SALONNV ISSUE 26
SALON
Influencers SHABA Hair & Vision
SUMMER 2019
The Social, London now on e-chair.com
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Celia Collection MARÍA MONTES Hair: María Montes at Manuel Mon Estilistas Photography: Bernardo Baragaño Makeup: María Montes Model: Celia Fernández Sastre Products: Revlon Professional
SHOWCASE
Credits Founder Joanne Reid | Head Writer Matthew McLaughlin | Graphic Designer Cara Scott | Sales & Marketing Manager Kat Heron | Writers Lisa Boyle and Siobhan MacDonald Design & Marketing PrintNV | Thanks: The Fellowship for British Hairdressing, Jo Robertson, Warehouse5, Wonderful Brands, CULt, Hashtag Organics, ghd, The Hairdresser’s Charity, Lauren Rosenbaum, Karen Louise, Takara Belmont, Eleven Australia, Barbicide, Elemis, Nars, Radiant Glo, Salon Services, Mood Colour, Wella, Remi Cachet, Hair & Beauty World, WhatSalon, CR Labs, Indola. Columnists: Michael Moran, Emil McMahon, Josie Smith | Published by Gallus Print & Digital Media, 5 Newton Place, Glasgow G3 7PR Email contact@salonnv.co.uk | Tel +44 (0) 141 212 5525 Copyright All work in this publication is copyright SalonNV Magazine and Gallus Print & Digital Media Ltd. No part of this magazine may be reproduced without the permission of the publisher. © Information and product prices are correct at time of printing. Some products may not be available in all stores.
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Hair: María Montes at Manuel Mon Estilistas Photography: Bernardo Baragaño Makeup: María Montes Model: Celia Fernández Sastre Products: Revlon Professional
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CONTENTS
I S S U E 26
6
54
ghd hair hacks
Fellowship
10
56
CULt. Purity
Hair & Vision
12
58
Social media influencers
SHABA
14
62
Micro influencers
Salon Summit
22
66
CR Lab
Wella Trend Vision
24
68
#Organics
Wella XPOSURE
26
70
Fundraising tips
Hair UK
29
72
Michael Moran
L’Oreal Colour Trophy
32
73
Emil McMahon
ELEVEN Australia
34
74
Josie Smith
Takara Belmont
40
80
Instagram Showcase
Products
42
86
New to e-chair.com
GELLUX step-by-step
52
88
In the chair
News
Editor’s Comment Happy Pride Month from everyone on the SalonNV team! This is an issue we’ve been looking forward to since the end of #SHABA18, as we can finally announce all fabulous the finalists for 2019’s Scottish Hair & Beauty Awards. This year saw over 450 entries, the most to date. So congratulations to everyone who made it through. And to those who just missed out don’t be disheartened, next year is SHABA’s big tenth anniversary. This edition we’re all about celebrating hair and beauty excellence. From the L’Oreal Colour Trophy to Wella’s Xposure and TrendVision competitions we take a look at all the talent the UK has to offer. These events bring out the most innovative and talented members of our industry, and never fail to showcase just how special the hair and beauty community truly is. The Fellowship for British’s Hair & Vision event came north of the border to Glasgow last month. It was hosted by new president Ken Picton and vice-president Robert Eaton. It was great to see so much of Scotland’s best hair talent under one roof. Scotland has such a wealth
Enjoy!
of hair talent and it was incredible to see that recognised at an event like Hair & Vision. We also made our way to WhatSalon’s inaugural Salon Summit. A great event featuring speeches from industry legends like Keith Harris, Bruce Masefield, Jack Howard, Jo Robertson, Zoe Irwin and Jay Birmingham. The summit focused on social media, and what salons can do to make better use of platforms and influencers to shape their own unique identities and boost business. Sticking with the social theme, we spoke to some of the coolest influencers in Scotland to find out how they use salons and how they do what they do. We also sat down with Lauren Rosenbaum about her history of brand partnerships and her journey as a blogger and influencer. As always this is only the tip of the iceberg of yet another packed issue. It is always exciting to be part of the hair and beauty industry at this time of year, and this issue reflects all the buzz and opportunity to be found in such a diverse and loving industry.
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I N D U S T R Y NEWS Get ahead of hair loss launches for 2019
Fellowship announces new chancellor
According to the NHS, eight million women will suffer from hair loss and hair thinning in their lives.
The Fellowship for British Hairdressing has elected Ashleigh Hodges as their new chancellor, following in the footsteps of president Ken Picton.
It can bring anxiety, frustration and lack of confidence but there are ways to avoid and conceal it. Dr Sharon Wong, a leading consultant dermatologist, hair expert and founder of Get Ahead of Hair Loss, a one-day event designed to dispel the myths surrounding hair loss, offer expert advice and boost confidence.
A long-time member, Ashleigh joined the organisation in 2009 as a ClubStar member and has been actively involved ever since.
Held at 1 Wimpole Street, London on September 22, the event will see experts look at the causes of hair loss, the psychological effects and style advice.
Ashleigh was a member of the F.A.M.E. Team in 2012 and after such a valuable experience, decided to join the events committee to enable others to maximise their membership.
Speakers on the day include top hairdressers Andrew Barton, Charlotte Mensah, Jamie Stevens, Stephen Nurse and Inanch Emir, alongside trichologists Tony Maleedy and Glenn Lyons, hair transplant surgeon Bessam Farjo and scientist Gillian Westgate.
From here, she progressed to the leader of the Project X team; a role she held for two years. Today, she is a member of the Fellowship Council and dedicates her time to mentoring and inspiring the next generation of young hairdressers. Outside of the Fellowship, Ashleigh is a global director for HAIRDOTCOM and travels the world educating, shooting and hosting shows and seminars as part of their team—she is also a guest artist for Matrix and Biolage. As chancellor, Ashleigh will now be responsible for Fellowship events, growing
membership and shaping the direction of the organisation as it continues to progress. “I am so excited to be elected chancellor,” says Ashleigh. “I’ve been working with the Fellowship for so many years now and I feel we are really at a pivotal point of growth. I’m so excited to not only be a part of that but to be able to make my mark on it too.”
A double-whammy for Indola Indola, the exclusively professional hair care brand, experienced a double-whammy last month as it launched its new Smart Street Style Collection at back-to-back events in Leicestershire and Stockport. Global Ambassadors, Paddy McDougall and Andy Smith, took to the stage at the FHA Inspire event on Sunday June 9; closely followed by a dash up the M6 where they then presented a Look and Learn session at Alan Howard in Stockport, on the evening of June 10. Both shows delivered the new looks and trends from the latest Smart Street Style Collection—Delicate Daydream and Lavish Culture, while offering expert tips and advice on how to create variations suitable for all clients. Andy demonstrated his expert cutting skills, while Paddy created striking colour results using Indola’s latest #colorblaster innovations, Nashville, Aden and Sutro. Each year, the FHA Inspire event welcomes its members, freelance hairdressers from
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The day will see a dedicated Afro hair session and men’s hair loss session, as well as a psychology session with psychologist Dr Alex Mizara, TV personality Michelle Heaton talking about her menopausal hair loss experience and 16-year-old Imogen King who lost her hair during her GCSEs. Dr Sharon says, “This exciting and informative event will arm consumers and hairdressers with advice on new treatments on the horizon, style advice to disguise and enhance your hair, language to use in a consultation and style solutions for consumers and hairdressers.” Tickets for the one-day event are available from getaheadofhairloss.com
across the UK, to a day of inspiration, sharing and awards. This year was the organisation’s biggest to date, with demonstrations by Indola, Wahl and celebrity hairdresser, Andrew Barton. Joining the duo on the FHA stage was Local Indola Ambassador, Andrew Minarik, who educated the room on the benefits of Indola’s new XpressColor—a permanent colour service which provides results in a third of the time. The second event of the week was held at Alan Howard’s flagship store in Stockport. Here Indola offered a more in dept cutting and colouring seminar to the auditorium of guests. Seven looks inspired by Street Style were created live by Andy and Paddy, with the
audience being welcomed onto stage so they could see for themselves how the looks were created. For more information about Indola, visit indola.com or for stockists visit sallyexpress. com, capitalhairandbeauty.co.uk and alanhoward.co.uk
FEMALE FASHION LOOK - Collection (open to all) Once submissions close on September 6 an expert panel of judges will select the finalists, who will be announced on September 17.
The NHF/NBF’s prestigious Photographic Image of the Year competition is back and debuting a brand-new name to encourage stylists, barbers, beauty therapists and makeup artists at all levels to take part.
The winners will then be revealed at the NHF/NBF Business Awards 2019, which will take place on November 17 in London.
To enter you have to submit a show-stopping image or collection suitable for magazine publication. The categories for the Photographic Image of the Year 2019 include: MALE FASHION LOOK - Single Image (open to all) MALE FASHION LOOK - Collection (open to all) FEMALE FASHION LOOK - Single Image (open to all)
I N D U S T R Y NEWS
NHF/NBF launches 2019’s Photographic Image of the Year competition
NHF/NBF president Ian Egerton says, “With the launch of the NBF in 2018 it has been all change. Therefore, we’ve changed the name of our renowned competition from Photographic Stylist of the Year to Photographic Image of the Year, to make it clear that the competition is open to all hair and beauty professionals in the industry. “The competition continues to grow in popularity with those wanting to give their career a boost and to enhance their reputation, so we can’t wait to see what the entries have in store for us!”
For further information on the Photographic Image of the Year competition and to enter, visit nhf.info/photographic
Salon owners say they would delay retirement Hair and beauty salon owners without private pensions will delay retirement as long as possible according to an NHF/NBF study. Almost one in six (16%) of the 400 salons surveyed said their state pensions would be their sole income during retirement, with half admitting they would delay retirement. Hilary Hall, NHF/NBF chief executive says, “Many salon owners report they simply can’t afford to pay into a pension scheme, even if they are making contributions for their employees.” The number of self-employed stylists, barbers and beauty professionals is increasing year on year, and this group is unlikely to have made any pension plans, especially if they’re young.
Hair and beauty industry to be part of next Labour manifesto The Labour Party has revealed it will enter into dialogue to add the cause of mandatory state registration and the industry into their manifesto. This follows the launch of the Hair and Barber Council’s Economic Impact Assessment on May 22. Labour’s business chair Hamish Sandison approached Hair and Barber Council registrar Keith Conniford, promising to raise the concern and include the industry in the party’s next manifesto. A statement sent via the Labour Party said, “The Hair and Barber Council’s Economic Impact Assessment is a milestone in positioning the hair and beauty sector as a political force to be
“Research shows that unless the self-employed start saving early for retirement there will be no choice but to carry on working well into old age or face the bleak prospect of living in poverty when they can no longer work,” says Hilary. reckoned with.” The survey, which was commissioned 18 months ago, reveals that the hair, barber and beauty industry contributes £6.6 billion to the UK economy and employs 337,000 in 49,000 businesses. Figures also released show that business owners under the age of 25 to be double the UK average, and some 16,000 apprentices are being trained in the industry. Keith said: “Our report has given us all the information successive Governments have asked for and has greatly spearheaded our cause higher up the political agenda. “To be contacted by the Labour Party is a huge step forward for our cause to making voluntary state registration mandatory and giving the industry the recognition it deserves.”
Investment company AJ Bell found that 10 years ago, just over a quarter of the selfemployed (27%) paid into a pension, this fell to 15% in 2017-18. Fidelity also found that two-thirds of selfemployed 23-28-year-olds do not have any form of pension. The NHF/NBF survey found that just a quarter of salon owners are paying into a pension scheme, either the same one as their employees (10%) or a different one (16%). A few (11%) had previously paid into a pension so could expect a small payment at retirement. “The rest have savings towards retirement (8%), property they could sell or rent out (12%), or are hoping to sell their business and retire on the proceeds (10%),” says Hilary. “However, many of those with a pension still intend to delay retirement and carry on earning while they can, rather than depend on a pension.”
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Salon System supports Mario’s masterclass Salon System, brand leaders in professional beauty, proudly supported The Masterclass with celebrity makeup artist Mario Dedivanovic for the professional industry-led event recently held in London. Mario demonstrated his signature makeup look to the 650 makeup artists who attended The Masterclass. At the four-hour fully immersive show Mario showcased and taught his widely admired technical skills, shared his go-to tips and offered advice for a professional makeup career.
Mario has built his career working with a host of top-flight celebrities like Kim Kardashian-West, Ariana Grande, Jennifer Lopez and Chrissy Teigen to name a few. With a social media reach in the millions, hundreds of thousands of Mario’s followers interacted during the London show. Salon System provided four sets of their industry loved lashes for the goody bags, which included the Naturalash LashLux 005, Naturalash LashLux 006, Naturalash Volume 149 and Naturalash Intense 145. The highly prized goody bags were filled with renowned beauty brands personally selected by Mario and his team for the guests.
One student said, “My inspiration is my father. He always comes home tired and when we have nothing to eat he doesn’t mind not eating as long as he has food for us.” In a recently produced film, the students expressed why Shaping Futures is so instrumental in giving them a future. National director of SOS Philippines, Gemma Goliath said, “Shaping Futures is giving children the opportunity to reach their dreams.”
Shaping futures 10 years on Schwarzkopf Professional’s charitable initiative, Shaping Futures is celebrating its tenth anniversary, having helped thousands of disadvantaged youngsters across the with. Earlier this year a team of volunteers from across the UK travelled to the Philippines and the SOS Children’s Village outside LIPA to teach hairdressing skills to 25 students. Every student was looking to create a better future for themselves and their families, away from poverty.
Schwarzkopf announce second year of the #SKPcollective Schwarzkopf Professional’s #SKPcollective is the first of its kind in hairdressing, its main goal is to support stylists and their salons promoting their skills, business menus and the Schwarzkopf Professional brand via social media. Twelve very lucky members will receive incredible bespoke education focused on social media. Members will receive year-round content generation opportunities from editorial shoots with fashion brands to behind the scenes at hairdressing’s biggest shows. General manager of Henkel Beauty Care Professional UK and Ireland, Julian Crane
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Working in groups, eight UK hairdressers spent two weeks passing on their knowledge of cutting, colouring, styling hair and customer service to the students.
Shaping Futures UK ambassador, Janet Maitland said, “I am so proud of how far they’ve all come in such a short amount of time, as well as how brilliant our volunteers are.” In July the second group of volunteers will be heading out to Vietnam to support youngsters there. Fundraising for the initiative continues all year round, and anyone wishing to donate money to help support this project can do so by visiting justgiving.com/shapingfutures 2019 UK Volunteers Keely Passmore – Janet Maitland Hair Excellence
Newcastle-based hairdresser, Rachelle Summerson-Wright said, “Watching their skills, confidence and personalities grow was so emotional, each one of them holds a place in my heart. It was a journey for me I’ll never forget!”
Rachelle Summerson-Wright – The Junkyard Creative
Following six weeks training the students have all graduated with job offers from David’s Salon—a hairdressing chain of 250 salons that operates across the Philippines run by David Charlton.
Amber Small – Coloured Soul
said, “We are delighted to welcome the 2019 #SKPcollective into the Schwarzkopf Professional family.
• Matt Surplice, Spring is in the Hair @springisinthehair
“Their passion for hair combined with their unique take on digital will ensure their skills, salons and interpretation of the brand take centre-stage online” Content is key and Schwarzkopf are fully committed to creating quality content for their collective members. First launching in 2018 the #SKPcollective was such a success they’re pushing forward with a new team for 2019/20. With their success in the pilot team, five original members were invited to stay on the #SKPcollective, they are: • Dan Mewies, Mewies & Co @danmewieshair • Irfan Sumbul, Choppy Cuts @choppycut10
Diana Carson – Rainbow Room International Laura Kerr – Rainbow Room International Rachel Kirk – Brassy2sassyy Troy Boyd – Anthony John Daishia Holmes – Lewis Moore
• Austen Thomson, Austen Thomson Hair @austenthomsonhair • Alix Maher, Lynda Maher Hair Studios @alixmaher_creativecolour Joining them for the next twelve months are: • Chris Tranter, Ed & Co @trulycreativemind • Christopher Laird, Hair by Christopher Laird @hairbychristopherlaird • Rebecca Jacques, Bad Apple @rebeccajacqueshair • Mat Watt, Mathew Watt @Mathew_watt • Justin Mackland, Ishoka @justinatishoka • Sam Marais, Urban Hair @sammaraisstylist • Mimi Kobayashi, Billi Currie @stylistmimi Stay tuned to see how and what the all new #SKPcollective do throughout the year.
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Fellowship News
The Clubstar Art Team Got A Hands -On Session With Jamie Benny Jamie Benny hosted a trend-led workshop for the Fellowship’s ClubStar Art Team at the Goldwell Academy. For their latest inspirational mentoring day, the ClubStar Art Team enjoyed an interactive session with Jamie Benny from Hare and Bone. As a former F.A.M.E. Team member and winner of HJ’s British Hairdressing Awards Newcomer of the Year, Jamie is perfectly placed to inspire the next generation of hairdressing talent. The ClubStar Art Team, which represents the best emerging talent in the Fellowship’s under 25 members, is all about exposing young creatives to mentors who can help shape and inspire their careers—which Jamie was keen to do in his hair up session. The focus of the workshop was long hairdressing and styling techniques for hair up looks, focusing on key styles that form the basis of much of Jamie’s
session, salon and show work. The team worked through ponytails, classic waves and chignons with padding, learning Jamie’s techniques and processes for achieving the perfect, lasting and wearable finish. He also showed the team braiding techniques, ideal for photographic work. “Jamie managed to fit in so many techniques with us and we came away with so much knowledge,” says April Mash from Strangeways. “I’m a massive lover of hair up and this was something as a team we haven’t experienced yet, so that was great. I was also intrigued to hear about his career, especially as a former F.A.M.E. Team member. As a young hairdresser who enjoys entering competitions, spending the day with a big award winner was even more appealing. “The best thing about the day for me was learning how to create a wave with straighteners. This is a technique I have been challenging myself to get right recently and have struggled to achieve, especially with limited time in the salon.
