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EINVENTED HERE How business, industry and retail rebound

A supplement to

Do you have a sneaky family? Have we got a game for you.

Save the Revolution by enlisting in the service of American Liberty and be sent on a mission of critical importance on the eve of the Battle of Yorktown. RevQuest: The Lion and the Unicorn™ takes you into the intrigue and espionage of the 18th century. Begin the game by revealing your spy name at colonialwilliamsburg.com/revquest. And don’t forget to ask for your top~secret orders when checking in to the Williamsburg Woodlands Hotel ħ Rɡ FLDO VS\ KHDGTXDUWHUV

-XQH ħ 6HSWHPEHU 3OD\ IUHH ZLWK &RORQLDO :LOOLDPVEXUJ DGPLVVLRQ For more information, call 1~8oo~447~8679 or visit colonialwilliamsburg.com Follow us on

Š2o12 The Colonial Williamsburg Foundation

BIG IDEA

Companies large & small took their vision to reality

By Sara Bonovitch It’s his “emphasis on quality and serviceâ€? that sets Wythe Candy & Gourmet All over greater Williamsburg, entrepreDSDUW IURP WKH UHVW neurs have quietly succeeded with a burst of HQHUJ\ DQG VXIĂ€FLHQW FDSLWDO %XW Ă€UVW WKH\ KDG CRQWLQXHG FRQĂ€GHQFH LQ LWV FRUH WKH ELJ LGHD YDOXHV NHHSV 6XQ7UXVW FXVWRPHUV FRPLQJ Embracing the “Made in Americaâ€? ideol- EDFN %DQN SUHVLGHQW %HUQDUG 1JR VDLG RJ\ KHOSHG VHW &RUHVL[ 3UHFLVLRQ *ODVV ,QF building relationships, listening to clients DSDUW IURP LWV FRPSHWLWLRQ &RUHVL[ VSHFLDOL]HV and achieving growth through them sets in cutting, edging and manufacturing glass for 6XQ7UXVW DSDUW 6R GR ´VSHDNLQJ ZLWK D ZLGH UDQJH RI WHFKQRORJLHV candor and acting intelligently to succeed From its inception in 2001, owner Alan WKURXJK WHDPZRUN Âľ +H DGYLVHG RWKHUV WR Graham knew Coresix needed to be diversiDOZD\V ´ZRUN VPDUW QRW MXVW KDUG Âľ Ă€HG WR EHFRPH VXFFHVVIXO “We work closely with industry leaders to $QQ (Ă€PHW] IURQ %RXQG *\P SULGHV LWVHOI RQ anticipate and meet the evolving technological Alan Graham, owner of Coresix Precision Glass EHLQJ ORFDOO\ RZQHG DQG RSHUDWHG 2ZQHU GHPDQGV RI RXU QLFKH PDUNHW Âľ KH VDLG 7KDW UHDOL]DWLRQ KHOSHG &RUHVL[ HYROYH DQG Ă RXULVK 6FRWW *UDIWRQ EHOLHYHV LW¡V ZKDW VHWV WKH J\P DSDUW IURP ODUJHU FRPSHWLWRUV 7KDW HYHQ LQ LWV HDUO\ VWDJHV FRU -RH +HUW]OHU RZQHU RI +HUW]OHU DQG WKH H[SHULHQFH PHPEHUV UHFHLYH “We took advantage of every opportunity & George, creating his eco-friendly landscape “I am very lucky to have a great staff who to prove we can be competitive in price and GHVLJQ EXVLQHVV ZDV D QR EUDLQHU get to know our members inside and out,â€? he VXSHULRU LQ TXDOLW\ Âľ KH DGGHG “My wife, Linda, is typical of the customVDLG HUV ZKR EX\ IURP P\ EXVLQHVV Âľ KH VDLG $IWHU *UDIWRQ XVHG WR EH RQH RI WKRVH PHPEHUV Perry DePue, co-owner of Williamsburg noticing that she shopped for natural and ecoInsurance, honed in on the importance of service ´6LQFH , ZRUNHG RXW LQ WKH ROG ORFDWLRQ Âľ IULHQGO\ JURFHULHV LW VSDUNHG DQ LGHD KH VDLG ´7KH RSSRUWXQLW\ FDPH XS WR SXUFKDVH WR RWKHUV DV KLV ELJ LGHD “Why not extend that choice to the products WKH EXVLQHVV Âľ He spent the 1970s as a local banker “in the we use in our gardens? Why not bring good ,URQ %RXQG UHFHLYHG D PDNHRYHU ZKHQ LW old days when banking was personal and you choices, eco-friendly choices, to our customcould actually stick your neck out to help some- PRYHG WR LWV FXUUHQW ORFDWLRQ LQ 1HZ 7RZQ LQ ers?â€? RQH Âľ +H DGGHG ´(YHQ WKRXJK , OHIW EDQNLQJ LQ 1HDUO\ HYHU\ LQGXVWU\ KDV MXPSHG RQ WKH 1980, it’s still a thrill for me when people walk eco-friendly, “greenâ€? bandwagon, but he was Steve Rose has always loved the challenge up and say thanks with statements like, ‘You HDUO\ LQ WKH JDPH RI ORJLVWLFV DQG SODQQLQJ HYHQWV 7KDW LQWHUloaned me money when no one else wouldâ€? or “What I think is special is that we pay atest turned into a business when Williamsburg ´<RX KHOSHG PH VWDUW P\ EXVLQHVV Âľ WHQWLRQ WR GHWDLOV Âľ VDLG +HUW]OHU ´:H GR ZKDW (YHQW 5HQWDOV ZDV IRXQGHG LQ As a result, “It only stands to reason that I ZH VD\ ZH ZLOO GR ,¡YH EHHQ VXUSULVHG RYHU Rose said being a locally based company hold in great esteem the small-business people WKH \HDUV E\ KRZ IHZ Ă€UPV DFWXDOO\ GHOLYHU RQ JLYHV :LOOLDPVEXUJ (YHQW 5HQWDOV DQ HGJH whom I’ve come to serve and work with over WKRVH VLPSOH VWDWHPHQWV Âľ “In this business where weather is a huge WKH \HDUV Âľ IDFWRU \RX QHHG WR EH FORVH Âľ In 1980, DePue was also elected to the James Throughout its existence as one of AmerHe adds that his customer service is “sec&LW\ %RDUG RI 6XSHUYLVRUV ´%RWK PRYHV ZHUH LFD¡V ROGHVW IXQHUDO HVWDEOLVKPHQWV %XFNWURXW RQG WR QRQH Âľ bold,â€? he recalled, “and both had long learning Funeral Home has thrived on always being FXUYHV Âľ Over more than three decades, Ray Wright DEOH WR DGDSW WR HYHU FKDQJLQJ WUHQGV $FFRUGLQJ WR *UHJ $UQROG ´%XFNWURXW KDV IRXQG QHZ A strategic move to refocus its business was 6U KDV OHDUQHG D WKLQJ RU WZR DERXW EXVLQHVV and inventive ways to satisfy the families they 6LQFH RSHQLQJ :ULJKW 6LJQ 6HUYLFH LQ the turning point for Wythe Candy & Gourmet, KH UHFRJQL]HG GHGLFDWLRQ VDFULĂ€FH DQG OR\DOW\ VHUYH DV ZHOO DV KRQRULQJ ORFDO WUDGLWLRQ Âľ which has been in business here more than 50 %XFNWURXW DOVR VWDQGV DSDUW IURP LWV FRPDUH ZKDW PDNH D FRPSDQ\ VXFFHVVIXO \HDUV :KDW EHJDQ LQ DV D VSHFLDOW\ IRRGV petitors by offering on-site crematory services, 7RGD\ :ULJKW 6LJQ 6HUYLFH WKULYHV LQ and confection store has evolved into a distribuwhich allows families to say goodbye on their LWV VLWH LQ +DQNLQV ,QGXVWULDO 3DUN LQ 7RDQR WLRQ FRPSDQ\ RQ DFFRUG DQG VFKHGXOH &(2 *RUGRQ $QJOHV FDOOHG WKH GHFLVLRQ D ´UH- because honesty, customer service and quality ´7RGD\ FUHPDWLRQ KDV QR WLPH OLQH RU OLPLW VXOW RI D QLFKH WKDW ZDV QRW EHLQJ IXOĂ€OOHG Âľ 7KH that differentiates his sign and banner busion when or how the services have to be carQHVV PRYH DOVR UHTXLUHG UH HGXFDWLQJ KLV OHDGHUVKLS ULHG RXW Âľ DGGHG $UQROG

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Sentara Williamsburg Regional Medical Center Acute inpatient rehabilitation

Highly skilled, board-certified physician specialists

Emergency Department with 29 rooms

Advanced imaging featuring a 32-slice CT scanner

8 operating rooms Wound Healing Center

supporting minimally invasive surgery

The opening of Sentara Williamsburg Regional Medical Center brought healthcare advancements within an ultra-modern medical complex.

Highly Skilled Physicians You’ll find more specialists in heart care, rehabilitation, vascular surgery, minimally invasive surgery, cancer care, obstetrics, orthopedics, and more.

Innovations in Patient Safety and Outstanding Patient Outcomes The groundbreaking eICU® will continue its legacy of saving the lives of critically ill patients. Many other hospital-wide safety innovations also are in place.

sentara.com/williamsburg

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Nationally accredited Comprehensive Breast Center 24/7 cardiac cath lab 145 all-private rooms

Family Maternity Center

for emergency heart care

with LDRP suites

Life-saving electronic monitoring in eICU®

Technological Advancements Across every department, patients can expect to benefit from landmark advancements in medical technology. Sentara eCare®, our electronic medical records system, is designed to provide better patient safety and care.

