SalonNV Issue 7

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ISSU E 7. A PR I L / M AY 2 016 .

£3.95 | €5

I N S P I R I NG U K & I R E L A N D S A L O N S UC C E S S

SHOW OFF YOUR SALON STYLE PERFECT SUMMER SKIN FESTIVAL LOOKS AND TREATMENTS PAUL STAFFORD

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THE SECRETS TO STAYING YOUNG

AESTHETICS | BEAUTY | HAIRDRESSING | NAILS | TANNING



WELCOME S

pring is about looking forward and there’s certainly plenty for the beauty community to get excited about as we push into 2016. While we’ve already had amazing events like Cosmoprof in Italy, Pro Hair Live in Manchester, and Professional Beauty in London, we’ve also got one eye on the upcoming Scottish Hair and Beauty Show in Edinburgh and Beauty UK in Birmingham, and you can read about them all in this issue. As always, we’re packed with must read features especially for those of you heading to a festival this summer as we get the lowdown on all the essential treatments. We know our readers like to look good (you fashionable lot!) so you’ll love our pieces on nail design and the latest salon wear. With summer on the horizon your mind will already be drifting to getting the perfect bronze look so our exfoliation and tanning advice is right on schedule. For our more, eh, ‘experienced’, readers who want to regain some of their youthful appearance we’ve got the latest cosmeceuticals products and we had a word with CACI International, the world leaders in non-surgical face lifts. You’ll recognise a few celebrity faces in

this issue, with Jen Atkin talking her new Beauty Works collaboration and make-up artist to the stars Ariane Poole tells us how she went from GMTV to launching her own cosmetics brand. Salon of the Month Foxy Hair Extensions chart their journey to success, while we got up close and personal with Markus GoessSaurau of Sönd, the anti-ageing skincare specialists, and The Training Company is our Academy of the Month. We are, of course, still the one-stopshop for all the latest industry news and happenings and our Showcase section is a feast for the eyes with some of the best collection shots in the business. Get in touch to have yours featured in the next issue. As you might be aware we’re delighted to be involved with the Scottish Hair and Beauty Awards in September and registration has now opened for entries. With over 30 categories you’re sure to find your chance to shine so get on to www.scottishhairandbeautyawards.com to get your entry in. But that’s enough from me, we’ve got more content than ever so I’ll let you sit back and enjoy it!

Joanne X

JOANNE REID | EDITOR-IN-CHIEF

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www.salonnv.co.uk INSPIRING UK & IRELAND SALON SUCCESS Founders Joanne Reid & Andrew Brewster | Sales Manager Jenna McIntosh | Editor-in-chief Joanne Reid | Sub Editor Laura Boyd | Design Support Ross Stewart | Sales & Marketing Support Connie Neil Editorial Support Simon Ritchie | Design & Marketing PrintNV | Proof Reader Laurence Reid | Cover Image Jordy de Groot | Pictures Shutterstock, Terry Boyd, Mark Shirley, Brian Anderson, Brian Hayes Thanks Mr Haircare - Emil McMahon, Alison Jameson Consultants, Essence PR, Seven Publicity, Vivid PR, Su-PR, Fellowship of British Hairdressing, National Hairdressers Federation, Neil Barton, Dr Nestor, Pickle PR, Liz McKeon, Larry the Barber Man, Laura Craik, Salon Guru, Pamela Docherty and Jennifer Peffer - Asteria Bridal, Nadia Arain, Salon Tracker, Cocoroco Communications, JAM Marketing, Foxy Hair Extensions, Creative Beauty Group, Hair and Beauty World, The Training Company, Ganesha Group, Novalash, Flirties, Mor Plan, Albert Ewan Design, Margaret Dabbs, Frontrow PR, Martin Malloy Hair, High Definition, Remi Cachet, Salon Spy, Karmin Professional, Laura Craik, Beauty Pro, Ark Skincare, Denman, Hairtools, Simon and Hayley Fox, Essence PR, Sweet Squared, Takara Belmont, Zen Hair Extensions, Paul Stafford, Tigi Haircare, Erica Douglas, Craig Killick, Scottish Power, Stripe Communication, Azzi Glasser, Harvey Nichols Edinburgh, Andis, Robert Rix, Ariane Poole, Jen Atkin, Beauty Works, Markus Goess-Saurau, CACI International, Mary Overton, Steve Rowbottom, Distrikt, Dr Howard Murad, Sharon Cass, Skinbrands, Kate Robson, Dermedics, Nicola Badmus, MorrocanTan, Elizabeth Arden, Lloyd Hughes, men-ü, Harriet Franks, Blue Tit Peckham, StudioSeven50, High Definition, Gary Ingham, Robert Kirby, Tyler Johnson, Universidad de la Imagen, Ziortza Zarauza, CentroBETA, Allilon Education Art Team, Cat Nicholson, Charlie Miller, Christophe Gaillet, L’Oreal Professionel, Sid Sottung. Published by MediaNV Ltd, 132 West Regent Street, Glasgow G2 2RQ | Email contact@salonnv.co.uk | Tel +44 (0) 141 2125 525 | Web www.SalonNV.co.uk Copyright All work in this publication is copyright SalonNV Magazine and MediaNV Ltd. No part of this magazine may be reproduced without the permission of the publisher. © Information and product prices are correct at time of printing. Some products may not be available in all stores.

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LUX U R IO U S HAI R EXTENSI O N S U P P LIE R AND TR AI NER

Emai l : marti n @ m a r t in m a llo y h a ir.co m

ww w. m ar t i n m a l l o y h a i r. c o m


News Features INDUSTRY NEWS

06

PROFESSIONAL BEAUTY

10

PRO HAIR LIVE

11

COSMOPROF

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INDUSTRY BODIES

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Products

14 STYLIST OF THE MONTH: PAUL STAFFORD 30 SALON OF THE MONTH: FOXY HAIR 32 DAYTIME TELLY BEAUTY QUEEN, ARIANE POOLE 34 DRESSED FOR SUCCESS 38 STAR STUDDED STYLE WITH JEN ATKIN

EDITOR’S CHOICE

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HAIR

18

SKIN & MAKE UP

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48 FESTIVAL NV: SUMMER TREATMENTS

NAILS, HANDS & FEET

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52 SPRING DISCIPLINE

FURNITURE & EQUIPMENT

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DETOX, WELLBEING & AESTHETIC BEAUTY

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54 EXFOLIATION AND TANNING

HAIR EXTENSIONS

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Business

42 SHOWCASE NV

56 FINGER ON THE PULSE: NAIL DESIGN 58 AESTHETICS 70 MALE GROOMING

LIZ MCKEON: THE PRICE OF NO SHOWS

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Training

SALON TRACKER

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74 SID SOTTUNG: STEP BY STEP GUIDE

THE CARETAKER: EMIL MCMAHON

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BEHIND THE 68 BRAND: SÖND

76 ACADEMY OF THE MONTH: TTC 80 TRAINING NV: APRIL/MAY TRAINING DATES

CONTENTS ISSUE 7 | APRIL/MAY 2016

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Risking Surgery? The chances are you wouldn’t trust someone to fix your plumbing without checking they were registered with the relevant authorities and had the qualification and experience needed to do the job right, so why do so many people not even do cursory checks when signing up for invasive and possibly life altering cosmetic surgery? New figures from an online survey show that people are more than twice as likely to scrutinise a household handyman as they would a cosmetic surgeon. With negative stories pervading the headlines about dubious procedures seriously impacting on people’s lives and unlicensed professionals working without regulation, it is surprising that people are going to more stringent lengths to research plumbers and painters rather than their medical practitioners. Dr Foued Hamza, cosmetic surgeon consulting at Queen Anne Street Medical Centre, off Harley Street in London, says: “It’s crucial that you always check a practitioner’s qualifications and read testimonials and reviews to find out about their reputation.“ People need to start taking more care about who they sign up for surgeries with – for the sake of their own health and also to make sure they find the most suitable person for the job. Quality and safety should come before convenience.

NovaLash Brit Win There was some British success at the NovaLash LASHoff awards in Houston, USA in March when UK-based international trainer Zach Falb picked up the highly regarded ‘Employee of the Year’ award. The award recognises individuals within the business who have displayed dedication, ambition, and passion for NovaLash and the lash industry as a whole, with Zach having to beat off stiff competition from his fellow colleagues. Set up by NovaLash CEO Sophy Merszei six years ago, the LASHoff awards are designed to celebrate and honour the creativity and industry knowledge delivered by their lash artists and employees. Other awards such as the prestigious “Lash Artist of the Year” are also presented in a lavish ceremony. UK Director at NovaLash UK, Heather Hughes said: “This award is really well deserved and we’re so proud of Zach. He is well known in the industry for offering incredible support, education, and inspiration to lash artists here in the UK and around the world. He is passionate about his job and the brand and we are lucky to have him fly the NovaLash flag for the ever evolving lash extension industry.” Everyone at SalonNV sends their warmest congratulations to Zach and we’re sure he’ll go from strength to strength after this accolade.

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Beauty UK returns to the NEC next month Next month, the national beauty trade exhibition Beauty UK returns to the NEC Birmingham, showcasing more than 600 brands over two days. Taking place on Sunday 22nd and Monday 23rd May, the show celebrates the latest product and treatment launches in the beauty, nails, tanning, spa, and equipment industries. Plus, Beauty UK runs alongside Hair UK, Barber UK and Holistic Health to also showcase what’s new in complementary therapy, hair and barbering. Using your free tickets, you can join over 27,000 other professionals to discuss the latest industry buzz, share knowledge, network with likeminded salon owners, therapists and nail techs, and take home the very latest professional products and equipment. Some of the leading brands who have already confirmed their attendance include Elemis, Dermalogica, CACI International, ABT, Advanced Esthetics Solutions, Fake Bake, Gelish, Lash Perfect, NSI, Habia and many more. What’s more, you can make great savings for your business, with 1,000s of special deals and show discounts offered by Beauty UK exhibitors exclusively to visitors. And if you’re interested in continued professional development (CPD),

there’ll be a host of beauty, nail and holistic therapy experts on hand to discuss your educational options to help build your career. The show is also hosting two programmes of free education courtesy of ABT, Habia and VTCT. Here, you can meet some of the leading names in beauty and make-up and learn how you can progress in your chosen field. Plus, nail techs will love the annual UK Nail Tech competition with 13 different categories from Student through to Master, whilst Pro and Student MUAs can showcase their talents in the National Make Up Awards. Find out more and see how to enter at www. BeautyUKShow.com To claim your free tickets to Beauty UK, visit www.BeautyUKShow.com or contact the Ticket Hotline on 01332 227 698. Advanced registration for free tickets is open right up until the show; however entrance on the day will be charged at £20 for those who haven’t registered. Your Beauty UK ticket will also give you free access to the three other trade shows taking place at the same venue – Hair UK, Barber UK and Holistic Health.

Schwarzkopf Professional has relaunched its first styling range to much fanfare and anticipation OSIS+ has added a range of eight new products aimed at unleashing creativity and allowing stylists and customers to create their own signature style in the salon and then recreate it at home. Schwarzkopf have went all out with this new launch, appointing talented hairdresser Richard Ashforth as Global Ambassador of the brand who you may know from his pop-up hairdressing event NOISE and his work at international fashion weeks and magazine photoshoots with the likes of Peter Lindbergh. Split into three categories, ‘Style’, ‘Texture’, and ‘Finish’, the OSIS+ range has added eight new products from Big Blast, a volumising gel that delivers long lasting volume while retaining a natural feel, to Richard Ashforth’s favourite, Mighty Matte wax fluid for a strong hold matte effect. The range has a variety of products for both men and women and is sure to continue its success with the addition of these latest innovations.


More acclaim for Sharon Hilditch Sharon Hilditch MBE, founder of leading antiageing skincare brand Crystal Clear has been crowned winner of the Innovator of the Year 2016 Award at the fourth annual Women in Business Awards. Sharon’s been at the forefront of innovation since founding Crystal Clear in 1995 when she spotted the potential for a non-surgical skin resurfacing treatment that would bridge the gap between salon facials and medical procedures. That treatment, Crystal Clear Microdermabrasion, is the industry’s most popular salon treatment machine and has earned cult status among beauty therapists worldwide. Lately, Sharon has introduced the revolutionary new anti-ageing treatment COMCIT (Cryo Oxygen Microchanneling Collagen Induction Therapy) Elite which is said to provide younger looking, firmer, more radiant skin. Clearly still at the top of her game, SalonNV hopes Sharon continues to innovate for years to come.

Scottish Hair and Beauty Awards open Entries are now open for the Scottish Hair and Beauty Awards 2016, organised by SalonNV. Celebrating the creative talent that makes the hair and beauty industry the most exciting and vibrant community to be a part of, the awards are open to individuals and salons operating in Scotland (including mobile salons). This year they are bigger than ever and it’s not just hair stylists and make-up artists who can get involved. With over 30 titles to be won across a range of hair, beauty, aesthetics, barbering, make-up, tattooing, and business categories you’re sure to find your chance to shine.

Entries are being accepted until June 30th, before a public vote and then a panel of expert judges will shortlist the finalists for the grand finale at the Radisson Blu Hotel in Glasgow on Sunday 4th September. It’s an incredible chance to win a prestigious award and boost your professional reputation, with past winners including Jennifer Cheyne, Trevor Sorbie, Charlie Miller, Rita Rusk, and Sam McKnight. Visit www.scottishhairandbeautyawards.com and get your entry in before it’s too late.

Fife College Stars Always encouraging the next generation of hairdressers, Fife College held a special night to showcase their students’ work with the aim of being selected as a finalist to go through to the next stage of this year’s Wella Xposure Competition. With judges from salons across the region selecting 10 students who will now compete in the Edinburgh heats before hopefully attending the final in London, competition was fierce. The student stylists showed off their skills in colour and cutting techniques by displaying a photo of their finished colour and cut as part of their entry and also received three hair demos from professionals to inspire them in their future endeavours. With students reaching the London finals in each of the last five years, Fife College are hoping to continue their success and continue the conveyor belt of talent coming from the school. Fiona Craig, Curriculum Manager for Hairdressing said: “We are very fortunate to have amazing students with great creativity and skill and it is very encouraging to see such great emerging talent.”

Paul Stafford takes America by storm Award winning Northern Irish hairdresser Paul Stafford has completed another successful whistlestop tour of the northern USA, showcasing his skills in New York, Boston, and Chicago. Invited over by Denman USA, the three times British Hairdresser of the Year delivered some drama in front of his live audiences by giving instant makeovers to unprepared models unlike the current fashion for using pre-prepped models. “I’d like to see more of it,” he said. “I was raised on that old-style classic Brit approach. There’s a place for the pre-prepped model, but when you take someone on stage in front of an audience and show how to create great hair, they just love it; especially in America.”

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Taking health and safety seriously makes good business sense

Wahl Barber of the Year It’s one of the most prestigious awards in the barbering world and 2016 sees the return of an even bigger and better Wahl’s British Barber of the Year. Giving British barbers the opportunity to showcase their talent, individuality and creativity, the awards aim to encourage the visionary flair that has made British barbering the envy of the world. As in previous years, to enter the competition barbers must provide three to six images that showcase their technical ability and demonstrate contemporary barbering trends. Simon Shaw, Wahl’s European Artistic Director, is behind the award and is enthusiastic about the level of talent in the industry, saying, “Last year I

was blown away by the standard of entrants. This inspired me to re-launch the competition again in 2016 and give even more talented barbers the chance to stand out and be recognised within the industry. It has influenced me to launch additional competitions to allow further opportunities.” The new categories included in the competition are the Wahl Academy Delegate of the Year and Wahl’s Salon of the Year. Last year, Jamie Dunning from Savills Barbers in Sheffield triumphed over hundreds of other entrants to be crowned the winner and claim £500 worth of Wahl products and the opportunity to work on the Salon International stage with the Wahl artistic team.

Hairdressing salons, barbershops, and beauty salons are being urged by The National Hairdressers’ Federation to review their health and safety practices and to make use of the Federation’s new health and safety ‘box’ toolkit, which is designed to help salons stay on top of this vitally important issue. With a tough new regime of fines for health and safety offences having been introduced on the 1st of February, now is the time to double check your procedures. NHF chief executive Hilary Hall said: “These new fines and sentencing guidelines should serve as a wake-up call to all salons that health and safety is something that needs to be taken seriously. Business owners need to provide their teams with guidelines and training so they know what to do in case of emergencies.”

Ignore ‘right-to-work’ checks at your peril, the NHF warns salons – it could cost you £20,000 The National Hairdressers’ Federation is reminding salons of the importance of carrying out ‘right-to-work’ checks on new employees to make sure they are legally allowed to work in the UK. Employers have been required to carry out such checks on prospective employees since 2008, or face a penalty of up to £20,000 per illegal employee employed. The sorts of checks employers need to carry out include ensuring documents given to them are genuine and unaltered, that photographs look the same (and are actually of the applicant), that birth dates and ages tally, that the person can show evidence they have permission to do the work they’re applying for, and that their right to work in the UK has not expired.

Relief for cancer sufferers All of us know someone who has been affected by or is currently suffering from cancer, but what many people don’t know is that for cancer sufferers even the relief of a massage is often denied to them. As certain lotions and products can’t be used when giving a massage to someone with cancer, many organisations simply prevent anyone suffering with the illness from being treated rather than adapting their practices to suit the patient’s needs, but the Amethyst Trust have stepped in to develop a new approach. They have created a structured and scientific approach to the provision of massage and other complementary therapies for

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clients with cancer that will allow therapists in salons and spas to be put through a specialist training course and allow them to competently treat clients they may have previously avoided. Endorsed by Penny Brohn Cancer Care in Bristol, the course is specifically designed to dispel the myths surrounding massage in cancer sufferers, and will teach good practice with clear guidance and provide accredited training that is safe, effective and insurable. There are training courses scheduled across the country. To find out more and book your place please visit www.amethysttrust.co.uk.


Charlie Miller honours staff success at awards There was a night of celebrating the success of the past year for the staff at Charlie Miller, one of Edinburgh’s biggest salon chains, during their 16th annual achievement awards. Hosted by Forth One DJ Grant Stott, the awards are a recognition of the hard work, performance, and client service carried out by their employees throughout 2015, work that has seen Charlie Miller still going strong after over 50 years in the business. The main prize of the night, the grand prix award for ‘Outstanding Hairdresser of the Year’ was presented to Salon Director Rosslyn Orr, whilst in honour of her 20 years of service, Senior Head Stylist and Head Technician Rosy Kenny was given a Tag Heuer watch from the head honcho himself, Charlie Miller. Jason Miller, Director, said, “Our awards event is a wonderful opportunity for all 5 salons to celebrate together and it’s a beautiful night of glitz and glamour, success and reward. There’s so much genuine camaraderie around and we are thankful a grateful to have such a fantastic group of people working with us”. It’s good to see a salon rewarding their staff for all their efforts throughout the year and it will surely only increase morale and team spirit throughout their shops.

Take the high street home Professional make-up brand Cargo Cosmetics and augmented reality specialist FaceCake Marketing Technologies have launched an innovative shopping platform, known as CAKE, which enables users to ‘try on’ make-up products in real time using a webcam and desktop or smart phone. Hailed as ‘an in-store experience online’, users can virtually try on products in realtime augmented reality as though they are looking in a mirror. From different shades of eyeshadow, to the ‘plumping effect’ of a lipstick, shoppers will be able to test different products and share selfies of their photo via social media or email. With online shopping continuing to rise in popularity, the opportunity for consumers to get a feel for what a product will look like on their own face will surely prove popular and Cargo Cosmetics look to be at the forefront of this innovative technology.

Scottish Masterclass goes down a treat The Fellowship for British Hairdressing followed up their sold out Fellowship Fringe event at the end of 2015 with another incredible Scottish Masterclass event at Glasgow’s Drygate Brewery on Monday, 7th March. Guests at the event witnessed eight of the best stylists in the business showcase a range of men and women’s haircuts on their models. Alan Findlay from Rebel Rebel, Suzie McGill from Rainbow Room International, Philip Bell from Ishoka, and ex F.A.M.E. Team member John Gillespie were the first four masters on show and they certainly provided a wealth of knowledge for the inquisitive audience. With Fellowship President Bruno Marc, Chancellor Karine Jackson, and Ambassador Errol Douglas MBE also on hand to provide further insight into their careers and the techniques being showcased, it was a great chance for the audience to ask questions and pick up some expert knowledge.

