4 minute read

CONFIDENCE FEELS LIKE SH T!

MUMPRENEUR EDITOR, TAMMIE PIKE, HAS A HEART-TOHEART WITH ERIKA CRAMER, THE INSPIRING AUTHOR OF CONFIDENCE FEELS LIKE SHIT! ERIKA, A NOTABLE FORCE IN THE SELF-DEVELOPMENT WORLD, KNOWN AS THE QUEEN OF CONFIDENCE, IS A CONFIDENCE-COACH AND POPULAR PODCAST HOST. HER PERSONAL LEGACY LIFTS OTHERS TO HEIGHTS AS SHE, HERSELF LEADS BY HER OWN LIFE-STORY … ONE OF TRIUMPHING OVER TRAUMA.

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The first time I laid eyes on Erika Cramer was at the AusMumpreneur Awards in 2019. She came in and everyone took notice as she took centre stage with her energy, looks and words. Here in front of me was a vivacious woman, who’s words were as colourful and illuminating as her bright orange dress! She had my attention as well as everyone else’s in the room instantly. This beautiful, nononsense Goddess looked us directly in the eye, as she reassured us that we are enough and that we are capable of doing fucking anything!

Recently Erika and I had a chance to delve deeper into her philosophies around life, business and motherhood as a rising entrepreneur and influencer.

Erika, who is also a mum and wife, has not had an easy journey. Growing up with a mother suffering a mental illness; living in foster care; losing her husband; being sexually abused and experiencing a miscarriage, were the diversity and traumas she has had to alchemise along her own hard-earned personal transformation journey. She has turned these adversities into the personal wisdom and understanding which enable Erika to create such a strong and safe container for the women she works with today. Erika is vocal about creating change for women and this passion seeps from every post, podcast and platform through which she shares her magic. It’s not just about confidence coaching in Erika’s work either. Erika focuses holistically on all parts of a woman, allowing her to love and honour what makes her uniquely her.

As we discussed life, motherhood and business during our conversation, it was easy to see why this deep and beautiful woman is loved by many worldwide. She has risen like the proverbial Phoenix from the ashes, working her Puerto Rican butt off to get where she is today. Erika is not an overnight success which she openly shares. She has spent years doing the inner and outer work, hustling and creating her brand and business to be what it is today.

Erika shared her 7 Key Insights to her success with Mumpreneur, so we too can become the confident, sensual and successful woman we rightfully are:

They [public] need to know you, like you and trust you. If you’re hidden behind a logo, you’re not going to be able to reach the human spirit.

Because of social media and the way business is going, there is no separation between business and personal. Erika shares, “It’s all personal. I feel like if you really want to build a business and you want to add value to anyone’s lives, they need to be able to see you.” Further that, “They [public] need to know you, like you and trust you. If you’re hidden behind a logo, you’re not going to be able to reach the human spirit.” Stop being vanilla is Erika’s sage advice!

I call confidence a practice. I think it’s a practice like meditation. You don’t ever reach meditated, you know? I don’t think anybody is confident. I feel like they have moments where they feel confident.

Confidence Feels Like Shit! - The truth about confidence and what it really takes to create.

The title of her book is based on a podcast Erika did in the early days of her business. During COVID, the idea to create this book was sparked. Sitting in her 70s-style chair, at her kitchen table, Erika conceptualised a book that would disabuse women of the pressure to constantly feel more confident as she listened to the sound of Moana on repeat (not by choice!).

Even with the writing and publishing of her book, Erika has had to delve into all the feelings that came up for her, such as self-doubt and the dreaded Who am I? we all know so well. However, she is the Queen of Confidence for a reason. She overcame her doubts and has released her book to the world, and we here at the Mumpreneur Movement can’t wait to see the ripple it creates!

“You don’t feel ‘confident’ when you’re creating confidence.” - Erika Cramer

WIN Erika Cramer’s Confidence building Book!

How to finally stop giving a sh*t what others think of you How to end self sabotage and finally go for what you want A step by step process for creating confidence on the daily.

Grab this issue to enter the contest.

The winner will be drawn on the 15th of February 2021.

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