MCPe Message Dear applicants, If you are reading this lines it means that, at least once, you have wondered how could look like to jump forward and live the MC experience. And I’m really glad, because this first step could really change the stream of your life. What you have in front of you is a huge opportunity to experience what being driven, striving for excellence, taking responsibility, making sacrifices, building relationships, empowering the others, believing in something, really means. AIESEC in Italy aims to make a difference, to believe in the potential of a country, of a generation, of raising awareness among young people, old people, managers, volunteers, italians or foreigners; we really believe that facilitating cross generational discussions, rediscovering values and bringing beliefs and words into actions will develop the people that will make a difference in this world. Do you believe in it? Do you truly think that we as young people have the chance to influence and bring relevant answers to the questions the world is daily asking to human beings? If you do, you are in the right place. I invite you to take this opportunity, to carve the best out of yourself, to be innovative, to dare, to jump, to believe with me, 20 LCs, 1000 thousands italian AIESECers that our organization is meant to be the voice in this choir. Don’t be scared and show what AIESEC really means to you. Qualunque cosa tu possa fare, o sognare di fare, incominciala. L'audacia ha in sÊ genio, potere e magia. Incomincia adesso. (attribuita a Johann Wolfgang von Goethe)
- Guis, President of AIESEC in Italy 15|16
Index
2 Index 3 General Information 4 Contact Info 5 MC 15|16 Structure 6 MC General Responsibilities 7 Selection Process 8 MCVP OD 9 MCVP F&L 10 MCVP BD 11 MCVP MKT 12 MCVP TM 13 MCVP oGCDP 14 MCVP iGCDP 15 MCVP oGIP 16 MCVP iGIP 17 MCVP Digital MKT 18 PR Manager 19 OD Director 20 BD Managers 21 MCVP Alumni & Government 22 -36 Questionnaires
Facts about Italy Driver oGCDP
19 LCs
1305 X in Q1/2/3 of 2014
1401 X in 2013
1 OE
Focus oGIP
General Information MC Conditions •
The MC experience is a full time job. Every MCVP is expected to work from 35 to 40 hours per week. • Every MC member is granted a salary from 150 euros to 250 according to MC budget. • Food and accomodation are fully covered by MC budget • Transportation in Milan is fully covered by the MC • National Conferences are fully covered by the MC • Office space is provided • Wifi Connection is provided both in the office and at home • Days off for exams are allowed • 4 Days off per quarter are granted. • MC Term will officially start on the 1° of July and end on the 10th° of July. One MC member could be asked to stay more supporting in managing the agenda of the 1° 2016 conference in July.
International Conf.
Transition Details •
The MC Team elected should guarantee availability from the first of May to be present in Milan for the transition period. • Further details about the process will be communicated after the election • During transition food, accomodation and transportation will be covered by the MC; • Travel from your hometown is not covered
•
Attendance of EuroXPro is mandatory for Subteam Leaders; fee will be covered by the MC and the flight, partially, as well. According to the budget MC member could be asked to anticipate some money. • For IC 2015 the priority will go to this positions for attendance and spots : MCVPOD, MCVPTM, MCPMKT, MCVPoGCDP MCVPiGCDP, MCVPoGIP and MCVPiGIP. IC will be fully covered. • According to the MC Plan and Development Plan MC members could be asked to attend other conferences or summits around the world.
Internationals •
Flight ticket from/to your country are not covered • Insurance is not convered • Expenses for legalization in Italy are fully covered by the MC.
