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PATRICK CAMERON LINTON & MAC DR DARREN MCKEOWN
SUMMER STYLING
PURE SPA & BEAUTY
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WELCOME H
ow happy are you that summer is here? Us too! Traditionally it’s a busy time for salons as customers prepare to go on holiday so hopefully you’re making money and even find the time to get away yourself. To keep you up to date with all the latest summer trends, we have features on the latest holiday treatments, nail looks, and hair products that your clients will be chasing after before they board the plane. One man who’s always ahead of the trends is long hair expert Patrick Cameron. Having been headhunted to design the look for the Trolls movie at the Cannes Film Festival, he filled us in on his latest glamorous travels. We went behind the brand at lash extension giants NovaLash and spoke with their UK Director Heather Hughes about how their innovative products are taking the world by storm. The Massage Company are also no strangers to innovation with their new membership model proving to be an instant hit, while our Hair Salon of the Month is Linton & Mac and our Beauty Salon of the Month is Pure Spa and Beauty. If you’re considering taking the next step in your business career then you’ll love our usual columns from Liz McKeon and Emil McMahon, while we also had a look
at franchising, speaking with one of the industry’s biggest success stories – Rush. For those of you who are a bit off the beaten path, Iain Bruce-Low who has a salon in Oban, 100 miles from a major city, told us what he has to do to stay up-do-date for his clients. Our aesthetics section is even better than usual with Dr Lauren Jamieson filling Dr Nestor’s shoes to teach us about collagen, and an interview with renowned cosmetic surgeon Dr Darren McKeown about his new range of skincare products that are coming to a Harvey Nichols near you. This issue’s Educator of the Month is Joseph Lanzante, who has courses for hairdressers keen to add some barbering skills to their repertoire, and trendy blow-dry bars Duck & Dry and BLOW told us about their triumphs and challenges. All that plus we have the usual roundup of the hottest products, news, and events in the hair and beauty world to keep you satisfied until the next issue. But if you can’t wait that long you can get extra content on Facebook at Salon NV Magazine, or Twitter @SalonNVMagazine. Enjoy the summer, enjoy the sun, and hopefully enjoy a bumper season at the salon!
Joanne X
JOANNE REID | EDITOR-IN-CHIEF
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SalonNVMag
www.salonnv.co.uk INSPIRING UK & IRELAND SALON SUCCESS Founders Joanne Reid & Andrew Brewster | Sales Manager Jenna McIntosh | Editor-in-chief Joanne Reid | Sub Editor Simon Ritchie | Design Support Ross Stewart | Sales & Marketing Support Connie Neil Design & Marketing PrintNV | Proof Reader Laurence Reid | Cover Image Shutterstock | Pictures Shutterstock, Terry Boyd, Mark Shirley, Brian Anderson, Brian Hayes Thanks Emil McMahon, Alison Jameson Consultants, Essence PR, Seven Publicity, Vivid PR, Su-PR, Fellowship of British Hairdressing, National Hairdressers Federation, Hairdressing Council, Neil Barton, Dr Nestor, Pickle PR, Liz McKeon, Larry the Barber Man, Laura Craik, Salon Guru, Pamela Docherty and Jennifer Peffer - Asteria Bridal, Nadia Arain, Salon Tracker, Cocoroco Communications, JAM Marketing, Foxy Hair Extensions, Creative Beauty Group, Hair and Beauty World, The Training Company, Ganesha Group, Novalash, Flirties, Albert Ewan Design, Margaret Dabbs, Frontrow PR, milk_shake, Patrick Cameron, Susan Callaghan, The Peppermint Group, Dr Lauren Jamieson, Dr Darren McKeown, Linton & Mac, Frasermedia, Pure Spa & Beauty, Sienna X, Pevonia, LW PR, Schwarzkopf, Fudge Professional, OPI, Kure Bazaar, Lecente, Morplan, Duck & Dry, BLOW, Karmin Professional, The Massage Company, NovaLash, RUSH, Salonized, The Spa PR Company, Iain Bruce-Low, Barrie Stephen, BStyled, Shavata Brows & Beauty, Blue Tit, Lisa Bates, Gary Baker, The F.A.M.E. Team, Jeremy Davies-Barbala, Joico Artistic Team, Patrick McDougall, James Cameron, Emily Jane Williams, Whitelight PR, Salon System, NAF! Salon, CND, Slicks, Tom Chapman, Tom Baxter, Sid Sottung Academy, Lynndy Rolfe, Sam Wall, Johnny’s Chop Shop, WBX Europe, OSMO, Wahl UK, Toastie Styles, Simon Shaw, Joseph Lanzante, ghd, The Training Company, The Esteem Excellence Academy, Mood Hair Colour, Schwarzkopf, Reform Skincare, Mi Salon. Published by MediaNV Ltd, 132 West Regent Street, Glasgow G2 2RQ | Email contact@salonnv.co.uk | Tel +44 (0) 141 2125 525 | Web www.SalonNV.co.uk Copyright All work in this publication is copyright SalonNV Magazine and MediaNV Ltd. No part of this magazine may be reproduced without the permission of the publisher. © Information and product prices are correct at time of printing. Some products may not be available in all stores.
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News Features INDUSTRY NEWS
06
12 PATRICK CAMERON
AWARDS
09
23 AESTHETICS
INDUSTRY BODIES
10
26 DR DARREN MCKEOWN
Products EDITOR’S CHOICE
15
HAIR
16
HAIR EXTENSIONS
17
28 HAIR SALON OF THE MONTH: LINTON & MAC 30 BEAUTY SALON OF THE MONTH: PURE SPA & BEAUTY
SKIN & MAKE UP
18
32 SUMMER HOLIDAY TREATMENTS
NAILS, HANDS & FEET
19
34 SUMMER HAIR CARE
BODY, TANNING
20
36 CELEB SUMMER STYLES
& WAXING
38 SUMMER NAILS
FURNITURE & EQUIPMENT
21
40 BLOW-DRY BARS
DETOX, WELLBEING
22
42 THE MASSAGE COMPANY
& AESTHETIC BEAUTY
Business LIZ MCKEON 48 MOTIVATION
46 BEHIND THE BRAND: NOVALASH 64 MALE GROOMING 66 RISING STAR: TOASTIE STYLES
THE CARETAKER EMIL MCMAHON
49
FRANCHISING
50
REMOTE SALON BRUCE-LOW HAIR
53
68 ACADEMY OF THE MONTH: WAHL ACADEMY
NEW SALONS
54
70 EDUCATOR OF THE MONTH: JOSEPH LANZANTE
Training
INSPIRING UK & IRELAND SALON SUCCESS
CONTENTS ISSUE 8 | JUNE/JULY 2016
www.SalonNV.co.uk | 5
HairBiz Forum welcomes Gary Taylor down under Gary Taylor, North Western Hairdresser of the Year and owner of Edward & Co Hairdressing in Brighouse was invited to Australia by HairBiz Forum to present his recent collection ‘Apocalypse’ to 350 salon owners at the Brisbane Convention & Exhibition Centre. Run by the Australian bi-monthly trade magazine HairBiz, the event, now in its seventh year, played host to top hairdressing artists
from Australia and beyond with a range of on-stage hairdressing showcases, presentations from business speakers, and interviews with icons. “I am truly honoured to have been invited all the way to Australia to present at HairBiz Forum,” said Gary. “It was fantastic to showcase my work on an international stage, and to represent British hairdressing at such a prestigious event was invaluable experience.”
Shellac sale to celebrate a decade of Sweet Squared Multi-award winning distributors Sweet Squared are celebrating their 10th anniversary of being a pivotal player in the beauty industry with the unveiling of the best priced CND Shellac the UK and Ireland has ever seen. Samuel Sweet, Sweet Squared Co-Founder said: “10 years ago, we had a dream to create a company that would serve the professional with the love and respect we know they deserve. “Today we have evolved to a team of over 60 ‘Squares’ across the UK and Ireland, supported by 50 of the most inspirational Education Ambassadors and the ‘best in show’ brands in the beauty industry: CND™, MoroccanTan, Waxperts, Minx, Lecenté, Yours Cosmetics, and now ColorProof. “So, be sure to swing by online starting Sunday May 1st to see how we start giving thanks for making our dreams come true.” Available now until August, CND Shellac Colour, Top Coat, and Base Coat (in all sizes) will be at their lowest price ever.
Surgery risks still unknown New research from specialist medical negligence solicitors Wixted & Co shows that younger adults, especially women, are increasingly being tempted by the lure of cosmetic surgery and treatments. But many do not realise how untested and unproven some of the treatments available on the high street are. Often little is known about their effectiveness or long-term side effects. The research highlights that most adults have little awareness that often they are in reality the guinea pigs for new treatments. The research covers attitudes towards cosmetic surgery (such as liposuction and ‘boob jobs’) which need to be undertaken by qualified surgeons as well as cosmetic treatments (such as Botox and fillers) where the regulation is surprisingly lax. The findings suggest that young people and women are the most willing to have cosmetic surgery but that many mistakenly think treatments offered are backed by extensive research when this is often not the case. Tim Wixted, the managing partner of Wixted & Co and the report’s author, said: “Cosmetic surgery, such as liposuction or breast enhancements, or cosmetic treatments, like fillers and Botox, always carry some element of risk.”
Barrie Stephen charity dinner
P.Kai salon team reach for the sky to raise money for Sue Ryder
All eyes are on Leicester at the moment and it’s no different in the beauty industry where Barrie Stephen saw 50 hair and animal lovers come together recently for a ticketed charity dinner at the White Peacock restaurant, next door to Barrie’s King Street salon, to raise money for Project Woodside. As an ambassador for the local animal charity for the third year now and a recent trustee, Project Woodside is a cause that is extremely close to Barrie’s heart. It was the first event for the charity organised by Barrie so far this year and the sun came out to celebrate with him and his guests. Guests enjoyed a three course meal, a raffle and an auction, music from a West End performer and entertainment from a drag act. Auction prizes included plenty of hair care goodies and a Leicester City Football Club shirt signed by the team! With such an amazing cause central to the evening, donations were generous and a fantastic £3,500 was raised.
Four members of the P.Kai salon team faced their fears and took to the skies to raise over £2,000 for charity. Jemma Ridlington, Laura Chadwick, Laura Baxter, and Nisha Ricorda jumped from around 14,000ft during a skydive to raise money for the Sue Ryder Hospice in Peterborough. “It was the scariest, most amazing thing I’ve ever done,” said Nisha. “I want to do it again now!” Salon owner Kai Wan said, “We’re really proud of the girls. We’re all committed to raising money for charity all year round and they’ve really excelled themselves. And I was glad to see them with excellent hairstyles jumping out of a plane!”
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The Fellowship for British Hairdressing has appointed Jo Martin as its new Chairman With over 25 years’ experience within the industry, Jo has previously worked as both a stylist and salon owner before moving towards an educational role. After six years working as Northern Technical Consultant for Schwarzkopf, Jo undertook her role as Head of Global Education for GHD where she developed and led educational teams and event programs globally for over 11 years. She now consults industry professionals in their product launches and marketing choices. “I am so excited and very proud to become Chairman of the Fellowship,” said Jo.
Essential Looks for Young Artistic Team Schwarzkopf Professional’s Young Artistic Team spent two inspiring days at the Rainbow Room International Academy in Glasgow with Schwarzkopf Professional’s Essential Looks ambassador Suzie McGill immersing themselves in the latest SS16 Essential Looks collection: Made to Create. Schwarzkopf Professional’s Essential Looks collections are inspired by the most soughtafter designers in global fashion and offer direction and style insights for the Schwarzkopf Professional partner salons. Key trends are picked up on and crystallized into three looks that can be adapted to consumers’ styles.
milk_shake to offer two festival popups Glastonbury regular milk_shake is expanding its festival pop-up salon for 2016 to include men’s grooming and make-up, and has added Cornbury to its summer festival lineup. The brand has teamed up with the PopUp Hotel & Motel to offer guests a luxury pampering experience on site, including decadent hair washes with delicious smelling, salon professional products. Milk_shake Brand Ambassador and festival hair expert Shelley Pengilly, has devised a menu of must-have colour, beautiful braids, weekend long blow-drys and quirky quiffs. Louise Redknapp is among those who’ve already booked their appointment and services include blow-drys, hour styling sessions, and a colour bar. You can visit the pop ups at Glastonbury between 22-26 June if you are a guest of the Pop Up Hotel & Motel, while all festivalgoers at Cornbury between 8-10 July can visit the salon there.
The ‘Made to Create’ collection is the 29th edition of Essential Looks and stands for playful creativity, the artistry of hairstyling and authentic looks. “Our Essential Looks training was an amazing experience with my wonderful team mates,” says team member Annabelle Taylor. “Everything we learnt gave me a huge confidence boost and Suzie was incredible to work with, teaching me so many techniques that I’ll be taking back to the salon to use on my clients. All in all, a fabulous few days with Suzie and the team- well worth the 4am start on day one!”
New role for Clayde Baumann at D&J Ambrose Clayde Baumann has been promoted to the new role of International Creative Technical Director. A Master Colour Expert and former BHA Colour Technician of the year, Clayde says, “Working at D&J Ambrose has opened so many avenues of opportunity but this has to be the most exciting one. “I’m exhilarated about what the future brings with this new position already holding some exciting prospects like international travel, shows, seminars and campaigns with our reigning British Hairdresser of the year, Darren Ambrose. I am extremely grateful to him and Jackie for this wonderful opportunity.”
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The Creative Beauty Group have introduced their brand new Diploma in Beauty Therapy
Stevens shines at celeb shoe store opening The Jamie Stevens salon collaborated with Lucy Choi London (niece of famed footwear designer Jimmy Choo) to celebrate the opening of her flagship shoe store in the capital. The exclusive invite-only evening involved VIP discounts on products including the brand new spring/summer collection as well as champagne and all things hair from Jamie Stevens. Jamie and the rest of his team were on hand at the exclusive event providing the VIP guests with advice and inspiration during consultations on the hair they should have, from cut and colour to styling and product
recommendations from Matrix Haircare and Jamie’s own brand MR. Of the evening, Jamie said “the hair you should have’ consultation is all about focusing on what the hairdresser thinks the client should have done, not the other way around. This is based on appearance, face shape, hair style, lifestyle, current cut and colour to help them achieve the best possible look, that is easily maintained. Too many hairdressers across the country start a consultation with ‘so what are we doing for you today.’ That’s something we never do in salon”.
Fast becoming known as a top training provider in the UK, The Creative Beauty Group has launched its brand new fully accredited Part-Time Diploma in Beauty Therapy at its flagship academy in Bournemouth before it’s released nationwide soon after. Students will be learning with top brands supplied by The Creative Beauty Group including Gel II, Entity, Lashnv, and Exposed spray tanning. Units include everything from waxing to the ever popular Lashnv Lash Lift. They will also benefit from award-winning continued customer support once the course is completed, job placements with salons/spas, and free insurance for one year. It’s set to be one of the fastest ways into the beauty industry without compromising on quality.
Blue Tit aligns with sustainable hair care manufacturer Davines to offer educational courses throughout 2016 With six sustainable salons under its belt, Blue Tit is no stranger to accolades, boasting an award-winning team of educators and innovators at its London-based Academy whose experience and expertise is second to none. Believing that knowledge is power, the trend-driven team utilises a range of skills to offer exemplary education to those looking to take their skills to the next level. As well as educating independently at its Clapton Academy, the team also trains on behalf of sustainable hair care manufacturer, Davines, on courses covering everything from the basic fundamentals of hairdressing to colour and session.
Celebrating 70 years of The Fellowship The Fellowship for British Hairdressing celebrated their annual President’s Night with a glamorous event in London. With the organisation celebrating its 70th anniversary, guests were treated to an incredible “hair through the decades” show with a host of top hairdressers showcasing looks inspired by every decade since The Fellowship’s inception. After an introduction from President Bruno Marc and Patron of Honour Ann Herman, Jamie Stevens started proceedings with his 1940s inspired hair. Gary France took the 1950s while Tracey Devine Smith showed off
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the swinging 60s. Akin Konizi presented some incredible 70s styles and Daniel McCourt, on behalf of Mark Hayes, was charged with the 80s. Last year’s Fellowship Hairdresser of the Year Guy Kremer delighted the crowd with his 90s looks, and the show was closed by past President and Brand Ambassador Errol Douglas MBE’s 00s hair. The night was rounded off with a fantastic three course meal and speeches from Bruno, Chairman Hellen Ward, and HABB President David Drew who was along to convey his gratitude for the continued support from The Fellowship towards the industry charity.
Finalists selected for Wella TrendVision Awards 2016 Now the winners from each region will be moving forward to the UK and Ireland final due to take place on Monday, 10th October at The Roundhouse in London. In the regional heats for Scotland and the North East, attended by our own Emil ‘The Caretaker’ McMahon, Medusa Hairdressing were the pick of the pack as they took home three of the 10 final places. While Regis Salons, Sanrizz, and Scissors will all have two of their talented stylists in the final. With 20 finalists competing to be crowned the Color Vision UK Gold winner and another 20 vying for the Creative Vision UK Gold crown, it’s sure to be a great night in Camden. Tickets are available for £195 + VAT and go on sale in July.
COPRA award win for OPI The UK Cosmetic and Perfumery Retailers Association (COPRA) hosted its annual awards ceremony at the Dorchester Hotel in London. COPRA acts as a voice for the development and well-being of retailing in cosmetics and perfumery in the UK. The awards highlighted a successful year for the UK beauty industry which has grown 5% in the past year to £4bn, and is bigger than the French beauty market for the first time ever. Among the big winners on the night were OPI whose Infinite Shine Range took home the title of Best New Nail Care Product/Range, Molton Brown won Best New Bath and Body Product/Range with their Delicious Rhubarb & Rose Body Lotion, and Best New Hair Care Product/Range went to Philip Kingsley’s Geranium and Neroli Elasticizer.
Glasgow hosts the Look Awards The Look Awards 2016 celebrated the wealth of talent in the hair and beauty industry in Scotland for the second time at a prestigious ceremony in Glasgow. SalonNV were there courtesy of the Men’s Hairdressing Federation to see prizes awarded across 21 separate categories in the competition run by Herald Newspapers in association with Phorest software. Dundee and Perth hairdresser Charlie Taylor was named a ‘hair industry trailblazer’ as she walked away with two trophies, the only nominee to do so, including Hair Stylist of the Year and Large Salon of the Year. This issue’s Hair Salon of the Month, Aberdeen based Linton & Mac, were named as the One to Watch as they continue to go from strength to strength, while BLOW who appear in our blow dry feature were winners of Best Use of Social Media.
Anne Veck is Global Winner The UK’s Anne Veck has been chosen as the Global Winner of the Style Master International Contest 2016 – our first ever winner. Over 4,400 stylists from 60 countries came together in April in Paris to witness Revlon Professional’s annual global competition. The Style Master 2016 International Contest was created to give a platform for stylists to show their creative talent amongst the industry’s most gifted hairdressers. “I am thrilled to have won the global award in the biggest hairdressing competition in the world”, Anne said. “My team of Oxford and Bicester hairdressers supported me in Paris and we came through against nine other national winners before an audience of over 4,400 hairdressers and industry professionals.”
Scratch Star Awards Success
The Scratch Star Awards were held at London’s glittering Café de Paris, hosted by TV personality George Lamb and packed with entertainment, dancing, and celebrations. Organised by Scratch magazine, the awards are the first and only ceremony dedicated solely to the UK nail industry, and the judges had a tough time whittling down the talented finalists to pick the winners.
Among the victors was Hazel Dixon who took home the coveted Nail Stylist of the Year award, sponsored by GVS, while Elise Scholes-Pilkington won Manicurist of the Year sponsored by Orly. Retail Salon of the Year, sponsored by essie, went to Sleeping Beauty Salon from Inverness, who also won Nail Salon of the Year: Salon Environment, sponsored by OPI.
