PMT II / 2017 EN

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ISSN 0860-0023

pmt

poznań fair magazine

No. 2 (340) | 2017

Real meetings!

Business party from A to Z Have something delicious at the fair

read on-line

Make sure your stand is functional


In this issue pmt | Poznań Fair Magazine | No. 2 (340) | 2017

4_current news _News _We support start-ups _More than just fairs!

10_famous people at fair events _Fair – place of real meetings

12_photoreports _Equestrian Premier League – CAVALIADA Poznań _Technologies powering business – ITM Poland _Business beyond borders – POLAGRA _New dimension of printing – ART OF COLOR congress

18_competitions and awards at the fair _Regional tastes worth a medal

21_fair events _Worldwide premieres _Innovations for agriculture _Printing industry from a new perspective _Marketing 4.1 _Action! _Build, repair and decorate! _The sky-high show _Poznań for medicine

27_IdeaExpo.MTP provides advice _Booth functionality

32_affiliate program _Discover Poznań after the fair!

34_services _Sensual demonstration of elements _Eat well at GARDENcity restaurants

40_congresses / events / concerts _Newsy Poznań Congress Center _Corporate party in details _Oh, those events!

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poznań fair magazine

Poznań Fair Magazine 2/2017 (340) An official magazine of Poznań Internetional Fair. Issued from 1959. Editor-in-Chief: Katarzyna Supa, katarzyna.supa@mtp.pl | Editing: Łukasz Cholewicki, Ewa Kozłowska, Maria Marcinkowska, Marzanna Wiśniewska | Advertising: Katarzyna Probala, katarzyna.probala@mtp.pl | Graphic project: Wydawnictwo INWESTOR | Photography: Archiwum MTP, Maja Kasztelan, Piotr Pasieczny, Piotr Piosik | Print: Drukarnia BEYGA | Editorial office: Głogowska 14, 60-734 Poznań | Publisher: Międzynarodowe Targi Poznańskie sp. z o.o., Głogowska 14, 60-734 Poznań, tel. +48 61 2000, e-mail: info@mtp.pl, www.mtp.pl


Dear Sir or Madam, I would like to invite you to read this issue of the Poznan Fair Magazine. See for yourself that today’s activity of the Poznan International Fair has far more dimensions than just construction of the booths and arranging meetings between exhibitors and visitors. Thanks to our multi-dimensional activities we can be your partner in many projects. Therefore, I would like to encourage you to check what we can do for you. The Poznan Fair of today is not only a dynamically developing international enterprise, which is among the leaders in terms of organizing trade shows in Europe, but it is also the heart of the city. Therefore, our portfolio which includes more than a hundred fairs, exhibitions, conferences, congresses, as well as cultural and sports events will soon have more events addressed to the general public, where one exhibition hall will house a co-working space, start-up accelerator and space for presenting urban ideas. Due to the upcoming centenary of the Poznan Fair, we are planning to create an interactive museum about the Polish economy and the history of the Fair. Being closer to people and creating atmosphere for inspirational direct business meetings is a natural way to develop that goes along the global trend “Human 2 Human”. Przemysław Trawa President of the Board of the Poznan International Fairh

Dear Sir or Madam, These days the Poznan International Fair is a venue for international meetings that is developing in many directions. Trade shows organized at home in Poznan as well as in other towns are just one aspect of our activities. The Poznan Fair is also involved in gastronomy, publishing, and management of such facilities as the concert hall, a.k.a. Earth Hall, and the exhibition and conference facilities in Lublin. In 2018 the portfolio of our facilities will be expanded with the Poznan Arena, a sports and entertainment facility, which will become a venue for sports events, concerts, conferences, festivals and fairs for whole families after necessary modernization planned for 2019-2020. The forthcoming years are going to be an intensive investment time for the Poznan Fair. Thanks to modernizations and the construction of a multi-storey car park, the Poznan Fair infrastructure will become very competitive worldwide within the next few years. The schedule of events will be enriched with the best fair events, which are already amongst the best European trade shows, as well as new ones which Poland has been lacking so far. Tomasz Kobierski Vice-President of the Board of the Poznan International Fair


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current news

The largest gaming and multimedia fair in Central-Eastern Europe, the Poznań Game Arena, including the international conference for game developers, the Game Industry Conference, received the annual award of the Minister of Culture and National Heritage for Patrons of Culture given in the “Digital Culture” category. Granted since 1997, the award of the Minister of Culture and National Heritage is a prestigious recognition for artists, creators and cultural animators for their overall and outstanding achievements within the area they represent in a given year. The „Digital Culture” category first appeared in 2016 when the game ,”This War of Mine”, by 11 bit studios was awarded. The Poznań Game Arena and the Game Industry Conference became the next laureate on 30th June 2017, during the solemn award ceremony at Łazienki Królewskie (Royal Łazienki Park) in Warsaw. PGA and GIC were recognized for their longterm contribution to the development of the Polish game market and for their being clearly present in the Polish culture. “We may easily say that Poland is undoubtedly one of the world leaders as far as computer games are concerned. We believe PGA has contributed to that through its long-lasting support, promotion and grants for independent game developers,” says Łukasz Wołonkiewicz, the director of the Poznań Game Arena.

Photo: Krzysztof Żuczkowski/mkidn.gov.pl

Poznań Game Arena and Game Industry Conference receive the prize from the Minister of Culture and National Heritage

Poznań Game Arena directors Łukasz Wołonkiewicz and Dariusz Wawrzyniak receive the award of the Ministry of Culture and National Heritage from Minister Piotr Gliński

“The annual award of the Minister of Culture and National Heritage is not only a recognition for PGA, but also for the whole sector in Poland, consisting of nearly 400 game producers. It is thanks to their cooperation that we succeed in making the largest event of that kind in Central-Eastern Europe,” adds Dariusz Wawrzyniak, the fair’s vice-director. On the other hand, Jakub Marszałkowski, who is the main organizer of the Game Industry Conference, dreams of Polish games being advertised in game stores within 10 years and that the adjective – Polish – gets associated with perfect quality. Poznań Game Arena is a fair dedicated to computer games, multimedia entertainment and technologies used in video games, which

take place at the Poznań International Fair every year. The fair’s first edition in 2004 gathered just a few thousand visitors. However, every year the fair kept growing, attracting ever more people. So far, it has been visited by more than 370,000 people! The audit carried out by Centrex – International Exhibition Statistics Union proved that the Poznań Game Arena is currently the largest gaming fair in Central-Eastern Europe in terms of the number of visitors, exhibitors and the size of exhibition space. Starting as a student gathering to later develop into the Polish Gathering of Game Developers, the Game Industry Conference turned international and is now one of the key sector-specific events in Europe.

MTP rewarded for the „Design Thinking” project The Poznań International Fair has been awarded in the POLISHOPA HONEYCOMB AWARD, the category EDUCATION. The competition’s organizer recognized the

“Design Thinking Club” training project submitted by the Poznań Fair. On June 6th, HR Manager and a team of moderators were presented with the distinction during the

POLISHOPA Design Thinking Conference, Bydgoszcz. The project titled “Design Thinking Club” is a comprehensive, multi-stage training project. It is composed of lectures, trainings, post-workshop follow-up meetings, and the building of a “Design Thinking Club” community amid the MTP staff. Design Thinking is a creative problemsolving method which was first defined in the USA in the 1960s. It aims at providing innovative solutions through methods arousing creativity. The design thinking method allows people to come up with ideas which can instantly be implemented in business as well as everyday life. POLISHOPA Design Thinking Conference in Bydgoszcz is the largest international conference on design thinking and service design in Poland.

A team of moderators receive the award at the POLISHOPA Design Thinking Conference

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current news

A Pole in the board of the Global Association of the Exhibition Industry has been its member since the 1990s. At the beginning, UFI’s primary objective was focused on the development of cooperation between European exhibition organizers, and it later expanded beyond the Old Continent. At present, the association is composed of 740 member organizations from 85 countries worldwide. More than 950 international fairs are proud to bear the UFI-approved label, which is a quality guarantee for both visitors and exhibitors. Tomasz Kobierski – a graduate of the Faculty of Management at the Poznań Academy of Economics. He has been with the Poznań International Fair since the early stage of his career (1998), where he has been a coordinator, director of Polagra-Food, Drema and Furnica and a director responsible for the food and wood product groups. Since 2007, Tomasz Kobierski has been a Member of the Board of his company.

Photo: MTP’s press service

Vice-president of the Poznań International Fair Tomasz Kobierski has been elected to the exclusive Board of Directors of UFI – the Global Association of the Exhibition Industry. He will be replacing Przemysław Trawa, MTP’s President of the Board. Following the UFI General Assembly at the 84th Global Congress of UFI in Johannesburg, South Africa, the newlyelected member of the Board of Directors of UFI received a three-year mandate. The term of office of the Board of Directors commenced on 1st November 2017. The Board of Directors is the board of the UFI association, consisting of maximum 60 members. It takes decisions regarding the operations of the organizations that have an impact on international trade fairs. UFI, the Global Association of the Exhibition Industry, is the largest and most important association in the industry established in Milan in 1925. It was founded by 20 European exhibition organizers. The Poznań International Fair

Reliable, responsible and worth recommendation Who is that about? It’s about us! MTP has been distinguished as “FIRMA GODNA POLECENIA” (company worth recommendation) by the Office for Economic Promotion and Certification in Poznań together with the European University of Business and the Wielkopolska Employers Association Lewiatan. The justification says that “the distinction has been awarded for effectiveness in the implementation of the vision and development

strategy, exemplary management of the company, reliability and responsibility in action, and in particular for gaining an unquestionable opinion of a company worth recommending.” The ceremony took place in the hall of the European University of Business in Poznań on November 29th. The award was received by Karolina Niementowska on behalf of the Poznań International Fair.

IDEAEXPO. MTP has developed a completely original and reliable electronic bidding system. It was used for the first time during the horse bidding in Janów Podlaski. The aim was to create a tool to ensure the efficient conduct of the auctions and guarantee 100% identification of participants and bidders, as well as to ensure uninterrupted transparency of the bidding process and record its entire history. At present, it is the only solution of this kind in Poland and one of only a few in Europe. The system consists of several dozen terminals. Each participant receives

an individual log-in card and then, using the button, declares his purchase intention at the value currently offered by the auctioneer. The system proved its worth and it is ready for further challenges during any auction in Poland and worldwide. It is built entirely from industrial automation components and devices, which make it reliable and resistant to interference from third parties. Its unquestionable advantage is also its complete portability.

