Interiors Monthly May 2019

MAY 2019

Salone

The best of Milan

Carpet Trends

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EDITOR’S COMMENT

Is the future mixed?

Wall to wall stores is no longer the way forward for our high streets, but it isn’t the only problem to be fixed So another month, and another major retailer reveals store closures and a CVA. This time it is Debenhams, and was long expected. Are department stores a thing of the past? No, as long as they offer what shoppers want and Debenhams hasn’t being doing this for a few years (and being loaded up with debt wasn’t a help).

Laura Ashley’s profit warning comes as little surprise. As I mentioned the other month the chain lacks an identity to stand out and it seems to be trying to find a customer that I’m not sure exists in sufficient numbers anymore to keep the show on the road. The chain has already said it wants to reduce store number so expect that plan to be accelerated.

So is it all doom and gloom on the high street? No. A new report by construction consultant Bruceshaw points out that high streets need to adjust to now.

‘Councils are rebuilding their towns with residential, workspaces and leisure, making them places to live and work again. Bringing these uses back to the high street reverses previous trends and attracting people back to amenities and culture allows them to become real hubs again and great spaces for events and activities,’ says Paul Body, Bruceshaw managing partner.

‘The ideal scenario is to turn town centres into more flexible spaces, using technology to enable these spaces to flex in terms of uses, allocation and respond to the needs of the local catchment without expensive physical changes. For all the challenges, in the UK space remains limited and real estate is still expensive, so we need to find cheaper and more flexible ways of doing things. Changes of use and mixed usage are the way to evolve.’

So a mix of shops, homes, entertainment, pop up locations and eating out then. But there is still the issue of business rates, which the report doesn’t mention. This still needs to be properly addressed. Just don’t expect it to be anytime soon.

INTERIORS MONTHLY MAY 2019

INSIDE THIS ISSUE NEWS 04 Carpetright sees UK improvement 06 Vinyl ‘the floor to go to’ 10 Matt O’Flynn remembered

FEATURES 12 New products 16 Service 18 Interiors Monthly Awards 2019

Vote for your winners

20 Carpet

A new opportunity?, Adding choice, Regency times,

Wool rules, New look, Blending, Shop in shop

35 Beds and bedroom

State of the market; Keeping ahead, More, Relaunch,

Join the club, Fabb time, Five decades, Invite, On the

up, Leading light

60 Wood and laminate

Herringbone return, Fuel for thought

62 Upholstery

See the desire

66 Underlay

For all, Perfect finish, Original

74 Review

CIFF, Salone, IFFS, VIFA

Editor: Andrew Kidd

T: 01273 930 029 E: akidd@interiorsmonthly.co.uk

MAY 2019

Furniture advertising (South): Tim Boden T: 01732 441 130 E: tboden@interiorsmonthly.co.uk

Furniture advertising (North): Jarrod Bird T: 01565 631 397 E: jbird@interiorsmonthly.co.uk

Carpet, flooring advertising: Joanne Paull iSense from Associated Weavers Visit: www.carpetyourlife.com

Salone

The best of Milan

Carpet Trends

T: 01732 441 130 E: jpaull@interiorsmonthly.co.uk

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NEWS

Carpetright ‘starting to deliver turnaround plan’ Carpetright has seen an improvement in its UK performance in the past 12 weeks.

The chain said the ‘UK like-for-like sales trend improved significantly in the fourth quarter, compared to the year to date, as customer confidence in the business started to return following the group’s restructuring last year.’

Shareholders will have to wait until 25 June to discover the extent of the improvement when its full-year results are released.

The chain said it was on course to achieve the £19m of cost savings it outlined at the time of the CVA. ‘This has been a transitional year for Carpetright and

we remain on track both with our recovery plan and our strategic initiatives,’ says Wilf Walsh, Carpetright ceo.

‘The actions taken are driving improvement, particularly in the invested store estate, and the brand remains strong.

Whilst consumer confidence remains challenged in the UK, the work we have done to reposition the business is starting to deliver the benefits necessary to put Carpetright back on the path to sustainable profitability.’

In the 12 weeks to 20 April, trading in the Netherlands, Belgium and Republic of Ireland proved to be ahead of last year, ‘driven by a strong performance in the Netherlands,’ Walsh said.

Salone del Mobile saw a double-digit increase in visitor numbers last month.

The show welcomed 386,236 visitors, a 12% increase on 2017 when Euroluce and Workplace3.0 last took place.

‘The Salone del Mobile is therefore a unique event of its kind, with the power to draw in professionals and the general public with what is now a trade fair in the round, with deeply rooted ties to Milan and its institutions while also being a significant international presence,’ says Claudio Luti, Salone del Mobile president.

SALONE DEL MOBILE.MILANO ANDREA MARIANI

Salone sees rise while imm plans revamp

Salone saw almost 400,000 visitors

The show’s 2,418 exhibitors, 34% of them from 43 different foreign countries, were split between the Salone Internazionale del Mobile, the International Furnishing Accessories Exhibition,

Euroluce, Workplace3.0, and S.Project, including the 550 designers under 35 who took part in SaloneSatellite.

The 2020 show takes place from 21-26 April.

Meanwhile imm cologne

More Queen’s Awards for industry duo Bed manufacturer Harrison Spinks has been awarded its fifth Queen’s Award for Enterprise.

The company received the Queen’s Award for Enterprise for Sustainable Development; in 2018 it won awards for Innovation and International Trade.

The award was made in recognition of a number

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Interiors Monthly May 2019

of ecologically friendly innovations that make the mattresses and beds it produces and the process by which they are created more sustainable. This includes reusing waste from the production process, replacing synthetic materials with natural recyclable products and reducing CO2.

The company believes it

is the only furniture maker to hold three Queen’s Awards and the only specialist bed maker to win the Sustainable Development award twice.

Luxury manufacturer Silverlining Furniture has been awarded a Queen’s Award for Enterprise for Innovation, after gaining the award for International Trade in 2018.

is to see a restructuring from next year’s show.

Following the successful introduction to the Pure segment of new themed areas such as Pure Editions and Pure Atmospheres in Halls 3, 2 and 11, imm cologne 2020 will see the restructuring of the northern area, which will be known as Home. This will be divided into three main areas of focus: Home Sleep, Home Scenes and Home Settings.

‘Home Sleep in Hall 9 will focus on beds and sleeping.

Home Scenes will focus on upholstery, bedroom and living room furniture across Halls 5.2, 6, 10.1 and 10.2.

Home Settings will play host to clever furnishing solutions for modern, stylish living.

‘Spread across Halls 4.1, 5.1, 5.2, 7 and 8, Home Settings will have ‘the complete range of clever product solutions in modern material quantities that provide ample storage and versatile usage options for young lifestyles and those fitting out a home for the first time,’ says Matthias Pollmann, Koelnmesse vice president trade fair management.

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NEWS

Vinyl heads up the charts Vinyl is increasingly becoming the flooring ‘product of choice’, according to new research.

AMA Research’s Floorcoverings Market Report – UK 20182022 says that vinyl will overtake wood as the second largest product category.

‘Vinyl flooring continues to outperform all other product sectors in the UK floorcoverings market although growth has dropped slightly. Demand is driven largely by the popularity of LVT which has provided enormous choice for the consumer.

‘Due to this strong market performance, vinyl looks set to outstrip wood as the second largest category in the overall floorcoverings market. This despite the likelihood of the growth rate for vinyl dropping in 2019.

‘With the dominance of the contract sector for vinyl sales, business confidence and levels of investment in both private and public sector construction are important predictors of

growth. Vinyl is increasingly the product of choice in both the contract and domestic floorcovering sectors, with growth driven primarily by the popularity of LVT, the fastest growing sector in the UK flooring market.

‘The domestic vinyl market is slightly smaller than the contract market, and the domestic market has experienced higher growth rates in the past two years. This reflects the growing interest in resilient floors in domestic settings.

‘However, market forecasts indicate a potential downturn in domestic growth influenced by the current dip in consumer confidence, which may take some time to recover.

‘Vinyl flooring is forecast to continue growing in the short to medium term at a relatively steady annual rate. The growing popularity of vinyl in the domestic sector is supporting this growth, along with the rising level of new housing,’ the report states.

JYSK continues northern push Weather boost Scandi bedroom and living room chain JYSK is to add another two UK stores in the summer.

The 16-store chain will open branches in St Helens and Bradford in June.

The two stores will employ 20 people between them.

‘I am very pleased to announce our next flags on the UK map will be in Bradford and St Helens. We will finish FY19 increasing our store numbers by 30%, then again in FY20 we plan to grow 30% once again.

‘As we have just seen in our March 2019 figures, with 21.3% comparable sales growth, the UK certainly know where to go for a great offer,’ says David

David Ashton, JYSK UK country manager (above right) wants to increase store numbers by 30%

Ashton, JYSK UK country manager.

‘Whilst we might be an unknown to many in the UK, our strong international buying power, with 2,700 stores worldwide, brings the UK customer great prices and products.

‘In Bradford and St Helens we have great locations in areas where I believe the local population will soon love JYSK.’

Halstead lifts profit on flat sales Polyflor owner James Halstead has seen profits rise 3.3% on flat sales. Turnover was static at £126m in the six months to 31 December, while pre-tax profits rose to £24.5m.

‘It is pleasing to report a record profit at the interim stage. We are also announcing, once again, a record interim dividend. In terms of sales, every month showed an increase on the comparative, with the only exception being December. It is clear that, in December, larger customers were exercising stock control: whilst order volume in the UK was lower, the number of orders was up 4.8% in the month.

‘Sales in the UK for the six months as a whole were 3.9% ahead. The start to the second half shows a return of solid growth,’ says Anthony Wild, James Halstead chairman.

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Interiors Monthly May 2019

Topps Tiles has seen an upturn in sales in recent months, which it says is largely down to milder weather.

Like-for-like sales for the quarter to 30 March rose by 1.8%, compared with a drop of 1.4% in the previous quarter.

This saw an overall rise of 0.2% for the six-month period.

‘We estimate that the effect of weather conditions in the prior year and a later Easter this year have benefited like-forlike sales over the quarter by around 1.6%. We believe that the continued execution of our strategy is enabling us to outperform the overall tile market,’ says Matthew Williams, Topps Tile ceo.

‘Developing and reinforcing our specialism in tiles is at the heart of our growth strategy. I am encouraged by our overall performance in the first half and believe the successful execution of this strategy is enabling us to outperform the overall tile market.

‘Our commercial business is growing at pace and we remain open to opportunities to accelerate its expansion,’ he adds.

Role for Marshall Millbrook Beds has appointed sales agent Mike Marshall as manager for Scotland. He currently represents Kettle Interiors, The Great Chair Company and Protect-A-Bed.

“Our 2nd Greenwood Sale was again very good – 25% of annual sales – in the midst of this Brexit chaos!.. …Your Event Manager was a true gentleman.

Everything went as smoothly as it possibly could in such a big sale. I would certainly book Greenwood again.”

Brian Skidmore, M.D. Skidmores Ltd, Weston-super-Mare.

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NEWS

Matt O’Flynn The former BFM chairman and Collins & Hayes md and director of Orbital Vision died on 29 March.

In a Facebook post his wife Moira said: ‘It is with deep sadness that I have to tell you that my crazy, mad, brilliant husband Matt died at 7:50 on 29 March 2019 in St Michael’s Hospice, St Leonards.

It was very peaceful and he was surrounded by family: myself, Evie and Finlay and his mum and dad were by his side.

‘I always knew that Matt was an exceptional person, but his grace and forbearance in the face of the brutal battle being waged in his body were truly extraordinary. He came very quickly to terms with his cancer and his only concern was the impact it had on those he loved. And he loved so many of us.

