Lsbs event guide

The Sport Business Summit

Event Guide

Worth Knowing

Date 8 – 9 October 2014 — Venue Stamford Bridge London

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“The ability to learn faster than your competitors may be the only sustainable competitive advantage.”

Arie de Geus

LEADERS Bishops Park House 2nd Floor 25-29 Fulham High Street London SW6 3JH T +44 (0)207 042 8666 E info@leadersinsport.com

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We have made it easier for delegates to ask questions, interact and share experiences at The Sport Business Summit.

To join the discussion please follow us on @leaders_summit Don’t forget to tag your tweets with #LEADERS14

The Sport Business Summit 8 - 9 October 2014

Purpose #LEADERS14

Introduction

The Sport Business Summit

The Leaders Sport Business Summit brings together carefully selected business leaders from Leagues, Federations, Clubs and Brands across the world. Sparking discussions around the key issues currently facing the sports industry, the event champions, professional excellence and knowledge sharing by creating a private environment, dedicated to the people pushing the sports industry forward.

Contents 02 Thank you

03 Welcome

05 Useful Information

19 Exhibitor Profiles

33 Workshops

40 Speakers

12 Exhibition Floor Plan

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With Thanks Partners & Supporters Official Airline Partner

Host Partner

Supporters

Racing Lounge Sponsors

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Media Partners

The Sport Business Summit 8 - 9 October 2014

Welcome #LEADERS14

Welcome

James Worrall Chief Executive Officer LEADERS On behalf of the Leaders team, it gives me great pleasure to welcome so many distinguished guests from all corners of the world to the home of Chelsea FC for this exclusive gathering dedicated to the business of sport.

8th October for 100 leaders in sport followed by an after party in Roman Abromovich’s music venue ‘Under the Bridge’ from 10.00pm to late.

Whilst the dinner is now full, I hope everyone is able to join us for drinks afterwards.

Over the next 2 days, world renowned figures will address over 1500 pre-screened delegates from over 45 sports and 50 countries in the presence of over 150 media organisations beaming footage all over the world. I hope it will be an unprecedented success for all in attendance.

All this would not be possible without the loyal support of our sponsors, exhibitors and delegates who are all leaders in what they do. It has been a pleasure working with them and we look forward to building a long and mutually beneficial relationship going forward. A special thanks goes to our airline sponsor Delta as well our official host venue, Chelsea FC, with whom we have extended for a further 3 years which will take us to our 10 year anniversary.

For those of you returning, you may notice that we are sporting a fresh, new image in the form of the Leaders brand identity. We’ve launched a new website, leadersinsport.com, which serves as a centralised hub for the Leaders community and a portal for exclusive video interviews with sport’s greatest leaders under our new “insights” section.

Other changes you might notice include a brand new ‘meeting zone’ within the Centre of Excellence so that delegates can book specific times to meet in a quieter area, as well as a ‘Racing Lounge’ on the 2nd floor which is open to everyone and sponsored by the global horse racing community to showcase its sport. Other innovations include a revamped conference stage and a more interactive delegate experience, with the Leaders app and social media proving to be incredibly popular.

One project we are very excited about is the Leaders Under 40 Awards in partnership with Aspire Academy. It’s a global search for the best talent in the business of sport climaxing in a black tie dinner held during Leaders in 2015. To mark the launch of the project, we are hosting an exclusive dinner at the BAFTA’s on Wednesday

I would also like to sincerely thank our conference speakers who have committed both their time and expertise in agreeing to discuss some of the key international challenges facing their respective organisations. And it goes without saying that I would like to thank each and every delegate here today for supporting the event.

With so much going on I would strongly recommend you review the enclosed up to date conference programmes as well as this event guide to see what else is happening over the Leaders Sport Business Summit.

I trust the next 2 days will enable you to learn, build relationships and do business across the world of sport and I hope, more than anything, you enjoy the experience.

Best wishes,

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Partners #LEADERS14

Official Airline Partner

Delta Air Lines serves nearly 165 million customers each year. This year, Delta was named the 2014 Airline of the Year by Air Transport World magazine and was named to FORTUNE magazine’s top 50 Most Admired Companies in addition to being named the most admired airline for the third time in four years.

With an industry-leading global network, Delta and the Delta Connection carriers offer service to 322 destinations in 59 countries on six continents. Headquartered in Atlanta, Delta employs nearly 80,000 employees worldwide and operates a mainline fleet of more than 700 aircraft. The airline is a founding member of the SkyTeam global alliance and participates in the industry’s leading trans-Atlantic joint venture with Air France-KLM and Alitalia as well as a newly formed joint venture with Virgin Atlantic www.delta.com

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The Sport Business Summit 8 - 9 October 2014

Information #LEADERS14

Useful Information Venue Info

West Stand, Chelsea FC, Stamford Bridge Fulham Road, London, SW6 1HS

Summit Schedule

Wednesday 8 October 08.00: Doors open for registration and networking 09.15: First session begins 17.15: Final session ends 17.00-19.00: Official Networking Drinks Reception – Great Hall 19:00: Leaders Under 40 Awards (invitation only) 22:00: Official Leaders Party – Under The Bridge Nightclub, Stamford Bridge Thursday 9 October 2014 08.30: Doors open for registration and networking 09.30: First session begins 17.00: Final session ends

Venue

Combining hotel bedrooms, adaptable meeting spaces and facilities, a choice of restaurants and an exclusive health club and spa with football from the most exciting league in the world, Chelsea Football Club is ideal for meetings and events in London of any kind.

Security

For security purposes we request that you wear your identity badges and wristbands at all times. Both will be required to access the venue, different conferences, and all official evening events.

Cloakroom /Baggage Drop

This is situated in the Centenary Hall, Chelsea FC alongside the main Registrations Area. If you are checking out of the Millennium & Copthorne hotels on Thursday 9th October, we strongly recommend that you leave your baggage with the hotel concierge.

Dress Code

The dress code for the Leaders Sport Business Summit is business attire.

Wi-Fi

To access the Official Leaders Wi-Fi hotspot, connect to “EVENT”.

Your Wi-Fi Password is: leaders14

Help & Information

There is a help and information desk situated on the ground floor of the Millennium Lobby (next to the main elevators leading to the conference rooms). And at the entrance to the Exhibition floor.

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Special Meetings

Special Meetings What else is happening at The Leaders Sport Business Summit?

European Club Association Executive Board Meeting The European Club Association (ECA) is the sole, autonomous body that directly represents football clubs on the European stage. The ECA offers services, representation and information to all 214 member clubs, which are represented from all 53 National Associations within UEFA. This year will see the leaders of some of the most influential clubs in the world come together to discuss the future of European football at the ECA’s Executive Committee Board Meeting.

The meeting will be held on the 8th October from 12-5pm, led by ECA Chairman, Karl-Heinz Rummenigge.Â

Chaired By Karl-Heinz Rummenigge Chairman European Club Association

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The Sport Business Summit 8 - 9 October 2014

Special Meetings

Special Meetings What else is happening at The Leaders Sport Business Summit?

The European Leagues at Leaders The EPFL will gather once again its executives at Leaders for its Strategic Committee meeting.

Business and Legal experts from 30 European Professional Football Leagues will get together on 9th October to discuss Financial, Integrity, Legal and EU matters currently on top of profesional football agenda.

Chaired By Nic Coward General Secretary The Premier League

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The World’s most renowned sport performance summit Date 12th - 13th November 2014 — Venue Emirates Stadium Arsenal FC, London — Confirmed speakers Arsene Wenger, Manager, Arsenal FC Didier Drogba, Professional Footballer, Chelsea FC Kevin O’Hare, Director, Royal Ballet Andy Flower, Technical Director of Elite Coaching The England and Wales Cricket Board Geoff Miller, Mental Skills Coach, Atlanta Braves 08

Invitation-only

The Sport Business Summit 8 - 9 October 2014

Special Meetings

Special Meetings What else is happening at The Leaders Sport Business Summit?

Women in Sport Networking Breakfast The make up the business boardroom is changing with women rightly occupying more senior positions. This trend is starting to take effect in sport too and, to encourage it further, we reached out to a number of senior women in sport to host an exclusive breakfast at Leaders on 9th October.

We hope the event will allow women to expand their personal network and develop business and career opportunities in sport.

Location: Directors Lounge, Stamford Bridge, London, SW6 1HS Date: Thursday 9th October 2014 08:30am to 10:30am

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Official Mobile App Including Networking Tool

Public and private messaging for attending delegates to network Attendee profiles and networking objectives Integrated social media platform, video highlights and live stream Full conference programme with timings, session information and locations Full speaker list and profiles Leaders’ partners Exhibitors and ‘Centre of Excellence’ map FAQs and general information

Please search “Leaders Sport Business Summit” (with quotation marks) in the App Store or Google Play Store to download.

