CO NTACT US Editor Susi Rogol
Ed’s Letter
susi@rogol-goodkind.com
Menswear Editor
It’s been a nail-biting, teeth-gritting few months; the added restrictions have put more pressure on us all, and of course, our businesses, but if tough lines ease the spikes that have been felt everwhere, and the longawaited, much talked-about vaccine proves to be a solution, then we are closer to emerging into a new world and being able to look back on what we actually achieved in 2020, rather than the failings that were unavoidable. The response to our last issue was amazing and proof that commentary and an opportunity to share and exchange thoughts is exactly what’s needed right now when the future is undecided and the many parts of the industry that make up the whole need real support. We’re thinking now that we’ll continue to build on the platform we have created for discussion, gathering information and detail from retailers, suppliers, event organisers, wedding planners and specialist essential services, including photographers, florists and stylists. We’re all involved in the world of bridal and we know we are stronger together, offering a shoulder to cry on when needed, and an applause when there’s something special to celebrate. The next few months will be difficult – not just for our industry, but across the world and in every sector of life. But we are better prepared now, having shown our resilience and resoucefulness throughout 2020, to deal with the the next chapter ahead of us. We’ll be happy to say goodbye to 2020 – no question about that – and are ready to approach WEDDING 2021 with grit... and the unfailing enthusiasm that our industry is known for. Let’s share a glass of bubbly – virtually of course – and toast – not just TIME WELL SPENT HOW OTHERS a better future, but ARE MAKING CHANGES each other. I am Dear MP... HERE’S THE LETTER incredibly proud of EVERY RETAILER SHOULD WRITE being part of the PROU bridal story for close SUPPORDLY TIN BRITISH G BRIDALW to two decades. RETA EAR
Dominic Bliss dominic.bliss@btopenworld.com
Art Director Andy Allen andy@meanttobemedia.com @WeddingTraderUK @WeddingTraderMag @weddingtrader
weddingtradermag.com
Trader Trader WEDDINGTRADERMAG.COM
WEDDING
ISSUE 24• NOVEMBER/DECEMBER ’20
Wedding Trader magazine is an online magazine read by best bridal retailers all over the UK. Designed and created by the makers of Love Our Wedding magazine and findyourdreamdress.co.uk, Wedding Trader is the trade string to the otherwise consumer bow of Meant To Be Media Ltd.
ILERS
EDITOR SUSI ROGOL-GOODKIND TEAM TALK
Shows of the future WHAT THE ORGANISERS PREDICT FOR 2021
Jade Pepperell Love Our Wedding “Hearing how retailers have got in tune with the very different buying habits of 2020, shows we will not be beaten.” (p46)
THIS IS WHAT YOU SHOULD FOCUS ON
Cover image: It doesn’t get better than this! Gown by Morilee WT24_Cover JP.indd 1
Andy Allen Art Director “Read Alison Hargreaves’ suggested letter to MPs. This is a way to get heard as an industry. We should all do it.” (p32)
MEANT TO BE MEDIA
BUSINESS PLANNING
15/11/2020 16:34
Wedding Trader is published by: Meant To Be Media Ltd, 7 Derbyshire Road, Manchester M40 1QN. Tel: 0161 681 1771 weddingtradermag.com meanttobemedia.com
Meant To Be Media Ltd also publish: F IND YOUR
LOV E OUR
DREAM DRESS
NOVEMBER/DECEMBER 2020 ♦ WEDDING TRADER ♦ 7