‘He wanted this page to be a forum for his family and friends.

A place to share our memories of Matt so that his children, Ruari, Cameron, Evie and Finlay, can continue to giggle at his antics.

So in honour of his wishes, this page will soon be memorialised, which will allow them and everyone to share in the fun.’

O’Flynn had prepared the following before his death: ‘I’ve been given this opportunity to say thank you very much for being part of my ride. Now’s not the time for sadness. It’s the time to dig deep and find something you’ve loved about my life and to share it. What I’d like is for people to make a nice record of a memory of me that can be given to my children, either here or by email or hard copy (depending on how sensitive it is!). No holds barred. The most important thing is to support my family and give my kids some of the memories I haven’t been able to share with them.

‘Do us a favour. Make the most of the rest of your ride.’

BrightHouse looks for new direction of travel as it turns to Mooney Rent-to-buy retailer BrightHouse has named a former Thomas Cook and Virgin Money executive as its chief executive.

Anth Mooney will take up the role on 1 July. The retailer has been looking for a new chief executive after Hamish Paton resigned at the beginning of the year.

Mooney was formerly Thomas Cook chief of retail and financial services, and before that Virgin Money director of financial services.

‘Anth Mooney is a financial services expert who has also managed national store networks – not a common set of skills,’ says Stuart Deane, BrightHouse chairman.

‘I and indeed the entire

board look forward to working with Anth in the months ahead as he builds a business that can delight our customers, inspire our colleagues and return BrightHouse to sustainable growth and profitability.’

The rent-to-buy sector saw price caps introduced by the Financial Conduct Authority on 1 April, which will reduce charges to customers by £22.7m.

‘BrightHouse has undergone significant change over the last two years, but now as a fully FCA-regulated business, it has the chance to realise its mission, helping the millions of people that other financial services firms choose to ignore,’ says Mooney.

Interiors quartet make best retail employers top ten Four interiors retailers have been included in the 10 UK top-rated retail workplaces.

Job search website Indeed analysed reviews from millions of staff members to compile the list of the UK’s top retail employers. Kitchen chain Wren took the top spot from

John Lewis, which fell to number eight. Dreams was third and Ikea ninth.

‘These are testing times for Britain’s high street retailers,’ Bill Richards, Indeed UK md said. ‘Not only are they having to compete with their online rivals for customers, the tight

Profit warning from Laura Ashley Laura Ashley has warned that its profits will be ‘significantly’ below expectations after a ‘very demanding’ period.

‘Trading conditions have been very demanding over the third quarter. The board of the company have reviewed the revised full-year forecasts for the year ending 30 June 2019 and expect the results to

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be significantly below market expectations,’ it says.

The group broke even on a pre-exceptional basis in the six months to 31 December but had a £1.5m exceptional loss.

It also blamed lower home furnishings sales and revenue disruption caused by the change in its Japanese franchise partner.

Interiors Monthly May 2019

labour market means they’re having to fight hard to find and retain good people.

‘One way companies can appeal to jobseekers is through a strong employer brand and compelling digital presence. In our most recent research 70% per cent of

jobseekers said that insight into a company’s employer reputation is important while considering a job opportunity.’

The other companies featured in the top 10 were: 2 Lush, 4 Clarks, 5 Marks & Spencer, 6 Harrods, 7 Adidas, 10 Maplin.

Coburn honour Nick Coburn, Ulster Carpets group md and deputy chairman received his CBE from the Duke of Cambridge at a ceremony at Buckingham Palace. He was recognised by the Queen in the New Year Honours List for his service to the economy in Northern Ireland.

‘I am truly honoured to receive this award which only comes with the support and guidance of so many good people,’ he says.

Register now at manchesterfurnitureshow.com

NEW PRODUCTS

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1 Kettle Interiors’ oak CO Collection has 40 dining and occasional pieces together with 20 bedroom pieces. Its traditional lines and a rustic oak finish make it incredibly versatile, with antique brass effect handles helping to bridge the gap between contemporary and classic style homes.

Tel: 01536 444 960 2 Woodpecker Flooring has added the Cashmere and Manor Oak chevron designs in white and natural shades to the Goodrich collection; debuted the Barn and Charred Oak (pictured) distressed herringbone

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Interiors Monthly May 2019

floors with tumbled edges for a beautifully authentic look and added two natural shades to its Brecon laminate range.

Visit: www.woodpeckerflooring.co.uk 3 ITC, Balta’s brand for high-quality, premium polyamide styles, has launched Eternity, a collection of exquisitely soft carpets with permanent stain and fade resistance. The Primrose quality has a 1,430g per sqm pile weight, and Lily has a 935g per sqm weight. Eternity has a palette of 16 tones inspired by the natural world.

Tel: 0032 5662 2211

4 Louis de Poortere’s Splendore di Venezia is a collection of rugs inspired by the opulence and splendour of classical Venice.

Using high-gloss polyester Rafia, a flat tape-like continuous yarn, the weaving process twists and turns the high gloss silver and gold yarns for a dazzling effect.

Visit: www.louisdepoortere.com 5 Unopiu has expanded Milton with a 129cm x 129cm square table that can be transformed with extensions into an oval or round table seating up to 10 people.  Visit: www.unopiu.eu

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NEW PRODUCTS

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6 The Essentials by Kettle Interiors mirror collection has been expanded with the addition of window styles in rectangular, rectangular with rounded top and circular shapes in distressed white and grey paint finishes to match its painted furniture ranges.

Baroque, Victorian and Edwardian gilt and painted styles continue in the collection.

Tel: 01536 444 960 7 Abingdon Carpet Tile Division has transformed the sort-and-pack process in preparation for despatch with the installation of a robotic arm. Packing 65 boxes an hour it has allowed five employees to be relocated to new roles, further boosting efficiency.

Visit: www.abingdonflooring.co.uk

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Interiors Monthly May 2019

8 Making hyper-luxury instantly accessible, Ceramica brings the look of super-desirable tile surfaces and raw architectural finishes to homes with the ease and comfort of Leoline.

Leoline has 16 designs varying from the patterned ceramic tiles of Emilia and Eleanor to Veneziana (pictured), the marble of Cascais and terrazzo of Cappella with 2m, 3m and 4m width options.

Visit: www.leoline.co.uk 9 The Academy for Excellence in Flooring has developed a bespoke training programme for Carpetright. It can work with retailers of any scale to develop similar course content. Covering a range of topics relevant to wood, laminate and LVT

flooring, including production processes, construction, locking systems, product characteristics, subfloor preparation and installation, the course is designed to give attendees a rounded understanding.

Visit: www.quick-step-academy.co.uk 10 Floorwise’s Acoustica Gold Supreme underlay for wood and laminate has a high-density rubber crumb construction.

At 3.5mm thick it not only delivers impressive impact and airborne noise reduction, but also provides a lasting solution to supporting click joints and tackling subfloor irregularities. It also has a built-in moisture barrier.

Visit: www.floorwise.co.uk

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SERVICE

Richard Renouf

Reaction

Knowledge from one sector has help in others

Antique measuring tools were arranged precisely amongst the manicured pot plants. Scatter cushions were angled uniformly. Ephemera on shelves and coffee tables were neatly arranged and entirely dust-free. No wonder his late wife’s face still smiled from so many of the family photographs, each set at exactly the same height.

He was a retired engineer, he told me.

No one could have chosen a more suitable customer for such a strange phenomenon.

It was perfect, as if someone had measured 25mm in from the edge, taken a ruler and drawn a straight line down the fabric with a brown pen. Then a precise curve that followed the scroll of each arm. It was on the cushions, too.

In the brightness of the conservatory the marks on the light cotton fabric looked deliberate, as if they were a feature, but they also looked out of place on the pastel shaded floral fabric.

Soiling, I’d been told, when I was asked to go and take a look. He’d called in a cleaning company under the warranty he’d bought with the suite. They’d tried to clean a small section without success, then left, saying this type of soiling wasn’t covered by the warranty and they couldn’t remove it.

No amount of persistence on his part could persuade the retailer to do anything more. I was his last hope, but he frowned a little as he looked at my card.

‘Furniture and flooring?’ he said. In his world there were categories, each distinct from the other: civil, structural, chemical, aeronautical. But in the furnishings world things are not so segregated, and although he didn’t know it, this was going to prove an advantage.

Understanding how kitchens are fitted has often been useful when helping to resolve flooring problems. Why does installing a kitchen on to a floating floor

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Interiors Monthly May 2019

The marks were precise and looked deliberate

cause so much damage, for example, and does the kitchen need to be taken out in order for the flooring to be replaced?

Updraught soiling, the bane of many older properties, can affect curtains as well as carpets. And carpets are textiles with many similarities to upholstery and curtain fabrics.

But this was a little more technical: a bit of poking and prodding was necessary.

The lines on the suite coincided with the edges of the glue layers between the upholstery fillings. A check of the fabric inside one of the cushions showed it was backcoated to make it fire retardant.

You don’t lay new vinyl flooring on top of old. If you do, the chances are

the new vinyl will go brown because the plasticising chemicals in the two products react together. This reaction also causes problems if you use the wrong adhesive to fit a vinyl floor, or carpet tape instead of ‘anti-plas’ tape (it affects duct tape on vinyl, too, making the glue go mushy).

The upholsterer’s glue and the backcoating compound were reacting.

I’d seen this often before, but never with upholstery. Now I was able to apply some of the knowledge I’d gained in flooring to furniture. It’s a small world, after all.

Visit: www.richard-renouf.com Richard Renouf is an independent furnishings consultant

Airborne soiling can affect curtains and carpets

AWARDS

Going for gold RETAILERS TO COMPLETE ONLY Best Customer Service (Furniture) Best UK Furniture Manufacturer Best Overseas Furniture Manufacturer Best Furniture Buying Group Best Accessory Supplier Best Lighting Manufacturer Best Mattress Protection Provider Best Bed Manufacturer (Upmarket) Best Bed Manufacturer (Mid-market) Best Bed Manufacturer (Value) Best Bedroom Manufacturer Best Dining Room Manufacturer Best Living Room Manufacturer Best Children's Furniture Manufacturer Best Fabric Upholstery Manufacturer Best Luxury Fabric Upholstery Manufacturer Best Leather Upholstery Manufacturer Best Luxury Leather Upholstery Manufacturer Best Flatpack Furniture Manufacturer

Best Solid/Engineered Wood Manufacturer Best Underlay Manufacturer Best Flooring Accessory Supplier Best Vinyl Manufacturer Best Luxury Vinyl Supplier Best Flooring Exhibition Best Flooring Website Best Flooring Wholesaler Best Software Supplier Best Finance Provider Best Business Support (Flooring) Best Business Support (Furniture) Best Marketing Support Innovation of the Year Best Recliner Manufacturer Best Home Entertainment Supplier Best Warranty Provider Best Product Protection Provider Best New Supplier Product of the Year

Best Furniture Wholesaler Best Fabric/Soft Furnishings Manufacturer

SUPPLIERS TO COMPLETE ONLY Best Flooring Retailer (1-3 stores)

Best Furniture Exhibition Best Flooring Retailer (4+ stores) Best Furniture Website Best Furniture Retailer (1-3 stores) Best Customer Service (Flooring) Best Furniture Retailer (4+ stores) Best UK Flooring Manufacturer Best Online Retailer Best Overseas Flooring Manufacturer Best Flooring Buying Group Best Carpet Manufacturer Best Rug Supplier Best Laminate Manufacturer

Please fax your completed form to 01732 362 919 or email your nominations to: akidd@interiorsmonthly.co.uk Name:.......................................................................................................................................................

Company:.............................................................................................................................................

