I nspi ri ng Scottish salon success
Issue 3. August/September 2015.
ÂŁ2.95
PHILIP BELL Alison Stewart Salon 7 Alison Jameson
Summer Aftercare @SalonNVMagazine
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Welcome
WELCOME H
i everyone and welcome to issue three of SalonNV. It’s been a busy couple of months here at NV HQ as we have been launching our sister magazine, BarberNV, but we’re swapping the clippers for curling tongs and are back firmly in the salon to bring you the latest news, products and gossip from the hair and beauty world. This month, we’re continuing our look at summer products, to help ensure post holiday hair and skin maintains that gloss and glow. Dr Nestor is talking Derma Fillers, while we learn more about beauty PR legend Alison Jameson. Our search for Salon of the Month takes us way up to Orkney, while it’s also up north that we meet our Stylist of the month – Aberdeen based Philip Bell,
who won the prestigious title of HJ’s 2014 Scottish Hairdresser of the Year. While the weather may have played havoc at this year’s T in the Park, Rainbow Room International ensured the elements didn’t rain on my parade as they let me hang out with the stars and have my hair done in the backstage VIP area – thank you guys. Our resident hair expert Pamela Docherty is on hand with her top tips to ensure your clients’ hair remains salon perfect, regardless of what the summer months throw at it. Plus I take a sneak peek inside the hottest new nail bar in Scotland – NAF Salon, which truly is girl heaven. So soak up the last of summer (soak, being the appropriate word) and take a look at what we think will be hot over the coming months.
Enjoy, Laura X LAURA BOYD | GUEST EDITOR /SalonNVMagazine
@SalonNVMagazine
SalonNVMagazine
www.salonnv.co.uk
I n s p i r i n g S c ot t i s h s a lo n s u c c e s s Founders Andrew Brewster & Joanne Reid | Design & Marketing PrintNV | Sales Manager Jenna McIntosh | Guest Editor Laura Boyd | Editorial Assistant Lorena Cozzari Sales Support Derek Welsh | Pictures Shutterstock, Terry Boyd | Thanks Alison Jameson Consultants, Essence PR, Seven Publicity, Vivid PR, M&C Saatchi PR, Fellowship for British Hairdressing, National Hairdressers Federation, Dr Nestor, Salon Genius, Liz McKeon, Larry the Barber Man, Mr Haircare, Steven Gunnip – Salon Evolution, Salon Guru, Garry Spencer, Pamela Docherty & Jennifer Peffer – Asteria Bridal, Nadia Arain, Paul Windle & Neil Moodie, Alison Jameson, Alison Stewart, Sam McKnight, Philip Bell, Salon 7 Cover Image Hair by Philip Bell, Ishoka, Aberdeen | Make Up by Denise Rabor | Clothes Styling by Thea Lewis-Yates | Photography by Andrew Vincent | Products from Wella Published by MediaNV Ltd, 132 West Regent Street, Glasgow G2 2RQ | Email contact@salonnv.co.uk | Tel +44 (0) 141 2125 525 | Web www.SalonNV.co.uk Copyright All work in this publication is copyright SalonNV Magazine and MediaNV Ltd. No part of this magazine may be reproduced without the permission of the publisher. © Information and product prices are correct at time of printing. Some products may not be available in all stores.
www.SalonNV.co.uk | 3
News INDUSTRY NEWS SCOTTISH NEWS SOCIAL
06 08 10
Interviews ALISON STEWART SAM McKNIGHT
14 32
Products EDITOR’S CHOICE HAIR HAIR EXTENSIONS SKIN & MAKEUP BODY & TANNING NAILS, HANDS & FEET WAXING & WELLBEING DETOX & AESTHETICS MALE GROOMING
16 18 20 22 24 26 28 30 49
Business 38 40 41 42 43 44 45
ALISON JAMESON MR HAIRCARE LIZ McKEON SALES & MARKETING MYSTERY SHOPPERS SOCIAL MEDIA THE IMPORTANCE OF AWARD CEREMONIES
Features 31
CUTTING IT IN THE NAME OF CHARITY
34
DR NESTOR BETTER NOT BIGGER
36
SUMMER HAIR CARE SAVIOURS
46
TAKING CARE OF YOUR SCISSORS
54 61
TRAINING TALENTNV PHILIP BELL
ISSUE 3 | AUGUST/SEPTEMBER 2015
CONTENTS 4 | SalonNV Magazine
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Industry News
INDUSTRY NEWS
Easydry Celebrates 10 Years
Allilon Education announce 2015 event Building on the fantastic success of The Crafts event in October 2014 – a gathering of like-minded crafts people and artists from the worlds of art and hair – innovative hairdressing training brand, Allilon Education has announced the details for its 2015 event. Taking place at the worldleading centre for art and design, Central Saint Martins, London on the 13th of September, (the same date and venue as the Davines Hair on Stage event), The Crafts 2015 will see a stellar line-up for the second year running, including a vast array of some of the most talented craftspeople from a range of artistic genres both local to London and beyond. Each artist will be given their own open space at the event, encouraging interaction and giving the audience the opportunity to explore and learn. There is no fee to exhibit at the show as The Crafts is a unique opportunity for artists
to not only promote themselves to a new audience but also sell their work directly to attendees. HairClubLive, a community of excited, passionate hairstylists seizing the scissors of opportunity, will also be showcasing at The Crafts, bringing its ‘OpenChair’ concept to the event. The night will offer hairdressers of all ages and stages a fastpaced ten minutes in the chair to show visitors just what they can do. Guests will also witness ‘jamming’ – pairs of hairdressers swapping models halfway through to express their versatility and craftsmanship. “We are eagerly awaiting The Crafts 2015, where people will celebrate their creative talents and hairdressing will be firmly placed on the artistic map, changing the definition of craftsmanship to allow it to fulfill its true meaning,” Director, Johnny Othona said.
Ken Picton Celebrates 25 Years Multi-award winner Ken Picton celebrated 25 years of his Cardiff salon this week with a lavish champagne soiree and award event at the 5 star St David’s Hotel & Spa in Mermaid Quay. The salon team was joined by VIP guests from the likes of L’Oreal Professionnel, ghd and Kerastase as well as press, friends and family. Following champagne, Pimms and canapés, Ken hosted a retrospective of his journey from start-up salon The Zoo in Cardiff city centre to the 6,500 ft. eponymous luxury salon now based in Mermaid Quay where Ken was the first business to open. The brand’s history includes five shop refits, 27 major British industry awards, 40 staff, 500 clients per week and 26,000 client visits a year. Ken paid tribute to his team for their help and support in building the business and maintaining their reputation as Wales’ leading destination salon. 6 | SalonNV Magazine
As disposable towel pioneer Easydry celebrates its tenth anniversary with an exciting new tenth anniversary logo, it now has an additional reason to celebrate. It was announced that Easydry has two categories in the prestigious Green Awards in Ireland; the Green Entrepreneur of the Year and The Sustainable Water Achievement Award. Founder and CEO Anne Butterly has been crowned “Green Entrepreneur of the Year” at the Green Awards for the second time - she previously won this award back in 2011. This award recognises those who have set up a green business. Anne Butterly and Easydry have enabled salons to save thousands of litres of water worldwide. In addition to the Green Entrepreneur of the Year accolade, Easydry was awarded the “Sustainable Water Achievement Award” which recognises any organisation in Ireland that has made improvements or used innovative methods to result in water savings or water quality improvement. Easydry was one of three companies shortlisted in this new category.
Session Workshop Alan D Academy in Smithfield was the venue for the popular Session Workshop focusing on Session Styling with industry professionals Altin Ismaili from Marc Antoni, Adam Reed from Percy & Reed, Isabella Hyde and Tina Farey from Rush Hair & Beauty and Keiran Tudor from D & J Ambrose who provided their expertise, knowledge and hands on advice. The 21 attendees arrived with their own model for the evening as well as their ideas on styling for their overall look. The Masters assisted the students who were in groups of four or five, with techniques to achieve their style and enhance the overall finish. There was a full ninety minutes allocated to the workshop and it allowed The Master’s to demonstrate and assist with skills that could be used both editorially and in the salon environment. Those attending had varied session styling knowledge and the small groupings ensured that each individual had advice that was tailored to them. Simple techniques were used to show the students how they can still achieve great effects and The Master’s also reinstated the importance of prepping the hair and how to do this effectively.
Small Business Receives 65,000 Applications The company behind nailbox (the only nail-specific monthly subscription box on the market) recently announced a job opportunity for a ‘nail polish tester’. Nailbox announced their search for someone who would receive fifty nail polishes and accessories per month to photograph and review in a bid to determine if the products are of a high enough standard to include within the monthly subscription service. Whilst the job application was only open for UK residents, 32% of the 65,000 applications that have been submitted are from outside of the UK, including Greece and numerous African countries. A further 26% haven’t stuck within the 100 word limit, with many exceeding 300 words about why they deserve the job. “We’ve been completely blown away with the interest in this job role. We knew it was likely to be popular; who wouldn’t want to receive tonnes of free nail polishes and accessories? But never in our wildest dreams did we ever imagine we would have this many applications,” Nicholas Whitmore, Managing Director at nailbox.co.uk said.
Industry News
Wella Professional announces Xposure Winners The Wella Professionals Xposure 2015 winners were recently announced at the Wella World Studio London. The nationwide search started with a photographic entry which saw students challenged in creating a commercial cut and colour. Eighty photographic entries were selected by Wella Professionals to through to one of the four Regional Heats with the top five from each region heading to the National Final. The final twenty students arrived at the Wella World Studio London ready to compete in the national final. Each competitor was tasked with styling and creating a finished look. Judged by some of the industries most respected names including Adam Harris from MG Hairdressing, Matthew Batham from Hairdressers Journal International, Clinton James from Clinton James Salon and Davinia Mape from Preston College. The winners were announced as; Gold Xposure Winner, Danielle Cooper, Jet Hairdressing Academy; Silver Xposure Winner, Gemma Jackson, Scissors Poole and Bronze Xposure Winner, Shannon Devenney, South Lanarkshire College.
Salon Evolution show salons how to make £15,000 Leading London-based business development and marketing agency, Salon Evolution has launched an innovative solution to combatting salon downtime by creating new client marketing campaigns tailored to individual salons’ needs. The brand works with more than 113 partner salons across the UK to help them fill empty appointment slots that are generating no income, by introducing new clients to the business through bespoke campaigns. “When your team’s columns are not as booked up as you would like it can be worrying, so enlisting the help of Salon Evolution to help fill this down-time has proved invaluable to our business,” Martyn Holmes, Creative Director of Strangeways said. Essexbased Strangeways Hair Salon is just one partner salon that has utilised Salon Evolution’s new client marketing campaign, and as a result has filled 600 otherwise ‘dead’ spaces within the salon, which has transferred into an average of £25 per space grossing the business an additional £15,000 income. “It goes without saying that Creative Director Martyn Holmes and the Strangeways team are fantastic examples of how a collaboration with Salon Evolution can be a great success and have direct impact on your cash flow,” Steven Gunnip, Director of Salon Evolution said.
Professionals are ‘out of touch’ with modern requests A survey commissioned by the British Association of Beauty Therapists and Cosmetology revealed that the majority of experienced hair and beauty professionals those working in the industry for a minimum of ten years, feel they are ‘out of touch’ with modern requests for certain treatments. BABTAC, the premier UK association for beauty, hair, holistic and sports therapies held this survey where 976 experienced hair and beauty professionals took part. 39% of the respondents stated that the requests most likely to take them by surprise were of an ‘intimate nature.’ Participants were then asked how they felt about modern trends, to which 59% confessed they sometimes feel ‘out of touch’ with the demands made. The top three modern requests which are most likely to flummox UK hair and beauty professionals
were revealed; Vajazzles with 67%, Intimate Waxes with 43% and Men’s Treatments with 31%. When asked if they had completed these treatments in spite of feeling somewhat unsure of the process, 26% confessed they had. Finally, they were asked if they felt they needed further training in order to refresh their industry skills and 73% of professionals felt they would need further training in order to please the modern client. “Whilst it may appear from these results that a lot of UK professionals don’t know what they’re doing, this really isn’t the case,” Emma Roberts, Marketing Executive of BABTAC said. “Trends move on so quickly, especially over recent years. We’ve seen a huge uptake in beauty treatments that we just wouldn’t have known about five years ago, let along ten.”
Don’t Miss Grants for Super-fast Broadband The NHF have issued a reminder to salon owners in regard to the funding available to help get salons online and in line with the competition. The government’s Broadband Connection Voucher scheme invites small and medium businesses to apply for grants of up to £3,000 to cover the costs of installing high speed broadband. Eligibility depends on location and local authority participation. “Having a presence online is so important for salons today and having fast broadband helps reach out to new clients and suppliers as well as keeping salons updated with industry changes. As more clients try booking online and
searching for local businesses, a satisfactory internet connection will improve the customer experience and help grow your salon business,” NHF chief executive, Hilary Hall said. The Government has made £40m available in 2015/16 for the scheme and the vouchers are being issued on a first come, first served basis so eligible businesses should apply before the available funds run out. Visit Connectionvouchers.co.uk and enter your postcode to check if your area is eligible and see further details on restrictions to businesses accessing the scheme. www.SalonNV.co.uk | 7
Scottish News
Electric Celebrates British Talent
Windle & Moodie launch haircare range in Glasgow Acclaimed hair duo Paul Windle and Neil Moodie have over thirty years experience in the hair industry, working with A-list celebrities and models. Renowned hairdressers Paul and Neil have poured their industry knowledge into one innovative seminar held on Monday 6th July 2015, where they presented their new haircare range with Nelson Brown of Browns in Dumfries to an exclusively selected audience of hairdressers and salon owners from across Scotland. The Windle & Moodie Inspirational Seminar was held within the photography studio of the SWG3 venue in Glasgow’s city centre. Paul Windle gave the audience an insight into his hairdressing and haircare background and explained that he partnered with innovative stylist and VOGUE regular, Neil Moodie in 2010 where they renamed the Windle salon ‘Windle & Moodie’. Paul introduced Neil Moodie to the stage who brought on his first model of the day for session styling and began by talking through the Windle & Moodie 22-piece haircare line to the observant audience. Before beginning to work on his model, Neil gave the audience an insight into his work
and hairdressing background. He was hired by photographer and close friend Corinne Day to style Kate Moss’ hair for her first ever VOGUE magazine cover. Taking inspiration from different eras and icons such as Amy Winehouse, Neil began his first look creating a soft 70’s wave and then moved on to his second look of the session; a braided look as seen on Kendall Jenner. The second half of the days seminar was headed up by Scottish Hairdresser of the Year finalist from 2014, Nelson Brown owner of Browns salon in Dumfries. Nelson stated that the new Windle & Moodie products are the only products he stocks within his salon. Neil joined Nelson on stage where he created his infamous ‘catwoman’ hairstyle which was inspired by London punk icon Soo Lucas also known as Soo Catwoman. Paul was welcomed back on stage where Neil and Nelson’s final looks from the day were presented to the audience. Paul gave a final run through of the new Windle & Moodie products stating that their haircare range is “eco-friendly, contains no propylene glycol or parabens and is an innovative haircare line.”
Come and Brazilian Blowout to Scotland Visit us at Pro-North on Stand E75
Three years is all it took for the UK’s Ganesha Group to expand to markets all across the world. The company run by President and CEO Diren Chetty supplies salons with a variety of top professional brands; offering great results and excellent revenue potential. The Ganesha Group are the exclusive distributors of several high end beauty products, including Brazilian Blowout. Brazilian Blowout will be hosting shows in London, Belfast and launching in Glasgow on the 24th of September. This show in Glasgow is the first launch of Brazilian Blowout for the Scots. By attending the class, you will learn everything needed to increase your revenue and how to customise the treatment for every client. All show attendees will also receive a free styling duo worth £54. Where better to find out all you need to know about Brazilian Blowout than a Brazilian Blowout class? Shows fill up quickly so RSVP to 0845 862 5110 or email sales@ganeshagroup.co.uk Brazilian Blowout have completely taken over as an innovative and highly successful product The Creative Beauty Group The Creative Beauty Group South West The Creative Beauty Group North West brand throughout the hair and beauty industry. By revolutionising the process of smoothing, 55 Cobham Road 86 Cobham Road Connect Business Village revitalising, and beautifying hair, Brazilian BlowoutIndustral has been an instant hit with and Ferndown Industral Estate Ferndown Estate Unit 7,salons 24 Derby Rd,their Bootle Wimborne Wimborne clientele. You can receive up to 34 treatments with a £450 investment and inLiverpool turn a salon can BH21 7RB BH21 7PQ L5 PR generate between £6,000 and £13,000 in revenue. Tel: 01202 876734
www.thecreativebeautygroup.co.uk 8 | SalonNV Magazine
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Twice a year, Electric will celebrate British creativity by working with carefully selected British artists and public figures to produce limited edition bottles to be used as part of the Electric Dispensary experience. Leading hairstylist and founder of the Electric brand, Mark Woolley has added more than 20 years’ experience, combined with leading cosmetic technology to carefully create each formulation. This limited edition, monochrome bottle takes inspiration from and pays tribute to British design, culture and creativity during the 20th Century. Electric Hairdressing is very pleased to release this limited edition piece to Harvey Nichols in Edinburgh.
The Creative Beauty Group comes to Bonnie Scotland Since becoming the exclusive UK distributor partner for Award Winning brand Gel II™, it is safe to say that The Creative Beauty Group has caused a bit of a stir within the nail industry. To keep up with the demand, The Creative Beauty Group are thrilled to announce the opening of it’s third store. You can expect TCBG Scotland to open its doors early November 2015, just in time for the Christmas rush. “I am excited to partner with the professionals of Scotland and give them the ongoing support that they deserve,” Layla said. On the 24th of August, Layla will be holding a meet and greet in a bid to meet potential Education Emissaries. This strict invite only opportunity will allow The Creative Beauty Group to move forward in keeping their promise to their customer. If you would like to discuss becoming an Education Emissary for this rapidly growing company, please send an email to; layla@thecreativebeautygroup.co.uk. If you would like to be considered to join the Award Winning Customer Care Team in the new Glasgow store, please send your CV with any relevant information to; layla@thecreativebeautygroup.co.uk
Scottish News
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HIS Regulates Scotland’s Aesthetic Practitioners Practitioners carrying out non-surgical cosmetic interventions, such as Botox, dermal fillers and teeth whitening will be subject to checks by Government-approved body Healthcare Improvement Scotland (HIS) from April 2016. HIS already regulates private hospitals where cosmetic surgery takes place. There is no such mandatory regulation for the non-surgical cosmetic industry in the rest of the UK, meaning Scotland will become the first with such checks, beginning with aesthetic clinics. The measures came as a result of recommendations made by the Scottish Cosmetic Interventions Expert Group (SCIEG), which was established up in January 2014 to investigate the need for regulation of the industry.
The announcement coincided with the release of new research, commissioned by the Scottish Government, which found that 23% of Scots have a fair amount of confidence in the treatment provided by the non-surgical cosmetic procedures industry. Just 4% of Scots said they have had a cosmetic procedure and 16% of those who have not said that they have considered it. Scotland’s Public Health Minister Maureen Watt said, “Cosmetic procedures, both surgical and non-surgical, have increased massively in popularity over the last few years. Many people are not aware that there is no regulation of independent clinics who provide non-surgical cosmetic procedures.”
Jason Hall Hairdressing Shortlisted The finalists for the Salon Business Awards 2015 have been announced and it’s now in the judges hands to decide the winner in each category at the final. The team at Jason Hall Hairdressing in Edinburgh are through to the final in the Creative Salon category of the Salon Business Awards, taking place in July. Being finalised in this category demonstrates the salon teams excellent work across the board in fashion, cutting and colour. The final will be held at a champagne soiree at ‘The Yacht,’ on the River Thames, Central London. Jason and his team are very excited to attend! Salon owner Jason Hall is a regular on the fashion circuit around the globe and installs the highest quality training for all his team members. “It’s a real honour to be shortlisted in this category and we’re looking forward to the finale in London,” Jason says.
