February issue 2017

Page 1

February 2017

Fashion & Lifestyle

Easy Steps to The Natural Makeup

Look

3

Moves to Lose Lower Body Fat

How to Get Rid of Blackheads?

!

Overcome Hair Loss

Romantic Getaways a Memorable

for

Valentine’s Day




contents

February 2017 Fashion

12 Ladybird Loves Elie Saab The Birth of Light Collection 14 Ladybird Loves Dorothee Shumacher Berlin 2017 Collection 24 The Hip & Lively Look

glamour

30 All Fresh & Natural 31 Pamper Your Feet 32 Natural Remedies for Blackheads

Interior

38 All About Interior Styles

Travel

44 4 Romantic Getaways for a Memorable Valentine’s Day

2 | February 2017

Wellness

46 Unusual Signs of Dehydration & Ways of Treatment 48 The Carbohydrates Dilemma 50 3 Moves to Lose Lower Body Fat 52 Overcome Hair Loss 54 Why Follow?

Cooking

58 Recipes for Valentine’s Day Dinner

relationships

60 Echoes of The Long Haul: The Love-Ambition Mashup

Society

66 Get inspired – Sara Mesbah Takes the Lead in Real Estate Field Get inspired – A Journey 68 of Self-Discovery with Nevin Elgendy



L a dy b i r d Owner/Founder Zeyad Sorour Editor-in-Chief Ismail Marzouk Managing Editor Rana hamdy Editor Nadine mustafa Sales & PR Director Naira El lamei Marketing & Project Director Samar Zaki Art Director Eman Salama Graphic Designer Nada al azzeh & Ingy salah Eldin Financial Director Haitham Hamouda Distribution Ahmed Abou el Ela, Ahmed Fawzy, Mohamed ABD EL NASSER & alaa hussein

In Every Issue: Editor’s Letter P.10 Fashion News p.18 Trend of the Month p.20 Style Zoom in p.22 Egyptian-Made p.26 Fashion Fact Sheet p.27 Shopping Cart p.28 Products We Recommend p.34 Pieces we Love p.36 Travel The World p.42 Why eat this p.53 Entertainment News p.62 Art & Culture p.64 Horoscope p.70 The Best, The Top, The Must Know! p.72 Happenings p.80 On Spot p.82

Cover Credits: Scan it & get connected to our facebook fanpage to get all our tips, updates and news! FOLLOW US ON: Ladybird Fashion & Lifestyle Magazine @Ladybirdmag 4 | February 2017

Photographer: Daniel Salib Photography Model: Huda El Mufti Makeup Artist: Eman Arafa 28 Al Shahid Mohammed Qenaya, Almazah, Heliopolis, Cairo, Egypt Tel/Fax: (+202) 2415 6580 www.ladybirdmagazine.com Distributed by Al-Ahram Association



Contributors Contributors Pages: • 30 All Fresh & Natural • 54 Why Follow? • 60 Echoes of The Long Haul: The Love-Ambition Mashup

Yasmine Shahine Life Coach An Associate Certified Life Coach (ACC) by the International Coach Federation (ICF). At the begining of her coaching career, she engaged herself in ONE on ONE coaching and through the years she developed her own tailor-made coaching programs for people and companies to develop their potentials and awareness. Email: yshahine@whycoachegypt.com Facebook:YasmineShahineLifeCoaching YouTube:YasmineSLifeCoaching

Amina Metwally

Makeup Artist A certified Makeup Artist from Academy Of Freelance Makeup in London “AOFM. “Worked in Corporate for 10 years, quit to pursue a childhood passion. Specialized in Day, Night , Fashion , Natural Beauty and Wedding makeup. Worked with the makeup team on The Maison Yeya fashion show, and currently worka as a Makeup Instructor, teaching basics of makeup techniques.

6 | February 2017

Sarah Khaled

A certified relationship mentor & Writer An innovative thinker & a writer. By combining all of her passions together Sarah became an author, a relationship coach & a relentless marketer for luxury hotels. Embarking on a fruitful mentoring journey with her mentee is her ultimate destination. Consult her on: sarahkhaled.coaching@gmail. com



Contributors Pages: • 38 All About Interior Styles • 48 The Carbohydrates Dilemma • 70 Horoscope

Hanan Marwan Freelance Interior Designer An aspiring passionate interior designer certified from Career Gates, MSA School for Training and Canadian Chamber of Commerce in Egypt. After 8 years of corporate life she started to follow her passion for interior designing. She thinks in colors and patterns to create her own work of art. Email: info@undici-design.com

Rana Abdel Naby Nutritionist A holder of BS in Business Administration from The American University in Cairo. After four years of working for corporations, mainly in the consultancy field, she quit to pursue a passionate career in Nutrition. She studied Fitness Nutrition at the International Sports Sciences Association (ISSA). Inspired to elevate people’s quality of lives through optimal nutrition, with a one size fits one approach. For nutrition advice, please contact: rana_ibrahim@aucegypt. edu

Manish Kumar Astrologer “Manish Kumar Arora is a renowned KP Astrologer, Numerologist, Tarot Reader & Vastu Consultant. He has been rendering professional advice to clients with a reasonable degree of success. He has been conferred with the title of ‘Jyotish Varahamihir’ and ‘Jyotish Aryabhatt.’ For advice, please contact manish@manishastrologer.com

8 | February 2017



Editor’s Letter

Little things make all the difference

I

I’ve spent most of my life trying to figure out what love is. Why does it happen so suddenly? And why we never have a choice in who we fall in love with? To be honest, all these questions remain unanswered for me till this very day. The fact is I no longer search for answers, for I embraced the beauty of its mystery. Yes... love has no logic and no reasons. Love is just crazy I have never searched for love but whenever I’ve felt it, it was always about those small gestures. You know, those things you barely take into consideration, but you know they make a difference. Love is in those random calls and texts you get in the middle of the night just to say “I love you” or “I miss you”. It is the way you remember someone, not when you’re alone or bored, but right through your busiest moments, when it’s all hectic around you but the thought of them draws a smile on your face. It is re-watching your favorite movie together, laughing at the same scenes all over again. It is being called beautiful, even when you’re not at your best. Love is when they sit and listen to you, all ears, not just because they have to, but because they want to carry the heavy weight of the world off your shoulder. It is walking through life fearless because you know someone out there has got your back. Love is being your true self around them, shameless, with no secrets, and no hidden doors. Love is in the fun you share together, the crazy moments, the laughs, the jokes, and knowing there’s no harm getting absolutely ridiculous around each other Call me a hopeless romantic, or call me a dreamer, but I know this love exists when you realize it’s not always about fancy gifts, nor the extravagant trips. Love is giving genuinely from the heart. It is the moments you share, the memories you make. Love is when you feel that passion never fades, and if given the possibility to go back in time, you would still choose the same person over and over again...everyday!

Rana Hamdy

10 | February 2017



LADYBIRD LOVES

Fashion

Elie Saab

The Birth of Light Collection

I

n his Latest collection, Elie Saab looked to Egypt’s golden era in its 20th century and that was his inspiration. In recognition of that era he embroidered his collection with palm trees and boats sailing in Nile River. In this luxurious collection, Saab reports that the gowns’ silk tulle base was stitched with 5,000 sequins and 1,000 hand embroidered crystals



14 | February 2017



LADYBIRD LOVES

Fashion

DOROTHEE SHUMACHER berlin 2017 collection

I

n this young and fresh collection the featuring of cozy layers in different textures added a touch of femininity and sexy laid-back look. Each item of the collection is re-wearable in different styles. Dresses were worn over pants, fur shawls slung on one side, and jackets twisted backwards. The collection is also rather accentuated with accessories and extras like feather necklaces and jeweled belts.


February 2017 | 17


FASHION NEWS Norine Farah Collaborates With Tony Vangelli Complementary pieces of statement accessories have never failed to complete women’s looks. Accessories complement whatever theme you try to pull; they are considered to be a unified possession among those who appreciate fashion and legacy. Enhancing this vision and in favor to its target; Egypt promising fashion star Norine Farah joins forces together with the phenomenon, Tony Vangelli. “Chicago” is the mutual magnificent production, presenting a capsule collection custom-made for authentic jewelry collectors looking for significant details and fine work of sophistication.

Chloé Confirms the departure of its Creative Director Clair Waight Keller Clare has been a remarkable partner at Chloé, yet the decision of her departure has been mutual between her and the management. The talented designer had her unique touch of mixing a feminine look with a carefree boyish one into Chloé’s collections. Clare expresses that working for this design house has been one of the most rewarding experiences of her career. It is expected that Ramsay Levi, currently womenswear designer at Louis Vuitton, to be announced as the future designer of Chloé.

Maria Grazia Chiuri Announced First Female Director of Christian Dior The House of Dior has settled on the Italian Maria Grazia to be named the new Creative Director which was announced on Friday. Grazia will leave her long-term collaboration with Pierpaolo Piccioli after 20 years and switch her former position at Valentino. She reportedly expressed her excitement to be chosen for applying her own vision for women saying “great honor but also a tremendous responsibility, to be the first woman to lead a brand so deeply rooted in the pure expression of femininity.”

18 | February 2017



Fashion

Trend of the Month Stripes

DOLCE & GABBANA STRIPED CROPPEDTOP

Although this trend has had its time back in the days; stripes are going to have a strong come back this year. Whether vertical or horizontal, colored or just black and white you will find many ways to style your outfit with that trend. So get a couple of items and get creative!

BALMAIN STRIPED COAT

RUMOR LONDON STRIPED SKIRT MARC JACOBS WRAP-EFFECT STRIPED DRESS

20 | February 2017

SAINT LAURENT STRIPED SEQUINED SATIN DRESS

ALICE & OLIVIA STRIPED SKIRT



Fashion

Style zoom in By: Salma Loay

Hadia Ghaleb @hadiaghaleb Holding Kimono Tote Bag By Louis Vuitton

Sarah Taha @ sara5htaha2 Wearing Velvet High Heel Ankle Boots From Zara

22 | February 2017

Noha ElSherbiny @ satisfashionbysn Wearing Long Sleeve Applique Mini Dress From Topshop


Salma Abu Dief @salmaabudeif Wearing High Waist Jeans With Frills From Bershka Radwa El Ziki @ zedified_ Wearing High Heel Evening Wear Black Ankle Boots From Stradivarius

Nour AbulEla @loveebyn Wearing Metallic Leather Wrap Wedge From Gucci Sarah Abul @sabulela Wearing LongSleeved, RoundNeck Dress From Sandro February 2017 | 23


Fashion

The Hip& Lively Look This winter calls for having a couple of loose-fitting items in your wardrobe. You can create a very casual look with an oversized sweater worn on top of a shirt. You can also get creative with layering and matching different materials and lengths all together for a hip look.