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MCPe
Contact Information MC
Name
Surname
Skype
MCP
Andrea
Varotto
andrea.varotto@aiesec.it
varoz.cmp
MC VP F
Michele
Guidi
Michele.guidi@aiesec.it
MC VP OD (MCPe)
Guiscardo
Urso
guiscardo.urso@aiesec.it
guiscardo.urso
3491579005
Pesce
mariavittoria.pesce@aiesec.it
mariavittoria_ita
3409303216
MCVPOGCDP Mariavittoria
MCPe Application Package
Resources AIESEC in Italy Main Hub Growth Model
3486625921 3387605998
MC VP iGIP
Mariangela
Colasanti
mariangela.colasanti@aiesec.it mariangela.colasanti 3403621716
MC VP iGCDP
Antonio
Schiattarella
antonio.schiattarella@aiesec.it
MC VP TM
Kristina
Rudoman
kristina.rudoman@aiesec.it
MC VP PR
Gaia
Alaimo
gaia.alaimo@aiesec.it
MC VP BD
Chiara
Gianola
chiara.gianola@aiesec.it
chiara.gianola
3319670257
MCVP OGIP
Gianmarco
Santoli
gianmarco.santoli@aiesec.it
gianmarcosantoli
3345739241
MCVP MKTG
Maripaz
Cano
maripaz.cano@aiesec.net
antonio.schiattarella2 3385467871 kristinarudoman
3318007361 3404173324
mariadelapazcanoh 3409577651 errera
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MC Structure 15|16
MCP
MCVP oGCDP
1
MCVP iGCDP
MCVPOD
MCVP oGIP
MCVP Finance & Legal MCVP TM
1
Management Team
2
Operations Team
MCVP iGIP
3
Business Development Department
OD Director
4
Brand Experience Team
BD Manager MCVP BD
2
3
BD Manager MCVP Digital Marketing MCVP Marketing MCVP PR
MCVP Government, Institutions & Alumni
4
The management team is responsible for : Supporting di MC in tracking of subteams; Taking any financial decisionsover a certain amount of funds; Involvement in decisions regarding MCVPs probations; Discussing legal implications and evolution of AIESEC in the country. Prepare proposals for the MC team on particular listed topics.
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MC General Responsibilities The MC Team The MC team of AIESEC in Italy represents AIESEC as a National association in the Global Network and Italy as a nation; the MC is meant to serve the Local Committes and to foster implementation of strategies, behaviours, and innovation driving the growth of the organization and developing the leaders that Italy needs. The team should embodies, as role models, the behaviours and values that will make the change happen.
General JD • •
• • • • •
•
Represent AIESEC in Italy in the National and International Conferences; Cocreate with the National Plenary the Plan for 15|16; Understand and foster the National strategies regardless the position; Create spaces and support system for the Local Committes; Align National Strategies to Global Strategies delivering a tailored approach to LCs; Attend quarter Team Days, with no exceptions. Attend Monthly and Quarter reviews with no exceptions. Deliver the National Education Cycle created by the MCVP OD.
Accountability • Report weekly to the MCP and Subteam Leader; • Report quarterly, as MC Team, to the National plenary; • Fill weekly the MC Tracking tool; • Store all the informations, materials and contacts according to the IM strategy; • Being aware of the world trends; • Being constantly up to date with non AIESEC resources on functional topics.
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Selection Process Application 1 – Curriculum Vitae 2 – Executive Summary (One page) 3 – General Questionnaire ( 5 pages) 4 – Specific Questionnaire ( 5 pages) 5 – Video – (VIMEO or youtube) Max. 5 minutes to introduce yourself and your unique contribution to AIESEC in Italy and the MC Team 15|16 6 – Blank Page Challenge (italian candidates) : take one among the most common newspapers in Italy and, based on its content, define the role of AIESEC for this country. For the internationals do the same being inspired by your national press and articles about Italy. 7 – Endorsements : 3 Endorsements. The endorsement must contain a clear perspective on the candidates both in terms of strenghts and weaknesses. International candidates must add an MC endorsement. 8 – Personality Test.
Selection • General Questionnaire • Specific Questionnaire • Virtual Q&A; • Confidence Vote from National Assembly; • Further Test by MCPe (Optional); • Interview with the MCP 15|16; • Final Announcement. • Applications must be sent to : gusicardo.urso@aiesec.it and andrea.varotto@aiesec.it
Timeline 8th January – Application release 25° January – Application DDL. 20.00 GMT/UTC + 1 (Italian Time); 26° January – Subcommission Check of requirments; 26° January – Candidates Announcement; 26°/27°/28° - Virtual Q&A 28° Evening – LCP Team Discussion; 28° Voting Process; 29° Confidence Vote Announcement 30th - 8° Jan/Feb Interview and optional Test; 9° February – First Round Announcement; 10° February – Second Round applications.
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MCVP Organizational Development Job Description The MCVPOD is responsible for the general growth, development and evolution of the organization. By gathering informations on all the organizational levels he’s in charge of proposing the best ways to ensure balanced and healthy growth of LCs. As a TL he’s responsible as well of the alignement of the MCVPs in the delivery of their operations.
Measures of Success % Growth of the country %LCs P vs A
Areas of Individual Responsibility -
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-
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Continuity and finalization of OD Model and Growth Model; Responsible of the contry Communication and IM system; Responsible of the LC Planning and Transition Strategy; Responsible for mapping LC contribution to National goals; Responsible for .the overall Coaching system and alignement of Functioanl Coaching; Responsible for NST Structure; Responsible for NSTs OD/Regional Coordinator; Responsible of MC monthly reports; Responsible for the overall expansion strategy; Responsible, with MCP, for organizational proposals on innovation and direction; Responsible, with the MCP, for Steering Team Management. Final responsible of NEC.
