
International label
The label research team recently received a subsidy from the European Union to start with an international project in addition to the existing Dutch project. As part of the European project, the rating system will be developed in collaboration with three additional countries: France, Spain, and Germany. This will enable the introduction of eco-rating labels in as many other EU countries as possible. The project also involves collaboration with the business community, including manufacturers, banks, and environmental and food organizations. While Boone and the team do not determine the final scores assigned to products, their feedback based on experience is used to determine what is practical and achievable.
Developing a label
For the development of the label scores of all food are determined, so the average environmental impact of a product category is first established, for example, the environmental impact per kilo of yogurt, pizza, or gingerbread (based on the standards of the EU). This is the base score
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HANS KRAAK Principal KRAAK MEDIA PRODUCTIES
of a product category. Next to that the (average) data per country is considered. A lettuce from Spain for example has a different ecological footprint than the one produced in Belgium. Within the eco rating system producers can indicate where they deviate from a standard product and the base score can be adapted to their specific case. The score might be better, for example, if they use organic milk to make their yogurt, put vegetarian products on their pizza instead of meat, or make use of local production conditions that are more environmentally friendly than average. According to Boone, a harmonized sustainability measurement system across the EU could lead to the adoption of a new label in a few years. This label is expected to be more practical for companies than the current labels in use around the world. Additionally, the new label’s wider reach throughout Europe will encourage product development. Before the labeling process can begin, several challenges need to be addressed. One of these challenges is the need for more data to accurately rate food products and improve the label’s accuracy. As with Nutri Score, discussions about product group ratings are expected to arise. In the meantime, companies can start preparing for the upcoming eco-rating system by making their products more sustainable, which will help them achieve a higher rating on the label in the near future.
www.globalretailmag.com
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MARCA BY BOLOGNAFIERE, THE LEADING EVENT IN ITALY FOR THE PRIVATE LABEL SECTOR 16-17 JANUARY 2024 BOLOGNA, ITALY The 20th edition of Marca By BolognaFiere, scheduled in Bologna on 16 and 17 January 2024, will be a prestigious showcase where the most influential voices of the industry will meet and where trends and market innovations will be discovered. Marca by BolognaFiere confirms the involvement of the leading retailers in the large-scale sector as members of the event’s Technical-Scientific Committee and is actively committed to encouraging an increase in the number of visiting national and international buyers. Animating the days of the exhibition will be both the inaugural conference organised by ADM - Associazione Distribuzione Moderna, BolognaFiere’s historical and strategic partner, and the presentation of the 20th Marca by BolognaFiere Report entrusted to Circana. The number of registrations is confirmed to be growing in all sectors, food and non-food, showing that the exhibition is a great opportunity to get to the heart of the business, touch products and close contracts between quality companies and retailers. In particular, the number of new companies and small businesses intent on growing their business is increasing. The exhibition area is increasing, with estimates for expansion exceeding 12%: larger. Well-organized and easily accessible spaces will characterize the 2024 edition. An important exhibition for the large-scale retail trade/consumer goods sector that is renewing its fundamental assets starting with the two thematic formats Marca Fresh and Marca Tech, both of which are growing.
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Marca Fresh, an area dedicated to sustainable innovation in the fresh produce sector, organized by BolognaFiere in collaboration with SGMarketing, is already attracting significant participation. This area will continue to be a place for sharing and analyzing the various issues related to the sector. Marca Tech, which will celebrate its tenth anniversary in January, will also remain central to tackling, with an innovative and sustainable approach, topics related to the supply chain of private label products, packaging, logistics, raw materials, ingredients, technology and services. After the success of past years, the third edition of the International Private Label Selection (IPLS) is back again in 2024 to select the ten most attractive and innovative private label products for international markets
through a dedicated contest. The IPLS Contest is promoted by Marca by BolognaFiere in cooperation with IPLCThe Retailer Brand Specialists. Private label products are an extraordinary lever to enter international markets: an opportunity to be seized by companies that want to start or develop an international development strategy. To ensure greater participation of international chains and facilitate Italian companies' access to foreign markets, BolognaFiere is implementing several initiatives aimed at enhancing the internationalization process of the exhibition.
www.marca.bolognafiere.it
THE INTERNATIONAL PRIVATE BRAND PACKAGE DESIGN COMPETITION
THE COMPETITION OPENS FRIDAY, NOVEMBER 10, 2023 VERTEXAWARDS.ORG
T R A D E FA I R S
WHAT’S NEW AT COSMOPROF WORLDWIDE BOLOGNA 2024? Cosmoprof Worldwide Bologna 2024 updates its format to enhance business relationships with new opening flows aimed at facilitating business meetings
21 – 24 MARCH 2024 BOLOGNA, ITALY
Cosmoprof Worldwide Bologna unveils the first updates for the 2024 edition. The benchmark trade show for cosmetics industry operators will take place from Thursday, 21 March to Sunday, 24 March 2024,with the simultaneous opening of all pavilions from Thursday, March 21st. Cosmopack, dedicated to the supply chain, and Cosmo Perfumery & Cosmetics, which hosts companies and retail operators for the Perfumery and Cosmetics sector, will run for three days until Saturday, March 23rd, while Cosmo Hair, Nail & Beauty Salon, dedicated to the professional channel, will run for four days and close on Sunday, March 24th. With this new format, Cosmoprof once again proves to be an outstanding exhibition format that can interpret the industry’s developments and look to its future, following the new business habits and facilitating the connection of stakeholders specialized in all the beauty segments.