Following the on-stage display, the legendary Charlie Miller took part in an interview with Bruno to impart some of the wisdom he has picked up in a career spanning over half a century. The final four masters then took to the podiums to present their unique styles and interact with the audience about their technique and personal journeys. Brian Gallagher, Joe Rawsthorne, Charlie Taylor, and Fellowship Hairdresser of the Year Andy Heasman were the last to give the audience the benefit of their experience, with Andy particularly delighted to be involved, saying, “It was an honour being part of the Scottish Masterclass and presenting alongside a wealth of talent. The event was really well organised and the response was phenomenal. What a great night!” Don’t miss the next Fellowship event, keep up to date with their schedule at www.fellowshiphair.com

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Professional Beauty London saw a two day extravaganza of live demonstrations, make-up and nail competitions, seminars, and much more as participants from the beauty industry throughout the UK descended on London’s ExCeL to celebrate another fantastic year and look forward to a bumper 2016. With over 33,000 salon, spa and clinic owners, therapists, nail technicians, lecturers, and students in attendance alongside SalonNV’s very own Jenna McIntosh to see the latest launches set to shape the market it was an absolutely huge event. That’s no surprise as Professional Beauty always put on a great show, but many in attendance believed it had returned to past glories as a range of the world’s leading beauty and spa brands exhibited live at the show. From ELEMIS to CACI, St Tropez to Sweet Squared, there was something for everyone and the spectators lapped it up with large crowds at each exhibition. Among the onlookers of beauty industry professionals were also some high-profile celebrities, including Tom Pellereau, aka Inventor Tom from the BBC’s The Apprentice, who was showing off his latest innovations and reported plenty of interest, saying “We sold out of the nail files by Sunday afternoon and my new make-up brush cleaner product has had a lot of interest. This was certainly the right place to showcase it.”

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Kim Kardashian’s best friend and fellow reality star Jonathan Cheban also attended the show, travelling over 3,000 miles to try out the acclaimed 3D-skinmed treatment on 3D-lipo’s stand. More importantly for exhibitors was a reported upsurge in the number of serious buyers attending the two days, with Sweet Squared director Samantha Sweet saying, “we’ve been doing the show for years but this year we’ve been chatting and engaging with customers more. The footfall has been amazing.” Lorraine Jackson, divisional sales manager for Grafton International, the company behind Orly, IBD, and Eyelash Emporium, said: “There are good quality visitors and key accounts visiting us on the stand.” It’s always encouraging to hear that the beauty industry is going from strength to strength and our own Jenna was impressed by the quality and quantity of exhibitions. It’s certainly a great place for salon owners to network and see the latest innovations before they go mainstream.


Up north it was all eyes on Manchester as the Pro Hair Live event took centre stage at Manchester Central to the delight of the thousands in attendance. The UK’s (and beyond!) top hairdressing talent was on display across four stages giving everyone a chance to see some of the most famous names in the business in action. With the likes of Errol Douglas, Creative Influencer at Balmain, Simon Shaw, European Artistic Director for Wahl, and World Champion hairdresser Steven Smart all displaying some of their incredible styles it was certainly not to be missed. There was delight in the audience as Kevin Fortune returned to action in collaboration with Philip Kingsley to style Hollywood superstar Glenn Close for her appearance on The Jonathan Ross Show. Over on the business stage there was even an appearance from Queen of Shops Mary Portas and Clive Collins, Director of HOB Salons for those in the crowd to pick up some of the latest information about the industry and perhaps get their creative juices flowing for the next big idea. As well as the multitude of hairdressing talent on show, our BarberNV editor Andrew Brewster was in attendance to check out some of the barbering world’s top stars, with the likes of the infamous Schorem Barbers from Rotterdam showing why they have become one of the industry’s hottest prospects with hundreds of thousands of social media followers. Alongside the launch of new products from Apothecary87 and others, it was two days for the whole industry to celebrate. There’s more to come from the Pro Hair Live team as they take their show to London on April 24th and 25th, with the likes of last month’s SalonNV Salon of the Month Hooker & Young on show as well as Jamie Stevens and the return of the team from Schorem. If you missed the event in Manchester then you definitely won’t want to miss this one.

Image Mark Shirkey

Image Mark Shirkey

Image Mark Shirkey

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Cosmoprof Worldwide, the largest international trade fair dedicated to the world of beauty, has once again proven to be a massive success. With over a quarter of a million visitors attending the show and over 2,500 exhibitors on show at the event in Bologna, Italy, it’s on a scale that has to be seen to be believed. Over four days from the 18th to the 21st of March, Cosmoprof Worldwide saw some of the biggest names in beauty come together to showcase and exhibit the latest and greatest products and innovations in the industry. The current trend for environmentalism has made a big impact at the event with an increase of over 20% in natural and organic cosmetics while the consumers demand for unique products saw the Cosmoprof Extraordinary Gallery section, which houses niche companies with innovative products and future trends, has grown by almost 40%. It remains the show to be seen at if you are planning to make a mark on the hair and beauty industry worldwide.

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The year isn’t slowing down for The Fellowship for British Hairdressing as they continue to ignite the industry with fantastic events. The latter part of February saw Men’s Hair Workshop head outside of London for the first time ever and it certainly didn’t disappoint. Seven experts were on hand to provide individual advice to the students as they worked on their own model. It was an incredibly interactive evening. London didn’t miss out that day as Edward Hemmings was with students for the Presentation Skills Course. Perfect timing as the following week The Fellowship welcomed some of their incredible members to both Salon London and Pro Hair Live Manchester. Both stages were alight with inspirational individuals as they showcased what they do best. Last year The Fellowship began their journey into Scotland as part of their continued membership drive and we were there to experience just how great the night was! We were really excited to hear they were returning and this time Glasgow was the location. A packed audience arrived for their Scottish Masterclass at the trendy Drygate venue. Incredible industry experts took to individual podiums as everyone was able to get up close to their work, plus there was an insight into the career journey of Charlie Miller OBE. We are already excited for their return in May as they bring their successful Cutting Workshop to Scotland for the first time! Tickets are already available to get in touch as places are limited. March didn’t stop there as the London Masterclass returned with an array of talent and it certainly was another example of just how great The Fellowship’s events are. Where else can you see such an amazing line up from a variety of backgrounds? It has been an exciting couple of months for their projects too as The F.A.M.E. Team, ClubStar Art Team and Project X Team all shot their first collections. Stunning images were created and keep your eyes peeled over the next few months to take a look at just what these teams can produce. We are heading to London later this month as we have been invited to attend their prestigious President’s Night. Bruno Marc will be celebrating 70 years of The Fellowship as he welcomes Fellowship icons to showcase ‘hair through the decades’. The evening promises to be a special occasion so take a look at their website for how you can book your tickets. If you aren’t already a member then why not get in touch with Carol at carol@ fellowshiphair.com for more information or visit www.fellowshiphair.com

THE FELLOWSHIP

The Hair Council continues to lobby the Government for registration for all hairdressers and barbers. John McNally, MP for Falkirk, chaired a very successful ‘All Party Parliamentary Group’ meeting recently which saw MPs attend from across all parties. Involved in the hair industry before becoming an MP, Mr McNally has been very supportive of our attempts to promote registration. It was a very productive meeting and it was also great to see Kerry McCarthy MP, Shadow Secretary of State for Environment, Food and Rural Affairs taking an interest. We’re attracting the kind of people who ten years ago wouldn’t have given our issues much of a thought so it’s clear we’re making big strides. Behind the scenes, the continuous lobbying by members of the Hair Council is paying dividends and it is hoped a Ten Minute Bill will be on the table during 2016. Watch this space. The Hair Council are also campaigning for educators to be registered across the UK. This will enable a better understanding of the need for registration and licensing amongst learners. A new ‘Investor in Professionalism’ plaque has been designed and produced for those colleges or training schools who have all their educators registered. Many congratulations to Fife College - the first in Scotland to receive this prestigious award. Road shows to colleges across the UK are taking place by HC members to ensure a greater understanding about the need for this type of license. Hair Council Political Director Shirley Davis-Fox MBE and parliamentary lobbying specialist Connect Communications have also set up a new APPG to enable important subjects close to the heart of the UK hairdresser to be discussed. The Registrar of the Hair Council, Sally Styles, is leaving her position and in the next edition of SalonNV you will be introduced to her replacement. Sally has been with the Council for the past 27 years and seen many changes in that time. She said: “I’m obviously disappointed that I won’t be registrar when the day comes for hairdressing and barbering to be recognised as a profession and properly licensed, and I’m sure that day is not far away. I still passionately believe that regulating the industry is the right thing to happen to raise the profile as a whole”. Watch out for news of the Hair Council’s launch of their new website and additional benefits to registered hairdressers and barbers during May and if you are interested in becoming registered, visit www.haircouncil.org.uk

THE HAIRDRESSING COUNCIL

The new financial year is set to bring with it a number of challenges for Scottish salons. First, from the beginning of April all salons will have to move any employee aged 25+ who is currently being paid the adult rate of the National Minimum Wage onto the new compulsory £7.20-an-hour National Living Wage. The UK government has emphasised that the launch of the new wage will be accompanied by tough fines and “naming and shaming” for businesses which fail to pay staff at the rate now required by law. The government has also announced increases of between 3% and 5% to the National Minimum Wage which will take effect from 1 October 2016. In future, any increases to the National Living Wage and the National Minimum Wage will both take place in April each year, starting from April 2017. Scottish income tax The new Scottish rate of income tax will be introduced from 6 April, meaning that some of the income tax individuals pay will go direct to the Scottish Government rather than to the Treasury in London. At a day-to-day level this change should not affect salons directly. The main change is any employee classed as a Scottish taxpayer will now have a new Scottish “S” tax code so payroll systems need to be adjusted so that P60s and payslips show the “S” code. More details can be found at gov.uk/scottish-rateincome-tax Pensions auto-enrolment The roll-out of pensions auto-enrolment across the country is the legal requirement for all businesses to set up and pay into a workplace pension scheme for their employees. The NHF is running an evening event in Glasgow on 16 May and Edinburgh on 4 July explaining what these pension changes mean for salon owners. Tickets cost £50 for members (or £40 early bird); £75 for non-members. Events For salon owners interested in trichology and hair loss, there will be a half-day “Focus on hair loss” workshop in Dundee on 9 May. Tickets cost £50 for members (or early bird £40); £75 for non-members. Also, our ‘Using Facebook to grow your business’ event is coming to Edinburgh on 20 June. Tickets cost £170 for members (or early bird £130); £250 for non-members. Finally, keep an eye out for the NHF’s Pride of Scotland competition which will be held in Glasgow on 31 October. Full details at nhf.info/events

NHF

www.SalonNV.co.uk | 13


Ask Paul Stafford what are his most hated words and the multi-award winning Belfast stylist will spit out “retro”, “vintage” and “old-school”. A modernist in every sense, he focuses firmly on the future.

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et there is no denying his work is often heavily influenced by the subcultures of various youth movements, art and, most of all, music, which trace their origins back decades. “Growing up in the late 1970s/early 1980s had a profound effect on me,” he explains, as we sit sipping tea in his stunning Belfast salon on the cosmopolitan and ultra-fashionable Lisburn Road. “From an early age, when I saw the first punks, mods and rockers on the streets of Belfast, I was obsessed with the wonderful colours of youth and rebellion. I still am. I love the art and design of couture, but I’m more attracted to the city streets of NYC, London and Berlin. But while I love that vibe, I hate the idea of simply recreating what’s been done before. I want the sense of them, but I want progression and invention. I want to push boundaries, to create something new and totally original.” Paul is back on form, exuding the passion and energy he’s been famed for since he exploded on to the hair scene in the late 1990s, when he became one of the youngest stylists to win a British Hairdresser of the Year award. He went on to win it three times and spent a decade at the forefront of the industry, travelling and educating. But, as he explains, being out of the country where he was treated like a rock star distracted him from his business. “I was over-confident and I over-reached myself. I opened two further salons and invested a ton of money, but I wasn’t around to lead the business, and then the Irish economy 14 | SalonNV Magazine

collapsed. That hit the north just as hard as it hit the south and I almost lost everything,” he admits. He managed, only just, to keep his Lisburn salon open and over the following five years he stopped travelling or investing in collections. His focus was on rebuilding his business. Nowadays his salon is the go-to-place for local and visiting celebrities, plus the hip and cool of Belfast, its protruding brick frontage making it stand-out among its fashionable neighbours. And Paul has burst back on the circuit, educating, performing and producing. Over the past 12 months he’s released two internationally acclaimed collections, delivered seminars almost every weekend all over Ireland, produced numerous shows and been on frequent jaunts across the pond to the States and beyond. Earlier this year he was appointed Global Ambassador to Alfaparf, one of the big colour houses in Ireland. And every show, every event, has been rich in his original influences of marginalisation and fear. His debut at the Alternative Hair Show in October last year featured a girl gang and radiated with the desolation of being on the outside, a theme begun earlier in 2015 for his sell-out show The Gangs for Alfaparf. The Others, his 2015 collection, focused on various music genres and the sense of being part of something beyond the individual. Signature, released this March, continues the themes but takes them to a new, more purist extreme. For the first time Paul has recorded every


step of every cut on his tour so he can share his knowledge with the rest of the industry. “I am in love with Instagram and the other social networks. I love that we can be in constant contact with our peers and our clients; giving minute-by-minute insights into what we do,” he says. “When I began developing my concept for my latest collection I shared it with my followers on our @wearestaffordhair Instagram account and the feedback was incredible. ‘Show us how you did that,’ everyone said. So that’s what I plan to do. I’ve got a series of step-by-steps that I am going to publish and send to anyone who asks.” A majority of his cult following is in America, where Paul goes frequently, showcasing his skills for Denman, which is as beloved over there as it is in the UK. He’s just back from a whistle-stop tour of the north east states. They crowded around the stage at the International Beauty Show in New York and again a week later at the American Beauty Show in Chicago. They almost broke the internet to tune into his webinars filmed in Boston. And they are already booking tickets to see him again in July when he goes back to do Las Vegas. He’s also trending in Italy following his appointment as Alfaparf’s Global Ambassador and will be taking his Irish charm to Milan and Sicily over the next few weeks. Meanwhile South Africa and Romania are fighting for his free dates to fly him over to perform. Fortunately he is keen on travelling. “The craft is different the world over,” says

Paul. “I love to see how other nations, cities and people create hair. It’s how we develop and learn, and though the internet has made it easier, nothing beats travel for opening your mind to new ideas. The UK is the most developed creatively, especially London, but Australia is closing the gap, while the US is light years ahead on the business side. But Eastern Europe is starting to develop creatively, with much stronger, more progressive salons coming through. The Japanese are also doing some incredibly interesting stuff.” Back at home, Paul is supporting his wife, Leisa, co-owner of the newly resurgent Stafford salon, as she starts working towards her next shoot, which they hope will repeat last year’s success and get her into the finals of the British Hairdressing Awards. Entering awards is a priority for the duo. “It’s great PR for your salon, but more, it drives you to be the best you can. I might not be able to do the BHAs anymore, but Hair magazine shortlisted me as Stylist of the Year while I was in America, and last year I was the only UK hairdresser recognised by Canadian Hairdresser magazine in its International Stylist award. I keep on pushing; I’ll always keep on pushing.” Paul is now firmly on the inside of hairdressing, back educating other stylists all over the world. But he is also more grounded than he’s ever been, and his eye is as firmly focused on his salon as it is on trends. www.SalonNV.co.uk | 15


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Believa Natural Intensiv ARCONIC Curved Paddle Brush Designed to effortlessly add oomph to any blowdry, this brush is sure to become an essential tool for stylists and home consumers alike. Retaining the feel of the paddle brush, it has the ability to dry and smooth large sections of hair quickly and its ergonomically designed handle offers greater control when blow drying.

Sensitive skin? Eczema? Psoriasis? Dermatitis? Many of us have problems with these and yet there are few options for us to turn to. Fortunately the new Believa range expertly combats these conditions in adults, children, and babies, soothing the skin and reducing redness and itching. Get the quality of life you deserve. £5.99 - £23.99 – www.believa.co.uk

Gold Collagen Hydrogel Mask

£19.99 – www.arconicbrush.com

This hydrogel mask has a special water soluble biomatrix that fits like a second skin. The mask melts as it reaches room temperature, releasing its active ingredients into the skin to restore radiance and hydration. Easily applied, it leaves the skin looking plump and moisturised. Comes in a pack of four. £19.99 – www.gold-collagen.com

Gold Class Aftercare With their popular range of hair extensions, Gold Class know the importance of good aftercare. They’ve added six further products to prevent dry ends and hair breakage by emphasising moisturising and rehydrating your extensions, while also protecting the hair from the environment and heat damage. Check out the full range online. £19.99 - www.inanch.com

Fudge Professional Paintbox Don’t settle for a hair colour off a box, Paintbox lets you mix your colours to create the perfect shade. Bold and vibrant, the colours last between 3-30 washes before you can shake it up again with another fashion forward look. £9.25 each – www.fudgeprofessional.com

Editor’s ChoiceENVY 16 | SalonNV Magazine


Kar min Salon Series Professional Range

www.karminhairtools.co.uk

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Philip B Drop Dead Straightening Baume This silicone-free treatment helps straighten and smooth hair, cutting down blow-dry time which is especially handy when working with the time-constraints of a photo shoot. It also gives gorgeous results when smoothed through damp hair and left to dry naturally. £20 – www.net-a-porter.com

Montibello SILAPLEX 3-Step System Don’t risk your clients’ hair during colourings, bleachings, or straightenings, protect them with Montibello’s 3-step system SILAPLEX. Step 1: Use the Bond Reinforcer to protect the hair fibre from damage from any chemical process. Step 2: The Bond Restorer seals the cuticle, restores hair strength and adds strength and shine. Step 3: Maintain the integrity of hair bonds between technical services at the salon with the Bond Protector. £192 – www.montibello.com

Sebastian Liquid Steel Unite 7SECONDS Masque Treat your hair to a pick-me-up with the Unite 7SECONDS Masque. Massage into your hair after you shampoo to give your locks an infusion of intense moisture and restore your natural elasticity. It nourishes your hair to the core, improving softness and manageability while leaving you with a long-lasting shine.

Although I’ve been trying new products, there are some absolute staples for my kit bad while on shoots and this is one. An extremely stronghold gel which I have been using to achieve the slicked back styled we are seeing on so many celebrities.

£35 – www.unitehair.co.uk £20 – www.wella.com

Schwarzkopf OSiS+ Big Blast OSiS+ is the first look-based styling range by Schwarzkopf professional to help create those on-trend signature looks. The Big Blast volumising gel delivers strong control while keeping your hair’s natural feeling. Apply to the roots of damp hair, then blow dry to create long-lasting volume. £10.75 – www.salon-services.com

Number 4’s Lumiere d’hiver Reconstructing Masque This Reconstructing Masque is packed full of soy protein and shea butter. It’s a highly effective treatment masque that I have been giving to models after shoots to take away to help nourish and hydrate their hair after it has been extensively heat-styled. £36 – www.birchbox.com

Pamela Docherty Bridal Hair Specialist, Colour Technician | Asteria Bridal Recently I have been fortunate enough to be working on a lot of photo shoots and editorial work. As much as I always have my core kit products which transfer across any arena, for specific work such as photo shoots, I am used to trialling new products to ensure my models are camera ready. From the range of products that I have been asked to try out, these are the ones that I would most recommend. Pamela Docherty has over 20 years of experience as a hairdresser and as well as being one of Scotland’s leading bridal hair specialists, she is a stylist to the stars. Internationally trained, she has worked alongside brands including Wella and Patrick Cameron. Pamela’s work has taken her to runways and events around the globe. From presenting models at the iconic Trend vision finals, to being crowned a Best of British hairdresser, she continues to be recognised for her creativity and expert eye.

HairENVY 18 | SalonNV Magazine



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Murad HydroDynamic Quenching Essence Silky and weightless, unlock your skin’s hydration potential with Murad Hydro-Dynamic Quenching Essence. Mexican blue agave leaf extract bonds to skin’s surface to restore its ability to attract and retain water while glycolic acid gently exfoliates to open hydration pathways and encourage cell renewal. Leaves your skin feeling soft and looking youthful.

Benefit Brow Zings Shaping Kit Keep those brows behaving between services with the Benefit Brow Zings Shaping Kit. It comes with all the tools you need for clean, smooth, perfect brows – pigmented wax for shaping, natural-shaded powder for setting, discrete tweezers, hard angle brush, and a blending brush.

£59.50 – www.murad.co.uk

£24.50 – www.benefitcosmetics.com

Davines SU Hair & Body Wash Protect your whole body (and even your hair!) from harmful rays with this multitasking product. Enriched with antioxidantrich Savona Chinotto Orange and antiinflammatory vitamin C, it gently cleans and hydrates your skin after sun exposure, helping to prolong the life of your tan. £6.70 – www.davines.com

Bobbi Brown Travel Brush Collection This sleek, silver case with brushes to match is the perfect totable kit for flawless application any time, any place. Includes a travel size Blush Brush, Foundation Brush, Concealer Blending Brush, Eye Shadow Brush, Eye Sweep Brush, and Ultra-Fine Eye Liner Brush. £125 – www.bobbibrown.co.uk

Tan-Luxe Illuminating Self-Tan Serum

RefectoCil Sensitive Colour Starter Kit

Available in two shades, this selftanning serum is a wonder product that can be used with your regular moisturiser – just add a drop or two and apply. Containing Aloe Vera, Vitamin E and Raspberry Seed Oil – this product not only tans your skin, but nourishes it at the same time. As an added bonus the raspberry scent is to die for.

