V I S UAL G U I DI N G AT T RIBU TE S
These Visual Guiding Attributes summarize Pro Image Sports’
approach to design and photography. They should always be used to
inform and evaluate any print, web or advertising pieces. However,
all three of these characteristics cannot always be present in
every brand visual. If there’s ever a conflict with any attribute, the visual should be reevaluated.
PRO IMAGE SPORTS | BRAND STRATEGY 6
