March Newsletter by Home Builders Association of Winston-Salem

Build with Professionals

HBAWS

When planning construction on your new home or remodeling projects for your current home, choose a professional. Builder members are licensed and insured, plus they are required to complete 8 hours of continuing education annually. Associate members work closely with our builder members to provide the latest supplies, products and services for new construction and remodeling projects.

HBAWS Member News March 2013

Celebrity Cornhole Tournament Kicks-off 25th Anniversary for Triad Home & Garden Show

HBAWS members are easily found on the HBA online directory...

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Letter Presidents

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ASSOCIATION

ACC Cornhole Board Sets were made by FTCC carpentry students. All four sets were raffled and raised nearly $800 for the Habitat Forsyth / FTCC / WSFCS Vocational Education Program.

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WINSTON-SALEM

Lear n more: hbaws.org Partners with Habitat for Humanity Forsyth Co., and the Voc. Ed Programs of FTCC & WSFCS

Cindy Davis, WBFJ, Chubbz, Champions - Cameron Kent, WXII, and John Dell, W-S Journal, with Jerry Herman, WFU Deacon & Wally Decker, WBFJ

220 Charlois Blvd., W-S, NC 27103, 336-768-5942

w w w. b u i l d w i t h p r o f e s s i o n a l s . c o m

Home Builders Association of Winston Salem

EXCLUSIVE EVENT SPONSORS Bloomday Marble & Granite Triad Home & Garden Show

Piedmont Federal Savings Bank Spring Parade of Homes

BB&T

Fall Parade of Homes

Diamond Event Sponsors Carter Lumber Company Triad Home & Garden Show Preview Party

Ferguson Enterprises & McCullough Tile & Stone Tour of Fine Spaces

Pine Hall Brick

Fall Parade Golden Home Awards & Celebration

STOCK Building Supply

Fall Parade Golden Home Awards & Celebration

Platinum Event Sponsors Associate Members Committee Spring and Fall Parade Breakfast

u Amanzi Marble & Granite u Busch Insurance | Builders Mutual Insurance Company u General Shale u Jeff Allen Landscape Architecture u June DeLugas Interiors u New Garden Landscaping & Nursery, Inc. u Piedmont Garage Doors u Rising Concepts u STOCK Building Supply u Webb Heating & A/C

Signs Now

Official Printing Sponsor Triad Home & Garden Show

Gold Advanced Consumer Electronices, Inc Piedmont Natural Gas STOCK Building Supply

Silver Busch Insurance | Builders Mutual Insurance Company MKT Real Estate Group / Coldwell Banker Triad, Realtors

Bronze McCullough Tile and Stone Merge-Tech, Inc. Nationwide Insurance & Financial Services, Missy Easter Agency 2

PRESIDENT’S MESSAGE Shane Wagoner – Wagoner Homes, Inc. Money is Cheap! Money is cheap! What does this mean? How can you take advantage of it? We all know where our industry has been for the last 4 years, but we still have some questions as to what is happening. One day I feel good about it, the next day not so much. So I have concluded two things. 1. It all depends on what you read and who you listen to. 2. Economist, Politicians, and TV Personalities are good at talking about money without ever having to make any. Therefore, opinions are subjective, but reality is unbiased. That’s why I just read the funny section of the paper anymore. I find it just as humorous. The current reality in our industry is that interest rates are the lowest they have ever been in history. That means money is cheap to borrow. The only way most people can take advantage of this is through some type of mortgage loan product. That’s why there’s been a swell of people refinancing their homes, and freeing up cash they didn’t have access to before. How does that affect businesses in our industry? Well, we saw it this weekend at The Home and Garden Show. With a special thanks to our event sponsor, Bloomday Granite & Marble, and our Preview Party Sponsor, Carter Lumber Company, the show was a great success. Through many conversations with potential customers attending the show, it was evident they had money to spend. Because they had refinanced their home, it had given them access to equity they didn’t have before, allowing them to finally fund those weekend warrior projects that they have been longing

