THE AESTHETICS
EDIT PRODUCTS
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INSIGHTS
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PROFILES
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TRENDS
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FOCUS
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EVENTS
WINTER 2022
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EDITORS FOWARD WINTER 22 With the challenges 2021 presented us all, we were delighted in our Q4 global conference for Harpar Grace to achieve the 3rd most successful distributor in the world for iS Clinical and this accomplishment after our 8 year journey has been coupled with us being appointed as the exclusive distributor for the Caribbean for the brand across 22 new countries within this territory. What a beautiful finish to 2021 with being able to join our partners, colleagues and team at the SAFETY IN BEAUTY awards in December. To top the night off we were humbled to receive the unexpected
bring, except for the certainty of more change. Whilst product supply and manufacturing still experience the effects of this global pandemic we promise to work as hard as we can to minimise this impact and appreciate your support as we do. As in the previous 2 years we will need to adapt and evolve to manage the changing environments we find ourselves in and to hopefully find the windows to thrive in a life we curate for ourselves, maximising opportunities and doing the best we are able to do and doing it with a compassionate mindset. As part of our exciting growth plans for the years ahead we continue
recognition of the founders choice award for our iS Clincial Cancer Care programme and the empowerment and community outreach it has achieved to date. With our work on this amazing area just beginning – we are truly excited to be able to develop this in the coming year for all of our partners and their communities.
to expand our team to support any aspect of your business from incentives, growth & rewards programme, e-commerce, planning, social media, concierge, consultation and fulfilment solutions alongside a range of training options to suit the needs of your team and business.
As we enter 2022, quite honestly we don’t know what this year will
With gratitude and anticipation of a healthy & happy 2022 for all of us.
Alana x ALANA MARIE CHALMERS
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AC T I V E P E E L SY ST E M
C L I N I C A L LY A D VA N C E D B O TA N I C A L F O R M U L A A P OW E R F U L , Y E T G E N T L E , FA ST- AC T I N G T WO - ST E P T R E AT M E N T D E S I G N E D TO R E S U R FAC E A N D P O L I S H T H E S K I N W H I L E P R OV I D I N G H Y D R AT I O N , R E J U V E N AT I O N , A N D A N T I OX I DA N T P R OT E C T I O N .
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NEW YEAR, NEW CHAPTER AT H A R PA R G R A C E
Twice a year the HGI team join together In a total company update where we review the year to date and plan and prepare for the quarters ahead. This January saw our biggest team gathering to date hosted in the beautiful setting of Anthology farm estate in the Cheltenham countryside. A third of those attending were brand new additions to our rapidly growing team and started within the last 8 weeks. We were excited to using the opportunity to with our workshops, team building and task force meetings were coupled with a company dinner and drinks to celebrate everything we are grateful for being able to achieve in the last 6 months as a team and equally the exciting year a head we have planned.
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A new board of directors have joined the team to drive the company forward, including Paul McLintock as our new Global Commercial director, Laura Steventon, as Head of Sales, Rebecca Payne as our new Partner Development co-ordinator and a new Office & Customer Support Manager to join Kim and the rest of the team in supporting our partners in 2022. With service excellence at the heart of our focus moving forward we are welcoming any ideas or feedback to be sent to; hq@harpargrace.com
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H A R PA R G R AC E . CO M
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PRESCRIPTION CLINIC O U R G U I D E TO T H E G U T- S K I N CO N N E C T I O N
MAINTAINING HEALTHY, BLEMISH-FREE, AND YOUTHFUL SKIN CAN BE CHALLENGING, AS SO MANY INTERNAL AND ENVIRONMENTAL FACTORS IMPACT OUR SKIN ON A DAILY BASIS.
While many of us know that diet and nutrition play a big role in skin health, the effect that gut bacteria can have on one’s skin is widely underestimated. Many illnesses, including skin conditions, such as acne, dermatitis, psoriasis, and more, can actually be traced back to inflammation or irritation stemming from an unhealthy gut. Therefore, addressing gut issues and healing from the inside can be the missing element of optimising skin health to address skin conditions. For the gut to heal and rebalance itself, it needs amino acids to fuel and repair the damaged cells. Collagen is packed with huge servings of the types of amino acids our GI tract (gut wall) feeds on to repair itself. These super-nutrient amino acids help form
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connective tissue and therefore “seal and heal” the protective lining of the gut. Collagen has also been shown to reinforce the gut by making it more resistant to elastic stretching. This resistance is very important as excessive stretching makes the cells that comprise the gut lining misalign or sit further apart, which may eventually make the gut “leaky”. The fascinating blend of amino acids or protein building blocks in collagen also helps to regulate stomach acid levels, aids with digestion and bowel movements, and improves the bacterial balance in the gut microbiome. By keeping the gut healthy and balanced, collagen may help treat the causal issues of skin conditions, such as cystic acne from the inside.
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T H E 3 M O N T H CY ST I C AC N E S K I N T R I A L
JAN 2021
Enzymatically processed, hydrolysed collagen, is the main ingredient of TOTALLY DERMA® Nutraceutical Collagen Drink Supplement. It has been specially formulated to reduce inflammation in the body to improve skin, hair, nail, joint, gut, bone, and menopausal health. Totally Derma® uses hydrolysed collagen that is absorbed by our gut more easily as the large collagen molecules are broken down into smaller amino acid peptide form. Bovine collagen has been selected for the formulation as it is best for leaky gut as it resembles the collagen found in our GI tract. Inspired by the gut-skin communication and the role that collagen plays in it, Totally Derma® recruited a patient diagnosed with cystic acne to undergo a 3-month trial of ingesting Totally Derma to see if it could help treat her skin. The candidate had tried using both oral and topical antibiotics as well as various acne treatments but didn’t notice any improvements. She kindly agreed to document her journey through pictures and a mini-journal, and the highlights of both can be found below:
WEEK 6
WEEK 12
WEEK 1 “A drastic improvement after just one week! The infection is still there however the cysts were flatter than they had been in months. The swelling and redness had decreased as well as the pain. For the first time in months, I
WEEK 11 “I feel like the infection itself is completely done and I am just left with scarring now. The scarring is getting better week by week. I am over the moon!”
have hope that this will get better.”