Competencies Required -
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Analytical thinking; International mindset and approach; Advanced management skills; Structure and punctuality; Wide knowledge of current situation of AIESEC in Italy; Cross functional experience and strategic thinking; Planning and tracking. LCP Experience required
Details The MCVPOD is accountable to MCP, Management Team and National Plenary. Synergies involve all the areas.
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MCVP Finance & Legal Job Description The MCVP F &L is responsible for the general financial and legal administration of AIESEC in Italy. His role it’s both internal and external : he must ensure wide knowledge of this field to AIESEC in Italy, building strategies to capitalize on it, and represent AIESEC in Italy towards our stakeholders in terms of financial and legal management.
Measures of Success #MC Revenues #MC Investments
Areas of Individual Responsibility -
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Creation of National Budget; Administration of MC/LC funds; Legalization of AIESEC in Italy and execution of legal duties; Cashflow and bookeeping; Analysis of cashflow and forecast of organizational financial situation; Quarterly financial reports; MC internal management for financial matters; Responsible, with MCP, for extraordinary financial decisions; Management and coaching of LCVPF and NST F; Responsible of Global Full Membership; Responsible for meetings with Lawyers and consultants; Responsible for exchanges legal situation.
Competencies Required -
Analytical thinking; Knowledge of legalities; Financial skills; Structure and punctuality; Wide knowledge of current situation of AIESEC in Italy; Cross functional experience and strategic thinking; Planning and tracking.
Details The MCVPF&L is accountable to MCP, Management Team and National Plenary. Synergies involve all the areas.
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MCVP Business Development Job Description The MCVP BD is responsible for the sustainability of the MC. With the creation and delivery of a national products portfolio the BD ensures the growth in ELD programmes, execution of national partnerships and high quality standards to our partners. As TL of the BD department he’s responsible of managing the team and ensuring performances.
Measures of Success # of contract signed with the same partner # of new partners % of budget covered
Areas of Individual Responsibility - Creation and update of National Product Portfolio; - Ensure delivery of all the MC partnerships; - Planning and tracking of BD activities and BDM; - Responsible of keeping contacts with AI for downscaling International partnerships; - Ensure alignment of BD area with 2015 goals;
Competencies Required -
Effective communication; Sales experience and negotiation; Customer centric approach; Conflict management; Solution orientation; IProactivity and resilience;
Details The MCVPBD is accountable to MCP, Management Team and National Plenary. Synergies involves F&L, MKT department, exchangers and.PR mainly. MCP is involved with main partners.
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MCVP Marketing Job Description The MCVP MKT is final responsible for the positioning of the AIESEC brand. With BXP Team he’s responsible of creating new concepts to increase the conversion rate of people that are engaged with AIESEC to people that are developing through AIESEC.. He’s also responsible for monthly reporting and analysis of the brand status..
Measures of Success # People engaged through MKT Activities # Conversion rates for X #NPS measuring brand experience
Areas of Individual Responsibility - Creation of the brand positioning plan;; - Lead the BXP Team and the functional team of VPMKT together with BXP team for the areas of different responsibility; - Responsible for brand management strategies; - Responsible for Product Innovation together with MCVPOD and responsible MCVPs; - Final responsible for planning and execution of all campaigns required to achieve organizational MoS.
Competencies Required -
Analytical thinking; Advanced management skills; Creative thinking; Result orientation; Open-minded and open to new approacches; Market research; Awareness of global Trends; Awareness of ATL & BTL strategies.
Details The MCVPMKT is accountable to MCP, Management Team and National Plenary. Synergies involve all the areas.
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MCVP Talent Management Job Description The MCVP TM is responsible for the talent capacity strategies in order to achieve and foster the ELD programmes. Through the implementation of team minimums and with stronger synergies with all the areas he should make the organization faster and bigger..
Measures of Success # TMP/TLPTMP/TLP NPS and Response Rate Productivity Coefficient
Areas of Individual Responsibility - Responsible for Team Minimums implementation and tracking; - Responsible for TMP/TLP delivery and satisfaction; - Responsible of Talent Capacity and Recruitment strategies; - Responsible for LEAD framework for EBs based on new LDM; - Co-responsible with MCP for LEAD for LCPs; - Responsible for LBD and SDP and its implementation on local level; - Responsible for productivity; - .Responsible for Coaching VPTM Team and NST TM Team;
Competencies Required - Analytical thinking - Multitasking - Flexibility - High proactivity - Change Management - Operations understanding
Details The MCVPTM is accountable to MCP, Management Team and National Plenary. Synergies involve all the areas.