Jamie explained every step so clearly, shared so many tips and made the learning process very relaxed and easier than I had expected. He was so patient with us as a group which made the day really enjoyable. I left feeling really proud of what we had achieved in such a short amount of time.”
Fellowship News
The Project X Team Goes AvantGarde With Robert Masciave Last month, the Fellowship’s Project X Team got hands-on with the avant-garde hero, Robert Masciave. Multi-award-winning avant-garde specialist, Robert Masciave is the latest mentor to lend his expertise to the Fellowship for British Hairdressing’s Project X Team, spending a day with the young talent at his West London salon. Robert has won countless awards over the course of his career most recently, Southern Hairdresser of the Year at HJ’s British Hairdressing Awards and Fellowship Image of the Year in 2018. He started the day showcasing his career to date, walking the team through his process in building a collection into a fully formed series of images. Showcasing both his editorial and
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avant-garde imagery, Robert shared insights and techniques for an immersive peek into his creative world. After a morning of insight, it was time for the Project X Team to get more hands-on and learn about creating avant-garde hair pieces with Robert’s masterful guidance. “I’m going to look at avantgarde hair in a new light after today,” says Zara Clelland from Marc Antoni. “It’s a work of art. Seeing how Robert looks at things and how he is then able to break them down and turn them into creative looks is truly amazing. I’m walking away with loads of tips and tricks for creating avant-garde looks, which I know will come in useful for
upcoming stage work.” Clare Hatherill from The Chapel agrees saying, “I’m going to make time after today to experiment and create looks using different materials. Robert taught me that there is no right or wrong when it comes to being creative; you can learn and get inspiration from just about everything.”
Fellowship News
Angelo Seminara Inspires Two Fellowship Teams Industry icon Angelo Seminara provided the Fellowship for British Hairdressing’s F.A.M.E. Team and Colour Project with two days of inspiring education. In a week which saw him once again named as a nominee for HJ’s British Hairdresser of the Year, Angelo showed he is still dedicated to sharing his insight with the next generation, providing two inspirational mentoring days for the Fellowship teams. A session with Angelo, one of the most acclaimed hairdressers of his generation, ranks highly on the wish list of many young hairdressers, and with the help of team leaders Nick Irwin and Paul Dennison, it became a reality for the two Fellowship teams. The F.A.M.E. Team spent the day at Anthony Mascolo’s Library Space, where Angelo shared his masterful approach to hair and beauty through presentations and demonstrations of his techniques. The team were even lucky enough to get hands-on with Angelo’s Imprinter colour device, using spray paint to create
diverse looks. “I can’t believe it happened,” says AJ Cockrell. “It has been a dream of mine since I can remember—one to one training with an idol has been incredible.”
The Colour Project had an equally inspiring day with Angelo, hosted at the Hunter Collective and with support from Davines. With a firm focus on technique, the day saw Angelo and his team showcase his flamboyage and imprinting techniques and allow the team to get totally hands-on with their guidance. While he’s known for his creative and fantasy colour, Angelo is also a master of wearable results and showed the team techniques to use in the salon. “Flamboyage will be so useful for the salon,” says team member Poppy Devine. “I loved Angelo’s use of colour in a simple way; not going
overboard with lots of bright colours but subtly changing tones by even half a shade to really enhance someone’s personality and skin tone. I’m going to reign in some of the bright colours in the future, to more subtle and subdued tones to create simple beauty.” Kelsey Franklin adds, “Angelo has changed the way we colour hair and is the innovator we need. This was honestly the best day ever—I didn’t want it to end.”
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Fellowship News
Hair & Vision 2019, Glasgow
SalonNV founder Joanne Reid with Fellowship president Ken Picton
Last month the Fellowship took their Hair & Vision event up to Glasgow, Scotland for a truly inspiring evening. Scotland isn’t in short supply of talent as demonstrated by the show stopping looks created at The Fellowship for British Hairdressing’s Hair & Vision evening held in Drygate, Glasgow. Hosted by Fellowship president Ken Picton and vice-president Robert Eaton, the evening boasted a glamorous line up. Ken kicked the night off with inspirational words for the hairdressers in the audience, he said, “It’s all about opportunities and in this industry, it’s getting tougher and tougher. We want to create those opportunities.” Schwarzkopf digital brand ambassador Austen Thomson created two clashing looks on stage which he dubbed “Good Versus Evil.” One was a striking dusty purple and black bob teamed with a layered latex dress and mauve lipstick, while his second model had soft, Brigitte Bardot style blonde waves teamed with a wrapper style gold pussybow dress. He said, “The main inspiration was finding the beauty in the people I was working on. The contrast I did on stage
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was modern gothic and the other hair was really soft and gentle, kind of opposites like Good versus Evil.” Medusa ambassador and former SalonNV columnist Peter Mellon’s looks were all about ponytails. Peter spent over 12 hours crafting his breathtaking editorial Rapunzel-esque blonde ponytail sewing together 32 sets of hair extensions. To finish the look with a touch of edge Peter wove fishing wire and on-trend hair clips. “I wanted it to have the wow factor because people come here and they want to see a show,” he said. “I worked from 1pm until 1am today on the blonde pony, it’s so tedious but it’s worth it.” Marlene Lamont from Urban Hair & Beauty brought to life looks and skills learnt during her time with the Project X and Colour Project Teams, with streetwise looks packed full of colour and texture. Sophie Laidlaw from Wonderland was inspired by the strong women of ancient Persia, using adornment and contrasting textures to create editorial looks. Rebel Rebel boss Alan Findlay brought the barbering world to the Hair & Vision stage with a super impactful hyperdimensional cut that made use of
bold colour and extensions, creating two futuristic looks. “I always try and encourage barbers to experiment with hairdressing techniques and bring them into the barbering world.” Ross Miller and Laura Hill from Renella brought an explosion of colour to the stage, with two punky looks that combined bold shades with plaits, twists and layers for a pair of Insta-worthy looks. Director of Renella hair salon and co-owner of Medusa Training academy, Ross Miller, has been a member of Fellowship for four years. The 43-year-old from Falkirk said: “Our
ON STAGE
Austen Thomson, Austen Thomson Hair inspiration came from a lot of clothes designs, Versace and Zara recently had a lot of bright colours and a whole new collection of suits and every single one of them was a bright, colourful theme. “I go to all the Salon Internationals and all the trade shows and I’ve been on the stage myself. I thought it would be advantageous for me to join it and get more opportunity which I could share with my team as well.” For Jason Hall, it was all in the technique with rick-rack curls created with pins, dressed out to create a voluminous look. In contrast, he also presented a beautiful avant-garde headpiece, crafted with strands of hair for an organic, textural look. Diana Carson from Rainbow Room International created a grungy mashup of urban cool plaits and an eighties person. Diana, from Glasgow, said, “The whole project was the inspiration, it was a bit of a take on what hair would look like in the future if you were in the eighties, with a little bit of goth as well. For me personally, it was about the journey. “I think the first time I saw that sort of look was in the nineties sometime but Rihanna has worn it also. Vivienne Westwood is really inspirational and I like
anything with an ethical background.” Between expert demonstrations president Ken Picton called up the guest of honour, our founder and editor-and-chief Joanne Reid, for Q&A about her career in the hair industry. Joanne emphasised the bottomless talent Scotland has, and why even as the small nation, it shouldn’t be overlooked, how the Fellowship can ignite a stylist’s career and her own stories of success representing hairdressers and barbers up and down the country. She said, “We’re such a small nation but we’re so strong!” BHA tipped Rob Eaton, who credits the Fellowship as being a big part of his career said, “There’s been some really inspirational work, it’s great seeing so many hairdressers attending the event and it’s something we hope grows. “It’s amazing to see Fellowship events outside of London it’s something Ken and myself want to work on over the next couple of years and really drive the Fellowship in Scotland and the North of England.”
Peter Mellon, Medusa Hair Marlene Lamont, Urban Hair & Beauty Sophie Laidlaw, Wonderland Alan Findlay, Rebel Rebel Ross Miller & Laura Hill, Renella Diana Carson, Rainbow Room International Jason Hall, Jason Hall Hairdressing Special Guest: Joanne Reid, SalonNV
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SHABA19 | The votes have been counted and we can finally announce the finalists for the ninth annual Scottish Hair & Beauty Awards. Now, if required by your category you’ll be asked to submit ORIGINAL and UNPUBLISHED photographic work. From there the esteemed judging panel will pour over your submissions to decide the winners. Excitement will be running high until Sunday September 8 where you have the chance to become part of SHABA history. This year’s SHABA will once again be co-hosted by Josie
The Judges Smith alongside a very special guest that will be announced soon. Also, keep an eye out for details on The Corinthian afterparty, entertainment and special guest announcements—we promise they’re coming soon. For more information and to buy tickets visit, scottishhairandbeautyawards.com/buy-tickets Please note, all tickets must be bought by Wednesday July 31. Good luck to all of the finalists, we’ll see you on the night.
ERROL DOUGLAS JONATHAN ANDREW
SUZIE MCGILL & DYLAN BRITAIN
PHIL JARMAN
KARINE JACKSON
ADAM SLOAN
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ALAN BEAK
SH A BA Scottish Hair & Beauty Awards IN ASSOCIATION WITH
BARBERNV
SALON
THANK YOU TO OUR SPONSORS
8TH SEPTEMBER 2019 | HILTON GRAND BALLROOM, GLASGOW
scottishhairandbeautyawards.com SalonNV Magazine | 15
SHABA19 | BEST HAIR SALON Craig Boyd Hairdressing, Leven Meraki Hair, Aberdeen Hair Directory, Inverness Hair, Falkirk Dream Hair, Arbroath Petra Salon, Glasgow Medusa, Edinburgh Hair & Body Mechanics, Elgin BEST SALON DESIGN Jungle Hair Room, Irvine A Touch of Class, Wishaw Re3flections Aesthetics, Hair and Beauty, Uddingston Smith & Smith Hair and Beauty Specialists, Erskine McGills Hairdressing, Edinburgh The Salon at No 14, Inverness The Hair Boutique, Renfrew MD Beauty Lounge, Glasgow BEST FEMALE STYLIST Marlene Lamont - Urban Hair & Beauty, Auchinleck Lynsey Maguire - Innovate Hair Salon, Dunfermline Katrina Sloan - Medusa, Edinburgh Gemma Lee Hay - Myles Hairdressing, Edinburgh Tanya Black - Tanya Black Hairdressing, Perth Heather Zavala Barnes - McGills Hairdressing, Edinburgh Christina Thompson - The Little Hair Company, Perth Hazel Ogilvie - Fin & Co, Carnoustie BEST MALE STYLIST Jamie Ray Simpson - Ruby Tuesday, Aberdeen Scott Murray - Urban Hair and Beauty, Auchinleck Paul Paterson - Ishi, Edinburgh Gordon Cruickshank - Hair & Body Mechanics, Elgin Peter Melon - Medusa, Edinburgh Mitchell Williams - Tom Stronoch Hair Salon, Aberdeen Jordan Barrie - Petra Salon, Glasgow John Moffat - Myles Hairdressing, Edinburgh BEST APPRENTICE STYLIST Justin Mackland - Ishoka, Aberdeen Chloe Jack - Emma Wallace Hair Studio, Edinburgh Courtney Vaughan - Tom Stronach Hair Salon, Aberdeen Emeli New - Tanya Black Hairdressing, Perth Leoni Kippen - Wicked, Kilwinning Ellie Thomson - Ishi, Edinburgh Laura Stark - The Little Hair Company, Perth Kelsey McCabe - Roar, Giffnock BEST COLOURIST Peter Mellon - Medusa, Edinburgh Victoria Gifford - Sesh Hairdressing, Edinburgh Leigh Burnett - Ruby Tuesday, Aberdeen Sharee Graham - Spoiled Hairdressing, St Andrews Emma Wallace - Emma Wallace Hair Studio, Edinburgh Hazell Coutts - Slay, Glasgow Pamela Morgan - Animus Hair Nails & Beauty, Edinburgh Fallon Carberry - Blow, Glasgow BEST BLOW DRY Joanne Wilson - The Cutting Rooms by Joanne, Uddingston Jenna Tremarco - Jenna Cooke Hair, Inverness Shannon Mulgrew - Desiree’s Salon, Kirkintilloch Robyn Hunter - McGills Hairdressing, Edinburgh Christie McCord - Dumb Blonde Hair Extensions, Uplawmoor Victoria Paterson - Beauty by Nirvana, Glasgow Abbie Donaldson - Beauty Kaer, Inverbervie Dylan Scott - Freelancer, Ayrshire BEST EXTENSIONIST Marnie Gallacher - Lots of Locks by Marnie, Barrhead George McCrone - Unit 4, Airdrie Alanna Lister - A Lister, Extension & Hair Loss Specialist, Paisley
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The Finalists Jason Meacher - Slay, Glasgow Lisa Gault - Be Beautiful, Glasgow Bracken Millar - Candy Locks, Ayr Elizabeth Graham - EHG Hair Salon, Glasgow James Martin - James Martin Hairdressing, Paisley BEST WEDDING HAIR Ashley Nimmo - Allure Hair & Beauty, Kilmarnock Aimi Clark - Aimi Clark Hair, Blantyre Lisa Ivone - Lisa Ivone Bridal Hair Couture, Uddingston Jennifer Thomson - Jennifer Thomson Hair, Balloch Gemma Taylor - Gemma Taylor Hair, Aberdeen Chloe Ballantine - Hair & Makeup Artistry by Chloe, Perth Nicola Lawson - Alex Thaddeus Hairdressing, Cupar Karen McKinnell - Curl & Blush, Lockerbie BEST BARBER SHOP Frequency Barber, Glasgow Tony’s Gentlemen’s Barbers, Dumbarton Rogues and Rascals, Broxburn Sovereign, Aberdeen Rebel Rebel City, Glasgow Barbarossa Barbers, Edinburgh Orbit Smoke, Edinburgh, Hard Grind, Dundee BEST BARBER Gemma Willock-Smith - Frequency, Glasgow Tony Forrest - Tony’s Gentleman Barbers, Dumbarton Samuel Mathias - Benjamin Barker, Perth Kyle Ross - Sovereign, Aberdeen Andy Dawson - Menspire, Aberdeen Angela Dickson - Orbit Smoke, Edinburgh Rafal Kwiatkowski - Rebel Rebel, Glasgow Mark Shannon - Beardy Beardy, Glasgow Simon Harvey - Rebel Rebel, Glasgow Kamil Jodelka - The Men’s Emporium, Aberdeen Tommie McGuckin - Hard Grind, Dundee BEST APPRENTICE BARBER Cole Howat - Mrs Howat’s Vintage Barbers, Dumfries Martin Desta - Rebel Rebel, Glasgow Emma Patterson - Frequency, Glasgow Blayre Turnbull - Urban Hair & Beauty, Auchinleck Ben Smith - The Barber Under the Bridge, Glasgow Jake Lees - Rogues and Rascals, Broxburn Josh Reid - Orbit Smoke, Edinburgh Abigail Craven - Beautique Hair and Beauty, Aviemore BEST BARBER COLOURIST Tony Murray - Rebel Rebel, Glasgow Megan Stockford - Sovereign, Aberdeen JP Michael MacDonagh - Frequency, Glasgow Sandra Odoh - Beauty by Sands, Dumfries Ian Ross - The Singing Barber, Motherwell Shayla Chalmers - Urban Hair & Beauty, Auchinleck Lynn Reilly – Curley’s Urbane Barbers, Shawlands Joanne Woods - Kings Barbers, Glasgow BEST WET SHAVE Nathan Robb - Sovereign, Aberdeen Matthew O’Rourke - Rebel Rebel Finnieston, Glasgow Daniel Cleavin - The Cleavin Barber Club, Aberdeen Jamie Hamilton - Cutthroat J’s Barber Shop, Hamilton Bruce Baillie - Hombre, Aberdeen Denise Fyvie - The Men’s Emporium, Aberdeen Karina Curley - Curley’s Urbane Barbers, Glasgow Dale Forrest - Beardy Beardy, Glasgow BEST BEAUTY THERAPIST Janine Buchanan - Unit 4, Airdrie Amy McPherson - The Haven Health and Beauty Retreat, Elgin Alice Mackay - Beau Boutique, Clovenfords, Galashiels Debbie Cameron - EnFlique Beauty, Perth