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The 2024 edition of Cosmoprof is therefore expected to be rich in content and insights, which will be specifically tailor-made to fulfil the needs of all operators, allowing them to fully grasp the wealth of the exhibition offer and immerse itself completely in the innovations from exhibitors from all over the world. Key pillars for Cosmoprof next march will be the consolidated initiatives of the network: CosmoTalks, CosmoTrend and Cosmoprof & Cosmopack Awards. CosmoTalks has always been a time for sharing experiences “from the industry back to the industry”. At the Service Centre, the heart of Bologna Fair District, from Thursday 21 to Saturday 23, CosmoTalks will offer to stakeholders 3 days full of insights, inspiration and future strategies to address the most actual issues for the cosmetics industry. Almost 70 speakers, representatives from market and trend analysis agencies, global brands and media from all over the world, will discuss the state of the art of the beauty industry and its future evolution.
The COSMOTRENDS report, written and designed by BEAUTYSTREAMS, presents the most actual key trends in the beauty industry based on innovations from exhibitors. The report provides a fundamental perspective on the direction of the industry: revolutionary packaging, futuristic formulas and solutions that will drive the market. A not-to-be-missed appointment for those interested in the avant-garde proposals and launches are the Cosmopack & Cosmoprof Awards, the “Oscars of Beauty” which celebrate the excellence of the global cosmetic industry. Being a special project characterising all the Cosmoprof events in the world, the Awards are a prestigious and coveted recognition within the entire industry, thanks to the contributions of an independent panel of international experts tasked with selecting the most sustainable formulations, the most user-friendly design, and the most innovative digital solutions. Cosmoprof Worldwide Bologna doesn’t stop here. To discover the upcoming news for the 2024 edition, please visit the website www. cosmoprof.com and follow the event’s social media channels.
www.cosmoprof.com
• THE LEADING B2B EVENT DEDICATED TO ALL SECTORS OF THE BEAUTY INDUSTRY • BOLOGNA, ITALY FAIR DISTRICT • 21 – 23 MARCH 2024
• NEW! 21 – 24 MARCH 2024 • COSMOPROF.COM
Organized by BolognaFiere Cosmoprof S.p.a. info@cosmoprof.it
An event by
In partnership with
With the support of
A new world for beauty Bologna, Hong Kong, Las Vegas, Mumbai, Bangkok, Miami
T R A D E FA I R S
BIOFACH 2024 DISCOVER THE FUTURE OF ORGANIC 13 – 16 FEBRUARY 2024 NÜREMBERG, GERMANY
BIOFACH, the World’s Leading Trade Fair for Organic Food Products, will bring the sector together both in Nuremberg and online from 13 to 16 February 2024. Each year, discover new products, innovation and the latest trends. Benefit from information and knowledge, genuine encounters and networking, experience them with all senses, and pave the way toward an environment friendly future – Paving the path! At its 2024 Congress, BIOFACH 2024 will focus on the transformative and creative power of women in the food sector and their role in achieving a more sustainable future for our food system. By spotlighting this topic, the national supporting organization BÖLW (Bund ökologische Lebensmittel, German Federation of Organic Food Producers) as well as the international patron IFOAM – Organics International recognize the pivotal role of women in steering our food system towards sustainability and providing a crucial perspective on achieving a greener future.
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Further highlights include new products at the novelty stand and the dedicated joint booth for newcomers. Award ceremonies will honor outstanding achievement and innovation in the sector. Visitors will also get to vote for their favourite product for the BIOFACH Best New Product Award. Another highlight are the range-specific worlds of experience. The dedicated “Unpackaged” product range caters to the growing demand for sustainable, packaging-free products. Exclusive, target group-oriented arrangements such as the Fachhandels Club and the Agriculture Forum foster connections among likeminded professionals.