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MCVP oGCDP Job Description The MCVP oGCDP is responsible to drive the programme growth by presenting and executing the most avanced strategies for the programme. He’s responsible as well for the IR strategy and for cooperation among different AIESEC entities..
Measures of Success # oGCDP Re and Completed Programme NPS % Plan Implementation
Areas of Individual Responsibility - Delivering of oGCDP strategy to LCVPoGCDP; - Coaching and Management of LCVPs and NSTs; - Innovation and process optimization; - Mapping, together with OD, LCs contribution to the national plan; - - Execution of IR strategies; - Continuity of WENA cooperation project; - Data analysis and strategy creation with OD and MKTG based on organizational evolution and market penetration;
Competencies Required - Analytical thinking - Multitasking - Good Gdrive knowledge; - High proactivity - oGCDP LCVP experience required; - Good coaching skills; - Innovative mindset
Details The MCVP oGCDP is accountable to MCP, MCVPOD and National Plenary. Synergies involve all the areas, especially MKTG, TM and OD.
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MCVP iGCDP Job Description The MCVP iGCDP is responsible to drive the programme growth by presenting and executing the most avanced strategies for the area. He’s responsible as well for the IR strategy and for cooperation among different AIESEC entities.. Moreover he’s responsible for analysing all the national issues and create the projects that impact the most Italian society.
Measures of Success # iGCDP Re and Completed Programme NPS % Plan Implementation
Areas of Individual Responsibility -
Delivering of iGCDP strategy to LCVPiGCDP; - Coaching and Management of LCVPs and NSTs; - Innovation and process optimization; - Mapping, together with OD, LC contribution to national plan; - - Execution of IR strategies; - Data analysis and strategy creation with OD and MKTG based on organizational evolution and market penetration; - Synergy with PR & Government to boost the programme; - Creation, with OD and MKTG, of Project portfolio for the Local Level; - Creation, together with OD, of a knowledge portal to increase functional knowledge; - Contrbution in packaging the iGCDP for corporate sponsorhip; - Responsible for S&S implementation in iGCDP;
Competencies Required - Analytical thinking - Structure; - Knowledge about italian society; - High proactivity; - iGCDP LCVP experience required; - Good coaching skills; - Innovative mindset;
Details The MCVP iGCDP is accountable to MCP, MCVPOD and National Plenary. Synergies involve all the areas, especially MKTG, TM and OD.
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MCVP oGIP Job Description The MCVP oGIP is responsible to drive the programme growth by presenting and executing the most suitable strategies to keep growing and performing n the area. He’s responsible as well for the IR strategy and for cooperation among different AIESEC entities..
Measures of Success # oGIP Re and Completed Programme NPS % Plan Implementation
Areas of Individual Responsibility -
Delivering of oGIP strategy to LCVPoGIP; - Coaching and Management of LCVPs and NSTs; - Consolidation ad analysis of programme potential; - Mapping, together with OD, LC contribution to national plan; - - Execution of IR strategies; - Data analysis and strategy creation with OD and MKTG based on organizational evolution and market penetration; - Synergy with PR & Government to find possible catalysts for the programme; - Ensure proper strategies for CEM; - Planning and tracking of NPS; - Creation of knoweldge center a packages to empower LCs.
Competencies Required - Analytical thinking - Structure; - Innovative mindset; - Problem solving; - Conflict management; - Ability to work with few resources; .
Details The MCVP oGIP is accountable to MCP, MCVPOD and National Plenary. Synergies involve all the areas, especially MKTG, TM and OD.
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MCVP iGIP Job Description The MCVP iGIP is responsible to drive the programme growth by solving the current bottlenecks and capitalizing on the strenghts to make massive iGIP happening in AIESEC in Italy. The synergy with F&L and BD will be a crucial point to ensure the growth and the development of the area.
Measures of Success # iGIP Re and Completed Programme NPS % Plan Implementation
Areas of Individual Responsibility -
Delivering of iGIP strategy to LCVPiGIP; - Coaching and Management of LCVPs and NSTs; - Consolidation ad analysis of programme potential; - Mapping, together with OD, LC contribution to national plan; - - Execution of IR strategies; - Data analysis and strategy creation with OD and MKT based on organizational evolution and market penetration; - Synergy with PR & Government to find possible catalysts for the programme; - Ensure proper strategies for CEM; - Planning and tracking of NPS; - Creation of knoweldge center a packages to empower LCs. - Legal analysis to solve our bottlenecks
Competencies Required - Analytical thinking - Structure; - Innovative mindset; - Problem solving; - Conflict management; - Legal knowledge; - Will to learn; - LCVP iGIP/Sales experience required; - Resilience and strong solution oriented strategy
Details The MCVP iGIP is accountable to MCP, MCVPOD and National Plenary. Synergies involve all the areas, especially MKTG, BD, OD and F&L.