Azza Fahmy

Azza Fahmy

Suite Blanco

Bershka

Bershka 24 | February 2017

Suite Blanco

Suite Blanco


Bershka

Bershka

Suite Blanco

Bershka

MANGO

Suite Blanco

MANGO

February 2017 | 25


Fashion

Egyptian-Made!

I

n the middle of all this fashion hustle and bustle going on in our country, only few has managed to leave a mark with their creativity and passion. So we decided to shed the light on those who successfully stood out with their hard work and authentic talents; in an attempt to support our local community and encourage such inspiring figures, who help put Egypt on the fashion map.

Miral Abdel Moneim Jewelry Instagram: miralabdelmoneim_ jewelry

Tempt +201061555339 Facebook: Tempt.eg Instagram: tempt.eg

Angelica Fleur +201002228189 Facebook: Angelica Fleur Instagram: angelica.fleur 26 | February 2017


Fashion Fact Sheet T I

he 1940s witnessed a remarkable change in fashion where it was based on the beauty and class of Princess Fawzia Fuad. Red lipstick became a style statement in relevance to her dazzling looks.

n 1860s women wore dresses that were so wide to the extent they actually got stuck passing through dootways.

S T

he first official Fashion Week started in 1943 in New York. The reason behind it was to distract the attention away from French fashion during World War II and open the way for American designers.

T

he “boyfriend look” was one of the trends that took fashion by the storm. Soad Hosny back then was one of the very few who pulled off the look perfectly making it even sexier.

trange as it may sound the bikini was named after a little island called Bikini Atoll. The reason? The creator of the bikini was stuck with finding a name till he decided to name it after that island where the American military tested their bombs during World War II, thinking that this creation of bikini would be as shocking as atomic bombs.

T

he first fake eyelashes were invented by D.W. Griffith, a Hollywood silent film producer, who wanted to enhance the actress’s eye. Those lashes were made out of real hair.

February 2017 | 27


Fashion

*All prices are subject to change. Available at www.polyvore.com

BOTTEGA VENETA OXIDIZED SILVER CUBIC ZIRCONIA EARRINGS EGP 4,170

ZIMMERMANN ADORN TIE UP DRESS EGP 21,540

SAINT LAURENT CLASSIC SMALL MONOGRAM LEATHER SHOULDER BAG EGP 40,295

GIANVITO ROSSI VAMP SUEDE U PEEP-TOE BOOTIES EGP 17,100

DIOR PINK MOTHEROF-PEARL & STAINLESS STEEL BRACELET WATCH EGP 93,590

DELPOZO STRUCTURED SHORT COAT EGP 30,695

BALMAIN WOOL AND CASHMERE JACKET EGP 44,130 28 | February 2017

JIMMY CHOO CLOUD TUBE MIRRORED METAL CLUTCH EGP 24,030

LIAM FAHY CHARLOTTE LILAC DUCHESS CROSS COURT SHOES ALEXANDER MCQUEEN EGP 5,265 SWAROVSKI CRYSTAL SKULL AND PEARL BRACELET EGP 10,090


Editorial Features

Orange Egypt Opens Its Fourth Smart Store In City Stars Offering Unique And Flexible Solutions To All Customers

Eng. Ashraf Halim Orange Egypt Chief Commercial Officer & Orange officials with the new smart store team.

O

range Egypt, announced the opening of its fourth “Smart Store� in Egypt in a spectacular celebration which took place at the new store premises in City Stars mall, in the presence of Orange officials. Through this store, Orange Egypt continues to offer a new world of products, services and promotions for all its customers that will make their daily lives better and more simple, and enjoy a better customer experience as well as enhancing the value they get from products and services. The products and services also reflect the keenness of the company to provide state-of-the-art technological solutions to companies that are designed according to their specific needs. Customers holding smartphones will be able to replace their SIM card for free to be ready for the official launch of the service, while discovering

the whole range of 4G devices that the company offers. In addition, they will have the opportunity to activate and enjoy the current promotion of doubling the megabytes on their mobile internet subscription. In the realm of the multiple offerings provided by the different suppliers, customers are faced with real challenge to decide what to pick. In the heart of the smart-stores Orange has availed a real experience with live devices that suit the needs and taste of everyone. The new shop design will invite the customers to have fun, explore and compare the latest handsets, tablets, smartwatches, the wide selection of colorful and practical accessories and top of the line gadgets including connected objects. Thanks to the phone and tariffs advisor, customers are helped in comparing and selecting the right handset and the tariffs plan that suit their needs.


Glamour

All Fresh & Natural By: Amina Metwally

2017 is all about natural glowing skin, having healthy & radiant skin is the key for turning heads this year. With minimal effort you can reach this look, with Valentine’s Day knocking on the door this will be a look to go to. How: Good makeup starts with good preparation, so it is an essential step that is not to be skipped. To prepare your skin start by cleansing it and using toner/ rosewater then apply your moisturizer especially with the cold weather. It is very important to pick the right moisturizer for your skin type. Follow it with a good primer, one of the best primers is Pore-fessional by Benefit or you can use the L’Oréal primer. This will prep your skin for your BB Cream or tinted cream less is more keep things light that way you can get a fresh look. Most men think women wear too much makeup. Foundation and blush are what make you look caked and are the biggest turn offs. If you have clear skin then at this point you can start applying your BB, CC cream. Set it with some translucent powder then apply your blusher. Eyes: For your eyes you can always opt for a natural subtle eyeshadow for an event use slight gold on your lids depending on the occasion, and of course your eyeliner for the remarkable cat-eye look! Lips: Get your best Red lipstick on or a nude color will be perfect it all depends on the occasion, place, time and outfit. These steps are really effortless, but don’t underestimate the end result. The natural glowing look is one that you can pull off in various occasions. 30 | February 2017


Glamour

Pamper Your

Feet

I

n this harshly cold weather, our skin tends to get really dry. Our feet, even if in boots all winter, they still need some care to prevent skin dryness that can later develop into cracked heels. As your feet deserve to be spoiled; we’ve picked up the best products for you to include in your routine for smoother and softer soles all year long.

BATH & BODY WORKS TRUE BLUE SPA FOOT CREAM

YVES ROCHER ANTI-FATIGUE FOOT GEL

THE BODY SHOP PEPPERMINT FOOT SCRUB

NEUTROGENA NOURISHING FOOT CREAM

HEEL GENIUS SOAP & GLORY


Glamour

Natural remedies for Blackheads Lemon Juice Lemon juice contains natural astringents that help minimize pores and prevent clogging resulting in the appearance of blackheads. Squeeze the lemon juice in a bowl and dampen a cotton ball with it to use on affected areas of the face. Allow it to dry for 10 minutes then rinse, you can also use it as an overnight treatment to rinse off in the morning. Repeat 3 to 4 times a week for best results

Cinnamon & Honey Honey is known for its antibacterial properties, while cinnamon is good to improve your skin’s blood circulation. Mix one teaspoon of cinnamon powder with one teaspoon of honey to form a thick paste. Apply a thin layer of it on required area and press with a clean cotton strip. Leave for 3 to 5 minutes then rinse. You’ll notice good results if you repeat for 10 days.

Baking Soda & Water Baking soda helps clear skin impurities and treats acne. Mix two teaspoons of baking soda with mineral water till it forms a paste. Massage the paste in a circular motion into your skin. Allow it to dry for a couple of minutes, and then rinse it off with warm water. For best results, repeat this process twice a week.

32 | February 2017

Egg White Mask Egg white helps in tightening pores, reducing the appearance of blackheads and removing current ones. First, wash your face and pat dry. After you separate the white from the yolk, place a strip of facial tissue on the affected area and top it with egg white layer and press gently. When the first layer dries, repeat the method again. As the mask dries, you’ll feel the skin tightens. Peel the tissue layers and wash your face


Editorial Features

Indulge in Valentine’s Day Pink Passion Retreat at Devarana Spa by Dusit

D

evarana Spa, the luxurious Thai-inspired spa chain and part of the internationally reputed Dusit International Group, was established to deliver outstanding spa services at selected five- star hotels. “Devarana” (pronounced te-wa-run) comes from ThaiSanskrit, meaning “garden in heaven” Inspired by this concept, Devarana Spa excites the senses and makes guests feel truly special. It is the place to be where you will experience luxurious pampering offered in a soothing and stress-relieving environment.

Treat your sweetheart to Valentine’s Day to remember with a thorough pampering. In celebration of the month of love, we are offering a Pink Passion body scrub and a blissful massage inspired by the vibrant colors of romance. Featuring strawberries and pink rose as the main ingredients, the lukewarm Pink Passion body scrub is high in AHA acid which helps to rejuvenate skin cells. Fresh rose petals and rice granules meanwhile further nourish the skin. After the body scrub, the relaxing journey is made complete with a relaxing massage of your choice followed by a dip in our hydrothermal pool and a luxurious stay at the exquisite Dusit Suite. Devarana Spa at Dusit Thani LakeView Cairo is truly palatial. Built over two floors the Spa comprises 13 treatment rooms including rooms for manicure, pedicure and facials, all of which benefit from natural daylight. For more information or reservations please call +20226140020


Glamour

MAYBELLINE INSTANT AGE REWIND CONCEALER

ELIZABETH AND JAMES NIRVANA BOURBON

URBAN DECAY VICE LIPSTICK SHEER F-BOMB

Products We

GIORGIO ARMANI EYES TO KILL MASCARA

Recommend

MARC JACOBS BEAUTY ENAMORED HI-SHINE NAIL LACQUER

MAC MINERALIZE TOM FORD ORCHID FOUNDATION SOLEIL 34 | February 2017

GUCCI MOISTURERICH LIPSTICK CARNATION

ANASTASIA BEVERLY HILLS BROW POWDER DUO


GIVENCHY HYDRA SPARKLING MAGIC LIP & CHEEK BALM

L’OCCITANE CHERRY BLOSSOM SHIMMERING LOTION

TIGI BED HEAD SUPERSTAR VOLUMIZING LEAVE-IN CONDITIONER

BATH & BODY WORKS ULTRA SHEA BODY CREAM

SALLY HANSEN CUTICLE REHAB BOBBI BROWN SKIN NOURISH MASK

BATH & BODY WORKS STRESS RELIEF BATH SOAK

THE BODY SHOP HIMALAYAN CHARCOAL PURIFYING GLOW MASK


e v o l e w s e Piec

Add a touch of royalty throughout your home accessories using deep shades of blue, a color that is among the most versatile decorating hues.