to do. Many vendors could feel the synergy that was created by the reality of low interest rates. This giving our industry a small boost and some hope that the economy will continue to improve. How can you capitalize on this syenergy consumers are feeling? The HBAWS is like a stage for women and men in our industry to perform on. A stage that creates opportunity for all of its members. The Home and Garden Show proved to be a big stage and the vendors, as well as the volunteers, performed well. They saw the opportunity to focus their marketing efforts on people who are ready to take advantage of cheap money. It was a stage for them to stand on and say, “We’re still here, and we can show you how to spend it!” I am glad that I volunteered because it gave me the greatest opportunity of all. To witness the spirit of entrepreneurship created from the hard work of our Association, which helped renew my own enthusiasm of self motivation. I look forward to the next stage that is being built, the Spring Parade of Homes where Piedmont Federal Savings Bank will be performing Live as the event sponsor, not to mention the many Parade homes. I invite you to perform. * A very special Thanks to Missy and Rick Easter for your extended help on this years H&GS! It has been said that Volunteers are not paid – not because they are worthless, but because they are priceless.

REMODELERS UPDATE David Miller, President, NAHBR, HBAWS

Congratulations to Bloomday Granite and Marble Houzz’s 2013 ‘Best of Remodeling’ Award Winner Bloomday Granite and Marble of Winston-Salem, NC has been awarded “Best of Remodeling” 2013 by Houzz, the leading online platform for residential remodeling and design. Established in 1945, Bloomday is the Triad’s leading countertop fabricator providing quality craftsmanship and outstanding customer service. Bloomday was chosen by the more than 11 million monthly users that comprise the Houzz community. The Houzz “Best of Remodeling” award for 2013 is given in two categories: Customer Satisfaction and Design. Customer Satisfaction award winners are based on homeowner members who rated their experience working with remodeling professionals in 12 categories ranging from architects, and interior designers to contractors and other residential remodeling professionals. Houzz (http://www.houzz.com) is a leading online platform for home remodeling, providing inspiration, information, advice and support for homeowners and home improvement professionals through its website and mobile applications. Houzz features the largest residential design database in the world, articles written by design experts, product recommendations, a vibrant community powered by social tools, and information on more than 1.5 million remodeling and design professionals worldwide who can help turn ideas into reality.

REMODELER’S COUNCIL MEETINGS Second Tuesday of each month 6pm - WFU Deacon Tower

This monthâ&#x20AC;&#x2122;s Social Media Spotlight winners were drawn at the February Associate Members Meeting March 2013

Sloan Concrete, Inc, Amanzi Marble & Granite, LLC C. F. Stone Building Co., Inc. Triad New Home Guide Follow HBAWS on Twitter to keep up with our posts! www.twitter.com/hbaws

PROFESSIONAL WOMEN IN BUILDING

Tracy Moorehead, President

Our February meeting was located at the HBA where as always it was a fun a spirited evening. We played a game to see who got to work a double shift at the Triad Home and Garden Show. Debbie Fletcher was the winner!! Professional Women in Building members brought garden items to go with 3 urns of flowers provided by New Garden Landscaping & Nursery. The garden items were raffled during the three day Home and Garden Show. Thank you to those who donated to the worthy cause. Rosemary Howell donated a handmade knife from her husband (Dean) for a silent auction. Proceeds also went toward the Lewis Wilson Scholarship. Between the raffle and knife we were able to raise enough money for one full scholarship but we are still deficient by $ 289.00 in raising enough money for the second scholarship. We will not be awarding the scholarships until the Spring, so if you or anyone you know would like to donate to the Professional Women in Building to help us reach our goal, we would greatly appreciated it. Our next meeting is March 5th at the HBA office. One of our members, Cathy Marks with Powerhouse Cleaners is the speaker. She will be speaking about gathering used shoes to donate them to 3rd world countries. http://buyingusedshoes.com If you would like to be a part of the Professional Women In Building contact Gisela at Giselaw@hbaws.org or Tracy at Tracy@SolarRealty.Net

Professional Women in Building Meetings:

First Tuesday of each month 5:30 p.m. HBAWS Conference Room

MEMBER

SPOT

do business with a member

LIGHT Bryan Spach Area Sales Manager, Mideast Division pachb@vmcmail.com, 336-744-2426 Vulcan Materials Company 4401 N. Patterson Ave., Winston-Salem, NC www.vulcanmaterials.com Years in business: 56 years HBAWS Member: 29 years Brief history of company • Headquartered in Birmingham, AL • 323 aggregate production and related facilities serving 19 states, the District of Columbia, and the local markets surrounding our operations in the Bahamas and Mexico • 20 NC aggregate production facilities and 2 sales yards • Employs approximately 7,100 company-wide and is publicly traded and listed on New York Stock Exchange under the symbol VMC • 285 schools are adopted through our K-12 Adopt-ASchool program. • Approximately 40,000 people took part in tours and science-related educational programs in 2011. Most of these were school children who toured our facilities in conjunction with earth science studies Vision for company: We will stay true to our guiding principles: Integrity: We will work constantly to earn the respect and trust of all parties we interact with by acting fairly and honorably. We will observe high ethical standards and obey all laws and regulations. Excellence: We are committed to excellence in all of our activities. We value innovation. We intend to maintain a position of leadership in each of our industries. People: We will maintain a high respect for people – for their dignity, their talents and their interests. Products and Services: We provide an array of granite aggregate throughout the Greater Winston-Salem market that is sized to meet the needs of our customer base. Our sales and dispatch service act as a one call for all needs since we will arrange through contracted haulers to get your aggregate delivered to “your front door.”

Something members may be surprised to know about your company: We quarry two types of rock in Gold Hill, NC - one supplies typical construction aggregate markets and the other is used by our next door neighbor to produce light weight aggregate for specialty applications (high rise buildings, long span bridges, offshore oil drilling platforms, etc) all around the world. That rock is heated and ‘pops’ like popcorn to a point that it takes a new shape and becomes much lighter... even to the point it can float in water! Bryan Spach has been married for 7 years and has a 5 year old son that is a true blessing to their family. Enjoys spending quality time with my family, reading, andrunning. Favorite Quote: “Focus not on the obstacle, but the action needed to overcome it.”

TRIVIA - In Greek mythology, what is Vulcan the God of? -- First person to email correct answer to pachb@vmcmail.com wins prize!

Common Interest. Common Ground.

As a local business for over 50 years, we share our fellow citizens’ interest in helping our communities grow and prosper. Also, because we share common ground, we make it a high priority to support projects that are important to our communities. From sponsorship of charitable events to support for education and environmental stewardship, Vulcan and its employees are working to help make sure Winston-Salem continues to be the kind of place we can all be proud to call home.

The nation’s leading producer of crushed stone

code updates

Build with Professionals

NAHB Construction Safety

2012 Residential Code- Books / PDF Downloads

rebate program

charitable giving

HBAWS

link

HBAWS members are easily found on the HBA online directory...

HBA Charitable Contributions - Charitable Contribution Pledge Form - Donate via Winston-Salem Foundation - HBAWS Community Partnerships The Winston-Salem Foundation is a community foundation that partners charitable people with causes that matter. All the contributed funds from our HBAWS members go through the Winston Salem Foundation. All contributions will be made to, and awarded through: The WinstonSalem Foundation/HBAWS Charitable Fund (A0569) Learn More: www.wsfoundation.org W-S Foundation 860 West Fifth Street, Winston-Salem, NC 27101 phone 336.725.2382 or 866.227.1209, fax (336)727-0581

ASSOCIATION

WINSTON-SALEM

Lear n more: hbaws.org Partners with Habitat for Humanity Forsyth Co., and the Voc. Ed Programs of FTCC & WSFCS 9

HBAWS QUICK REFERENCE Jerry Herman Executive Vice President jerryh@hbaws.org, 768-5818 Megan Parks Director of Operations/Member Services meganp@hbaws.org, 464-8000 efax: 336-550-4890 Beverly Hayes Communications Manager beverlyh@hbaws.org, 464-8001 Gisela Lopez Financial Manager giselal@hbaws.org, 464-8002