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MCVP Digital Marketing Job Description The MCVPDMKT is responsible for creating and delivering the brand positioning strategy through our online channels. In BXP corner he’s responsible as well to contribute to the creation of the brand management strategy.
Measures of Success # People engaged through online channels & GIS #Contents developed for online channels % Plan Implementation
Areas of Individual Responsibility - Expand virtual penetration and online reach of AIESEC brand; - Preparing, developing and integrating online content for AIESEC in Italy online channels (external); - Showcasing stories that build and develop AIESEC credibility; - Optimization of conversion rates of our online platforms; - Online delivery of BD portfolio; - Creation of contacts database to enrich our costumer pool
Competencies Required - Social media management; - Market research; - Content strategy; - Creative thinking; - Graphic design skills; - Customer orientation.
Details The MCVP D-MKTG is accountable to MCP, MCVPMKT and National Plenary.
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MCVP Public Relations Areas of Individual Responsibility
Job Description The MCVP PR is responsible for ensuring the brand positioning of AIESEC through cobranding activities, contact with media, organizations of national events and participations to other events as sponsor, speaker or delegate. In synergy with the MCVPMKT he’s responsible for execution of brand strategy.
Measures of Success # Media appearances ROI of PR activities (short and long term) #Attendance to Events #LEAD contacts for exchange
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- Execution of brand positioning strategy; - Participation to relevant national events to position AIESEC brand; Media coverage of AIESEC activities; Media appereances on newspapers, radio and television; Responsible for delivering cobranding advertising with media; Responsible for managing press office; Resposible, with MKTG department, for content creation; Responsible, with BD, for organizing annual summit; - Responsible for annual report; - Responsible for media account management.
Competencies Required - Excellent communication skills; - Excellent writing skills; - Proactivity and solution orientation; - Orientation to results - Knowledge of media and possible interesting contacts; - Selling and negotiation skills;
Details Th e MCVP PR is accountable to MCP, MCVPMKT and National Plenary.
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OD Director Job Description The OD director is responsible for the delivering of LCD strategy among the operations team, tracking a fostering the expansion process and coaching a wider amount of LCs as natural consequence of the regional coordinator strategy.
Measures of Success % LC contribution to national plan #New Expansion #Expansions to LCs
Areas of Individual Responsibility -
Mapping LC contribution according to Growth Model; - Delivering expansion strategy according to MCVPOD strategies; - Constant communication with IG, OE and NST expansions; - Monthly diagnosis on expansion strategy status; - Monthly diagnosis on LC contribution to national goal; - Support in developing a strategy for Regional education cycle;
Competencies Required - LCP Experience - Wider organizational understanding - Excellent operational knowledge;
Details The OD director is accountable to MCP, MCVPOD and National Plenary.
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BD Managers (2 Positions) Job Description The BD managers are responsible for delivering the national BD portfolio to our currentand potential partners. The position plays a key role to ensure financial sustainability to the MC and to ensure the proper quality to partnerships.
Measures of Success % Budget Covered #Contracts signed #Companies NPS
Areas of Individual Responsibility - Account management of national partnerhsips; - Attendance to corporate events; - Creation of partnerships for national iGIP; - Cocreation of BD portfolio with MCVP BD; - Synergy with MKTG department for showcasing national partnerships; - Responsible for delivering national products portfolio;
Competencies Required - Selling experience; - Excellent communication skills; - Innovative approach; - Indipendence; - Orientation to results - Effective communication - Negotiation skills
Details The BD managers are accountable to MCP, MCVP BD and National plenary.
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MCVP Governements, Institutitons & Alumni Job Description The MCVP GIA is responsible to deal with different stakeholdersin order to boost exchange programmes through partnership, sponsorships, donations etc. The main role is to ensure that this particular stakeholder are involved with AIESEC activities and are actively contributing to the growth of the organization.