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The Fellowship for British Hairdressing continue to inspire the industry with fantastic events showing just why members love being a part of this unique organisation. Last month has been incredibly busy for The Fellowship as they continue to do what they do best and put on some fabulous events. Their Cutting Skills Workshop went on tour with dates including London, Stockport, and Edinburgh. It was a chance to learn from top industry experts as they guided students through their models in an almost one to one working environment. Numbers were kept to a minimum so the mentors really made sure everyone got the most out of the evening. Next up to take a journey throughout the UK is their Session Workshop for a chance to learn the art of session hair from professionals in this area. This is a popular addition to their calendar so we encourage booking early for this one. You can get involved in London on Monday 20th June, and Stockport and Scotland on Monday 27th June and to book your place contact Kate at kate@fellowshiphair. com. ClubStar also had a great event this month which took place in Birmingham and was focused around men’s cutting skills. The workshop is tailored to 16-25 year olds. ClubStar is a chance for young talented hairdressers to really enhance their skills and get confident in various aspects of hairdressing. This was a really interactive workshop and ClubStar members really got the chance to develop their knowledge of this growing market. This year Photo Hair Workshop returns for a chance to learn from award winners Bruno Marc and Kai Wan as they demonstrate just how to create the perfect collection. This two day course was as popular as ever and if you were lucky enough to attend one of the eight places then we look forward to seeing your finished image. If business is an area you want to develop in then The Fellowship have the perfect event for you on Monday 27th June. Business Brainstorm welcomes a panel of experts in both our industry and further afield. This is a great opportunity to network with like-minded individuals, while also developing knowledge in areas such as customer service, technology, and finance. Make sure you save the date as demand is expected to be high. If you aren’t a member yet then take advantage of no joining fee and join now. For more details visit www.fellowshiphair. com or contact Carol on carol@ fellowshiphair.com
THE FELLOWSHIP
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At the recent Annual General Meeting of the Hair Council, the position of Chair was secured by Mr Bill Shaw MBE. Bill has been on the Council for a number of years and has been working towards mandatory registration in the UK throughout this time. Bill was founder of Dimensions, the largest independent hairdressing company in Yorkshire. He opened his first salon in Barnsley in 1973 which he still operates with his daughter Tina today. Bill swiftly opened another nine branches across Yorkshire. Then in 1983, Bill and Dimensions expanded into training and opened 14 hair and beauty academies throughout Yorkshire. Bill said: “Working as part of a committee in an association like the Hair Council is massively different to what we all do day-to-day in our own businesses and our ‘day jobs.’ I know this only too well after 25 years during which time I’ve been involved with the NHF, Guild, HTB and then HABIA and the Hair Council.” We believe that with Bill’s experience he will do a fantastic job steering the Hair Council alongside newly elected Vice Chairman, Ben Dellicompagni of Francesco Group. Thank you to all members of the Hair Council Committee who volunteer their own time on a very regular basis in order to help improve the industry. Lynda Whitehorn, the outgoing Chair has done an incredible amount of work for the Hair Council over the past two years and everyone involved in the Council are deeply indebted to Lynda. Meanwhile, the Hair Council has announced the winners of its Student of the Year awards, in association with L’Oreal Professionnel and VTCT. Following a photographic competition judged by Patrick Cameron, Andrew Barton, and Jamie Stevens, eight Level 2 and eight Level 3 students contested the final. The practical took place at L’Oreal Studios in Hammersmith where the finalists had to recreate their original photographic look. The competition was judged by balayahe specialist and previous winner Sophia Hilton and her top stylist Ross Cosgrove as well as Jayne Schauenberg, a previous winner herself and hairdressing educator. After being interviewed by Jayne, Lynda, and City & Guilds Diane Mitchell about just not their work but the work of the hair council, the winners were chosen. Congratulations to Jurgita Allen from Coleg Cumbria and Soraya Hadjali from Cardiff and Vale College who won the Level 2 competition, and to Louisa Jones from The Salon for winning Level 3.
THE HAIRDRESSING COUNCIL
The last couple of months have been busy for the NHF with a number of issues popping up which affect the industry. Gender-neutral pricing How do you make sure your salon pricing structure doesn’t come across as discriminatory? Under equality legislation, gender is a ‘protected characteristic’ and it’s unlawful to treat someone less favourably just because of their gender or to do something which, in practice, has the effect of treating one gender less favourably. You can’t therefore charge different prices simply because your client happens to be male or female. It’s important to be open about your pricing and make it clear that your prices are based on the time taken, the products used and the skills and experience needed. Gender-neutral price lists - which just list the services available and not whether they’re for male or female clients – can be a great selling point, reflecting changing consumer attitudes and showing you understand what your price lists are ‘saying’ to clients. EU ban on high-powered hairdryers While saving energy is important, The NHF has been lobbying hard in the EU against possible restrictions on household electrical goods, including high powered hairdryers, particularly for professional users. Switching to lower powered hairdryers would simply mean it takes longer to dry a client’s hair, which increases the cost, and there are also health and safety risks from stylists being exposed to noise and holding hairdryers for longer periods of time. Step Up & SHINE In April, Evangeline Barrett, from BLONDZ in Weymouth was awarded the Step Up & SHINE Scholarship in association with the Fellowship of British Hairdressing. Evangeline will now embark on a journey of bespoke training up to the value of £2,500. It will be a very exciting year for her – look out towards the end of the year for your opportunity of entering. NHF Photographic Stylist of the Year Competition The competition has been launched for 2016 with four categories to enter. Go to nhf.info/photographic for details. Entries close 18 September. Also keep an eye out for Britain’s Best which will be taking in place in November. Entries open in July so visit www.britainsbest.me for more information. If you’re not a member of the NHF and want to find out how we can help you and your business visit us at www.nhf.info.
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PATRICK CAMERON
Big Interview
“My work on Trolls will not be finished until the movie comes out in October and there is talk of a few more troll wig outings before then which I am excited about.”
If you’re creating a film based on mythical creatures known around the world for their outrageous updo hairstyles, to whom do you turn? There is only one man for the job: Patrick Cameron.
W
ith a reputation as the long hair expert, gained over almost 40 years of working, educating, and presenting at the highest level in the industry, when the team behind the new Trolls movie set to hit our cinemas this autumn wanted to bring these famous toys to life at the Cannes Film Festival, Patrick was top of their list. In fact, he was the list. “Back in October, Ian Morton, Head of European Promotions for 20th Century Fox came to see my Salon Live Show at Salon International and liked what he saw,” Patrick tells us. “A few days later Ian called me to see if I would be interested in working with his team on a new project and could I go to the Fox Studios office at Soho Square. “When I got there I was shown to the screening room where I watched a presentation about me! Fox wanted me to know that they knew I was the long hair expert and wanted me on board to design a
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red carpet show featuring elegant beautiful trolls.” A mouth-watering prospect, but by no means an easy one, so Patrick called on his trusted team to help put it all together. Susan Callaghan, his business partner who he’s worked with since 1990, took over the co-ordination and production side of things. Art director Marco Erbi set about designing and hand making the beautiful couture gowns, and Kelly and Stacy Franklin took over the choreography. Patrick was delighted to embrace a new kind of challenge. “It really was interesting doing something completely different, a lot of fun. I started by ordering wigs from all over the world as I needed specific colours and the wigs had to have lace fronts to ive the illusion that the model’s hair was real. “One of my models had to represent a Rainbow Troll so I contacted Matt George at The Big Wig Company in London and this
Big Interview
wig was handmade especially. The result was incredible. “Each wig took between 3-4 hours to create because each one needed to be constructed with a base that took on the height and shape. I did not use any padding or extra materials due to the weight factor. Each wig needed to be only as heavy as the wig itself if the models were to wear these for several hours.” The response from the crowd at Cannes was incredible as international superstars, and the film’s voice actors, Justin Timberlake and Anna Kendrick joined the Trolls on the red carpet to wow the lucky onlookers. But is Patrick ready to pack up for permanently for Hollywood? “No, I don’t think so. I am really enjoying working on this project and it was all terribly exciting to be working at the Cannes Film Festival but it’s completely time consuming. Although I loved the process, my own working life is very full-on so I can’t see
myself giving up my day job,” he laughs. “Of course, my work on Trolls will not be finished until the movie comes out in October and there is talk of a few more troll wig outings before then which I am excited about. I always say ‘never say never’ so we will see.” The day job for Patrick is plenty exciting even without the glitz and glamour of the red carpet. He spends his time travelling around the globe, taking his Patrick Cameron School to countries such as Croatia, Italy, and India in the past month alone. Germany is just one of Patrick’s upcoming stops. “While over there I present my school in German which I have learnt to speak (I might say I’m not very good but they understand me and enjoy it and at least I’ve made the effort). I take my training school all over the world and what our students expect to see is the inspirations of what I’m doing here in the UK. u
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Big Interview
“I would like to change people’s attitude towards hairdressing being a career for people who are low achievers. This drives me crazy and I want to scream at anyone who thinks being a hairdresser is less than any other profession. I’m here to say hairdressing is the best career in the world for those of us who love it.” “With social media, everyone knows what you’re up to so they really want what I’m working on now. It’s changed everything; people are far more switched on to getting everything they need now. I love the concept of online education and this is an area where Patrick Cameron Hair International is pushing forward. We see this as a massive growth industry so watch out for Patrick Cameron Education available to all hairdressers online!” Although born in New Zealand, the UK has been Patrick’s home and base of operations since he arrived in London in 1987 and started working in a salon. His career has taken off since then and he’s optimistic about the future of British hairdressing and the talent we have. “The UK is a very special place for learning and students come from all over the world
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to take inspiration from the industry here. I think there is a willingness to learn and I simply think to be the best you have to learn from the best. UK hairdressers are very lucky to have the knowledge on their doorstep and most take advantage of it when they can. “I think it’s all about answering our clients’ needs and the hairdressers who come to my seminars, shows, or school classes need to feel confident in offering their clients up to the minute styles that they may see on the red carpet or latest music download. I find inspiration everywhere even from the people on the street and how they may style themselves.” Patrick is rightfully proud of a career that has given him the opportunity to be creative and make others feel better about themselves, and wants others to embrace
hairdressing as a profession that can offer you the world. “I would like to change people’s attitude towards hairdressing being a career for people who are low achievers. This drives me crazy and I want to scream at anyone who thinks being a hairdresser is less than any other profession. I’m here to say hairdressing is the best career in the world for those of us who love it.” But what would the long hair expert suggest for those learning the ropes? Should they try to find their niche in the way Patrick has, or should they aim to be good at everything? “Definitely to be an all-rounder is the best way to go,” says Patrick. “You need a strong foundation of all aspects of hair to specialise. You will always shine at one skill better than other though and if you don’t have overall knowledge how you will know what you are best at?” If you do want to improve and learn, Patrick is so confident in his training programmes that he says “if you feel you haven’t learnt anything from me then it’s a total refund.” You can find out when he’s coming near you at www.patrick-cameron.com and also keep up to date with his latest adventures. With a new collection due for 2017 and no end to his pursuit of education around the globe, it’s going to be an exciting year for Patrick!
Madame LA LA Tan
PRO DUC T
Look like you’ve just stepped out from the Hollywood Hills with this instant tan that develops into an even, deep golden colour in three hours. The lightweight tinted mousse is infused with hydrating skincare benefits including coco water, aloe, green tea, and vitamin E. £30 – www.madamelala.com
Joico New Mermaid Blue
Stop …The Wrinkles Before They Start Serum Act now, thank yourself later. Formulated with the very highest concentration of key active ingredients, reservatrol, carnosine, and milk thistle, it maintains skin’s elasticity by helping prevent glycation. Supports collagen production to firm skin and reduce appearance of first lines.
For fashion forward colourists who aren’t afraid to think out of the box, the Joico Mermaid Collection adds a splash of vibrant, intermixable, semipermanent colour to the already bold and expressive Joico Color Intensity line.
£50 – www.stopskincare.com
£9.50 – www.joicoeurope.com
High Definition SOS Balm Created to soothe the delicate brow area after a High Defintion Brows treatment, it can also be used as a lipstick primer, an intensive moisturiser, or a handy lip balm, to soothe and protect dry, irritated, or even sunburnt skin. £14 – www.beautyinhighdefinition.com
Pevonia’s YouthRenew Tinted Cream SPF 30 An extraordinary 5-in-1 daily defence cream which is lightweight and ultra-hydrating. Delivering an antiageing effect, YouthRenew Tinted Cream SPF 30 is rich in collagen, vitamin C, and green olive extracts to conceal while repairing lines and wrinkles. £45 – www.pevonia.co.uk
Balmain Revitalizing Care Gift Set Indulge dry and damaged hair with this gift set that includes the full Revitalising Care range of shampoo, conditioner, and mask, plus a Balmain Care Comb. Now your clients can take the luxury experience home and keep their locks runway ready. £34 – www.balmainhair.com
Dyson Supersonic Hairdryer One for the future, Dyson’s first foray into making a hair dryer is set to revolutionise the industry by providing a quiet, more efficient, and less damaging dry. Having spent £50m developing it, they’ve had to put a hefty price tag on it, but innovation always comes at a cost. £299 – www.dyson.co.uk
Editor’s ChoiceENVY www.SalonNV.co.uk | 15
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Davines Shimmering Mist A shine spray that adds a velvety texture to your hair Davines Shimmering Mist gives an exceptional shine without holding or weighing your locks down. Including an excellent anti-frizz effect and giving perfect control of the electrostatic, it will give your hair the perfect finish.
£15.00 - www.liberty.co.uk
Cloud Nine White Touch Straighteners In partnership with Great Ormond Street Hospital Children’s Charity, Cloud Nine has released these limited edition hair straighteners that will see £10 + VAT of each sale going to the charity. They are also great quality, with mineral-coated ceramic plates that lock in moisture and seal the hair cuticle, leaving smooth and healthy looking locks. £99 – www.cloudninehair.com
Schwarzkopf Professional Fibreplex Shampoo Lightening and colouring has never been so gentle! This new addition to the Fibreplex line delivers long-lasting colour protection, intense nourishment, and healthy shine, especially when used alongside the Fibreplex Maintainer.
£11.75 – www.schwarzkopf-professional.co.uk
I.C.O.N Playful Brights Aveda Shampure Composition Oil The Vintage Cosmetic Company Round Blow Dry Hair Brush The Round Blow dry hair brush will become your best friend when you are blow-drying your hair. Use to create waves, curls and volume but without any static. - £13.50 www.vintagecosmeticcompany.com
A nourishing aromatic composition oil that imparts a feeling of calm and well-being on your skin. £19.55 www.lookfantastic.com
Creating unique tones and shades, from pastels to neon colours has never been easier thanks to the new range from I.C.O.N. A kaleidoscope of multi-use, bold and bright colours, just in time for summer. The oilbased colours can be used on natural, coloured, and pre-lightened hair. £7.86 – www.iconproducts.com
Pamela Docherty Bridal Hair Specialist, Colour Technician | Asteria Bridal These last few weeks have been crazy busy with fashions shows, weddings, and fitting my brides to be in for trials. I have had loads of opportunity to try out the fab products I’ve been sent this month and here are my favourites. Pamela Docherty has over 20 years of experience as a hairdresser and as well as being one of Scotland’s leading bridal hair specialists, she is a stylist to the stars. Internationally trained, she has worked alongside brands including Wella and Patrick Cameron. Pamela’s work has taken her to runways and events around the globe. From presenting models at the iconic TrendVision finals, to being crowned a Best of British hairdresser, she continues to be recognised for her creativity and expert eye.
HairENVY 16 | SalonNV Magazine
P R O D U C T
Kevin Murphy Fringe Benefits A hands-on colour consultation tool designed to showcase vision and innovation in colour with luxury colour swatching. Allowing for interactive and personalised colour testing with no commitment, FRINGE.BENEFITS offers easy-to-attach premium fringes in the brand’s most coveted shades. Various – www.ColorMeByKM.com
Remi Cachet Hollywood Weft This new weft from Remi Cachet has a lace header to securely hold the hair in place and gently attach to the client’s head. The Hollywood Weft is available in 16” and 20” lengths and the full Elegance Colour Range of over 40 shades. Various – www.additionallengths.co.uk
Beauty Works Tape Remover If you want an easy way to remove Jen Atkin Invisi-Tape from your clients’ hair, you’ve now got one. Simple and stress-free, this spray will aid your clients’ comfort and make your job easier.
£14.99 – www.beautyworksonline.com
Foxy Russian/Mongolian Hair Extensions Foxy Hair Extensions have improved their already top quality range of hair with the addition of Russian/Mongolian Remy hair. Available in pre bonded flat and mini-link tips and wefts, the Russian range is grade 6A quality and is double drawn. Various – www.foxyhairextensions.net
Zen Hair Volumiser Create length and volume in a matter of seconds with the new Volumiser hair piece from Zen hair. Ideal for clients who have fine or thinning hair and as a result struggle to have traditional extensions fitted, it uses an adjustable wire attachment that is virtually invisible in the hair.
£120 – www.zenhair.co
New U Unicorn Extensions This hotly anticipated range from New U is perfect for summer and the festival season. With three unique and inspiring shades, Aurora, Laguna, and Marina, you’re sure to find the look to suit your individual style.
Various – www.newuhairextensions.com
Hair ExtensionsENVY www.SalonNV.co.uk | 17
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NovaLash LASHwand Keep extensions looking their best by brushing them each morning and night with NovaLash’s new retractable LASHwand. Simply push the metal ring upwards to reveal the brush and push back down to keep it stored. This brush is more hygienic than individual brushes, which catch dirt and debris in makeup bags. £12.50 – www.novalash.com
Arran Aromatics Chamomile and Honey Barrier Cream On a recent trip to Arran I picked up this little miracle balm and it has become a much-used addition to my make up kit. Soothing and healing it is an all-natural salve for sunburn, chapped lips or dry skin – a real wonder product.
£7.50 - www.arranaromatics.com
skinChemists Instant Face Lift Extreme A face lift with no need to go under the knife. This miracle treatment is rich in magnesium aluminium silicate which works to instantly tighten and lift the skin to reduce the visibility of fine lines and wrinkles. Perfect if you need an extra non-surgical nip and tuck before an event!
Reform Skincare Phyto Botanical Gel A botanical gel formulation to assist in the treatment of pigmentation, the evening of skin tone skin irritation. This gel also has hydrating and anti-inflammatory properties. Skin lightening and depigmentation properties are achieved through the use of kojic acid, alpha-arbutin, and uva-ursi.
€59.99 - www. reformskincare.ie
£169.99 – www.skinchemists.com
Becca Aqua Luminous Perfecting Foundation For flawless summer skin I have added the full colour range of this foundation to my kit. It is lightweight, sheer but with a perfecting and buildable coverage that is exactly what I need to give my clients luminous and glowing summer skin.
Fake Bake Flawless Coconut Tanning Serum Containing everyone’s favourite ingredient – coconut oil – the newest release by tanning giant Fake Bake is a game changer. As well as providing a beautiful tan in a choice of three shades, this product also tones, smoothes, and hydrates your skin. £29.95 - www.fakebake.co.uk
£34 - www.spacenk.com
Jennifer Peffer Jennifer Peffer Make-up | Asteria Bridal Summer is definitely here and I have picked a few of my favourite new finds that will see you through the change in seasons. Jennifer Peffer trained in make up artistry at London College of Fashion and Make Up Designory, Los Angeles. She is now based in Glasgow, where she has a make up studio in a five star salon; she is also half of bridal beauty partnership Asteria Bridal. In addition to bridal and make up clients, Jennifer specialises in beauty & fashion work and has had her make up featured in magazines such as Red, Marie Claire, Ok!, Tatler and the Scottish Wedding Directory. She is also the make up artist of choice for several celebrity clients when they are in Scotland.
Skin & MakeupENVY 18 | SalonNV Magazine
The size of a mobile phone, this on-the-go mani system gives you a simple solution to keeping your nails on point without visiting the salon. With no need for a base or top coat, the gel polish cures in 30 seconds, meaning you can easily do your nails on the go! £79.99 – www.stylondon.com
P R O D U C T
STYLondon One Step Gel Travel Kit
Swarovski Crystal Pixie Cute Mood Crytal Pixie is a collection of very small faceted and unfaceted crystals coming together to create a bespoke and stunning effect. The Swarovski Pixie can be applied over nail varnish and gel nails to give that extra touch of sparkle to your manicure. All products from the range create a unique 3d effect. £19 – www.creativebeautygroup.co.uk
Faby Joy Collection This spring/summer collection is aimed at the lighter side of life and bringing, as the name suggests, Joy. Every colour is designed to evoke happy feelings on themes of life such as happiness, friendship, and love.