Photo: IDEAEXPO.MTP’s press service

Go&Bid – fully-controlled auctions

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current news

Photo: Slow Food Wielkopolska Association’s materials

The Appreciated in Polish regions We are being appreciated! The Association of Regions of the Republic of Poland distinguished the Poznań International Fair for promoting the beauty of Polish regions. The Association is 15 years old and on that occasion, 28th November 2017, Warsaw hosted the jubilee celebrations which were an opportunity to honor the Appreciated for Polish Regions. According to local governments, the activities of the Poznań International Fair build the brands of Polish regions and succeed in communicating that across Poland and abroad. The Association of Regions of the Republic of Poland is particularly grateful for two events organized by MTP, i.e. Tastes of Regions and Tour Salon. The first is featured with a presentation of the culinary legacy of particular regions, whilst the latter, tourist fair, is an excellent platform to promote

active tourism in Poland and abroad. The ceremony that took place in the Royal Caste Concert Hall was participated in by MTP’s President of the Board Przemysław Trawa. The Association of Regions of the Republic of Poland is one of the youngest localgovernment corporations operating in the local government environs. It was established in 2002 and it is a voluntary association of all Polish self-government regions. The Association’s objectives include the representation of regional interests on the national and international levels, taking initiatives aimed at decentralizing power in favor of selfgovernments, initiating and providing opinions on drafts legal acts regarding territorial self-government, providing inspiration and undertaking initiatives aimed at social and economic development

For all cuisine and history enthusiasts

The Fair in the crown of Poznań

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Photo: Generator Malta / M. Zakrzewski

Tastes of Regions, which is a festival of the Polish, regional, traditional cuisine and certified foods, saw a premiere of a unique cookery book titled “Wielkopolski Kucharz” (Cook from the Wielkopolska region). It is a reprint of a cookery book dating back to 1876! By republishing the book, the Wielkopolska Slow Food Association was looking to restore the memory of high and exquisite culinary culture of the region and to anchor it in the region’s history. The book was written by Maria Śleżańska, hidden behind a male nickname Maryan. The reprint has been supplemented by a glossary providing explanation of terms which are incomprehensible for contemporary readers and by studies of prominent professors which describe the social and economic background of the Wielkopolska region in the years when the book was written.

of regions, international cooperation of regions, as well as exchanging experience and good practices.

It was the third time city climbers had conquered the roofs of Poznań’s highest buildings. That list also included hall 15 where our guests had their Sunday breakfast and enjoyed the views. The Poznań International Fair partnered this year’s edition of the Malta Festival Poznań, which took place in the capital of the Wielkopolska region, June 16th – 25th.

The Fair was one of the festival venues and hosted theater and performance fans. The Fair offered an opportunity to see a performance called “The Republic of Slovenia” by Slovensko Mladinsko Gledališče, Maska Ljubljana, showed as part of the „Idiom: Balkan Platform” series, and to go to the top of hall 15 as part of the “Crown of Poznań” project.

Journalist accreditation via the Internet Media representatives are invited to submit applications for media accreditation for trade shows held on the premises of the Poznań International Fair through a new online accreditation system operating at www.press.mtp.pl. Additionally, the system allows efficient distribution of press releases to accredited journalists.

Are you a journalist, reporter or online writer? Go online and create an account, add links, attach scans of your materials, choose an event that you find interesting and download a free accreditation which will allow you to access the MTP premises. Visit www.press.mtp.pl.


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current news

New investments

Mid-October 2017 marked the beginning of refurbishment and reconstruction works in the exhibition hall 6 which will influence upon its aesthetic looks and surroundings, as well as the functionality of its interior. It is just a part of the investments that are planned for the 5 coming years by the Poznań International Fair. 2018 is also when the reconstruction works on the exhibition hall 4 will start. The things that will be repaired include the passages between the so-called “five” and “fourpack”. After all these investments, all MTP exhibition halls will be refurbished and the infrastructure in Poznań is going to become one of the most competitive ones worldwide.

A dream job is waiting for you at the fair

The spring of 2018 will also mark the beginning of construction works for a multistorey car park. The compound will have five levels and will become available in the autumn of the same year. It will be located between halls 1 and 15. As a result of those investments, 400 parking spaces will be created at the beginning, which is to increase to 1,200 in the future. It will be used by MTP guests and inhabitants. Special car parks will be prepared for trucks outside of the city or in the outskirts. This way, the city will become free of traffic jams and situations where commercial vehicles are blocking the streets around the Fair.

Poznań Business Run – the good returns!

Come and search for your dream job at the fair. During events dedicated to career development, it is possible to come across representatives of the Poznań International Fair who can share information about the character of work at MTP from the perspective of the events organized and the recruitment process. In October, the team of the Poznań International Fair appeared as an exhibitor in the Career Days®, the largest fair for jobs, internships and traineeships for students and graduates held by AIESEC Poland. The Career Days® have been held in the spring time for more than 20 years in 9 largest academic centers. Additionally, in Warsaw and Poznań the event is also held in the autumn. It is a chance for employers to promote traineeships, internships and job offers amongst students and graduates. It gives an opportunity to have a direct contact with candidates that meet company requirements, and to exchange information and expectations. Participation in the fair is also a chance to convince employees-to-be to submit their applications and to build an image of an attractive and trustworthy employer.

Three thousand runners took part in the street run in Poznań in this year’s Poland Business Run, the largest charity business run that helps to fulfill the dreams of people who had their limbs amputated. It is a charity relay run where teams of five cover the distance of about 3.5 km. The run has been organized by 6 years already. Since the 1st edition, the lives of 138 people have been changed and now they themselves support others in need. 7 teams from the Poznań International Fair participated in the event.

It was not the first time that the POL-ECO SYSTEM trade fair had been attended by fire fighters from the Wielkopolska region. This time, however, the fair featured interesting lectures on technical and organizational aspects of „Industrial failures - prevention and control”. The topics discussed included those related to compliance of companies with the applicable regulations, securing the LNG

Terminal in Świnoujście, and conclusions from the analysis of the gas pipeline damage and fire in Janków Przygodzki in 2013. Nearly 150 participants found those topics interesting. The Industrial Gas Pipeline Operator GAZ-SYSTEM S. A. was the strategic partner of the conference. For more information visit: www.sitp. poznan.pl; www.polecosystem.pl

Photo: MTP’s press service

Industrial failures – things worth bearing in mind

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current news

We support start-ups

Business Acceleration Program SMART WAY For the last year and a half, the Poznań International Fair has been supporting start-ups by bringing them closer to the trade fair, a real business platform, where a supplier and a customer, an investor and a bidder, as well as a seller and a buyer meet in one place at the same time. The SMART WAY program creates interesting perspectives for the young generation of entrepreneurs, start-ups in the early stage of development SMART WAY gives an opportunity to commercialize innovations, transfer knowledge and science to business, but, first and foremost, it provides acceleration possibilities which are a natural consequence of using trade fairs as an instrument of direct marketing in the company’s development.

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o far, the SMART WAY Program has benefited food and construction start-ups. Industry analysis, knowledge gained during conferences, workshops and seminars, custom promotion covering specific target groups, and finally a booth adjusted to the offer of a particular start-up as well as new business contacts - all these were given to start-ups who met the eligibility criteria and decided to invest in their development. “These actions have shown us that the time has come for another stage of cooperation between MTP and start-up companies. A stage in which MTP becomes an investor investing in a start-up that displays high potential for development, one which we will invest our time and resources in, thus helping it to stretch its wings,” says Dorota Wallusch, coordinator for innovations at the Poznań International Fair. The start-up company that the Poznań International Fair decides to associate with shall be provided with: • over 2.5 million direct business contacts, classified according to almost 1,000 industry criteria (including market segment, type of activity, company size, position); • direct marketing tools: a multi-channel e-marketing system, call center, logistics center, own printing house providing digital and offset printing services, direct sales; • ATL marketing tools: professional press and magazines (own distribution network, contacts), digital signage, outdoor means; • experienced staff who are a back-up economic and financial support, experienced marketing and PR teams; • a possibility to participate in conferences, congresses and events organized by MTP

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in order to get as much knowledge and as many contacts (customers) as possible. The Poznań International Fair is looking to the future, much more closely now than ever before. We are looking for innovative solutions in all aspects of our operations, and due to our commitment to the startup ecosystem we reach far beyond our own activities. “We are strong, and we want to support young technological companies with this strength. Knowledge, ideas, needs or research shaped in the minds of young people need the support of mature enterprises, those that have been successful in their field of operations and want to share it with the next generation of business,” says Tomasz Kobierski, Vice-President of the Board of MTP. “Our goal is to appear in the Polish startup environment as it is supporting business in Europe and around the world. We want to become a permanent part of that environment of young business, as this is where we see the future,” he adds.

SECTORS INTERESTED IN THE SMART WAY PROGRAM: constructions, energy / environment protection, computer games, medicine / life science, automotive sector, industry, agriculture, foods, transport / warehousing / logistics CALL FOR START-UPS! Perhaps we are looking for an idea like yours? Tell us about it and convince us to its potential. We invite you to contact us Dorota Wallusch, Coordinator for Innovation at the Poznan International Fair tel. +48 61 869 2181, e-mail: dorota.wallusch@mtp.pl www.smart-way.com.pl


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current news

More than just fairs! Today, the Poznań International Fair is not only the organizer of exhibitions understood as fair booths. MTP of today and tomorrow is a company that operates in many different fields, ranging from stand construction to marketing campaigns online to gastronomy services. All these activities have some common features – meetings of people, relationships and emotions.

International Fair is based on seven pillars. Not only is

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relations. For more than a year now, the company has had

it fairs understood as business talks, but a meeting industry

the Exhibitor Zone, a platform for managing all transactions

in the broad sense. The industry includes organization of

with exhibitors, which is also supported by business

congresses and conferences, mega-events, markets, as

functionalities developed in collaboration with InfoCredit.

well as cultural and sports events. In the years to come,

From January 2018 onwards, fully responsive websites will

MTP will go through an intensive time of developing its trade

be launched successively. There is also a plan to manage

show agenda and infrastructure; the Fair’s portfolio will be

urban advertising media. Additionally, if we top that with

broadened to include Arena, a sports and entertainment hall,

a project for a portal promoting Polish companies abroad

new exhibition halls and a multi-storey car park on the MTP

and solutions which are already used for databases,

premises. The Fair will also develop through investments

telemarketing and social media, the Fair will not only be

ell us what you need and we will try to help you

keep developing new technologies through, for example,

to achieve your goals. The activity of the Poznań

the implementation of a CRM system supporting customer

in new technologies. The pace of changes in economy

a gathering venue, but a company that integrates marketing

results in the necessity to introduce new management and

and communication activities supporting both companies

marketing solutions. In the coming years, the company will

and consumers. .

