H O L I DAY H O M E O W N E R S H I P | TA L K I N G B U S I N E S S
Playing out from the back Regular readers will know I like a tortured metaphor so here’s my latest effort to explain a concept I believe in.
Almost every top flight football team in the
It’s a long proven thesis that people are far
rental income for an average property that
world now plays out from the back. In case
more afraid of loss than they are motivated
accepts pets. Maybe you are willing to pay
you have no interest in the game this simply
by gain and this can make for bad business
£30,000 to avoid a dog incident but I know
means that instead of starting a passage
decisions, especially if you are reacting
what I’d choose!
of play with the goalkeeper or a defender
emotionally to something. There’s some risk in most decisions we
booting the ball forward, teams now pass their way out of defence to maintain
This is what can happen with many of the
make from investment to going on holiday
possession as they progress up the pitch.
decisions we make with marketing holiday
and it’s important to make a sensible
The problem with this is that every now
lets – short breaks, large parties of adults,
decision on the data, not an emotional one.
and then even the elite teams will make a
Airbnb, toddlers.
All of these have the
EVERYTH I N G F O R T H E H O L I D AYThe H exception OME O WNER potential for a problem but if you want to of course is those terrible I N S A N D B A N K S & S U R R O U N D I N G A R E A Sat the airports- far try and eliminate everything negative you’ll queues we are seeing embarrassing and
mistake with a back pass and gift a goal to the opposition – it’s
traumatic but an inevitable cost of the
end up losing bookings and revenue, Digital too much risk, best if everybody takes their Shopfront on thegood Peninsula | Sophisticated Marketing
what we have to do is| find the right balance. holiday| in the UK thisServices year! strategy. When this happens there could Linen Cleaning, & Changeovers Maintenance & Renovations Concierge be a temptation to change tactics and hoof 24 Hour Emergency Callout | No Restrictions on Owner Bookings
When a new owner joins us the question the ball upfield at every opportunity, you Let us take of all the work so you up canand enjoythey yourmay holiday home and take advantage ofcare allowing dogs comes wouldn’t give away silly goals any more but of the significant tax benefits of running it as a furnished holiday let business. ask if we’ve ever had any problems. I can the statistics show that you would score less goals overall and win fewer games.
give you a lot of scary stories – we’ve had dogs chew cushions, ornaments, a door
How interesting would it be to know what
and a sofa, plenty of wee on the carpets
happened in the supermarket boardroom
and worse. They have attacked neighbours
the first time somebody came up with the
cats, brought mud and sand into the house
suggestion of self checkout! ‘Run that by me
and howled all day when left alone. I can
again – you’re going to let people scan their
guarantee that we are going to see these
own shopping and trust them S to be honest?’ ER V I C E Dissues L Eagain T Sthis F year R Obut M I can R Uput MitSinto EY They were probably laughed out of the room,
context. If I had to guess I’d say we have a
Simon Tolson O F S A Nowner D BRumsey A N KofSSandbanks. Contact Simon on 01202 707357
The perfect solution for temporary accommodation from a weekend to 5 months simon@rumseyofsandbanks.co.uk problem with 1-2% of dog holidays or once No minimum period rentals | Broadband and maintenance included every 2-4 years per owner. This is balanced the gains in reduced staffing and customer Regular cleaning and linen change services available | Fully furnished and equipped www.rumseyofsandbanks.co.uk against perhaps an extra £10,000 a year in satisfaction far outweighed any losses. but eventually trials will have proved that
Rumsey of Sandbanks will tailor the experience to suit your exact needs so you can get on with the rest of your life and we can turn an awkward stop gap into a great and memorable experience.
www.rumseyofsandbanks.co.uk EVERYTHING FOR THE HOLIDAY HOME OWNER IN SANDBANKS & SURROUNDING AREAS 01202 707357 w w w. r u m s eyo f s a noffice@rumseyofsandbanks.co.uk d b a n k s . c o . u k | 0 1 2 0 2 70 7 3 5 7
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