Position:.................................................................................................................................................

Tel:..................................................... Email:.........................................................................................

18 36

Interiors Monthly May August 2019 2018

Inspired by designs from the past.

Designed for interiors today.

Introducing the Heritage Collection, designed to give the opulent look of classic geometric tiles. From striking monochrome designs to beautifully blended traditional patterns, the collection reects both the classic elegance of historic homes and the boldness of contemporary trends.

KD4465UK_Heritage Adverts_MAYF-01_A4.indd 1

Karndean.com/Heritage Featured oor: Mayfair MAYF-01 15/01/2019 15:58

CARPET

Where to now?

Is there a backing for new marketing?

The sector needs a new message if it is not to keep loosing market share The domestic carpet market seems to be where it was last year, losing ground to other sectors, with leading retailers still to make a profit and consumers not sure if they can or should spend the money.

‘That’s what the manufacturers tell us you want,’ a retailer told a family at a local store. The question that had been asked was why is everything grey?

And it was – apart from one display further into the store, but where they were was branded carpets.

If you didn’t want grey, which this family obviously didn’t, where to go?

At another independent there were scores of colours, but samples of a few inches are no help to anybody trying to imagine how the selected products will look in the designated room or space.

Thankfully the past few months have seen manufacturers introducing an element of colour when updating their ranges. Neutral, muted shades, but at least more options than eight tones of grey, a beige, a black and a blue.

The dash to grey over the past few years has coincided with the rise of soft carpets and LVT. Go back to the family trying to buy a carpet: they are put off by the lack of choice in terms of colour but like the idea of ease and practicality. So (I imagine) they were happy to be shown a different product that offers this but with a choice of styles: LVT. Newbuilt homes rarely have carpet on the ground floor: it’s LVT. This leaves just the stairs, landing and bedrooms

Grey is dominating many stores

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Interiors Monthly May 2019

as the market. This generation of buyers will forget their parents or grandparents had carpet downstairs.

Retailers have caught on to this shift – LVT sells for more – but manufacturers still seem not have come up with a solution, other than sourcing their own LVT. The choice of flooring is obviously personal but carpet, be it wool or manmade, doesn’t seem to offer a united message. The LVT message is much more cohesive so that shoppers are convinced to buy one of the ranges on offer.

Is it time for a new version of Fun on the Floor? (Yes, it was 2008.) The two largest retailers don’t have profits, but it could be an opportunity for the independent sector to push carpet. Could it combine to present a united message?

Bolder colours are not common

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WARWICK CASTLE Introducing Warwick Castle, the latest addition to the LeonisŽ family of soft and strong carpets. A heavyweight and enduring 1/8th gauge twist in 10 classic and modern colours for today’s homes.

www.leoniscarpet.com

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CARPET

Apollo Comfort in Earl Grey

Adding choice

Primo Choice in Zinc

Cormar continues to update its collection Cormar Carpet Company is proud of being an award-winning, British, family-run business and has been making carpets in Britain since 1956 at its two mills in Lancashire. Over the decades, it has developed strong relationships with the trade by making quality, stylish and competitively priced carpet, backed up with award-winning customer service and delivery.

Cormar has been working hard over the past 12 months to expand and develop its portfolio of quality carpets, welcoming three new ranges and three updated collections.

‘We understand the importance of offering quality products at an affordable price point – that’s why we’ve been focusing on developing our existing ranges and expanding our offer to continue to be the leaders in residential wool and polypropylene carpet manufacturing,’ says David Cormack, Cormar marketing director.

During 2018, the company strengthened its super-soft, easy-clean carpet collection with the addition of Apollo Comfort. Made with a new, softer Excellon polypropylene fibre, it brings a premium feel to an affordably priced range and is available in a mix of 12 tonal grey and beige hues.

This was swiftly followed by the launch of Gemini, Cormar’s first range made from 100% Dura polyester. The soft, deep-pile collection includes 13 on-trend

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Interiors Monthly May 2019

plain shades, including a wide choice of subtly different greys and neutrals. It was designed to combine resilience, stain resistance and softness all in one fibre.

A new colour palette was behind the re-issue of Cormar’s Home Counties Plains, Sensation Heathers and Primo Choice ranges. All were updated to reflect evolving colour trends and consumer tastes, featuring more grey and neutral shades.

Its most recent product launch is Primo Grande, flagship of the popular Primo family. It’s an extra-heavyweight, bleach-cleanable twist pile carpet made from 100% Excellon polypropylene. It is available in a palette of 16 contemporary shades with a mix of plains and heathers.

‘We’ve had great success with our family

of Primo easy-clean carpets over the past few years, as homeowners increasingly look for durable, low-maintenance, great value carpets. With that in mind, we’ve continued to update and expand our Primo collection to give customers even more choice,’ says Cormack.

The company has its own fleet of more than 70 vehicles to ensure a fast, efficient delivery service.

As well as servicing its retail customers through a team of over 30 sales representatives, it has an experienced, dedicated sales and customer service office and a trade portal which gives retailers 24/7 access to ordering, delivery tracking and online account management.

Visit: www.cormarcarpets.co.uk

Primo Grande in Cloudy Bay

H&V are a leading carpet manufacturer based in Belgium.

We deliver direct from Belgium to the U.K supplying full rolls only, without a minimum order quantity.

Delivery is 5 working days from receipt of order.

Contact your local sales agent below for further details and sample books.

Representation

North West, West Midlands, Southern Ireland Paul Hugo (Sales Manager) 07813 714498 North Wales, Cheshire Matt Bell 07980 223303 Scotland James Hall 07787 140136 Yorkshire, North East England Steve Allitt 07971 952873 East Midlands Charlotte Jarvis 07460 875070 Northern Ireland Norman Gray 07860 495649 Cornwall, Devon, Somerset, Dorset, Wiltshire, Hampshire Adam Nicol 07885 738975 South Wales, Bristol & Avon, Gloucestershire, Oxfordshire, Herefordshire Emma Rees 07920 837422 London, Berkshire, Essex, Hertfordshire, South East Jon Marsh 07976 795821 Zac Marsh 07828 663325 Suffolk, Norfolk, Cambridge, Bedfordshire, Buckinghamshire Richard Cooper 07860 525 245 Belgium Office Johny Peeters 0032 475 71 08 69 0032 513 20 54 3

Carpets to dance about!

H&V Carpets NV, Nijverheidsstraat 26, Meulebeke, West-Vlaanderen, 8760 Belgium Email: handvuk@gmail.com

CARPET

Regency times

Retailers can order online 24/7

Furlong Flooring’s brand has three core beliefs For Furlong Flooring the essence of its Regency Carpets brand is quality, care and support. Manufactured in Bangor, Northern Ireland, large volume ranges such as Fairway and Atlas share the same exacting development programme as the more luxurious soft-touch ranges, such as Solitaire.

‘Recent product launches have seen the introduction of Combi-bac, a specially designed backing that is flexible and strong. Fitters are reported to love the softness, and the flexibility makes it easy to manoeuvre in the home.

It has six times the yield of a standard action backing: so strong that we are not afraid to say that it can eradicate delamination completely,’ says Mike

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Interiors Monthly May 2019

Symonds, Furlong Flooring director.

‘Consumers expect quality and perfection, whatever price they pay.

We will not launch a product unless we are confident that it will exceed its intended purpose. Our retail customers have fought hard for their reputations and we simply will not knowingly jeopardise this.

‘Furlong understands retail and the current challenges faced by all of our customers: we run our business to support their businesses. Products compete at the best price but are supported by the industry’s best stock, service and delivery levels.’

Furlong Flooring has three regional distribution centres offering UK-wide

coverage, with next day delivery. A multimillion pound investment in finished stock gives its customers confidence that the products will be there when they need them. More than 50 vehicles provide a 99% delivery accuracy. ‘The right carpets, the right price, at the right time, all of the time,’ says Symonds.

‘The Furlong Flooring online portal is a key tool in helping the retailer. With 24/7 access, the portal can be used to check carpet stock and place orders.

Our customers can view our entire stock holding with the click of a button and place an order for a convenient delivery date. They can also take advantage of our roll end and half roll pricing.’

Visit: www.furlongflooring.co.uk.

Furlong Flooring. We’ve got everything covered.

We’ve got it all covered We offer a full collection of carpet, vinyl, LVT, laminate and wood Whatever building, room or customer, Furlong Flooring has the perfect range for you.

flooring – all at a range of price points.

Quality and product innovation are at the heart of everything we do and our hard-working teams make sure you get exactly what you need, exactly when you need it.

Add to that all the help, advice and customer service you need, it’s easy to see why we’re a partner you can trust.

CARPET www.furlongflooring.co.uk

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VINYL

LV T

For first choice flooring for every room, contact Furlong today.

L AMINATE

Sales: Preston - 01772 696 787

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HARDWOOD

Dartford - 01322 628 707

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Gloucester - 0845 520 0800

CARPET

It has to be wool

Habitüs in Rustik Air

The fibre has many attributes Choosing an Ulster carpet will undoubtedly add luxury and enhance the look of any space, but customers can also look forward to the many additional longer-term advantages.

As you would expect, wool is formed to resist the toughest elements, making it a naturally hardwearing product. But these carpets are surprisingly easy to maintain: wool has natural abilities to resist staining as a result of the natural wax that coats its surface. This coating helps stop dirt from penetrating the wool thus leaving any soiling on the surface for easy cleaning. All but one of Ulster’s ranges undergo a mothproofing treatment to protect against these and other wool-eating insects.

Naturally wool is anti-allergenic: research shows that a wool-rich carpet can reduce airborne dust in the home by trapping it in its top layer. As wool naturally absorbs humidity and airborne toxins, this results in a cleaner, more comfortable living environment, improving indoor air quality.

Due to the natural crimped structure of the fibre, wool does not easily ignite nor does it melt, drip or release noxious fumes, making it an all-round safer option for the home. The fibre also acts as a fantastic insulator – millions of tiny air pockets create a thermal barrier that retains heat, giving that soft, warm feeling underfoot. In the home approximately 10%-20% of heat is lost

Beaumont in Inkstone

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Interiors Monthly May 2019

through the floor. Wool carpets can save an average of 11% on domestic energy consumption.

Every stage of manufacturing an Ulster carpet is undertaken in the UK and Republic of Ireland, supporting British and Irish sheep farmers and the manufacturing industry.

Not only is it great to have the benefits of wool, but it is also important that the environment is looked after. When an Ulster carpet eventually comes to the end of its lifecycle, the company takes care to make sure it can be recycled: contributing to the preservation of the environment without compromising on performance and luxury.

Visit: www.ulstercarpets.com

York Wilton in Goose

Come and visit us at the Buying Group National Floor Show P: 01827 831450 W: www.manxtomkinson.co.uk E: sales@manxtomkinson.co.uk

CARPET First Impressions and Victoria’s other ranges can be ordered on the U2V portal

First Impressions has nine new shades

New look

Victoria Carpets has revamped First Impressions After the successful launch of the EasiCare Heartland range, Victoria Carpets has overhauled First Impressions.

The range has long been one of its bestselling 1/10th gauge, 100% EasiCare polypropylene products, and now has nine new on-trend, solid tones alongside

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Interiors Monthly May 2019

the seven previous top-sellers. The 63oz carpet continues to be manufactured in the UK and has a 15-year stain and wear warranty, making it able to withstand the heavy traffic areas typical of today’s modern homes.

Email: frances.brewer@victoriacarpets.com

Dedicated in-store displays are now available to order

e id ! es ed at d St ad s ew e N ha d s

Understated elegance

‘Shown: Stateside - Atlanta.