Olive Fountain Launch Night Olive Fountain UK welcomed guests from across the country to experience for themselves the wellbeing world of Olive Fountain. This Training Academy is a new venture and the first in Scotland for the popular certified range of organic products. The products and treatments were tested and explained, giving an insight into the fabulous anti-ageing, anti-oxidant and healing range. The BIOselect manufacturers from Crete, Mr and Mrs Tsompanakis flew to Glasgow to support Mariana Chatzara and Jane Rae Ross at their launch. An introduction was delivered to the guests on the history and background to the products and the health benefits on using their natural organic range. This expansion of the Olive Fountain business is focussed on improving knowledge and training on organic products and treatments. Beauty consultants and therapists will also learn new skills and increase their knowledge with Jane Rae Ross, Director of Training.
www.SalonNV.co.uk | 9
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Revlon Professional on Tour
Most Wanted Awards Reveals Finalists
Olympia Beauty returns Mark your diaries for the 4th and 5th of October 2015 as the Olympia Beauty returns. Returning to Olympia London for its 11th year, the Olympia Beauty show is established as the leading event in the UK beauty calendar. Featuring over 500 of the biggest brands in the industry including; OPI, Dermalogica, Elemis, CACI International, Jane Iredale, Sweet Squared and Louella Belle with exclusive event offers, you really can’t afford to miss this. Live seminars will take place from some of the world’s leading beauty educators and business experts, as well as the very latest product launches from the best in the business, this is the perfect opportunity to
get ahead of the beauty game. Olympia Beauty will host various competitions including Nailympia London, The Art of Make-Up and The Art of Body-Painting. For the first year, The Beauty Blogger Awards and Exhibition will take place with free demonstrations and seminars. The Beauty Blogger Awards not only commends achievements, but offers invaluable advice to bloggers who wish to increase traffic and learn from visionaries within the blogging community. In addition there is also The Advanced Beauty Conference featuring talks from a number of experts which is designed to bridge the gap between the aesthetics and beauty market.
Sam McKnight Shares Epic Career Advice A great and excited crowd gathered at Edinburgh’s Dovecot Studios to hear world famous session stylist Sam McKnight at The Coterie, Creative HEAD’ s networking event for hair and beauty professionals. Returning to Scotland’s capital city for the second year, the event – sponsored by BaByliss PRO – saw the Ayrshire-born stylist provide a unique insight into 40 years in the business in a captivating interview, led by friend, acclaimed beauty journalist and BeautyMART co-founder AnnaMarie Solowij. Featuring in-depth chats about his most iconic images and key moments in his career so far, a packed audience was also treated to personal anecdotes, behind the scenes snapshots and never-before-seen sketches that shaped momentous runway looks. 10 | SalonNV Magazine
For fifteen years, Creative HEAD’s Most Wanted Awards have celebrated outstanding individuals, teams and salons in UK hairdressing. Now it’s time to salute the 2015 finalists – sixty of the industry’s finest, all in the running to receive a Most Wanted Award. More than fifty experts from the worlds of hair, fashion, business and media (including Lauren MurdochSmith from Vogue) gathered at chic East London venue Beach Blanket Babylon to deliberate over hundreds of entries submitted to this year’s competition. Together, they decided the finalists in eleven different Most Wanted categories. The winners will be announced at the Most Wanted and It List Grand Final hosted by comedian Jack Whitehall, which is taking place on the 7th of September at London’s Natural History Museum. “British hairdressing is widely acknowledged as the best in the world and Most Wanted celebrates the best of British. To make the finals is an amazing achievement – something that definitely marks you out as an exceptional talent.” Catherine Handcock, publisher, Creative HEAD.
Revlon Professional hosted their very first roadshow of 2015, welcoming over 400 guests while visiting the cities of London, Manchester and Dublin. Held at the St. Martins Lane Hotel in London, The Monastery in Manchester and Royal College of Physicians of Ireland in Dublin visitors were treated to an impressive stage show. Guests were wowed for the official launch of the new Spring/Summer Collection from Bellissima, with live catwalks and hair demonstrates from Miguel Garcia, VP Global Executive Creative Director and Anne Veck, Revlon Creative Brand Ambassador. A total of twelve models showcasing individual looks were presented at each event, showcasing revolutionary hair textures and displaying colour and styling techniques available from Revlon Professional.
#HairHour Every Wednesday from 8pm to 9pm, hair professionals from around the world rush to their Twitter accounts to talk all things hair. Hairdressers cumulate in the Twittersphere, using #HairHour to share knowledge, tips, pictures and videos with fellow hairstylists and professionals. Join the hype on Wednesday nights to see what’s sweeping the hairdressing world and involve yourself in the hair chat. Give your top tips, post pictures of your styles or ‘how to’ videos and contribute your knowledge to inspire and help other hairstylists. Ready, Set, Tweet.
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Arabian Charity Night for Shaping Futures Partners Hair and Beauty in Belfast held an Arabian night to raise money for Schwarzkopf Professional Shaping Futures. Paul Meekin, multi-award winning stylist and owner of Partners Hair and Beauty is one of seven volunteers heading to Amman in Jordan in August with Shaping Futures. As a Schwarzkopf Professional brand guardian, Paul has been chosen to teach underprivileged young adults the hairdressing skills needed to secure a job and earn a living. Paul has a £3,000 target to raise money for Shaping Futures and ensure all equipment is paid for, so the wonderful team at Partners held an Arabian themed night for clients, neighbours, staff, family and friends to enjoy. Over fifty people attended the event and were treated to a spectacular display of fire breathing and Arabic belly dancing. Clients and friends kindly donated over thirty prizes for the ballot which included a hotel break in Belfast’s Park Avenue Hotel and a meal for four at the House of Zen restaurant in Belfast’s City Centre. “I’m immensely excited about my involvement in the charity as it fulfils a lifelong ambition of mine of passing on my hairdressing skills to disadvantaged
people. A big thank you to everyone who came to the evening and to those who were so generous in their donations. We’ve raised an incredible £2,500 so far,” Paul said.
The Shaping Futures team will be teaching disadvantaged young women at the Princess Taghrid Institute in Amman, Jordan throughout July and August. To donate please visit www.justgiving. com/shapingfutures or text SHAP37 to 70700 to donate £3.
The It List Awards Reveals Finalists Shining a spotlight on the UK’s brightest young hairdressing stars aged thirty or under, Creative HEAD’s It List has named the finalists for 2015. Exclusively sponsored by ghd and regarded as the coolest, most credible competition for young hairdressers, The It List recognises talented young stylists and salon owners destined for success. Judged by experts in the hair, fashion and business worlds, this year’s panels included, session stylist Neil Moodie and hairdresser to Hollywood’s A-list Tracie Cant. “Hairdressing is a trend-driven industry and these dynamic, creative young people keep everything moving forward in exciting directions. The It List is proud to celebrate this abundance of impressive new talent,” Catherine Handcock, Publish, Creative HEAD, said. The 2015 Most Wanted Grand Final will take place on Monday 7th September at the Natural History Museum in London with comedian Jack Whitehall returning as host. Call 01434 610940 to book before tickets sell out.
Milk_shake Pop Up Salon at Glastonbury Milk_shake transformed Glastonbury festival-goers into happy campers when they pitched up with The Pop Up Salon. Alongside the Pop Up Salon Team led by Rebekah Etoe, milk_shake UK Artistic Team Member Shelley Pengilly was on hand to provide beautiful braids, weekend long blow-dries and quirky quiffs to those who visited the tent. As well as members of the public looking for a refresh, the salon played host to high profile press including Harper’s Bazaar, Tatler and Glamour who couldn’t resist the brand’s signature cocktail treatments.
Aesthetic Awards Bringing together the leading practitioners, companies and associations of the medical aesthetics industry, the Aesthetic Awards are a must on the professional and social calendar, championing dedication to achieving the highest standards of treatment and service. An exclusive opportunity for clinics, practitioners, companies and associations to be honoured for their achievements at the highly anticipated Aesthetics Awards which will be held on the 5th of December 2015. Applicants can submit their entries via an easy-to-follow online process, allowing them to put their product, clinic or company in the best position to win one of these prestigious awards. Finalists will be announced on 1st September, a board of renowned aesthetic
professionals will then judge each category, with eight awards being simultaneously voted on by Aesthetics Journal readers. Dr Johanna Ward, whose clinic won The Dermalux Award for Best Clinic South England in 2014, said, “I would highly recommend entering the awards. If you win, it’s a fantastic achievement – but even being short-listed is a great thing too. It shows the general public and the industry at large that you are taking what you do seriously and working with passion and excellence in mind.” To find out more information about the entry process and category entry criteria, visit www.aestheticsawards.com www.SalonNV.co.uk | 11
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ast year’s Scottish Hair and Beauty Awards were attended by legendary hairdresser Sam McKnight, who was awarded the Icon award; the most prestigious award of the night. Celebs of the moment, Michelle Keegan, Mark Wright, Ferne McCann from Towie and the lovely Amanda Harrington were also in attendance. The living work of art herself, Pandemonia and over 600 hair and beauty professionals from all over Scotland also joined in celebrating the hard work and dedication of specialists in the hair and beauty industry. The SHABAs were the talk of the town with a fabulous array of winners enjoying accolades such as Hair Salon of the Year, Barber of the Year and Nail Artist of the Year. 27 awards in total were presented to the dedicated winners.
12 | SalonNV Magazine
SHABA 2014 WINNERS Female Stylist of the Year Abbi Riddell, Urban Hair, Cumnock; Male Stylist of the Year Kevin Finnell, F&M, Barrhead; Expert Colourist of the Year Kym Wyser, Medusa, Edinburgh; Hair Extensions of the year David Ferry, Gary Thompson, Glasgow; Afro Weave Stylist of the Year Alan Findlay, Rebel Rebel, Glasgow; Hair Salon of the Year (North) Salon 7, Kirkwall; Salon of the Year (East) Dream Hair, Arbroath; Salon of the Year (West) Montgomery Hair, Helensburgh; Barber of the Year Rebel Rebel, Glasgow; Young Person of the Year (Female) Kaya Shand, Half Baked, Montrose; Young Person of the Year (Male) Dean Morris, Kilmanian Hair, Aberdeen; Beauty Therapist of the Year Donna Bain, Totally Gorgeous, Paisley; Make-up Artist of the Year Laura Gray, Laura Gray Weddings; Cosmetic Practitioner of the Year Lara Hunter, City Chic, Glasgow; Massage Therapist of the Year Libby Carroll, Tanquility, Carmyle; Nail Artist of the Year Andrea Waddle, Bonnie Quines, Edinburgh; Nail Bar of the Year Manhattan Nails, Glasgow; Beauty Salon of the Year (North) Bespoke, Laurencekirk; Beauty Salon of the Year (East) YUU Beauty, Edinburgh; Beauty Salon of the Year (West) Cruz, Glasgow; Beauty Salon of the Year (South) Chi, East Kilbride; Spa of the Year Ocho Spa, Glasgow; Cosmetic Dentist of the Year Cherrybank, Dental Spa, Perth; Salon Design of the Year The Hair Boutique, Renfrew; Salon Website of the Year Austen Thomson, Edinburgh; Blog/Social Media Guru Craig Andrew, Craig Andrew, Glasgow.
SocialNV.
SHABA 2015 FINALISTS BEST HAIR SALON
BEST NAIL ARTIST
• Charlie Taylor, Perth • Copperfields, Perth • Dream Hair, Arbroath • Hair Boutique, Renfrew • Hermanas, Glasgow • Urban Hair, Cumnock
• Andrea Waddell, Bonnie Quines, Broxburn
BEST MALE STYLIST
• Tracey McGoogan, Notorious Nails, Coatbridge
• Frazer Graeme, Frazer Graeme Hair, Invergowerie • Gary Thomson, Gary Thomson Hair, Glasgow • James Roberts, James Roberts Hair Design, Glasgow • Mark Cowe, CachCa, Aberdeen • Steven Lyle, Cutting Edge, Maunchline • Tony Pollock, Tony Christopher Hair, Inverness
BEST FEMALE STYLIST
We Scots love our awards ceremonies and this year, the Scottish Hair and Beauty Awards will return for its fifth year. If you are a lover of parties, style and celebration; August 23rd’s glittering Masquerade Ball is for you. These Awards celebrate the passion and innovative talent of the dedicated professionals who contribute greatly to the industry in Scotland. From Hair Stylists taming our manes to Beauty Therapists making us look fabulous; each profession from across the beauty industry will be celebrated. The organisers of the 5th SHABA event have reported record numbers of entrants for this year’s awards and it looks set to be a sell out! SHABA has been gaining more and more attention since it started in 2010 and has managed to attract a huge number of fans amongst the top salons. This years’ theme – a Masquerade Ball - has been causing quite a stir on social media, with posts regarding whether to wear masks, or use their skills to paint one on. Well, these things are important! The public are the ones to vote for their chosen salons, getting them shortlisted - this is verified by the fact that more than 28,000 votes were cast this year. The finalists are chosen by a group of celebrated judges from the industry, with Dr Nestor Demosthenous MBChB, BSc Hons Neuro - of Age Refined Medical Cosmetic Clinic - being chair of the judging panel this year. All Event Hire & Cameron Presentations are one of the UK’s most experienced event production companies and SHABA’s new events management company, along with the addition of a new organisational team on board - the event will be one for the books. The lovely Denise Van Outen will host the event, which promises to be a “night to remember.” Guests will be showered with champagne, great food and exceptional entertainment throughout the evening and for those wanting to burn the midnight oil – a private afterparty has been arranged at Lite Nightclub in Glasgow.
• Diana Pajeva, Diana’s Nail Art, Edinburgh • Dorota Palika, Ibiza Sun, Fort William • Laura McLellan, Hair Boutique, Renfrew
BEST MASSAGE THERAPIST • Ashley Cullen, Ocho Spa, Glasgow • Charlene O’Kane, Secret Beauty Garden, Edinburgh • Hanna Hastie, Athena Beauty, Thornhill • Nicola McIverney, Bonnie Quines, Broxburn • Pauline Pietrasik, Relax for the Body & Soul, Glasgow
• Alana Howie, Modello, Bonnyrigg • Charlie Taylor, Charlie Taylor Hair, Perth • Cheryl Watt, John Quinn Hair, Glasgow • Jennifer Macquat, Dolce Capelli, Barrhead • Kirsty Dutch, Hair Boutique, Renfrew • Nicola Dow, Urban Hair, Cumnock
• Tina McCaffery, Therapy Beauty Rooms, Alness
BEST BARBER
• Neal’s Yard Remedies, Edinburgh
• Boom Barbers, Edinburgh • Davie The Barber, Paisley • Esquire Barbershop, Anstruther • HIM Grooming, Edinburgh • House Martin, Glasgow • Rebel Rebel, Glasgow
FRENZY FOR MASQUERADE BALL TICKETS!
• Courtney McKinley, Chic Boutique, Barrhead
BEST HAIR COLOURIST • Declan McQueenie, Vidal Sassoon, Glasgow • Hayley Davidson, Copperfields, Perth • Kelly Brodie, Cutting Edge, Maunchline • Margaret McCallum, Eclipz Hair Design, Dingwall • Nicola Dow, Urban Hair, Cumnock • Tracey Jackson, Headworx & Co, Airdrie
BEST WEDDING HAIR STYLIST
BEST SPA/DAY SPA • Esteem Beauty, Glasgow • Flotarium Spa, Edinburgh • Ocho Spa, Glasgow • Sleeping Beauty, Inverness • Therapy Beauty Rooms, Alness
BEST MAKE-UP ARTIST • Arlaine Thackery, Natalia’s Salon, Glasgow • Ashley Jane Thomson, Bianca Coll Hairdressing, Glasgow • Gemma Hughes, Charisma Studio, Glasgow • Louise Ballantine, Glasgow • Natalie Grace, Glasgow • Nicola Creen, Glasgow
BEST COSMETIC DENTIST
• Hayley Stuart, Spoilt at Smith’s, Gretna Green • Laura Ford, Canvass Bridge of Weir • Lori Crawley, Urban Hair, Cumnock • Michael McBain, Kenneth Edwards, Paisley • Stephanie Sievewright, Charlie Taylor, Perth • Suzanne McMahon, Tony Christopher Salon, Inverness
• Granholm Dental Clinic, Aberdeen
BEST HAIR EXTENSIONIST
BEST SALON DESIGN
• Bianca Coll, Bianca Coll Hair, Glasgow • Chloe Lawson, Hermanas, Glasgow • Chris Christoforou, Chris Christoforou Hair, Glasgow • Hayley Hollywood, Blo Dry, Glasgow • Marlene Lamont, Urban Hair, Cumnock • Toni Shand, Half Baked Beautique, Montrose
• Designer Waxing, Glasgow
BEST BEAUTY SALON
• VIP Salon, Glasgow
• Athena Beauty, Thornhill • Beauty Network, Hamilton • Frenchys, Edinburgh • Myra Crawford Salon, Edinburgh • Relax for the Body & Soul, Glasgow • Womankind, Edinburgh
BEST COSMETIC PRACTITIONER • Dr Rita Ahmad-Podder, The Peppermint Group, Glasgow • Jackie Partridge, Dermal Clinic, Edinburgh • Kasia Ojrzyska, Esteem Beauty, Glasgow • Lana Hunter, City Chic, Glasgow • Laura Millar, La Belle Forme, Glasgow
BEST BEAUTY THERAPIST • Bernadette Tevit, Tan & Glam, Glasgow • Donna Marie Bain, Totally Gorgeous, Paisley • Jo Rattigan, Frenchys, Edinburgh • Jo Saye, Designer Waxing, Glasgow • Kaya Shand, Half Baked Beautique, Montrose • Maire Haslam, Athena Beauty, Thornhill
• Philip Friel, Glasgow • Scottish Centre for Excellence in Dentistry, Glasgow • The Peppermint Group, Glasgow • Visage, Glasgow | Cherrybank, Edinburgh
• Ego Hair Design, Inverness • Half Baked Beautique, Montrose • James Roberts Hairdressing, Glasgow • Secret Beauty Garden, Edinburgh
BEST YOUNG TALENT • Cat Hood, Charlie Taylor, Perth • Kayleigh Stewart, Copperfields, Perth • Lauren Sturgeon, Pretty Woman, Strathaven • Paige McKay, Hair Boutique, Renfrew • Phoebe Whyte, Abby’s Beauty Secrets, Perth • Sarah Fletcher, The Hair Studio, Kilmarnock
BEST USE OF SOCIAL MEDIA • Bonnie Quines, Broxburn • Charlie Taylor, Perth • Ego Hair Design, Inverness • Gary Thomson, Glasgow • Ibiza Sun, Fort William • Sleeping Beauty, Inverness
BEST BEAUTY BLOGGER
BEST NAIL BAR
• Andrew James, Beauty & The Boy, Glasgow
• Aqua Hair & Beauty Studio, Edinburgh • Coco Blush, Perth • French’s Edinburgh • Guildworx Beauty, Montrose • Manhattan Minx, Glasgow • Miss Barton’s Salon, Glasgow
• Gillian, Lipstick & Loathing, Scotland • Jamie Grant, Sassbomb, Glasgow • Laura, A Scottish Lass, Aberdeen • Nicole Findlay, Coco Made Her Do It, Central Scotland • Sarah Tola, Scottish Beauty Blog, Edinburgh
www.SalonNV.co.uk | 13
Interview
CELEBRATING 20 YEARS WITH ALISON STEWART
Alison Stewart is a renowned hairdresser and the proud owner of Alison Stewart Hair and Beauty in Kirkcaldy and Glenrothes.
