V8 - 44 - GULF
Limited edition 200 pieces
Official Gulf Licensed product for further information please contact BRM North America : tel: 2142359127 or email: usa@brm-manufacture.com
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Limited edition 30 pieces
Official Gulf Licensed product for further information please contact BRM North America : tel: 2142359127 or email: usa@brm-manufacture.com
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All FloorLiners Shown in BMW X5
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FloorLiner™ Applications to Fit Over 900 Vehicle Models!
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Accessories available for: Acura • Audi • BMW • Buick • Cadillac • Chevrolet • Chrysler • Daihatsu • Dodge • Ferrari • Ford • GMC • Honda • Hummer • Hyundai • Infiniti • Isuzu • Jeep • Kia • Land Rover • Lexus • Lincoln • Maserati • Mazda • Mercedes-Benz • Mercury • Mini • Mitsubishi • Nissan • Oldsmobile • Plymouth • Pontiac • Porsche • Saab • Saturn • Scion • Smart • Subaru • Suzuki • Toyota • Volkswagen • Volvo • And More! ©2012 by MacNeil IP LLC
Complete Coverage! All Floor Mats Shown in Honda Pilot
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1680° 90 minute fire protection · More steel · More security features The most comprehensive warranty in the industry Call today for a complete catalog and price list
1-800-821-5216 — www.ftknox.com SECURIT Y
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c882Forged c883Forged
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OďŹƒcial Tire of CEC
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Los Angeles 800.269.8209 | Miami 800.269.8257 | info@cecwheels.com | facebook.com/cecpage | www.cecwheels.com
Wheels are available in various sizes & nishes, visit cecwheels.com for more info.
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All rights reserved. No part of this publication may be reproduced without prior written permission. Luxury Auto Direct Magazine TM is published in the U.S.A 6 times per year by Luxury Direct Media, Inc.. For subscription or advertising rates, call 813-920-1988 or write to Luxury Auto Direct Magazine, PO Box 1058, Lutz, FL 33548. Luxury Auto Direct Magazine TM makes no representation or warranty for accuracy or content. The pictures of automobiles for sale and the written offer for sale are the responsibility of the individual advertiser. All photos become property of Luxury Direct Media, Inc. when printed unless otherwise agreed to by the publisher.
SETTING TRENDS
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503SUV
TYPE
for
TYPE
501
TYPE
503
The Antera Type 503 is a progressive 5 spoke Italian wheel with an exquisite diamond cut/brilliant silver finish. This unique design is the perfect complement for most passenger cars and SUV’s. Seen below on a Range Rover Sport in 22” Sizes: 9”x20", 10.5"x20", 9”x22", 10”x22"
Claus Ettensberger Corporation is the exclusive importer of Antera light alloy wheels for North America.
Official Tire of CEC
Los Angeles 800.269.8209 | Miami 800.269.8257 www.cecwheels.com | info@cecwheels.com | facebook.com/cecpage
TYPE
505
SRT速 Viper
The Return of the Snake
LEXUS LFA
C882 Forged wheels from CEC
Novitec Rosso Ferrari 458 Spider Haute Couture at the highest performance level
Rolls-Royce Ghost Six Senses Elevating the Spirit of Ecstasy to a new level
LAMBORGHINI URUS The SUV super athlete
SERENADE Dual Time Zones Automatic, Patented GV- AOASE Movement 18K White Gold, Louisiana Crocodile, Limited Edition: 50 Pieces
www.gevril.com • 1800-425-9882
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The fifth generation of the iconic twoseat, American-built supercar has been deliberately evolved to incorporate superior craftsmanship, a host of new technologies and ergonomic improvements while respecting its visceral legacy of outright performance.
16 For the 2013 model year, two new models of the iconic supercar will be hand built at the Conner Avenue Assembly Plant in Detroit – the home for Viper since 1995. Both SRT Viper and SRT Viper GTS models offer new interior and exterior designs incorporating premium materials and new exterior surfaces with aerodynamically functional details that are beautifully integrated into the high-tech carbon fiber and aluminum skin. On the inside, designers and engineers strived to rethink all touch points; and upgrade all material appointments and technologies.
up its envelope as a more premium and mature evolution of the classic, extreme performance formula. Designed and built with premium features and materials inside and out, the Viper GTS will compete with the best performance vehicles in the world with a wide range of creature comforts, advanced drivetrain and interior technologies.