36 | February 2017


All items are available at zara home

To brighten up the overall look infuse tones of silver, a color that has the power to enliven any area.

February 2017 | 37


Interior

All about Interior styles By: hana marwan One of the significant Interior styles misconceptions is being stuck between only two styles, either modern or classic. Sounds familiar doesn’t it? Keep in mind that personal spaces should reflect your unique identity. Out of the hundred styles out there we’ve picked a few as an example.

Bohemian:

Messy look that captures the essence of adventure and carefree life. Focuses more on vibrant lively colors mostly reds and purples and wide prints.

Contemporary:

Go basic, bare, bold and structural. This trendy current and constantly evolving style features comfortable exposed leg furniture where the use of metal and glass is popular, while staying true to simple geometrical forms. 38 | February 2017


Eclectic:

The fun catch-all style. Evokes element of surprise by unexpected contrasts. Relating different colors, patterns and textures to one another and to the room.

Rustic:

Emphasizes nature derived wood and stone elements with great respect to history. architectural details featuring vaulted ceilings adorned with wood beams. Using rich earthy hues February 2017 | 39


Industrial:

Inspired by old factories and industrial spaces. Revealing bare beams, visible duct work and iron pipes. Leaving unfinished concrete elements, exposed bricks and weathered rough wood.

Minimalist:

Minimalism works on the principle that less is more. Black, white and primary colors are often regarded as best for a minimalist space that is stripped down to the essentials. 40 | February 2017


Scandinavian:

Nordic interior. Mixing all white color pallet with playful ancient colors if desired. Features minimal functional engineered and organic furniture with bright hard wood flooring.

Shabby Chic:

Vintage inspired design leans more towards feminism. Stressing more on softer lighter shades of pastels and white colors. The delicate furnishing appears to have an antique finish with a touch of floral linen fabrics. February 2017 | 41


Travel

Travel the World Destination: Maldives, Reveries Diving Village Agency: Canton Travel & Hotel Duration: 08 Days / 07 Nights Prices: Starting from 8,888 EGP per person sharing double/triple occupancy Package Includes: • Round Trip Flight Tickets. • Accommodation for 07 Nights in 3 stars Hotel. • Breakfast + Lunch Meal. • Round Trip Airport Transfers. Package Excludes: • Any Other Tours or Services not mentioned at the Above Itinerary. • All Above Rates are excluding Visa Fees. • Canyon Travel is not responsible for any Late or refusal regarding the Visa. Destination: France, Nice Agency: Egypt Express Travel Duration: 06 Days / 05 Nights Prices: Starting from 8,910 EGP per person sharing double/triple occupancy Package Includes: • Round-trip economy airfare on Egypt Air, including taxes. • 05 nights’ accommodation including breakfast & hotel taxes. Package Excludes: • Any item that is not mentioned in the package includes section. • All above rates are not included any optional tours not mentioned in the package. • Transfer Airport / Hotel / Airport. • VISA for LE 2300 per person.


Destination: Mykonos, Semili Hotel Agency: Canton Travel & Hotel Duration: 08 Days / 07 Nights Prices: Starting from 6,999 EGP per person sharing double/triple occupancy Package Includes: • Round Trip Flight Tickets • Accommodation for 07 Nights in 4 stars Hotel. • Breakfast Meal on Daily Basis • Round Trip Airport Transfers. Package Excludes: • Visa Fees.

Destination: Barcelona, Spain Agency: Egypt Express Travel Duration: 06 Days / 05 Nights Prices: Starting from 9,060 EGP per person sharing double/triple occupancy Package Includes: • Round-trip economy airfare on Egypt Air, including taxes. • 05 nights’ accommodation including breakfast & hotel taxes. Package Excludes: • Any item that is not mentioned in the package includes section. • All above rates are not included any optional tours not mentioned in the package. • Transfer Airport / Hotel / Airport. • VISA for LE 2300 per person. February 2017 | 43


Travel

4 Romantic Getaways for a Memorable

Valentine’s Day

Paris, France

Prague, Czech Republic

The Cinque Terre, Italy

The Cinque Terre, Italy

44 | February 2017


W

hen it comes to any opportunity that presents itself to re-unite with your loved ones, you have to do it because let’s face it; nothing seems more fun than to escape the toil and sedulity of everyday life. With Valentine’s Day approaching, mighty things cross your path in romantic getaways where you get to whisk with your better half away on a mesmerizing break for two. No clue where to go? Fear not! We leave you with 4 enchanting destinations for a memorable Valentine’s Day.

Paris, France When classic romance is mentioned, an instant recall to Paris must pop up. The “City of Love” has never failed anyone neither to surprise nor surpass couples’ expectation, that’s why it is our pioneer destination for romantic getaway. From the most elegant construction in the world known as the Eiffel Tower to the Parisian Bistros wallowed in cozy ambiance and intimate atmosphere. You can enjoy the simplest of things with an authentic luxury whether it was the irresistible French cuisine, charming places or spontaneous Jazz on the street. In Paris love is literally in the air.

Prague, Czech Republic Nothing beats walking hand in hand around Prague’s old streets and towns with snowflakes magically blowing across the Charles Bridge, music chants and recitals echoing across old historical castles and churches or comfort food served on cozy nights. Ditch all worries about loud parties; Prague has undoubtedly withstood the rest with its undiminished charm and lineal fairness. Countless things can be done to win over your significant other and majestic places offer themselves for some memorable moments. Enjoy the beauty over the small canal, take a tour across the streets in vintage rides or stroll across Petrin Park and enjoy the subtle mesmerizing views surrounding.

Vienna, Austria We are talking about cake, coffee, patisseries, more cake and more coffee. Austria’s capital offers a wide range of imperial customs and stunning views that gives you plenty of time to gaze into each others’ eyes. We need a lifetime to count the things you can do at Vienna; but to cut it short, we will give you the hints to heaven’s gate. It starts with slipping into the romance and red velvet at the coziest cafes alongside some good red and gold ballet auditoriums at Vienna State Opera and the cherry on the cake; seeking Vienna’s most well-known piece of art “The Kiss” in the Belvidere gallery.

The Cinque Terre, Italy Looking for a tangible pragmatic heaven on earth? We give you heaven in two words; Cinque Terre, this place represents one if not the most beautiful preserved natural places on the Mediterranean. The sunsets, the teal green water, the pasta, the cool beverages are just appetizers to prepare you for a real fairytale experience. You can take a sunset ferry in the late afternoons, grab your partner’s hand and test your bravery together by jumping from a cliff and none the least you can enjoy the privacy of the beach.

So, wherever you are destined to go, back your essentials, be spontaneous and wear your heart on your sleeves. That will do it

February 2017 | 45


Bulletins/Health

Unusual signs of dehydration & ways of treatment Dehydration is a condition that occurs when the loss of body fluids, mostly water, exceeds the amount that is taken in. We lose water on a regular basis everyday whether through loss of water vapor by breathing, sweating or urine.

What causes dehydration? Many conditions may cause rapid loss of water and fluids eventually leading to dehydration as; • Diseases such as diabetes. • Significant injuries to skin such as infections, burns or mouth sores. • Heat exposure or intensive workouts.

Tips for staying hydrated

Symptoms of dehydration to spot early • • • • •

Bad Breath. Dry skin. Muscle cramps. Food cravings, especially for sweets. Constant fainting and fatigue.

• Keep your water bottle handy: consume constant small sips regularly. • Try different teas: count your daily fluids in iced or hot cozy teas like peppermint or green tea. • Makeover your snacks: swap dry snacks for freshly cut fruits. • Pile on the produce: make half of your meals rich in fruits, vegetables and water to stay healthy and hydrated. • Embrace the coolness: exposure to cool areas helps in keeping the moist in the skin.


Cairo: 5, Abou El Feda Street, Om Kolthoom Hotel, Zamalek. Alexandria: l passage, 5 Foud Street For delivery call: 0101-222-8815 or 02-2737-2552


Wellness

The Carbohydrates Dilemma By: Rana Abdelnaby

Carbs are a lot more than bread, rice and pasta... Before we talk about carbs, let’s first clear a common misunderstanding. Often, we use the word carbs to refer to bread, rice and pasta. Yet, the term means a lot more than those three food items. Originally, carbohydrates are molecules, which are found in a wide variety of foods, ranging from super healthy to extremely unhealthy. Carbs are classified into two types: complex & simple. Complex carbs provide a steady supply of energy; they can be found in foods such as whole grain bread, rice, pasta, oats as well as veggies. Simple carbs are the ones that provide a quick burst of energy and these can be found in foods such as fruits, honey, candy, soda and energy drinks.

Carbs can be both good and bad…. Contrary to a popular belief, carbohydrates are one of the most essential macronutrients, along with being the main energy source that must be present in anyone’s diet. If you don’t eat them in proper amounts, you can expect to feel sluggish, irritable and moody. 48 | February 2017


Okay then, why is everyone becoming carb-conscious while claiming that carbs makes them fat? Because they do! But you can’t treat all carbs equally. For instance; carb sources such as white bread, candy, soda drinks, and cartonpacked fruit juices cause a spike in your sugar levels, work to slow down your metabolism, and offer you zero nutrients. However, other carb sources such as whole grain rice, pasta as well as fruits work to supply your body with the needed energy, which makes you feel satiated and result in an active metabolism.

But why do we lose weight fast when we quit eating carbs? Some of you may think because they’re calorie-rich; so it’s normal that when calorie intake decreases, the end result would be fat loss. Correct! However, that’s not the only reason those pounds are moving off the scale so fast. When you consume carbohydrates, your body converts them to glycogen to be later broken down to release energy. For every gram of glycogen stored; your body stores 2.7 grams of water. Therefore, when you cut your carb intake, your body is less able to store glycogen and thus less able to retain water. Moreover, when you aggressively cut down your carb intake, you may find yourself eating more animal protein in order to be able to get your energy needs. High consumption of animal protein encourages the kidneys to excrete more water, which again results in further water loss. In severe low carb scenarios, the body may break down your hard earned muscles in order to release energy, and with muscle breakdown, more

water loss happens, since muscle cells are mostly made of water. The moral of the story is that being lighter on the scale due to water loss does not translate into a positive change in body composition. In other words, no muscle gain or fat loss had occurred and consequently, no change in body shape. So don’t get too excited about shedding off pounds fast on your low carb diet, it’s partially water weight!