A Patient-Centered Approach To Care From the assurance of all-private rooms to the healing effects of soft lighting, music and art, Sentara Williamsburg Regional Medical Center is a model of patient-centered care. For a physician referral, please call 1-800-SENTARA. To learn more, visit sentara.com/williamsburg.

Your community, not-for-profit health partner

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Take risks, focus on customers %UDQVFRPH DQG RWKHU OHDGLQJ EXVLQHVVHV DQG UHJLRQDO SROLWLFDO OHDGHUV ´'HZH\¡V ZRUN DV OHG %UDQVFRPH WR HQWHU new markets and to always stay ahead of the trends in these fast moving times,â€? said PatWHUVRQ

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TKRPDV * 7LQJOH SUHVLGHQW RI *XHUQVH\ 7LQJOH $UFKLWHFWV ZDQWHG WR VSUHDG KLV ZLQJV E\ MRLQLQJ D \RXQJ Ă€UP KHUH $IWHU ZRUNLQJ IRU VHYHUDO Ă€UPV KH ZHQW RXW RQ KLV RZQ WR VWDQG DSDUW IURP WKH FRPSHWLWLRQ )LUVW WKH Ă€UP SULGHV LWVHOI RQ LWV UHODWLRQships with clients, contractors, banks, advisors, realtors and other professionals that play a YLWDO UROH LQ WKH DUFKLWHFWXUDO SURFHVV ´:H DOVR like to create opportunities, not just for our business, but for those we work with,â€? KH DGGHG *XHUQVH\ 7LQJOH KDV WKH PDQpower and capabilities to take on projects large or small, from $1,000 WR PLOOLRQ 7KDW KHOSV WKH EXVLness survive in good times and bad, KH VDLG

A risky idea to abandon commissions for fee-only fueled the success of Covenant :HDOWK $GYLVRUV LQ %XVFK &RUSRUDWH &HQWHU 7KH FRPSDQ\ UHORFDWHG LQ IURP :DVKLQJWRQ 2ZQHU 5REHUW 7RSSLQJ EHFDPH LQWHUHVWHG LQ Ă€QDQFLDO SODQQLQJ DQG LQYHVWPHQW PDQDJHment while working with business owners DV D PDQDJHPHQW FRQVXOWDQW ´7KH LPSHWXV ZDV WR SURYLGH REMHFWLYH Ă€QDQFLDO DQG LQYHVWPHQW DGYLFH ZLWK IHZHU FRQĂ LFWV RI LQWHUHVW Âľ $V D UHVXOW WKH FRPSDQ\ LV LQGHSHQGHQW FDUU\LQJ QR DIĂ€OLDWLRQV ZLWK EURNHUDJH Ă€UPV LQVXUDQFH FRPSDQLHV RU EDQNV

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Founded originally as Farmers and MeFKDQLFV %DQN LQ & ) )LQDQFLDO &RUSRUDWLRQ LV FHOHEUDWLQJ LWV WK ELUWKGD\ 7RGD\ EDQNLQJ Ă€QDQFLDO LQYHVWPHQW PRUWJDJH WLWOH and insurance services are all available under WKH & ) XPEUHOOD 7KH ´)RFXVHG RQ <RXÂľ EUDQG UHODWLRQVKLSV and pro-active conversations with customers KHOSV VHW & ) DSDUW “We have found that this time together enables us to exceptionally responsive service and to make recommendations that may save them time or money,â€? said Maureen Medlin, YLFH SUHVLGHQW IRU PDUNHWLQJ

A JURZWK LQ WKH DJULFXOWXUH DQG Ă€VKLQJ industries prompted the need for banking VHUYLFHV ,Q &KHVDSHDNH %DQN ZDV IRXQGHG LQ /DQFDVWHU 9D ,W PDGH LWV HQWUDQFH LQWR WKH Williamsburg market in 1995 when a branch RSHQHG LQVLGH D :LQQ 'L[LH ([SDQVLRQ FRQWLQXHG DV WKH /DID\HWWH branch opened in 2000 and the two more EUDQFKHV RSHQHG LQ Marshall Warner, executive vice president, who also began working in the Williamsburg PDUNHW LQ EHOLHYHV WKDW &KHVDSHDNH %DQN¡V IRFXV RQ FRPPXQLW\ ORFDO HPSOR\HHV and local businesses is what sets Chesapeake DSDUW IURP ELJ EDQNV

RREHUW DQG 3DXOD 6KHOGRQ RZQHUV RI 3URWHFWLRQ $XGLR 9LGHR E\ 'HVLJQ DUH FRQĂ€dent in that what they call “dual visionâ€? sets WKHLU EXVLQHVV DSDUW IURP WKH FRPSHWLWLRQ ´1RW RQO\ GR ZH KDYH D IXOO\ LQWHUDFWLYH showroom offering unmatched demonstration, education and selection,â€? they said, “but we back that experience with a service department and live help-line that can link you to a techniFLDQ KRXUV D GD\ Âľ

Steve Ward literally built his business, (DVWHUQ )ORRU &RYHULQJ “I began working on my hands and knees as D FDUSHW KHOSHU RYHU \HDUV DJR Âľ KH VDLG After a year of hard labor, Ward purchased WKUHH WUXFNV DQG EHJDQ VHOOLQJ Ă RRU FRYHULQJ 1RZ ZLWK D VDWLVIDFWLRQ UDWLQJ DPRQJ KLV customers, Ward credits them for his success LQ VHWWLQJ (DVWHUQ DSDUW IURP WKH FRPSHWLWLRQ

OXW LQ )LYH )RUNV &XVWRP %XLOGHU 6XSSO\ &R ZDV ERUQ RXW SUHVLGHQW DQG JHQHUDO PDQager Randy Cooper’s longtime experience in WKH LQGXVWU\ Doing a variety of jobs, Cooper began ZRUNLQJ LQ WKH LQGXVWU\ LQ 1HZSRUW 1HZV “I saw an opportunity in the growing Wil S

The slowdown in the housing market led +HUW]OHU %URWKHUV %XLOGHUV WR FUHDWH D QHZ QLFKH IRU LWVHOI LQ WKH FRQVWUXFWLRQ PDUNHW (YROXWLRQ KDV ORQJ EHHQ SDUW RI WKH FRPSDQ\ IRXQGHG LQ +HUW]OHU %URWKHUV started as a landscaping company, broadening

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DXULQJ D YLVLW WR :LOOLDPVEXUJ LQ Rich and Mary Lou Locke decided to stay for JRRG 1HHGLQJ WR PDNH D OLYLQJ WKH FRXSOH IRXQGHG 2SWHFK DV D WHFKQRORJ\ VHUYLFHV FRPSDQ\ “I had a lot of experience making systems WDON WR HDFK RWKHU Âľ VDLG 5LFK ´, Ă€JXUHG GDWD FRPPXQLFDWLRQV Ă€W P\ GHVLUH WR GR VRPHWKLQJ WHFKQLFDO DQG LQ DQ HPHUJLQJ PDUNHW Âľ 7KHLU H[SHULHQFH LQ WKH LQGXVWU\ DQG FRQtinued willingness to learn and stay ahead DUH ZKDW VHW 2SWHFK DSDUW IURP LWV FRPSHWLWRUV ´:H GRQ¡W ZDON DZD\ IURP D MRE XQWLO LW ZRUNV Âľ VDLG 5LFK IQ $UW 1HZVRPH ,QF VWDUWHG XS because its namesake’s “genuine concern for the indoor health and comfort of the residents on the peninsula,â€? according to today’s owner, *UDQW 2ZHQV VRQ LQ ODZ RI 1HZVRPH /LNH RWKHU UHLQYHQWHG FRPSDQLHV $UW 1HZVRPH ,QF WKULYHV RQ LWV ORQJ WLPH SKLORVRSK\ RI FXVWRPHU VDWLVIDFWLRQ 2ZHQV FDOOHG 1HZVRPH¡V PDQWUD WKHLU JXLGLQJ OLJKW ´2XU FXVWRPHUV GRQ¡W FDUH KRZ PXFK ZH NQRZ XQWLO WKH\ Ă€UVW NQRZ KRZ PXFK ZH FDUH Âľ KH VDLG ´0DQ\ FRPSDQLHV WDON DERXW DQG PDUNHW FXVWRPHU VHUYLFH +RZHYHU $1, OLYHV DQG EUHDWKHV FXVWRPHU FRPPLWPHQW GD\V D \HDU Âľ SLQFH WKH V 5LYHUVLGH +HDOWK 6\VWHP has had a long-standing tradition of providLQJ VSHFLĂ€F SURJUDPV DQG VHUYLFHV IRU ROGHU DGXOWV 7KHVH HIIRUWV KDYH QRZ GHYHORSHG LQWR 5LYHUVLGH /LIHORQJ +HDOWK “It’s a full continuum of coordinated care for a rapidly aging community,â€? said Mike Martin, senior vice president of Lifelong +HDOWK He added that the scope of services is what GLIIHUHQWLDWHV 5LYHUVLGH /LIHORQJ +HDOWK ´$ shared values system that focuses on those services and support that enables people to stay in control of their destiny regardless of DJH RU LQĂ€UPLW\Âľ DOVR VHWV 5LYHUVLGH DSDUW IURP FRPSHWLWRUV LQ WKH KHDOWK FDUH LQGXVWU\

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Made in James City County Employees Are Our Greatest Asset

Coresix Precision Glass in Virginia is an industry leader in the development, manufacturing and fabrication of precision glass components. Celebrating Our 10th Anniversary