Kerry Mackay - Purity, Fochabers Jennifer Storey - Urban Retreat in the Academy, Cumbernauld Lynsey Robertson – LaRouge Hair & Beauty Lounge, Helensburgh Nicola Thomson - Tanning Rooms, Uddingston BEST BROW ARTIST Claire Benn - Wee Brow Bar, Prestonpans Aimee Hill - Materialistic Brows, Kilmarnock Kelly Souden - The Brow Clinic, Campbeltown Chelsea Mckee - Chelsea’s Brows & Beauty, Barrhead Jodie Howson - Sassy’s, Irvine Rajni Kumari - Simply Brow, Perth Sean Diamond - Forever Diamonds Salon, Prestwick Jo-Dee Gault - Studio MTB Clinic, New Cumnock BEST COSMETIC PRACTITIONER Barry Tunstead - Skulltec Scalp Micro Pigmentation, Paisley Maddison Bryce - Clinic 22, Kilmarnock Claire Bradley - Re3flection Aesthetics Hair & Beauty, Uddingston Laura Bennett - Laura Bennett Permanent Cosmetics, Fife Rachel Bryson - RB Aesthetic & Beauty, Ayr Alison Jappy - FTT Skin Clinics, Inverness Nicola Mackay - NM Aesthetics, Wick Nyki McKenzie - Derma Elite, Musselburgh BEST LASH ARTIST Paula Mackay - The Byre Hair and Beauty, Alness Lauren Graham - The Lash & Glam Studio, Perth Leanne Osborne - All Eyes on Me, Glasgow Robyn McLean - Jess Taylor Lashes and Beauty, Glasgow Julie Dickson - Edge Hair & Beauty, Stonehaven Kate Baxter - The Dolls House, Inverness Shannon Godsell - Torley’s Hair & Beauty Studio, Tranent Zoe Kinear - The Powder Room by Zoe, Inverness BEST MAKEUP ARTIST Madeleine Hewitt - Madeleine Hewitt Makeup Artist, Inverness Ingrid Peregrina McNabb - Makeup Artist, Edinburgh Erika Marie Ni Barian - Ishi Salon, Edinburgh Bonny Watkins - Bonnys Wonderland, Fort William Louise Ballantine - LUX, Glasgow Murray Owens - Mobile MUA, Ayr Chloe Brogan - Chloe Brogan Make-Up & HD Brows, Kilmarnock Clare Pearson - Clare Pearson Hair and Makeup, Oban BEST NAIL ARTIST Dorota Palicka - Dorota Palicka International Nail Artist and Educator, Fort William Jema Baynes - All Things Beauty, Aberdeen Carla Burton - Nu You, Arbroath Jen Seales - Buff, Edinburgh Karen Brown - Sanctuary in the City, Stirling Beata Illes - Pretty Nails by Betty, Falkirk Lauren Alexander - The Dollhouse, Nail Bar and Beauty Salon, Linlithgow Angela Orr - The Pixie Parlour, Penicuik Maria Giordano - Get Tipsy Nails, Kilmarnock BEST SPORTS/MASSAGE Laura Christie - The Haven Health and Beauty Retreat, Elgin Diane Cairney - My Claws Salon, Irvine Kerry McKay - Purity Health & Well Being, Fochabers Katy Wade - The Studio, Aberdeen Robbie Wildgoose - REWlax Sports Body Massage, Aberdeen Esther Marsal - The Lounge at Chapelton, Stonehaven Una Chrystal - Athena Therapies, Glasgow Paula Ainsley - The One Lounge, Glasgow BEST TANNING TECHNICIAN Louise McLucas - About Health & Beauty, Clarkston Madeleine Rhodes - Chelsea’s Brows & Beauty, Barrhead Angela Rooney - BeautyRokz, Prestwick Nicola Thomson - The Tanning Rooms, Uddingston Jordyn Myles - Sassy’s, Irvine Lynsey Lalley - Lulu’s Beauti, Glasgow Susan Todd - Suzy Q’s, Glasgow Jane Dorans - Urban Retreat, Cumbernauld BEST BEAUTY SALON Vogue Hair & Beauty, Ayr
The One Lounge, Glasgow Love Those Lashes, Glasgow Frenchy’s Beauty Boutique, Edinburgh The Beauty Business, Glasgow LaRouge Hair & Beauty Lounge, Helensburgh Perfection Wax Boutique & Skin Clinic, Wishaw Beauty Box, Wishaw BEST NAIL BAR Diva Nails, Livingston Pretty Please, Falkirk Nail Diamond, Perth Bellini Nails, Glasgow Dilly Delight, Montrose Sanctuary Hair & Beauty, Stirling Desiree’s Beauty Salon, Kirkintilloch BEST SPA/DAY SPA Skye Serenity Spa, Isle of Skye Westfield Day Spa, Mauchline The Gin Spa, Glasgow Bella Vita, Alloa The Lounge at Chapelton, Stonehaven Animus Hair, Nails & Beauty, Edinburgh Chic Clinique, Glasgow BEST TRAINING SCHOOL Dorota Palicka International Nail Artist and Educator, Fort William Glasgow Clyde College, Glasgow Kristina Art, Peterhead Scottish Academy of Beauty & Holistic Therapy, Perth The Lab ‘Loveartbeauty’ Beauty Training, Denny Academy of Clinical Training, Cumbernauld Cindy Mackenzie CMBTA, Wishaw Flawless Glamour, Glasgow SOCIAL MEDIA EXPERT Fallon Carberry - Blow Justin Mackland - Ishoka Hair & Beauty Leanne Reilly - Animus, Hair Nails & Beauty Christine Graham - Beauty at the Barn Wee Sally’s Therapeutic Massage My Claws Salon Scott McKinnon, Hairdressing & Beauty Lounge BEST ONLINE RETAILER Classy Nails Inglot Cosmetics Chintys Millionaire Hair HERO HAIR PRODUCT OSMO Kérastase Schwarzkopf Professional Fudge Professional Millionaire Hair Goldwell HERO BEAUTY PRODUCT Inglot Cosmetics Dermalogica Beauty BLVD Salon Systems Bioslimming by Provence Cosmetics Drama Queen Makeup HERO NAIL PRODUCT For Your Nails Only Classy Nails Creative Nail Design (CND) OPI Gellex Chintys HERO TAN PRODUCT Tan MRKT Vita Liberata
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SHABA19 |
The Finalists
The votes have been counted and our amazing finalists are revved up for this year’s Scottish Hair & Beauty Awards. An incredible 67,000 verified votes were cast for the nomination of some of the most talented people in the industry. Now in its ninth year, the highly successful competition has attracted more than 400 entries from salons and individuals across Scotland. Rebel Rebel barber shop owner Alan Findlay is delighted that five of his staff members are up for nominations for an array of different barber awards. He beamed, “I’m most excited about young Martin who is our apprentice barber. He’s a real shining light and he’s so eager to learn. I’ve got a new batch of employees so it’s nice to see them challenge themselves and take part in these kind of competitions. “It’s great to see now that there’s a real high standard in Glasgow and the city is one of the hotspots for really good professional barbering.” Apprentice Barber finalist Martin Desta, said, “I’ve been at Rebel cutting for five months so it feels good to get this nomination so soon. I started cutting my brother’s hair when I was younger and that’s how I started. I couldn’t get a decent haircut anywhere so it’s good to be able to do it myself.” JP Michael MacDonagh, 26, has been voted as a finalist for Best Barber Colourist for his work at the trendy Frequency Barbers on Byres Road. He said: “I won best barber colourist last year so I’m back again to try and win two in a row. Guys are more experimental now with colour and the industry has come along quite a bit. I’ve always been interested in hair so it’s great to be recognised for the SHABA awards.” Jordan Barrie, who is up for the Best Male Stylist category for his work at Petra salon in the city, is up for his first ever award. He said: “I’ve been a hairdresser since I was 14 and this is the first time I’ve been nominated for SHABA, so I’m really grateful and happy that my clients have voted for me. I’d love to win just to acknowledge all the hard work I’ve put in for it and it would mean so much to me. “I really get on with all my clients and as soon as they walk through the door I’ll sit down with them and go through with them what they want in depth. I feel really proud and honoured to be recognised in Scotland.” Best Hair Extensionist finalist Elizabeth Graham, 39, from Arrochar, is competing for EHG Salon in Glasgow. She said: “We entered the awards last year so 18 | SalonNV Magazine
JP Michael it was quite a surprise to have been nominated, we really didn’t expect it. When I got the voicemail I didn’t even believe it. It would be amazing to win.” Flawless training academy finalist and owner Linsey Macrae, 33, has been running her salon in Dumbarton Road for four years and started up her academy just four months ago. She said: “I’m really shocked, it’s totally unexpected. I think we’ve been nominated because I’m very honest and upfront with my students and I do tell them all my trade secrets. “They can see I’ve got a big following for extensions and I tell them how to do it my way. I’ve been in a few finals for hair extensions but I was flabbergasted that the academy is up for nomination so soon. “This is the big awards and it would be a dream come true to win. It’s so important for me and I’m working on the next stage of my business where I’m trying to make it nationwide.” Lauren Alexander, who has been nominated for Best Nail Artist at The Dollhouse, Linlithgow, said: “We only opened last March and this is my first time that I’ve been nominated for the awards. “A lot of my clients like nail art and my clients always come to me for that. It’s great to be recognised and winning at SHABA is something I’ve been aiming towards.” Love Those Lashes owner Erika Lang, 36, is delighted that her firm was nominated for the Best Lash Artist. She said: “We were finalists for the Scottish Hair & Beauty Awards in 2017 for best beauty salon. Unfortunately, we didn’t win but we’re back again and hoping this is our year. “It’s tough competition so to get the call and say we were nominated is just amazing. It means a lot and it’s a night for us all to spent together and give the girls the recognition they deserve.” There are 32 titles to be won, including the hotly-tipped gender-neutral category for Best Barber, across a wide range of hair, beauty, aesthetics, barbering and make up artistry as well as brands. Finalists have been featured in the latest editions of SalonNV and BarberNV showcasing their talent and most innovative hair collections. Joanne Reid, founder of the Scottish Hair & Beauty Awards said: “We are thrilled to see SHABA going from strength to strength in terms of attracting the very best in Scotland. “The competition is very fierce this year and I am very proud to have some of the biggest names in the industry as part of the judging panel.”
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#SHABA19
It’s a huge achievement to be a finalist for SHABA and we can’t wait to celebrate great hairdressing with you all.
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Victoria Lynch Founder of Remi Cachet
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JUNGLE
Bad Apple Hair Hair: James Earnshaw, Creative Manager of the Bad Apple Hair Art Team (@jhair_stylist) Photography: Tom Goddard (@apertureyez) Makeup: Kate Reynolds (kater.makeup)
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SALON SUMMIT MAKING BEAUTY SIMPLE If you haven’t already, it’s time to re-evaluate how you use social media to market your salon. Last month SalonNV travelled to the inaugural Salon Summit presented by WhatSalon and held at the Hyatt Regency Hotel in Birmingham. Over 100 hairdressers attended the conference to hear about how the latest innovations in social media, apps, video and technology could help their salons grow and engage with their ideal audience.
WhatSalon’s founder, David O’Flynn welcomed attendees and promised the audience a day of insightful and reflective seminars. MC for the day, Bruce Masefield, took to the stage to introduce the renowned session and red-carpet stylist, Keith Harris. Keith captivated the audience with the story of his rebirth into Keith Harris 2.0 and his introduction to Instagram following a long battle with illness. Keith spent six years away from the industry and came back to discover the photo-sharing platform had taken over everything. Now, he revels in being able to showcase his portfolio, as so many won’t have seen his full body of work, he quipped, “Beauty doesn’t date.” Next Bruce introduced Jo Robertson, a brand artist who specialises in coaching and education. Her presentation, “From Stressed to Blessed”, covered developing and building your social media audience. Posing the question “why are you posting?” She explained how to really engage with the right people, as well as how to identify and improve your social media goals.
“The days of opening your salon doors and people coming in are gone... instead of screaming to the masses whisper to the right people.” Jo Robertson After Jo’s presentation the King of Balayage, Jack Howard, took to the stage. Jack’s presentation focused on collaboration and how to make the most from the relationships you build on social media with influencers and like-minded companies.
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He told the audience Instagram was their press. Both Jack and Jo highlighted how to use social media and apps to increase engagement with the right audience, and how to create more interesting images for your profile. Jack also told of his social media pitfalls and the lessons he has learned. After a short lunch break, Bruce welcomed everyone back and introduced the Let’s Get Social debate panel. This was Salon Summit’s team of experts sharing their diverse industry knowledge with a fun and engaging Q&A session. The panel consisted of Alice Smithson, marketing manager at iSalon, Jack Howard, influencer Jay Birmingham, Jo Robertson and Naomi Sirmans, head of marketing at WhatSalon. Bruce asked his questions, as well as questions from the audience such as “does social media make people less or more social?” Answers were diverse and interesting, generating lively discussion between the panellists, with lots of laughs from the audience. They highlighted that the lessons we’ve learnt from Facebook and Instagram need to be carried over onto the next platform. When it came down to the topic on the tip of everyone’s tongue, influencer marketing, there was a clear message from the panel. While everyone valued influencer marketing Jay Birmingham pointed out it should be “about using the correct influencer for your business.” As they all agreed macro influencers won’t have the same local impact or create the same engagement, potentially, as a micro influencer in your area. Naomi stayed on stage to start her presentation, which demonstrated how WhatSalon approach their marketing. She shared WhatSalon’s intricate process of going from brainstorming to discussing KPIs (Key Performance Indicators)
Throughout the presentation, Bruce very honestly shared the lessons he learned and his future plans. Passing on his insights on the growth and direction of salons in the future, before handing off to Antony Davies of WhatSalon, who shared with salons how they could fill their white spaces and gain new clients with their app. He told the audience, “if you don’t embrace the disruption you’ll get left behind.”
“I want to excite the 16-year-olds and the guys who are 70 still doing amazing hair daily.” Zoe Irwin
and building a campaign. Naomi told the audience we see over 5,000 ads per day and the critical importance of capturing key consumer attention. After all, you wouldn’t want to be a small fish in a big ocean. After Salon Summit, Naomi said, “We had a really high calibre lineup of speakers and the feedback we’ve heard has all been positive. It’s been interesting because different attendees all named different speakers as their favourites. It was unique in that we had renowned stylists sharing inspirational stories and practical tips that other stylists and salon owners can use to grow their own brands and businesses online and through tech.” After recapping the key points in Naomi’s presentation, it was Bruce’s turn to present his story. Beginning with a beautiful video showcasing his work, Bruce went on to share his journey from working with one of the most iconic names in hair to opening his own boutique salon in Edinburgh’s West End.
The final presentation of the day was from the original cool girl, Zoe Irwin. who asked the question, “what is fresh?” Zoe had the audience enraptured as she brought them into the world inside her head. She showed off ideas from Tokyo colour influences, and how popular travel destinations can shape fashion and beauty. Additionally, she explained how to take
an idea and make it into a profitable salon service, using her #tieitup campaign for Liberty London as a vibrant example. From social media coverage to working with influencers and the top editors from the UK glossy magazines, #tieitup was featured everywhere and has been replicated by hairdressers and salons throughout the world, a tremendous compliment to Zoe. Her presentation also showcased the importance of creating a campaign that is social media ready and Zoe shared the apps she uses to get the best results and add interest to her feed and stories. Salon Summit was a fun and exciting day. The speakers, through their interesting and motivating stories, gave new and valuable insight into how we make the most of social media and salon technology in our working lives to develop more client-focused businesses. On the success of the day, WhatSalon’s founder and managing director, David O’Flynn said, “We are very excited about our inaugural Salon Summit event. We had a fantastic turnout. The speakers, whom we consider legends in the industry, were inspiring, informative and entertaining. The success of this event has encouraged us to plan even more events for salon owners.”
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WELLA PROFESSIONAL ANNOUNCE REGIONAL WINNERS FOR THE
TRENDVISION AWARDS 2019
T
he Regional Winners of the Wella Professional TrendVision Awards 2019 have been announced at the #WellaCreativeRemix featuring Regional Heats which took place in Glasgow, Manchester, London and Nottingham. The event had a fresh new format this year and included a model showcase, inspirational catwalk shows from the HOB Academy Art Team, D&J Ambrose Art Team and local artists, DNA Art Space, KH Hair, Medusa and P.Kai Hair. All #WellaCreativeRemix events featured live DJ sets, creative demonstration zones, competitor galleries and Robert Eaton’s wig installation—all with a relaxed and informal vibe. A beautiful tribute was also paid to Sean Nolan from HOB Salons, who had been an integral part of the #WellaCreativeRemix tour and passed away suddenly whilst on the tour. “Sean was incredibly talented and loved being part of TrendVision. We have lost someone very special and we shall
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all miss him terribly,” said HOB Salons co-director, Akin Konizi. Perhaps the penultimate point of the night was when the finalists had the opportunity to present their models, and the winners from the four categories were crowned. A total of 40 UK finalists will now go on to compete at the TrendVision Award UK & Ireland Final, held on September 30, 2019, at The Roundhouse, Camden, London. The winners of the two international categories—Color Artist of the Year and Creative Artist of the Year—will then go on to the International TrendVision Award Creative Retreat, taking place in Seville, Spain, in 2020. In addition, the gold winners of the Male Grooming and Runway categories will be in with a chance of also joining the Creative Retreat, with ten winners
chosen globally to attend. All winners will now experience exclusive mentoring with some of Wella’s leading hairdressing icons to help prepare them for the UK and Ireland final. The UK and Ireland final will attract the best of British hairdressing. The star-studded event with a cocktail reception and dinner will feature incredible hair shows from some of the world’s most talented hair artists.