WEEK 12 “Today marks the end of my 12-week course. I am so happy with the results. I am so relieved to have found the answer. My skin is clear of infection with just some scarring left, which is already starting to heal too. When I look back at the “before” pictures I honestly cannot believe that’s what I used to look like.”
WEEK 6 “I would say this is the best my skin has looked in a VERY long time and the happiest I have felt since being diagnosed with cystic acne. The largest and more problematic cyst on my lower right cheek is starting to shrink down drastically. I am noticing that I am getting far fewer new spots.” WEEK 7/ WEEK 8 “My cysts have pretty much completely cleared up! I have had no drastic break outs in weeks. I have even treated myself to a ‘make up day’ here and there. My make-up is sitting smooth to my face now that my cysts aren’t raised, and the dry skin has cleared up.”
After the trial had ended, the candidate reported that her skin remained clear for 2 months but 3 months after stopping Totally Derma® her acne had returned, however not nearly as aggressive as before the trial. While this pioneer clinical study is only based on the experience of one patient, it is a very exciting piece of research demonstrating the significance of the gut-skin connection and showing how the causal issues of cystic acne can be treated internally via the gut.
T O TA L LY D E R M A ® ® Totally Derma® is a unique pharma-grade, nutraceutical supplement which supports anti-ageing of the skin from the inside; by stimulating the body’s optimum product of collagen, elastin, and hyaluronic acid. It also contains an additional seven critical co-factors which further enhance the benefits of oral collagen and hyaluronic acid. These include 5 powerful antioxidants: Grape Seed Extract, Green Tea extract, Vitamin C, Alpha Lipoic Acid, Zinc, Manganese and Copper.
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SPA AT HOME
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Despite spa and salon businesses experiencing a turbulent year due to COVID-related closures, Harpar Grace International has successfully captivated the new digital wellness consumer via virtual sessions and consultations.
almost any treatment can translate to a more relaxing and uplifting nature if we get a little creative with our home setting. Right now, our goal is to help lift the spirits and to help you find happiness and joy in the little things.
No matter what is happening it can be easy to forget how much we can (and totally should do from the comfort of our own homes). In fact,
It might seem obvious, but when was the last time you took three extra minutes to light a candle before hopping into the tub?
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S PA AT H O M E PRODUCTS
Start with dry brushing (work your way up starting with your feet and legs), followed by a bath or shower with CODAGE Hand & Body Cleansing Gel a gentle and lipid-restoring formula which cleanses efficiently without drying out. Enriched with jasmine floral water with moisturising properties, it leaves the skin soft, perfectly clean and delicately perfumed. Followed with CODAGE Exfoliating Body Balm, to remove any dead skin cells and to help the absorption of moisturisers and oils. Finish with CODAGE Hand and Body Moisturiser a fluid and light emulsion which nourishes and soothes. Enriched with organic coconut oil and jasmine floral water, it leaves the skin soft, comfortable and delicately perfumed and its melting texture penetrates quickly the skin, without leaving any oily film. You can even make your ritual extra decadent by layering a fast-absorbing oil, CODAGE Relax Oil, a mixture of moisturising and soothing oils combined with cannabidiol for a guaranteed anti stress effect. Enriched with lavender and chamomile essential oils, this formula, when used for a massage, relaxes, releases tension and helps you unwind for a feeling of ultimate wellbeing. For compromised skin consider antioxidant-rich iS Clinical Body Complex which produces both rapid and long-term results, with immediate noted improvements in hydration and texture. An extremely effective combination of natural acids, retinol, essential vitamin B5, and soothing antioxidants, iS Clinical Body Complex has been shown to help soothe even the most compromised skin conditions (eczema and psoriasis). This botanical treatment complex forms an antioxidant rich protective barrier and is designed for more resilient skin areas of the body and is suitable for all skin types and all ages. Surprisingly it’s not difficult to do a drainage massage at home, gently massage your body away from extremities and up towards your collarbones. For everything above the neck, massage down towards your collarbones using a small amount of pressure.
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Finally, once you’re feeling relaxed, cleanse the skin on the face utilising the iS Clinical Triple Cleanse regime. Moisten the face and neck with water and massage a small amount of iS Clinical Cleansing Complex to gently deep cleanse pores, remove make-up and tone skin. Rinse and pay dry and follow my massaging in iS Clinical Warming Honey Cleanser and leave on the skin for 5-10 minutes as a mini-mask. Over time the warming sensation increases as the opulent warm honey and natural papaya enzymes work together to refine, balance and nourish the skin. Rinse with lukewarm water an conclude with the iS Clinical Cream Cleanser packed with Bionutrients, antioxidants, and restorative botanicals which work to improve essential skin nutrition and protect the skin barrier. Rinse or simply wipe away with a soft cloth or tissue for a silky smooth hydrated finish and complete with a Déesse PRO mask treatment to create a super charged facial experience and to aid sleep. Using LED the theory is that red light wavelengths stimulate the production of melatonin. Melatonin is a naturally occurring hormone that helps you sleep. Your brain releases more melatonin as darkness falls and tends to release less when you’re exposed to light. To end we recommend an oil. At night, the skin resets, renews, repairs and prepares itself to face the aggression of the day. It is also more permeable at this time, so the cells are better able to absorb nutrition. To enhance the skin even at rest, CODAGE, expert in active cosmetology, launches its Serum N°08 Night Rejuvenation.
