Barbershop Year 12 Issue 4

Page 8

PUBLISHER

Linda Woodhead linda@mochagroup.com.au

GENERAL MANAGER

Jarred Stedman jarred@mochagroup.com.au

EDITOR

Louise May louise@mochagroup.com.au

ADVERTISING MANAGER Nina Barbara nina@mochagroup.com.au

ART DIRECTOR

Kellie Woodhead kellie@mochagroup.com.au

CONTRIBUTORS Louise May Rex A.C. Silver Julie Bellinger-Gibb Collette Saunders Simon Doyle Tina Winchester Lance Liufau Fraser Forsey Jimmy Rod Anna De Sacntis Mario Fallace Gareth Philpott Liz McKeon Dwight Hodge Hayley Mears

OFFICE

PO BOX 252 Helensvale Plaza Qld 4212 P: 07 5580 5155 F: 07 5580 5166 mail@mochagroup.com.au www.mochagroup.com.au

DISTRIBUTION

Australia Post - Print Post 100005498

PRINTING Printcraft

PUBLISHED BY

PUBLISHERS OF

HAIR BIZ, Beauty Biz and Barber Shop

Barber Shop is published four times a year by mocha publishing ABN 65 091 846 189 No Part of the publication may be reproduced in any manner or form without written permission. Barber Shop does not accept responsibility for unsolicited manuscripts, transparencies, original artwork or other material. The views expressed in Barber Shop are not necessarily those of the publisher. No responsibility will be accepted if the publication is delayed or prevented by factors beyong the control of the publisher. No responsibility will be accepted for errors in copy, or for any loss arising from the failure of an advertisement or any part thereof to appear. © 2023 mochgroup All rights reserved.

editor’s letter I am thrilled to address you for the first time as the Editor of Barbershop Magazine and Editor in Chief of the Mocha Group. Stepping into the shoes of Rex Silver is both an honour and a challenge, and I am excited to share this journey with you all. First and foremost, I want to express my deepest gratitude to Rex for his outstanding contribution as the former Editor of Barbershop magazine. Rex has been at the helm for several years, steering the magazine with passion and creativity with a keen understanding of the industry. As Rex embarks on new ventures, I extend my best wishes for his continued success, and he will still be seen in the future as one of our esteemed contributors with some unique stories and insights. In my new role as Editor in Chief of the Mocha Group, I now have the privilege of overseeing all publications across Hair, Beauty, and Barber Magazines. This expanded responsibility allows me to delve deeper into the diverse realms of our industry, and I am eager to bring fresh perspectives and exciting content to our readers. I recently had the pleasure of attending the Australian Modern Barber Awards, marking my first AMBA event. It was an absolute blast, and I left Melbourne the next day, just buzzing with a real sense of excitement and feeling blessed that I got to meet so many amazing individuals. I want to congratulate all the amazing AMBA winners who are showcased in this issue, and a special acknowledgment goes out to all the finalists for their outstanding contributions to the industry. The event was a testament to the talent and innovation within the barbering community, and I look forward to continuing to highlight such achievements in future issues. In this edition, you will find a wealth of content, including contributions from business writers, bloggers, and several amazing features. We are committed to providing you with informative, inspiring, and engaging material that adds value to your professional journey. As we approach the festive season, I want to emphasise the importance of taking time to switch off, rest, and look after yourselves. The lead-up to Christmas can be hectic, but self-care is crucial, and I encourage you all to prioritise your wellbeing. Looking ahead to 2024, I am bursting with excitement about the plans we have for Barbershop magazine. We will continue to bring you top-notch content, feature industry experts, and explore the latest trends and innovations. I am also delighted to announce that in the upcoming issues, we will have guest editors from the industry, each bringing their unique perspectives and expertise to enrich our publication. Thank you for welcoming me into this role. I am eager to connect with you, the vibrant barber community, and to work together in making Barbershop magazine an even more incredible resource for all of us. Here’s to a fantastic journey ahead! Warm regards,

Louise May Editor Barbershop Magazine Editor in Chief, Mocha Group

@louisemay_hairbeautybarber @mochabarberaustralia www.mochagroup.com.au


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Articles inside

“My life went from Bad to Worse.”

4min
page 54

Nurturing Your Barber Brand. The Significance of Customised Social Media Strategies

5min
pages 82-83

Great Leadership & Effective Communication. Can one exist without the other?

5min
pages 80-81

One of London’s Oldest Barbershops Upgrades to Cutting-Edge Booking Platform, Fresha.

3min
pages 78-79

STAFF MOTIVATION

6min
pages 76-77

The Evolution of Barber Apprenticeships In Australia. Navigating Trends In 2024

4min
page 74

How To Make Money In Your Barbershop This Year!

4min
pages 71-73

Business Old School! Consistency in the Road to a Successful Barbershop.

3min
page 70

BLOG SPOT - TO COMPETE OR NOT TO COMPETE...

4min
page 69

BLOG SPOT - Building a successful business in the barber industry in Australia

4min
page 68

BLOG SPOT - FAILING TO PLAN IS PLANNING TO FAIL

3min
pages 66-67

BLOG SPOT. Tools of the Trade

3min
pages 64-65

CURLY HAIR HOW To: With Award Winning Jim Shaw, UK

2min
page 52

Fuelling The Future Of The Barbering Industry

5min
pages 48-51

NEW FARM Barbershop in Tune With What's Cool

3min
pages 44-47

Wahl Australia's Educational Road Tour Elevating Skills with Yuki Kano

2min
page 42

A Revolution In The Art Of Barbering.

4min
pages 36-37

The Rise of HANZ DE FUKO

5min
pages 32-33

CARLIE CARDLE An Absolute Vibe

11min
pages 26-31

Getting to Know the New Editor of Barbershop Magazine - Louise May

9min
pages 12-13

BRIDGING THE GAP

4min
pages 10-12

EDITORS LETTER

3min
pages 8-9
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