How much carbs should we eat? If you’d like an individualized answer, then it would depend on your goal, body type, gender, and activity level. This would be best determined by nutrition professional. Yet, we can agree on a few guidelines when it comes to your carb consumption: • Aim to eat more complex carbs than simple carbs. • Focus on the quality of your carbs. Products lying on super market shelves such as instant noodles, chocolates, and biscuits represent the worst type of carbs. I wouldn’t say never eat them of course, but do not make them an essential staple in your diet. • Eat more good carbs through-out the day as you exercise, since your body will be looking for energy to be able to meet the high demands of exercise and recover well afterwards. • Try not to consume large amounts of carbs before bed because your body is off to a resting position and doesn’t need much energy. Of course, there are exceptions to this rule. For example, if you are on a muscle building program or just got out of a grueling exercise session. February 2017 | 49


Bulletins/Fitness

3 Moves to Lose Lower Body Fat What contributes to lower body fat gain? • You don’t train intensely enough: If fat-loss is your goal, you have to create an extreme energy demand so your body can change. Lifting the same lightweights day after day will not help you do this or meet any of your other physique goals. • Calorie intake amount per day: Many people truly don't know how many calories they're actually consuming; even when you order a salad, a simple thing as the side drizzle sauces and oils add way more calories than you need. • Not eating enough protein: Protein does more than just build and repair muscle tissue, it can increase satiety at meals, which can help you help you feel less hungry and therefore eat less throughout the day.

How to get rid of it? Through these simple moves Move 1: Seated Pillow Squeeze Sit on a sturdy chair and Rest your feet on the floor with your knees bent at 90-degree angles. Place a pillow between your thighs. Exhale as you squeeze the pillow and Hold for 1 minute as you breathe normally. Move 2: Seated Leg Raise Sit on a sturdy chair. Rest your feet on the floor with your knees bent at 90-degree angles. Rest your hands on the chair at your sides. Exhale as you lift and extend your right leg. Hold for 30 seconds as you breathe normally. Then inhale as you lower your right leg and exhale as you repeat with your left leg. Move 3: Seated Bridge Sit on the edge of a sturdy chair. Rest your feet on the floor with your knees bent at 90-degree angles. Rest your palms on the chair at your sides. Exhale as you lift your hips, allowing your palms and feet to support your body weight. Continue to lift your hips until your body resembles the shape of a bridge. Hold for 20 to 60 seconds while breathing normally.


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Bulletins/Nutrition

OVERCOME HAIR LOSS Hair loss is a common issue that a lot of women face and comes even more noticeable as they age. The reasons behind hair fall are various, between menopause, stress, and can go down to the smallest things we don’t take into consideration like our eating habits. Nutrition and vitamins deficiency are among the main causes of hair loss especially if you are following a bad diet.

When should you be alerted? It is normal for most people to shed about 50 to 100 strands a day, so if you find some in your hairbrush; you shouldn’t be worried. Once you notice your hair is getting thinner and falling out in clumps, that means it is time to see a doctor.

How to prevent and minimize hair loss? • Increase your intake of vitamin D in foods like sardines, salmons and dairy products. • Iron has great impact on controlling hair loss. Include foods like spinach and other dark green leafy vegetables in your diet. • Antioxidants in foods like berries are a great factor in hair growth and having fuller, thicker hair. • For your hair to grow faster, almonds are of great benefit. Being high in biotin contents; you will able to notice great results if you included these nuts in your diet.


Nutrition

Why Eat This? Blackberry

• A fruit that is very delicious and versatile that is a lot more than just a tasty treat as they are full of nutrients that can boost health significantly. • Blackberry is full of antioxidants, phenolic acids, and flavonoids; meaning it acts as a natural detox for the body. • The astringent tannins in blackberry are very effective in oral hygiene when used as mouthwash and kills illness-causing bacteria. • Eating blackberry on regular basis helps making your skin

Super Food...

Spinach

• Spinach is high in potassium; this is why it is highly recommended for those with high blood pressure to negate the effect of sodium in body and lowering blood pressure. • Regular consumption of Spinach helps in preventing anemia as it is rich in iron. This mineral is also a good energy booster because it is a component of hemoglobin which carries oxygen to cells of the body. • A great source of

look younger as it helps promote a healthier skin, minimizes the appearance of wrinkles, and tightens the tissues. • Blackberry helps greatly in weight management as it is very low in sugar. So whenever you crave a sweet treat without having to worry about couple of extra pounds, blackberry is a great option. • Rich in vitamins and minerals, blackberry is an excellent immunity booster and protects your body against various infections.

5 Word Answer

What are the best foods to heal sore throat?

Ginger, mashed potato, pomegranate, banana and oatmeal.

vitamin K which vital for maintaining bone of health. It is a good for those who don’t prefer dairy products as it gives proper substitution to calcium. • Spinach has a great effect in protecting eye health for being rich in vitamin A which benefits the eye sight and decreases the risk of age related eye disorders. • It is full of nutrients that are beneficial for the hair and essential for promoting hair growth and stronger strands.

Do you suffer from heartburns?

Fix with Food

There are many foods and beverages that can sooth the uneasiness of heartburn. Yogurt is a calcium rich food that helps in improving digesting and soothing heartburn. Another thing that can be of great help is licorice. The fiber content in this herb make is an effective medicine to cure heartburns. You can also try apples as they contain phenolic phytochemicals like procyanin, quercertin and epicatechin which are very helpful in easing heartburns especially in the upper abdomen. Parsley has always been known for its medicinal ability in treating stomach related problems .


Wellness

WHY FOLLOW? BE YOURSELF By: Yasmine Shahine

N

owadays, unfortunately we are constantly being put under pressure to prove ourselves to others all the time! What will people say? What will they think of that? Am I really capable? Am I good enough?

All these endless questions going in on your mind all the time, will lead you to one thing! You will find yourself choosing the easy way from your point of view which is simply following others steps and leads. But deep down inside of you, do you really believe that this is the right thing to do? I don’t think so! 54 | February 2017


Trying to constantly live up to the values of others, even though it can be helpful in the short run, it can have long-term consequences. First you will start to feel fake, promoting things you don’t care about or trying to copy another person’s behavior. Later on, I can assure you that you will feel that you are losing your real self in the expectations of others, and will find yourself in constant challenge to try to prove yourself to everyone around you. Ask yourself that question now:

AM I “ CONSTANTLY

COMPARING MYSELF TO OTHERS AROUND ME?

If your answer is “yes”, then you have to stop yourself from that behavior or routine NOW. There is an infinite number of categories upon which we can compare ourselves and an infinite number of people to compare ourselves to. Once we begin down that road, we never find an end. When you look at other people you’re only seeing what they allow

you to see. Keep in mind that you can’t see the whole picture. You don’t know what’s really going on underneath the surface, or behind closed doors We have all heard the words “Be Yourself ” millions of times before but did you actually take time to see how you can actually do that in the first place! There are 2 simple steps that you can start with; 1- When you’re feeling down because you think that you’re not good enough, instead of telling yourself that you should be more like so-and-so, tell yourself the following:

“I’m going to become a better version of myself ”. “I’m going to start living up to my potential.” “I’m going to become the person I was meant to be.” 2- Focus on your journey and don’t distract yourself by where others have reached. The path that you follow towards your destination doesn’t have to be the same path that someone else is following, even if you’re both trying to arrive at the same place. It’s time for you to stop the rat race of competing with anyone just for the sake of social status regardless of the attention we get!

anyone with the kind of life you live. It’s very important for us to always remember that you have a different goal from every other person and once you have a different goal then you will always have to do certain things differently from other people. You don’t have to send your children to schools that you cannot afford because that’s the school your friend’s children are going to and you want to show people as well that you send your children to big schools and pay certain amount in fees! If you depend upon the opinions of others to determine how good you are, then you become like a leaf in the wind. If you have confidence in your own worth, you’ll be better able to follow opinions that are your own and not society’s. Come back to yourself and remember you came into this world alone with no competition. Focus on being the person that you would love to be and forget about this unhealthy competition that takes your real focus away from you. Live your own life and stop working with other people’s time! In short, if your only reason for not being your own true self is that other people won’t understand, that’s not a reason at all. If what you want will help you grow, it’s your right and your responsibility to go get it.

You have to live life at your own pace and not try to impress

February 2017 | 55


Editorial Features

Daniel Salib When Hobby Becomes Business How would you describe your style? Finding angles and emphasizing them with lighting are critical elements that differentiate one photographer from the other, and these are the areas that I mastered for the past few years. Additionally, handling all matters from A to Z is not an easy task, but it surely guarantees a professional and unique outcome.

How did you like growing up in Cairo? Well, Cairo has undoubtedly shaped the person I am today, but most importantly, it influenced the way I see beauty in it. It is misfortune how Cairo is full of marvelous historic scenes and monumental structures that are surrounded by garbage, densely populated area, or entirely left without proper maintenance. This has taught me to seek beauty in every incomplete entity and emphasize its unique magnificence and elements.

You have covered numerous fashion events, corporate shoots, and weddings, what brought you into these fields?

When did you first think about becoming a photographer? Photography has always been a hobby that I inherited from my family. I have always been passionate about highlighting the beauty of people and items through photography that I enrolled in several photography courses as electives to develop my skills. Then five years ago, I decided to upshift this artistry into a whole new level through practicing photography and registering in online certified courses. 56 | February 2017

It all started when I encountered a strong attraction towards portraits – I found myself very interested in taking shots of portraits. Later on, this interest developed into fashion and wedding, but with distinctions. There are plenty of foreseeable magical moments during a wedding that I like to cover to endure a lifetime for the bride and groom. Fashion events, on the other hand, provide me with enough room to indulge in the beauty of items and accentuate their individuality.

Tell us about your favorite photographs. While I love capturing moments of special occasions and unique shoots, the dearest photos to my heart are the ones that were born from a sole desire to capture a particular surrounding without any external force or obligation.


