TAMPA BAY SARASOTA MANATEE
Monthly Magazine The 4 times Award Winner La Guia Magazine was established in 2000 in Sarasota, Fl. Published by TV Net Media Group, Inc., a company with 20 years of experience in media, circulates in the Tampa Bay area with more that 30,000 copies per month. La Guia has its own edition in Sarasota-Manatee, Tampa and Orlando, with franchises in South Florida, Indianapolis and Toronto. Awarded as the Best Hispanic Magazine for four years in a row by the National Association of Hispanic Publications, is the only Spanish magazine with audited circulation in Florida’s West Coast. We are deeply involved with the community. Quality and Responsibility are the main values of our company. On Internet: www.revistalaguia.com Certified Audit
CAC of Circulations
*Audited by CAC
SPECIAL SUPPLEMENTS
Format: Language: Average Pages: Coverage: Circulation: Frequency: Publication Day: Single Copy Price: Closing day:
Magazine Spanish 110 Central Florida 30,000 Monthly 1st day Free 15th of month
AWARDS Member National Association of Hispanic Publications
Best Span ish
1 st PLanguage Magazine Four ye lace ars in a
January
Food
February:
Real Estate
March:
Autos
April:
Immigration – Law
May:
Cinco de Mayo
June:
Personal Finance
July:
Beauty & Health
August:
Real Estate
September:
Viva Mexico
October:
Hispanic Heritage – Autos
November:
Immigration – Law
December:
Christmas
row
Outstanding Spanish Magazine 2006, First Place Outstanding Spanish Magazine 2005, First Place. Outstanding Spanish Magazine 2004, First Place. Outstanding Spanish Magazine 2003, First Place. Outstanding Spanish Magazine 2002, Second Place. Outstanding Design Magazine 2005, First Place Outstanding Design Magazine 2003, First Place Outstanding Design Magazine 2004, Second Place Outstanding Editorial Column in Spanish 2002, First Place Outstanding Editorial Column in Spanish 2003, Second Place. Most Improved Publication, 2003, Honorable Mention Web site promoting your publication 2004, Honorable Mention Outsatnding Special Section 2004, Honorable Mention Frank G. Berlin, Sr. Minority Business of the Year, 2006
DEMOGRAPHICS PROFILE
Del Golfo Area
whites Blacks Hispanics Indian Asian Pacific Others
Hispanics 9.24%
Counties: Manatee, Sarasota Hispanic DMA: 19 General DMA: 12 Hispanic Buying Power: 8.4 Billion Source: Global Insight, The Hispanic Consumer Market
Male Female
Pop. by Origin
40% 30%
30.03
29.48
20%
19.04
10%
5.48
2.78
Colombians
Dominicans
5.48
6.19
Other CA
Other SA
1.51
0% Mexicans
Puerto Ricans
Cubans
Others
Hispanic Households Income 18.60
20%
17.30
16.83
16.25 15.93
15% 10%
7.90 5% 0%
Less than $15,000
$15,000 to $24,999
$25,000 to $34,999
$35,000 to $49,999
$50,000 to $74,999
$75,000 to $99,999
4.0
3.23
$100,000 to $149,999
$150,000 to more
Sources: Experion, Census, D&B
Tampa Bay Area whites Blacks Hispanics Indian Asian Pacific Others
Hispanics 15.08%
Counties: Hillsborough, Pinellas Hispanic DMA: 19 General DMA: 12 Hispanic Buying Power: 8.4 Billion Source: Global Insight, The Hispanic Consumer Market
Male Female
Pop. by Origin
40% 30%
32.31 25.39 20.59
20% 10%
5.64 3.10
5.49
5.92 1.57
0% Mexicans
Puerto Ricans
Cubans
Colombians
Dominicans
Other CA
Other SA
Others
Hispanic Households Income 20%
19.49 16.77
15%
16.23
17.81
17.81
10%
7.90 5%
4.0
3.23
$100,000 to $149,999
$150,000 to more
0% Less than $15,000
$15,000 to $24,999
$25,000 to $34,999
$35,000 to $49,999
$50,000 to $74,999
$75,000 to $99,999
Sources: Experion, Census, D&B
Media Group
TV Net Media Group 1-877-777-3773 2555 Porter Lake Dr. Unit # 107 Sarasota, FL 34240 Phone (941) 341-0000 Fax (941) 343-0013 www.revistalaguia.com e-mail: info@laguia.us