i-on Edinburgh | March 2022

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THE EXHIBITION YOU WON’T WANT TO MISS… Be transported into the world of Vincent Van Gogh in a new immersive, multi-sensory experience celebrating the iconic artist

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aving welcomed over eight and a half million visitors in 75 cities around the world, Van Gogh Alive arrives in Edinburgh’s Festival Square this month offering a uniquely immersive perspective on the life and work of the legendary artist. Over 3,000 images are presented in stunning detail within a spectacular 15,000 square foot purpose-built venue, including iconic works like Starry Night, Sunflowers and lesserknown paintings that were inspired by his love of Japanese woodprints. State-of-the-art SENSORY4™ immersive gallery technology immaculately displays Van Gogh’s work in a kaleidoscope of colour. Set to an evocative classical score that is delivered via a highfidelity 3D sound system, this combination of sound, visuals and even the aromas of Provence will give visitors the sensation of walking right into his paintings. The exhibition will also feature an interpretive area where you can learn more about Van Gogh’s life and works as well as interactive art stations where you can create your own masterpieces with the help of expert video tutorials. A life-sized walk-in representation of Van Gogh’s ‘Bedroom in Arles’ painting and the iconic ‘Sunflower selfie room’ – a 360° mirrored room complete with thousands of sunflowers – offer the ultimate selfie opportunities.

Tickets are on sale now, from £20 for adults and £15 for children. To book, visit vangoghaliveuk.com/edinburgh.

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