(If you are using a tablet, please make sure you choose the mobile app store option to download.)

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EXHIBITION FLOOR PLAN

Exhibition Floor Plan

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Exhibitors

The Sport Business Summit 8 - 9 October 2014

Exhibitors List Company

Stand

Airton Risk Management

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dotmailer

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Brightcove & Cleeng

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SportBusiness Group

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Tagboard 6 Ooyala 7 Be SME

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Supponor 9 ICON 10 Garland Partners Limited

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Netco Sports

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Gloria Sports Arena

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802 Event Wifi

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Sportlobster 14a Wasp Solutions

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Haivision 15 Tripleplay Services

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AFL 17 ErreĂ Sport

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The Works

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FIFA TMS

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Fanmode 22 ADI 23

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Excellence

Centre of Excellence Centre of Excellence “The sheer brands that you have here, it’s pretty much a who’s who list, which are all the people we want to be talking to.”

Neil Berry, Vice President EMEA, Ooyala

Welcome to the Leaders exhibition 2014 The Centre of Excellence is a sell out once again and will see 1500 senior sports executives from over 45 sports and 50 countries passing through it over the course of 2 days at the Leaders Sport Business Summit.

Centre of Excellence quickly selling out for yet another year. It could very easily double in size, however by maintaining our commitment to quality over quantity, we ensure there is a mutual benefit and relevance for everyone attending.

23 leading industry suppliers have been selected by Leaders to exhibit at the event. They represent a diverse mix of leading media, technology and commercial providers and offer some of the most innovative and ground breaking services and products.

We encourage everyone attending the conference to take the time to speak to our exhibitors and find out more about the latest innovations and services on offer to the sports industry.

The quality of delegates who attend the Sport Business Summit is cited as the main reason for the

“With a lot of very senior people attending, we felt this was the right place for us to reach our key stakeholders.”

Saverio Taverna, Marketing Director, FIFA TMS

The subsequent pages of this guide will provide a listing and short summary of each company and their core product services.

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EUROPEAN FOOTBALL SPONSORSHIP REPORT

2014-15 The European Football Sponsorship Report 2014-15, produced by Sport Sponsorship Insider, provides an extensive analysis of the sponsorship of all 98 clubs and five central organising bodies of the top European leagues: German Bundesliga, English Premier League, Spanish Liga, French Ligue 1 and Italian Serie A.

OUT NOW

Free Special Analysis: Find out the key findings from the report

This brand new report: • Details the financial values of the main shirt and kit sponsorship deals for each club as well as lists all club partnerships • Assesses the sponsorship environment in each league and its market • Analyses the key business sectors investing in football sponsorships • Provides in-depth sponsorship strategy case studies for eight clubs across the top European leagues.

This report is available free of charge to all Sports Sponsorship Insider subscribers.

Non-subscribers can purchase the report separately.

For information on how to purchase the European Football Sponsorship Report please contact David Hunt at david.hunt@sportbusiness.com 16

Join the conversation at #EFSR

The Sport Business Summit Racing Lounge Tambling Suite - Second Floor

With thanks to our sponsors

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2014 Exhibitors

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The Sport Business Summit 8 - 9 October 2014

Exhibitors #LEADERS14

Exhibitors

802 Event WiFi is one of the leading UK experts in connected stadium provision.

802 Event Wifi Atrium Business Centre North Caldeen Road Coatbridge Lanarkshire ML5 4EF T: +44 (0) 845 278 8800 E: felix.gibson@802works.co.uk www.802eventwifi.co.uk

802 Event WiFi currently boasts one of the largest and most complex connected stadiums in the UK at Ibrox Stadium, Glasgow, home to Rangers Football Club and 54,000 loyal fans.

Key deliverables in commissioning a connected stadium solution; • • •

Enhance fan experience Create new revenue generating opportunities Improve venue operations

802 Event WiFi is vendor agnostic and has the flexibility to choose the right technology solution partner for the right environment. This also allows integration with other 3rd party suppliers offering niche technologies that add value, improve performance and productivity and increase profit.

ADI are specialists in large audience communication.

ADI.TV Pittman Court Pittman Way Preston PR2 9ZG T +44 (0)800 592 346 E info@adi.tv www.adi.tv

We utilise amazing technologies to help events, brands, retailers and sports clubs connect and communicate on a local, national and global scale.

Our giant LED screens can be found in world-leading venues and entertaining huge crowds at globally renowned events. Our broadcast networks deliver content from the world’s biggest sports leagues to millions of viewers across continents.

In short: we connect our customers with their customers. We have many strengths: our people, our amazing diversity, our supply chains. But most important is our consistent ability to innovate and develop brands that serve our customers with connected products to realise deep customer engagement and promote long term relationships.

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www.afl-uk.com

AFL are leading international Architects, providing full design services, masterplanning, interior design and technical auditing for sporting venues around the world.

STADIA

TRAINING FACILITIES

twitter.com/AFLArchitects +44 (0)20 7831 8877 john.roberts@afl-uk.com 20

London | Manchester | Birmingham | Glasgow | Doha

The Sport Business Summit 8 - 9 October 2014

Exhibitors #LEADERS14

Exhibitors

AFL Architects St Georges House 56 Peter Street Manchester M2 3NQ T: +44 (0)161 236 6263 E: mail@afl-uk.com www.afl-uk.com

Airton Risk Management Power Tower Blocks 1-3 Belfield Office Park, Beech Hill Road, Clonskeagh, Dublin, Ireland T +353 1 902 1309 E rocallaghan@airtonrisk.com www.airtonrisk.com

AFL is a leading international Practice of sports specialist architects, with offices in Manchester, London, Birmingham, Glasgow and Doha. We have designed some of the UK’s most recognised stadiums, elite training facilities, and leisure venues, working on behalf of global sporting brands, local authorities, and private developers.

We are committed to delivering solutions which are challenging, sensitive, exciting and designed to exceed client expectations. Based on a proven track record of over five decades in delivering high quality buildings, we have built up a world-wide portfolio that reflects our expertise in the field of Architecture.

Airton Risk Management is a division of Paddy Power plc which was launched in June 2007. Since then we have become the industry leader in providing corporate clients financial cover related to the outcome of major sporting events.

We provide two main products to our clients.

1. Player bonus cover: designed for sports organisations and sponsors to help them mitigate the financial risk of on pitch success 2. Conditional rebates: designed for retailers to help them drive top line revenues while protecting bottom line profits

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Exhibitors

Exhibitors

Be SME 4th Floor, The Rex Building 62 Queen Street London EC4V 2BB T +44 (0) 20 7248 6390 E nigel.tatlock@bluerock-consulting.com

Be Sport, Media & Entertainment (Be SME) was a established as a subsidiary to The Be Group to extend their digital expertise across the sports, arts and entertainment sectors, in delivering consumer focused data monetisation programmes.

The Be Group is based in Italy but with offices across 10 European cities and with over 800 employees.

Be SME pulls together its data monetisation model by delivering excellence in digital content & distribution, cards & payments, loyalty and rewards, cashless stadia and sponsorship.

Nigel Tatlock as CEO, based out of London, has a wealth of experience in the mobile industry particularly in relation to sports content and sponsorship. Peter Trembling based in Rome brings a complimentary sets of skills from the cards & loyalty arena and commerciality across sport.

Brightcove 41-44 Great Queen Street London, WC2B 5AD United Kingdom T +44 20 7148 6450 E info@brightcove.com www.brightcove.com

Cleeng Rokin 52 1012 KV Amsterdam, The Netherlands T +31(0)20 894 3090 E theteam@cleeng.com www.cleeng.com

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Brightcove and Cleeng’s long standing partnership provides broadcasters with the most powerful cloudbased solutions for delivering and monetising premium video experiences - both for live and on-demand content.

Cleeng’s advanced e-commerce features are deeply integrated with Brightcove’s market-leading online video platform to offer broadcasters an easy way of managing video offerings, including pricing, online registration, prebooking and payment processing, and delivering seamless viewing experiences across any device. Whether you want to organize a one-off live event, or set up a subscription service, we have the right solution for you.

The Sport Business Summit 8 - 9 October 2014

Exhibitors #LEADERS14

Exhibitors

dotmailer 9th Floor No.1 London Bridge London SE1 T +44(0)845 337 9170 E Info@dotmailer.com www.dotmailer.com

dotmailer’s uniquely scalable and powerful marketing automation solution enables you to easily create, send, share and analyze highly targeted, data-driven triggered email campaigns. dotmailer is the platform of choice for over 55,000 users globally and the trusted email marketing partner of global brands including Best Western, Hallmark, Fujifilm and Harley Davidson.