Measures of Success #contracts signed with Gov. % of increasing of X performances #TN Raised with Alumni
Areas of Individual Responsibility -
Responsible together with MCP for relationship with Alumni association; - Responsible for raising sponsorhips, partnerships, donations or other agreeements with Alumni; - Responsible for planning and executing Alumni events together with AIESEC Italia Alumni Association; - Responsible together with MCP for Government relationships; - Responsible for relationships with Institutions, embassies, umbrella organizations etc. To boost exchange programmes; - Responsible of agreement and partnerhsips with other Youth organizations; - Responsible for involving Alumni in MC and LC projects; - Responsible for creating Alumni portfolio;
Competencies Required - PR experience preferred; - Good selling skills; - Italian speaking required; - Wide knowledge of AIESEC as an organization; - Good knowledge of AIESEC values, vision, mission and benefit for partners.
Details The MCVP GIA is accountable to MCP and National plenary.
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General Questionnaire 1) Applying to the MC requires a lot of motivation and committment. Please describe yours by making a comparison with a character that you really appreciated from your favourite movie or book. Please be as specific as possible in motivating your answer. 2) Italy, as a country, is really difficult to describe due to its internal differences, point of strenghts, weaknesses and general attitude of the people. Please write your perspective on this country by underlining the points of excellence, the points of improvement and what you can’t really stand or understand in this country. Mentioning concrete facts, data and references will be an added value. 3) In AIESEC as organization we see Leadership as the best way to reach Peace&Fulfillment of Humankind’s potential. Please describe with your own words what leadership means to you, mentioning one person that you think was a real leader that inspired you. Then describe how AIESEC can develop leaders like the one you mentioned, able to make a difference in society and others’ life. 4) AIESEC in Italy is facing a lot of changes in the past two years. Mention them and analyze the impact of these changes and how they contributed positively and negatively to make AIESEC in Italy as it is today. Then describe how do you envision AIESEC in Italy during your MC term and in its road towards 2020. 5) Communication is a very crucial point to ensure a proper functioning of any entity. Please describe the ideal flow of communication MC – LC and how would you personally contribute in making AIESEC in Italy a more transparent organization without renouncing to efficiency and speed in decision making.
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Specific Questionnaire - OD 1) Taking into connsideration the current performances of AIESEC in Italy both from the Organzational perspective and the LCD perspective, please design, considering the current GM and possible updates, a growth path for the our entity; 2) What are in your opinion the main organizational strategies that need to be implemented to reach the midterm ambition of 2015 and, right after, to ensure a clear development path for AIESEC in Italy till 2017? Don’t limit yourself just to WENA strategies, but take in consideration the gloabl perspective and possible countries that might be a role model for us. 3) Considering the 4 exchange areas please create a matrix in which you underline : what is working and need to be kept, what need to be stopped, and which kind of innovations each area should experience. After this write a short conclusion on the 4 main points on which the operations must be aligned. 4) Based on what OD is the external world and the current status of the area in AIESEC in Italy, how do you envision the development of the area? Be as specific as possible and describe the unique contribution that you, as a person, can give in the development of the area. 5) As subteam leader, how would you structure : communication, cocreation, implementation, tracking ,follow-up and evaluation in your subteam. Include in the framework MCP, NSTs and Regional Coordinators.
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Specific Questionnaire – F&L 1) Provide a Financial and Legal risks analysis of AIESEC in Italy updated at December 2014, and underline bottlenecks and actions needed to avoid these risks. Please be specific and provide data and comments to motivate your analysis. 2) How would you ensue a proper F&L education in the MC team and in the plenary? Please be as specific as possible, including which kind of topics would you adress and why. 3) Please describe the main 5 fields in which you would like to invest funds from an MC perspective and the main 5 you would suggest to an avarage LC of AIESEC in Italy. 4) How would you ensure the creation of a Development Fund that LCs can apply to, in order to gain some additional money to invest in extra projects. Please define size, procedure and criterias to make it happen. 5) Please define your ideal communication flow with : MC management team, MCP, whole MC Team, LCVPsF and NSTs.
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Specific Questionnaire – BD 1) Please create a draft of National Products Portfolio for : multinational companies, big NGOs, MSE and startups. Include prices and products. 2) Provide a target list of stakeholders that you would like to contact and why, including which product you would like to sell to them. Define : 3 names for multinational/big companies, 3 big NGOs, 5 MSE and 2 startups. 3) How would you lead your BDMs and how would you ensure the right account management and achievement of the results? 4) How do you perceive the product portfolio of AIESEC in Italy evolving in the short term (20152016) and mid-term (in the next 5 years)? How can this product be optimized in order to increase its value proposition to our different stakeholders and revenues? 5) What are the most developing sectors in Italy right now? how can AIESEC capitalize on them in terms of new sales? Be specific and base your answer in real data.