Reinvented Here 2012

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BREAK EVEN

Job 1 for entrepreneurs is to control spending

By Sara Bonovitch 0RVW QHZ EXVLQHVVHV IDLO ZLWKLQ WKH Ă€UVW \HDU RU WZR VR H[SHUWV UHFRPPHQG WKH VRRQHU WKH EHWWHU IRU EUHDNLQJ HYHQ 3UREOHP LV H[SHQVHV W\SLFDOO\ UXQ KLJK WKH Ă€UVW \HDU 2ZQHU 5D\ :ULJKW 6U VDLG LW WRRN HLJKW \HDUV IRU KLV :ULJKW 6LJQ 6HUYLFHV LQ 7RDQR WR EUHDN HYHQ DIWHU LWV VWDUW LQ ´%XW \RX KDYH WR DOZD\V NHHS LQYHVWLQJ DQG XSGDWLQJ Âľ KH VDLG %HWW\ 6WHYHQV RI WKH 9HOYHW 6KRHVWULQJ VHW D UHFRUG IRU VWDUW XSV E\ EUHDNLQJ HYHQ LQ RQH PRQWK $FFRUGLQJ WR &(2 *RUGRQ $QJOHV LW WRRN :\WKH :LOO 'LVWULEXWLQJ LQ 7RDQR WZR \HDUV WR EUHDN HYHQ RQFH LW WUDQVLWLRQHG WKH FDQG\ EXVLQHVV LQWR WKH GLVWULEXWLRQ LQGXVWU\ 7RGD\ the company has a customer base of more than 1,500 and ships PRUH WKDQ LWHPV WR LWV FOLHQWV HYHU\ ZHHN ,Q DGGLWLRQ to its operation here, Wythe also has a distribution center in /HEDQRQ 7HQQ :KHQ 5REHUW 7RSSLQJ Ă€UVW VWDUWHG &RYHQDQW :HDOWK $GYLVRUV KH ZRUNHG RQ D IHH RQO\ EDVLV ,W WRRN KLP IRXU RU Ă€YH \HDUV WR UHDFK KLV SUHYLRXV LQFRPH OHYHO 6WHYH :DUG RZQHU RI (DVWHUQ )ORRU &RYHULQJ VDLG KH EURNH

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Gordon Angles, Wythe-Will Distributing

Guernsey Tingle Architects

years Built onBold30Ideas of

.

At Guernsey Tingle, our craft has evolved from the drafting table to 3D modeling that gives dimension and brings details to life. But the basis for successful design remains the same as it was when we began– creating a balanced blend of art, structure and vision. Building on collaborative relationships, we offer Mid-Atlantic clients architectural services for commercial, residential and public sector projects. Put our experience to work for you. Q Q

Architecture Interior Design

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Sustainable Design Design-Build

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Building Information Modeling

4350 New Town Avenue, Suite 101 Williamsburg, Virginia 23188 757-220-0220 www.guernseytingle.com

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Reinvented Here 2012

even within a year of starting the FRPSDQ\ LQ 6XFFHVV FDPH TXLFNO\ IRU Coresix Precision Glass at James 5LYHU &RPPHUFH &HQWHU ´&RUHVL[ KDV EHHQ SURĂ€WDEOH IURP LWV Ă€UVW \HDU Âľ VDLG RZQHU $ODQ *UDKDP ´7KH FRPSDQ\ KDV JURZQ from 12 employees ten years ago to more than 100 and has matched LWV JURZWK LQ UHYHQXH Âľ It took three years for WilOLDPVEXUJ (YHQW 5HQWDOV WR EUHDN HYHQ RQ LWV GD\ WR GD\ H[SHQVHV ´%XW KDYLQJ WR FRQWLQXDOO\ EX\ new inventory to rent always keep a certain amount of debt around,â€? DGGHG RZQHU 6WHYH 5RVH $W &XVWRP %XLOGHU 6XSSO\ it didn’t take long to break even DIWHU VWDULQJ XS 3UHVLGHQW DQG general manager Randy Cooper VDLG LW WRRN WKH IXOO Ă€UVW \HDU DQG VWHDGLO\ JUHZ IURP WKHUH ,W wasn’t until the housing crash of WKDW UHYHQXH VORZHG $W WKH 9HOYHW 6KRHVWULQJ

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www.mycwa.com

COVENANT WEALTH ADVISORS

ACHIEVING FINANCIAL PEACE OF MIND

INDEPENDENT & EXPERIENCED Rob is the founder and owner of Covenant Wealth Advisors and has been a ďŹ nancial advisor since 1983.

Rob has worked in the ďŹ nancial services industry since 1997.

Robert G. Topping, CFP, MBA

Robert C. Smith CFP, MBA

0F/DZV &LUFOH 6XLWH :LOOLDPVEXUJ ‡

Reinvented Here 2012

Entrepreneurs Inspire us as Hometown Heroes

Ideas Service Perseverance Rededication Competitiveness WILLIAMSBURG INSURANCE ASSOCIATES Susan Mullins DePue & Perry DePue 504 Strawberry Plains Rd., Suite 100 757.253.0240 www.williamsburginsurance.com We represent many ďŹ ne companies . . . but we work for you! p9

‘Rev City’ turned Re-engaging parents and children Stephanie Joynes, director of Historic Area Programs, explained how the expanded “Revolutionary City� works at Colonial Williamsburg: What got you interested in the idea?

“Revolutionary City� will be an interactive and immersive experience that is inviting, compelling, HGXFDWLRQDO DQG SURYRFDWLYH ,W encourages guests to return again and again to see what paths our Revolutionary history will take WKHP GRZQ QH[W How do you reach children?

Using our alternate realLW\ JDPH ´5HY4XHVW 6DYH WKH Revolution!â€? was an opportunity to integrate technology into a true VS\ VWRU\ IURP KLVWRU\ $QQ (Ă€PHW]

What distinguishes Rev Quest?

2QO\ KHUH FDQ \RX SOD\ D VS\ game based on true history, while exploring an entire city full of people, action and human stories of bravery, perseverance and LGHDOV 2XU PXVHXPV DQG OHFWXUH series are world class and provide insight into history, culture and the arts on a deeper level with H[SHUWV LQ WKH ÀHOG What adversity did you encounter?

2XU LGHQWLW\ DV D WUDGLWLRQDO 18th century living history museum meant we had to convince our audience that there was a lot more to explore that they hadn’t H[SHULHQFHG SUHYLRXVO\ :H DUHQ¡W just providing tours like most PXVHXPV :H DOORZ RXU JXHVWV WR get fully immersed in this historical era while also connecting it to WKHLU RZQ SHUVRQDO VWRULHV

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a page on history How did you overcome adversity?

We used the fantastic resources we have to make everything bigger DQG EHWWHU ,W PHDQW FUHDWLQJ PRUH engaging experiences for our guests in the Revolutionary City, developing RevQuest, and really highlighting our fantastic resorts with golf, spa and VSHFLDO SURJUDPV IRU IDPLOLHV Who helped you and how?

:H DUH D ELJ RUJDQL]DWLRQ EXW we needed to work together as one foundation to make all of this come together to create the best guest H[SHULHQFH SRVVLEOH 7KLV DV RXU WRS priority, pulled everyone together with D FRPPRQ JRDO

What about outreach?

We introduced our new website on May 11, which provides better communication about everything happening, including special events, performances, dining experiences, as well as all of our hands-on programs and HYHQLQJ ZDONLQJ WRXUV What surprised you?

:H ZHUH DPD]HG DW KRZ DSSHDOing we are to a multi-generational DXGLHQFH :KHQ ZH ODXQFKHG ´5HY4XHVW 6LJQ RI WKH 5KLQRFHURV¾ ODVW summer, kids taught their grandparents how to text, the grandparents helped the kids with the clues, and the parents were the heroes who led the ZD\ WKURXJK WKH DGYHQWXUH :H WUXO\ KDYH VRPHWKLQJ IRU HYHU\RQH

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What’s the lesson learned?

(YHQ WKRXJK ZH WHDFK DERXW KLVtory, it doesn’t mean we should turn away from technology, but rather we should embrace it and use it as a tool to help [our guests] experience all we KDYH WR RIIHU Reprinted from March 2012

Colonial Williamsburg is expanding “Revolutionary Cityâ€? throughout the Historic Area , creating a new brand to teach history. $QQ (Ă€PHW]

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Business Starts Here WRIGHT SIGN SERVICE, INC.

