THe Rose Bar
mission
At The Rose Bar, we promise an escape from the ordinary Los Angeles bar scene, sending you back to the 1920s through our cozy lounge atmosphere and vast array of drinks.
With a heavy literary influence, The Rose Bar beckons a more sophisticated crowd, but welcomes all who desire an experience they wonĂt forget.
promo plan
Although the bar will only have one location, partygoers can continue to take part in the fun at home through branded products such as carry-on cocktail kits, sunglasses - with rose colored lenses, of course - and bottle openers.
Apart from its products, The Rose Bar will advertise on billboards, kiosks, bus benches, in airports, and in magazines. Our website will serve as a supplemental tool for these advertisements, where partygoers can learn more about what to expect at the bar, as well as find some of our favorite cocktail recipes.
Logo Design
color palette Hex: F4CCE1 RGB: 242, 204, 225 CMYK: 0, 16.39, 7.79, 4.31
Hex: DA8F74 RGB: 218, 143, 116 CMYK: 0, 34.4, 46.79, 14.51
Hex: 5D903F RGB: 92, 143, 63 CMYK: 35.42, 0, 56.25, 43.53
Hex: C43E28 RGB: 196, 63, 39 CMYK: 0, 68.37, 79.59, 23.14
THe Rose Bar
The cocktail icon represents the bar itself, and the glasses in the cocktail glass represent the eyes that watch over the city in F. Scott Fitzgeraldís The Great Gatsby. The pink or ëroseí colored lens represents the line from Fitzgeraldís book The Beautiful and Damned, stating, ì Hereís to alcohol, the rose colored glasses of life.î This line is the main intspiration behind the bar.
THe Rose Bar
The font ëBreamcatcherí is used for the logotype due to its 1920s-esque streamlined appearance, and because it still gives off a modern feel to make the logo relevant for present day.
Breamcatcher ABCDEFGHIJKLM NOPQRSTUVWXYZ Typography Times Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
THe Rose Bar
Stationery
Storefront
Products
advertising
Website