What cameras and lighting gear did you start with and what are you currently using? Major technological advancements have took place within the history of photography, hence I constantly update my gear with more sophisticated features to deliver the optimum quality to my clients. Canon has been my best friend since my early days in photography. I constantly buy new Canon models and accessories, while keeping my older versions around for other uses. I believe that old cameras provide very unique captures than the digital ones - not necessary better‌ just distinctive.

What do you consider the most important shifts in your career and why? Quitting my job and pursuing a career in photography was probably the most irrational yet wise decision I have ever made. At this moment, I felt like I was jumping from a cliff with no purpose. What comforted and enthused me to resume with photography as a career was the amount of support I received from my wife and friends. Thanks to them, I am very pleased with this decision.

Have you thought of joining the film industry?

For the moviemaking enthusiasts, cinematography is a matter of great interest and it attracts many photographers every year due to the presence of common key elements and technical terms between both photography and videography. However, the differences outweigh the similarities, where each field has its own unique properties. Honestly, I don’t have the passion for cinematography the way I have towards photography.

Quick Questions: Can you tell us the true basis of your inspiration? Famous international photographers and beautiful scenes of nature. Your favorite movie of all time? A Beautiful Mind. What photographic ambitions have you not yet achieved? Upshifting my performance to meet international level and heading towards reputable brands and campaigns. Something you’re still learning? Everything! Every day is an opportunity to learn a new technique. Daniel Salib Photography Instagram: danielsalib_photography Facebook: @danielsalibphotography Website: http://danielsalib.com/

February 2017 | 57


Cooking

3 RECIPES FOR Valentine’s Day Dinner SHRIMP SCAMPI RISOTTO Ingredients: • • • • • • • • • •

3 tbsp. butter 1 large onion, diced 4 cloves garlic, minced 1 c. arborio rice 1/2 tsp. kosher salt 4 c. low-sodium chicken broth 1 1/2 c. dry white wine 1 lb. medium shrimp, peeled and deveined Juice of 2 lemons 2 tbsp. chopped fresh parsley, plus more for garnish • 1 tsp. crushed red pepper flakes • 1 c. freshly grated Parmesan

Directions: 1. In a large deep-sided skillet or pot over medium heat, melt 1 tablespoon butter. Add onion and cook until soft, 5 to 6 minutes, then add 1 clove garlic and cook until fragrant, 1 to 2 minutes more. Add rice and stir until combined, then season with salt. 2. In batches, begin adding broth, 1/2 cup at a time, making sure broth is fully absorbed before adding the next batch. Once broth is done, add 1 cup wine and simmer, stirring occasionally until fully absorbed. 3. Meanwhile, cook shrimp: In a large skillet over medium heat, melt remaining butter. Add remaining garlic, lemon juice, parsley, and crushed red pepper flakes then stir for 2 minutes. Add shrimp and season with salt. Cook shrimp until pink, 3 to 4 minutes, then add remaining 1/2 cup wine. Bring to a simmer, then add shrimp mixture and Parmesan to risotto and stir until combined and creamy. 4. Serve with parsley. 58 | February 2017


LINGUINE WITH CLAMS Ingredients: • • • • • • • •

12 oz. linguine 3 tbsp. butter 4 cloves garlic, minced pinch of crushed red pepper flakes 2 tbsp. Freshly Chopped Parsley 1 lb. fresh littleneck clams 1/2 c. dry white wine Juice of 1 lemon, plus more wedges for serving

Directions: 1. In a large pot of salted boiling water, cook pasta until al dente. Drain and return to pot. 2. Meanwhile, in a large skillet over medium heat, melt butter. Add garlic, crushed red pepper flakes, and parsley. Cook until fragrant, 1 minute. 3. Add clams and pour over wine. Cover with a tight-fitting lid and cook until clam shells open, 7 to 10 minutes. (Discard any unopened clams.) 4. Add lemon juice and cooked linguine and toss until combined. 5. Serve with lemon wedges

BOURSIN-STUFFED CHICKEN Ingredients: • • • •

4 boneless, skinless chicken breasts Salt and pepper 1 package Boursin cheese or herbed goat cheese, 4 ounces 1/2 c. shredded mozzarella cheese

• 4 slices prosciutto

Directions: 1. Preheat the oven to 400°F. 2. Using a meat tenderizer, pound the chicken to 1/4-inch thick. Pat it dry and liberally season it with salt and pepper on both sides. Place a spoonful or two of Boursin on one end of each piece, top with a sprinkle of mozzarella cheese, and roll the chicken up, starting at the cheese-topped end. Wrap the chicken with a slice of prosciutto and place in the baking dish seem-side down, so the prosciutto doesn't unravel. Repeat with all of the pieces of chicken. 3. Bake for 30-35 minutes, or until the chicken is no longer pink and the juices run clear when pierced with a fork or knife.

Source: www.delish.com February 2017 | 59


Relationships

ECHOES OF THE LONG HAUL:

THE LOVE-AMBITION MASHUP BY: SARAH KHALED

T

here has been a lot of talk all over the place about something called work-life balance. There’s a lot of reading material on the subject, but honestly, it’s a little confusing. For me, the whole concept of work-life balance is just a myth especially during these days; you will never find the perfect balance. To put it more bluntly, focusing equal time and attention on work and home is impossible in my mind. In life, there is a collection of choices, you have to make them, and they have consequences. Viewers of the musical blockbuster La La Land would actually relate. During the most imaginable romantic circumstances; both achieved their dreams eventually, but at what cost? Should love ever be sacrificed for ambition? I have personally accepted that my work and love life are layers on top of each other with rotating levels of emphasis; I can’t let go of any of them so I chose to celebrate this overlap rather than trying to force them apart. I refer to this as “The LoveAmbition Mashup”. One of the key concepts of a mashup is that the result provides value in a way that neither originally did on its own; each layer adds value to the other. “A CAREER IS WONDERFUL BUT YOU CAN’T CURL UP WITH IT ON A COLD NIGHT.” - MARILYN MONROE 60 | February 2017

Some people live where they work, others just visit. I strongly believe that every person can make a living doing something they love. And often enough, it’s more of a mindset to become happy with what you do, but never let your work and ambition compete with your love life. People - and especially women – who try to do a lot, often feel like they do none of it well, and I certainly suffer from that myself, but I have learned over time that how I feel about this is up to me. How much or little guilt I experience at work or home is in my control. It’s all about how you creatively blend your work and love life together. First of all, a weekend is your time-out; make the most out of it, give your kids exclusive access to your attention and care; so that they can feel your presence. Pamper your partner, be there with all your senses and don’t talk about work. This is what quality time is all about! How about a surprise movie night at home with some popcorn and munchies during the week? You can also meet up for a lunch date every once in a while to break the daily routine. If you turn your passions, loves, and natural abilities into a career that involves doing what you love every day, there usually isn’t as much to worry about. Typically, when people follow their passions instead of following the money or the traditional career path, it feels

pretty natural to look forward to working. However, if you flipped this equation, this is when your career aspirations will overrule your love life and it can put your entire relationship at stake. Sometimes, things just flat out and can’t be balanced; then you’ll need to swing further to one side. Over the past period, I’ve been focusing on my relationship very much. Even though I love my job, sometimes I just need a mental break. On the flip side, there have been plenty of weeks where I have gone full speed ahead on a work project and didn’t see another human for like 10 days straight. That’s the balance though; it’s just about being okay with not being balanced all the time. Above all, remember that life is all about a meaningful journey – the meaning that comes from authentic relationships with those we love, and from worthwhile work that we believe in. Maybe it’s time that you should stop worrying about the perfect balance. Instead, focus on being with people you love and keep hitting the right notes of your career as long as it makes you happy. Since there will never be enough time, the “LoveAmbition Mashup” might just be the solution. It’s all about the lingering thoughts between hope and creativity!


February 2017 | 61


Entertainment

News

Kinda Alloush And Amr Youssef Tie The Knot Egyptian actor Amr Youssef and gorgeous Syrian actress Kinda Alloush are officialy off market. The couple got married on the 16th of January and celebrated their special day among friends and family at the legendary Sofitel Legend Old Cataract Aswan hotel for a second wedding reception. The celebration was star-studded that made everyone share the moment.

Princess Diana to Receive a Statue at Kingston Palace 20 Years Later After Her Death A statue of Princess Diana has been commissioned in her honor where Kensington Palace announced on Saturday that Diana’s sons, Prince William and Prince Harry, have “convened a committee to privately raise funds for the creation of the statue,” which will be installed in the public gardens at Kensington Palace.

Ed Sheeran Debuts Exclusive New Teasers After the release of two new singles from his latest album at the beginning of this month, the non-stop British singer is teasing his anticipated audience with new tracks and music coming our way. He made a huge teaser by displaying a photo on his page wearing boxing wraps on his hands and assuming a dramatic position.

62 | February 2017


Lady Gaga Prepares for the Super Bowl With the Super Bowl just one week away, Lady Gaga is hard at work on her highly anticipated Halftime show. The Mother Monster, 30, has been rehearsing for weeks and this weekend she shared some of the process with her fans sharing some social media photos.

First Lady Melanie Trump Charts Everyone “Diplomatically” With Her Style She has appeared on the cover of Vogue, Harper’s Bazaar, Vanity Fair, Allure and GQ magazine, but Melania Trump’s new position as the First Lady of the United States will see her assume an entirely different role to the one she’s used to. It seems that the first lady knows how fashion conveys messages; that’s why she put her main demand on “Fashion Diplomacy” where she can win hearts over through sophistication. It all began with her fashion debut imitation to Jacqueline Kennedy in Ralph Lauren.

Kendal Jenner To Trade Modeling For Photography? The 21-year-old fashion model and Keeping up with the Kardashion star had recently shot covers for Love Magazine, one of which features Cindy Crawford’s 15 year old daughter Kaia Gerber. It has been reported that this was Kendal’s second attempt in photography. When asked if she was interested more in photography than modeling; Kendal said that she was definitely more into modeling saying “No, no, no, no, it’s definitely still a lot more modeling. I’m nonstop. But photography is just something I like to do that I’m pursuing, I guess.” February 2017 | 63


&

Arts Culture Artwork

Heidi Elogeil

Khadija Mostafa


Ladybird Recommends

Movie: When heartbroken Christian Grey seeks to bring Ana Steele back to his life, she demands new arrangements before giving him another chance. As they both start building trust, Christian’s past issues comes along the way and causes turbulence in the relationship.