THE UK REGIONAL AND IRELAND FINALISTS ARE: North – Creative Artist of the Year Anna Pleavin, Soul Hair Elaine Sneddon, Joseph Ferraro Hair Jenny Addyman, Joseph Ferraro Hair Lusie Elgey, Unique
Midlands – Creative Artist of the Year Helen Tether, Helen Tether Award Winning Hair Holly Thompson, Pkai Hair Nuru Marcus Perkins, M&M SPA Richard Potts, Rage
North – Colour Artist of the Year Cerys Bowen, Blood Moon Elizabeth Williams, KH Hair Hinckley Heather Mackenzie, The Style Bar Sarah Linley, The Boutique Atelier
Midlands – Colour Artist of the Year Emma Melia, Pkai Hair Jess Macfarlane, Sutherland & Barnett Joanne Roe, KH Hair Leicester Leah Hodgkins, Sixth Sense Salon
North – Male Grooming Joe Naylor, Tint
Midlands – Male Grooming Ben Sutcliffe, KH Hair
North – Runway Stephanie Darbyshire, TONI&GUY Deansgate
Midlands – Runway Chloe Edwards Rebel Rock Hair & Make up
Scotland and North East – Creative Artist of the Year Gareth Gordon, Bau Hair Design Marie Ramminger, Dream Hair Sarah Wilson, Medusa Sophie Kinloch, McIntyres Salons
South – Creative Artist of the Year Brandon Messinger, The Hair Movement Gjorgi Sokolov, Headmasters Richmond Kaho Matsui, Eton Crop Wendy Long, Stone
Scotland and North East – Colour Artist of the Year Florence Neilson, Rhona McCallum Hair Kelly Evans, Wonderland Natasha Cameron, McIntyres Salons Sharee Graham, Spoiled Hairdressing
South – Color Artist of the Year Eden Spark, Eden Spark at Standen May Georgia Day, Adam & Eve Hair Nicole Lawrence, Abstract Hairdressing Thomas Frear, Spirit Hair Design
Scotland and North East – Male Grooming Caroline Steel, Faith
South – Male Grooming Dexter Dapper Johnson, TONI&GUY Covent Garden
Scotland and North East – Runway Nicola Mouat, Medusa Stockbridge
South – Runway Emily Worboys, Hair Lounge 47
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WELLA XPOSURE
The winners were: COLLEGE CATEGORY Kirsty Redfern, North Warks & South Leics College (Gold)
Pay attention. These are the talented students paving the way for a new generation of up and coming hairdressers. A total of 32 fledgling stylists battled it out to be crowned the winners of the Wella Professional XPOSURE competition last month. They were given the tough task of styling their model before a lineup and parade in front of esteemed judges Nicky Clarke, Jordanna Cobella and Angelo Vallillo on June 3. Finalists were supported on the day by an audience of college lecturers and salon managers as part of the talent-seeking 2019 event. The competition kicked off with hundreds of photographic entries, showcasing the competitors’ hairdressing skills to create the best commercial cut and colour styles. Winners then went on to the XPOSURE 2019 Regional Heats, which took place around the UK including competitors from Ireland, and featured an inspiring hair show from the Joseph Ferraro Art Team. Events judge Angelo Vallillo said, “All the finalists should be extremely proud of their achievements. The standard was high and I am looking forward to developing the winners further in our mentoring day.” To add further excitement to the day, finalists and guests were treated to inspirational demos and hair shows from hairdressing icons including Medusa’s Colin McAndrew and Peter Mellon, as
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well as Wella’s Generation Now team. The event also included presentations on Wella’s Education platform and an insight into this year’s biggest hair trends. All Gold, Silver and Bronze award winners scooped a bespoke mentoring day with educators Angelo Vallillo from DNA Art Space and Peter Mellon himself. In addition, Gold award winners will embark on an exclusive behind-thescenes experience at the TrendVision Awards 2019 Ireland Final, tailor-made education programme worth £1,000 for their personal development, a £500 hairdressing tool kit and a Wella Professional XPOSURE trophy. Peter Mellon said, “This is a great competition that recognises future hairdressing talent. The work was very impressive and to reach the final is not easy.”
Katie Fellows, Weymouth College (Silver) Alix Leckie, Moray College UHI (Bronze) ACADEMY CATEGORY Shauna Walsh, Crow Street Collective (Gold) Leah Hodgkins, Heart of England Training (Silver) Dion Logan, Medusa Training (Bronze)
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MIRROR MAZE Magic Owen
Photography and Retouching: Magic Owen (@magicowenphotography) Model: Talli Lindsey at Ciel Model Management (@talli_lyndsey), Alissa Polanski at Model Union (@greenfairy222) Styling: Sue Fyfe Williams (@stylistsfw) Makeup: Coco Hirani (@coco.hirani) Makeup Assistant: Naomi Lake (@naomilakemua) Hair: Anne Veck (@annevecksalons)
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HAIR UK Hair UK, Beauty UK, Barber UK and Holistic Health the largest trade shows of their kind outside of London returned to Birmingham’s NEC on Sunday 19 and Monday May 20, with thousands of beauty professionals, salon owners, barbers and students attending over the weekend.
T
he events offered a wealth of free educational opportunities. On the revamped Hair Stage, supported by The Hairdressers’ Charity, the Beauty Stage and World Barber Stage, visitors were able to see the latest tips and techniques in action across the stages. This year’s Hair Stage showcased some of the country’s leading hairdressing talent, professional brands and training academies, such as Ben Brown, Karoliina Saunders, Wella Sebastian Cult Team, Lewis Moore, McDonald Waterfall Education, G&E McIntyres, Wella Generation NOW, Scissorhands, Zen Hair, Tuckwell & Co, Twisted Scissors, Barber Barber and Kings & Queens Hairdressing. During the event, The Hairdressers’ Charity (THC) raised a total of £2,111 from visitor donations. As the official charity for the hairdressing industry, the organisation provides financial assistance and support for hairdressers in need—you can read more about THC in this issue! On the Beauty, Hair and Holistic stages attendees were able to see the latest beauty tips, allowing them to leave feeling truly inspired.
This year’s event introduced the new Makeup Masterclass stage, which was a huge hit with visitors. On stage leading MUAs, influencers and training academies showcased tutorials to a captivated audience. 2019 also marked the inaugural Salon Owner’s Business Forum. This space, open exclusively to salon owners and key decision makers, attendees were able to enjoy motivational talks from some of the industry’s best and brightest business experts. Beauty UK also played host to the return of industry-leading competitions, UK Nail Tech and the National Makeup Awards, with professionals and students competing against each other during the live finals at the show. Winners included Michelle Horton, who was named UK Student Nail Tech 2019, and Kirsty McDonough who was crowned UK Nail Tech 2019. Details on how to enter next year’s competition will be announced soon. For more information please visit BeautyUKShow.com
This year also saw the launch of the new ‘Show App’ which provided users with an interactive floor plan, full exhibitor list, stage times and exclusive show offers, enabling visitors to make full use of their time over the weekend. You can download the app by searching “Guild Press” in the App Store. Next year, Beauty UK will return on Sunday 10 and Monday 11 May, once again held at the NEC, Birmingham and for 2020, the exhibition will be held in Hall 4. The move provides the show with an ideal location, meaning it will be situated closer to the train station and within easy walking distance of the bars, restaurants and other amenities which form part of the NEC complex, including three hotels. Beauty trade professionals can register for free tickets to the 2020 event by visiting BeautyUKShow.com or contacting the Ticket Hotline on 01332 227698.
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HAIR UK THE HAIR CHARITY STAGE Last month, the organisers of HAIR/BARBER/BEAUTY UK invited The Hairdressers’ Charity to host their own fundraising and awareness stage at the two-day exhibition held at Birmingham’s NEC—raising £2,000 to help hairdressers in need. Thousands of hair, beauty and barbering professionals were in attendance, making the event the perfect opportunity to raise awareness of the charity. The impressive stage area was voluntarily organised and managed by business consultant Jackie Holian from Dynamic Influence and Ross Miller of Medusa Training. The lineup over the two days featured some of the biggest and best names in the industry, such as Ben Brown Education, G&E McIntyres, Lewis Moore Salons, the Wella Generation NOW Team, Zen Hair, McDonald Waterfall, Karoliina Saunders, Scissorhands, Twisted Scissors, BarberBarber, the Sebastian Cult Team and King and Queens Hairdressing. Each artist who took to the stage demonstrated inspiring cuts and styling, while Ross Miller discussed the message of The Hairdressers’ Charity to a captivated audience. “It was our privilege to help with The Hairdressers’ Charity at the NEC. As a career hairdresser I have seen how the charity has helped hairdressers when they really need it,” says Ashley Howard of Scissorhands UK. “Giving back is an important part of what we are about at Scissorhands. Helping other hairdressers is what it’s all about.” The Hairdressers’ Charity has been established to support hairdressers and
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ex-hairdressers who have been affected by illness, disability, bereavement or austerity. Receiving over 300 applicants requesting help every year, the organisation relies on industry support to provide help for those who are most in need. BarberBarber area manager, Josh Grocutt says, “I was on stage on the Monday for BarberBarber demonstrating a barbershop medium haircut. It was amazing to be on stage for The Hairdressers’ Charity after seeing so many great things they do. I look forward to being able to help more. Special thanks to Jackie, Ross and Samantha.” Karoliina Saunders did two presentations on the THC stage, one with her apprentice Jordy Barlow and one showcasing an urbaninspired collection with Luke Flanagan from Twisted Scissors in Rotherham, and Sheree Thompson from Siren in Birmingham. Talking to the audience about the importance of collaboration, rather than competition. “I was blown away by how many students turned up to
watch at that time in the morning, the crowd was fantastic,” she tells BarberNV. “This was great fun, the idea was to highlight how different salons/stylists can easily work together and produce a presentable stage collection. It was a fantastic day and would definitely do it again at the drop of a hat.” “We can’t thank the HAIR UK organisers enough for the opportunity to raise the charity’s awareness to hair and beauty professionals,” explains charity co-president Philip Sharp. “This was a new direction for the charity to host a stage show and it wouldn’t have been possible without the generosity of the organisers, Jackie and Ross for pulling it all together.” “The two-day stage show, alongside the face to face communication the charity had with visitors coming to both the stage and stand area, enabled us to reach a new audience and share the great work the charity undertakes. A huge thank you to the hair teams for getting involved and presenting stunning hair over the two days. They helped to create a great buzz about the charity, which is amazing,” concludes The Hairdressers’ Charity copresident Samantha Grocutt.
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L’OREAL COLOUR TROPHY
WE don’t know if it was the striking sci-fi bobs, floor-sweeping sparkly wigs or geometric looks that made this year’s event wackier than ever before. However, one thing is for sure—this year’s L’Oréal Colour Trophy event proved that bleeding into the background was never going to be an option. More than 1,200 people within the hair industry attended the glitzy event at Battersea Evolution in London for a night of seriously eccentric runway looks. Hosted by former TOWIE star Mark Wright, the central stage came to life with theatrical stage effects, jaw-dropping outfits and mesmerising hairdressing talent. Having wowed a stellar lineup of judges, Sinead Kelly London Hairdressing scooped the coveted 2019 L’Oréal Colour Trophy—the industry’s longest running hair award. Meanwhile, Jonny Brier, who represents Aberdeen-based salon Linton and Mac, was crowned the best in Scotland after being placed runner up at the prestigious event. The 27-yearold senior stylist’s winning colour “Toxified Coral” was a Simpsons-esque yellow to coral bleed on a sleek sharp bob. Brier took inspiration from this year’s Pantone Colour of the Year: Living Coral, however, put his own unique, futuristic spin on it. He said, “I am absolutely delighted with my final look, it is a true physical representation of my initial concept and vision. I can’t quite believe I got to the final, so to place second in the UK and Best in Scotland. I’m speechless.” Looking at it from an environmental standpoint, talented Brier wanted to bring awareness to the state of our oceans—and
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to the fact that due to pollution of our seas, coral is losing its natural vibrancy. The styling of his model also reflected this theme, dressing her in a royal blue unisex suit to represent a futuristic mass utilitarian dystopia.
Brier added, “I think I actually went into shock as the winners were being announced.” The Colour Room, based in Stockport, followed closely behind Linton and Mac by coming third in the competition. Senior colour technician Gemma Mason’s stencilled hair creations paved the way for a delightful, futuristic aesthetic. Shop owner Sean Tetlow said, “We came second at the event a few years back and we won the men’s award so it’s not our first time here. It was especially nice for our girl Gemma, who has done loads for the salon and has always been involved with everything that we’ve done in the last 16 years.” After the regional winners were announced, L’Oréal Professional STAR Award judges favourite were revealed on stage. The winner was Christopher Main from Andrew Mulvenna Hair, Belfast, while the Afro Look Award revealed an amazing influx of multi-skilled hairdressers with the 2019 title award going to the Errol Douglas Salon, London. The Grand Final show wowed the crowd with the innovative theme of “Kaleidoscopic Colour” art directed by Tim Hartley, Luke Pluckrose from SAKS & Jo Cree Brown from Trevor Sorbie. Tim Hartley took inspiration from the strong, bold colours that replicate the kaleidoscope, while the collection “Multi-coloured Infinity” looked at pattern and reflection with a nod to the dance club scene. Luke deconstructed the Kaleidoscope with inspiration from geometric elements used to form iconic feminine silhouettes, throwing light and creating colour. The show culminated with a focus on light reflection, colour graduation and warping by Jo Cree Brown of Trevor Sorbie. Let’s hope next year’s styles are just as heart-stopping as these ones. Multi-award-winner Johanna Cree Brown, Trevor Sorbie’s creative director of Special Projects, produced a sensational and mind-bending final show at this year’s L’Oréal Colour Trophy. The “Prism of Light” show included an array of techniques and effects including glow in the dark neon threads and one look which was made from individual pearlescent threads creating a look over 10 feet in length. Jo’s inspiration for this year’s show is originally inspired by a number of exhibitions that she immersed herself into prior to designing the show’s concepts. She said, “I am super happy with how the show visually came across, the sound, the emotion, the hair concepts, it all clicked. It was a labour of love and a long journey, constantly guiding and pushing my limitations so that the ideas in my head were brought to life. “The team was totally committed throughout the project and I am very proud of every single one of them. We worked up to the very last minute to ensure we delivered our best show possible.” Trophy winner Sinead Kelly revealed her colour specialist spent six weeks perfecting the sienna shade which won them the coveted prize. She also tried out a variety of sets of tongs scores of times to ensure the model’s hairstyle was perfected. Sinead said, “It still hasn’t sunk in to be honest, to win twice in three years is great and there’s not many people that have done that in the 63 years running. “It was pretty special. We used the same model as 2016
1st place winners Sinead Kelly London Hairdressing
and she was our inspiration and muse as she’s matured as a woman and is now 27 and is an evolving woman. We wanted to show our consumers and or clients how much hair colour can change you and make you look so different, so using the same model was strategic and we wanted to see how many people realised it was the same person. “We wanted to create a unique tone that hadn’t been seen as a winner ever but make it more wearable. It took a lot of dedication but it was worth it in the end.”
WORDS BY LISA BOYLE
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ELEVEN AUSTRALIA FRESH. SIMPLE. EFFECTIVE. TREND-FOCUSSED. ELEVEN Australia brought together industry icons, influencers and press for its UK launch party on May 21. The likes of Errol Douglas MBE, Karine Jackson, Lisa Shepherd, Patrick Wilson, Nick Irwin and the F.A.M.E. Team packed the room for a real gathering of the glitterati.
H
eld at London’s Hunter Collective, there are few places more suited to launch such a cool and modern brand than the fantastic community space. Fittingly, the night featured a few Aussie quirks like Vegemite and a spread of Australian wines. ELEVEN Australia was born when globally renowned photographer Andrew O’Toole and four-time Australian Hairdresser of the Year Joey Scandizzo spotted a gap in the market for a fresh and fun brand for the young and young at heart. Combining their years of salon, editorial and fashion shoot experience the pair created ELEVEN Australia. Since starting in 2011 with the now iconic Miracle Hair Treatment, Joey and Andrew have grown ELEVEN Australia into an awardwinning 35 product range. Surrounded by hair icons and dear friends, Joey and Andrew admit they couldn’t have thought of a better way to share ELEVEN Australia with the UK. “We have held off launching in the UK because we wanted to make sure it was done the right way, with the right people,” said Andrew O’Toole. “We couldn’t be more excited to have joined forces with Wonderful Brands to make a huge dream of ours come true.” The evening was hosted by Nick Higgins and Andy Campling
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of Wonderful Brands, the company bringing new and exciting products to the UK marketplace—including bringing ELEVEN Australia to England and Wales. As the glamorous launch night proved, ELEVEN Australia has salons equally abuzz with excitement. Brand artist, Jo Robertson, skillfully interviewed Andrew and Joey, bringing their story to life for the packed room. Working their way across Australasia, the UK is the 26th country the pair have launched the brand. According to Joey, the affordable price point, easy to use and understand products have given hairdressers the world over great reasons to pick up ELEVEN. Nick Higgins of Wonderful Brands said, “We are so excited to be launching ELEVEN Australia into England and Wales. Joey and Andrew are true industry icons and it’s great to be working with a brand that truly has the hairdresser at the heart of it.” The cruelty-free, PETA certified range also features a selection of vegan and gluten-free products to meet everyone’s conscious ethics. With Errol Douglas MBE, who has been with the brand from the very beginning telling SalonNV, “I’m a big fan of their environmentally sound product, values and ethics.” Warehouse5 directors Gayle and Ross Tevendale who are the distributors of ELEVEN Australia products in Scotland are delighted to bring the brand to their home country. Gayle has
been working with the brand and team in Australia since its conception in 2011. She loved the young, simple and cool brand. Gayle said, “The ELEVEN Australia press launch was fab. Andy and Nick from Wonderful Brands put on a great event which attracted an impressive group of people from the hairdressing industry and of course, we got to catch up with all our Aussie ELEVEN family which was doubly special.” Andy from Wonderful Brands reiterated the fashionfocused brand’s effortless product range would improve any salon’s retail offering. “We started Wonderful Brands knowing salons were looking for something... in ELEVEN Australia we believe we have found a brand that salons will love.” Said Andy Campling of Wonderful Brands. Speaking of his excitement for the future of ELEVEN Australia in the UK, brand co-founder and multi-awardwinning hairdresser, Joey Scandizzo said, “To have some of my hair hero’s in the crowd was awesome and to see how positively they reacted to the brand, it was really special. We are so pumped for what’s to come now we are in the UK!” ELEVEN Australia has finally come to our shore, and the will soon be on the shelves of the UK’s coolest salons.