Erreà Sport are the only major manufacturer producing goods in their own EU based factories. With all garments being designed at the company headquarters in Parma, Italy, we are able to control every stage of production from thread selection to finished garments, thereby provide a quality of product and a level of service to clients which are second to none.

Erreà Sport A: Via G. di Vittorio 2/1, San Polo di Torrile Parma, Italy T +39 (0)521 310 220 E info@errea.it www.errea.it

Erreà are one of the world’s most innovative teamwear manufacturers, boasting exclusive fabrics and ranges, such as Ti-Energy nano-technology clothing, 3DWear technical baselayer and Active Tense medical garments, all covered by the prestigious Oeko-Tex 100 certification, which guarantees that all of our garments are free from any harmful or allergenic substances.

With over 300 carefully selected Professional Clubs and Associations from the worlds of football, rugby, volleyball, basketball, fencing, athletic and beyond, choosing us as technical partner, Erreà are rapidly becoming one of Europe’s most sought after brands.

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FC BASEL 1893 USES FIFA TMS REPORTS BECAUSE A SMART TRANSFER EQUALS 21 SUCCESS.

Visit us at stand

FIFA TMS for decision making tools on football transfers.

The Global Transfer Market report gives readers unique insights regarding mobility patterns, transfer fees, player characteristics and more.

The BIG5 report provides data and analysis on transfers involving the top five spending countries in Europe.

Visit fifatms.com for more information and downloads.

fifatms-inserat-soccerex-A5-04-jh.indd 6

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The Sport Business Summit 8 - 9 October 2014

Exhibitors #LEADERS14

Exhibitors

Fanmode The Courtyard, Carmanhall Road, Sandyford, Dublin 18, Ireland T +44 (0) 781 4546 277 E christian.jochnick@fanmode.com www.fanmode.com

Fanmode has set out to Make the World a Stadium for sports fans. With its gesture based smartphone app, Fanmode-ready wearable devices such as Sony Smartwatch and a custom platform developed on the principles of the Internet of Things (IOT), massively distributed real-time participation for sports fans during live events is made possible.

Fanmode allows fans to share their emotions during the game with fellow fans around the world, creating graphical representation of sentiment data that can be integrated online, in broadcast and most importantly onto stadium screens, giving fans a direct connection with their team and their players on match-day.

To date the Fanmode team has been concentrating on building its platform with support from Wembley Stadium. Now Fanmode is pioneering partners amongst rights-holders, content distributers and brands to bring this service to fans of the world and utilise the technology as a commercial tool for the industry.

FIFA TMS is the global leader in software and services that supports the sourcing, selection and transfer of professional football players. Our offering includes: FIFA TMS GmbH 226 Zollikerstrasse 8008 Zurich T +41 43 222 5400 E reports@fifatms.com www.fifatms.com

INTERNATIONAL TRANSFER MATCHING SYSTEM (ITMS): A web based application to optimise the administration and compliance processes of professional player transfers across borders. The system is currently used by 209 member associations and over 6500 clubs across the globe.

DOMESTIC TRANSFER MATCHING SYSTEM (DTMS): Responding to the requests of our clients, this is a domestic version of ITMS. DTMS is fully integrated with ITMS providing single access to MAs and clubs to manage their domestic and international transfers in the same place.

DATA AND REPORTS: Off the shelf and customised reports designed to support the understanding of the transfer market and guide effective decision making.

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Exhibitors

Exhibitors

Garland is a recognised leader in delivering digital video solutions to the sports industry.

Garland Partners Limited Unit 4, The Courtyard Goldsmith Way, Nuneaton Warwickshire, UK T +44(0)24 7610 2020 E info@gpl-uk.co.uk www.gpl-uk.co.uk

We are the experts at taking fan and stakeholder engagement to the next level, with extensive expertise in providing intelligent, results-driven ways to expand your in-stadium content coverage, as well as ways to stream high-quality material from your website to your global fan base. Whether sharing a behind-the-scenes look, providing match-day coverage, or showcasing player, staff and fan interviews, we have the latest tools and provide the exceptional service that will get you moving forward quickly and effectively.

We’ve provided the technology behind the live coverage of many of the world’s major sporting events, including: the FIFA World Cup, European Football Championships, 2014 Sochi and 2012 London Olympics and Paralympics, World Athletics Championship, and The Open Golf Championship. We work with leading Premiership football clubs and sports agencies to enhance their live media coverage to their fan base.

Talk with us to discover how you will benefit from our commitment to first-class service and partnerships with the world’s leading technology innovators. We’ll work with you to develop a solution that is quick and easy to implement, at the right budget, and specifically targeted to your organisation and audience.

Gloria Sports Arena Özaltın Otel Isletmeleri, Acısu Mevkii Belek-Serik-Antalya Turkey T 00902427100600 E info@gloriasportsarena.com.tr www.gloriasportsarena.com.tr

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Gloria Sports Arena is a modern sports complex with indoor, outdoor and aquatic sports facilities. It is built on 105.000 m² (10.5 hectare) in Belek-Antalya-Turkey, where over 50 different sports disciplines and camps will be hosted.

Facilities are equipped and built by using the most modern technological developments in sports.

Gloria Sports Arena offers professional service for individual athletes, teams and groups: • • • • • •

National Teams Clubs Sport Groups Amateur Athletes Professional Athletes All season Training Camps

• • • •

Summer School Camps Tournaments Events Congresses, conventions and conferences

The Sport Business Summit 8 - 9 October 2014

Exhibitors #LEADERS14

Exhibitors

Haivision 4445 Garand Montreal, H4R2H9 Quebec, Canada T (514) 334-5445 E info@haivision.com www.haivision.com

Haivision delivers end-to-end solutions for streaming, encoding, recording, managing, and distributing secure video and interactive media. Haivision’s portfolio of video products and services are uniquely designed to deliver top broadcasters and live event venues with secure, low latency multi-stream HD video and exceptional bandwidth efficiency.

Haivision enables some of the largest stadiums and arenas to deliver high quality video to luxury booths, digital signage displays, and mobile devices. More information is available at www.haivision.com.

We specialise in delivering branded environments and live experiences. Our work has been seen by more than half the world’s population.

ICON Heather Court, 6 Maidstone Road Sidcup, Kent DA14 5HH United Kingdom T +44 (0) 20 8302 4921 E enquiries@icon-world.com www.icon-world.com

We’ve dressed some of the highest-profile sporting and cultural occasions as well as cities and public spaces, corporate and retail environments. We offer sector-leading expertise in branding and live event production, both directly and in collaboration with our partners around the world.

We delivered the iconic look and feel of the FIFA World Cup Brazil 2014, the Glasgow 2014 Commonwealth Games, London 2012 and UEFA Euro 2012, turning spaces into worldclass environments.

For venues, federations, brands and event organisers alike we define, design and deliver branding, wayfinding and experiential programmes combining over 65 years’ experience with the latest in design, print and presentation technology.

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Exhibitors

Exhibitors

Netco Sports is specialized in creating rich, immersive 2nd screen solutions at the intersection of social, mobile, and the world of television.

Netco Sports 20 Ave Franklin Roosevelt, Paris, 75008 T +33 1 44 83 06 67 E contact@netcosports.com www.netcosports.com

Today we count over 80 clients ranging from international events, federations, leagues, clubs, broadcasters, stadiums, and sponsors.

Netco Sports often finds its apps among those most downloaded including award winning 2nd screen Canal Football and Rugby Apps, the FIA WEC and 24h du Mans app, the official beIN SPORTS app and much more Among our most innovative products are our leading “2nd Screen” solutions, a Stadium Connect suite of solutions for sporting venues, and a Game Connect Live Gaming solution - a fun and interactive way to engage fans and grow your bottom line.

Come visit us to learn more about how Netco Sports continues to push the envelope of innovation and can help you maximise your mobile value.

Ooyala 800 W. El Camino Real, Suite 350 Mountain View, CA 94040 T (650) 961-3400 www.ooyala.com

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Ooyala delivers personalized video experiences across all screens and is the leader in video management, publishing, analytics and monetization. Ooyala’s integrated suite of technologies and services give content owners the power to expand audiences through deep insights that drive increased viewer engagement and revenue from video. Sports networks and media companies using Ooyala technology include ESPN, Pac-12, FOX Sports Australia, ATP Tennis, Media Tiempo Sports, Arsenal Football Club and The Bleacher Report, among others.