Our Playlist

1. 2. 3. 4. 5.

Ed Sheeran _ shape of you Chainsmokers _ Paris Little Mix _ Touch Zara Larsson _ So Good Major Lazer _ Run Up

Mark your Calendar Book: After the great success Rhonda Byrne’s brought through her The Secret, this publications tells real stories of people who witnessed great changes in their lives in different aspect after they have learned and followed The Secret.

Angham Concert at The Marquee Cairo Festival City Date: February 9th 2017

February 2017 | 65


Society

Get Inspired SARA MESBAH

THE FIRST WOMAN TO TAKE THE LEAD IN REAL ESTATE Field confidence in a very short time, so credibility and being different were my main focus. I am a strong believer that in order to get on top of something, you have to be different and you have to stand out. It is a very competitive market and this is why I was so keen that City Sites would never be going with the flow, and that we master the know-how of providing excellent services that are not to be found where else. So reaching out to people and meeting market demands was the main challenge and we succeeded in achieving that target even better than planned.

What’s the secret behind your success in making City Sites stand out?

Could you please tell us how you’ve chosen the field of Real Estate? I hold a graduate degree in the field of media, and upon my graduation I started a career in Real Estate Marketing. I came to realize how a diversified field it is, it is constantly growing and changing and gives you much space to develop and learn. I realized then that this is the industry I’m willing to excel in and by time and experience I got promoted as Red Sea Projects Manager then Marketing & Sales Director. From that point on, I started to develop the vision for my own business and launched City Sites for Real Estate Marketing Consultancy and Brokerage.

You are the first women to become a CEO and Owner of a Real Estate company, have you faced any challenges in that manner? My main challenge was to gain customer’s trust and 66 | February 2017

Hard work and dedication definitely pay off. Together with a team of experienced consultants, we’ve put all our efforts on making a very precise plan to work on and to commit to it. We launched on a strong base and we started operating when we have already had more than 40 primary home projects. We developed a unique service to save times for our clients where we reach out to them wherever they are providing them with needed services. In addition to that we have our own resale department and real estate marketing consultancy. We were glad that we’ve made it to Cityscape, we were found in North Coast during summer and we’ve made to Dubai Heart of Europe Project. In other words, City Sites is a real estate one stop guide in Egypt. All this wouldn’t have been achieved without the dedication, cooperation and the team spirit.

What’s your vision for City Sites? We always aim high and expansion is our goal, so we are planning to go international and launch our office in Dubai. We are also glad to be taking part in CityScape again this year. We are keen on leaving a trademark in this industry not only nationally but internationally as well.



Society

Get Inspired

A Journey of Self-Discovery With Nevin Elgendy

First, we would like to know from you how did you become a Life Coach? Life coaches generally don’t wake up one day and decide to become one. They are born to become Life Coach. Just like artists born with their talents; a Life Coach’s talent is their intuition. They can see through the noise cut through the story to identify someone’s limiting beliefs. Throughout my life I’ve been always the one my friends and family came to for an advice or to listen. That’s when I decided to learn the science of Life Coaching and got certified by Dr. Martha Beck, one of the 68 | February 2017

World’s top Life Coaches and a monthly contributor to Oprah Winfrey’s Magazine People are in a constant search for happiness these days, they seek something and when they get it they may still feel something is missing. In your opinion what’s the reason behind that? The reason is that people don’t use all the resources they have, they only use their minds. We are a whole complete beautiful being

that is constantly giving all sort of information through feelings. Scientifically, feeling is state in the brain. People think that decisions are made in the left brain with all the data alone. So in order to find happiness, a Life Coach teaches people how to embrace their whole being and entity, and connect them to the feeling state they get from a certain decision. When we don’t know our selves enough and we don’t understand our feelings enough that’s when we make misleading decisions ending up with a feeling of incompleteness or not being utterly happy.


So do we follow our hearts or our minds? Here’s the difference; there are emotions, and there is the intuition. Your intuition is always right; emotions are based on a story. When your mind does all the data analysis in making decisions it doesn’t listen to your inner voice and the inner voice is very soft you can lose it through all the scattered thoughts. In order to become your full potential you need to connect your left brain; the part responsible for all the facts and the information, to the right where it is responsible for creativity. How to connect the right to the left? Meditation; It stops the left brain from all the

thinking and the right brain force joins and that’s how you become fully yourself. Change; a lot of people fear it even when they need it the most. How do you advice people on that matter? Think of it like the caterpillar to the butterfly cycle. The caterpillar doesn’t grow wings, what happens is that when it gets into the cocoon it melts down and this melting down is what we call the square one stage. This is how change happens it can be difficult and starts from scratch but it is always beautiful.

If you are to give us an advice on becoming our full potential what would it be? Awaken the inner child within. Why the child? Because children are always curious they ask why, they wonder and seek, they fall and stumble as they learn to walk but they get up again. Children are not scared, they don’t believe anything that’s limiting. That is what we need to be; the loving child, the child who is fun the child who keeps trying and asking because this is how we develop, this is how we grow.

February 2017 | 69


Horoscope by: MANISH KUMAR ARORA

Life: While new ideas are definitely needed now, it will take more than persistence to turn things around in the financial arena. A fresh perspective and new connections can boost your bottom line. Love: A powerful network of relationships can help you become happier, cheerful, passionate and more successful as an individual. Career: Long-range goals are at your fingertips, and help from behind-the-scenes can come from old partners that have your best interest at heart. Fashion Tip: February being the coldest month, basic clothes could include loose linen/cotton trousers or a below knee skirt and sleeved blouse.

Capricorn

(January 20 - February 18) Aries

Leo

It would be good for you to take up a creative hobby or go somewhere new to relax. Use your intuitive abilities, increase your spiritual awareness, and look deeper into your dreams.

The development of artistic and creative talents is likely the focus of this period. You should make serious efforts to take out time for yourself as occasional periods of solitude would help you calm down and find a way out.

Taurus Creativity is heightened and romantic adventures move into the real world. Artistic energies can be grounded, for you are imaginative and even inspired. However, overworking your brain would only lead to exhaustion.

Gemini Your mental processes are energized. Filled with many new ideas, you have an urge to read more, gather all kinds of information and learn new things.

Cancer This period is likely to produce meaningful, long-lasting accomplishments. It is an auspicious time to initiate projects geared towards bringing benefits at a later time in your life.

70 | February 2017

Virgo The desire to pursue higher education or advanced training is stimulated, as is the urge to speculate, take risks and be more daring. You become more outgoing and assertive. Taking a risk may be better than staying in the course.

Libra You can use or develop skills to make you more independent in financial and other ways. Romance through a coincidental encounter or a sudden infatuation is a high possibility.

Scorpio You should experience the highest inspirations. The magic of illusion

and imagination, enhanced spirituality, or investigating the paranormal can be enjoyable. Your energy gets a boost from the intensity.

Sagittarius Cooperation, diplomacy, and sociable dispositions make this a fortunate period for friendships, organizations and group activities. Your capacity for enjoyment is enhanced, but overindulgence is almost impossible to avoid.

Capricorn Your imagination and creativity increase, and this can be a period of great success. Relationships and contacts with children may be greatly expanded. Romance can blossom and enhance the quality of your life.

Pisces You may be inspired at this time. If you have been thinking about a new business venture or achieving some physical goal, this is a time when you are likely to put such plans in motion.



The Best The Top Valentine’s Getaways

Celebrate Valentine’s Night At Hilton Zamalek InterContinental Cairo Citystars, Holiday Inn Cairo Citystars and Staybridge Suites Celebrates Love on Valentine’s Day Valentine’s Day promises love and tenderness, wine and roses, chocolate and strawberries. At InterContinental Cairo Citystars those promises come true in a magically romantic atmosphere. Gaze into each other’s eyes while enjoying a Valentine cocktail at Bellini Cocktail Lounge and dine from the à la carte menu or enjoy a four course set menu add to the attraction at Maestro with a signature dessert. As love floats through Esplanade Restaurant, featuring a live buffet, and Esplanade Lounge, give in to temptation at My Bakery with chocolates and strawberries, heart-shaped cakes and Valentine’s cupcakes. At Holiday Inn, Lime Lounge features an exclusive Valentine’s set menu for couples while ladies can enjoy the presentation of a red rose when they dine at Windows and Indira. The mood of love is also at Staybridge Suites where red roses and love heart balloons add to the romantic mood. 72 | February 2017

Celebrate a romantic Valentine’s night at the Time Lounge with your loved one and enjoy the lavish four courses candle light dinner, while listing to your favourite love tunes from the duet singers, continue your romantic night and ask about special room and suite package.

Pay Tribute to Love at Fairmont Nile City Fairmont Nile City this Valentine’s Day has a variety of offerings and the best of live entertainment at Saigon Restaurant & Lounge and Napa Grill restaurant bringing to life the greatest love stories ever told. Pamper yourself and your beloved at Willow Stream Spa with a unique Valentine’s Day as you immerse in a relaxing couples massage designed to improve your circulation and impart a fresh glow to your skin. Check their social media pages and stay tuned for Valentine’s Day competition to win a complimentary dinner for two on Valentine’s Day at Saigon Restaurant & Lounge. For more information or reservations, please call +202 2461 9494.


The Must Know!

FOUR SEASONS EGYPT ALL DRESSED UP IN LOVE On Valentine’s Day a chance for majestic love celebrations and flying romantic sparks is born – and where better to celebrate the love other than in the country where the romantic escapades of Cleopatra and Marc Anthony, and Ramses and Nefertari still echo all over the world. Four Seasons Resort Sharm El Sheikh Start off the night with an impeccable couple’s massage at the Spa – a romantic bath, a 60-minute couple’s massage and a mini facial tailored for your skin type to get you all pampered. Indulge yourself as well as your partner in an extravagant five-course meal in the most romantic setup of all at Il Frantoio – overlooking the Red Sea and succumbing to the light breeze blowing on the dim-lit candles and roses all around. Four Seasons Hotel Cairo at Nile Plaza Try l’amore the Italian way at Bella restaurant over a five-course menu of enticing recipes and delicious desserts or Indulge in a glass of complimentary wine as you await perfection-in-the-making at 8 restaurant; where the fusion of Chinese cuisine, ravishing décor and the unmatched attention to detail will tantalize you all night long. For the more adventurous couples, Upper Deck and Graffiti Bar and Lounge have a love-trigger menu and entertainment set for the evening. But first, get your loved one pampered at the Hotel Spa and don’t forget to pick up a box of chocolates from Beymen Café or the chocolate buffet at the Lobby Lounge. Four Seasons Hotel Alexandria at San Stefano Take a weekend-of-love and escape the capital, right into the city in the heart of the sea, and start your indulgence with a romantic couple’s treatment at the Hotel Spa. Also,Kala restaurant, Byblos Oriental restaurant and Stefano’s Italian restaurant have all prepared a dinner made with passion and seasoned to perfection; cuisines from all over the world. Four Seasons Hotel Cairo at First Residence Cozy up in the perfectly romantic corner, tucked away in the nooks of Strada Italian restaurant, where you can treat your loved one to a fourcourse menu and live entertainment. If you prefer being in the privacy of your own room, indulge in Flowers and rose petals in the bathtub, a romantic in-room dining set-up, candles to shimmer in the dark, and your valentine to share it all with.