Check out what we can do for you! ORGANIZATION OF TRADE SHOWS

VENUE MANAGEMENT

On MTP premises

Management of MTP premises

At other locations

Management of other facilities

SUPPORTING ACTIVITIES Trainings Publishers Marketing research CUSTOM ADVERTISING CAMPAIGNS (TELEMARKETING, REMARKETING, ETC.)

CONGRESSES

AREAS OF MTP ACTIVITY

IDEA EXPO

Events by MTP Events by PCC

GASTRONOMY

Space arrangement Construction of booths on MTP premises and at other locations MARKET ANALYSIS

Cooperation with InfoCredit

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famous people at fair events

Fair – place of real meetings Visit at fair events constitutes an opportunity for close meetings with politicians, scientists, artists, sport and music stars, fashion designers, YouTube, TV personalities and celebrities. It is a chance for inspiring conversations, benefiting from knowledge and experiences and an opportunity for obtaining autographs and having good fun.

Scan the QR code – see the photo report from the visit

Minister of Agriculture and Rural Development, Krzysztof Jurgiel, opened the POLAGRA fair and during the press conference spoke about the direction of export of Polish food that include not only the European Union Member States, but also markets in Asia or North Africa

Paweł Lewandowski, Vice-Minister of Culture and National Heritage took part in the VIP Day of POZNAŃ GAME ARENA (PGA) fair. He visited the exposition and tested the presented games. He also participated in signing the declaration on strengthening cooperation in the games industry between Indie Games Poland Foundation and their counterparts in other European countries. In ceremony of signing the declaration took art industry organizations from Czech Republic, Hungary, Slovakia, Croatia and Moldavia. This was a great event not only for the PGA, but also for the European independent games market

Scan the QR code – see the photo report from the visit

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The guest of POL ECO SYSTEM trade fair was the Minister of Environment Prof. dr hab. Jan Szyszko. The important part of his visit was participation in a discussion panel regarding the ideas for climate neutrality. The Minister also positively commented the offer of exhibitors having their stand at the fair

Scan the QR code – see the photo report from the visit


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famous people at fair events

The official inauguration of the TASTES OF THE REGIONS fair participated among others the Secretary of State of the Ministry of Agriculture and Rural Development Jacek Bogucki and marshals of majority of Polish provinces

Scan the QR code – listen to Minister’s statement

Robert Makłowicz, food critic and traveler, took the participants of TASTES OF THE REGIONS fair in on a culinary journey around his favorite tastes of Wielkopolska

The guest of TASTES OF THE REGIONS fair and European Forum of Culinary Heritage Network was the coordinator of the European Regional Culinary Heritage, Niclas Fjellström. The Forum turned out to be a good platform for exchange of experiences and finding inspirations among others for marketing activities for small companies producing food

During the Autumn edition of POZNAŃ SPORT EXPO, Jacek Fedorowicz humorously talked about his experiences connected with running. The popular satirist took up running over 40 years ago to prove that despite predispositions, thanks to hard work, he will be able to finish a marathon

Many stands of this year’s PGA fair were visited by the well-known in the game industry You-Tube celebrity GIMPER - Tomasz Działowy. His channel is subscribed by more than 1,25 million people!

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photoreports

Equestrian Premier League CAVALIADA Poznań From November 30th to December 3rd Poznań was home to a unique, international equestrian event, CAVALIADA Poznań 2017. More than 300 athletes competed in 6 equestrian competitions. The qualifying stage in Poznań is the first of the CAVALIADA Tour 2017/2018 series, authorized by the FEI International Federation for Equestrian Sports.

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he event involved a number of excellent athletes;

As a result, he is the second Pole in history to find himself in the

the most successful stars that could be seen in action

best one hundred jumpers around the world.

were: Rolf-Göran Bengtsson, the winner of last year’s

What makes the event at the Poznań International Fair unique is

Longines Global Champions Tour, and Pius Schwizer, the bronze

its scope. Competitions held at two arenas simultaneously, four

medalist of the Olympic Games (2008) and the two-time World

exhibition halls housing products showcased by the exhibitors,

Cup medalist. The strength of the Cavaliada athletes is best

34,000 visitors over 4 days and stables prepared for 650 horses

proven by their position in the world ranking.

– these and more is what makes the Poznań event unrivaled east

Being the most important part of the stage in Poznań held for

of the Oder river. CAVALIADA Poznań can, therefore, be easily

the prize of PKO Bank Polski, the Poznań Grand Prix which is a

compared to the other equestrian events held in Leipzig, Geneva

part of the Central Europe League of the World Cup finished with

and Paris.

a historic victory of a Polish representative, Andrzej Opłatek, aged 20, riding Copperfield 40. He is the first Pole to have won such a renowned competition in Poznań, participated in by such experienced athletes, in the last 10 years.

For more information visit www.cavaliada.pl Contact us: dominik.nowacki@mtp.pl

We are pleased that Polish horse riding is developing dynamically.

Feel invited to take part the forthcoming events of the

After numerous victories this season, Jarosław Skrzyczński has

CAVALIADA Tour 2017/2018 series

been ranked 84th in the World Equestrian Federation ranking.

in Lublin, February 16-18, 2018, and Warsaw, March 1-4, 2018.

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photoreports

Technologies powering business ITM Poland For years the ITM Poland trade fair held in Poznań has combined the best of industry, business and science. This cooperation brings measurable outcomes. Regardless of the economic situation, the revenues of ITM exhibitors and profitability of their businesses have been growing.

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imilarly to export, demand for industrial machines

of managerial staff, constructors and designers. They are looking

in Poland has been growing for many years. Looking to meet

for the latest technologies for their companies and these are

the requirements of foreign contractors, Polish companies

mainly supplied by foreign exhibitors. In spite of the deficit

keep investing in machine parks. However, the contacts made in

in the trade of industrial machinery, machines imported to Poland

Poznań and spendings on promotion during the fair result in the

transfer to our GDP, manufacturing products mainly for export.

anticipated profits. Since 2010, the revenues of ITM exhibitors have

According to the latest data by InfoCredit, the import

increased by as much as 76%. For comparison, over the last six

of machinery to Poland is worth over USD 1.7 billion per annum

years, revenues of the entire machinery industry have seen a 60%

while exports total USD 518 million. Most often, we import

increase. The companies that join ITM Poland as exhibitors are

machines from Germany, China and Italy. When it comes

also among the leading companies in the engineering industry in

to exports, the most important markets are Germany, Russia and

terms of profitability, with as much as 90% of them showing no

the USA. Belgium, Holland and Czech Republic, however, are the

loss. It is also a better result than the industry average, where 85%

most underestimated markets for Polish exporters in Europe.

of companies prove viable.

So, there are things worth fighting for.

ITM Poland provides Polish exhibitors with the possibility to showcase innovative products and the latest technological solutions in international company that accounts for nearly

For more information visit www.itm-polska.pl Contact us: joanna.kucharska@mtp.pl

a half of the participants of the event organized by MTP. The fair

Feel invited to take part in ITM POLAND which will take place

is visited by over 17,000 professionals, including representatives

5-8 June 2018.

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photoreports

Business beyond borders TASTES OF REGIONS, POLAGRA FOOD, POLAGRA-TECH, POLAGRA GASTRO, INVEST-HOTEL, PAKFOOD Polagra in Poznań marks the beginning of autumn in the food sector - Tastes of Regions, Polagra Food, Polagra Tech, Polagra Gastro, Pakfood and Invest Hotel. These are the largest fairs in Central-Eastern Europe addressed to the food and HoReCa sectors, including a comprehensive presentation of the latest trends and technological solutions.

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his year’s exhibition consisted of more than 900

and five partner regions from Romania, Moldova, Belarus,

exhibitors from 36 countries. The event was visited

Turkey and Germany. The event was a great opportunity

by over 51 thousand people from Poland and abroad

to compare tastes and try local products. Many culinary

including visitors of the Hosted Buyers program from such

experiences were also provided on the Culinary Stage, where

countries as Singapore, Tajikistan, Uzbekistan, Lebanon, Egypt,

one could watch live how regional and traditional delicacies

Qatar, Romania, Holland, Great Britain, Germany, Belgium and

are made.

Ukraine. The exhibition was complemented by a wide range of trainings, conferences, competitions and culinary shows.

In the slow life spirit

Dominated by healthy foods The exposition of Polagra Food was dominated by the Polish dairy and meat processing sectors. These two were

The Tastes of Regions fair, which is open to the general public,

represented by a number of market leaders who presented

featured a presentation of the culinary diversity of Poland

such products as lactose-free, non-GMO cheeses and cold

14_ pmt


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photoreports

cuts based on home recipes. The fair also saw a presentation

Synergy strategy

of companies processing fruit and vegetables as well as

The Poznań International Fair is engaged in extensive

producers of sweets, snacks, teas, drinks and alcohols from

cooperation with industry entities (from enterprises, to

such countries as Belarus, Egypt, South Korea, Romania,

associations, to state institutions) and the synchronization

Turkey, Ukraine, Italy, Finland, Bulgaria, Germany, Hungary,

of events for similar sectors of the economy during the fair

Lithuania, Malaysia and Sri Lanka.

leads companies to achieving better business results than

In 2018, Polagra Food will take place in the spring already.

isolated marketing activities. Thanks to the synergy of the food

The decision to change the date was taken following

technology fair Polagra Tech and the packaging fair Pakfood,

consultations with the sector’s representatives. It should

enterprises have a chance to plan their production holistically.

allow the sectors that could not participate in the fair due to the amount of work in the autumn, e.g. wine producers, to take part in the event. It should also enable business talks

For more information visit www.smaki-regionow.pl,

between entrepreneurs and distributors so that both can

www.polagra-food.pl, www.polagra-tech.pl, www.polagra-

see the outcomes in the same year already.

gastro.pl, www.taropak.pl

Comprehensively for HoReCa Polagra Gastro and Invest Hotel were featured with

Contact us: edyta.bonin@mtp.pl, joanna.jasinska@mtp.pl, robert.mieldziuk@mtp.pl, konrad.flesman@mtp.pl

a presentation of the latest technological solutions and equipment for gastronomy and lodging facilities.

You are invited to participate in the forthcoming edition of

The participants had an opportunity to take advantage

POLAGRA-FOOD, which will take place 8-10 May 2018, and

of a series of culinary workshops and demonstrations,

in TASTES OF REGIONS, POLAGRA GASTRO, INVEST-HOTEL,

including the Hotel Marketing Conference (HMC) and the

POLAGRA-TECH, TAROPAK, which will be held from September

Polish Culinary Cup.

29 to October 4, 2018.