We’ve re-imagined our ever popular Stateside carpet range with the addition of new on-trend colourways, designed to complement today’s interiors. This beautiful clean, crisp, plain dyed cut pile carpet is crafted at our mill in Lancashire, using only the finest raw materials, delivering the superb quality and finish for which we are renowned.

Offered in 18 shades, with 40oz and 50oz options, guaranteed full 4m and 5m widths, this durable easy to fit 80% wool 20% synthetic fibre carpet will stand the test of time.

For samples and further information call 01706 639 866 or email sales@penthousecarpets.co.uk

penthousecarpets.co.uk

CARPET Brushed Velvet

Cashmere Shawl

Special blend

hse:

Aalya combines sheep and alpaca wool

vet awl etal ray

Axminster Carpets’ latest range, Aalya is crafted from a unique blend of sheep’s wool and a touch of alpaca wool, making it the first of its kind in the UK market, according to the company.

Aalya – meaning smooth, soft and serene – is branded as the ‘softest-ever carpet’ and carries a luxurious deep pile and 100% wool compound, creating a rich, supple texture and an opulent aesthetic.

Complementing its luxe nature, Aalya offers a delicate palette of eight calming pastel hues. With the likes of Feather Plume (a subtle, cool grey), Cashmere Shawl (a warm, dusky grey) and Ocean Spray (a cool, sage green) there’s a

colour choice to suit all interiors.

Axminster Carpets has amassed decades of experience and expert craftsmanship.

With a passion for sumptuous natural materials and beautiful flooring, the company heartily supports The Campaign for Wool. Choosing wool means opting for natural, renewable, biodegradable, resilient and safe solutions. 100% wool carpets are proven to benefit lifestyle and wellbeing, yet still offer a beautifully luxurious aesthetic.

With naturally insulating properties, a wool carpet keeps the heat in and noise out, promoting a restful sleep, whilst hypoallergenic and hygroscopic qualities cleanse the air, creating a

Rose Petal

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Interiors Monthly May 2019

revitalising atmosphere in your home.

Axminster Carpets is passionate about its products, proudly designed and woven in Britain. In order to keep them luxurious for years to come, the utmost care should be taken – laying the perfect foundation is essential in lengthening the life of the carpet.

Axfelt triple layer underlay helps to prevent a flattened pile, maintaining the full deep pile for longer. The triple layer construction insulates sound and heat, keeping homes quieter and cosier. With a wool felt topping, mixed material middle layer and rubber crumb base, Axfelt will prolong the life of an Axminster carpet.

Visit: www.axminster-carpets.co.uk

Ocean Spray

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CARPET

The Gold package

Perfect space Abingdon Flooring is introducing a shop-in-shop Abingdon Flooring has launched a shop-in-shop concept designed to maximise the potential of its collections.

Consisting of wall units, lecterns, bold wall graphics and showroom carpet, the areas promise to deliver a unique shopping experience.

Providing a complete Abingdon Flooring zone for all sizes of store, the shop-in-shop is available in three packages with retailers able to choose from any ranges available from the StainFree, Love Story and Wilton Royal collections. Starting with the Bronze package, ideal for smaller stores, and rising to the Gold package, the introduction marks a major move for Abingdon Flooring.

‘Our collections are designed to offer homeowners a wide choice of great value carpets made in the UK and through our most popular brands. We’ve built a formidable array of styles that cater for any need; however, our previous display offer has sometimes felt slightly disjointed. We want to make sure that we are giving retailers a way of capturing the diversity of our ranges, whilst also allowing them to fully capitalise on the Abingdon Flooring name. The shop-inshop concept achieves this by helping retailers to create a dedicated area,’ says Martin Peace, Abingdon Flooring sales and marketing director.

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Interiors Monthly May 2019

With the Bronze package, retailers can benefit from four wall units, two lecterns and a carpet for the floor. Silver brings six wall units, four lecterns, a wall graphic and carpet for the floor. The Gold package has 10 wall units, six lecterns, two wall graphics and carpet for the floor.

Depending on store size, the packages can easily convert any area into a well thought-out and easy to understand shopping experience for consumers.

‘Consumers look towards store staff for guidance on their choice of carpet, but they are also increasingly brand-aware,’ says Peace. ‘With this in mind, it’s important that we provide our retail partners with a display that’s easy to use.

It’s vital for staff to be able guide their customers through the available options from a trusted brand without having to break the chain of conversation to move

There are three packages

to a different area of the store and find another lectern.

‘Highlighting the area with a section of carpet helps to make shoppers feel like they are stepping into the brand and while it may seem like a small addition, it is one that is important in defining the Abingdon Flooring experience. On the larger Silver and Gold packages, this effect is made even more pronounced with large-format wall graphics bearing the essence and primary selling messages of our collections. They’re the perfect backdrop for freestanding lecterns and displays.’

Choosing from ranges such as the improved StainFree Ultra, new Lasting Romance and Deep Feelings from the Love Story collection and the wool-rich Royal Charter and Balmoral ranges from Wilton Royal, retailers can create a unique experience that’s perfectly in tune with their customers.

‘Mixing old favourites with the latest collections made for today’s newest home interior looks can create a mix that’s sure to hold the perfect style for any homeowner looking for great value carpets with the reassurance that comes from a true UK manufacturer,’ says Peace.

Each shop-in-shop package is supplied at a heavily discounted rate to ensure it can be enjoyed by retailers of all sizes.

Visit: www.abingdonflooring.co.uk

Beds and bedroom

Schramm Home of sleep

BEDS AND BEDROOM

Prepared?

The average mattress is replaced after 6.9 years

In the first of a new series, Simon Williams looks at the state of the bed market

‘Always doing the same thing, failing to predict the way the market is moving, not analysing competitor activity or the changing buying habits of consumers – it’s a recipe for disaster. Yet that’s what many businesses appear to do.

‘We aim to provide our members with as much relevant market intelligence as possible to help them navigate the stormy waters of modern-day trading,’ says Simon Williams, National Bed Federation marketing manager.

This includes the quarterly NBF Tracker, which estimates total UK sales of mattresses, bed sets, divan bases and adjustable beds, based on figures from members, and allows companies to track their performance against the industry.

The report estimated sales were

4% lower in 2018 at 8.3million units, with revenue down just under 2% at £900m at trade prices. The uncertainty surrounding Brexit had a negative effect on overall business optimism with a drop of 10% but a more marked decrease of 15% from Q3 to Q4.

Encouragingly, the report found a softening of raw material price increases with 5% fewer members reporting significant increases and over 40% of members saying that prices have stabilised in the period.

Whilst sales to retailers remain by far the largest outlet for UK manufacturers, the steady rise of direct-to-consumer now accounts for 11% of output compared to 4% only three years ago.

The NBF also commissions twice-yearly

research into the mattress-buying habits of consumers, based on a panel of 500 people who purchased in the previous six months. Since its introduction in 2105, results show unit sales of roll-up mattresses have risen from less than 10% of the market to 23%: this equates to about 1.5 million mattresses.

Research based on purchases between September 2018 and February 2019 showed that 75% of consumers are replacing their mattress in less than 10 years: in 1995 when the Sleep Council was founded the replacement cycle was around 17 years. The average is now 6.9 years, a year down on 2016’s figure.

‘Some 92% of mattresses bought in the UK are replacements so, with an eye on the circular economy, we asked 

A third of purchases are mattresses; 23% are roll-up mattresses; 22% are a mattress and divan base and 22% are a mattress and bedstead 36

Interiors Monthly May 2019

Let’s Put Rogue Traders to Bed Rogue traders continue to steal business from legitimate bed manufacturers and retailers. They dupe people into buying products that are simply not what they claim to be.

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Email: simon@bedfed.org.uk for further information 24237•NBF Trade Ads Interiors Monthly.indd 1

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of their beds from NBF members

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Become a NBF Retail Supporter and together we can put rogue traders to bed.

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bedfed.org.uk 23/04/2018 16:49

BEDS AND BEDROOM 8.3million beds, divan bases and mattresses were sold in 2018

5% of beds or mattresses are replaced in less than a year; 33% in one to five years; 37% are replaced between six and 10 years; 13% in 11-15 years; 4% are replaced after 15 years and 8% of purchases are not replacements the panel what they did with their old mattress. We found that 29% took it to their local tip or recycling centre, 18% had it collected by the company who delivered their new mattress (although we don’t know what happened to it after that), 16% donated it to a family member, friend or charity, and 12% asked the local council to collect it,’ adds Williams.

The NBF Tracker and consumer research is backed up with a broader global economic review by economist Roger Martin-Fagg. In his February review he made the following comment on the UK economy: ‘Unless money supply and/or confidence picks up, the second half of 2019 and into 2020 will prove challenging. A successful [EU] withdrawal deal will improve confidence and this may prevent a recession, unless excess stocks are reduced by cutting output. But

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Interiors Monthly May July 2018 2019

do not expect real GDP to be better than 1.3% this year.

‘Companies will have already prepared their businesses for the next year. They will have built higher cash reserves, they will have revisited their strategies

and made sure that all employees know, with absolute clarity, who they want as customers and why the business is distinctive and compelling for those customers.’

Visit: www.bedfed.org.uk

Rollup mattresses account for 23% of sales

May you sleep easy and sleep well Have a bed worth going to bed for.

www.sleepeezee.com

BEDS AND BEDROOM

Keeping ahead

Purebeds Ell is available in a choice of fabrics including Erik (above)

The manufacturer says sleep is the ‘cradle of a healthy life’ German design studio Kaschkasch is known for its intelligent modular designs and timeless pieces and has created the Purebeds Ell bed for Schramm.

The classically modern bed has a full-length removable fabric cover.

The narrow piping edging emphasises the straight lines. It is available with or without extension tables that can be

reordered at any time. The attachment discretely disappears under the cover.

Flair is a headboard with classic pipe stitching and is elegant and radiant in burgundy or grand cru velvet. The individual pipes have a width of 13cm and can be extended to the desired size by multiples of the width: 26cm, 52cm or 78cm.

Purebeds Ell in Clara

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Interiors Monthly May 2019

Flair is also flexible in terms of its height, which can be extended in increments of 10cm.

Mind is a decorative new headboard for the Origins collection.

The surrounding piping frames the headboard and is visible as a small ornament on the edges.

Visit: www.schramm-werkstaetten.com

Mind

OFFICIAL SLEEP PARTNER OF COMMONWEALTH GAMES TEAM ENGLAND

www.millbrook-beds.co.uk

BEDS AND BEDROOM

More, more, more

Viscoool

Breasley has added to its Salus offer

Breasley’s Salus brand celebrates its 10th anniversary this year and has evolved into a range of 11 mattresses in three unique collections, under the one brand.

The latest addition is the Viscoool Collection. Viscoool is a pressure-relieving, breathable memory foam incorporated in order to enhance comfort for the sleeper by optimising body temperature.

Working in combination with the pocket springs, it distributes body weight evenly, providing complete body support. The new-look quilted covers

provide a stylish, luxurious finish.

Breasley takes its responsibility as a manufacturer very seriously and always seeks to use the highest possible level of environmentally friendly raw materials. Viscoool is the latest generation thermo-regulating foam, containing a blend of sustainable natural raw materials including soybean oil.

In addition, the Salus collection has been expanded to include a new ottoman base. Recognising that space is often at a premium, Breasley has

come up with a unique design that offers extra storage capacity over conventional ottoman bases, as part of the internal structure connecting the two sides has been removed to allow for flexible storage capacity, without compromising structural integrity. As with all Salus bed bases, the ottoman is made from FSC certified timber and is fully recyclable at the end of its life.

