The Korea Daily Media Kit

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Tel: (604)544-5155 #338-4501 North Rd Burnaby, BC V3N 4R7 www.joongang.ca

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Ko r e a n Co mmu n i t y Thehi s t or yof t heKor e a nc ommuni t yi nCa na da e f f e c t i v e l ybegani nI 967. At t ha t t i me , t heCa na di a n I mmi gr a t i onAc t openedCanada’ sbor der sf orAsi ani mmi gr ant s.

Thef i r stKor eani mmi gr ant swe r ema i nl yme di c a l c r e ws of doc t or sa ndnur s e s , a ndt henumbe r swe r es ma l l c ompa r et o t hatofot he r As i a nc ount r i e ss uc ha sChi na . I t wa sonl yi nt he1900s t ha t Kor e a ni mmi gr a t i ons t a r t e dt oi nc r e a s es ubs t a nt i a l l y . Cur r e nt l y , t he r ea r ea bout 76, 000Kor e a nsr e s i di ngi nBC.

Kor eapr ov i dest hel a r ge s t numbe r of i nt e r na t i ona l s t ude nt sout of a l l nonEngl i s hs pe a k i ngt he c ount r i e s . Ca na daa ndKor e ae s t a bl i s he dc l os edi pl oma t i ct i e sde c a de s56y e a r sa goa ndt he r e l a t i ons hi pbe t we e nt het woc ount r i e sha sbe e ngr owi ngs t r onge r e v e r yy e a r . I ndi c a t i v eof t hi ss t r e ngt hi s t hef a c t t ha t t hepr ov i nc eof BCa ndt heKor e a npr ov i nc eof Ky ungKi Dos i gne da na gr e e me nt f or c ont i nui nge c onomi cde v e l opme nt . Compa r et ool de r ge ne r a t i ons , ne wKor e a ni mmi gr a nt sha v e c ons i de r a bl ewe a l t ha ndpur c ha s i ngpowe r , a ndl ookt oCa na dat of ur t he r i mpr ov et he i r qua l i t yof l i f e . The i r domi na nt c onc e r nsa r et opr oc ur ehi ghqua l i t ye duc a t i onf or t he i r c hi l dr e na ndt os e e kr e wa r di ng bus i ne s soppor t uni t i e sf or t he i r f a mi l i e s .

Ther ol eoft heKor eaDai l yi st oser v et hei nf or mat i onal and busi nessr equi r ement sofKor eansi nCanada. TheKor eaDai l yi sani nt egr al par toft heKor eanCanadi an communi t yandpl ay sar ol ei nev er yaspectoft hecommuni t y ’ sact i v i t i es. Ast heKor eancommuni t ygr owsdaybyday , sot oodoest hei mpor t anceof t heKor eaDai l y .


Ko r e a Da i l y J oongAngMe di aGr oupNe t wor k TheKor eaDai l y( JoongangI l bo,中央日報) Vancouv eri soneoft he10gl obal br anchesoft heKor eaDai l y( basedi n LosAngel es,USA)andJoongAngMedi a Gr oup( basedi nSeoul ,Sout hKor ea) . JoongAngMedi aGr oup,asknownast he JoongangMedi aNet wor k,i soneof Kor ea’ sl eadi ngmedi acongl omer at es, i nwhosesuccesst heKor eaDai l yhas pl ay edacr uci al r ol e.Si ncei t sest abl i shmenti nAugust2001,t heKor eaDai l y Vancouv erhasbecomeanaut hor i t at i v e sour ceofnewsi nbot ht heKor eanand t hemai nst r eam Canadi annet wor ks.

1

Vanc ouv e rJ oongAngI l bo TheKor e aDai l y

TheKor eaDai l yhaspav edt hewayf or Kor eanmedi apar t ner shi psi nt he Vancouv erar ea.Asal eaderi nt he communi t y ,t heKor eaDai l yhasor gani z ed andhost edv ar i ousev ent sf ort hepubl i c suchasl egal educat i onsemi nar sont axes, musi cev ent ssuchassol doutconcer t f eat ur i ngSumi Joandt heoper at i cev ent ‘ JesusChr i st ’,Engl say i shl anguageEs compet i t i onsponsor edbyYonsei Uni v er si t y ,Gl obal Mat hemat i csCont est sponsor edbyLGEl ect r oni cs,andKor ean Hi st or yExam Compet i t i onsponsor edby t heKor eanGov er nment .

I nl i ai sonwi t hv ar i ousot heret hni c communi t i es,t heKor eaDai l yhasal so suppor t edv ent ur essuchast heChi nat own andt heRi chmondSummerNi ghtMar ket .