The Sport Business Summit 8 - 9 October 2014

Exhibitors #LEADERS14

Exhibitors

SportBusiness Group St Marks House Shepherdess Walk London N1 7BQ T +44 (0) 207 954 3414 E info@sportbusiness.com www.sportbusiness.com

Sportlobster 100 Cambridge House, London, Hammersmith, W6 0LE T +44(0) 207 842 8507 E info@sportlobster.com www.sportlobster.com

SportBusiness Group is committed to enhancing the effectiveness and profitably of businesses working in the sports industry by delivering timely, accurate, authoritative and actionable data, insight and analysis. Dedicated teams of experts, each immersed in their specialism, provide hardto-get data and informed analysis of the sports media and sponsorship sectors for two services: TV Sports Markets and Sports Sponsorship Insider respectively. Across the group, top quality journalism goes hand-in-hand with unmatched access to the people whose decisions shape the industry.

This enables us to create the clearest and most coherent picture of the entire sports business sector through our flagship service SportBusiness International.

Sportlobster is a dedicated social network for sports fans, athletes and celebrities. The sports social network acts as a one-stop shop, where users can access news, blogs, lobs (posts), fixtures and results, live match data and photos and videos. The social network launched in April 2013 and reached 1m users within 13 months - a milestone reportedly reached faster than Twitter, Tumblr and Pinterest. Now, there are more than 1.8m users on Sportlobster. Ambassadors of the platform include Cristiano Ronaldo, the most followed athlete in the world online, Michael Owen, Giorgio Chiellini, George Groves, Natalie Pinkham and Serge Ibaka.

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The Sport Business Summit 8 - 9 October 2014

Exhibitors #LEADERS14

Exhibitors

Supponor is an innovative media and technology company whose DBRLive technology is revolutionising sports marketing. We replace physical advertising signage in sports broadcasts with digital content tailored for specific regional and local audiences.

Supponor Unit 8, Victoria Industrial Estate, Victoria Road, London, W3 6UU T +44(0) 7703 735698 E roger.hall@supponor.com www.supponor.com

So fans across the world watching a sporting event see TV images identical in every way – but with pitch-side advertisements relevant to them. And fans in the stadium see the original advertisements, visibly unaltered.

Through Supponor, rights holders benefit from smarter, and more, inventory. Brands can build more targeted audience portfolios and tailor messaging to discrete segments. And broadcasters can enhance the value they offer both to rights holders and to brands.

DBRLive is in action at various top tier sporting events around the world.

Tagboard, Inc 7826 Leary Way: Suite 201 Redmond, WA 98052 T (425) 522-4484 E sales@tagboard.com www.tagboard.com

Tagboard is a software platform that uses the hashtag to aggregate social media for end-users, brands, agencies and marketers, displaying content from multiple networks in a comprehensive and engaging visual format. Tagboard’s turnkey solutions allow marketers to leverage powerful tools designed to filter positive influence, amplify engagement, and showcase branded experiences through social curation and integration. End-users can self-discover, interact with, and join the discussion all within a single, easy-to-use feed.

Tagboard helps some of the biggest brands in the world play a more active role in the social conversation by encouraging their audiences to share their experiences on a branded, moderated platform. Based in Redmond, WA, Tagboard has discreetly pioneered hashtag marketing since 2012. For more information: tagboard.com or @tagboard.

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ELEVATE YOUR GAME. PROVIDING WORLD CLASS SERVICE IN

Strategy / Marketing / Brand Management Creative / Event Management FOR MORE INFORMATION, PLEASE CONTACT INFO@MSTYLEMARKETING.COM

MStyleMarketing.com 32

The Sport Business Summit 8 - 9 October 2014

Exhibitors #LEADERS14

Exhibitors

Tripleplay Services Ltd Rapier House 40-46 Lamb’s Conduit Street London, England, WC1N 3LJ T +44(0) 845 094 3326 E enquiries@tripleplay-services.com www.tripleplay-services.com

Wasp Solutions Ltd Unit A1, Block 2 Jennymount Business Park Belfast County Antrim BT15 3HN T 08001584444 E enquiries@waspsolutions.mobi http://www.waspsolutions.mobi/

The Works 102 Kirkstall Road Leeds LS3 1JA T +44 (0)113 244 1334 E contact@worksltd.co.uk www.worksltd.co.uk

Tripleplay has been operating for over a decade in the digital media marketplace. Working across the globe via strategic locations and though our Authorized Partner Program, Tripleplay has grown to become one of the world’s leaders in the development and provision of digital signage, IPTV, video on demand and mobile device streaming software solutions. With a worldwide network of partners and blue chip customers on every continent, Tripleplay has built up a global reputation for quality and market leadership. As a result, we now have active offices and representatives located in the USA, Spain, Australia, South Africa, Turkey and UK.

Wasp Solutions Ltd is a software development company specialising in websites and mobile phone Apps for a broad range of clientele. Offering bespoke League and Club management systems, the company has formed partnerships with the Northern Ireland Football League, the Scottish Amateur Football League, the GAA and other leagues and clubs across Scotland and Northern Ireland.

Recently WASP has developed a bespoke ticketing system and it is believed this will support the sports industries on a national level. Warren Dowey, WASP MD explains, “This is an exciting time for the company as we have now developed a few cutting edge products which under market testing are proving to be highly innovational. It demonstrates exciting times ahead for the company.

The Works is a multi disciplinary design and digital agency, specializing in sport and working with many of the biggest federations and brands around the world. Currently celebrating 25 years in business, we are proud to have designed and delivered for over 100 major global sporting events including 8 Champions League Finals and 8 World Cups.

We provide federations, competitions and events with strong branding and effective implementation across all media to promote, market and communicate to fans, sponsors and partner organisations. Major clients include FIFA, UEFA, the IAAF, FiA, NBA Europe, CONCACAF, FIVB, FIBA, EPCR and CAA11.

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CREATING PARTNERSHIPS

We obsess over every detail of the fans’ experience to make it the best it can be.

One size never fits all. Never is this truer than in a sports stadium where people from different walks of life are drawn together.

It’s why we work with you to understand what makes you tick. It’s why we take the time to get to know the fans to find out what they want.

Our key partnerships: Chelsea FC, London The O2, London Millennium Stadium, Cardiff SECC, Glasgow The SSE Hydro, Glasgow Aviva Stadium, Dublin Barclays Center, Brooklyn Staples Center, Los Angeles

Our local, national and international teams work with you together to forge powerful partnerships, and create truly legendary experiences.

OFFICIAL CATERING PARTNER

Enjoy The Sport Business Summit.

32 levyrestaurants.co.uk

The Sport Business Summit 8th - 9th October 2014

Workshop #LEADERS14

Workshops

| Fan Behaviour | Sponsorship |

| Digital Content | Fan Engagement |

The DNA of Fans is Changing: What Does This Means For Fan Behaviour and Sponsorship Performance

Maximizing the Value of Video: Exploring Different Strategies for Clubs, Leagues and Media Owners

The real action between brands and fans used to be in conventional TV advertising but fan behaviour has changed dramatically alongside trends like globalisation, the advent of internet 2.0 and the millennial generation. It’s often been assumed that fans’ response to sponsors is led by their interest in the sport or sponsor category but interests are broadening and further segmentation yields fascinating insights that will change your view on traditional sponsorship. This workshop will explore cutting edge ideas in how brands should think about fans, why fans in different countries react differently to sponsorship, and how segmenting fans by their response to sponsorship across global markets can predict fan behaviour and sponsorship ROI. Essential knowledge for anyone keen to grow the value of their sponsorships.

TV sports rights trade for ever dizzier sums.

Sports fans want to watch sport on their mobiles, tablets and smart TVs whenever and wherever they want. Meanwhile, holders of top rights packages wonder how to drive sufficient revenues to justify rights costs. Clubs, leagues and media commentators have to find ways to generate value from video without top live events rights. This workshop will begin with a case study from Arsenal FC, covering the evolution of the club’s online video strategy, followed by a Q&A with a panel of top sports online video experts discussing tactics for overcoming the strategic, operational and technical challenges posed by the new world of sports TV.

Speakers Mike Ragg Global Head of Research, Repucom Max Barnett Head of Digital - UK & Ireland, Repucom

Sponsored by

Speakers Ben Ladkin General Manager, Arsenal Media Group John Dollin Systems Manager, Arsenal Media Group David McLean Head of Sports Media Production, News UK Jethro Binns CEO, Learn from a Legend/Squash Skills Bernard Coen Business Development Manager, RTE Digital

Sponsored by

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Under 40 Awards Who are the next leaders in sport?

To recognise the next generation of leaders in sport we are launching a very special annual Awards. Called “Leaders Under 40�, we have partnered with the Aspire Academy in Qatar and are committing significant funds to search, evaluate and select the best talent in the business of sport globally. With some of the worlds most senior leaders in sport judging the Awards, we firmly believe it will become one of the most prestigious awards to win for an aspiring leader in sport.

For details on the 2015 awards visit www.leadersinsport.com.