If you’re a professional who wants to give your customers something a little bit special, something a bit more than just an eyebrow or eyelash tint, this starter kit allows for a custom colour and tinting experience. Designed for sensitive skin, you can cater for your clients’ every need.

£35 - www.tan-luxe.com

£55 – www.salonsystem.com

Jennifer Peffer Jennifer Peffer Make-up | Asteria Bridal With the clocks changing and summer finally on its way, it’s important your clients’ skin is looking and feeling its best. Leave dry skin back in the winter and get them in peak condition for the warm weather ahead. Jennifer Peffer trained in make up artistry at London College of Fashion and Make Up Designory, Los Angeles. She is now based in Glasgow, where she has a make up studio in a five star salon; she is also half of bridal beauty partnership Asteria Bridal. In addition to bridal and make up clients, Jennifer specialises in beauty & fashion work and has had her make up featured in magazines such as Red, Marie Claire, Ok!, Tatler and the Scottish Wedding Directory. She is also the make up artist of choice for several celebrity clients when they are in Scotland.

Skin & MakeupENVY 20 | SalonNV Magazine


ŠHIGH DEFINITION BEAUTY GROUP 2016.

BROWS

ALL EYES ON BROWS

More and more, clients are asking for salon treatments by brand name. So bring High Definition Brows - the UK’s number 1 brow treatment - to your salon and help us meet demand.

brow and make up training available exclusively at the high definition elite academies in leeds, milton keynes, glasgow and newry, n. ireland.

beautyinhighdefinition.com

0844 801 68 46

info@hdbeautygroup.com


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Little Ondine Secret of My Heart Update your look as often as you like without damaging the health of your nails with Little Ondine’s new Secret of My Heart odourless, peel-off nail polish range. It comes in six colours including a baby pink and a Cleopatra-inspired gold so you can switch it to suit any occasion. £9.20 - www.uk.littleondine.com

OPI SoftShades Nail Lacquers Inspired by the spring 2016 runways, OPI’s new SoftShades range of pastel nail lacquer is on trend and in style. From creamy white to baby blue, and pale green to soft yellow, it’s all there. Combine the range to create some beautifully chic nail art that comes with an edge. Sophisticated but feminine, they offer a refined take on a playful look.

Dermalogica Multivitamin Hand and Nail Treatment An intense, non-greasy treatment of botanicals and vitamins to protect and repair chapped hands. Strengthens nails against splitting and peeling, and contains no artificial fragrances or colours.

£12.50 – www.opiuk.com

£21.70 – www.dermalogica.co.uk

Margaret Dabbs Professional Foot File Remove hard skin evenly, effectively, and safely with the Margaret Dabbs Professional Foot File. Provides outstanding long term results when used on dry skin, leaving the skin soft to the touch without any scaly areas. With immediately visible results, use once a week to make sure your feet stay fresh long term.

Bio Sculpture Evo £24 – www.margaretdabbs.co.uk

For nail technicians looking to get the best nail gel for their clients, look no further than Bio Sculpture’s new Evo range. The healthy bottle-and-brush system is for professional use only and provides the best combination of performance and nail health. We recommend the Starter 4 Pack with the Evo Oxygenating Base, Evo Gloss Top Coat and two colours to get you on your way. £60 – www.biosculpture.co.uk

Nails, Hands & FeetENVY 22 | SalonNV Magazine


The first true beauty regime for feet, created by leading foot expert Margaret Dabbs. These luxurious foot care products have been expertly formulated to give you healthy, gorgeous feet. Using pure emu oil for its anti-ageing, moisturising and healing properties, and wonderful scented lemon myrtle, these products will give you amazing long lasting results and beautiful feet.

Contact Details 020 7486 9273 info@margaretdabbs.co.uk www.margaretdabbs.co.uk

THE QUEEN OF FEET Your hands and feet are the parts of your body that bear the brunt of the day more than any other. Whether you’re labouring on site or sitting at a desk typing away, it’s your hands and feet that are in action and exposed to taking damage.

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ortunately, you can make sure they get the treatment they deserve thanks to Margaret Dabbs London. The leader in luxury hand and foot care, it’s a brand synonymous with quality and comfort and they now have five salons currently open and a range of products sold everywhere from Boots to Bloomingdale’s. Founder Margaret Dabbs is a celebrated podiatrist and foot expert who set up her first clinic in Harley Street, London in 1998 and went on to bring her wealth of experience and knowledge into creating her own brand after discovering that the available treatments weren’t up to scratch. In doing so she stumbled upon the ingredient that would propel her brand to international success – emu oil. A fatty acid and dry oil byproduct that is readily accepted into the skin, she found that when used on her patients it would reduce the levels of callous build up, repair cracks in the skin, and treat and repair nails. Naturally antibacterial, antifungal, and anti-inflammatory, it is a wonder ingredient that’s perfect for bone and joint inflammation

and has played a vital part in the success of the Margaret Dabbs London. But while that is what set the brand on the path to success, Margaret has continued to innovate and stay ahead of the game. The Margaret Dabbs London clinics provide a fusion of health and beauty performed by a professional qualified staff who are fully trained in Margaret’s exceptional techniques. The response from customers has been incredible and it’s that support that drives Margaret to continue to build the business and explore new opportunities for the future. Margaret Dabbs London is a very dynamic brand with a lot of exciting opportunities particularly for spas and hotels worldwide to perform treatments and retail products and it’s those relationships that continue to forge Margaret Dabbs London’s reputation as an industry leader. For those of us outside London, you’ll be glad to know that

the brand is expanding out from the capital in the coming months with the recently opened clinic in Cheltenham soon to be followed by one in Alderley Edge, Manchester and another in Harrogate, Yorkshire. Thanks to the Margaret Dabbs London retail range, the rest of the UK aren’t left out and the latest treatment enriched Nail Polish Collection being released in April looks to continue the success of the brand whilst leaving the nails with the wonderful lasting scent of Wild Rose. With so much on the horizon, it seems certain that Margaret Dabbs London is a brand set to go from strength to strength in 2016.


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Morplan White Heritage Ladders Give your shop a rustic, vintage feel with these beautiful, distressed, solid wood display ladders in a stylish, white-wash finish. Machine made for a neat, new finish but still give the look of reclaimed wood and adds character to any shop. But don’t use them as real ladders! £139 – www.morplan.com

Salon Service Facial Steamer Small and compact in its design, it works successfully to deep cleanse the skin, killing germs and increasing the skin’s moisture. The size makes it perfect for mobile therapists or small salon use. £59 – www.salon-services.com

REM Concorde Nail Station Available as either a one or two position option, the REM Concorde Nail Station is a sleek, modern design that comes with or without storage. Can be fully customised to suit the needs of your salon and comes with an advanced air filtration system and cable management system. £859 – www.salon-services.com

REM PediSpa A new standard in comfort, the PediSpa has an electrically adjustable seat and a manually adjustable footrest. Your clients can relax while the whirlpool spa feature eases away their stress. In standard white with grey piping it’s the height of modernity. £2,039 – www.salon-services.com

BeautyPro Hot Towel Steamer Kit Heat up to 12 facial wrap towels and mitts, as well as massage stones and herbal compress poultice for massage. Despite this high capacity system you won’t need much space as it has a footprint roughly the size of an A4 sheet of paper. £99 – www.beautypro.com

Furniture & EquipmentENVY 24 | SalonNV Magazine


We stock • shelving • counters • cash registers • leaflet holders • display tables • acrylic stands • poster display • carrier bags and more

Retail Supplies for salons from Morplan

Click

morplan

morplan.com

Call

0330 44 55 666

Call & Collect from one of our three stores - full details online London 020 7636 1887

Bristol 0117 964 3883

Glasgow 0141 429 0537


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Kiehl’s Powerful Strength Line Reducing Concentrate Key to the success of this classic is the powerful and potent level of pure Vitamin C it contains. It has been clinically proven to reduce the appearance of crow’s feet, sub-orbital wrinkles, and marionette lines. Get healthier looking skin and improve your tone and radiance. £49 – www.kiehls.co.uk

skinChemists Advanced Wrinkle Killer Snake Serum Harnessing the muscle inhibiting power of snake venom, skinChemists Advanced Wrinkle Killer Snake Serum offers a non-invasive alternative to Botox. 50% stronger than the original version, this silky smooth serum quickly delivers a beautiful, visibly younger complexion. £69.99 – www.skinchemists.com

Elemis Cal-Metab Plus Boost your metabolism and increase your body’s ability to burn up calories. By allowing your body to consume energy more efficiently it aids in weight loss, particularly if you feel you’ve hit a wall. Keeps the thyroid healthy and regulates the texture of the skin. £29.60 - www.lookfantastic.com

Westlab Epsom Salt Detoxify your body from within using Espom Salt. They stimulate your digestive enzymes and as your body absorbs the sulphates you’ll banish that bloated feeling. Make your baths even more chilled-out knowing you’re removing toxins and relaxing your muscles. £5.95 – www.westlab.co.uk

Sönd Energising Mineral Supplements It’s important that the body gets silica to replenish the skin with collagen, however as we get older it becomes more difficult to get. These supplements are formulated with high-strength silica, magnesium, vitamin E, and calcium to give your body the boost it needs, improving the health, function, and appearance of your skin. £28 – www.sondskin.com

Detox, Wellbeing & Aesthetic BeautyENVY 26 | SalonNV Magazine


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My Trusty Sunflower Body Butter A rich and hydrating cream made from shea and cocoa butter, it contains 6.5% sunflower oil which helps replace fatty acids and leaves the skin feeling smooth and soft. As if that wasn’t enough, the My Trusty range was developed by the NHS and all profits go back into improving patient care. £7.99 – www.brilliantlybritish.com

Bioderma Photoderm Autobronzant Scared to take the plunge into the world of tanning? Bioderma Photoderm Autobronzant is ideal for first time tanners as it ensures a gradual build of long-lasting, natural looking colour rather than diving straight into a deep orange. So be a tanphobe no longer, this is the perfect first step. £15 – www.zestessentials.com

Tantruth The Eclipse Dark Tanning Mousse Last minute night out? Never fear, you can get a deep, dark, natural looking tan in just 2-4 hours with Tantruth’s The Eclipse dark tanning mousse. Dries almost immediately and without streaks so you can start getting ready to go out without a second thought about your tan. £12.99 – www.salon-services.com

SiennaX Cooling Crème Calm, cool, and soothe the skin after waxing with this easily absorbed, non-greasy cream from SiennaX. Designed to instantly relieve discomfort, redness, and skin sensitivity it has a powerfully calming effect with a comforting peppermint fragrance. Packed with natural extracts including basil oil, aloe vera, grape seed oil, and tea tree oil. £13.14 – www.sienna-x.co.uk

Waxperts Rosie Pearl Strip Wax Developed for sensitive skin types, Waxperts Rosie Pearl Strip Wax applies extremely thinly meaning it sets almost instantly. Reduce treatment times without compromising on results. The perfect partner for experienced waxers to use on clients with finer, lighter hair growth. £11.95 – www.sweetsquared.com

Body, Tanning & WaxingENVY www.SalonNV.co.uk | 27


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Foxy Hair Extensions Bonded Range Now better than ever, Foxy Hair Extensions bonded hair range has had an upgrade. Both 4A and 5A grades now weigh 1g rather than 0.8g and are double drawn. The result means much fuller and thicker looking hair, with the seamless blend being kind to your natural locks. £57 - www.foxyhairextensions.net

Zen Hair 7-Piece Clip In

Easilocks Triple Volume Multi-Weft

An alternative to traditional extensions, the Zen 7-Piece is a great option for quick and easy styling, as well as a simple solution for clients who want the option of adding length and body without the maintenance usually required by other methods.

Get the best of both worlds with the Triple Volume Multi-Weft. Although it’s designed for semi-permanent application it can be worn with the removable and adjustable pressure sensitive clips so you can wear it just for a night out. Available in a range of colours to suit your shade. £338.25 – www.easilocks.com

£68 – www.zenhair.co

Balmain Hair Dress Get catwalk quality hair in just five minutes. Colour, length, and volume added easily at home and worn comfortably on a transparent strand. The solution for clients wanting beautiful luscious locks in an instant at an affordable price. £39.95 – www.balmainhair.com

Jen Atkin Hair Enhancer – Bel-Air Applied under your own hairline to enhance your natural locks, it’s cleverly designed to curve in with your hairline. Layered to blend in seamlessly, it’s a simple one piece system that gives fine, limp locks undetectable volume and length. £192.99 – www.beautyworksonline.com

Hair ExtensionsENVY 28 | SalonNV Magazine



SalonNV

FANTASTIC MR AND MRS FOX S A L O N

FOX Y HAIR SALONS

From humble beginnings in Newcastle, Foxy Hair Extensions has turned into a veritable Northern Powerhouse with a burgeoning online presence and currently the proud owner of two salons in the city.

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nyone familiar with Newcastle, through visiting or perhaps through television shows like Geordie Shore, will be well aware that part of the city’s culture is that the only thing the ladies enjoy more than a night out is getting dressed up for one. That means having your hair perfect is a priority and it’s one that Foxy has certainly taken advantage of. Back in 2005, Hayley Fox was a hair extension fitter working on her own who decided that the current products she had to deal with didn’t live up to her expectations. In a bid to match her high standards she developed her own hair and products, selling them online from her website. What started as simply selling clip-in hair soon took on a life of its own and the huge demand pushed Hayley’s husband Simon to leave his job as a manager in the car trade and join forces with his wife to create Foxy Hair Extensions. It was a gamble the saw them take the plunge and get their first premises in Kingston Park, with half of it operating as a salon and half for selling clip-in hair. Now entrepreneurs with a team of staff under them, the Foxes have fully immersed themselves in the world of personal service by giving their loyal customers the chance to come in to their store and feel and look at the hair, as well as have a professional colour match for the perfect look. It’s this one-to-one approach which is the hallmark of Foxy. Aiming to be a one-stop shop for the consumer isn’t an easy task but by creating their own brand of hair extensions and products by sourcing from overseas they have been able to offer the whole package to their customers in a way that no one else can. To accommodate all of the latest trends they regularly update and alter their inventory to ensure they offer a wide range of high quality products

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to suit everybody’s budget. While they started as just an online shop for clip-in hair, they now also offer synthetic hair pieces, hair products, and more permanent hair extensions like tape, pre-bond, and weaves. As they have their own fitting team on site it means they can offer expert advice and ensure their customers are fully satisfied with their experience. With business going from strength to strength, the Foxy expansion hasn’t stopped. Their original premises now functions solely as a head office with two new salons opened at the intu MetroCentre in Gateshead and within Newcastle City Centre at Ridley Place. This has meant an increase in the number of people employed by Foxy who have confounded all expectations over the last ten years of recession and crisis to continue to grow. Hayley and Simon put the quality of their products down to the fact they regularly go overseas to meet face-to-face with the people who create their products, ensuring that everything is in ship shape and encouraging long lasting relationship with the supplier, the benefits of which echo through to their customers. To encourage the growth of the hair extension trade in general, Foxy offer training courses for both qualified and unqualified hairdressers who wish to set themselves up as hair extension fitters. Who knows, they could be training the very next beauty entrepreneur like Hayley! With plans to open a third salon in the offing, it’s clear that Hayley and Simon aren’t settling with what they have and are still keen to expand their empire. Fingers crossed a Foxy salon will be coming to an area near you soon.


SalonNV

www.SalonNV.co.uk | 31


DAYTIME TELLY BEAUTY QUEEN

If you don’t recognise the name, you’ll recognise the face – Ariane Poole has been a ubiquitous presence on our TVs for years including spending six as the beauty presenter on This Morning.

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s well as appearances on TV shows like The Big Breakfast, Makeover Hit Squad, School Mum Makeover, and Let’s Get Beautiful, Ariane has worked with celebrities such as Donatella Versace, Rachel Weiss, Penelope Cruz, and Catherine Zeta-Jones in a career that started as a makeup artist but has blossomed into so much more. With her Ariane Poole* Cosmetics range currently taking the country by storm, SalonNV spoke with an entrepreneur aiming to make women feel better about themselves. While she has more strings to her bow than most of us, it’s her spells on TV that brought her to widespread attention and there’s no doubting her enthusiasm for the medium. “I LOVE doing TV, especially live TV,” she told us. “I don’t have a favourite experience in particular but I love doing makeovers. To

watch women transform from a dream to a reality is so rewarding, and being able to show them the whole procedure is a great feeling.” After bringing a wealth of experience from her make-up artist days to the live TV arena, Ariane’s next step came naturally and she has her experiences on daytime telly to thank. She said: “As a make-up artist I used to mix colours and textures together, and while I was doing This Morning and GMTV I was constantly mixing products together to achieve beautiful colours and textures. I was looking to make products that I knew I needed, for instance, my Ariane Poole* Under Eye and Face Brightener is a powder for use under the eyes. It makes the eyes and face appear brighter, fine lines less visible and without looking dehydrated – a product like this did not exist but it existed in


“As women we have all these hang ups and everyone has different issues and challenges when you get into each age category.” my head and that is when I started working with the chemist to create Ariane Poole* Cosmetics.” Ariane isn’t just a celebrity name to endorse the brand, she takes an active role in designing each product, saying, “I personally work with the manufacturers and different labs to create certain products I have envisioned in my head. For example: I mixed primer, tinted moisturisers, and foundation to create my Ultimate Face Tint. I started doing this in 1984 to give my celebrity clients a bespoke product and made these up in my home laboratory – I wanted my clients to look as good as they possibly could.” It’s this urge to get women looking as good as possible that drives Ariane on. As well as giving ‘Positive Ageing’ talks across the country where she encourages women to “embrace your beauty at whatever age you are and make the best of yourself”, Ariane tries to be an inspiration herself. “I try to ‘walk the talk’ myself,” she tells us. “As women we have all these hang ups and everyone has different issues and challenges when you get into each age category. I am fortunate that I have been in the industry for over 30 years and I have listened to women of all ages, they inspire me to create new techniques and products to help us look great. It does not matter what walk of life or culture you come from, we all have the similar concerns. We all want to look the best we can.” Those 30 years in the beauty industry have

been a long road to getting to the stage of being such an influential figure, with Ariane first starting off by getting a degree in Cosmetology in Canada in the 70s. But now she has teamed up with Australian husband and wife entrepreneurial team Tony and Beverley Bullock-Formosa to expand her reach further and really push the Ariane Poole* Cosmetics range and Ariane couldn’t be more delighted with how it is going. “I love being in partnership with them and it adds a new dimension to the company. Both parties understand the company ethos and we make a wonderful team. Tony and Bev have the company’s wellbeing at heart. Tony has a real passion for business, Bev has a real passion for make-up, and we all have a strong work ethic. We wouldn’t be where we are without their input.” With plans to expand the range into more and more salons across the UK, the future looks bright for Ariane and her team and she’s back on our TVs even more now thanks to a new deal with QVC. “We are super excited to be with QVC UK, I am a QVC shopper and absolutely thrilled to be on air with them. I love the way they engage with viewers and customers. It’s great that I am able to share my knowledge directly with the viewer, showing them how to use Ariane Poole* products so they will get the best results.” Great news that someone with Ariane’s experience is continuing to pass on her knowledge and will continue to inspire women throughout the country.

www.SalonNV.co.uk | 33


Salon Style Words Laura Boyd

In previous editions of SalonNV magazine we have discussed the importance of having a welcoming reception area and maximising space, but what else can you do to ensure your business reflects your professional attitude and creative flair? Ensuring staff look as good as you want your clients to feel after being in your salon is key. 34 | SalonNV Magazine

Buttercups Lace details tunic ÂŁ39 + VAT www.buttercupsuniforms.com


As we all know, first impressions are everything in the salon...

