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ta b l e o f c o n t e n t s 4.. style sheet 5.. Mission Statement 6. .promo plan 8. Stationary 10. outdoor advertisement 14. shop in store 16. print 20. Tech 21. Collection 34.Promotional Merchandise 36.Locomotion
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o u r M i s s i o n We are a Swim and Sunwear brand dedicated to exceptional young women. BEYRL specializes in beautiful cuts and detail oriented apperal items that offer a look as unique as You. Established in Los Angeles, the brand is inspired by long days at the beach, tanlines, freedom, and California Culture. With a sophisticated flair reminiscent of the 1960’s American Renaissance and a modern west coast attitufe, the team at BEYRL works to provide high quality swim and sun apparel for young ladies who are undefined by the norm and smile often.
PROMOTIONAL PLAN 2014 swim calendar beach bag beach towels trucker hats flipy floppies tank tops Surf shop featured brand billboard company car- vw convertable bug gift card look book web page magazine feature tent (beach event) (magic/vegas) hang tags shopping bags social networks-fb-ig-twitter
SWIM WEAR
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SWIM WEAR
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j e s s i c a u n a m u n o C:626.483.7189 E:jess@beyrlswim.com 9 83 ba l boa dr, L o s A ngel es
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promotional merchandise
For whatever we lose (like a you or a me), It’s always our self we find in the sea. .. (e.e. Cummings)