All Breasley products are supported by a 10-year guarantee and made in the UK. Visit: www.salusbeds.co.uk

The ottoman has increased storage capacity

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Interiors Monthly May 2019

LAYER UPON LAYER OF COMFORT

COLLECTION

Luxurious, pressure relieving memory foam.

Up to 2900 individual pocket springs.

Improves sleep quality by optimising your own microclimate.

Engineered Protection Surround System.

10 year guarantee on all Salus products.

Made in the UK to NBF approved standards.

Tel: 01629 823680

breasley.co.uk

Salus FP May IM 2018.indd 1

11/04/2019 15:05

BEDS AND BEDROOM

Sanctuary

Oasis

Bensons for Beds has four new Sealy models Bensons for Beds has introduced the Sealy Sanctuary collection featuring four new models: Haven, Senses, Oasis, and Spa. The collection is Bensons’ first major Sealy relaunch in a decade. The new collection is designed to promote fresh, healthy sleep and features exclusive Quantum Edge technology.

‘This new innovation delivers a consistent and supportive sleep surface with a spring system that is more responsive to body movements, to provide a tailored sleep surface that is just right for your body. Quantum Edge technology also absorbs partner movement and provides

excellent support right up to the edge to reduce that roll-off feeling,’ says Neil Robinson, Sealy marketing director.

‘The collection also features Innergetic Latex, which delivers a cool sleeping environment due to its breathable nature.

Latex reacts effortlessly to your body’s contours, providing even pressure distribution and regenerating comfort throughout the night.’

Sanctuary is Bensons’ only range in store to feature the Allergy UK stamp of approval for its use of Purotex, which helps to clean up allergens, reduce humidity and create the perfect healthy

Spa

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Interiors Monthly May 2019

sleeping environment.

‘We’re thrilled with our new collection with Bensons for Beds. We believe every bedroom should be a sleep haven – a place where you can enjoy a blissful, rejuvenating sleep every night, and this begins with the mattress. The mattresses in our new collection are designed to treat you better than any spa experience, by ensuring you receive the comfort and support your body needs, leaving you feeling refreshed and rejuvenated each morning,’ says Robinson.

Visit: www.bensonsforbeds.co.uk www.sealy.co.uk

Senses

PREMIER HOUSEWARES PRESENTS

NEW SHOWROOM NOW OPEN PLEASE PHONE FOR APPOINTMENTS

May Advert 2019.indd 1

• Over 14,000 product lines in stock • Over 100 new lines added every month • Fast lead times

PREMIERHOUSEWARES.COM 0141 579 2000 INFO@PREMIERHOUSEWARES.CO.UK

26/04/2019 12:17

BEDS AND BEDROOM

Join the club The Platinum Club rewards success

Mattress protection specialist Protect-A-Bed has continued its successes into 2019. With the retail industry facing multifaceted challenges, Protect-A-Bed is successfully helping its retail partners grow sales.

‘With many stores reporting lower footfall, Protect-A-Bed offers a perfect opportunity to increase the average order value and grow sales. As a business we are constantly looking to help drive sales for all of our retail partners. Plus, we offer a

reward system to our partners through the Protect-A-Bed Platinum Club.

‘Since launching the Platinum Club, the results have been excellent. Both existing and new partners have joined and are benefiting from the focused approach to growing sales,’ says Paul Lake, Protect-ABed national sales manager.

‘The Platinum Club has been designed to build, recognise and reward success with unique promotional and discount

The TV display bay has boosted sales

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Interiors Monthly May 2019

opportunities, sponsored incentives and tailored POS solutions as well as membership rewards,’ says Simon Zamet, Protect-A-Bed ceo.

‘Protect-A-Bed has developed a world-class programme honed over years of experience, built on a singular focus. This includes a unique sales training and motivational programme, our best-in-class mattress protection collection and bundled guarantees, new state-of-the-art display bays, award-winning customer services and claims resolution, and a next-day delivery service where required.

‘The Platinum Club is a way of bringing together the best elements of what we have to offer and what we know works well to build sales. Put the market-leading brand to work for you and Protect-A-Bed will increase your profitability.’

Supporting the Platinum Club, Protect-A-Bed has also developed a state-of-the-art TV display bay. Across the past 12 months this has been received extremely well by retailers, recognising sales growth as a result.

‘This is the perfect time to join the Protect-A-Bed Platinum Club as your retail store can gain a longer benefit throughout 2019. Protect-A-Bed’s ability to upskill your team and increase your sales revenue by maximising every sales opportunity has been well documented.

We can manage every step of the process for you on a no-risk basis and build a reward scheme through the Protect-A-Bed Platinum Club,’ says Lake.

Visit: wwwprotectabed.co.uk

BEDS AND BEDROOM

A Fabb time

The mattresses have memory foam and Laygel layers

All Seasons has different sides for the time of the year After three years of product development, Mattressgard has launched the Fabbsleep AVA All Seasons mattress in-a-box.

This two-sided turnable mattress not only doubles the life expectancy of the mattress but enables two distinct sleep surfaces to be built into each mattress.

Using British Vita foams specifically developed for the British bed market, the All Seasons incorporates a five-layer sleep support system. For Autumn/ Winter one side is finished with a 50mm memory foam layer, supported by a comfort layer of Comfort Support foam.

For Spring/Summer the second side is finished with a 50mm layer of cooling

All Seasons is a two-sided turnable mattress

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Interiors Monthly May 2019

Laygel foam, supported by a layer of Comfort Support foam. The use of the Laygel foam is designed to enable a great night’s sleep, even during those hot summer months when sleep can be easily disrupted.

The centre of each mattress is manufactured using British Vita’s Reflex foam, ensuring that each mattress enables each customer to have a great supportive foundation layer, with both the memory foam and Laygel foam sleep layers providing the appropriate sleep comfort, depending on the time of year.

To complete the unique features of the mattress and to provide

unparalleled levels of bedding hygiene, mattress tickings have been chosen to enable a combined Staingard and Sanitized treatment to be applied.

Staingard, the largest anti-staining treatment company in the UK, has worked with Sanitized of Switzerland to provide the following benefits to customers buying an AVA mattress: l High performance Staingard treatment, extremely effective against liquid absorption and also protects against many forms of staining including tea, coffee, wine, urine and blood; l Certified by Allergy UK to be totally effective against dust mite colonisation, therefore preventing dust mite allergens; l Certified to prevent fabric mould and odour resulting from liquid spillages; l Over 99.99% effective against E.coli and MRSA and conforms to the European Biocidal Product Regulations.

The AVA range also includes regular, one sleep surface boxed products including a Memory mattress, as well as a 2000 Pocket Memory or Laygel mattress.

Mattressgard, tel: 01244 888 658

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Visit mattressgard.co.uk or call +44 (0)1244 888 658

BEDS AND BEDROOM

Posture perfect

The latest model comes after five decades of research Sleep is often undervalued and underinvested. It is vital for wellbeing and plays a huge part in ensuring physical and mental health.

‘Choosing the right sleep surface is imperative for a comfortable and restorative night’s sleep. When it comes to adjustable or contour beds, no one understands them better than NHC Technology, the manufacturer of the Adjustamatic and Cysur brand beds and mattresses,’ says Gavin Douglas, NHC Technology agent. ‘NHC offers a complete range of adjustable beds from simple slatted beds, unique ottoman storage adjustable beds to full smooth action models with a 15 year warranty and wall hugging options. Each are made to order by craftsmen in the North Wales factory where nearly three generations of master craftsman have dedicated themselves to the continual development of the perfect sleep systems. These craftsmen use only the very best tools in the world: their hands. Every product they make is simply tailored to your customers’ specification.’

The beds and mattresses in the healthcare range have been created using its medically proven technology and are designed to give the best night’s sleep possible, says Douglas.

NHC Technology has applied more than five decades of research

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Interiors Monthly May 2019

‘With over 50 years of experience in the adjustable bed market, NHC not only understands the manufacture of the best beds, but also the medical benefits of the correct posture when sleeping helping to make your customers sleep better and wake healthier. Because all NHC beds are made to order it means that almost any size is possible.’

Douglas says the new Adjustamatic AIR22 Active Comfort is a mattress ‘like no other’ and unique in its design, which has been a work in progress for more than 50 years.

‘The AIR22 has been specifically created to promote active airflow, keeping the sleeping surface supportive and cool aiding restful sleep. The castellated sections are divided into multi-zonal areas for the head, core and foot. This helps reduce pressure of the neck, shoulders, back, hips and knees to improve posture, help relieve aches and pains and improve comfort while you sleep and zonal support is delivered through head, core and feet sectors. An individual comfort cell surface provides full body support and active comfort layers feature reactive zonal memory foam cells. The pocket spring system is made from from high density 1.7mm steel coil and it has a contemporary luxury quilted mattress cover and air flow channels that aid mattress surface cooling.’

Tel: 07568 337 084

MAY 2019

APRIL 2019

USE CURRENT AND PREVIOUS ISSUE COVERS Salone

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Milan

Carpet Trends

Awards now Vote

S BGNF guide Show

Luxury vinyl tiles

to The simple route flooring fantastic looking

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To receive 12 issues packed with high quality features, news, views, exhibition previews and reviews plus all the latest new products just visit our website

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BEDS AND BEDROOM

Invite

All Gallery mattresses are hand-crafted

Gallery is to have an At Home event Gallery is to hold an At Home event at its Wiltshire bed factory this month, allowing stockists to see the skills of its staff and preview Autumn launches.

‘Guests will have the opportunity to see the team hand-crafting made-toorder products one by one the traditional way, using skills and expertise shared over generations. There will also be a tour of the newly refurbished showroom, where they will have an exclusive preview of several exciting new products that are not being officially launched until the Bed Show in September,’ says James Hudson, Gallery sales and business development director.

The event will run from 13-24 May, in Westbury.

‘With any merger, there are always a few challenges to overcome, as was the case with Dreamworks Beds, but we’re

delighted to say we’ve made a number of improvements which will benefit our customers. We have implemented a more streamlined and efficient production process; we’ve introduced new procedures to give a smooth delivery service; and we now have dedicated warehouse storage for mattresses.

‘We want to give customers a chance to see what we do and the traditional craftsmanship and skills involved combined with new technologies, as well as to give them an exclusive preview of our new products and some earlybird offers ahead of the Bed Show. The At Home event gives us the perfect opportunity to do this,’ says Hudson.

‘The new products being previewed at the event include two new mattress collections, one based on pure luxury, the other on innovation and technology;

Traditional deep buttoning

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Interiors Monthly May 2019

several upholstered bedsteads; and an innovative storage guest bed, ideal for guest rooms. There is also a new concept bed which has a great eco recycling story.

‘We take great pride in our products, in both the development and the manufacturing. Our team at the factory in Wiltshire is led by Berni Rowland, our mattress guru and operations director.

He has been in the industry for more than 35 years and has a vast wealth of knowledge and experience that has been invaluable to us. His expertise, combined with our highly skilled team of craftsmen who use traditional techniques such as hand side stitching, hand tufting and deep buttoning alongside modern technology, ensures we can design and manufacture high quality products that will last.’ www.gallerydirect.co.uk

Hand side stitching

Handmade one by one in the UK Our manufacturing centre of excellence is proudly based in Wiltshire, where our Made To Order products are made one by one. By combining modern production techniques with passionate and experienced craftsmanship, we are proud to deliver a level of service, quality and value that is unsurpassed, with the attention to detail and care that you would expect from Gallery.

VISIT US ONLINE TO VIEW OUR FULL COLLECTION 01795 439159 www.gallerydirect.co.uk

Gallery - May 19 Issue IM.indd 1

Thu 18/04/2019 12:40:32

BEDS AND BEDROOM Rise Ultimate

On the rise

Mammoth has seen strong sales growth Mattress company Mammoth has seen sales leap 29% in the first quarter of the year. The company attributes the increase to the launch of its Rise and Shine collections, which have been widely welcomed by retailers.