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The Sport Business Summit 8th - 9th October 2014

Workshop #LEADERS14

Workshops

| Content Creation | Fan Engagement |

| Connected Stadium | Fan Engagement |

Debunking Myths Of Fan Engagement

Connecting Sports Fans to Interactive and Enriched Media

For people, passion is personal and powerful.

For brands, it’s perhaps the most underutilised asset in all of marketing. And it’s only becoming more valuable. We know that people are engaging in their passions more through digital and social media. But as brands do we really understand how best to engage them? In this session we will share some in-depth research into fan behavior and dispel some of the conventional wisdoms of the industry.

Octagon will lead a lively discussion offering fresh insights from Sports Yapper, the new social media player in sport. They will share how they are tapping into fans who passionately want to share opinions and commentary during the live experience. You’ll also hear from the IRB on measures they are taking to create content that connects to the heart of rugby fans as part of the build up to Rugby World Cup 2015.

Speakers Eric Goldstein CEO, Sports Yapper

Sponsored by

New Ways to Engage Your Fans and Transform the In-Stadium Experience The event experience is right at the heart of a rights holder’s product, and through the integration of Wi-Fi connectivity with instant availability of interactive and enriched media this can be transformed to lure more fans to watch the game at the stadium, generate new sources of revenue, and meet the expectations of a changing demographic. Connected fans are happier, spend more and engage on a deeper level with brands and sponsors. So what are the expectations of your fans? And how can digital and technological solutions be integrated to the in-stadium experience, so that you can benefit from greater fan engagement and improved revenues?

Speakers Lars-Christer Olsson Chairman, Swedish Football League Niels Røine Former CEO, Norwegian Football League

Sponsored by

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PowaTag, the complete queue-busting and fan experience solution in one app Enable fans to purchase directly from anywhere, anytime 1

Manage ticketing and access control

5

2

Track sales in real-time, and reduce shrinkage

Enable pre-orders and reduce queues

6 $$

3 POWATAG

Mobilise The POS

Get the right offer to the right customer - at the right time

4

7, 8

Boost merchandise sales

Optimise loyalty Improve hospitality

•

PowaTag gives you the flexibility to create additional POS when needed, and deploy them anywhere

•

Take your loyalty and hospitality programme to the next level

•

PowaTag is a direct sales and advertising channel to engage with every supporter on a personal level, in AND out of the venue

•

PowaTag empowers a complete e-ticketing experience, from purchase and delivery through to access control and authentication

•

Monetise all media channels, selling to fans inside and outside of the stadium

For further information please contact christopherkeightley@powa.com www.powatag.com

The Sport Business Summit 8th - 9th October 2014

Workshop #LEADERS14

Workshops

| Sports Finance | Sports Law |

| Governance | Football Transfer System |

Sport Finance Forum

Ins and Outs: Increasing Efficiency and Governance in the Transfer System

This year at Leaders we are hosting an exclusive forum for Financial Directors to make new connections and learn from a unique case study of financing and investment in sport. Held over lunch in one of Chelsea FC’s top hospitality boxes, it is invitation-only for a group of 25 FDs in sport.

The forum is provided in partnership with Latham & Watkins who will be providing a case study for discussion amongst the group: Taking the Team Public: A Winning Strategy Discover the winning playbook for converting fans to shareholders and accomplishments on the pitch into success in the capital markets.

Lawyers from Latham & Watkins and investment bankers from Jefferies, who took Manchester United public in 2012, will discuss how to successfully execute a sports team IPO. This workshop will take you from the assembly of the best banking and legal rosters to the ringing of the bell when your stock opens trading.

Panelists will highlight the legal, branding, and marketing strategies to optimally effect your IPO as well as how to avoid the potential foot faults inherent to the offering process. Any team considering capital-raising opportunities will not want to miss this.

The football transfer market grows more complex window by window as scouting networks have spread to every corner of the planet and player valuations skyrocket. There is more pressure than ever to have a system that enhances transfer market knowledge and transparency, as well as reducing the administrative load to enhance decision making and efficiency. This exclusive session will explore how the governing body of the Netherlands, KNVB, and FIFA TMS have pioneered the use of new systems to enhance governance on the domestic level, giving federations greater monitoring and control over their jurisdictions and increasing visibility over the amount of transfers and transfer fees that flow within it. It’s a unique story with many lessons that can be applied to other federations around the world.

Speaker

Speaker

Ninon Kok Coordinator of the Disciplinary Department, KNVB

Marc Jaffe Partner, Latham & Watkin LLP

Sponsored by

Ian Schuman Partner, Latham & Watkin LLP

Sponsored by

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Date 4 -5 March, 2015 — Venue New York, New York —

Invitation-only

2014 Speakers

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The Sport Business Summit 8 - 9 October 2014

Speakers #LEADERS14

Speakers

Ajaz Ahmed

Dermot Boden

Founder and CEO, AKQA

Chief Brand Officer, Citigroup

Ajaz is an advertising visionary. He founded AKQA at the age of 21 after dropping out of university. Now, 19 years on, the company has 11 offices worldwide, 1200 employees and a value of $540m following its 2012 purchase by Sir Martin Sorrell’s WPP Group. The agency’s client list is burgeoning, including the likes of Heineken, Nike, MTV, Volkswagen, Visa, AUDI, Delta, Ferrari and Fiat. AKQA was named Digital Agency of the Year in 2011 by Adweek and Campaign magazines and garners more than 100 industry awards in total, including at least one agency of the year award every year.

Responsible for stewarding the Citigroup brand, Dermot took up his current role in 2011 and is a world-renowned marketer. Ensuring that branding and marketing are consistent across the range of Citi’s businesses, Dermot chairs Citi’s Brand Council and oversees the Global Branding and Sponsorship groups. Prior to joining Citigroup he served as Global Chief Marketing Officer at LG Electronics, a position he held from 2007. Before this, he held business and marketing positions at some of the world’s biggest companies including Pfizer and Johnson & Johnson in Europe, Asia and the US.

www.akqa.com

www.citigroup.com

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Speakers

Speakers

Maurício Borges

Sir David Brailsford

President, Apex-Brasil

Team Principal, Team Sky

Maurício took up his role of President at ApexBrasil in February 2011. A Brazilian Trade and Investment Promotion Agency that promotes Brazilian products and services abroad and attracts foreign investments to strategic sectors of the Brazilian economy, the organisation played a big role in the 2014 FIFA World Cup as the competition’s National Supporter. Maurício has over 15 years of experience in foreign trade and has held positions such as Innovation Coordinator and Foreign Affairs Manager at the Brazilian Agency for Industrial Development (ABDI) and Foreign Trade Manager at Sebrae-SP, where he coordinated foreign trade activities of 25 affiliated agencies.

David Brailsford has been involved in cycling throughout his career and has enjoyed a number of highlights. In 2008, in his role as Performance Director at British Cycling, he led the GB Cycling Team to an unprecedented 8 gold medals at the Beijing Olympic Games. He replicated this feat in 2012, leading Team GB to another 8 gold medals at the London Olympics.

In 2010 Dave joined British based professional team, Team Sky, with the aim of bringing Britain its first ever Tour De France winner. In 2012 Dave achieved this, with Bradley Wiggins winning the prestigious race. One year later, it was under Dave’s leadership again that Chris Froome won the Tour De France for Team Sky. Dave received his knighthood for services to cycling and the London 2012 Olympic and Paralympic Games on 28 February 2013.

www.apexbrasil.com.br

www.teamsky.com

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The Sport Business Summit 8 - 9 October 2014

Speakers #LEADERS14

Melissa Rosenthal Brenner

Dave Coplin

SVP, Digital Media NBA

Chief Envisioning Officer, Microsoft

In her role as Senior Vice President of Digital Media at the NBA, Melissa has led the development, oversight, and implementation of the NBA’s global social media strategy and digital portfolio across multiple media platforms. It is under her leadership that the NBA has built one of the largest social media communities in the world, with more than 675 million likes and followers combined across all league, team, and player pages on Facebook, Twitter, Instagram, Sina, and Tencent. Melissa has also been instrumental in the NBA’s achievement of many social media milestones, including the first professional sports league to partner with YouTube (2005) and Facebook (2007). The NBA recently became the 82nd Twitter handle overall to eclipse seven million followers, and the league’s YouTube channel surpassed an unprecedented two billion video views in March 2014.