£11.75 – www.fabyboutique.co.uk
CND Creative Play The newest addition to the CND Colour Range with 80 vibrant colours across 10 finishes that provoke you to be unique and self-expressive with shades that are bright, multi-textured, and fun.
£3.77 – www.cnd.com
Margaret Dabbs Foot Hygiene Cream A multi tasking/functional Foot Hygiene Cream to help relieve symptoms of sore, dry, blistered skin and discoloured nails. It is a perfect hygiene measure for sports and sweat prone feet. It’s perfect for daily use to keep feet looking fit, protected and healthy. £20 – www.margaretdabbs.co.uk
OPI Infinite Shine – Rose Against Time Hi-def gel shine without the need for a light that lasts until you take it off. Comes in 30 iconically OPI shades; just primer, lacquer, and gloss for a quality finish.
£13.95 – www.opiuk.com
Nails, Hands & FeetENVY www.SalonNV.co.uk | 19
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Clarins Self Tanning MilkyLotion Prolong your tan this summer and all year round with this lightweight self-tan which is easily absorbed into the skin. The smooth, milky texture glides on effortlessly and gives a perfectly even tan from head to toe.
Davines Authentic Replenishing Butter
£20 – www.clarins.com
This restoring and nourishing butter for hair, face, and body hydrates the hair in depth and replenishes the face and body with organic safflower oil, sesame oil, jojoba oil, and shea butter. Leaves your hair soft, shiny, silky and easy to control and your skin nourished and velvety. £23.90 – www.davines.com
SBC Body Sculpt Gel Designed to visibly improve the skin’s surface by eliminiating water stagnation and toxin retention so skin looks firmer, more hydrated, and silky smooth. This gel from Simply Beautiful Collection works best in combination with the SBC Body Sculpt Cream.
Crazy Angel Gilded Goddess Self-Tan Dry Oil Velvety smooth, this self-tan oil glides with ease over skin, helping you to achieve a gorgeous, streak-free golden glow. Essential moisture is locked in to leave your clients feeling soft and luminous - it’s the perfect spring retail offering. £8.10 – www.crazy-angel.co.uk
£40 – www.sbcgels.co.uk
Waxperts Wonder Pads Struggle with ingrown hairs? The multitasking Wonder Pads not help to treat ingrown hairs, they help banish blemishes and aid the reduction of keratosis pilaris (bumps on the upper arm), and reduce beard/stubble spots on men.
£4.55 – www.sweetsquared.com
Sienna X Professional High Intensity Tanning For time-poor clients who want fast, effective results in just an hour, Sienna X’s new collection offers a natural, professional looking tan without clients having to wait the traditional eight hours to rinse off the guide colour. £49.95 – www.sienna-x.co.uk
Body, Tanning & WaxingENVY 20 | SalonNV Magazine
P R O D U C T
Lady One Backwash The Lady One backwash with a deeply padded and very comfortable seat and sturdy, solid non rust base. This is a backwash that looks far more expensive that it actually is! Available in a wide range of colours, you’ll find the one that fits your salon perfectly. £540 - www.hairandbeautyworld-uk.com
emJ Medusa Kit Bag Featuring a variety of different sized pockets around the outer edge, this top quality faux leather and oilcloth bag is perfect for brushes, styling products, make-up, and other essentials. Its long straps work well on set when doing touch-ups with limited floor space. £64 – www.theemjcompany.com
Pahi Alum Privacy Wash Unit If you want to give your clients that little bit of extra seclusion then you’ll love the Pahi Alum Privacy Wash Unit. Peace and quiet with the option for a relaxing back massage option, or bring it to life with LED lights and speakers. Price On Request – www.albertewandesign.com
Maletti Soprano The ultimate pamper station: manicure, pedicure, shampoo, and styling services all in one luxurious place. Cleverly designed, the Soprano is perfect for beauty rooms, spas, and salons wanting to offer increased services without losing a styling position.
£6,000+ www.maletti.it
Takara Belmont RS Adria II A stunning backwash version of the company’s best-selling styling chair, the RS Adria II brings luxury, elegance, and interior coordination to salons with quality, functionality, and comfort that are unmistakably Takara Belmont. £2,600 – www.takarahairdressing.co.uk
Furniture & EquipmentENVY www.SalonNV.co.uk | 21
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JST Semtex SEMTEX is formulated using a combination of ingredients carefully selected for their quality and effectiveness. Created to support your exercise and workout routines, this balanced formula alongside a well-balanced diet may help you achieve your workout and sporting goals £24.99 – www.jstjodie.co.uk
Skin Ceuticals Face Cream Formulated for dry skin, this cream combats the visible signs of ageing and moisture loss in mature skin. This light, rehabilitative cream provides powerful firming benefits and replenishes moisture with emollients.
£97.10 – www.skinceuticals.com
Pure Gold Collagen Taken once a day, this delicious shot of hydrolysed collagen, hyaluronic acid, vitamins, minerals, and antioxidants increases skin hydration, reduces fine lines and wrinkles, and increases skin elasticity in just 12 weeks. £35.99 – gold-collagen.com
skinChemists Rose Quartz Brightening & Lifting Serum Restores a vibrant glow to the skin and smooths fine lines. Vitamin C stimulates collagen production for a more youthful appearance over time. £158 – www.skinchemists.com
Clean – 21-Day Program The 21-Day Program follows a simple daily structure to return your body’s natural ability to heal itself. Typical benefits include improved skin, sleep, digestion, energy, healthy weight loss, and mental clarity with a reduction in bloating, constipation, headaches, and joint pain. £295.00 - www.cleanprogram.com
Stop …The Wrinkles Before They Start Cleanser This light, wash-off formula removes every trace of oil and make-up to leave your skin clean, radiant, and comfortably hydrated. £40 – www.stopskincare.com
Detox, Wellbeing & Aesthetic BeautyENVY 22 | SalonNV Magazine
Aesthetics
THE CHANGING FACE OF AGEING The ‘look’ is no longer that of a frozen forehead or a face pulled so tight by surgery that it can hardly move, we are seeing this trend change on a daily basis at Peppermint. Words Ms Leanne Stewart DN SPMU dip and Dr Rita Poddar BDS MJDF RCS (Eng)
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round 75% of patients who sit in our chairs tell us that they want to “look refreshed but still like themselves”. The days of the fake look are just about gone, as non surgical aesthetic medicine advances it is becoming easier to achieve our patients’ desired look without surgery. We have also seen a shift in how patients approach their aesthetic journey, with much more emphasis being placed on prevention rather than cure. Skincare is also becoming the forefront of most patients aesthetic journey, patients are realising that having healthy glowing skin is in fact the biggest part of keeping themselves looking refreshed. Look after your skin now and it will look after you as you age. The skin is the largest organ of the body, with a total area of about 20 square feet. The skin protects us from microbes and the elements, helps regulate body temperature, and permits the sensations of touch, heat, and cold. Skin has three layers: • The epidermis, the outermost layer of skin, provides a waterproof barrier and creates our skin tone. • The dermis, beneath the epidermis, contains tough connective tissue, hair follicles, and sweat glands. • The deeper subcutaneous tissue (hypodermis) is made of fat and connective tissue.
Our choice of skincare is ZO by Dr. Zein Obagi. He is a board-certified practicing dermatologist, world-renowned skincare expert, award-winning inventor, educator, and author. He was the first to conceive new skin as a science, and coined the term Science of Skin Health which defined skincare to include creating and maintaining healthy skin. Celeb stars such as Sandra Bullock, Angelina Jolie, Jennifer Aniston, Tom Cruise, and Ricky Martin to name a few are all great fans of Dr Obagi and his skincare range ZO. His range offers a variety of bespoke skincare programmes suitable for every skin type and problem, ranging from low level issues through to very complex medical issues. His principles are to cleanse, exfoliate, stimulate, correct, and protect the skin. The concept of Skin Health Restoration, advanced by Zein E. Obagi, MD, is the optimum process to restore skin activity, vitality, strength and youthfulness, while also treating any skin conditions such as acne, rosacea, or pigmentation. This process ultimately leads to the best possible results for your skin, and will allow you to maintain these results for the long term. But you will need to be patient because skin health restoration doesn’t happen overnight. It takes time to revitalize your skin and wake up your cells that Dr. Obagi describes as having been sleeping because they get lazy.
Dr. Obagi defines one full skin cycle as the time it takes from baby cells to be born at the deepest layer of the epidermis (the skin’s outer layer), and mature as they rise to the surface of the skin, and ultimately are shed off. This process takes approximately six weeks. Why is this important? Because it explains why you should not expect to see improvement in your skin when you begin on the ZO Skin Health regimen before the 6-week mark, because healthy, new cells have not yet had a chance to mature and rise to the surface until a skin cycle is complete. In fact, the best results you can achieve will occur after three full skin cycles – which is approximately 18 weeks or between four and five months, according to Dr. Obagi. Skin health restoration – the process of making your skin healthy, strong, and youthful, while concomitantly treating any existing skin problems – will take an average of approximately five months that is, if you follow the treatment regimen your ZO doctor or skin care professional has recommended without interruption. If you choose to slow down by using less product than recommended or interrupt the cycle by skipping days, you can still see a significant improvement, but it will just take longer than five months to reach the optimal results. The Peppermint Group www.thepeppermintgroup.co.uk
www.SalonNV.co.uk | 23
Aesthetics
COLLAGEN With the emergence of facial aesthetics as a unique entity, and the desire of a discerning public for science-based treatments, there have been buzzwords and concepts a-plenty. Few, however, have the weight of one key element in the pursuit of rejuvenation and the beauty aesthetic: collagen. But what is it and why is it so important? Collagen is the most abundant protein in the human body, making up 25-30% of total protein. It is so plentiful because collagen is the chief constituent of connective tissues which are responsible for holding the body together. There are a number of different types of collagen, depending on the structure and function of the organ but all types have a triple helix configuration (three strands spi-raling around each other) which allows the protein to act as ‘scaffolding’, inferring strength and foundation to the individual tissue. Collagen is synthesised (manufactured) by fibroblasts - free-ranging cells which have an important role in healing the body’s tissues. This is particularly notable in wound healing - new collagen is formed to close up a break in the skin, often without leaving a mark. But more on that in due course…. Skin fibroblasts are found in the dermis - the middle layer of the skin. They form dense, inter-connected collagen fibres which form the foundation for skin and its other supporting structures. Combined with another protein called elastin, collagen facilitates the elastic abilities of skin. Collagen in the papillary (upper) dermis anchors the dermis to the outermost layer of the skin - the epidermis - by means of anchoring fibrils. This organised structure allows the skin to appear smooth, to adapt to facial movements without shearing, and to withstand pressure and trauma.
Words: Dr Lauren Jamieson
Effect of Ageing on Collagen This is certainly the case in young, active, healthy skin. Around the age of 28, however, skin fibroblasts start to become dormant and active collagen production halts, being stimulated only when repair is needed. Existing collagen is inevitably at increasing risk of damage which will lead to ageing - oxidative stress due to oxygen free radicals being the most important mechanism by which this occurs. Oxidative stress is a topic which has been covered in depth previously but reminding ourselves that it is multifactorial is worthwhile: sun exposure, smoking, diet (especially sugar), genetics, hormones, alcohol, pollution, and psychological stress all have a toll. This is important because these are factors we as individuals can exercise some degree of control over. The result of oxidative stress is DNA damage and gradual loss of the organised structure of collagen within the skin as the body increasingly cannot keep up with the rate of repair. Most apparent is the loss of the anchoring fibrils between the dermis and epidermis which causes
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the epidermis to slide over the dermis: this leads to wrinkle formation - a very visible sign of ageing. There is no suggestion that we must all instantly give up sugar, alcohol, or our careers, or hide indoors at all times in the desire to prevent, halt, or reverse the ageing process! That said, it would be a challenge to find any patient or client in any setting who wouldn’t admit to being able to exercise just a little more moderation in terms
of lifestyle - I count myself among them. Making good daily choices and small changes will be cumulative over time. Vitamin supplements are worth considering, particularly those which are specifically geared toward skin health. Ensuring adequate hydration and getting more sleep will not only optimise collagen synthesis and function but also help reduce physical and psychological stress. Oh, and stop smoking (it has been said time and again, it is still true!).
Aesthetics
How can we harness our knowledge of collagen for anti-aging benefit? Lifestyle change is unlikely to be enough for most of us though. Thus, we look to the aesthetics and cosmeceutical industry for further means to abet the formation and maintenance of collagen in the skin. Earlier on, we mentioned that collagen was synthesised by fibroblasts that fall dormant as we get older and are only stimulated when repair is needed. Any treatment that can stimulate the production of new collagen is the key. Most aesthetic treatments do this by utilising the wound healing cascade - again, we alluded to this at the start. Wound Healing When there is an injury to the skin there is an automatic response which mobilises the necessary cells and chemicals to bring about healing. Injured cells in the skin send out chemical messengers which are recognised by fibroblasts (among other factors). Fibroblasts become activated and migrate to the site of injury, laying down new collagen over time to heal the breech. Depending on the exact nature of the wound, this healing will ultimately be invisible. But how on earth can we achieve this in a controlled, targeted fashion? Actually, there are a number of well recognised modalities, many of which have little downtime and cause minimal pain to self and to your wallet... Peels: Chemical peels always sound intimidating and have long been seen as the remit of the Hollywood cosmetic surgeon. That is simply no longer the case. There is now a spectrum of inclinic treatments which can offer superb results. Some of these treatments work at the superficial level and are designed to prepare the skin and enable transmission of other products into the skin which will then stimulate collagenesis (new collagen formation). Others truly cause a controlled injury to the skin at deeper levels and therefore invoke that wound healing pathway we detailed above. Phototherapy: Increasingly clinics and salons are incorporating light therapy into their treatment menus. Different colours of light have different wavelengths - each wavelength will penetrate to a different depth in the skin. Light therapy can be specifically tailored to target the depth of the synthetic layer in the skin and stimulate the wound healing cascade without the physical wound. Light therapy is most effectively used in conjunction with other treatments such as peels and needling. Microneedling: In skin needling or rollering, thousands of tiny punctures are made in the skin - essentially thousands of little wounds which require collagen manufacture to heal. This is particularly good for the treatment of scarring and can be used to aid the penetration of molecules too large to cross the skin by themselves. Skincare: 65% of any skin health/anti-ageing treatment
programme is the products that are used at home. Medical grade skincare has been increasingly proven to stimulate collagenesis, in particular, vitamin A-containing compounds such as retinol and retinoid acid. Antioxidants such as vitamin C are also vital, as is sun protection remember UV rays are a major factor for oxidative stress! Laser: Laser treatments will cause controlled burning of the skin to oblige healing to take place. This often requires more downtime but the results in the hands of a skilled practitioner can be remarkable.
Fillers and skin boosters: While not the primary function of dermal fillers, we know that over time certain fillers will stimulate formation of collagen in the skin over time. Newer injectable treatments known as Skin Boosters work similarly to stimulate selfrejuvenation. Far removed from the horrors of permanent collagen implants and fillers, collagen is a key player in rejuvenation and increasingly we have the skills, the science, and the technology to direct the ex-cellent machinery of the human body in the desire to look and feel our best, whatever our age.
“It would be a challenge to find any patient or client in any setting who wouldn’t admit to being able to exercise just a little more moderation in terms of lifestyle - I count myself among them.� www.SalonNV.co.uk | 25
Aesthetics
CONSIDERING PLASTIC SURGERY? YOU MIGHT JUST NEED TO STOP... Dr Darren McKeown is the face behind many successful faces, and is one you might recognise from his recent BBC documentary, Facelifts and Fillers, which went behind the scenes at his Scottish clinic.
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ow the cosmetic surgeon with clinics in Glasgow and London is preparing to launch his own range of anti-ageing products exclusively with department store Harvey Nichols – STOP. It might seem like a poor business move for a cosmetic surgeon to come up with a range of products that will delay, or even prevent, potential clients from needing his work in the future, but Darren is committed to providing responsible solutions to ageing, especially for young people. “A young girl who came in to my clinic in her early 20s wanted to do something for her skin,” he tells us at the launch day of his range. “She thought the only thing to do at that age was to have Botox or fillers or laser, but actually at that sort of age group what they really need isn’t procedures, it’s a healthy lifestyle and decent skincare. That’s it. “There is now this interest from a young group of girls who just don’t want to age and I don’t think that’s going away. I thought ‘okay, let’s create a brand of products that caters specifically for that group of girls and their needs’. That was where the inspiration for that core range came.” STOP, so named because it stops the ageing process in its tracks, is aimed at 18-35 year olds and therefore it comes at a very reasonable price point for people with a lack of disposable income, with the range starting at just £20 for the cleanser. So what exactly is in it that makes it so good? Darren says: “I did all the research in terms of the core ingredients and pulling it all together; the two key ingredients in every product are reservatrol which comes from grape seed extract and is the most potent antioxidant we know. Everyone needs a bit of reservatrol! “We’ve gone a bit further than that though and paired it up with carnosine. It’s a peptide and also an anti-glycation agent that fights sugar and targets the three main molecular causes of skin ageing and has a preventative effect. They’re in all the products, then the individual products are tailored: for example the eye cream has an algae extract that’s good for reducing dark circles and puffiness; the serum’s got the collagen boosting peptide in there for people who are getting the first signs of lines and wrinkles. Having hit it off with the team at Harvey Nichols as soon as they met, Darren can’t stress enough how delighted he is to be working with them. “We were in a room bouncing ideas off of
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each other and it felt right, that this is who we should be with and their support in store is amazing. “What I love about Harvey Nichols is they are always ahead of the trends. No one else is doing age prevention right now but you can guarantee that 18 months from now everyone will, so we’re in early.”
While the launch of STOP could be seen as a step away from cosmetic surgery, Darren believes they can both co-exist, and in fact they need to. “Everything has a place,” he says. “Skincare is one part of anti-ageing. It works on the surface of the skin and helps prepare the canvas but it doesn’t replace procedures in the way that
Aesthetics
procedures don’t replace skincare. It’s all integral to a general anti-ageing approach. It’s not saying this new cream is better than Botox or this Botox is better than cream, they’re just different and there’s different indicators for them like younger ages and lifestyles. Skincare is all younger people should be doing but as you get older then you’re looking at procedures. “So there’s no age in which anyone should start doing anything. It’s not determined based on a numerical value, it’s based on your skin health. For some that might happen at 32 or 42 or 28 – it depends on your genes and your lifestyle choices. I think a lot of girls still to this day underestimate how important their lifestyle choices are. They’ll say ‘Oh I go out in the sun but I protect my face’. Well that’s good but what about the rest of your body? What about when you’re 50 and you want to put on a nice dress but you can’t wear a sleeveless dress because you’ve lost all the elasticity in your arms? I appreciate we like being in the sun, but stay in the shade!” With regular reports in the press of the horror shows of cosmetic surgery and people who have gone too far, Darren was keen to show the reality of an actual cosmetic surgery clinic through his work with the BBC on Facelifts and Fillers. But it wasn’t an easy ride to make happen. “The BBC documentary was three years in the making; two years of negotiations before they started filming. There are so many documentaries that are out there and they all show the same thing; they all sensationalise, they show the extreme ends of the industry and I didn’t want to be involved in anything like that so there was a lot of toing and froing between me and the producers to whether I was going to do it or not. “I think they thought I was a bit of a drama queen,” he laughs. “But I only wanted to do it if it was going to be authentic. I wanted it to be representative of a real cosmetic practice: the types of people that come in, the diversity of people that come in, the fact that the vast majority of people who come are very normal, are very realistic. They don’t want to look like Barbie dolls, they want to be on the bus without anyone noticing. They just want to look like themselves but a bit better, and feel better about themselves and that was the message I wanted to get across.” So was it worth it? “I’m glad we did it. Really, really positive feedback. We were always fully booked in the past but people were able to phone up and get an appointment within a couple of days. We only got fully booked the day before or so, but now we’re booked two months in advance. “We’re seeing that brings its own problems as I have regulars that need to be seen – I need to clone myself!” For more information on the STOP range visit www.stopskincare.com or visit a Harvey Nichols department store.