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Specific Questionnaire – MKT 1) Please analyze the current status of the MKTG area presenting data regarding our market penetration, activities and projects. At the end provide a motivated evaluation of the AIESEC brand in Italy. 2) How would you lead the BXP subteam and what do you think might be the main priorithies for the term 15/16? 3) What will be the main innovations that you would like to bring to the marketing department in this term? Specify activities, KPIs and ROI for each activity. 4) How would you structure the synergy MKT – BD for delivering and boosting the BD products? Please define a concrete action plan. 5) Which kind of ATL e BTL activities would you like to run for our exchange programmes? Please mention at least 3 of them (6 in total) for each exchange programmes plus TM recruitment.
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Specific Questionnaire – TM 1) Please analyze the current status of the TM area in terms of : productivity, Team minimums implementation, TMP/TLP NPS and issues, overall number of HR, LEAD and retention rate. Based on this define which strategies would you keep and which one would you change. 2) What is, in your opinion, the real contribution of Team minimums implementation in the quality of an experience and in the leadership development we promise in AIESEC? Motivate your answer and propose a framework to ensure the proper understanding of Team Minimums in all the areas. 3) LEAD is still in the development phase in the AIESEC International team. How do you imagine LEAD for LCVPs, LCPs and NSTs? Please create a framework, list concrete activities and explain how LEAD fits the Inner & Outer Journey. 4) After mapping the TM situation in the 20 enties of AIESEC in Italy provide an answer to the current sentence : « Local realities are so different that national strategies are hardly fitting the real problems that LCVPTMs are facing everyday». 5) Evaluate the current local education cycle (LBD and SDP). Please provide your ideal version of local education cycle.
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Specific Questionnaire – oGCDP 1) Taking in consideration the current Growth Model, the possible evolution of the area and the innovation that you would like to bring please forecast the 15/16 oGCDP goals divided by quarter and by LC. 2) Please analyze the current IR strategy and performances underlining the most important country partners. What would you keep and what would you change? 3) Please describe an ideal flow of activities that you would suggest to run to an LCVPoGCDP in order to implement at the best the new GIS customer flow.. Please be as specific and concrete as possible. 4) Describe in details the innovations that you would personally bring to oGCDP in terms of : process optimization, coaching, tracking, education and support. 5) Please describe the value proposition of oGCDP and how this programme can truly make an impact on italian society. Then identify 3 EU and 3 Non-EU entities that will be positevely affected and will positevely affect Italy the most in case of a massive oGCDP growth,
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Specific Questionnaire – iGCDP 1) Provide an analysis of current status of iGCDP by quarter, project and in general Underline point of strenghts, weaknesses and general bottlenecks that need to be solved. Then propose your solutions. 2) How would you structure the ideal flow of an iGCDP project and how would you ensure its delivery by an LCVPiGCDP? Please make this analysis from AIESEC; TN Taker and EP point of view. 3) Structure, as specific as possible, the ideal knowledge center for a VPiGCDP identifying all the topics that need to be covered there, platform and how would you ensure its delivery in synergy with TM/OD. 4) Structure 2 new iGCDP projects that can be relevant for italian society. Don’t limit yourself to educational projects and feel free to gather GCPs from LCs all over the world. Don’t forget to mention possible partners, financial conditions and sustainability and period of realization. 5) How do you envision collaboration between iGCDP and the following areas : OD/TM/MKT and GIA? Please list concrete actions and activites that need to be run together.
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Specific Questionnaire – oGIP 1) Please analyze the current status of the oGIP area in the country underlining the bottlenecks, strategies and achievements. 2) How would you describe the value proposition of oGIP and how would you ensure the right market penetration? Which would be your focus subproducts and why? Please motivate the answer with S&D analysis and proper data. 3) Build a strategy that can ensure a cooperation among the oGIP and oGCDP projects. Please include timeline, goals, country partners and all the other details. 4) How do you envision a possible synergy among oGIP and GIA, BD or PR? How do you think oGIP could benefit from possible partnerships? 5) After mapping the contribution of LCs in oGIP in the past 2 years please identify the 4 strategies for boosting oGIP in the country and, specifically, in the LCs that already started to run the programme.
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Specific Questionnaire – iGIP 1) Please analyze the current status of the iGIP area in the country underlining the bottlenecks, strategies and achievements. What do you think might be the key factor to make it succed in the country? 2) Describe the value proposition of iGIP and every subproduct considering the external trends of the business market. Why a company should choose it? How can we position the programme better? 3) Crossing international S&D, company requests and legalities define an iGIP portfolio for companies. 4) How do you envision a possible synergy among MKT department, TM, OD, BD and F&L for iGIP? 5) Provide 5 solutions to the current legal problems of iGIP in Italy.