Treat Your Special Someone to a Palace Built for Love at Cairo Marriott Hotel

This year, The Cairo Marriott Hotel is transforming all their restuarants to the perfect date. Mark the beginning of a year of love and happiness in a Palace built especially for the occasion; brick by brick, Ismail Pasha intending to accommodate the arrival of the beautiful Empress Euginie. Go on an Italian date at Ristorante Tuscany and treat yor special someone to mouthwatering herb-crusted Rack of Lamb and special Extreme Lover’s Chocolate Strawberry. You could walk a few steps to the palatial French restaurant; Saraya Gallery’s delicious cuisine and indulge in the creative heart-shaped smoked and the raspberry nougat. As for all the sushi and tepenyaki lovers, Torii has their tepenyaki chef giving a whole new meaning to playing with your food for a little show to set the mood! If you’d like to replace dinner for two with drinks for two, Harry’s Pub has that covered with a band you can dance the night away to! Flowers and chocolates? How about a heart-shaped cake made by the Cairo Marriott’s expert pastry chefs from The Bakery? You really can’t go wrong there! February 2017 | 73


Follow Your Heart on Valentine’s Day and Head to Kempinski Hotel Soma Bay There’s no better place to ignite the spark and keep it burning whilst indulging in a truly charming experience with your loved one like with us in Soma Bay. Experience an idyllic escape and indulge in a truly charming experience with your loved one in a timeless, serene and romantic haven. Rekindle your romance with our Romantic Delights special offer, which will leave both lovebirds speechless and in awe. Romantic Delights offer includes: • Your choice of luxury accommodation • Limousine transfer from and to Hurghada International Airport • Early check-in from 10:00 and late check-out until 16:00 • Bed of roses upon arrival • Strawberry cake upon arrival • Daily breakfast buffet at The View Restaurant • Romantic aroma bath – arranged once per stay • In-room breakfast – once per stay • Romantic dinner – once per stay For more information or to book, visit kempinski. com/somabay.

Royal Maxim Palace Kempinski… Love is in the air Spend Valentine’s Day with your loved ones on the tropical South-East Asian shores, the beautiful streets of Tuscany or within the mystical splendour of Europe. Illuminated only by candlelight and fragranced by an aromatic allure, guests can enjoy Valentine’s Day in a romantic Italian setting at Lucca. Start your date with a welcome drink from our famous 1897 Bar then off with a five-course set menu and a la carte while enjoying amazing guitar sounds in the background. For a spark of romance, take your loved one to Romanov and enjoy sensational violin tunes and devours seafood and selective meats from a sixcourse set menu along with tastes from 1897 Bar. Distinctive golden Buddha statues along with the timbre and rhythm of South-East Asian tunes invite couples to dine on an exceptional five-course set dinner among lotus flower tea lights and scattered rose petals. Valentine’s Day with an Arabian twist? Bab Al Qasr will celebrate with an Arabic band and belly dancer while you indulge a savoury five-course set menu.

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Valentine’s Day Highlights at Semiramis InterContinental Cairo Love is definitely in the air at Semiramis InterContinental Cairo this Valentine’s Day. Spend great moments at Pane Vino with an exclusive fun-filled night of romance and Cairo’s premier crooner Ahmed Harfoush and all-

inclusive dinner, or enjoy the tunes of live accordion and the trio band at The Grill’s fabulous Gala dinner and relish in a five-course all-inclusive. At Birdcage, the tranquil waters, serene settings, and creative Thai chefs bring out a special ambiance this Valentine’s Day. Chef Narong’s irresistible à la carte menus are undoubtedly spectacular and will surely tantalize your taste buds. Experience authentic Lebanese hospitality as Chef Baz arranges à la carte menus at Sabaya. Listen to oriental tunes and share your favorite mezzahs with your loved one. Café Corniche and the Tea Garden are offering a scrumptious selection of heart-shaped Valentine’s goodies that are undoubtedly to-die-for!

Celebrate Love at The Nile Ritz-Carlton, Cairo Love is in the air this February and The Nile Ritz-Carlton, Cairo has lots in store for you and your loved one this Valentine’s Day. Vivo, the Italian gastronomic restaurant has created two romantic experiences for couples. The packages include romantic dinner with three and five-course meals accompanied with wine and a bouquet of roses. Vivo will also offer entertainment by the dreamy sounds of live opera singer and violinist Samira Riachy. At Nox, couples can relive the magic of nostalgic music with a tribute to the Beatles “Glass Onion” band. The party will also be hosted by DJ Ahmed Ghandokly, the romantic sound of violinist Samira Riachy and a belly dance performance by Sahar, all with an exclusive dine and party rooftop experience. Pamper yourself and the one you love with ‘Peloid Treatment Chamber’, a luxurious treatment starting with a full body exfoliation, followed by a full body massage and a complimentary pedicure. The Nile Ritz-Carlton, Cairo also offers ‘Be My Valentine’ package where you will enjoy a special rate to spend the night with your partner in any of the hotel’s luxurious rooms, including a complimentary breakfast on the following day.

Sheraton Montazah is where romance begins: Looking for the ideal getaway to spoil your partner on Valentine's Day? The Sheraton Montazah Alexandria is the perfect destination for couples looking for romantic Valentine's holiday.Indulge in the Valentine’s gala party and dinner at Caesar Bar where romance begins with the love songs of Sheraton Montazah’s trio band. The skillful chefs shall be also there to prepare a tempting superb menu for you and your sweetheart at La Mamma Restaurant. Or pamper yourself with an energizing experience at the Fitness Center enjoying a rejuvenating sauna or a relaxing massage using premium oils.

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Celebrate a romantic Valentine’s Day at Ramses Hilton Heart to Heart at the Citadel Grill Restaurant Enjoy a Valentine’s candlelit dinner at the Citadel Grill restaurant and savor an exquisite Valentine’s four course menu with your loved one. Live tunes of piano will set the scene for memorable romantic evening. Express your affection this Valentine’s Day and dine with your sweetheart at Breezes Lounge& Grill overlooking the Nile. Oriental grilled dishes with live evening entertainment and traditional Egyptian water pipe ‘’Shisha’’Make your sweetheart’s day by delighting her with our heart shaped Valentine’s cake from the Garden Court Café. Take the time to reconnect and express your love and enjoy our Valentine’s Day romantic room package With a spacious room and VIP amenities. For reservations please call: 010 222 89 77 For room reservations please call: Tel: 2394 7070

Bring your favorite people to the best destinations of El Gouna This time of the year should not be spent at home, no matter how long you and your mate have been together. Sheraton Miramar El-Gouna offers the cupid Palace Package that includes romantic dinner in the amorous setting of the palace suite pool overlooking the red sea, good morning massage and breakfast and embroidered bathrobes to keep a memory of that day. Especially for Valentine’s, a variety of massage options are available in five different treatment rooms, and serenity is also available at a unisex sauna and steam room, plunge pool and relaxation area.

How will you Say “I Love you” This Valentine’s Day at Sonesta Hotel, Tower & Casino, Cairo! Come & spend a memorable night with your valentine at “La Gondola” with a charming candle-lit dinner, and experience an unforgettable valentine occasion, while enjoying a selection of gourmet Italian choices in a truly romantic atmosphere with in house band playing your favorite tunes. Enjoy a special valentine dinner the Lebanese way , an exciting ambiance with live entertainment & Belly dancer and finest menu selections and creations of “Baalbak”.To heat the night up and add some beats to it, “Sindbad’ discotheque is having a special night on Valentine’s Day, with special music, special Menu and Special Décor. For a full pampering gift, spoil your better half at Sonesta Cairo by booking Valentine’s day package that includes one night accommodation in a double room with breakfast , a superb relaxing massage treatment and a delightful romantic dinner at our Italian restaurant “La Gondola’ . 76 | February 2017

For reservations or more information please call: 2264.1111 ext. (255/254) or email us on: reservations@sonestacairo.com Sonesta.com


Make a grand gesture this Valentine’s Day at the JW Marriott Cairo. Enjoy couple’s spa package at Mandara spa will gift you and your partner with many romantic side by side treatments in a double spa suite. Experience a 30 minute aromatic sea salt bath, as 60 minute aromatic massage and use of the spa facilities and relaxation area valid from February 12th – March 1st 2017. indulge in a specially created Italian 4-course set menu at Cucina and our valentine’s day dinner buffet will be overflowing with delicious romantic treats at Mirage Café . Try irresistible international 4-course set menu at JW’s steakhouse and also couples will adore the Lebanese inspired 4-course set menu, at Ahlein Lebanese restaurant. Discover the soothing flavors of south east in 4-course set menu at Lemongrass, or enjoy a romantic 4-course set dinner menu at Plateau. For more information or to make a reservation visit jwmarriottcairo.com or call (202) 2411 5588.

Renaissance Cairo Mirage City Hotel’s Offering Last-Minute Romantic Getaways for Valentine's Day and Beyond Not sure how to spend Valentine's 2017? Let our fantastic range of offers inspire you to treat your partner to a getaway this year. Treat your Valentine to a romantic candlelit dinner with mood enhancing live entertainment at Citron or the perfect setting to pamper your partner. We are serving a Chinese inspired set menu accompanied by live entertainment at our Chinese restaurant Chinoix . We are passionate to present you a Valentine's Party filled with divine romance and a live band at Vintage Bar and lounge and don’t forget to surprise your partner by gifting them one of the delicious Valentine's Day cakes from En Passant . February 2017 | 77


cars

Technology

The future of selfies: no longer just a picture Smartphone cameras could be poised to transform a number of industries, as ‘selfies’ transition from frivolous fad to technological phenomenon, according to a new report from Sony Mobile. The report and accompanying research, released in conjunction with Futurizon and based on a survey of 6,500 European consumers found that consumers are open to the ‘vast number of potential applications’ for camera photography and that consumers are ready to embrace ‘selfies’ as a tool for banking, shopping, healthcare and more.