The SRT Viper GTS builds on the DNA of the SRT Viper model with more technologically advanced solutions, like two-mode active suspension, to allow this world-class GTS to find new limits on the track while also opening
Improvements for 2013 include a new, ultra-high flow and lightweight composite intake manifold, highstrength forged pistons, sodiumfilled exhaust valves, new catalysts to reduce back pressure and an
Awe-inspiring V-10 powertrain At the heart and soul of the 2013 SRT Viper is the venerable, handassembled 8.4-liter all-aluminum, V-10 overhead-valve engine.
aluminum flywheel that reduces reciprocating losses. More than 25 pounds has been shaved from the fully dressed engine. Preliminary performance ratings for the SRT-engineered V-10 Viper are 640 horsepower and 600 lb.-ft. of torque – the most torque of any naturally aspirated engine in the world. The Tremec TR6060 six-speed manual transmission has been improved with a shorter throw shifter, closer gear ratios and a final drive ratio that has been shortened to 3.55 from 3.07. The 2013 Viper models will be more engaging to drive and top speed is now achieved through 6th gear with maximum engine speed (redline) at 6,200 rpm.
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Outstanding ride, handling and capability Starting with a stiffer structure that provides 50 percent more torsional rigidity, the chassis of the 2013 SRT Viper benefits from numerous enhancements – many learned through racing efforts with Viper GTS-R and Competition Coupe models.
Major updates include the addition of a new aluminum “X� brace under the hood that ties the suspension pickup points to the magnesium cowl super casting and contributes to improved torsional rigidity and stiffness. A new aluminum impact beam at the front of the car contributes to overall mass savings and improved weight distribution while providing excellent crashworthiness. A new, driver selectable two-mode suspension system, featuring Bilstein DampTronic Select shock absorbers with both street and track settings, is standard on GTS models. Benchmark braking Stopping performance for the 2013 SRT Viper is engineered to provide
shorter stopping distances, better modulation, improved durability and balanced brake performance without fading under extreme conditions. Four-piston Brembo brakes with fixed-aluminum calipers, and vented rotors with a diameter of 355 mm by 32 mm, are used at all four corners. Brake calipers are forged and weight optimized by fully machining all surfaces. The calipers are among the stiffest available with distortion from heat nearly eliminated even under the most demanding braking conditions. The available SRT Track Package features lightweight and slotted twopiece rotors from StopTech.
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New premium materials, craftsmanship and technologies The all-new, driver-oriented interior cabins of the SRT Viper models have been totally revamped for 2013 with superior craftsmanship, premium material appointments and performance-oriented technologies. For the first time, all major interior surfaces are sewn and wrapped with additional padding applied in comfort areas. On the Viper GTS model, all surfaces are fully leather skinned, and standard accent colors are applied to the seats, doors, center console and stitching. Standard high-performance racing seats from Sabelt feature a lightweight Kevlar/fiberglass shell created by a state-of-the-art resin transfer molding technology for mass reduction and long-term durability. Both driver and passenger enjoy improved comfort from thigh support and deep side bolsters designed to match the extreme lateral acceleration capabilities of the SRT Viper. The new 2013 Viper is the most spacious model in the history of the nameplate. The floor pan and bulkhead have been extended approximately 90 mm to provide improved legroom and more rearward seat track movement. Designed specifically for the 2013 SRT Viper, the new 7-inch, full-color, customizable instrument cluster display uses a full-time analog tachometer readout in the center to confirm the performance driving feedback philosophy of the Viper. Drivers have a
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wide range of custom and personal options such as an additional digital speedometer readout just below the tachometer. The vehicle information is clearly communicated with easyto-understand icons. Intuitively controlled through a simple four-way steering-wheel control, the driver can configure the screens to display the information they desire, easily mixing and matching information. Uconnect® Access provides new level of connectivity The 2013 SRT Viper lineup includes the new, next generation Uconnect® Access in-vehicle connectivity system that provides drivers with access to more information, emergency services, more entertainment and improved graphics. A range of Harman Kardon® surround-sound systems are available across the SRT Viper lineup that feature the latest in audio system technology. All Harman Kardon audio systems include a high-voltage class D amplifier with tracking power supply and up to 11 channels of amplification. The Harman Kardon system with exclusive Logic
7 surround-sound processing is available in the Viper GTS model with a total of 18-speakers, including four subwoofers located behind the seats. Refined evolution of SRT’s hallmark – aggressive and functional exterior designs The all-new, timeless exterior design blends contemporary execution with evolutionary refinement. All-new carbon-fiber hood, roof, decklid and aluminum door panels are firsts for SRT Viper models. The forwardhinged hood carries the redesigned Viper badge – aptly named “Stryker” by the Viper Club of America – positioned in the center. The classical low-stance and the extreme cab rearward proportions that have become the unmistakable silhouette of the iconic supercar, return on the 2013 SRT Viper models along with the dramatic fender “gills” – another traditional Viper design cue that helps to extract heat from the engine compartment. The 2013 Viper models feature a contemporary take on the traditional “doublebubble” roof configuration.
