Issue 29 - Lash Inc International

Page 29

Lash Wizard Serum • Encourages lashes to grow thicker and stronger • Nourishes and improves the overall health of the lashes • Promotes the formation of keratin to condition and strengthen lashes • Fragrance, Paraben, Prostaglandin and Crueltyfree! The all-new Lash Wizard Eyelash Serum from Flawless Cosmetics is essential for making lashes thicker, fuller, stronger and longer. After just 14 days of use, you will see visible results. Lash Wizard is the brainchild of Loreta Jasilionyte, one of the lash industry's key players and trainers. After years of educating fellow lash technicians and supplying their tools of the trade, Loreta wanted to create products that were accessible and could be used effortlessly to enhance lashes with no damage or negative impacts to your natural lashes. The Negative Impacts of Popular High Street Serums Have you heard that most of the famous lash serums available can contain hormones or prostaglandins? Do you know how they affect your lash growth and what are the consequences after long-term use and how hormones a ect your lash growth cycle? Here are 3 important things you should know about your lashes: 1. Human hair grows from the hair root and is a non-living cell, tightly packed with a protein called keratin, 95% of your hair is made from this.

2. The amount of keratin depends on how fast the cells are moving through your follicle. If they are moving too fast - they don’t have enough time to get keratinised, so they move upwards and grow half-empty. 3. Hair roots get their food through capillaries and it is important to ‘feed’ your roots with the right nutrition during growth. If you feed your lashes with a serum full of hormones you are making the blood ow faster. Lashes that grow super fast and have no time to generate enough keratin can lead to lashes growing empty and losing strength. There are also many serums containing Kariprost – which is used for glaucoma treatment. You wouldn’t be advised by your doctor to use this medication every day if you do not suffer from the condition and if you expose your lashes to these ingredients for an extended period, you could be at risk of losing them! It causes hair follicles to grow and duplicate cells faster, however, they haven’t got enough time to get enough keratin. As soon as you stop using those serums, your lashes will start going back to their regular length. So why should you spend your money on these products while wearing lash extensions and have to pay-out for more regular refills? By speeding up the growth cycle, your natural lashes will fall out quicker, causing your extension to do the same. Why Is Lash Wizard Eyelash Serum Different? The Lash Wizard is a high-performance serum created with biotinoyl tripeptide, the ingredient

responsible for strengthening eyelash bres and follicles, ensuring the individual lashes grow back stronger and thicker. When using our serum, your lash cycle won’t be affected, even if you stop using it. Your lashes will be strong and full until the whole lash cycle of 90 days is complete. The product’s sophisticated technology works to penetrate the lash follicle, encouraging the formation of lash-enhancing keratin and also helps to repair damage whilst encouraging growth. The precise brush applicator delivers a nourishing treatment made up of essential proteins and vitamins to every lash. We can proudly say, our serum doesn’t contain any harmful medication or hormones, so none of the above-mentioned complications can occur. The Lash Wizard is one of the rst on the market for lash-enhancing products that has been specially designed for use alongside lash extensions. Safe for use on eyelashes and brows alike, the Flawless Cosmetics Lash Wizard promises to deliver healthier, thicker-looking lashes conveniently and safely. With results starting to show after just 14 days of use*. Lash Wizard is fragrance-free, paraben-free, cruelty-free and hormone-free. Follow us instagram flawless_lashes_by_loreta FACEBOOK @FLbyLoreta *Lash Wizard results may vary per person.

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