The launch of the new collections, which come as standard with Mammoth’s unique, naturally cooling Medical Grade foam and PostureCell comfort technologies, has simplified the buying process, strengthened the offer to consumers and made these technologies available to more people at a broader range of price points.

‘The past 12 months mark a transformative year for Mammoth and we are delighted by the start we have made to 2019. Sales are up, our new Rise and Shine collections are being well received and our partnerships are going from strength to strength,’ says John Tuton, Mammoth founder and ceo.

‘We would like to thank all of our stockists for making the launch of the new collections such a big success.

Our whole ethos is around supporting

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Interiors Monthly May 2019

retailers and helping to put them on the map both on and offline through our wider package of digital and social media activity, including our online store finder, press and in store. As the Mammoth brand moves to the next level with health, wellbeing and innovation at the heart of our offer, we’re looking forward to welcoming more stockists on board to join us on this exciting journey.’

Partnerships have always been of great value to Mammoth as it is hugely important to the company to make a difference to people’s health and wellbeing. Now in its fifth year, Mammoth is officially partnered with the Chartered Society of Physiotherapy and works with leading health professionals to inform product development and strengthen its reputation in health and comfort.

After being a benefits provider for the Professional Cricketers’ Association since 2012, this year Mammoth became the PCA’s official mattress and seating partner, helping to enhance the health and performance of cricketers around the country. Mammoth also continues

Shine Essential

to be a trusted benefits provider to The British Athletes Commission, to help the next generation of Olympic athletes rest and recover, and is partnered with the English Rugby Players’ Association and with Tottenham Hotspur FC as its official mattress and pillow supplier.

The company has also expanded into the seating market, teaming up with Celebrity, which now incorporates Mammoth’s pressure-relieving technologies in its bestselling range of rise and recliner chairs.

Visit: www.mammothcomfort.com

Shine Advanced

Expect More.

Why shouldn’t you want everything?

The right product, the right margin, the right marketing and the right endorsements.

Born from UK healthcare, Mammoth are experts in helping people feel better and develop products that are: - Tried, tested and shown to improve sleep.

- Backed by health professionals and recommended by physiotherapists across the UK.

- Using Mammoth’s unique technologies; supportive, cool and pressure relieving.

- Loved by the UK’s top elite athletes.

For more details call us on 0845 838 7767 or email enquiries@mammothuk.com

BEDS AND BEDROOM

Leading light

Latexco has grown from a small family business into a world-class player

Latexco is one of the world’s largest producers of latex foam components, PU foams and pocket springs for the bedding industry. In the last 60 years, it has grown from a small family business into a world-class player in the industry with a global presence, employing more than 600 people worldwide.

With its patented technology it offers FR certified products with the genuine and natural comfort of latex. The FR latex has been tested by Deutsches TeppichForschungsinstitut in Aachen, Germany and received the Eurolatex Eco-Standard.

The product has also been successfully tested by Centexbel, the Belgian textile research centre. Latexco also produces unique and high-quality PU foams and FR PU foams.

Latexco has developed fire-retardant versions of the hypersoft flofom and

viscoelastic aerfom ranges that meet the British Standard Crib 5 criteria and do not contain any halogen or melamine components.

The combination of gravity elimination and high-pressure injection technology ensures that the same flow and bounce occurs on every inch of the material. In this way, the foam gets a homogeneous

Visit us during Interzum 2019 Hall 11.1 Aisle E010-F019

cell structure and, consequently, excellent uniform density throughout the block and over different production runs. In addition, the process allows a high level of adaptability and customisation, which gives Latexco the flexibility to create a wide range of foam types in small runs, depending on customers’ requirements.

Visit: www.latexco.com

Latexco has a global presence

We support your dreams Latexco envisions a world where people can dream and enjoy a happy, active and healthy life.

We believe that our innovative bedding solutions can help bring this world one step closer, as a good night’s sleep is essential to live that happy, healthy life.

www.latexco.com

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Interiors Monthly May 2019

From the UK’s leading soft seating manufacturer

Bring a fresh look to your store | Maximise sales with minimal floorspace Ayla’s innovative soft seating concepts give your customers greater freedom to live the way they want, no matter how large or small their space.

For a life that’s larger than today’s living room.

Discover Bazaar Group’s new concept at www.bazaar-group.uk/ayla T: 01670 594137 E: ayla@bazaar-group.uk

{Surprisingly affordable} Athena House, Olympus Park, Quedgeley, Gloucester GL2 4NF Tel: 01452 881 777 | www.thegreatchaircompany.com

From only

Alderley

In Titanium Velvet

£265 Accredited Supplier

LVT

Taiga

New ground Kährs has expanded into LVT with LT Kährs’ Luxury Tiles is a comprehensive offering of modern, waterproof and phthalate-free LVT designs in dry back, click and loose lay. It was introduced at the BAU show in Munich in January as the company expanded its product offer.

‘The full LT retail product assortment includes 90 wood, wood herringbone and stone designs that utilise highresolution technology with no repetition and a highly durable ceramic coating: the most abrasion resistant and robust coating on the market,’ says Alex Davidson, Kährs UK country manager.

‘Over the past 160 years we have perfected the manufacturing and design elements of producing the world’s best engineered wooden floors, and we are now proud to launch our new LT range of LVT products.

‘Our LT retailer offer provides a choice of LVT products and designs to consumers. We feel these designs are the best quality and value in today’s marketplace. We will work with the best in class retailers to promote our

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Interiors Monthly May 2019

products in store: Platinum retailers showcasing our full range of products and Gold retailers showing a smaller range of products, with both classes offering the consumer a professional and knowledgeable experience when purchasing a Kahrs Luxury Tiles floor.’

Email: sales@kahrs.com

Platinum retailers will stock the full range while Gold retailers will have a smaller selection

Tiveden

WOOD AND LAMINATE Black Shadow

More choice

Grey Shadow

With its wooden flooring partner Berti, Diesel Living has expanded its offer Diesel Living has expanded its collection of wooden flooring, in partnership with Berti.

In the Urban Grey collection, the industrial colour par excellence offers a strong base for interiors as it is also the colour of concrete – an expressive material for contemporary living spaces.

It is through this set of greys that an interpretation of concrete is created,

working its details in chromatic shades and treatments. Grey Shadow and Duotone are the latest designs.

In the Specials collection, Black Shadows has a contemporary look, with a classical geometrical composition and layout given by a shadowing effect.

Gradations of paint create shadows for a playful, three-dimensional impact.

In the Treated Canvas collection,

Army Canvas

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Interiors Monthly May 2019

wood is treated like a fabric. With the application of special dyes and treatments, evocative prints and textures, the wooden floor is transformed into a softer, less rigid surface in an outstanding metamorphosis. Army Canvas is the latest design.

In the True Colours collection, Total Black has been added.

Visit: www.berti.net

Duotone

WOOD AND LAMINATE Engineered wood: French Oak Nature, New Classics Design Edition by Hadi Teherani

Love rekindled Herringbone is firmly back in fashion Classic and modern at the same time, the herringbone pattern has regained its place in contemporary floor design, thanks to its elegant and timeless installation pattern.

Herringbone not only makes itself at home in old buildings, but also looks tasteful in modern rooms. Parador has taken this renaissance of a floor classic into account and developed variations

in herringbone designs in both its parquet and its laminate range.

From light-coloured Oak Nacre to rich Oak Nougat to elegant Oak Black, Parador’s engineered wood flooring collection Trendtime 3 has seven different oak shades in herringbone.

Thanks to its Allround-Click system, there is no longer a need for planks to be left or right handed, which makes

installation particularly easy and significantly reduces waste volumes.

In the Trendtime 9 collection, the French version of the classic herringbone revives the splendour of the Renaissance, where it gave a special atmosphere to prestigious living spaces. Today, it is experiencing its return as a sophisticated laying pattern for the style-conscious.

Visit: www.parador.de

Laminate: New Terrazzo, New Travertine, New Oak, New Concrete, Open Frameworks Design Edition by Hadi Teherani

Laminate: Oak Skyline Pearl-Grey, Trendtime 3

www.interiorsmonthly.co.uk

61

UPHOLSTERY

Feel the desire

Boè

Désirée has added to and updated its offer

Designer Jai Jalan, whose working philosophy expresses a will to create functional products that pamper, conceived the Boè sofa as a warm, beguiling embrace. Based on dynamic curves, Boè is an intimate, cosy model, a single piece with airy lines: its shape recalls a shell on a minimal metal base.

The look it provides varies continuously according to the way it is arranged: 360deg dynamism that causes its aesthetics to change constantly according to the observer’s position, making it an elegant statement in the centre of a room.

Proportions, comfort and essentiality are the words that identify the Easton modular sofa by Matteo Thun and Antonio Rodriguez. Its modularity is made up of many elements that ensure freedom of expression when creating compositions for the home. The exclusive

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Interiors Monthly May 2019

painted aluminium structure holds and suspends the imposing armrests and backrests of the same dimensions, and soft, eye-catching cushions, to create the beautifully well-balanced, refined item that is Easton.

Monopoli, Marc Sadler’s seating system which has made its mark due to the mobile backrests and armrests that can be moved and placed wherever the customer likes, now has new elements that make it even easier to compose a sofa customised for each person.

The new slim, linear backrests and corner ones can be freely positioned.

With the reduced depth of 28cm, they can also be used on 95cm deep seats and guarantee cosier comfort, particularly for the corner elements, due to the zip used to regulate opening. The seat on Monopoli 2019 is an irregular end

Monopoli

element that brings renewed vivacity to the whole sofa.

The Avì armchair completes the collection of sofas with the same name,

by Jai Jalan, maintaining the pleasant

UPHOLSTERY Arlon

curved lines that recall an enticing shell, which embraces the soft cushions on the seat and backrest.

Avì has two versions, with fabric or leather removable covers, featuring a swivel base comprising a matt bronze painted round metal plate, which can also be provided with an optional bright chrome-plated metal ring.

To complement the upholstery there are two new occasional table collections.

Nemu has a textured glass top with an irregular underside achieved by casting to create a ‘hand-made’ effect, typical of products crafted in the furnaces of Murano. The minimalist, airy collection

by Design Setsu and Shinobu Ito comprises elements in three dimensions.

The metal rods have a burnished nickel finish, and the circular tops are in extralight transparent glass, or heat-formed in ice, bronze and/or anthracite.

Matteo Thun and Antonio Rodriguez’s Arlon tables feature a square section

Nemu

metal structure with matt gold finish, just like the base of the sofa of the same name.

Arlon is an essential, elegant complementary item with rounded corners, featuring special finishes and material thicknesses. The tops are inserted into the upper ring and can

Avi

be gloss lacquered in a choice of colours or in plain or ribbed glass with an elegant touch effect.

The different heights of the tables can be combined with each other or the sofa, creating a pattern of transparency, voids and full spaces.

Visit: www.gruppoeuromobil.com

Easton

www.interiorsmonthly.co.uk

63

UPHOLSTERY Trigano traditional back three-seater in Deluxe Charcoal

Pagoda large pillow-back corner unit in Nola Espresso

Central attraction Alpha will be returning to MFS Alpha Designs will again be returning to the Manchester Furniture Show from 14-16 July at Manchester Central.

There it will show its three Spring 2019 models Nido, Trigano and Riposo alongside the velvet fabric treatment on the established Pagoda and two new designs.

These new ranges, designed and developed together with one of the industry’s leading furniture designers, look set to further fuel the company’s

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Interiors Monthly May 2019

momentum in the marketplace.