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New dimension of printing ART OF COLOR CONGRESS

The prospects for the printing industry were discussed at the ART OF COLOR Congress, held by the Poznań Fair in the beginning of November. The congress involved 26 expert speakers, was partnered by 13 leading companies, as well as 16 institutions, companies and associations which provided subject-matter, sector-specific support. The industry’s most important congress gathered nearly 400 participants.

C

ontemporary printing is a technique of mass production

Druckmaschinen AG. The other topics discussed included the future

(...). No wonder its applications go beyond the media.

of packaging and its role in the contemporary printing industry,

Without printing techniques, it would be impossible to

and new challenges that the printing industry in faced with in

create intelligent and active packaging, modern electronics or

the context of ecology, economics and automation of processes.

innovative medical sensors - this was the direction of innovation

The second day of the congress also involved practical

for the printing industry presented by dr inż. Jacek Hamerliński

workshops on modeling and printing objects with 3D printers,

from the Central Research and Development Center of the Printing

showing the advantages and disadvantages of 3D printing,

Industry during the ART OF COLOR congress.

a selection of technologies and an overview of the best

The Congress featured a comprehensive discussion on the

companies and products on the market. The workshops also

prospects for development of the Polish printing industry in many

identified possible target groups and purchase impulses

areas and through many perspectives. For example, in the context

of potential customers from the printing industry.

of the publishing market, especially color magazines which are facing the growing competition of „non-printing” media in the field of advertising. What is the new generation of solutions for

For more information visit: www.poligrafia.mtp.pl, www.4printweek.pl Contact us: martyna.dera@mtp.pl

modern printing house 4.0 and digital production in the context

Feel invited to participate in the upcoming edition of the

of Heidelberg was presented by Jordi Giralt from Heidelberger

conference and 4 PRINT WEEK from 1 to 4 October 2018.

16_ pmt



competitions and awards at the fair

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Regional tastes worth a medal Do you produce original food products prepared locally from natural ingredients characteristic for a particular part of Poland based on traditional, old recipes and do you have your stand at Tastes of the Regions Fair? You can take part in a competition for a unique distinction – prestigious Medal of Tastes of the Regions Fair. The competition is organized by Poznań International Fair and the Union of the Provinces of the Republic of Poland. 18_ pmt

Photo: Poznań International Fair press service

Home-made butter from goat’s milk, Qzko – Ecological Farm


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competitions and awards at the fair

M

edal of Tastes of the Regions Fair will be granted to best natural and traditional food products from Member States of the European Union, which have

been registered as exhibits at a trade fair stand during the Tastes of the Regions Fair. The competition is held in two categories: products of plant and animal origin and evaluated are among others: tradition of a product, its quality, competitiveness, packaging and promotion of a particular region through

can later use in their promotional campaigns. In 2017 exhibitors

the product registered for the competition. Moreover, the

registered 55 products for the competition for the Medal

registered products must be consistent with Regulations for

of Tastes of the Regions Fair. The jury of the competition, after

Exhibitors, which means that they have the right to use one

a thorough assessment, selected 20 best products and granted

of the following marks: „Chronione Oznaczenie Geograficzne”

5 distinctions.

(Protected Geographical Indication), „Gwarantowana Tradycyjna Specjalność” (Traditional Specialty Guaranteed), „Chroniona

Good and healthy tastes

Nazwa Pochodzenia” (Protected Designation of Origin),„Żywność

Tastes of the Regions Fair in Poznań is a festival for amateurs

Ekologiczna EU” (EU Organic Food), „Jakość Tradycja” (Quality

of traditional, Polish food prepared according to old recipes.

Tradition), „Dziedzictwo Kulinarne” (Culinary Heritage) or have

It is also a perfect event for everyone who eat healthy and

a Slow Food recommendation, or are included in the List

value products from local suppliers. At this event everything

of Traditional Products of the Ministry of Agriculture and Rural

tastes delicious!

Development or have been selected for participation if the fair

Last year’s edition of the event was participated by more than

by chambers of commerce and associations (including Slow

200 exhibitors from 16 provinces and the fair itself was visited

Food) or appropriate local Marshal Offices.

by 35 thousand of aware consumers. At the fair in one place

Winners of the competition are announced on the first day

everyone will find certified dairy, meat, pastry and bakery

of the fair during a grand opening of the event.

products as well as ready-made meals and dishes from all over

They then receive souvenir medals and certificates which they

Poland and different parts of Europe!

Next edition of Tastes of the Regions Fair will be held on 22-24 September 2018. Do not miss the deadline for registration of participation in the fair and deadline for registering products for the competition for the prestigious medal.

Marek Woźniak ,Marshal of the Wielkopolskie region, is presenting the Tastes of Regions medal

Photo: Poznań International Fair news agency

Photo: Poznań International Fair press service

For more information go to www.smaki-regionow.pl

Marinated mushroom with ham, Krystyna Hapka

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Worldwide premieres The trade fair year starts with the largest business meeting of the agricultural sector in Poland – International Agricultural Fair POLAGRA-PREMIERY. Participation in the event have already confirmed the unquestionable leaders of the agricultural sector as well as new brands which are planning to enter the polish market. _21

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fair events

POLAGRA PREMIERY | 18-21 January

Innovations for agriculture The International Agricultural Fair POLAGRA-PREMIERY is the perfect time for business. The latest world releases, which will soon be presented at AGRITECHNICA in Hanover, will have their Polish premieres in Poznań. The POLAGRA-PREMIERY trade fair will feature products offered by about 400 producers, distributors and dealers from the agricultural sector operating in the three areas: technology, breeding and cultivation. Thousands of new items will be showcased in such categories as machinery, equipment and tools, fertilizers, seeds, plant protection products, feeds and feed additives. In addition, the exhibition will also be featured with equipment for the maintenance of agricultural machinery, as well as zootechnical and veterinary equipment. It is certainly worth taking a look at 27 innovative products that have received the Gold Medal. The exhibition will be accompanied by a substantive program, carefully selected to meet the needs of the industry, which will broaden the knowledge and qualifications of agricultural industry representatives, as well as the HOSTED BUYERS program, whose main aim is to develop trade between Polish producers and foreign customers through arranging individual meetings between key foreign buyers and selected exhibitors. The Poznań trade fair will be visited by a thoroughly selected buyers and management staff from all over Europe, in particular dealers of agricultural machinery and importers. For more information visit www.polagra-premiery.pl and Facebook/PolagraPremiery

4 PRINT WEEK | 1-4 October NEW EVENT

Printing industry from a new perspective A new chapter in the tradition of printing industry meetings at Poznań International Fair is about to begin. 4 PRINT WEEK will focus on modern technologies, 3D print, solutions dedicated to various sectors of the industry and offset technologies. At the same time will take place the second edition of Congress ART OF COLOR – NEW DIMENSION OF PRINT. Thematic scope of the exhibition and the congress will be attractive primarily for participants of the printing industry market, owners and technical directors of printing houses, designers, designers of packaging and labels, but also for advertising agencies and publishing houses. For more information go to: www.4printweek.pl

22_ pmt


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fair events

GOLDEN MARKETING CONFERENCE | 27-28 March

Marketing 4.1 The largest and the most prestigious conference in Poland, bringing together nearly 2000 managers, marketers, as well as advertising and marketing specialists of various industries. GOLDEN MARKETING CONFERENCE is a great marketing event providing an enormous amount of practical knowledge. It is also an opportunity for all participants to get acquainted with an interesting offer of exhibitors who will propose their solutions in the scope of tools used to support modern marketing. GMC 2018 will also host certified workshops on Brand Marketing, Story Telling, AdWords tools and Facebook. This event is created by outstanding practitioners who will be presenting current trends in marketing, advertising and PR. Eighteen experts in their respective fields will be speakers at the conference. This year, the GOLDEN MARKETING CONGERENCE’s guiding idea is Marketing 4.1, which perfectly reflects the current trends of digitalization and, as a result, the need for marketers to change their way of thinking. Brand Marketing and Customer Experience are important concepts that will be developed during this year’s event. Conference is also an opportunity to exchange business experiences and establish new business relationships. The well-developed networking part will allow you to expand your contacts with specialists from various market sectors. More at: www.goldenmarketing.pl and Facebook / GoldenMarketingConference

SURVIVAL FORCE EXPO | 9-11 February NEW EVENT

Action!

It is the first in Poland professional fair of survival equipment prepared especially for fans and businessmen. Extensive offer and emotions await the fans of ASG, military, bushcraft, survival, knife making or outdoor activities. This is a perfect place for meeting interesting people from army reenactment groups, thematic groups and associations. The fact that Hunting and Shooting Exhibition KNIEJE is held concurrently and that the event is visited by of almost 40 thousand fans of outdoor activities make the participation in the event create new opportunities for establishing interesting business relations. For more information go to www.survivalforce.pl

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fair events

MDO | 7-8 April, Cracow & 21-22 April, Gdańsk

Build, repair and decorate!

NEW EVENT

As early as in April 2018, the Poznań International Fair will launch a new trade show, MDO Apartment, House, Garden, in Poland’s two promising regions in terms of residential and office buildings. Both the Małopolskie and Pomorskie regions are characterized by a dynamic growth of construction investments. We should therefore expect a high interest in construction materials and interior furnishings among individual investors, as well as in services provided by interior fitters and design studios. Exhibitors will present end users, local contractors, architects and designers with the latest proposals in the field of construction materials, interior fittings and garden design. There will be an opportunity to see unusual products of the highest quality, modern technologies that will facilitate remote management of your home, apartment or office, as well as furniture and accessories. Knowledge development will be facilitated by interactive workshops as well as by consultations with experts who will show the correct assembly methods and functional values of the presented products.

For more information visit www.targimdo.pl

POZNAŃ AIR SHOW | 19-20 May

The sky-high show More than 12 hours of shows, dozens of airships, unseen so far attractions on the ground. This is how in a few words will look like the International Poznań Air Show 2018, which will be held at premises of Poznań - Ławica Henryk Wieniawski Airport. Participants of the event will have an opportunity to watch air shows performed by the best pilots from all over the world and take a closer look at the static exposition of all kinds of airships – from helicopters and gliders, through cargo planes, to supersonic aircraft.

