Threshold board final

Harrison Park

threshold life beyond the door

Extended Practice

OUGD603

Threshold

Background

Target Audience

Beautifully curated and printed on thick, uncoated paper, these tomes are more than just magazines: they are luxury products for a discerning reader, a respite from the frenzy experienced by the always-on generation. This is a revolution against the digital revolution, an organic farmers’ market to rival the supermarket culture of online media. ‘Printed matter is a nice refuge for your brain.’

Independent Publication Collectors Independent Publication Shops (Village, Colours May Vary) Kickstarter Backers Architecture Enthusiasts

Brief

Mandatory Requirements

Develop and create a concept for a new independent publication that isn’t already out there and come up with a Kickstarter campaign that could possibly launch the publication. Consider and address the 6 key points

Independent Publication Concept Publication Cover Design

– Concept – Audience – Aesthetic – Strategy – Lifespan – Progression Collaboration with: Samuel Jasper Lee

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Harrison Park

02

Extended Practice

Reference

OUGD603

Threshold

Concept

Basic Human Instinct

In everyday life we walk past hundreds of doors without any thought or consideration into the stories, secrets and history that is held behind the doors and who inhabitants them temporarily. It could be an interesting quirky door or building, but with an average Joe inside or the complete opposite, who knows? Threshold knows.

It is basic human instinct to be curious, threshold gives the readers an opportunity to take this curiosity one step further and venture past the mysterious facades. Threshold is an independent publication that gives the reader an insight into life beyond the door, how the building has been inhabited and who by.

02/04

Harrison Park

03

Extended Practice

Focused Research

OUGD603

Threshold

Independent Publications Independent publications are becoming increasingly popular amongst a certain culture within society as ownership becomes as important as the content inside the publication. There is a large selection that fill small niches that are outside mainstream society such as internships, unique city experiences and revealing truths of apartments and their occupiers.

This is an ever increasing market and where the more unique the concept is the more chance it has of staying afloat.

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Harrison Park

04

Extended Practice

The Publication

OUGD603

Threshold

Crossing the Threshold The front cover of the publication consists of the main feature door for that specific issue seen the same way as a passer by would see it.

Only when you gain an insight, through opening the publication and looking inside the reader replicates the motion of crossing the threshold into the building or home.

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