W
ith over 20 years in the industry, Alison remains just as passionate as ever about what she does as to her, it’s not just a job, it’s a lifestyle . Alison and her team in both her Kirkcaldy and Glenrothes salons give clients the ultimate salon experience as soon as they walk through the door and it’s this that has made them renowned throughout Scotland. Over the past two decades, Alison has witnessed many a style come and go and it’s being a part of the ever-changing world of fashion and trends that she
14 | SalonNV Magazine
relishes about her job. She told SalonNV: “I realised a long time ago that this industry never sits still and is continually changing. It’s one of the reasons why I love it so much.” Moving with the times, Alison finds social media a key tool in her business today as she explained: “By utilising it, it means we can constantly be in contact with our clients and keep up-to-date with what other local businesses and hair salons are up to and of course, keep up with all of the latest trends.” She added: “I want to be a leader in our area and that only comes from continually
“I feel that Scotland is at the forefront of fashion. In our salons we have a mixture of gender and age groups opting for current trends like grey chic or sharp, short undercuts, proving that Scotland’s hairdresser’s are not only creating great hair but also encouraging people to come out of their comfort zone”
Interview
evolving. It is also important for my team to think this way too - to be open to change and always move forward with current trends.” Alison opened her first hair salon in Glenrothes, Fife in 1994 and quickly became one of the leading names in Scottish hairdressing. “I started off with a team of nine and some of my original team have gone on to open their own salons, like Dean Jones Hairdressing in Edinburgh and Spoiled Hairdressing in Cupar and St Andrews.” Opening her second salon in Kirkcaldy in 2004, Alison said: “I felt it was the right time as the first salon was bursting at the seams. It all fell into place perfectly as the building I was looking at was beautiful and I just couldn’t say no.” Alison now employs a team of 28 members of staff and enjoys a long list of loyal clients. Scottish style has flourished over the years and Alison is inspired by the vast array of hairstyles she spots as she walks down the street. “I feel that Scotland is at the forefront of fashion. In our salons we have a mixture of gender and age groups opting for current trends like grey chic or sharp, short undercuts, proving that Scotland’s hairdresser’s are not only creating great hair but also encouraging people to come out of their comfort zone.” Alison and members of her team were invited to T in the Park with their freelance braider and hair extension expert, Bayile Mbisa, where they had “Bee’s Braid Bar” in front of the T Break Tent, offering a menu of braids for festival-goers. Alison said: “Opportunities like this were never available when I first started out and by doing things like this, we help to spread the Alison Stewart Hairdressing name. It also gives my younger stylists experience of working in a different environment.” With mud and merry festival goers, you can certainly say that again! As a hairdresser, Alison uses a range of different products but she has a few personal favourites in her beauty kit. “My favourite tool would have to be the GHD Creative Curl Wand because it can be used for so many different looks and is extremely versatile and can create natural looking curls and deep waves, for a beautiful beachy effect and glamorous, bouncy, big hair. My favourite product is Kerastase Elixir Ultime Serum Solide, as it’s great for frizziness and split ends and can be used all day, every day,” Alison explained. Diverse, dynamic and delightful - here’s to the next 20 years, Alison.
www.SalonNV.co.uk | 15
ProductNV.
EDITOR’S CHOICE
From a trip to the cutest nail bar in town, to a range of beautifully organic BIOselect products; check out the products and places that are making me smile this month, including the new NAF! Salon! and a little spot of hair joy in the form of the Joico texturising spray.
NAF! Salon! I recently had the opportunity to enjoy a private manicure at the newly opened NAF! Salon! in Glasgow – and what a treat it was. Run by the fabulous Tammy (the talent behind DIY Nails) the stunning salon is hidden away in Glasgow city centre’s Central Chambers on Waterloo Street, close to Central Station. Walking through the doors; you are transported into girl heaven. It’s like a salon you would imagine the Pink Ladies in Grease would have enjoyed milkshakes in and somewhere I want to hang out with my friends, being pampered before every night out! From quick fix lunchtime manis, specialised nail art services, luxury pedicures and even cute mini manis for kids, to henna, temporary body art and a fab range of makeup from Scotland’s makeup guru Sara Hill; grab your girlfriends and treat yourself to some NAF! love.
H2D VI Hair Straighteners
Balmain Paris Hair Couture Professional Blow Dryer Balmain Paris Hair Couture have launched their new professional Infrared Blow Dryer with Far Infrared and Negative Ion function. The dryer speeds up drying time by 35% ensuring less damaging heat is blasted at your client’s hair and leaving it feeling smooth, shiny, and frizz-free. Anything that saves me time in the morning is a winner in my books!
It takes a lot to persuade me away from my trusty GHDs but the H2D VI straighteners could be my new favourites. To help me shine bright like a diamond (move over Rihanna), the tourmaline plates made from a semi precious gem stone (not usually found) are a step up from ceramic plates and make my hair smoother than before. There’s an infrared heater that allows infrared heat to penetrate into the hair shaft, softening and relaxing it while they reach salon standard 230 degrees in seconds. Stay on the straight and narrow and give them a go.
Joico Hair Shake Finishing Texturising Spray As someone who doesn’t step out the door without some Dust It or the likes in my hair, I have found a texture delight in Joico’s Hair Shake Finishing Texturising Spray. The bottle has a steel ball inside (makes a wonderful paint-can like sound when you shake) that turns the liquid-topowder texturizer into a micro-fine mist that adds volume without weighing hair down. I’ve said so-long dry shampoo and replaced it with this spray, which came in particularly handy for my flat festival mop top at T in the Park! £15.95 – www.joico.com
£89.00 – www.h2d.co.uk
£69.95 – www.balmainhair.com
BIOselect BIOselect’s products are made with natural ingredients grown without synthetic colours, synthetic perfumes, ethoxylates, silicone or suspicious chemical preservatives. With the use of both hair and body products, my skin and hair is always kept healthy. These organic products such as the BIOselect Hair Conditioner and Olive Moisturising Body Lotion is a must for anyone and everyone. www.olivefountain.co.uk 16 | SalonNV Magazine
Come and Visit us at Pro-North on Stand E75 The Creative Beauty Group 55 Cobham Road Ferndown Industral Estate Wimborne BH21 7RB
The Creative Beauty Group South West 86 Cobham Road Ferndown Industral Estate Wimborne BH21 7PQ
The Creative Beauty Group North West Connect Business Village Unit 7, 24 Derby Rd, Bootle Liverpool L5 PR
Tel: 01202 876734
Tel: 0845 6525 271
Tel: 0845 6066 663
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***COMING SOON*** The Creative Beauty Group Scotland!!!!!
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PAMELA DOCHERTY
BRIDAL HAIR SPECIALIST, COLOUR TECHNICIAN | ASTERIA BRIDAL
Summer is here and my clients are going lighter. As usual they are looking for new ways to maintain condition and experiment with new styles. Happily, a few of the products that I have tested out this month have found their way into my kit. The brands that I have reviewed are truly essential for any Five Star Salon. Pamela Docherty has over 20 years of experience as a hairdresser and as well as being one of Scotland’s leading bridal hair specialists, she is a stylist to the stars. Internationally trained, she has worked alongside brands including Wella and Patrick Cameron. Pamela’s work has taken her to runways and events around the globe. From presenting models at the iconic Trend vision finals, to being crowned a Best of British hairdresser, she continues to be recognised for her creativity and expert eye.
Ei Mi from Wella I was recently gifted the full Ei Mi range which is the latest offering from Wella. As much as I love experimenting with new products, I am a creature of habit and a new product has to be special for me to carry it in my kit. The whole range consists of lovely workable products but my top recommendation is the amazing Absolute Set Hairspray, which has become an essential part of my bridal kit. Another favourite is their Sugar Lift Spray, a flexible spray that I use it in lengths before manipulating with my fingers for fabulous texture. www.wella.com
chill* ed repair reconstructor
Olaplex The most exciting thing to happen to hairdressing in recent years, in my opinion, is Olaplex. It is a three stage process that can take away the worry when lightening hair and dramatically reduce breakage. The Olaplex Bond Multiplier No.1 is added to lightener or colour. The Bond Perfector No.2 is applied after colour is rinsed from the hair. This should be applied for a minimum of five minutes before rinse, shampoo and conditioning. The salon treatment is supplemented by Hair Protector No.3 which the client takes home and should use once a week to further strengthen hair. Since this fabulous product is free of silicone, sulphates, phthalates, DEA and aldehydes, it is a wonderful tool for technical work and a truly revolutionary product. A number of my clients have been receiving Olaplex colour and treatments whilst in America and have come to me raving about the improvements in their hair. I was amazed to feel the difference in condition of my clients’ hair, particularly those who were light blonde. I am delighted that this wonder product is now available in the UK and cannot wait to provide my clients with this service. www.olaplex.com
All our client’s hair gets pushed to the limit on a daily basis, from heat with dryers and heated styling tools. This reconstructing treatment repairs weakened hair, whilst restoring the correct pH balance, leaving hair looking and feeling healthy, vibrant and deliciously glossy. Apply a generous amount to your client’s hair and comb through for even product distribution, leaving it to work its magic for 5-10 minutes, whilst you enjoy the sweet honey fragrance. £4.99 – www.chill.uk.com
Living Proof Blowout Styling and Finishing Spray Although I do not carry Living Proof in my salon, it is a product that I carry in my own kit and recommend to my staff as well as clients. We all know how clients (and ourselves!) dread hair wash day and expect to get several days from professional style dries. Thankfully the weekly blow dry is back with a vengeance and there is no better product to maximise the life of a professional blow dry. £15.40 – www.livingproof.com
BIOselect Natural Restructuring Hair Mask BIOselect’s Natural Restructuring Hair Mask contains Dictamelia, which helps nourish my client’s hair with valuable lipids and essential oils. With the Avocado oil infused and rich in vitamins and minerals, clients hair is strengthened and the hair elasticity is increased. Leave on clients hair for 2-5 minutes and their hair will be completely restructured, while the polyphenols contained in the Olive Leaf provides maximum protection from UV and environmental stress. £14.00 +VAT – www.olivefountain.co.uk
Hair 18 | SalonNV Magazine
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H&BW_ADVERT_JULY15.indd 1
17/07/2015 10:03
Glasgow Hairdressing Academy is a specialist training provider for salons and individuals looking to start (or re-start) a career in the vibrant hairdressing industry. We operate a ‘studio’ academy in the busy South Side of Glasgow in partnership with Cheynes Training, Edinburgh. As salon owners, we understand the importance of a skilled professional workforce. We deliver Modern Apprenticeship programmes along with ‘stand alone’ SVQ Qualifications, teaching important skills such as customer service, commercial awareness and product advice and sales. Glasgow Hairdessing Academy work with employers who show a deep commitment to strengthening their business through Apprenticeship and SVQ education. • Training programmes are developed by salon owners for salon owners • Training is in small groups to guarantee Individual tuition • Strong team of experienced tutors who are all commercial hairdressers • Flexible programme to suit the needs of the salon and learner • 24/7 training hotline service for salon owners • Achievement of a Nationally recognised qualification • Career and Personal development • Occupational competence We provide both Free hairdressing training for employees and paid private tuition for individuals
Please contact Annette Shannon Email. glasgowhairdressingacademy@gmail.com Tel. 07801 225 812 L @GlasgowHairAcad C GlasgowHairdressingAcademy
www.SalonNV.co.uk | 19
ProductNV.
Beauty Works Argan Serum Beauty Works Argan Serum locks in moisture, revives style and enhances hair. Created with a blend of the finest Argan Oils, hair fibres will be nourished, enhancing elasticity and natural shine without weighing down the hair. Healthy nourished hair will help prevent and repair split ends, protecting from heat and styling damage. £11.99 – www.beautyworksonline.com
Zen Luxury Hair Tape Extensions When heat and humidity strikes hair can look brittle, so banish summer hair woes with Zen Luxury Hair’s new Tape Extensions. Zen’s elite uni-directional hair is infused into a soft, thin and flexible polymer and pre-taped with a medical grade gel adhesive formulated from keratin. With simple application and removal process, hair can be re-used and lasts six to eight weeks. Give clients seamlessly weightless and beautiful hair for all summer long.
Cinderella Hair Leave-in Conditioner Cinderella Hair’s Leave-in Spray Conditioner contains keratin and is the answer to keeping hair extensions perfectly conditioned throughout the dry summer months. This Leave-in Conditioner strengthens both hair extensions and natural hair; leaving hair softer, easier to manage and looking fantastic.
Luxury Series – 18” £40.00, 22” £48.00 – www.zenhair.co
www.cinderellahair.co.uk
Miss Lady Lox My New Hair My New Hair extensions by Miss Lady Lox are hand-sourced from Eastern Europe and are double drawn to ensure optimum thickness and strength. The hand tied micro weft has been designed to ensure that the weave sits flat against the head, giving a natural finish. The extensions come in a range of lengths and if properly cared for, will last for up to two years. The hair is unprocessed, which means it can be dyed to suit clients’ requirements. The extensions come in 20 colours, plus bespoke colours can be specially created. From £300.00 – www.missladylox.co.uk
Extension Seeker Extension Seeker hair extensions are naturally sourced, Luxury Russian and Indian Remy hair. The extensions are double drawn, soft and manageable and wonderfully long lasting. The hair is 100% human and processed using cold water processing which causes no damage to the hair. From £70.00 – www.extensionseeker.com
Halo Hair Halo Hair have created one of the most amazing, fun and innovative products clients will love to wear, the Halo Extensions. Using 100% Indian human Remy hair, the Halo is amazing in quality and the simplest and quickest extensions to apply. Every girl deserves a Halo. From £79.99 – www.halohairextensions.com
Hair Extensions 20 | SalonNV Magazine
ProductNV.
JENNIFER PEFFER
JENNIFER PEFFER MAKE-UP | ASTERIA BRIDAL
Scotland might not be blessed with the warmest of Summers but hopefully everyone is getting a little sun from somewhere. I’ve picked some products to help you enhance your client’s Summer glow, whether its real or from a bottle! Jennifer Peffer trained in make up artistry at London College of Fashion and Make Up Designory, Los Angeles. She is now based in Glasgow, where she has a make up studio in a five star salon; she is also half of bridal beauty partnership Asteria Bridal. In addition to bridal and make up clients, Jennifer specialises in beauty & fashion work and has had her make up featured in magazines such as Red, Marie Claire, Ok!, Tatler and the Scottish Wedding Directory. She is also the make up artist of choice for several celebrity clients when they are in Scotland.
Lord & Berry Lipstick Crayon Duo I sometimes find lipsticks are too heavy in the summer, and lip glosses can be too sticky in the heat. A perfect solution is the increasingly popular lip crayons. I’m loving the fuschia and plum colour combo in this duo and they come complete with a cute little bag. £16.00 – www.asos.com
Goldi Beauty Golden Silk Capsule Serum I’m a big advocate of skin serums and often recommend them to my clients, especially when weather is warmer and holidays frequent. This serum is amazing as it combines Lipigenine, which promotes natural skin defense and Decorinyl which optimises the skins use of its natural collagen, leaving you with a glowing complexion.
Real Techniques Collectors Edition Sculpting Set Charlotte Tilbury Super Model Body This product is both gorgeous and
innovative – a shimmering liquid dispensed via a cooling metallic roller ball, this can be used to highlight limbs, collarbones and shoulders. It’s a great product for both studio and bridal use, giving a beautiful sun kissed glow to any exposed skin. £45.00 – www.charlottetilbury.com
www.goldi-beauty.com
Barry M Natural Glow 2 Shadow & Blush Palette This shadow and blush palette is a collection
of warm golden tones, perfect for summer make up looks and suitable for many skin tones. At such a reasonable price, this is a great way to enhance your make up collection for the summer months, offering new options to your clients. £6.49 – www.barrym.com
Skin & Makeup 22 | SalonNV Magazine
Real Techniques – designed by Youtube
make up gurus Pixiwoo – offer some of the most affordable professional standard make up brushes on the market. The whole collection is fantastic, and this sculpting set is ideal for your highlighting and contouring needs. A must have for any make up artist’s collection. £20.99 - www.superdrug.com
Louise Young Mini Foundation Brush LY48 This newly designed mini foundation brush by Louise Young is an excellent addition to any artist’s kit. This brush is the latest in her fifty strong brush line and is designed with a rounded shape – to help achieve the perfect contour. £19.00 – www.louiseyoungcosmetics.com
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Unreal Sunless Travel Tanning Set Unreal’s Travel Tanning Set combines everything needed to ensure skin stays beautifully bronzed on holiday. Each set contains a miniature Personal Tanning Mist, Body Silk, Body Bronze and Body Buff. The signature blend of Vitamin E, Panthenol and Hyaluronic Acid, coupled with the antioxidant power of Green Tea and Red Rooibos, means that it delivers amazing moisturisation and firms the skin whilst leaving a natural, healthy glow. www.unrealfaketan.com
Laurens Way Sun kissed Solution Laurens Way new Sun Kissed Solution provides a streak free glow with a smooth application. With the scent of strawberries and champagne, skin is left smelling luscious as well as looking beautifully bronzed. From £30.00 – www.laurenswayprofessional.com
Mineral Touch Body Lotion by GOLDI GOLDI’s Mineral Touch Body Lotion provides silky smoothness to skin. Enriched with Dead Sea minerals and rich plant extracts such as, Aloe Vera gel, Shea Butter and Patchouli Oil, skin is moisturised and nourished. The Green Tea Extract within the lotion decreases the signs of ageing and leaves skin with a healthy glow. £15.60 – www.goldi-beauty.com
Sothys Shimmering Hair and Body Oil The Shimmering Hair and Body Oil from Sothys is enriched with a mix of Calcified algae and chemical filters which protect against UV rays and infrared radiation. The Celligent™ infused within (which optimises the skins cell functions) helps preserve a youthful appearance and the Shea and corn oils, nourish and enhance the skin while pearl powders give a soft, subtly golden veil. £35.00 – www.sothys.com
AURA’a Allure Spray Tanning Machine AURA’s new Allure Spray Tanning Machine is fitted with a solution dial which has been specifically manufactured to provide 0-0.50ml of liquid control. This innovative technology ensures the Allure can be manoeuvred with the spray gun docked to prevent spillages and provides easy access to the removable, washable filter. £249.00 – www.aurasprayers.com
Body & Tanning 24 | SalonNV Magazine
Australian Gold Deviously Dark Australian Gold Deviously Dark Lotion has a unique blend of 10X dark tanning intensifiers and Tyrosine aids in stimulating Melanin for a beautiful hue. The coconut oil infused within is used as a skin softener, moisturising skin and with Vitamin E, skin is protected against free radicals. £26.50 – www.cyranoltd.com
Eco by Sonya Invisible Tan Eco by Sonya Invisible Tan is Australia’s first certified organic express tanning crème for face and body; combining a generous blend of aloe vera, avocado oil and rose geranium oil. The non-nano particle formulation contains ‘invisible’ technology, allowing tan to develop into a beautifully natural tan. £25.00 – www.ecotan.com.au
ProductNV.
iZ Beauty of London HOT FLORALS iZ Beauty of London have launched HOT FLORALS, the latest Get The Look Kit – perfect for that summer mani. The collection is inspired by the timeless sunshine staple item, floral prints and the gorgeous, delicate designs will create stunning nails for every client. £20.00 – ww.izabellehammon.com
Salon Systems NAILLUX The new Nail Treatment collection, NAILLUX from Salon System consists of nine different solutions designed to repair, prime, protect and deliver dazzling shine. Both toluene and formaldehyde free, the new NAILLUX Treatments can be used within both a manicure and pedicure routine.
Temple Spa Palm Balm Palm Balm is a luxurious skincare treatment from Temple Spa which gives skin lasting hydration and hands are left feeling silky smooth. Infused with extracts of Aloe Vera to soothe and moisturise, anti-ageing vitamin E, jojoba to soften the skin and a lively medley of Mediterranean essential oils including lemon and tarragon to leave your hands naturally fragranced and fresh. £18.50 – www.templespa.com
Kaeso Pedicure Heel Rescue
From £4.35 +VAT – www. salonsystem.com
ArtPro V7+ Smart Printer The portable ArtPro V7+ SMART printer is capable of printing unlimited patterns, designs, images and photos directly on to natural nails or artificial tips. This revolutionary, easy-to-use printer is a breakthrough in modern nail art design, enabling the user to print flawless, unique designs within seconds and offering added value to any business. £1,650.00 – www.art-pronail.co.uk
To banish cracked heels and dry skin this summer, Kaeso Pedicure’s Banana & Peppermint SOS Heel Rescue is all the saviour you’ll need. Revitalise with cool and energising peppermint whilst soothing Vitamin A, C and amino acid rich banana restores lost moisture, repairing damaged, dull and dry feet. £7.90 – www.kaeso.co.uk
Mineral Touch Hand Cream by GOLDI
Everlasting Gel Polish from KISS is available in fifteen fabulous shades, with each bottle containing enough polish for 24 applications. This high-gloss shine gel is non-chip and lasts up to two weeks. Everlasting Gel is easy to remove and does not damage nails in the process - how amazing!?
