17 minute read

Super Juice Me! 11/2

It’s the untold story behind his ground-breaking Super Juice Me! health documentary, and a prelude to Super Juice Me! 2 – turn the page to read about Jason’s 28-Day Juice Challenge…

HE’S KNOWN AS THE JUICE MASTER AND HAS BEEN ON A MISSION TO JUICE THE WORLD FOR OVER 20 YEARS, BUT AS 2021 DREW TO A CLOSE, AND AFTER ALMOST TWO YEARS OF THE WORLD BEING THROWN INTO CHAOS BY THE PANDEMIC, JASON DECIDED IT WAS TIME TO ‘SUPER JUICE’ HIMSELF

The 28-Day Juice Challenge is a plan which has changed numerous lives and was born from Jason’s Big Juice Experiment which formed the storyline of his groundbreaking documentary Super Juice Me! In the film, eight people living with chronic lifestyle diseases travelled to Juicy Oasis at Jason’s invitation to commit to a month of juice and exercise to see whether this simple formula could indeed transform their health.

Curiously, it was a similar health challenge which prompted Jason to commit to a 28-Day Juice Challenge for a second time at the end of 2021, resulting in the creation of what he describes as, “an accidental short film”, Super Juice Me! 11/2, as he explains. “A friend of mine was struggling with his weight, diabetes and other health concerns and said he was going to get a gastric sleeve. I said don’t do it, as it’s a major procedure and irreversible, but his wife and doctor were for it.

“What he didn’t realise though was that in order to have gastric sleeve surgery, you are put on a severe liquid diet before the operation. The Hippocratic Oath which doctors take is explicit in saying, ‘First, do no harm’, and I said if you’ve got to live on a liquid diet for a month, why not come to Juicy Oasis and try juicing.

"My friend is incredibly busy with his businesses and family, and he didn’t want to miss his kids’ sports activities at the weekends which are hugely important to him, but I said surely it’s worth sacrificing four weeks’ sports events now to ensure you're around for many years to come to see your kids grow up. He said that he would spend a month at Juicy Oasis, but asked if I would do 28 days of juicing with him.

“I also felt the need to refocus my own health. During the lockdowns, at times I went from being super-good to thinking, ‘Fu** it!’, and consequently I wasn’t in the best place. We've all grown up in a world where you can achieve anything you want to if you put your mind to it – Napoleon Hill said, ‘Whatever the mind can conceive and believe, it can achieve’ – but that was taken away from us overnight by the global response to the pandemic and I lost purpose. Over the past two years, just like many people, I have gone through stages of being highly motivated to feeling stagnant and uninspired, and during the last lockdown I gained 12lbs, which is quite a chunk for me!

“However, I said if I was going to do the 28-Day Juice Challenge again, I wanted to super-size myself as an experiment. I actually did the same for the original Super Juice Me!, as I thought it would be good to be part of the documentary too, but the stories of the other eight participants were so good that my account got left out of the final edit and the footage was lost over the years. This time, in the run-up to taking the 28-Day Juice Challenge, I ate incredibly poorly and didn’t exercise, which was more of a challenge, as it's my drug of choice. “I thought it would be interesting to document someone in the health industry and also how it would affect me in my 50s, to see how quickly you can gain and lose weight at this stage of life. What I soon realised was that I don’t have any muscle memory, but I have a really good fat memory! I spent a month feeding myself every type of potato – chips, crisps – plus plenty of wine and no exercise.

“On the last day I ate 6,000 calories and, while it might sound brilliant, I felt absolutely awful. My skin was dreadful and felt leathery and it was nothing to do with

being in the sun – it’s unsurprising as the skin is the body’s biggest organ and our ‘shop window’ of health. The expression, ‘I don’t feel right in my own skin’, sums it up perfectly and when I posted a video on Instagram explaining that I was super-sizing myself in preparation for the experiment, someone commented, ‘You look haggard’. It made me consider how horrible people can be on social media – I was doing this as an experiment, but some people deal with this experience every day and I wonder if we shouldn't call it 'unsocial media' instead. “The connection between body and mind is well documented and, after eating and drinking this way, my digestive system was overloaded. Anyone who suffers from bowel or intestinal tract issues will know how awful it feels when your stomach is distended and rock hard. You can’t eat, but feel hungry. I felt, bunged up and in need of a good colonic – we all know how 'going' makes you feel so much better both physically and mentally!