www.biofach.de/en
biofach.de/en/newsletter
Nuremberg, Germany
13 -16.2.2024
World’s Leading Trade Fair for Organic Food
Paving the path for a sustainable future Organic food production is the key to a better world. Together, we are protecting the climate, creating sustainable solutions and shaping a worthwhile future for the coming generations. BIOFACH 2024 and the accompanying BIOFACH Congress are where the visionaries, movers and shakers of the international organic industry connect with one another to pave the path to a more sustainable food system. Can we count you in? #intoorganic
Trade visitors only
In association with VIVANESS International Trade Fair for Natural and Organic Personal Care
T R A D E FA I R S
ISM TO SHOWCASE THE LATEST IN CONFECTIONARY AND SNACKS 28 – 31 JANUARY 2024 COLOGNE, GERMANY
Soon, the International Confectionery and Snack Industry will gather once again – at ISM 2024, the essential meeting point for pioneers, industry leaders, and enthusiasts from around the world! Look forward to inspiring product presentations that offer exclusive insights into the latest innovations by international manufacturers. From unexpected flavor combinations to revolutionary new creations – be amazed by the industry’s ingenuity. Our expert stage will once again be the platform for groundbreaking discussions. Join us as thought leaders provide insights into the future of the confectionery and snack industry, discussing key trends and challenges. In our dedicated innovation areas, you’ll have the opportunity to explore the groundbreaking novelties of tomorrow and draw inspiration from emerging start-ups.
Buyers of the following retail and wholesale will be admitted: Make use of the numerous networking opportunities to establish valuable connections in an inspiring environment. Whether in our networking lounges like Lab5 by ISM or at informal gatherings – ISM 2024 offers you diverse chances for exchange with relevant business contacts. From the 28th to the 31st of January 2024, you can experience the latest developments in the confectionery and snack industry with all your senses. Manufacturers and Distributors of sweets and snacks ready packed for retail sale under the following headings:
• Confectionery, food and beverage wholesale, import and purchasing associations • Trade chains and their regional branches • Filling stations-chains - central/local administration • Hypermarkets • Suppliers for foodservice • Retail confectionery trade • Pastry shops, cafés, bakeries, confectioneries • Cash & carry operations • Bakery requirement wholesale
• Sugar confectionery
• Health food wholesalers
• Biscuits
• Drugstore chains
• Snack foods
• Department stores
• Trend Snacks
• Online-food retailers
• Natural Sweets
• Vending machine operators
• Breakfast Snacks
• Nutrition scientists
• I ce cream, deep-frozen confectionery / raw pastes
• Food chemists
• Other
• Producers of sweets and snacks according to the list of products
www.ism-cologne.com
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At Emerge, we are focused around two simple client objectives, which are at the heart of everything we do.
1.
FOR SUPPLIERS
Looking to expand and differentiate their business or take new innovations to market
2.
FOR RETAILERS
Wanting to build a unique roadmap and actionable tactics for Private Brand greatness
CALL US
We would love to start a conversation with you www.emergefromthepack.com Perry Seelert, Partner; Mark Dickinson, Partner Perry@emergefromthepack.com Mark@emergefromthepack.com +1 203 529 3668
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ADVERTISING INQUIRIES
Biofach / 79 Bocon Cucina / 26 Certified Origins / 33
EUROPE Ms. Luisa Colombo Global Retail Brands Via F.Baracca nr.4/9 40033 Casalecchio di Reno Bologna, ITALY luisa@globalretailmag.com
Cherry Central / 5 Cibus Parma / 52 Cosmoprof Worldwide Bologna / 77 Cosmoprof Worldwide India / 48 Delta Food / 49 Emerge / 81
Ms. Sabine Geissler Italy / Germany Greentaste.it s.geissler@greentaste.it
Frostkrone Food Group / 35 Global Tissue Group / Inside Front Cover Spread, Back Cover Italian Trade Agency Chicago / 53 - 64
Mr. Jacco van Laar Brand Ambassador jacco@globalretailmag.com
La Doria S.p.A / 37 LeBonta srl / 6 - 7 Lucart S.p.A / 15 & 39 Marca Bologna / 16 – 17
AMERICAS, ASIA, AUSTRALIA, AFRICA Mr. Phillip Russo Global Retail Brands magazine 240 Central Park South, Suite 9G New York, NY 10019 USA Tel. +1 917 743 6711 phillip@globalretailmag.com
MBD (Marketing By Design) / 13 PLMA’s Chicago Trade Show / 21 PLMA’s World of Private Label Amsterdam / 9 Schedro / 51 Seneca Foods / 25 Shanghai Hutchison Whitecat Co. Ltd. / 45 Valsa Group / 41
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Velocity Institute Conference / 83 Vertex Awards / 75 Viktor & K / 50 V Label / 43
MARCH 2023
Next Issues...
SUPPLIER GUIDE 2023 Charting the Future of Plant-Based Foods
MARCH 2024
Supplier Profiles
2024 Supplier Guide Issue
PLMA’s World of Private Label
AD CLOSE: 1 February
Online Package Design Optimization
MAY 2024 2024 PLMA Amsterdam AD CLOSE: 1 April www.globalretailmag.com
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www.vertexawards.org
28-29 MAY 2024 RIA AMSTERDAM CONVENTION CENTRE
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