Buttercups Boxtee tunic with silver trim £39 + VAT www.buttercupsuniform.com

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Florence Roby Roma Dress £44.99 + VAT www.uniformcollection.com

Buttercups Empire-line spa tunic with satin insert and tie-back £28.50 + VAT www.buttercupsuniforms.com

ne man who knows all about this is Steve Rowbottom, Director of the award winning Westrow salons in Leeds and Yorkshire. He told us: “For us, each member of staff is reflective of our brand, and so we ensure that everyone understands our expectations when it comes to grooming from the outset. We work in the beauty industry, and while we welcome individuality amongst our members of staff, clients need to feel that their haircare needs are being addressed by someone who takes their own grooming regime as seriously as they do.” As Steve says, while personal styles help showcase the diversity of your business and should be encouraged; ground rules must be set to ensure staff understand the importance of looking good. Speaking of the policy they have in place at Westrow, he said: “We expect staff to look groomed, so no chipped, dirty nails, as clients will notice this immediately. Hair needs to be clean and styled, and dress code is black and clean – no dirty clothes will be tolerated.” Steve also stressed the importance of teaching apprentices and trainees what is appropriate/acceptable in terms of appearance at work and noted that Westrow have collaborated with “high-profile, like-minded beauty businesses, such as Leeds-based Illamasqua or Harvey Nichols, who can talk to them about makeup techniques and new season trends.” An interesting concept and one worth investigating in your local area, we would suggest. He continued: “We allow our staff to wear their style personality on their sleeve, and tattoos, piercings and bold hair colour are all part and parcel of creative individuals working within a creative industry. To stifle that would be to stifle their individuality. “Saying that, everything has to also conform to what we would term reasonable, so facial tattoos or anything we feel would be off-putting for clients, is a big no for us.” While in many hairdressing salons, it’s often only the juniors who wear a uniform – even a simple yet stylish branded t-shirt can help give a sense to trainees that they are part of a team and have the salon’s reputation to maintain – in the beauty and spa world, it is a different story. Tunics, dresses and uniforms designed for the

salon / spa have become more stylish than ever (thankfully) and choosing a brand / style that suits your business and team can maximise the impression people get when they walk through your door. We’re currently crushing on the Florence Roby Roma dress, which looks like it could have been snapped up in a designer store. Florence Roby’s Pavia tunic (£35.99) and trousers (£29.99) also put a modern twist on the classic tunic uniform and would certainly make a classy statement in any salon. They also have some cute and quirky accessories to bring an extra element to your uniform, including an adorable ‘I do faces’ diamante broach (£4.99) Ireland’s Buttercups Collection offer a wide range of stylish and affordable uniforms, from the sleek white empire line spa tunic with satin waist and tie back Spa-uniforms/B212 to the super sassy polka dot square neck tunic (£28.50). The company also has an offer on at the moment, offering three for two on items across the entire regular stock range. Prices start at £17. Website salonweardirect.co.uk offer a wide range of affordable uniform options. We particularly like the gem fuchsia dress (£40) with asymmetric layered peplum waist (www. salonweardirect.co.uk) and the Sasha denim blue tunic, which is currently on sale at £19.99. This website also offers personalisation of uniforms and discounts on bulk buy – perfect for larger salons. For hairdressers who don’t wear a uniform, one option to both protect your own clothes and also enhance the brand image of your shop is to wear a branded apron when colouring hair. Simonjersey.com have a wide range of styles and colours to tie in with all salon surroundings and they also offer the chance to personalise with your logo / business name. These start at just £8.99 (www.simonjersey.com) Whatever style you choose; ensure the look and design reflects what you want your salon to be. Whether that’s pink or polka dot tunics to create a pamper palace feel, or sleek and sophisticated grey dresses or black tunic and trouser combos with a sharp cut; take the time to invest in uniforms that will make a big impression on not only clients, but your staff members who will be wearing them. Now, let’s go shopping…

“We work in the beauty industry, and while we welcome individuality amongst our members of staff, clients need to feel that their haircare needs are being addressed by someone who takes their own grooming regime as seriously as they do”

www.SalonNV.co.uk | 35


Finally! The hairdressing community is being recognised for the trendsetting, fashion forward people we are with the opening of a new Wednesday club night in Glasgow aimed specifically at us.

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fter launching to great success on March 23rd, OUT, a fortnightly event at Distrikt in the city’s fashionable Merchant Square, promises to be the destination of choice for stylists looking for a cure from the midweek blues. Wednesday nights have a big reputation in Glasgow, particularly among the gay crowd, but in recent years have been stuck in a bit of a rut with the same old faces in the same old places. Now, Distrikt is bringing its brand of exclusive customer service and personalised touch, that has seen them nominated for “Best late night venue” at the Scottish Entertainment Awards, to help shake things up and once again make it the night to be seen To do that, OUT are offering a relaxed atmosphere for you and the rest of the shop to enjoy a bit of fun. Whether you’re spending £10 or £1,000, you’ll be treated to the best of service from the management team Stacey Williams, Alisdair Docherty, and Taylor Bolger. And with entry just £3 and a wide range of drinks on offer from only £1 for single serve and bottle service, you’ll be able to have a top night without breaking the bank. It’s all about reinvigorating Wednesdays with an alternative, laid-back environment for people of all ages to dance along to some cheesy tunes

36 | SalonNV Magazine

from the experienced DJ Michael Corry. Stacey, who has over a decade of experience in hairdressing, is keen to see as many barbers and hairdressers as possible there, saying, “There aren’t a lot of places for people in the salon industry to go and enjoy themselves, that’s why I’m excited to be part of the team trying to change that.” As it’s during the week, Taylor is keen to reward everyone with cheap drinks and special booth packages to make it a special event, saying, “We intend to bring to Glasgow the ‘go to’ night that it’s missing as so many clubs do the same thing week in, week out. We want to change that with our alternative, fortnightly Wednesday night ‘OUT’ from 11pm to 3am.” From being greeted at the door and taken to your exclusive booth, to table service from their expert hosts and hostesses, it looks like it will be the perfect destination to take clients or just have a fun night out with the team from your shop. They’ll be sure to find a great welcome at OUT with Alisdair keen to give everyone his personal attention and service and even promising to help you find a taxi home if you need it! Everyone at SalonNV towers will definitely be along to take advantage of Stacey, Taylor, and Alisdair’s hospitality, with OUT nights planned for April 6th and 20th there’s no excuse to miss it.


O N A W E D N E S D AY. . .

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STAR-STUDDED STYLE WITH JEN ATKIN’S

BEAUTY WORKS EXTENSIONS We love it when our favourite stylists team up with brands to create ranges we know are going to be special and Jen Atkin’s collaboration with Beauty Works is certainly that. An interview with Laura Boyd

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ailed as one of the most influential women in hair, with a client roster consisting of some of the world’s most famous stars - Jennifer Lopez, Gwen Stefani, Emma Stone, Sofia Vergara, Jessica Alba, Kim Kardashian, Cindy Crawford, Katy Perry, and Christina Hendricks (to name a few) Jen has used her knowledge and skills to work with Beauty Works on devising one of the most unique and luxurious hair extension ranges we have ever seen. The range consists of the ‘Invisi-tape’ and ‘Invisi-weft for professional application along with ‘Invisi-clip-in’ and the ‘Hair Enhancer’ to use at home. The high quality human hair is designed to offer the ultimate comfort and discretion using a highly innovative design that blends seamlessly into the hairline. An invisible weft technology is used on an extremely thin, silk base crafted by hand, mimicking the natural re-growth at the root for a discreet and seamless effect. We decided to find out more about the new range and the stylist to the stars herself; SalonNV is honoured to say hello to Jen Atkin. Often people put their name to products but rarely actually use them. That is not the case for Jen. “I love using extensions and love pieces for temporary length, volume, and fullness. I feel like women no longer need to be ashamed for using hair extensions and we should embrace the opportunity to change our hair temporarily without damage. It’s the perfect way to switch up your hair without the commitment of colour or a cut, plus it’s an instant fix to some of our biggest hair problems.

“However, it’s hard to find great quality hair that blends seamlessly. That’s why my collaboration with Beauty Works has been so amazing. I now have the exact pieces that I need to create some of my favourite celebrity looks. People always want to recreate celebrity looks, but don’t always have the hair to do it. “I want to make beautiful hair achievable, and Beauty Works has worked with me to create unique hair pieces that provide instant gratification for muse-status hair.” She explained: “We have used a 3D colour effect to deliver multi-tonal colour from root to tip, which not only boost the hair colour, but adds shine. We’ve also put together a root colour collection. The root stretch technique uses a darker base colour and blends out to a soft finish for an even more undetectable effect for today’s hair trends. We’ve covered every shade from Pure Platinum to Jet Set Black.” There’s a shade and style for everyone and the extensions really do feel thick, silky and luxurious. It’s no surprise then that Jen uses the pieces to create looks on some of the most famous heads in the world, but is there anyone she is yet to get her hands on that she would love to work with? “I feel so blessed to have so many amazing supporters of my ranges. I guess if I had to get it to one person that I haven’t already it would be the Obamas.” We also love the fact that Jen reassured us that we are not alone in having bad hair days: oh-so-perfect stars also suffer from frizz and bed head too. “Trust me, I’ve had to fix many ‘bad’ hair days!“

“I want to make beautiful hair achievable, and Beauty Works has worked with me to create unique hair pieces that provide instant gratification for muse-status hair” www.SalonNV.co.uk | 39


Jen is a woman at the top of her game, but how did she become involved in the hairdressing world in the first place? For anyone starting out, prepare to be inspired... “I’ve always loved doing hair and was obsessed with Natalie Imbruglia’s short haircut in her ’Torn’ music video when I was a teenager in Utah. “No one could give me the cut I wanted, so I went to the store, bought a pack of shaving razors, and starting cutting my own hair. Soon I was cutting all my friends’ hair in my parents’ garage. After high school, I drove to California with literally only $300 and my Honda Civic hatchback. “I called all the salons in Allure’s beauty directory until finally someone returned my call and I started working as a receptionist at

“No one could give me the cut I wanted, so I went to the store, bought a pack of shaving razors, and starting cutting my own hair. Soon I was cutting all my friends’ hair in my parents’ garage” 40 | SalonNV Magazine

Estilo Salon in Beverly Hills. I remember running out to feed meters for celebrities and I was so excited. After a while I met Andy Lecompte and started assisting him right before he went on tour with Madonna, so I ended up styling all the dancer’s hair. Andy has been such a great influence and inspiration to me.” With social media, magazines and television channels bombarding us with images of hair and beauty looks we know clients are going to love, Jen was inspired to make a ‘one stop shop’ for hair inspiration. She said: “I’ve created Mane Addicts - www. maneaddicts.com. It’s an exclusive behind the scenes look at celebrity hairstylists and an endless source of inspiration.” And, like us, she takes inspiration from everything that’s going on around her, from the

diverse sights and cultures she witnesses on her travels, to snaps on Instagram. “I love watching new models on Instagram and seeing how they’ll play with their hair, especially when they’re off duty. Some of my favorites to follow are Freja Beha, Jourdan Dunn, Gigi Hadid, and Natasha Poly. And of course Kim, Khloe, and Kylie are such trendsetters. I’m also so inspired by other hairstylists. I love seeing what my colleagues post on their Instagrams, especially people like Harry Josh and Oscar James who post so many inspirational quotes and stories.” We love taking a nosey inside the kit bags of top stylists and Jen gave us an insight into her three essential styling tools and favourite products. “My Beauty Works paddle brush, OUAI Wave Spray, and my shears are my top tools. “OUAI Wave Spray – I use before almost every blowdry for added texture, hold, and volume in the hair. OUAI Texturizing Hair Spray – This is like dry shampoo and hairspray had a baby. It adds light dry hold and texture. Beauty Works Clip-In Extensions - I love having the option for added length and fullness for my clients.” Jen is loving the braids trend at the moment and she thinks that “beautiful, effortless, shiny healthy looking hair and crunchy curls will be a trend popping up this year.” With a little boost from her Beauty Works extensions, we look forward to rocking these looks. The Jen Atkin by Beauty Works collection is available from www.beautyworksonline.com


elegant & luxurious hair extensions stylists love to work with. remi cachet offers a range of 100% human hair extensions to suit different budgets and application from pre-bonded (including the revolutionary Ultratipstm and minitipstm), wefts and tape hair. Supported with an extensive range of equipment & tools to make your life easier, a full aftercare range and haBia accredited training by fellow professional extensionists.

w w w . r e m i c a c h e t . c o m


HIGH DEFINITION Hair: Ben Cooke Make up: Francesca Neill and Nilam Holmes-Patel Eyebrows: Nilam Holmes-Patel Photography: Claire Harrison

SIGNATURE Hair: Paul Stafford Make up: Ashley Morhej Photography: Lee Mitchell Styling: Sara O’Neill 42 | SalonNV Magazine


FAITH IN GREY Hair: Jordy de Groot Make up: Hilda Jonkman Photography: Otto van den Toorn Styling: Bjorn van den Berg Art direction: Willem-Hans Beens

COIFFURE Hair: Jordy de Groot Make up: Hilda Jonkman Photography: Otto van den Toorn Styling: Bjorn van den Berg Art direction: Willem-Hans Beens www.SalonNV.co.uk | 43


STUDIOSEVEN50 Hair: Dionne Greenwood Hair Extensions: Studioseven50 Hair

SPLASH OF COLOUR Hair: Gary Ingham @ Gary Ingham Salons & Spas Make up: Lan Nguyen- Grealis Photography: John Rawson 44 | SalonNV Magazine


ADEM AND LILLITH Hair: Robert Kirby and Emily Garlick Make up: Sadie Hewlett Photography: Benjamin Johnston Styling: Elisa Heinesen

www.SalonNV.co.uk | 45


URBAN SPORTS Hair: Tyler Johnson and Lesley Jennison Photography: Karine Welter and Oliver Rust Styling: Lucy Manning and Helen Searle

ROCK & CHIC Hair: Universidad de la Imagen Make up: Cruz G贸mez Photography: Carolina G. Marugan Styling: Despertando entre Moda 46 | SalonNV Magazine

HIVE Hair: Ziortza Zarauza @ Centro BETA Assistant: Marijo Pascual Make up: Centro BETA Photography: Javier Villalabeitia and Eneritz Medina


CHANGE Hair: Allilon Education Art Team Make up: Melissa Bourne Photography: Andrew Gilbert Styling: Giuseppina DeCamillo

ENDURING ELEGANCE Hair: Cat Nicholson Make up: Lauren Gollan Academy Photography: Dave Frederick Avery

AMAZONES Hair: Christophe Gaillet for L’Oreal Professionel Make up: Izabela Szelagowska Photography: Weronika Kosinska

www.SalonNV.co.uk | 47


FestivalNV

Music to salons’ ears

As we begin to remember what the sun looks like and it seems it may almost be safe to relegate our furry hooded parkas to the back of the wardrobe, it can mean only one thing – summer is on the horizon – at last! Words Laura Boyd

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t’s such an exciting and profitable time in the salon as clients book in for their preholiday haircuts, tans, waxes and nails, but now there’s another ever growing revenue stream to tap into which, if you’re not already, you should embrace: festival season. Festivals are more popular than ever with something on offer to suit everyone’s taste. Whether it’s the biggies like Glastonbury and T in the Park, or something more boutique, such as Belladrum or the Secret Garden Party, down to the city fests, for people who don’t like the thought of camping / glamping (TeamNV will see you at these ones), like Lovebox and Glasgow Summer Sessions – there has never been more choice. And as the festivals increase, so does the demand for festival styles, advice and pampering and that’s where it’s time to cash in. Coachella is the biggie across the pond and the one to look out for in terms of style the stars rock to ensure you know what to expect when the customers come looking for you to make them ready to hit the fields.

For many, gone are the days of simply shoving on a pair of shorts, a hat and some wellies and hoping a quick whip across your face with a baby wipe will see you through the weekend. Now, it’s big business when it comes to fashion, trends and must-have festival beauty products which is good news for our industry. From specific hair colours (Kylie Jenner is always one to watch on this front), to ensuring skin stays safe in the sun and hydrated in the heat; there’s a vast amount of treatments and products salons can offer to target their festival-going clients. Here at SalonNV, we’ve picked out just a few festival products and looks we think will be big this summer. Go forth and be fabulous this festival season!

Protect, Hydrate and Glow with ARK Skin Protector SPF30 Primer Regardless of whether it’s sunny or not, we all know SPF should be worn all year round to ensure optimum skin protection, but when you’re standing all day in a field, exposed to the


FestivalNV

Margaret Dabbs Fabulous Feet Discovery Kit could be the answer for clients to pack in their rucksack, or suitcase for holidays. This simple stylish set contains 50ml versions of Margaret Dabbs Intensive Hydrating Foot Lotion and Hydrating Foot Soak, 30ml sizes of Margaret Dabbs Exfoliating Foot Mousse and Intensive Treatment Foot Oil. Available from www.margaretdabbs.co.uk and Margaret Dabbs London Clinics at £39.

Kebelo ADVANTAGE

rays, it’s even more important to wear a high quality protector. Ark Skincare’s SPF30 Primer is a multifunctional product that does it all: protects, primes, hydrates and illuminates. The awardwinning product not only leaves skin looking flawless; it has clinically-proven skin benefits, offering broad spectrum defence against UVA and UVB rays to prevent sun damage and premature ageing. For clients looking to ensure make-up glides on and stays on, whilst protecting their skin, this is sure to be winner. ARK SKINCARE SPF30 Primer, £36 for 30ml, is available from www.arkskincare.com.

Lashnv™ Lash Lift Big lashes are big news for festivals, but nobody wants their falsies peeling off when the emotions of the headline act (after one too many refreshments) become too much and the tears start flowing! Seriously though, for both festivals and holidays, Lashnv™ Lash Lift offers the chance to subtly enhance your lashes without the hassle of extensions. The treatment works by lifting as opposed to curling and with a little colour boost added to the service, clients are left with the look of longer, thicker lashes. It takes approximately 45 minutes, results are immediate and last an impressive 6-8 weeks! With a cost price to the salon of £7.98 and a recommended salon charge of £45 per treatment, this could be a summer salon winner. Lashnv™ training is now available nationwide with The Creative Beauty Group 01202876734.

Margaret Dabbs Fabulous Feet Discovery Kit For hardcore festival goers who will be partying for days, most likely in wellies, it’s important to remember to take care of their feet. Nobody wants blisters and tired toes when the aim of the game is to dance your socks off.

Summer months can wreak havoc with hair and the battle to fight the frizz is on. With a lack of decent facilities to wash and style hair at festivals, one treatment that could be a saving grace for customer is the in-salon Kebelo ADVANTAGE treatment. Kebelo ADVANTAGE is a pioneering in-salon hair smoothing system that leaves clients with smooth, glossy, frizz-free hair that lasts beyond each wash, for up to 100 days. Two years of production went in to this revolutionary three-part treatment, which uses Carbocysteine smoothing technology, to work on each and every hair strand, adding strength and shine. The first stage involves a deep cleanse and hair ‘exfoliation’, using the Kebelo Clarifying Shampoo, to rid hair and scalp of product and environmental build up, and open up the hair cuticle. The smoothing phase involves the application of the ADVANTAGE treatment, containing the Carbocysteine technology, in the most advanced formula available. In just one hour, hair is left smooth, manageable, free of frizz, yet full of body. The final stage in the treatment is the maintenance of the results at home: each client is given at-home prescriptive aftercare, including three products from either the Enriching Range or the Revitalising Range, depending on their individual hair type. These products – shampoo, conditioner and weekly conditioning masque, all Parabenand SLS-free – help maintain the smooth, glossy, frizz-free results, for even longer. Kebelo ADVANTAGE treatments 60ml £22.50 + VAT

Fudge Professional reintroduces Paintbox For the perfect colour palette to create a festival frenzy of hair colour, there’s good news, as Fudge Professional has re-launched its award winning Paintbox Creative Conditioning Colour range. The new and improved Paintbox Creative Colour collection now features 10 core shades, including two new pastel colours, that can be intermixed to create the exact colours your clients’ desire. The semi-permanent Paintbox formulations are free of both ammonia and peroxide and its dual conditioning system cares and protects, with moisturising agents and keratin, proteins to help repair hair from within. From favourite Raspberry Beret, to lovely lilac frost; it’s time to have colour fun this summer. Professional Paintbox: RRP £9.25 each Whiter Shade of Pale: RRP £11.25

www.SalonNV.co.uk | 49


FestivalNV

At SalonNV, we’ve also turned to some top industry experts to get their thoughts on festival styles, trends and products we should all be taking note of. Lloyd Hughes, Creative Director & Educator at men-ü provided his tips on how to look your best at festivals. With a lack of water at festivals, how can we advise clients to help their hair look refreshed? Lloyd explained: “There are a number of ways your hair can cause trouble in a festival setting. Lack of washing facilities causes greasiness and an absence of easily accessible water can make hair styling a real chore! Dry shampoo is an essential saviour. A small, miniature sized can will see you through the weekend and whilst it might not be a hair wash it is a clean that will look and smell fresh. “Styling your hair can be a trickier problem. The majority of hair styling products will leave your hands feeling sticky and unpleasant which rules them out as a festival option. men-ü’ LIQUIFFLEX leaves your hands completely dry to the touch, so you can style away without the annoyance of leaving your hands sticky and unclean. It also helps to add the texture and thickness to your hair that might be dwindling a few days in to the festival experience.”

“The lack of showering facilities and absence of mirrors are major barriers to looking presentable. However with a touch of preplanning and organisation, this doesn’t need to be the case. Stay hydrated.”