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ELYSIUM
Lisa Farrall, Fudge Professional Hair: Lisa Farrall at WIG London for Fudge Professional Photography: Danny Baldwin Makeup: Lauren Kay Styling: Simone Sylvester
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HAIRKRONE Hair: HAIRKRONE (@hairkrone) Photography: David Arnal (@davidarnalteam) Makeup: HAIRKRONE Styling: Visori FashionArt (@visorifashionartstudio) Video: Nito Solsone Fernรกndez
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The 8th COLLECTION XXL Team Hair: XXL Team Photography: David Arnal Makeup: Wilder RodrÃguez Stylist: Tray Styling
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TAKARA BELMONT CELEBRATES 60 YEARS IN THE UK The barbering and hairdressing industry, and indeed British culture, has changed so much in sixty years. Since Takara Belmont arrived in London in 1959 it has presided over seismic shifts in fashion, culture, art and design it has influenced and been influenced by. Being at the heart of the world’s fashion capital cemented Takara Belmont’s position as a manufacturer of distinction and perception, as it continues to produce furniture and equipment icons that shape international barbering and hairdressing. LONDON CALLING 1959 Takara Belmont arrives at the epicentre of hair, fashion and design culture. The company’s arrival in the UK couldn’t have been timed with greater precision, as the conservative post-war 50s gave way to the swinging 60s. In the decades that followed, the hairdressing industry played host to an eclectic array of trends that impacted on both hair and interior design. A GLOBAL REVOLUTION IN FURNITURE Since its inception in Japan in 1921, Takara Belmont always had global expansion in mind. London, as the world’s fashion capital, was a key destination, and from where the company on a revolution of its own. Ever-changing trends have seen products and furniture brands come and go, but Takara Belmont has stood the test of time, carving a unique niche in British, and indeed global, hairdressing history. A UNIQUE NICHE IN HAIRDRESSING HISTORY With an outward-looking perspective and an increased presence in key markets, Takara Belmont drew on global trends, unique cultural queues, emerging fashion, art and design to build a fresh approach to the application of technology, design and manufacturing. This insight and partnership with salon owners has driven many technical advances made by Takara Belmont. With a team of world-class product and interior designers, state-of-the-art manufacturing processes and unrivalled investment in research and development, Takara Belmont started as it meant to go on. Not content with being an “equipment manufacturer”, Takara Belmont’s vision was far more significant.
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“We intended to evolve and revolutionise hairdressing, barbering and beauty, just as quickly as new fashion, art and cultures emerged around the world,” says territory sales manager, Katie Wrighton. “Our mission was, and still is, to deliver equipment that exceeds the needs and expectations of hairdressers and customers, whether it supports the service and technical demands of the stylist, or the customers’ desire for comfort, luxury and unsurpassed service outcomes. We also intended to transcend fashion by creating classically designed equipment that fits seamlessly into any interior situation. The longevity of many of our products is a testimony to this achievement.” SIX DECADES OF INNOVATION Here are six miles stones in the UK that highlight Takara Belmont’s journey over six decades. Apollo 2: Takara Belmont’s arrival in the UK coincided with the introduction of what remains one of the company’s flagship creations. The Apollo 2 is as revered today as it was welcomed upon
its launch in the early 60s. Globally, it has single-handedly defined barbering and is regarded as the benchmark chair for its iconic looks, robust build quality, performance reliability and comfort. Indeed, the Apollo 2’s own evolution reveals much about Takara’s approach. With many original Apollo’s still dutifully performing around the world, new iterations have built on its global popularity and universal appeal; this is not restricted to barbering either. Adria II: Designed in the early 1970s, the Adria II has remained a global best-seller with just one modernisation in its history. In 2012 the Adria II emerged with subtle refinements to enhance its experience without tampering with the original design. RS Adria II also saw the integration of this chair into a backwash system for complete interior and service synergy. Rollerball-F: Rollerball introduced ground-breaking infrared technology to redefine colour processing performance and results. Greater colour intensity, increased vibrancy and improved durability could now be achieved in half the time whilst ensuring maximum protection for hair structure and condition. This transformative technology, introduced over 30 years ago, continues to be a first choice around the world. Along with the Micromist and Spa Mist II processors, Takara Belmont sealed its status as a world-leading purveyor of
innovative technologies for hair. Foldaway Basin: Taking service innovation to new levels of luxury, Takara Belmont not only developed the world’s first motorised chair in 1962, but it also introduced the first-ever foldaway basin system just a year later. Today’s version, the Salon Console, continues to deliver a fully integrated service and shampoo system customised to the requirements of salons or barbershops. In more recent years, this concept has inspired the creation of new integrated systems including the fully functional Aubrey and Dover front and backwash systems. Motorised Chairs: The Inova EX highlights just one example of Takara Belmont’s application of technology to equipment. From everyday functionality that effortlessly manoeuvres clients into the perfect position, to the height of sublime luxury in the form of the Maxim chair, the company’s contribution to technological innovation, product refinement and customer comfort cannot be understated. Many products are fully programmable to ensure the optimum ergonomic experience for both stylists and clients. Yume Shampoo System: Representing the very pinnacle of innovation, luxury and technology, is the Yume Series. 2006’s launch of the Yume and Yume DX saw the bar raised by unveiling a truly inspirational concept. It transforms backwash and shampoo experiences, allows for the introduction of additional service opportunities and gives salons the option to elevate its service offering to VIP level. SalonNV Magazine | 41
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EDITOR’S CHOICE
EDITOR’S COMMENT This issue we have a healthy mix of hair and beauty staples, and products new to the UK! Salons looking to inject a fresh brand for the young and young at heart should look at Eleven Australia and their Miracle Hair Treatment!
NAK Hair Australia Platinum Blonde AntiYellow Treatment This sulphate and paraben free, vegan-friendly yellow blonde treatment is designed to detangle, soften and repair hair in just 60 seconds. Blue/violet pigments gently tone blonde hair to create cool, platinum shine in natural blonde, pre-lightened blonde or grey hair. 01292 2850 hairandbeautyworld-uk.com
Evolve Organic Beauty Climate Veil Tinted SPF 20 Light-Medium Sun radiation is essential but UV radiation is responsible for 80% of visible ageing signs. Embracing skin care and sun care, Climate Veil Tinted SPF combines natural high-tech anti-ageing ingredients like polyphenol-rich Lingonberry stem cells and hyaluronic acid, with reef safe, non-nano mineral-based zinc oxide to deliver lightweight broad spectrum protection against UVA and UVB rays. £28 evolvebeauty.co.uk
Elemis Sea Lavender & Samphire Salt Scrub Say hello to softer, silkier skin with Elemis’ warming, skinsmoothing salt scrub, blended with Sea Lavender, Samphire and purifying Sea Salt. With the Zeolite detoxifying base, this scrub has a gentle, warming sensation when applied in circular motions on damp skin. Effective in revealing vibrant skin, acting as an effective exfoliator. £38 elemis.com
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Remi Cachet Elegance Weft The Elegance Weft from Remi Cachet is 100% human hair made from a mix of Russian and Mongolion hair, hand selected for the highest quality that really does last 12 months with care. Available in over 35 shades and lengths from 12” to 24” as well as half and full weight options. For trade prices create an account remicachet.com
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Eleven Australia Miracle Hair Treatment Restore your hair to its former glory with ELEVEN Australia’s Miracle Hair Treatment. The brand’s revolutionary formula has been a hero product since they started back in 2011, and it’s easy to see why! Miracle Hair Treatment offers 11 major benefits, keeping your hair strong, silky, and smooth for any occasion. Great for all hair types and textures, you can’t go wrong with this rich but lightweight leave-in hair perfecter. Give your locks a lift!
Nioxin Scalp Recovery Don’t be stressed by dandruff! Use the NIOXIN Scalp Recovery™ Anti-Dandruff System to de-stress your scalp. The new Scalp Recovery™ three-Part System with ZPTNIODerma™ Technology—containing Pyrithione Zinc, an FDA-approved active ingredient—and green tea extract. The unique system gently cleanses your scalp and helps to restore its natural balance.
£16 warehouse5.co.uk
0203 901 1163 uk.wellastore.com
NARS Endless Orgasm Palette The delectable Endless Orgasm Palette from NARS is a limited-edition palette which includes the legendary Orgasm and five complementary shades to create a variety of looks. Its formula features Pomegranate Extract, known for its antioxidant and hydration properties. This multi-use palette allows you to glow brighter, featuring six lightweight, satin-cream pigments for eyes, cheeks and lips and it blends seamlessly with a soft, velvety finish
Indola #colourblaster Last year, Indola launched #colourblaster—its insta-friendly range of pigmented conditioners—and it took social media by storm. This summer #colourblaster returns with three new and exclusive colours Sutro, Nashville and Aden. Applied after shampooing, #colourblaster only remains in the hair between 2-10 minutes before washing out, #colourblaster gives colour choice for those preferring low-commitment toning with exceptional gloss and shine.
£46
£11.35
narscosmetics.co.uk
indola.com
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HAIR
CR Labs Havogen 5 Patch Havogen 5 is a complex patch, which slowly release the active principle through the skin over 12 hours. The patch contains a combination of antioxidants and vitamins to help fight early hair loss and stimulate hair growth. The silk proteins improve the integrity of the hair shaft, giving shine and body to the hair. To boot the Havogen 5 is both invisible and water resistant. Contact CR Labs for more details crlabs.co.uk
Tints Of Nature Dry Shampoo Instantly plump and refresh your hair with a unique, vegan-friendly blend of natural and organic ingredients formulated for this dry shampoo. The non-aerosol, eco-friendly pump is perfect for taking on your travels to add some life to limp hair on the go. Not only does this help save the environment, it leaves your tresses irresistibly soft too. £9.99 tintsofnature.com
Milkshake Moisture Plus Lotion A concentrated lotion which gives softness and manageability to dry hair whilst maintaining the moisture balance. The Moisture Plus Lotion leaves hair visibly healthy, soft and shiny. Formulated with organic papaya extract, Integrity 41 and hyaluronic acid for colour protection. Box of 6 £29.99 or £4.99 each milkshakehair.co.uk
Great Lengths Popbands Hailed as the world’s kindest hair bobble, Popband London have created soft and stretchy bands that won’t leave kinks in your tresses. Developed to banish the tight and damaging original hair tie, they can also be used as a trendy new wrist accessory. This pack of three is perfect for adding a pop of colour to your hairstyle. £4.50 greatlengthshair.co.uk
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Deep Muk 1 Minute Treatment Designed to provide hair in dire need of TLC with the softness and shine it deserves. The 1 Minute Treatment will help to restore the hair’s elasticity by strengthening it internally, enabling you to comb through any tangle. The protein-free design ensures it can be even be used on hair extensions.
Neäl & Wølf Summer Blonde Duo Bag The Blonde Collection, made up of the Neäl & Wølf Blonde shampoo and conditioner is infused with violet pigments to neutralise brassy tones for a bright, beautiful finish; enabling you and your clients to perfect the beachy, sun-kissed look.
£11.75 mukhair.com
£22 nealandwolf.com
Olaplex No.6 Bond Smoother Olaplex’s No.6 Bond Smoother is a go-to product for stylists looking to smooth, strengthen and moisturise clients’ hair whilst simultaneously, speeding up blow dry times and eliminating frizz and flyaways for up to 72 hours. Applying a small amount of Olaplex’s No.6 to damp or dry hair, focusing on mid-lengths to ends can easily help clients achieve a smooth and silky look. As with all of Olaplex’s products, the Olaplex No. 6 is non-toxic, sulfate-free, paraben-free, vegan, gluten-free, nut-free and colour safe— ideal for customers that crave clean, ethical products for their luscious locks. £17.95 + VAT salon-services.com
Matrix Biolage R.A.W Re-Hab Mask for Damaged Hair Take care of damaged hair with the Biolage R.A.W. Re-Hab Mask. Harnessing the nutritional properties of powerful natural extracts, the rich formula veils hair with an essential blend of moisture and vitamins, ideal for stressed and sensitised hair in need of extra TLC. Enriched with extracts of Honeycomb and Kaolin Clay, the deep conditioning treatment leaves locks feeling stronger and replenished with superior shine and manageability. £23 matrixhaircare.co.uk
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FURNITURE & EQUIPMENT
Cloud Nine C9 Micro Wand The newest addition to Cloud Nine’s award-winning trio of wands. The C9 Micro Wand is the perfect tool, designed to enhance and define creating natural looking curls that last. The tapered, mineral-infused ceramic barrel offers endless possibilities from tight curls and big waves to striking volume and is proven to leave hair healthier and glossier.
Alfa Italia Superleggero The new Superleggero hairdryer from Alfa Italia is leading a quiet revolution thanks to its innovative silencer that helps reduce noise from the powerful 2000w motor. New technologically advanced features include a unique selfcleaning system automatically ejects hair, which is often the cause of mechanical failure. As well as the technology used in the motor mounts ensure it can withstand the wear and tear of every day use.
£109 cloudninehair.com
£79.95 alanhoward.com
Maletti Green Star Class Wash Unit This lazy-boy style wash unit is the eco-friendly alternative to a first-class flight cabin—without the hassle of boarding a plane. Designed to create a feeling of exclusivity and comfort, this chair has a flexible wooden structure and can be placed anywhere in the salon. Part of the Green First collection, this sustainable wash unit is glue-free and painted with eco-certified and eco-degradable paints. The upholstery is made of BIOHO, a new material consisting of a mixture of soybeans and other components. £6,953 maletti.it/en
EBlade T1000 With eBlade scissors, your hand will be in a relaxed position switching from classic to eastern and inverted grips. This makes the convex T1000 the perfect tool for precision cutting. The premium VG10 steel scissors are crafted by a Japanese master scissorsmith. The T1000 is a gamechanger, featuring two-finger stabilising bar, weight calibration leverage handle and multi-grip technology. Available in 5.5” and 7”. £450 ebladescissors.com
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SKIN & MAKEUP
Benefit Goof Proof Brow Pencil Benefit has just released their fool-proof brow pencil in even more shades. The double-sided shaping pencil makes it super easy to fill in gaps and achieve the covetable boy-brow look in seconds. Perfect for those who want to achieve perfect brows without the hassle. £21.50 lookfantastic.com
Crazy Angels Self-Tan Mousse The newest vegan-friendly and alcohol, paraben and mineral oil-free mousse from Crazy Angels not only hydrates the skin but leaves it with a natural glow. The incredible formula is enriched with skin-boosting extracts, shea butter, vitamin C and hyaluronic acid works to smooth and soften the skin.
Transformulas PhotoGlow For that lit from within glow, this innovative multitasking treatment cream is the ultimate complexion transformer, working like magic to instantly nourish and restore radiance, while correcting imperfections for a flawless finish. To ensure against environmental damage, PhotoGlow has a powerful SPF 30+ and is loaded with antioxidants to protect against environmental damage. It’s a complete daily treatment to help perfect and protect, leaving skin radiant and healthy looking. £55 Transformulas.com
£8.75 crazy-angel.co.uk
001 London Alpha-Glow Flash Facial This 3-in-1 serum, primer and mask takes your skincare to the next level. Combining nine powerhouse ingredients in one bottle this must-have product is so good with regular use it actually mimics the effects of the very best power facials. £85 001skincare.com
Lozano Skin Tea Active Renewal Face Masque Move over green tea—white tea is actually considered one of the most potent antioxidants for healthylooking skin. Lozano has launched a brand new face mask which helps remove dead skin and pollution whilst helping to reduce visible signs of ageing. Simply slather on twice a week for a brighter, plumper complexion. £32 lozanoskincare.com
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Aesop Mandarin Facial Hydrating Scream Aesop’s lightest daily moisturising cream is formulated for every skin type. It is perfect for combination skins, summertime use, or night time use on oilier skin types. The superb Hazel base is rapidly absorbed, whilst the crisp citrus notes leave skin feeling cool and fresh. Contains botanical actives of Mandarin, Lemon Verbena and Lemon Rind. £51 aesop.com
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GENDER NEUTR AL
Alteya Organics Quince Citrus Revitalizing Shampoo and Conditioner This daily detoxifying shampoo and conditioner duo is both unisex and organic. With fuss-free packaging and high-quality ingredients, this set helps to clarify the hair and scalp whilst helping to improve overall health and shine. The perfect booster for men or women with thinning hair, it contains strengthening and thickening Baobab Oil which also prevents a buildup of pollution. Both products contain “gender anonymous” scents. £12.40 lovelula.com
OSMO Curl Fluid
Jecca Pride Lipstick Genderless makeup brand Jecca have just launched their limited-edition Pride Lipstick collection. The L’Oreal cosmetics line has created a range of four, long-lasting, matte shades, with £1 from the sale of every lipstick donated to Switchboard, the LGBT+ support helpline. Both cruelty-free and vegan, each lipstick comes in sleek holographic rainbow casing and a rainbow design recyclable carton. £14 jeccablac.com
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This kick-ass curl booster containing Hydrolysed Wheat Protein is designed to penetrate deep into the hair without weight. When applied to curly locks, it enhances all kinds of natural and permed curls—even unruly ones—for frizzfree volume, body and bounce without stickiness. £8 osmo.co.uk
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GEORGE SQUARE COLLECTION
Rainbow Room International Hair: Rainbow Room International George Square Photography: Aleksandra Modrzejeska Makeup: Allana McTrusy Styling: Rebecca Donaldson
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TONI&GUY Cos Sakkas
Hair: Cos Sakkas, TONI&GUY, London Photography: Jack Eames
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GELLUX Soul Sister STEP-BY-STEP
Salon System nail expert Karen Louise has created a Summer inspired step by step using the GELLUX Soul Sister Collection. STEP ONE.