For more information go to www.Aerofestival.pl

24_ pmt


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fair events

MOOD CONCEPT Interior & Design | Autumn 2018, Warsaw

Modern interior design

NEW EVENT

The formula of the MOOD CONCEPT Interior & Design trade fair is aimed at promoting the best original design. Therefore, the exposition is focused on high-quality products of outstanding quality and functional values. This is where visitors will find a carefully selected offer of the latest collections of premium interior design brands from renowned suppliers as well as new players who set new technical and design standards within interior design. A well-developed program of events is an important part of MOOD CONCEPT. Lectures given by design stars, specialist trainings and workshops will take place on the main stage. The #dekorada project is a part of the exhibition program. In this special zone, it will be possible to make contacts with interior architects and designers of furniture and utility forms, who will present their professional portfolio. The new LOVE Original Association is a partner of the MOOD CONCEPT event. Its objective is to promote good design and popularize fashion for buying original products. The first day is addressed to business customers – mainly interior architects, representatives of design offices and independent designers. On Saturday and Sunday, the exposition will be open to retail customers interested in buying furniture and furnishings, who will have an opportunity to find interesting interior inspirations. For more information go to www.targimdo.pl

SALMED | 15-17 March

Poznań for medicine Organized every second year, International Fair of Medical Equipment and Instruments SALMED, promote the most cutting-edge

technological

solutions

available

on

the

medical market and create an opportunity for exchanging experiences, acquiring knowledge directly from outstanding specialists and establishing a platform for direct meetings of the representatives of the world of medicine, science and business. The event has a strong position as one of the most significant fair of medical equipment and instruments for hospitals, practices, doctor’s offices and health facilities in Poland. This is the place where the whole sector meets! For more information go to www.salmed.pl

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IdeaExpo.MTP provides advice

Project: Magdalena Gyurkovich

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Booth functionality

The route to your destination at the fair Besides the price, aesthetic and functional features are the two major criteria when choosing the company to prepare an exhibition booth. Though de gustibus non est dicutandum (there is no disputing about tastes), it is worthwhile giving some time to think about the booth’s functionality. Be that as it may, an exhibition stand is not only a means to show the company’s image, but also a workplace, whose main purpose is to help carry out business objectives. AUTHOR Marzanna Wiśniewska, IDEAEXPO.MTP

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IdeaExpo.MTP provides advice

SMART… or even SMARTER objectives Fair objectives are closely related to objectives of the company and result from its marketing strategy. Companies usually have a few objectives, which should be… SMART, or even… SMARTER. What does that mean? Let’s brush up on that: S – Simple A – Ambitious R – Realistic T – Time defined E–? R–? The two extra letters are additional criteria, which help to increase the delivery of objectives. E, standing for Exciting, having influence upon emotions, motivating employees to be

Photo: IdeaExpo.MTP’s press service

M – Measurable

The more prominent the client, the more adequate place they should be hosted in (e.g. a separate room or a VIP room upstairs). The photo shows the stand by Somfy, where the ground floor space serves as a presentation space, whereas upstairs there is a business lounge

more effective; R, standing for Recorded, kept far from what is short-lasting, always at hand, always available to refer to, even long after the fair has ended. THE LACK OF OBJECTIVES

There are really plenty of objectives of participating in the trade show depending on the strategy. Below are those which are chosen most often: • Gaining new customers • Managing contacts with existing customers • Managing contacts with the media • Launching a sales process • Finalizing sales and sales of products • Boosting or changing the brand’s / company’s image

Photo: IdeaExpo.MTP’s press service

MEANS NO POSSIBILITY FOR ASSESSMENT.

• Launching new products

Even the smallest of the stands has clearly set up areas - the demonstration area, working area, a space for talks, and a back-up area. The most important thing is that comfortable conditions are provided for talks with customers

• Presenting products live • Informing customers about changes to products • Informing customers about the principles of the company operations • Gaining new business partners • Gaining “ambassadors” for our products • Observing the competition It is clearly defined objectives that determine the functional areas of the booth.

Not all areas are equal Even the smallest of the stands or booths has clearly set up areas including the demonstration area where products or services are shown (shelves, walls with graphics, a platform, a display, etc.), the working area, or else the information point

28_ pmt

Photo: IdeaExpo.MTP’s press service

• Supporting the sales department

The product is the king of the stand. BRW’s objective was to showcase all available collections, including their flagship collection, POSSI


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IdeaExpo.MTP provides advice

(a counter, a leaflet stand), a space for talks (a table and chairs), Photo: IdeaExpo.MTP’s press service

and a back-up area (a back room with shelves, hangers, etc.). The larger the stand, the bigger each of these areas. Depending on the exhibition concept and the types of exhibits, stands and booths can have various shapes and forms. “The conversation about arranging the stand so that it is functional should commence with the question: Who provides information about what products and who gets informed?” says Magdalena Gyurkovich, who has been designing stands for leaders of many sectors for many years. “In fact, it is only when these questions are answered can the decision about the size and the exhibition presentation concept be taken,” she adds. Generally, in practice the situation is different:

If you take part in the fair addressed to the general public, your stand should be open, allowing easy access to the items and information (e.g. leaflets, multimedia, samples)

the designer is supposed to arrange an already ordered space. Luckily, both designers and exhibitors usually have some experience from the previous editions, owing to which, it is possible to draft a functional project and eliminate the mistakes made in the previous editions.

Photo: IdeaExpo.MTP’s press service

Who? That’s easy – the exhibitor Producers, distributors, companies providing services, leaders, TOP10 companies, small and medium-size companies, permanent participants and newcomers – it is easy to notice the differences between the stands and booths during the fairs. These differ in terms of their size and design. Theoretically, regardless of its size, the exposition area should be as large as the working area. In practice, however, the size of the exposition area and the working space depend on the company’s profile: It is calculated that: 60% of the stand area relates to exposition when the company

If you want to demonstrate what to use the product for, find some space for demonstration purposes

is a manufacturer or a distributor, 40% of the stand area relates to exposition when the exhibitor is a service provider or the stand is designed to provide information and counsel.

Photo: IdeaExpo.MTP’s press service

What? The product – the king of the stand Our product is the king of the stand. Each booth has its own king and visitors of every fair can visit different kingdoms. Following our experience, we know how different the stands at various trade shows are. It is not only a matter of its size, but also of the way products are displayed. Whilst planning to participate in a fair, it is always worth answering the questions that will help us to arrange the space: • Do I want to present the whole range of products or only some of them, samples or specimens? • What must be exhibited (new products!)? • Which products have changed since the last edition of the

If sales are one of the reason for your participating in the fair, devote some of the space to shelves, displays, and think of the longest and most comfortable counters for the clients

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Bear in mind that during the fair the stand becomes a temporary headquarters of the company, where the company’s life goes on for a few days and the most important people are present, including the board, heads, sales and marketing reps, technical staff, and the whole customer service staff

Photo: IdeaExpo.MTP’s press service

IdeaExpo.MTP provides advice

Yanmazaki Mazak paid most attention to easy access to their CNC machines and many seats to talk to distributors

fair and which boast better properties than those of my

attention should be paid to an adequate number of

competition?

seats (preferably different to match the expected

• Which products should be demonstrated in action as this is the best way to show their advantages? • Which product matches the future needs of the target clients? • What should be clarified on boards and what through

characters of conversations) and to creating a nice atmosphere, one which will facilitate talks (….). The more prominent the client, the more adequate place they should be hosted in (e.g. a separate room or a VIP room upstairs).

modern multimedia measures? • Is it possible to demonstrate the performance of the product in conditions similar to those natural ones? • How much space is needed to present the necessary items? • Is it possible to deliver the products to the stand at all?

How? A story about the product Participation in a fair is nothing else but telling a story about our product. The more attractive it is, the higher the chance of arousing interest. With regard to this, its visual properties are invaluable support for the functionality. Bear

Whom? The visitor – the other king at the fair

headquarters of the company, where the company’s life goes on for a few days and the most important people are

As much as the product is the king of the stand, it

present, including the board, heads, sales and marketing

comes without saying that the visitor is the king of the

reps, technical staff, and, pretty often, the whole

fair in general. They are the ones to decide what and

customer service staff. It should therefore be noticeable

if they want to see products at the stands. The fact

straight away. “The stand should be not so much pretty

that they made the effort and, given the practically

as noticeable,” says Magdalena Gyurkovich. “Sometimes

unlimited access to information about products online,

it is the result of its beautiful design, quality, unique

came to the fair must not go unnoticed. Therefore, it is

materials, and sometimes provocation. The message is

imperative for companies to showcase their products

effective only if it is in line with the company’s image.

in a way that the king (visitor) will have a chance to

In that case, the lack of synergy between the design and

see, touch and try them as well as compare with others.

the company’s culture can result in a distorted view of

It is very important whether it is a B2B or B2C fair, i.e.

the company,” adds the designer. To create a stand that

whether we expect many end customers or, on the

is functional, yet in line with the company’s image, it is

contrary, whether we will have business clients mostly.

necessary for the designer and exhibitor to cooperate

In the first scenario, the stand should be open, allowing

closely, both at the planning and implementation stages. If

easy access to the items and information (e.g. leaflets,

we can succeed in carrying out that process, our exhibition

multimedia, samples). If we are expecting buyers,

objectives will be within reach.

30_ pmt

in mind that during the fair the stand becomes a temporary


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affiliate program

Discover Poznań after the fair! When a trade fair day comes to an end, it’s time to think about relax and some entertainment. Partners of the program Targi po Godzinach provide many options for entertaining oneself. You can make use of the special offers by showing the card of Targi po Godzinach or a ticket to a trade fair event. Leisure Center Gravitacja

Termy Maltańskie

Who we are?

Who we are?

Gravitacja is a 12-alley bowling center with a night club created for

Termy Maltańskie is the most modern and the largest water

people searching top level leisure and entertainment. On 1800 m²

complex for leisure and sport in Poland which uses thermal

of space at the same time can have fun almost 700 people.

waters.

Apart from bowling, the center has 6 professional billiards tables, original beer-pong tables, hockey table and many other attractions.

What we offer?

While using the attractions you can order a pizza or snacks. Additional

For guests of MTP we offer a 15% discount on a 2h, 3h or an All-day

conference room with a 180 inch projector allows for a perfect

ticket to a selected zone of the Waterpark or World of Saunas.

combination of business and entertainment in one place. What make us stand out? What we offer?

At Termy Maltańskie you will find everything which is connected

Guests of MTP will receive a 10% discount on bowling and billiards.

with water, leisure and relax, regardless of the season of the year. • Swimming pools, including an Olympic-size swimming pool and

What make us stand out? Universality. We have everything what one needs to integrate a group of people. At GRAVITACJA you can play bowling, billiards, dance, have

a diving board; • Waterpark with numerous slides, pools with geothermal water and a wave pool;

a drink and eat something tasty. The Center also has separate VIP

• World of Saunas composed of 14 saunas and steam séances;

rooms and more than 3 thousand parking spaces in the largest

• SPA 1306 offering face and body treatments and massages

shopping center in Europe.

– primarily excellent oriental ceremonies such as Hammam, Rasoul or Ayurveda Massages. Where we are?

Posnania located in the heart of Rataje, next to Rondo Rataje.