Building on its existing offer, the 2019 additions significantly broaden the range of styles available from Alpha Designs.

Coupled with the company’s can-do attitude and total flexibility on fabrics across all models, Alpha Designs’ proposition is proving an enticing one for a growing number of retailers.

Alpha Designs, tel: 01902 492 937

Pagoda traditional back three-seater and swivel chair in Nola Oyster

Visit us at Stand D18

ALPHA D E S I G N S Elegant upholstery, handmade in the UK by a family company with passion, dedication and care

Pagoda 3 Seater

Pagoda Large Corner with Pillow Back

ALPHA DESIGNS UPHOLSTERY LIMITED T: 01902 492937 F: 01902 493700 E: sales@alpha-designs.co.uk Unit 1, Stag Industrial Estate, Oxford Street, Bilston, Wolverhampton WV14 7HZ

AlphaJan18.indd 1

07/12/2017 16:43

UNDERLAY

Underlay for all Floorwise has a comprehensive offer

Lush 12mm HD+ foam underlay

Thermaflow underlay

Tread foam underlay

With recycled PU, rubber sponge, rubber crumb, combination felt and wood and laminate solutions, Floorwise has a wide selection of underlays.

Its Feel the Difference collection demonstrates Floorwise’s approach to ensuring it offers choice. Encompassing PU in 10mm Elegance, sponge rubber in 10mm Inspiration and rubber crumb and felt in 11mm Prestige, Feel the Difference is a collection built on an UHD+ density that allows homeowners to choose the underlay best suited to their needs.

When it comes to foam underlay Floorwise’s offer has seven different densities designed to provide a solution for any need, from the budget-busting Essentials 8 and Essentials 10, through to commercially suitable Lift and Tread.

For homes seeking the best in support beneath heavyweight woven carpets, the

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Interiors Monthly May 2019

ability of 9mm Duet and 10mm Duet Supreme felt and rubber crumb underlays to increase the life of carpet through superior comfort and lasting performance makes them a natural choice.

Suitable for all carpets, Floorwise felt underlays also provide acoustic

absorption and thermal insulation. And with homeowners increasingly worried about the environmental impact of their products, Symphony’s high recycled content wool/jute/synthetic felt comes in 8mm, 11mm, 13mm and 13.75mm thicknesses.

For some, the traditional look and feel of rubber underlay is still hard to beat, and for these Floorwise delivers sponge and rubber crumb products, the latter in 8mm Optima and 6.75mm Endura, particularly suitable where longterm performance is the most important factor. Made from recycled car tyres, these UHD+ underlays are also excellent acoustic insulators. With 7mm MD+ Comfort, 8mm HD+ Comfort4 and 9.75mm SHD+ Pinnacle, Floorwise is bringing a modern approach to these traditional favourites, offering customers the choice of comfort level and longterm performance.

The Thermaflow collection is designed for use with underfloor heating, delivering thermal conductivity and made not to degrade over time: a problem that can occur with the higher temperatures of underfloor heating systems. With the 3mm Thermaflow Acoustica Good option for wood and laminate floors and 6.75mm SHD+ Thermaflow Impact rubber sponge for carpet, Floorwise Thermaflow underlays can be used with most types of underfloor heating.

For wood and laminate floors Floorwise offers its Whisper collection of lightweight PE foam underlays and the rubber sponge Acoustica collection.

The 3.5mm Acoustica Gold Supreme delivers impact and airborne noise reduction, while also providing a lasting solution to supporting click joints and coping with subfloor irregularities.

Visit: www.floorwise.co.uk

Optima 8mm UHD+ rubber crumb underlay

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wiseup to floorwise

quality&value guaranteed

UNDERLAY

A quality underlay will extend the life of a carpet

The perfect finish

Gripperrods Premier metal edgings

Accessories can make all the difference

When it comes to creating the luxury finish that homeowners demand, Interfloor’s British-manufactured flooring accessories deliver perfect results.

Its Tredaire underlay range is renowned for comfort. First released in 1958, the range of predominantly PU foam has grown to become the number one consumer underlay brand in the UK. PU foam underlays are particularly good at insulation and impact noise reduction.

They are also comfortable underfoot, durable and easy to install.

Interfloor’s Premium High Density PU foam underlays, including the award-winning Tredaire Palladium, were introduced to meet demand for firmer and more luxurious products.

Tredaire Palladium 10mm has high performance Textron backing to give it more dimensional stability and cleaner cutting during installation, as well as exceptional ‘shock absorber’ properties to help give carpets a longer life. It has superior heat insulation properties and high acoustic ratings to reduce noise.

The PHD collection also includes Titanium 8mm and Chromium 9mm.

All the underlays are 180kg per cum and offer superior protection for carpets that is longer lasting and better

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Interiors Monthly May 2019

performing. The underlays are made from 100% recycled foam, giving them excellent green credentials.

‘Consumers love the high performance features of our PHD underlays, and fitters have been impressed with how easy the range is to install. It has quickly become a top choice for professional installations in all areas of the home,’ says Gary Cowley, Interfloor sales director.

Other PU underlays include Sensation 11mm and Ambience 9mm, both 145kg per cum, offering good heat and sound insulation properties and underfoot comfort for more budget-conscious customers.

Whatever their budget, customers are always keen on finishing touches which can turn a good installation into something exceptional.

Interfloor’s Gripperrods Premier edgings are the

perfect choice for retailers keen to demonstrate their commitment to the details that can make all the difference.

‘Our Premier metal edgings have been a huge success with everyone since their launch. Our POS makes it very easy for retailers to offer their customers a choice of trims and up-sell this luxury option.

We’ve been delighted with the feedback to date.

‘The premium edgings are a highend addition to Interfloor’s existing Gripperrods range. They are available in a very on-trend brushed steel nickel or an elegant bright chrome; modern finishes that complement the current interior design trends. Both finishes are available in six specialist trims designed to provide the perfect solution for all types of materials,’ says Cowley.

Visit: www.interfloor.com

Tredaire Palladium

WELCOME TO PARIS Classic, romantically styled and competitively priced - your potential new best seller!

The Paris range itself is bold and offers plenty of storage options, with charm eluding from every angle. Available in three attractive colour options, White, Matt Grey and Walnut. See the full Paris range on www.furniture-to-go.co.uk

LARVIK New stylish statement collection. Choose between 6 Models: 2.5 and 3 Seater Sofa - Chaiselounge RH & LH, Armchair and Foot stool. In 3 Colours: Antracit, Grey and Dark Green. 2 Legs: Black painted metal or white oiled wood. See the full Larvik collection on www.furniture-to-go.co.uk

Just call us: 02380 517067 and let’s see how we can support you.

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Furniture To Go, 3 Keel Close, Interchange Park, Portsmouth, Hampshire PO3 5QD - T: 02380 517067 E: sales@furniture-to-go.co.uk - www.furniture-to-go.co.uk

UNDERLAY

The top layer acts as a moisture barrier

Original

Luxe is recycling unused foam for its products

70

New Zealand company Luxe Premium Underlays has spent more than two years creating and engineering an underlay system that is designed to perform at the highest levels in terms of wear, resilience, support, longevity, acoustic excellence, customer satisfaction and environmental benefits. Luxe Pure Foam underlays are now available in the UK and Republic of Ireland.

All of Luxe’s foam is sourced from offcuts of unused foam that are the core raw material utilised by manufacturers of superior foam products such as mattresses, sofas and even bras. This is reground, reprocessed and from this Luxe Premium Pure Foam is created.

‘Without plastic fragments or “fill” that is used to bulk up the weight and density in some other underlays, Luxe Underlay is 100% consistent and carpets are supported fully without weak spots and gaps. Heavy wear areas – and that includes stairs – have a platform where the density and support is uniform. It’s tried and tested and it works,’ says Robbie Thomson, Luxe Global Flooring UK md.

‘To further add to the strength and durability, Luxe imbeds a tensile support grid into the fabric of the Pure Foam which ensures that even under the most luxurious and heavyweight piles, the carpet will look better and last far longer.

‘Luxe is a must for carpets that deserve

Luxe underlays are made from unused offcuts from other industries

Luxe will only be sold through approved retailers

Interiors Monthly May 2019

the best support you can give them.

The “no snag” top coat is also a moisture-proof barrier. With added superior acoustic performance, this enhances noise reduction in homes and is particularly effective in apartments.’

Luxe takes the route to market very seriously indeed, with retailers and contractors increasingly exposed to direct sales online.

‘How many times have retailers been told “We will have the carpet but we will buy our underlay cheaper online.” This will not happen with Luxe: Luxe will not be available online. Our underlays will only be available via our Approved Luxe Distributer Network in the UK and Republic of Ireland,’ says Thomson.

‘We are determined to be a true distributer supplier, where only the trade will be serviced and supported. With happy customers and repeat business ever more important to us all in the flooring trade, with continued growth in heavy plush polypropylene Saxonies and the impressive resurgence of wool, you cannot have better support than a Luxe Pure Foam underlay. The significant investment in creating engineering excellence surprisingly still allows Luxe to be exceptional value for money.’

Luxe Global Flooring UK, tel: 07449 239 139

William Armes advert.pdf

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SOFTWARE

Unusual items can be added easily

Just say yes

Customers won’t want to wait while someone sorts the system

Ordering unusual items or making sure the correct options are selected ‘Computer says no,’ is the catchphrase of bank worker turned travel agent Carol Beer in the comedy show Little Britain. She responds to every customer’s enquiry by typing furiously on her keyboard and giving the same reply to even the most reasonable of requests.

You know that your own team cares and does its best to help customers, to gain sales and enhance the customer experience, but what about when the computer really does say no?

What if one of your salespeople is trying to sell an item of furniture that has been found in the warehouse and dusted off, or something from a supplier catalogue that you don’t usually sell but your competitor does? In other words, something that isn’t on your system.

With a traditional system you would need to ask someone in the back office to add the product – great if they are not busy doing something else or it isn’t their day off. Then there’s the time it takes to add an item to a traditional system. At best it will frustrate and annoy your customer and embarrass the team member; at worst you lose the sale and take a hit to your hard-won reputation.

With Retailsystem the computer never says no. With adaptive selling, Retailsystem will allow the sales team to add a product ‘on the fly’: no faffing about waiting to find somebody who can do it, they can just seamlessly add the product to the customer’s order there and then, without breaking stride. Not

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only that but Retailsystem will add the product to your content so that next time the entry will already be there. For those who keep a firm grip on what does and doesn’t get added to their system, there’s no issue at all, as like many of Retailsystem’s features, this one is also user-specific.

What about the other side of that coin: a product that needs to be ordered in a very specific way, that has a myriad of options and unless each is specified the supplier will be unable to produce the item, or worse, may guess and get it wrong?

How many times has a supplier called All details of the order must be entered for it to proceed

to ask, ‘What colour leg was required on the accent chair?’ or ‘What base colour for this divan set?’ The sales person is never there to ask and if they are, often they can’t remember. It delays the order at best; at worst, the item arrives in a different format to what the customer was expecting – another expensive mistake.

Retailsystem allows you to specify when the salesperson must choose an option in order to move forward; they have to make a choice or the product cannot be ordered, saving you more costly errors.

Visit: www.retailsystem.com

CHANGING THE WORLD OF FURNITURE RETAIL

RECONNECT WITH YOUR CUSTOMERS QUOTE MANAGEMENT & ANALYSIS LOYALTY PROGRAM PERSONALISED SMS, EMAIL, NEWSLETTER TEMPLATES FULL KPI MONITORING

INC RE ASE YOU R TU RNOVE R

In the always changing landscape of brick-and-mortar and online retail stores, it’s now more important than ever to communicate with your existing and prospective customers. In order to support this changing landscape, Ordorite are delighted to launch GROWHUB, an innovating new way to get your customers back in store, with the end goal of increasing your turnover.

