Salacia casey collins Applied Branding Final

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5.



S

alacia

is

the

first

and

only

wide-scale

densalination manufacturer that incorporates

art, engineering, and the global travel community into

a

world-renowned

water

crisis

solution.

S

alacia partners with hotels and developors around the globe to provide architectural installations

that turn seawater into potable drinking water.

T

hrough

eye-catching

awareness

and

tangible

resolution, salacia aims to harmonize clean

water accessibility and resourcefulness world-wide.

7.



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#04 0 4 0 4

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#283d3e

#4c 5054

#ffffff

9.



11.



13.



S

alacia will first gain traction and buzz through eye-catching imagery in physical and digital realms.

Salacia will maintain

allure with soft-guarded forms of anonymity. large-scale billboard campaigns in major cities alongside seeded platform-specific digital campaigns will build a rising interest in the wavelength motifs seen on major billboards and buzz-blogs on a global scale.

S

alacia will hard launch site-specific installations on a rolling basis.

Each unveiling will host a tailored social experience

inline with diverse yet analogous hotel ethos and brands- all the while maintaining the integrity of our own.

many of Salacia’s

promotional products are built atop our ‘giving-back’ and ‘nowaste’

philosophies,

reclaiming

rich

mineral

salts

into

spa

products and pure drinking water for mindful global consumption.

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25.



27.



products & merchandise

29.



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41.



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