Shunfu_Chang_Apply Branding_F13_TH3

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whats inside about the company logo the style products advertising



mission statement “HOME SWEET HOME.� There is no place makes you feel more comfortable and relax than your home. Enter the muhouse, you can find varies of cool stuffs for your home, it helps you to relax and feels comfort when you are home. Muhouse provides you one-stop furnishing and decorating shop. We have many departments such as furniture, lighting, and accessories that help you to find out the items you want. Muhouse is a place for those who love modern furniture, lighting, decorating and accessories in store and online. We keep the costs undercontrol and share the profits with our customers. That is, we can provide deisner items with affordable price for your apartment, loft and home. Also, we will choose local materials to make our products that could connect the customers with the land they love.



marketing plan Muhouse uses red and green colors as the image of muhouse. Red is the color of prosperity, joy and love. Green is the color of nature, fertility, life. and Green is the most restful color. So, we use these colors to convey the concept and idea that we give to our customers. Muhouse storefronts are painted the main colors of the muhouse logo, orange and green color that to represent the color image of muhouse. Located in Los Angeles, Seattle, San Francisco, New York, and Chicago, the stores are built around metro for people who live in downtown easily to get to the stores. Also, muhouse has a website where customers can still browse all of the items for sale in the stores, and providing shipping service for larger or heavy items delivery to you house. Muhouse uses magazine, billboards, and trucks to promote the stores with company’s logo and furnitures we sell, also utilize the colors to attract people to see the ads .





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Bauhaus 93 Regular Aa Bb Cc Dd Ee Ff Gg Hh Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 1234567890 Futura Medium Aa Bb Cc Dd Ee Ff Gg Hh Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 1234567890

Helvetica Regular Aa Bb Cc Dd Ee Ff Gg Hh Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 1234567890


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