MATTHEW CURTIS, LEAD HAIR STYLIST ON BRITAIN’S NEXT TOP MODEL’S ANTI-AGEING TIPS
• A heavy fringe is a great way to conceal the lack of density on the top of the head where light and the sun can intensify the appearance of thinning hair. • Colouring your hair gives more depth and creates the illusion of having thicker hair allowing you to feel more confident and get more body from your style, whilst cutting your hair shorter will create body without having thin, tired looking ends and sparse density through the layers. • As we age, hair is more prone to damage caused from heat, so it’s critical to invest in heat protection products to use with heated appliances such as hair dryers and straighteners. • As grey hair increases, I would recommend going for soft, beige blondes and avoid going darker, because the skin tone naturally lightens with age and dark shades will only accentuate this. • Grey hair is much coarser in texture than pre-grey hair so it’s important to re-learn how
to look after and style it. Grey hair also has less shine due to the lack of colour pigment in the hair which can make the hair look dry and dull. It’s important to have regular trims to avoid wispy ends as this will make the hair appear thin and tired. Also, smoothing the hair down with hands or a good radial brush during the drying process will encourage shine and sleekness. • The products that you use can also make a big difference to the condition of greying hair. There are lots of products available today that specifically target grey hair and contain ingredients that neutralise the yellow that can be common in grey hair. Furthermore, using a keratin based shampoo and conditioner will smooth the hair shaft and give a healthy sheen, helping to make the hair appear younger. • Keep hair short and beautifully cut, working with your natural wave just like Judi Dench with her signature choppy, cropped style. Soft, textured styles that are layered to frame the face - think Helen Mirren - will soften the features whilst still looking chic and modern.
“There are lots of products available today that specifically target grey hair and contain ingredients that neutralise the yellow that can be common in grey hair. ” www.SalonNV.co.uk | 27
H A I R SA LON
L I N T O N & M AC
The Granite City has received a touch of glitz and glamour since Linton & Mac opened its doors in 2015, offering a New York-esque experience in the heart of Aberdeen.
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ith several awards already on the wall, and more set to follow, owners Jennifer Linton and Joanna MacDonald are reaping the benefits of providing high quality service in a distinctive and fashionable environment. So what gave Jennifer and Joanna the push to attempt such a venture? “A glass of wine!” laughs Joanna. “We both spoke about it over a social drink and took it from there really. We went to view a property and devised our business plan – within three months we had set up the company and the rest is history!” “We met while working together at another Aberdeen salon and became good friends,” adds Jennifer. “We both went our separate ways and worked in different salons after this, however we kept in touch and always had a desire to create the ultimate salon – totally different to anything that was already in Aberdeen and offering the best client experience. This was our vision.” It’s a vision that’s come to life in Linton & Mac, where the personal treatment each client receives, from sipping on a post-work prosecco while they get styled for a night out to enjoying a Saturday morning coffee as they have their extensions done, is matched by the bespoke furniture custom-made by Scottish designer Colin Park. Joanna believes the unique look is part of what sets them apart. “Our salon interiors play a huge part in our branding and helps us stand
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out from the crowd, with many people saying they feel like they could be in Shoreditch or in a Brooklyn loft. We also have a style bar, where we offer clients an express style in under 30-minutes, and this is proving to be very popular, especially over the weekend,” she says. With any new business you expect the first year to be one of the hardest, so how have Linton & Mac found it? “Amazing!” says Jennifer. “We couldn’t have asked for a better nine months. We have been shortlisted for five awards, won ‘One to Watch’ at The Herald Look Awards and are regional winners of the L’Oreal Colour Trophy – it really has been a whirlwind for us so far. “Aberdeen needed something new and interesting. People are always talking other cities and what experiences they’ve had and we felt there was a gap here, so we decided to bring a little of London and New York City to Aberdeen. Aberdeen is a city but it’s quite a small city, so we knew that if we got our marketing and PR right it wouldn’t take long for the word to spread about Linton & Mac. Our team has doubled in size to help us keep up with the demand from our clients.” “We have the best team members!” adds Joanna. “We had already worked with the majority of our team from previous positions in our hairdressing career so it was great to start up with a familiar team by our side. We are a young team and we are all very close and with each other, not against – this is very important.
“Aberdeen needed something new and interesting. People are always talking other cities and what experiences they’ve had so we decided to bring a little of London and New York City. “ “They play a large part in how we deliver a high quality service and enhance the customer experience, so it is important that they carry our ethos in everything they do. Staff training plays a large part in helping to achieve this as it’s very important that we keep ourselves up to date with industry trends and constantly keep our staff motivated.” So what are the latest trends we can expect to see coming out of Linton & Mac over the coming year? “There’s definitely a 90s revival happening,” Joanna tells us. “So lots of bleach tints, buttery blondes, and root looks. People are having more fun with colour, which is great for us as we’re getting to experiment with crazy colour tones. We offer a colour maintenance package where clients can have their bold colours refreshed to ensure the colour is always looking on point. “Braids as well are massive. We are in the process of producing our summer style bar looks and braids are proving very popular. It’s definitely about having fun with your hair and not taking it too seriously.” Jennifer and Joanna are certainly having fun as Linton & Mac grows its reputation every month, and their enthusiasm is sure to take the salon on to even bigger and better things.
www.SalonNV.co.uk | 29
PU R E
SPA & BEAUTY
What do you do if you’re a busy chartered accountant who can’t find a salon to give you a quick treatment on your lunch break? Most of us might sigh, have a wee moan, and move on with our lives.
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ecky Woodhouse decided to take the bull by the horns and started Pure Spa and Beauty. Now, 13 years later it is Scotland’s premier location for the urban professional in need of a speedy pampering with salons in three cities. “I started the company with just an idea in my head and now we employ 100 people in six locations and serve 6,000 clients a month,” Becky tells us, laughing at how such an incredible journey has come to pass. “It blows my mind that you can have that idea and now it’s come together and see other people so enthused by it.” It wasn’t an easy road but the hard work has certainly paid off with Pure Spa and Beauty’s brand of quality treatments in convenient locations with accessible opening hours being well and truly embraced by their customers in Edinburgh, Glasgow, and Aberdeen. With her target customer the busy working professional, Becky was inspired by similar salons down south but wanted to take it to the next level. “As a chartered accountant I was very busy and couldn’t get appointments that would suit me. I used to spend a lot of time in London around the time when getting manicures in your lunch hour was a big thing which I thought
was a fabulous idea but I wanted to do the whole of beauty and there was nothing like it in Edinburgh. “Our premises are essentially like having two separate businesses in the same location. There’s a common reception but you either go through the beauty side to access the treatment rooms, nail bars, pedicures, and other essential treatments that last less than hour, or you come in the spa which is a full day spa. It’s a completely different experience, more about relaxation and well-being. “That’s why we’re unique. Lots of spas do beauty treatments but no one actually does it the way we do – completely separate beauty therapists and spa therapists trained in different ways and specialists in what they do.” It’s clear that staff training and development is vital at Pure Spa and Beauty with an in-house training department that goes from location to location making sure everyone is up to date with the latest techniques, and an arrangement with Elemis, their product partner, that sees Pure Spa and Beauty staff also attend their training courses. “That makes a big difference to the therapists and they really appreciate it. It gives staff good career opportunities as well as they have the scope to develop in what they are most
“Our premises are essentially like having two separate businesses in the same location. There’s a common reception but you either go through the beauty side to access the treatment rooms, nail bars, pedicures, and other essential treatments that last less than hour, or you come in the spa which is a full day spa.”
interested in and it means if we’ve got someone passionate about what they’re doing then it comes across in spade to the clients. “My group trainer Maggie, she started as a college student as she’s been with us for almost the whole time the company’s been open. She progressed from a student working on a Saturday and is now the group trainer for all six locations. It’s always better to invest in your staff.” With their highly trained staff, city centre locations, online booking capabilities, similar aesthetic in each salon, and focus on offering quick and quality treatments, Pure Spa and Beauty have regular business clients that use the spas all across Scotland – exactly what Becky was hoping for when she started – but now they are also expanding into a product range that’s been developed in-house.
“It’s been a major operation,” admits Becky as she tells us about the challenge of training 70 therapists in the new range. “With months and months of research and testing, the logistics of it are quite tricky. Obviously we could have done it quicker but to maintain the quality we need to do it properly. Because we heavily invest in training properly and introducing it in the right way that’s what brings clients back they trust us.” As well as a core range of five facial products for sale, when using the range in-house the Pure Spa and Beauty therapists will custom blend them for each individual client. This personal service and tailoring to their clients’ every need are why so many consumers are choosing Pure Spa and Beauty.
“That’s why we’re unique. Lots of spas do beauty treatments but no one actually does it the way we do – completely separate beauty therapists and spa therapists trained in different ways and specialists in what they do.” www.SalonNV.co.uk | 31
SummerNV
Holidays are coming! Looking good for your holiday is just about number one on every New Year resolutions list.
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ow, most of those lists have long been discarded (sorry gym, we meant to visit you more!) but customers will still be packing out salons to get the latest treatment and look their best before they head abroad. And with reports of record heat waves on the way and the hottest summer in 40 years, even people staying at home will want to look as good as they can when they flash the flesh. This means big business and while the classics will always be in demand, it’s smart to keep up to date with the latest treatments so you can offer your customers something new. So it makes sense to start with a twist on something old. Sienna X’s brand new one hour professional tan, High Intensity Tanning: Express Tan is ideal for busy clients who don’t have the time or inclination to spend all day covered in their guide colour, as they are able to wash it off after just an hour – making it the perfect choice for the before work or lunchtime treatment. Time is of the essence but there’s no need to compromise on quality with Sienna X and this fast and effective treatment. Available for just £49.95 + VAT for a litre, it’s a money spinner that your customers will love. If your clients are a bit more adventurous then they may want to step it up and indulge themselves with a Pevonia Tropical Escape Body Wrap. The ultimate treatment to make
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them feel like they’re on a tropical mini-break, the wrap is a full body smoothing, brightening, and de-ageing paradise of exotic fruits, replenishing vitamins, revitalising minerals, and worldly relaxation. With 100% natural ingredients within scientifically-advanced and award-winning formulas, it reduces the appearance of fine lines, creping, and wrinkles, thanks to the anti-ageing trinity of collagen (as you read in Dr Lauren Jamieson’s feature earlier in the issue), hyaluronic acid, and retinol. With the holidays coming up it’s the perfect tonic for the winter blues and with a typical retail price of £60-£70 it won’t break the bank, allowing your clients to spread the word of its effects and unique experience. You don’t need to be a giant salon offering a range of treatments to take advantage of customers’ spending habits heating up for summer. There’s a variety of retail products you can provide to give your clients the holiday treatment service at home.
Leg waxing is a priority at summer. Priority. Many of us are guilty of letting the hair get away from us over winter so offering your clients a products to help bring them back to the land of the smooth legs is vital. They may wish to hide their shame and to the first one at home so Parissa Wax Strips for Legs and Body are designed with convenience in mind. Quick, clean, and easy to use, they’re also designed to be taken through customs and on holiday – much better than any gel or cream that won’t make it through security. Give your clients a fighting chance against the ravages of holiday sunshine by encouraging them to nourish hair with Carol Joy London’s new Rejuvenating Hair Oil which restores and protects hair with natural plant extracts, refined golden millet, argan, and jojoba oils. An injection of heliogenol protects and repairs natural or dyed hair against UV irradiation and shampoo deposits and returns its natural vitality. Our pick of the holiday buys is the Balmain Summer Care collection. This luxurious, stunning white travel pouch with turquoise interior is perfect to carry all summer essentials and comes with three Balmain Paris Hair Couture favourites to combat sun, sea, or chlorine exposed hair, and a detangling brush to create manageable, soft, and shiny beach waves. As well as the top of the range products it includes, it’s the ideal accessory to sell alongside your other goods for any holiday goers and with a salon purchase price of £39.99 and an RRP of £79.99 it can be very profitable.
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www.SalonNV.co.uk | 33
SummerNV
hairW flair
You’ve been looking forward to it all year and now it’s finally here. Summer. A time to enjoy yourself and let your hair down.
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hat you can’t afford to overlook however is the dangers that it brings with it. We all know to wear sun cream and to cover up to protect our skin, but still too often people are neglecting to protect their hair from harmful UV rays. Sunlight weakens hair’s protein structure and can lead dry, brittle hair, while UVA and UVB radiation results in a loss of natural hair colour and a reduction in the vibrancy and colour depth of artificially coloured hair. You can even end up with a dry and flaky scalp if exposed to the sun for too long, and nobody has time for that! So what can you do to help your customers keep their hair well-nourished and looking good? Tai Walker, Head of Colour and Technical Development at Mahogany Hairdressing, one of London’s top salon chains, says: “During the summer months, you should make sure you speak to your clients about their home care regime. Whether taking a beach holiday or staying in the city, the shift in climate can cause hair to start acting differently, therefore it’s vital to use the correct products to ensure hair stays in tip top condition. “Firstly, the rise in humidity for most people can cause hair to become frizzier and more unmanageable that normal. Schwarzkopf Professional’s BC range has some fantastic products to help with this.
For straight or slightly wavy hair, apply the BC Smooth Perfect Smoothing Cream to towel dried hair before blow drying to tame frizz for up to four days. “Anyone who likes to enjoy their natural colour, then BC Moisture Kick Defining Cream is the perfect partner. Apply to wet hair and either twist in or scrunch in and leave to dry naturally. Hair will be left deeply hydrated and the product gives the hair ‘memory’ to retain the curl and definition. “To look after colour, the Schwarzkopf BC Colour Freeze range is always a winner for brunettes and reds the whole year through and will ensure anti-fade through the summer months. “I recommend that clients avoid having the full colour works before a sun filled holiday. They will only need a full restoration job upon returning and I think they appreciate the honesty. Instead offer something to tide them over. This could be a quick lunchtime or a few face framing foils; injecting the hair with a slightly stronger or darker tone than usual will ensure that if the sun takes its toll, there’s a bit more leeway for loss of tone through more porous ends. “For extra protection I always suggest a daily spritz of a UV spray before sun exposure- Schwarzkopf BC Sun Protect is the best I’ve come across.“ Of course the chances are you’ll have
SummerNV
clients heading for sunnier climes (lucky them!) and they need to be prepared for what they’re going to face. Will Eagles, Artistic Director at Cream, recommends “travel sized products are always a big hit with clients as they really want to protect their hair from the sun whilst away. We educate our clients by explaining that ‘you wouldn’t forget to put sun cream on your skin, but people always forget to protect our hair.’ So UV protection and rich conditioners are the top of everyone’s holiday wish list! “Every client should stock their beach bags with the Schwarzkopf Professional OSiS+ Session Label Plumping Lotion! This will give hair instant body and volume whilst still keeping their hair soft, supple and full of texture. The OSiS+ Session Label Salt Spray is this summer’s stand out product - applied to dry or damp hair it creates the ultimate beach wave finish and helps keep frizz at bay. Great for day-to-evening styling and creating endless texture whilst soaking up the sun.” But enough about safety and taking care of our hair, the fun part of summer is the chance to do something a different! Now we can finally add a bit of colour it’s time to discover what’s on trend and what to expect your clients to be on the lookout for. Andrew Minarik, a session stylist who’s done everything from Pro Hair Live to Miss World, likes to keep it simple. “When it comes to colouring your client’s hair in the summer months,” he tell us, “I recommend avoiding vibrant reds and some of the more ‘crazy’ colours in the sun as they fade so quickly. Advise them to keep it to nice, sunkissed, honey-toned blondes.”
Blondes seem to be right on trend this summer, with Sharon Peake and Adam Bryant, directors at Ethos Hairdressing in Manchester, also favouring the golden locks. “The usual form of expression would be to go lighter and brighter, whereas this season we see tones of sand, golds and rose gold, and a general warmth coming into our still bright blondes. “Blonde hair doesn’t reflect light as well as darker hair does, so it is important to keep it in great condition. To do this we have so Matrix SoColor Beauty, ColorSync and their Colour Graphics lightening system. Also there is the ammonia free ColorInsider with its oil delivery system. We feel it is important to have all of these options in products to enable us to use the mildest colour possible to get the required result. “To keep the perfect tone to blonde means protecting it from UV light that cases fading, by using Matrix Biolage Colorlast shampoo & conditioner and to keep the hair strong, and using their Keratin Dose Renual spray of Fibrestong Fortifying cream.” So there it is. This summer the key notes to be delivering to your clients are to take good care of their hair, and if they’re thinking about a fresh colour then golden locks are right on the money.
“The rise in humidity for most people can cause hair to become frizzier and more unmanageable that normal. Schwarzkopf Professional’s BC range has some fantastic products to help with this.”
www.SalonNV.co.uk | 35
SummerNV
Celeb Summer Styles Instagram has made celebrities more accessible than ever, with every star showing off their latest looks and an army of bloggers dissecting and critiquing them. But rather than leave it to the amateurs, we’ve asked the professionals how to replicate some of the hottest looks of the summer.
Kylie Jenner
Millie Mackintosh
This look might have been more trouble than it was worth for Kylie who was accused of stealing it from an Instagramer from New Zealand, but the amazing pastel colours certainly caught the imagination. Tracy Hayes, Global Head of Technical Training at Fudge, said: “This look is perfect for spring and summer. To create, the hair needs to be pre-lightened to a light blonde using Fudge Professional Speed Bleach. The colour palette is then limitless with Paintbox! Lilac Frost and Coral Blush are two new pastel shades whilst the Whiter Shade of Pale can be mixed with all the colours to create pastels. “Apply one shade throughout the hair as Kylie has done with her coral tone, or get creative and add multiple colours from roots to ends. The choice is endless and, as pastels fade, you’re free to change your look throughout the summer months.”
The former Made in Chelsea star was her usual classy self at Coachella with this double braid with textured ends look. ghd UK ambassador Zoe Irwin explains how to do it: 1. For braids that last all day you need a good grip and hold in the hair so prep with ghd root lift spray before blowdrying. Then add ghd smooth and finish serum through the mid-lengths and ends to give a polished finish at the ends. 2. Split hair into a natural parting with fingers then braid from the front of the hairline with the sections braided underneath instead of on top. Braid through to the nape only. 3. From the nape mix the two braids together and pin to hold in place for a soft finish. 4. Create textured waves in the ends of the hair by using the ghd platinum serene pearl styler. Twist the styler downwards and then carry on sliding it down the hair to get the textured wave. Alternate the waves, going one way and then the other. 5. Using ghd final fix hair spray, spray it onto fingers and then run through the ends for an undone look, then pull the braids apart with fingers to give an overall undone finish.
Abbey Clancy Leading balayage expert Jack Howard helped the Strictly WAG turn more heads than usual with this sun-kissed look. He said: “Abbey’s mum first started coming to me for her balayage and Abbey wanted to be blonder, so we looked through Instagram for inspiration and decided that as she already had beautiful highlights, some freehand highlights would add another dimension. There’s an emerging trend of hybrid techniques like babylights.”
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SummerNV
stand out and s parkle Put away the pastels. Summer is here and instead of soft and soothing colours, it’s time to invigorate your nails with a splash of something stronger.
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t’s the season of garden parties, BBQs, and, of course, holidays, so you can expect an increased demand from nail clients who want the latest fashions, as showcased on the runway. New York, Paris, London, Milan… No matter where you looked, bringing it back to basics was a key feature and fortunately there’s plenty of options for you to offer your clients in that regard. Kure Bazaar, the fully organic and natural brand, have created a new summer collection for the backstage shows at Paris Fashion Week and it’s easy to see why they’re so in demand. Nine fashionable and fashion forward colours that ooze simplicity and style and will give your clients a touch of class. Italian brand Faby’s Spring/Summer collection is aimed at the lighter side of life and bringing, as the name suggests, Joy. Every colour is designed to evoke happy feelings on life themes such as friendship and love, with names like Shopping in Camden Town, Let’s Dance, and The Parfume of the Soul. It’s another big summer of sport and to celebrate the Olympics in Brazil, Salon System has launched a collection of six new summer GELLUX shades. The combination of bright colours and neons help to create the perfect summer nail wardrobe, with each shade both chip and wear resistant so they can stand up to day to day rigours. Designed to apply like a polish but wear like a gel, they have excellent adhesion and wear properties. Fancy a blast from the past? OPI’s Retro Summer range transports you to the French Riviera, sipping a glass of champagne by the water while Serge Gainsbourg serenades you… Yes they are that good. Understated and
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cool, they’re bang on trend and sure to be in demand this summer whether at home or abroad. If you’re looking for something a bit bolder this season, then make a statement with everyone’s favourite glitter brand Lecenté and their new range of sparkling summer designs. The three Strand glitters bring 3D design to your fingertips, with the unique cut of the glitter providing a smooth application and ensuring the rectangular strands sit flat against the nail plate, reflecting light to give off a statement sparkle.
