MKT - Customer Focus Chair

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Marketing Area MoF for Customer Focus Chair Team Leader The Customer Focus Chair Team Leader supports the ELD programs over the presales research of the market for our new clients. And develop and improve our relations with the costumers we have, so we can track them and generate upselling processes in the long term. Why a chair? is simple, this team create the strategies for our four programs market capitalization, and as our local structure is growing is better having you controlling the main strategies and the exchange coordinators and the chair focused over the leadership programs. We look for someone who want to learn from marketing strategies, research, and customer relationships. In the end what we will do is improve the way we reach our market advantages and really support our core areas.

Talent Profile: Leader for MKT People in Charge: 3 TL and 9 TM from MKT


This team is about our clients, youth market and organizational market. It will lead the strategies to ensure our sales and have the best relations with our clients improving upselling. As chair you’ll have to supervise the right execution of our packs so we deliver the right support, so you’ll have direct contact with the core areas. Here we grant that all our chain value is improved in the pre and post sales executions. Finally you’ll work with the Talent management area in talent flow process.

 Creation and management of Local Committee segmentation  Creation and negotiation of strategies with other committees to improve segmentation  Support and supervise packs for exchange areas.  Lead and execute packs for talent flow process.  Become your team a market consultant team.  Follow up of CRM strategies and client relations.  Lead the upselling strategies for our clients.

 Upselling realizations of our four programs.  Strong Customer relations with our stakeholders.  Effective presales that support our sales: sales growth.  Excelent talent flow, granting team member and team leader program effectiveness.

AIESEC way. AIESEC BHAG AIESEC 2015 EwA ELD programs and canvas models.

National and Local Compendium National and Local Strategies. AIESEC Brand Experience AIESEC Social Media Guidelines AIESEC Visual Guidelines


Team Management Assertiveness Training Skills Performance Management Listening Skills Decision Making Project Management Time Management Meeting Facilitation Conflict Management

Strong Evidence Regular Evidence Strong Evidence Strong Evidence Regular Evidence Regular Evidence Strong Evidence Strong Evidence Strong Evidence Regular Evidence

Global Mindset Entrepreneurial Outlook Social Responsibility Emotional Intelligence Proactive Learning

Strong Evidence Strong Evidence Regular Evidence Regular Evidence Strong Evidence

Listening Reading Speaking Writing

Good Excellent Good Excellent

 Microsoft Office  Adobe Design Suite  Google Apps / Google Chrome  myaiesec.net


Direct communication to the AIESEC Javeriana LCVP MKT during planning and execution. Activities should be reported weekly in the coordinator online meeting and in the area meeting also.

3 months February – April 2012

10 Hours

Approved by: Nicolás Cárdenas Reyes marketing@aiesecjaveriana.org Position: LCVP MKT Reviewed by: Fabián Peraza Diosa Talent.development@aiesecjaveriana.org Position: LCVP TM Reviewed by: Miguel González presidency@aiesecjaveriana.org Position: LCP


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