July/August 2021

Page 4

IMPRINT CANADA

Supplier News

THE MARKETINGJuly/August AND INFORMATION SOURCE FOR IMPRINTABLE PRODUCTS 2021 - Volume 28, Issue 4

S&S Canada Consolidates Warehousing Operations in Toronto Through New Distribution Centre Perpetuating its initial strategy to offer deeper product offering to its customers across the country, S&S Canada opened its brand-new 280,000 square foot distribution centre in Toronto on August 16, 2021. This new warehouse combines S&S operations previously based in both Montreal and an older facility in Toronto, offering three times more space and the latest technologies in just one building. “Because of Toronto’s central location, we’ve been working hard to group our eastern warehousing operations in the city,” said S&S Chief Operating Officer Frank Myers. “With this new building, we will more than double the amount of inventory we can distribute across our Canadian network while also extending our one-day shipping zone throughout all of Eastern Canada. Customers can also expect a more streamlined ordering experience as this expansion will allow us to improve our inventory stocking rates, significantly increase our brand and SKU offering, reduce split shipments and improve order accuracy.” Located in the north of Toronto, just a few kilometres away from the existing facility, the new building features

LED lighting, automated conveyance, and wire guidance for forklifts. It was also chosen with S&S’s continued growth in mind: 75 new jobs will be created with this opening, bringing the total Eastern warehouse workforce to 200 employees. The company’s corporate headquarters remains in Montreal, but will be relocated to a new office in a more dynamic part of the neighbourhood. All 25 corporate employees will be making the move, including the customer service, marketing, accounting, and sales divisions. This space was chosen to ensure S&S Canada’s long-term expansion, since the building could welcome up to 50 more employees. “Taken together, these moves represent an exciting period of development for S&S Canada and our valued clients,” said Myers. “We really feel like we’re nicely positioned for the future.” The company’s new addresses are as follows: New Toronto Distribution Centre: 6675 Langstaff Road, Woodbridge, ON L4H 4WP New Montreal Headquarters: 7400 Boulevard des Galeries d’Anjou, Anjou, QC H1M 3M2

Canada Sportswear Gifts 200,000 Reusable Masks to GTA Charities Canada Sportswear Corp. has gifted 200,000 washable, reusable masks to charitable organizations across the Greater Toronto Area in the fight against Covid-19. The Canadian-owned and operated company has sold 14 million masks since the onset of the pandemic and wanted to share this vital personal protective equipment with those in vulnerable environments. Four agencies will benefit from this donation: Eastview

4

IMPRINT CANADA | August 2021

Neighbourhood Community Centre, Ernestine’s Women’s Shelter, Sandgate Women’s Shelter of York Region, and Seeds of Hope Foundation. This initiative is another example of Canada Sportswear’s commitment to helping the community, guided by the company’s principle of “Proudly Canadian, serving Canadians – We are here for you.”

ONLINE EDITION

www.imprintcanada.com/magazine

NEWS 1

RE-ASSES YOUR STRATIGIC ASSUMPTIONS CONTʼD PG 10

1

RELATIONSHIP BUILDING FOR LEADERSHIP CONTʼD PG 14

4

SUPPLIER NEWS

6

HOW TO GENERATE EMAIL FIRST-CLASS ENGAGEMENT

8

SIX TIPS FOR MORE WORD OF MOUTH MARKETING

24

COMPANY PROFILE: BIG OVEN TEES

NEW PRODUCT SPOTLIGHTS 18 22 28

WEARABLES SHOWCASE ADVERTISING SPECIALTY SHOWCASE SUPPLIES & EQUIPMENT SHOWCASE

PUBLISHER

Tony Muccilli : tony@imprintcanada.com

PRODUCTION MANAGEMENT

Adriano Aldini : news@imprintcanada.com

CONTRIBUTORS

Adriano Aldini, Jill J. Johnson, Marc Gordon, Andrew Sobel

Imprint Canada is published six times per year by Tristan Communications Ltd. The contents of this publication may not be reproduced either in part or in whole without the consent of the copyright owner. The views expressed in this publication are not necessarily those of the publisher. Request for missing issues are not accepted after three months from the date of publication.

MARKETING COORDINATOR

Steve Silva : feedback@imprintcanada.com

OFFICE ADMINISTRATOR

Maria Natale : shows@imprintcanada.com

ADVERTISING SALES

Tony Muccilli (Toronto) Tel: (905) 856-2600 Fax: (905) 856-2667

TRISTAN COMMUNICATIONS LTD. Publications mail agreement no. 40025740 Return undeliverable mail to: 190 Marycroft Avenue, Unit 16, Woodbridge, Ontario, L4L 5Y2 Email: shows@imprintcanada.com ISSN: 1480-1884 GST Registration #: RT892913294


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.