ImaginXP Enewsletter Edition #02 July 2020

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Message from the Editor-in-chief “What cannot be cured, must be endured…” It has been over four months since the pandemic struck the world and it has undoubtedly impacted our lives and learning in the process. But the show must go on!

Abhignya Srishaila

We, at imaginXP are taking this as an opportunity to explore different platforms and ways in which learning can take place. June, however, has proved to be tremendously productive and informative for not just the organisation but also the design professionals, students and aspirants. We are proud to present ImaginXP's very own podcast series featuring subject matter and industry experts sharing their experiences and knowledge on UX. This issue of our Newsletter showcases briefly on the events that took place in the month- webinars, workshops, masterclasses and many more… It recollects the event of the Aarogya Setu app challenge where we saw creativity at it's best and its contribution to the society during this unpredictable time. We also proudly present a patent project by one of our in-house faculty who had the opportunity of working in a globally recognised organisation and was guided by some of the best mentors. We would also encourage the students and faculty from this issue onward to proudly showcase their best works, art or design.

Message from the Chief Operating Officer

Nitesh Rohatgi COO, ImaginXP

We are in the midst of a revolution. The Nation is basking in the glory of a new proud generation taking the World by storm! In this era of the highly competitive global market, there should be a synergy between today’s needs & tomorrow’s expectations. At ImaginXP, we believe in holistic development of students who will become future leaders by following a sophisticated blend of theory, practice & learning by doing approach, innovative pedagogical tools, and cutting-edge industry wisdom. Our learning programs’ groundwork is based on a strong foundation, built over the pillars of academic Infrastructure, faculty resources, industry Interactions and student Development Initiatives. We have continuously put in efforts to make sure that these pillars are robust to produce a skill-based workforce that the Design & technology fraternity would look forward to. We aim and wish for all design aspirants, professionals and students to strive and work towards innovations and services that positively impact the society we live in.


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About us The field of Design is becoming an omnipresent entity in almost every industry, ranging from agriculture to healthcare. But India is still in the phase of exposure to Design education, and is also growing at a competitive pace. ImaginXP is India’s leading education company providing Undergraduate & Postgraduate degree programs in UX Design. We aim to train aspiring design students about UX Design and Design Thinking through Undergraduate & Postgraduate courses, and short term courses as well. We are currently catering to more than 1500 full-time students at various universities across the country. We also partner with leading corporates to train their workforce on Design Thinking, UX design & other future skills.

What we offer... UG & PG courses in UX Design

Short-term/Certification courses

Corporate Offerings and Workshops

A full fledged curriculum offers design and practice based learning to students across different universities in India.

Offers a variety of intensive courses for design professionals and aspirants, ranging from the duration of 4 - 14 weeks, about different topics like Design Thinking, UX processes and more.

Collaborate with leading corporate workforces to offer personalised and customised workshops on design thinking, UX for tech, UX and Interaction design, based on the organisational needs.

https://imaginxp.com/courses/

https://imaginxp.com/forcorporates/

https://imaginxp.com/ universities/

University Partners

July 2020

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Our Corporate Workshops ImaginXP’s Corporate UX Design and Design Thinking Workshops are aimed to upgrade the skill set of the entire product team of product managers, engineers, designers and marketers to ensure that they work in harmony to create products that are usable, functional & successful.

Corporate Associations

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Testimonials Priyanka Gahlot UX Design Faculty, ImaginXP “I always hear people saying that they do their job not because they love doing it but for managing survival. I am extremely happy not to recite the same riddle and credit goes to my esteemed organization who cared about my professional growth and made sure that I am up-skilling consistently. Thereby, being associated with Imaginxp as a UI/UX Faculty has been a precious privilege for which I would be always proud of. ”

Charita Ranadive Student, B.Des “I am currently pursuing Bachelors in UX design in Sandip university, Nashik. This was my first year where I learnt new softwares and basics of UX UI and much more. We gained knowledge as well as participated in numerous activities, events etc. Thank you ImaginXP and Sandip University for introducing this amazing and interesting course."

Sreejaya Swaminathan Student, M.Des “I'm glad that I chose UX design for my Masters' studies . I enjoy the research process and also visual aspects of designing apps , products , services and innovation as a whole. UX design is a career path involving constant experimentation and implementation of design principles, but the primary ingredient for a successful innovation is Empathy. As a student ,I created designs driven by user centricity. Solving societal problems through design has given me direction towards bigger endeavors.”

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Design Project HIGHDR8 (Patented) Research | Product Design Hydration System For High Altitude Mountaineers

High altitude mountaineers in Mountain Dew face a lot of problems in maintaining hydration and energy levels issue and hence, it is very critical for them to survive. Aditya integrated his thesis project with the project which he got from his internship at PepsiCo, where he came up with a unique design solution under the guidance of his mentors.

Mr. Aaditya Sahakar Faculty, ImaginXP

What is Hydr8? A hydrating water bottle that stores and allows users to drink filtered water from snow, anywhere and anytime on high altitudes without letting it freeze so that users stay hydrated at all times.