Hyundai Motor Reveals Vision for ‘Future Mobility’ Hyundai Motor believes the next generation of convergent technologies will link cars to customer’s lives, through intelligent autonomous driving, smart hyper-connectivity solutions, and innovations to promote wellness in mobility. Commenting on the company’s forthcoming direction, Mike Song, Hyundai’s Head of Operations for Africa and the Middle East, said: “We want to create the best mobility solutions, with technology that cares for humans and society. Increasingly, we are sharing our ‘vision for future mobility’, and bringing that vision alive with a range of innovative technologies that focus on intelligent autonomous driving, and advanced, hyperconnectivity solutions that link cars to customer’s lives.”

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Samsung Introduces Stylish, Powerful and Practical Galaxy A (2017) with Enhanced Camera The latest Galaxy A series, includes the 5.7-inch A7 and 5.2-inch A5 smartphones, with refinements that deliver a beautiful design, powerful performance and ultimate convenience.The Galaxy A features a premium metal frame and 3D glass back that draws on Samsung’s premium design heritage. With a sleek camera and home key, the device is more seamless than ever and comfortable to hold and use. The Galaxy A is available in four stylish colors including Black Sky, Gold Sand and Blue Mist.Capture important memories with the enhanced front and rear 16-megapixel cameras, which are now more stable with accurate autofocus, resulting in vibrant and clear photos and selfie even in low-light conditions. For the first time on the Galaxy A series, the smartphone offers IP68 water and dust resistance, allowing it to withstand the elements, including rain, sweat, sand and dust, making the device suitable for nearly any activity or situation.The Galaxy A provides expanded, a larger memory, as well as expandable storage with microSD support up to 256GB in addition to a longer battery life.


Restaurants

Jameson activation at L’aubergine Jameson Irish Whiskey , held its first monthly activation at Aubergine Zamalek. Guests enjoyed Jameson Irish Whiskey proprietary cocktails as well as meat. Guest also participated in quiz and had a chance to win free cocktails. This activation is one of many to be held in Aubergine Zamalek and other partner venues in the next months. Keep your eyes open for the next Jameson Irish whiskey activation coming close to you.

Happy Hour at Tavolino Weekend fun is extended so bring along your friends and loved ones for we’ve found the perfect spot to kick-start the week at Tavolino. Take a break from your daily routine and unwind in an authentic Italian atmosphere like no other. Don’t miss out on their Happy Hour every Sunday, Monday and Tuesday from 6:00 pm to 8:00 pm and get a free glass of wine for each one you order. For reservations please call 02 27370380 February 2017 | 79


Ministers of Investment, International Cooperation, Social Solidarity and Egyptian Expatriate Affairs to participate in EGYPS 2017 Women in Energy Conference.

Business owners, entrepreneurs and ladies of leisure, women of Egypt gather round, for CIB re-introduces Heya, the country’s first women’s credit card. British Airways makes the move to Terminal 2 at Cairo International Airport.

Baron Resorts Egypt win Booking.com Guest Reviews Awards 2016.

Coca-Cola, Bringing People Together for the Better and Working to address one of our Nation’s Biggest Challenges. Dar el Mona’s journey continues after 10 years and more than 100 million worth of investments in the field of integrated rehabilitation therapy.

Avon Participates as Official Makeup Partner at Cairo Fashion Week Launched at Fairmont Heliopolis Hotel. Azha Launched two new villages on January 21st.

Mercedes-Benz climbs to the top of the premium segment in 2016.

The management team of Kempinski Nile Hotel visit the children’s cancer hospital 57357 and celebrate the festive season with them.

Emirates airlines introduces sustainable blankets made from 100% recycled plastic bottles.

C&CO for Fashionable Eyewear Gets an Unprecedented Technological Update the Middle East Has Never Seen Before. EGBANK is a main sponsor of the 1st International Half Marathon held in ElGouna on the 9th and 10th of February 2017 organized by CAIRO RUNNERS. 80 | February 2017

Experts and government officials revealed the effect of Egypt’s mega-projects and the country’s real estate plans for the year at Cityscape Business Breakfast.

January marks the two-year anniversary of Bloom’s flagship store in Mohandeseen.


In accordance with its strategy to present the best to its consumers Nissan Motor Egypt running its National ‘’Skills Contests’’. H&M has launched the new “Bring It” campaign to create a global movement towards recycling unwanted garments. A cooperation agreement between Qalyubia Governorate and Hero MEA Is signed to establish stalls for the benefit of young people and female breadwinners.

Samsung Electronics Egypt launch the “Hope For Children” CSR initiative in cooperation with the Ministry of Education and the Life Makers Foundation Egypt.

Uber reveals the top 5 New Year’s Eve facts about Cairo and Alex riders.

Esma3ny and Waslet Kheir launch a campaign to raise awareness against Hearing Loss.

Huawei causes a Stir of Excitement after Breaking a Guinness World Record for the “Most Selfies Taken in Three Minutes”. Egyptian Adventurer Omar Samra achieves Three First Ascents in Antarctica.

AccorHotels solidarity week 2016 witnessed the unity of Fairmont Nile City, Sofitel Cairo Nile El Gezirah, Sofitel Winter Palace Luxor, and Sofitel Legend Old Cataract Aswan in a charitable initiative at 57357 Children Cancer’s Hospital.

Radisson Blu Hotel, Alexandria celebrated the New Year’s Eve 2017. On the melodies of the Super Stars Jannat & Hossam Habib as well as the belly dancer Dalida, DJ and the Russian show.

For the first time in Cairo, Medfest is being held as a two day screening event of selected short films exploring various mental illnesses. Metawee Group announces the completion of the “Sky View” and “Sky view Premiere” project delivered ahead of schedule to customers with 6 months.

Pepsi Launches 2017 Pepsi School League in youth centers throughout the country With the Participation of 5,500 teams Representing All Educational Directorates. A new protocol announced between MED-EL and the Health Insurance Organization in Egypt.

Staybridge Suites Cairo Citystars celebrates a successful year achieved in 2016.


On Spot

Mohandeseen

Skechers Opens its Latest Branches in Mohandeseen and Citystars Skechers has placed its mark in the Egyptian market since the first store opened back in 2010. Today, the renowned brand is found in top locations; Cairo Festival City, Mall of Arabia, and Alexandria City Centre. Skechers continues its expansion, reaching 5 stores with the opening of their latest in Mohandeseen and the launch of the newly re-innovated Citystars mega store which took place on January 20th, 2017 in a cool event.

Citystars

82 | February 2017



On Spot

Samsung Introduces Stylish, Powerful and Practical Galaxy A (2017) with Enhanced Camera Samsung Electronics Egypt announced the latest Galaxy A series, including the 5.7-inch A7 and 5.2-inch A5 smartphones, with refinements that deliver a beautiful design, powerful performance and ultimate convenience. The luxurious launch event took place at Royal Maxim Palace Kempinski.

84 | February 2017


On Spot

The Cairo Marriott Hosts Global Dinners To Support World Food Program’s Initiative To Eliminate World Hunger Cairo Marriot hosted the dinner in Aida Ballroom, partnering up with MBC Masr and MBC Al Amal, with various high-profile celebrities and humanitarian personnel in attendance. Hend Sabry, the WFP Ambassador, took the stage to announce the launch of a social media campaign through the partnership between WFP and MBC Al Amal.

Lenovo Egypt Launched Its Flagship Smartphone, The Revolutionary Moto Z The ground-breaking smartphone blew the audience away with its outstanding features .The event lit up the Pyramids of Giza with entertainment that included superstar Carol Samaha, Sharmoofers, violinist Hanin and Egypt’s beloved puppet, Abla Fahita, who performed a special song for the occasion.


On Spot

Master Class: PDO European Cheese Cooking Demo & Tasting Event At Semiramis InterContinental Cairo Semiramis InterContinental Cairo hosted the Agriform Master Class in collaboration with the Egyptian Chef ’s Association at the award-winning Pane Vino Italian restaurant, where chefs Giovanni Romagnoli and Vincenzo Gulielmi taught attendees how to prepare traditional Italian favourites and distinctive creations.

Kriss 360 Hits Sheikh Zayed Kriss Beauty Salon glams up Sheikh zayed with its newest branch opening. The new branch does not only offer beauty treatments, but offers the ultimate 360 pampering experience. The opening of Sheikh Zayed branch was attended by Cairo’s top young and hip celebrities and influencers.

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On Spot

Bar’Oro Cuban Cigar Aficionado Night at The Nile Ritz-Carlton, Cairo Bar’Oro, “The Golden Bar” celebrated a special cigar connoisseur’s Cuban experience hosted by his excellency the Ambassador of Cuba Mr. Laureano Rodriguez Castro, Mr. Magued El Menshawy, Founder of cigar club and President and CEO Manapharma and Mr. Radek Cais the General Manager of The Nile Ritz-Carlton.


On Spot

Global Fashion Cities Get Together for the First Time at City Centre Glamour and allure were the code words for City Centre Alexandria’s Fashion Lounge event. The mall gathered renowned Egyptian fashion icons to throw an unforgettable, stylish event. Inspired by the main fashion cities around the world, the event’s eye-catcher was a fascinating fashion show directed by fashion gurus Ghadir Agabany and Sara Abo El Ela.

Art Talks started the New Year 2017 with an exhibition by Mohamed Taman.

An artist who has developed a unique technique labeled under his name: Tamanism, where his main media of painting is chemicals on wood. The name of the exhibition is: «Raks Balady wi 3assal esswed» Absolut Vodka being a big advocate of art and was of course present for the opening on January 17th.

88 | February 2017


Experience The Authentic Taste of Italy

5 Abou El Feda St., Zamalek For reservation : 02 273 703 80


Now Open

@ Tivoli Dome Heliopolis Zamalek: 0101 222 8818 or 02 2737 2551 Tivoli Dome Heliopolis : 0120 083 3499


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