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IS YOUR BUSINESS PREPARED FOR A SOCIAL MEDIA BLACKOUT? In early October 2021 the unthinkable happened, Facebook and Instagram went down. 2.8 billion users worldwide were left with no access to their beloved platforms. Facebook owns not only Instagram but also Whatsapp so their servers going down was a huge inconvenience for many, and affected all means of communication for individuals and businesses. So what was the reason for the outage? The VP of Engineering and Infrastructure Janardhan penned a statement saying: “We are sorry for the inconvenience caused by today’s outage across our platforms, the underlying cause of this outage also impacted many of the internal tools and systems we use in our day-to-day operations, complicating our