STEP TWO.
STEP THREE.
STEP FOUR.
STEP FIVE.
STEP SIX.
Prepare the nails. File to shape and push back cuticles and buff nail plate. Cleanse nails with GELLUX Prep + Wipe (£4.05 ex. VAT).
Starting with the pinky finger, apply a thin coat of GELLUX Sugar Addiction (£11.95 ex. VAT) down half the nail, then GELLUX Gossip Girl (£11.95 ex. VAT) down the other half so they blend together in the middle.
For the middle finger, use GELLUX Girlfriends (£11.95 ex. VAT) down one half of the nail and then GELLUX Boy Trouble down the other side, again blending the two colours together.
STEP SEVEN.
On the thumb, use GELLUX BFF (£11.95 ex. VAT) down one side of the finger, then using GELLUX Girlfriends (£11.95 ex. VAT) down the other half again blending the colours together down the middle.
STEP EIGHT.
Once you’re happy with the OMBRE effect, cure your nails.
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Apply GELLUX Fast Bond (£5.85 ex. VAT) to nails and let dry. Then apply GELLUX Easy Off Base Coat (£11.95 ex. VAT) to the nails, making sure you cap the edges and cure.
For the ring finger, use GELLUX Gossip Girl (£11.95 ex. VAT) down one side of the nail and then GELLUX Girlfriends (£11.95 ex. VAT) down the other half, again blending the colours in the middle.
For the index finger, use GELLUX Boy Trouble (£11.95 ex. VAT) down one side of the finger, then using GELLUX BFF (£11.95 ex. VAT) down the other half and blending the two together.
STEP NINE.
Repeat the steps above making sure to cap the edges and cure.
STEP TEN.
Using GELLUX Black Onyx (£11.95 ex. VAT) draw your cocktail glass on your ring finger and flash cure.
STEP ELEVEN.
Inside the cocktail glass to create your colourful cocktail apply a small dab of GELLUX Sugar Addiction (£11.95 ex. VAT) to the bottom of the glass, and then GELLUX Boy Trouble (£11.95 ex. VAT) to the top and then OMBRE these together, then cure.
STEP TWELVE.
Using GELLUX Boy Trouble (£11.95 ex. VAT), create your orange slice on the middle finger and pinky, also a small orange slice to decorate your glass, then cure.
STEP THIRTEEN.
Using a small detailing brush and GELLUX Purely White (£11.95 ex. VAT), draw small detailing into your orange pieces to make them look like slices and cure.
STEP FOURTEEN.
Apply GELLUX Top Coat (£11.95 ex. VAT) to your nails making sure to cap the free edges and cure. Wipe over your nails GELLUX Wipe + Prep (£4.05 ex. VAT), then massage into your nails the GELLUX Nail and Cuticle Oil (£4.35 ex. VAT).
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ghd time saving hair hacks Let’s face it, getting out of bed in the morning is never easy, even if we are met by bright sunshine outside. If you’d rather lose the time from anywhere but time snuggled in bed, follow ghd’s time saving hacks to shave time off your hair routine without compromising your look. ONE.
INVEST IN A QUALITY HAIRDRYER
Let’s face it, getting out of bed in the morning is never easy, even if we are met by bright sunshine outside. If you’d rather lose the time from anywhere but time snuggled in bed, follow ghd’s time saving hacks to shave time off your hair routine without compromising your look. Invest in a quality hairdryer for fast and efficient drying and to reduce heat damage. The ghd air hairdryer (£99) has a powerful professionalstrength motor and patented removable air filter that delivers high pressure air flow for super-fast drying, while advanced ionic technology reduces frizz and flyaways to give a smooth salon-style finish in half the time. TWO.
DON’T FORGET THE NOZZLE
Using the nozzle of your hairdryer concentrates the air flow and channels heat directly to where you need it for a super-speedy blow-dry. Follow the dryer in the direction of the hair (from root to end—facing down the hair) using the ghd oval dressing brush (£20) for added shine and smoothness. THREE.
CLEVER CURLING
If you’re tight on time but don’t want to go without your beachy waves, size down on the barrel of your curling tong. Use the ghd curve classic curl tong (£120), take bigger sections and wrap them around the tong without using the clamp. This cuts down on styling time as you don’t have to take tiny sections and be uniformed with the pattern.
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FOUR.
KEEP IT SLEEK
Straightening your hair when you’re in a rush can be tricky—you might find unruly curls take several passes to get them completely straight. The plates of ghd platinum + (£175) are advanced and have intelligent ultra-zone technology to maintain a safer-for-hair heat consistently and evenly from root to tip—this means that the temperature is maintained along the plate and only one pass over the hair is needed to style, reducing the amount of heat your hair is exposed to. FIVE.
PUMP UP THE VOLUME
No time to wash your hair and dry shampoo alone isn’t doing the trick? Apply a generous amount of ghd root lift spray (£12.95) to the root, turn your head upside down and brush out using the ghd paddle brush (£20). This gives an instant root lift for volume that lasts. SIX.
FRAME YOUR FACE
If time is of the essence, focus your styling attention on the sections around your face and at the top of your head. Concentrate on creating a polished look by smoothing out the top layer of your hair using ghd platinum + (£175) as it will cover any unruly strands underneath.
SEDA Collection SALONES CARLOS VALIENTE Hair: Carlos Valiente at Salones Carlos Valiente Photography: Esteban Roca Styling: Salones Carlos Valiente Makeup: Nacho Sanz SalonNV Magazine | 55
CULt. | Purity Pared-back collection Purity by CULt’s education team is inspired by the condition of being pure and free from the elements. This look is sophisticated, minimalistic and fiercely grown-up. We spoke to 30-year-old JR Slane, from East Kilbride, on the inspiration behind his latest looks. SNV: Firstly, could you tell us a bit about your background and your involvement in the salon industry? JRS: I began my career with the prestigious Vidal Sassoon and was based in their Glasgow salon, training under Sharz and Bruce. They both taught me an incredible amount and I will always be grateful to my seniors for my training, along with all the great friends I gained during my time here. After completing my training I moved to London and joined Saco where I travelled, taught, grew and developed before CULt. was born. SNV: Where did the idea for CULt. come from and what is the concept behind this? JRS: The idea behind CULt. was to create a hairdressing and educational company that combines both technical cutting and colouring with editorial styling to create a modern approach and aesthetic in the world of hairdressing. We felt that most hairdressers only choose one route and with CULt. we wanted to celebrate and teach our staff both, freeing them to be even more creative in any sphere and so we made this the foundation that CULt. was built upon. SNV: Could you tell us a bit about the PURItY collection and its inspiration? JRS: With our PURItY collection we took inspiration from some of society’s cult women of today—the likes of Tilda Swinton and
JR Slane Phoebe Philo. PURItY is a collection designed to talk directly to our clients, women that love elegance, simplicity and modern beautiful hair. SNV: Is there anything that inspires you in particular within your field of work? JRS: I’m inspired by things that are cleverly designed and well made. Today things are so throwaway and I think true craftsmanship and quality shines through in everything around us from a piece of clothing to a well-cut hairstyle. I think naturally when we see an object or anything that is executed really well it is beautiful and makes us aspire to be better in ourselves also. SNV: What’s been your most bizarre experience working in hairdressing so far? JRS: The most bizarre experience I’ve had would have to be standing in front of over 500 people on a big stage in Moscow at 29 years of age. Not something I’m not used to, but the fact it was for my own International Educational Company CULt. It was a massive kick for a boy from East Kilbride and I remember thinking this is pretty wild. SNV: Could you tell us how you’ve managed to progress so well within your career? JRS: Constantly striving for improvement in my work—even the smallest of details can be the difference between a good and great result. We set the standards in our work so if my work is not at the standard I’m happy with I know I have to change and better myself to get the result I want. SNV: How did you and Brett team up? JRS: Brett and I worked together before CULt. and during this time we had so many great times but we also realised our work ethics and ideals were aligned and we both believe we can do things and wanted to create a modern work
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environment together that was better than what we had been exposed to. We had a similar vision as to how we would want to impact the industry and how CULt. would be crafted. We know that working together and supporting each other we can build a stronger team and achieve so much more. SNV: What do you think about social media and its impact on the industry? JRS: I think social media has been great for the hairdressing industry as most hairdressers learn in a visual manner. For salons and professionals, it’s a great tool to create awareness and share your message to those you’d never otherwise reach. There are so many diverse and skilled hairdressers out there and social media has helped this world become much easier to access for everyone.
SNV: What are your tips on becoming successful? JRS: The best tip I have is to be like a sponge; try to take in as much as you possibly can. Be curious and ask a lot of questions. Constantly re-evaluate what you consider as successful and continue to learn and raise the bar. I’m about to take on a Masters of Period Hair; wig making and I am super excited about great new skills and knowledge I will gain.
SNV: What would you be working as if you weren’t in the salon business? JRS: If I wasn’t doing hair I would definitely be doing something creative—maybe film! I think seeing an idea that developed in your head come to life on the big screen must be extremely rewarding.
Hair: Brett MacDonald and John Ross Slane Makeup: Elizabeth Hsieh Styling: Amy Leonard Photography: David Oldham
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SOCIAL MEDIA INFLUENCERS WORDS BY LISA BOYLE
Instagram influencers are part of the modern day’s wave of online celebrity. Not only do loyal followers flock to their feeds daily for inspiration, they even share some of their biggest secrets with them. Scotland’s social scene is inundated with online influencers paving the way for all the latest fashion, beauty and hair trends. This month SalonNV spoke to some of the biggest Instagrammers in the country and where they go to keep their lustrous manes looking tip-top. Sheri Scott
SS: I started my blog over ten years ago and that was all based on me sharing my thoughts and my outfits. Fashion is a passion of mine and I’ve always loved expressing myself through style. When Instagram came out, my first ever post was of my leaky roof! It wasn’t a purposeful “get on Instagram” game. I didn’t realise back then that Instagram was going to be what it was. I think because I’ve been there quite a while and people have got to know me and my pride for Glasgow, that’s why I now have a lot of followers. SNV: Where do you get your hair done? SS: I go to Blow and I’ve been going there for a number of years now. It was horrendous before Blow came along because I used to be a highlighter orange and I wanted something a bit richer. I’ve been working with Blow from the beginning before the doors opened and they came up with what was my signature colour. I’ll be like Vivienne Westwood and have this shade until I’m in my 80s. I had my hair yellow once and I felt like a fraud. That lasted two weeks.
LYNSAY NEIL
@lynsayloves With her sleek black bob and bold fashion choices, Lynsay Neil, 33, from Glasgow’s Southside, is fast becoming one of the biggest influencers in the country. lynsayloves.com
SHERI SCOTT
@foreveryourbetty Tangerine-haired blogger, fashion influencer and PR guru Sheri Scott has built a mass following of 45.7k on Instagram. Originally from Clydebank, the digital multihyphenate is best known for her bubbly persona and flamboyant style. SNV: When did you first dye your hair orange and why? SS: I split up with a boyfriend I was with for six years and it became that “girl who is going to change their hair is going to change their life” situation. I’m a natural blonde and for years I was peroxide blonde because I always want to be extra. I went to the salon and told them I want to be the most ginger you’ve ever seen. That still wasn’t enough so we went orange. I haven’t looked back since. SNV: How did you become an influencer?
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SNV: How important is having good hair to you? LN: Never underestimate the power of good hair! Haha! But seriously—having freshly cut locks gives me such a pep in my step and I kind of like to think of my shiny black bob as part of my signature look now. SNV: Which salon do you tend to always go back to
and why? LN: I get my hair done by the fabulous Emma Diamond, who’s been cutting hair for 13 years and is currently working her magic at Mr. Blonde in Merchant City, Glasgow. Finding a hairdresser who “gets” you and your personal style can be so tricky, but Emma and I gelled right away. She’s worked with the likes of Topshop and Prada so I know I’m in good hands! SNV: What are some of your must have hair products? LN: For me, it’s all about protecting the colour and condition of my hair—my hair is really thick so this is super important! I love the Tea Tree, Neuro and Kenra ranges (all by Paul Mitchell) to keep my hair moisturised, protected from heat and to keep my colour in tip-top shape. I’ve also recently added the Miracle Hair Treatment by ELEVEN Australia into my routine for an extra boost and I’m really impressed with how awesome it is!
Claire Stuart things I think look nice. Sometimes though one of the best things to have is a hairdresser that is honest and manages your hair expectations. Other times I can get my ideas from cartoons, celebrities or bands—it all depends on my mood.
Lynsay Neill SNV: Can you tell us about your biggest hair disaster? LN: Oh god! I decided to get a pixie cut years ago and I really didn’t suit it. To quote Julia Roberts in Pretty Woman, “Big mistake. Huge.” It took forever to grow out and it was my passport haircut for ten years. SNV: What are your top tips for influencers to raise their profile on social media? LN: Be yourself. It sounds really simple, but it’s honestly the most important thing you can do. Whatever it is you’re passionate about—be it nail art, knitting or pizza—share that. Your enthusiasm, personality and authentic self will shine through and your tribe WILL find you, trust me!
CLAIRE STUART
@beewaits Cool chick Claire Stuart, 30, has 12.9k followers on her Instagram @beewaits and is a fashion, beauty and lifestyle blogger from Dennistoun.
SNV: Where is your go-to salon? CS: I’m a Blow loyalist. It’s the first salon that’s stuck from a mix of doing what I want and pushing me out my comfort zone to trying fantasy themes and coloured roots. They help to encourage a bit of playfulness which is fun. SNV: Can you describe your hair regime? CS: As low maintenance as possible. I don’t use a lot of styling or hair products. I just want my hair to be in good nick, to keep it blonde and to make sure it’s looking clean and light. I want it to be in good condition. SNV: Name your favourite hair products and hair tools? CS: I tend to use NouNou hair masque and a product from Fabuloso which you can use as a deep treatment and mix it to any colour your hair is at the time. SNV: How can budding influencers raise their profile on Instagram? CS: I think people need to realise that Instagram isn’t real life and that people don’t just want to see the gloss and the good times. They want to see behind the scenes as well. It’s important to have a voice that’s true to yourself and at the end of the day, most people want someone that’s authentic and that they can talk to at the pub. Honesty and trust is important.
SNV: You have undergone a number of hair transformations throughout the years, where do you get your hair inspiration from? CS: I just creep through Pinterest or Instagram and save
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MICHELLE HASWELL
@kingdomofstylemichelle Michelle Haswell, 46, is co-editor of popular fashion blog Kingdom of Style which has been running for 13 years. She has built a following of more than 3,000 people on Instagram @kingdomofstylemichelle but her blog is read worldwide. kingdomofstyle.net SNV: How important is having good hair to you? MH: So important! My hair is probably my defining feature so I take damn good care of it. As I get older my hair needs change so I do whatever I can to keep it in tiptop shape.
Cairo O’Neill
CAIRO O’NEILL
@cairooneill Girly Cairo O’Neill, 26, from Renfrew has 10.5K followers on her @cairooneill Instagram page. SNV: Where do you get your hair inspiration from? CO: I normally go through trends on Instagram. At Christmas time there I went short but I probably wouldn’t have had the guts to do that if I hadn’t seen some girls online who had done it already. SNV: Which salon do you tend to always go back to for your hair and why? CO: I’ve been working with Petra hair salon in Glasgow city centre. They’ve put me on a journey to get my hair back to good condition. For the last four months I’ve been getting my hair coloured, mass treatments and hair extensions put in by them. SNV: What are some of your must have hair products? CO: One thing I tell everybody to get is Revlon One Spray. It’s a protein spray and because I’ve got blonde hair it gets really dry but when I put this on it’s absolutely unbelievable. I swear by it. It’s really nourishing. I also use Olaplex number three which is a mass treatment that can be used at home. Literally, you use it once and can see results. SNV: What are your top tips for influencers to raise their profile? CO: It’s all about posting regularly and interacting with people. I’ve never really had a set plan on what to do or how to do it. I’ve always just loved clothes and I got my boyfriend to take pictures of my outfits and just posted them online.
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Michelle Haswell SNV: Which salon do you tend to always go back to for your hair and why? MH: I trust with my locks with only one woman—Zoe from a small salon local to me called Girasoli. For years and years I had just one length, blunt hair with a blunt fringe but I recently entrusted her to give me layers after I decided to grow my fringe out. It was a big decision to lose so much of my trademark hair but she instinctively knew how far to take it. She never pushes me to cut off more than I’m comfortable with. SNV: What are some of your must have hair products such as shampoos, conditioners, styling tools, product, etc? MH: Thermal protectors are a must for me as I have to wash and dry my hair every day. At the moment I use one from Osis. My other ride or die is Puff Me. This stuff is the bomb! Backcombed hair without the backcombing. I also swear by Giovanni Calming Conditioner to calm my tangle prone mane. It’s the only conditioner that lets me comb my hair wet. I also can’t live without my ghd straighteners, which I use to create waves. My hair is dead straight without a bit of help and I find these are easier to use than curling tongs. SNV: How would you describe yourself in three words? MH: Rock and Roll. SNV: What are your top tips for influencers to raise their profile on social media? MH: To be honest there are no easy answers. The more
mainstream and accessible your content then the wider appeal you’ll have obviously, but I would say numbers don’t an influencer make. Don’t get caught up with how many followers you have, just focus on creating content you enjoy first and foremost and people will find you. There has been a bit of backlash against influencers who will advertise any crap for money, so authenticity is becoming more and more a focus. No matter what you’re sharing on your social channels, make sure it’s authentic and honest.