For incredibly smooth hands, the Mineral Touch Hand Cream by GOLDI is perfect for nourishing skin. Made with Dead Sea minerals, orange oil, sunflower oil and calendula oil, this hand cream will moisturise skin while regenerating and rehabilitating skin cells.
£14.99 – www.kissusa.com
£11.85 – www.goldi-beauty.com
KISS Everlasting Gel Polish
Nails, Hands & Feet 26 | SalonNV Magazine
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ProductNV.
Salon System Gel-E-Crème Wax The new revolutionary hybrid wax, Gel-E-Crème Wax by Salon System combines the advantages of both a gel and crème wax. A deliciously smooth wax with a super thin application, the new Gel-E-Creme waxes are gentle causing less trauma on the skin. Available in zesty skin conditioning Argan Oil and Orange or antibacterial Lemon & Manuka Honey. £5.80 +VAT – www.salonsystem.com
Aromawax Aroma Calme Oil
Hive Frangipani Crème Wax The Frangipani range from Hive provides a complete pre, during and post premier waxing experience. Formulated with the purest ingredients to deliver optimum hair removal results with a gentle application, the Frangipani Crème Wax provides the ultimate waxing experience. Harnessing the exotic floral fragrance of Frangipani the range adds a new and existing experience to the senses. Whilst the rich Monoi Oil uses its natural moisturising properties to calm and sooth the treatment area. £5.95 – www.hiveofbeauty.com
Waxxxpress Quick Dry Waxxx Mist Jet Set Quick Dry Waxxx Mist from Waxxxpress is a magical mist which allows you to instantly touch dry hot wax. The high speed formula means there is no more waiting time and you can fly through waxing treatments at supersonic speed. This quick dry mist has a drying action and cooling sensation which combines to make waxing a breeze. £6.00 +VAT – www.waxxxpress.com
Aromawax Aroma Calme Depilation Oil protects and prevents wax from adhering to the skin during depilatory treatments. The Aroma Calme protects the skin by acting as a barrier between the skin and the wax. It ensures the wax is easily removed without sticking to the skin during waxing, which can result in less pain and discomfort for your clients. Aroma Calme’s unique dual function means that it can also be used as an after wax oil to remove residue. £6.29 – www.aromawax.co.uk
Active Gold Collagen
Hydro 2 Oil Grip n’ Glide Massage Gel
Active Gold Collagen is a collagenenriched formula containing glucosamine, hyaluronic acid and L-carnitine to help improve skin hydration and suppleness. This liquid beauty supplement nourishes skin from the inside out, targeting the visible signs of ageing and caring for muscles and joints.
Hydro 2 Oil’s Grip n’ Glide Massage Oils offers superior control and cleanliness when performing massage treatments. The smallest amount allows fast absorption into the skin, providing more grip for use in remedial and deep tissue work. Unscented is a nourishing blend of soya bean oil, jojoba and grapeseed oil enriched with Vitamin E to promote smoother, younger looking skin. £9.00 +VAT – www.waxxxpress.com
£35.99 – www.gold-collagen.com
Heir and Grace The incredible fragrance of Citrus and Jasmine is burning the scent of fruity lemon and mandarin with an exuberant floral heart of sun-drenched jasmine and patchouli - leaving the SalonNV office smelling luxuriously rich. To give your salon a relaxing aroma, Heir and Grace have a variety of scents to choose from, with each 200g candle having an average of 45 hours burn time. £40.00 – www.heirandgrace.co.uk
Waxing & Wellbeing 28 | SalonNV Magazine
smarter skincare “I was very skeptical at first. However, we trialled this product with our patients and have had some outstanding results in terms of improved appearance to their skin and patient satisfaction.” Dr. Paul Banwell, The Banwell Clinic skinade™ is a revolutionary skincare drink that works from the inside out to help rebuild and strengthen the collagen matrix below the skin’s surface, boost natural levels of hydration and reduce the appearance of fine lines and wrinkles. Developed by leading UK scientists and manufactured in Britain, skinade™ ’s unique formulation contains high-grade collagen and essential micro-nutrients feeding your skin from within.
www.skinade.com
Does it work? Scan code for 100% real and Trustpilot verified, independent customer reviews
ProductNV.
Lipofirm Wrap The Lipofirm Wrap is a cutting edge contouring body treatment which breaks down fat cells and aids the body in transporting released Triglycerides through the body’s natural waste process. Over 72 hours, a further inch loss is observed due to the treatment aiding the transportation and release of free flowing fatty acids. The wrap solution needs to be activated by heat to trigger the ingredients and destruct the fat cell. 500ml £125 – www.lipofirmwrap.co.uk
Geneo+ by Pollogen is a smart-touch platform that provides a complete and unparalleled skincare experience. Geneo+ integrates Pollogen’s new patented OxyGeneo with renowned TriPollar technology and delivers superior skin nourishment and oxygenation together with clinically proven anti-aging results. The outer layer of the skin is exfoliated and oxygenation is generated from within.
Murad Detoxifying White Clay Body Cleanser Murad’s Detoxifying White Clay Body Cleaner is a stimulating body cleanser that transforms into a rich lather to draw out impurities without drying the skin. Ingredients include; Kaolin, to absorb oil and impurities to deeply cleanse skin; Ginger Root Extract, which stimulates circulation and Glycolic Acid to help refine skin texture. £30.00 – www.murad.co.uk
£7450 – www.advancedestheticssolutions.co.uk
3D lipo+ Fillerina Fillerina is a revolutionary, no-needle, dermocosmetic filler that contains a blend of six hyaluronic acids to facilitate in the plumping of the tissues without puncturing the skin. The application of Fillerina 1 Gel Filler allows 1ml amounts of product to be drawn and released accurately into the desired areas while the Fillerina 2 Nourishing Film is applied to ensure a sufficient amount of moisturising and nourishing substances allows the filler application to be completed with the maximum amount of comfort. Grade 1 - £ £37.62 +VAT, Grade 2 - £42.38 +VAT – www.fillerina.co.uk
Glow White from SkinPep Glow White from SkinPep has been specially formulated to target dark circles, age spots and skin pigmentation without irritation to the skin. This highly potent serum is packed full of active ingredients that dramatically improve the overall skin tone and gives a luminous complexion. Kojic and Ascorbic Acid is 100% stable as it is released just before it is applied to the skin. £32.00 – www.skinpep.com
Elemis Cellutox Active Body Oil Elemis have combined the richness of the sea with the power of aroma to create the Cellutox Active Body Oil. The oil helps smooth the appearance of cellulite and leaves skin satin soft. Juniper detoxifies the skin and improves the removal of accumulated toxins and this oil will strengthen the action of the colon and intestinal muscles. £33.00 – www.elemis.com
Geneo+ by Pollogen
3D lipo+ is a successful, alternative method of weight-loss which combines cavitation with cryolipolysis, radio frequency and vacuum rolling. The benefit of combining each of these technologies allows you to approach each client with a targeted approach to suit their goals - whether that be, fat reduction, body sculpting, skin tightening or cellulite reduction. Treatments last no longer that 45 minutes, making it the perfect fix for those who are constantly on the go. www.3d-lipo.co.uk
SpectraXT from Lutronic The new SpectraXT from Lutronic is a dual-pulsed Q-switched Nd:YAG with six wavelengths, featuring extended treatments with 595nm, 660 nm and 1064 nm. This system offers a variety of efficacious treatment options with enhanced results including Skin Rejuvenation, Pigmentation, Erythema and Acne, Melasma, Tattoo Removal, Wrinkles and more. £47,500 ex VAT – www.vennhealthcare.com
Detox & AESTHetic Beauty 30 | SalonNV Magazine
Feature
Salons cutting it in the name of charity MANY MEMBERS OF THE HAIR AND BEAUTY INDUSTRY USE THEIR SKILLS, DETERMINATION AND DRIVE TO SUPPORT COMMUNITIES AND INDIVIDUALS IN NEED WITH CHARITY VENTURES A GREAT WAY FOR SALONS TO GIVE BACK.
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Images from Alison Stewart charity bungee jump, charity ball and local school charity day.
allying the staff around for a good cause is not only highly beneficial to the charities, but it can also help boost staff morale, worth and teamwork. Trevor Sorbie, Alison Stewart Hairdressing and the Rainbow Room International Artistic Team are just a few of the industry professionals who are involved in charitable causes and fundraising projects. Trevor, as featured in issue one of SalonNV, has launched his own charity for those suffering from cancer and medical hair loss. My New Hair provides public advice and supports a national network of independent salons and professionals who provide a wig styling service for clients. Such is the admiration and recognition for My New Hair within the beauty world; Trevor has been joined by notable industry names, including Andrew Collinge, Alan Edwards, Darren Gilbert, Shirley Thornhill of Umberto Giannini and many more, who offer clients advice on wigs and how to style them. Closer to home; seven members of the Alison Stewart Hairdressing team faced their fear of heights and took part in a bungee jump at the Highland Fling Bungee on April 26th. They jumped at the chance to raise money for the Diabetes Clinic in Kirkcaldy and the salon staff raised a hair-raising £500. Alison and her team also celebrated their 20th year in the hairdressing industry by raising money for stylist Nicki Harley’s niece, Katie Davidson. Having being diagnosed with Ewings Sarcoma in 2013, eight year old Katie inspired the salon to raise funds and awareness via a host of charity initiatives, including the Katie Davidson Charity Ball held at the Balbirnie House Hotel in Markinch. In all, Alison Stewart’s Hairdressing raised £7500 for the Katie Davidson fund and are pleased to announce that Katie is now in remission. Rainbow Room International’s Artistic Team also do their bit when it comes to giving back. Amongst their charitable efforts, the team were invited to style the fashion section of a Ladies’ Lunch. The ‘Hollywood to Bollywood’ charity fashion show was raising funds for Deaf Blind Scotland. The Artistic lovelies styled the models backstage with volumised hair and soft curls, adding dazzling jewels to create a stunning ‘Bollywood’ feel. The Ladies Lunch ‘Hollywood to Bollywood’ Fashion Show raised over £8,000 and Rainbow Room were proud that their skills could help contribute to that. This charitable bunch are amongst those of you out there making a real difference to people’s lives through your hard work and generosity. Could you give something back? We take our hats off those to who are. www.SalonNV.co.uk | 31
Interview GLOBALLY RENOWNED HAIRDRESSER SAM MCKNIGHT IS THE MAN BEHIND SOME OF THE MOST ICONIC HAIRSTYLES IN THE WORLD, INCLUDING MANY OF KATE MOSS’ LOOKS, MADONNA’S BEDTIMES STORIES COVER AND, PERHAPS MOST FAMOUS OF ALL, PRINCESS DIANA’S SHORT, SLICKED BACK STYLE.
Sam McKnight HAIRDRESSING ROYALTY
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he list of collaborations is endless but Sam’s journey into the hairdressing world began in his native Scotland, when he was studying to be a teacher. He explained: “I had always had a love of fashion and music. I fell into a group of friends that had a salon and I started working there on a Saturday and it just made sense.” Swapping teaching for tresses; Sam moved to London where he immediately felt at home, immersing himself in the disco scene and falling in love with the vibrancy of the big smoke. With his flair for hairdressing taking off, Sam found himself working in the Miss Selfridge salon, Molton Brown and Elizabeth Arden in the Capital. In 1978, he struck gold, landing his first shoot for Vogue. He told SalonNV: “It was an eye opening experience. A little intimidating but I saw there was another path I could take and I really enjoyed it.” Since then, Sam has worked with an incredible array of models, celebrities and photographers in some of the most coveted publications in the world. Can he possibly pick out a career highlight?
32 | SalonNV Magazine
“There are so many it’s hard to pick. I have had incredible collaborations with photographers such as Nick Knight, Karl Lagerfeld, Mario Testino, Craig McDean and Tim Walker. I’ve worked with amazing fashion stylists; Lucinda Chambers, Katy England and Carine Roitfeld.” He continued: “Patrick Demarchelier introduced me to Princess Diana and I travelled with her for seven years.” Sam described his time with the Princess as “wonderful”. Sam also relished being a part of the 2012 London Olympics with friends Kate Moss, Karen Elson and Naomi Campbell. Not a bad list of people to call your pals! Sam has been responsible for many of Kate Moss’ most coveted looks and he holds his relationship with the supermodel dear. “I have known Kate for 25 years and she has become a great friend. She’s very funny and I’m always happy to work with her.” But with a new batch of supermodels fast taking over, what does he make of Cara, Kendall and the likes? “They are great girls. There is a new generation coming in that is directly
Interview
@sammcknight1 influencing/ being influenced by social media and it’s an interesting avenue.” Although Sam’s styles can spark trends that resonate and are emulated throughout the world, he never feels pressurised to create ‘the one’. He said: “Some hairstyles you create not knowing how much impact they will make. But sometimes you think - yeah this is the one”. Here at SalonNV, we are honoured that the legend himself shared his top tips on trends for Autumn / Winter 2015. Listen up readers: “Shorter, sharper cuts, braids in every shape and form and lots of easy, natural styles will be big.” Sam’s work sees him travelling the globe and mingling with the stars but he insists that this hasn’t changed him. “I’m the same whether I am working or at home eating a Tunnock’s tea cake with my mum.” Being one of the most esteemed industry names, Sam will be leading Mastered’s online talent programme to find and develop today’s most innovative and fearless hair professionals. Starting in September 2015, the programme will
run for four and a half months and is open to session hair stylists from across the globe. If you want this incredible chance to be inspired by the magnificent Sam McKnight, you must apply to be one of the lucky 800 applicants accepted. This is a once in a lifetime opportunity; to learn from Sam and some of the most well respected industry professionals, so don’t miss out NV readers. He’s also pleased to see Scottish salons becoming increasingly fashion forward and recognised further afield. Sam’s advice for those starting out is simple: “Take every opportunity coming your way.” He’s certainly done just that, but while he may have tamed the tresses of a princess and created the looks of rock and fashion royalty, there’s one lady who remains top of the list of those he would love to style... the Queen. Sam’s certainly our king of cutting. To find out more about Sam’s online mentoring programme go to www.mastered.com
www.SalonNV.co.uk | 33
Advanced Beauty
BETTER NOT BIGGER: DERMAL FILLERS & YOU PLUS ADVICE ON SKIN HEALTH Welcome back readers. I hope you’re enjoying your summer. In this issue we are going to talk about ageing and introduce you to how the wonderful world of dermal fillers can make us look naturally more youthful. Still hopeful of a ‘heat wave’, I’m going to throw in some need-to-know skin care tips.
B
efore I launch into the science of ‘what are fillers?’ (too early in the article to lose your interest), I want to talk about the ‘why’. To understand the why, we must understand the ageing face and how and why our faces age. Yes, dermal fillers are great for fuller, plumper lips and beautifully contoured cheeks but this is just scratching the surface of what they can do.
face, beneath our skin lives a layer of plump cushioning, yes fat. It helps give our face volume and shape. This layer of fat helps keep our skin supported higher up in the face. As we age, we lose this fatty volume. This can be seen in our cheeks, our temples, even our foreheads! Our lips become less luscious and a bit tired looking.
So, what features make a face look old and tired? SKIN: It’s alive and it cares about you! Skin is our body’s largest organ. It is hugely important. Skin protects us, regulates our body temperature and feeds our sense of touch. A healthy, clear complexion makes us look good and makes us look youthful. What do we do for our skin in return for all these benefits? Treat it mean, from the outside and in. We subject it to abuse from the outside in the form of unprotected sun exposure (UVA, UVB, and infrared light), deliberate concentrated light (sunbeds = big NO NO), clog pores with poor make up choices and neglect to nourish our skin (I could go on, but I think you get the point). From the inside, we deny it essential ingredients needed to repair itself as a result of poor diet or even flood it with toxins from bad habits like smoking. Despite all this our skin continues to work for us, but with time and repeated sun exposure, skin loses important plumping and firming factors (collagen, elastin, hyaluronic acid (HA), just to name a few). Aged skin is therefore less hydrated and far less elastic. Enter, the dreaded sag and those hard to treat static lines (creases present in the skin from years of folding e.g. around the mouth and forehead), as well as concerns such as skin cancer. The most important step to helping the skin age well is wearing sunscreen, every day, indoors or out. A good sunscreen (SPF 50 that protects against UVA, UVB and infrared light) is therefore hugely important, if not THE MOST IMPORTANT step in skin care AND the best way to slow down the ageing process. Use it every day and use a lot of it. VOLUME: The majority of us are always trying to lose weight, we’ve been convinced that fat is bad. It’s not all bad. Within the
34 | SalonNV Magazine
Let’s think a bit about the mechanics of ageing. We start life with firm, elastic skin held up by a strong scaffold of plumping underlying fat. This gives us youthful facial contours all presented with a bright, clear complexion. What happens when that fat starts to disappear and head south, all the while our skin becomes less tight? That’s right, our cheeks start to deflate, hollowing or bags under the eyes can be seen, jowls develop almost from nowhere, and before you know it, we’re looking older and tired. If only there was some way of putting that fatty tissue back. If only there was some way of firming up our skin. BONE: Yes, not only has our skin started to pack it in, our fatty contouring cushions are disappearing, but now I’m telling you that even our bones start to say it’s goodbyes. We can see this mostly along the jaw and chin in our late 40s and early 50s. Let’s put an end to a myth right here. Our nose and ears don’t grow bigger as we age. It’s actually the rest of our face getting smaller. You can now see why our face changes so much with the years. Don’t run for the hills just yet. Keep reading. To illustrate most of what I’ve just said, have a look at Picture 1.
The wonderful world of fillers: What are fillers? Mainstream dermal fillers are non permanent gels injected into areas of volume loss. Permanent fillers should NEVER be used and in fact are no longer available in the UK. There are a whole host of nonpermanent fillers. Broadly speaking there are ones such as hyaluronic acid (HA) and collagen which volumise the area injected. HA fillers are safe when injected correctly and can also be dissolved if needed. There are fillers which not only volumise, but also signal your body to produce more of its own tightening and plumping factors. Both kinds have their use. Collagen fillers are used far less these days as they didn’t last very long, and have been trumped by HA dermal fillers. HA is naturally
Advanced Beauty
Images kindly provided by Allergan
strong track record and largely it is down to your Doctor, Nurse or Dentist as to which one they prefer, and which ones they feel will give you a better, longer lasting result.
lost in areas like our temples, cheeks, and even chin. Thinner fillers are placed more superficially, just under skin, to help lift sagging skin, or replace what’s been lost, like our lips.
Thicker fillers are put in very deep (straight onto bone) to restore volume (fatty tissue) lost in areas like our temples, cheeks, and even chin. Thinner fillers are placed more superficially, just under skin, to help lift sagging skin, or replace what’s been lost, like our lips. By now you should have had your “ahhh” moment of “I lose volume, which makes me look older, so by putting dermal filler in precisely the right area, I can get back what the years have taken, and look more youthful”. If you haven’t had this light bulb moment yet, read the sentence again. That was the punch line. Fillers can also be used to re-contour the shape of our nose (picture 2), chin, or jawline, making it more feminine, masculine, or just straighter.