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Inventors search for next big thing Regional forum encourages creativity FLDO VXFFHVV Many inventions have sprung -$0(6 &,7< from the community, according to PKLO 3RXORV¡V Ă€UVW SDWHQWHG IRUXP SUHVLGHQW %DPEL :DOWHUV invention was every child’s dream: a miniature roller coast- D SDWHQW DWWRUQH\ $W WKH JURXS¡V HU IRU WKH EDFN\DUG $ORQJ ZLWK monthly meeting Wednesday his teenage son, Poulos wanted DW 7KRPDV 1HOVRQ &RPPXQLW\ WR FUHDWH D FRS\ RI WKH %LJ %DG &ROOHJH D KDOI GR]HQ LQYHQWRUV VKRZHG XS :ROI IURP %XVFK *DUGHQV Although Poulos noted how “We called it a Flying inventors are secretive, he willGo Kart,â€? Poulos said at the ingly divulged his latest project: Virginia Inventors Forum this a cup holder “you can take to ball ZHHN ´:H SOD\HG ZLWK WKDW JDPHV DV LW FROODSVHV WR DERXW thing for years, but I didn’t patinches and expands to about 18 HQW LW XQWLO WKH HDUO\ V Âľ LQFKHV Âľ 3RXORV VDLG ,W KRRNV WR Poulos has been tinkerthe short armrest typically found ing for two decades, coming in stadiums to extend it and proXS ZLWK PDQ\ SURGXFWV +H YLGH D VSDFH IRU RQH¡V GULQN UHFDOOHG D 79 LQWHUYLHZ IURP ´,W¡V QRW DQ HDV\ WKLQJ ,W¡V QRW ´, KDG D UHPRWH FRQWURO something you can ship over to ODZQ PRZHU Âľ KH VDLG ´-RH China and they can make it out of Flanagan came out to the SODVWLF ,W¡V JRW WR EH PDGH ZHOO KRXVH 7KHQ ZH SHHOHG SRVR WKDW GULYHV WKH SULFH XS Âľ tatoes with a remote-control Poulos has been working on peeler we put in the clothes KLV FXS KROGHUV IRU WZR \HDUV ,¡YH GU\HU Âľ JRW DOO NLQGV ,¡YH JRW RQH WKDW 7KH 1DY\ KDV WDNHQ QRWLFH DWWDFKHV WR \RXU ODZQ FKDLUV ,¡YH WRR got another you can use at the 6RPH \HDUV DJR KH EHDFK 7KH\¡UH VWLOO LQ WKH GHYHOexploited the fact that slight noise underwater can tip off the RSPHQW VWDJH Âľ Although he hasn’t taken his HQHP\ WR D VXEPDULQH :KHQinventions past the prototype ever a high-leverage winch stage, Poulos plans to take his was required to perform while cup holder to the marketing submerged, the ratchet on the VWDJH +H¡V WULHG WKDW MXVW RQFH ´, manual winch would create JRW VFKHPHG Âľ KH DGPLWWHG 7KH three times the acceptable betrayal was by someone who OHYHOV had agreed to help develop the Poulos was tasked by the 1DY\ WR GHVLJQ D VLOHQW PDQXDO SURGXFW ´7KDW VRUW RI WXUQHG PH RII ZLQFK 8VLQJ NQRZOHGJH KH IURP GRLQJ DQ\WKLQJ HOVH 7KH\ gained from working in his take your money and then they father’s lawn mower repair GRQ¡W GR DQ\WKLQJ ZLWK LW ,W KDSbusiness, he took just three SHQV D ORW LQ WKLV EXVLQHVV Âľ days to create a prototype of a 7KDW ZDV \HDUV DJR DQG Ă RDWLQJ EDOO UDWFKHW ,W¡V VWLOO LQ over time Poulos regained his XVH WRGD\ E\ WKH 1DY\ 3RXORV FRQĂ€GHQFH FDOOV LW ´7KH &DVH RI WKH 6LOHQW 7RGD\ LQ KLV VSDUH WLPH 3RX:LQFK Âľ los putters in his shop, a two-car Last year he joined the VirJDUDJH ´,W¡V D JRRG VKRS Âľ KH ginia Inventors Forum, which VDLG ´,QYHQWLQJ KDV EHHQ D ORW RI brings entrepreneurs together IXQ Âľ WR QHWZRUN DQG Ă€QG FRPPHUReprinted from April 2012. By Katelin Hill

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If you live, work, worship or attend school on the Virginia Peninsula, you are eligible to join! Williamsburg Commons Branch

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SURPRISE

Business owners reect on what they didn’t expect

By Sara Bonovitch 2QH RZQHU ZKR GLGQ¡W ZDQW WR EH TXRWHG E\ QDPH ZDV VXUSULVHG E\ KRZ GLIĂ€FXOW HPSOR\HHV FDQ EH WR PDQDJH “I’ve had some guys who were horror stories, DQG VRPH ZHUH HYHQ IXQQ\ ,I \RX UHDG RXU HPployee handbook, for instance, you’ll see a few things and think, “What the heck is that doing in there?’â€? 7KDW¡V EHFDXVH PRVW RI WKH KDQGERRN DURVH IURP SUREOHPV ZLWK RQH ZRUNHU ´, ZDV FRQvinced that this guy was critical to the operation DQG , FRXOGQ¡W OLYH ZLWKRXW KLP :KHQ , Ă€QDOO\ JRW ULG RI KLP P\ VWUHVV OHYHO ZHQW WR ]HUR , IHOW better and actually replaced him without much of D ULSSOH Âľ 2WKHU SUREOHPV DUH PRUH HVRWHULF $W %UDQVFRPH ,QF SUHVLGHQW 6WXDUW 3DWWHUson conceded that entering new markets proved challenging, and the company wasn’t seeing the VXFFHVV WKDW LW H[SHFWHG 6R %UDQVFRPH ZHQW back to the basics, focusing on its core values of VDIHW\ DQG FXVWRPHU VHUYLFH 7KH FKDQJH ZDV GUDPDWLF DQG SURYLGHG DQRWKHU VXUSULVH 3DWWHUVRQ VDLG WKRVH YDOXHV PDGH HPSOR\HHV KDSSLHU DQ XQH[SHFWHG ERQXV “We understand that our customers are the key to our business,â€? he said, “so we teach every HPSOR\HH IURP PDQDJHUV DQG RIĂ€FH VWDII WR truck drivers and laborers, to make sure our cusWRPHUV DOZD\V KDYH D SRVLWLYH H[SHULHQFH Âľ “I was surprised how easily American companies turn to foreign sources for low-cost manufacturing,â€? said Coresix Precision Glass RZQHU $ODQ *UDKDP +H¡V ZRUNHG WKDW WR KLV advantage, branding Coresix into a company that HPEUDFHV $PHULFDQ PDGH SURGXFWV 3DXOD 6KHOGRQ RZQHU RI 3URWHFWLRQ $XGLR Video by Design, said, “We were surprised that tough economic times can actually strengthen ZKR \RX DUH DV D FRPSDQ\ DQG DV D OHDGHU Âľ 6KH added that companies that survive tough times DUH WKH RQHV WKDW WKULYH LQ WKH HQG )RU :\WKH :LOO 'LVWULEXWLQJ &(2 *RUGRQ Angles, the surprise was about how fragile his EXVLQHVV EDVH FRXOG EH ´$ QXPEHU RI FXVWRPHUV we served in the early years would open a busiQHVV JURVVO\ XQGHUIXQGHG Âľ KH VDLG 6WHYH :DUG RZQHU RI (DVWHUQ )ORRU &RYHULQJ was surprised at how knowledgeable his customers have become by doing their own research DQG FRPSDULVRQ VKRSSLQJ RQ WKH ,QWHUQHW ,Q QHDUO\ \HDUV RI EXVLQHVV -RH +HUW]OHU

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RI +HUW]OHU *HRUJH ODQGVFDSHUV VDLG ´,¡YH been surprised by the quality of people who FKRRVH WR ZRUN LQ P\ Ă€UP 3HRSOH ZDQW WR GR JRRG ZRUN 7KH\ ZDQW WR SRXU WKHLU KHDUW DQG VRXO LQWR VRPHWKLQJ PHDQLQJIXO Âľ 7KH DEXQGDQFH RI RSSRUWXQLW\ DQG VXSSRUW from the community and clients have been WKH PRVW VXUSULVLQJ IDFWRUV WR 7KRPDV 7LQJOH since he and Roger Guernsey began GuernVH\ 7LQJOH $UFKLWHFWV LQ +H¡V DOVR DPD]HG DW WKH FUHDWLYLW\ DQG HIIHFWLYHQHVV KH¡V VHHQ LQ KLV VWDII RYHU WKH \HDUV %HWW\ 6WHYHQV RI WKH 9HOYHW 6KRHVWULQJ ZDV VXUSULVHG E\ ´WKH DPD]LQJ SRVLWLYH response to our business and all of the friendships that we have made through he $QQ (Ă€PHW] EXVLQHVV Âľ 6KH ZDV EOHVVHG E\ D FOLHQW IURP Joe Hertzler of Hertzler & George. 0LFKLJDQ DV ZHOO ´6KH FRQVLJQHG DQ HQWLUH WRPHUV DOZD\V KDYH D SRVLWLYH H[SHULHQFH Âľ house-full of furniture and shipped it to WilMike Martin, senior vice president, has been OLDPVEXUJ IRU XV WR VHOO IRU KHU Âľ surprised at how quickly Riverside Lifelong Perry DePue of Williamsburg Insurance has +HDOWK LV FRPLQJ WRJHWKHU ´7KHUH DUH VWLOO D been pleasantly surprised by the resiliency of his number of important goals we’re pursuing,â€? he RZQ FOLHQWV “I’ve seen homebuilders transform into home VDLG ´%XW DOUHDG\ ZH¡YH EHHQ DEOH WR WRXFK WKH lives of many thousands of people in our comimprovement businesses, I’ve seen restaurants PXQLW\ LQ D YHU\ SRVLWLYH ZD\ Âľ offer new incentives to attract customers, and Randy Cooper, president and general manager I’ve seen owners and their employers take cuts RI &XVWRP %XLOGHU 6XSSO\ DW )LYH )RUNV VDLG LQ FRPSHQVDWLRQ MXVW WR VXUYLYH Âľ the growth of greater Williamsburg has surprised $V D UHVXOW 'H3XH DGGHG ´6PDUW EXVLQHVVHV KLP WKH PRVW LQ KLV \HDUV have retained motivated employees by showing 6FRWW *UDIWRQ RI ,URQ %RXQG *\P ZDV VXUVDFULĂ€FH EHJLQV DW WKH WRS ,QFUHGLEO\ ZKHQ WKDW prised at “the way many friends came together in spirit is demonstrated, the morale of employees not only doesn’t decline, it can actually improve order to make this happen without any expectaWLRQ RI DQ\WKLQJ LQ UHWXUQ H[FHSW WKDQNV Âľ DQG WKH ZKROH RUJDQL]DWLRQ EHFRPHV VWURQJHU Âľ $FFRUGLQJ WR *UDQW 2ZHQV RI 1HZVRPH ,QF Loyalty, even in a tough economy, has surhe didn’t expect the company to learn so much SULVHG :ULJKW 6LJQV RZQHU 5D\ :ULJKW ´,W ZDV MXVW E\ OLVWHQLQJ DQG OHDUQLQJ IURP LWV FXVWRPHUV how many customers returned even though they “We learned early on that we had to open our PD\ KDYH EHHQ VWUXJJOLQJ Âľ 7RGD\ :ULJKW 6LJQ ears and actually listen to their needs and then, 6HUYLFH WKULYHV LQ LWV VLWH LQ +DQNLQV ,QGXVWULDO DGKHUH Âľ VDLG 2ZHQV ´/LVWHQLQJ ZRUNHGÂŤ LW 3DUN LQ 7RDQR still does!â€? Wright said honesty, customer service and In more than 10 years of business, customer TXDOLW\ VHW KLV VLJQ DQG EDQQHU EXVLQHVV DSDUW loyalty has been the biggest surprise to Michelle 7KRVH HDUO\ OHVVRQV DQG WULDOV KDYH OHG :ULJKW %UXPĂ€HOG RI %HGFUDIWHUV E\ 0LFKHOOH 6KH ZDV ZKHUH KH LV WRGD\ also impressed by “how much Williamsburg has :KHQ %UDQVFRPH ,QF UHIRFXVHG RQ LWV FRUH VXSSRUWHG PH ,W PDNHV PH ORYH P\ MRE Âľ values of customer service, the impact was 6WHYH 5RVH VDLG KH H[SHULHQFHG PRUH H[FLWHUHPDUNDEOH 3UHVLGHQW 6WXDUW 3DWWHUVRQ VDLG WKRVH PHQW WKDQ VXUSULVH ZLWK :LOOLDPVEXUJ (YHQW values made employees happier, an unexpected 5HQWDOV ERQXV “I was excited that I was able to create a “We understand that our customers are the key to our business,â€? he said, “so we teach every business in this small community that could be successful, provide for my family and give back HPSOR\HH IURP PDQDJHUV DQG RIĂ€FH VWDII WR truck drivers and laborers, to make sure our cus- ORFDOO\ Âľ KH VDLG