AD: My advice would be to create content that you want to create and work with brands that you want to work with. Don’t feel like you have to conform or look like anyone or do what anyone else is doing because that’s what makes you special. That’s what’s going to draw people to you.
STEFANIE MOIR
@naturallystefanie Stefanie Moir, 25, from Glasgow, has gained an incredible 302k followers on Instagram since starting up her global vegan fitness community online. naturallystefanie.com SNV: Firstly, could you tell me a bit about your background as an influencer? SM: I started using Instagram five years ago to post food related posts as I started getting into the gym and went vegan. Overtime the content expanded onto a blog, an ebook, a Youtube channel and is now my full-time job along with my health and fitness website. SNV: How important is having good hair to you? SM: Very! I have always had strong healthy hair minus a few small haircut and dyeing disasters along the way so maintaining that is always a priority. I would never bleach my hair again or do any harsh dyes. I wash it 2-3 times per week to keep as much natural oil as possible and blow dry it once half dry so it isn’t overly heat treated. I also stick to natural hair products as much as possible.
Amanda Davies
AMANDA DAVIES
@honeypopkisses Amanda Davies, who is best known for her quirky and colourful Instagram feed @honeypopkisses, has an incredible 38.6k followers and owns her own online vintage shop Oh Hello Vintage. SNV: What’s your favourite salon of all time? AD: I’ve been going to Blow Finnieston for three years now. I was pink for a very long time and I started going to them because they used to stock Manic Panic products, which is a vegan and cruelty-free range from New York. It’s nice to go to a salon and actually get your hair done professionally. SNV: What inspires you to change your hair? AD: I’ve actually shaved my hair now but I’m going to rebleach it again later in the year and go back to pink again, which is my signature shade. It feels weird not to have pink hair at the moment. I’ve had it pink for seven years and I get a lot of my inspiration from musicians or characters in films. I’ve always loved Debbie Harry, so I cut my hair into a long bob and I got a micro bob. SNV: What are your must have hair products? AD: I love Maria Nila’s shampoos and conditioners, they’re really nourishing and they have a really good range. Now that my hair is short, I also use their styling clays and they don’t weigh your hair down or make it feel sticky or anything. SNV: Top tips on how to gain followers online?
Stefanie Moir SNV: Which salon do you tend to always go back to for your hair and why? SM: I go to Jack Baxter at 132 West Regent Street in Glasgow. Jack has been doing my hair for two years now and is just a magician at balayage and blending hair colour to make is natural! I have naturally brown hair but started going to Jack when I came across him on social media as I wanted to lighten my hair without being blonde so very much keeping the natural colour and blending in lighter colours to give it a bit more life. SNV: What are some of your must have hair products? SM: I love the Maui moisture shampoo, conditioner and hair mask, the range is vegan and cruelty-free and smells amazing. I blow dry and mostly straighten my hair with GHD. SNV: what are your top tips for influencers to raise their profile on social media? SM: Stay consistent with your content and also with who you are as a person. Don’t try to pretend to be someone else of copy other popular pages to try replicate their success, people don’t just follow pages they follow people so showcase who you are as a person and if people like you they will be more likely to follow!
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MICRO INFLUENCERS The rise of the Instagram influencer hasn’t gone unnoticed by brands and the media. However, the change in advertising has come again as brands are choosing to work with micro-influencers more often than larger ones.
Edinburgh-based blogger and influencer Lauren Rosenbaum realises herself the change in the market since she first started her blog. “For me personally, I look to influencers to give honest reviews on things I’m interested in. Brands are starting to realise the value of using influencers for their marketing and I think it’s a great thing!” Since starting her blog, the content Lauren has produced has dramatically changed and improved as her confidence online began to grow. “When I first started, I didn’t have a lot of confidence so would never include photos of myself on Instagram and stuck primarily to beauty content on my blog. It was really limiting, but I think allowing my content to grow alongside my confidence was the best way to build a reliable audience. There are people who comment on my blog now that would also comment on some of my first posts, which I think is so lovely!” A lot of Lauren’s content focusses on lifestyle and fashion, so it has been very refreshing to see an influencer promote social responsibility in what they post online. There is a series on Lauren’s blog regarding multiple ways to style certain pieces of clothing as a way to cut down on fast fashion items and has recently created posts regarding her 10 week fashion detox. “I think it’s important and I think influencers have a responsibility to a certain degree. Influencers have a huge effect on the fast fashion industry and if more of them refused to collaborate with fast fashion brands, we would see a difference.” Lauren also works really hard through Instagram and her blog to decrease the stigma surrounding acne. The standard
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perception of the image of an Instagram influencer is someone that is unattainably beautiful and flawless. Lauren’s honesty about her acne allows people to break the standard image of what a typical influencer should look like, as well as empowering people to show they are more than their acne. Alongside another blogger, Lauren started the Instagram hashtag #nofoundationfriday to encourage people to share their natural skin and normalise imperfections. “In terms of acne, I don’t think influencers have the responsibility to be open about it. It took me years to find the confidence, to be honest, and share a no makeup picture, so it all comes down to the person in that case.” Throughout her years writing about beauty and fashion, there are a few staple products that Lauren cannot live without. “I swear by my classic ghds and French braids. It’s how I keep my messy waves all week without using excessive heat on my hair! In terms of makeup, the Becca Moonstone highlighter has been a staple in my makeup bag for years. I also repurchase Glossier Boy Brow and Stretch Concealer every time they run out!” Big brands now are choosing to work with smaller micro influencers and it’s easy to understand why. A guide to how much an influencer can charge is roughly £1,000 per 100,000 followers so someone with 300,000 followers is likely to charge anything from £3,000 for an Instagram post. Smaller influencers tend to have a more engaged, direct audience listening to what they have to say about products. After all, you’re more likely to take recommendations from a friend instead of a celebrity. Lauren realises this as well, “I follow predominantly micro influencers and love when I see wellknown brands collaborating with them. I think micro influencers have a better engagement rate and can sometimes be seen as more trustworthy than some of the larger influencers.” Despite having less than 10,000 followers on Instagram Lauren has worked with a list of impressive brands— Dior, Wella, Remington UK, The Body Shop, Wagamama and Shay and Blue as well as plenty gifted opportunities. Thinking towards the future Lauren has ideas of what she would like as potential collaborations, “I’m trying to move away
from fast fashion and be more ethical, so I don’t want to say any fashion brands. Collaborating with more highend brands on a regular basis would be incredible. A Pizza Hut collaboration would also be pretty cool.” There is still a downside to the blogging industry, more influencers have come under fire in recent years for using bots and buying followers. It’s easy to see how this can be disheartening seeing dishonest people work with large brands and get amazing opportunities. “It definitely makes me feel like, what’s the point? The rest of us work hard for years to get
to where they get to for £100 and a few clicks. The influencers who buy followers are stealing spaces on press trips and brand collaborations that should go to more honest and hard-working influencers.” Misconceptions about what it is a blogger/influencer does happen frequently, Lauren sets this straight. “People assume it’s really easy and free stuff comes in by the barrel. If you’re just in it for the free stuff, you won’t get very far. It takes up a lot of time.” Micro influencers are the future of how brands market on social media as it becomes clear that you don’t need millions of followers to hold influence. If you’re interested in seeing more from Lauren, follow her on Instagram @loulabxlle and her blog on loulabellerose.co.uk
WORDS BY SIOBHAN MACDONALD
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BACK TO BASICS IVAN RODRIGUEZ Hair: Ivan Rodriguez Photography: Jesús Herrera Stylism: Melissa Weeb Makeup: Thessa Peralta
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CR LAB H A I R L O S S T R E AT M E N T
B
efore finding the CNC system for her hair, Hailey had suffered with very fine hair throughout her life and tried a variety of products to try and remedy this. “I’ve always had really fine hair, genetically I wasn’t blessed. I was wearing extensions from when I was 17, then I started to notice I was getting fraction alopecia. I went to see a specialist and I had two hair transplants which didn’t work and caused scarring alopecia at the back of my head.” The constant worry about her hair had a huge impact on her life, especially her confidence. “If it rained, or I was going on holiday it was permanent anxiety because of the water people could see my bald patches at the back of my head. This had a major psychological effect on me.” After hearing about a miracle product from her sister, Hailey jumped at the chance to travel to America where Italian Company Cesare Regazzi Laboratories
Hailey’s business, CR Labs based in Liverpool is the only UK business offering these treatments. She brought CR Labs to the UK to share this custom fit system for those suffering from hair loss. When asked about how these products differ from other hair loss treatments on the market, Hailey responds: “There is 100% no damage because this is a medical procedure—it’s a breathable polymer base. Everything is hypoallergenic and is dermatologically tested and FDA compliant. It is also the only hair system in the world you do not have to shave to be bonded to.” Hailey has spent the last two years studying as to be able to bring this product back to the UK she had to get a license, as well as travelling continuously
“
It is also the only hair system in the world you do not have to shave to be bonded to.
were showcasing hair replacement systems at a seminar. Hailey couldn’t understand how this product works as it promises exactly what extensions cannot give you, and other hair replacement systems on the market—volume on the top of your head. “With seeing and reading into this product, I got casted for it and it changed my life—my anxiety is gone. I don’t have the worry anymore of people being able to see the bald patches and how thin it was.” Since falling in love with the CNC system and experiencing first-hand how life-changing it is, Hailey has started her own business centred around helping people suffering from hair loss.
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to Italy and Australia for ongoing training. The process of getting a CNC system fitted is spread out over 12 weeks—it’s a 39-stage process taking over 250 hours to perfect the product. The CNC system is described by Hailey as a “second scalp”, tailored specifically for every individual and their needs. CR Labs Liverpool exclusively offers these bespoke treatments to the public in the UK. Hailey has started a programme open to salons and stylists to refer their clients suffering from thin hair, alopecia and related issues. Hailey will engage with clients, prescribing personalised treatments and any referrals will result in a 10% payback of the total treatment
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cost to the referring salon or stylist. Hailey says, “The systems are not cheap, it is the best money can buy and you’re anything from £2,000-£6,000.” For more information visit crlabs.co.uk
WORDS BY SIOBHAN MACDONALD
Cesare Ragazzi Laboratories Offer the Revolutionary CNC Medical Grade 3D Printing Hair Second Scalp Prosthetic and effective hair loss treatments in Liverpool. We have the experience and expertise to produce a range of hair replacement solutions for Chemotherapy patients, Alopecia sufferers, hair loss as a result of medical treatments, medication, hormonal changes and for naturally thinning hair.
Before
CR Lab
11 Warbreck Moor, Liverpool, L9 4RN • 0151 530 1015 • 07933112103
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HASHTAG ORGANICS It is evident that, off the back of Kim Kardashian’s lavish CBD themed baby shower, the preserve once smoked by hippies has well and truly shaken its stigma. Cannabis-infused products have now become so popular they’re estimated to be worth a whopping $22 billion within the next three years. Anorexia survivor Emma O’Neil, 29, knows exactly how well CBD can work after turning to the plant-based oil to help treat a multitude of physical and mental ailments following her deadly eating disorder. The former fine arts entrepreneur is now the co-founder of luxury CBD company Hashtag Organics, set up alongside Tommy Deans three years ago after the pair recognised a trend for the cancer-fighting compound in Canada.
Emma, from Glasgow, Scotland, reveals, “We’re now one of the longest-running CBD companies in the UK. My business partner and I were looking for new opportunities a few years back and we started to see a lot of bulletins about CBD companies in Canada because the marketplace for it there and in the US is very established. “That’s what really piqued our interest and we started to look at it as a viable business option. We became completely enthralled by all the benefits and how it biologically works.” Mum-of-two Emma started taking CBD oil herself while researching its benefits and developing Hashtag Organics. She was left with osteoporosis of the hip and osteopenia in the spine, leading to chronic pain in those areas, after her weight plummeted to below three stone when she was a teenager.
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Emma, who also uses CBD to treat her anxiety, explains, “I started looking at it myself and very quickly became immersed in the whole research of it. “I had an eating disorder for a long time and I had a lot of residual health issues since then. Because of how low my weight was I’ve got osteoporosis in my hips and in my spine and I get chronic pain in my knee. I take CBD to manage my pain, so 90 per cent of the time I’m pain-free now when I’m taking it. “I have really bad anxiety and that’s always been a big struggle for me, and anxiety is probably one of the main reasons why people buy CBD. For me, it’s very much a one product for all ailments and I swear by it. I take it every day now and it’s really just part of my self-care routine.”
Legal low-concentrates of the substance are said to have many medical and even cosmetic benefits, including helping to clear skin conditions such as psoriasis, acne and eczema. Emma and Tommy’s ever-expanding product range is the result of dedicated CBD research, cutting-edge science, and increased demand by the public who are looking to achieve an optimum state of health. Many of their products are purchased by either terminally ill people who want a better quality of life, UFC fighters, survivors of horrific motorcycle crashes and those fighting depression. The Hashtag Organics product range currently consists of three strengths of oils (500mg, 1000mg, 2500mg) which are pure to over 99 per cent, a herbal body balm, a CBD vitamin, containing 25mg of CBD per capsule, and the very popular Xtend Caps product which also contains 25mg of CBD. Use of the products is one of the reasons why the firm has seen a surge of interest in the sports market. “We’ve seen a remarkable rise in athletes and sports professionals coming to us for CBD,” Emma claims. “It’s clear why, when you understand the physical stress athletes endure.” WADA (World Anti-Doping Agency) has recently taken CBD off the prohibited list meaning athletes up to, and including those competing at Olympic level, can use it safely and legally. Emma insists the CBD by Hashtag Organics does not have any psychoactive effects such as those caused by tetrahydrocannabinol (THC)—which is removed from all of their products and won’t give consumers a traditional high. Emma says, “The main difference between our CBD oil and others is quality and quality in processes, branding and packaging. We’re at the top end of the market in pretty much all those categories. “Our slogan is grown in nature, defined by science, and that’s because everything comes from the cannabis strain industrial hemp plant. But our formulations are scientific and we formulate in a lab, with
scientists and lab professionals, and we extract the CBD from the cannabis plant using a very premium method which is the most expensive method in the world in terms of extracting CBD molecules. “We actually pay to own the formula and our packaging and branding is really premium. The same people that our craft packaging create all of the champagne brands like Taittinger, Laurent Perrier. It’s something that would sit well in Harvey Nichols or House of Fraser on the cosmetic floor.” A recent boom in hemp-infused products means any preconceptions around using the oil have rapidly disintegrated. Emma hopes the premium product brand will also appeal to salon owners and beauty businesses, as her belief is that CBD products will always appeal to their customers. She continues, “People can’t deny the benefits any longer, it’s becoming more of a focal point, Governments have passed it as safe and legal. “There’s a change in legislation that’s driving that and for people to understand that there’s a lot of benefits attached to the cannabis plant. “We’ve had a lot of interest from beauticians who can use the oil in their massages which will be amazing for reducing pain and muscle ache. “We did the Scottish Hair and Beauty show a few months ago and we completely sold out of every product. “There’s no side effects, it’s non-addictive and it’s an organic product so I think those three things along offer somebody a natural approach. Our retail presence is within the pharmacies so they can purchase, with confidence, a premium quality CBD product within a trusted pharmaceutical environment without worrying about the integrity of the brand.”
WORDS BY LISA BOYLE
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FUNDRAISING TIPS FROM SHARON MALCOLM Charity is the heart and soul of any community, and the hair industry is no different. Last month saw The Hairdressers’ Charity (THC) hold their #HelpingHairdressersWeek with Sharon Malcolm of Sharon Malcolm Hairdressing Newtownards, Northern Ireland kicking things off by raising £750 for charity with her annual Summers Evening event. Recently Sharon has received the Jeffery Bonn Fundraising Award at The Hairdresser’s Charity Ball. Here Sharon gave her top tips for raising money in your salon. 1. I have a charity box on the reception desk, so clients can donate money when they choose without feeling pressurised. 2. Talk to your clients about any charity work you are doing, your chosen charity and why. Make them feel involved in the charity you choose.
5. We’re not huge fans of sponsorship forms in the salon but a lot of salons do. Clients can feel pressurised to donate. Instead talk about what you are doing and encourage them to leave any loose change in a charity box on the reception desk.
3. Retail small items with the money going towards your charity, such as hair ties or sample product sizes. They can make the perfect present and raise money at the same time.
6. Speak to local businesses and your product partner for products and vouchers for a raffle prize. It generates interest and a raffle is a great way to raise money, especially if the prize is good!
get them involved.
4. Hold coffee mornings or a summer party for clients a few times a year. It creates a salon community feel, and clients will donate while they are being pampered or having a good time.
7. Have a themed charity day—whether it is a blow-dry marathon, open on a day you’re usually closed or the team and salon decorated in a certain colour, educate and entertain your clients and
8. A sweepstake is a great way to get clients engaged and donating—it could be something simple like how many bobby pins on a mannequin head, or how many sweets in a jar.