2

KOCAF oundai onf orCul t ur e Ex c hangeAs s oc i at i on

TheKor eaDai l yi sapr oudpar t nerand f ounderofsev er al i ni t i at i v esf ocusedon educat i onandcul t ur al pr eser v at i on.Wi t ht he l aunchofJoongAngEducat i on,t hewi der Kor eanCanadi ancommuni t yenj oy ed accesst osemi nar sont opi cssuchasf ood pr epar at i onandani ni t i at i v ef ocusedon comput erl i t er acyandt echnol ogy .Asa f oundi ngmemberoft heKOCAFoundat i on f orCul t ur eExchangeAssoci at i on,t heKor ea Dai l yal sopr omot esexchangesbet ween Kor eaandCanadat hr ought her ev i v al of i mpor t antKor eanspor t i ng,musi cal ,and f oodbasedt r adi t i ons.Thr oughoutt hey ear s, t heKOCAI ndust r yExchangeFoundat i on hashost edopent enni scompet i t i ons,soccer ev ent s,semi nar sonKor eanr i cewi nesand spi r i t s,andt heHear tt oHear tConcer t s i n2017.

3

Vanc ouv e rJ oongAngl l boVi s i on

TheKor eaDai l yst r i v est obet hemost r el i abl esour ceofnewsandi nf or mat i onf or i t sr eader s,dr i v enbyacommi t mentt ot he l ar gerKor eanCanadi ansoci et ywhom i t ser v es.TheKor eaDai l yi smor et hanj usta newspaper–i ti sasuppor t i ngpr esence, par t ner ,sponsor ,andf r i endt ot he communi t y .


On l i n e Ne ws E x p a n s i o n

I n2011,TheKor eaDai l yst r engt henedi t ’ sonl i ne busi nessandpr esence.Basedonar eadersur v eyt hat wasconduct edonAugustof2001,wehav ef oundout t hatr eader swantt hemedi at oadaptt ot hecur r ent mar ketanddemand.Thi shashel ped TheKor eaDai l y t ot akeact i ont oconf i dent l ycat ert ot heneedsof r eader sandt hey oungergener at i onbyexpandi ngt o t heonl i nemar ket .

News Let t er s * Pl ease,subscr i bev i aemai l i nf o@j oongang. ca

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5 t i mes aweek

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I nst agr am Vancouver _ Joongangi l bo

eJoongAng

Twi t t er

ht t ps: / / t wi t t er . com/ 3i 6mq5uzW6JC8nw

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Mobi l e

Newspaper Onl i nenewspapereJoongAngi spubl i shedf i vet i mesaweek eJoongAnghast hesamel ay outast hephy si cal paperpr i ntt ohel pt her eader st oseet hei mpor t anceofeach ar t i cl ef r om asi ngl egl ance.I ti sal sohi ghl yef f ect i v el ypr omot i ngbusi nessandbr andi mage.eJoongAngi s nowpubl i shedonl i nef i v et i mesaweek.TheKor eaDai l yhassuccessf ul l yl aunchedaf l ashbasedpr ogr am wher et her eader scanv i ewt hepr i nt edv er si onofTheKor eaDai l ynewspaperonl i nei nst eadofhav i ngt o downl oadt hem asaPDF .I naddi t i on,adscanal sobeef f ect i v el yv i ewedonl i nebyr eader swi t houtchar gi ng ext r af eest oadv er t i si ngcl i ent s.


S e c t i o n s& Pu b l i c a t i o nDa t eGu i d e TheKor eaDai l ynewspaperi spubl i shedasf ol l ows

Tuesday

Wednesday

Thur sday

eNewspaper Sect i onA Sect i onB-Heal t h

eNewspaper Sect i onA Sect i onB-Home

eNewspaper Sect i onA Sect i onB-St yl e

www. j oongang. ca

www. j oongang. ca

www. j oongang. ca

Fr i day

Paper eNewspaper Sect i onA Sect i onBEducat i on www. j oongang. ca

Sat ur day

Paper eNewspaper Sect i onA Sect i onB-Week Speci al Sect i on JoongAngSunday www. j oongang. ca

Publ i cat i onFact s Publ i c a t i onTi t l e: TheKor e aDa i l y I s s ue#/ Y e a r : Publ i c a t i onf r e que nc yi sda i l y , f r omT ue s da yt oSa t ur da y . 2t i me sawe e k( Fr i , Sa t ) f or pa pe r ne ws pr i nt &T ue s da y , We dne s da ya nd Thur s da yf or t heonl i nene ws pa pe r -www. j oonga ng. c a