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Prospecting biz to grow jobs Incentives helped boost Spotsylvania

By Cortney Langley -$0(6 &,7< Economic Development director Russell 6H\PRXU WDONHG DERXW KLV ÀUVW LPSUHVVLRQV shortly after taking over as Economic Development Director for James City County in 2010. In Spotsylvania, you grew the number of small businesses as well as capital investment and jobs. How so?

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([SDQG RXU ZRUN ZLWK RXU H[LVWLQJ LQGXVWULHV and identify new opportunities to attract busiQHVV LQFOXGLQJ WKRVH WKDW PD\ KDYH DQ DIĂ€OLDWLRQ ZLWK RXU H[LVWLQJ LQGXVWU\ EDVH 7R KDYH FRQVXPAny new prospects? ers “think locallyâ€? and continue to support our 3URVSHFW JHQHUDWLRQ UHPDLQV D SULPDU\ IRFXV ORFDO EXVLQHVVHV 2XU JRDO LV WR UHPDLQ SURDF:H ZLOO ZRUN FORVHO\ ZLWK RUJDQL]DWLRQV DW tive in our approach, ensuring that James City the state and regional levels, while identifying &RXQW\ LV D GHVLUDEOH EXVLQHVV ORFDWLRQ opportunities to increase prospect generation WKURXJK GLUHFW FRQWDFW Any ďŹ rst impressions?

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What needs to change?

Much of my time has been spent meeting with local businesses and with other county departments and outside agencies to get a better XQGHUVWDQGLQJ RI RXU FXUUHQW VLWXDWLRQ , FDQQRW say enough about how willing everyone has been to share their ideas and express their desire to ZRUN WRJHWKHU If you could change one thing, what would it be?

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“I always give founder Jimmy Maloney WKH KLJKHVW JUDWLWXGH Âľ VDLG .DR He said that when the Williamsburg Pottery was founded in 1938, Maloney had a vision for a retail space with 32 categories RI PHUFKDQGLVH XQGHU RQH URRI ,Q FUHDWLQJ KLV EXVLQHVV 0DORQH\ ZDV LQĂ XHQFHG E\ D (XURSHDQ PDUNHWSODFH 7KH UHLQYHQWLRQ RI WKH :LOliamsburg Pottery took MaloQH\¡V GUHDP DQG PDGH LW EHWWHU “I wanted to carry on Jimmy’s OHJDF\ Âľ .DR VDLG )URP WKH exterior facade to the merFKDQGLVH DQG VHOHFWLRQ ,W¡V D PDUNHWSODFH IRU DOO Âľ

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What sets you apart from your competitors?

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“You don’t want to drop the original,â€? he said as he sought to preserve Jimmy’s vision, Kao helped transform the Pottery into a more shopper-friendly environPHQW While the buildings are the Ă€UVW WKLQJ WKH FXVWRPHU QRWLFHV Kao also felt it was important to HPEUDFH QHZ WHFKQRORJLHV “We no longer have a security guard checking purchases,â€? he DGGHG Who helped you?

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By Sara Bonovitch Myriad problems plague business startXSV HYHU\WKLQJ IURP FDVK Ă RZ WR OHJDO VXLWV WR PDUNHWLQJ Q Q Q $W WKH URDG FRQWUDFWRU %UDQVFRPH ,QF SUHVLGHQW 6WXDUW 3DWWHUVRQ QRWHG WKDW HQWHUing new markets proved to be the most chalOHQJLQJ DVSHFW ´7KH FRPSDQ\ ZDVQ¡W HQMR\LQJ WKH VXFFHVV LW KDG FRPH WR H[SHFW 6R ZH ZHQW EDFN to the basics, focusing on its core values of VDIHW\ DQG FXVWRPHU VHUYLFH 7KH FKDQJH ZDV GUDPDWLF DQG OHG WR VXFFHVV Âľ Q Q Q 5DQG\ &RRSHU¡V &XVWRP %XLOGHU 6XSSO\ LV DOO DERXW VSHFLDOL]DWLRQ DQG Ă€OOLQJ D QLFKH %XW ZKHQ WKH FRPSDQ\ VWDUWHG LQ FRPSHWLWLRQ ZDV LWV ELJJHVW KXUGOH 7KDW faded over time but was replaced by big box RSHUDWLRQV OLNH /RZH¡V Q Q Q 7KH VKHHU Ă€QDQFLDO EXUGHQ RI VWDUWLQJ D EXVLQHVV ZDV 2SWHFK¡V JUHDWHVW DGYHUVLW\ DFFRUGLQJ WR WKH SULQFLSDO RZQHU 5LFK /RFNH +H VDLG LW ZDV GLIĂ€FXOW ´WU\LQJ WR FUHDWH D business and support a family without invesWRUV SDUWQHUV RU OHQGHUV Âľ %XW LQVWHDG RI JLYLQJ LQ KH DQG KLV ZLIH Mary Lou invested their savings, did without and kept working at it to achieve sucFHVV Q Q Q Like virtually every business, the recession has been the biggest challenge for WilOLDPVEXUJ ,QVXUDQFH ´6PDOO EXVLQHVVHV DUH XVHG WR VWUXJJOLQJ within their own means,â€? said co-owner 3HUU\ 'H3XH A comment from one of his clients has VWXFN ZLWK KLP ´œ6RPHWLPHV , IHHO OLNH /XNH 6N\ZDONHU Ă \LQJ WKURXJK WKRVH RXWHU space canyons at warp speed, dodging and changing course, and all the time, trying to NHHS IURP FUDVKLQJ ¡¾ DePue said his client survived by constantly changing his inventory as the market FKDQJHG $ UHGHGLFDWLRQ WR WKH EDVLFV KHOSHG him pull his own company through the WRXJK WLPHV “Adapting to circumstances is critical,â€? p28

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Stuart Patterson of Branscome Inc.

'H3XH VDLG RI WKRVH KH WHUPHG ´WKULYHUV Âľ +H DGGHG ´7KHVH LQFOXGH VXFK YDOXHV DV paying off debts, cultivating and rewarding your best employees, and always rememberLQJ DQG UHFRJQL]LQJ \RXU OR\DO FXVWRPHUV %XW UHPHPEHULQJ ZKR DQG ZKDW EXVLQHVV practices got you started and sustained you is an essential and even heartwarming expeULHQFH Âľ Q Q Q 2YHUFRPLQJ HQWUHQFKHG FRPSHWLWLRQ IURP incumbent distributors posed a problem for :\WKH :LOO 'LVWULEXWRUV LQ WKH HDUO\ \HDUV 2YHU WLPH :\WKH HVWDEOLVKHG LWVHOI DV D full-line distributor, offering its customers more than its predecessors, according to &(2 *RUGRQ $QJOHV Q Q Q Alan Graham and his Coresix Precision Glass know well the adversity of starting a QHZ FRPSDQ\ /LNH RWKHU Ă HGJOLQJ EXVLQHVVes lately, Coresix faced an economic recesVLRQ GXULQJ LWV VWDUWXS SKDVH WHQ \HDUV DJR ´0RUH GLIĂ€FXOW ZDV RYHUFRPLQJ D SHUFHStion that American manufacturing cannot PDWFK LWV IRUHLJQ FRPSHWLWRUV Âľ KH VDLG