CONNECT WITH HBAWS ONLINE Continuing Education Classes Click here: CE Class Listing

Online Training Opportunities Click here: Online Class Listing

Phone/Fax

336-768-5942 / 336-774-6778

Website

www.buildwithprofessionals.com

NEW - Mobile Website www.hbaws.net/mobile

NCHBA MEMBER REBATE PROGRAM

Membership is Paying at NCHBA! Average check: $445.99 Some builders have received…. $1,030 (Brunswick Co.) $744 (Brunswick Co.) $1,586 (Charlotte) $828 (Charlotte) $803 (Davidson Co.) $2,456 (Durham) $456 (Fayetteville)

$751 (Durham) $556 (Greensboro) $2,986 (Statesville) $434 (Hickory) $862 (Raleigh) $1,059 (Oxford) $3,180 (Wilmington)

$304 (Lake Norman) $317 (Aberdeen) $1,377 (Kitty Hawk) $561 (Edenton) $486 (Rocky Mount) $510 (Hamptonville) $348 (Winston-Salem)

Testimonials from NCBA Members I work for a well-established, family-owned general contracting company, and I serve as EO of a small HBA. I started filing the Rebate claim forms earlier this year. I almost didn’t bother, because I just couldn’t believe that rebates in any significant amount were actually available. I didn’t think it would be worth the time it took to do the research, fill out the forms and send it in. If the economy were not so depressed, and if I were as busy as I was 5 or 6 years ago, I would have never given it a try. I’m glad I did. So far this year, I’ve earned $803, which is more than worth the effort! EO of Davie County HBA I have been extremely impressed by the rebate program. I was skeptical at first, but my rebate checks have been very significant and more than paid for my HBA dues. For about an hour of my time each quarter, I've earned over $2,000. Builder in the Raleigh area I've been getting some good feedback from my members. One builder told me it took no more than 15 minutes to get the information into the forms and got back $100+. Another builder said doing it the first time took him longer, but now that he knows what he’s doing he feels like he’ll be able to cut the time down substantially. EO of Durham, Orange & Chatham HBA

See How Easy It Is To Claim With These Videos: http://www.hbarebates.com/claimform.html 11

WELCOME NEW MEMBERS! BUILDERS

ASSOCIATES

Avis Construction Darryl A. Smith 844 Pecan Ridge Circle, Kernersville, NC 27284 Phone: 336.624.9953 Remodelers In business for: 1 year Sponsor: Bo Davis, HPB Insurance Group

Blue Haven Pools & Spa, Todd Mackie 2722-B Immanuel Road, Greensboro, NC 27407 Phone: 336.299.9902 Swimming pools and Spas In business for: 14 years Sponsor: Chris Thompson, PCI Builders, Inc.

ASSOCIATES Bennett Paint Chris Usher 4710 Benton Drive, Winston-Salem, NC 27104 Phone: 336.760.4449 Paint In business for: 12 years Sponsor: Jodi Tate, Coldwell Banker Triad, REALTORS Triad Curb Appeal Andy Barnette 238 Welcome Bethesda Road, Lexington, NC 27295 Phone: 336.462.3678 Landscaping & Remodeling In business for: 6Â˝ years Sponsor: Kathy Craven Snodgrass, Piedmont Nat.Gas

Lee Classic Homes, Andrew Lee 173 Bridgewater Drive, Advance, NC 27006 Phone: 336.705.8485 Remodeling In business for: 20 years Sponsor: Rick Busch, Busch Insurance CertaPro Painters of W-S, Chris Holloway 2510 Veranda Lane, Greensboro, NC 27455 Phone: 336.391.3617 Painter In business for: 7 years Sponsor: Rick Busch, Busch Insurance Professional Drywall, Inc., Adan Chavez 2668 Young Road, Walnut Cove, NC 27052 Phone: 336.382.8820 Framing, Drywall & Acoustical Ceilings In business for: 5 years Sponsor: Chris Thompson, PCI Builders, Inc.