By now you should have had your “ahhh” moment of “I lose volume, which makes me look older, so by putting dermal filler in precisely the right area, I can get back what years taken look more Remember, we only want to replace what has been lost. It’sthe when wehave want moreand and more to youthful”. If you haven’t had this light bulb achieve something we never had that we get into scary looking results. I’m sure you’ve all seen moment read the sentence again. That pictures of the horrifying “trout pout” and “chipmunk cheeks”. Thisyet, is not natural. This is not good. was the punch line. Fillers can also be used This is not why we use dermal fillers. to re-contour the shape of our nose, chin or Lip jawline, augmentation is itcertainly one of the most making more feminine, masculine, popular treatments in our clinic. For women in or just straighter. Picture 1 their 20s the reason for presenting varies Remember, we only want to replace between “i hate mylost. smallIt’s lips” to “Iwe want”. what has been when wantFor 30years plus, lip enhancement is a great way more and more to achieve something we a bit of plump, a bit of TLC back into found in our skin. We are born with a vast to put never had that we get into scary looking smile. We only ever offer a natural amount and lose the majority over the years.yourresults. sure you’ve seentake pictures result. ToI’m achieve thisallwe intoof It’s our skin’s natural sponge. I’m not going the horrifying ‘chipmunk consideration the ‘trout mathspout’ and and proportions of to go into how HA fillers are made (very cheeks’. This is natural. notrest good. beauty, basically willnot bigger lips This suiteisthe lengthy process) but, depending on how theof the Thisface? is notAngelina why we Jolie use dermal fillers. has big, beautiful clever boffins mix and match the strands of lips. They work for her because of the Lip augmentation is certainly oneshape of HA, we get fillers of different thicknesses. of her don’ttreatments work for everyone. So theface. mostThey popular in our clinic. the For nextwomen time you are 20s considering lip for fillers, There are several companies that make in their the reason yourself, how big between are you wanting to go, dermal fillers. A few brands you may have askpresenting varies “I hate my will it lips” look to natural. A good will heard of are Juvederm, Belotero, Emervel andsmall “I want”. For practitioner 30 years plus, happily, responsibly tell you “no”. and PerfectHA and many more. These all lip enhancement is a great way to put a have their strengths and weaknesses and bit of plump, a bit of TLC back into your are used widely in the UK. They all have a smile. We only ever offer a natural result. To strong track record and largely it is down to achieve this we take into consideration the your Doctor, Nurse or Dentist as to which maths and proportions of beauty. Basically one they prefer and ones they feel willanyone biggeralong lips suite the rest of theable face? We’ve come to the end of thewhich article. Hopefully I’vewill not lost the way and been to give you a “not-too-intense” whistle stop result. tour of how and why we Jolie age, has as well the rolelips. dermal give you a better, longer lasting Angelina big,as beautiful They fillers play in making us look “fresher”, more youthful versions of ourselves. Aim tooflook Thicker fillers are put inlike very deep (straight work for her because of the shape her fantastic for your age, not 20 years younger. Leave that toface. those whodon’t don’twork knowfor better. They everyone. So the onto bone) to restore volume (fatty tissue)
next time you are considering lip fillers, ask yourself, how big are you wanting to go, and will it look natural? A good practitioner will happily, responsibly tell you “no”. We’ve come to the end of the article. Hopefully I’ve not lost anyone along the way and been able to give you a ‘not-toointense’ whistle stop tour of how and why we age, as well as the role dermal fillers play in making us look like fresher, more youthful versions of ourselves. Aim to look fantastic for your age, not 20 years younger. Leave that to those who don’t know better.
If you have a question for Dr Nestor about wrinkle relaxing treatments, dermal fillers, skin health, how to responsibly provide treatments by a Doctor, Nurse or dentist in your place of work, or anything else in Cosmetic Medicine send him an e-mail at contact@salonnv.co.uk.
www.SalonNV.co.uk | 35
Feature
SUN, SEA & SALON NIGHTMARES! Summer hair care saviours
SUMMER IS THE PERFECT SEASON TO ADORN HAIR WITH FLOWERS AND HEADBANDS OR SHOWCASE HIGH PONYTAILS AND BRAIDS – WE’VE NEVER SEEN SO MANY BRAID BARS POP UP AND WE’RE LOVING THEM.
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hile there is plenty we can do for clients in the style stakes; it is vital that the base hair is kept in good condition and protected from all that is associated with summer – sun, sea and, erm, swimming pools. Everybody is well aware of the importance of sun creams and protections for their skin, but many head for sunnier climes without giving a second thought to the damage it will cause their hair. Sun, salt water and chlorinated pool water can all cause havoc with the moisture and condition of clients’ locks – and don’t even get us started on what they do to our colour. Someone make swimming caps sexy again, please! Harsh sun rays can damage hair from its cuticle to its inner structure so it is vital clients are made aware of this. Be their summer saviour and product guru and they’ll be sure to thank you next time they’re in that chair. Sea salt sprays are great for enhancing that natural beach effect but they can also help protect too, as can an increasing number of hair care products on the market. UNITE Smooth and Shine and the Fudge Salt Spray will not only help keep hair healthy and add volume; they also provide vital UV protection for those lucky enough to be hitting the seaside. For those with afore-mentioned colourtreated hair, UV exposure can cause colour to fade. Layer on Paul Mitchell’s Ultimate Color
36 | SalonNV Magazine
Sun, salt water and chlorinated pool water can all cause havoc with the moisture and condition of clients’ locks – and don’t even get us started on what they do colour. Someone make swimming caps sexy again, please! Repair Triple Rescue to help combat unsightly sun damage. No-one wants to have dull hair at any time of the year, let alone on a romantic summer night. That flattering floral maxi is going to be wasted next to straw like, slightly green tinged locks! The advanced hair serum from GOLDI is enriched with essential fatty acids which will nourish, strengthen and restore elasticity to hair. Moroccan oil Treatment is another hair care product that is currently a must in many a hairdressering salon. The oil can work wonders when it comes to
restoring shine. For fragile hair, AirMotion Pro, can significantly reduce breakage and the hand polished bristles are kinder on the scalp, for those who get a little burnt up top. And on that note, above all, remind your clients that a hat can be their head and hair’s best friend on holiday (and yours, when they return looking for that post holiday refresh). Now all we need is the sun to shine in Scotland and we’re armed and ready to go. If not, pass that sea salt spray and book us in for a spray tan. Ain’t nothing wrong in faking it NVers...
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AirMotion Pro £11.95 – www.airmotionpro.com
UNITE Smooth and Shine £18.50 – www.unitehair.co.uk
Fudge Salt Spray £11.45 – www.fudge.com
Paul Mitchell Ultimate Color Repair 250ml £17·95 – www.paul-mitchell.co.uk Goldi Let it Rain Hair Reviving Serum £29 – www.goldi-beauty.com
Moroccanoil Treatment 100ml £31.85 RRP – www.moroccanoil.com
www.SalonNV.co.uk | 37
BusinessNV.
LET’S TALK PR: MEET ALISON JAMESON Alison Jameson Consultants (AJC) is a full service creative marketing, communications, PR and special events agency based in the heart of Edinburgh.
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JC works with clients across a wide spectrum of sectors but specialises in the hair and beauty industries. Company founder, Alison Jameson has been at the helm of AJC for 22 years so we thought it was time we found out a little more about the woman behind the brand... Alison began her working life as a hairdresser in London with industry legend Trevor Sorbie in the heady eighties, and was regularly called upon by top designers photographers and glossy magazines to tend to the tresses of the decade’s top models and celebrities. She told SalonNV: “I then became General Manager of the company and was very much involved in the PR of the salon, working with Trevor’s external PR Carol Hayes. I really enjoyed this side of the business and decided it was a route I wanted to pursue.” Alison found herself working with Carol and her team on launching the Sorbie products in Boots and working with the artistic team on their shows and seminars both in the UK and overseas. “In my years working in London and with Trevor Sorbie I had made great contacts, I loved the industry and felt that working in hair and beauty PR allowed me to stay involved and be part of the industry I loved. When I moved back to Scotland in the early 90s, I decided to set up on my own.” Over the years, Alison has seen “hairdressing become more professional and more client focused.” She said: “Technical developments have been immense and there’s a lot more structure to the industry. There have been big changes in the way hairdressing is perceived, both good and bad and this is something as an industry we will always have to work hard at. To me, it’s as exciting today as it was when I first started hairdressing.” Alison’s business has grown and developed over the years, but how does she measure success? “Success means so many different things; happy clients, achieving great results, working with a great team and achieving the goals we have set for ourselves.” She told us: “I feel proud of the fact I have managed to take my business from strength to strength over the years, through a global financial crisis and come out the other end stronger than before. I feel proud of having been a working mum and the relationship I have with my wonderful son, Jack. I am also proud that I am able to achieve a good work / life balance - it is hugely important.” 38 | SalonNV Magazine
Speaking of life... one of Alison’s favourite ways to switch off is to enjoy a good meal with family and friends and she tips The Honours in Edinburgh as being somewhere with “wonderful food - beautifully presented and a relaxed but elegant décor.” She also loves music and said: “My partner, Bruce and I love a gig and have been to see Fleetwood Mac, John Legend and Paolo Nutini so far this year. I also love taking my dog, Miss Peggy-Lee for a walk. We live in Fife and there are some beautiful beaches and country walks to enjoy.” While PR advice can prove invaluable for salons, we asked Alison to share a little spot of her PR expertise with SalonNV readers. Listen up folks: “Network, network, network. Get to know your area, the surrounding businesses, the influencers and your local media. It’s all about connecting with people and building a relationship with them. Invite them into the salon for a complimentary service and take that opportunity to shine. Let them help to spread the word to their friends, family and work colleagues.” And for those starting out, social media has been revolutionary in providing a free marketing tool. “Use social media to promote the salon. Keep it
professional and showcase your business in the best possible light. All this costs is time and it can help to develop your business tremendously, especially when starting out.
Alison’s hair guru is the man who kick-started her
career - Trevor Sorbie.
“I was fortunate enough to work with Trevor for
eight years. I couldn’t have asked for a better boss and
at that time the salon was a hotbed of creativity with Eugene Souleiman, Antoinette Beeneders, Damien
Carney, Sally Brooks and so many other great hairdressers working there.”
Her other career hero? “I would also have to
add Vidal Sassoon – seeing his work and what he was creating was the reason I decided to become a hairdresser in the first place.”
While Trevor and Vidal are leading lights who
have paved the way for Alison’s success and drive in
the world of beauty PR, there is one woman who has proved to be the backbone of all she has achieved.
Alison said: “My mum, Betty. She has so much
energy and enthusiasm for life at 82. She is a vibrant,
vital individual with a love for fashion and family and is worthy of my admiration.”
BusinessNV.
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“Success means so many different things; happy clients, achieving great results, working with a great team and achieving the goals we have set for ourselves.�
lison Jameson, Director of Alison Jameson Consultants, is the best in the business with over 30 years of experience in the hair and beauty industry. Her enviable client list includes many of the UK’s most talented, creative and forward thinking businesses. She founded Alison Jameson Consultants in 1993, which focuses on hair and beauty experts, brands and events. The company still works with many of its early clients, proving that AJC PR delivers the highest possible level of service. Before starting her own company, Alison was a trained hairdresser in both Edinburgh and London, working with Trevor Sorbie and Wella. After eight years of working with Trevor, organising shows, product launches while dealing with the day-to-day running of the salon, Alison returned to Edinburgh and AJC was founded. With a great passion for the hair and beauty industry and her years of experience, Alison knows the media and the industry inside out. Alison prides herself on being a proactive rather than reactive PR, who consistently works with journalists to create the best end result. The rows of cuttings books and front covers that adorn the walls of her office speak volumes: AJC PR has a reputation for constantly delivering before the deadline and giving clients constant coverage all over the globe.
www.SalonNV.co.uk | 39
MR HAIRCARE
Feature
EMIL
McMAHON
This month, I’m looking at the age-old ‘problem’ of retailing
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hen I started look sophisticated and expensive, no “The hard work salon owners hairdressing, the salon and their product suppliers put wonder selling in some salons is more was full of wonderful, of a whimper than a bang! into helping stylists understand wild people who wanted Nothing can stop the surge of to express themselves creatively. Being selling - or ‘tell not sell’ as it online shopping, most of us now a hairdresser was not about selling, the use it regularly and it has captured is generally known helped very thought sent shudders through convenience shopping making it its the artistic backbone of most stylists hairdressers understand the own. Similarly, supermarkets and - myself included. The world of salon fundamental fact that clients chemists will grab every last celebrity retail has changed since then and it’s want information and advice” hairdresser and use their names to fill changing again. Ironically, hairdressers were and shelves in the aisles, and there is no still are consummate consumers who embrace their own world way voucher companies are suddenly going to vanish! Yet, there of shopping with open arms and a genuine belief that buying are hairdressers and salons out there that make sure clients get and selling is a natural part of our day-to-day existence, which of the very best product advice, this reaps reward as people still like course, it is! that personal touch and it can be enough to compensate for the The hard work salon owners and their product suppliers put different promotions found online and in superstores. into helping stylists understand selling (or ‘tell not sell’ as it is Some salons are using their own initiative to create offers, deals generally known) helped hairdressers understand the fundamental on buying, loyalty promotions, utilizing sampling and other new fact that clients want information and advice. ways of interacting with customers to ensure that they purchase However, the many different ways to buy has led to some stylists giving up on recommending to their clients. Why should a ‘creative person’ try to recommend when the client can sit in the salon chair and search the web for the products they see on the shelves next to them? Why would a hairdresser put themselves through the agony of opening up conversation about retail knowing that the client has lots of different ways to buy products; click and collect, next day delivery, mobile phone apps, voucher offers, online discount store, loyalty sites, comparison sites, on and on it goes. Add to that the gigantic surge of activities in high street and out of town stores stocking celebrity brands, big name products and own brands that
their products from them; all very simple ideas that create interest with the client. Salons need to embrace the changing face of retailing and develop unique ways of ‘selling’ that enhance their clients experience in salons. As stated, there are many ways salons can capture retail, the opportunity is in the hands of the hairdresser. Ultimately all it requires is an honest belief that products recommended personally are the very best for the client, this is (and always will be) the hairdressers best route to successful retailing.
Log onto www.mrandmrshaircare.com or www.mrhaircare.co.uk to find out more and to get in touch! Emil McMahon (mrhaircare) offers bespoke training for salons interested in developing their retail skills.
40 | SalonNV Magazine
BusinessNV.
TOP 10 TIME MANAGEMENT TIPS FOR MANAGERS LIZ McKEON, HAIR & BEAUTY BUSINESS EXPERT
LIZ MCKEON IS A SUCCESSFUL AUTHOR, KEY NOTE SPEAKER, BUSINESS COACH AND TRAINER, SPECIALISING IN THE HAIR, BEAUTY & SPA SECTOR. Managers often have the heaviest workload in the salon, especially if they are also running their own column of clients. The demands of being a manager can ebb and flow, it’s especially important for managers to be aware of how they manage their time. In particular, those who’ve recently been promoted to management may find themselves struggling with their new responsibilities. Plan – take time to make time
Time spent planning is not time wasted. A little time spent in understanding what needs to be done and planning how to achieve it will have a massive return on investment. Training and coaching staff can seem like an interruption to other work but will pay off in the long run. Don’t plan for every moment of your day – leave time for dealing with unexpected tasks and for adapting to interruption and changing priorities.
Make lists
Making lists is a vital part of planning your day, based on workload and priorities. These may be to-do lists or on-going lists that are constantly revisited and updated.
Communicate
Effective communication is often one of the first things to go when a manager is struggling to manage their own time. Rather than taking the time to listen, understand and explain; their minds are on their workload and misunderstandings occur. Management relies so heavily on communication that you absolutely must check regularly that you are taking the time to communicate effectively with your team.
Take breaks
Keep up appearances
If all else fails, make sure you appear to your team to be on top of your time management, even if you’re not. It is so important that employees feel they can approach you for help and guidance. If you give the impression of being too busy to be approached, you risk not being made aware of important issues. You will need to adjust your mindset to ensure you deal with interruptions in a flexible and open manner.
Know how to deal with interruptions
The temptation is usually to react and try and deal with all issues immediately – but the disturbance to your working day may not be worth it. If you find interruptions frustrating, then consider a time-sensitive open/shut door policy – so people can come to you with issues only during certain times. Teach yourself conversation ’closers’ – polite ways of firmly ending a conversation that threatens to drag on.
Know what to do if it gets too much
A bit of pressure is a great motivator – especially when you know you can get everything done by just organising yourself a bit more and working that much harder. In the long term, if your workload is so much that you just can’t manage your time, then you must take whatever steps needed to correct this, or you run the danger of burnout.
It is always tempting when you have a big workload to skip your breaks. This is a false economy, as it means your concentration can suffer later in the day and make you less efficient. Also, taking breaks is especially important for managers as they need to set an example for other staff – otherwise it might be implied that taking a break means lack of commitment.
Manage your emails
A salon manager’s email inbox is usually a busy place, with all kinds of emails that need answering. Put aside a certain amount of time each day to reply to all email and social media activity.
Prepare to delegate
Just because you can do it, doesn’t mean you should. If you’re under pressure, think about what tasks you can delegate. This can include the tasks you enjoy.
Delegate
Effective delegation empowers your staff to work independently and confidently. Staff who are not given responsibility will be more needy and require more of your precious time. Making sure everyone has the training and resources to do their jobs will make life easier all round.
For information about Liz’s upcoming events, on-line training Programmes and Business Seminars, check out www.lizmckeon.com. www.SalonNV.co.uk | 41
BusinessNV.
THE DIFFERENCE BETWEEN SALES AND MARKETING Nadia Arain, Founder at the Spapreneur Consulting, Author at Spa Marketing Success
S
ales and Marketing are often interchangeable terms that salon and spa owners love to use, however it becomes a challenge when they are unable to differentiate between the two. One of the biggest marketing imperatives is to know the difference and market accordingly. Sales is offering a product or a service, one to one and marketing is doing it via a system. In order to have a successful business you need to be able to do both side by side correctly. The first thing you personally need to master, is Sales. The reason for this is that if you are not sold on your own service or product, you will not be able to sell it to anyone else. Once you are able to convince yourself of your own greatness, it becomes rather simple to do it with another person. A simple sales strategy that most people miss out on is agreeing with the client - even if they are wrong. When you relax someone and make them feel at ease it is much easier to have them come around to your point of view. Say for example, someone came into your salon/ spa and said that a specific service is relatively expensive, instead of scoffing or mentioning “no it isn’t,” agree with your prospect. Tell them you agree and then sell them on the value that your service offers. When people feel like they are being “heard,” it is much simpler to streamline the sales process. Marketing on the other hand is the one to one, taken and packaged into a system. Marketing (in a nutshell) is communication. Those who are able to communicate the best, make the most profit. Most people understand marketing channels and yet they struggle to attract clients. The reason for this is because they choose to focus on the how instead of the why. Instead of speaking directly to both the demographics and psychographics of their client they choose to make it vague and generic. Training sales people ensures the understanding that price is never the issue. When you understand that price is never the issue, you are often able to transmute that into a HIGHER priced product or service. When a person says “it is too expensive,” what they are often referring to is the fact that they never saw the value in the thing being offered to them. When the value of something is twice as great as the investment required, people are happy to buy. So Sales and Marketing are two very different systems that equally require mastery in order to succeed. A lot of staff are not active sales people, because sales in general requires a specific amount of rejection before you are able to hit a sweet spot which scares most. When you are able to lead your staff to accept rejection as a part of sales, they are able to garner a stronger muscle to sell.
“Training sales people ensures the understanding that price is never the issue. When you understand that price is never the issue, you are often able to transmute that into a HIGHER priced product or service”
For more information contact Nadia at nadia@the-spapreneur.com 42 | SalonNV Magazine
BusinessNV.