Coresix was born out of frustration with KLV IRUPHU HPSOR\HU ´, ZDV ZRUNLQJ IRU D company that lacked the vision and the willingness to apply its capabilities to new and HPHUJLQJ PDUNHWV Âľ KH VDLG Q Q Q A highly competitive industry coupled with having to educate the community about credit unions has been 1st Advantage FedHUDO &UHGLW 8QLRQ¡V JUHDWHVW FKDOOHQJH %XW VW $GYDQWDJH FDQ KHOS ZLWK DQ\ Ă€nancial need, said Paul Muse, president and &(2 ´:KHWKHU \RX DUH EX\LQJ RU UHĂ€QDQFing a house, building a business, buying a FDU RU SODQQLQJ IRU UHWLUHPHQW ZH FDQ KHOS Âľ Q Q Q ´7KH HFRQRP\ WKH HFRQRP\ WKH HFRQRP\ Âľ 7KRPDV 7LQJOH UHVSRQGHG WR *XHUQVH\ 7LQJOH $UFKLWHFWV¡ JUHDWHVW REVWDFOH ´:H DOPRVW GLGQ¡W VXUYLYH WKH UHFHVVLRQ RI Âľ +H VDLG WKH Ă€UP LV VWLOO GHDOLQJ ZLWK WKH effects of a “newâ€? economy, which means constantly updating the business and adjustLQJ WR RXWVLGH LQĂ XHQFHV 'LYHUVLĂ€FDWLRQ JLYLQJ EDFN WR WKH FRPmunity and hiring more staff helped them Reinvented Here 2012

SXOO WKURXJK 7KH Ă€UP LV QRZ OLFHQVHG LQ VL[ states to work on all kinds of projects, and KHOSV VHYHUDO DUHD QRQSURĂ€WV DV ZHOO 2QH EUHDNWKURXJK ZDV UHFRJQL]LQJ early the trend toward “design/buildâ€? in the PLG V ´:H OHYHUDJHG RXU ORQJ WHUP relationships with contractors, and grew RXU GHVLJQ EXLOG EXVLQHVV IURP RI RXU LQFRPH WR DOPRVW LQ WZR \HDUV Âľ 7KH\ added federal projects as well, going from ]HUR WR Ă€YH LQ WKUHH \HDUV Âľ Q Q Q 6FRWW *UDIWRQ VWUXJJOHG ZLWK EDODQFLQJ family life and business in his early years DV RZQHU RI ,URQ %RXQG *\P +H TXLFNO\ UHDOL]HG KDYLQJ D ZRUN IDPLO\ ZDV MXVW DV LPSRUWDQW “We have been able to create our own family environment with the staff and members that understand the importance of IDPLO\ Âľ KH VDLG Q Q Q In its early stages, Riverside Lifelong Health has been faced with the impediments of new and different approaches to the KHDOWKFDUH RI DJLQJ DGXOWV “At least in the current time, initiatives to improve health and quality of life for an aging population are carried out in the context

Together we design a mattress to meet each individual’s needs!

of a media-drive and a youth-oriented culture,â€? said Mike Martin, senior vice presiGHQW RI /LIHORQJ +HDOWK 5HFRJQL]LQJ WKHVH FKDOOHQJHV 5LYHUVLGH has relied greatly on its past and present OHDGHUV WR IRUP D XQLĂ€HG FRQWLQXXP RI FDUH Q Q Q 5D\ :ULJKW 6U KDG WR RXW KXVWOH KLV FRPSHWLWLRQ WR WXUQ :ULJKW 6LJQV LQWR D VXFFHVV “I worked long hours and through the QLJKWV Âľ KH VDLG ´, VSHQW DOO P\ VDYLQJV DQG UHWLUHPHQW WR NHHS P\ GRRUV RSHQ , MXVW DERXW ZHQW EDQNUXSW WR NHHS JRLQJ Âľ He persevered, overcoming a bad econoP\ FRPSHWLWLRQ DQG WKH VWUXJJOH WR Ă€QG DQG UHWDLQ JRRG HPSOR\HHV Q Q Q Persistence and a continued focus on cusWRPHU VHUYLFH KHOSHG &KHVDSHDNH %DQN SXOO WKURXJK WKH Ă€UH LQ ,UYLQJWRQ WKDW WRRN WKH EDQN¡V ORQH RIĂ€FH Marshall Warner, executive vice president, notes that the bank has also faced adversity in the Great Depression, the decline of steamboats and agriculture, and World :DU , DQG ,, Q Q Q A risky idea to abandon commissions for fee-only payment fueled the success of

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A/C MASTERS, INC. Heating & Air Conditioning

Call (757) 220-1106

www.acmasters.com

(757) 564-7378 4500 John Tyler Hwy. Reinvented Here 2012

Providing the Virginia Peninsula with award-winning service since 1999. Contractor License #2705 134074A 200392X

p29

Economy, evolving industry prompts changes Q Q Q Q Q Q $ VORZ KRXVLQJ PDUNHW IRUFHG FKDQJHV DW +HUW]OHU %URWKHUV DF *UDQW 2ZHQV RI WKH +9$& FRPSDQ\ $UW 1HZVRPH ,QF VDLG FRUGLQJ WR SUHVLGHQW $P\ +HUW]OHU his father-in-law’s toughest obstacle starting his own business was “We changed the way we think and operate to stay in business,â€? EUHDNLQJ WKURXJK WR D ´FXVWRPHU Ă€UVWÂľ DSSURDFK %DFN WKHQ FRPVKH VDLG SDQLHV ZHUH PRUH FHQWHUHG DURXQG Ă€[LQJ WKH SUREOHP UDWKHU WKDQ 7KDW PHDQW D VKLIW IURP EXLOGLQJ WR H[SDQG LQWR UHPRGHOLQJ DGGL- KHOSLQJ WKH FXVWRPHU WLRQV DQG UHSDLUV ZKLFK KDYH EHFRPH D OXFUDWLYH QLFKH 1HZVRPH ZDQWHG WR EUHDN DZD\ IURP D FRQWUDFWRU PHQWDOLW\ Q Q Q ´:H QHHGHG WR DGRSW WKH DWWLWXGH RI œÀ[LQJ WKH FXVWRPHU¡ %RE *UDYHV SUHVLGHQW RI 6HQWDUD :LOOLDPVEXUJ 5HLQVWHDG RI MXVW Ă€[LQJ D SLHFH RI HTXLSPHQW LQ VRPHRQH¡V gional Medical Center, said adapting to an ever-changKRPH RU EXVLQHVV Âľ ing industry has been the biggest challenge in 50+ years ADVERSITY Recruiting, hiring and training its employees to focus RI VHUYLFH RQ FXVWRPHU VHUYLFH YDOXHV UHDOO\ KHOSHG 1HZVRPH ,QF ´7KH RQJRLQJ FKDOOHQJH LV DOZD\V KRZ WR FRQWLQXH RYHUFRPH WKDW HDUO\ DGYHUVLW\ to focus on a mission of improved health while gov“We can teach anyone how to install, repair and mainernment regulation and market forces evolve over deWDLQ KHDWLQJ DQG DLU FRQGLWLRQLQJ V\VWHPV Âľ VDLG 2ZHQV FDGHV Âľ VDLG *UDYHV ´EXW LW¡V YLUWXDOO\ LPSRVVLEOH WR WHDFK VRPHRQH WR FDUH Growth in services, technology and expertise have helped 2XU SHRSOH KDYH WR FDUH DQG WKH\ GR Âľ 6HQWDUD :LOOLDPVEXUJ OLYH XS WR LWV PLVVLRQ DQG VXVWDLQHG VXFFHVV Q Q Q ([SDQVLRQ KDV LQFOXGHG D PLOOLRQ PHGLFDO FHQWHU DQ LQGHSHQCompeting with “mass producedâ€? mattress companies has been dent community health foundation worth more than $100 million, 0LFKHOOH %UXPĂ€HOG¡V JUHDWHVW REVWDFOH WR RYHUFRPH VLQFH IRXQGLQJ DQG DGGLWLRQDO UHVRXUFHV WR VXSSRUW Ă€UVW UHVSRQGHUV DQG WKH 2OGH %HGFUDIWHUV E\ 0LFKHOOH 7RZQH 0HGLFDO &HQWHU %XW FUHDWLQJ RQH RI D NLQG FXVWRP EHGGLQJ IRU KHU FXVWRPQ Q Q HUV JLYHV KHU DQ HGJH RYHU KHU RSSRQHQWV ´, ZDQW HYHU\RQH WR EH 2YHUFRPLQJ DQG DGDSWLQJ WR D FROODSVLQJ UHVLGHQWLDO EXLOGLQJ KDSS\ Âľ VKH VDLG ´DQG WKDW¡V ZKDW PDNHV XV VWDQG RXW Âľ PDUNHW ZDV WKH JUHDWHVW FKDOOHQJH WR 3DXOD DQG 5REHUW 6KHOGRQ RI 3URWHFWLRQ $XGLR 9LGHR E\ 'HVLJQ 7KH GURS LQ FRQVWUXFWLRQ IRUFHG WKH 6KHOGRQV WR FKDQJH WKHLU business approach and focus on a commercial market in addition to WKH UHVLGHQWLDO GLYLVLRQ 2YHUFRPLQJ WKDW FKDOOHQJH ZDV RQH RI PDQ\ WKH FRPSDQ\ KDV IDFHG LQ LWV \HDUV RI EXVLQHVV “We have re-evaluated and re-focused ourselves to meet the evolving technology needs of our clients while staying true to our RULJLQDO FRPPLWPHQW WR RXU FOLHQWV VDWLVIDFWLRQ Âľ VDLG 5REHUW 6KHOGRQ Q Q Q s &ITNESS #LASSES s :UMBA (DVWHUQ )ORRU &RYHULQJ KDV DOVR KDG WR GHDO ZLWK WKH KDUGVKLSV s #YCLING #LASSES s 9OGA RI WKH UHFHVVLRQ ´7KH SDVW Âź \HDUV KDYH EHHQ RXU KDUGHVW Âľ VDLG RZQHU 6WHYH :DUG s #IRCUIT 4RAINING s 0ERSONAL Getting back to basics and becoming more personally engaged s #ARDIO 4RAINING KDYH KHOSHG KLP SXOO WKURXJK 7KH\ QRZ IRFXV RQ WKLQJV OLNH WKDQN \RX OHWWHUV IROORZ XS SKRQH FDOOV DQG DVNLQJ IRU UHIHUHQFHV ´:H ZRUN KDUGHU ORQJHU DQG VPDUWHU WKDQ HYHU Âľ VDLG :DUG Q Q Q +HUW]OHU *HRUJH VXIIHUHG VHWEDFNV DQG IDFHG FKDOOHQJHV ZKHQ WKH *UHDW 5HFHVVLRQ KLW “Landscaping could be considered a luxury,â€? said owner Joe +HUW]OHU ´:H VDZ FXVWRPHUV FXW EDFN RQ VHUYLFHV RU IRFXV RQ RQO\ NH\ VHUYLFHV Âľ %XW WKH GHVLUH WR PDNH KHDOWKLHU FKRLFHV OLNH EX\LQJ QDWXUDO IRRGV DQG SURGXFWV IRU WKHLU JDUGHQV ZDV DOZD\V WKHUH )RFXVLQJ RQ WKH FXVWRPHUV¡ QHHGV DQG ZDQWV KHOSHG +HUW]OHU 4325 New Town Ave. *HRUJH SXOO WKURXJK WKH UHFHVVLRQ 229-5874 “I try to see my business through the customer’s eyes,â€? said www.ironboundgym.com +HUW]OHU ´WR XQGHUVWDQG ZKDW WKH\ ZDQW WR EX\ QRW ZKDW , ZDQW WR VHOO Âľ

