Figure 38. Overview of Vienna STEP UMP's Phase 3 analyses

Figure 38. Overview of Vienna STEP UMP's Phase 3 analyses. Source: Author Hence, by finishing Step 9, STEP UMP has achieved the third and most important milestone the adoption of the plan although the financial aspect has been critically missing in this 3

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Phase, and undoubtedly is something Vienna needs to take into account for the next STEP UMP.

4.1.4. Phase 4 | Implementation & Monitoring

The STEP UMP has briefly shown the implementation and monitoring processes for the actions that have been defined. In the second part, one of the nine chapters called presented some hints of these processes, along with some shared results throughout the document. Since this is a phase that should option, it makes sense that there is not much detailed information about it in STEP UMP. Although this research encompasses the entire SUMP cycle with its four phases and twelve steps; therefore, Phase 4, Implementation & Monitoring which also has three Steps as the previous phases has been analyzed with the content data from STEP UMP. Hence, the summary results have been displayed below.

Step 10 manage implementation: STEP UMP has stated that Vienna has a consistent implementation history. Moreover, a follow-up to implemented successful strategies has been presented through STEP UMP, such as the car-sharing managed by the city administration. The municipality developed this successful strategy in 2012, which has

coordinated the implementation with Wiener Linien to provide a clear framework for the entire operation. Another example that has been shown by STEP UMP was Mariahilf a gender mainstreaming pilot district, including the Mariahilfer Straße transformation, where new pedestrian and shared zones have been created and changed urban mobility in the area. Those changes have been managed by seven different municipality units, with the support of two external offices. As a result, gender mainstreaming measures have been further implemented in many other parts of the city due to their successful implementation in Mariahilf. Hence, great coordination between all parties involved might have happened to achieve these positive results, including the definition of roles to facilitate their implementation, as recommended by the SUMP guidelines.

Step 11 monitor, adapt and communicate: STEP UMP has mentioned that the municipality is responsible for periodically monitoring the implementation progress, as has already been noted in Step 7. In addition, throughout STEP UMP, action 46 innovation needs assessment through the monitoring process has stated that the focus is on accomplishing the desiring goals, where to whether they are sufficient for achieving the objectives or whether there is a need for new, (Vienna City Administration, 2014a, p. 97). Therefore, it is aligned with the SUMP guidelines, which monitoring the progress and adapting it is extremely important for a successful implementation phase. Moreover, engaging citizens and stakeholders in this Step are also essential to have flourishing results; however, not much has been found related to this involvement at this stage. Thus, it should be something to consider for further plans since involving citizens and stakeholders in the monitoring phase helps ensure ownership and increase public support, besides enhancing the knowledge exchange between professionals and the community, which leads to better results.

Step 12 review and learn lessons: STEP UMP has shared some results and lessons learned from previously implemented measures through the document; some of them have already been shown in the previous Steps. Moreover, STEP UMP has also mentioned the successful implementation measure of the public transport annual pass costing 365 EUR (one euro a day) that has increased the ownership of those tickets from 373,000 in 2011 to more than 800,000 in 2019 (Wiener Linien, 2020). In addition, another great example