Termy Maltańskie complex is located on the shore of Malta lake.

www.gravitacja.pl

www.termymaltanskie.com.pl

Photo: Gravitacja press service

You will find us in the shopping and entertainment center

32_ pmt

Photo: Termy Maltańskie press service

Where we are?


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Business & Culture Center Młyńska12 Who we are? Młyńska12 is a unique business & culture center in a renovated tenement house in the very center of Poznań. Our goal is to balance the business and personal zones in order to meet the expectations of companies and individual customers. What we offer? For guests of MTP we prepared a 10% discount on food in The Time Restaurant without alcoholuc and non-alcoholic drinks. What make us stand out? We offer modern and fully ergonomic conference rooms, perfectly equipped office spaces and original and diverse food concepts, whose quality and taste is supervised by Roman Kosmalski. Restaurant The Time is the place which aims at combining exquisite, modern recipes with preservation of the tradition of Polish cuisine. Wino na Kieliszki, Wino na Butelki and wine-cellar Ground Winery are full of passion and love for the most selected wine and allow for setting off in a journey around the most remote parts of Europe and the world. Fans of cigars and hard liquors will certainly be attracted by the intimate and just perfect for organization of unusual, exclusive meetings, Cigar Room & Whisky Bar. On the top floor of the building is located Studio Kulinarne Deck_12, where on a regular basis are held dinners including live cooking, workshops and culinary courses organized for everyone who consider cooking a real passion. Where we are? We are located at the crossroads of Młyńska and Nowowiejskiego street, therefore we are in the very heart of Poznań, in a close neighborhood of courts, legal offices and numerous cultural venues.

Reklama

Photo: Młyńska 12 press service

www.mlynska12.pl

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services

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Sensual demonstration of elements Tasting Dinner of Poznań Chefs Together

Awaken your senses and discover the elements” was the motto followed by the originators of this exceptional meeting, which took place on September 2nd in the GARDENCity restaurants at the Poznań International Fair. The Tasting Dinner of Poznań Chefs Together was a rather exclusive show consisting of seven meals topped with an energizing performance by singer Kasia Wilk. 34_ pmt


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services

T

he menu included, among others, duck, flambéed mushrooms, smoked cod and beef. The guests were impressed by the designer and

chic interiors of GARDENCity, as well as the meals served in a unique and surprising way. The dessert turned out to be a big surprise – a chocolate ball crashed on the table like a piñata with sweets. Some of the dishes had been prepared through molecular techniques, i.e. with the use of liquid nitrogen. All the dishes, however, were inspired by nature, and to be more specific, four of the elements – water, air, fire and earth, which precisely corresponded with the GARDENCity restaurants, which are a clear reference to nature. It triggered the idea to arrange the rooms to the themes of fire, crystal, air, water and sand. The evening’s stars included renowned Chefs, who demonstrated their skills, experience and imagination: Tomasz Purol, Dawid Łagowski, Patryk Dziamski, Ernest Jagodziński, Artur Skotarczyk, Mateusz Mikuła, Sergey Hieronimczak, Roman Kosmalski, Jakub Kasprzak, Dominika Słaboń and Grzegorz Olejarka. The event was hosted by Tomasz Zdrenka, the chef of GARDENcity, an enthusiast of combining Polish cuisine with French and Mediterranean influences, a winner of the Polish Culinary Cup and many international and prestigious competitions.

As

usual,

Tomasz

Tarkowski

was

responsible for the service. The event would never have happened had it not been for the great partners and media patrons such as HapHap – Premium Food Delivery, Wypożyczalnia Gastronomiczna – Gastro Magic Service (Gastronomy Rental – Gastro Magic Service), Bidfood Farutex, Dajar, VININOVA, Jacek Goderski Owoce Warzywa (Jacek Goderski Fruits & Vegetables), Fusion Gusto Poland, HENDI, Grafen, Thoreau, Dziamski Studio, Papaja. pl, Poradnik Restauratora (Restaurateur Guide), Szef Kuchni (Chef), Wszystko dla Kucharzy (All for Cooks), Klub Szefów Kuchni (Chefs’ Club), Portal newsgastro.pl.

Some of the dishes were prepared through molecular techniques, including those making use of liquid nitrogen. They were served in a unique way – the chocolate ball was crashed on the table like a piñata with sweets

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Photo: GARDENCity’s press service

services

Photo: GARDENCity’s press service

All the dishes were inspired by nature; to be more specific, four of the elements – water, air, fire and earth

7 dishes of the tasting menu featured with the theme “Awaken your senses and discover the elements”

FIRE

AMUSE-BOUCHE: halibut / roasted hay / burned onion / gooseberry Tomasz Zdrenka / Patryk Dziamski / Dawid Łagowski

WATER

COLD STARTER: duck / watercress / bonito Roman Kosmalski / Jakub Kasprzak

Scan the QR Code – see the video report

FIRE

HOT STARTER: flambéed mushrooms / croutons / Wielkopolska fried cheese / aubergine Tomasz Zdrenka / Patryk Dziamski / Dawid Łagowski

WATER

FISH: smoked cod / coconut / mango / basil / occa Sergiusz Hieronimczak / Ernest Jagodziński

AIR

INTERMEZZO Dominika Słaboń / Grzegorz Olejarka Photo: GARDENCity’s press service

EARTH

MEAT: beef / beetroot / potato / black lilac / birch Artur Skotarczyk / Tomasz Purol / Mateusz Mikuła

AIR Not only were the senses stimulated by the superb dishes, but also by the energizing performance by Kasia Wilk

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DESSERT: chocolate piñata Dominika Słaboń / Grzegorz Olejarka


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Guests of the Tasting Dinner of Poznań Chefs Together meet in the Fire and Air Rooms at the GARDENCity restaurants

Twelve outstanding chefs, crème de la crème of the Poznan gastronomy environment, demonstrated their skills, experience and imagination

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Eat well at GARDENcity restaurants

For every occasion

Are you coming to Poznań International Fair as an exhibitor or visitor? Whether you are going to develop common passions with your family during trade fair events or conduct contracting meetings with customers, you don’t have to worry about where to go and eat well, healthy and at a good price. New restaurants at Poznań International Fair – GARDENcity will offer you a delicious meal at any time of the day or night.

In the morning

In the afternoon

From 9:00 a.m. GARDENcity restaurants invite everyone

At lunchtime (from 12:30 p.m. to 5:00 p.m.) the Water

for nutritious breakfasts and a cup of aromatic coffee.

Hall fills with aromas of lunch dishes. The menu for

The classic breakfast set includes toasts with fried egg

lunch includes soups, main courses, side dishes and

on bacon, a selection of cold meat and cheese and fresh

sweet deserts which constitute a perfect company to the

vegetables accompanied by bread, butter, coffee or tea.

afternoon tea. The menu is changed depending on the

Also vegetarians will find here something for themselves

season of the year and character of the event – it is worth

– cottage cheese with chives, a selection of cheese, scrambled

checking the menu on the website www.gardencity.mtp.pl.

eggs with fresh vegetables and fresh bread and rolls, butter

Lunchtime classics include among others a creamy tomato

and hot beverages. Breakfasts are served until 12:00 o’clock

soup with basil, broth with noodles and vegetables,

in a light and spacious interior of the Water Hall located on

chicken Kiev, beer battered cod fillet or spinach & tomato

the ground floor of the complex of GARDENcity restaurants.

lasagne.

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A la carte menu At lunchtime (until 5:00 p.m.) visitors of fair events can also taste the exceptional a la carte dishes prepared by the talented chef of GARDENcity – Tomasz Zdrenka. Trying the a la carte menu is possible after a previous reservation of a table in the Fire Hall. Its decor is maintained in warm browns and oranges and comfortable NOOMI armchairs designed by Susanne Gronlund, round tables TAVOLO LEM from Andries & Hiroko van Ouck as well as chairs HUSK P1PF designed by Patrizio Urquiol, create an intimate atmosphere favouring business negotiations and informal social meetings.

At a stand If you have no time to go to GARDENcity, the restaurant may come at exhibitor’s stand! All you need to do is to call the restaurant and order a dish from the current trade fair lunch menu. And if your company organizes an anniversary, event, training or conference, you can order a catering service from GARDENcity! Restaurant’s manager will be happy to help you with choosing the menu that best macthes the occasion and … planned budget.

For special occasions If the tastes and interiors of GARDENcity win your recognition, you can always come back and organize parties and meetings of different nature – from business meetings, integration parties and all other banquets, to private and family parties. Elegance, modernity and highest quality service are the motto of GARDENcity. Restaurant’s manager and personnel will take care not only of culinary experiences, but also of appropriate decoration of the interior, music, entertainment part of your event as well as provision of multimedia equipment. You can count on their help at any time.

GARDENcity restaurants are located in hall 15 of Poznań International Fair.

Find out more on:

www.gardencity.mtp.pl, email: gardencity@mtp.pl, mobile +48 602 519 000

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Corporate party in details Your company celebrates an anniversary, introduces new product on the market, wants to thank its partners for successful cooperation in a given year… What is the best way to talk about it, what is the best way to thank them? Company event will be a perfect occasion for celebration and strengthening relationships. Which are the things you should pay the attention to? Below you will find some hints based on the experiences of Poznań Congress Center. AUTHOR Maria Marcinkowska, Poznań Congress Center

ARRANGEMENT OF SPACE

The Earth Hall has almost infinite options of its arrangement

Depending on many factors such as for example: number of

– from division into parts, through various possible locations

guests, character of a party or scenario, the arrangement of

for the stage, to arrangement of tables and chairs.

space where the event will be held, will be different. For example, if the party is divided into formal and informal part, it is worth

BUDGET

considering division of the space into two parts – into first, where

Budget is one of the more important factors which have

the main part of the event such as gala will be held, and the

an influence on a party. It doesn’t however mean that

second one, adjusted to lunch, dinner, culinary show or snack bar

a cheaper event is a worse event. It is incredibly important

needs. Arrangement of the place is a key to success – everything

to determine the planned expenses at the very beginning of

should be thoroughly thought over in order to make sure that

the arrangements related to the event, so that the organizers

not only the guests, but also … the organizers feel comfortable,

would have the time and possibilities for developing the

and that the event goes smooth, without logistic complications.

best plan of the party with the specified budget.

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CATERING

on time and that nothing has been left out. Poznań Congress

A guest who’s had enough to eat is a satisfied guest. When

Center’s team is a group of experienced professionals who

organizing a company event it is also good to consider the menu

are not afraid of any event challenges. They have been

that we want to have served – think over what we are going

successfully operating in the meeting industry for years and

to serve and in which way, in order to make it match the character

organizing several dozen events a year.

of an event. Food may be served to a table or provided in form of a buffet. There are situations which require both these

FOYER

options, such as for example longer events which include

While organizing an event it is worth using the whole space

the official part, festive lunch/ dinner and performances.

offered by a venue in which we are going to organize it.

