Sweet memory book

甘い記憶 Swe et M em o ry

甘い記憶 : S w e e t M e m o ry First published April 2013 Copyright © 2013 heki mitsuru designs A ll r i g h t s res erv ed . N o p a rt o f t h is b ook may be r e pr od u ce d or tr a n smi t t ed in a n y f o rm o r b y a n y m eans, e l e ctr onic, or me ch anical , i n c lud i ng p h o t o c o p y in g , reco rdin g , or by any infor mation stor age or r e tr i e va l s y s t em , w it h o u t p erm is s io n i n w r iting fr om th e pu bl ish e r .

Published by heki mitsuru designs http://cargocollective.com/hekimitsuru Designed, Photographed & typesetted by Loh Bi Ying Na n ya n g Tec h n o l o g ic a l U n iv ers it y Sc ho o l o f Art , Des ig n a n d M edia 8 1 Na n y a n g Driv e, S in g a p o re 6 3 7 4 58 Pr i n te d in S in g a p o re

For R.

a bs tr a c t I have always love sweets and desserts, especially japanese traditional sweets.

Always looking around for new creations or simply wagashi, I have learned to appreciate the taste, looks and smells of these sweet little things.

In an attempt to record down these nostalgia, I created this book to explore the memory of Japanese sweets — both traditional & modern in the form of an unconventional photography art — scanography — using a scanner as a camera.

The often pretty images we seen of sweets are staged and beautiful often photographed in an appealing way. Yet, memories are not like that. They are beautiful yet gone, fragmented yet deeply ingrained in our mind. We remember them so clearly that it is forever embedded in our memory. Thus, I wanted to use the essence of scanography to show the characteristics of our memory — the raw and unpolished beauty of the sweets, the fragmentation through the uncompleted phrases, and macro-details that only a scanner can capture.

This book showcases 26 sweets, desserts, and drinks represented by the letters from A to Z that I painstakingly photographed and thought through all of them.

Each one tells a story from my personal memory related to that object.

I hope you will enjoy this book and appreciate the beauty of these sweets in this kind of photography, not just merely looking at the pictures, but feeling them through your heart.

ヘ キ heki

小豆

azuki / anko

The sweet red bean paste that I always look forward to in japanese sweets.

和菓子の中で一番好きなあんこ。

米菓 beika

The fluffy rice snack that I love to eat when i was young.

小さい頃に食べることが好きで、ふわふわした米菓

チョコレート chocolate

I love the melt-in-your-mouth sensation with a faint strawberry taste.

かすかなイチゴの味で口にとろける食感が好き

どら焼き dorayaki

A tea-time snack from castella & sweeten red bean paste.

カステラとあんこのティータイムスナック

エクレア éclair

A chocolate filled éclair is always a sweet treat.

いつでも甘いごちそうのチョコエクレア

ふじ(りんご） fuji (apple)

A sweet & crispy fruit perfect for summer.

夏にふさわしい、甘くてクリスピーな果物

玄米茶

genmaicha

Green tea with roasted brown rice my grandparents used to drink.

祖父母が飲んでいた玄米緑茶

ほうじ茶 houjicha

I love the slight toasty and caramel-flavour in this roasted green tea.

このロースト緑茶にひめたトーストキャラメルの味が好き

いちご ichigo

Strawberry, the queen of sweets & desserts.

イチゴ、お菓子の女王様

寒天ゼリー kanten jelly

Sweet and smooth japanese jelly, loaded with fruits.

果実がたっぷり入れた、甘くて口当たりのいい寒天ゼリー

ライトチーズケーキ ligh t cheese cake

Fluffy light cheese cake with a rich taste.

豊かな味わいを持つ、ふわふわライトチーズケーキ

抹茶

matcha The unique bittersweet taste of powdered green tea makes me crave for more.

抹茶の独特のほろ苦い味でもっとほしがるようになる

日本栗

niho n guri (chestnut)

I would always look forward to eating chestnuts during New Year.

お正月にいつも栗を食べることを楽しみにしている。

お茶 ocha

I love drinking green tea and eating a mochi snack with it.

緑茶を飲みながらもちを食べることが好き

ミルクプリン milk pudding

Smooth, rich & creamy Hokkaido milk pudding.

なめらかで、豊かなクリーム味がした北海道ミルクプリン

クォーターパウンドケーキ quarter pound cake

A moist and rich cake I love with a cup of tea.

味豊かでしっとり感をもつ、お茶に合いそうなケーキ

ラムネ ramune

A refreshing drink of melon soda on a hot summer day.

夏の暑い日に爽やかになるメロンソーダ

桜スイツ

sakura sweets

I love the fresh smell of sakura sweets during spring.

春に桜スイツの鮮やかな香りが好き

たい焼き taiyaki

Hot fish shape pancake with sweet anko filling for a satisfying snack.

誰でも満足させる、あんこが詰めたたい焼き

梅酒

umeshu

My sweet and sour taste of plum wine lingers in my mouth for long time

口の中にずっと残る梅酒の甘酸っぱい味

バニラウエハー vanilla wafer

Perfect with a cup of coffee.

コーヒーとの相性はバッチリ

ホワイトクリームチーズ white cream cheese

I love to spread it on my toast.

トーストに塗るのが好き

エキストラストロングコーヒー xtra strong coffee

A cup of extra strong coffee keeps me going at night.

一杯のエキストラストロングコーヒーのおかげで夜に眠らずに頑張り続ける

羊羹

yokan

A thick jellied dessert to be eaten chilled during summer.

夏に冷やして食べる厚いゼリーデザート

善哉

zenzai

Thick hot red bean soup with mochi, perfect for the cold winter.

寒い冬にぴったりな餅付き汁粉

終わり The End