Change of Primary Contact: Truliant Federal Credit Union, New Primary Contact Name: John Manning Pella Window & Door Co., New Primary Contact Name: Dustin Isenhour G. W. Smith Lumber Company, New Primary Contact Name: Mark Smith Marshall Stone, New Primary Contact Name: Jeff Younginer 31-W Insulation Co., Inc., New Primary Contact Name: Ricky Trias

Jodi Tate, Spike Committee Chairman

SPIKE UPDATE The “Eyes” Have it! Did you know that 84% of the population is visual? In other words, show me, don’t tell me! As real estate marketing experts, we must provide the very best visuals to the consumer. If we do not do this, we miss buyer opportunities. Photos and video are no longer options to attract a buyer. You Tube is the second most used search engine now. So why am I writing about this today? Simply, presentation/value bring buyers to the table. Builders, vendors, Realtors alike must present themselves and their product in a superior manner to compete. I am challenging my real estate community to raise the bar on photography and video. Take a look at your listings. Would you want to look at the property? Builders, what does your product look like inside and out? Clean, shiny, staged are several words that come to mind when taking quality photos or video of a new home. Let’s all make a commitment as we go into the spring market to present ourselves and our product in a better way! See you at the Spring Parade!!

SPIKE CLUB MEETS MONTHLY 1st Wednesday, 11:45am, HBA

SPIKE of the MONTH

RSVP: Megan Parks 336-768-5942

Bob Paust Robert E. Paust, Inc. P.O. Box 43 Bethania, NC 27010 (336) 918-6936 bob@robertepaust.com

Triad Home & G ard en Show

Triad Home & G arden Show

Thank you... Triad Home & Garden Show Exhibitors & Volunteers: Thank you for participating in this year’s show! We appreciate you - whether this was your first show with the HBAWS or if you are a loyal annual exhibitor or volunteer. We are proud to have had you help us celebrate our 25th Anniversary this year! This being the second year for the show at the LJVM Coliseum Complex- Education Building, we continue to hear positive feedback from the consumers regarding the location and free parking! Our attendance reflected that of last year with a 15% increase. This year’s crowd on Saturday was the best in the past several years. Even with the cold rainy Friday and extremely warm Sunday, we still matched last year numbers. Many of you will likely be contacted by the ACS Show (called the Home Show of Winston Salem) that is being held later this spring. Just be reminded that this show is produced nationally and is not affiliated with any of our local HBA’s. Our Original - Triad Home & Garden Show is always in February and is the only show produced by the Home Builders Association of Winston Salem. We hope to have you participate in our 2014 TH&GS and wish you success the remaining of this year! Like the President’s message on page 3, hope to see your company on stage at our HBA events and meetings! Megan Parks Director of Operations and Member Services Home Builders Association of Winston-Salem 220 Charlois Blvd, Winston-Salem, NC 27103 Telephone (336) 768-5942 / Direct: 336-464-8000 / eFax: (336) 550-4890

H B AW S B O A R D Officers PRESIDENT 1st V-PRES 2nd V-PRES SECRETARY TREASURER PAST PRESIDENT

NCHBA Directors

Shane Wagoner (B) Chris Thompson (B) Bob Vaughn (A) Angela Kalamaras (A) Mike Hayes (A) Steve McSwain (B)

Shane Wagoner Rick Tozier

Chris Thompson Kathy Craven-Snodgrass

ALTERNATES: Herschel Redding

Ron Ricci

NAHB Directors Shane Wagoner Paul Mullican

Steve MCSwain

NAHB LIFE DIRECTOR Kathy Craven-Snodgrass Herschel Redding ALTERNATES: Richard Alexander Keith Rogers

Steve Mabe

DIRECTORS

2013 Directors (2 Year Term)

Stephen Mabe (B) Nathan Myers (A) Hershel Redding (A) Stan Senft (B)

Austin McGuire (B) Ron Ricci (B) Keith Rogers (B)

The following members will serve the 2nd year of a 2 year term on our Board of Directors in 2013: Rich Achor (B) Darren Binkley (B) Susan Maier-Colon (A) Sam Morgan (B) Zack Rothrock (B) Barry Wilson (A)

Richard Alexander (B) Gregg Blevins (A) John McPherson (A) Keely Richardson (A) Paul Williams (A)

2013 Council Presidents / Committee Chair David Miller (B), President, Remodelers Council Tracy Moorehead (A), President, Professional Women in Building Council Rick Busch (A), Chairperson, Associate Members Committee

tax credits & rebates available!

