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MISSION STATEMENT
PROMOTION PLAN
STYLE GUIDE
ABLE OF CONTENTS
STATIONARY
STOREFRONT
PRODUCTS
MARKETING CAMPAIGN
ISSION STATEMENT VROOM services high quality personal transportation to people and VROOM is an app-based transportation network and limousine company. It is an international company, which operates in many countries all over the world. We can take people where they want to go. Our luxury fleet offers the latest in body styles and each one of our vehicles is kept to the highest industry standards. Also, we can make people feel special and valuable. Our corporate mission statement is “To provide the highest level of customer service while meeting the needs of our clients with safe, dependable and affordable luxury.�
ROMOTION PLAN We are going to host opening parties. We will invite some people who want to be speical. It will be hosting in major cities all over the world, such as Seoul in Korea, Newyork, Los Angeles in United States, Paris in France and so on. We are going to take people to go our opening party and go back to home safely. Also, VROOM is planning to do rental service for texedo and dresses. It could be making people feel speical. When we open our own parties, we will give them handkerchief, lighter, and hand mirror which are high-end designed products.
LOGO VARIATIONS
COLOR PALETTE
TYPEFACES DUNKIN SANS abcdefghijklmnopqrstuvwxyz ABCDEFGHIJKLMNOPQRSTUVWXYZ 1234567890~!@#$%^&*()_+
PANTONE 2735 C
GOTHAM ULTRA abcdefghijklmnopqrstuvwxyz ABCDEFGHIJKLMNOPQRSTUVWXYZ 1234567890~!@#$%^&*()_+ GOTHAM LIGHT abcdefghijklmnopqrstuvwxyz ABCDEFGHIJKLMNOPQRSTUVWXYZ 1234567890~!@#$%^&*()_+
TYLE GUIDE
TATIONARY
CEO Will Jeong 919 South Grand Avenue, Los Angeles, CA 90015
manage@vroom.com
919 South Grand Avenue, Los Angeles, CA 90015
919 South Grand Avenue, Los Angeles, CA 90015
manage@vroom.com
www.vroom.com
213 284 6572
213 284 6572
CEO Will Jeong 919 South Grand Avenue, Los Angeles, CA 90015
manage@vroom.com
919 South Grand Avenue, Los Angeles, CA 90015
manage@vroom.com
www.vroom.com
213 284 6572
213 284 6572
TOREFRONT &INTERIOR
RODUCTS
MINERAL WATERS
CHAMPAGNE&GLASS
CARD HOLDER
HAND MIRROR
ULTRA SOFT TISSUES
MINT CANDY
CHOCOLATE & CANDIES
LIMOUSINE DRIVER
LIMOUSINE
WEBSITES
ARKETING CAMPAIGNS
ADVERTISING
WILL JEONG