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The men-ü salon academy based in Southampton is the centre for men-ü professional training. For more information on men-u visit www.men-u.co.uk Hair styles are big news for festivals and understanding what trends clients will be looking for when they sit in your chair is key. Harriet Franks, Head of Colour at Blue Tit Peckham, is on hand with her top festival styles she reckons we’ll be seeing. Heard of the ‘sunbun’? Harriet explained: “This is a brand new, truly unique colouring technique, which Blue Tit recently developed and launched. “This style of colouring creates playful, quirky looks that are full of colour and perfect for festivals. It works best on light hair – blonde or grey hair is the perfect foundation –and it involves tying the hair in to several small topknots or buns, before painting various pastel shades on, freehand. “The end result, when the colouring is complete and the buns are removed, is a bespoke look with a random mix of colours. For a subtler look, a single colour can be applied, and painted on to one large bun.” And it looks like our love of braids is going nowhere fast. “The perfect way to disguise dirty, greasy, festival hair, braids have been a huge trend, both on and off the catwalk, and their versatility and ability to transform a look means their popularity shows no sign of disappearing. “A double scalp braid is a key trend this season, but require a comb, mirror and steady hand – not easy at festivals! My advice? Pull hair in to a side pony and weave in to a fishtail braid. To finish, lightly pull random strands from the finished braid to roughen up the look. Harriet also thinks textured waves will be big news. “If you’re staying overnight at a festival, this strong S/S16 trend is a great morning-after look. Dampen your hair slightly before braiding and

then keep your braid in overnight: when you remove it the following morning, hair will be full of long-lasting, textured waves. Add extra volume and a very on-trend matte texture to the hair, by finishing the look with Davines Your Hair Assistant Volume Creator and Brush. This is a new, miracle-working product from Davines, which has quickly become my must-have styling product. Applied to dry hair, this fine texturising powder, made from 100% coconut and bamboo powder, builds texture, volume and body, while protecting hair from humidity and stopping it from ‘dropping’.“ Last, but by no means least, Steve Rowbottom, Co-Founder and Director of Westrow, gave us his top festival styles. He said: “Rainbow Bright - the seemingly never-ending trend for playful colours, rainbow shades and icy pastels is perfect for the forthcoming festival season. The perfect opportunity to wear standout shades and try out more temporary, trend-led styles, festivals allow you to push the boundaries, so why not opt for clashing shades of mint, turquoise and duck-egg blue? For a subtler take on the trend, stick to pale pinks and mauves, weaved delicately through the ends and underneath of the hair. When opting for rainbow shades, unless hair is already bleached naturally white blonde or very light grey, it will need to be pre-lightened before the colours are applied. Opting for a professional treatment, such as Kebelo BONDAGE, during the colouring process, is a great idea when pre-lightening, or applying any colour to the hair, as it prevents hair breakage, and helps to not only retain the hair’s integrity, but improve the condition, strength and health of the hair too.” Steve has dubbed ‘twists’ as the perfect festival style. “It holds better, lasts longer and looks edgier when styled in to hair that hasn’t been washed for a couple of days. Leaving a loose section of hair around the temples, randomly twist small two-inch sections of hair from the front of the head to the back of the crown, and pin in place with Kirby grips. When finished, use fingers to tease fine strands of hair from out of the twists, to give the style a less polished, more worn-in look.” All this talk of festivals has put us right in the mood to party. We’ll be braided, hydrated and ready to go. Enjoy festival season and the financial benefits to the business that come with it.


FestivalNV

NEW

AMERICAN

VOL UME

CREATE BEAUTIFUL, FULL

FEATHERY VOLUME THE AMERICAN WAY NEW Platinum Bond High Speed Adhesive NEW American Volume Extensions

01273 862399

l

www.novalash.com

GET FESTIVAL READY WITH NOVALASH As the days get longer and the nights get lighter, free-spirited festival-goers everywhere are already planning their trips, but more importantly, their eye-catching festival style.

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verything from their clothes, shoes, hair, make-up and accessories is decided well before they embark on their summer adventures, so now’s the time to think about festival-ready options, packages and promotions your salon can offer in order to capitalise on what is forecast to be a big festival season. Maintaining a flawless make-up look from day to night can be somewhat challenging at a festival, which is where NovaLash’s new American Volume lashes come into their own. Designed to create thicker, fuller and more natural-looking lashes for longer, American Volume lashes help to widen the eyes and create clear definition without the need for mascara or heavy eye make-up, resulting in hassle-free, smudge and smearproof guarantee before, during and after the festival.

This new technique has been proven to eliminate obvious gaps along the lash line as clients’ natural lashes shed, thus creating the effect of a combination of eyeliner and mascara. What’s more, whereas a traditional volume lash application may take up to 3 hours, NovaLash promises to reduce this by half with a combination of a unique technique plus new High Speed Platinum Bond – the same oil-proof, patentpending formula NovaLash is known for, to produce the most durable results in the industry. Not only will the lashes last throughout festival season, but if they’re properly maintained by the client, they can enjoy beautiful, fuller lashes all through the summer months. And, no festival make-up is complete without a ‘pop’ of colour, which can be easily achieved using NovaLash’s award-

winning 24 Hour Cream Shadow palletes. Not only are the cream-based eye shadows available in a wide spectrum of colours, including earthy ‘Garden of Paradise’ and rich and radiant ‘Oxblood’, but they are also 100% water and sweat resistant, making them completely festivalproof. The highly pigmented shadows have been scientifically tested to ensure that no smudging or smearing appears, which completely eliminates the need for retouching. Combining NovaLash’s American Volume lashes and 24 Hour Cream Shadow will provide the answer to flawless, fuss-free festival make-up, so that your clients can spend more time enjoying the music and less time searching for a mirror and mascara!

www.SalonNV.co.uk | 51


Spring DISCLIPNE

TanningNV

No more going to work in the dark and coming home in the dark. No more hiding under 16 layers of clothing. No more putting off that leg wax because you want to keep your calves warm. Yes, winter is over!

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e can finally slink out of our parkas, peel off our leggings, and kick away our Uggs. It’s time to whip out the cute bikinis and search for some new dresses as we look forward to sunning ourselves abroad or even (whisper it) enjoying some sun here in the UK. But hold your horses. Before you go rushing out to pile on the fake tan you need to spend a bit of time this spring helping your skin recover from the toll taken on it by our harsh winters, lest you find yourself turned into a scaly, orange Chewbacca because you haven’t gone through the proper treatments beforehand. Priority number one on your list will be to remove some of the fuzz that’s been protecting your legs with a wax. But, especially if it’s the first time you’ve had it done in a while, you’re at risk of some serious redness and discomfort. To help ease the pain, the Sienna X Cooling Crème easily absorbs into the skin, relieving any sensitivity thanks to its natural extracts including basil oil, aloe vera, grape seed oil, and tea tree oil. Soothing and calming, it will ease your legs back into the routine. While you’ve been all wrapped up from the cold and had the heating turned up full blast at home, cooking yourself like a Christmas turkey, your skin has been suffering from a lack of moisture. The drying effects of the weather and artificial heating means your skin has been dehydrated and this can result in flaky or cracked skin. The chances are you’ve felt some of these effects so if you hit the bottle or head for a spray straight away you’ll just be suffocating your already suffering skin. Take some time to exfoliate and let your spring regime work its magic. Fortunately the great moisturising and hydrating properties found in MoroccanCleanse are ideal for getting the skin feeling healthy. With an aromatic fragrance of Honey Orange Blossom, this daily treatment is packed with organic argan oil and aloe vera to refresh, 52 | SalonNV Magazine

soften, and soothe the skin. Follow it up with their luxurious MoroccanButter and its blend of essential vitamins to leave your skin soft and silky. Hey, we all deserve a treat. The secret ingredient in fighting dry skin is glycolic acid which resurfaces and dissolves dead skin cells for a smoother complexion. The Murad AHA/BHA Exfoliating Cleanser combines a cocktail of gentle exfoliating acids to smooth and hydrate the skin while jojoba beads polish the complexion to leave you with brighter, younger looking skin. Founder of the brand Dr Howard Murad was the first to identify the benefits of glycolic acid almost thirty years ago and he is passionate about its benefits. He told us: “The more hydrated your skin is, the less depth there will be to your lines and wrinkles. However, the outermost layer of your skin is always the driest. When glycolic acid is used in an anti-ageing product, it works to accelerate the movement of fuller, hydrated cells to the surface, replacing the drier skin.” By taking your time and working out a plan of attack you’re giving your skin the best possible chance to get into peak condition before you apply the fake tan. But eventually, the time will come to get brown, so we spoke with our resident skin expert Jennifer Peffer about the hottest products to get the beautiful bronzed look. “Available in two shades, Tan-Luxe

Illuminating Serum Self Tan Facial Drops is a wonder product that can be used with your regular moisturiser – just add a drop or two and apply. Containing aloe vera, vitamin E, and raspberry seed oil, this product not only tans your skin but nourishes it at the same time. As an added bonus the raspberry scent is to die for. “Fake Bake Flawless Coconut Tanning Serum, containing everyone’s favourite ingredient, coconut oil, the newest release by tanning giant Fake Bake is a game changer. As well as providing a beautiful tan in a choice of three shades, this product also tones, smooths, and hydrates your skin. Available to retail within your salon as part of the Fake Bake range, this is a great way to add another dimension to your salon business.” While clients are busy preparing their skin for treatments to come, if you’re a salon owner it may be time to start considering adding a spray tanning service to your current repertoire of tricks. A fairly simple and quick treatment, spray tanning is a good way to bring customers into your salon and the improved footfall means you can advertise your other products to them. To get some expert advice on what you need to do to offer this service and the benefits it can bring you, we spoke with MoroccanTan Education Ambassador Nicola Badmus who recommends you take a professionally accredited course.

While clients are busy preparing their skin for treatments to come, if you’re a salon owner it may be time to start considering adding a spray tanning service to your current repertoire of tricks.


TanningNV

While you’ve been all wrapped up from the cold and had the heating turned up full blast at home, cooking yourself like a Christmas turkey, your skin has been suffering from a lack of moisture. “This will allow you to get yourself appropriately insured. There are benefits in researching which tanning brand you might like to use as some, like MoroccanTan, offer a professionally accredited course which will also give you a deeper understanding of their particular brand.” To get up and running with an operation like this one, the initial outlay is for the equipment. “At the very minimum, you will need a good quality spray tanning machine and booth or tent,” advises Nicola. “An extraction unit is also strongly recommended – this not only helps to clear the tiny droplets of solution floating in the air from being inhaled by both your client and yourself, but it also helps to reduce the amount of solution that settles around the area.” Spray solutions and equipment vary in price so you’ll need to decide how much to charge to ensure you make a decent return on your investment and Nicola suggests checking what others are doing. “Research your local competition,” she says. “Check out what they are offering but don’t try and undercut everyone – if you’ve chosen a good quality tanning brand and are good at what you do, clients will keep coming back – and also tell their friends!” While word of mouth is a great way to spread the word about your business, it’s advisable to let people know through more conventional means according to Nicola. “Facebook is a great free tool for building awareness of your services. Local gyms or hair salons that do not offer tanning are also a good place to advertise and make contact with – in short, existing businesses that already have a similar target audience that you are trying to reach.” MoroccanTan have a full range of equipment available on their website to get you started while Jennifer Peffer suggests the Fake Bake Pro Spray Tan Training Kit which offers a full professional start-up kit and includes certificated training to get you on your way. So if you’re thinking about diversifying your brand, now is the ideal time to take the plunge and you’ll be feeling the benefit when your summer clientele increases.

www.SalonNV.co.uk | 53


EXFOLIATION & TANNING

Exposed™ Spray Tan UK is a company that understands the spray tan professional because the company was founded by one.

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ith a good understanding of starting up and maintaining a successful business, Founder of Exposed™ Layla Tourh, felt the need for a spray tan brand to be designed for the UK market. In its short life Exposed™ boasts a rapid growth across the UK as it offers a spray tan with no smell, no overspray, instant dry time and a gorgeous colour that looks so natural that it gives your clients the freedom to go about their day! Spray tanning is a great business opportunity with not only a low start up cost but also flexible hours to suit your lifestyle whether you choose to be a mobile therapist, work from home or to add it to your existing services as a salon owner. Starting a spray tanning business is extremely lucrative as it is a quick and flexible repeat treatment with minimal outlay that will give you great profits INSTANTLY! Exposed™ Spray Tan UK has helped countless people realise their dream of becoming a Spray Tan Professional with their product packages, high quality training facilities and guaranteed profit! So why choose Exposed?

• Unlike traditional formulations Exposed™ has no need for a fragrance and has no odour due to it’s advanced tanning technology. • Exposed™ is perfect for girls getting ready for a night out with the opportunity to offer Exposed Express Tan allowing them to shower after just 1-2 hours! • Exposed™ has an instant dry time allowing clients to get dressed in less than 1 minute after being sprayed. • Exposed™ is a spray tan designed for the UK market resulting in a tan formulated to look natural rather than fake. • Exposed™ boasts a wide selection of colours ranging from a subtle 6% 14% for those clients who prefer to expose that little bit more. A product as advanced as Exposed™, demands education to the same high standard. This industry has been growing year-on-year and will continue to do so due to our increased knowledge of the damages the sun can cause from over exposure. Considering the fact that the UK now has the highest record of skin

• Exposed™ Spray Tan has NO OVERSPRAY! With the tan dropping straight to the floor of your spray tan cubicle or tent there is NO need for a spray tan extraction unit.

cancer, there has never been a better time to get involved with the sunless

• Exposed™ benefits from Eco-Certified organic DHA containing no oils or parabens.

a quick turnaround time and minimal outlay that increases your profits

• The non-sticky Exposed™ formula is rich with nourishing vitamin E cream, meaning every spray tan is streak free!

Exposed™ Spray Tan is available through The Creative Beauty Group on

54 | SalonNV Magazine

tanning business. Spray tanning still remains the most lucrative beauty treatment with instantly, so it’s time to jump on the bandwagon and GET EXPOSED™! 01202876734 or visit the website www.thecreativebeautygroup.co.uk



NailNV

The gloves are off, literally... as spring/ summer welcomes warmer weather, it’s time to turn our attention to nails.

Finger on the pulse OF NAIL DESIGN

Words Laura Boyd

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s we all know, nails = big business and nail design in particular is a must-have trend. With holiday and festival season fast approaching, clients will be keen to flaunt the hottest designs on their fingers and toes. There’s a vast array of inspiration online, thanks to the wonderful world of bloggers and vloggers who have all embraced the nail art trend. Amongst our favourites worth checking on Instagram are Scottish Calgel Creative Ambassador and award winning nail technician Lianne Clark, who you can find under her company name of @Swoonnails. Check out her use of negative space and careful glides of glitter – yes, we are in awe! For n-inspiration (we made that up, but you know what we mean), nails don’t come much prettier than those that Singapore’s Annabel Lee, @FollowThatWay, posts on her page. Intricate designs and cute colours, she showcases an array of designs with 56 | SalonNV Magazine

something to suit everyone. With 1.4 million followers on Instagram, you have to check out OhMyGoshPolish. Tamaras’s designs on her own nails are pretty incredible and will have you rushing to add stripes/hearts/marble designs to your talons. Thankfully, there are more products than ever on the market to help make our lives a little easier and aid our creative flair. And for those looking to keep it simple and let the colour do the talking; there are more shades and textures available now than ever before. 2016 sees the use of negative space continue, nude polishes embraced, nails stickers and jewels requested and the ‘ballerina’ flat tip in-demand. As with hair, pastel shades remain popular, but there’s also a splash of colour as bright bold gels move in for summer party season. So, what can you stock up on to make sure you create nails that, erm, rock? Check this out.


NailNV

Bio Sculpture - The Disco Dolly SS16 colour collection Looking for a bolder colour palette, sure to be a favourite amongst young clients hitting Ibiza and the likes? Try out Bio Sculpture’s The Disco Dolly collection. The range features Party Animal pink, Turn up the Volume coral and All Nighter turquoise, plus dazzling glitters. £2.58 + VAT - www.biosculpture.co.uk

All That Jazz UK Filigree Stickers These nail appliques are perfect for giving nails a speedy make over. With a wide range of different patterns, there is a filigree for any occasion. Available in Black, Silver, Gold, Rose Gold and White these stickers can be applied to both natural and artificial nails, adding a quick and easy twist for clients looking for something a little different. Simply place on the surface of the nail and secure with two layers of All That Jazz UK Top Note £1.49 + VAT www.nailharmonyuk.com

Yours Loves Sascha stamping plates

Looking for a one-stop-shop for jewels, wraps and basically everything you need to take your nail designs to the next level? Look no further than Izabelle Hammon. From crystals in every colour, to decos in an incredible array of designs – it’s nail art heaven! We particularly love the gold star studs and the geometric decos for adding a bit of sass and style.

Dutch nail art company, Yours have collaborated with Netherlands based CND™ Education Ambassador, Sascha Gossen to create a brand new, professionally developed ‘Stamping System’ perfect for use in salon. These high end stamping plates are lasercut to ensure ultimate precision, resulting in a clean and easy transfer that leaves clients’ ecstatic with their flawless, detailed nail art designs.

Various - www.izabellehammon.com

£4.25 + VAT – www.yourscosmetics.com

Izabelle Hammon

Gel II® Rave Nail Art & Design class Familiar with that sense of dread when someone sits in your chair and says, ‘can you do some nail art on these?’ From Foiling to Custom Blending your very own colours; this class will help you to create amazing designs featured on the course as well as inspiring you to create your very own! Call 01202876734 for info – www.thecreativebeautygroup.co.uk

www.SalonNV.co.uk | 57


Aesthetics

58 | SalonNV Magazine


Aesthetics

YOU KNOW THE SCIENCE, NOW KNOW THE PRODUCTS

COSMECEUTICALS It might be spring but let’s face it, most of us are no spring chickens anymore! The wrinkles are forming, parts are sagging more than we’d like (our eyelids of course!), and when we get up in the morning we don’t quite look as fresh as we did a decade ago, no matter how much we tell ourselves we do.

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e’re all desperately trying to get older with some dignity and thanks to some scientific advances it’s certainly a lot easier than it previously was. The days of requiring expensive surgical treatments to get any sort of benefit are long gone and there’s now a plethora of options – although navigating them can be just as difficult! In the last issue, our resident health expert Dr Nestor spoke about the science behind cosmeceuticals and how they’re packed with nutrients and miracle molecules that can repair and rejuvenate the skin. But what he didn’t touch on was what the products currently on the market can do for you and what to expect when you buy them, so to get the lowdown we spoke to a couple of experts. Sharon Cass is the Education Manager at Skinbrands, one of the leading firms in developing a definitive product range in cosmeceuticals and first and foremost she told us what products qualify for this title. “The two key factors that determine whether a product is a cosmeceutical are: Does the product have proven efficacy and results for the condition it is indicated for, and: are these effects more than just a temporary cosmetic effect.” For that is the real crux of the issue when it comes to cosmeceutical – rather than your typical moisturising creams that promise the world but have no evidence to back them up, these must have long lasting, scientifically proven effects and that is exactly what people have come to expect. Sharon said: “Clients are now demanding tangible results and are more likely to invest in a treatment or product if it is more than just a pamper experience. Cosmeceutical level products actually change the way the skin functions such as increasing cell renewal or stimulating the skin to produce its own dermal proteins.” With medical practitioners expecting to see independent trials involving double blind

or placebo studies, this helps differentiate between full strength products and ones that include token levels of cosmeceutical ingredients. Kate Robson, brand ambassador of Dermedics, confirms this, saying, “Cosmeceuticals are now backed with extensive scientific research that shows specific ingredients can extend cell’s DNA Telomeres. This has taught us that the life span of our cells can be extended and thus make them act much younger. There has been years of research into ingredients and their reaction with skin cells, leading to product development being able to expand at a rapid rate.” The range of products has certainly expanded in recent years as essentially a whole new area of beauty has opened up and the main focus of these products has been one thing – antiageing. “That’s the key market for these products,” says Sharon. “Cosmeceutical level ingredients are very well suited to ageing skin as they reverse many of the symptoms that skin suffers from as it ages.” Dermedics Youth Expert Global Anti-Ageing Cream is a prime example of this. Specifically designed for women aged 30-35 and upwards, it attacks the first signs of improper moisture retention in skin that leads to dehydration, roughness, and the appearance of wrinkles. Used as a daily skin treatment, it re-activates the youthful proteins in your face thereby giving real results and restoring the radiant appearance of your skin. As we’re coming out of winter and into the summer months, the chances are you’ve suffered from dry skin and that’s where products like Elizabeth Arden PRO Intense Hydrating Cream come in to play. As a cosmeceutical product, it offers more than a typical hydrating moisturiser can, not only moisturising but also working to reduce the appearance of fine lines, and rejuvenates and softens the look of the skin. Partner it with the Elizabeth Arden PRO

Hyrdating Antioxidant Spray to take skin hydration one step further and provide an instant, lasting boost of hydration and refreshment to the skin while on the go. A few spritzes of this and your skin will have a fresh, glowing look. One of the benefits of cosmeceuticals is you don’t need to add them on to an ever-growing list of products you use in your day-to-day life, instead they can replace what you already use while offering more. A good example of this is the Dermedics Physiological Micellar Water. You already use a face cleanser, a skin toner, and a make-up remover, yes? Well they can all be swapped for this one product that also has cosmeceutical anti-ageing benefits. Specifically designed to assist in calming the discomfort associated with weak, itchy, highly irritated or reddened skin during facial cleansing procedures it’s a step above what you’re using at the moment. Crystal Clear have released their most powerful and effective products to date, the COMPLEX-C range. Formulated with plant stem cells, plankton extract, hyaluronic acid, and antioxidants to the maximum strength recommended by each ingredient developer, it comes in a Cleansing Gel, Hydracell Moisturiser, Dermal Fusion, and Super Repair Mask so you’re guaranteed to find the product to suit your needs. So the battle to fight ageing goes on, but now we have a wealth of scientific knowledge on our side and the latest products are backed with studies and research to ensure the consumer is better informed than ever. “We now have a complete understanding of how an ingredient reacts with our skin,” says Kate. “High quality results are being seen within one to two months. These products offer you something you could only previously achieve through surgery: ten years ago you would never have been able to get a face-lift in a bottle, that is the beauty of cosmeceuticals.”