+nonbus i ne s s


ADRa t e s 1. Ful l Pa ge292X518 Col or1t i me $700 B/ W 1t i me $450

Ful l si ze

( 292mmX518mm)

1/ 2si ze

( 292mmX264mm)

1/ 3si ze

( 292mmX175mm)

2. 1/ 2Pa ge292X264 Col or1t i me $350 B/ W 1t i me $250 3. 1/ 3Pa ge292X175 Col or ( Fr ont ) 1t i me $500 B/ W( I ns i de ) 1t i me $150 4. J uni ors i z e172X300 B/ W 1t i me $250 5. 1/ 4Pa ge144X257 Col or1t i me $200 B/ W 1t i me $150

Juni orsi ze s t a nda l one

( 172mmX300mm)

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not s t a nda l one

( 144mmX257mm)

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( 144mmX175mm)

6. 1/ 6Pa geB/ W( I ns i de ) 144X175 1t i me $100 7. Spot Col or ( Fr ont T op) 55. 2X25. 41mont h $800 Spot Col or ( Fr ont Mi d) 54. 8X25. 41mont h $700 8. Spot B/ W( 2nd&6t hPa ge ) a . Ful l : 292X501mont h $900 b. 1/ 2: 143X501mont h $500 c . 1/ 4:70X501mont h $350

1/ 4: 73mmX85mm

Fr ont Pa ge

SpotCol or T op: 55. 2mmX25. 4mm Mi d: 54. 8mmX25. 4mm

2nd&3r dPa ge

SpotB/ W

1/ 3: 95mmX85mm 1/ 2: 144mmX85mm Ful l : 292mmX85mm

Ot her s Speci al Spot1mont h $500 Bus i nes sDi r ect or y1mont h$100 Cl as s i f i edsAD 1mont h$100 1we e k$30

SpotDi spl ay

1. TheKor e aDa i l y( he r e i na f t e rk nowna s" Publ i s he r " ) r e s e r v e st her i ght t ode c l i nea dv e r t i s i ng ( he r e i na f t e rr e f e r r e dt oa s" a ds " ) i nwhi c ht hec ont e nt , ba s e ds ol e l yont hePubl i s he r ' sj udgme nt , doe snot me e t t hef a i ra nd/ ore t hi c a l s t a nda r dsof t hePubl i s he r . 2. Di s c ount e dr a t e swi l l be c omenul l uponac ont r a c t ' sc a nc e l l a t i ona nd/ ore x pi r y . 3. 20( t we nt y ) pe r c e nt e x t r ac ha r gema yi nc urons pe c i a l pl a c e me nt of a ds , a t t hePubl i s he r ' sdi s c r e t i on. 4. I ne v i t a bl ede l a y sa nd/ orpr obl e msi nt hepr oduc t i onof a dswi l l r e s ul t i nt hes hi f t of pr i nt i ngt ot hef ol l owi ngbus i ne s sda y . 5. Al l of t hel e ga l r e s pons i bi l i t i e sof a dc ont e nt r e s i dewi t ht hec l i e nt . 6. ThePubl i s he rdoe snot t a k et her e s pons i bi l i t yt oma k er e pa r a t i on( s ) f ora nyl os sr e s ul t i ngf r om mi s t a k e s , e r r or soromi s s i onsi na dc ont e nt .


ADRa t e s 3 0 0* 7 0

$600/ 1mont h

3 0 0* 7 0

$600/ 1mont h

250* 375 1week $150 1month $500

$400/ 1mont h 4 2 4* 1 0 0

$500/ 1mont h

$400/ 1mont h 4 2 4* 1 0 0

$300/ 1mont h $200/ 1mont h 4 2 4* 1 0 0

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300* 149

$350/ 1mont h $150/ 1mont h

*Busi ness Cl assi fi eds $100/month *Incl udes l i nks *Incl udes posti ng websi te for sal e and Busi ness di rectory - Every websi te ad desi gned by Pi xelsi ze.


300* 70

300* 70

$1000/ 1mont h

300* 149

250* 375 1week $300

300* 149

1month $1000

300* 149

4 2 4* 2 0 0

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300* 149

300* 149 300* 149 300* 149 4 2 4* 2 0 0

4 2 4* 2 0 0

300* 149

300* 149

$1000/ 1mont h


Mobi l e(KR, CH)

$600/ 1mont h

$400/ 1mont h

Not e:Ever yMobi l eaddesi gnedbyPi xelsi ze.


NEWSLETTER

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