In such a case, after a served lunch or dinner, guests should be

Next to the Earth Hall is located a spacious foyer which not

provided with warm buffet.

rarely is used by the guests as the place where one can sit,

DECORATIONS This aspect for many people may seem insignificant, however all experienced event managers know that decorations

talk and have a drink. It is also a perfect space for building a dance floor and DJ’s stand. With the use of foyer, guests have options for spending their time.

create an unusual and unique climate of a party and „dress”

GUESTS

the place. It is good to decide about the leading theme

The most important people at an event are the guests.

of a party. If we celebrate an anniversary of a printing company,

All decisions regarding organization of an event are made

paper decorations will constitute an element which the guests

on the basis of their profiles. If an event is organized for

from the industry will certainly like.

company’s key customers and VIPs, the party will differ from

EVENT MANAGER No party can be held without a good and experienced team dealing with organization of events led by an event manager

that destined for the closest family, friends or employees. The task for an experienced event manager is to plant all elements in a way that satisfies all guests.

– head of the project. It is the role of event manager to be

SCHEDULE

responsible for an event and make sure that everything is

A precise schedule of both the preparations and the party, is the

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essence of event organization. Defining deadlines for assembly, rehearsal and event itself, facilitate works and communication between a customer, organizer and all subcontractors. It is crucial that all persons involved in organization of an event have the same version of the schedule.

GRAPHI IDENTIFICATION OF AN EVENT

Number of guests has a huge influence on almost every element of a party. It determinates the arrangement of a room, logistics of the service, catering, use of space

A coherent event is a good event. Therefore it is important to focus on a coherent graphic identification of an event.

preferred songs or music genres and special requests of the

The easiest solution is to match the colors of invitations and

customer for whom we are organizing the event.

banners / decorations / flowers with company logo. It is not necessary, however it is crucial that as many elements of an

NEGOTIATIONS

event as possible, are coherent with one another.

Reaching the final, common vision of an event is a real

QUALITY

challenge for everyone who partakes in works on developing ideas for particular event. Customer and organizers very often

Regardless of the budget, high quality is always the most

have different visions for a party. The key here is trust. The

important element of event organization. Everything must be

customer should trust the experience of an event manager

prepared down to the last detail and there is no place for any

and their team and be confident that the organizer will put

shortcomings. The task of the team organizing an event is to

all efforts to fulfill their requests. On the other hand, event

make sure that the quality of an event is at the top level.

manager should make sure that customer’s vision and their

MASTER OF CEREMONY

special requests do not destroy the success of an event.

When choosing a master of ceremony for the whole event,

ORGANIZATION OF WORKS

take into account the knowledge about profiles of the guests

A clear distribution of tasks and specified deadlines allow for

and character of the party. Master of ceremony may be the

systematizing even the biggest chaos. It is crucial to distribute

biggest star of an event, tell jokes and funny anecdotes, but it

the duties in a way that everyone know what and when they

is not always the case– sometimes it is seriousness and reliable

have to do. Each member of the team organizing an event

provision of information that matters. Everything depends on

should know their tasks, deadlines for the whole process and

the type of occasion on which an event is organized, for which

follow the schedule. It is event manager’s task to make sure

guests or … on special requests of a customer.

that members of their team have appropriately distributed

NUMBER OF GUESTS Number of guests has a huge influence on almost every

duties and fulfill them.

REHEARSALS

element of a party. It determinates the arrangement

Corporate party is like a performance in a theatre. Everything

of a room, logistics of the service, catering, use of space.

happens according to a scenario, everyone have their role

That is why it is important to assess the actual number

and tasks. Just like before every performance, rehearsals are

of guests who will come to an event already at the early stage

also necessary before an event in order to avoid ambiguities

of the preparations, even though not rarely it is a real challenge.

and shortcomings. If there is such possibility, each step and

MUSIC

moment of the “performance” should be earlier rehearsed.

Music, just like decorations and graphic identification, has an

RISK

influence on the climate of the whole event. Silence isn’t our

When organizing an event there is always risk that something

ally. Relaxing music should be already on when first guests

will go the wrong way. There are situations in which even

come to an event and later during the dinner and after the

though everything was prepared down to the last detail,

dinner. Appropriate music also creates the atmosphere of the

something will go wrong. What to do in such case? How can

biggest attraction of an event, which may for example be the

we minimize the risk of failure? It is worth analyzing possible

performance of a well-known musician. When planning a dance

risks and planning the best possible reaction in case problems

party it is crucial to decide with the DJ prior to the event, what

occur. It is important to inform the customer about any risks

will be the leitmotif of the event, profile of the guests and

connected with organization of an event.

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SCENARIO

making settlements. The contract should include prices,

Scenario of an event is one of its most important elements,

method of settlement, insurance and detailed distribution of

which the guests are not aware of, but which should be well-

duties. Thanks to this everyone will be aware of their rights

known to the customer. A scenario should include everything

and obligations and disputes will be easier to solve. A well

which is connected with arrangement of the place, light,

and precisely written contract may decide about the success

music, catering, course of the event, necessary props etc.

of an event.

It is important that a scenario is prepared in a way that is understandable for all persons involved in preparation of the

UNIQUE CHARACTER

event, both for the customer, master of ceremony, catering

Each event should include something unique, even

personnel, person taking care of lighting or DJ, because when

if it is a cyclical party. A well-organized event is an event

the lights go down and the curtain goes up, all that matters is

that the guests remember for years. Diversification of the

the scenario and everyone follow it..

offer, following the trends of the industry and searching

TRANSPORT To corporate parties very often are invited people from all

for new ideas all constitute a very important task for the organizers.

over the world. It is the organizer’s task to ensure them a safe

INVITATIONS

travel and accommodation near the venue where the event

It is important to bear in mind that an invitation constitutes

will be held. If an event is organized by Poznań Congress

a kind of a promise when it comes to character of an event.

Center, very helpful with this will be World Trade Center

It is in good taste to send the invitations to guests approximately

Poznań, which deals among others with purchases of plane/

3 weeks before an event. Prior to sending invitations, we should

rail tickets for guests and arranging their accommodation in

remember about sending the so called “Save the Date”, so the

a convenient place.

information sent 2-3 months prior to an event, which task

CONTRACT

is to inform guests about a planned party. Including a request for confirmation of arrival not later than a week before

Determining all details of a contract with a customer allows

an event (R.S.V.P) on an invitation will help us with more

for avoiding understatements and misunderstandings when

precise evaluation of the number of guests.

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Photo: Poznań Congress Center press service

Oh, those events!

In Poznań Congress Center there is always something interesting, arousing emotions and senses going on. In the near future there will be many occasions for good fun, moving and memories.

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Queen symphonically a singing actor playing the role of Freddy Mercury is the one and only project on the border of genres that combines symphonic arrangements of Queen’s music with the rock potential of a refined orchestra and majestic, 20-persons choir. In the first, classic part of the concert one will be able to listen to stylistically diverse compositions which in a selective way reflect the discography of the group – from their first albums from the 1970s to the song “Let Me Live” from the album released in 1995. Those will be performed in premiere arrangements, prepared especially for this occasion by Jan Niedźwiecki, the leading singer of Alla Vienna, who is a contrabassist of Arthur Rubinstein Philharmonic Orchestra of Lodz. This performance will be accompanied by appropriate light and classic acoustic system. Second part of the concert will be a real Queen-like show. Their greatest hits will be performed in rock arrangements: bass

Carol singing in the Earth Hall

More than 100 dancers on the stage of Earth Hall

guitar instead of a contrabass, dynamic sound system, colorful lights... And for the dessert, absolutely unique on a global scale, live performance of the “Bohemian Rhapsody”.

was founded 70 years ago and is based on traditional national dances, but to make its performances even more spectacular, the group added new choreography which includes elements of folk and modern dance. Elements of martial arts and acrobatics, a variety of colorful costumes and dynamic, presented with astonishing passion history allow the Suskhisshvili to take the spectators on a truly magical journey.

A musical journey to the land of Polish Christmas carols and pastorales performed by Alicja Majewska, Olga Bończyk, Łukasz Zagrobelny and Włodzimierz Korcz once again will be held in the Earth Hall on December 28. This Christmas concert „Gwiazdo świeć, kolędo leć!” will be full of joy and optimism during which everyone will find a bit of reflection. Apart from the well-known Christmas carols such as „Dzisiaj w Betlejem”, „Bracia patrzcie jeno”, or „Pójdźmy wszyscy do stajenki”, program of the concert includes Włodzimierz Korcz hit compositions with lyrics of Wojciech Młynarski, Magda Czapińska, Wojciech Kejne and Ernest Bryll, all in a thrilling, 3-voice versions.

Photo: Poznań Congress Center news agency

Source: TIXER

The Georgian National Ballet Sukhishvili will once again come to Poznań on 16 February 2018. The Ballet is composed of more than 100 dancers and own orchestra. In its history, it has been on tour over 250 times, its members have visited 5 continents and 90 countries 11 times and have given 12 500 concerts, which in total were watched by more than 10 million spectators all over the world! The Georgian National Ballet Sukhishvili

Source: organizer’s materials

The extraordinary concerts that combine the immortal music of QUEEN with symphonic arrangements performed by orchestra Alla Vienna and Vivid Singers choir composed of 20 people have been enchanting the fans of this legendary group already for 5 years. This concert will be held in the Earth Hall on 3 March 2018. This 2-hour performance is divided into two parts, with the greatest hits of Queen. What will add splendor to the final part of the event is also the performance of a soloist – singing actor – who will take the role of Freddy Mercury. The group will give a performance with their latest program, to which among others have been added such hits as “Bicycle Race”, “Under Pressure” and the unique composition “Barcelona”, which Freddie Mercury recorded with the Spanish opera singer Montserrat Caballe. “Music of QUEEN symphonically” performed by Alla Vienna, Vivid Singers choir and

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Tribute to Dirty Dancing

Steven Wilson in a concert Source: organizer’s materials

Photo: Poznań Congress Center news agency

On the occasion of the 30th anniversary of the premiere of “Dirty Dancing”, company Sollus Entertainment organized a great treat – the only in Poland, great musical and dance show during which will be reminded all the greatest hits from the cult movie. Music performed live will constitute a great background for the dance group composed of 30 dancers. Tribute to Dirty Dancing will be held already on 24 January in the Earth Hall.