“Cosmeceuticals are now backed with extensive scientific research that shows specific ingredients can extend cell’s DNA Telomeres. This has taught us that the life span of our cells can be extended and thus make them act much younger.” www.SalonNV.co.uk | 59


Aesthetics

FEMININE REJUVENATION

THE O-SHOT

In this issue of SalonNV we look at something, different. Something a bit more intimate. Feminine rejuvenation. Yes, we’re going to talk about rejuvenating the intimate area.

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elieve it or not, this topic came straight form the editorial board of SalonNV, and rightly so. These treatments are surpassing being just a ‘growing trend’, but have quickly become an established procedure, both surgical and non-surgical treatments. Labia-plasties (surgical contouring of labial) are very much on the rise. As always, it’s important to know the facts and where to turn.

Words: Dr Nestor

What is Feminine Rejuvenation?

Feminine rejuvenation is the new evolving branch of cosmetic surgery and aesthetic medicine, looking to rejuvenate your feminine area and restore youthful function and health. I suppose your first question is why? (It was mine) Let’s look at ageing, of the intimate area, rather than our usual focus on facial ageing. We are all aware that the ageing process affects every part of us, inside and out. Vaginal ageing is no different. Puberty, childbirth, sexual partners, and menopause all contribute to vaginal ageing. Sadly, these changes aren’t often discussed topics, meaning women are typically uninformed and woefully unprepared for the realities of the process. The changing vulva

First thing’s first: While closely connected, the vulva and vagina are two different things. The vulva is the outside, and the vagina is the canal. Often, women talk about their vagina, and what they really mean is their vulva, the lips, the clitoris, the labia majora (outside lips), the labia minora (inside lips), and even the urethra. The vulva remains largely unchanged from your late teens to your 40s, and even into your 50s. At some point, however, Vulvovaginal Atrophy (VVA) (a.k.a. Genitourinary Syndrome of Menopause, or GSM) begins, resulting from the gradual loss of oestrogen that comes with peri-menopause and menopause. That means, the tissue can become more pale and smoother, the labia can become less distinct, and the vulva will lose its fullness. This is not something to start stressing out about. It’s the natural ageing process. The vagina itself

VVA affects the vagina as well as the vulva. The loss of sex hormone (oestrogen) can result in dramatic changes in the appearance and function of the vagina. The vaginal opening can shrink, and the length of the vagina can shrink. Irritation can also follow.

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Irritation occurs because the vaginal walls become thinner, losing elasticity and especially moisture. Anywhere from 20 to 50 percent of women start to complain about the sensation of burning and itching—and these are chronic sensations. With sex, it becomes more

pronounced. And that’s when they’ll really notice it, because it’s painful. While sex is the main instigator of itchiness, there are some people who notice it other times, maybe when they’re walking or doing exercise.


Aesthetics

These unwanted sensations.

Fortunately, there’s both long-term and temporary relief for the discomfort that comes with VVA. Dr Swica (renowned physician in menopause and women’s health) has the following tips: • Moisturisers are something you use twice a week to keep the vagina moist. Moisturisers like Replens and Luvena eliminate the feeling of dryness. • Lubricants are what you use when you need much more moisture during sex. There’s silicone, water, and oil-based lubricants • Restore moisture. Local Oestrogen Therapy is a low-dose of hormones administered via pill, cream, or ring (see your GP or gynaecologist). • “If women value their sexual life, it’s better to stay sexually active on a regular basis,” says Dr. Swica, since regular intercourse helps the vagina remain moist and flexible. The infection connection

The good news: ageing doesn’t necessarily mean more yeast infections. The bad news: ageing could mean more of those other infections. Without oestrogen, the flora of the vagina changes and the tissue around the urethra is thinner, so women become more prone to urinary tract infections. The epithelium becomes thinner, so women are more vulnerable to sexually transmitted infections and HIV. Bacterial vaginosis may also become more prevalent as well. Local Oestrogen Therapy can thwart the onset of these diseases, since it helps restore your flora. Moisturising, lubricating, and sex are also helpful, as they keep vaginal tissue supple and less disposed to small tears. Feminine rejuvenation

Enter feminine rejuvenation procedures in aesthetic medicine. Dermal fillers (similar to ones used in the face) have been trialed to help restore fullness of the vulva and vagina. However these have perhaps not had the same success as ‘The O-Shot’. In case you’re wondering, yes, the ‘O’ stands for ‘orgasm’. What is it?

chemical messengers and, basically, all the good stuff that helps heal wounds and restore collagen. The O-Shot procedure works by using PRP to stimulate stem cells to grow healthier vaginal tissue. The whole procedure for processing the blood and injecting the growth factors takes less than 45 minutes. What’s involved in the procedure?

First, the doctor or nurse will apply a numbing cream to the vagina. In the same way as a blood test, blood is then drawn from the arm and this is where the PRP is extracted. A very thin needle is then used to inject the growth factors into a few specific, targeted places in the patient’s vagina. As these areas have already been numbed with anaesthetic cream, little or no pain is felt. In some cases, the effect is immediate, but it can take up to 3-4 weeks. Only physicians who have been trained and certified to perform the O-Shot can perform the procedure. Results can be quick, with benefits noticeable after a couple of days, as the growth factors begin to rejuvenate the vagina and enhance the sexual response. Over the proceeding weeks, both the vulva and vaginal wall start to thicken and become fuller, restoring its more youthful architecture. This helps restore moisture, leads to less irritation (due to thickened wall), and may have an impact on the immune defence system. There is also anecdotal reports of helping with some forms of urinary incontinence as a result

of the thicker, plumper tissue. There has yet to be a large published study on the effects and benefits of non-surgical feminine rejuvenation with dermal fillers or the O-Shot, however there is certainly growing praise from patients who have had this treatment. Each woman’s experience with the O-Shot will be different, but growing positive feedback from patients include: • Younger, smoother skin of the vulva (lips of the vagina). • A tighter introitus (vaginal opening). • Increased arousal from clitoral stimulation. • Increased sexual desire. • Increased natural lubrication. • Increased ability to have a vaginal orgasm. • Stronger orgasms. • Decreased pain for those with dyspareunia (painful intercourse). • Decreased urinary incontinence. Aesthetic medicine is developing at an exponential rate and many new treatments that emerge, quickly burn out. It’s therefore important to visit a respected practitioner who has done their homework, is trained and experienced, and always has your best interests in mind. You are a patient, not a client. The O-Shot is a promising development in women’s health, and has, to my knowledge, no complications. Results, as with everything, vary. Speak to your doctor or nurse about whether it’s right for you.

The O-Shot is a new procedure developed to solve your sexual problems, increase your pleasure, and rejuvenate your vagina. If you would like to know more about any of these treatments, visit my page, www.drnestor.co.uk, or call 0141 552 0828 to make a free, no obligation consultation with myself or email me at contact@salonnv.co.uk

The O-Shot is a new procedure developed to solve your sexual problems, increase your pleasure, and rejuvenate your vagina. It was first introduced to Europe by Dr Sherif Wakil on Harley St a few years ago. Its popularity and efficacy has sky rocketed since. It is a nonsurgical technique that uses the growth factors each woman has in her own body to stimulate vaginal and clitoral rejuvenation to activate the Female Orgasm System. Thus far, Dr Wakil reports that almost all women receiving the O-Shot procedure enjoy an increased sexual response, and for many the improvement is dramatic. The O-Shot can also be effective in improving and treating conditions such as urinary incontinence. Small studies show that when platelet-rich plasma (PRP) is injected, stem cells multiply and grow new younger tissue. PRP is the serum derived from taking a sample of your own blood, and spinning it in a centrifuge. The serum at the top is full of growth factors,

www.SalonNV.co.uk | 61


Aesthetics

ETERNAL YOUTH? Jennifer Lopez. Cliff Richard. Barbara Windsor. Gwyneth Paltrow. How many times have you heard someone say, “Wow, they look good for their age”? Well, that’s because they’re just a few of the evergreen stars that swear by treatments from CACI International to keep them looking forever young and fresh on our televisions.

C AC I I N T ER N AT I O N A L

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ather than going under the knife for a risky facelift, more and more people are beginning to see the benefits of CACI’s non-surgical alternative. As suppliers to over 10,000 of the world’s leading beauty salons, health clubs, destination spas, and day spas, they are the largest UK manufacturer and supplier of non-invasive aesthetic treatment systems so SalonNV thought it was time to have a chat with them about how their innovation has changed the industry. Global Export Manager Mary Overton has spent 15 years with the company, and in that time has increased the global market presence of the brand to more than 80 countries, so who better to give us the lowdown on how they’ve gone from facial paralysis medical treatment to celebrity must-have. Yes, the revolutionary technology that now keeps J-Lo in the Top 100 Sexiest Women charts was originally developed to treat Bell’s palsy, Mary tells us. “The original CACI (Computer Aided Cosmetology Instrument) was developed in the US by the originator of modern microcurrent therapy, Dr Thomas Wing. In 1992, CACI International launched CACI in the UK as a cosmetic treatment that soon became known as the “Non-Surgical Face-Lift.” After acquiring the IP rights for the technology, the company set up camp in the UK, with their base in Peterborough, and have

62 | SalonNV Magazine

expanded their product line well beyond what they started with. But they haven’t lost touch with their roots, says Mary, as “all CACI models incorporate Dr Wing’s ‘non-surgical face lifting technology’ but now also feature additional technologies for targeting lines and wrinkles and for treating acne, blemishes, sun damage, pigmentation, stretch marks, scar tissue, skin laxity, cellulite, and body tone.” These are issues that affect most of us and who hasn’t wished they could ‘fix’ a part of ourselves we aren’t too happy with? Many of us will even have considered going under the knife to look better but now with CACI’s unique techniques we don’t need to put our bodies through such strains and Mary is clear that’s why so many people choose them. “With surgery you have to take time out to recover and there are risks involved. All CACI treatments offer dramatic results on both skin and muscle tissue with no down time and without any risks. Our microcurrent technology is clinically proven and is a non-invasive treatment that re-educates muscles, increases blood and lymph circulation, and enhances the penetration of the active ingredient of skin care formulations.” It’s not surprising then that it has taken off as the benefits are clear – look better, feel better, no risk. Mary tells us that people even fit it in while they’re at work! “Our most requested treatment is our signature CACI non-surgical facial toning for

men and women,” she says. “The treatment takes an hour and can be received during your lunchtime break, giving you a ‘lunchtime lift’! The anti-ageing skin results are immediately visible even after one session with the effects lasting for days.” With this ease of use and the instant effects, it’s no surprise that it has taken off amongst everyone from office worker to celebrity alike, you can even find it on cruise ships! You might expect Mary to be shouting from the rooftops about endorsements from the likes of Cliff Richard and Barbara Windsor but she is very humble about it and refuses to single any of them out. “We appreciate all our celebrity clients,” she tells us. “And we’re delighted when we hear that a celeb is recommending CACI to their friends. We’re thrilled to be their long term beauty secret.” Media attention on the company has continued to grow in recent years as more and more celebs come out as fans but it’s CACI’s reliance on innovation and pushing their brand forward that will keep them relevant in an ever growing marketplace and Mary believes they have what it takes. “Education and research allow us to stay at the forefront of technology and our dedicated CACI research team keep abreast of global trends and consumer behaviour. High-tech treatments like what we provide will continue to be high in demand as savvy consumers address


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WHY IT’S NEVER TOO LATE TO RETRAIN Award winning therapist Melanie Crosby reveals how her CIDESCO course has impacted her career and changed her life

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their lifestyle and anti-ageing concerns.” The proof of the pudding is in the eating and CACI have continued to innovate with several new systems and treatments being released in recent months as they look to keep customers coming back for more. They are particularly excited about their new CACI Synergy system, launched at Professional Beauty Excel in February. Mary says: “It combines the functionality of CACI’s two best-selling systems, the CACI Ultra and CACI Ultimate and introduces pioneering S.P.E.D Technology (simultaneous photo electrical delivery), a breakthrough new advancement in microcurrent facial toning. For the first time on the market, beauty specialists will be able to harness the power of high brilliance LED light therapy at the same time as using microcurrents for enhanced skin results. “The CACI Synergy provides ultra-low frequency stimulation with orbital skin resurfacing, ultrasonic peeling, as well as the exclusive ‘wrinkle comb’, a non-invasive alternative to dermal fillers. With so many treatment options available in one system it allows salons to offer the widest range of anti-ageing and skin rejuvenation treatments suitable for men and women of all ages. “In addition, CACI also recently launched a dazzling new salon treatment and product line for eyes, CACI Eye Revive. It soothes tired and puffy eyes, combats dark circles, reduces fine lines and wrinkles and lifts hooded eyes.

The two new anti-ageing skincare products to protect the most fragile feature of the face are the CACI Eye Revive serum and Hydro Eye Mask to address concerns that include puffiness, dark circles and dehydration, and fine lines.” Naturally, many of SalonNV’s readers are salon owners and Mary encourages anyone interested to contact CACI directly as they can receive large benefits through teaming up with them. “Purchasing directly from CACI the equipment manufacturer gives you the peace of mind knowing that you are buying a quality system that is both reliable and manufactured ethically and to exacting standards,” she tells us. “CACI offer on-going support from business development consultants to help grow your CACI business – access to brand logos, marketing, and PR, is also available to help increase football into your business. You’ll also receive brand and business opportunities and long term strategy plans for your business, preparing your for the customer demand of your CACI treatments.” So if you think your clients might be interested in ageing as gracefully as some of the most famous people on the planet then give them a try. With CACI currently available in 87 countries and with future developments in their global expansion already underway, they’re set to remain as the market leaders for years to come.

aving first qualified as a Beauty Therapist with the IHBC (International Health & Beauty Council) in 1986, Melanie worked in a small beauty salon for two years before deciding to completely change her career path, and move into the financial sector. 25 years later, Melanie’s life changed as she was presented with the chance to move and work abroad in Australia – an opportunity she was keen to take. At 41 years old, the prospect of moving ‘down under’ gave Melanie the inspiration and determination she needed to make her return to school and retrain as a therapist, something she had been considering for a long time. “Australia has some amazing spa destinations and that was something I wanted to be a part of ”, she comments. After making her decision, Melanie enrolled and became a full-time student for one year at CIDESCO’s International School of Beauty Therapy, Nantwich. “My first task was to decide what qualifications I would need. I researched this online, looking at various recruitment agencies, both in the UK and Australia as well as looking at potential employer websites. The majority of top spas in Australia request a minimum of two years spa experience, which wasn’t an option for me. I knew what I wanted to do; I just had to find a way of getting there”. Returning to study as a mature student was extremely daunting for Melanie, but it enabled her advance her current abilities whilst learning new skills. Thankfully, Melanie’s hard work and determination paid off and she graduated in the summer of 2012. Within five weeks of receiving her diploma, she moved to the Sunshine Coast in Queensland, Australia, where she has since resided. “As soon as I moved to Australia, I successfully found employment as a Spa Therapist in a world of class Sanctuary Spa, which was one of the five finalists in the 2011 ASPA Awards for Best Destination Spa. Since, I’ve been featured in a Fox Sport TV advert and local magazines, representing the spa, as well as being invited by CIDESCO’s Head Office in Zurich to provide a summary of my thesis for their LINK magazine.” In 2013, Melanie went on to win ‘International Student of the Year’ out of 250 centres in 180 countries, for CIBTAC and BABTAC and continues to be featured in various spa publications – something she is extremely proud of. “As much as I loved working in the spa industry, another career change happened in April 2015. I gained employment within the head office of the Australian National Distributor for Jane Iredale Mineral Make-Up and Environ Skincare. Since completing the CIDESCO qualification, I have complete job satisfaction. It’s rewarding, challenging and most of all, enjoyable”. www.cidesco.com www.SalonNV.co.uk | 63


BusinessNV

Liz McKeon

NO SHOW Definition = a person who makes a reservation and neither uses nor cancels it!

Do you know the cost of cancellations, latecomers, and no shows? If you actually calculate the costs incurred by persistent latecomers and no shows, you would probably be horrified at how much they cost your business on an annual basis. Example: 1 x service @ £30 no-show or cancellation per day for one year = £7,800 (That’s over €10,700!)

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very salon or spa has clients who think it is acceptable to waltz in 20 minutes late. Worse again, what about the ‘no shows’ who don’t even have the common courtesy to call when they decide not to bother keeping an appointment. Too often, the salon manager is reluctant to do anything to change their behaviour because they are scared of losing the business. Once you know what these clients are costing you, you stop worrying about losing their business. In fact, you would probably prefer that they take their business down the road to your opposition, and allow you to focus on looking after the clients that are courteous and arrive for every appointment on time. You are in business to make money, and your responses to problems that cost you money unnecessarily need to be both serious and swift. You cannot afford to ignore the behaviour of clients that have a negative impact on your bank balance. Remember, the customer may not always be right, but the customer is always the customer! Most clients are reasonable and when it is explained to them courteously, they will realise the impact their behaviour is having – then they either improve their behaviour or go elsewhere. On your Brochure/Website:

• Include a statement explaining to the client that if they are late, the appointment will be either shortened or cancelled, and that the full cost of the appointment may be charged, as time and staff were allocated for that treatment. • Explain your salon policy about changing or cancelling appointments – for example 24 hours notice required.

• New clients or clients with an appointment of 60 minutes or longer may be asked to provide a credit card deposit. Managing a Cancellation Policy:

At one extreme is a cancellation policy that requires full payment for a service if the service is cancelled within 24 hours, or there is a no-show. At the other extreme is a cancellation policy that did not provide any consequences for no shows. The first policy might lose your customers, the second could lose you therapists. Clearly coming

up with a cancellation policy that falls somewhere in between the two extremes is necessary. Flexibility is also important in designing a cancellation policy. If a good client cancels an appointment because of a sick child or other emergency, you don’t want to lose her over one appointment. Most clients will accept your house rule if it is explained to them in a professional manner, so staff need to be trained to ask for deposits or take full payment for latecomers, where appropriate. Reduce No Show Guidelines:

1. Use your computer to flag the offending clients – know the clients who are inclined to be late and schedule their appointments in off peak times.

2. Communicate appointment confirmations on the double – for example, send a confirmation email 48 hours before and a text message 24 hours prior to the appointment. People then have a chance to rearrange if they can’t make it. And they can’t say they didn’t see at least one confirmation communication.

3. Have a three strike rule – that way you can’t be judged as being unfair. If a client cancels or is a no show on three occasions, stop taking a booking and say “it might be best if you book on the day next time”. 4. Put a notice up in the salon reception explaining cancellation charges or there will be a charge. Be firm, but fair, about implementing this.

5. Take deposits from ‘naughty clients’.

6. Have a ‘black list’, which means they will only be allowed to be serviced by walk-in status only. Have a back-up plan:

1. Use a cancellation list to your benefit. Always have a list of clients who want an appointment today and call them when a cancellation occurs.

2. Have a second list – a list of clients to contact at very short notice and they can avail of cheaper prices on the day. This means that even if you give discounted prices, there are no gaps in your appointment book. 3. Most of your regular loyal clients will only cancel an appointment if it is an emergency and you would never need to ask them for a deposit. But, for the persistent latecomers and no-shows, introduce and implement your house rules, making sure that every client has a positive impact on your bank balance! ‘No shows’ to do List:

1. Decide on your salon house rules

2. Communicate this in your brochure, website and reception notice 3. Write your daily email and text confirmation communications

4. Staff training session to role-play cancellation policies 5. Implement new procedures

“When everything is like an uphill struggle, think of the view from the top”!