Since joining Microsoft in 2005, Dave Coplin has worked across a wide range of industries and customers, providing strategic advice and guidance around the impact of technology on a modern society both at work and in play. Dave is an established thought leader and has spent a considerable amount of time in both the public and private sectors providing leadership and guidance around key technology issues like Cloud Computing, Privacy, Big and Open Data, Social Media, Open Government, Advertising and the “consumerisation” of IT. Dave is currently the Chief Envisioning Officer for Microsoft, helping organisations and individuals envision the full potential that technology offers a modern, digital society and has recently authored “Business Reimagined” a book about the future of work - a new working environment based on collaborative and flexible working and on technology that, used correctly, liberates rather than constrains.

www.nba.com

www.microsoft.com

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A global management consultancy that specialises in human performance and organisational development. We are trusted high performance partners of our clients, helping them achieve sustained competitive advantage through our knowledge of high performance science.

We are committed to helping business leaders in the following ways:

Strategy l Performance l Leadership l Talent l Inspiration

Launch Event -12 November 2014 Business Breakfast: “Managing High Performance Talent�

With Special Guests The Emirates Stadium, London Email: clive.reeves@leadersconsulting.com for more details

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www.leadersconsulting.com

The Sport Business Summit 8 - 9 October 2014

Speakers #LEADERS14

Speakers

Tom Daley

Rafael De Los Santos

Olympic Diver, Team GB

New Media Director, Real Madrid

As the youngest British competitor at the Beijing 2008 Olympic Games aged 14, Tom Daley gained national fame as he competed in the finals of both the synchronised and individual 10 metre platform competitions. Tom has since represented Great Britain at the 2012 Olympics, winning bronze in the individual 10 metre platform competition. A three-time BBC Young Sports Personality of the Year winner, Tom’s other accomplishments include World, European, British, Commonwealth and World Series titles. Tom is also a big commercial success with multiple partnership deals with global brands, his own TV show and a huge social media following. Outside of diving, Tom is an active fundraiser for Brain Tumour Charity and a mentor on ITV’s Splash TV show.

Rafael De Los Santos is the New Media Director at Real Madrid - recently described as the world’s most valuable football club. Rafael joined the club in 2012, following 4 years as Director of Partnerships, Alliances and Business Development at Prisa Digital. Earlier in his career, Rafael spent a number of years working for Microsoft in various positions including Business Development Manager and Business Controller.

www.realmadrid.com

www.tomdaley.tv

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Speakers

Speakers

Roel De Vries

Christian Deuringer

Global Head of Marketing, Communications and Brand Strategy, Nissan

Director Global Brand Management, Allianz

Roel is the top marketer at Nissan and his recent projects include the establishment of the integrated “Nissan United” agency network, the global “What_If” advertising campaign and leading Nissan’s recently announced four year global sponsorship of the UEFA’s Champion’s League. Now in his 19th year at the car manufacturer, he first started out in the European head-office in Amsterdam, where he held various positions in Marketing and Sales.

In 1998 he moved to the South Africa office, where he continued to head up Marketing and Sales and, since 2008, he has been based at Nissan’s Global Headquarters in Japan, where he served as Program Director for the company’s Infiniti car range before taking up his current role.

As Director of Global Brand Management, Christian is responsible for Strategy, Governance, Advertising, Media and Sponsoring at Allianz. Currently, the brand has a Market Cap of $77.2billion and a brand revenue of $130.8billion. Prior to joining the Marketing division of Allianz in 2003, Christian worked in various roles including VP Marketing at Wannago, Marketing Manager for MINI at BMW and Brand Manager at Proctor and Gamble.

www.nissan.com

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www.allianz.com

The Sport Business Summit 8 - 9 October 2014

Speakers #LEADERS14

Sundance DiGiovanni

Sean Dyche

Co-Founder and CEO, Major League Gaming

Manager, Burnley FC

Sundance DiGiovanni co-founded Major League Gaming in 2002 with the desire to create a company that would reflect his lifelong passion for gaming and his deeply competitive nature.

In his role as CEO, he focuses on the long-term growth of competitive video gaming and the various distribution channels that are helping to bring MLG to an ever-growing community.

Prior to co-founding the professional electronic sports organisation, Sundance served as Worldwide Creative Director at Gotham Broadband, a broadband media pioneer. He is a veteran creative executive and has worked closely with a variety of brands, including AOL Time Warner, DirecTV, Sony, Pfizer, Nortel Networks, and Sprint.

Having recently guided Burnley to promotion to the Barclays Premier League for the coming season, Sean Dyche has confirmed his reputation as one of the brightest young British managers in the game. Previously a coach and Assistant Manager at Watford, he became Manager at the club in 2011 before joining Burnley. Before turning to management, Sean forged a successful career as a player, representing Chesterfield, Bristol City, Luton, Millwall, Watford and Northampton Town. Sean also has experience at national team level, having been part of the backroom staff for the England Under-21 team that reached the final of the 2013 European Championships.

www.majorleaguegaming.com

www.burnleyfootballclub.com

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Speakers

Speakers

Dave Finocchio

Umberto Gandini

Co-Founder and General Manager, Bleacher Report

1st Vice Chairman, European Club Association Organising Director, AC Milan

Dave is a co-Founder and the GM of Bleacher Report, a leading digital sports property that was acquired by Turner Broadcasting in August 2012, and is leading figure in the US digital media market. He launched B/R in 2007 as a next-generation sports brand focused on real-time, comprehensive team and league coverage and the 18-34 year old demographic.

Bleacher Report is currently the 2nd largest sports website in the United States with over 40 million monthly readers, and is also experiencing rapid growth internationally. Its app, Team Stream, is one of the most heavily used sports apps in the US. The company is focused on social, mobile and video initiatives.

Umberto has been an Executive Board Member at the ECA since 2008 and currently serves as First Vice Chairman at the Association. He has spent almost 20 years working at AC Milan, and is currently responsible for their first-team activities as well as negotiation of TV and New Media rights. Umberto is also a member of the Professional Football Strategy Council of UEFA, the FIFA Committee for Club Football, the UEFA Club Competitions Committee and Chairman of the ECA Competitions Working Group.

www.bleacherreport.com

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www.ecaeurope.com

The Sport Business Summit 8 - 9 October 2014

Speakers #LEADERS14

Speakers

David Görges

Joshua Harris

Head of New Media and CRM, Borussia Dortmund

Principal Owner, Philadelphia 76ers & New Jersey Devils

Borussia Dortmund is one of Europe’s biggest football clubs with one of the world’s most passionate fan-bases. David took up his role as Head of New Media and CRM at the club in 2011 and, since then, has helped generate a huge social media following of over 1.28million followers on Twitter and over 10.7 million followers on Facebook. Prior to joining Borussia Dortmund, David worked in a number of senior marketing roles at SPORTFIVE, one of the leading European sports marketing groups.

Joshua Harris is Managing Partner of the NBA’s Philadelphia 76ers and Principal Owner of NHL team, the New Jersey Devils, which he purchased in 2013. Josh is also co-founder and Senior Managing Director at Apollo Global Management, a global private equity firm that specialises in leveraged buyout transactions and purchases of distressed securities.

www.sixers.com

www.bvb.de/

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Follow #LEADERS14

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The Sport Business Summit 8 - 9 October 2014

Speakers #LEADERS14

Speakers

Craig Howe

Ginanni Infantino

Consulting Head of Digital and Social Media, San Francisco 49ers and Chicago Bulls

General Secretary, UEFA

Craig Howe has over 20 years of strategic digital and brand marketing experience and is widely considered one of the world’s leading experts in sports digital and social media strategy. Craig is an independent advisor in various capacities for several major US sports leagues and numerous NFL, NBA, and MLB franchises. Currently, Craig is working with the San Francisco 49ers and Chicago Bulls to help them optimise their digital strategies for the 2014-15 season. His main focus is on helping sports and technology companies leverage the power of social media and digital content to drive revenue and brand visibility.

Gianni Infantino has been General Secretary at UEFA since October 2009. He first joined the organisation in 2000, working on a range of legal, commercial and professional football matters, before being appointed as Director of UEFA’s Legal Affairs and Club Licensing Division in January 2004. He then went on to become interim Chief Executive and Deputy General Secretary before taking up his current role. Prior to joining UEFA, Gianni worked as the Secretary General of the International Centre for Sports Studies (CIES) at the University of Neuchâtel, having previously been an adviser to a variety of football bodies, including the Italian, Spanish and Swiss football leagues.

www.49ers.com www.uefa.com

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The Sport Business Summit 8 - 9 October 2014

Speakers #LEADERS14

Speakers

Alejandro Irarragorri

Michael Leavey

Owner and President, Santos Laguna

Media, Marketing and CRM Director, Arsenal FC

Alejandro is one of Mexico’s brightest businessmen and entrepreneurs and bought the majority share of Club Santos Laguna from AB InBev in 2013. With just a 32 year history, the club is already a top 5 CONCACAF team and has been runner up in the CONCACAF Champions League for the last 3 years. Alejandro also serves as Founder and Chairman at Orlegi Sports, the holding company of Club Santos Laguna, Estadio Corona and Territorio Santos Modelo. Earlier in his career Alejandro served as Sports Vice President of Grupo Modelo and held senior positions at a number of Mexican Pacific League Baseball teams.