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336.998.9748 336.835.3607 336.368.3678

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CALENDAR OF EVENTS MARCH 5 5:30 p.m., Professional Women in Building HBA Office MARCH 6 12:00 p.m., Spike Committee HBA Office MARCH 12 6:00 p.m., Remodelers Council Meeting WFU Deacon Tower MARCH 14 12:00 p.m. AMC Mtg, Maplestone 5:00 p.m. Spring Parade Entry Deadline MARCH 19 Board of Directors Meeting HBA Office MARCH 23 Tour of Fine Spaces In partnership with Junior League of W-S

SAVE THE DATE FALL PARADE OF HOMES KICK-OFF PARTY Thursday, May 30 Brookberry Farm

Spring Parade of Homes Breakfast Open House Thursday, May 2 APRIL 2 5:30 p.m., Professional Women in Building HBA Office APRIL 3 12:00 p.m., Spike Committee HBA Office APRIL 9 6:00 p.m., Remodelers Council Meeting WFU Deacon Tower APRIL 11 12:00 p.m. - AMC Monthly Meeting New Garden Landscaping, Greensboro APRIL 16 Board of Directors Meeting HBA Office APRIL 27, 28, May 4, 5 Spring Parade of Homes Saturdays & Sundays, 1 - 5 p.m. 17

CO N TI NUING E DUC ATION N A H B W E D N E S DAY W E B I N A R S

What Do Home Buyers Really Want?, Mar. 6, 2-3pm ET

Economics and Research series - Many in the industry are wondering about what home buyers really want and will not give up in today’s market, as well as which features they are ready to leave behind in light of current economic realities. Based on the 2012 NAHB study “What Home Buyers Really Want,” speakers will analyze the most current data on buyer preferences so that NAHB members can deliver the home (and community) that today’s buyers want and are willing to pay for. Real-world examples, imagery and drawings of the findings will also be presented. *Presented by NAHB BuilderBooks

Secrets of Selling to the Multicultural Home Buyer, Mar. 13, 2- pm ET

Sales and Marketing series - More than one-third of all Americans are minorities and those numbers are growing at an exponential rate. The good news is that buying a new home is one of their highest priorities; however, to get your share of this huge and expanding market, you must become aware of the unique needs of Hispanics, African Americans, Asians, Middle Easterners and others. Find out why they don’t necessarily want to work with a salesperson from their own culture, how to overcome their objections and how to deal with culturally based beliefs. Learn to build positive long-term relationships with multi-cultural customers and get referrals that will increase your profits and dramatically cut marketing costs. *Presented by NAHB Professional Women in Building

Reinventing the Referral Sale, Mar. 20, 2-3 pm ET

Sales and Marketing Series - After the sale has been made and the buyers move into their brand new home, many builders move on to the next, new client, missing a major opportunity to get referrals. Satisfied customers can be your best marketing tool and if you can get them to refer their friends, even better. Successful, customer-centric builders harness this opportunity by creating customers and referrers for life. *Presented by NAHB National Sales and Marketing Council

Builders Guide to Appraisals: Obtaining Accurate Valuations on New Homes, Mar. 27, 2-3pm ET Policy and Finance series - Major changes have occurred in appraisal standards and practices in the wake of housing and financial market turmoil. These shifts present major challenges to home builders in financing and selling their homes. This program will provide information on the new appraisal landscape, help builders obtain more accurate appraisals and discuss NAHB’s blueprint for appraisal reform. *Presented by NAHB Housing Finance

Tune in to WSJS, AM60, Saturdays: 9 - 10am for Real Estate Radio with John McPherson & Wendy Taylor, and 11am - 12pm for Around the House with Erik Anderson. For more information about these two building industry related shows, visit the WSJS website: http://www.wsjs.com/Article.asp?id=595967