Liz McKeon is a bestselling Author, Key Note Speaker, Business Coach & Trainer, specialising in the Hair, Beauty and Spa Sector. For information about Liz’s upcoming events, on-line training Programmes and Business Seminars, check out www.lizmckeon.com.


BusinessNV

TEAM SALON TRACKER BUILDING How our software can improve business organisation and solve those day-to-day problems in the salon.

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hether it be a start-up salon, or a multi-site business, there are several issues that salon owners struggle with that are similar to one another, no matter what the business size. The main two being difficulties in business organisation and salon security. Our software system is designed to help salon owners to manage their businesses more efficiently and to offer solutions to some of those common problems. One of the main benefits for all salon types is that Salon Tracker provides the ability for a paperless business, as all client information including appointments, personal notes and purchase history is stored on digital client cards within the system. Reports, including cashing up and stock receipts are also in digital format, meaning no more appointment books and realms of paper documents. Appointment attendance is improved with our automatic SMS marketing feature, which notifies customers 24 hours prior to an appointment, reminding them of their booking. Further marketing campaigns can then be created through this feature to promote last minute offers. Our secure shell system ensures that privacy is always at the forefront of the business as it locks down the PC, this also preventing employees from browsing the internet during working hours. Password protected security levels can be set for each member of staff so that financial records are safe from all employees unless otherwise discussed. Salon owners can also track the shift patterns of their team members by using a fingerprint clock in and out system, which will highlight when an individual signed in and out of a shift. The same fingerprint security method can also be used to protect client information, as this eliminates other individuals from accessing a client’s details and using treatments under

their name maliciously, a feature that is

especially desired in the tanning industry. For larger salons, especially those with

multiple sites, keeping track of KPIs and salon activity can become difficult. Our software

Call it team spirit, camaraderie, or staff morale, a happy and contented workforce is a prerequisite for business success and it’s something the team at Byron Hairdressing know all about.

allows access to this information from home, meaning that salon owners still have full

control over their business even when absent. Managing the booking process can also

become tough for larger salon businesses,

however we offer an online booking service

that synchronises appointments straight to the digital calendar stored on the system. This is

great for clients as they can access this online service 24/7 using a mobile and through

Facebook, where they can also see any loyalties or rewards that they have remaining with the salon via a mobile app.

Our software is available in 3 modules to

suit individual salon needs and can also be

purchased on a monthly subscription basis.

We believe salon software is a great business

investment and salon owners should see ROI relatively quickly after purchasing a system.

ENSURE YOUR BUSINESS RUNS SMOOTHLY AND ALLOW CUSTOMERS TO BOOK APPOINTMENTS WITH APPGENIUS FROM SALONGENIUS. The app contains many useful features to ensure your customers can book appointments conveniently at a time that suits them and so you can easily communicate any messages or offers to your customer database. Features include: Push messaging – send info and offers directly to your app users.

Booking Requests – now customers can book an appointment on their smartphone using the appointment in the app and they’ll receive reminders via the app before they are due to go into the salon or spa. Incentives – Loyalty and ‘Recommend a Friend’ schemes are included in the app’s features to keep your customers coming back for more. Business information – a salon or spa’s website, social media links, and contact details are stored on the app in one convenient place for your customers.

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alk into the boutique salon in the Fife coastal town of Kirkcaldy, and you will immediately be struck by the way every team member, from receptionist to senior stylist, obviously enjoys each other’s company. It makes for an amazing atmosphere – and a loyal clientele. But you can’t just employ people and hope they get on – as with any aspect of business, you have to work at it. And like any other salons, the team at Byron is made up of a collection of individuals with disparate personalities, but at work they gel. A large part of this is down to the regular activities they share outside the salon. Salon Director Ronnie Marshall says: “We’ve got a great team at Byron. Our annual charity fundraisers that have really drawn us all together in a way that makes the whole team more than a sum of its parts.” Charity support is a huge deal at Byron, which has raised nearly £30,000 over the past decade for Maggie’s Centres, an organisation that supports anyone affected by cancer and other terminal illness. This year’s challenge is the most gruelling yet as the team pull on their walking boots for an assault on the Lairig Ghru, a pass through some of the wildest, most inhospitable mountains in Scotland, the Cairngorms. Not every member of the team is up for such physical exertion, and how that is dealt with is part of the team-building agenda. Everyone feels involved, whether they climb the pass or not. Ronnie says: “It’s vital, first, that it’s not an edict and, second, that no one feels excluded, which would destroy the whole team-building aspect. It’s made clear from the start that nothing is compulsory.” The team have been in serious training February, and the enthusiasm is proving infectious. “Everyone is fired up about it, and talking with clients in the salon, so they are also getting behind us,” says Ronnie. And though this kind of physical challenge won’t suit every salon, there’s no reason why others can’t come up with their own events. The fitness gains and the fantastic views from the top of a Scottish mountain are bonuses. www.SalonNV.co.uk | 65


BusinessNV

Emil Mcmahon

THE CARETAKER

SHOULD WE ALWAYS AIM FOR GREATNESS?

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e it a haircut, a successful retail sale or even a post on social media, it seems we are constantly striving to achieve greatness in everything we do. Being great is fabulous, but is it achievable 24-7? I’ve been pondering this fact of late as I post social media stuff on behalf of my clients, and sometimes, just sometimes, I think good can be as effective as great. How do I justify such a statement? Well, in the world of Facebook, Instagram etc we are bombarded with professional marketing materials and every day ‘Joe Bloggs’ postings. To me they both have the same result, they either make me look further into the posting or make me move on. It doesn’t matter if it’s a magnificent 15 second video clip produced by a whizz kid or a random ‘selfie’ taken by a client who has just left a salon feeling fabulous about their new hair-do, what matters is whether or not I’m actually interested in the subject matter! This is key for me as my daily working life is based around trying to achieve a blend of both aspects. A sharp image with cool hashtag makes for a great posting, a blurry, shaky video makes for a good one, but if the message is relevant then the likes and shares are more or less the same. As a hairdresser I always strived for greatness in everything I produced. As an educator I always tried to deliver great training. As a social media ‘caretaker’ I try to mix it up a little so that the rawness, or amateur feel of a post has as much impact as a corporate image of a brand.

So striving for greatness is a definite aim for everyone in whatever occupation they may have, but being realistic and accepting that good is acceptable makes for a more enjoyable working life. What I am not saying here is that mediocrity is okay! It’s most definitely not! However accepting that you did a good job on a haircut, had a good go at ‘retailing’, or a good stab at creating an image is perfectly acceptable and much more realistic. It’s exactly the same for social media, don’t try to be perfect and great all the time, life isn’t like that and your social channels should reflect you and your personality, not be a pristine and perfect place, that’s just not a true reflection of your life or your business. Social sites can be amateur at times, so long as the message is a worthy one and the image that goes with it is a good one then there’s nothing to lose. In fact you have everything to gain because your postings reflect you, and you (please correct me if I am mistaken) are not perfect. Then, when you do post something of greatness it makes it all the more special. It’s a bit like cutting a good bob, your client is more than happy with it. But when you create that bob, that bob of perfection, you know something rather special happened. Try and think of your online activities in the same way that you think about your day to day work and I guarantee the postings will become much more enjoyable.

As a social media ‘caretaker’ I try to mix it up a little so that the rawness, or amateur feel of a post has as much impact as a corporate image of a brand.

Emil McMahon offers training on all aspects of customer interaction and social media. For more details visit www.emilthecaretaker.com or email emil_mcm@hotmail.com 66 | SalonNV Magazine


BusinessNV

10 THINGS TO DO WHEN YOUR FACEBOOK PAGE IS NEW Erica Douglas, co-author of Blogging: The Essential Guide and Making Money Online

Most salon owners accept that social media marketing must be part of their overall marketing strategy, and Facebook should be where you focus your time and energy first. With 1.6 billion users, anyone who thinks their clients (and potential clients) aren’t on Facebook are mistaken. Everyone’s clients are on Facebook now - and that means you need to be there too! If you don’t have a business Facebook page, today is the day to put your doubts and fears to one side and get started! For those of you who have a page but haven’t managed to gain much traction yet, the tips below are perfect for you. I have established many a small business Facebook page and I follow these ten steps myself so I know they form a great step by step plan for getting your Facebook page to its first 500 or 1000 followers. Ok, let’s get started…

1. Facebook Photo

This is the equivalent of your profile photo on your personal page. On your business page it should be your business logo.

6. Getting Your First 100 Followers

Once you’ve set up your page, your next challenge is to get your first 100 followers. If you are running your own independent business I’d always

recommend inviting family and friends to like your page first. This will give you a kick-start and that first bit of social proof (you don’t want potential clients thinking you have no current clients!).

7. Connect With Your Current Clients

Once you have your first 100 followers it’s time to invite your current clients to like your page. If you are already email marketing you should include a piece

Many small businesses use a picture of their product or in the case of salons, a nice hair shot. Big mistake! Every time you answer a comment or promote your page on Facebook it is this image that is shown. You want people to see your logo as much as possible, the more they see it, the more likely they are to remember and recognise it. This is known as branding, and it creates customer loyalty and adds value to your business. Don’t miss the opportunity to put your logo in front of people as many times as you can.

about your Facebook page in your upcoming newsletter, as well as a Facebook

2. Facebook Cover Photo

attracting new ones. With 1.6 billion people now on Facebook, it’s just a case

Your Facebook cover photo is a great opportunity to promote your business, and yet many businesses select a generic image. For those visiting your page, it’s the first thing they see - make sure you have at least some of the following; email address, phone number, location, key marketing message, special/introductory offer.

page link in every following newsletter.

You can also put a poster up in the salon and request staff mention it to clients

when they are visiting next.

8. Page Like Campaign

Now that you have connected with your current clients, it’s time to start

of targeting your ads to them. They’re out there, you just need to find them! To help you do this, you should create a customer profile. Consider the following

characteristics of your most desirable clients; gender, age, interests, location etc.. Using the Ads Manager in Facebook create a ‘Page Likes’ campaign targeting a

There may not be room to cover everything you’d like, so pick out the most important things. What ONE piece of information would you like your clients to see when they visit your Facebook page?

demographic based on the customer profile you have created.

3. About

The best competition to run at this stage is one that encourages people to

Take a bit of time to fill in your Facebook About section. Not only does this give your potential clients the information they need to find/purchase from you, but it also helps you be found on Facebook by new clients.

4. Call To Action Button

If you look at your Facebook cover photo there should be an option to add a ‘Call To Action’ button. This is free to install and well worth utilising. You can choose from a number of options including: shop now, contact us and watch video. You can also change it as often as you like. Test different call to action option and compare how many times each one is clicked to find the best option for you.

5. Manage Tabs

9. Run A Competition

Running a competition is a low cost way to reach a lot of people on Facebook. engage through liking, sharing and commenting. Just make sure you adhere to Facebook’s competition guidelines.

10. Create Expert Shareable Content

One of the key goals on Facebook is to build authority. Authority is when you are perceived as an expert or leader in your niche. To do this you can create blog posts, graphics with tips, or

videos. Your aim is to share your knowledge in a way that is interesting to both your current and potential clients. You should then promote this content to two groups;

your current followers and the same group of people you

targeted in your page likes campaign (see tip 8)

The key to Facebook success is consistency. Decide the

Personalise your Facebook page by managing the tabs. Simply go to your Facebook page, click ‘more’ (just below your cover photo) and a dropdown will appear that says ‘manage tabs’ choose to display the tabs that are most important to your business.

types of content you will share as well as how often you will

post and expect to invest a few months building your page to

the point where it becomes a real asset to your business.

For more social media marketing tips visit www.ericadouglas.com www.SalonNV.co.uk | 67


BusinessNV

BEHIND THE BRAND MARKUS GOESSSAURAU SÖND Created by a German scientist and spending years almost completely unknown to the world at large, the beginnings of Sönd read more like the start of a fairytale about a magical elixir than a cosmetics company. An interview with Simon Ritchie

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ut for people with sensitive skin, Sönd’s range of anti-ageing skincare products have truly been a revelation since their introduction to the market in November 2015. To get the lowdown on one of the most innovative companies in the industry, SalonNV spoke with founder Markus GoessSaurau about how Sönd came to be and their plans for the future. Markus himself is new to the cosmetics game, having made the jump over from running his own digital marketing agency when the chance to make something out of Sönd fell into his lap. “My company, which I ran for five years, was acquired by a technology company and from then on I was looking for an opportunity to do something different,” he says. “I was very clear I was looking for a product which could stand on its own two feet and that’s not easy to find these days.” Although he’s been based in the UK for three decades, Markus goes back to his homeland of Austria five or six times a year to take advantage of the pristine slopes and enjoy the golf courses, and it was on one of these trips that a family friend put him on the path to creating Sönd. “She said to me that these were products that she couldn’t live without. They had been developed by a German scientist and up until then had only been supplied to his local community. Over a 12 month period we tried

68 | SalonNV Magazine

it with over 100 people and the feedback was phenomenal – people with sensitive skin were seeing results that they’d never seen with any other product.” The key to this success is the main ingredient – the mineral silica. “Silica is an incredibly powerful mineral and it’s the third most abundant mineral in our body” says Markus. “It plays a lot of roles such as connecting tissue to ligaments.” Sourced from quartz, silica helps the antiageing process in four ways: It’s required for collagen production, acting as a glue to provide the connective tissue with strength, flexibility, and resilience; it increases water retention; it is a natural anti-inflammatory; and it improves the blood vessels’ ability to deliver oxygen and nutrients to skin cells. It’s these traits that make it ideal for use on people with sensitive skin who can’t use typical cosmetic products due to irritation. Sönd are at the forefront of the use of silica in cosmetics with Markus saying there wasn’t much knowledge of it in the industry. “It is used within cosmetic products but there’s no other companies that solely focus on it. Some focus on it more from a vitamin perspective but none from a skincare perspective.” Sönd themselves offer a two-pronged approach to using silica, offering it in tablet form as well as in oils and serums. “As we get older silica is very difficult for us to get in a digestible format,” explains Markus. “Within


BusinessNV

“We focus solely on people with sensitive skin and our products work – we have a solution that works for many people that they wouldn’t want to live without”

the food we eat it’s found in greenery but the food we get is refined so much we don’t get what the body needs. For the body to get the level it needs it has to come from ingested methods - that’s where our Energising Mineral Supplements come in. The other products put it directly onto the skin.” They aren’t stopping there, with Markus telling us a variety of products are on the way by the end of the year. “We’re targeting salons and we’re planning to have a full range with a cleanser, a toner, a moisturiser, and an eye serum on the way.” It’s only been on the market for four months but the feedback so far has been highly encouraging. “We’re starting to get a decent amount of awareness in the industry. The feedback from press and bloggers has given us good credibility and sales are growing every month.

“Everyone has their own favourite product and their own different reasons why but by far the biggest thing we hear is about the glow. The #SilicaGlow we call it. People’s skin just gets this amazing glow to it, that’s the biggest feedback.” It’s clear that Sönd looks like being a very successful venture, but for Markus it’s more than just a business opportunity, it’s a chance for him to make a real difference. “It hasn’t been my lifelong dream to start a skincare product”, he laughs. “It’s an industry I never thought I’d be in but the product came first. We focus solely on people with sensitive skin and our products work – we have a solution that works for many people that they wouldn’t want to live without. To be within a business that has a positive impact on people lives, that’s what drives me. That’s worth getting out of bed for.” www.SalonNV.co.uk | 69


PRODUC T

Matakki Gem Scissors Combining beauty and practicality is the hallmark of Matakki and their Gem scissors are no exception. Handmade from the finest Japanese Hitachi steel, they come with a lifetime guarantee and stunning pearlescent look. They’re a bold statement backed by Matakki quality. £200 – www.matakki.com

BARBER PRO Post Shave Cooling Mask Cold towels are a thing of the past with the new BARBER PRO Post Shave Cooling Mask. Now you can nourish and hydrate your skin with this face and neck mask that’s infused with collagen to provide an anti-ageing treatment while you relax. As well as reducing redness and replenishing your skin, the residue acts as a moisturiser to give yourself a final facial massage. £3.50 - www.barberpro.com

Reuzel Pomade Scumbag From the iconic Schorem barbers in Rotterdam, the Reuzel brand’s reputation precedes it. Fortunately they live up to expectations with their new pomades. Like the guys who designed it, it’s no frills and no fuss. Comes in Red, Green, Pink, and Blue varieties to suit your hair type. £7.99-£35.99 – www.reuzel.co.uk

Aubrey Styling Station Robust and rugged with a pristine finish, the Aubrey Styling Station is uncomplicated and timeless. The detailing hints at grandeur while the countertop is a durable and stainless workhorse. With a fully integrated ceramic wash basin and available in three natural wood veneer finishes. £2,890 - www.takarahairdressing.co.uk

BaByliss PRO Super Motor Clipper With its supercharged, high-torque pivot motor, the Super Motor Clipper gives enough power to ensure effortless, high quality cutting through longer, thicker, and heavier hair. Ergonomically designed for better handling, it’s also an absolute beauty to look at – almost as stylish as the haircuts you’ll be using it on. £112.50 – www.babylisspro.co.uk

MALE GROOMINGENVY 70 | SalonNV Magazine

Margaret Dabbs Fabulous Feet Discovery Kit Introduce yourself to the world of Fabulous Feet with this stylish set. Containing 50ml versions of Margaret Dabbs Intensive Hydrating Foot Lotion and Hydrating Foot Soak, 30ml sizes of Margaret Dabbs Exfoliating Mousse and Intensive Treatment Foot Oil. Perfect for travelling or makes an ideal gift to a loved one. £39 – www.margaretdabbs.co.uk


Scotland’s Best Barber Finalists Revealed Heather Atkinson Barber & Groom, Gourock

A true celebration of Scottish barbering

F

our Scots are one step closer to being crowned Scotland’s Best Barber this morning, after securing their place in the live final of a prestigious competition of the same name. Heather Atkinson, Jamie Stuart, Stacey McCabe and Davie Walker triumphed over two other talented barbers in a nail-biting online public vote, after beating off razor-sharp competition from scores of hopefuls from across the country to make the initial shortlist. Davie Walker was added as a wild card entry as the voting was so close between 3rd and 4th place. The competition, run by the esteemed British Barbers’ Association alongside premium men’s grooming brand The Bluebeards Revenge and BarberNV magazine, also saw Darren Simons and Max McAulay, both from Glasgow, make the cut, but they narrowly missed out on making it through to the final round after falling behind in the public vote. The four successful winners will now go on to compete at the competition’s prestigious grand final, to be held at the 2016 Scottish Barber trade show at Edinburgh’s RHC, on Sunday 24th April. The barbers will be given an hour on the stage in which to impress judges – who include Britain’s Best Shave champion Luigi Caterino - with two of their most creative cuts. The winner will be awarded the coveted title of Scotland’s Best Barber, walking away with £250-worth of grooming products from The

Bluebeards Revenge and the chance to become an ambassador for the brand. Research conducted by the British Barbers’ Association together with The Bluebeards Revenge has revealed a surge of 15% in barbershop openings over the past twelve months, with the total number of those trading on Scottish high streets now standing at 1,345 – an increase of 175 compared to this time last year. The Scotland’s Best Barber competition marks an exciting year for those working in the trade, and The Bluebeards Revenge’s marketing manager Nick Gibbens said that it was hoped to be the first of many. “It’s great to see the birth of a new wave of barbershops that are opening up across Scotland. Industry standards have been rising and rising for some time now, and it’s clear that those who choose the profession have a lot of passion for what they do. That is what drives them to continue to learn and improve, and Scotland’s Best Barber is a real celebration of that. “It’s all about raising those standards further still, and inspiring Scottish barbers to reach the top of their game, but also enabling experienced barbers to put their skills to the test and see how far they have really come. This might be the first time we have run the competition in Scotland, but it certainly won’t be the last.”

Stacey Mccabe Jentz Male Grooming, East Kilbride

Jamie Stuart Barberdoo, Edinburgh

Davie Walker Davie The Barbers, Paisley www.SalonNV.co.uk | 71


BarberNV.

2

3

By now you should have already started working on your summer body, so it’s time to turn your attention to getting that perfect summer hair.