Reinvent Yourself & Your Body

Reinvented Here 2012

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25 Years of Best Technology & Best Practices W e M a k e T e c h nolo g y Si m p l e

Commercial Residential Government Education

757.253.8650 p32

336 McLaws Circle, Williamsburg, VA

www.optech.net Reinvented Here 2012

He built much of where we live The many facades of Phil Richardson %\ %LOO 2¡'RQRYDQ Phil Richardson grew up in James City County and has built dozens of buildings here since 1955. Reprinted from July 2008.

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How did you get started? You built a lot at Colonial Williamsburg too? , HQOLVWHG LQ WKH 1DY\ DW DIWHU JUDGXDWLQJ IURP 7RDQR +LJK Yes, the Providence Hall Annex as well as the addition and renova6FKRRO DQG IXOĂ€OOHG P\ HQOLVWPHQW DW WKH DJH RI LQ $IWHU WLRQ RI WKH :LOOLDPVEXUJ ,QQ LQFOXGLQJ WKH 5HJHQF\ 'LQLQJ 5RRP KDYLQJ VSHQW WZR \HDUV LQ 7RN\R DV D \HRPDQ DW WKH &RPPDQG +HDGTXDUWHUV RI WKH )DU (DVW , LQWHQGHG WR HQUROO DW :LOOLDP 0DU\ EXW JRW 7KHUH ZHUH PDQ\ &RORQLDO :LOOLDPVEXUJ SURMHFWV D MRE LQVWHDG ZLWK D FRQVWUXFWLRQ FRPSDQ\ EXLOGLQJ WKH QHZ (DVWHUQ Other projects? 6WDWH +RVSLWDO DW 'XQEDU ZKHQ LW PRYHG IURP GRZQWRZQ $IWHU FRPWilliamsburg United Methodist Church on Jamestown Road, Rodef pleting this job I moved to the company headquarters in Richmond in 6KDORP 7HPSOH LQ 1HZSRUW 1HZV DQG MREV LQ :HVW 3RLQW DW &KHVDWKH HVWLPDWLQJ GHSDUWPHQW SHDNH &RUS DQG WKH &DWKROLF &KXUFK $OVR 1RUJH 6FKRRO -DPHV <RUN 3OD]D 0RQWLFHOOR 6KRSSLQJ &HQWHU WKH (2& EXLOGLQJ LQ 7RDQR WKH Did you have a mentor? &ROOHJH RI :LOOLDP 0DU\ $EHUGHHQ %DUQ WKH &RPPRQZHDOWK ,QQ <HV PRUH WKDQ RQH 0\ PRWKHU DQG IDWKHU ZHUH ZRQGHUIXO SDUHQWV DQG PDQ\ RWKHUV 7KHUH ZHUH PDQ\ DGGLWLRQV DQG DOWHUDWLRQV DV ZHOO DW ZKR ZHUH ZHOO HGXFDWHG , ZDV WKH \RXQJHVW RI VL[ FKLOGUHQ DQG WKH\ PLOLWDU\ EDVLV DORQJ ZLWK VXSSRUW EXLOGLQJV DW 1HZSRUW 1HZV 6KLS\DUG WDXJKW XV GLVFLSOLQH DQG PDQQHUV DQG KRZ WR EH D JRRG SHUVRQ , ZRXOG VD\ WKDW - .HQQRQ 3HUULQ ZKR ZDV WKH FRQWUDFWRU ZKRP , What are your proudest projects? ZRUNHG IRU SOD\HG D ODUJH SDUW LQ WHDFKLQJ PH WKH ZD\V WR GR EXVLQHVV I would say the Providence Hall Annex and the Williamsburg Inn +H ZDV D VWURQJ PHQWRU renovations, along with Williamsburg United Methodist Church because I was on the committee to select the site for the church and make What were your ďŹ rst buildings? WKH WUDGH ZLWK &RORQLDO :LOOLDPVEXUJ IRU WKDW SURSHUW\ 0LOLWDU\ FRQVWUXFWLRQ DW )RUW (XVWLV &DPS 3HDU\ )RUW 0RQURH DQG /DQJOH\ $LU )RUFH %DVH ZHUH RXU Ă€UVW EXLOGLQJV $IWHU WKDW LQ WRZQ WKH Any thoughts on our hospitality industry? I think that there has to be a meeting of the minds between the attractions and the Hotel-Motel AssociaWLRQ 7KH DVVRFLDWLRQ VHHPV WRR GLVMRLQWHG DQG JRLQJ QRZKHUH $OVR , EHOLHYH WKDW WKH &KDPEHU $OOLDQFH SOD\V WRR ELJ D SDUW LQ WKLV HQGHDYRU Any big disappointment? I suppose there have been some, but basically it’s EHHQ D ZRQGHUIXO OLIH DQG , KDYH EHHQ YHU\ IRUWXQDWH Going to work in the construction business versus enrolling at William & Mary was one of my greater sucFHVVIXO PRPHQWV , JRW P\ HGXFDWLRQ KDQGV RQ &HUWDLQO\ WKH 1DY\ ZDV D KHOS EHFDXVH WKH\ VHQW PH WR VFKRRO

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What does the future hold? , EHOLHYH WKDW WKLV DUHD KDV D JUHDW IXWXUH +RZHYHU everyone should work together as opposed to pulling WKHLU VHSDUDWH ZD\V -DPHV &LW\ &RXQW\ VKRXOG WKLQN more about funding tourism as our industry rather than LQGXVWULDO SDUNV 6HFRQG , EHOLHYH WKH VFKRRO V\VWHP and the way it operates should have an oversight committee for each of the functions of transportation, conVWUXFWLRQ DQG RWKHU GHSDUWPHQWV 7R PH WKH HGXFDWLRQDO V\VWHP KHUH OHDYHV D ORW WR EH GHVLUHG ,¡P VRUU\ WKH\ WRUH GRZQ 7RDQR +LJK 6FKRRO

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SCORE helps small EASTERN FLOOR companies survive COVERING Execs bring experience to new ďŹ rms %\ 6WHYH 9DXJKDQ :,//,$06%85* Âł :LWK WKH economy growing out of recession and new businesses coming to WRZQ 6&25( KDV D ORW WR GR Maloy Jones, chairman of the Williamsburg chapter, said his group mentors 400-500 new cliHQWV \HDUO\ 7KH LGHD EHKLQG WKH 6HUYLFH &RUSV RI 5HWLUHG ([HFXWLYHV LV WR bring a wealth of business experience from retired executives to the problems small businesses IDFH Jones is a retired vice president RI (OHFWURQLF 'DWD 6\VWHPV 7KH H[HFV RSHUDWH RXW RI RIĂ€FHV DW WKH &KDPEHU $OOLDQFH RIĂ€FH RQ 1RUWK %RXQGDU\ 6WUHHW ´:H also do quarterly seminars at the OLEUDU\ Âľ -RQHV VDLG 7KH FKDSWHU WUDYHOV WR )RUW (XVWLV ´:H GR VHPLQDUV IRU VROGLHUV who are about to get out of the service, some of whom are back from Iraq, who think they might like to start their own business,â€? -RQHV VDLG ´8VXDOO\ ZH KDYH WR VROGLHUV ZKR DUH LQWHUHVWHG Âľ

6&25( DOVR SDUWLFLSDWHV LQ networking meetings like the AlOLDQFH¡V ´%XVLQHVV $IWHU +RXUVÂľ VRFLDOV 7KH PLVVLRQ LV DOZD\V WR KHOS small business and to encourage HQWUHSUHQHXUVKLS 7KH DLG WDNHV WKH form of one-on-one mentoring and consultation in person or by email DQG VHPLQDUV 7KH\ DOVR RIIHU EXVLQHVV WRROV that are helpful to small and startup companies, such as templates for creating a business plan and WKH Ă€QDQFLDO SURMHFWLRQV RI VXFK D SODQ 7KH FKDSWHU KDV H[HFXWLYHV “We have members with experiHQFH LQ MXVW DERXW HYHU\ Ă€HOG LQ manufacturing, in retail, in management and operations,â€? Jones VDLG SURXGO\ 7KH :LOOLDPVEXUJ FKDSWHU formed in 1985, serves the entire +LVWRULF 7ULDQJOH DQG 1HZSRUW 1HZV 6&25( KDV FKDSWHUV across the country with more than YROXQWHHUV Want help? Call 229-6511 or visit www.scorewilliamsburg.org.

