TRAILBLAZING MAGAZINE February 2021

Page 49

HOTEL REVENUE MANAGEMENT RESOURCES BY AHMED MAHMOUD*

JP TRAIBLAZING MAGAZINE

R

evenue management

routine. Every employee wants

refers to the

to be part of a company’s growth

strategic distribution

agenda, but most don’t know

and pricing tactics a

how. Hotel management needs to

hotel uses to sell its

provide them with both information

rooms which is perishable inventory

and tools, starting with making

to the right guests at the right time

revenue growth an inherent part of

to boost revenue growth.

daily conversations, meetings, and

Revenue management is an

presentations.

extremely important concept within

In the area of revenue streams and

the hospitality industry because it

new revenue resources, the sky is

allows hotel owners to anticipate

the limit for creative minds. Hotels

demand and optimize availability

should really aim to maximize

and pricing in order to achieve the

revenue from every imaginable

best possible financial results.

source as long as the core offer stays

Revenue growth and exploring new

competitive and of good value to

revenue resources is the aim for

each guest with high profit ROI for

every hotelier and it is everyone’s

the hotel management.

business, so why can’t we make

*Founder of revenueyourhotel.com

it part of everyone’s daily work

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H OT E L S

JP TRAIBLAZING MAGAZINE


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