ipcm® n. 71 - September/October 2021

Page 70

BRAND-NEW

SPECIAL ISSUE ON ARCHITECTURE & DESIGN

AkzoNobel’s Powder Coatings Bring Depth to 2022 Colour of the Year AkzoNobel Powder Coatings has released the 2022 Colour of the Year for the architectural segment: it is Baku, a soft, shimmering grey, with hints of indigo blue and silver, that reflects the shades of limitless skies.

A

rchitects looking for

© AkzoNobel

We’re excited to bring surfaces

a sophisticated take

to life with our Interpon Futura

on AkzoNobel’s 2022

Collection and its carefully

Colour of the Year can benefit

selected Colour of the Year,

from Interpon’s Baku. Building

Baku.”

on the light and airy shades of

She adds that sustainability

Bright Skies, which draws out

is integrated into everything

themes such as expansion,

created by Interpon: “We strive to

open air and the great

lead our industry by pioneering

outdoors, Baku is part of the

a new world of possibilities by

2022-2025 Futura Collection,

empowering people, reducing

and provides bold, neutral

our impact on the planet and

tones to bring the collection

consistently innovating to deliver

down to Earth.

the most sustainable solutions

Many events over the past two

for our customers. That’s why we

years have thrown the social,

call our approach to sustainable

economic and environmental

business People.Planet.Paint.

aspects of our lives into

The four inspiring palettes of

sharper focus. Extensive

the 2022 Colour of the Year

global trend research done by

– Workshop, Greenhouse,

a team of AkzoNobel experts

Studio and Lighthouse – offer

and international designers

inspiration in the form of on-

reveals that we’re reassessing

trend shades, textures, metallics

what really matters and

and special effects, including

ready for a fresh approach to

several ultra matt finishes, for

everything.

both interior and exterior applications.

Conducted annually by AkzoNobel for nearly 20 years, the research

With no volatile organic compounds (VOCs) and significantly less waste,

generates valuable insights that are translated by paints and coatings

superdurable Interpon powder coatings are a sustainable option. They

experts into their respective segments. The result is on-trend, market-

require less maintenance and stand the test of time in high touch areas

specific products, and design inspiration, such as offered by the Futura

such as tables, chairs, filing cabinets, lockers, furniture and aluminium

Collection, that help customers make a strong statement. The Futura

windows and doors.

Collection has been the leading colour range in the powder industry for

Drawing on centuries of expertise in paints and coatings, AkzoNobel

decades, with a colour palette which is updated every four years.

pioneers a world of possibilities for customers and consumers to

“Helping customers bring their imagination to life is integral to our

differentiate themselves, their products, and their spaces so they can

Interpon brand,” says Daniela Vlad, Business Director of AkzoNobel

show the world who they truly are.

Powder Coatings. “Our products – enhanced by our colour trend research – are key to achieving architectural beauty, whether we’re

For further information:

making a building stand out or blend seamlessly into its environment.

www.interpon.com/gb/markets/architecture

62

N. 71 - SEPTEMBER/OCTOBER 2021 - international PAINT&COATING magazine


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