CODAGE Hand & Body Cleansing Gel
CODAGE Hand & Body Moisturiser
CODAGE Relax Oil
iS Clinical Body Complex
iS Clinical Triple Cleanse
iS Clinical Cleansing Complex
iS Clinical Cream Cleanser
This precious formula is an alloy of 8 exceptional oils and 9 high-performance active ingredients to intensely regenerate the skin during sleep. It combines the ancestral power of oils with retinoids and a natural ‘retinol-like’ active ingredient to fight against the emerging or installed signs of aging, uneven skin texture or pigmentation disorders.
Déesse Pro LED mask
Treat your skin to restorative nights with the Good Night Oil by CODAGE.
CODAGE Serum N°08 Night Rejuvenation
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ON THE SCENE WITH HARPAR GRACE
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1 & 2 – HGI CODAGE ‘Sleep & CBD’ Event 3, 4 & 7 - HGI TEAM ‘Away Day’, August 2021 5 – HGI TEAM ‘Away Day’, January 2022 6 – CODAGE ‘Vip Experience Day’ 8 – IS CLINICAL & DÉESSE PRO ‘Activation Day’
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AN AWARD WINNING TEAM! WE ARE SO PROUD TO HAVE BEEN RECOGNISED AT THE SAFETY IN BEAUTY DIAMOND AWARD On Saturday 4th December we were honoured to be a part of the Safety in Beauty Diamond Awards, held at The Royal Lancaster Hotel, Hyde Park. We are so proud to have been awarded the Safety in Beauty Founder & Committee Choice award for our iS Clinical Cancer Care Programme, a specialist programme designed to assist with both the physical and emotional challenges of patients dealing with cancer. We would like to say a huge congratulations to everyone who was also awarded and to our fantastic partners who won. We are incredibly proud to be partnered with such outstanding and influential businesses. For more information on becoming a practitioner please contact: training@harpargrace.com
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NEW
AC T I V E P E E L SY ST E M
With global recognition for their signature Fire & Ice Red Carpet radiance facial peel, iS Clinical® launch a new innovative two-step home-use peel system, to enable patients to optimise skin health between in-clinic treatments and if they continue to shield. This clinically-advanced botanically-based Active Peel System is a powerful yet gentle, fast-acting 2-step treatment, designed to resurface and polish the skin while providing hydration, rejuvenation, and antioxidant protection. Designed to use weekly, this complete skin treatment produces a cool tingling sensation upon application as it activates.
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T W O S T E P S C I E N T I F I C A L LY A D VA N C E D S Y S T E M
STEP 1
STEP 2
Provides a controlled EXFOLIATION, featuring a proprietary combination
Provides HYDRATION and REJUVENATION, featuring IS CLINICAL’s
of powerful yet gentle botanical acids combined with soothing, nurturing
proprietary botanical extremozyme technology and Copper Tripeptide-1
botanical extracts .
combined with soothing active botanicals.
KEY INGREDIENTS
KEY INGREDIENTS
Saccharum Officinarum (Sugarcane) Extract 8.0% - Desquamation agent
Extremozymes 7.0% - A proprietary combination of extremophilic enzymes,
that encourages exfoliation of stratum corneum.
clinically proven to protect and repair fragile proteins and DNA components.
Mixed Fruit Acid Extracts 6.0% - Natural fruit and sugar acids work to enhance
Pentylene Glycol (Sugarcane Derived Humectant) 3.0% - Sugarcane pulp
desquamation and increase cellular turnover, smooth skin, and decrease fine
derived glycol that adds hydration and product protection from nasty bacteria
lines and wrinkles, while enabling deep penetration of ingredients.
and has less impact on the environment due to its process.
Hamamelis Virginiana (Witch Hazel) Water 5.0% - Powerful anti-inflammatory
Copper Tripeptide Growth Factor (Bioidentical) 5.0% - Copper Tripeptide-1
agent that contains gallic acid and tannins helping protect against skin damage,
(bioidentical) has been clinically proven to stimulate the synthesis of
fight acne, and soothe skin.
collagen in skin fibroblasts and increase accumulation of total proteins,
Salix Alba (Willow) Bark Extract (Source of Salicylic Acid) 3.0% - Encourages
glycosaminoglycans, and DNA in dermal wounds. The Copper Tripeptide-1
desquamation by “dissolving” intercellular “cement” with no inflammatory
sequence is present in collagen and it is suggested that the Copper Tripeptide-1
effects. Also deep cleans pores and removes debris within hair follicles.
is released after tissue injury. Copper Tripeptide-1 also increases synthesis of
Aloe Barbadensis Leaf Juice 2.0% - Anti-inflammatory agent promotes
decorin – a small proteoglycan in the regulation of collagen synthesis,
wound healing, collagen synthesis, and contains antimicrobial properties.
wound healing regulation, and anti-tumour defence.
THE BENEFITS • Reduces the appearance of fine lines, wrinkles, and pore size
“The NEW iS Clinical Active Peel system is a
• Powerfully, yet gently resurfaces the skin
particularly exciting launch for us. It offers a safe
• Improves skin tone, texture and smoothness
home-use exfoliation system that extends from
• Provides rapid and long-term results
iS Clinical Active family, as this product is a booster to Active Serum, which is
• Supports collagen and elastin production
already a globally renowned formulation that the brand is globally recognised
• Improves overall health and integrity of the skin
for. Formulated with scientifically advanced technology and cosmeceutical grade ingredients, this fast-acting and easy to use 2-step treatment is the
Suitable For
perfect at-home solution to supercharge and optimise results in between
• All skin types • Gentle, but powerful solution for sensitive skin
professional offerings and provides immediate results with no downtime.”