Dual-function, bi-xenon projector headlamps are tightly packaged with white light-emitting diode (LED) daytime running lamps and LED turn signals in a sinister “snake eye” configuration. Functional “blisters” incorporated into the 70 mm projector headlamp lenses create a three-dimensional view that gives Viper a distinctive glare. The lowerfront grille is purposefully designed as an evolution of the traditional Viper low-profile cooling opening configuration and discretely carries a refined V-shape structure. The exhaust system continues to exit forward of the rear wheels and now carries further refinement with cast aluminum, sill-mounted exhaust bezels. For the first time, the 2013 SRT Viper models carry LED taillamps that integrate stop-and-turn illumination in one element. Snakeskin texture in the lens carries the surface work seen in the gills and hood textures. With dark-masked lenses, the horizontal lamps appear dark until the LED elements fire. Each lamp carries 50 LEDs that provide a unified “crystallized” illumination effect. The five-spoke, forged-aluminum “Rattler” wheel design on the 2013 Viper model is available with fully polished (standard), fully painted Hyper Black or fully painted low-gloss black finishes. The Viper GTS has a split six-spoke forged-aluminum “Venom” wheel design with three available finishes, including polished face with graphite-painted pockets (standard), fully painted Hyper Black or fully painted low-gloss black. Available SRT Track Package wheels are ultralightweight, track-ready wheels in Hyper Black or matte black finishes.
Automotive Accessories ™
Extreme-Duty Floor Protection. The FloorLiner™ accurately and completely lines the interior carpet giving “absolute interior protection” Deep channels carry fluids and debris to a lower reservoir, away from your feet!
Rear
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Applications to fit over 900 vehicle models!
FloorLiner
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Available in Black, Tan and Gray!
FloorLiner™
All-Weather Floor Mats WeatherTech® All-Weather Heavy-Duty Floor Mats. The best protection for your vehicle’s carpeting.
Available in Black, Tan and Gray!
Applications for virtually any vehicle!
Accessories available for: Acura • Audi • BMW • Buick • Cadillac • Chevrolet • Chrysler • Dodge • Ferrari • Ford • GMC • Honda • Hummer • Hyundai • Infiniti • Isuzu • Jaguar • Jeep • Kia • Land Rover • Lexus • Lincoln • Maserati • Mazda • Mercedes-Benz • Mercury • Mini • Mitsubishi • Nissan • Oldsmobile • Plymouth • Pontiac • Porsche • Saab • Saturn • Scion • Subaru • Suzuki • Toyota • Volkswagen • Volvo • And More! pay regular shipping within the 48 contiguous states, when shipped to the same address on additional sets of floor mats or a cargo liner when purchased in combination with a set of front floor mats; or additional sets of Side Window Deflectors when purchased in combination with a front set of Side Window Deflectors; or an additional ClearCover ; or *an Weadditional PlateFrame . WE GUARANTEE YOUR SATISFACTION. If you are not satisfied with your order, call to return your unused product within 30 days for a complete refund, less shipping & packaging. Prices subject to change without notice. ™
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Side Window Deflectors
Fresh air enjoyment with an Original Equipment look. Installs quickly and easily with No Exterior Tape. The In-Channel design is precisionmachined to perfectly fit your vehicle. Side Window Deflector applications to fit over 600 vehicle models!
MudFlap
Introducing, the WeatherTech® No-Drill MudFlap! Featuring the Patent Pending QuickTurn™ hardened Stainless Steel fastening system. The No-Drill MudFlap set literally “mounts-in-minutes™” in most applications without the need for wheel/tire removal. Most importantly - without the need for drilling into the vehicle’s fragile painted metal surface! Contoured specifically for each application and molded from a proprietary thermoplastic resin, the WeatherTech® No-Drill MudFlap will offer undeniable vehicle protection. Check for our latest applications at weathertech.com; there are new applications every month.