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Aarogya Setu App Design Challenge 196 Registrations | 7 Shortlisted | 3 Winners

Aarogya Setu App Design challenge was conducted for Designers, students and Design aspirants, which aimed to improve the design of Aarogya Setu app through better interfaces, improving users’ safety and security, a smart yet simple design keeping in mind the vast segment of users in India. The contestants came up with Creative presentations and concepts, through insightful perspectives. As per the evaluation parameters, lucky 7 were shortlisted based on their understanding and deliverables of the challenge1. Mohit Sardiwal (Student, Chitkara University) 2. Paltankar Ambar Anil (Student, Chitkara Sandip University) 3. Yogesh Dhakal (Student, Dehradun) DIT University) 4. Anup Ruban (Student, NID Bangalore)

5. Lynn Varghese (Student, Chitkara University) 6. Sreejaya Swaminathan (Student, Srinivas University) 7. Sagar Kathrani (Product Designer, Lollipop Design)

The final jury was held on 19th June 2020 by a set of elite panelists- Yuduvendra Mathur, Shweta Shalini, Kunal Wani, Col. Prashant Mahajan. The winner and runner ups were announced in the Fireside chat live session on the 20th June with Ms. Shweta Shalini and Mauro Porcini, SVP & Chief Design Officer PepsiCo.

Winners

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2

3

Yogesh Dhakal

Sagar Kathrani

Anup Ruban

B. Des, Dehradun Institute of Technology

Product Designer, Lollypop Design

M. Des, National Institute of Design

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What happened in June… Guest Lecture at DIT Dehradun Ms. Rakshita Sachdeva Associate Consultant, Design Thinking at KPMG She took a guest lecture for M.Des students on how industry standard work for UX Designers, what are the requirements, Design Thinking’s importance in different sectors, how design studios deal with complex wicked problems, what are the common tools used etc.

Guest Lecture at DIT, Dehradun Mr. Parth Agarwal Business Development, B21 Ltd and Pay Global He took a guest lecture for M.Des students on Fintech and Blockchain technology. Guiding students on how blockchain functions, what is cryptocurrency and how it is the next big thing in the Fintech world and why UX Designers will be highly needed for Fintech in the coming years

#AskMeAnything Instalive Session Ms. Shruti Sachan and Ms. Naina Jain Faculty, ImaginXP It was a fun rapid-fire live discussion on UX, careers in UX and future prospects in the field with our faculties. The session helped interested candidates in clearing their doubts on UX as a career, university classes and it’s future. Post this session, a lot of people connected with our faculties across certain platforms for UX guidance.

Design sprint workshop Mr. Geethik Veeramachaneni (Wisconsin, USA) UX Designer, Northwestern Mutuals ImaginXP collaborated with Geethik Veeramachaneni who conducted a 3-day Remote Design Sprint workshop for post graduate students of different universities. The workshop aimed in educating the students about intuitive and agile practice of design frameworks.

Live project Mr. Conor Heskin (Ireland) Senior Consultant - UX & Product A live UX project was conducted with postgraduate students in collaboration with the UX Design and Strategy Consultant, on an app launch in San Francisco. Students from different universities were chosen and were given tasks of User and Market research.

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Podcasts

Anand Jha (CDO, Miko)

Bhavishya Garg (Head of UX, MX Player)

The UX expert with his 13+ years of enriching experience in the Industry talks about his professional trajectory explaining how he mastered the prospects of UX. Link - http://y2u.be/N8cFKpQ1IQc

The podcast with one of the best Design leaders in India talks about his experiences in the Indian UX industry and how it is possible to do remote user research amid the pandemic crisis. Link - http://y2u.be/fSDnbuG9UpI

Geethik Veeramachaneni

Nik Parekh (Principal Design Strategist, Aquent)

The UX designer at Northwestern Mutual shares his views on “Designing for a crisis” andhis journey from an Electronic Engineer to become a successful UX Designer.

The strategist shares his insight on “The future of extraordinary design” and how he unleashed his individual genius of becoming a recognised UX Designer with the top global organisations.

Link - http://y2u.be/xOlbTUjAMaE

Link - http://y2u.be/D3z6gEQcLlo

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Palette

Art is Where Work Meets Love

A Warm Sunny Day in March

By Akash Shah, B.Des Follow @a_kash_arts

By Anshul Kumar, B.Des Follow @_artastical.ly_

Dionysus

Faded Smile

By Nitya V, M.Des Follow @huskynito

By Rakshika Dhar, B.Des

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Let's have some fun! Guess The Gibberish (UX Version) a. b. c. d. e.

Jerome oman daft drewt End-air egg sundays sin Inferno son orchid texture Giraffe Focal you say render of ace Phew rest tickle valve aye shin

Mail your answers to newsletter@imaginxp.com. (First 5 correct entries shall be acknowledged in our next August issue)

Fact: “People are more likely to disclose private information in safe online locations than to their closest friends‌â€?

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Give missed call : 8367 796 955

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www.imaginxp.com

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The future is UX

Until Next Time... Our Team Editorial Board

Design Team

Abhignya Srishaila Shruti Sachan Shailja Singh Sweta Raj Kalyani D Abdul Kalam Snowber Vaqur Lovish Verma Rakshika Dhar Abhijay Tondak

Rakesh Ahirwar Tushar Kshirsagar Dnyaneshwar Shende Anoop Dutta

Write to us at newsletter@imaginxp.com

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