Michael has been responsible for the growth of Arsenal’s digital business for over half a decade. He is one of European Football’s most accomplished digital executives, specialising in the management of cross platform media organisations with a specific focus on sport and entertainment. Throughout his career Michael has also played leading roles in sports media rights negotiations and the design of broadcast syndication models. Prior to taking up his current role of Media, Marketing and CRM Director earlier this year, Michael spent over 5 years as the General Manager of Arsenal Broadband. www.arsenal.com

www.clubsantos.mx

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Speakers

Speakers

Tim Leiweke

Tod Leiweke

President and CEO, Maple Leaf Sports & Entertainment

Chief Executive Officer, Tampa Bay Sports & Entertainment

Tim has been President and CEO at MLSE since April 2013 and is known as one of the US sports industry’s top executives. He has over 30 years of sports and entertainment experience, during which he’s been integral to the growth and development of the NHL, NBA and MLS. Prior to joining MLSE, Tim spent 17 years at AEG where he led the acquisition or merger of more than 60 divisions and companies to help create a global live entertainment organisation. He was responsible for guiding the $150million, 85-acre development of StubHub Center, as well as the build of the four million square foot, $2.5 billion L.A LIVE complex in downtown Los Angeles.

In 2013 Tim ranked 5th on the Sport Business Journal’s 50 most influential people in Sports Business.

Tod has served as CEO of Tampa Bay Sports and Entertainment since July 2010. Now in his 30th season in professional sports, he has led the transformation of the NHL’s $145million Tampa Bay Lightning off the ice, more than doubling of the team’s season ticket base and increasing overall attendance from 2009-10 through 2011-12 by 20%. Prior to taking up this role, Tod spent 7 years as CEO of the NFL’s Seattle Seahawks and Vulcan Sports & Entertainment, also overseeing all aspects of the Portland Trail Blazers and Seattle Sounders FC. He also served as president of First & Goal Inc., which operates Qwest Field and Qwest Field Event Center for the state of Washington. He was recognised for his efforts in 2009, being named as a finalist for Sports Business Journal’s Sports Executive of Year. Along with that nomination, he was named CEO of the Year by the Puget Sound Business Journal and also by the Seattle Sports Commission.

www.mlse.com

www.lightning.nhl.com

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The Sport Business Summit 8 - 9 October 2014

Speakers #LEADERS14

Speakers

Pedro López Jiménez

Vice Chairman, European Club Association & Real Madrid CF

Pedro has been a member of the Executive Board at the ECA since 2013 and currently serves as the association’s 2nd Vice Chairman.

He also serves as the 3rd Vice President at Real Madrid CF – recently described as the world’s most valuable football club. Pedro is also a member of the UEFA Club Competitions Committee.

www.ecaeurope.com

Glenn Miller Head of Sport and Entertainment Media Partnerships EMEA, Facebook Glenn Miller is a world expert on how sports teams can engage their fans using social media and heads the Public Content Strategic Partnerships team in EMEA at Facebook. He is responsible for managing sports, entertainment and media strategic partners and recruiting new strategic partners for the platform. Prior to joining Facebook, Glenn held a variety of marketing roles at different companies such as Creative Artists Agency, AEG Live, Ticketmaster and Bill Silva Management and has been identified as a future entertainment industry leader by Billboard, Variety and Forbes magazines in the US.

www.facebook.com

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HOW DOES A TOOTHBRUSH HELP RELAUNCH AN ICON?

FIND OUT AT CAPITALIZE.CO.UK/ TOOTHBRUSH

CREATIVE COMMUNICATIONS AGENCY hello@capitalize.co.uk / 44 207 940 1700

WE HELP BUSINESSES CREATE AND COMMUNICATE UNIQUE AND ENTERTAINING BRAND IDEAS 56

The Sport Business Summit 8 - 9 October 2014

Speakers #LEADERS14

Speakers

James Pallotta

Ralph Rivera

President and Chairman, AS Roma

Director, BBC Future Media

James currently serves as President and Chairman of Italian Serie A football club, AS Roma. He recently acquired a 100% stake in the club after buying out Italian Bank, UniCredit.

James also serves as Chairman and Managing Director of Raptor Group, a financial services firm that provides investment management and advisory services. Earlier in his career James worked as the Managing Director of the US Equity Securities Group, Tudor Investment Corporation, where he rose to the position of Vice-Chairman in 2005. During his time at Tudor, James served as the principal portfolio manager for Raptor Global Funds; at the peak, he was responsible for managing in excess of $11 billion of assets under the Raptor strategy.

James is a minor share-holder of the Boston Celtics and serves on the boards of many philanthropic organisations including: Trustee of the Boston Children’s Hospital, The Buoniconti Fund, Big Brother Association and Berklee College of Music.

Ralph is one of media industry’s leading innovators and holds overall responsibility for the BBC’s interactive services, BBC Online and BBC Red Button, and oversees the development of the BBC’s digital products - such as BBC iPlayer. Ralph has extensive experience in global digital media and was appointed as BBC’s Director of Digital Media in November 2010 before being promoted to Director of Future Media in March 2011. He joined the BBC from Major League Gaming in New York, where he was responsible for product development.

Prior to that, he ran AOL’s Games and Latino businesses, overseeing the expansion of AOL’s international web presence and launching the social gaming platform games.com. Earlier in his career Ralph worked for the likes of Pearson Education, Simon & Schuster, Deloitte & Touche and IBM.

www.bbc.com

www.asroma.it 57

Speakers

Speakers

Karl-Heinz Rummenigge

Mark Schwarzer

Chairman, European Club Association and FC Bayern München

Player Chelsea FC

Karl-Heinz Rummenigge is currently Chairman of the European Club Association, a role that he took up in 2008. He also serves as Chairman of the Executive Board at FC Bayern München, where he takes responsibility for management control and communication, representation in national and international committees, coordination with the supervisory board and supervising fan club affairs. KarlHeinz serves as a Member of the UEFA Events SA Board, Member of the FIFA Committee for Club Football, Member of the FIFA Strategic Committee and as a Member of the FIFA Football Committee. Earlier in his career, he was a professional footballer, playing for Lippstadt, Bayern and Inter Milan and, during his active footballing career, scored 162 goals in 310 Bundesliga appearances.

Mark Schwarzer was one of the first major Australian players to ply his trade in The Premier League. After a spell in Germany, he made his move to England in 1996 and after a short time at Bradford City FC he transferred to Middlesbrough, a club where he would make over 350 appearances over 11 years. He was also part of the team that won Middlesbrough’s only ever major trophy, the League Cup in 2004. Mark then moved to London where he played for Fulham from 2008 to 2013 before making the switch across South-West London to Chelsea FC. He became the oldest player to represent Chelsea in the Premier League at the age of 41 years and 195 days. He also made his Champions League debut when he replaced an injured Petr Cech in the Champions League semi-final against Atletico Madrid in April 2014. Mark amassed 109 caps for Australia over a decade between 1993 and 2003, and was selected for the Socceroos’ World Cup squad in 2006 and 2010.

www.ecaeurope.com www.fcbayern.de/en/

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The Sport Business Summit 8 - 9 October 2014

Speakers #LEADERS14

Speakers

Christian Seifert

Dato’ Alex Soosay

CEO German Bundesliga

General Secretary, Asian Football Confederation

Christian has been CEO at the German Bundesliga since 2005 where he oversees the strategic orientation and overall leadership of the DFL and has led the league to record revenues in every area of the business. He currently also serves as Vice President of the German Football Association and as a member of the board of the League Association. Prior to joining the Bundesliga, Christian spent five years at KarstadtQuelle New Media AG, latterly as Chief Executive Officer, and 2 years as Director of Marketing (Central Europe) for MTV Networks.

Dato’ Alex Soosay is the General Secretary of the Asian Football Confederation. A former player, Dato’ Alex Soosay was a midfielder for the Negeri Sembilan Indian Association team and later drafted for state action, competing in the Malaysia Cup from 1979 to 1985. He started coaching in 1987, when he took charge of Negeri Sembilan for two years until 1989.