“At the back of my mind, I knew my friend was in trouble and needed to do something drastic which gave me the incentive to commit to 28 days of pure juice.

“Although I anticipated experiencing the usual ‘withdrawals’ after a month of junk, the first two weeks were a breeze – I needed my ‘skin’ back and this overrode any addiction to the food I had been eating. My immune system was weak and its ability to fight off anything was low, so for the first two weeks I took a couple of friendlybacteria supplements. The difference, once I started on the juice, was genuinely like night and day and I felt incredible.”

“ALTHOUGH I ANTICIPATED EXPERIENCING THE USUAL ‘WITHDRAWALS’ AFTER A MONTH OF JUNK, THE FIRST TWO WEEKS WERE A BREEZE”

In addition to the physical transformation Jason underwent from taking his own 28-Day Juice Challenge, the experience also helped him to fall back in love with juicing again. It might sound strange as he’s known around the world as the Juice Master, but Jason says that he had almost become fatigued by the subject which he has now become synonymous with.

“Even if you love chocolate, if you’re working in a chocolate factory every day you become sick of it in the end,” says Jason. “At the start of my own juice journey I had a list of diseases and plenty of incentive to see if this simple, natural approach could transform my health. Based on my own experience, I wanted to juice the world, and over the last 20 years I have been contacted by literally thousands of people who want to share their stories of how juice has 12 or 20 days out, you’ll regret not continuing to the end of your challenge. Although my friend is a very private man, the change in him was monumental and, for me too, 28 days of juice was an incredible achievement.”

healed them, I’d almost become immune to it and had forgotten how good you feel after 28 days of juice.

“It reignited my passion for juicing and I’m going to do at least a 21-Day Juice Challenge every year, as a reset ahead of the festivities. No matter how successful you are, life comes along and slaps you in the face at least every three weeks, so it’s still a challenge, even for me, after all these years. “I'll admit I was tempted during the 28 days. I’d headed back to Spain to see Katie and JJ, and they were eating their wood-fired pizzas, there was a lot going on, and in my head I thought, ‘Fu** it!’ – you start talking yourself into breaking the habit and I had a wobble, but Katie said to me, “If you do, you’ll hate yourself”, so I didn’t and I woke up the next morning and felt great.”

Some might think being at Juicy Oasis, where your juices and blends are freshly made for you and there is a full programme of activities to support your detox, makes it a lot easier, but, just like anyone, Jason says staying on track was tough at times. “In some ways it’s easier at Juicy Oasis, but in other ways it’s like groundhog day as there’s a monotony of doing the same thing. As I always tell people to do, I reverted back to why I was doing it in the first place and reminded myself that it’s shortterm pain for long-term pleasure – it’s just 28 days in your whole life and, whether you are 10,

Want to know how Jason’s 28-Day Challenge turned out? Turn to page 20.

“IT REIGNITED MY PASSION FOR JUICING AND I'M GOING TO DO AT LEAST A 21-DAY CHALLENGE EVERY YEAR”

#1 PLAN

It’s been 12 years since the original Super Juice Me! documentary was fi lmed and fi rst screened at Leicester Square’s fi rst orange-carpeted première, but what is it that makes the 28day plan stand the test of time?

“Following the huge success of my 7lbs in 7 Days book, I received an avalanche of testimonials from thousands of people saying how juice had improved everything from gout to arthritis and diabetes,” says Jason. “It got me thinking that if seven days improved health conditions, what would 28 days do and it gave me the idea for the big juice experiment. However, I had to build a retreat fi rst, which took some time, but we invited eight people with 28 diseases to Juicy Oasis and the results of the Big Juice Experiment were ridiculously good! The fi lm was a huge success and Richard Branson put it on all Virgin fl ights.