MudFlap
They Just Snap Right In!
Dark Tint available for most applications
Cargo Liners
Complete car trunk, minivan and SUV cargo area protection. Computer designed to fit your vehicle. Remains pliable in all weather conditions, even freezing temperatures. Protect your investment!
Truck and SUV Applications Available Now!
Available in Black, Tan and Gray! Applications to fit over 1,000 vehicle models!
WeatherTech® Store, 841 Remington, Bolingbrook, IL Headquarters, 1 MacNeil Ct., Bolingbrook, IL Canadian Customers; www.WeatherTech.ca
800-441-6287
Specialists in Original Equipment and Aftermarket Automotive Accessories
©2012 by MacNeil IP LLC
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Designed specifically for exotic cars like the Lexus LFA, the ultra light weight monoblock build of the c882 Forged makes it the ultimate wheel to compliment the light weight carbon fiber body of the LFA. Performance is a priority with the c882 Forged. Weighing in at only 21 lbs, the 21” sleek split five spoke design accentuates every curve and angle of the body. The c882 Forged is precision machined and finished at CEC’s Exclusive Italian manufacturing facility to the most exacting standards in the
world. The unique design and concave profile are contemporary and cutting edge, proving that aesthetics are not an afterthought. The c882 Forged is now available in widths ranging from 8.5” to 13” and 19”, 20”, 21”, and 22” sizing for a wide array of vehicles including Lexus models. To provide the most exquisite appearance, the c882 Forged is available in Matte Black/Machined, Anthracite/Machined, and many custom finishes.
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2009 Ferrari 599 GTB Nero over Nero Interior. Options include: Leather Upholstery for Seat Backrest, Yellow Brake Calipers, Carboceramic Brake System, Carbon Fiber for Driving Zone, Carbon Fiber for Lower Cabin Zone, Daytona Style Seats, Homelink, Yellow Instument Panel, Ferrari Ipod, Scuderia Shields, Front and Rear Parking Sensors, Ball Polished Challenge Rims, Full Recaro Seats, Leather Rear Shelf, BOSE Hi-Fi, All Stitching in Yellow and Pirelli Tires. This is a 1 owner car that is just like new with only 700 miles. Factory warranty until 5/31/2012. Contact us at 801.521.0340 or sales@ferrarisales.com. More photos at www.ferrarisales. com. Inquire Today!
2009 Ferrari F430 Scuderia 16M Rosso Corsa over Black Cordura Interior. Options include: Red Brake Calipers, Carbon Fiber Exterior Package, Handy Fire Extinguisher, Yellow Instrument Panel, Large Carbon Fiber Racing Seats and All Stitching in Rosso. This car is essentially new with only 326 miles. It is complete with all of its original items such as: Car Cover, Spare Key, Complete Books and Ipod Touch. Factory Warranty until 04/27/2012. Contact us at 801.521.0340 or sales@ferrarisales.com. More photos at www.ferrarisales.com. Inquire Today!
2008 Ferrari F430 F1 Spider Rosso Corsa over Beige Interior with Black Carpets. Options include: Red Brake Calipers, Carboceramic Brake System, Power Daytona Seats, Yellow Instrument Panel, Ferrari Ipod, Scuderia Sheilds, Piping in Black, Ball Polished Challenge Rims, Roll Bar Upholstery in Beige, Bose Hi-Fi, Daytona Seat Leather Stripes in Black, Colored Steering Wheel and Carbon Fiber Dash Inserts. Contact us at 801.521.0340 or sales@ferrarisales.com. More photos at www.ferrarisales.com. Inquire Today!
2007 Ferrari F430 F1 Spider Rosso Corsa over Beige Interior. Options include: Red Brake Calipers, Daytona Style Seats, Red Instrument Panel, Scuderia Shields, Black Piping, Roll Bar Upholstery, Daytona Style Seats Stripes in Black and Carbon Fiber Dash Inserts. Contact us at 801.521.0340 or sales@ferrarisales.com. More photos at www. ferrarisales.com. Inquire Today!
1990 Ferrari 348 ts Rosso Corsa over Black Interior. This is a very well kept 348 has just undergone complete servicing with timing belts in our shop. It is an exceptional car that has complete service history and original books. Contact us at 801.521.0340 or sales@ferrarisales.com. More photos at www.ferrarisales.com. Inquire Today!