• Blemish-prone skin • Large or congested pores • Rough skin texture • Ageing skin
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H A R PA R G R AC E . CO M
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BUILDING YOUR PROFILE I N T H E A E ST H E T I C I N D U ST RY
As a practitioner in our aesthetic industry, it is really easy to omit recognition that you are your brand and your brand is you. With steady month on month and year on year growth you may not even stop to consider the value or the benefit of optimising your profile.
Should you invest in your profile? How much is involved in building your profile in the aesthetic industry? Does strengthening your profile proposition provide a return on investment? Industry PR consultant Jenny Pabila shares her insights….
Whether you are a single session practitioner of a multi-site chain – it is worth considering the attributes that your brand conveys. Your ‘profile’ or a ‘brand’ will have a life cycle which experiences growth, can peak and then start to lose relevance as it may not resonate with the current visual and language trends of industry attributes. Strong brands are more profitable and increase company value. A robust, consistent brand means you need to invest less on attracting new patients. In fact – your patients will keep coming back to you and you will attract new patients through word of mouth recommendation, allowing you to remain in the top tier of practitioner positioning. With so many choices for patients, it is beneficial to give some thought to your profile and brand attributes as this is ultimately what will ‘connect’ with them and begin your ‘brand relationship’. Your profile and brand identity are important because, not only does it make a memorable impression on your audience, but also allows them to know what to expect from you and your practice.
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In the same way, a strong profile will also make an impression on the press or media and will enable your PR team, consultant or publicist to pitch you and sell-in for expert comment and inclusion in features. Give some thought and consideration to your area of specialism and what interests you most in the aesthetic industry and then invest in this area. Case-study generation, clinical studies, teaching, writing peer reviewed papers or industry articles will all add value to your profile. Alongside this invest in your profile communication tools. A library of professional profile images that are sized for all required social platforms, for both print and online will ensure you are always portrayed in a professional manner. Regularly review and update your profile bio to ensure it includes your latest achievements and highlights any topical expertise or insights to ensure you are current and relevant. A strong profile will also attract the attention and interest of pharmaceutical brands and aesthetic or non-surgical devices and technologies. The consumer media look to medical practitioners for their professional opinion of the latest launches and therefore a strong profile can assist in acquiring a brand ambassador or Key Opinion Leader role. This in turn can lead to speaker or educator roles in the UK or on a global level and further strengthen your profile proposition.
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YO U T H I N T E N S I V E C R É M E
2 4 H O U R H Y D R AT I O N - T R A N S F O R M A G E I N G S K I N C L I N I C A L LY P R O V E N R I C H C R È M E C O M B I N I N G B O TA N I C A L LY - D E R I V E D M O I S T U R I S E R S , A N T I OX I DA N T S , R E S U R FAC I N G AC I D S A N D G R OW T H FAC TO R S TO H Y D R AT E A N D R A P I D LY R E D U C E T H E A P P E A R A N C E O F F I N E L I N E S A N D W R I N K L E S
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CLIMB THE RESURFACING LADDER WITH iS CLINICAL
In order to enhance our skin care results, exfoliating should be a vital part to everyone’s homecare regimes. Exfoliation will leave your skin looking brighter and improve the effectiveness of topical skin care products by enhancing absorption. Our epidermal turnover happens approximately every four to six weeks of which that slows down by 30-50% as we mature. Therefore, integrating resurfacing treatments and products is ultimately going to enable yourself and patients to gain the best results. B E TA H Y D R O X Y A C I D S
Salicylic acid is an oil soluble acid which has great benefits for acniec skin due to its deep penetration into the hair follicle as it cleanses out excess oils and dead skin cells to unclog pores. It is also known for its anti-inflammatory properties.
TO P I C A L S A S S I ST I N G W I T H E P I D E R M A L R E N E WA L A L P H A H Y D R OX Y AC I D S
Glycolic acid is derived from sugar cane, it is the simplest in structure and has the smallest molecular structure of all the alpha hydroxy acids therefore is great for penetration. Key benefits include anti-ageing properties, effectiveness in treating acne and its ability to exfoliate the skin while maintaining a natural pH balance. Lactic acid is a water-soluble acid which helps keep the skin natural moisture factor. It is best for stimulating collagen renewal, fades superficial hyperpigmentation and smooths fine lines and wrinkles. Lactic acid is also more appropriate for sensitive skin.
ENZYMES
Enzymes break down the keratin protein in the upper layer of the skin, which bonds dead skin cells together. Examples of enzymes within resurfacing products are Papaya and Pineapple enzymes. iS Clinical have used botanically derived active ingredients since the brand was founded in 2002, starting with the iconic Cleansing Complex and Active Serum, following through to today with the newly launched Active Peel System.
PROFESSIONAL T R E AT M E N T R E S U R FA C I N G LADDER
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ACTIVE PEEL SYSTEM
FOAMING ENZYME
FIRE & ICE
PRODIGY PEEL SYSTEM
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R E TA I L T O P I C A L R E S U R FA C I N G L A D D E R S
CLEANSING COMPLEX
Glycolic and Salicylic Acid
T R I - AC T I V E E X FO L I AT I N G M A S Q U E
Salicylic, Papaya and Pineapple enzymes
I S C L I N I C A L T R E AT M E N T R E S U R FA C I N G L A D D E R I S C L I N I C A L D E E P C L E A N S I N G P U R I T Y R I T UA L
A great introduction to the iS Clinical portfolio of resurfacing treatments. The Deep Cleansing Purity Ritual is a triple resurfacing system featuring cleansing complex, tri-active exfoliating masque and the clarifying mud mask which can be delivered weekly on patients.