GROWHUB uses a digital science approach to show who has not come into the store in a given time frame, and prompts you to follow up and send personalised messaging via SMS, email, letter or newsletter to those customers. The system will provide you with industry guided material based on customer trends. Vouchers and loyalty schemes will also be available to entice customers back in. This powerful hub will give you key performance indicators such as the amount of turnover generated, number of quotes converted from a campaign or follow up, previous and current customer purchase trends, and customer data of whom has shown interest in your brand. We’re delighted to be showing this innovative new module at the January Furniture Show and will be giving free digital assessments to customers at the show.

£

The Complete Furniture & Bedding Retail Software Solution

OMNIC HAN NE L ST

& IN-STORE INE NL O K OC

T: (UK) +44 (0) 203 2861 E: info@ordorite.com W: www.ordorite.com

REVIEW

The show’s five sections drew record attendances

Record breaker CIFF saw visitor numbers leap The 43rd edition of China International Furniture Fair saw visitors numbers jump by more than 100,000, with aisles so packed at times people could not move.

The Guangzhou exhibition had two parts: the first phase, from 18-21 March, was dedicated to home furniture, home decor and home textiles as well as outdoor and leisure furniture. The second phase, from 28 -31 March, focused on office furniture and furniture for public

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spaces as well as machinery, materials and components for the furniture industry.

Visitor numbers leapt from 195,082 to 297,759. The number of exhibitors also rose from 4,100 to 4,344.

Exhibitors reported that they signed orders at the exhibition equalling 60% of their annual turnover; others received orders for 500 containers of products in just two days, as the show becomes an increasingly international event not

only in terms of growing visitor and exhibitor numbers but also trends and quality standards.

Design, customisation, minimalism and mild luxury represented the main trends in the CIFF home furniture section.

The 44th edition takes place in Shanghai from 8-11 September 2019, with the show returning to Guangzhou on 18-21 and 28-31 March 2020.

Visit: www.ciff.furniture

Bruce Starke advert to print.pdf

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REVIEW

The pleating of the headboard on Cattelan Italia’s Marlon emphasises its softness

Desalto’s Strong is a collection of stools, bar table, chair and table using steel tubing

Top of the world Salone saw 386,236 visitors, a 12% increase. Here are the highlights.

Visit: www.salone-milano.it

De Padova’s Metallaro steel table has been treated to give a unique weathered look

Cappellini’s Cap Martin Sunset evokes the mood of the South of France in the 1950s

Minotti’s Daniels seating system redesigns living areas with new compositions, in which regular curves and ellipses interrupt the linearity of the layouts

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REVIEW

Zanotta’s Shiki sofa and modular system is inspired by futons

Visionnaire kept things simple with its steel-framed marble Mondrian table

Twills’ soberly retro style of Revival has been given a contemporary makeover with different-sized elements, with armchairs, practical footstools, and now a chaise longue too

Porada’s Vera has a walnut frame and leather back

A decade after the Houdini chair, e15 introduced the companion Mr Collins stool

Alivar’s Zoe embraces the sitter in its precise geometric styling

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REVIEW

Moroso’s Gogan is inspired by Japanese stones rendered smooth by time and water

Natuzzi’s Ergo collection recalls natural biological features, with their pure uncontaminated essence

Seletti brought its first storage furniture to its Seletti Wears Toiletpaper brand

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Desiree’s Easton is a modular system featuring an aluminium frame for a sense of lightness

Tartan is one of three designs in Toulemonde Bochart’s Organic rug collection

REVIEW

Vondom’s Love chair is available in adult and children’s sizes

Punt’s Hug offers a variety of leg and frame options

Knoll’s Smalto table collection uses enamelled steel

Molteni&C’s Surf has all-in-one seats and backs, with rounded forms supporting snug, slightly protruding backrests

B&B Italia marked the 40th anniversary of Dieses with new leathers and fillings

Ritzwell reintroduced its JK chair after 15 years alongside the new JK side table and the Jabara audio-visual unit

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REVIEW

The backrest section of Royal Botania’s Tuskany outdoor day bed can be raised at the flick of a switch

Kartell’s Be bop traces the lines of the most traditional carved African stools and merges them with American design. The gold finish is for indoor use only.

Lema’s Ella console table contrasts the lightness of the structure in bronze metal that appears to be floating and the solidity of the drawers in heat-treated oak

InternoItaliano’s Cave seat and Gioi table are made from terracotta so they can ‘take on charm, ageing gracefully while freely braving the elements’

MDF Italia marked the 10th anniversary of the launch of Flo with Flow 10th, with a base in methacrylate that seems to dematerialise, thus giving the illusion of a floating seat

The backrest cushions of Doimo’s Newton can be moved to wherever the user wants

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Natevo’s wall-mounted CCCube can be fitted with flap doors, drawers or left open to display the contents and it has rear lights to soften its appearance

REVIEW Porro’s Lullaby evokes the comfort and act of cradling

Plank’s Land is a collection of chairs and stools available upholstered or in plastic

Molteni&C’s introductions will include the modular The headboard of Bonaldo’s Madame C bed is upholstery, Vincent Van Duysen formedGregor from three slightlyby overlapping cushions

Selva’s Bali says come and sit down with its sinuous lines

Poltrona Frau marked its centenary with a new version of its 1919 chair, with a lower and wider seat, higher backrest and a footstool

Living Divani’s Greene is defined by gentle curves for a relaxed and casual proposal

www.interiorsmonthly.co.uk

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REVIEW

New beginning

The show moved venue and format

IFFS reinvented itself

The International Furniture Fair Singapore moved to a new venue this year, with a new approach. It made its debut at the Sands Expo & Convention Centre, Marina Bay Sands, from 9-12 March, with the curated theme of UrbanAsia – the Future of Urban Living.

Woven+ has been exhibiting at the show for more than a decade and founder Elibert Tigges welcomed the move.

‘The numbers don’t lie: 35% more direct orders, 40% more quotations, with the best to come. We met excellent new quality buyers and leads from all over the world. The whole team is proudly looking back at the best IFFS ever.

‘We can fiercely tell that the move from the outdated halls towards the much higher-level facilities at Sands Expo & Convention Centre was seen as a giant step forward. From an exhibitor’s standpoint, the whole operation was very smooth and added a lot to the good vibes of all sales teams around. From the upfront reactions of visiting buyers, this year’s experience was perceived as well-balanced, comfortable and efficient.’

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Koncept Kreation’s Melvin Chong, part of the signature Nex-Gen urban living showcase featuring homegrown brands, says: ‘IFFS has given my team, partners and associates from the industry’s second generation an excellent opportunity to come together as one to design and build a successful urban living concept, opening up doors to potential business collaborations both locally and overseas,

and serving as a successful springboard for us to internationalise and take our business to the next level.’

Italian buyer Benta Wiley was also upbeat. ‘I feel very welcomed by the excellent co-ordination of the fair, and the availability of the new and relevant collections. I will certainly encourage other buyers to visit the fair next year as a one-stop platform to fulfill their

REVIEW

sourcing requirements,’ she says.

The show’s 204 exhibitors attracted 15,126 visitors.

‘As the show continues to evolve amidst a challenging trade landscape, we progressively and sustainably reinvent the show to spot key trends, identify major challenges and propose alternative solutions to best cater to the ever-changing needs of tomorrow’s urban living.

‘The change in venue has been a positive step for us, as has the introduction of a new, exciting and relevant theme, as we welcome a myriad audience that will elevate IFFS to the next level,’ says Ernie Koh, IFFS chairman.

Next year’s show will take place from 9-12 March.

Visit: www.iffs.com.sg

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REVIEW

On the up

The show’s 519 exhibitors had 2,420 stands between them

VIFA-Expo continues to grow its international appeal The Vietnam International Furniture & Home Accessories Fair VIFA-Expo continued to boost its international appeal at the 6-9 March event.

While visitor numbers increased by 5% to 12,328, international visitors grew by 10.8% to 5,014.

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In the past decade, international visitor numbers have risen from 1,936 for the Ho Chi Minh City exhibition.

China was the home to the largest group of overseas visitors, followed by Korea, USA, Japan, Australia, Taiwan, Malaysia, Hong Kong, UK and Singapore.

Organisers said the figures showed there was a greater demand for furniture made in Vietnam, particularly cabinet furniture.

The 2020 exhibition takes place from 11-14 March.

Visit: www.vifafair.com

REVIEW

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RETAIL SALES EVENT MANAGER This exciting and rewarding opportunity would ideally suit an experienced, energetic, management quality person with natural retail sales ability.

As an Event Management Contractor you will be implementing the most powerful and effective retail strategies available today.

For this nationwide role you must be available to work away from home for periods of 3 to 5 weeks.

Join the leading sales promotion company.

Call now on 01565 650101 or visit www.greenwoodretail.com

Area Sales Representative for the North West & Merseyside The newly rebranded CarpetLine Direct North West (formerly A&A Carpets Limited) is now looking for a highly motivated sales professional to join their successful team with the aim to further grow the business. We are looking for an experienced individual who possesses excellent communication skills and can work under their own initiative in a highly effective Team environment. Excellent communication skills are a pre requisite and the successful candidate will ideally have at least three year’s experience working in a similar distribution environment with a target focused culture.

The role will involve developing an existing sales territory and generating growth in line with the business expectations.

We offer a competitive salary with an uncapped commission structure – company car – pension scheme – mobile phone.

To apply please forward your send your CV and a covering letter detailing your experience and achievements focusing on the following areas; • Sales Experience of achieving territory growth • Sales Achievements vs budgeted expectations All applications should submitted by 5.00pm on Friday 31st May 2019 either via e-mail to Craig.melling@carpetlinedirect.co.uk Or by post to; Craig Melling, Sales & Marketing Manager, CarpetLine Direct North West, Oakhill Trading Estate, Devonshire Road, Worsley M28 3PT

RECRUITMENT If you are looking to recruit staff for your furniture and flooring stores.. then INTERIORS MONTHLY offers a great package!

Our online package is just, £175. Your advert will appear in our jobs section on the website until the position is filled, or you ask us to remove. Our weekly newsletter, which is mailed every Thursday to 12,500+ industry professionals, also includes a list of these latest jobs.

If you have both online and quarter page recruitment advert in our magazine, the cost will only be £250!

Costs for larger recruitment adverts are available upon request.

Please contact Jarrod on E: jbird@interiorsmonthly.co.uk T: 01565 631 397

Business Development Manager Business: Location: Package: Employer:

Carpets/Flooring/Furniture Preferably Midlands but not essential Negotiable SMG The National Furnishing Group

SMG are the largest and most progressive flooring buying group in the UK, and support nearly 400 of the best independent retailers in the UK. We are looking for a self-motivated individual to help us with membership recruitment and support, together with our own-brand development and roll-out.

This role will require experience of retail and/or sales in the flooring sector and will involve regular travelling throughout the UK. The Ideal candidate must have the following skills…

• Well presented with excellent interpersonal skills • Experience of retail and/or sales in the flooring sector • Have a tenacious/professional approach to membership development • To be driven and self-motivated • To have the adaptability to work alone and with a small team • Must have strong written skills and proficiency in office IT including Excel, Outlook and CRM systems • Be flexible and resourceful when supporting own brand installations and industry shows and events If you are interested in this rare and exciting opportunity, then please send your CV to lthomas@smg-group.co.uk

Good Luck

Premier

The perfect finish

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Available in two finishes; brushed steel nickel and chrome to co-ordinate with modern home accessories.

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