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Sharon Malcolm
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STS
Michael Moran
Introductions Hi everyone, My name is Michael Moran, my salon is Pele Hairdressing on Hope Street, Glasgow which I’ve worked out of for approximately 15 years. Prior to that Pele was based around the corner on Bath Street for nine years. I started my career in October 1978 in a fabulous salon called Sturrocks on Glasgow's Royal Exchange Square. They owned five or six salons all over Scotland at the time and if I'm being honest I initially didn't realise how lucky I was. The training I received was second to none and I worked really hard for three to four years under the watchful eyes of some incredible stylists. When I was 21-years-old, I went to work for another top city centre salon, Taylor Ferguson, and I was there for five to six years. During this time my confidence as a hairdresser really took off and I had the opportunity to be involved in numerous photo sessions as well as seminars and shows; culminating in being nominated for Scotland's Young Stylist of the Year and being part of a three-man team that represented Scotland in New York at the International Hairdressing Convention. This was in the mid-80s and it was a really exciting time to be in the industry since Punk Rock music was ending and the New Romantic scene was in full flight.
The New Romantic scene is STILL my favourite time in terms of HAIR. All of a sudden even MEN were more than happy to have a quite technical haircut as well as highlights or crazy colour. Hard as that is to believe today it was honestly a game changer in hairdressing history. After a few years, it was time to spread my wings again and I became self-employed, working at Beti Reilly's, then Hope Street Salon, which was a real eye-opener in terms of being your own boss. Suddenly you don't receive holiday pay or sick pay, not only that but you need to pay an accountant to calculate your taxes etc! I LOVED working in Beti's salon and we remain very good friends today. She was very supportive of my desire to open my own salon and encouraged me a lot. I remember telling Beti I would never offer any of her staff a job since I appreciated what she had done for me and she said, "Yeah right, they all say that." Well, 24 years later I still have kept my word! During these years in both these salons I was able to build up a really sizeable clientele which I’m proud to say I still have today. Pele was born in 1995 on Bath Street, Glasgow. Initially with two business partners where we literally hit the ground running and quickly became a salon that was a real force to be reckoned with. We had over 20 staff and the business was flying. Unfortunately so were the overheads and after nine years we made the decision to relocate around the corner into a stunning city centre townhouse on Hope Street where I still am today. Having split from my previous business partners over seven years ago—the best thing that's ever happened to me in business—I continue to look after my
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clients five days a week and I sincerely love my job. I have a VERY strong team of 18 people in the salon ranging from young stylists to colourists, senior stylists and selfemployed stylists. I also have three other businesses within the building... Natural Beauty, which has been established for over 20 years is a hugely popular and busy beauty salon based over two rooms, L.M.Therapies for sports & remedial treatments and Townhouse Training Suites which offers two state-ofthe-art training facilities available for hire to the hair and beauty industries. Please don’t hesitate to get in touch with me at the email address below with any questions or problems you think I might be able to help you with. I have encountered MANY situations in my years in the industry and my experience is quite extensive, to be honest so let’s be hearing from you! contact@salonnv.co.uk
WORDS BY MICHAEL MORAN
Emil McMahon
Don't sell Chapter 2: The Easy Option For hairdressers and salons that struggle with retailing as a part of the daily job, here’s some easy to use ideas that can kick start a more productive and intuitive approach to recommending products. Using communication. In salon and through social platforms the effects and changes in retail can be incredible.
Recently launched, “Don’t Sell” is a book that looks at modern salon life, how internet shopping has changed the way we purchase products, how social media needs to develop to become a more successful marketing tool for salons and how communication needs to evolve to stay current and relevant in an ever challenging market. Chapter 1: Being Amazonian Scene setting information that looks at online shopping and how salons/sales people can use the clever ways webshops engage with shoppers, taking the information and making the online experience as dynamic in a real person to person situation.
Chapter 3: The Challenging Option For serious retailers or those who would like to be, a more in-depth look at what online shops and giant stores do to capture purchases and repeat business. Challenging the way product is currently sold in salons and taking a new, more daring approach that uses some key tricks online sites feature. Chapter 4: Online Shopping What tricks do Amazon and other online shopping channels have that can be directly and realistically dropped into salon life. Hairdressers are not algorithmic whizz kids, but there are some easy steps that can be followed based on what online sites do that can bring significant change to the salon offerings. Chapter 5: Social Media Every business uses social media as a form of advertising and marketing. Tapping into and linking daily posts to a structured plan that everyone engages with—salon staff and clients—will lead to greater responses on your newsfeeds and posts shared across all platforms. Chapter 6: People Power Every online site would like to have real people communicating in real time with their potential shoppers. Harnessing the reality of a client visit, 45 minutes or more with really important information, is an absolute key win for salons. Getting the team to understand and use this
power is a major step forward in the art of retailing. Chapter 7: Consistency The biggest challenge any business faces, consistency is key when it comes to the longevity of a salon/client relationship and overcoming the human nature that affects how everybody behaves is paramount to the ongoing success of the business. Chapter 8: Why Bother? There are lots of reasons why salons must bother if they want to stay relevant and solvent. From competitors to home hairdressing each brings their own challenges when it comes to maintaining client loyalty. Chapter 9: The Future Looking at where salon life might be heading as the retail landscape changes can help salon owners #futureproof their businesses and encourage clients to visit more frequently. Introducing new elements to the building can create an experience for clients which encourages them to regularly return and spend more money. Chapter 10: Let’s Do It! Recap and refocus, covering all the key points from each chapter. Created to as a reference guide in bullet-point format, the final chapter brings everything together in digestible chunks. For more information and to purchase “Don’t Sell” email emil_mcm@hotmail.com or call on 07885 985843. Alongside the book Emil is available to host in salon/ sales training sessions for teams and “train the trainer” sessions for education teams who can use the information as part of their educational offering. Price on request.
WORDS BY EMIL MCMAHON
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Josie Smith
Liberty London’s new QMS Medicosmetics treatment room Issue Did you know that feeling exhausted is so common nowadays it has its own acronym?! TATT, which stands for “tired all the time.” We obviously all feel lethargic from time to time, but personally speaking, my current 5 am weekday rises for work, have me feeling and looking more than a little dishevelled and almost jet-lagged on a daily basis. It’s really only my trusty scrunchie that holds my hair together throughout the day, and my skin, although luckily pretty clear, is definitely a tad dull and patchy on the regular. I think most of us can agree we probably should wear more SPF, invest a little more in our mish-mash of skin products and generally try and be a bit healthier. (MFM - Meat-Free Monday anyone?! WOW what’s your Workout of the Week?!) But, trying to juggle long hours spent at work, babies keeping you awake and general stressful lifestyle issues can leave looking after your skin pretty close to the bottom of your list of priorities. And, as many of you can agree, being a beauty junkie and indulging in some form of Custom Purchase (CP) is an expensive habit. Solution Before jetting off as a mandatory attendee on a friend’s milestone birthday trip to Croatia, I decided to splurge and visit the new QMS Medicosmetics treatment room in Liberty London, in the hope I could achieve some form of pre-holiday glow. As someone who
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loves to know exactly what the beauty products of the moment are, I’m always very happy to visit Liberty. Their range of brands is fabulously eclectic and they stock lots of products you’ve probably never tried. QMS Medicosmetics’ unique skin care range “has been scientifically perfected through years of clinical research and is styled to offer the ideal blend of relaxation and skin-improving results, QMS Medicosmetics’ signature and prescribed facials suit both men and women of every age and every lifestyle. The comprehensive selection of treatments covers all the skin needs to look plumper, radiant and rejuvenated.” Which frankly, is exactly what I would like to look like on a daily basis. I opted to book a bespoke treatment—these are available for people like me who want a completely customised facial designed around their individual needs. I find it quite old fashioned and a little bit impersonal when beauty practitioners query as to whether my skin type is oily/ dry/combination—I mean, shouldn’t they be able to tell? Can we all just be divided into uniform skin boxes?
Methodology I felt I hit the facial jackpot almost immediately with QMS, because although it’s slightly weird to get a facial in a non-spa environment—Liberty is an iconic building and a shopping haven, but it’s still technically a department store—I knew I was in safe hands when I met head facialist and educator at QMS Medicosmetics, Rowan Hall-Farrise. Rowan’s ten-year career has seen her cement her status as an industry leader, both in her training prowess and practical technique as a celebrity facialist. She has worked in spas around the globe and in her first role as a therapist in London with QMS Medicosmetics, she has developed the brand’s lifting and firming massage; a deep tissue facial massage that delivers dramatic, instantly visible results to the complexion. I have genuinely never experienced a facial so thorough and comprehensive. Following an assessment of my skin, which took into account my many unique concerns, Rowan prescribed an 80-minute treatment and personalised this time with the necessary steps for revitalising, rebalancing, extraction, oxygen-boosting and in-depth antiageing. Highlights included a vaguely nippy but invigorating peel, a cooling algae setting mask which was a bit like being iced with cake frosting, targeted use
of an oxygenating machine and the application of QMS Medicosmetics much-revered collagen serums, on which the brand founded its success. These stages throughout the facial were interspersed with delightfully relaxing arm, neck and shoulder massages. I also don’t think I’ve been cocooned before in such a fashion during a beauty treatment either. There were no towels or sheets being folded at any points during my time on the treatment bed. Instead, I was simply wrapped like a baby in a massive white duvet which totally covered me, exposing only my decolletage and face for Rowan to pore over. Although I’m describing this whole process in a soothing fashion, rest assured Rowan didn’t hold back when it came to squeezing and manipulating every visible impurity out of my skin.
“
being. Rowan is so talented and passionate about her work, she really made me think about the beauty industry as a whole too. She states, “Beauty therapists suffer from a social stigma that leads them to think their work isn’t important. I try to empower them to think otherwise; it’s a real skill to be able to identify the unique progress in peoples’ skin, bodies and happiness, and beauty therapists can harness this to lead their clients on a journey to better skin health and contentment. “I still love to see my clients get excited about the progress in their skin. When they tell me they’ve felt confident enough to go outside without makeup— that’s the goal. For people to look healthy and feel happy.” Indulge yourself and your skin, and try to make time to visit the QMS team in Liberty should you be in London soon. I promise you
afterwards, your mirror reflection is like YSBB. (Your-Skin-But-Better!) QMS Medicosmetics facial treatments start at £60 for 30 minutes, with packages also available to optimise skin progress and value for money. Bookings can be made by emailing bookings@qmsmedicosmetics.com or calling 020 7734 1234 ext. 2796. Suitable for both men and women of all ages and lifestyles, the new treatment menu seeks to address the unique skin concerns of all. • QMS Medicosmetics 02 Collagen Rejuvenation Facial (£150 / 80 minutes) QMS Medicosmetics Urban Repair Facial (£110 / 50 minutes) • QMS Medicosmetics 02 Boost and Recharge Facial (£80 / 45 minutes) QMS Medicosmetics Educational Facial (£60 / 30 minutes) • QMS Medicosmetics Bespoke Facial (£120 / 50 minutes, £160 / 80 minutes)
WORDS BY JOSIE SMITH
I have genuinely never experienced a facial so thorough and comprehensive.
”
Verdict This is not a cheap option, but definitely one of the best beauty treatments I have ever had. My skin was absolutely glowing and it lifted my spirits to think that I could achieve a real positive difference to my face in under two hours. If you feel drained and lethargic and your skin reflects your mental state, and you only have a lunch hour to spare, QMS Medicosmetics can make a visible difference to your skin and overall well-
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#BLOW @blow_colourbar
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ANNA BARROCA RETROACTIVE Hair: Anna Barroca Photography: David Arnal Makeup: Wilder RodrÃguez Stylist: Aaron Gil
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ADORN
Westrow Bridal Hair Specialists Hair: Westrow Bridal Hair Specialists Photography: Paul Gill Makeup: Olivia Watson
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NEW TO E-CHAIR.COM e-chair.com is an online platform for chair and space rental at the forefront of revolutionising how freelance hair and beauty professionals work. Check out the latest salons with space to rent on e-chair.com now.
HABSBURG & BOURBON Fulham
£800 (per month)
Habsburg & Bourbon pink blow bar in Fulham Broadway is seeking professional hairdressers, makeup artists, and threading artists to rent a chair in its beautiful pink Parisian blow bar. They will provide shampoo, conditioner, and towels. The salon is situated in the heart of Fulham Broadway, 10-minutes from Chelsea football ground and shops and cafes surround the area. There is also a Whole Foods next to the salon. Habsburg & Bourbon Salon is a fantastical place inspired by an iconic, polarizing Queen for today’s stylish yet savvy women. The Habsburg & Bourbon features a play area for women and children in the heart of London’s Chelsea. Contact: hello@houseofhabsburgandbourbon.com
PL ATINUM HAIR AND BEAUT Y Runcorn
Negotiable
Platinum Hair and Beauty are glad to offer the opportunity for self-employed hairdressers and beauticians to rent a chair in the salon. Having your own clientele is not a must, as the salon advertise on your behalf and distribute clients fairly—great rates and extras are available. Contact: jaywilliams89@hotmail.co.uk
SCOT TS HAIRDRESSING Glasgow
£100-£150 (per week)
Exciting opportunities are available within our thriving salon within an excellent city centre location, Bath St, Glasgow. We have 1 x chair to rent for a talented stylist looking to work Full time or Part Time and join our dynamic team at Scotts Hairdressing, We also have 1 x room to rent for a beauty therapist, nail technician, Make-up artist, or massage therapist, looking for a prime location city centre space. Cost £100-£150 per week, all bills included. If you are interested please contact Scott and quote ‘e-chair’ on 0141 280 5080
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MD BEAUT Y LOUNGE Glasgow
Negotiable
MD’s Beauty Lounge is Glasgow’s newest go-to hair and beauty destination. They have chairs to rent in a brand new stunning city centre salon on Bath Street. They use the best products and have chairs available with and without products. More information will be provided on request. They have: 2 x Salon Chairs, 1 x Nail Statio, 1 x MUA space Please contact Muna on 07543 750858
THE SOCIAL London
£120 (per day)
The Social is at the forefront of changing how the hair industry thinks. Creating a world lifestyle studio in true collaborative fashion, based in London and the Lake District. The Social encourages the flexible work ethos of the “freelancer” community. They embrace your sporadic movements and let you take control of your own time, money, and opportunities. With five chairs available or the whole salon and/or the Social Studio, photo studio. Three hair or makeup chairs and two barber chairs. Contact: ky@kycut.co.uk
HIDDEN HEIGHTS STUDIO Gateshead
£120 (per week)
A hidden railway arch in the up and coming Bridges Quarter area of Gateshead. Just a short walk from Newcastle City Centre. Hidden Heights offer an inspiring workplace allowing you and your brand to grow independently. Founded almost five-years-ago it was among the first of its kind. It enables forward-thinking individuals in the creative fields of photography, hair, barbering, and professional makeup—a collaborative space to create. Contact: info@hiddenheightsstudio.com
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// ANN HERMAN
IN THE CHAIR
EACH ISSUE SALONNV BRING YOU SHORT INTERVIEWS WITH SOME OF THE BEST IN THE INDUSTRY. ALL SPONSORED BY E-CHAIR.COM.
Ann Herman began her career in hair after coming out of the services after WWII. She left her home in Scotland and moved down to London where she has stayed to this very day. Working in various salons across London, Ann has always worked to improve herself. Eventually, in 1957 she opened a salon, which ended up being a very busy hub. She’s been a mover and shaker in the Fellowship for British Hairdressing for 30 years, and now acts as the organisation’s events director as well as a patron of honour. With a long and shimmering who better to interview than the one and only, Ann Herman. SNV: How has it been watching the Fellowship grow over the years? AH: When I was first asked to join the Fellowship Council, I was asked by the late Xavier Windal. We used to meet in the upstairs of a grotty little pub, that’s where the council meetings used to take place many, many years ago. People like the late Christopher Mann changed things dramatically when he became president, and there was another change when Terry Calvert became president. All of these people I have seen change the Fellowship for the better, bringing it into today rather than leaving it as an old-fashioned organisation. SNV: How makes the Fellowship for British Hairdressing so special to you? AH: I believe it (the Fellowship) is the premier association to which the top, what I call, premier league hairdressers like to belong and they can show their work on the Fellowship stage at Salon International and others throughout the country. We do shows all over the UK, and that didn’t happen many years ago. It was a London-based thing, but now we have representatives in Scotland, Wales, Northern England and all over the place. We have one event, which is a low-key event but it’s my favourite. We do it twice a year and it’s called Member’s Night. This is for our members who don’t get the opportunity to show their work. From these evenings we choose people who can go on to greater things. It’s a very enjoyable night because we see some wonderful work there that we knew
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nothing about. SNV: What is your career highlight? AH: The highlight of my career was the surprise of being made a Patron of Honour, that I would say is the highest honour in the Fellowship. Of all the years I’ve spent working with the Fellowship way back in the 70s, I have never sought any kind of reward. The Fellowship has done more for me than I could ever do for them. They’ve given me all this work which keeps me going and I love it. I was shocked at first but highly honoured that I should be given this award. To be up there with people like Trevor Sorbie was an honour for me. I still feel very proud of that. SNV: How has hairdressing changed over the years? AH: The style of actual hairdressing has changed so dramatically we’ve not really noticed it, it just happens over time. That’s what it’s all about. We don’t announce that we’re going to change everything. There’s not a date where we say, “right, we’re going to stop doing this.” It evolves naturally, there’s nothing much that can be said about it, that’s life. In some ways, there are far fewer restrictions now and people get opportunities these days that when I was young they would not have been given. It’s much easier for youngsters to get a chance to show their work and enhance their chances of being on big stages and travel. Years ago it didn’t happen at all.
It’s broadened now tremendously. SNV: What is your key to a lasting career in the hair industry? AH: There’s only one word for having a lasting career, to me, and I’ll say this to my dying day it’s self-discipline. Selfdiscipline is everything. Knowing your limitations is selfdiscipline. You can’t be a Trevor Sorbie in five minutes, it takes years and years of hard work and that hard work has to be done through discipline and a lack of it will get you nowhere. SPONSORED BY
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