MYSTERY SHOPPERS AND HOW THEY CAN BENEFIT YOUR BUSINESS... At Salon Evolution, we mystery shop our partner salons across the UK on an on-going basis, offering invaluable feedback that enables them to reassess their businesses. Steven Gunnip, Director of Salon Evolution, discusses how mystery shopping can be one of the most beneficial activities to your business
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While your biggest competition should always be yourself, it is also a good hen you’re running your own business it can be very easy to get caught up in the smaller, day-to-day processes of working idea to examine other salons in the area and the service menus they offer. Don’t life and lose sight of the overall picture, particularly in a busy be afraid of your competitors and seeing how your salon compares to them. industry such as hair and beauty where no two days are ever Play to your strengths – what do you offer that no one else in the vicinity does? the same. However it’s the overall picture that the most important people This is your niche, so make sure that you highlight this to new and existing (your clients) will notice first, so it’s vital that every aspect of your business is clients to really set yourself apart. examined and revisited on a regular basis to ensure that each area continues to Carrying out mystery shops on the competition can also be a great way to thrive and deliver on your expectations. assess your pricing structure, particularly if you want to make changes in Salon owners have a perception of their service offerings that doesn’t always this area. This is something you can even do yourself without the need for tally up with reality and mystery shoppers can help evaluate whether this rings outside involvement. Most salons have websites where pricing information can true. As someone who is heavily involved in the business you can lose sight of what’s really going on, meaning an outsider’s view can be just what is needed be found, but it’s also a good idea to pop in and get a feel for the salon too. in order to gain valuable, constructive criticism and feedback that can help Examining the results can then indicate whether a pricing structure needs your business to grow and flourish, alerting you to things you might not have readjusting. Don’t make the mistake of setting your prices too low with the previously noticed. aim of being cheaper than the competition, but recognise that setting your Here at Salon Evolution, we tell our clients to never underestimate the price too high may also be detrimental if clients can get similar services value of customer service. Clients are looking to experience the ‘wow factor’ for cheaper elsewhere. Set your price list so that it is competitive, but also every time they visit, so make sure you showcases the salon’s qualities, stretching are providing the best possible experience from a lower price bracket to a higher one “It’s the little details that clients on every level, every time. It’s the little details that clients appreciate the most and appreciate the most and customer service to cater for all areas of your target market. Aim to provide value for money above all customer service should be one of the key
should be one of the key things you aim
else – clients won’t mind spending that things you aim to explore during mystery to explore during mystery shops to ensure little bit more if they are getting a great shops to ensure you continue to deliver a consistently premium client experience. service and fantastic result. you continue to deliver a consistently If you are looking to enlist a mystery Lastly, but perhaps most importantly, be premium client experience” shopper, start by examining your business open to the feedback that you receive at the plan and consider your long-term goals; end of every mystery shop. Bringing in a identifying the main areas of importance so these can be addressed during mystery shopper can be a multifaceted process, so it’s really important that the process. Ensure that mystery shoppers don’t just visit at one set time, but you take on board every piece of information that is gathered throughout. You at different periods throughout the day, week, month and year. This will help may hear some things that surprise or even disappoint you, but by being opento build that crucial overall picture of your business and allow you to see how the salon performs and the customer service that is carried out during peak periods when it is busy, but also how to maximise any potential opportunities during quieter times.
minded and willing to change things for the benefit of the business if needed,
mystery shopping can be one of the best things you do to ensure your salon’s success.
For more information contact Steven at info@salonevolution.co.uk or visit www.salonevolution.co.uk www.SalonNV.co.uk | 43
BusinessNV.
5 TIPS FOR EFFECTIVE MARKETING Regular and effective marketing has a real impact on client retention, improving client spend and attracting new customers. All of which helps you to enjoy better return rates. Here, software supplier Salon Genius offers five top tips on simple but effective marketing strategies.
• Make sure your salon software allows you to collect plenty of data. The more you know about your customers, the better the segmentation options and marketing opportunities. You should be able to identify and contact groups of customers – or individuals – based on factors such as their age, gender, number of visits, treatments booked, spend or whether they’re loyalty card holders. • Recommend a friend marketing campaigns are great way of attracting new clients. Normally, if your friend has recommended a particular product or service, you’re more likely to trust what they say and try it out. If you give your existing clients loyalty points or rewards for recommending a friend, you’re more likely to keep your existing clients happy too.
• Gift vouchers are another effective way of marketing. You should be encouraging your existing clients to buy these for their friends or loved ones as a way of introducing new business to your salon or spa. When doing this, you should also include your list of services and prices to encourage them to get their appointment booked. Again, rewarding your existing customers for buying vouchers means you are more likely to retain them as well. • Loyalty points are really beneficial to your business. You can reward clients for the activities mentioned above which makes it a win-win situation. The existing clients can build up points to gain rewards and the salon may gain potential new clients in the process! • Finally, remember that your clients are your most valuable asset. With that in mind, rewarding them for their loyalty or giving them incentives and rewards is key.
THE CARETAKER A NEW APPROACH TO SOCIAL MEDIA Our regular column writer, mrhaircare aka Emil McMahon is launching an exciting and innovative new business - The Caretaker, which focuses on social media and how it can be used to successfully build salon businesses.
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aving a strong presence on the internet takes time and effort but most salons simply don’t have the resources needed to dedicate an individual to the job full time. Having one centralized home for all channels will create a more coherent message as postings can be random; not always sending out the message a salon wants to give. “The ability to send out instant messages and posts that could help fill salon column spaces on a daily basis is just one of the many ways a successful, integrated and consistent social media programme can help salons grow their business” Emil says. With a budget to suit everyone’s needs, The Caretaker is the best and most cost effective way forward for salons wanting to expand their online presence and have each post (be it on Facebook or Twitter, Pinterest or Instagram) deliver the message you want. ‘The Caretaker’ will allow salon owners to hand over the day-to-day running and mechanics of their online activities to Emil, who will post relevant and business focused information across all platforms. “Salons are all familiar with social media channels but utilizing the benefits of online interaction with clients is not always ‘top of the list’ of things to do. Whilst accepting the need for a social presence, salons do not necessarily use the medium to its best advantages. Social media helps salon businesses maximize the unique opportunities that Twitter, Facebook, Instagram, Pinterest, Google+ etc brings. Promoting salon teams, special offers and specific services encourages people to access, like and share your network of pages. This, thereby helps grow the awareness of your business and what it has to offer the people that makes your salon and team unique” says Emil. Emil can ‘caretake’ the day-to-day operations of your social channels, providing a stream of related posts and promotions that encourages your followers to like and share them. If required, he can also set up your own network of social media outlets and ‘kick start’ the process for you. By using social media to its very best, be it a simple weekly feed through to daily postings; no social media campaign is too small for The Caretaker to look after. Start-up packages, general maintenance, weekly updates, daily schedules and one off specials are available, with each package being built to suit your specific business needs. Website updates are also an optional addition to the caretaking programme. Most salons have a website but the general maintenance of these is a difficult challenge unless a dedicated company is doing this on your behalf.
The Caretaker offers a way for salons to establish a greater online presence; by bringing all the different channels of communication together, sharing one uniform message about their business, whilst still allowing the freedom for salon owners to post spontaneous images and posts if required. Using Instagram as a means to generate salon awareness is one of the crucial aspects salons can embrace with minimal effort; a mirror decal with the salon and Instagram logos allows instant and constant feeds to each different social media platform. This gives salon staff the chance to promote their business with their clients and gives you the opportunity to monitor the successes of daily postings. Taking each element of social media and what a salon owner feels is right for their business, will allow the caretaking to be perfectly synchronized with the activities and promotions salons may offer at any given time. With salon exclusive codes and hashtags attached to specific threads, the opportunity to monitor and evaluate the success of each given post is as simple as possible. The Caretaker is and always will be a joint effort, with salons and Emil deciding the programme of activities together. Every salon that signs up will receive the necessary materials to help promote the different online channels and receive regular updates.
For more information about The Caretaker please contact Emil on 07885 985843 to arrange a one to one meeting. 44 | SalonNV Magazine
BusinessNV.
HOW ENTERING AND WINNING AWARDS CAN BOOST YOUR BUSINESS
Steven Gunnip, Director of Salon Evolution, looks at why entering and winning industry awards can boost your salon business.
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n Sunday the 23rd of August, some of the best industry names and professional talent will gather for the fifth Scottish Hair and Beauty Awards; sponsored by SalonNV amongst others. There are 21 titles awarded on the night to professionals within the industry, where hundreds of entrants eagerly await to see if they have won the coveted prizes. But it isn’t about just taking home the trophy – there are a multitude of merits behind entering industry awards and winning that can significantly boost your salon business. These types of awards are judged by the crème de la crème of the salon industry, voted for by the general public or as with the Scottish Hair and Beauty Awards, a combination of both. This means that even finalising can put your business head and shoulders above the competition by showing that industry leaders or the majority of a public vote, have judged your salon as one of the best in the business. In an over-saturated marketplace it can be difficult for clients to decide between any number of hair or beauty salons in their local vicinity. Finalising or winning an industry award serves as a validation of your business from a respected industry professional, with strong credentials or one of the most trusted sources in a client’s eyes are their fellow consumers. Winning distinguishes you as the best in town and a salon business worth visiting over the rest. This reaffirms to existing clients that their loyalty is well placed and shows new clientele they won’t be disappointed. Furthermore, winning an industry award will have a positive impact on more people than just your clients. Here at Salon Evolution, many of the partner salons that we work with on a daily basis across the country have reported that staff morale is at an all-time high when their business, or an individual staff member, finalises or wins an award. The buzz that ensues can generate confidence, encourage higher standards and help to motivate existing employees, while attracting a better calibre of new ones. As winning this stature of award also positions your brand as a market leader in its field, this sends out the message to staff that you are prepared to invest heavily in them if they are dedicated to the brand and its beliefs. The promotion that your salon can receive as a result of being involved in industry awards should
not be underestimated. Awards can generate great press coverage, especially in respected trade press and local publications. It’s always worth letting the papers in your area know if you have finalised or won a prestigious award; the target audience for these publications is also the target market for your business, so this will ensure that you are getting the message about your salon services to the right people. You can further capitalise on an award win by incorporating it into your marketing literature. If the awards has a winner’s logo, make sure to include it on everything from leaflets to price lists, adverts and display any formal recognition such as a certificate or trophy, proudly in your salon where everyone can see. If you send out a regular client newsletter, make sure that your award win is the top story and detailed in the headline. Build client excitement and further promote your involvement by running a special offer or discount to fall in line with your entry, such as a 2 for 1 deal on the week of the awards. Shout about your
involvement and encourage your clients to use social media to show their support and follow your success. If there isn’t a category that is relevant for your salon brand to enter, sponsoring an award can also be a great way to get your name and company information out to your target audience. Your logo and brand details will be printed on all marketing collateral, will be seen by everyone who enters, wins, attends and reads about the awards and you’ll get the chance to feel part of an industry-wide celebration of the best talent. Quite often, this will also present the opportunity to give prizes or samples of your products or services to those that will be most receptive to them, leading to increased business and promotion in a way that would not otherwise be possible. Salon Evolution’s specialists use their expert business development, marketing knowledge and strategies to eradicate salon down times, increase client visits and future-proof hair and beauty businesses.
“If there isn’t a category that is relevant for your salon brand to enter, sponsoring an award can also be a great way to get your name and company information out to your target audience.”
For more information contact Steven at info@salonevolution.co.uk or visit www.salonevolution.co.uk www.SalonNV.co.uk | 45
Feature
Taking care of your scissors, your health and your salon’s reputation (fig 1)
MOST, IF NOT ALL SALON OWNERS, MANAGERS AND STYLISTS UNDERSTAND THE NEED FOR CHECKING ALL ELECTRICAL EQUIPMENT ON A REGULAR BASIS - TO MAKE SURE ALL IS WORKING AS IT SHOULD BE AND TO ENSURE A SAFE ENVIRONMENT. HOWEVER, WHAT ABOUT CHECKING YOUR AND YOUR STYLISTS’ SCISSORS?
M
ake no mistake, blunt, chipped and corroded scissors are more damaging to your business, your health and your clients’ hair than most realise. Using poorly maintained or damaged scissors is a major cause of RSI and other musculo-skeletal problems suffered by many members of the hair industry. Ever wondered why a previously happy client no longer visits the salon? Scissors that are not at their optimum not only make cutting hair a chore but actively damage the hair. We asked Spencer Dudman from Spencer Scissors (a well-regarded industry expert) for his top tips for looking after scissors. Spencer suggests that before the start of each day, scissors are checked for nicks and sharpness. This can be done by following the essential maintenance steps below:
Oiling Make sure that only proper scissor oil is used on the scissors in your salon and is used every day. This is tremendously important for the longevity and performance of your scissors and is an inexpensive must-have. It protects your scissors from corrosion and rust and ensures the smooth running of the central mechanism.
46 | SalonNV Magazine
After removing hair from scissors, use a drop of oil behind the central screw and carefully open and close the scissors to start the process of flushing trapped hair out of the central assembly. We recommend Excellent Edges Scissor Oil RRP £6 – an inexpensive but vital part of every scissor kit.
Tensioning Scissors are precisely crafted instruments and this is how they should be treated. The correct tension is vitally important, yet many stylists have been taught to think that this is a matter of personal preference and often run their scissors too loose. This is bad for scissors, the stylist and the client’s hair. Check the tension of your scissors throughout the day, by following these simple steps: Hold the scissor vertically by the thumb loop and lift the finger loop to a horizontal position (fig 1), Let go of the finger loop and jiggle slightly, The finger handle should only fall a small way (fig 2).
Falling even halfway means the tension is too loose; this will damage the cutting edge of the scissors by forcing the stylist to apply pressure in bringing the blades together (pressure cutting). Adjust the tension if necessary and repeat the above steps until perfect tension is achieved. (fig3).
(fig 2)
(fig 3)
Feature Chamois leather or alternative Most decent scissors and certainly all the scissors we sell, come with a large piece of chamois leather and scissor oil. Learning to use this special cloth properly does wonders for your scissors and should be done frequently. Ideally, this should be done after every haircut as it helps to keep the scissors sharper for longer by pushing any burrs created by cutting (especially pressure cutting) away from the edge. Use an old piece for wiping blades clean of hair, then doubling or tripling the piece of cloth, fold the cutting edge of the blade and with some downward pressure very carefully wipe along the length of each blade in turn. Please be very careful not to place your hand or fingers over the cutting edge; even with the cloth as nasty cuts can still happen.
Cleaning It goes without saying that scissors should be cleaned after every haircut. Wet hair and products are not good for scissors and can lead to the life expectancy of your scissors being cut short by corrosion; rust literally eats into your scissors. A good service will take the blade edge back to the remaining undamaged metal but if the corrosion is extensive, this may mean the length is reduced. Prevention is definitely better than cure.
to scissors by highlighting problems and correct them with the very minimal amount of metal being taken off. Scissors that have been dropped should be serviced right away. Dropping (or throwing scissors down on a counter etc.) frequently causes nicks along the blade, which if left untreated cause further damage to the blade and serious damage to your clients’ hair. Even if the scissors have escaped obvious metal damage, very often stylists notice that they do not feel the same and their cutting becomes more laboured. This is caused by the scissors no longer being in sett. During every service the sett is checked and corrected as necessary. All of the above are essential to maintain scissors at their best and save money as well. Sharp scissors enable quicker cutting with greater accuracy and reduce the risk of Repetitive Strain Injuries (RSI). At Spencer Scissors we are happy to answer any questions you may have regarding the maintenance of your scissors. We also run popular workshops helping stylists understand scissors, how to look after them and see how different blade angles can add to creativity. If you would like to maintain your salon’s edge over competitors, why not think of booking a workshop or asking about our discounts for multiple scissor servicing.
The importance of a regular, thorough service cannot be over emphasised.
High Quality
NEOCAPE Hair Products
SalonNV Competition We know our readers love great quality products, so SalonNV has teamed up with Spencer Scissors and Neocape to give a winner chosen at random the amazing prize of a scissor and wash and colour cape.
Edges Kingfisher (BK) The most popular scissor Excellent Edges produce is the Edges Kingfisher (BK) Made of Japanese steel. This drop-forged scissor is a fabulous allrounder, allowing stylists to employ a variety of techniques thanks to its clamshell edge. With proper care and maintenance, this scissor will last many years. Available in left or right handed models and in the following sizes 5”, 5.5”, 6”, 6.5” –the winner chooses!
I am often asked whether there’s a difference between sharpening and servicing and the truth is, there is a massive difference. As a master bladesmith, the professional service I offer is a complete re-manufacturing and sharpening is just one of the seven key stages done to return your scissors to the way they felt when new. How often you get your scissors serviced depends on the amount of haircuts you do; whether you pressure-cut, the metal and the manner of manufacture. A good grade steel will hold an edge for longer and drop forged scissors will last longer than cast ones. Regular servicing can stop potential long-term damage
RRP £195 Neocape Wash & Colour Cape
Please see our website: www.spencerscissors.co.uk for more information on us, the scissors we sell and what our servicing entails. Alternatively, please call and speak to Spencer directly on: 07817 082754.
Water, tint and bleach proof capes keep your customers comfortable and their clothes clean and dry. The special neoprene neck seal stops liquids from running down the customers neck, reducing the need for towels and keeps tints or bleach off their clothes. Great for washing or colouring hair and applying make-up, the Neocape can be used alone or over your current gowns.
RRP £16.95 plus £3.25 P&P What you need to do to have a chance of winning: follow @SalonNVMagazine and send us a Tweet with your details and the hashtag #NVCompetition
www.SalonNV.co.uk | 47
BARBERNV.
Utilise the Internet
Column#2
For Frank, a lot of the new opportunities for educating yourself come from the internet and I couldn’t agree more. With a few quick clicks you can find video tutorials teaching everything from fade techniques to clipper care, so make use of it. Best of all, a video allows you to stop, pause and work at your own pace.
Prepare Yourself for a Steep Learning Curve
LARRY THE BARBER MAN THE HAIRDRESSER’S GUIDE TO BARBERING TOOLS AND TECHNIQUES
O
probably because you’ve noticed just ne thing that I find a lot when talking to barbers from many how popular the sharp barbershop different backgrounds is that styles are for male clientele. Kevin people often move into barbering Luchmun, a fantastic barber and having initially worked or trained as hairdresser of the year for both 2013 hairdressers. I also hear that more & 2014, tells me that the two trades and more hairdressers are trying to of barbering and hairdressing (once incorporate skills and techniques considered completely separate) are from traditional barbering into starting to merge. This means that now their everyday work. There are many is the best time to boost your skills different reasons for the switch; by learning how to use the barbering professional barber and ex-hairdresser tools, allowing you to avoid losing Frank Rimer for instance, simply found your customers to nearby barbershops. that it allowed him to fit more male However, many hairdressers find that clients into his schedule. they’re at a loss when they need to Frank has shot to success and now start doing more clipper work – Frank runs the ‘Art of Barbering’ course told me that in the past many high end a one day workshop based around the hairdressing salons would ban clippers cross over between traditional/classic completely and although things are not barbering and contemporary men’s so strict now it is still something hairdressing. you may not Teamed have had much alongside the “Kevin Luchmun, a fantastic barber practice with. brilliant Jody and hairdresser of the year for both This means Taylor, they 2013 & 2014, tells me that the two it can still share their trades of barbering and hairdressing be difficult knowledge to make the - once considered completely by teaching switch. separate - are starting to merge” a mixture With that from basic in mind, I’ve to advanced clipper and scissor pooled the knowledge of these top techniques. He has also been kind barbers and hairdressers, pulling enough to share some tips for me to together a few tips for anybody give you today! Anybody interested who wants to expand to include more in Art of Barbering can contact barbering techniques as part of their aoblondon@gmail.com for more details, practice. As Kevin has said: there are any time. more opportunities for learning now Whether you want to start offering than there ever were, and by taking your clients traditional barber cuts advantage of them you can reach the or just introduce some barbering techniques into your repertoire, it’s top of your game!
48 | SalonNV Magazine
It’s all hair, so how different can it be? The truth is that there are some significant changes that you’ll need to make, so prepare to become a trainee all over again. Hairdressing techniques such as cutting from the top and section cutting will need to be replaced with new processes – so try and be open to everything! Kevin’s top tip is to just keep practicing until you know you can get it right; by allowing yourself mistakes whilst learning, you can avoid them in the salon.
Learn Your Clippers Now you’re working with clippers you have a whole new set of tools, so it’s time to get familiar with them. This means a lot more than just picking out a pair at random and spending some time practicing the techniques: learn about the types of clippers that are available to you and how they’re different. Here’s a rundown of my top 3 to start you out: The Oster Fast Feed: According to Frank, this is the ‘work horse’, great for cutting hair down quickly. It operates using a pivot motor, making it fast and sturdy, perfect for thick hair. They are also light and comfortable for extended use. The Wahl Senior: These are very versatile clippers that offer really strong fades, and although they’re a little bit heavier, the extra weight is necessary for a robust tool that will give the perfect, smooth finish. A lot of barbers consider this their go to clipper. The U.S. Wahl Hero: Kevin recommends this for hairdressers who haven’t used clippers before, as their compact size and light weight can help you while you’re still getting a grasp of the basics. These tips should help any hairdressers take flight in the world of barbering. With the recent barbering boom customers have become more aware of clippers and they’ll be impressed by favourites like the Wahl Senior! The clippers that I’ve recommended are all American, so remember that in order to power US clippers you’ll also need a Frequency60hz Converter to stop any juddering or loud noises. To get the right clippers and the Frequency60Hz Converter, get in touch with me at info@larrythebarberman.com. You can also search for me on Instagram and Facebook – I’d love to talk with more barbering and hairdressing professionals.
