BUSINESS PUBLICATION CIRCULATION AUDIT FOR THE 6 MONTH PERIOD ENDED IN MAY/JUNE 2014
Latin Press Inc. 2455 SW 27 th Ave. Suite 200 Miami, FL 33145 Tel. No. : 305 285-3133 Fax. No.: 305 285-3134 Official publication of: infoComm Cedia Established: 2008 Issues per year: 6 www.latinpressinc.com www.avilatinoamerica.com
Av. de Mayo 1370 - 1° Piso - (1362) Buenos Aires, Argentina Phone number: (54-11) 4383-6293/7305/4381-8448/ Fax: (54-11) 4383-6293 www.ivc.org.ar Our organization is a non-profit association, founded on December 19, 1946, by the editors of the leading print media in the country, advertising agencies and advertisers in order to control, certify and disseminate data on the average circulation and print run of print media.
Field Served AVI LATINOAMÉRICA serves professionals working in the integration, installation and rent of audio, video and lighting systems in the residential, commercial and industrial fields.
The use of audited figures allows advertisers and agencies to know for certain the number of recipients there are for the copies as well as their geographical distribution in more than 1,800 locations all over the country. These recipients become the target of advertisers as they are potential customers.
Definition of recipients Recipients are contractors and professionals involved in the design, construction, installation, sale and maintenance of audio, video and lighting systems. Also, recipients include end users of these areas for residential, industrial and commercial applications. Finally, recipients include manufacturers, suppliers and retailers of audio, video and lighting solutions.
1. AVERAGE QUALIFIED CIRCULATION BREAKOUT FOR PERIOD
Total Qualified
QUALIFIED CIRCULATION
Copies
Qualified Non-Paid
Percent
Copies
Qualified
Percent
Copies
Percent
Individual___________________________ 10.252 100 10.252 100 N/A N/A Sponsored individually addressed________ - - - - - Membership benefit___________________ - - - - - Multi-copies same addressee___________ - - - - - Single copy sales_____________________ - - - - - TOTAL QUALIFIED CIRCULATION
10.252
100
10.252
100
-
-
According to point 11__________________ 4.305 - 4.305 -
-
-
TOTAL_____________________________
-
-
OTHER FORMS CIRCULATION
14.557
-
14.557
-
2. QUALIFIED CIRCULATION BY ISSUES WITH REMOVALS AND ADDITIONS FOR PERIOD Qualified Non-Paid
Qualified Paid
Total Qualified
January/February____________________ 10.250 N/A 10.250 March/April_________________________ 10.255 N/A 10.255 May/June___________________________ 10.250 N/A 10.250
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AVI Latinoamerica / May/June 2014
Issue 2014
3a. BUSINESS/OCCUPATIONAL BREAKOUT OF QUALIFIED CIRCULATION FOR ISSUE OF MAY/JUNE 2014 The variation of this edition in relation to the average of the two informed editions in item 2 is 0,019%; 2 copies OCCUPATION
TOTAL PERCENT QUALIFIED OF TOTAL
General Management (A)
Engineering Technical Purchasing ManageManageManagement ment ment (B) (C) (D)
Producto Management (E)
Sales Management (F)
Financial Management (G)
Research And Development (H)
Technical Installation
Other
(J)
(O)
FITTER/SPECIFIER/SUPPLIER OF AVI PRODUCTS OR SYSTEMS A1. CONTRACTOR-AUDIO/VIDEO/ LIGHTING SYSTEMS INSTALLATION
2.273 22,18 1726
82
131
34
6
114
6
68
97
9
A2. CONTRACTOR-SYSTEMS INTEGRATION
947 9,24 465 89 88 31 15 143 19
38
57 2
A3. ENGINEERING COMPANY/ CONSULTANT-DESIGN A4. CONTRACTOR-ELECTRICIAN
3.468 33,83 2962
91
144
30
8
139
5
44
175 1,71 108 6 8 1 1 27 2
40
5
1 20 1
B1. DISTRIBUTOR/AVI EQUIPMENT WHOLESALER
989 9,65 555 41 61 44 12 150 4
73
43 6
B2. RENT/AVI EQUIPMENT SERVICES
437 4,26 240 15 42 12 12 58 3
27
23 5
E1. END USER- Building Management/Properties E2. END USER- Wholesale/Retail Commerce
186 1,81 181 2 1 1 - 1 -
-
- -
11 0,11 9 - - 1 - 1 - -
- -
E3. END USER- Financial Field
4 0,04
E4. END USER- Government Field
2 0,02 - - - - - 1 -
1
-
1
-
-
1
-
-
-
- 1
1
E5. END USER- Industrial/ Field Agroindustrial
2 0,02 1 - - - - - -
-
1 -
E6. END USER- Utilities
6 0,06 3 1 1 - - - -
-
1 -
E7. END USER- Transport Field
2 0,02 1 - - - - - -
-
M. AVI PRODUCTS MANUFACTURER N. INSTITUTE/RESEARCH/ASCN/GUILD O. OTHER
1.455 14,20 1209 21 20 13 9 157 1
12
89 0,87 30 6 18 2 1 4 1 20 204 1,99 125 3 6 2 4 26 1
2
- 1 10 3 7 6 29
10.250 100 7,616 357 521 171 68 821 43 285 305 TOTAL QUALIFIED CIRCULATION PERCENT
100
74,30
3,48
5,08
1,67
0,66
8,01
0,42
2,78
63
2,98
0,61
3b. QUALIFICATION SOURCE BREAKOUT OF QUALIFIED CIRCULATION FOR ISSUE OF MAY/JUNE 2014 QUALIFICATION SOURCE Qualification Within Qualified I. TOTAL - Personal direct request from the recipient a. Written b. Telecommunication c. Electronic TOTAL - Request from recipient´s company: II. a. Written
Total
1 year
2 years
3 years
Non-Paid
Paid
Qualified
Percent
3.308
5.025
76
8.409
-
8.409
82,04
72 62 - - - 134 1,31 120 119 2 - - 241 2,35 3.116 4.844 74 - - 8.034 78,38 1
-
-
1
-
1
0,01
1 - - - - 1 0,01
b. Telecommunication c. Electronic
- - - - - -
-
- - - - - -
-
TOTAL - Membership benefit: III. a. Individual
- - - - - -
b. Organizational TOTAL - Communication from recipient or recipient´s company (other than request): IV.