2005 Bentley Continental GT Silver over Grey Interior. This is a very nice car that was a recent trade here at the dealership. It is fully equipped with everything that you would expect in a car of this stature. Powered by a 552 HP W12 with all-wheel drive, this car will put a smile on your face every time you get behind the wheel. Contact us at 801.521.0340 or sales@ferrarisales.com. More photos at www. ferrarisales.com. Inquire Today!
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Haute Couture at the highest performance level: NOVITEC ROSSO not only tailors a thrilling designer suit made from lightweight clear-coated carbon fiber for the Ferrari 458 Spider. Superlight forged wheels in a unique staggered 21- and 22-inch combination together with a sophisticated suspension system featuring hydraulic ride-height adjustment make the droptop sports car even more dynamic. In addition, there is a power increase to 609 hp and an equally lightweight high-performance exhaust system with sound management by means of a butterfly valve. Further custom details such as black lamps or interiors customtailored to the owner’s individual preferences substantiate NOVITEC ROSSO’s leading global position in tuning and refining the sports cars from Maranello.
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32 Carbon fiber is not only the top choice in Formula 1 racing, but also for the NOVITEC ROSSO aerodynamic-enhancement components for the Ferrari 458 Spider. The designers concentrated not merely on striking looks, but first and foremost on aerodynamic efficiency, which was fine-tuned in the wind tunnel of the University of Stuttgart. The standard front fascia is upgraded with a two-piece front spoiler and side flaps for further reduced lift at high speeds. To round out the carbon-fiber look the wings in the air scoops and the ventilation grilles in the front fenders are also
manufactured from this material. Tasteful carbon-fiber covers on the exterior mirrors complete the ensemble. NOVITEC ROSSO carbon-fiber sill skirts can give the two-seater an even more sporty side appearance. Also made from this high-tech material are the NOVITEC ROSSO diffuser and the bezel surrounding the rear fog lamp. To generate even more downforce on the rear axle the Spider can be upgraded either with a tasteful rear spoiler lip or a rear wing – both made from carbon fiber as well.
33 Further NOVITEC ROSSO styling features are black taillights, which are also emphasized visually with carbon-fiber bezels, black side markers and the black auxiliary LED brake light. The new NOVITEC ROSSO NF4 forged wheels perfectly combine visual assets with increased driving dynamics thanks to reduced unsprung weight. To give the Ferrari even more of a wedge-shaped appearance a staggered tire/wheel combination with diameters of 21 and 22 inches was developed. Despite their king-sized dimensions – 9Jx21 in front and 12Jx22 on the rear axle – these wheels with five delicate double spokes weigh just 21.8 lbs and 29.7 lbs. This makes the NOVITEC ROSSO wheels some of the lightest of their type in these
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sizes. Technology partner Pirelli supplies PZero highperformance tires in sizes 255/30 ZR 21 and 335/25 ZR 22. The popular three-piece NOVITEC ROSSO NF3 wheels with diameters of 20, 21 and 22 inches will continue to be available as an option. Another NOVITEC ROSSO high-tech development is the hydraulic suspension system for the 458 Spider. At the push of a button in the cockpit the front of the car can be raised by 40 millimeters to navigate safely past curbs or to enter an underground parking garage. At a second push of the button or automatically upon reaching a speed of 80 km/h the front reverts to its original position. In addition, NOVITEC ROSSO sport springs lower the ride height of the Spider by some 35 millimeters. It goes without saying that the standard damper adjustment of the 458 Spider is retained fully. NOVITEC ROSSO sport sway bars are available to further minimize body roll in fast corners and to improve turn-in. This makes the 458 Spider perfectly suited for an extra
helping of power. The most powerful version to date is the NOVITEC ROSSO Performance Level 1. In this case the 4.5-liter V8 is fitted with a special carbon-fiber air box with modified air routing and a NOVITEC ROSSO high-performance exhaust system. The exhaust system, manufactured from INCONEL, a highly stress-proof yet extremely lightweight material also used on exhausts for Formula 1 engines, consists of two high-performance manifolds, sport catalysts and a rear muffler. The latter is optionally available with a butterfly valve for changing
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After the conversion the engine produces a peak power of 609 hp at 9,100 rpm and a peak torque of 420 lb/ ft at 5,400 rpm. Even more important for day-to-day driving situations are the even more aggressive throttle response and the moderately higher redline speed for further improved shift points. The Ferrari 458 Spider with NOVITEC ROSSO engine tuning reaches a top speed in excess of 201 mph.
the exhaust note with the Manettino on the steering wheel. The sport exhaust plays not only a crucial role in the increase in power by 39 hp, it also weighs 46.2 lbs less than the production exhaust. In order to perfectly coordinate the interaction of all highperformance components the engine conversion also comprises newly programmed engine electronics with custom mapping for ignition and injection.