BARBERNV.
This month, I have picked out a few key products that are not only my favourites, but will be my family, friends and SalonNV readers weapons of choice once you try them out for yourselves. Garry Spencer, Guest editor of BarberNV Magazine Issue 1
Wahl Hero Trimmer
Andis BRIOS Cordless Trimmer
The completely versatile, highly anticipated Hero Trimmer from Wahl has been designed to ensure maximum comfort with the compact design providing support, flexibility and power. Ideal for creating custom styles and intricate detailed designs the Hero Trimmer is corded which allows powerful cuts with ease while the T-Blade allows complex styles to be created with precision. £51.99 - www.wahlstore.co.uk
Scissors Guru Super Fine Scissors Guru’s Super Fine six inch scissors are extremely sharp with a brilliant precision edge. For a clean, flawless cut, the Super Fine scissors will give hair a perfected style. £160.00 each greatbritishbarbersbash.co.uk
Powered with a long-life Lithiumion battery, the BRIOS Cordless Trimmer by Andis, delivers 2 hours of non-stop trimming power you can depend on for every style and cut. £64.99 +vat www.andis.com
Pro-Collagen Marine Cream by Elemis This instantly hydrating, antiageing Pro-Collagen Marine Cream by Elemis firms, smoothes and helps decrease the appearance of wrinkles. The unique Mediterranean algae and soothing Abyssine to improve skin suppleness and elasticity. With a fresh and uplifting fragrance of lemon, patchouli and geranium to instantly revive the sense, skin looks and feels more youthful, replenished and shine free. £55.00 – www.elemis.com
Apothecary 87 Conditioning Oil Apothecary 87’s Conditioning Oil has been specially formulated for the manliest of man beards, to help condition dry hair and skin. Whilst rubbing the oil in, it will promote healthy man growth, meaning faster, thicker and stronger growing hair. £30.00 - www.apothecary87.co.uk
Dapper Dan Barbering Aprons With Dapper Dan Barbering Aprons, your tools are always kept safe and clothes are kept fresh. Available in green, sand or grey, each is a heavy waxed canvas with genuine leather straps and metal buckles; giving support for your tools and adding style. £39.95 - www.dapperdanuk.com
www.SalonNV.co.uk | 49
BARBERNV.
BarberNV would like to thank Apothecary 87 for our edgy front cover image.
FANCY GIVING BARBERING A BASH? CHECK OUT
Photographer Liam Oakes.
S BA RB ER ING SUCC ES INS PIR ING BR ITI SH
Issue 1. August/Septem
ber 2015.
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aL AN BE AK Rob an d Da n Rix Jot h Davie s La rry th e Ba rb er Ma n
Apothecary 87 Sam Martin
@Bar berN V_M ag
/Barb erNV Mag azine
Sid Sot tu ng
Kevin Luchmun
ES | TR AIN ING | BU SIN ES S | FE AT UR NE WS | PR OD UC TS 50 | SalonNV Magazine
BARBERNV.
Welcome
GBBB
Competition
The ethos of the great british barber bash is to bring top industry names to venues around the country at an affordable price and bring barbers together to share the energy and passion of our great industry
Prize bundle worth over £3,500 Entry and registration fee just £10 via website below
Sunday 4th October
Doors open 1pm, show starts 3pm til late
at 67 Greenland Street, Liverpoo
Hello and welcome to the very first issue of Barber NV magazine. I am delighted to have been invited to be guest editor for the exciting new barbering bible set to sweep the UK, BarberN V GARRY SPENCER | GUEST EDITOR
B
arbering has grown immensely in stature over the past few years and there has never been more of a buzz and positive energy surrounding the barbering industry - what better time to release a brilliant new barbering magazine. The team at MediaNV are nearly as old as I am and have many years experience within publishing and the hair and beauty industry, BarberNV comes on the back of the recently launched and successful salon trade only magazine, SalonNV. There is such a fantastic comradery within the barbering world at the moment, with people sharing their skills and knowledge amongst one another at such brilliant events such as Barber Connect and the Great British Barber Bash. These events are an incredible opportunity for barbering professionals and up and coming barber to network with other like-minded people in the industry.
l
Enjoy, Garry
Join us at the coolest venue in Liverpool .
Four of the best barbering teams presenting on stage. The event’s goal is to motivate and inspire everybody who attends, focusing on the skills and talents on the stage and bringing together the barbering community.
Tickets - £25
/BarberNVMagazine
@BarberNV_Mag
BarberNVMagazine
www.ba rbernv .co.uk
available via website
Team line-ups announced end of July. Follow us on social media and website for all announcements!
www.greatbritish barberbash.com
With social media exploding today, barbers are scooping up the chance to showcase their styles and innovative talent. With BarberNV, we will give you the latest in events, competitions, the hottest new products set to take over the shelves and tips and interviews with industry professionals. BarberNV will be something for you to look forward to reading as we will inform you with the latest and coolest news happening within the industry. We hope to leave you always wanting to read more. With the Great British Barber Bash hitting Scotland for the first time, barbering is setting off to sail further across the UK. Barbering will only get bigger and bigger and I can’t wait to see what the future holds for this fantastic industry. So, sit back, relax and indulge in everything barber related as you flip through our pages.
@thegreatbritishbarberbash
INSPIRING UK BARBERIN G SUCCESS
Founders Andrew Brewster & Joanne
Reid | Design & Marketing PrintNV | Sales Manager Jenna McIntosh | Guest Editor Garry Spencer | Sub Editor Laura Boyd | Sales Support Derek Welsh | Pictures Shutterstock, Terry Boyd | Cover Image Apothecary 87 Ltd, Liam Thanks Alison Jameson PR, Erik Oakes Photographer Lander, Alan Beak, The Evita Group, Vivid PR, Luke Dolan, Yoi Scissors - Colin Simpson, Fellowship for British Spencer Scissors, Neocapes, British Hairdressing, Master Barbers, British Barber Association, Barber Council, Liz McKeon, Larry the Barber Man, Mark Shirley Published by MediaNV Ltd, 132 West Regent Street, Glasgow G2 2RQ | Email contact@salonnv.co .uk | Tel +44 (0) 141 212 5525 Copyright All work in this publication | Web www.barbernv.co.u is copyright BarberNV Magazine and k MediaNV Ltd. No part of this magazine may be reproduced without the permission Information and product prices are of the publisher. © correct at time of printing. Some products may not be available in all stores. Editorial Assistant Lorena Cozzari
BARBERNV MAGAZINE | 3
S
ince launching SalonNV earlier this year and speaking to many of you involved in the hair and beauty industry, we noticed there was a desire for more information and features on something we had previously touched on in the magazine – barber information. The barbering world has never been so thriving, with an increasing number of cutting edge, destination barber shops popping up across the country and male grooming growing in popularity every day. Barbering veteran Garry Spencer is the guest editor of the first edition of BarberNV and we caught up with the man to find out more about the wonderful world of BarberNV. Never one to mince his words, he told us: “It’s a brilliant new bi-monthly glossy magazine for the barbering world. “There is so much happening in the barbering community; I think there is a real need for a publication like this. Keeping people up-to-date with all that is happening in this ever changing industry is vital to the growth and development of our trade.” With news of BarberNV quickly spreading throughout the barbering community, Garry said: “People are really interested and excited to get involved and also to have a cool magazine just for the barbering community.” So Garry? What does this little gem feature? “Numerous product features, articles about top barbers, women in barbering and lots of different insights into all aspects of the business. Plus product and equipment reviews.” And there are some of the top names in
the industry involved in issue one. “We have many top names including Joth Davies, Alan Beak, Kevin Luchman, Robert and Dan Rix, Larry the Barberman and Pete Cranfield in the first edition, with many more to come.” Some of you may have already had a sneak peek at the publication as it launched at the sold-out Barber Bash in Glasgow’s Drygate on Sunday July 26. Garry said: “What better event to launch it at than an occasion where we had 350 barbers and their friends under one roof.” With the likes of Colin Petrie of Hard Grind, Graeme Ross Macaskill and Craig Condy of Safe Hands, Alan and Reece Beak and Jay Fades of Ruger Barber, Davey Walker, Alan Findlay and Richie Martin of Rebel Rebel taking part, it was always going to be a captivating, colourful event – and the SalonNV team still have the headaches to vouch for how much fun it was! Those barbers know how to celebrate. People travelled from London, Birmingham and Ireland, as well as across Scotland to attend the first Barber Bash north of the border and the cool, contemporary, urban feel of the Drygate provided the perfect backdrop for the barber showcases, discussions and demonstrations, with a touch of partying thrown in for good measure, of course. If you missed the recent Barber Bash and want to attend the next one, as well as the chance to find out more about BarberNV, Garry said: “The next one is October 4 at the very cool Camp and Furnace in Liverpool - brilliant venue and ideal for BB - we are hoping for 450 people rocking up.” We’ll see you there – somebody bring the Alka-Seltzers...
Trevor Sorbie Launches First Barbershop Trevor Sorbie are thrilled to announce the launch of their first ever Barbershop, located at the brand’s newly opened Richmond salon. Samuel Galvin is heading up this new venture under the management of salon owner Suella. The Trevor Sorbie Barbershop represents everything a barbershop should; good cuts, good shaves and everything in between. Trevor, who famously started his career in his father’s barbershop said, “In our newly opened Richmond Salon, we’ve decided to offer a new service in the form of a traditional barbershop. Offering services such as Men’s cutting, wet shaves and hot towels, we’re taking an authentic approach in a modern way.”
www.SalonNV.co.uk | 51
Feature
Travel back in time and transform into a PinUp WANDER DOWN THE QUAINT RUTHVEN LANE, JUST OFF GLASGOW’S BYRES ROAD AND AT THE END OF THE COBBLES YOU’LL STUMBLE ACROSS PINUPS VINTAGE HAIR & MAKE-UP SALON
52 | SalonNV Magazine
Feature
T
his adorable little salon is a haven for those that love all things vintage or simply fancy a touch of old-school glamour for that extra special occasion. With stars like Dita Von Teese and Paloma Faith showcasing vintage styles to perfection, many woman now look to hair and make-up from yesteryears to help stand out from the crowd. Far removed from fake tan and contouring; vintage lovers crave perfectly crafted eyeliner, porcelain perfect skin and a smear of just the right shade of red lipstick to emulate the past and that’s something there’s plenty of at PinUps. Owned and run by Charly; the chief ‘pink lady’ (the uniforms give us serious dress envy) explained that her love of vintage styling came from “growing up in a family that are into the Rockabilly scene.” She began putting her love of the likes of Betty Grable and Marilyn Monroe to good use when she started offering vintage styling to brides-to-be and at vintage fairs almost 25 years ago. Charly said: “After years of freelance work specialising in vintage hair and makeup, I opened PinUps Vintage in July 2014. “We offer specialist vintage cuts and styling, but also vintage make-up and soon nails too.
“My girls are highly trained to give the best advice on hair and make-up, with a good knowledge base on the history of all vintage styling and make-up looks too. With our dermatology, trichology and cosmetology training, we give top advice on how to trouble shoot any hair and skin problems.” Since opening, the salon has become a top destination for bridal and hen parties and those looking to turn heads on a night out. Charly said: “Hen parties love it at the salon. It’s a fantastic start to their evening, especially if they are looking to avoid the feather boas and flashing hats. They just love the range of styles we offer, from Great Gatsby themes to 50’s pinup looks.” The desire for vintage glamour has rocketed in recent years, with TV shows such as Mad Men and Downton Abbey encouraging women to emulate classic styles. While Charly’s personal favourite look is the 1940s poodle, made famous by Betty Grable she says the most requested hairstyles are
victory rolls and 1950s sets. The pink ladies are never busier than when club nights like the iconic Club Noir are in town and everyone wants to ensure they shine. Charly is also extremely proud of the mobile service PinUps offers, “which allows us to do festivals and WWII days.” So if you want to add a vintage offering to your salon, what are the tools of the trade? Charly said: “You need a good back combing brush and lots and lots of hairspray! We use Schwarzkopf hairspray, as well as Elnett and plenty heat protection sprays too.” Pinups popularity is growing and the salon is a finalist at the National Vintage Awards this year. With awards in the pipeline and business on the up, what are the plans for the future? “We plan to expand PinUps with more ladies in pink to create their vintage magic in other cities. Thanks to the magic of the past; the future is bright, pink and PinUp shaped!”
“The desire for vintage glamour has rocketed in recent years, with TV shows such as Mad Men and Downton Abbey encouraging women to emulate classic styles”
www.SalonNV.co.uk | 53
TrainingNV.
THE IMPORTANCE OF TRAINING Steven Gunnip, Director of Salon Evolution, discusses the importance of training to every salon business
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or any company to be at the height of its industry, staff at all levels should look to continually grow and develop in line with their aims and objectives. This is certainly true in the salon industry, which is renowned for its constant developments and innovations, coupled with the extensive knowledge and skills required to ensure a premium quality service. Staying one-step ahead of competitors and at the forefront of industry trends can only be achieved when staff commit to regularly revisiting and perfecting their skill set. At Salon Evolution, training is at the very core of what we do. Every day we work with our partner salons across the UK and Europe to ensure they are well versed in every aspect of the industry. With new techniques, processes and technologies being introduced seasonally, development really is the only way to keep up with client demand and cement your salon as a true leader in its field. In many salons, beauty and hair professionals are no longer specialising in one area but adding extra strings to their bow; with makeup artists offering hairstyles and hairdressers learning express-style treatments. You are more likely to see an increase in repeat visits if you can offer the complete package in your salon. So, what should you look for in a training course? Begin by conducting through research to discover everything that is available to you. If your salon is affiliated to any brands, look into what they offer; many have free or discounted advanced or refresher courses. Trade publications, such as SalonNV, publish extensive details of training academies and education courses and dates – don’t be afraid to call and discuss your options with a number of different institutions before making your final decision. Research the trainer credentials, how many students will be attending, as well as the provider and look for student testimonials to see what they thought of the course they attended. When your staff completes a training course, be sure to let clients know; allowing them to celebrate
54 | SalonNV Magazine
in their success. Display certificates or other acknowledgments in a prominent position, write about staff achievements in your salon newsletter or create a promotion for clients. Providing an opportunity for them to try something new and at a discounted rate, it is the perfect way to keep things fresh and encourage re-bookings. Once fully trained, it’s a good idea to line up model clients so that staff can put into practice what they have learnt as soon as they are back in salon. Aside from beauty, hair and cosmetic skills, stylists and beauty therapists should also work to gain an understanding of business practice. Your salon is a business, so it makes sense to give your staff basic business training to ensure all opportunities are being maximised. Here at Salon Evolution, we aim to create a balance between the creative side of the business and the commercial skills needed to optimise this. We’re very much business coaches in the same way a sports manager coaches their team - the manager doesn’t teach the players how to play the game but extracts the best out of them. When we begin working on a new client marketing with a partner salon, we give staff training on important aspects of the complete salon service. A good consultation is one of the best marketing tools your business has in order to ‘wow’ a new client. While many industry professional believe they have delivered a thorough consultation to each client, the reality for the customer can be quite different. By honing the consultation process, you will be able to reap the financial rewards; not just through additional service and treatment sales but in client retention and satisfaction too. Take time to get to know each customer, to gain a fully rounded picture from which to work with. To position you as the expert you are and to showcase your knowledge, recommend a tailored course of action in order to accomplish the client’s needs. One of the main things to remember is that clients should go away with more information than
before. We call this ‘low profile selling’ and it’s based around educating the client. At Salon Evolution, we always deliver two training courses in these techniques to our partner salons, which can immediately give them the tools to strengthen the client experience. Our partner salons also receive a client journey course, which focuses on standardising the client experience. Each and every client should receive the same high standard of service, no matter which member of staff they have and what time they visit. It’s so important for each staff member’s personality to shine through at work and by training staff to understand why being consistent is key, it is more
likely you will build a loyal client base. Communication skills are fundamental to the clients’ journey, so give staff the opportunity to practice theirs using the tools they already possess through role-play activitie. Continuous development is not just important for the salon in terms of business and profits but is also fantastic for increasing staff moral and motivation. It ignites their passion for their trade and gives them a chance to get creative, gain new inspiration and garner new ideas. External training courses also provide the opportunity to spend some time outside of the salon, which will enhance productivity and allow staff to see their job with a fresh new outlook. Training and education should not be seen as a once-in-awhile activity, but a continuous process and investment for your staff and your business, which will return to you tenfold through client satisfaction and re-booking rates. Essentially, putting in place a strong training programme is one of the most crucial things that a salon can do to ensure it continually evolves, and at Salon Evolution, this is something we recommend to each and every one of our partner salons from the outset.
FLIRTIES TR AINING YEARS
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lirties has been known for their thorough and high quality training for many years. Some of their innovative products have been voted “best product� and has led them to be nominated for several awards. Over the last ten years, the training courses have been continuously updated in order to stay current with the latest application methods, techniques, product innovations and health and safety regulations. Trainers throughout the UK and Ireland are monitored and assessed on a regular basis to ensure that the same high quality training can be offered no matter where or with whom you book the training. With over fifteen beauty course options, Flirties offers a training solution for anyone wanting to make a start in the beauty industry. This solution is designed to help motivate individuals - who have no prior knowledge - set up their own beauty business. The advanced masterclasses and skill building workshops, as well as 1-2-1 tutoring for the different treatments allow experienced therapists further their skills and improve techniques; ensuring they can offer their clients the latest in product knowledge and technique for effective and comfortable treatments. All courses are fully accredited by the Guild of Beauty therapists to ensure that you obtain insurance cover for the treatments after you have successfully passed the qualifications. This is a vital part in making sure you can offer the best service to your clients. Products and training go hand in hand and good products without the essential training will not earn you brownie points, just like good training with inferior products will not make you famous either. One cannot lead to success without the other, so a combination of thorough training with high quality products is the key to success. Most of the training courses are offered on
a 1-2-1 basis or in small groups of up to four students to guarantee every student gets the maximum time with their tutor. With Flirties you do not only book the training day, we believe that booking the course is just the start of your learning journey. You start with fundamental training, in a professional but relaxed environment to ensure you learn the key elements of the treatment. Your tutor will remain in close contact to ensure you can gradually build your confidence, gain experience and improve your skills - not only until you can take on paying clients but further beyond that to help you grow and excel as you learn more each day. Ongoing monitoring, help and support lead to long lasting relationships between tutor and student and many become friends over time. Further support with skill building workshops, mentoring and exclusive VIP groups help students gain experience and continue learning to a very high level of competence. A course should never be just a few hours reading a manual, but an ongoing learning scheme that helps enthusiastic and passionate individuals reach the highest levels and for them to achieve their ultimate goal. The excellent feedback from students who have done not only one course but many with us over the years speaks for itself and the relationship between Flirties and students becomes rewarding for both parties. Students learn and improve their skills while giving feedback, so that Flirties can continue to further improve and adapt training methods, application techniques and product features to continue providing the best service possible. If you are looking to start the journey into the beauty industry, give us a call and let us help you to choose the right path for you. www.flirties.co.uk or telephone +44 1261 833106 www.SalonNV.co.uk | 55
TrainingNV.
