Park_Christine_Bouquet_Laboratory

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B L Christine Park



Table of Contents About the Company

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Style Guide

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Stationary

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Store

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Promotion Plan

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Events

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Products

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Website

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About

the Company

BOU·QUET /bōˈoā’kaā, boo’ka/ noun 1. an attractively arranged bunch of flowers, especially one presented as a gift or carried at a ceremony. 2. a characteristic scent, especially that of a wine or perfume. synonyms: aroma, nose, smell, fragrance, perfume, scent, odor

The Bouquet Laboratory is not only just a fragrance store, but it is a place where you can become a perfumer yourself and create your very own fragrance unique to you. Through our various workshops, we will have fragrance experts to help develop your unique fragrance according to your preferences and personality. After every workshop all perfumers will be able to create their very own bouquet in a bottle to take home.

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Style Guide

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B L 6


T Y P E FA C E

T E X T U R E + PAT T E R N

AC BIG SERIF ONE Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww X x Yy Zz

L O G O C O L O R PA L E T T E

C:19 M: 16 Y: 1 K: 0 #CACDE6

C: 28 M: 25 Y: 8 K: 0 #B6B5CD

C:34 M: 7 Y: 38 K: 0 #ABCBAB

C: 38 M: 41 Y: 51 K: 0 #9F8C7A

C: 40 M: 70 Y: 100 K: 50 #603913

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Stationary


B L B B

L

L

B L perfumer

909.555.2288

L 232 Melrose

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909.555.228 8

cp ar k@bouquetl ab.com ave. los angeles, ca. 9004

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232 Melrose ave. los angeles, ca. 90046

B L

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Store location


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Store Location


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Promotion Plan

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Bouquet Laboratory’s promotion plan consists of magazine advertisements, street signage and outdoor advertisements, These advertisements will be planted in our target demographic locations, such as farmer’s markets, indoor and outdoor malls, shopping streets, etc. However, our biggest platform will be on social media, as the majority of our demographic can be found and reached on social media. Our biggest promotion will be our “make your own fragrance labs” as it will provide a unique experience for our customers that can only be experienced at Bouquet Laboratory.

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advertisements

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Events


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Products


products

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products

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products

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products

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products

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products

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Uniform


uniform

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Website




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