P O LY V I TA M I N S E R U M
Lactic and Glycolic acid
iS Clinical Foaming Enzyme Treatment Designed to revive tired and congested skin, perfect for sensitive and rosacea skin. Its combines papaya & pineapple enzymes with glycolic acid. iS Clinical Fire & Ice Treatment A results led intensive clinical treatment, the iS Clinical Fire & Ice treatment bridges the gap between a mild facial and an invasive peel. Featuring glycolic acid with retinol it will resurface the skin, treat problematic skin, reduces fine lines, smooth and encourage cellular renewal.
ACTIVE SERUM
Glycolic, Lactic and Salicylic acid
iS Clinical Prodigy Peel System P2 The first step within iS Clinical’s chemical peel system. Suitable for all skin types, the P2 is a superficial modified jessner containing Resorcinol, Lactic Acid, Salicylic Acid and Citric acid. Excellent for mild acne, visible signs of ageing and brightens pigmentation irregularities. iS Clinical Prodigy Peel System P3 A superficial to medium depth chemical peel which delivers consistent superior results that benefits many skin concerns. Featuring 14% Resorcinol, 14% Lactic Acid and 14% Salicylic Acid. Powerfully targets skin laxity, acne, acne scarring, ageing and hyperpigmentation.
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BRIGHTENING COMPLEX
Salicylic, Glycolic and lactic acid
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BUSINESS BASICS FOR BUSY DIRECTORS Company director Alana Marie Chalmers shares how she efficiently plans for the financial year ahead – with healthy habits to supercharge your business this year. Whether it is setting achievable goals either personally or professionally, having a foundational plan is pivotal to keeping on track and motivated in what you want to achieve.
I N T E G R AT E I N T O Y O U R B U S I N E S S :
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Review your previous calendar year, if not past few, this shall allow you to see your past trading and grasp the reality of your business as it stands. Examine your current financial situation, prioritise services, work out what is driving your success and consider what is not.
W H E R E T O S TA R T :
Investing the time and effort into something such as financial planning can be daunting, however it does not have to be. The best place to start is to review the previous year of your business, there you can get a better understanding of how it operated recently. This also can allow you a solid starting point to which you can start your forecasting and establishing targets for the coming year. Once this has been established, it is always best to be proactive and allot time in your calendar to review. Regularly checking balance sheets, cash flow especially when comparing to sales forecasts allows you to get the bigger picture of your business’ financial structure. Therefore, making financial success more of a reality as you can accurately see how you are progressing and what is causing this success. EIGHT LEADING ASPECTS OF F I N A N C I A L P L A N N I N G TO
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Research the market – look for inspiration from other business models and check the market. Review your profit margins, work out which parts of your business drive the most profit and what does not – it is always sensible to do a competitive pricing survey to help you fully understand your margins. Check for price increases – whether it is rent, supplier chargers or salary increases – these need to be taken into account to your fees for your services.
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Establish your business goals & try to forecast your future sales
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Create a business plan to include marketing & sales campaigns never overlooking the importance of placing your patient in the core of everything you define.
Most business, regardless of size, are crucially driven by the hard work, commitment, and passion by the leaders within them. These leaders need to understand the financial aspects such as these in detail, so that they can be actively part of ensuring its financial success, help to set the business’ goals and to personally take part in driving to achieve said goals. By ensuring this clarity it can help all within the business drive sales and grow profit. Importantly, it is people and not plans which shall ultimately result in financial success. It is important to create models and structures which can be used to not only offer a better understanding of the financial aspects of your business but also to plan your goals. However, this can only take you so far. To then achieve these goals, you need cooperation and communication from your team. So be organised, have weekly meetings, be open about progress and targets. If everyone is on the same page, everyone can work together to achieve a wider goal of financial success. Any business is a growing entity and therefore by having a game plan, you can ensure not only stability but also clarity in how your business is operating, helping to ensure you meet your goals for 2022.
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I N C O N V E R S AT I O N W I T H
CHARLENE DEHAVEN MD , C L I N I C AL D I R E C TOR , I N N OVAT I V E S K I N C AR E ®
Company director Alana Marie Chalmers was recently awarded 3rd most successful distributor by iS Clinical at their annual global conference. Harpar Grace work closely with the founders Bryan Johns and Alec Call and Clinical Director Dr Charlene DeHaven. Here she updates with Dr DeHaven and finds out what she has planned for 2022. I have an absolute passion for my work and feel blessed to be able to work in a role that I love! Over the past 19 years, my professional activities have focused on improvements in skin aging and development of scientifically based skincare products. This gives me the opportunity to talk about science stuff all the time as I have served as Clinical Director of INNOVATIVE SKINCARE since the company began in 2000. Highlights of my career include being able to develop personally and grow my abilities along with the growth of the iS Clinical and also having the opportunity of presenting
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at international medical conferences and interacting with the attendees. In my role, I can honestly say that no two days were ever the same. Bryan and Alec have launched and made available iS Clinical in 100 countries worldwide and up until the Covid-19 andemic global lockdown I was still travelling everywhere to educate, train and provide support to our global distributors. Furthermore, despite lockdown, we have continued to provide global support through virtual webinars, zoom education and online training. ‘After the uncertainty and anxiety of the last 22 months I really am looking forward to emerging out of the pandemic. Lockdown opened up an opportunity to do what I love most – to offer training and educate – something that I am very passionate about. I have missed travelling and hope to be able to meet in person the distributors and partners that have become so much part of my iS Clinical family!
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T H E H A R PA R G R A C E G U I D E T O
WINTER SKIN-SPIRATION T O TA L LY D E R M A ® A unique pharma-grade, nutraceutical supplement which supports anti-ageing of the skin by stimulating the body’s optimum product of collagen, elastin, and hyaluronic acid. It also contains an additional seven critical co-factors which further enhance the benefits of oral collagen and hyaluronic acid. These include 5 powerful antioxidants: Grape Seed Extract, Green Tea extract, Vitamin C, Alpha Lipoic Acid, Zinc, Manganese and Copper.