NOVITEC ROSSO goes beyond simply offering more power. The engine design itself is of an extremely sporty character with clear-coated carbon-fiber covers that turn the engine compartment into a feast for the eyes as well. NOVITEC ROSSO also adds some outright racing highlights in the interior with tasteful carbon-fiber touches such as the center console that has been extended downward, the bezels above the speedometer and the climate sensor as well as with shift paddles that are longer than their production counterparts. Naturally there are also exclusive NOVITEC ROSSO all-leather interiors in any color imaginable.
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Rolls-Royce Motor Cars proudly presents the Ghost Six Senses concept, a highly-bespoke luxury model that encapsulates the richness of experience that comes as standard with any Rolls-Royce and takes it to a new level of sensory indulgence.
Approaching this luxurious Rolls-Royce and opening its coach doors immediately ignites the senses for sight, taste, touch, sound and aroma. And the sense of surprise and delight continues as guests encounter the lavish use of soft, sumptuous leathers, finest veneer detailing and special bespoke enhancements. “The Ghost Six Senses concept is a luxurious environment designed for the most discerning of individuals,” commented Torsten Müller-Ötvös, Rolls-Royce CEO. “It delights the senses and draws you into somewhere that transcends the interior of a car. Relax for a few moments and you will experience something that is hard to define, but which our customers understand so well. “It can be likened to an aura, a sense that the stunning hand-made interior embodies something of the heart and soul of each proud craftsperson involved in its creation. That’s a uniquely RollsRoyce sixth sense that this car presents so elegantly.”
43 Rolls-Royce Motor Cars is the world’s leading luxury goods manufacturer. And while the world of luxury presents many objects of desire that captivate one or more senses, it takes one of these hand-built cars to awaken all five. Sight Beautiful and elegant, a Rolls-Royce Ghost is a sign of impeccable taste, a luxury car that is instantly pleasing to the eye. Ghost Six Senses’ pearlescent Carrara White finish complements new forged alloy wheels while eyes are immediately drawn to rich interior detailing upon entry through its coach doors. The deep lustre of the Walnut Burr veneer complete with diagonally-oriented, brown oak cross-banding, are designed to hint at the extraordinary power at the driver’s disposal. Sound For more than 100 years the sound of silence has driven the Rolls-Royce brand. But 21st century Ghost and Phantom models also present an auditorium in which the most advanced systems can deliver music in the most impressive fashion. The concept audio system in Ghost Six Senses richly fills the spacious rear cabin thanks
to its upgraded amplifier and the inclusion of ‘exciter’ speakers housed in the leather headlining that help raise the centre of sound closer to a passenger’s ear. Aroma The finest interior materials create scents that are unique to Rolls-Royce. The rich aroma greeting Ghost Six Senses’
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“Ghost Six Senses redefines a simple truth, a Rolls-Royce is always so much more than the sum of its beautiful parts.”
occupants comes from the most supple natural soft grain leather in enveloping, hand-crafted seats, as well as in the car’s leather headlining, with added hints of the woody spice in the walnut veneer. Taste Bathed in light from a panoramic sunroof, the rear cabin urges occupants to relax in style. For the ultimate taste experience the most refreshing chilled drinks or vintage champagne can be served from Ghost Six Senses’ coolbox, in flutes featuring a delightful sound-wave etching. Touch From cool chrome and sumptuous leather to the finest veneers, a Rolls-Royce is the most tactile way to travel in ultra-luxury. Ghost Six Senses takes this concept further with the inclusion of natural grain leather for the first time. Deep pile lambswool rugs encourage occupants to submerge feet, while opening the boot effortlessly with remote opener, reveals a further lambswool lining to cosset luxury bespoke luggage.