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Duck & Dry
What once might have seemed like a niche option has carved itself a neat little corner of the market.
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low-dry bars have become the latest ‘inthing’, popping up all over the country and offering customers a service they previously had to do themselves at home or only received when getting a full cut or colour. Now many women don’t think twice about popping in to their local blow-dry bar for a quick styling; the benefits are clear – professionally done hair at a fraction of the cost of a usual trip to the salon. Duck & Dry on the King’s Road has been a massive success since opening its trendy doors back in 2014, offering patrons the finest blow-drys and updos in a chic and relaxing environment helped by the prosecco bar! Founder and CEO Yulia Rorstrom left a career in finance to follow her dream of setting up Duck & Dry, a gamble that has certainly paid off with clients delighting in the opportunity to receive top class styling in such vibrant surroundings. So just who is taking advantage of the blow-dry service? “Being open seven days a week, we really cater to all ages and lifestyles,” Yulia tells us. “From busy professionals coming before and after work to mums looking for a treat and a group of friends ready to go out on the weekend! What unites these clients is the appreciation of quality styling in a fun and buzzy environment.” With it being such a niche market, Yulia admits that being based in such a busy and metropolitan city like London is a big help in making it a viable business. “Absolutely! We have clients from so many different countries living and working in London that’s what makes it all very exciting. It also keeps
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BLOW
us on our toes to constantly innovate and stay on top of international trends,” she says. Of course, Yulia isn’t one to miss the chance to expand and Duck & Dry have recently launched their own products that will allow customers to replicate their beautiful blow-drys at home. “Our new product range of blow-dry essentials has been incredibly well received,” says Yulia. “People seem to be really connecting with our innovative, fuss-free formulas that fuse modern science with natural active ingredients to deliver results whilst being kind to the hair.” With the new product range doing so well and offering an alternative to simply getting a blowdry in the salon without moving away from the core values of Duck & Dry, does this mean they are content to continue to focus solely on blowdrys or does Yulia foresee them branching out? “Duck & Dry is all about quality hair styling: both blow-drys and updos. We feel that concentrating
on one thing and doing it really well is what has made Duck & Dry such a huge success.” So it would seem that Yulia is more than happy to continue Duck & Dry’s quest for domination solely in that market, but what about salons in less cosmopolitan areas than London? BLOW is an award winning salon in Glasgow, set up by hairdresser Fallon Carberry. Originally themed on being a blow-dry bar with a literal bar to create a more sociable atmosphere, BLOW quickly reinvented itself as a colour bar. “It went a totally different way,” Fallon tells us. “I wouldn’t say there’s enough business in this area of Glasgow; there’s not enough tourists passing through and people aren’t going to come in and book us out for blow-drys on a Monday or Tuesday. Blow-drys are more of a weekend thing here so it’s definitely more profitable doing colour.” Changing direction certainly hasn’t affected BLOW with weekends booked out months in advance and the prizes piling up – they won Best Use of Social Media at the Look Awards, with Fallon saying 80% of their business comes from Instagram – but focusing on blow-drys is simply not viable. Fallon says, “I think it depends on the area. Here in Finnieston it’s not the kind of clientele who want the big bouncy blow-drys here, they just want funky, messy, beach hair and that’s how we finish it in here. “In London you’re going to be busy because you’ve got so many people passing through on business trips and when I was in New York I visited a blow-dry bar that was mobbed every day, but I don’t think Glasgow could do that on its own.”
Kar min Salon Series Professional Range
Karmin
®
PROFESSIONAL www.karminhairtools.co.uk
www.SalonNV.co.uk | 41
MassageNV
Mont hly massage? Sign us up! There’s nothing more relaxing than a calming, comfortable massage. Feeling the stress and tension of the day be eased out by a trained professional, finally shifting those dull pains that have been aching away at you all week. 42 | SalonNV Magazine
H
owever, getting regular massages is not something the majority of Brits tend to do – which is what The Massage Company plans to change. Having opened its first centre in Camberley in March, complete with 14 treatment rooms over two floors in a newly designed and created space, its aim is to bring regular, highquality massage membership to UK towns and transform it from the occasional treat to a routine and vital part of a better and balanced lifestyle. Exactly two months after opening, Founder Charlie Thompson tells us it’s been a promising start. “Naturally we’ve had a lot of people trying us out and we’ve given out 500 massages already. “Lots of people are coming to us with muscular aches and pains that they’ve had for a long time that they’ve been dealing with without any help – people who have sat at a desk all their life, or stand up all day in Starbucks, or hairdressers, or lorry drivers. So far 50% of our members have been men.” While massages have long been advocated for physical pains, Charlie believes the emotional benefits can be just as important. “Another big group we’re finding are the
people who are just stressed and need to unplug from their lifestyle,” he tells us. “Whether they’re looking after children or just lead a busy life, they look forward to dropping into us and having an hour a month to themselves. “There are others who want to build energy level, alertness levels, people potentially suffering from insomnia – it works very well for those things. But people find it too difficult or expensive to access, so that’s the mind-set we want to change with our membership system.” It’s the membership system that sets The Massage Company out from the crowd of other salons or spas that offer massage treatments. Rather than booking an appointment on the odd occasion you think you need one, each member automatically gets one 50-minute massage a month for £44.99, and you can even try them out the first time for just £39.95 with no obligation. Charlie’s handpicked team of expert massage therapists guarantee a high-quality experience with every visit and it’s that promise of providing a truly beneficial service that Charlie hopes will change the perception of massage from a treat or a luxury to something that is part of a better or more balanced lifestyle.
“As a member you can roll over your credits so if you can’t make it one month – we’re all busy these days so that can happen – you don’t lose it, you just get two the next month.” “The concept already exists in the USA where they’ve gone from nothing to having 2,000 centres already so we’re 10 years behind but we’re confident it will be a success. It winds the clock back 20 years to when gyms were places you’d turn up on the day and pay a fee but now everyone knows you need to have a membership. “There’s a number of different benefits to our membership; it’s far cheaper than just buying ad hoc. For £44.95 you get one of our four massage treatments – Deep Tissue, Sports, Swedish, or Maternity – then you get the convenience of additional discounts and options to upgrade to our Hot Stones, Scalp Massage, Aromatherapy, or Fantastic Foot treatments. “As a member you can roll over your credits so if you can’t make it one month – we’re all busy these days so that can happen – you don’t lose it, you just get two the next month. That part is really crucial as people are finding it gives that reassurance to have access to it every month. “We’re like a gym because it builds into your lifestyle and becomes a part of your routine amongst everything else you’re juggling. They know they can phone us up, or book online if they prefer the convenience, and they know
they’ll be getting that quality.” Having been head of the health and beauty spa business for Virgin Active, overseeing 80 spas across the UK, Charlie certainly know his stuff and he understands the importance of giving the customer what they want. “At Virgin I realised there was a huge number of customers who were looking for really good massage treatments and we couldn’t provide it. Now at The Massage Company we’re open seven days a week, until 9pm weekdays, and make sure what we do is really good and keeps them coming back even though they’re not used to having a membership for a massage.” Customers are already raving about the service they’re receiving, with most praising the cleanliness of the facilities, the expert knowledge of the staff, and the warmth of the welcome they receive. Hairdressers local to Camberley even received a free sample taster session as The Massage Company recognises the trade as one at high-risk for shoulder and back problems from standing around all day. Plans are afoot to expand the business nationwide by opening franchises across the country and with Charlie’s knowledge and expertise leading the way we’re backing them to be a big success.
www.SalonNV.co.uk | 43
THE STORY OF GANESHA GROUP IN JUST FOUR YEARS THE UK’S GANESHA GROUP HAS EXPANDED TO MARKETS IN THE US, LIBYA, TUNISIA, MOROCCO, EGYPT, SOUTH AFRICA, INDIA, AND OMAN.
T
he company, run by President and CEO Diren Chetty, supplies salons with a range of top professional brands from around the world that offer great results and excellent revenue potential. The company has been making waves in the hair treatment and beauty sector by being exclusive distributors of several high-end premium beauty products such as Brazilian Blowout, Revitalash, Sleep In Rollers, Playboy Tanning, and more. Education and training is also offered by Ganesha Group’s head of operations Tiffany Grieger who has expert knowledge of each brand. Brazilian Blowout, which hit the market in spring of 2008, quickly caught on with celebrity stylists and their clients including Jennifer Aniston, Halle Berry, Salma Hayek, Rachel McAdams, Adriana Lima, and many more who became fast fans of the treatment’s ability to give them picture perfect hair both on and off the red carpet. A game changer for the salon industry, Brazilian Blowout not only introduced a service that dramatically improved the appearance, texture and condition of the hair but established a new category, generating a lucrative new stream of income for licensed stylists worldwide. The cornerstones of Brazilian Blowout are the innovative professional treatments available at certified Brazilian Blowout salons. A Brazilian Blowout is an amino acid based smoothing treatment. Amino acids are the building blocks of keratin and bond much more readily to the hair, helping to fill in and smooth the cuticle, while a Brazilian Super Nutrient Complex instantly improves the overall health, strength, and condition of the hair. In addition, breakthrough polymers seal the treatment into each strand which allows a client to resume daily activities including exercise, washing the hair, or putting the hair in a ponytail or clip without worry. The professional line consists of Brazilian Blowout
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Acai Professional Original Smoothing Solution; ZERO+ Professional smoothing solution that releases 0% formaldehyde and the new Select Professional Ultra Smoothing Solution for extremely curly, coarse, resistant hair. Another new offering is the Professional Split End Repairing Treatment which instantly repairs split ends, prevents future splits, and preserves the shape of precision cuts. The newest addition to Brazilian Blowout’s line is b3 Brazilian Bond Builder which utilizes a specifically engineered co-polymer combined with a highpurity targeted delivery system. This scientifically advanced one-step system reattaches and builds the bonds that make up the cellular membrane complex, helping prevent the loss of cuticle and cortex cells responsible for supporting the inner structure of the hair. This breakthrough technology dramatically reduces breakage and helps prevent damage during colour services, improving the overall integrity of the hair while prolonging colour retention and vibrancy between appointments. Brazilian Blowout continues to develop innovative professional treatments and retail products that yield an immediate improvement in the hair, helping stylists around the world give people the hair they have always dreamed of. By revolutionizing the process of smoothing, fortifying, and beautifying all kinds of hair, Brazilian Blowout was an instant hit with salons and their clientele. With just a £450 investment you can get up to 34 treatments and a salon can generate between £6000 and £13000 in revenue. And because the products are so dependable and unique, there’s simply the task of advertising the availability and clients come running. This is the only product on the market that provides immediate results. Clients can go home right after a Brazilian Blowout treatment and wash or style their hair as they like without losing the incredible effects. There’s no three day waiting time, as with other smoothing products, and unlike
other products that have attempted to give a similar look, Brazilian Blowout actually works well on a wide range of hair types. From fair, Caucasian hair to strong, afro hair, Brazilian Blowout produces results. Other products simply do not work on all hair types. Brazilian Blowout provides the answer for everyone. In addition to the basic product line which has been available in the UK for a while, there are a few new products which are just now becoming available to the UK market. The products that salons use to complete a Brazilian Blowout treatment are one way that salons are making big money, but to add to that revenue stream, you can also now provide take-home products which can be used to improve results and even lengthen the life of each Brazilian Blowout Professional Smoothing treatment. Brazilian Blowout Dry Oil is a product that uses the powerful antioxidants found in Acai berries alongside a smoothing oil that won’t weigh hair down. The hair follicles absorb Brazilian Blowout Dry Oil quickly, and it is so lightweight that clients are not risking an oily look. Damaged hair is virtually reconstructed by this powerful product, keeping hair smooth, silky, and light for longer. It is also good for use whether hair is dry or wet, and has no effect on the colour of hair. The Acai Flexible Molding Clay Wax seems to defy what has been previously possible in a hair styling product. Without looking greasy or adding weight and flatness to hair, the Molding Clay Wax allows for incredible hold for styling of all hair types. Hair can be shaped, defined, and remains flexible and healthy looking. For more information go to www.brazilianblowoutuk.co.uk or call Ganesha Group at 0845 862 5110 or you can also visit www.ganeshagroup.co.uk
"From top to bottom let Ganesha Group take care of all your beauty needs"
"Home of all your premium beauty brands" “take care of all your beauty lines for your business�
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www.ganeshagroup.co.uk
www.SalonNV.co.uk | 45
Behind the Brand
When you think of eyelash extensions, you think of NovaLash. They’ve expanded from their home in Texas to become the number one brand worldwide.
NOVALASH
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he reason for this meteoric rise is the quality of their products. Unlike traditional false eyelashes which are applied as a single strip and last only a couple of days, NovaLash Eyelash Extensions are individual, synthetic extensions singularly bonded to each natural lash to create a longer, thicker more glamorous lash look. Consequently, NovaLash trained aestheticians, makeup artists, and stylists are taught using the industry’s most comprehensive training course for the most efficient and effective application techniques. Heather Hughes, NovaLash’s UK Director, has been with the company since 2010, moving over to London from Texas in 2012 to set up its first international corporate office. “Training and education have always been a key focus for NovaLash and we have twelve years’ experience of doing it,” she tells us. “We work tirelessly through research and development to ensure we produce the most efficient, safest techniques that provide the longest wear time without damaging natural lashes. Our studios using our techniques are successful so we know what it takes to make lash extension services successful. If students and salons follow our formula they will succeed. Our mentoring and coaching program also sets us apart here in the UK, and we take it very seriously. Each student in our class receives personal guidance and coaching throughout their entire career. Our mentoring is invaluable
46 | SalonNV Magazine
and is included with every training fee.” As well as the hands-on support and training given to every NovaLash stylist, the key to the brand lies in the quality of the products they are providing for their extensionists to use. As industry leaders and innovators, Heather believes NovaLash have a duty to not only maintain their standards but to push the market forward. “We invest heavily in research and development and take our time to make sure we launch the highest quality products and techniques. It’s not always about being the first but about quality. When we create a product we aim to address a challenge or solve a problem. For example, in 2004 NovaLash pioneered the industry with the launch of its Platinum Bond, the world’s first flexible, biocompatible, oil-proof lash extension adhesive and it won an award for innovation in 2007. This adhesive doubled the wear-time of lash extensions, which helped lash artists achieve a higher rate of success with their services. In 2015 we launched American Volume, a new volume lash technique and product line. While there were other volume lash extension techniques on the market, our new method addressed some of the negative aspects of these techniques to produce a more natural, sophisticated look.” While their professional range has become the bread and butter for NovaLash, in recent years they have made a move into the retail sector.
Behind the Brand
NEW
AMERICAN
VOL UME
CREATE BEAUTIFUL, FULL
FEATHERY VOLUME THE AMERICAN WAY NEW Platinum Bond High Speed Adhesive NEW American Volume Extensions
01273 862399
l
www.novalash.com
“We have, and it’s very exciting,” says Heather. “In 2012 I helped open our first international NovaLash Signature Studio in Thailand. We now have three in Thailand and one in Hong Kong and one in India with plans to open more. Our NovaLash Signature Studios are retail concepts where consumers go to get NovaLash extensions. They receive the highest quality lash extension services in each market in a luxurious, professional and relaxing setting. Our customers are confident that only NovaLash products and techniques are used by NovaLash trained and certified stylists. The Studios have been a huge success. The key to managing our retail and professional sectors is to understand market needs and our end customers’ needs as they do differ between sectors and markets. Managing both sectors can get tricky but I always make sure I have written goals and a clear direction for all sides of the business.” With such a wide variety of products, both retail and professional, in such culturally different countries, it must be tricky to maintain standards across the board? “Managing the brand across various global markets is definitely a challenge,” admits Heather. “It is important to know what is happening in each market and how the brand is being portrayed and perceived. I work with the US team to ensure we have standardised brand guidelines and communicate these guidelines to each of our international markets. As cultures do vary, I have found that brands do need to be a little
flexible with standards to accommodate local cultural norms.” Despite all these difficulties, NovaLash continue to succeed and rather than falter they have grown and grown, and Heather has in no doubt contributed to this growth. “I am thrilled to be a part of our company’s success but we wouldn’t be where we are today without our CEO Sophy Merszei leading with innovation, creativity, and a desire to produce the best products and techniques in the market. Our goal is to make lash extensions profitable for individuals and businesses and as long as we continue to do this we will be successful. “There are so many great things about working at NovaLash but by far it is the opportunities for growth and development. Over the last six years I have witnessed the brand’s incredible global growth and it doesn’t show any signs of slowing down. Additionally, the company is incredibly supportive of new ideas and anyone on the team can contribute and have a positive impact on the business, from a shipping manager to the sales team.” Heather herself has seen her career grow and blossom since joining the company, receiving the Employee of the Year award in 2015 for her efforts in opening up the NovaLash UK office and growing the brand internationally. So what’s next for NovaLash and for Heather? “Our future has endless possibilities but for now we will continue growing the UK market with high quality training and education. Globally we will continue opening Studios so that we can continue to show the world how incredible it is to wear NovaLash. “ www.SalonNV.co.uk | 47
BusinessNV
Liz McKeon
MOTIVATION…
USE IT TO YOUR COMPETITIVE ADVANTAGE!
With the economic upheaval we have all experienced, at times it’s difficult to find a clear path to success. In a downward economy, staff easily become de-motivated and worried about their future. However, people don’t do their best when they are worried, uncertain and demotivated, and at tough times, you really need your staff doing their very best.
T
hat’s why you’ve got to be better than the average salon manager, knowing how to motivate your team. Pay close attention to how your team members feel and know how to keep them focused, high spirited, and enthusiastic. While your competitors are busy discounting and downsizing, you will have a superior team that has the energy and drive to create new opportunities for your salon. How do you become a ‘Master Motivator’? Many salon managers think that motivation is simply a matter of applying the ‘carrot and stick’ principle, but people are a lot more complex than that. There are three categories for motivating people:
1. Need for Power 2. Need for Achievement, and 3. Need for Relationships Power People
Power-motivated people enjoy being in charge. They have a sense of control over the salon and they enjoy making decisions and stepping up to difficult tasks and responsibilities. Achievement People
Achievement-motivated people are excited by major goals. They enjoy working hard towards specific targets, and feel a rush of success when they achieve them. They love having a sense of mission and purpose.
Some team members will have ‘away from’ motivation, moving away from pain (the stick). Others will have ‘towards’ motivation, moving towards pleasure (the carrot). Both move, but for different reasons. The smart manager tests and uses both ‘away’ and ‘towards’ motivation with power, achievement and relationship people, each to their individual preference. Experiment – find out what works and with whom. Pay attention to your own preferences, as you will have a natural tendency to motivate others exactly as you’d like to be motivated. With a few days practice, you’ll be amazed at how fast you can craft your communications with your team into customized messages designed to motivate each into action and improved productivity. When you are having a team meeting, make sure your communication includes something for everyone. Effective Feedback
Just moving your team into action isn’t quite enough because sometimes, they will move in the wrong direction, so you’ve also got to master the art of giving constructive feedback, that doesn’t de-motivate them. Therapists don’t like making mistakes and they don’t like the manager drawing attention to them. Give staff the chance to correct their own mistakes whenever possible and praise them for doing so.
The two golden rules of feedback are:
1. Always exaggerate the good and downplay the bad. 2. Always praise in public and correct in private. Be Honest and Transparent A large part of motivation is about trust. Your team should consider you the most reliable source of information. Never lie to your team, keep them informed about what’s going on as much as possible. If there is bad news, its better they hear it from you first, rather than from corridor gossip, often exaggerated and distorted. Give them a chance to voice their questions and answer to the best of your ability.