IS CLINICAL HYDRA INTENSIVE
CO DAG E E X FO L I AT I N G BA L M
COOLING MASK
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Containing Rosemary Leaf Oil, naturally derived
Improve skin radiance and lift away dead skin cells
Hyaluronic Acid and powerful antioxidant
to improve ingredient penetration with CODAGE
Resveratrol, this professional strength face mask
EXFOLIATING BALM. Combining crystalised
is ideal to overhaul lacklustre skin in under ten
sugar particles, refined rice grains and an
minutes as it quickly soothes and hydrates the
intensively moisturising blend of Macadamia
skin, while plumping out fine lines and
Oil and Shea Butter, to leave skin feeling fresh,
minimising inflammation.
smooth and supple.
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CO DAG E CO N C E N T R AT E D B O DY
IS CLINICAL
M I L K ; I N T E N S E H Y D R AT I O N
YOUTH BODY SERUM
IS CLINICAL YOUTH LIP ELIXIR
Maintain smoother, firmer, younger skin on the body
This refreshing lightweight serum mist gently
with this light moisturising lotion containing a blend
absorbs into the skin providing powerful hydration
of peptides, Hyaluronic Acid, botanical stem cells
and antioxidant protection against environmental
and Shea Butter, to visibly improve the firmness and
aggressors. The purest form of Hyaluronic Acid,
elasticity of ageing skin while encouraging better cell
potent extracts of Watermelon, Blue Microalgae,
repair. With continued use, skin becomes more
Liquorice Root and Holy Herb, are combined
hydrated, collagen production is increased, and
with essential Vitamin B5 and our proprietary
uneven texture is corrected.
Extremozymes® to create a unique and effective formula designed specifically for the body. Much more than a moisturiser, this nourishing treatment leaves skin feeling fresh, soft, and more hydrated
This luxurious treatment combines nourishing Cocoa Butter, antioxidants and Hyaluronic Acid to improve the overall texture and appearance of the lips, while Extremozymes provide unprecedented multi-level protection against environmental stressors. Specialist plant extracts tackle fine lines, poor collagen production and depleted barrier function, to make lips appear more defined, fuller and more even in colour. Ideal as a daily conditioning treat, this elixir also creates a smooth base for lipstick.
and perfect for the LBD season.
I S C L I N I C A L P O LY V I TA M I N S E R U M Featuring a combination of resurfacing acids, brightening actives and 40% low molecular weight hyaluronic acid this anti ageing powerhouse is a truly unique answer to Active serum in the winter!
IS CLINICAL ACTIVE PEEL SYSTEM Strengthen, nourish and soften dry and dehydrated skin with CODAGE Serum No.1 Hydration Intense. This serum is rich in moisturising agents that work to intensively nourish and comfort dry, very dry and dehydrated skin. The addition of a powerful blend of
CODAGE MOISTURIZING MASK
antioxidants helps to prevent skin sensitivity and redness as well as strengthening skin’s natural defences against damaging
The MOISTURIZING MASK is an intensely nourishing cream that regenerates and moisturizes dry skin lacking vitality. This complete and nourishing skincare enriched with plant-based oils and waxes, strengthens and rebuilds the epidermal barrier and rebuilds the cutaneous barrier. An enzymatic peeling gently acts to stimulate cell renewal and to bring radiance back
IS CLINICAL R E PA R AT I V E MOISTURE EMULSION Maintain a smooth, healthy and youthful complexion with the iS Clinical Reparative Moisture Emulsion. This multi-function moisturiser combines restorative botanicals and plumping Hyaluronic Acid with an innovative combination of enzymes known as Extremozymes which have been clinically proven to protect and repair fragile
environmental pollutants.
proteins within the skin as well as limiting DNA
NEW
damage caused by external stressors. Added Copper Tri-peptide Growth Factor stimulates collagen production while Superoxide Dismutase (SOD) combats visible photo-aging to perfect and enhance the overall quality of the skin day after day.
to the complexion. Within a few minutes, the skin recovers its comfort, softness and glow.
DÉESSE EXPRESS
The DÉESSE PRO™ EXPRESS mask utilises LED technology to treat inflammation and pigmentation. It improves overall skin tone and stimulates a rejuvenated, glowing complexion whilst supporting skin to become stronger, firmer and smoother.
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KEY TRENDS I N D U ST RY E X P E RT S H E L L E Y H E P B U R N SHARES HER INSIGHTS ON THE KEY T R E N D S O CC U R I N G W I T H I N T H E LU X U RY T R E AT M E N T M A R K E T C U R R E N T LY
Looking forward, Spa Executive has created an annual list of Spa & Wellness trends that we will be keeping our eyes on in 2021. Looking forward we have created a list of Spa & wellness trends that we will be keeping our eyes on in 2022. People have been spending a lot more time at home, and focus has shifted from some areas while heightened attention has been given to others. Mental health and sleep are top priorities. Anxiety levels have risen around the world due to the coronavirus pandemic. A study of Google search data found evidence suggesting that acute anxiety reached an all-time high in the United States in the days following the declaration of a national emergency.
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Separate research, conducted in Canada, found that many say their mental health has worsened during the pandemic and those who spent time in self-isolation experienced more significant impacts. Two out of five survey participants reported worse mental health in the pandemic, and this rose to 54% among those who had to isolate with COVID-19 symptoms, while those who quarantined due to contact with someone with symptoms of COVID-19 experienced the highest rates of recent suicidal thoughts. Wearable tech is making it easier to track these stress levels in more granular ways than simply looking at heart rate, and sales of products to support stress reduction are on the rise.
