mélange | SHARING
FINDING INSPIRATION IN EVERYTHING FOLLOWING A LEADERSHIP CHANGE IN OCTOBER 2017, REBRANDED PREMIUM HOSPITALITY CARPET MANUFACTURER ROYAL THAI IS LIFTING ITS BRAND TO BOLD NEW HEIGHTS. WHILE TRADITIONAL CRAFTSMANSHIP AND THOUGHTFUL DESIGN ARE CORNERSTONES OF THE CARPET BUSINESS, THE COMPANY’S SUCCESS ALSO DEPENDS ON CONTINUAL REVITALIZATION AND REINVENTION ALONG WITH A RELENTLESS PURSUIT OF EXCELLENCE. H+R SPOKE WITH STEPHEN WONG, ROYAL THAI’S MANAGING DIRECTOR (ASIA, AUSTRALIA & EMEA), ON WHAT IT’S LIKE TO MANAGE A WELL-ESTABLISHED BRAND, THE SECRET BEHIND KEEPING THE A&D COMMUNITY AND THE MARKET EXCITED AND ENGAGED, AND THE RECENTLY ROLLED-OUT RE/FORM CARPET COLLECTION, AMONG OTHER TOPICS.
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