THINK PINK ...
LEMONADE _
by milk shake We’re so excited for the continuation of the rosy hues and lush pastel pinks trending into and throughout 2024. milk_shake have added a new Pink Lemonade to our temporary tone Haircare range and we’re loving that all the blondes, coppers, rose golds and redhead clients are here for it.
What milk_shake Educator Sarah Jane has to say… Colour correction: Not only is this a fun non staining tone to offer beyond the chair to a range of blondes/coppers etc but as a colourist myself it excites me at the diversity pink lemonade offers behind the basin as a colour correction tool. For a range of clients, blondes returning from Bali soaking up sun in chlorine pools or perhaps a client that’s misused heavy pigmented blonde shampoos, pink lemonade is so useful. When green hues occur to blonde hair levels intermixing even a drop of pink lemonade into our deep cleanse shampoo will help counteract and correct these unwanted tones because of its pastel primary colour aspects. Strengthen + Nourish The unique pink lemonade formular is created utilising our signature milk proteins that strengthen and nourish hair. Paired with grapefruit extract to work as a powerful antioxidant and vitamin that assists pink lemonade in promoting soft, manageable hair. Think Pink Trend Not to mention the obvious but pink lemonade is honestly so easy to use to achieve that perfect temporary colour. It will easily rinse out in up to 3 washes so even if you only want a temporary change, it’s loads of fun for those who don’t want to commit. We know you’ll adore the Haircare benefits of pink lemonade as much as we do however you choose to use it.
“As a salon owner I believe it’s important to stay in front of trends for our guests to have trust we are up to date with current hot hair trends & in a competitive market with other large brands. It’s not only great to see guests excited to have a non-committal tone they can perform at home, but our Team too are excited about new launches we bring into the salon. Pink lemonade will not only increase retail sales but will assist in prolonging our colour services that we perform in salon, not to mention assisting us behind the scenes to create limitless creations at the basin too.” SALON OWNER Kirsty, Director of Chelleon hair studio
“As Creative Colourist’s we at Ruby Blue Hair Boutique offer the Sunshine Coast a lot of fashion tones and pastel hues. We’ve used other pink shampoos in salon in the past but Pink Lemonade offers a fun and versatile pop of Grapefruit/Raspberry as a temporary colour option. We think it’s the yummiest on the market. Pink Lemonade stands out from other pink shampoos as it makes the hair instantly feel nourished, soft and shiny (where its counterparts make the hair feel more coarse and dry). We also love to intermix our coloured shampoo’s to create more customised options. Our fave go to is one part Pink Lemonade to One part Silver Shine to create a smokey, mushroom effect.” HAIRDRESSER Rachael at ruby blue hair boutique
“I’m a new Pink lemonade lover! I was offered Pink Lemonade after a fresh full blonde hair appointment, I was one of the first clients in Queensland and was hesitant, as I have never had any other colour treatment besides my usual go to blonding service. I shut my eyes, took one for the team and was pleasantly surprised with the reveal. I received so many compliments with how the pink of my hair brought out the colour of my eyes and complimented my skin tone. I loved the different hues of pink the shampoo and conditioner bought out of my tones that were in my hair before. It was a perfect temporary pop of colour for a fun weekend away, washing out beautifully after 2 washes. I also found the tone of my blonde after the Pink Lemonade washed out, a beautiful blush tint.” CONSUMER Lindy
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Hair Biz Year 17 Issue 6