“There are always juicy naysayers out there, but the truth is it works and I constantly receive messages from people saying how much Super Juice Me! has helped them. In the fi lm, one of the participants, Roger, was living with lupus and sleep apnoea and his marriage was in crisis, but since the 28-day detox he hasn’t needed any medication and ran a half marathon two months after leaving the retreat.

“I’m a big believer in one disease, one solution and for many lifestyle diseases good nutrition can be life-changing. If you change the terrain where the germ bathes, you change everything – the word ‘dis-ease’ literally means discomfort in the body and surely if you alter your lifestyle it will help remove that infl ammation. “Although the 28-day diet is intended to be a one-size-fi ts-all plan, I would always say allow for a ten per cent element of change – you may need another juice, to add some electrolytes or feel the need to chew something occasionally. You’ve got to be intuitive rather than following the plan blindly. I know some people who feel that having a Hunger SOS is a failing, but if you need one and it helps to cement your resolve, it’s clearly better to have it! There were a couple of nights when I was on the 28-Day Juice Challenge that I would have a big slice of avocado with pesto and black pepper to save my sanity.

book, I received juice experiment. However, I had took some time, but we invited eight people with 28 diseases to Juicy Oasis and the results of the Big Juice Experiment were ridiculously good! The fi lm was a huge success and Richard Branson

invite 70 people with a range of conditions including diabetes, high blood pressure, rheumatoid arthritis and asthma as our guests. They will sign a contract with us and we will pay for them to stay at the retreat for a month and track their results to see how their health improves. I believe this will be a big enough experiment to silence the juicy naysayers, once and for all, and hopefully the medical profession will fi nally pay attention to the health benefi ts of juicing.”

Dear diaryAt the outset, and as he crossed the fi nish line of his 28-day Juice Challenge, Jason posted to social media to tell his followers about the experience

NOV

1My Super Juice Me! journey starts TODAY! Yes, the day I have been looking forward to, and dreading a little, has fi nally arrived. Well, I say dreading, but it’s a huge relief to be able to get something healthy back in and start exercising again. For those following, you’ll know I’m shooting a small bite-sized documentary for YouTube titled, Super Juice Me! 11/2, with the subtitle, A Taste Of My Own Medicine.

Before the start of fi lming today, I have spent the last fi ve weeks eating and drinking crap, whilst at the same time doing very little exercise. I wanted to eff ectively super-size myself before ‘super juicing’ myself. Well, mission accomplished! I am unsure how much I stacked on (weights and measurements are being fi lmed in the next hour), but mentally and physically I feel like I’ve been run over by a truck.

It’s incredible just how quickly a relatively healthy body can change for the worse if you throw enough junk at it. It also shows just how detrimental these ‘substances’ are.

It will also be interesting to see just how quickly the body heals too, which is what the mini doc is mainly about.

I see I have MANY people joining me for the journey. If that’s you – let’s do this! Remember it’s only 28 days and the rewards are genuinely off the scale.

Right, time to see just how much I’ve stacked on over the past 5-6 weeks!...

“IT’S INCREDIBLE JUST HOW QUICKLY A RELATIVELY HEALTHY BODY CAN CHANGE FOR THE WORSE IF YOU THROW ENOUGH JUNK AT IT”

NOV 29

Yes, my juicy friends, 28 days of juice are in the bag and I feel INCREDIBLE! The minifi lm, Super Juice Me! 11/2, A Taste Of My Own Medicine, will be out in January and will be exclusive on my YouTube channel, and all of my results will be revealed then. If you haven’t already subscribed, then pop over to

youtube.com/

juicemaster and subscribe now.

You’ll also fi nd loads of recipes, my mini ranting series Jason On His Juice Box and, of course, the feature-length version of Super Juice Me!