This will be one of the most important musical events in 2018! The Earth Hall will host Steven Wilson and his band. The event will be a part of his tour promoting the new, solo album of the artist “To The Bone” which is planned to be released in August. Traditionally we can expect new, stunning visual setting of the concerts and... a unique guest – on the stage will perform the Israeli singer Ninet Tayeb, who took part in the sessions for new album. Some of the fans already know Ninet, as she took part in a few concerts during his last tour. We invite everyone to the event of the year on February, 18.

A very important event will take place in February 2018 – the legend of jazz, Arturo Sandoval, will come to Poland. Despite his age, the musician is still in a great condition and continues to record albums. The basis of his latest album are the compositions of a Mexican romantic Armando Manazero. On February, 17 in the Earth Hall we will have an opportunity to listen to the master live. What is the secret of Sandoval’s success? Undoubtedly, it is his talent (he has a unique, expanded scale of playing the trumpet), but also in his creative courage – Arturo likes experimenting. Apart from the classical jazz, he performs fiery Latino jazz and covers of modern songs. The musician has given performances for example with famous pop-culture icons such as Alicia Keys and Justin Timberlake. The Jazzman can pride himself with many achievements – he received among others 19 nominations for Grammy (including 10 wins), 6 Billboard awards and one Emmy for the soundtrack to the film “For Love or Country” which is a story of his own life (starring Andy Garcia).

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007 James Bond Live! Concert with songs and music from the series of films about 007 James Bond is the only event of this kind in Poland! The most famous agent in the world doesn’t have to be introduced. James Bond is a cult figure. Not many people however know that over the years, during next premieres of films with Bond, were created great hits which were occupying first places on the charts all over the world. The concert is a tribute to those biggest hits. Thanks to the orchestra and big-band led by Tomasz Szymuś and exceptional soloist Kasia Wilk, Malwina Kusior, Jacek Kotlarski, Gabriel Fleszar and Marek Sośnicki we will be able to set off in a long, almost two-hour musical journey to the James

Bond world full of beautiful lovers and ubiquitous danger. On January, 28 in the Earth Hall will feature the presentation of the most important compositions of the series, among others such as “Under The Mango Tree” from “Dr. No” 1962, “From Russia With Love” from the film with the same title from 1963, “We Have All The Time in The World” from “On Her Majesty’s Secret Service” 1969, “Nobody Does It Better” from The Spy Who Loved Me” 1977 or more modern “Another Way To Die” from “Quantum of Solace” 2008 or “Skyfall” from the film with the same title from 2012. The host of the concert will be the popular TV presenter – Olivier Janiak.

Source: www.007.com

Source: organizer’s materials

Arturo Sandoval: music sang by the soul

If you want to organize Your event in the Earth Hall or other venues at Poznań Congress Center, contact: Sabrina Żymierska, phone +48 61 869 2131, e-mail: sabrina.zymierska@mtp.pl


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Plan your visit at the fair in the next 12 months

Programme of the trade fair

NEW

NEW DATE

NEW

14.01 18.01-21.01 30.01-02.02 9.02-11.02 9.02-11.02 9.02-11.02 16.02-18.02 21.02-22.02 22.02-24.02 01.03-04.03 03.03-04.03 06.03-09.03 10.03-11.03 15.03-17.03 16.03-17.03 spring 22.03-23.03 23.03-25.03 24.03-25.03 27.03-28.03 05.04-08.04 06.04-08.04 07.04-08.04 13.04-14.04

NEW

NEW DATE

13.04-15.04 15.04 18.04-19.04 21.04-22.04 23.04-26.04 24.04-26.04

Wedding Fair 1) POLAGRA – PREMIERY – International Agricultural Fair BUDMA – International Construction and Architecture Fair KOMINKI – International Fireplaces Exhibition INTERMASZ – International Fair for Construction Machinery, Vehicles and Specialized Equipment RYBOMANIA – Angling Fair – Poznań KNIEJE – Hunting and Shooting Exhibition BOATEX – Swimming Equipment and Water Sports Exhibition SURVIVAL FORCE EXPO – Survival and Military Equipment Exhibition TOUR SALON – Fair of Regions and Tourist Products CAVALIADA LUBLIN: CAVALIADA SPORT CAVALIADA SHOW Horse-Riding Equipment Fair POZNAŃ FASHION FAIR: NEXT SEASON Exhibition of Clothes and Accessories – Autumn-Winter 2018/2019 FAST FASHION Exhibition of Clothes and Accessories – Spring-Summer 2018 BTS Exhibition of Shoes and Leather Goods GARDENIA – Garden and Landscape Architecture Trade Fair SPECIAL DAYS – Holiday and Special Occasion Products Fair SPORT INVEST – Sport and Recreation Trade Fair CAVALIADA WARSZAWA: 2) CAVALIADA SPORT CAVALIADA SHOW Horse-Riding Equipment Fair AGRO – PARK – Agricultural Fair – Lublin 3) MEBLE POLSKA – Furniture Fair HOME DECOR – Interior Design Fair ARENA DESIGN RYBOMANIA – Angling Fair – Sosnowiec SALMED – International Trade Fair of Medical Equipment and Instruments Poznań Optical Exhibition 4) HAPPY BABY – Fair of Toys and Goods for Children EDUTEC – Exhibition for Technology and Equipment in Education EDUCATION FAIR PEGAZIK – Poznań Book Fair 21. Science and Popular Science Book Fair in Poznań 5) LOOK – Hairdressing Forum BEAUTY VISION – Cosmetics Forum Golden Marketing Conference TTM – Automotive Technology Fair 6) POZNAŃ MOTOR SHOW DREMASILESIA Sosnowiec – Fair of Woodworking Machines and Tools MDO Apartment, House, Garden – Construction and Arrangement Fair – Kraków SAKRALIA – Trade Fair of Church Furnishings, Liturgical Objects and Devotional Items POZNAN SPORT EXPO 11th PKO Poznań Halfmaraton DNI PRZEDSIĘBIORCZOŚCI POZNAŃ 7) MDO Apartment, House, Garden – Construction and Arrangement Fair – Gdańsk INSTALACJE – International Trade Fair of Instalation SECUREX – International Security Fair POZNAŃ MEDIA EXPO EXPOPOWER – International Power Industry Fair GREENPOWER – International Renewable Energy Fair

NEW DATE

NEW

NEW NEW date

24.04-26.04 08.05-10.05 19.05-20.05 25.05-27.05 05.06-08.06 05.06-08.06 05.06-08.06 05.06-08.06 05.06-08.06 August autumn autumn 27.08-29.08 07.09-09.09

SAWO – International Fair of Work Protection Fire-Fighting and Rescue Equipment POLAGRA FOOD – International Trade Fair for Food AIR SHOW POZNAŃ Conference Fair Air show FIT-EXPO – Fitness & Sport Park INNOVATIONS – TECHNOLOGIES – MACHINES POLAND (ITM POLAND): HAPE – Exhibition of Hydraulics, Pneumatics and Drives MACH – TOOL – Machines and Tools Exhibition METALFORUM – Exhibition of Metallurgy and Metal Industry SURFEX – Exhibition of Surfach Treatment Technologies WELDING RESEARCH FOR INDUSTRY FOCAST – Casting Forum 8) 3D SOLUTIONS SUBCONTRACTING – Industrial Subcontracting Exhibition MODERNLOG – International Trade Fair of Logistics, Warehousing and Transport ROLTECHNIKA – Agricultural Exhibition – Wilkowice near Leszno concurrently: Festival of Old Tractors 9) VIVA SENIORZY! Aktywność. Zdrowie. Profilaktyka MOOD CONCEPT – Interior & Design – Warszawa POZNAŃ FASHION FAIR: NEXT SEASON Exhibition of Clothes and Accessories – Spring-Summer 2019 FAST FASHION Exhibition of Clothes and Accessories – Autumn-Winter 2018/2019 BTS Exhibition of Shoes and Leather Goods ECO-LAS – Fair of Forestry, Wood Industry and Environmental Protection – Mostki k. Świebodzina 11.09-14.09 DREMA – International Trade Fair of Machines and Tools for Wood and Furniture Industries FURNICA – International Trade Fair of Components for Furniture Production SOFAB – International Trade Fair of Upholstery Fabrics and Components for Upholstered Furniture 20.09-22.09 CEDE – Central European Dental Exhibition 10) 22.09-24.09 TASTES OF THE REGIONS 11) 30.09-04.10 POLAGRA – TECH – International Trade Fair of Food Processing Technologies Bakery and Confectionery Technologies Exhibition (30.09-04.10) Food Processing Technologies Exhibition (01.10-04.10) 01.10-04.10 POLAGRA GASTRO / INVEST- HOTEL – International Trade Fair for Gastronomy and Hotel Equipment TAROPAK – International Fair for Packaging and Labeling Technology 4 PRINT WEEK – 3D | DIGITAL | INDUSTRY | OFFSET POLIMER-TECH – Trade Fair of Polymers Processing Technologies 12.10-14.10 POZNAŃ GAME ARENA (PGA) – Entertainment and Multimedia Show 19.10-21.10 POZNAN SPORT EXPO 21.10 19th Poznań Maraton 12) 23.10-25.10 POL-ECO SYSTEM – International Trade fair of Environmental Protection SALON OF ECO-TRANSPORTATION November RYBOMANIA – Angling Fair – Lublin November STREET FOOD SPOT 15) 03.11-04.11 RETRO MOTOR SHOW 03.11-04.11 HOBBY – Meeting people with passion 14.11-17.11 STONE – Industry Fair GLASS – Industry Fair 15.11-17.11 MEMENTO POZNAŃ – Funeral Fair 13) 23.11-24.11 OPTYKA – Optical Fair 14) 29.11-02.12 CAVALIADA POZNAŃ: CAVALIADA SPORT, including: International Indoor Jumping Competition CSI3*-W CAVALIADA SHOW Horse-Riding Equipment Fair 30.11-02.12 Art & Craft Festival

1. Organiser: Magazyn Ślubny / 2. Co-organiser: Polish Horse-Riding Association / 3. Co-organiser: Targi Lublin SA / 4. Organiser: Inter-Province Gild of Optical Craft – Poznań / 5. Co-organiser: Adam Mickiewicz University Press – Poznań / 6. Co-organiser: Association of Automotive Technology / 7. Organiser: Poznań City Hall / 8. Co-organiser: Polish Casting Association / 9. Organiser: Lipno Municipality / 10. Organiser: Exactus sp.j. / 11. Co-organiser: Union of the Provinces of the Republic of Poland / 12. Organiser: Poznań Sport and Recreation Centres / 13. Co-organiser: Polish Funeral Association / 14. Co-organiser: National Craft Chamber of Optics / 15. Co-organiser: Targi Piwne Sp. z o.o.

Dated 11.12.2017 r. Before deciding to participate in the fair, please check the date of the event on the

www.mtp.pl


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