CBD One product people are turning to is CBD (cannabidiol). The cannabis compound has been demonstrated in tests to reduce stress. Cannabis Business Times reports that anxiety is the number one ailment consumers report using CBD to treat, with 42% indicating they turn to CBD for relief and that 39% of CBD users overall say they are using more CBD because of the COVID-19 crisis. “Over half of millennials (51%) and 48% of Gen Zers have upped their CBD consumption, compared to 40% of Gen Xers and 17% of boomers.” People will also be seeking out help alleviating stress and anxiety from thought leaders and teachers in areas like nutrition, energy healing, alternative medicine modalities, mindfulness, and more.
C I R C A D I A N H E A LT H Even before the current situation unfolded, in January 2020, YourStory predicted sleep would be one of the year’s biggest health trends, and the Global Wellness Institute listed a shift from a focus on sleep to “true circadian health,” as a trend on the horizon. Circadian health, while of interest, hasn’t quite exploded into widespread adoption, but quality slumber is certainly of concern, as the pandemic has had a massive impact on people’s sleep and stress levels. Stress and anxiety go hand in hand with insomnia, after all. One study found that Google searches for “insomnia” were up 58% during April and May of 2020. Another found that there was a 37% increase in rates of clinical insomnia during the pandemic, and a Philips survey found that 60% of respondents were interested in getting better sleep. At the same time, trend forecasting company WGSN has reported an increase in consumer demand for natural food and drink products with sleep-supporting ingredients. Examples include Nightfood, a “nighttime ice cream” designed to promote sleep with added magnesium and glycine, and Goodnight Food, a Nestlé chocolate bar containing L-theanine, magnesium, and casein protein. Expect the pursuit of some good shut-eye to continue for the foreseeable future.
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INGREDIENT INNOVATION SALICYLIC ACID
Salicylic acid is a beta hydroxy acid that occurs as a natural compound in plants. The Salicylic name is derived from the Latin word Salix Alba meaning Willow Tree. The salicin found in the bark and leaves of the Willow Trees coverts into salicylic acid. Salicylic acid has been used to treat various skin concerns for more than 2,000 years. The ability of salicylic acid to exfoliate the stratum corneum, the outer layer of our epidermis, makes it a good agent for peeling. Its is an oil-soluble BHA or commonly referred to as an ‘oil loving acid’ meaning it is ideal for penetrating deep into the pores, breaking up dead skin cells and clearing congestion. It has been seen to improve all grades of acne, depending on the percentage used.
Salicylic is also known for its anti-inflammatory properties which makes it a prime ingredient for those with psoriasis as it helps to soften and remove psoriasis scales. When a desquamation agent, like salicylic acid, is used within a formulation it will be classed as a topical resurfacing product which will exfoliate the skin. Exfoliating is the process of removing dead skin cells from the surface of our skin. It is estimated, on average, it takes 4-6 weeks for our epidermis to turn over however as we age this slows down by 30-50% which highlights the importance of including desquamation agents within our home care regime.
NEW
IS CLINICAL
IS CLINICAL
CODAGE
CODAGE
ACTIVE PEEL SYSTEM
BRIGHTENING COMPLEX
FLUIDE DE JOUR
MASQUE MICRO-PEELING
Powerful yet gentle, fast-acting two-step treatment designed to resurface and polish
Clinically proven to safely lightens and brightens the skins complexion by targeting
This moisturiser effectively balances and purifies the skin while providing protection
A refreshing face mask effectively unblocks the pores, brightens dark spots, softens fine
the skin while providing hydration, rejuvenation, and antioxidant protection.
all 5 pathways of pigmentation.
against pollution and environmental stressors.
lines and minimises blemishes.
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H A R PA R G R AC E . CO M
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SEASONAL SUCCESS Throughout the winter months we can see and feel changes to our skin and how it responds to harsher and sometimes aggressive colder weather. With the varying and conflicting environmental factors that skin is exposed to; from the dry and wet cold weather outside, to the dry and warm central heating inside, we see skin becoming dryer, more dehydrated, sensitised and dull. We even see moods and sleep patterns become effected by the lack of day light which eventually is reflected by duller lacklustre skin. So how do we transform our skin health and promote inner calm this season… keep reading to discover how you can provide your clients their ultimate glow and provide education and also increase your clinics performance this season.
ACTIVE PEEL SYSTEM with the DÉESSE PRO EXPRESS and supporting home use skincare, creating regimes to support results between professional treatments. GET IN TOUCH with our team and we can advise and assist create programmes and retail packages and provide shipping direct to your clients via our concierge portal. The Harpar Grace team can advise a complete skin programme combining IS CLINICAL, DÉESSE LED, CODAGE and TOTALLY DERMA. INCREASE BOOKINGS... FOR OFF PEAK HOURS WITH LOW UTILISATION INCREASE BOOKINGS and increase utilisation, in combination with growing average spend this season. So why not reward your clients for investing in their skincare with a spend over a certain amount and receive a 30min iS Clinical FIRE & ICE TREATMENT VOUCHER. This can be set to be redeemed in your off peek and low utilising hours, bringing them back into clinic, whilst in turn growing your client’s exposure to your retail portfolio.
TO P TIP
We recommend by calculating a 20% GROWTH on your current average spend for clients to activate their GIFT WITH PURCHASE.