Remember, people’s feeling matter. When faced with doubts, they need to feel comfortable coming to you for clarification, allowing you to put concerns in perspective for them, helping them to remain focused and motivated. Don’t be an average manager or boss – be a motivating leader because people do amazing things when they are truly motivated and watch your business soar to new heights! “We must be the change we wish to create” Gandhi.
Relationship People
Relationship-motivated people want everyone to get along with everyone else, wanting to be liked and respected. They dislike conflict and avoid it whenever possible, or work hard to resolve it. They are the glue that keeps the team together, they mediate, making sure everyone is comfortable and happy. The Three Motivators in Action:
As a smart salon manager/owner you first need to identify the main motivator for each of your team members as that’s the one that really moves her to action. Keep in mind that these motivators tell you the reasons why people will do things, not what they actually do. Now you are ready to revisit the old ‘carrot and stick’ concept, but in a far more effective way. Liz McKeon is a Business Coach and Trainer, specializing in the Beauty Industry. We are running a management programme on the 4th, 5th, 6th of July in Swords Co. Dublin. For full information about this programme and other events check out www.lizmckeon.com or call 00353 86 386 1243
BusinessNV
Emil Mcmahon
THE CARETAKER
THAT COMPETITIVE EDGE
T
he hair and beauty world is in the midst of competition season. With Wella’s TrendVision, the L’Oreal Colour Trophy, Goldwell’s Color Zoom, the British Hairdressing Awards, and of course SalonNV’s Scottish Hair and Beauty Awards, as well as the numerous national and local business awards happening as we speak. It’s not surprising then that talk turns to what all of these events are for. Of course the accolades attached to entering and successfully making it through regional heats or nominations and getting to the finals are brilliant for team morale. Winning is the ultimate; it is a great team motivator and salons can, if they focus their business minds into it, use the success as a great catalyst for business promotion. The effort that is put into entering competitions can be quite staggering; the effort after everything is over and done with tends to fizzle out. Crucially, this is the time when salons should put more energy and zeal into the promoting of just what it was they actually undertook! Staff should be primed to share their experiences with clients, it’s a talking point that shows your salon is progressive and forward thinking, it also shows you are focussed on development be it in the creative sphere or the actual ‘business’ model. Using social media to share the experiences can have a genuine boosting effect on the engagement your followers have with each different channel. Share the story on your blog and Facebook page… make it a story about the competition journey that the client wants to read. Use Instagram to create
a visual interpretation of the events, from
the initial concept through to the finished
looks - especially important when entering a competition that shows off your creativity.
Hairdressers are born with a competitive
streak, we want to win and we want to be seen to be winning. Whilst there can only ever be one winner, the very nature of sharing the
experience with clients means they see you
as a go-getter, a person, or a salon striving for something bigger and better
constantly. This in itself creates a win-win situation for you and your business as clients recognise and appreciate the challenges you give yourselves and it
makes for more loyal customers as it shows you are not resting on your laurels. Use that competitive energy to focus your business on promoting the
activities you and your team get involved in. Share your stories in visual ways through social media and get your staff to share their individual experiences
“Hairdressers are born with a competitive streak, we want to win and we want to be seen to be winning.”
with their clients to make sure they are part of it. And if you are the winner, then ramp up that
enthusiasm and passion to fever pitch level, make
sure local press are aware of it, make sure your social sites are talking about it and make sure your team are telling everyone about it.
The competitive world is a tough one, but you don’t
have to win to be a real winner when it comes to the effect taking part can have on your business.
Emil McMahon offers training on all aspects of customer interaction and social media. For more details visit www.emilthecaretaker.com or email emil_mcm@hotmail.com www.SalonNV.co.uk | 49
BusinessNV
FRANCHISING BE YOUR OWN BOSS
While the beauty industry offers many ways to go it alone with an independent salon or mobile business, one of the most popular (and profitable) ways to get ahead is to become a franchisee for an already successful brand.
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here are many reason for doing this, not least that having the backing and support of an established brand can take some of the pressure off of your own shoulders. But it’s not a simple decision to make and you should carefully consider all the pros and cons before going into business with anyone. Fortunately there are many resources available if it is something you are considering. The British Franchise Association’s website (www.thebfa.org) offers a rundown of everything from the history of franchising to a wealth of knowledge about what you should be looking out for and how to go about it. The Approved Franchise Association (www.theafa.org.uk) also offers an alternative option for advice and help in finding a partner. By using an organisation like the BFA or AFA you can receive wisdom and assistance in finding an approved franchise opportunity that abides by a certain code of ethics laid down by the European Franchise Federation. With franchised businesses contributing £13.7bn to the British economy from over 39,000 franchise units, you won’t be alone in making this step. RUSH One of the most successful franchise stories in the beauty industry is that of Rush. Founded over 20 years ago by friends Andy Phouli and Stelios Andrew, it has grown hugely with over 70 salons across the UK offering a range of hair and beauty services.
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“Do your homework and make sure you have everything in place. Your franchising offer has to be sound and secure, tried and tested. It’s not a quick process and it’s not a quick fix to grow your brand without effort.” The key to their success has been expanding quickly while keeping the same level of quality and service throughout the brand. But what do Rush look for in a prospective franchisee? “Drive, passion, and integrity,” says Andy. “Someone who has a desire to succeed and someone who is good with people. Many of our franchisees are hairdressers and we have several franchisees that aren’t. Other have come up through the ranks within Rush and others have become franchisees as they wanted to be part of a successful brand.” It’s a method that seems to be working and Andy is delighted to see some of his franchisees pushing on to open more salons. “We have several franchisees that are now on their second franchise and looking to open their third. We are very much involved in ensuring growth can be sustained and the franchisee is equipped to manage multiple units. The opportunities are limitless.
“We have a dedicated franchise team which helps the prospective franchisee every step of the way. We have all the systems and processes in place from finding the property to shop fitting, recruitment, marketing, and of course, extremely importantly, training. Both Stell and myself are hairdressers so we understand exactly what it takes to make a salon work.” But with the company growing so quickly, is it still possible for Rush to provide the same level of service to their franchisees? “Yes, it’s really important that the service we, as franchisors, provide to our franchisee is exceptional. We have to have everything in place and as the brand grows with both franchise and company owned salons, so does our behind the scenes team – we have a large training, customer service, and operations team which is at the heart of the company. “I think that with Stell and myself both being hairdressers we understand how salons work.
BusinessNV
LAURA PROCTER’S TIPS FOR CREATING A SUCCESSFUL FRANCHISE SALON Westrow West Park celebrates 10 years in business in July 2016 and is the former winner of the L’Oréal Colour Trophy award. Franchisee, Laura Procter, is also the former winner of the British Hairdressing Business Awards Franchisee of the Year. 1. Choose an established and successful brand.
Reputation is everything. An established brand with a positive reputation has credibility and longevity, so choose a brand with a well-known name, a dedicated following, and a strong community presence, in order to benefit greatly. 2. Retain your own identity.
The key to creating a successful franchise salon is to become part of a bigger established brand, while staying true to your own identity and retaining your individuality. Achieving this balance is crucial: look at the franchise brand as the blueprint for your business, and then add your own personal stamp to it. With the right franchise group, your independence, individuality, and a degree of creative freedom should be encouraged, not thwarted. 3. Consider the ways you can benefit from being part of a bigger, more powerful business.
A larger salon chain will often have an established contact list of manufacturers and suppliers that you will be able to benefit from. Additionally, bigger salon chains often have better product buying power, with access to competitive product discounts and better wholesale deals, so make the most of these. 4. Make the most of the extra help and support.
“We have everything in place for the franchisees: we provide exceptional training which we feel is integral to our success and the success of the franchisee. Being trained in the Rush way and having the systems in place that allows the brand to grow have all contributed to our success in franchising.” What concerns many people who are considering joining a franchise is how much of their own identity they can inject into their salon, but Andy is quick to assuage those concerns. “We encourage the franchisees to inject their own personality into the salon,” he tells us. “But as it’s a franchise salon the corporate look must essentially stay the same. There’s a degeree of individuality in the design of the salons as we like to be sympathetic to the property. “Recently in our Chelmsford salon we discovered some beams that were over 300-years old so we worked the design of the salon to work with the beams. It’s important be instantly
recognisable as a Rush salon whether you are in Baker Street or Birmingham.” Although originally based solely in London and the south of England, Birmingham is just one of the locations recently to receive the Rush treatment, with Liverpool and Bristol also seeing Rush salons in 2015, while York is due to get its first Rush in June. With more expansion planned over the next year, what would Andy suggest for someone looking into taking the plunge? “We made sure we joined the relevant franchise associations,” he says. “They give you lots of help, advice, and support, and we also worked with experts in the field. “Do your homework and make sure you have everything in place. Your franchising offer has to be sound and secure, tried and tested. It’s not a quick process and it’s not a quick fix to grow your brand without effort.”
A franchise group will often be able to offer you help, that you wouldn’t receive if you were opening an independent salon. Help in securing and finding premises; access to legal advisors, banks, and accountants; management assistance; PR advice and marketing tools are just a few of the possible benefits to franchising.
www.SalonNV.co.uk | 51
BusinessNV
SALONIZED
“I HAVE BEEN PAYING WAY TOO MUCH FOR MY SALON SOFTWARE”
TOP 5 BUSINESS RULES
South Africa’s serial entrepreneur, Ian Fuhr, founder and CEO of the multimillion Sorbet Salon beauty brand, has persevered in building the company from scratch to over 156 stores across the southern South African continent and now has embarked on international expansion with the opening of its first two stores in London. 1) Service always comes before reward: I have learned many lessons throughout my entrepreneurial journey. One of the most important is that business should not simply be about self-enrichment but its success should be measured by the contribution you have made to other people’s lives.
O
ur smartphone gives us a warning when it’s going to rain, we Skype with our long distance friends while brushing our teeth, and we do most of our shopping online: technology has made things possible we didn’t even know we wanted or needed, let alone download with just a push of a button. While easy to use software and apps were being developed left and right for almost every market, development for salon software solutions was falling behind, with ineffective systems and high pricing as a result. In 2014 Danny Hiemstra and Jorrit Boumann launched their start-up Salonized. They designed a special cloud-based software solution for salons. This all-in-1 solution offers (online) appointment scheduling, customer history, inventory management, cash register, automated reminders, reports and marketing tools. Because Salonized is a cloud-based solution, all of your data is accessible anywhere, anytime. Salonized is determined to compete with the established order. “For too long there was no serious competition for these companies,” Danny explains. “That’s why they have gotten away with charging extremely high prices for their salon software. With Salonized we offer salons better value for money.” Why you should choose Salonized? “Our salon software solution isn’t just more
affordable, but also very user friendly,” Jorrit explains. “In our experience salon owners want to spend their time on what they do best: excel at their profession, provide good customer service and run a successful business. That’s why we have developed simple tools that will give you more time to focus on your business. With Salonized you can use all available new technology that will help you save time and money. Rachel Granby, owner of Trinity Hair Co. in Salford, is a very satisfied customer. “It is both affordable and simple to use. It has helped us with our marketing and prevents clients not turning up for appointments. The support has been second to none with professional friendly people who go above and beyond to help.” The Salonized team is working hard to develop more handy tools and gadgets for their salon solution, like adding digital marketing options. “We are, for example, developing tools to make it easier for a salon to keep in touch with their customers via social media,” Danny tells us. “We are also working on tools that make it easier to generate new business for your salon. We want to elevate salon software solutions to a higher level. There are so many awesome things happening online, things we want to make available to all salon owners.”
Would you like to try Salonized? Get a free 14 day trial on the website. www.salonized.com
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2) Servant Leadership: The key to business success should always be “to serve the people who are serving the people”. Your staff are the most important people in your business, because if they are not happy and comfortable in their working environment, your customers will never receive the service they deserve. Staff need to believe that they are not just selling a treatment or a product. They are selling a feeling. People want to feel good about themselves, and that’s what we give them at Sorbet. 3) Treat each guest as an individual: Each and every guest who walks through the door is an individual and it is our responsibility to make sure they leave feeling good about themselves. Our therapists are touching people’s lives in a positive way on a daily basis. That is not a job; it’s a privilege. I try to inspire my staff to feel that they are a part of something meaningful; something bigger than themselves. 4) Embrace failure, it’s your path to success: I always take a moment to reflect on failure and the intrinsic value of not succeeding immediately. Unless you have experienced failure, you cannot possibly appreciate what it means to achieve real success. Failure is not a place anyone cares to revisit, but once you have failed, the powerful lessons learned can help to redirect all your attention to ensuring your future success. 5) Don’t lose sight of your competition: There is a delicate balance and fine line between differentiating yourself and not becoming a ‘me too’ brand, whilst still being aware of what your competitors are doing. You must never lose sight of your competitors and always pay attention to their new developments. To learn and improve continuously, you must make sure all decisions will add to the business and are not simply for the sake of being different.
BRUCE-LOW H AIR, OBA N
While many of SalonNV’s readers live in large cities like London, Birmingham, or Edinburgh, we have a devoted following across small towns and even villages in the UK and Ireland. From Land’s End to John o’ Groats, where you find people you find people who want to look good and that means salons, beauticians, and stylists are in demand. Scotland in particular has many remote regions, from the Highlands to the islands, so how do they stay on top of the latest fashions and trends when they’re so far away from the main hubs of the industry? Award winning hairdresser Iain Bruce-Low owns Bruce-Low Hair in Oban, a town of less than 10,000 people that’s over 100 miles from the nearest big city – Glasgow. He’s had to make plenty of sacrifices to ensure him and his team make an effort to stay current. “Living so far from the nearest city does have its problems,” he admits. “Time and cost are a major factor, as well as weather conditions; recently attending an event in London in 22° heat to then fly to Glasgow and drive a hundred miles in three feet of snow, arriving home at three in the morning! “The way we see it is it’s only two hours to the nearest city or airport, that’s how long an average client will spend in the salon so it’s important for us to take that time to get educated or get
to events. We make a budget at the beginning of our year and that allows for travelling and accommodation. What else can we do?” Iain has been fortunate that his team have stayed together for the duration of his ownership, meaning he hasn’t had to go on the hunt for new staff, but he’s put himself in a good position should the situation arise. “Three members of our team are also lecturers at the local hairdressing college so education and development is important to them and that’s what makes us such a strong team. If we wished to increase our staff numbers we would hope that our commitment to being involved within the industry would attract similar-minded people. “We have great support from Kevin Murphy who this year just launched their first training program in Scotland. Also, we’re members of The Fellowship of British Hairdressers who’ve been holding more events in Scotland so it’s up to us to find the motivation and time to make sure we get involved.” Technology plays a vital role in all of our lives now and for remote salons it’s a lifeline to reaching a wider audience and it’s something Bruce-Low Hair have used to their advantage, 31 St a f ford St reet, Oba n,
growing 130% over the past four years. “The internet has made the world a small place,” says Iain. “As a team, we are all active on social media, learning new tips and tricks, and allowing us to connect much further with even more rural communities. We have Facebook, Instagram, and now even a ‘behind-the-scenes’ Snapchat that shows us mixing colour and other general staffroom carry-on that breaks boundaries with younger customers. “There’s not many Scottish hairdressing events that we don’t get to and by posting them on social media it shows our customers that we are committed to learning and want to offer the best. We believe that is part of the reason for our clients’ loyalty.” Bruce-Low Hair certainly do have a loyal customer base with Iain telling us that some islanders have to make a seven hour round-trip to get to the mainland for a hair appointment. Now that’s devotion! Despite the difficulties that it entails, Iain doesn’t believe being a small-town salon should be any barrier to success and he’s certainly proving it.
SalonNV
BST Y LED, LEICESTER
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arrie Stephen Hair has been going strong for 20 years this year. The brand has undergone a little make-over and to really mark the milestone, Barrie Stephen created a new generation of the brand; something young and fresh with its very own heartbeat which is where BStyled came from. It’s the sassy little sister of the Barrie Stephen brand; vibrant and independent but with the same first class quality genetics. The interior moves away from the classic and simplistic and into the contemporary and a la mode. The ground floor’s glamorous and bright black, gold, and hot pink colour palette is the perfect mix of eccentric and chic- worlds away from the simplistic black and white theme of the other salons within the brand. The ceiling is adorned with big, round, futuristic light fittings that are possibly the most striking feature in the space as they are multiplied four times in the mirrors, making them look like floating white space ships against the black ceiling. The basement of the salon is home to the backwash,
the nail station, and the classic barber lounge and this area has a totally different look and feel from the ground floor. It has a more urban and industrial look, with white painted brick walls, industrial bulkhead lights and fitted concrete floor tiles. It’s almost like the salon has a split personality! Inside the salon, there’s always a laidback vibe but with an unmistakable buzz, especially as the music is played that little bit louder than average! This makes for an electric atmosphere within the salon and attracts a lot of attention outside on the street, prompting people to stop and take a look at the service menu, with many coming inside to enquire about appointments. The open plan mirrored layout inside means that clients and stylists can mingle and chat together without feeling confined to their area. The styling stations are all conjoined, designed so that clients and stylists work together side by side, giving it a relaxed and sociable atmosphere.
6B Hotel St re et, Le iceste r, L E1 5AW 54 | SalonNV Magazine
SHAVATA BROWS & BEAUTY STUDIO, CHISWICK
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eading brow guru Shavata Singh, has launched her new studio Shavata Brows & Beauty in Chiswick, West London. Renowned for creating the ‘perfect arch’, Shavata and her team of highly trained therapists will perfect brows and lashes with signature services and, for the first time in a standalone studio, have an extensive beauty treatment menu for manicures and pedicures. The studio has been designed with relaxation and comfort in mind. Enjoy a beauty treatment in the luxurious space, complete with a plasma screen and Nespresso bar. With its six brow/lash stations, six-person nail bar and four-chair pedi area, there is plenty of space to enjoy a mother and daughter or girlfriends pampering session. Open seven days a week, Shavata Brows and Beauty will offer all brow and lash services with ‘Shavata’ trained therapists including threading, waxing, tinting, lash-lift, and semipermanent lash extensions. Clients will be able to book an appointment with Shavata herself
one Saturday a month. A new menu of manicures, from an express file and paint, a luxury manicure or gel nails, along with pampering pedicures will ensure residents of Chiswick are groomed from top to toe. With most Shavata studios in Harvey Nichols and House of Fraser, and more celebrities than we can count calling on Shavata’s expertise to get them looking award ceremony perfect, it’s an ideal opportunity for local residents to get a taste of the high life. The response since opening has been incredible and many customers are taking the opportunity to purchase Shavata’s range of products which are also on sale from the studio. Bookings can me made over telephone on 020 3026 5520 or by emailing info@shavata.co.uk. To keep up to date with the salon on social media follow @ShavataBrows on Twitter or by using the hashtag #shavatchiswick.
274 C h i s w ic k H igh Road, C h i s w ic k , London, W4 1PD
SalonNV
BLUE T I T, BRIXTON
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lue Tit, the stylish sustainable salon group, has continued adding to its ever-evolving property portfolio with the addition of its sixth shop. Housed in the heart of London hotspot Brixton, among a whole host of quirky areas such as Brixton Village, the salon, which launched in March 2016, brings the perfect partnership to the local eclectic vibe. Industrially styled, inspired by Berlin nightclubs’ almost naked interiors with thin strip lighting and bare light bulbs hanging from the ceiling among exposed copper piping, adding to the rawness of the layout. A standout design feature is the giant skylight in the shampoo area and middle of the salon; during the day it’s relaxing for clients to look up at the blue sky as they have their hair washed, while at night, the lights inside and outside bounce off the pyramid shaped construction of the skylight, producing a unique effect. Boasting a very cohesive feel to the interior, the salon features
10 workstations, each custommade with a unique, heavy metal construction. Each one is attached to the wall, with a drawer for stylists’ tools and an adjustable mirror, giving the workspaces a contemporary feel. The brand, which also exclusively stocks sustainable hair care line Davines, adds colour to its retail space with a wide range of the brand’s products on the shelves. The bespoke work-surface in the reception allows for a touch-screen computer booking system, with the reception and bar area now the real heart of the salon. London based artist Anastasya Martynova provided the finishing touches to the salon, with her stunning artwork, most notably the commission of the Blue Tit, created using coloured hair encased between two sheets of acrylic. Anastasya also created a mural sketch, besides the four shampoo points, featuring a drawing of the ‘Golden Ratio’ in its purest form – something that has always been an obsession of Director Perry Patraszewski.