The following year, he was appointed to the role of Executive Secretary of the Negeri Sembilan FA and remained in this role before joining the AFC in 1995. Since then, Dato’ Alex Soosay has been heavily involved in plotting the growth of Asian football. He spent 11 years holding director level roles within numerous departments, including referees, legal, youth competitions and Olympics, men’s and clubs’ football, technical and logistics. He has been in the position of General Secretary since 1995 and has been heavily involved in the AFC Asian Cups, FIFA Women’s World Championship, FIFA Confederations Cup and the FIFA World Cup in 2002.

www.bundesliga.com/en/

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The Sport Business Summit 8 - 9 October 2014

Speakers #LEADERS14

Speakers

Paulo Sousa

Amber Steele

Manager, FC Basel

Director, Football Management, Coca-Cola

Paulo Sousa played for a number of major European clubs. Over a 13 year career, he represented Benfica and Sporting CP in his homeland of Portugal; Juventus, Parma and Internazionale in Italy; as well as spells for Borussia Dortmund, Espanyol and Panathinaikos. He won the Champions League twice during his playing career with Juventus (1995-96) and BVB (1996-97). He also accumulated over 50 caps for Portugal, representing them in one World Cup and two European Championships as part of the ‘Golden Generation’ of Portuguese football alongside Luis Figo and Manuel Rui Costa. Since retiring in 2002, Paulo has had management jobs in England (with Queens Park Rangers, Swansea City and Leicester City), Hungary (Videoton FC) and Israel (Maccabi Tel Aviv), and is now at the helm of the Swiss Champions League club FC Basel, after signing a 3 year deal with the Swiss Super League Champions in May 2014.

Amber is responsible for oversight of CocaCola’s sponsorship of some of the biggest sporting competitions in the world, such as the FIFA World Cup. Earlier in her career Amber spent a number of years working in senior marketing positions at FIFA, before making the move to Coca-Cola as Manager of Global Event Operations and Worldwide Sports in 2004.

www.cocacola.com

www.fcb.ch

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Speakers

Speakers

Paul Stretford

Erick Thohir

Managing Director, Triple S Sports and Entertainment

Owner and President, FC Internazionale Milano

Paul is Managing Director of Triple S Sports and Entertainment and player representative for Wayne Rooney. He is known for his commercial acumen and has masterminded transfers that have transformed careers. Throughout his career Paul has worked with the likes of Frank Stapleton, Stan Collymore, Andy Cole, Tim Krul, Charles N’Zogbia, Thomas Sorensen and Joe Calzaghe. Paul set up his first agency, Proactive Sports Management, in 1987 and it was here that he first started working with Rooney in 2002. After growing Proactive into a company of 120 staff across 12 offices worldwide, with over 300 players on its books, he left Proactive in 2008 to set up Triple S Sports and Entertainment. Since the inception of Triple S, Paul has made Wayne Rooney the best remunerated English footballer in history with a range of commercial partnerships.

Erick Thohir is an Indonesian businessman and President and Owner of Italian football club, FC Internazionale Milano. He also owns a minority stake in the NBA’s Philadephia 76ers, is a majority stakeholder in the MLS team, DC United, and is co-owner of the AirAsia Asean Basketball League, which he set up to promote the sport across the region. He also serves as Chairman of the Indonesian Basketball Association, President of the Southeast Asia Basketball Association and Co-owner of local basketball teams, Satria Muda and the Indonesia Warriors. Aside from sport, Erick is known in the media business for establishing the Mahaka Media Group, a multiplatform media company that creates, sells, aggregates and delivers content through a variety of platforms.

www.inter.it/en/ www.triplessportsentertainment.com

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The Sport Business Summit 8 - 9 October 2014

Speakers #LEADERS14

Speakers

Hans Erik Tuijt

Travis Tygart

Global Activation Director, Heineken

CEO, US Anti-Doping Agency

Hans Erik Tuijt first joined Heineken in 1988.

He spent the first five years at the brand in a financial role supporting production and commercial disciplines, after which he moved to Portugal where he was Country Manager.

In 1995 Hans Erik moved to Brazil where he managed a joint venture company responsible for the marketing and sales of the Heineken brand. In 1999 he transferred to Australia, taking up the position of Managing Director of Heineken Australia. In 2006 Hans Erik took up the role of Manager Brand Activation Projects in the Heineken Brand Team. In his current role as Global Activation Director he takes responsibility for ensuring that the company’s many sponsorships around the world are well-executed and provide a real return on investment, such as the UEFA Champions League, Rugby World Cup and the US Open.

Famed for being the man who brought down Lance Armstrong, Travis is the world’s most prominent figure in the fight against doping in sport. He joined USADA in 2002, initially serving as Director of Legal Affairs before becoming Senior Managing Director in 2004 and then CEO in 2007. Before joining USADA, Travis was an athlete and associate in the sports law practice at Holme Roberts & Owen LLP, where he worked with the United States Olympic Committee, USA Basketball, USA Swimming, USA Volleyball and the Pro Rodeo Cowboys’ Association.

www.usada.org

www.theheinekencompany.com

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Speakers

Speakers winTER spoRTs

aThlETiCs

CYCling

golf

fooTBall

MoToR spoRTs

TEnnis

swiMMing

BasKETBall

RUgBY

CRiCKET

sailing...

AFP SPortS, the world’s sports news agency Agence France-Presse is a global leader for sports coverage in English, French, German, Arabic, Spanish and Portuguese. AFP Sports offers comprehensive global photo production, including live coverage of all major sports events.

It comprises a worldwide network of sports correspondents, providing sustained, reliable, round-the-clock coverage, mobilizing exceptional human and technical resources for all major international competitions.

AFP Sports is synonymous with innovation. Latest examples include real time photo transmission from the World Cup stadiums and from the press motorcycles following the Tour de France, and interactive, multimedia applications offering a perfect mixture of live editorial content and real-time data.

AFP Sports is the online, second screen and customized solution for media, sponsors, federations, clubs and all other sports outlets.

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Contact: afp-sports@afp.com afp.com

SPORTS

The Sport Business Summit 8 - 9 October 2014

Speakers #LEADERS14

Speakers

Jeffrey Webb

Thierry Weil

President, CONCACAF

Marketing Director, FIFA

As CONCACAF President, Jeffrey’s core focus is restructuring the Confederation by building solid foundations to manage, develop and promote the game with a resilient commitment to inclusiveness, accountability and transparency. Alongside his Presidency, Jeffrey serves as Vice President of FIFA and Chairman of the FIFA Anti-Racism and Discrimination Task Force. Earlier in his career he served as Deputy Chairman of the FIFA Internal Audit Committee and, subsequently, became Chairman in 2011.

Prior to joining CONCACAF, Jeffrey spent 21 years as head of the Cayman Islands Football Association (CIFA), where his achievements were widely recognised as he helped them to become members of both CONCACAF and FIFA.

As Marketing Director at FIFA, Thierry is responsible for partnerships between FIFA and some of world’s leading brands, including Adidas, Coca-Cola, Sony and Visa. He also led the recent overhaul of the organisation’s commercial model, replacing the national supporter level sponsorships with regional categories at future world cups. A strong believer that patience and hard work will get you to where you want to be, Thierry made his entrance into the sports scene in 1981, heading up Product Development for Europe at Adidas France. In 2003, he became their Head of Global Football Sports Marketing and went on to become President of Global Football Sports Marketing 3 years later. He made the move to FIFA, as Marketing Director, in 2007.

www.concacaf.com

www.fifa.com

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Speakers

Speakers

Claire Williams

Russell Wolff

Deputy Team Principal, Williams F1

Executive Vice President and Managing Director, ESPN International

Claire has served as the Deputy Team Principal at Williams F1 since 2013. In this role Claire works alongside Founder and Team Principal Sir Frank Williams, playing a pivotal role in the day to day running and long term development of the race team. She’s also responsible for securing over £100m in sponsorships each year and has negotiated some of the teams’ biggest partnerships. Claire first joined Williams in 2002 and, since then, has worked her way up through a variety of positions including Director of Marketing and Communications and Head of Communications and Investor Relations.

ESPN is among the world’s most valuable media brands, reaching hundreds of millions of sports fans around the world. As Executive Vice President and Managing Director, reporting directly to ESPN President, John Skipper, Russell is responsible for all of ESPN’s international business. It is under his guidance that ESPN International has grown to reach sports fans in over 61 countries, across all seven continents of the world. Initially joining the company in 1997 as ESPN International’s Vice President, Russell has been with the organisation for 17 years. He has a long list of accomplishments, including spearheading the launch of HD services; guiding digital expansion, which includes ESPNFC.com, ESPNCricinfo.com, ESPNscrum.com, ESPNF1. com and ESPN.com.br; and launching broadband platforms across the world, including ESPN Play, WatchESPN, ESPN Player and ESPN3.

www.williamsf1.com

www.intltv.espn.com

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The Sport Business Summit 8 - 9 October 2014

#LEADERS14

Notes

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LEADERS Bishops Park House 2nd Floor 25-29 Fulham High Street London SW6 3JH T +44 (0)207 042 8666 E info@leadersinsport.com

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