REAL-TIME REAL LIFE JUICERS

Thanks in advance for subscribing and let me know your results if you joined in at any stage with my Super Juice Me! journey.

While Jason embarked on his 28-day juice reset, so did many others, who shared their fab results and congratulated the Juice Master on completing his challenge

THEY TOOK THE 28-DAY CHALLENGE TOO…

…and look at their amazing results – weight loss, improved health, super-soft skin, all down to the healing power of juice! Read these Super Juice Me! success stories…

LOST 57LBS

SO GOOD, HE DID IT TWICE AND LOST 57LBS!

‘After receiving a diagnosis of excessively high cholesterol and experiencing physical fatigue, low energy and snoring as a result of being overweight, it was time to do something about it. Now my goal is to think of this not as a diet, but to turn it into a lifestyle,’ Alfredo

NEVER FELT HUNGRY… LOST 16.4LBS

‘I did it! I have offi cially been #superjuiced. Down 16.4lbs, down 4.5 per cent body fat. Never felt hungry… feeling amazing!’ Christine

BLOOD PRESSURE NORMAL LOST 14LBS

‘Just completed the 28-day Super Juice Me! Challenge. I’ve lost 14lbs, the swelling in both my knees has gone, my blood pressure is normal, sleeping through the night, more alert, more energy and determined to keep going,’ Carole

LOST 37LBS

MOTIVATION BACK, 37LBS LOST

’I did the 28-day programme and am now fi nishing a 47-day juice fast – a lot more energy and, most importantly, I’ve gained the focus and motivation to do things I’ve put off . This time I lost 37lbs and 13cm from my waist,’ Antti

BABY BODY BANISHED!

‘A year after having my third baby and only 11lbs lighter than at full term, I suff ered with split tummy muscles – 28 days later, I feel so healthy and fresh, so much energy, sleeping great and much, much happier, plus 21lbs lighter, 13” off , seven of those from my waist, no more splitting tummy-muscle pain, I feel like me again. I’m sure I’m quoting someone famous when I say nothing tastes as good as slim feels… well maybe an Antioxidant King!,’ Joanna

LOST 21LBS

HEALTHY AND HAPPY LOST 15LBS

‘I’m 60 and suff er from arthritis, but after completing a 28-day Juice Challenge lost 15lbs, my cholesterol levels are back to normal, I can move better and have considerably less pain in my body. Most of all though, and I wasn’t expecting this, is the feeling of happiness – it hits me in waves and I feel like it’s bubbling over sometimes! I haven’t felt like this in a very, very long time,’ Ann

LOST 28LBS

SURGERY AVOIDED, LOST 28LBS!

‘I have been suff ering from severe infl ammation for the past two years, controlling it with ibuprofen tablets daily. I decided to try and reverse my health issues and embarked on the 28-day plan and lost 28lbs, and there is now no infl ammation at all!’ Gail

THE BIG REVEAL!

So, after 28 days of pure juicy goodness, what were Jason’s results? We won’t ruin the surprise, after all who likes a plot spoiler, but tune in to Super Juice Me! 11/2 on Jason’s Juice Tube YouTube channel in late January to watch the Juice Master’s journey from super-size back to super-healthy. It might seem hard to believe, but Jason felt the highs and lows that most people do when embarking on a 28-day juice plan, even with 25 years’ knowledge and experience – follow his story and see his transformation after a month of liquid nutrition.

Subscribe to Jason’s Juice Tube channel now at YouTube.com/juicemaster

WATCH THE ORIGINAL BIG JUICE EXPERIMENT

If you can’t wait to see Jason’s Super Juice Me 11/2 documentary and are looking for some juicy inspiration, why not tune in and watch his original Super Juice Me! fi lm? Follow the story of eight individuals struggling with chronic lifestyle diseases who underwent Jason’s big juice experiment of 28 days of pure juice at Juicy Oasis, with incredible results – we guarantee there won’t be a dry eye in the house as you watch their life-changing journeys.

Watch Super Juice Me! now for FREE at YouTube or on Amazon Prime Video.

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