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Lamborghini presents the ultimate super athlete in the SUV segment. With the Urus concept car, Lamborghini is completely redefining dynamics and design in this category. The Urus combines unique design, a fascinating interior and outstanding performance with versatility and everyday usability. Output of around 440 kW / 600 hp and Lamborghini’s excellent know-how in the field of lightweight design technologies guarantee breathtaking dynamics. At the same time, the Urus will offer the lowest CO2 figure of all comparable vehicles. As an SUV concept with four generous seats, a versatile luggage compartment, variable ground clearance and, of course, permanent all-wheel drive, the Urus delivers unique driving fun with virtually no limitations. The interior, too, matches the standards of this super athlete with innovative materials featuring carbon fiber technology like the patented Forged Composite®. The luxury SUV segment is successful worldwide and promises continued strong growth – a luxurious and powerful SUV is the most emotional way to drive a fourdoor vehicle equipped to meet all the demands of everyday mobility and yet enjoy refined driving fun. The Urus means that a Lamborghini can now be used by a household as its primary car. This expands the brand’s customer base enormously -
appealing to families and to the drivers of Lamborghini super sports cars who have thus far driven SUV models from other brands. Target markets are primarily the USA, the United Kingdom, Germany, Russia, the Middle East and China. The annual production volume could conceivably be around 3,000 vehicles. “The Urus is a very concrete idea for the future of Lamborghini – as a third model line and as the perfect complement to our super sports cars,” says Stephan Winkelmann, President and CEO of Automobili Lamborghini. “SUVs stand for freedom and emotion. SUVs make up one of the most successful market segments worldwide. The Urus is the most extreme interpretation of the SUV idea; it is the Lamborghini of the SUVs.” Heritage and Name Permanent all-wheel drive is part of the Lamborghini DNA; but the brand from Sant’Agata Bolognese is also no stranger to the SUV segment - Lamborghini founded the super-luxury SUV segment with the legendary
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LM002. When it was unveiled in 1986, the LM002 was an absolutely revolutionary vehicle. An automobile suitable for off-road driving with a twelve-cylinder engine and 450 hp, a top speed of more than 210 km/h, a luxurious interior and, above all, an absolutely stunning appearance – it was utterly unthinkable at the time. The Lamborghini LM002 remained in production until 1992. And, although barely more than 300 units were ever built, the LM002 has secured its place in automotive history. With the Urus, Lamborghini designers and engineers have created a new icon in automotive history – that much is certain. As has long been the tradition at Lamborghini, its name is derived once more from the world of bulls – the Urus, also known as Aurochs, is one of the large, wild ancestors of domestic cattle. Urus bulls could measure up to 1,8 meters at the shoulder. The Spanish fighting bull, as bred for the past 500 years, is still very close to the Urus in its appearance. Concept and Technology The Urus is the Lamborghini among SUVs. Its concept places design, performance and driving fun firmly and uncompromisingly front and center and redefines the
benchmark for the competition. Yet it offers plenty of space for four people and a generous amount of luggage or shopping. The Urus is the Lamborghini for everyday use, for the family, for leisure pursuits with friends. Most importantly, however, it is a true Lamborghini. The Urus has a unique, utterly unmistakable appearance. It looks powerful, but not bulky. It is muscular and highly athletic, but also elegant. At a length of 4,99 meters, it fits perfectly into the sporty SUV class. At a height of just 1,66 meters, however, it is considerably lower than all its competitors. Together with its width of 1,99 meters, the Lamborghini Urus boasts the perfect proportions for the super athlete in the segment.