We Do It All . . . and We Do It Right!

Steve Ward

My name is Steve Ward and I live in Williamsburg where my customers are my neighbors. I invite you to visit our beautiful flooring showroom on Denbigh Boulevard (between Jefferson and Warwick). A 25-minute drive can save you thousands on your new carpet, ceramic tile, hardwood or laminate floor covering. So many flooring stores claim to be the cheapest, and many offer free this or free that. At Eastern Floor Covering, you can expect high quality at a fair price with exceptional installation. Call me today for a free written estimate.

757-874-4138 467 Denbigh Blvd., Newport News, VA www.EasternFlooringCovering.com SCORE representatives Ken Carr (left) and Al Cioppa Jr. (right) presented a FHUWLĂ€FDWH RI DSSUHFLDWLRQ WR :LOO 0HOWRQ D FRQVXOWDQW ZLWK 3UR[LPR 0DUNHWLQJ Strategies and co-owner of Computer Concepts.

Reinvented Here 2012

CARPET

LAMINATE

HARDWOOD

CERAMIC TILE 200396X

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LESSONS

At the end of the day, owners discover wisdom

%\ 6DUD %RQRYLWFK Lessons learned in business apply in other sectors as well, but they were gained the KDUG ZD\ Q Q Q ´1HYHU JLYH XS :KHQ WLPHV DUH EDG \RX must hit the road and talk with customers to give the best service and quality as possible WR NHHS WKHP UHWXUQLQJ Âľ –– Ray Wright Sr., Wright Signs Q Q Q ´3XUVXH GLYHUVLĂ€FDWLRQ H[SDQVLRQ DQG improvement, but always within close proximity to the core competency,â€? –– Alan Graham, Coresix Precision Glass Q Q Q ´(PEUDFH FKDQJH DQG UHFRJQL]H WKH RSSRUWXQLWLHV 0RVW LPSRUWDQWO\ OLVWHQ WR RXU FXVWRPHUV 7KH\ DUH WKH RQHV WKDW EURXJKW XV WR WKH GDQFH Âľ –– Marshall Warner, Chesapeake Bank Q Q Q “When you look to grow your business, remember that the values that made you a success in one area will be the key to sucFHVV LQ \RXU QHZ DUHDV ,I \RX ORVH VLJKW RI that, or have employees who don’t embrace \RXU YDOXHV WKHQ \RX ZLOO VWUXJJOH WR Ă€QG VXFFHVV Âľ –– Stuart Patterson, Branscome Inc. Q Q Q ´1R PDWWHU ZKDW WKH HFRQRPLF HQYLURQment, a company has to stay focused and FRPPLWWHG WR FXVWRPHU VDWLVIDFWLRQ $OVR UXQQLQJ DQ HIĂ€FLHQW EXVLQHVV FDQQRW EH D WHPSRUDU\ Ă€[ EXW UDWKHU D EXVLQHVV SKLORVRSK\ WKDW LV SUDFWLFHG DW DOO WLPHV Âľ –– Robert Sheldon, Protection & Audio/ Video by Design Q Q Q “Work hard, persevere, watch your RYHUKHDG EXVLQHVV DQG SHUVRQDO EH FDUHful with debt, have a long-term perspective ² DQG WUXVW LQ *RG Âľ –– Robert Topping, Covenant Wealth Advisors Q Q Q ´1HYHU WKLQN \RX¡YH JRW LW PDGH Âľ –– Randy Cooper, Custom Builder Supply Q Q Q ´%HLQJ FRQVLVWHQW ZLWK \RXU FRUH YDOXHV Reinvented Here 2012

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Ray Wright Sr., owner of Wright Signs.

remain focused on how best to care for our SDWLHQWV WKHQ HYHU\WKLQJ HOVH ZLOO IROORZ Âľ –– Bob Graves, Sentara Williamsburg Regional Medical Center Q Q Q ´'RQ¡W VZLWFK EDQNV ,I \RXU EDQNHU knows your business and what you do for the community, they will help and work ZLWK \RX Âľ –– Ray Wright. Q Q Q “Give back to the community, and the FRPPXQLW\ ZLOO UHVSRQG LQ NLQG &UHDWH opportunities where others think they don’t exist, and work harder and smarter!â€? –– Thomas Tingle, Guernsey Tingle Architects Q Q Q ´&XVWRPHUV ZDQW WR EH HGXFDWHG QRW VROG 7KH\ GHPDQG ZKDW EHVW VXLWV WKHLU QHHGV DQG DOZD\V ZLWKLQ WKHLU EXGJHW Âľ –– Steve Ward. Q Q Q ´3HRSOH DUH FDOOHG WR WKH KHDOWK FDUH Ă€HOG ´7UHDW RWKHUV DV \RX ZRXOG ZDQW WR EH and serve patients in an honorable way WUHDWHG :KHQ \RX DUH IDLU WR DOO SHRSOH DQG KRXUV D GD\ GD\V D ZHHN GD\V D UHDOO\ WU\LQJ WR KHOS RWKHU EH Ă€W LW LV DPD]\HDU 2XU VWDII SK\VLFLDQV DQG YROXQWHHUV VKDUH WKH VDPH PLVVLRQ IRFXV $V ORQJ DV ZH LQJ ZKDW WKDW EULQJV RXW LQ RWKHUV Âľ –– Scott Grafton, Iron-Bound Gym. p39

EXLOGV D YHU\ VWURQJ EDVH IRU \RXU EXVLQHVV If service and community involvement are your goals, then stick to them, be the best at WKHP DQG \RXU ZLOO EH VXFFHVVIXO %H KRQHVW in the good times and people will trust you WKURXJK WKH EDG WLPHV Âľ –– Steve Rose, Williamsburg Event Rentals. Q Q Q “You need to learn how to walk away IURP D EDG GHDO 7KHUH DUH WLPHV ZKHQ \RX WDNH RQ D MRE EHFDXVH \RX QHHG WKH FDVK Ă RZ HYHQ WKRXJK \RX FDQ VPHOO LW¡V EDG JRLQJ LQ 7KDW¡V WKH KDUGHVW OHVVRQ WR OHDUQ Âľ –– Rich Locke, Optech Q Q Q “Always treat the customer and consignor ZLWK WKH XWPRVW UHVSHFW Âľ –– Betty Stevens, The Velvetshoestring

Develop a strategy and stick with it “A company with a foundation built on XQZDYHULQJ FXVWRPHU FRPPLWPHQW will stand up to any weather and the WHVW RI WLPH Âľ –– Grant Owens, Art Newsome Inc. Q Q Q “We learned not to try to be everything to everyone,â€? he said, “but rather to develop a strategy DQG VWLFN ZLWK LW Âľ –– Gordon Angles Q Q Q “My friend’s analogy about Luke 6N\ZDONHU LV D PHWDSKRU IRU ZKDW ,¡YH VHHQ over and over again from my small-business FOLHQWV RYHU WKH ODVW IRXU WR Ă€YH \HDUV $GDSW or die!â€? –– Perry DePue, Williamsburg Insurance.

“A company with a foundation built on XQZDYHULQJ FXVWRPHU FRPPLWPHQW will stand up to any weather and the test of time!â€? –– Grant Owens. Q Q Q ´(YHU\ FXVWRPHU LV QRW WKH VDPH :H KDYH WR OLVWHQ WR WKHLU needs, give them what their bodies need and combine that with ZKDW WKH\ ZDQW Âľ ²² 0LFKHOOH %UXPĂ€HOG %HGcrafters by Michelle Q Q Q ´7DNH D SRVLWLYH DSSURDFK 7KLV LV GLIĂ€cult, especially as a business owner when so PDQ\ DUH GHSHQGLQJ RQ \RX Âľ –– Thomas Tingle

LESSONS

Reinvented Here 2012

“Always have a good banker and good DWWRUQH\ RQ \RXU VLGH Âľ –– Rich Locke. Q Q Q ´%XLOGLQJ WUXVWLQJ UHODWLRQVKLSV ZLWK RXU members and community has and will proYLGH D VWURQJ Ă€QDQFLDO IRXQGDWLRQ IRU \HDUV WR FRPH Âľ –– Paul Muse, 1st Advantage Federal Credit Union. Q Q Q ´7KH DUHD RI KHDOWKFDUH LV DERXW IRFXV IRFXV IRFXV ,W VHHPV REYLRXV HQRXJK EXW \RX have to stay focused on the basic concept that it’s not what we think is best for our patients and customers, but what they want IRU WKHPVHOYHV Âľ –– Mike Martin, Riverside Lifelong Health. Q Q Q “Ask me again in 20 years, once I’ve had D FKDQFH WR UHĂ HFW Âľ –– Joe Hertzler, Hertzler & George.

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Reinvented Here 2012

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