AUGUST/SEPTEMBER TRAINING DATES Date
Duration Course
Company/School
2nd Aug
1 day
Eyelash Extensions
Nailzone
Glasgow
£199
0771 429 2442
3rd Aug
1 day
Cinderella Hair Training
Cinderella Hair
Livingston
£120 +VAT
0208 965 3777
3rd Aug
2 days
HD Brows
HD Brows
Glasgow
From £495
0844 801 68 14
3rd Aug
2 days
Manicure and Pedicure
Nailzone
Glasgow
£266 +VAT
0771 429 2442
3rd Aug
5 days
Diploma of Pro Nail Techs
Nailzone
Glasgow
£650 +VAT
0771 429 2442
3r Aug
1 day
Manicure
Nailzone
Glasgow
£100 +VAT
0771 429 2442
3rd Aug
3 days
Intro to a career as a Nail Tech Nailzone
Glasgow
£550 +VAT
0771 429 2442
3rd Aug
1 day
BBD Brow Extensions
Caledonian Therapy Academy
Glasgow
£99
0141 332 9251
4th Aug
1 day
Pedicure
Nailzone
Glasgow
£100 +VAT
0771 429 2442
4th Aug
3 days
Facial Product & Treatments Olive Fountain
Glasgow
POA
07711 573 362
4th Aug
1 day
Semi Permanent Lash Ext
Caledonian Therapy Academy
Glasgow
£150
0141 332 9251
6th Aug
2 days
HD Brows
HD Brows
Glasgow
From £495
0844 801 68 14
7th Aug
1 day
Intermediate Gel
Nailzone
Glasgow
£120
0771 429 2442
7th Aug
1 day
Make-Up Diploma
Caledonian Therapy Academy
Glasgow
£150
0141 332 9251
7th Aug
1 day
Nail Art Workshop
Caledonian Therapy Academy
Glasgow
£100
0141 332 9251
9th Aug
1 day
Spray Tanning
Nailzone
Glasgow
£70
0771 429 2442
9th Aug
2 days
Beginners Acrylic
Nailzone
Glasgow
£299 +VAT
0771 429 2442
9th Aug
2 days
Beginners Gel
Nailzone
Glasgow
£299 +VAT
0771 429 2442
10th Aug
1 day
Cinderella Hair Training
Cinderella Hair
Livingston
£120 +VAT
0208 965 3777
10th Aug
5 days
Diploma of Pro Beauty
Nailzone
Glasgow
£745 +VAT
0771 429 2442
10th Aug
2 days
Waxing
Nailzone
Glasgow
£285
0771 429 2442
10th Aug
1 day
Waxing
Caledonian Therapy Academy
Glasgow
£250
0141 332 9251
11th Aug
3 days
Facial Product & Treatments Olive Fountain
Glasgow
POA
07711 573 362
11th Aug
1 day
Semi Permanent Lash Ext
Glasgow
£150
0141 332 9251
12th Aug
1 day
Facial Waxing and Tinting
Nailzone
Glasgow
£69
0771 429 2442
12th Aug
1 day
Gel Nail Extensions
Caledonian Therapy Academy
Glasgow
£150
0141 332 9251
13th Aug
2 days
Hot Stone Massage
Caledonian Therapy Academy
Glasgow
£250
0141 332 9251
13th Aug
1 day
Eyelash Extensions
Nailzone
Glasgow
£199
0771 429 2442
16th Aug
1 day
Eyelash Extensions
Nailzone
Glasgow
£199
0771 429 2442
16th Aug
1 day
Nail Extensions
The Training Company
Uddingston
£110 +VAT
01698 910 740
17th Aug
2 days
HD Brows
HD Brows
Glasgow
From £495
0844 801 68 14
17th Aug
5 days
Diploma of Pro Nail Techs
Nailzone
Glasgow
£650 +VAT
0771 429 2442
17th Aug
3 days
Intro to a career as a Nail Tech Nailzone
Glasgow
£550 +VAT
0771 429 2442
17th Aug
1 day
Manicure
Nailzone
Glasgow
£100 +VAT
0771 429 2442
17th Aug
2 days
Manicure and Pedicure
Nailzone
Glasgow
£266 +VAT
0771 429 2442
17th Aug
2 days
Reflexology
The Training Company
Uddingston
£125 +VAT
01698 910 740
17th Aug
5 days
Beauty Specialist Diploma
Caledonian Therapy Academy
Glasgow
£900
0141 332 9251
17th Aug
1 day
Cinderella Hair Training
Cinderella Hair
Livingston
£120 +VAT
0208 965 3777
18th Aug
1 day
0771 429 2442
Caledonian Therapy Academy
Location
Cost
Contact
Pedicure
Nailzone
Glasgow
£100 +VAT
20th Aug 2 days
HD Brows
HD Brows
Glasgow
From £495
0844 801 68 14
21st Aug
Intermediate Gel
Nailzone
Glasgow
£120
0771 429 2442
1 day
23rd Aug 2 days
Beginners Acrylic
Nailzone
Glasgow
£299 +VAT
0771 429 2442
23rd Aug 2 days
Beginners Gel
Nailzone
Glasgow
£299 +VAT
0771 429 2442
23rd Aug 1 day
Spray Tanning
Nailzone
Glasgow
£70
0771 429 2442
24th Aug
2 days
HD Brows
HD Brows
Glasgow
From £495
0844 801 68 14
24th Aug
2 days
Waxing
Nailzone
Glasgow
£285
0771 429 2442
24th Aug
1 day
Warm Candle Massage
Caledonian Therapy Academy
Glasgow
£85
0141 332 9251
24th Aug
1 day
Nail Art Workshop
Caledonian Therapy Academy
Glasgow
£100
0141 332 9251
24th Aug
1 day
Cinderella Hair Training
Cinderella Hair
Livingston
£120 +VAT
0208 965 3777
24th Aug
1 day
Semi-Permanent Eyelash Ext The Training Company
Uddingston
£95 +VAT
01698 910 740
25th Aug
1 day
Mybrows - Designer Eyebrows Caledonian Therapy Academy
Glasgow
£150
0141 332 9251
26th Aug
1 day
Facial Waxing and Tinting
Nailzone
Glasgow
£69
0771 429 2442
26th Aug
1 day
Threading Hair Removal
Caledonian Therapy Academy
Glasgow
£95
0141 332 9251
27th Aug
1 day
Hydrotherm Massage
Caledonian Therapy Academy
Glasgow
£300
0141 332 9251
27th Aug
1 day
Eyelash Extensions
Nailzone
Glasgow
£199
0771 429 2442
56 | SalonNV Magazine
TrainingNV. Date
Duration Course
28th Aug
1 day
Company/School
Location
Cost
Contact
Manicure
Caledonian Therapy Academy
Glasgow
£150
0141 332 9251
30th Aug 1 day
Eyelash Extensions
Nailzone
Glasgow
£199
0771 429 2442
31st Aug
5 days
Nail Technician Diploma
Caledonian Therapy Academy
Glasgow
£500
0141 332 9251
31st Aug
1 day
Cinderella Hair Training
Cinderella Hair
Livingston
£120 +VAT
0208 965 3777
31st Aug
1 day
Manicure
Nailzone
Glasgow
£100 +VAT
0771 429 2442
31st Aug
5 days
Diploma of Prof Nail Techs
Nailzone
Glasgow
£650 +VAT
0771 429 2442
31st Aug
3 days
Intro to a career as a Nail Tech
Nailzone
Glasgow
£550 +VAT
0771 429 2442
1st Sept
2 days
HD Brows
HD Brows
Glasgow
From £495
0844 801 68 14
1st Sept
1 day
Pedicure
Nailzone
Glasgow
£100 +VAT
0771 429 2442
6th Sept
2 days
Beginners Acrylic
Nailzone
Glasgow
£299 +VAT
0771 429 2442
6th Sept
2 days
Beginners Gel
Nailzone
Glasgow
£299 +VAT
0771 429 2442
6th Sept
1 day
Spray Tanning
Nailzone
Glasgow
£70
0771 429 2442
7th Sept
2 days
HD Brows
HD Brows
Glasgow
From £495
0844 801 68 14
7th Sept
1 days
6D Russian Vol Lash Ext
Caledonian Therapy Academy
Glasgow
£299
0141 332 9251
7th Sept
1 day
Cinderella Hair Training
Cinderella Hair
Livingston
£120 +VAT
0208 965 3777
7th Sept
1 day
Manicure and Pedicure
The Training Company
Uddingston
£95 +VAT
01698 910 740
8th Sept
1 day
Airbrush Basics
Caledonian Therapy Academy
Glasgow
£85
0141 332 9251
9th Sept
1 day
Facial Skin Care & Massage Caledonian Therapy Academy
Glasgow
£150
0141 332 9251
9th Sept
1 day
Facial Waxing and Tinting
Nailzone
Glasgow
£69
0771 429 2442
10th Sept
1 day
01698 910 740
Nail Extensions
The Training Company
Uddingston
£110 +VAT
10th Sept 2 days
HD Brows
HD Brows
Glasgow
From £495
0844 801 68 14
10th Sept 1 day
Pedicure
Caledonian Therapy Academy
Glasgow
£150
0141 332 9251
11th Sept 1 day
NSL Inch Loss Wrap
Caledonian Therapy Academy
Glasgow
£150
0141 332 9251
13th Sept 1 day
Eyelash Extensions
Nailzone
Glasgow
£199
0771 429 2442
14th Sept 1 day
Lower Lash Extensions
Caledonian Therapy Academy
Glasgow
£125
0141 332 9251
14th Sept 1 day
Cinderella Hair Training
Cinderella Hair
Livingston
£120 +VAT
0208 965 3777
14th Sept 1 day
Manicure
Nailzone
Glasgow
£100 +VAT
0771 429 2442
14th Sept 5 days
Diploma of Pro Nail Techs
Nailzone
Glasgow
£650 +VAT
0771 429 2442
14th Sept 3 days
Intro to a career as a Nail Tech
Nailzone
Glasgow
£550 +VAT
0771 429 2442
15th Sept 1 day
Express Eyelash Extensions Caledonian Therapy Academy
Glasgow
£150
0141 332 9251
15th Sept 1 day
Pedicure
Nailzone
Glasgow
£100 +VAT
0771 429 2442
16th Sept 1 day
Threading Hair Removal
Caledonian Therapy Academy
Glasgow
£95
0141 332 9251
17th Sept 1 day
Diamond Microdermabrasion Caledonian Therapy Academy
Glasgow
£200
0141 332 9251
18th Sept 1 day
Lash Lift
Caledonian Therapy Academy
Glasgow
£150
0141 332 9251
20th Sept 2 days
Beginners Acrylic
Nailzone
Glasgow
£299 +VAT
0771 429 2442
20th Sept 2 days
Beginners Gel
Nailzone
Glasgow
£299 +VAT
0771 429 2442
21st Sept 2 days
HD Brows
HD Brows
Glasgow
From £495
0844 801 68 14
21st Sept 1 day
Beginners Waxing
The Training Company
Edinburgh
£95 +VAT
01698 910 740
21st Sept 1 day
Spray Tanning
Caledonian Therapy Academy
Glasgow
£85
0141 332 9251
21st Sept 1 day
Cinderella Hair Training
Cinderella Hair
Livingston
£120 +VAT
0208 965 3777
21st Sept
Facial
The Training Company
1 day
Uddingston
£95 +VAT
01698 910 740
Glasgow
£150
0141 332 9251
22nd Sept 1 day
Mybrows - Designer Eyebrows Caledonian Therapy Academy
23rd Sept 1 day
Indian Head Massage
Caledonian Therapy Academy
Glasgow
£150
0141 332 9251
23rd Sept 1 day
Facial Waxing and Tinting
Nailzone
Glasgow
£69
0771 429 2442
24th Sept 2 days
HD Brows
HD Brows
Glasgow
From £495
0844 801 68 14
24th Sept
Waxing
Caledonian Therapy Academy
Glasgow
£250
0141 332 9251
25th Sept 1 day
BBD Brow Extensions
Caledonian Therapy Academy
Glasgow
£99
0141 332 9251
27th Sept 1 day
Eyelash Extensions
Nailzone
Glasgow
£199
0771 429 2442
28th Sept 1 day
Cinderella Hair Training
Cinderella Hair
Glasgow
£120 +VAT
0208 965 3777
28th Sept
2 days
HD Brows
HD Brows
Glasgow
From £495
0844 801 68 14
28th Sept
1 day
Eyebrow & Eyelash Tinting
Caledonian Therapy Academy
Glasgow
£125
0141 332 9251
28th Sept
5 days
Diploma of Pro Nail Tech
Nailzone
Glasgow
£650 +VAT
0771 429 2442
28th Sept
3 days
Intro to a career as a Nail Tech Nailzone
Glasgow
£550 +VAT
0771 429 2442
29th Sept
1 day
A&P
The Training Company
Uddingston
£95 +VAT
01698 910 740
29th Sept
1 day
Gel Polish
Caledonian Therapy Academy
Glasgow
£125
0141 332 9251
29th Sept
1 day
Pedicure
Nailzone
Glasgow
£100 +VAT
0771 429 2442
30th Sept
1 day
Full Body Massage
The Training Company
Uddingston
£110 +VAT
01698 910 740
1 day
58 | SalonNV Magazine
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Beauty | Tra in ing | Excellence
SalonNV.
SALONNV.
SALON 7 - ORKNEY Salon 7 is beauty heaven in Orkney; in this edition of SalonNV, our search for Salon of the Month took us way up north to the picturesque Orkney Islands.
W
hile Orkney has its fair share of hair salons, there is only one hair and beauty salon: let us introduce to you Salon 7. Salon 7 sits on Albert Street in Kirkwall and it opened in December 2006. Since then, residents and holidaymakers of all ages have flocked through its doors, with owner Kirsten telling us: “We attract everyone, from tiny tots to OAPs.” Although they may not have the advantage of being situated amongst the stylish events and fashionable hustle and bustle of the likes of Glasgow / Aberdeen / Edinburgh / Dundee etc, Kirsten ensures her team of stylists stay on top of the game when it comes to the latest trends. As well as endless research on fashion blogs, magazines and websites, Kirsten said: “We are very lucky in Orkney as we see our Wella reps Lynn & Richard four times a year and they keep us up-to-date with latest styles and products.” Salon 7 also prides itself on ensuring the shop’s appearance is fresh and vibrant. “Salon 7 is definitely a fun, funky and modern salon. I try really hard to keep the salon looking good at all times.”
It’s also the go-to destination for islanders for many products we take for granted in most Scottish towns and cities. Kirsten explained: “Salon 7 is the only stockist for Dermalogica and St Tropez in Orkney. “Wella products are very popular with our clients, while TIGI’s Bed Head and GHD straighteners are also must-haves for many of our customers.” Last year, Salon 7 was crowned Best Northern Hair Salon at the Scottish Hair and Beauty Awards. “It has definitely put our salon on
“Salon 7 is the only stockist for Dermalogica and St Tropez in Orkney, Wella products are very popular with our clients, while TIGI’s Bed Head and GHD straighteners are also must-haves for many of our customers”
the map”, Kirsten explained, but she’s not resting on her laurels. “I would love to win the Best Hair and Beauty Salon this year”, she said, determined to prove her salon can stand proudly amongst the biggest players in the industry. Indeed, one could say Salon 7 is out to prove it has the X Factor – fitting, given Kirsten’s belief that it is this show, and the likes of Cheryl
Fernandez-Versini, Rita Ora and quiff loving Nick Grimshaw, which will be inspiring her clients’ hair choices this autumn / winter.
Sa lon of t he mont h: Salon 7, 11 Albe r t St , Kirkwall , O rkne y K W15 1H P 01856 877 473 60 | SalonNV Magazine
TalentNV.
TALENTNV. THE HALL OF FAME’S PHILIP BELL
Philip Bell, of Aberdeen based Ishoka Hair and Beauty, holds the title of Scottish Hairdresser of the Year 1998 and 2005. After chasing the hat trick victory for nearly a decade, he won again in 2014, finally putting him in the British Hairdressing Awards Hall of Fame. “One of the girls caught a picture of me when my name was announced and I am in a complete daze,” Philip told SalonNV. “This was my third time winning which meant I was inducted into the Hall of Fame, so it made the win so much more special to me.” Phillip is widely known for his creative styling, extraordinary talents and his vast hairdressing expertise, so it’s a real honour to have him as SalonNV’s Stylist of the Month. Philip began his hairdressing career over 35 years ago and in 1986, along with his close friends, Malcolm Macneil and Kathryn Longmuir, they decided it was time to bring London hairdressing to the North. That’s when they opened Ishoka Hair and Beauty on the Albyn Terrace in Aberdeen. Philip became passionate about hair at a very young age, telling SalonNV: “I was always looking through magazines and recreating styles on my friends and family. From then on I made it my goal to succeed.” And succeed he did - with an incredible amount to be proud of, including numerous accolades and awards. His inspiration comes from world renowned hairdresser, Trevor Sorbie. “I admire everything about Trevor, from both a business and creative angle. He is a fantastic hairdresser and his creativity is second to none,” Philip said. Not only a fantastic hairdresser, Philip is also a Wella devotee and constantly travels to Wella Studios in both London and Manchester, where he teaches and demonstrates his skills, as well as sharing his passion, knowledge and experience from his time in the industry. Philip was recently inducted as a mentor into the Wella Unicef Making Waves Programme, where he travelled to Brazil, sharing his expertise with young, underprivileged people looking to kick
start their career in the hairdressing industry. One of Phillip’s award winning collections was “all about creating shapes.” He interpreted geometric and exaggerated shapes and fused textures and techniques to create strong, contemporary hair. Philip said: “The background behind the black and white theme was taken from the Hollywood legend Lauren Becall, someone who I admire greatly.” Within this collection, Philip used a range of skills that he thinks as a hairdresser ‘it’s vital you master’. For one look, he created small curls using a “very old waving iron that was gifted to me from one of my client’s.” Philip feels, “absolutely honoured” to be a part of the Scottish hairdressing industry and we are more than happy that this talented man comes from our shores. “The passion and creativity that I see every day in Scotland is something very special.” As a hairdresser, Philip uses a number of different styling products but he has a few personal favourites. “My Wella Sahira Colour Dryer – I could not live without it. “It has a four-gauge temperature feature and two different airflow filters, so there is something for every client.” With his experience sweeping across 35 years, Philip told SalonNV that all you have to do is believe in yourself if you want to go far. “Without self-belief, you will never be able to follow your dreams.” Another trait you should have is the ability to accept constructive criticism. “Your peers and fellow team members want the best for you and by taking on board their comments and advice; you can really push the boundaries with your work.” Wise words from this Scottish hairdressing treasure.
Ta lent N V: Philip Bell , I shok a Hair & Beaut y, Abe rdeen www.SalonNV.co.uk | 61
#SelfieNV.
#SELFIENV.
STRIKE A POSE YOU BEAUTIFUL BUNCH! We know that all you salons out there have a selfie stick so go forth, pout and post your picture using #SelfieNV and you could be in with the chance of winning our fabulous SelfieNV prize package, including a host of top beauty products and goodies. An array of salon selfies came pouring through NV HQ with the hashtag #SelfieNV in hope to be topped SalonNV’s selfie winner. The team at SalonNV choose one lucky salon to win the amazing collection of products up for grabs and with their fun group shot, we are excited to announce that the first salon selfie winner is Medusa Hair in Edinburgh. Well done Medusa Hair, enjoy your fabulous goodies!
@HairInTheCity01
Ta n & Gla m
Wi n n er
@MedusaHairEdin /SalonNVMagazine
@Rock _n _Rollers
@SalonNVMagazine
SalonNVMagazine
#SelfieNV
@DavieTh eBarber1
@SALONNV #SELFIENV PRIZE LIS T Chill* ed blonde shampoo and conditioner | Chil* ed lush oil/serum | Osmo deep moisture shampoo and conditioner Crazy Angel Golden Tease gradual tan | Crazy Angel Bronze Desire instant airbrush self-tan | Skinade Bump eRaiser Medi Paste and Exfoliating Mitt | Osmo Color Psycho Semi-permanent Colour Cream | Click n Curl Brush Waxxxpress Roller Wax Cartridge Heater and Cartridge | Beautiful Brows Kit | Chill* ed stain pink & berry and mixer/toner Waxxxpress Organic Biocide Foam | Lycon Spa sun faker | Crazy Color Lavender semi-permanent hair colour cream
A SPECIAL THANK YOU FOR SENDING US IN THESE FAB PRODUCTS TO Alison Jameson PR | Vivid PR | Lycon | Caronlab Australia | Theo Beauty Limited | Professional Beauty Systems 62 | SalonNV Magazine
Salon design and print management service Save time and money on your salon printing bill Example salon package from £350 500 x A5 Flyers 500 x A4 Pricelist 500 x Appointment/ Loyalty Cards 2 x A2 Poster Other bespoke salon packages and individual design/print is available
Even in today’s digital world, printed materials take a sizeable slice of your salon’s marketing budget. PrintNV specialise in print and design for the hair and beauty industry. Whether you are looking for a new price list to totally rebranding your salons image we are here to give you help and advice. So get on with the business of running your salon and let us take care of your print and design. Our expert knowledge ensures you get the best value for money – without the hassle.
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T H E U LT I M AT E B E A U T Y E V E N T O F T H E Y E A R
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