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Specific Questionnaire – MCVP Digital MKT 1) Assess the current status of online brand positioning of AIESEC in Italy. After providing a map of this positioning, please evaluate the current bottlenecks and the space for improvement. 2) Choose 3 national brands: what can AIESEC learn from them in the context of their Public Relations and Marketing strategy? 3) Design a campaign to reach 50,000 online users (non-AIESECers) to support or participate in AIESEC’s programmes. Consider goal, target audience, channel and message. (no budget). 4) How would online marketing change now that we are in the GIS era? Please create a flow and a strategy for embedding GIS in our promotion. In the last part mention 4 completely new initiatives that are now possible thanks to GIS. 5) Mention 5 websites that you would like to contact to improve the brand positioning of AIESEC in Italy. Explain in the most detailed way how AIESEC will benefit from this.
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Specific Questionnaire – MCVP PR 1) Assess the current status of reputation of AIESEC in Italy. After providing a map of this positioning, please evaluate the current bottlenecks and the space for improvement in the PR area. 2) AIESEC is hardly present on traditional media and its comfort zone is the online world. How would you ensure during your term that our organization is showcased on media such as television, radio and newspapers? Please mention concrete example and concrete trends that the media should refer to talking about AIESEC. 3) What kind of national events would you organize in your term? What kind of objectives would they have? How would you ensure to reach these objectives? 4) Please provide a SWOT analysis of current media relationships of AIESEC in Italy on the national level and on the local level. What are in your opinion the 3 main focuses to ensure that AIESEC in Italy will capitalize on media for relevant showcasing? 5) From the 1° of May till 31° of October Milan will the center of the world with EXPO 2015. How would you capitalize on this opportunity with the PR strategy?
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Specific Questionnaire – OD Director 1) According to the current LC contribution to national goals (Dec. 2014), what are in your opinion the main successes and bottlenecks of the LCD strategy? 2) Developing different strategies for different Regions is part of the OD system evolution. Present a possible idea on how this strategies can look like including regional education cycle, LCP management, regional projects etc. 3) Please evaluate the current expansion situation and list the main improvements and innovations that the strategy needs. Then how would ensure the proper support from LCs to Expansions? 4) If you were in charge of coaching 5 LCs, how would you ensure the proper structure in order to support them in the best way possible? From which region would you start piloting this system? 5) Analyze the current Sus situation in AIESEC in Italy. What do you think should be the future of Sus? How should be the MC involved? Which kind of future do you see for this strategy?
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Specific Questionnaire – BD Managers 1) Please list the products and iGIP subproducts on which you would like to focus during your term. 2) List 3 BD GCPs from the network that you would like to implement in AIESEC in Italy in the next term. Feel free to explore other entities! 3) A partner is saying to you that they don’t want to renew the 10000 euros partnership because they are unsatisfied with the service they received, plus they are not anymore interested in random events nor interns for their company. How would you react? What would you propose to them? Define a draft of a proposal and put the different actions in a framework. 4) How would you ensure that synergy BD – iGIP is working to ensure high quality services to our partners that are buying iGIP from us? 5) How would you ensure the delivery of a 5 interns iGIP project without any LC in the city?
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Specific Questionnaire – MCVP Gov., Inst & Alumni 1) How would you structure the interaction of AIESEC with the Italian Government? Which kind of ministries would you adress and why? What kind of partnerships would you offer to them? 2) Which kind of institutions would you like to contact for boosting our exchange programmes? Please mention at least 2 of them for every programme 3) Design a portfolio for Alumni egagement in our organization taking in consideration their age : Young, Medium or Senior Alumni. What would be the benefit for them to still be in contact with AIESEC? Include in your answer the AIESEC Alumni Italia association. 4) Please describe the communication strategy to be sure to receive proper answers, meetings, recognitions and touchpouints with this kind of stakeholders. 5) What do you think is the ROI that this position can give to the MC?
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ÂŤLa Vita non è uno spettacolo muto o in bianco e nero. Ăˆ un arcobaleno inesauribile di colori, un concerto interminabile di rumori, un caos fantasmagorico di voci e di volti, di creature le cui azioni si intrecciano o si sovrappongono per tessere la catena di eventi che determinano il nostro personale destino.Âť - Oriana Fallaci, Un Uomo