1

T

o get the lowdown on this season’s big styles, we spoke to Aileen Nunez, Andis’s International Manager of Education and Style Aileen Nunez, and Daren ‘Baldy’ Kenny and Kieron Price from Baldy’s Barbers in Aylesbury for their insights into the key trends for spring/summer 2016. The recent renaissance in barbering popularity has been rooted in the return of classic haircuts, and Baldy believes that’s set to continue. “Traditional styles for all ages will still be strong,” he says, “particularly pompadours, slick backs and side parts.” “For younger clients, the tousled, textured messy look will be prominent too. Teaming this with drop fades and surgical lines will be a huge trend for this season.” His fellow Andis educator Kieron agrees and offers some advice on the best equipment to use to get your desired results. “The Andis

US Pro Clipper and/or Fade Clipper achieve a smooth drop fade, while the Slimline Li Trimmer creates a clean surgical line. Using these tools in combination creates the perfect cut and precision trimming required for these styles.” When it comes to facial hair, Aileen believes smooth stubble will be the look of the season, predicting “clean-shaven faces will be bang on trend, while keeping general scruffiness to a minimum. Beards are not out of vogue, but there will be new variations on facial hair trends and Andis trimmers will help barbers deliver these looks. The new Pro Foil Lithium Shaver is a great tool in this aspect.” The return of the clean-shaven look may be a blessing for the baby-faces among us, but it’s encouraging to know that a good beard will never go out of style - we never complain about a new twist on a classic.

For younger clients, the tousled, textured messy look will be prominent too. Teaming this with drop fades and surgical lines will be a huge trend for this season 72 | SalonNV Magazine


BarberNV.

fudge professional team up with mazella & palmer

N

ing First Class equisites to the und the world.

www.

ot scared to push the boundaries of art and hairdressing, Fudge Professional have collaborated with Mazella & Palmer to showcase a new collection of styles. Artwear takes its inspiration from conceptual 3D fashion, and blurs the lines between art, sculpture, and performance to come up with the new looks. Influenced by the work of artist Rebecca Horn and the way she extends and manipulates shapes using the body as ca wearable a p t a isculpture, n f a wMazella c e t t& .Palmer com combined it with the clothes of designers such as Issey Miyake, Comme des Garcons, and Pierre Cardin. This particular collection focuses on

the Fudge Professional Headpaint colours and uses softer shapes and outlines, with flowing disconnected layers to give movement to the hair. John Vial, Creative Director at Fudge Professional, said, “If I was to describe the new collection in three words it would be: graphic, technical and rich.” It’s clear to see the effect of Fudge’s new Headpaint Oz Rocks Intense Reds colour pallet in the clean blondes and silvers, giving true tones and long lasting shine. Hair: Mazella & Palmer International Creative Team for Fudge Professional Photography: Elliott Morgan Products: Fudge Professional

FAWCETT BEARD & MOUSTACHE COMPETITION in association with Captain Fawcett, BarberNV, Sid Sottung & Banks Barbershop Get your hands on these great Captain Fawcett goodies by showing off your best #FawcettFaceFur. Send @barbernvmagazine your pics on Instagram and tag judges @sidsottungacademy, @banksbarbershopuk, @captainfawcett and the best one will claim the prize. Don’t forget the #FawcettFaceFur hashtag.

PRIZE: I am Captain Fawcett Leather Wash/Barbers Tool Bag along with a Ricki Hall Booze & Baccy Gift set that includes both a Ricki Hall Moustache Wax & Ricki Hall 50 ml Beard Oil and a Captain Fawcett T Shirt. Total retail value of over £150.00.

www.SalonNV.co.uk | 73


Step-by-step guide

TrainingNV

BarberNV columnist Sid Sottung shows you how to recreate an iconic style utilising Lock Stock & Barrel’s British-made product range. 74 | SalonNV Magazine

This style draws inspiration from the prestigious 80s ‘preppy’ US subculture. By utilising light texturising techniques, the cut maintains a strong shape but with swift movement.


TrainingNV

Here is how Sid created the easy to wear style...

2

Create a graduated cutting line using diagonal sections, elevating the hair between sections.

1

Disconnect a horseshoe section around the head by starting at the crown and following the parietal ridge.

Swept back 3

Continue the sections towards the back, decreasing your elevation towards the nape.

4

Repeat the same procedure on the other side. Always be mindful of the internal balance of the cut.

8

6 7

Refine the internal shape utilising scissor over comb techniques.

Refine the external shape, using trimmers for the perimeter.

9

Blow dry the hair, again using a flat brush. Remove excessive weight cusing texturising techniques. When using the slicing technique, remove the weight in the direction the hair falls.

10

5

Apply Lock Stock and Barrel Preptonic throughout the hair. Using a flat brush, blow dry the hair that has just been cut.

Apply Lock Stock and Barrel Pucka Grooming Creme and style the hair accordingly.

Proceed to the disconnected panel on top. Take sections across the head to form a square vertical shape. Create a triangular horizontal shape by maintaining greater length at the front.


TrainingNV

TR AINING

THE TRAINING C O M PA N Y

Training shouldn’t end at the college gates – a sentiment that is being echoed throughout the industry at the moment and one company who have embraced this idea is the aptly named The Training Company. 76 | SalonNV Magazine

SalonNV caught up with Managing Director Libby Trimble to find out more. It was Libby’s mum who originally started the company in Surrey, but when Libby moved to Scotland in 2009, she recognised there was a demand for quality training and she took over the business in 2010. While the beauty industry may have been in her blood, Libby didn’t rush to step into the salon or training field initially. In fact, she became a forensic scientist! The career change has been quite a shift but one she is embracing as business couldn’t be better. So what does the Training Company offer?


TrainingNV

Libby told us: “At The Training Company we combine the latest and most innovative products, with the expertise of our leading technicians and trainers to advance the nail and beauty industry to its limits. “We offer courses on everything from 3D/4D brows and manicures, to hair refresher courses and styling skills, barbering and wet shaving. “The Training Company is somewhere people attend to either advance the skills they have already built up through college or working in the salon, or to learn a new skill they can use to expand their own business, or simply make use of at home.” She continued: “We cater for all ages, but find most of our pupils are in their late twenties to early forties.” The beauty of The Training Company is that the flexible courses mean you can update your skill base without having to take the time out to return to college. Many courses require just 1 or 2 days or for NVQ/SVQ a few days training each month, over a period of three to four months to complete, with a recognised qualification at the end.

From single days to SVQs; the courses are run by over 30 professional technicians and therapists across the country. Libby said: “We are accredited by the nail and beauty industry governing bodies including The Beauty Guild and Professional Beauty and, once you have completed your course successfully, the certificate obtained will enable you to obtain insurance for you and your salon through any of these associations.” “As a VTCT and SQA Approved centre we can also offer all of our students the opportunity to obtain an NVQ or SVQ in some or all of these subject areas..” With almost 2,000 people taking part in courses each year, what are the benefits? 40-year-old Melanie Louise Heritage has taken part in numerous courses at The Training Company, including Manicure & Pedicure, Gel Polish, Acrylic Enhancements, Gel Enhancements and VTCT Level 2 Nail Technology. “I completed all the above courses over eleven months,” she told us. “My training with The Training Company has led to me becoming a self-employed Nail Technician offering mobile appointments and, more often now, appointments from my home based ‘Nail Room’. It has been a complete career change for me that I decided to undertake after having a few years away from work while my children were young. I am now my own boss doing something I love and am in complete control of when I work, allowing me to fit my career around my children.” 25-year-old Jennifer Macfarlane completed the NVQ Level 2 Nail Services course over three months, part-time. She said: “I started off as receptionist and I am now a nail technician and eager to further my skills with more speciality courses in nails such as sculpting and competition style enhancements, as well as 3D nail art.” 37-year-old Janeen Mackey has completed a range of courses, from NVQ level 2 Beauty Therapy and hot stone massage to gel polish. “I chose the company because the training is outstanding and the tutors help you through everything and have lots of information about every treatment. You get tested on every treatment and health and safety which is really good, plus there is ongoing support after you’ve finished your course which is brilliant.” Libby is proud of what the company has achieved and rightly so. Not only do they help so many to advance/get into their chosen career; The Training Company has managed to avoid the effect of the economic downturn. She said: “Demand for courses has continued to grow, with many people looking to beauty as a side line to boost their income.” Find out more about the centres and The Training Company at ttc.me.uk.

www.SalonNV.co.uk | 77




TrainingNV

APRIL/MAY TRAINING DATES Date

Duration

Course

Company/School

1st April

1 Day

Facials Training Course

1st April

5 Days

1st April 3rd April

Cost

Contact

Southern School of Beauty Therapy Hampshire

£192.00

02392 256375

Beauty Specialist Course

Scottish Therapy Academy

Glasgow

£699.00

0141 221 9253

1 Day

Gel Polish Workshop

Nailzone Training

Glasgow

£70.00

0141 332 1999

1 Day

Gel Sculpting

The Training Company

Udddingston

£125.00

0843 289 5511

3rd April

1 Day

Spray Tanning

Nailzone Training

Glasgow

£70.00

0141 332 1999

3rd April

1 Day

Shrinking Body Wrap

Serenity Beauty School

Dalkeith

£250.00

0131 454 9994

3rd April

1 Day

Acrylic Nails Diploma

UK Beauty School

Essex

£139.00

01634 827677

4th April

5 Days

Salon Creative Cut

Sassoon Academy

London

£995.00

020 7399 6902

4th April

1 Day

The Ultimate Weft & Weave Course Beauty Works Pro

Motherwell

£99.00

4th April

2 Days

2 Day Training Course

High Definition

Leeds, Milton Keynes £1,395.00

0844 801 6814

4th April

2 Days

2 Day Training Course

High Definition

Glasgow

£1,395.00

0844 801 6814

4th April

1 Day

Eyebrow Enhancement

Southern School of Beauty Therapy Hampshire

£134.40

02392 256375

4th April

3 Days

ABC Finish

Sassoon Academy

London

£550.00

020 7399 6902

5th April

1 Day

Skin Needling - Derma Roller

Advanced Beauty Group

Manchester

£225.00

0800 888 6996

6th April

1 Day

Refresher Class

High Definition

Milton Keynes

£95.00

7th April

1 Day

Pro Refresher Class

High Definition

Leeds, Milton Keynes £395.00

0844 801 6814

7th April

1 Day

Pro Refresher Class

High Definition

Glasgow

£395.00

0844 801 6814

7th April

1 Day

Threading Diploma Course

Scottish Therapy Academy

Glasgow

£150.00

0141 221 9253

7th April

1 Day

Manicure & Pedicure

Southern School of Beauty Therapy Hampshire

£172.80

02392 256375

8th April

1 Day

Master Class

High Definition

Leeds, Milton Keynes £395.00

0844 801 6814

8th April

1 Day

Master Class

High Definition

Glasgow

£395.00

0844 801 6814

10th April

1 Day

Faith Lift Facials

Serenity Beauty School

Dalkeith

£200.00

0131 454 9994

11th April

1 Day

The Complete Micro Ring Course

Beauty Works Pro

Manchester

£549.99

08432 895198

11th April

2 Days

2 Day Training Course

High Definition

Leeds, Milton Keynes £1,395.00

0844 801 6814

11th April

2 Days

2 Day Training Course

High Definition

Glasgow

£1,395.00

0844 801 6814

11th April

1 Day

Anatomy & Physiology

The Training Company

Nottingham

£85.00

0843 289 5511

11th April

1 Week

Diploma of Professional Nail Tech

Nailzone Training

Glasgow

£650.00

0141 332 1999

11th April

3 Weeks

Master PRO Hair & Make-up Diploma Brighton Make Up School

Brighton

£1,950.00

01273 201152

12th April

1 Day

Beginners Waxing

The Training Company

Coventry

£85.00

0843 289 5511

12th April

1 Day

Threading Diploma

UK Beauty School

Kent

£89.00

01634 827677

13th April

1 Day

Brazilian Waxing Diploma Course

Scottish Therapy Academy

Glasgow

£95.00

0141 221 9253

13th April

1 Day

Bare Face Chic

The Training Company

Carlisle

£110.00

14th April

2 Days

2 Day Training Course

High Definition

Leeds, Milton Keynes £1,395.00

0844 801 6814

14th April

2 Days

2 Day Training Course

High Definition

Glasgow

£1,395.00

0844 801 6814

17th April

1 Day

Spray Tanning

Southern School of Beauty Therapy Hampshire

£86.40

02392 256375

18th April

2 Days

Holistic Body Massage

Scottish Therapy Academy

Glasgow

£299.00

0141 221 9253

18th April

1 Day

Make-Up Conversion Course

High Definition

Leeds, Milton Keynes £1,250.00

18th April

1 Day

The Ultimate Tape Course

Beauty Works Pro

Manchester

£99.99

08432 895198

18th April

30 Weeks

30 Week Diploma

Sassoon Academy

London

£14,445.00

020 7399 6902

19th April

1 Day

Scalp Pigmentation

Advanced Beauty Group

Manchester

£449.00

0800 888 6996

20th April

1 Day

Refresher Class

High Definition

Leeds, Milton Keynes £95.00

0844 801 6814

20th April

1 Day

Refresher Class

High Definition

Glasgow

£95.00

0844 801 6814

20th April

1 Day

Hot Stone Therapy Diploma Course Scottish Therapy Academy

Glasgow

£195.00

0141 221 9253

21st April

1 Day

Indian Head Massage

Scottish Therapy Academy

Glasgow

£195.00

0141 221 9253

25th April

2 Days

2 Day Training Course

High Definition

Leeds, Glasgow

£1,395.00

0844 801 6814

80 | SalonNV Magazine

Location

0842 289 5198

0844 801 6811

0843 289 5511

0844 801 6814


TrainingNV

TM

SalonSpy has recognised the importance of creating an online community to utilise the power of word of mouth to benefit both salon owners and consumers SalonSpy provides listings for every salon and spa in the UK and offers an interactive platform to post salon reviews and create local rankings. Recently SalonSpy have teamed up with both i-Salon and Salon Genius software systems to provide their customers with a platform to generate, host and manage their reviews. Not only that, but we will also ask the client to recommend a friend to the salon, best of all, this is free to i-Salon & Salon Genius users.

salonspy.co.uk | support@salonspy.co.uk The Training Company Training for the professionals

20% DISCOUNT FOR SALONNV READERS Visit us at the Scottish Beauty Show (Stand B48).

Ha ir

Courses

Na il

Courses

Beauty Courses

Tel. 0843 289 5511 | Email. info@thetrainingcompany.me.uk 18a Ellismuir House, Ellismuir Way, Tannochside Business Park, Uddingston, G71 5PW

www.thetrainingcompany.me.uk

Beauty | Tra in ing | Excellence

Beauty Works Professional have added an Ultimate Tape course to their 2016 education program for students learning to apply hair extensions. Led by their national educator with over 10 years’ experience, the course will cover all aspects of application, styling and colouring techniques and demonstrate all the essential techniques in applying the latest tape technology with Beauty Works Invisi Tape and Invisi Weft. The revolutionary new system is said to allow users to add extensions in minutes, meaning you can create full fringes, layers, and a full head of extensions in under an hour. To book and to check when the course is coming to an area near you, visit www.beautyworkspro.co.uk

www.SalonNV.co.uk | 81


TrainingNV Date

Duration

Course

Company/School

27th April

3 Days

Body Massage

Southern School of Beauty Therapy Hampshire

28th April

1 Day

Make-Up Conversion Course

High Definition

Leeds, Milton Keynes £1,395.00

0844 801 6814

28th April

1 Day

Make-Up Conversion Course

High Definition

Glasgow

£1,395.00

0844 801 6814

29th April

1 Day

Dermedics Body Wrap

Advanced Beauty Group

Manchester

£165.00

0800 888 6996

29th April

1 Day

Nail Design Master Class

Brighton Make Up School

Brighton

£200.00

01273 201152

2nd May

1 Day

Pre Bonded Hair Extensions

Cinderella Hair Training Academy

London

£595.00

0208 965 3777

3rd May

1 Day

Celebrity Contoring and Eyes

The Training Company

Wolverhampton

£85.00

0843 289 5511

4th May

1 Day

Beginners Facial

The Training Company

Bristol

£85.00

0843 289 5511

5th May

1 Day

Volume Eyelash Extensions

UK Beauty School

Kent

£75.00

01634 827677

5th May

1 Day

Manicure & Pedicure

The Training Company

East Kilbride

£85.00

0843 289 5511

6th May

1 Day

FHT Fire Cupping Therapy

Infinity Training Academy

Derby

£145.00

01530 812 609

7th May

2 Days

Fashion & Editorial Make-Up

Brighton Make Up School

Brighton

£375.00

01273 201152

8th May

1 Day

Bare Face Chic

The Training Company

UK Wide

£110.00

0843 289 5511

8th May

1 Day

Acrylic Nail Extensions Course

The Beauty Academy

Leeds, London

£165.83

0800 999 2277

8th May

1 Day

Acrylic Nail Extensions Course

The Beauty Academy

Reading

£165.83

0800 999 2277

8th May

1 Day

Acrylic Nail Extensions Course

The Beauty Academy

Reading

£165.83

0800 999 2277

9th May

1 Day

Tape Hair Extensions Training

Foxy Hair Extensions Training

Newcastle

£299.95

0845 0948403

10th May

1 Day

Anatomy & Physiology

The Training Company

Oxford

£85.00

0843 289 5511

10th May

11 Days

Level 3 Diploma Body Massage

Infinity Training Academy

Derby

£725.00

01530 812 609

11th May

1 Day

Volume Eyelash Extensions

UK Beauty School

Essex

£75.00

01634 827677

11th May

2 Days

Facial Massage & Skincare Course

The Beauty Academy

London,Manchester £312.50

0800 999 2277

11th May

2 Days

Facial Massage & Skincare Course

The Beauty Academy

Birmingham

£312.50

0800 999 2277

11th May

2 Days

Facial Massage & Skincare Course

The Beauty Academy

Cambridge

£312.50

0800 999 2277

12th May

1 Day

Facial Reflexology with Teresa Rich

Infinity Training Academy

Derby

£165.00

01530 812 609

13th May

1 Day

Hot Stone Reflexology

Infinity Training Academy

Derby

£165.00

01530 812 609

15th May

1 Day

Emm - Tech Level 1

Infinity Training Academy

Derby

£100.00

01530 812 609

16th May

1 Day

Introduction to Mask Colour

Davines

London

£75.00

020 3301 5449

17th May

1 Day

Dermedics Skin Peels

Advanced Beauty Group

Manchester

£275.00

0800 888 6996

18th May

1 Day

UV Gel Nail Extensions Course

The Beauty Academy

Birmingham

£165.83

0800 999 2277

17th May

1 Day

UV Gel Nail Extensions Course

The Beauty Academy

Cambridge

£165.83

0800 999 2277

18th May

1 Day

UV Gel Nail Extensions Course

The Beauty Academy

London, Manchester £165.83

0800 999 2277

18th May

1 Day

Dermedicts Body Wrap

Beauty Works Pro

Manchester

£165.00

0800 888 6996

29th May

1 Day

Reiki Level 1

Infinity Training Academy

Derby

£85.00

01530 812 609

23rd May

1 Day

Hot Stone Massage

Serenity Beauty School

Dalkeith

£200.00

0131 454 9994

23rd May

1 Day

Pre Bonded Hair Extensions

Cinderella Hair Training Academy

London

£595.00

0208 965 3777

29th May

1 Day

Spray Tanning

Nailzone Training

Glasgow

£70.00

0141 332 1999

30th May

3 Weeks

Master PRO Hair & Make-up Diploma Brighton Make Up School

Brighton

£1,950.00

012373 201152

Various

1 Day

Lashnv - Lash Lifting

The Creative Beauty Group

UK Wide

£99.95

012028 76734

Various

1 Day

Exposed - Spray Tanning

The Creative Beauty Group

UK Wide

£95.00

012028 76734

Various

1 Day

Gell II - Rave Nail Art Design

The Creative Beauty Group

UK Wide

£109.95

012028 76734

Various

2 Days

Naturally Nail Manicure

The Creative Beauty Group

UK Wide

£545.00

012028 76734

Various

1 Day

Pure Organics Pedicure

The Creative Beauty Group

UK Wide

£150.00

012028 76734

Various

1 Day

Skyscraper Acrylic Conversion

The Creative Beauty Group

UK Wide

£294.00

012028 76734

Various

1 Day

Gell II - Conversion

The Creative Beauty Group

UK Wide

£388.95

012028 76734

Various

1 Day

Skyscraper - Fix It

The Creative Beauty Group

UK Wide

£480.00

012028 76734

82 | SalonNV Magazine

Location

Cost

Contact

£345.60

02392 256375


t. 016 70 73 89 79 w.albertewandesign.com

gentleman's grooming

New catalogue now available on-line loads of new products


Don’t Join us at The biggest Hair, Beauty&BarberingAward Show in Scotland! SUNDAY 4TH SEPTEMBER 2016 | THE RADISSON BLU HOTEL, GLASGOW

ENTRIES NOW OPEN With 30 titles to be won across a range of hair, beauty, aesthetics, barbering, make-up artistry, tattooing, and business categories you’re sure to find your chance to shine.

IN ASSOCIATION WITH

www.scottishhairandbeautyawards.com


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