WINTER SKIN RADIANCE WITH THE IS CLINICAL PRODIGY PEEL Shed away the dull skin and unveil an enviable glow with the iS Clinical PRODIGY PEEL. Optimise skin health with this superficial to medium depth resurfacing treatment that treats aging, acne and hyperpigmentation with the iS Clinical difference. The Prodigy peel is formulated with safety and barrier preservation in mind and utilises an advanced formulation combined with sophisticated technology to gain shedding of permanently damaged skin cells. Healing and strengthening cells with damaged but repairable DNA ladders, the Prodigy Peel promotes preservation and protection of cells that are healthy and undamaged with normal DNA functions. The iS Clinical Prodigy Peel is available exclusively for all Dr and Nurse lead Clinics. GROW RETAIL REVENUE WITH AT HOME SKIN SOLUTIONS THIS AUTUMN Provide clients with at home skin solutions that optimise in-clinic treatments and promote radiance in the colder darker months. With many shielding or continuing to work from home, this is the perfect time of year to combine the results driven IS CLINICAL
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VIRTUAL OR PHYSICAL EVENTS AND ENGAGEMENT Share brand experience and invite your clients to join you in celebration as you showcase your clinic or spa and the brand offerings you have. Events are the perfect opportunity to educate, launch new treatments and products and underpin client loyalty. If you and your team are at full capacity remember you have the HGI team on hand to come in and support with in-clinic support, VIP treatment days, virtual events and virtual consultation. GET IN TOUCH with one of our HGI BUSINESS GROWTH SPECIALISTS to plan your next client engagement and see the positive spike in performance your business will experience.
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IN THE KNOW W H O L E S A L E & R R P P R I C I N G U P D AT E F E B R UA RY 2 0 2 2
Over the past year, economic conditions have impacted our brand owners with raw ingredient shortages and inflating shipping costs which has created challenges for our brand owners, which they have navigated while maintaining the quality ingredients, formulations, ensuring we are able to provide the support you have come to expect. The investment by the brands to overcome these challenges, paired with current aggressive inflation rates will necessitate a pricing adjustment moving forward. IS CLINICAL & SKINPEN FUSION
23rd March 3pm-4:30pm
store that hosts all of The HGI results driven brands; iS Clinical, CODAGE, Déesse PRO & Totally Derma. This total service provides partners with up to 40% Commission on all transactions, HGI support with all online hosting, PCI compliance, payment gateways, warehouse fulfilment, stock demand and provide a best in class shipping and delivery service. All orders are individually optimised with funded luxury sampling, to provide a unique a luxury service to your clients. Want to find our more… Contact your Business Growth Specialist today and launch your digital offering immediately!
S AV E THE D AT E
HGI are launching the first iS Clinical & device fusion event with an exclusive partnership with Crown Aesthetics the founders of Skin Pen Precision, the best-in-class leaders in skin remodeling. Discover all about the most technologically advanced skin remodeling devise, how it works and the patient results. Explore how integrating iS Clinical products with skin remodeling will optimize patient results with targeted skin prep, post care and topical skin maintenance. Spaces for this event are limited so reserve your space today by contacting the training@harpragrce.com team today! This event will host an exclusive offer, which you will definably not want to miss out on!
ON DEMAND TRAINING
HGI have tools that support the engagement and training of your team that is flexible and bespoke to your needs. We host an on-demand service that provides informative, and commercial content that will build and leverage your team. From treatment menu and product recommendation training for front of house reception, advanced brand, treatment and product knowledge that cover all of the HGI brands for practitioners and Social Media, campaign and strategic activity planning that for all that equip you with the tools and suggestions to revolutionise and achieve impactful incremental revenue growth within your business model. To book today, use the link found in your business growth specialist signature.
A F F I L I AT E P R O G R A M M E
With 75% of people looking to the internet as the go-to destination to service shopping requirements, you need to ask yourself if you have leveraged your business offering and extended your offering to the digital environment. The HGI Affiliate online web store provides a platform to extend total retail experience to your clients without any off the hassle and responsibility of managing your own online store. The HGI Affiliate platform is available to all Silver+ partners, providing them with a
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T H E H A R PA R G R A C E THE HARPAR GRACE
TRAINING PROGRAMME PROGRAMME TRAINING
ABIGAIL
HOLLY
GEORGINA
NICOLE
M O N T H LY WEBINARS WEBINARS MONTHLY
TYPE
TRAINING
DURATION
FEB
MAR
APR
iS CLINICAL iS Clinical Device & Integration
VIRTUAL
60 MINS
15th
15th
19th
iS Clinical Fire & Ice Activation Day
VIRTUAL
240 MINS
8th
10th
12th, 28th
Foaming Enzyme & MediSpa Activation Day
VIRTUAL
240 MINS
-
1st
19th
iS Clinical- Advanced Product Knowledge Training
VIRTUAL
60 MINS
-
15th
-
Skin Specific Workshop - Skin Ageing Topical Hero's
VIRTUAL
45 MINS
1st
3rd
11th
Skin Specific Workshop - Rosacea Topical Hero Regimes
VIRTUAL
45 MINS
7th
22nd
28th
VIRTUAL
60MINS
7th
7th
4th
VIRTUAL
30 MINS
-
21st, 30th
4th, 21st
iS Clinical Brand & Deep Cleansing Purity Ritual Training
VIRTUAL
75 MINS
28th
-
11th
NEW - Cancer Care Harmony Facial Training
VIRTUAL
7 5M I N S
23rd
29th
19th
NEW - iS Clinical Advanced Treatment Menu Training
VIRTUAL
50 MINS
-
15th
-
NEW - Launching a Results Driven Journey with iS Clinical for Pre &
VIRTUAL
60 MINS
1st
-
6th
VIRTUAL
60 MINS
7th
4th
NEW- Introduction to Prodigy Peel System Discover the latest NEW iS Clinical SPF - The NEW PerfecTint Powders
Post Natal Offering
DÉESSE Déesse Pro LED Mask Training
1st
TOTALLY DERMA Discover Totally Derma® the Anti-Ageing Collagen Supplement
VIRTUAL
60 MINS
8th
8th
6th
HARPAR GRACE Winter Skin Solutions
VIRTUAL
45 MINS
15th
-
-
Long COVID - Skin Conditions
VIRTUAL
45MINS
15th
22nd
27th
Visit www.harpargrace.com to book
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