3 42 Cold h a rb ou r L a ne, London S W9 8QH
FOXY H A IR EXT ENSIONS, GATESHEAD
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e knew from when we spoke to them in our last issue that they were on the up but it’s happening even quicker than we imagined. Former SalonNV Salon of the Month Foxy Hair Extensions have upgraded their premises yet again to an even bigger store in the intu Metrocentre to try and keep up with the growing demand for their products and services. The impressive growth means new jobs as the Foxy team expands to handle their increasing workload, but husband and wife team Simon and Hayley Fox are delighted to have been so warmly welcomed into the local community. “We opened in 2005,” Simon said, “and in the 11 years since we started, we’ve gone from just the one store to three – and even one of those has had to be moved already due to the demand for stock. And now it’s had to be moved again because even the bigger store isn’t big enough for us!” With a bigger store comes
a bigger range and Foxy Hair Extensions have expanded to offer even more 100% Indian and Russian human hair extensions – be it clip in, tape hair extensions, or even their own exclusive mini link system to give you #HairThatRox! The new store joins shops on Ridley Place and Kingston Park, both in Newcastle upon Tyne, among Foxy’s outlets offering superior hair extensions to the people of the north east. Hayley and Simon put the quality of their products down to the fact they regularly go overseas to meet face-to-face with the people who create their products, ensuring that everything is of the highest quality when it reaches the customer. We won’t be surprised to see Foxy expanding more in the future as they go from strength to strength. If you want to get hair that rox thanks to Foxy Hair Extensions, you can visit them in their new store or purchase products from their wide range of hair online at wwwfoxyhairextensions.net.
15 T he Galle r i a, Upp e r Re d M all , Met ro Ce nt re, Gateshe ad N E11 9Y P www.SalonNV.co.uk | 55
LISA BATES Photography: Gemma Dwyer Make up: Katriona Kongialis Products: Sebastian Professional Location: Hair Haus, Huddersfield, West Yorkshire Collection: Muse
GARY BAKER Photography: Roberto Aguilar Make up: Jenny Morrell Styling: Jenny M. Model: Lena Wro at Karins-Paris Collection: The Lost Soul
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F.A.M.E. TEAM 2016 Photography: Jack Eames Art Direction: Antony Licata and Tina Farey Styling: Bernard Connolly Make up: Maddy Austin www.SalonNV.co.uk | 57
JEREMY DAVIES-BARBALA & JOICO ARTISTIC TEAM Photography: Hama Sanders Colour: Sue Pemberton, JOICO Vero K-Pak Color International Artistic Director Collection: Unison
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PATRICK McDOUGALL Photography: David Stanton Make up: Jacquie Bruin Collection: Urban Diversification
FUDGE PROFESSIONAL CREATIVE TEAM Photography: Elliot Morgan www.SalonNV.co.uk | 59
JAMES CAMERON Photography: Keri Jane Wallace at Sweet Snaps Make up: Saria Ahmed
SALON SYSTEM Hair: Franco Vallelonga
Photography: Claire Harrison
Make up: Margo Holder
Nails: Julie-Anne Larivière
Lashes: Ruth Atkins
Stylist: Adelaide Turnbull
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NAF! SALON
EMILY JANE WILLIAMS Photography: Nic Jopek
CND www.SalonNV.co.uk | 61
SLICKS Photography: Nicola Roberts Models: Fraser Blyth, Angus Black Collection: Old School
TOM CHAPMAN Photography: Rob Grist Photography Makeup: Leona Clayton Collection: squaredcircle
BOND’S BARBERSHOP, MIKE TAYLOR AND SANDRA PEROVIC Photography: Jennie Franklin 62 | SalonNV Magazine
TOM BAXTER Photos: Paul Gulliford Make-up: Tom Baxter
SID SOTTUNG ACADEMY Make-up: Lauren J. Wolf Photography: Dan Lord
LYNNDY ROLFE Photography: Helen Partridge
SAM WALL AT HARRY B’S Photography: Chris Jarvis Collection: Bronze Collection
www.SalonNV.co.uk | 63
PRODUC T
Reuzel Daily Scrub Shampoo The scumbag barbers of Rotterdam, Schorem, are at it again. Fresh from releasing their own pomade under their Reuzel brand, they’ve now brought out their own shampoos and conditioner. The Scrub Shampoo is ideal for infrequent shampooers and users of heavy styling products. If you can’t get over to Holland for a haircut, the Reuzel products are a solid next best option. £6.99 - www.reuzel.co.uk
Johnny’s Fix Power Hold Hairspray Don’t let your hair get away from you any longer. Put it in its place with lasting hold to fix any style. Adds a dose of frizz control and humidity resistance while improving lustre and sheen. Suitable for all hair types – just point and shoot. £5 – www.johnnyschopshop.co.uk
OSMO Beard Complex An intense conditioning oil infused with argan oil and vitamins A and E to moisturise and restore beard, hair, and skin, leaving them in pristine condition. Applied to dry hair, OSMO Beard Complex can be used as a finishing product to create a smooth, high sheen look.
£7.80 - www.osmo.uk.com
Wahl Legend Featuring “Crunch Blade” technology with unique cutting angles, a blunter, more daring cut and even blended clipping is easily achieved. The latest in Wahl’s innovative 5 Star Series, it’s sure to be a top pick for barbers who demand the best. £84.99 – www.wahl.co.uk
Irving Barber Company Razor This fantastic product comes with many great features, such as: easy to load blades, magnetic blade holder, a trendy carry case, and holds three different types of razor blades, which is practically unheard of in the industry. €90 - www.telloprofesional.com
Andis Trend Setter A powerful corded clipper with a quiet, long-life pivot motor. Stylish and compact, the chrome look will look right at home in any modern or classic barbers. With four times the power of comparable magnetic motor clippers, it’s ideal for slicing, chopping, bulk removal, and fading. £40 – www.barberblades.co.uk
Male GroomingENVY 64 | SalonNV Magazine
vivaldi barber station
New for 2016 we present our Vivaldi Barber Station Range. Designed for the modern barber, it couples traditional looks with unsurpassed WBX quality. These units are perfect partners for our M-100 and Balmoral barber chairs. Modular in construction, the range is fully customisable and packed with practical features. Units come as standard in natural mahogany with white marble tops but a wide range of custom colours is available at a modest extra charge. Designed in conjunction with renowned teaching barber Joseph Lanzante and beautifully built from solid mahogany. No veneer here !
www.wbxeurope.com
(44) (0) 191 221 2666
Rising Star
RISING STAR TOASTIE STYLES From her name to her style, Toastie Styles (actually Dani Lewis) is out of the ordinary and that’s why she’s making waves in the barbering world despite only being at the start of what is sure to be a successful career.
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ith over 11,000 Instagram followers (@toastiestyles) and recently being appointed brand ambassador for Johnny’s Chop Shop in London as they prepare to launch their new range of products, you’d be forgiven for thinking Toastie was an established star but it’s been a meteoric rise for the former salon department store hairdresser. “I studied women’s hairdressing for three or four years,” she tells us, “but I decided to quit a couple of years ago after Frank Rimer (owner of Thy Barber) got me into barbering. I still do women but Frankie inspired me with his cuts and I knew there weren’t a lot of women doing it so I left the salon I was working in and started practicing on all my mates and doing free haircuts.” While there are more education options for barbers than ever before, as always Toastie did it her own way. “I didn’t get a barber job for five months. I watched a lot of tutorials and went along to barbershops to visit them and learn what I could. “Then I started working in Wacky Barber in Soho and I was there for about a year part-time.
I was also working as a waitress and the barbers was so busy, it was getting a bit much for me so I left them both to focus solely on barbering. I had like three weeks off work before I found another job while waiting to start at Johnny’s Chop Shop full time.” It’s a big step up for Toastie but Johnny’s Chop Shop clearly believe in her, having placed her in their new shop on Marshall St, just off Carnaby St, and appointing her brand ambassador of their new range. “They’ve got me doing Johnny’s Chop Shop TV which is a YouTube tutorial that will show guys how to apply the products and what they should be using. “We’ll also be down at Barber Connect in Wales in July with our own stand and all the products, it’ll be really fun.” As you can see from the photos around these words, Toastie is a stylish, fashionable barber with a distinctive look that makes her the perfect fit for Johnny’s Chop Shop’s brand. “I’ve always been quite different,” she tells us. “I didn’t want to be like everyone else. I literally loved the 50s era and anything old school. I’m
“I didn’t want to be like everyone else. I literally love the 50s era and anything old school. I’m quite tomboyish, I like everything guys do and I like doing things that not many girls do.” 66 | SalonNV Magazine
Rising Star
“I was asked to judge at the London School of Barbering (the first female to do so). It came through Instagram, they asked me to be a judge and also to do a demo.”
quite tomboyish, I like everything guys do and I like doing things that not many girls do. I have an alter ego – people call me Dave!” It’s hard to look at Toastie and not notice her array of body ink. “I guess I got my tattoos because as a kid I wasn’t allowed to do much, so when I got independence I was like ‘fuck it’ and started getting tattoos!” But not everything about her is as cool as she looks, as we discover when we ask about her unusual name. “It’s so lame,” she laughs. “Basically about four years ago I worked in a salon in a department store and I was eating a toastie while walking down the escalator which wasn’t allowed so I nearly got fired. “After that everyone in my salon started calling me Toastie so I thought it would be funny to be a hairdresser called Toastie Styles rather than the normal Dani Styles. But I didn’t expect to take off on Instagram!” Take off on Instagram she certainly did, with over 11,000 followers and she has been taken to the heart of a barbering community on it. “I’ve met so many barbers in the industry because of Instagram. A lot of people connect through haircuts so if you like a cut and you like that person’s work then you want to meet them and get to know them.” Social media has given Toastie more than just followers and events for her calendar as she’s also received some prestigious invitations. “I was asked to judge at the London School of Barbering (the first female to do so). It came through Instagram, they asked me to be a judge and also to do a demo. I was unsure about that because I was self-taught and didn’t want to show the way I do things in case it was different from the ‘right’ way. “It was really good to see the way they do it
and it made me think that everything I was doing is right even though I was basically winging it,” she laughs. Although she’s received invitations to enter competitions across the UK, Toastie is taking her time to work on herself before jumping in to performing on stage. She says: “I’ve been asked but I feel I need to settle down in Johnny’s for a while and get more confidence. It’s my dream to be on stage but I need to settle in as a full-time barber, learn some more and be happy with my haircuts.” You get the feeling with Toastie that achieving so much so quickly hasn’t gone to her head. Quite the opposite. She’s humble and seems honestly surprised at how much attention she’s receiving and is desperate to live up to people’s expectations by truly studying the craft. “Everything is about hair to me. Even when I’m standing in the queue at Greggs or something I’m looking at people and wondering how they cut their hair. You try and figure out their head shape and what cut would suit them best. They’re probably wondering why I’m staring at them!” Although it’s been a relatively quick rise for Toastie, it’s been far from plain sailing. Being a female barber in a male dominated industry hasn’t always been the easiest, she tells us. “I love to banter with the guys and the whole reason I prefer barbering to hairdressing is because the guys like to have a laugh whereas the girls can be really sensitive. In the barbering world with the guys it’s banter and jokes. It can be tough but it can be amazing. “But sometimes for a girl you can be picked on and not taken seriously. In a shop I worked in before they’d be listening to my conversations and trying to embarrass me in front of my clients and I was just like ‘What are you doing? Why are you getting involved?’ “They were good guys and it was just their way of joking around with the new girl, but I did sometimes feel suffocated when people were watching and criticising me. “So I’m glad I’m in Johnny’s Chop Shop now where it’s just the two of us and I have my own wee section.” While it has been difficult for Toastie, she is using what she’s learned to help others who plan to travel the same route. “I’m getting a lot of messages from girls asking about barbering and telling me how I’ve inspired them. A lot of girls really want to get involved. “It’s really flattering, but I don’t know if it’s Instagram making me look better than I am,” she jokes modestly. “I find it really bizarre but I give them as much help as I can.” Everyone at BarberNV is looking forward to following Toastie’s career and we hope she continues to inspire more female barbers to join the trade.
Photographs: Michael Breheny
JOHNN Y’S CHOP SHOP, CARNABY
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he first standalone unit for Johnny’s Chop Shop is located in the capital’s fashionable Carnaby. Offering treatments from trendy buzz cuts, full cuts, beard trims, or traditional hot towel shaves, the flagship store will be the ultimate male grooming experience, giving young, fashion conscious men the sharpest looks along with the right products to create them. Continuing the style and atmosphere that Johnny’s Chop Shop has become known for, the new store fits in perfectly amongst the hip and trendy Newburgh Quarter, with its vintage Americana look providing a stylish and unique throwback to 60s Vegas while making it stand out from the crowd. If you pop in you might even be lucky enough to bump into this month’s cover start Toastie Styles who is making a big impression as part of the new team at the store. 33 M a rsh all St reet, London www.SalonNV.co.uk | 67
TrainingNV
AC A DE M Y
WA H L A C A D E M Y
The famous Wahl Academy is the crown jewel in the Wahl UK empire, providing top quality training for thousands of barbering students over the last two decades.
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hat’s why they are our Academy of the Month and we were fortunate to catch up with Wahl’s European Artistic Director Simon Shaw, the creative force behind the Academy, to chat about how they keep going from strength to strength. It was back in 2002 that the Wahl Academy first opened its door to a batch of students keen to learn about barbering. Simon was the inspiration behind setting it up but he is modest when asked about how it came to be. “It’s that long ago it’s hard to think back!” He tells us. “But I know we were one of the first in the UK to set up a barbering academy. I just wanted to help barbers and stylists to know how to use our products more confidently. “But we keep it fresh by constantly re-inventing barbering ideas and concepts. I also think we are one of the best at getting our message across with both passion and motivation.”
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Although Simon is the face of the academy, he is well aware that it’s a team effort and is enthusiastic in his praise for the fellow Wahl Academy staff. “My Artistic Team consists of 5ive, Carl Blake, and Michael Damiano who are the best in the business. We also have our Events Coordinator Hannah Davies who is also my PA. They make my day-to-day job easy because they are all real professionals and are good at what they do – I would be lost without them.” It’s the ability to offer students the chance to learn from such incredible talent that makes Wahl Academy such an attractive prospect to the next generation of barbers and Simon believes it’s their “unrivalled skill, passion, and fantastical technical knowledge that sets us apart from the rest.” With the barbering industry growing exponentially and gaining more and more
TrainingNV
exposure worldwide in part thanks to courses like those offered by the Wahl Academy, we wanted to know if Simon was impressed with the next generation of barbers. “Skills wise, yes they are without a doubt getting better,” he told us. “The whole barbering/men’s hairdressing industry is big and is really going for gold. But I sometimes feel the new breed have less etiquette than the old schoolers.” Simon and the rest of the Wahl Artistic Team are regular features at events across the UK, with an appearance at Pro Hair Live earlier in the year which is just the beginning as they are also heading to Barber UK, Barber Connect, and Salon International in 2016. However, Simon is also well-known worldwide and revels in the attention he receives when he makes appearances around the globe. “It’s a real honour to have such a following. In India it takes about an hour after a show to do photos and autographs. I love the attention.” His global presence is of benefit both to himself and to the Wahl Academy and Simon acknowledges the mutual relationship that has seen him working with Wahl since 1995 saying, “I work hard on doing a great job and in return Wahl have been good enough at looking after me.” Their unique partnership is embodied in the fantastic Academy Collection endorsed
“How many barbers and hairdressers can say they have had their own professional product range in the UK for the last 10 years? Let alone a range that has also grown in popularity over the years? Not that many.”
by Simon, meaning that as well as providing top class training, Wahl Academy also offers professionals the tools they need to do their job to the highest standard. Something Simon is delighted to be a part of. “The launch of the Academy Collection is definitely the proudest part of my career! It came about because I never wanted to pursue a consumer range, so professional was the only way to go. “How many barbers and hairdressers can say they have had their own professional product range in the UK for the last 10 years? Let alone a range that has also grown in popularity over the years? Not that many.” Unsurprisingly, it’s the Academy Collection that Simon himself uses (he wouldn’t put his name to it otherwise) and that has helped him win a vast array of accolades and awards including being the first ever Grand Master Barber, but he doesn’t chase the glory. “Accolades and awards are nice to receive”, Simon says. “But they have never been a target of mine. I was never one for competitions. Keep your trophies in the bank!” A notoriously hard worker who has earned his reputation in the industry by relentlessly pursuing his goals and putting in the effort required to make it to the top, we asked Simon what he does to unwind when he’s not educating and cutting. “I love watching my son Alex play football, he’s a professional at Leeds United. I also love spending time with my daughter and my wonderful grandchildren Zaira, Ria, and Ethan. The best! “I also love reading sporting biographies. There is always something in them that inspires me and gets me thinking.” Wahl Academy are currently offering a range of courses for barbers including Solid Foundation: Classic Men’s Grooming and Creative Advanced Gents, plus specialist courses in fading and shaving and Simon’s last piece of advice for upcoming barbers was “come and watch me and my team hard at work!” So we recommend that you do!
DO YOU WANT TO BE A LEGEND? The Legend Clipper is the latest addition to the Wahl 5 Star Series, a specialist range of powerful, dynamic clippers and trimmers created for barbers who demand the best. Due to be launched at the upcoming Barber Connect Exhibition on 26-27 June 2016, we’ve already got our hands on them and are giving them away to one lucky reader. Believe us, these are the finest clippers on the market, featuring “Crunch Blade” technology with unique cutting angles, a blunter, more daring cut and even blended clipping is easily achieved. To be in with a chance of getting your hands on these beauties, all you have to do is visit www.salonnv.co.uk and sign up to our newsletter! One fortunate winner will be picked at random and announced in the next issue.
www.SalonNV.co.uk | 69
TrainingNV
EDUCATOR
JOSE PH L A NZ A N T E
From Naples to Lancashire. Not a well-travelled route but it’s certainly worked for Joseph Lanzante who has risen to become one of the top educators in the field and offers specialist courses for female hairdressers wishing to make the change to male hairdressing or add another string to their bow.