- - - - - -
-
-
-
a. Written b. Telecommunication
- - - - - 2 0,02
-
-
-
-
-
-
-
-
-
-
-
-
- - - - - -
-
c. Electronic TOTAL - Sources other than above (listedy alphabetically) V.
766
rosters and directories Association Business directories
587 7 - - - 594 5,80
field reports Independent Licensees - National, State or Local Government distributor´s and wholesaler´s lists Manufacturer´s, Other sources
- - - - - -
-
839
235
1.840
-
1.840
-
17,95
- - - - - -
-
- - - - - -
-
- - - - - -
-
178 830 5 - - 1.013 9,88 1 2 230 - - 233 2,27
TOTAL - Single copy sales - - - - - - VI. 4.075 5.864 311 10.250 - 10.250 100 TOTAL QUALIFIED CIRCULATION PERCENT
39,76
2
57,21
3,03
100
-
100
100
3c. QUALIFIED CIRCULATION BY MAILING ADDRESS. ISSUE OF MAY/JUNE 2014
Qualified MAILING ADDRESS
Qualified
Non-Paid
Individuals by name and title and/or function
Paid
10.100
Total
Percent
Qualified
N/A 10.100 98,54
Individuals by name only
98
N/A
98
0,96
Titles or functions only
41
N/A
41
0,40
Companies´names only
11
N/A
11
0,11
Multiple-copy same addressee copies
-
-
-
-
Single copy sales
-
-
-
-
10.250
-
10.250
100
Percent
TOTAL QUALIFIED CIRCULATION
4.GEOGRAPHICAL BREAKOUT OF QUALIFIE CIRCULATION FOR ISSUE OF MAY/JUNE 2014 country
Qualified
Qualified
Total
Non-Paid
Paid
Qualified
NORTH AMERICA United States of America
859
- 859 8,38
4.882 Mexico
- 4.882 47,63
Subtotal
-
5.741
5.741
56,01
CARIBBEAN Lesser Antilles
- - - -
Cuba
- - - -
Puerto Rico
- - - -
Dominican Republic
10
- 10 0,10
Subtotal
10
-
10
0,10
CENTRAL AMERICA Costa Rica
30
- 30 0,29
El Salvador
12
- 12 0,12
Guatemala
58
- 58 0,57
Honduras
11
- 11 0,11
Nicaragua
5
Panama
62
Subtotal
178
-
5 0,05
- 62 0,60 -
178
1,74
SOUTH AMERICA Argentina
387
Bolivia
14
- 14 0,14
Brasil
119
- 119 1,16
270
- 270 2,63
Chile Colombia
2.998
Ecuador
108
- 387 3,78
- 2.998 29,25 - 108 1,05
Paraguay
20
- 20 0,20
Peru
285
- 285 2,78
Uruguay
29
- 29 0,28
Venezuela
91
Subtotal
4.321
TOTAL QUALIFIED CIRCULATION
- 91 0,89 -
4.321
10.250 10.250
42,16 100
AVI Latinoamerica / May/June 2014
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9. FIVE CALENDAR YEAR ANALYSIS: AVERAGE ANNUAL VERIFIED QUALIFIED CIRCULATION AND CURRENT AUDITED CIRCULATION STATEMENTS
Audited Data
2010 2011 2012 2013 2014
Total audit average qualified
10.001
12.501
10.500
10.250
10.250
Qualified non-paid
10.001
12.501
10.500
10.250
10.250
N/A
N/A
N/A
N/A
N/A
-
-
-
-
-
Qualified paid Post expire copies included in paid circulation Average annual order price
N/A N/A N/A N/A N/A
11. ADDITIONAL DATA: AVERAGE NON-QUALIFIED CIRCULATION NON-QUALIFIED
Copies
Copies
Not included Elsewhere Other paid circulation
-
N/A
Advertisers and agencies
-
155
Rotated or ocassional
-
-
Allocated for trade shows and conventions
-
-
Las Vegas Events - INFOCOMM
150
150
4.000
4.000
-
145
TOTAL
4.305
Techno Multimedia INFOCOMM Brazil ED-2 All others
CERTIFICATE OF VERIFICATION 1. PROCEDURE According to the rules of the Instituto Verificador de Circulaciones, we have examined through accepted accounting procedures the Publisher’s circulation data corresponding to AVI latinoamerica Magazine. 2. AUDIT REPORT As a result of the verification of the analysed concepts and period, we certify the previous circulation figures.
Instituto Verificador de Circulaciones IFABC Membership ( www.ifabc.org)
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