TABLE OF CONTENTS
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2. TABLE OF CONTENTS 4. MISSION STATEMENT 6. STYLE SHEET 10. PROMOTIONAL PLAN 14. LOCATION 20. PRODUCTS 32. ADVERTISING
Visual M
onarch is a wine company based in Los Angeles California. The company creates high-end red wine made from grapes grown in California. The name of the company should reflect it’s regal appearance and high end price and quality. The target audience is individuals looking for a high quality wine for casual or formal drinking. Customers would include any adult person who enjoys a high quality red wine.
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STYLE SHEET
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Fonts:
Gotham Medium La Sonnambula
#000000 #976804 #ffcd34 8
Gotham Medium:
AaBbCcDdEeFfGgHhIiJjKkLlMm NnOoPpQqRrSsTtUuVvWwXxYyZz
PROMOTIONAL PLAN
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M
onarch will begin by opening wineries in Temecula California. They will open on expensive land in order to fit this demographic. Each winery will provide a warm and classy environment, allowing for patrons to enjoy a glass of wine in peace with a comforting atmosphere. Monarch will be advertised on billboards near freeways throughout southern California, and in high end magazines it will have its own page as an advertisement. Some advertising will take place in downtown Los Angeles on billboards, in subways, and on lit signs in order to inform those who live or work in the city of a commutable getaway to our winery.
LOCATION 14
TEMECULA CALIFORNIA
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Temecula California
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PRODUCTS
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ADVERTISING
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