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The key to its performance is primarily the drive – the heart of every Lamborghini. The target has been set – expect around 440 kW / 600 hp. Permanent all-wheel drive with traction control is, of course, a given. One target is clearly defined – the Lamborghini Urus will beat all comparable competitors when it comes to CO2 emissions. One important prerequisite for this is low weight. The Urus will be considerably lighter than its competitors, sticking firmly to the Lamborghini lightweight design philosophy. The steps to achieve this include an intelligent material mix for the structure and bodyshell and, for the first time, systematic lightweight design in the interior, too. The consistent application of innovative carbon fiber technologies is a given -
Automobili Lamborghini possesses unique know-how in this particular field. Lightweight design is the decisive prerequisite not only for moderate fuel consumption, but also for dynamics and handling. The Urus will set new benchmarks here, too. A low center of gravity and a highly variable bodyshell height are among the solutions. The Lamborghini SUV is also notable for its innovative, adaptive aerodynamics. In combination with the variable bodyshell height, the height-adjustable front spoiler facilitates a good approach angle and excellent obstacle clearance. At its lowest setting, however, it aids stability at high speeds. The form is, of course, aerodynamically refined. At the upper edge of the rear windshield is a deflector that diverts the airflow
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along the rear windshield and onto the adjustable spoiler. In combination with the likewise adaptive rear spoiler, the aerodynamic balance of the Lamborghini Urus can even be adjusted to suit the prevailing driving conditions. Design Lamborghini design is unique. Every Lamborghini is an artwork of avantgarde design, a technical sculpture in rapid movement. Every Lamborghini is pure and minimalist - exhibiting a clear focus on what matters. The Lamborghini Urus concept car adheres to this logic just as firmly as the Aventador sports car. Extremely tight, razor-sharp lines define a precision that is at the very forefront of automotive design. And the clean, taut, finely executed surfaces show the exceptional degree of competence and experience possessed by Lamborghini in design, construction and bodyshell manufacturing. The result is a tremendously precise
design language with a strong technical appeal that is amazingly spirited and light in its expression. It starts at the front, which already displays the clear family resemblance. The strong three-dimensionality with sharp lines, a clear arrow form, large air intakes left and right,
the Y shape in the headlamps, the aerodynamically refined function of the elements and the lines that run from the hood over the roof to the rear of the vehicle – these characteristics of the Lamborghini design language are all evident in the Urus. And yet every single detail has been
55 reinterpreted – for example, the headlamps now take on a horizontal, heptagonal form and feature full LED technology consisting of two arrays each with three highperformance LEDs. LED light guides lend the daytime running lights their characteristic Y-shape, while the LED fog lamps are positioned beneath the huge air intakes. Between them is the adaptive front spoiler. Characteristic for the side view of the Urus is the narrow window surface that tapers sharply toward the rear. Together with the highly dynamic roofline and the extremely muscular rear wheel arch, they create a taut and powerfully sporty look. The marked indent formed behind the front wheel arch by the air intake breaks the side view to give it a surprising degree of lightness. Substantial wheels are part of any Lamborghini, especially if it redefines dynamics in the SUV segment – the all-new 24-inch wheels sport a double-spoke design and are forged from matte-finish aluminum. Five carbon fiber winglets optimize ventilation. The Urus is painted in a rich, lightly shimmering red that offers the ideal contrast for the many bodyshell parts made from carbon fiber reinforced polymer. A large proportion of the front spoiler, the complete side sills and the mighty rear diffuser all clearly display their carbon fiber origins. There are no conventional exterior mirrors, instead small and aerodynamically optimized cameras monitor
traffic conditions behind the vehicle. These images are displayed via two TFT screens placed in ergonomically perfect positions on the left and right of the cockpit. The rear end of the Urus is astonishingly round for a Lamborghini; it looks powerful, but in no way bulky. The narrow rear lights featuring the Y signature are connected by a black strip that adds emphasis to the car’s breadth. The attention paid by Lamborghini designers to detail is evident everywhere, even on the exhaust system. The four hexagonal end pipes are carefully fitted into chrome surrounds. Interior The Lamborghini Urus completely redefines the term sporty within the SUV segment, yet without restricting its everyday usability. This is particularly evident in its interior – the driver and up to three passengers feel like they are wearing a perfectly made-to-measure suit – carefully fitted, but comfortable. Yet there can be no doubt that what we are dealing with here is the ultimate sports car among SUVs. Virtually the complete interior is – in keeping with the Lamborghini lightweight design strategy – finished in carbon fiber reinforced polymer. Automobili Lamborghini possesses a unique competence in the use of carbon materials, and exhibits this innovative technology in the Urus concept car. The center tunnel is particularly notable – an open, skeletal carbon fiber structure made from Forged Composite®. It carries through the entire interior and is only partially clad in leather-upholstered cushioning. Single cushions also clad the four bucket seats. The seating position is lower and flatter than in any other vehicle in the segment. Also all four bucket seats are made from Forged Composite®. The Lamborghini Urus concept car also features an extremely minimized operating philosophy. Behind the steering wheel are only the shift paddles for the dualclutch transmission. All other functions such as indicators, lights and windshield wipers are incorporated into either the multifunction steering wheel or the center console. The driver is delivered information via a freely programmable TFT screen behind the steering wheel. Secondary functions like navigation, entertainment and climate control are operated via a touchscreen on the center tunnel. A further touchscreen is available for rear seat passengers.
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