I
t’s proven to be very popular and is another example of how the hairdressing industry is improving its levels of education across the board, mainly thanks to people like Joseph. And he is confident that students coming into his academy will be well prepared for the future. “I’d like to think that we as educators deliver the full skillset to becoming a barber,” he tells us. “Unlike other barbering skill centres, we teach how to use scissors as well as clipper work. We also teach theory and practical – spending time on ‘how to behave’ and how to run your own barbering chair/business – so business acumen and personal skills receive a huge focus. Students leave our courses with the knowledge of not only how to practice their new found knowledge, but also how to sell and promote it. The full package.” In recent years there have been growing calls for regulation in the industry, particularly from the Hair Council, who want official courses and certification for hairdressers and barbers, but even without this happening it’s clear that education is becoming more commonplace and
70 | SalonNV Magazine
of a higher quality. But is it enough? “There is never enough being done,” says Joseph. “However, there has been a marked improvement over the past decade. “It’s better now than it’s ever been – and it’s going from strength to strength. What we have to be careful of however is that we don’t bring a fleet of barbers that can only ‘fade’ and ‘blend’. To be a bona fide barber going forward you need to be able to specialise in cutting, clipping, barbering skills, as well as being in a position to understand perming and colour. The spotlight that has shone on barbering throughout the last decade has been encouraging, but the average male needs evolve as dramatically as women’s hairdressing and it’s important that barbers are kept up to date with trends. Clients today, for example, are requesting more colour blending and partial perming application.” The increase of popularity in barbering has been one of the biggest success stories for the hair industry over the past ten years and Joseph believes it’s the ideal time for salon owners and
TrainingNV
hairdressers to take advantage of it, with his Crossover Course the perfect introduction. “Cutting men’s hair is very different to how ladies’ hair is cut and this is taught in our Academy. Our focus is not only on clipper work but scissor work too. “On a one-to-one level, hairdressers love to learn and by adding clipper work and men’s hairdressing to their skillset they can double their clientele. As a salon, I strongly advise you to take advantage of the ‘barber boom’ and create a masculine area in the salon where you can offer the full barbering menu with one/two specialist barbers in situ. Clients will love it and you will quickly see a return.” With a shop, The Mens Room, in Clitheroe, and the Joseph Lanzante Training Academy in Accrington, Joseph is well established across Lancashire in both educating and barbering. So which does he prefer? “Education is rewarding because you are teaching someone a very exacting, exciting skill set and you are there with them as they embark on a fruitful career. Some of the most rewarding testimonials have come from students who have joined us with little or no hairdressing knowledge and gone on to become successful barbers. Many of our students have been failures academically and to be encouraged to excel on our course and by instilling the belief and confidence that they can, rewards both myself and my team on a daily basis. “I also find working in my barber shop equally rewarding as your very diverse clientele come
to rely on you and that is equally rewarding. It’s also terribly important for me to keep in contact with my client base – the real world – so I can continuously update our courses to feed demand. “For me it’s hand in hand – educating and working in the barber shop.” Italians have long been vaunted for their personal style, so perhaps it’s no surprise that a young boy from Naples would bring such attention to detail and passion to the hair industry, and Joseph is still impressed with his countrymen’s style. “Although I left Italy when I was young, whenever I return I am struck by how everyone takes such an interest in their hair. Looking back, they always have done and my fellow Neapolitans are all so exquisitely groomed and still remain ahead of the game.” The next step in helping the UK catch up with the Italians is the launch of Joseph’s own range of products. He says they are the “perfect capsule collective for any salon – there are countless products on the market and it’s often confusing. The Joseph Lanzante range was designed to cater for small salons who were looking for a one-stop-shop with no minimum spend. We also sell complementary barbering tools and recently added barbering units to our range.” If you are interested in improving your barbering skill set or learning how to become a barber, visit the Joseph Lanzante website on www.josephlanzante.co.uk
Learn the true art of maLe grooming Professional barbering and hairdressing courses. By Joseph Lanzante - the leading barbering expert. › Traditional barbering
› Hot towel cut throat shaving
one day clipper cutting course
one day course
› Barbering boot camp four day course
PLUS NVQ level 2 & 3 in ladies and mens hairdressing. To Book - Tel: 01254 427575 · 07984 797726 or visit www.josephlanzante.co.uk
ISN’T IT TIME YOU HAD A CLOSE SHAVE? Joseph Lanzante’s luxury pre-shave, post shave and aftershave gel worth over £55 are up for grabs to five lucky readers. Joseph Lanzante’s pre shave lotion for men is made from a rich formula of oils and natural ingredients designed to soften the beard and add an extra protection for a really close shave.
Follow up with Joseph Lanzante’s post-shave – a multifunctional soothing balm which moisturises, cools the skin and reduces the irritation caused by shaving. Finally apply Joseph Lanzante’s Aftershave Gel – formulated to soothe, moisturise, and condition dry and sensitive skin.
Which product from the Joseph Lanzante range contains Avocado Oil? A) Joseph Lanzante’s Aftershave Gel B) Joseph Lanzante’s Post Shave C) Joseph Lanzante’s Pre-Shave
To enter, simply Tweet @BarberNV_Mag & @JosephLanzante with your answer and the hashtag #ShaveNV. Entries close June 30th and the winners announced in the next issue.
www.SalonNV.co.uk | 71
THE MODERN vb X d h g PONYTAIL # simple minimal wearable
New York Fashion Week Victoria Beckham AW16 Show
International session stylist Guido Palau and official hair tool sponsor ghd turned the everyday ponytail into something special, a ponytail that is modern and slightly futuristic. Using the ghd air® hairdryer (£99) and his fingertips Guido blow-dried hair back from models’ faces to create a clean, frizz-free hairline, securing it in a low pony at the nape of the neck with elastic. To achieve some minimal loose movement in the ponytail, Guido loosely ‘bent’ sections of hair around the ghd curve® soft curl tong (£120). A generous application of hairspray to the hairline completed the style, not just by creating hold, but also by giving a glossy, almost wet-look finish at the front.
n , modern ve rsio ed at ev el an is “T his lo ok really want to en om w at th e yl st of a simple e e’s also a genuin er th t bu ed sh li w ear. t’s po to o.” sense of ease to it
Guido Palau
72 | SalonNV Magazine
t c e f f e e l p m i s y r A ve ia’s r o t c i V h t i w s t i f that al, m i n i m f o c i t e h t aes w earable beauty.
Perfectly debuted by Victoria herself at her AW16 NYFW show, The Modern Ponytail became the key element to the show’s beauty look. “Over the last few season’s Victoria has really developed and defined her vision of the Victoria Beckham woman and, to fit with this aesthetic, we have created this minimal but polished dual-textured ponytail.” - Guido
www.SalonNV.co.uk | 73
WEAR THE TREND ghdXv b
#
HOW TO CREATE THE MODERN PONYTAIL 1.
Blow dry hair back from the face with the ghd air® hairdryer (£99) to eliminate frizz and create a clean hairline.
2.
Secure hair in a low pony at the nape of the neck with elastic.
3. 4.
er is ess “A great hairdry air® hai styling; the ghd ises dry and really minim to the ha limiting damage to mode are essenti al
Achieve a little movement in the ponytail by loosely wrapping sections of hair around the barrel of the ghd curve® soft curl tong (£120). Don’t curl hair, you simply want to add a bend to it. Apply a strong hold hairspray to the hairline to hold the look and lend a wetlook finish at the front.
this two to ols to create “You only need t’s l. ai yt te xtured po n ve ry simple dual ic st d almost futuri a ve ry modern an l into e classic po nyt ai style, turning th at the e in l, with hard sh so mething spec ia e th back.” so ft mov ement at front and ve ry Guido
ghd salo ghd plea
74 | SalonNV Magazine
BEAUTY LOOKS TO COMPLEMENT THE MODERN PONYTAIL ghd air® hairdryer £99 Developed in conjunction with professional styling experts, ghd air® is designed to help unlock the secret to a gorgeous salon blow-dry. Featuring a powerful professional motor and advanced ionic technology, it delivers exceptionally fast drying and styling while helping to reduce frizz, leaving hair soft and silky. The normally natural look at Victoria Beckham was vamped up on certain models. Two distinct makeup looks were showcased, one focusing on a burnt red lip and the other a sheer khaki or ochre hue on lids. Nails were kept chic and sporty with a matte topcoat.
sential fo r any irdryer is fast y time, theref o re s air. Eff ec tiv e to ol Guido ern styling.” ghd curve® soft curl tong £120 Featuring a large barrel to give volume at the roots and tumbling soft waves, the ghd curve® soft curl tong allows you to easily create gorgeous, shiny, healthier-looking curls that last around the clock, thanks to the patented tri-zone® technology in the barrel. Six quick-thinking sensors heat up to, and maintain, a consistent temperature of 185°C – the optimal temperature to style while respecting the health of your hair.
d is available from the finest ons, premium retailers and dhair.com. For press enquiries ase contact:
Laura Glazebrook: laura@lwpr.biz / 01858 419668 Hannah Gourlay: hannah@lwpr.biz / 01858 419668
#ghdXvb
ghdhair
www.SalonNV.co.uk | 75
TrainingNV
JUNE/JULY 2016 TRAINING DATES Date
Duration Course
Company/School
Location
Cost
Contact
2nd June
2 Days
Two-Day Training Course
High Definition
Leeds, Glasgow
£1,395.00
01423 405105
2nd June
2 Days
Two-Day Training Course
High Definition
Milton Keynes
£1,395.00
01423 405105
3rd June
1 Day
Hot Thai Compress Massage
Infinty Training Academy
Derby
£129.00
01332 694587
6th June
2 Days
Facial Massage & Skincare
The Beauty Academy
Birmingham, London £312.50
0800 999 2277
6th June
2 Days
Facial Massage & Skincare
The Beauty Academy
Manchester
£312.50
0800 999 2277
6th June
1 Day
Advanced American Volume
Novalash
London
Call for Pricing 01273 862 399
6th June
1 Day
Pre Bonded & MicroRing Training
Foxy Hair Extensions
Newcastle
£499.95
0845 094803
6th June
4 Days
Facial Therapy
Pevonia
London
POA
amy.gilson@hbdeurope.co.uk
6th June
4 Days
Body Therapy
Pevonia
Bishops Stortford POA
amy.gilson@hbdeurope.co.uk
7th June
1 Day
Luxury Manicure & Pedicure
The Beauty Academy
Leeds, Reading
£165.83
0800 999 2277
7th June
1 Day
Luxury Manicure & Pedicure
The Beauty Academy
London
£165.83
0800 999 2277
7th June
1 Day
Luxury Manicure & Pedicure
The Beauty Academy
Milton Keynes
£165.83
0800 999 2277
13th June
1 Week
Professional Make Up Artistry
Brighton Make Up School
Brighton
£750.00
01273 201152
13th June
2 Days
Two-Day Training Course
High Definition
Leeds, Glasgow
£1,395.00
01423 704105
13th June
2 Days
Two-Day Training Course
High Definition
Milton Keynes
£1,395.00
01423 704105
14th June
1 Day
Aromatherapy Massage
The Beauty Academy
Leeds, Reading
£165.83
0800 999 2277
14th June
1 Day
Aromatherapy Massage
The Beauty Academy
London
£165.83
0800 999 2277
14th June
1 Day
Aromatherapy Massage
The Beauty Academy
Milton Keynes
£165.83
0800 999 2277
14th June
1 Day
Advanced American Volume
Novalash
Edinburgh
Call for Pricing 01273 862 399
15th June
1 Day
Crazy Angel Professional Spray Tan
Capital
Glasgow
£75.00
15th June
1 Day
Classic Lashes
Novalash
Edinburgh
Call for Pricing 01273 862 399
17th June
1 Day
Tanning Training Course
The Beauty Academy
Birmingham, London £165.83
0800 999 2277
17th June
1 Day
Tanning Training Course
The Beauty Academy
Manchester, Leeds £165.83
0800 999 2277
20th June
1 Day
Crazy Angel Professional Spray Tan
Hair & Beauty World
Paisley
£75.00
0141 887 2167
20th June
2 Days
Diploma in Holistic Facials
Infinty Training Academy
Derby
£195.00
01332 694587
24th June
1 Day
FHT Hot Stone Massage
Infinty Training Academy
Derby
£150.00
01332 694587
26th June
1 Day
Crazy Angel Professional Spray Tan
Hair & Beauty World
Dumfermline
£75.00
01383 730505
27th June
5 Days
ABC Colour
Sassoon Academy
London
£895.00
020 7399 6902
27th June
2 Days
Two-Day Training Course
High Definition
Leeds, Glasgow
£1,395.00
01423 704105
27th June
2 Days
Two-Day Training Course
High Definition
Milton Keynes
£1,395.00
01423 704105
27th June
1 Week
Professional Make Up Artist
Brighton Make Up School
Brighton
£750.00
01273 201152
30th June
2 Days
Fashion & Editorial Make Up Course Brighton Make Up School
Brighton
£375.00
01273 201152
1st July
1 Day
Tanning Training Course
The Beauty Academy
Leeds, London
£165.93
0800 999 2277
1st July
1 Day
Tanning Training Course
The Beauty Academy
Milton Keynes
£165.93
0800 999 2277
1st July
1 Day
Tanning Training Course
The Beauty Academy
Reading
£165.93
0800 999 2277
1st July
1 Day
Oriental Thai Foot Massage
Infinty Training Academy
Derby
£129.00
01332 694587
6th July
1 Day
Refresher Class
High Definition
Leeds, Glasgow
£95.00
01423 704105
6th July
1 Day
Refresher Class
High Definition
Milton Keynes
£95.00
01423 704105
6th July
1 Day
Indian Head Massage
Southern School of Beauty Therapy
Dalkeith
£168.00
02392 256375
4th July
2 Days
Two-Day Training Course
High Definition
Leeds, Glasgow
£1,395.00
01423 704105
4th July
2 Days
Two-Day Training Course
High Definition
Milton Keynes
£1,395.00
01423 704105
4th July
4 Days
Facial Therapy
Pevonia
London
POA
amy.gilson@hbdeurope.co.uk
4th July
2 Days
The Complete Micro Ring Course
Beauty Works Pro
London
£549.00
0843 289 5198
7th July
1 Day
Intimate Waxing
Southern School of Beauty Therapy
Dalkeith
£144.00
02392 256375
11th July
1 Week
Professional Make Up Artist
Brighton Make Up School
Brighton
£750.00
01273 201152
12th July
1 Day
Bridal Make Up Course
Brighton Make Up School
Brighton
£200.00
01273 201152
14th July
2 Days
Two-Day Training Course
High Definition
Leeds, Glasgow
£1,395.00
01423 704105
14th July
2 Days
Two-Day Training Course
High Definition
Milton Keynes
£1,395.00
01423 704105
14th July
1 Day
Manicure & Pedicure Course
Southern School of Beauty Therapy
Dalkeith
£216.00
02392 256375
15th July
1 Day
Acrylic Nail Extensions
Southern School of Beauty Therapy
Dalkeith
£192.00
02392 256375
18th July
5 Days
Trilogy Hair Course
Sassoon Academy
London
£995.00
020 7399 2277
18th July
1 Day
Professional Pre Bonded Course
Beauty Works Pro
Manchester
£549.99
0843 289 5198
18th July
1 Week
Professional Hair Artist Diploma
Brighton Make Up School
Brighton
£750.00
01273 201152
18th July
1 Day
Make-Up Conversion Course
High Definition
Leeds
£1,250.00
01423 705105
18th July
1 Day
Make-Up Conversion Course
High Definition
Milton Keynes
£1,250.00
01423 705105
76 | SalonNV Magazine
0141 552 4505
TrainingNV
The Training Company Training for the professionals Ha ir
Courses
Na il
Courses Tel. 01698 803 916 | Email. info@thetrainingcompany.me.uk
Beauty Courses
18a Ellismuir House, Ellismuir Way, Tannochside Business Park, Uddingston, G71 5PW
www.thetrainingcompany.me.uk
expert salon design-affordable furniture
T. 016 70 73 89 79
www.SalonNV.co.uk | 77
TrainingNV
JUNE/JULY 2016 TRAINING DATES Date
Duration Course
Company/School
Location
Cost
Contact
19th July
1 Day
Spray Tanning
Southern School of Beauty Therapy
Dalkeith
£108.00
02392 256375
20th July
1 Day
Hot Stone Massage
Southern School of Beauty Therapy
Dalkeith
£168.00
02392 256375
25th July
5 Days
Diploma in Colour & Crystal Therapies Infinty Training Academy
Derby
£452.00
01332 694587
25th July
1 Day
Gel Polish Course
Southern School of Beauty Therapy
Hampshire
£144.00
02392 256375
28th July
1 Day
The Ultimate Weft & Weave Course
Beauty Works Pro
Stockport
£449.99
0843 289 5198
28th July
1 Day
Brow Enhancement
Southern School of Beauty Therapy
Dalkeith
£168.00
02392 256375
28th July
2 Days
Two-Day Training Course
High Definition
Leeds, Glasgow
£1,395.00
01423 704105
28th July
2 Days
Two-Day Training Course
High Definition
Milton Keynes
£1,395.00
01423 704105
Call For Dates 1 Day
One Day Clipper Cutting Course
Joseph Lanzante Training
Lancashire
£195.00
01254 427 575
Various
1 Day
Exposed - Spray Tanning
The Creative Beauty Group
London, Liverpool £95.00
012028 76734
Various
1 Day
Exposed - Spray Tanning
The Creative Beauty Group
Glasgow, Dundee £95.00
012028 76734
Various
1 Day
Exposed - Spray Tanning
The Creative Beauty Group
Cardiff, Bristol
012028 76734
Various
1 Day
Gell II - Rave Nail Art Design
The Creative Beauty Group
Glasgow, Dundee £109.95
012028 76734
Various
1 Day
Gell II - Rave Nail Art Design
The Creative Beauty Group
Cardiff, Bristol
£109.95
012028 76734
Various
1 Day
Gell II - Rave Nail Art Design
The Creative Beauty Group
London, Liverpool £109.95
012028 76734
Various
2 Days
Naturally Nail Manicure
The Creative Beauty Group
Cardiff, Bristol
£545.00
012028 76734
Various
2 Days
Naturally Nail Manicure
The Creative Beauty Group
Glasgow, Dundee £545.00
012028 76734
Various
1 Day
Pure Organics Pedicure
The Creative Beauty Group
Glasgow, Dundee £150.00
012028 76734
Various
1 Day
Pure Organics Pedicure
The Creative Beauty Group
London, Liverpool £150.00
012028 76734
Various
1 Day
Skyscraper - Fix It
The Creative Beauty Group
Glasgow, Dundee £480.00
012028 76734
Various
1 Day
Skyscraper - Fix It
The Creative Beauty Group
London, Liverpool £480.00
012028 76734
Various
1 Day
Skyscraper - Fix It
The Creative Beauty Group
Cardiff, Bristol
012028 76734
£95.00
£480.00
*Dates and prices are correct at time of going to print and are subject to change.
H&BW_ADVERT_JULY15.indd 1
78 | SalonNV Magazine
17/07/2015 10:03
TAFFY® MICROBLADING MASTERCLASS ABT ACCREDITED The Esteem Beauty Academy TAFFY® Microblading Masterclass offers you the chance to learn a revolutionary Semi-Permanent Makeup, which guarantees 100% natural looking eyebrows AND eyeliner, delivering flawless results every time. The results are so perfect, it is hard to distinguish this form of Semi-Permanent Make-up from natural, perfectly shaped eyebrows. With TAFFY® there are no power operated instruments that exert unnecessary pressure on the skin, causing the pigment to migrate resulting in unattractive stains and poor results. Developed and patented by the world leading Szwedo Group, the TAFFY® method uses a penholder to create individual hair strokes by hand. Only a light pressure is applied and you have full control over the direction, thickness, and shape of every single hair stroke. This creates a completely natural 3D eyebrow effect. With TAFFY® you can choose from a wide range of certified pigments ensuring a perfect match with your client’s skin tone and because it’s so gentle, TAFFY® can also be used for applying semi-permanent eyeliner to create well-defined eyes. Our two day intensive masterclass will provide you with a strong foundation in semi-permanent cosmetics and equip you with the skills and confidence to be a professional TAFFY® permanent make-up artist.
INTRODUCTION TO SEMIPERMANENT MAKE-UP
CLIENT CONSULTATION AND PREPARATION Medical questionnaire, allergy test, contraindications. Skin anatomy. Analysing client’s facial features and skin tone.
SANITISATION, STERILISATION AND RISK MANAGEMENT Licensing, infection control, cross contamination, risk assessments, protective clothing, clinical waste disposal, licensed pain management.
MICROBLADING TECHNIQUE AND PRACTISE Colour theory and skin tones. Pigment preparation and selection. Trial brows with the TAFFY® microblading penholder. Brow design, shaping techniques, creating 100% natural hair strokes. TAFFY treatment kit which includes a full range of certified pigments, disposable, sterile blades in variety of sizes, and everything you need for 80 treatments as well as pigments to perform 120 treatments!
INCREASE YOUR EARNINGS WITH TAFFY® Beginners Package - £1,492 + VAT this treatment kit returns £9600 Academy Package - £1,992 + VAT this treatment kit returns £25,600
What is Semi-Permanent Make-up? What is the difference between Semi Permanent Make-up and tattoos? Why permanent make up fades? What is microblading and how the benefits of the TAFFY® technique over other choices on the market.
For more information and booking contact: The Esteem Excellence Academy 528 Great Western Road, Glasgow G12 8EL T. 0141 334 3254 M. 07572 165 730 E. info@esteemexcellenceacademy.co.uk W. www.esteembeauty.co.uk
e: hello@moodhaircolor.com t: 01942 603120
JOIN THE COLOUR REVOLUTION Find a distributor near you on www.moodhaircolour.com Mood Hair Colour
Moodhaircolor